#basically a dissertation on how framing makes all the difference
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The main problem that I have with Youtubers who attempt to approach media analysis and fandom through theory and academia is that the vast majority aren't academics. Just being in undergrad isn't actually enough, contrary to the thoughts of many. Reading a Wikipedia article and reiterating what one may find in some Google, even Google Scholar, searches. Ideally, these would be topics approached by people involved in academia as a profession, people with doctoral degrees, who can discuss complex topics in a way that is easily understood by the masses. "What is the negotiation between gender and sex in BL?" "How does CMBYN articulate/complicate hierarchal roles within the gay novel?" "Could SnK express an alternative reading of the formerly isolated Japan?" These are complicated questions they attempt to answer in their video essays when they seldom ever understand the theories they employ.
Yes, I understand this can sound elitist, but as a Black afab person who is currently in a doctoral program for literature, there aren't "easy" answers to any of the questions they attempt to pose, and many Youtubers who primarily make long-form video essays lack the life experience and expertise to sufficiently discuss anything. They're usually too set in their thoughts to answer or explore the broader implications of their claims. Defending a dissertation forces you to do this. Forming a committee of experts in various fields and convincing them to aid you in the development of your dissertation forces you to do this. Being in academic and cordial communication with your peers from all over the world in your field forces you to do this. It's not easy to constantly intake new information from various eras and nations (depending on your topic), meld this information into a coherent essay, and continually make edits as you learn new information, thus changing your outlook on things. Also: it's really petty of me, but it's also incredibly annoying to grade poorly researched undergrad essays who, after some prompting in office hours, say they got these ideas on books, movies, and shows from breadtubers like Somerton, SZ, FD Signifier, or hbomberguy. Cue: me going to watch their videos and realizing they have no idea what they're talking about 88% of the time in terms of theory and application of said theory. Even the ones who frame themselves on being educators in real life, like Signifier, lack any nuance, depth, or media literacy to make a compelling argument if you know even the slightest bit of information. On the bright side, I now know why I've encountered several students with ideologies that are basically conservatism with a veneer of progressivism, or "conservatism in a queer hat."
This concludes my long-winded way of saying "Don't turn to Youtubers for media analysis. You're better off just reading articles by people who have to actually know what they're talking about. The majority of Youtubers (especially the breadtubers) don't have the bandwidth to discuss anything more complex than an episode of Blue's Clues."
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I mostly agree, but I'd point to a slightly different problem. I'm hesitant to say that the PhD itself is the deciding factor, but I do think a lot of video essayists are insufficiently prepared.
I'm a big fan of Folding Ideas who does have some formal schooling in film, but I don't think it's that education per se that makes him great. He sets himself apart from other video essayists by actually doing his research and having an in-depth approach to his subjects. He doesn't resort to clickbait, and—here's the key—he often takes months or even a year to work on something.
Honestly, I think that's a big part of it: the hoops most youtubers who want to make a living at it have to jump through involve a lot of clickbait and pandering and a fast production schedule. They don't involve reputable peer review except by the court of shriek-y public opinion on twitter.
They'd like to present themselves as documentary filmmaking (which is essentially what Folding Ideas' longer videos are), but they don't actually live up to any of the usual standards of that either.
I think it can be elitist to say that someone needs to have certain letters after their name, yes, but what really strikes me about your average youtube media analysis type and the fanbase is that they want shortcuts.
Exploring the whole history of the gay novel so that you have enough background to talk about CMBYN means reading quite a few novels. Even if you decide to throw out all past scholarly opinion on the topic (which you shouldn't), if you're going to have a meaningful personal theory, you need to have read a lot of novels first. How can you hope to be the person providing the neat overview of the whole genre if you haven't familiarized yourself widely with said genre, and not just through a summary by someone else? That amount of reading doesn't happen overnight.
The trite, surface-level media analysis online is often from people who want to be hailed as great intellectuals but who aren't willing to put in the years it takes to do all the background reading and to develop their skills in argumentation, writing, etc.
Grad school is a convenient and probably faster way to go about all that, but I think you could do it outside of a formal framework... But you would need to actually do it.
