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Have you met Shudu Gram, Aitana Lopez or Lil Miquela yet? These aren't just any fashion models—they're AI-generated icons shaking up the entire industry. With millions of followers and partnerships with major brands, these digital faces are more than pixels—they're pioneers. Our MD team is exploring how modelling is evolving in the digital space. From virtual try-ons with ASOS and Nike to digital fashion shows by Gucci and Louis Vuitton, the modelling world is stepping boldly into the future. Augmented Reality (AR) lets buyers and brands connect in immersive ways, while Metaverse Fashion Week is changing how we experience style—virtually dressing avatars, attending runway shows, and interacting with top designers all online. But this isn’t just about cool tech—it’s about opportunity. Virtual models reduce environmental impact, boost inclusion, and open the door for more diverse talent to shine. Whether you're new to modelling or a seasoned pro, the digital space is a platform full of promise. We’re here for it. Are you? Click the link in bio to explore the future of fashion and modelling with us. Join the conversation and be part of this shift. The industry is changing—don't get left behind. #aimodels #digitalfashion #virtualmodelling #shudugram #metaversefashionweek #fashiontech #modellingfuture #artryon #fashioninnovation #modelsdirect

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Confidence is your superpower! It’s more important than looks or experience in modelling. From posing practice to positive vibes, discover how to boost your self-belief and shine on camera. Read our latest tips now. #modellingtips #confidence #modelmindset #modelsdirect

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New to modelling or need a refresher? This beginner-friendly guide walks you through signing with an agency, building your portfolio, and landing your first jobs. Discover how Models Direct supports every step of your journey. #ModellingGuide #ModelsDirect #StartModelling #UKModels #Mo

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Capture the Moment with Festive Vibes

This year festival goers will be spoilt for choice when it comes to choosing which festival or how many they’d like to turn up and tune into. Models Direct is taking a sneak peek into some of the popular festivals that are turning up the volume and getting ready to blast some beats for summer 2025. If you’re a teen model or adult model, we’ll also share some tips on how to capture the moment so…

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The modelling industry is evolving—and it’s about time. For too long, the idea of who could be a model was limited. Today, we’re seeing that change in real time. Representation matters, and at Models Direct, we’ve always believed in showcasing real people from every walk of life. Diversity isn’t just a buzzword—it’s our baseline. We’re proud to support and promote talent of all ethnicities. From billboards to digital campaigns, the faces of modelling are finally reflecting the world we live in. Pooja Mur, Winnie Harlow and Fernanda Ly have each helped redefine what’s possible. Age diversity is another powerful shift. Mature models like Iman and Carmen Dell’Orefice are turning heads and proving that experience and confidence belong on every runway. The body positivity movement has also taken hold—and we’re here for it. The industry is embracing all shapes and sizes. It’s about confidence, comfort, and self-acceptance. Just ask trailblazers like Ashley Graham and Tess Holliday. Then there’s the incredible rise of models with disabilities. Representation here is breaking barriers. Models like Ellie Goldstein and Jamie Brewer are not only being seen—they’re being celebrated. The message is clear: everyone deserves a place in front of the camera. Watch our full video to learn more about how the industry is changing for the better: https://youtu.be/3_E5sggUW3I?si=_5yQFf2oBb5ITuLr #ModelsDirect #DiversityInModelling #BodyPositivity #InclusiveModelling #RealPeopleRealModels #MatureModels #DisabilityRepresentation #EthnicDiversity #SizeInclusive #RepresentationMatters #ModellingAgencyUK #ModelLife #BreakTheMould #BeautyInAllForms #ModellingIndustryChange

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New to modelling? Avoid the top 10 mistakes that hold models back—like neglecting your portfolio or skipping research. Get expert tips from Models Direct and step into your next shoot with confidence. #modellingmistakes #modelsdirect #modellingtips #modelportfolio #newmodels #castingcall

