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cybersecurityict · 2 months ago

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Augmented Reality Navigation Market: Size, Share, Analysis, Forecast, and Regional Growth Breakdown to 2032

The Augmented Reality Navigation Market was valued at USD 1.06 billion in 2023 and is expected to reach USD 21.68 billion by 2032, growing at a CAGR of 39.97% from 2024-2032.

The Augmented Reality (AR) Navigation Market is witnessing rapid transformation, driven by the integration of AR technology into GPS and mapping systems. Enhanced user interfaces, real-time information overlay, and immersive visual guidance are reshaping how consumers and enterprises interact with their environments. From automotive heads-up displays to pedestrian and indoor navigation, AR is redefining navigation experiences with high precision and contextual relevance, enabling smarter decision-making and improving operational efficiency.

The surge in demand for Augmented Reality (AR) Navigation Market solutions across industries such as automotive, aviation, logistics, tourism, and retail is elevating the market's significance. This growth is supported by advances in mobile devices, 5G connectivity, and AI-based location recognition. AR navigation empowers users with intuitive pathfinding, obstacle alerts, and interactive elements, enhancing safety and engagement while bridging the gap between digital and physical navigation layers.

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Market Keyplayers:

Google LLC (Google Maps, ARCore)

Apple Inc. (Apple Maps, ARKit)

Microsoft (HoloLens, Azure Spatial Anchors)

WayRay AG (Navion, AR HUD)

Neusoft Corporation (Neusoft AR Navigation, Neusoft Intelligent Navigation System)

FURUNO ELECTRIC CO., LTD. (NavNet, FAR-1500 Radar System)

ARway Corp. (ARway Platform, AR Navigation Solutions)

Wiser Marine Technologies Ltd. (Wiser AR Navigation, Wiser 3D Maps)

Mapbox (Mapbox Vision, Mapbox AR)

Treedis (Treedis AR, Treedis Navigation)

ViewAR GmbH (ViewAR, ViewAR AR Navigation)

Artisense GmbH (Artisense AR, Artisense Navigation Engine)

IndoorAtlas (IndoorAtlas SDK, IndoorAtlas Positioning)

Hyper (Hyper AR, Hyper Navigation)

SITUM TECHNOLOGIES (Situm Indoor Navigation, Situm Platform)

Insider Navigation Inc (Indoor Wayfinding, Insider Navigation AR)

Wemap SAS (Wemap Indoor Navigation, Wemap AR)

Resonai Inc. (Resonai AR, Resonai Navigation Solutions)

Oriient New Media Ltd (Oriient AR, Oriient Indoor Navigation)

Navigine (Navigine AR, Navigine Indoor Navigation)

22Miles (22Miles Interactive Kiosk, 22Miles Wayfinding)

Sygic (Sygic AR Navigation, Sygic Indoor Navigation)

Veo (Veo AR, Veo Navigation)

HERE (HERE Indoor Positioning, HERE AR Navigation)

Esri (ArcGIS, Esri AR)

Market Analysis The AR navigation market is evolving through consistent innovations that aim to improve end-user interaction and situational awareness. Key industry players are focusing on strategic partnerships, acquisitions, and technological enhancements to strengthen their market presence. The automotive industry remains a critical segment due to the increasing adoption of AR heads-up displays (HUDs) and infotainment systems. Simultaneously, the retail and tourism sectors are leveraging AR to provide personalized and location-based experiences to consumers.

Market Trends

Increasing integration of AR with smart wearables for hands-free navigation

Adoption of AR navigation in urban mobility and public transportation planning

Rising investment in AR infrastructure by major tech firms

Development of AI-driven AR navigation apps for indoor environments

Enhanced AR features in next-gen vehicle infotainment systems

Collaboration between AR startups and automotive OEMs

Emergence of AR-based navigation tools in the logistics and supply chain industry

Market Scope The AR navigation market spans various applications and platforms, encompassing automotive, aviation, retail, logistics, and smart cities. It includes mobile AR applications, vehicle HUDs, AR glasses, and digital signage for indoor navigation. Both consumer-focused and enterprise-level solutions are expanding rapidly, with demand fueled by the need for real-time data, interactive user interfaces, and seamless digital overlays. The market’s scope is further broadened by increasing global interest in smart mobility, intelligent transportation systems, and enhanced customer experiences.

Market Forecast The future of the AR navigation market is poised for dynamic expansion, driven by continuous innovation and multi-sector adoption. As user expectations evolve and technology becomes more accessible, AR navigation will become integral to everyday experiences. Advancements in spatial computing, real-time 3D mapping, and AI will propel the development of intuitive, scalable, and personalized navigation platforms. The proliferation of smart vehicles, AR wearables, and connected city infrastructure will further reinforce the market’s long-term potential and relevance.

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Conclusion The Augmented Reality Navigation Market is steering towards a digitally immersive future where direction and destination converge through intelligent design. As industries embrace AR to enhance engagement, safety, and accuracy, navigation becomes more than movement—it becomes an experience. Stakeholders ready to innovate and invest will navigate this evolving terrain not just with clarity, but with a competitive edge that redefines how the world finds its way.

About Us:

SNS Insider is one of the leading market research and consulting agencies that dominates the market research industry globally. Our company's aim is to give clients the knowledge they require in order to function in changing circumstances. In order to give you current, accurate market data, consumer insights, and opinions so that you can make decisions with confidence, we employ a variety of techniques, including surveys, video talks, and focus groups around the world.

Jagney Dave - Vice President of Client Engagement

Phone: +1-315 636 4242 (US) | +44- 20 3290 5010 (UK)

#Augmented Reality Navigation Market #Augmented Reality Navigation Market Scope #Augmented Reality Navigation Market Trends #Augmented Reality Navigation Market Growth

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basheeransari · 4 months ago

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Huawei's Software Innovations: Driving the Future of Technology

Huawei is making significant strides in the software industry, enhancing its development ecosystem with powerful tools and platforms. At the heart of this transformation is DevEco Studio, a robust development environment designed for HarmonyOS applications. As Huawei expands its hardware portfolio with cutting-edge foldable smartphones and AI-powered laptops, its software ecosystem is evolving to provide seamless cross-device experiences.

This blog explores Huawei's software advancements, focusing on DevEco Studio, HarmonyOS, and HMS Core, while also discussing the role of Application Development Services in shaping the future of software innovation.

1. DevEco Studio: Huawei’s Software Powerhouse

What is DevEco Studio?

