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Best Digital Marketing Institute in Preet Vihar
Modulation Digital is one of Best Digital Marketing Institute in Preet Vihar. Here, students receive hands-on instruction in the latest methods and equipment, preparing them for success in this industry. The institute’s skilled faculty offers the best education possible to the students. Modulation Digital’s superior placement record and high-caliber instruction have helped it leave a lasting impression in the field of digital marketing. In the modern business and branding surroundings, digital marketing has become an essential tool. It is now more important than ever because of the growing use of social media and the Internet. Businesses can advertise their products and services both locally and internationally through digital marketing. It is a useful tool for creating direct consumer interaction and helping organizations expand quickly. As a result, there is a growing need for digital marketers, and those who acquire the skills will have plenty of career opportunities.
Why Digital Marketing is Crucial Today ?
In today’s world, there are more customers for businesses and professionals due to the growth of the digital economy and the expanding internet. Businesses now need to implement digital strategies in order to reach their target audience, since more and more individuals are utilizing online platforms. The growing internet’s reach has not only made it easier for customers to get information, services, and shopping online, but it has also given businesses an effective way to advertise their goods and services online.
As the world of technology expands, digital marketing has become increasingly important. Digital marketing helps businesses reach their target audience more successfully and boosts sales, customer engagement, and brand recognition. Both small and large organizations nowadays require digital marketing specialists that can use online channels to their advantage and turn a profit.
Modulation Digital Background and Reputation Modulation:
In the field of digital marketing, Modulation Digital has established a solid and trustworthy reputation. Preet Vihar-based higher education is renowned for producing alumni who are effective in the real-world context of digital marketing. In addition to being highly skilled educators, the professors here have years of experience working in the field of digital marketing. The primary objective of Modulation Digital is to equip students with practical skills that will enable them to stand out in the industry as well as to academic knowledge. As a result, Modulation Digital is one of the Best Digital Marketing Institute in Preet Vihar .
Features Of Modulation Digital :
Comprehensive Course Curriculum :
The comprehensive approach of Modulation Digital’s digital marketing courses focuses on preparing students in keeping with industry standards. This course covers important methods and tools including Google Ads, Social Media Marketing, Email Marketing, Content Marketing, Search Engine Optimization (SEO), and Search Engine Marketing (SEM). Students learn both the theory and the actual use of these tools and strategies in these courses.
Experienced Faculty :
Experienced teachers providing a positive student experience :
Our faculty at Modulation Digital is extremely skilled and knowledgeable, with experience in a variety of digital marketing disciplines for many years. Our team’s educators have experience with digital technologies, social media marketing, SEO, SEM, and content marketing. Their vast experience in the field allows them to impart practical information in addition to schooling.
State-of-the-Art Infrastructure :
Students at Modulation Digital get an excellent educational experience because of the modern facilities. This location’s labs and classrooms are ideal for digital marketing, giving students the chance to utilize cutting-edge equipment and software. Students gain experience working on projects in real-time using digital tools such as social media marketing, SEO, SEM, and others. The institute helps students succeed in their careers by fostering a positive and motivating environment that makes studying simple and efficient for them.
Modulation Digital Institute : Best Digital Marketing Institute in Preet Vihar
In Preet Vihar, Modulation Digital is becoming the center of gravity for digital marketing. It is unique because of its extensive course curriculum, knowledgeable teachers, modern facilities, and utilization of cutting-edge equipment. Here, students receive practical experience in addition to theoretical knowledge, which changes the course of their careers.
For anyone seeking an exciting future in digital marketing. The institute’s industry connections, career mentoring, and placement aid make it the perfect choice.
Enrolling in Modulation Digital can be a crucial step for you if you’re considering a career in digital marketing. With this institute’s help, your success will soar to new heights.
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How to clean asus gaming laptop
Ideas For Beginning A Gaming Blog
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Another of our top gaming influencers for 2018 is The Rad Brad We had to incorporate this channel for the reason that The Rad Brad is a especially effectively recognized YouTube gamer. He produces an incredible amount of very-high quality, enjoyable content. It's no wonder he's known for creating the greatest video game walkthroughs on social media. The Rad Brad has helped to make a quantity of influencer promoting campaigns a true results.
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Ask your self why you happen to be considering starting a gaming blog or youtube channel? If it really is for the reason that you consider you have what it takes to be the subsequent PewDiePie or DanTDM (or TheTechieGuy ), then you are not alone. Even so, your primary explanation should be that you have an overwhelming like for gaming. It doesn't hurt to have a terrific voice and anything to contribute to the gaming network. (Of course, the perks ain't undesirable when they start rolling in, either).
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Typically used to refer to games that are produced by key studios with a substantial spending budget, requiring a high sales volume and in depth software expansions to keep profitability. Like hollywood, these games have a tendency to rely on comparatively low-risk sequels more than higher-risk artistic projects, so anticipate to see your function all more than billboards and Tv advertisements. You will be focused mainly on Computer, Playstation and Xbox gaming for AAA titles.
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FunnelVio Review: Best Funnel Builder of 2020
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FunnelVio Review By a Real User.
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Welcome to My Honest FunnelVio review; if you are looking for Unbiased and point by point Information on this mechanical assembly, by then you showed up on the correct page.