I think it's driven by a bunch of people who were The Smart One in grade school and never learned how to work hard on long-term projects instead of pushing through in a sprint. They're used to relying on being the smartest to cut corners and do things before they get bored, only they probably aren't the smartest anymore anyway, and they mistake being smart at one thing for being smart at all things.
There's a real lack of respect for the entire concept of expertise.
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hi imane! i hope ur doing well <3 i just wanted to ask: what do you do during times of uncertainty? im a uni student abt to go on placement and I've been applying for part-time jobs that's centred around my field but to no avail sadly :/ i wanted to save up at least so i wouldn't stress during placement and everything's so overwhelming.. there are other external factors that's making me feel this way too like a friendship break-up i had few months ago and its affected me quite badly but im starting to pick myself up again. anyways sorry for the rant and i hope ur day is lovely x
hey! just sat down after hours of procrastination to work on my dissertation and i wish i were done already akjdkfgj but it could be worse!! ok it's gonna be long and probs unhelpful but i know that you wanted to vent more than you thought i was holding some solution so I'll just ramble and hope something resonates with you lmao <3
for me uncertainty makes me feel like my life is in shambles, it's hard to cope with things going south and not seeing the light at the end of the tunnel but during my yearly flop era in march/april i had a talk with a friend who's much older, wiser, and more experimented, and basically it helped me put things into perspective and learn how to let go. there are only so many things that you can control so i split my different issues into different categories for a more systemic approach to my problems lol: things that i can actually somewhat control (my emotions, my reactions, my efforts, what i can do moving forward to alleviate some of my stress), things that are out of my control (how people misconstrue me, external stressors like shitty coworkers, refusals from jobs i was applying for) and things (and people) that i don't need in my life. learning to let go of things for me internationally infamous control freak was not easy but it was liberating, idk if you're religious so if you aren't the next part isn't going to be helpful lol but i don't think i should be chasing things because i am exactly where i am meant to be, and if i start clutching at the things that aren't meant to be in my life, it's just my ego getting in the way, and i prayed that Allah just lets me find the place that i would fit better in and that He'd take me away from it if i wasn't going to be doing or feeling good there. i guess the non-religious version would just be to trust the process and understand that things in life wax and wane, whether it be job opportunities or relationships. obviously there's like a plethora of other factors like what do i do if i can't pay the bills and stuff? that was how i was thinking just a couple of months ago when my dissertation was not writing itself and nobody was hiring me! but a few weeks have passed and looking back on it i was starting to chase things again and it made me feel like i was stuck in a rut when in fact it's normal for things to take some time to settle down and for opportunities to arrive.
so basically whether you stress about it or not, literally nothing is going to change except the way you frame it in your head. for me i just continued applying and gave interviews my all while also being detached enough to simply trust myself to find the space that i was meant to occupy eventually, and after many many many rejections i finally found something a week ago, but it took a couple of months of steady job application to get there. looking from the other side of the mirror it's easy to say things like "don't get discouraged!" but it is true that if you keep throwing shit at a wall something's going to eventually stick, hence the power of consistency and of never giving up.
i'm glad you're slowly building yourself back up after your friendship break-up, i know how much it can drag you down but again some people are meant to be with you for a season only and at the end of the day with the effect of time making things more bearable and by working on your self-esteem and knowing that you can do things that you set your mind to, whether it is finding a part-time job or picking yourself back up, in a few weeks you're gonna look back on where you were mentally at when you sent me this message and where you'll be then and you'll thing "well i guess things DO pass huh who would've thought!!" lol life is a cycle of stability and unsteadiness, doesn't matter how much you prepare something's always going to go sideways but another truth is that things fall back into place again and you have to have faith in that, in yourself, and maybe in something else like i am w/ my relation to religion if u need extra help. speaking of help if you have a support system, confide in them and let them carry some of that weight for you!! you'd do the same for them so don't feel like you're a burden for needing help when you are facing instability. wishing you the best of luck and i really hope you find a good part-time job before your placement babe
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