DevEco Studio is Huawei’s official Integrated Development Environment (IDE) designed for building applications on HarmonyOS. It empowers developers with:

Multi-device support: Develop apps that run across smartphones, tablets, smart TVs, and IoT devices.

ArkUI Framework: A declarative UI development approach similar to React Native and Flutter.

AI-powered coding assistance: Features like CodeGenie enhance productivity.

Seamless HMS Core Integration: Provides APIs for services like Huawei Maps, AI, and cloud computing.

The Role of Application Development Services in DevEco Studio

With the rising demand for custom application development, DevEco Studio offers comprehensive tools that streamline the development process. Application Development Services leveraging DevEco Studio help businesses create scalable, cross-platform applications efficiently.

Why Developers Are Choosing DevEco Studio

Huawei’s focus on developer experience and software performance makes DevEco Studio a strong competitor to IDEs like Android Studio. With its Ark Compiler and HarmonyOS SDK, developers can build high-performance apps optimized for Huawei’s expanding ecosystem. This growing reliance on Application Development Services ensures businesses can maximize the potential of Huawei’s software solutions.

2. HarmonyOS: The Foundation of Huawei’s Software Ecosystem

A Growing Alternative to Android

HarmonyOS is Huawei’s next-generation operating system, designed to provide a unified user experience across multiple devices. Its key software advantages include:

Cross-device collaboration: Users can switch between smartphones, tablets, and smart screens effortlessly.

Distributed technology: Enables applications to work across devices without additional coding.

Fast and secure execution: Ark Compiler ensures smooth performance with Ahead-of-Time (AOT) compilation.

Application Development Services for HarmonyOS

The expansion of Application Development Services for HarmonyOS ensures that businesses and developers can create next-gen applications with advanced UI/UX and seamless functionality. This approach enhances Huawei’s software ecosystem, making it a viable alternative to traditional Android development.

Software Innovations Supporting Huawei’s Latest Devices

While Huawei’s newest foldable smartphones and AI-powered laptops are impressive, their full potential is unlocked by HarmonyOS. With DevEco Studio, developers can build apps optimized for these innovative devices, ensuring seamless multi-screen interaction and AI-powered automation.

3. HMS Core: Powering the Software Ecosystem

What is HMS Core?

HMS Core (Huawei Mobile Services) is Huawei’s alternative to Google Mobile Services (GMS). It provides developers with APIs and SDKs to integrate:

AI-powered cloud services

AR and VR capabilities

Location-based services with Huawei Maps

Fast and secure mobile payments via Huawei Pay

Application Development Services with HMS Core

By integrating HMS Core, developers can create feature-rich apps that take full advantage of Huawei’s latest devices, including 3-fold smartphones and AI-enhanced laptops. Businesses leveraging Application Development Services can use these advanced tools to build highly functional applications with superior user engagement.

4. The Growth of Huawei’s Software Market Share

How DevEco Studio is Expanding

Huawei is actively growing its software development market by:

Encouraging global developers to build for HarmonyOS.

Providing extensive software documentation and open-source tools.

Integrating AI-driven development solutions to simplify app creation.

Market Predictions for DevEco Studio

Currently, DevEco Studio holds a modest market share in the global software industry, but as HarmonyOS adoption increases, its influence is expected to rise. Predictions indicate:

Short-term growth: More developers adopting DevEco Studio for HarmonyOS app development.

Long-term potential: Higher market penetration as Huawei expands its global software ecosystem.

The Role of Application Development Services in Huawei’s Market Growth

The increasing demand for customized software solutions is expected to drive Huawei’s software ecosystem. Application Development Services will play a crucial role in this expansion by delivering tailored solutions for businesses looking to integrate Huawei’s software stack into their operations.

5. Future Trends in Huawei’s Software Ecosystem

1. AI-Powered Development Tools

Huawei’s integration of AI-driven coding assistance in DevEco Studio will improve productivity for developers, allowing for faster software development cycles.

2. Expansion into Emerging Markets

With Application Development Services becoming more accessible, Huawei’s software ecosystem is likely to see increased adoption in developing regions, where businesses seek affordable and scalable software solutions.

3. Enhanced Cross-Platform Support

Huawei is expected to expand support for non-Huawei devices, allowing Application Development Services to create HarmonyOS applications that function across different platforms, increasing global adoption.

Software Ecosystem

Huawei’s software ecosystem—led by DevEco Studio, HarmonyOS, and HMS Core—is playing a pivotal role in the company’s technology expansion. While Huawei’s latest hardware innovations like foldable smartphones and AI-powered laptops showcase its technological prowess, the real transformation is happening through software advancements. The increasing reliance on Application Development Services further strengthens Huawei’s position as a leader in the software development industry.

With a growing developer community and continuous improvements in DevEco Studio, Huawei is well-positioned to increase its market share in the global software industry.

FAQs

1. What is DevEco Studio used for?

DevEco Studio is Huawei’s official IDE for HarmonyOS development, allowing developers to build cross-device applications with AI-powered tools and ArkUI.

2. How does HarmonyOS compare to Android?

HarmonyOS offers cross-device compatibility, better security, and a smoother distributed experience compared to traditional Android.

3. What are the advantages of using HMS Core?

HMS Core provides powerful cloud computing, AI services, AR/VR integration, and payment solutions, making it easier for developers to create feature-rich applications.

4. Is DevEco Studio expected to gain more market share?

Yes, as HarmonyOS adoption increases, DevEco Studio’s market presence will grow, attracting more developers to Huawei’s ecosystem.

5. How do Application Development Services support Huawei’s software ecosystem?

Application Development Services provide businesses with customized software solutions, helping them leverage Huawei’s software ecosystem for efficient and scalable development.

#software #technology #Application Development services

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govindhtech · 1 year ago

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Vertex Gen AI Evaluation Service for LLM Evaluation

How can you be certain that your large language models (LLMs) are producing the intended outcomes? How to pick the best model for your use case? Evaluating LLM results with Generative AI is difficult. Although these models are highly effective in many different activities, it is important to know how well they work in your particular use case.

An overview of a model’s capabilities can be found in leaderboards and technical reports, but selecting the right model for your requirements and assigning it to the right tasks requires a customised evaluation strategy.

In response to this difficulty, Google cloud launched the Vertex Gen AI Evaluation Service, which offers a toolset comprising Google cloud collection of well-tested and easily understandable techniques that is tailored to your particular use case. It gives you the ability to make wise choices at every stage of the development process, guaranteeing that your LLM apps perform to their greatest capacity.

