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No digital marketing agency is without an alluring social media presence. Therefore, check the company’s social media handle. A digital marketing team must always be data driven. They must have expertise in market research. So, whenever they share a marketing strategy, they focus on statistical data related to market share, consumer behaviour, psychometrics, application performance data, etc.

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How A Mobile App Development Company Helps Small Businesses Scale Faster?

Dubai is a thriving hub for innovation, invention, business, and digital transformation. Therefore, the number of small businesses is growing faster here. Currently, over 350,000 SMEs contribute to over 60% of the UAE’s GDP. Digital transformation being a crucial part of a business, is also growing rapidly in Dubai. 

As digital transformation accelerates, mobile apps have become a necessity for small businesses to scale rapidly. From improving customer engagement to streamlining business processes and operations, mobile apps help small businesses stand out from the competition. So, let’s discover how you can leverage a Mobile App Development Company in Dubai and outshine fast.

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Mobile apps are the lifeline of people in the current era of extreme digitization. Be the shoppers, service seekers or businesses providing relevant goods and services, a mobile app stands as the connecting link between the two 24X7. However, launching a business website or a mobile application is just the primary step towards online presence. To make a digital presence endless and leveraging 100% benefits from digitization requires continuous digital marketing as well.

Read this informative blog https://whimsical.com/choosing-a-mobile-app-development-company-in-dubai-for-digital-m-KcwMfpwg4JhJUZhXf6af49

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Leveraging Website Development for Elevating Online Presence

As a business owner, being a website owner must also be your priority in this digital era. Your business website is the primary tool of digital marketing. A website is your brand's face and also an introduction. It provides useful information about you and your business to the customers.

Whether you are a startup or an established enterprise, investing in Professional Website Development can help you stand out in this competitive world.

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New Google Ads Manager Curation for PPC Agencies in Dubai: What’s New?

Leveraging Google Ads erstwhile Google Adwords for your business is now easier after the roll-out of the new Google Ad Manager Curation. The new curation will make ad management easier for the Pay Per Click Marketing Companies. Since running the Ads has now become easier, do not forget to grab a good discount when dealing with a PPC company in Dubai.

This blog closely compares the previous Ad scenarios with the new ones. In this blog, all the readers will discover, how the new Ad Manger features have simplified running Google Ads. So, let’s begin!

Read this Blog https://ezulix.com/blog/digital-marketing/ppc-company-in-dubai/

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A custom software development company in Dubai is one of the most flourishing businesses these days. Since software products can wind up various business processes faster than humans without any fatigue, software development services are the most demanded ones. 

After reading this blog, you will understand the true meaning of a ‘software product’ and the difference between pre-built and custom software

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Dubai, a thriving hub of innovation and technological advancement, is home to some of the finest software development companies in Dubai. But why should you consider partnering with a Custom Software Development Company in Dubai for your next project? Let’s delve into the compelling reasons that make Dubai the ideal destination for your software development needs.

Know more Visit this link https://ezulix.com/uae/software-development-company-in-dubai

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Looking for a reliable app development company in Dubai? Discover how Ezulix stands out as a leader in providing innovative, custom mobile app development services for businesses across various industries. Our team specializes in crafting high-performance iOS and Android apps that are not only user-friendly but also designed to scale with your business needs. In this blog, we dive deep into the app development process, the technologies we use, and how we help businesses in Dubai unlock new opportunities through mobile solutions.

Whether you are a startup or an established company, our mobile app development services are tailored to elevate your brand and enhance customer engagement.

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Ezulix is a leading digital marketing agency in Dubai, offering innovative solutions to empower businesses in the digital era. We specialize in crafting result-driven strategies, including SEO, social media marketing, PPC, and content marketing, to enhance online visibility and boost brand growth. Whether you need to increase website traffic, improve conversions, or build a strong online presence, our expert team delivers tailored strategies to meet your unique needs. Partner with Ezulix, the best marketing agency in Dubai, to transform your ideas into reality and drive your business growth.

Website:- https://ezulix.com/uae/digital-marketing-agency-in-dubai

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Ezulix stands as a distinguished name among the best Digital Marketing Companies in Dubai and Software Development Companies in Dubai, providing a comprehensive range of services to elevate your business. Our digital marketing solutions focus on enhancing your online presence, driving targeted traffic, and increasing conversions, while our software development expertise ensures robust, user-friendly, and scalable software tailored to your unique needs.