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Summer is the ultimate time to take your ePortfolio outdoors. Whether you're a baby model parent, a pet model owner, or a mature model looking to refresh your lookbook, this one’s for you. Golden hour is your best friend. That magical time just after sunrise or before sunset gives you soft, flattering light. No harsh shadows, no squinting, just calm, warm tones that elevate your shots. Think light and effortless outfits. Baby rompers, breezy tees, sunglasses, shorts, sliders, or even bare baby feet. Choose seasonal looks that photograph well and feel true to you. Your backdrop matters. Parks, beaches, forest trails—wherever you wander, make sure your background complements you without taking attention away. And if your four-legged friend is joining? Even better. This is the season for natural, joyful images that show personality and potential. Some quick tips to help your shoot go smoothly: Keep your phone or camera battery topped up Bring a tripod or selfie stick Stay hydrated with water Pack snacks if you're out for a while Apply sunscreen Dress for the weather—cool enough to stay comfortable, warm enough not to chill The most memorable moments happen when you’re relaxed, engaged and enjoying the experience. Go out, explore, and take the kind of photos you’ll want to use again and again in castings. Need more inspiration? Our latest blog is packed with seasonal modelling ideas and location prompts to help spark creativity. Visit the link in our bio to read it now and start planning your next outdoor shoot. #SummerModelling #GoldenHourPhotos #OutdoorPhotoshoot #ModellingTips #ePortfolioGoals #PetModelLife #BabyModelStyle #MatureModelShoot #LifestyleModelling #ModelsDirectTips

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Auditions can feel nerve-wracking, especially if you're a mature model stepping into the spotlight for the first time. But don’t worry—we’ve got your back. Whether you’re about to meet your very first client or want to sharpen your skills for the next opportunity, preparation is key. Start by researching the client and understanding their brand. Practise mirror work, refine your expressions, and be confident in how you present yourself. Always check in with your booking team about what to wear and what to bring. First impressions matter. Arriving early shows professionalism. Being organised helps everything go smoothly. And yes, you might need to wait your turn, but use that time to observe, learn and network with others on set. Every audition is a learning experience, and every connection is a step forward. If feedback isn’t immediately offered, reach out to your agency. Knowing how you did is one of the best ways to grow. We see more mature models landing fantastic bookings than ever before—and the industry is ready for your experience, poise and presence. Want the full checklist and audition-day prep tips? Head over to our blog. Link in bio. #MatureModel #ModellingOver40 #ModelTips #ModellingAdvice #CommercialModel #ModelAudition #SeniorModel #ModellingAgency #MatureModels #BehindTheScenes #ModellingCareer #ModelsDirect #AuditionReady #ModellingJourney #ConfidentModelling

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Bridal modelling is timeless. From spring blooms to winter whites, weddings need confident, natural models to bring the magic to life. Could you be the next bride model clients are looking for? #bridalmodelling #modellingcareer #weddingshoot #modelsdirect #modellingtips #photoshoots

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Seasonal Shifts, Stylish Shots: Summer Modelling Tips for 2025

Just as the weather changes with each season, models should evolve accordingly. Everyone has their favourite season – although, to be fair, the UK’s climate is one that can go from different extremes from year to year, so it’s sometimes difficult to predict what kind of weather we’ll be enjoying as we head towards the (usually) warmer climes. Apply to be a model That said, let’s stay positive…