This blog article describes the Vertex Gen AI Evaluation Service, demonstrates how to utilise it, and provides an example of how Generali Italia implemented a RAG-based LLM Application using the Gen AI Evaluation Service.

Using the Vertex Gen AI Evaluation Service to Assess LLMs

With the option of an interactive or asynchronous evaluation mode, the Gen AI Evaluation Service enables you to assess any model using Google cloud extensive collection of quality-controlled and comprehensible evaluators. They go into greater depth about these three dimensions in the section that follows:Image credit to Google cloud

Making important judgements at different phases of a GenAI application development is necessary. Selecting the best model for your work and creating prompts that get the best results are the first steps in the development process. Online evaluation aids in iterating on prompt templates and comparing models on the fly, which speeds up the decision-making process when attempting to find the greatest fit between the model, prompt, and task. But assessment isn’t just for the early phases of creation.

Robust benchmarking requires a more methodical offline evaluation with a larger dataset, for example, to see whether fine-tuning enhanced model performance or to determine whether a smaller model could be sufficient. Following deployment, you must constantly evaluate performance and look for opportunities for an update. Essentially, assessment is a constant activity that Gen AI developers must adopt rather than just one stage in the development process.

Vertex AI Experiments

The Gen AI Evaluation Service provides developers with both online and offline evaluations using the Vertex AI SDK within their choice IDE or coding environments, in order to best meet the wide range of evaluation use cases. Vertex AI Experiments automatically logs all assessments, saving you the trouble of manually keeping track of experiments. Additionally, google Vertex AI Pipelines pre-built pipeline components are available through the Gen AI Evaluation Service for use in production evaluation and monitoring.

Three families can be formed out of the existing evaluation techniques. Computation-based metrics are the first family. They compare a fresh output to a golden dataset of labelled input-output pairs and require ground truth. Google cloud provide you with the ability to customise Google cloud extensive library of pre-built metrics, allowing you to specify your own evaluation criteria and apply any measure of your choosing. Google cloud also developed metric bundles to make it easier for you to sift through the many metrics that are accessible; with just a single click, you can access the appropriate collection of metrics for any use case.

The code logs evaluation parameters and metrics in Vertex AI Experiments automatically and evaluates a summarization task using metric bundles. The following is a visual representation of the final combined assessment metrics:Image credit to Google cloud

These measurements provide a sense of progress and are both economical and effective. These measurements, meanwhile, are unable to fully capture the spirit of generative jobs. Developing a formula that captures all of the desired summary attributes is difficult. Furthermore, you may choose summaries that are different from the labelled examples, even with a well constructed golden dataset. For this reason, in order to evaluate generative tasks, you require an extra assessment technique.

The second family of approaches, autoraters, employ LLMs as a judging tool. In this case, an LLM is specially designed to carry out the assessment tasks. Ground truth is not necessary for this approach. You have the option of comparing two models side by side or evaluating one model. To guarantee their quality, Google cloud autoraters are meticulously calibrated using human raters. They are available right out of the box and are managed. For us, the ability to closely examine and develop confidence in an author’s assessment is crucial. For this reason, they offer justifications along with a confidence level for every decision.

An overview is provided in the box at the top: It shows the inputs (the evaluation dataset and competing models) as well as the final outcome, or victory rate. The win rate, which is a percentage, shows how frequently Health Snacks LLM outperformed Model B in terms of summary. In order to facilitate your comprehension of the victory rate, they additionally display the row-based results together with confidence scores and the autorater’s comments. You can assess the accuracy of the autorater for your use case by comparing the explanations and outcomes to what you expected.

The responses from Model B and the Health Snack LLM are listed for each input prompt. The author believes that the response that is highlighted in green and has a winner icon in the upper left corner is the better summary. The explanation gives the reasoning for the choice, and the confidence score, which is based on self-consistency, shows how confident the autor is in their choices.

To increase your confidence in the precision and dependability of the entire evaluation process, you have the option to calibrate the autorater in addition to the explanations and confidence scores. In order to accomplish this, you must provide AutoSxS, which generates alignment-aggregate information, direct access to human preference data. By taking random agreement into consideration, these statistics assess the agreement between Google cloud autorater and the human-preference data.

Even though it’s important to include human evaluation, gathering these assessments is still one of the most time-consuming parts of the review process. Google cloud chose to include human review as the third family of techniques in the GenAI Evaluation framework for this reason. Additionally, they collaborate with independent data-centric suppliers like LabelBox to make it simple for you to obtain human evaluations for a variety of jobs and standards.

To sum up, the Gen AI Evaluation Service offers a wide range of techniques that you may employ with any LLM model to create a unique assessment framework that will effectively evaluate your GenAI application. These techniques are available through a variety of channels, including online and offline.

How Generali Italia produced a RAG-based LLM application using the Gen AI Evaluation Service

A prominent Italian insurance company called Generali Italia was among the first to make use of Google cloud Gen AI Evaluation Service. According to Generali Italia’s Head of Technical Leads, Stefano Frigerio:

“The model evaluation was essential to the success of implementing an LLM in production. A manual review and improvement were not within Google cloud means in a dynamic ecology.

GenAI application

Like other insurance providers, Generali Italia generates a variety of documents, such as premium statements that provide thorough justifications and deadlines, policy statements, and more. Using retrieval-augmented generation (RAG) technology, Generali Italia developed a GenAI application. This innovation speeds up information retrieval by enabling employees to engage in conversational interactions with documents. But the proper implementation of the application would not be possible without a strong framework to evaluate its generative and retrieval functions. To measure performance against their baseline, the team first determined which performance dimensions were important to them. They then used the Gen AI Evaluation Service to compare performance.

Generali Italia’s Tech Lead Data Scientist, Ivan Vigorito, states that the company chose to utilise the Vertex Gen AI Evaluation Service for a number of reasons. Generali Italia was able to acquire autoraters that replicated human ratings in order to evaluate the calibre of LLM responses thanks to the assessment method AutoSxS. As a result, less manual evaluation was required, saving time and money. Additionally, the team was able to conduct evaluations using predetermined criteria thanks to the Gen AI review Service, which improved the review process’ objectivity.

The service helped make model performance understandable and pointed the team in the direction of ways to improve their application with explanations and confidence scores. Ultimately, the Generali team was able to assess any model through the use of external or pre-generated predictions thanks to the Vertex Gen AI Evaluation Service. This capability comes in especially handy when comparing model outputs that are hosted outside of Vertex AI.