With a dedicated team of professionals, Ezulix excels in delivering innovative strategies and advanced technology solutions that cater to businesses of all sizes and industries. From SEO, social media marketing, and PPC campaigns to custom software and mobile app development, we ensure seamless integration and measurable outcomes.

Choose Ezulix as your trusted partner to achieve excellence in both digital marketing and software development. Let us help you unlock the full potential of your business in the competitive digital landscape.

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Mobile App Development Market in Dubai, UAE, is thriving as businesses and entrepreneurs increasingly look for innovative digital solutions to reach their target audiences. Whether you're a startup or an established enterprise, building a mobile app can significantly enhance your customer experience and brand presence.

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Looking for a trusted Software Development Company in Dubai? Ezulix offers comprehensive custom software development solutions tailored to meet your business needs. Specializing in mobile apps, web development, enterprise solutions, and fintech platforms, we deliver innovative and scalable solutions designed to streamline operations and drive growth. With a team of highly skilled professionals and a commitment to using the latest technologies, Ezulix ensures your business stays ahead in today’s competitive market.

Whether you need bespoke software, dynamic gaming apps, or robust enterprise systems, we are your one-stop destination for high-quality, reliable, and cost-effective software development services in Dubai. Contact us today to transform your ideas into reality and take your business to the next level!

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In the United Arab Emirates, many foreign companies are currently providing services all over the UAE. It is because of tax-free business and unmatched government support in this country. Due to the abundance of service providers, making a choice becomes a bit difficult sometimes. A responsible company will always be responsive and active during their working hours. The speed of their response and the way they entertain your query represent their seriousness towards their work.

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Ezulix Digital leading Social Media Marketing Agency in Dubai UAE Elevate your brands online presence with expert strategies and impactful results. We love to create content and develop campaigns that are inventive and socially viral. We work with some of the best brands in the digital advertising business globally. We stand for creativity and a strategic approach toward each and every project we undertake.

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6 Reasons Why Custom Software Development for Businesses in Dubai Must Be A Priority!

Can you name the entrepreneurship and innovation hub of the world at present? It is neither the US nor India.  The answer is Dubai.  As the government of UAE lets entrepreneurs rule almost tax-free that too with 100% private ownership without any forced Emirati partnership, the capital Dubai has emerged as the most preferred location for business owners. 

Being the land of innovations, Dubai is also a technically advanced city. Resultantly, to balance the massively growing businesses and consequent workload, the UAE depends majorly upon software products. 

However, when it comes to choosing between pre-made and custom-built software products, entrepreneurs often face difficulties. But no longer! After reading this blog, you will be able to make the right choice soon. 

So, let’s figure out the top 6 benefits of custom software products and find out the suitability of pre-made software products. 

6 Benefits of Customised Software Products for Dubai-Based Businesses 

Choosing Custom Software Development Services in Dubai can be a smart choice over choosing pre-made software products for business process automation. There are varying reasons that support this argument. 

However, let’s first understand the actual meaning of custom development before we list its benefits. 

What Exactly a Custom Software Product Is?

In simple terms a ‘customised’ software product! When a software engineer codes and programs a software product from scratch exclusively for your business, it is called custom development. 

Say, for example, Salesforce is a Pre-made CRM software to manage customer queries. Being a worldwide available program, it has a large user base and many advanced features like Einstein AI, Omni-Channel Support, Tableau Integration and more. 

However, such advanced features may or may not be the requirement of a new startup. But automating customer relation management is a necessity anyhow, especially during the growing stage. In such a case, custom coding is the solution. So, let’s discover the top 6 benefits of custom solutions in more detail: 

Development in Dubai is More Budget-Friendly!

However, custom development is expensive. But, the lenient taxation policies of the Dubai government make it rather budget-friendly. 

Undoubtedly, customised solutions are the far better option for any organisation. But the expensive development often discourages businesses from opting for custom-built software products. 

Dubai on the contrary offers budget-friendly custom software development in two ways: 

Lenient Taxation policies

Abundance of workforce and service providers from developing countries

Moreover, pre-made software solutions mainly come from countries like the USA. The US Dollar is 3.6 times higher in value than the Arab Emirates Dirham (AED). Simply put, 1 USD equals 3.67 AED (approx.). 

Clearly, a subscription to these pre-made software solutions is not a pocket-friendly option at all!

So, why choose a less tailored solution when you have access to a personalised one without budget constraints?

Maintain Your Brand Identity 

As the UAE is a hub for countless businesses, maintaining a brand identity becomes a necessity. Business industries in the UAE are growing at a rapid pace. As a result, many new organisations come into existence every day. 