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Not every fitness model has a six-pack. And not every lifestyle model lives in the gym. In fact, some of the most in-demand talent right now are real people – those who look like the rest of us, wear fitness gear, enjoy movement, and live everyday lives. If you're someone who enjoys staying active or simply wants to get started, modelling might be a path for you. Fitness and lifestyle modelling is open to adults of all shapes, sizes, and backgrounds – whether you're into high-intensity training, walking your dog, or just pulling on gym leggings for comfort. Brands are looking for models who feel confident in their own skin. Whether you’re toned, curvy, slim, stocky, or anywhere in between, there are opportunities for you to be seen. Fitness brands sell more than just gym clothes – they promote connection, wellbeing, and relatable stories. At Models Direct, we encourage all aspiring models to showcase themselves authentically. Snap photos in sportswear. Show a reel of you working out or doing an everyday activity. Let your personality shine. Lifestyle modelling is just as powerful. This could mean portraying a retail shopper, a healthcare worker, or someone enjoying a morning run. Think real, relatable and natural. Top tips to stand out: Build a portfolio with sports and lifestyle-themed photos. Capture interactions – like chatting with a friend or working in a casual setting. Submit a short reel to show confidence in action. Join a modelling agency like ours to connect with brands directly. Fitness and lifestyle modelling isn’t about perfection. It’s about presence, attitude and representation. And as more brands look to reflect real people in real settings, now is the perfect time to be seen. Find out how to apply and get started today. #fitnessmodelling #lifestylemodelling #modellingagency #becomemodel #realmodels #modelswanted #inclusivemodelling #sportswearshoot #modelsearch #modellingconfidence #modellingforbeginners #modelsdirect

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veryone wants to be recognised—and in the modelling world, getting “discovered” is one of the biggest buzzwords. But here’s the truth: it’s rarely down to luck. Most of the models we work with weren’t spotted on the street or plucked from obscurity. They made smart decisions, put in the effort, and followed our guidance. Being noticed starts with taking modelling seriously. It’s more than just good looks—it’s about preparation, persistence, and professionalism. Here’s what successful Models Direct models have in common: – They chose to register with a reputable agency they trusted. – They submitted quality photos that reflect how they really look. – They kept their portfolios fresh and up to date. – They were proactive, practiced posing, and took on small local jobs to gain experience. Being discovered doesn’t mean waiting around. It means showing clients that you’re ready, reliable, and genuinely interested in working. Whether it’s modelling solo, with your family, or even your pet, clients notice effort and enthusiasm. Start with us. Register with Models Direct, update your profile regularly, and let us know if you’ve changed your look or added new skills. You never know which client could be searching for someone just like you. Want to learn more about how models really get noticed? Read the full blog on our site. Link in bio. modelsdirect.org.uk #ModellingTips #GetDiscovered #ModelsDirect #ModellingAgency #BecomingAModel #ModelAdvice #ModelPortfolio #CommercialModelling

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Real families. Real campaigns. Real moments. There’s something truly special about seeing families work together in front of the camera—and our clients feel it too. From laughter on set to the magic of capturing everyday connection, family modelling isn’t just about a great shot—it’s about showing the world what love and unity really look like. At Models Direct, we’re proud to represent real families of all shapes and stories—nuclear, step, same-sex, single-parent, extended—you name it. Our clients love the authenticity that comes with working with genuine family models who bring warmth, fun, and relatability to every campaign. Whether it's the Yusuf family's standout shoot with Peterborough City Council, the White family's unforgettable day at Woolacombe Bay, or the Hilliers stepping into the world of Paddington Bear—each family has created lasting memories and earned money doing it. Modelling as a family can be a beautiful way to bond, experience something new, and be part of something bigger. And it could be your turn next. Thinking about giving family modelling a go? We’d love to hear from you. Our friendly team is always here to support new faces. Why not be part of something meaningful and fun? Just by being yourselves. Tap the link in our bio to register your family today. #FamilyModelling #ModelsDirect #ModellingTogether #BehindTheScenes #ModellingJourney #RealFamilies #CastingCall #ModellingJobs #OnSetLife #DiverseFamilies

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From Paddington Bear shoots to Tottenham Hotspur campaigns, our junior models in London shine bright. Real jobs, big brands, and fun days. Think your child’s got star quality? Apply now via bio. Models Direct is where real families get real modelling work. #ChildModel #LondonModels #juniormodels