Dominico Vitarella, Tech Lead Machine Learning Engineer at Generali Italia, claims that the Gen AI review Service does more for their team than only expedite the review process. It is easily integrated with Vertex AI, giving the team access to a full platform for generative and predictive application training, deployment, and evaluation.

Read more on Gvoindhtech.com

#VertexGenAI #LargeLanguageModels #GenerativeAI #GoogleCloud #GenAIEvaluationService #VertexAI #news #technews #technology #technologynews #technologytrends

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concettolabs · 4 years ago

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Google’s Next-Gen Android Development Tools Update at I/O

Google reveals the next-Gen android development tools in one of the recent live-stream I/O event happened from company’s Mountain View, California campus. In the annual tech extravaganza edition in 2021, Google announced amazing new tools and projects related to Android development. The fresh addition in Android 12 tools comes with Flutter’s cross-platform capabilities with new Android studio requirements where announcement made was expensive.

Android 12 has set a milestone called platform Stability to plan final testing and releases. The team encourages all SDK, app, game, and engine developers to use this platform stability and plan for final compatibility testing with the public release of next-gen android development tools. Unfortunately, few users can download Android 12 beta who owns pixel 3 or a newer phone. Android 12 in 2021 shows an update for Google’s Android Operating system, where builds Android 11 in 2020, but still few phones do not have it. If we talk about Android history, Google describes it as the biggest design change in this next-gen Android development tool.

There was an announcement made to focus on how to help developers build high-quality apps easier and faster. Hire Android developer who enables you to develop higher-quality apps faster with scaling across the entire ecosystem. Here’s a quick, comprehensive summary of the event for Android developers and enthusiasts looking for the best Android development services.

Google’s Next-Gen Android Development Tools

1. User-focused Features for Android 12

Google introduced a new look for Android 12 called Material. The design focused on users, features, apps with changing UI colors per time of the day. With the latest version, users can get features like a microphone and camera. In addition, Google adds some private computer capabilities to customize replies and notifications. It’s a new Android app development opportunity to fulfill Android app development requirements.

2. Flutter gets performance & safety boosts

Google’s Flutter UI toolkit increases its popularity among Android developers worldwide. It comes with a benefit of an array of Android app development. At the I/O event, the new version of the platform announced giant tech to bring enhanced safety settings, workflow updates, and performance improvement.

3. Wear OS gets more focused on Fitness App

People wear smartwatches to track their health and fitness. The application comes along with sleep cycles, tracking steps, and other various practices. Google is capitalizing on Fitbit ownership by revamping healthcare features. Additionally, the wear OS uses Fitbit DNA that offers integrated health-tracking capabilities with an array of third-party applications.

4. New Generation of Conversational AI

The conversational AI is the most glamorous I/O 2021 launch. Google makes the conversations more resilient and flexible by using the LaMDA, a technique by novel natural processing. The android conversational AI makes it more like a real person. With AI, it becomes central for Android app development that plays game-changing roles.

5. Android Studio latest version

With Google’s new beta version release Android studio, it was called Arctic Fox. The latest version gets a brand-new UI toolkit called Jetpack compose, where the framework builds native UI for Android apps. Apart from this toolkit, the newly updated version helps add an array of capabilities that help developers make it accessible to people with disabilities. Moreover, it uses a new Android studio version that seamlessly connects with devices and tests them.

Wrap up

To date, Google’s I/O always have been a grand event as it comes with plenty of innovations on display. However, this year, 2021, shows the noteworthy emphasis on the Android ecosystem if you’re looking to give a new look for Android 12 that enhances the new OS wear.

Additionally, Google confirms that Android 12 is more accommodating than third-party app stores and other installers such as APKUpdater, Amazon app store, and Samsung Galaxy Applications. Currently, it’s like third-party app stores that need direct user permission to manage and update apps on their platform. But this is going to change and would allow the third-party store to manage and update apps directly.

This process would talk time as it’s not a cakewalk for third-party app store developers. One needs to opt in to allow the feature and update package without user action permission. The above pointers let us understand how central Android remains in the tech business. If you’re looking to hire android app developers to build next-gen apps, then we are here to help you out. Grow your business using the latest platform capabilities.

#Android app development #next-Gen android development tools

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orioninfosolutions · 5 years ago

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Top App Development Technologies 2020

Since the last few years, the development technologies of mobile applications are continuously evolving and being experimented with. Be it IOS or android-based; from smoother UIs to simplifying users’ lifestyles, the recent app development technologies differ widely, each catering in a different way to the changing trends and needs of customers, environment, business operations, start-up ideas, medical equipment upgradation, andrelated factors.

The year 2020 required a lot of additional technological changes in software and mobile applications, taking COVID-19 into effect around the world. A professional need to be aware with all the trending app development technologies to thrive in the digital as well as traditional market.

These are the top app development technologies being usedwhich would further dominate the market on which corporates and governments are spending billions.

Read More: Ionic vs. Flutter: Which one Works for you

1. Service on demand

Food or other product deliveries, Electrician, Beautician, Plumber, Mechanic, Taxi cabs, Car on rent, everything and everyone comes right at our doorstep with a single mobile application. – Urban Company (initially, Urban clap), Zomato, Ola cabs. These mobile apps are increasing their scope of work day by day and the future holds much more than just thing within the app.

2. Monetary transactions

With digitization and online payments, the launch of mobile wallets and UPIs like Paytm, PayPal, Google pay, Apple pay, Amazon pay, Mobikwik, etc. the world saw a drastic change in payment methods, demand and supply, product and service developments and so on. Digital accounts and cards have recently come up and wallets like Paytm have started their own banking system called as ‘Paytm payments bank’. Wallets are continuously evolving and incorporating much more than just money payment. Ticketing, shopping, stock trading, gold investment, etc. are likely to gain high importance in the upcoming years.

3. Artificial Intelligence (AI) and Machine Learning (ML)

AI and ML provide real-time analytics and data which is used for automation, prediction and creating behaviour patterns. Government and businesses keep track of very valuable information using AI and ML.

• Image recognition, classification and transformation – Makeup, image editing apps and scanners. For example – FaceApp, Google lens, QR code scanners. • Voice detection and assistance – Google assistant, Google home, Alexa, Siri. • Personalized recommendations and advertisements – Netflix, Flipkart, Nykaa. Chatbots and landing page automations – Automatic replies and chats with WhatsApp business, Facebook messenger bots, and other chatbots on website landing pages. No one and nothing would remain hidden in the upcoming years after the advancements in this technology.