This keeps the competition increasing too. So, maintaining a unique brand identity to differentiate from other is mandatory in Dubai and other parts of UAE. 

A custom software Development Company makes sure that the client gets a personalised solution that resonates with his/her brand. Matching the colors, logos, tag lines and more remains the chief concern of the development company. This way, custom-built products help a business maintain its brand image. 

Get a Personalised Solution, Learn Less, and Work More! 

Technology is not a child’s play and is ever evolving. May be, you as an entrepreneur have enough caliber to adapt technological advancements peacefully. But, it may not be the case with everyone in your organisation.

Learning to operate an advanced software product like Salesforce, HubSpot, Slack, Jira, Trello and many more can be a complex task. Also, your employees might be reluctant to adapt. However, if you choose custom development, you have the golden opportunity to get a Minimum Viable Product. 

If you need basic automation system, plan your own features, functions and UI design. Then, approach any bespoke software development company in Dubai. It will definitely help you in getting a simple design. When you know what features you have demanded, it will be easier to learn and adapt. 

Let the User Interface Adapt to Your Ideation 

As discussed above, in case of a on-the-shelf software products, you will need to learn its features. Also, since technology is dynamic, it upgrades at a rapid pace. Till the time you get comfortable with certain set of features, soon another set of features is on the way. 

On the contrary, in case of tailored software solutions, you as the client play a vital role in software prototyping. A prototype is the 2D model of the finished product. Simply put, it will be a photographic ‘sketch’ of your software prepared before delivery of the final product. 

At the prototyping stage, you will have the power of guiding the graphic designing team. Also, you will be able to introduce changes if you don’t like the look and feel. This way, you will not, but the software product will adapt to your needs!

Ditch the Hefty Subscriptions, One Software, A Thousand Solutions! 

Like already discussed, the ready to use software products often come from countries having a higher currency than ours. Resultantly, the subscriptions cost higher to us. 

Now let’s consider a scenario. You are a mid-sized organisation that needs HRM, CRM, Task Management, ERP and Marketing automation services. Are your really going to buy a different subscription for each? 

Remembering passwords, renewing subscriptions, and maintaining these many software products! Woh! May be you need to hire a dedicated employee for this job! 

Jokes apart, it is never feasible to buy multiple subscriptions for different automation services. Custom coded solutions can help here! You can approach an agency that provides custom development services and share your project requirements. 

If you want more than 2 functions in a single software product, certainly the software engineers will provide you with the same. However, remember, more functions, higher the cost! The budget-friendliness rule does not apply in this case. 

Hold Your Business Data Close to Your Chest Custom Software 

Furthermore, when you have an exclusive software product for your organisation, you are not sharing your data with the third-parties. Eventually, your business data, sensitive customer information and valuable financial details are not vulnerable to stealth by a third-party. 

Therefore, choosing a customised software product for your business also ensures higher data security. You can ask the development firm if it provides GDPR-compliant, strongly encrypted and cyber-secure solution. And if yes, go ahead. Take a step forward towards a more secure software solution. 

Are Pre-Made Software Products Not Good Enough? 

Does this discussion intend that pre-made software products are not suitable for an organisation? Well, we do not mean that at all. Ready-to-use software solutions have their own pros. However, it is a matter of practicability. Let’s say if you are: 

A large scale organisation with a huge user-base, certainly pre-built software solutions managed and owned by renowned organisations can fit your requirements. 

If you need an advanced product, then custom software development might burn a hole in your pocket. In such cases, buying subscription will help you better. 

Similarly, if your budget is limited and does not allow you to hire custom software developers in Dubai, then keeping the body and soul of your digital needs together with subscriptions is a better idea.

Contrastingly, if budget is not a constraint for you and you don’t mind paying a hefty subscription fee every month, then go ahead with the pre-made software products without a second thought.  

If you are not willing to wait for a couple of months to get an exclusive product, or you wish to have a ‘stepney’ until you get your exclusive product done, Pre-made software products are a great option. 

Concluding Remarks

The above discussion throws light on the fact that both custom software products and pre-made ones have own advantages and disadvantages. However, custom-built products come with various benefits and exclusivity. Making a choice is totally your free will. If need a more controlled, personalized and bespoke software product, then choose Custom Web solutions.

On the contrary, if you are okay with the advanced ready-to-use products, choose them. It purely depends upon your organisational size, scale, user base and requirements. All the best for making the right decision.