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Representation isn't just a buzzword in the modelling world – it's the difference between sitting on the sidelines and getting booked. Too many aspiring models are promised the world, only to end up with a costly photoshoot and a name that sits idle in a forgotten database. At Models Direct, representation means more. It means: Being actively promoted to trusted clients Real modelling jobs from real brands A team who knows your look, your strengths, and how to pitch you to the right opportunities We’re not the only agency in the UK. But we are one of the few that genuinely works on behalf of our models. With over 35 years of experience and thousands of loyal clients, our mission is simple — to help real people access real modelling jobs. Modelling isn’t about having years of experience. It’s not about fitting into one mould. It’s about being seen by the right people at the right time. That’s exactly what we do. We don’t promise instant success — no genuine agency should. But we do promise honest guidance, a supportive team, and the chance to be put forward for exciting, paid opportunities. Thinking of joining a modelling agency? Ask the tough questions. Are they working for you, or are you working for them? To apply or learn more about how we work, visit the link in bio. You deserve more than to be just another name on the books. You deserve to be represented. #ModellingRepresentation #ModellingAgencyUK #ModelsDirect #UKModels #ModelLife #ModellingCareer #ModelSearch #ModellingTips #NewToModelling #RealModels

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Does your pet turn heads when you're out and about? Do they love attention, have a striking look or a big personality? Then they might be perfect for the world of pet modelling. At Models Direct, we work with animals of all kinds — dogs, cats, rabbits, reptiles, birds and even tropical fish. Pet modelling isn't just about being cute (though it helps). It’s about character, poise, and being comfortable in front of the camera. Brands are always looking for pets to feature in advertising campaigns, packaging, social media content and promotional videos. With millions of animal lovers across the UK, it’s no surprise that pets have become such important stars in the commercial world. Think about the last advert you saw that made you smile. There’s a good chance an animal was involved. From Pomeranian puppies to parrots, tabby cats to tortoises, the demand is huge — and growing. Pet modelling can be a rewarding and fun experience for both you and your animal. It also offers a chance to earn some extra income, gain exposure, and do something a little different. We’ve helped hundreds of pets land work with top brands. One recent example is Dudley, a French bulldog who recently starred in a campaign for Pet Lab Co. His owner said the day was amazing and that Dudley absolutely loved being part of the shoot. Getting started is easy. Simply take a few good photos of your pet, fill in our quick application form, and tell us a bit about their personality. One of our expert agents will be in touch to guide you through the next steps. If your pet loves attention, has a calm temperament, or simply stands out from the crowd, apply now to see if they have star quality. #PetModelling #AnimalModelling #DogModel #CatModel #PetPhotoshoot #ModellingPets #PetCasting #PetTalent #AnimalActors #CommercialModelling #PetCampaigns #ModelsDirectPets #UKPetModels #PetInfluencer #PetAdvertising

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Your modelling e-portfolio is your personal shop window – and making sure it shines can be the difference between being shortlisted and being scrolled past. At Models Direct, we look through hundreds of e-portfolios every week. What catches our eye? Clear, recent, well-framed photos, natural smiles, and a real sense of your personality. And that’s just the start. Here are 10 quick ways to improve your e-portfolio and boost your chances of landing modelling jobs: Use sharp, high-quality images. Keep your face visible – no hats or hair in the way. Choose outfits that suit your colouring and the season. Think about simple, appealing backgrounds. Let your personality shine through – have fun! Don’t hide unique features like freckles – we love them. Update your images every few months, especially for kids. Add photos from any past modelling work. Consider uploading a short showreel. Get a second opinion – ask someone you trust for feedback. An up-to-date e-portfolio shows us (and our clients) that you’re ready for work – right now. It’s your moment to stand out, so take a fresh look at your images today and make the changes that count. Want more advice like this? Check out our full blog at modelsdirect.org.uk and see how to make your portfolio shine. #ModellingTips #Eportfolio #ModelSearch #ModellingJobs #ModelsDirect #ModelPortfolio #CommercialModelling #UKModels #ModellingAgency #ModelApplication #ModellingHelp #HowToBeAModel #ModellingPhotography