4. Internet of Things (IOT)

Though recognized in 1999, IOT is now a giant network of connected devices in the corporate as well as domestic world. • It is increasingly being used to monitorbusiness information, make decision analysis and control physical objects with internet using mobile applications as remote-control devices. • Home automation - Open and close doors, switch on/off electronic and electric appliances such as ceiling fans, lights, music system, AC, Refrigerator and television. • Sensors, GPS and wearable devices– New application have emerged this year to assess and monitor Air Quality Index, Temperature and humidity. Gaming, Motion detection, Product tracking, smart watch features, etc. have evolved.

IOT along with AI and ML would prove to be ground breaking in medical and infotech world within a few years.

5. Augmented Reality (AR)

• Real time makeup and body editing apps. • Instagram and Snapchat filters • ‘Live view’ in Google street maps show real, 3D and 360-degree images when enlarged or by clicking on a place. • Google AR Animals – Just type the name of any animal on google chrome app. Say, Dog and click on view in 3D and the View in your space.

Similarly, live 3D model experience and content creation world is going to boom soon with the advent of evolved mobile AR apps.

6. Flutter App Development

We offers next gen flutter app development services using Google’s revolutionary framework, Flutter. This open source mobile app SDK supports both Android and iOS platforms using a single codebase. This unmatched and highly reliable mobile UI framework enable to craft high quality native interfaces on cross platforms.

#App Development Technologies #App Development #mobile app development #flutter app development #Augmented Reality #Internet of Things #Artificial Intelligence

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marketsnmarkets39 · 5 years ago

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Conversational AI Market Emerging Trends and New Technologies Research 2025

MarketsandMarkets expects the global conversational Ai market size to grow from USD 4.8 billion in 2020 to USD 13.9 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 21.9% during the forecast period. Conversational AI is a form of technology that utilizes speech-based assistants and facilitates stronger interactions and greater engagement at scale across users and platforms. It combines speech-based technology, NLP, and ML into a single platform to develop and build applications for specific, as well as multiple use cases across verticals.

Download PDF Brochure @ https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=49043506

Key and emerging market players include Microsoft (US), Google (US), AWS (US), Oracle (US), IBM (US), Baidu (China), SAP (Germany), Artificial Solutions (Spain), Conversica (US), Haptik (India), Nuance (US), Rasa (Germany), Avaamo (US), Kore.ai (US), Solvvy (US), Pypestream (US), Inbenta (US), Rulai (US), Creative Virtual (US), Saarthi.ai (India), FIS (US), AmplifyReach (India), Interactions (US), Quosphere (US), Exceed.ai (US), Cognigy (Germany), SoundHound (US), Kasisto (US), Mindsay (US), and Clinc (US).

Microsoft (US) caters to a broad customer base in the regions of the Americas, EMEA, and APAC. The company provides Azure Bot Services, Microsoft Bot Framework, Azure Cognitive Services, and LUIS QnA Maker. By combining Azure Bot Services, Microsoft Bot Framework, Azure Cognitive Services, and LUIS QnA Maker, the company provides a strong development environment for creating conversational interfaces. Users can develop conversational interfaces using Microsoft services and deploy them on websites, apps, Cortana, Microsoft Teams, Skype, Slack, and Facebook Messenger. The company also offers Microsoft BotBuilder SDK, an open-source offering that can be combined with the other Microsoft services in this market.

Google (US) is one of the major players in the conversational AI market. Headquartered in California, US, Google is a subsidiary of Alphabet, Inc., since October 2, 2015. It provides online advertising services in the US and across the globe. The company offers performance and brand advertising services and operates through Google and Other Bets segments. Dialogflow is a conversational AI platform provided by Google that enables users to build, train, and deploy conversational interfaces for websites, mobile applications, popular messaging platforms, and IoT devices. The company offers Dialogflow in two versions, namely, standard edition and enterprise edition. Dialogflow enables developers to build and deploy chatbots on 14 major platforms, such as Facebook Messenger, Google Assistant, Amazon Alexa, Cortana, Slack, and Twilio. The Dialogflow platform leverages the benefits of Google’s ML and NLP capabilities and offers more than 30 prebuilt agents along with support for 20+ languages. Dialogflow leverages the advantages of Chatbase’s analytics capabilities and utilizes Firebase for the serverless functionality, which users can integrate with conversational apps. Google relies heavily on its organic growth strategies and continuously aims at innovating next-gen products. It invests in R&D activities significantly to innovate its advertising, cloud, ML, search, and new products and services. It has made significant investments and advancements in AI. It is well-positioned to take advantage of the increasing demand for AI-enabled applications, AI tools for developers, and cloud-based AI services. Moreover, it adopts organic growth strategies to gain a competitive advantage in the conversational AI market.

Browse Complete Report @ https://www.marketsandmarkets.com/Market-Reports/conversational-ai-market-49043506.html

#Conversational AI Market

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webbygraphic001 · 6 years ago

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15 Best APIs for Web Designers and Developers

With an API, you create a connection between your website and an application for the purposes of drawing on its data or features. This allows you to not only enhance the on-site experience, but to streamline a lot of the processes that would otherwise require much tedious hand-holding behind the scenes. Many of you are probably familiar with the multitude of APIs Google has created.

But it’s not just Google that’s trying to make it easier for web developers and designers to create impressive online experiences. According to APIHound, it has a repository of over 50,000 APIs while ProgrammableWeb lists over 22,000. Even if only the top 1% are usable, that’s still 200 to 500 high-quality APIs you could be leveraging to build websites.

That said, I’m not going to leave you to figure out which ones are worth your time. Below, you’ll find the 15 best APIs for web design and development:

1. Google Analytics

Tracking visitor activity on a website with Google Analytics is non-negotiable these days. But there’s more to get out of this platform than just watching web traffic go up and down. You can use the Google Analytics APIs to:

Monitor custom data, like e-commerce conversion rates and lifetime value calculations.

Create special tracking dashboards for the backend of your website.

Go deeper with sales funnel tracking and analysis.

2. Google Geo-location (Maps)

Google Maps is the more commonly recognized geo-location API from Google. However, there are other ways to use this API to your advantage:

Make embedded maps look however you like (e.g. street view enabled, 360-degree pivot, etc.)

Show route data along with real-time traffic insights.

