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FWIW, "mauve" was one of the coal-tar dyes developed in the mid-19th century that made eye-wateringly bright clothing fashionable for a few decades.

It was an eye-popping magenta purple

HOWEVER, like most aniline dyes, it faded badly, to a washed-out blue-grey ...

...which was the color ignorant youngsters in the 1920s associated with “mauve”.

(This dress is labeled "mauve" as it is the color the above becomes after fading).

They colored their vision of the past with washed-out pastels that were NOTHING like the eye-popping electric shades the mid-Victorians loved. This 1926 fashion history book by Paul di Giafferi paints a hugely distorted, I would say dishonest picture of the past.

Ever since then this faded bluish lavender and not the original electric eye-watering hot pink-purple is the color associated with the word “mauve”.

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chinese hanfu by 华韵天骄

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• Cape of shaded ribboned silk.

Date: 1937

Designer/Maker: Charles James

Place of origin: United States

Medium: Silk

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Diné (Navajo) Girl Wearing Silver And Turquoise Squash Blossom Jewelry, 1950

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Hui people of China

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Rami Kadi Spring/Summer 2024

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Cinderella (2015) Blue Ballgown.. Costume by Sandy Powell…

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("alice band" is the british term for "headband")

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Coat Dress

Christian Dior

Fall/Winter 1947

Kyoto Costume Institute

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Hats and hairstyles, 1940-44 (Click to enlarge)

From  Ruth Turner Wilcox’s  The Mode in Hats and Headdress: A Historical Survey with 198 Plates.

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“Zigomar” from the Trompe l’oeil Collection  

Christian Dior

Spring/Summer 1949

Royal Ontario Museum (Object number: 2008.18.1.1-2)

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Having a little fun today lol

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Betty Grable in The Dolly Sisters, 1945.

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Hats and hairstyles, 1930-1940, from Ruth Turner Wilcox’s  The Mode in Hats and Headdress: A Historical Survey with 198 Plates.

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Portraits by Herbert James Gunn

1. Margaret, Duchess of Argyll 2. Lady Helen Roger 3. Pauline in Paris, 1939 4. Pauline in the Yellow Dress, 1944 5. Pauline Waiting