Equip search fields and forms with pre-populated geo-location data that matches real world locations.

3. Google Fonts

The Google Fonts API gives developers a way to call on a Google Font from the directory. This way, you don’t need to host any cumbersome font files on your server. Google handles the load.

4. Google Translate

Building an international website and need a quick and convenient way to translate it into numerous languages? You can use Google’s Cloud Translation and API service to help. All you need is an HTML and Google Translate will take care of the rest.

5. Google Calendar

For a business that hosts lots of events — online or in-person — a calendar would come in handy for the website. With the Google Calendar API, you can instantly make that connection and start displaying public or private events.

6. G Suite Apps

Google’s suite of apps have their own corresponding APIs, too. So, let’s say you have a contact form that provides your client with important information prior to a sales call. You could configure the Google Sheets API to capture the data submitted by users, which would help the sales rep or business owner in preparing for the call ahead of time.

7. YouTube

You know it’s not a very good idea to upload video files to your server. Thanks to the YouTube API, you can easily embed video players into your website and customize the playback settings. You can also use the API to pull in data from YouTube to your website’s dashboard.

8. Vimeo

Vimeo is another popular video playback solution that has its own API. If your clients would prefer to manage their video content with Vimeo, know that you have the ability to leverage the API to embed videos on the site, pull in usage data, and customize playback.

9. Facebook Messenger

Want to build a Facebook Messenger chatbot for your website? With the Messenger API, you can do that. What’s more, you can program how the bot interacts with visitors, so it doesn’t just end up being a holding queue for visitors waiting to connect with a real person through the site or over on Facebook.

10. Facebook Apps and Plugins

Facebook provides developers with APIs so they can get more out of their marketing efforts on the social media platform itself. However, it also provides a set of APIs and SDKs that can be used on websites. With them, you can:

Add a Facebook login.

Embed social media feeds and posts.

Track website conversions in relation to Facebook.

11. Twitter

Truth be told, all of the leading social media platforms have their own APIs. But if we’re looking at the more valuable ones to include on your website, Facebook and Twitter are probably them. That said, Twitter’s offering for web developers is a bit lighter than Facebook’s. With it, you’ll gain the ability to embed Twitter feeds, posts, as well as share buttons.

12. Twilio

If you’re not familiar with it, the Twilio API is an incredibly powerful tool for businesses that want to integrate voice, SMS, chat, or AI bots into their websites.

For instance, think about a website that allows visitors to schedule appointments. By asking for a phone number in the request, you can program your API to automatically send appointment reminders via text.

You could also use this for something like a free SaaS trial. You include a few additional fields like Business Name, Company Size, and Phone Number in the signup form. Then, a few hours after the visitor signs up, a sales rep follows up by phone to see how they’re enjoying it.

13. Dropbox

Do you need a secure place to store files from your website? You could use the Dropbox API to make that happen with ease. You can also use the API to handle more complex tasks like enabling website visitors to upload documents to your Dropbox account (like resume files). You could also use it to get prospective employees, tenants, or clients to e-sign documents.

14. MailChimp

There are different ways you may want users to engage with your website, but most of them are likely to end in a form — lead gen, contact, or e-commerce.

If you’re using MailChimp to power your email marketing efforts, then connecting its API to your form and website would be useful. You can manage your email lists and automate how your site and email work together through it.

15. Payment Processors (Stripe and PayPal)

There’s no reason to manually process payment information anymore when payment processors have created such a reliable means of connecting their platforms to our websites. The APIs for payment processors like Stripe and PayPal are what enable developers to do more than just collect payments, too. You can enable tracking, handle refunds and disputes, and more.

Wrap-Up

The above list covers the essentials you’re going to need when building a website and adding all those critical features your clients desire. But there are so many more APIs you can leverage.

If you’re new to this and want an easy way to work with lesser known APIs, consider leveraging IFTTT or Zapier. These tools help you create “recipes” that connect your website to existing APIs. Think of them as a friendly go-between.

Featured image via Unsplash.

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digital-strategy · 7 years ago

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That’s a wrap! After a bustling three days at Google I/O, we have a lot to look back on and a lot to look forward to, from helpful features made possible with AI to updates that help you develop a sense of digital wellbeing. Here are 100 of our Google I/O announcements, in no particular order—because we don’t play favorites. 💯

1. Hey Google, you sound great today! You can now choose from six new voices for your Google Assistant. 2. There will even be some familiar voices later this year, with John Legend lending his melodic tones to the Assistant. 3. The Assistant is becoming more conversational. With AI and WaveNet technology, we can better mimic the subtleties of the human voice—the pitch, pace and, um, the pauses. 4. Continued Conversation lets you have a natural back-and-forth conversation without repeating “Hey Google” for each follow-up request. And the Google Assistant will be able to understand when you’re talking to it versus someone else, and respond accordingly. 5. We’re rolling out Multiple Actions so the Google Assistant can understand more complex queries like: “What’s the weather like in New York and in Austin?” 6. Custom Routines allow you to create your own Routine, and start it with a phrase that feels best for you. For example, you can create a Custom Routine for family dinner, and kick it off by saying "Hey Google, dinner's ready" and the Assistant can turn on your favorite music, turn off the TV, and broadcast “dinner time!” to everyone in the house. 7. Soon you’ll be able to schedule Routines for a specific day or time using the Assistant app or through the Google Clock app for Android. 8. Families have listened to over 130,000 hours of children’s stories on the Assistant in the last two months alone. 9. Later this year we’ll introduce Pretty Please so the Assistant can understand and encourage polite conversation from your little ones. 10. Smart Display devices will be available this summer, bringing the simplicity of voice and the Google Assistant together with a rich visual experience. 11. We redesigned the Assistant experience on the phone. The Assistant will give you a quick snapshot of your day, with suggestions based on the time of day, location and recent interactions with the Assistant. 12. Bon appetit! A new food pick-up and delivery experience for the Google Assistant app will be available later this year. 13. Keep your eyes on the road—the Assistant is coming to navigation in Google Maps with a low visual profile. You can keep your hands on the wheel while sending text messages, playing music and more. 14.Google Duplex is a new capability we will be testing this summer within the Google Assistant to you help you make reservations, schedule appointments, and get holiday hours from businesses. Just provide the date and time, and your Assistant will call the business to coordinate for you. 15.The Google Assistant will be available in 80 countries by the end of the year. 16. We’re also bringing Google Home and Google Home Mini to seven more countries later this year: Spain, Mexico, Korea, the Netherlands, Denmark, Norway and Sweden.

17.Soon you’ll see Smart Compose in Gmail, a new feature powered by AI, that helps you save you time by cutting back on repetitive writing, while reducing the chance of spelling and grammatical errors in your emails. 18. ML Kit brings the breadth of Google’s machine learning technology to app developers, including on-device APIs for text recognition, face detection, image labeling and more. It’s available in one mobile SDK, accessible through Firebase, and works on both Android and iOS. 19.Our third-generation TPUs (Tensor Processing Units) are liquid-cooled and much more powerful than the previous generation, allowing us to train and run models faster so more products can be enhanced with AI. 20. We published results in a Nature Research journal showing that our AI model can predict medical events, helping doctors spot problems before they happen. 21. AI is making it easier for Waymo’s vehicles to drive in different environments, whether it’s the snowy streets of Michigan, foggy hills of San Francisco or rainy roads of Kirkland. With these improvements, we’re moving closer to our goal of bringing self-driving technology to everyone, everywhere.

22.We unveiled a beta version of Android P, focused on intelligence, simplicity and digital wellbeing. 23. We partnered with DeepMind to build Adaptive Battery, which prioritizes battery power for the apps and services you use most. 24. Adaptive Brightness in Android P learns how you like to set the brightness based on your surroundings, and automatically updates it to conserve energy. 25. App Actions help you get to your next task quickly by predicting what action you’ll take next. So if you connect your headphones to your device, Android will suggest an action to resume your favorite Spotify playlist. 26. Actions will also show up throughout your Android phone in places like the Launcher, Smart Text Selection, the Play Store, the Google Search app and the Assistant. 27. Slices makes your smartphone even smarter by showing parts of apps right when you need them most. Say for example you search for “Lyft” in Google Search on your phone—you can see an interactive Slice that gives you the price and time for a trip to work, and you can quickly order the ride. 28. A new enterprise work profile visually separates your work apps. Tap on the work tab to see work apps all in one place, and turn them off with a simple toggle when you get off work. 29. Less is more! Swipe up on the home button in Android P to see a newly designed Overview, with full-screen previews of recently used apps. Simply tap once to jump back into any app. 30. If you’re constantly switching between apps, we’ve got good news for you. Smart Text Selection (which recognizes the meaning of the text you’re selecting and suggests relevant actions) now works in Overview, making it easier to perform the action you want. 31.Android P also brings a redesigned Quick Settings, a better way to take and edit screenshots (say goodbye to the vulcan grip that was required before), simplified volume controls, an easier way to manage notifications and more. 32. Technology should help you with your life, not distract you from it. Android P comes with digital wellbeing features built into the platform. 33.Dashboard gives you a snapshot on how you’re spending time on your phone. It includes information about how long you’ve spent in apps, how many times you unlocked your phone and how many notifications you’ve received. 34.You can take more control over how you engage with your phone. App Timer lets you set time limits on apps, and when you get close to your time limit Android will nudge you that it is time to do something else. 35. Do Not Disturb (DND) mode has more oomph. Not only does it silence phone calls and texts, but it also hides visual disruptions like notifications that pop up on your display. 36. We created a gesture to help you focus on being present: If you turn your phone over on the table, it automatically enters DND. 37. With a new API, you can automatically set your status on messaging apps to “away” when DND is turned on. 38.Fall asleep a little easier with Wind Down. Set a bedtime and your phone will automatically switch to Night Light mode and fade to grayscale to eliminate distractions. 39.Android P is packed with security and privacy improvements updated security protocols, encrypted backups, protected confirmations and more. 40.Thanks to work on Project Treble, an effort we introduced last year to make OS upgrades easier for partners, Android P Beta is available on partner devices including Sony Xperia XZ2, Xiaomi Mi Mix 2S, Nokia 7 Plus, Oppo R15 Pro, Vivo X21, OnePlus 6, and Essential PH‑1, in addition to Pixel and Pixel 2.

41. Say hello to the JBL LINK BAR. We worked with Harman to launch this hybrid device that delivers a full Google Assistant speaker and Android TV experience. 42. We released a limited edition Android TV dongle device, the ADT-2, for developers to create more with Android TV. 43. Android Auto is now working with more than 50 OEMs to support more than 400 cars and aftermarket stereos. 44. Volvo’s next-gen infotainment system powered by Android will integrate with Google apps, including Maps, Assistant and Play Store. 45. Watch out! You can get more done from your watch with new features from the Google Assistant on Wear OS by Google. 46. Smart suggestions from the Google Assistant on Wear OS by Google let you continue conversations directly from your watch. Choose from contextually relevant follow-up questions or responses. 47. Now you can choose to hear answers from your watch speaker or Bluetooth headphones. Just ask Google Assistant on your watch “tell me about my day.” 48. Actions will be available on all Wear OS by Google watches, so you can use your voice to do tasks like preheat your LG oven while you’re unloading your groceries or ask Bay Trains when the next train is leaving. And we’re working with developers and partners to add more Actions and functionalities.

49. We’ve mapped more than 21 million miles across 220 countries, put hundreds of millions of businesses on the map, and provided access to more than 1 billion people around the world. 50.Google Maps is becoming more assistive and personal. A redesigned Explore tab features everything you need to know about dining, events and activity options in whatever area you’re interested in. 51. Top lists give you information from local experts, Google’s algorithms and trusted publishers so you can see everything that's new and interesting—like the most essential brunches or cheap eats nearby. 52. New features help you easily make plans as a group. You can create a shortlist of places within the app and share it with friends across any platform, so you can quickly vote and decide on a place to go. 53. Your "match" helps you see the world through your lens, suggesting how likely you are to enjoy a food or drink spot based on your preferences. 54. Updated walking directions help you get oriented on your walking journey more quickly and navigate the world on foot with more confidence. So when you emerge out of a subway or reach a crossing with more than four streets, you’ll know which way to go.

55. Suggested actions, powered by machine learning, will start to show up on your photos right as you view them—giving you the option to brighten, share, rotate or archive a picture. Another action on the horizon is the ability to quickly export photos of documents into PDFs. 56. New color pop creations leave the subject of your photo in color while setting the background to black and white. 57. We’re also working on the ability for you to change black-and-white photos into color in just a tap. 58. We announced the Google Photos partner program, giving developers the tools to build smarter, faster and more helpful photo and video experiences in their products, so you can interact with your photos across more apps and devices.

59. The updatedGoogle News uses a new set of AI techniques to find and organize quality reporting and diverse information from around the web, in real time, and organize it into storylines so you can make sense of what’s happening from the world stage to your own backyard. 60. The “For You” tab makes it easy to keep up to date on what you care about, starting with a “Daily Briefing” of five stories that Google has organized for you—a mix of the most important headlines, local news and the latest on your interests. 61.With Full Coverage, you can deep dive on a story with one click. This section is not personalized—everyone will see the same content including related articles, timelines, opinion and analysis pieces, video, timeline and the ability to see what the impact or reaction has been in real time. 62. The separate Headlines section, also unpersonalized, lets you stay fully informed across a broad spectrum of news, like world news, business, science, sports, entertainment and more. 63. Subscribing to your favorite publishers right in the Google News app is super simple using Subscribe with Google—no forms, new passwords or credit cards—and you can access your subscriptions anywhere you’re logged in across Google and the web.

64. Updates to Google Lens help you get answers to the world around you. With smart text, you can copy and paste text from the real world—like recipes or business cards—to your phone. 65. With style match, if an outfit or a home decor item catches your eye, you can open Lens and not only get info on that specific item (like reviews), but also see similar items. 66.Lens now uses real-time identification so you’ll be able to browse the world around you just by pointing your camera. It’s able to give you information quickly and anchor it to the things you see. 67. Use Lens directly in the camera app on supported devices from the following OEMs: LGE, Motorola, Xiaomi, Sony Mobile, HMD/Nokia, Transsion, TCL, OnePlus, BQ, Asus—and of course the Google Pixel. 68. Lens is coming to more languages, including French, Italian, German, Spanish and Portuguese. 69. Tour Creator lets anyone with a story to tell, like teachers or students, easily make a VR tour using imagery from Google Street View or their own 360 photos. 70.With Sceneform, Java developers can now build immersive, 3D apps without having to learn complicated APIs. They can use it to build AR apps from scratch as well as add AR features to existing ones. 71. We’ve rolled out ARCore’s Cloud Anchor API across Android and iOS to help developers build more collaborative and immersive augmented reality apps. Cloud Anchors makes it possible to create collaborative AR experiences, like redecorating your home, playing games and painting a community mural—all together with your friends. 72. ARCore now features Vertical Plane Detection which means you can place AR objects on more surfaces, like textured walls. Now you can do things like view artwork above your mantlepiece before buying it. 73. Thanks to a capability called Augmented Images, you’ll be able to bring images to life just by pointing your phone at them—this works on QR codes, AR markers and static image targets (like maps, products in a store, logos, photos or movie posters).

74. We launched updates to the YouTube mobile app that will help everyone develop their own sense of digital wellbeing. The Take a Break reminder lets you set a reminder to (you guessed it!) take a break while watching videos after a specified amount of time. 75. You can schedule specific times each day to silence notification sounds and vibrations that are you sent to your phone from the YouTube app. 76. You can also opt in to a scheduled notification digest that combines all of the daily push notifications from the YouTube app into a single, combined notification. 77. Soon you’ll have access to a time watched profile to give you a better understanding of the time you spend on YouTube.

78. Lookout, a new Android app, gives people who are blind or visually impaired auditory cues as they encounter objects, text and people around them. 79. We’re introducing the ability to type in Morse code in Gboard beta for Android. We partnered with developer Tania Finlayson, an expert in Morse code assistive technology, to build this feature.

80. After launching in beta at Game Developers Conference, Google Play Instant is now open to all game developers. 81.Updated Google Play Console features help you improve your app’s performance and grow your business. These include improvements to the dashboard statistics, Android vitals, pre-launch report, acquisition report and subscriptions dashboard. 82. Android Jetpack is a new set of components, tools and architectural guidance that makes it quicker and easier for developers to build great Android apps. 83. Android KTX, launching as part of Android Jetpack, optimizes the Kotlin developer experience. 84. Android App Bundle, a new format for publishing Android apps, helps developers deliver great experiences in smaller app sizes and optimize apps for the wide variety of Android devices and form factors available. 85.The latest canary release of Android Studio 3.2 focuses on supporting the Android P Developer Preview, Android App Bundle and Android Jetpack, plus more features to help you develop fast and easily. 86.We added Dynamic Delivery so your users download only the code and resources they need to run your app, reducing download times and saving space on their devices. 87.With Android Things 1.0, developers can build and ship commercial IoT products using the Android Things platform. 88.The latest improvements to Performance Monitoring on Firebase help you easily monitor app performance issues and identify the parts of your app that stutter or freeze. 89. In the coming months, we're expanding Firebase Test Lab to include iOS to help get your app into a high-quality state—across both Android and iOS—before you even release it. 90. We shipped Flutter Beta 3, the latest version of our mobile app SDK for creating high-quality, native user experiences on iOS and Android.. 91. We launched an early preview of the Android extension libraries (AndroidX) which represents a new era for the Support Library. 92. You can now run Linux apps on your Chromebooks (starting with a preview on the Google Pixelbook), so you can use your favorite tools and familiar commands with the speed, simplicity and security of Chrome OS. 93. Material Theming, part of the latest update to Material Design, lets developers systematically express a unique style across their product more consistently, so they don’t have to choose between building beautiful and building fast. We also redesigned Material.io. 94. We introduced three Material tools to streamline workflow and address common pain points across design and development: Material Theme Editor, a control panel that lets you apply global style changes to components across your design; Gallery, a platform for sharing, reviewing and commenting on design iterations; and Material Icons in five different themes. 95. With open-source Material Components, you can customize key aspects of an app’s design, including color, shape, and type themes.

96. We’ll launch a beta that allows developers to display relevant content from their apps—such as a product catalog for a shopping app—within ads, giving users more helpful information before they download an app. 97. We started early testing to make Google Play Instant compatible with AdWords, so game developers can use Universal App campaigns to reach potential users and let them try out games directly from ads. 98. Developers using ads to grow their user bases will soon have a more complete picture with view through conversion (VTC) reporting, providing more insight into ad impressions and conversions. 99. With rewarded reporting to AdMob, developers can understand and fine-tune the performance of their rewarded ads--ads that let users opt in to view ads in exchange for in-app incentives or digital goods, such as an extra life in a game or 15 minutes of ad-free music streaming. 100. Developers who sell ad placements in their app can now more easily report data back to advertisers with the integration of IAB Tech Lab’s Open Measurement SDK.

via The Official Google Blog

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