FunnelVio is a Cloud-based programming that makes you make Conversion Focused advancing channels Within a Click.
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Preamble to FunnelVio Review.
Taking everything into account, Welcome to the Introduction Section of Funnelvio review and here I will give every one of you the nuances of this spectacular channel and purpose of appearance maker.
Okay, before going to look at on Funnelvio, we should talk What is Funnel?
What Is Funnel?
A funnel is the course of action of steps or methodologies a visitor needs to encounter before they can show up at the change.
Consider the Amazon purchase channel. There are a few phases a visitor needs to encounter before they can purchase a thing From Amazon.
However, Why to use Funnel as opposed to coordinate selling through Ads or SEO traffic?
The clarification is Funnel is the best way to deal with get progressively out of a singular customer and through channel you can change your customer into a monotonous buyer.
With the objective that Funnel makes your business and advancing technique more profitable than direct selling. Thusly, everyone ought to use a divert in their exhibiting strategy to manufacture their business advantage.
I trust, by and by you Understood what correctly a Funnel is.
Taking everything in account, by and by the request is how you can roll out an improvement focused arrangements channel for your business?
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If you are looking for an unfathomable canny channel designer, by then Funnelvio is the best choice for you and for funnelvio you don't need to pay every month like Clickfunnels; it gives you 1-time offer worth that is $67 figuratively speaking. (LIFETIME)
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Taking everything into account, by and by we should move to the accompanying region of Funnelvio review, where I will give you an all out audit of it.
FunnelVio Review:- [Complete Overview]
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Emphatically recommend!
Above is the Complete diagram of FunnelVio, in the above I referenced it's creator name, date of dispatch and the front-end cost.
Consequently, by and by go to the accompanying bit of the FunnelVio study, where I will give you a little summation on FunnelVio.
About FunnelVio Creator.
This marvelous contraption FunnelVio is made by Neil Napier and his accessory Simon Warner.
Neil and Simon both are incredibly talented Internet publicists and make a fortune through auxiliary advancing and thing impelling Industry.
Neil Napier is the originator of KV Social; it's a million-dollar internet organizing advancing office through his association he grows a couple of new organizations and million dollar business.
The most perfectly awesome programming dispatches of Neil and Simon are Content Gorrila, TabEngage, MailEngageX, Curation Lab, Email Ramp, Leadmodo, MailVio, etc.
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Complete Features Detailes of FunnelVio.
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3)Up to 100,000 visitors for every month (Unbeatable in this characterization)
4)Made Point-N-Click Easy To Serve Marketers Across All Experience Levels
5)Real-Time Funnel Visualization Enabled
6)Advanced Pixel-Perfect Drag-And-Drop Editor
7)No Coding Or Technical Skills Required. Totally Web-Based. Just Login And Profit
8)Seamless Social and Business Integrations: Facebook, Instagram, Twitter, Pinterest, Skype, Major Autoresponders, Google timetable and some more
9)Fast and Furious: Pre-Created Blocks Built On Google Cloud Pro. For Faster Implementation And Loading To Increase Profit By 57%
10)Fully Responsive: Mobile genial speedy stacking pages
11)Goal Tracking: No External Split-Testing And Tracking Tools Needed
12)Get Quick Stats Per Funnel Page, Published Status, Active Split Test Status And A Lot More
13)Bar And Graphics To Show Revenue, Sales And Most Valuable Customers For 1-Glance Analysis
14)Create Unlimited Funnels And Pages
15)Advanced Technology Has Already Served More Than 20 Million Page Visits
16)Pick-N-Use: 200+ Pre-Done Modern Design Pages To Get You Started Immediately
17)Built-In Cart And Reporting System To Sell Products With PayPal And Stripe
18)Supports 5 Pricing Types - One-Time, Subscription, Free, Upsell/Downsell And Cross-Sell – For Maximizing Profits And Conversions
19)Built-In Page Importer - Import Any Page Online And Build Your Next Page In Minutes
20)1-Click Share, Clone, Publish, Unpublish, Delete And Archive Funnels (Single Or In Bulk)
21)Create/Clone Pages In Multiple Languages With The Built-In Drag-N-Drop Editor For Non-English Speaking Audience And Skyrocket Sales
22)Create And Customize Buttons And Coupons To Skyrocket Conversions
23)Also Includes: A 5 Step Guide To Creating Your First Product AND A New Funnel Guide
24)Special Launch Offer: Grab The Commercial License WITHOUT Upgrading
Above are the Complete Features that is offered by FunnelVio Currently, by and by we should move to the accompanying portion of Funnelvio review, where I will give you it's done working technique.
Complete Working Process of FunnelVio.
People, here I will show you complete a little bit at a time working strategy of FunnelVio that energizes you in get some answers concerning this instrument.
Who Should Go For FunnelVio?
Channel and purpose of appearance is the establishment of every business, so it's a mechanical assembly for such a pro and online specialist.
Regardless, here I will remarkable referenced all the specialists who must go for Funnelvio.
=>All sorts of Business Owner.
=>Online Entrepreneurs.
=>Email Marketer.
=>Affiliate Marketers.
=>Agency Owner.
=>Bloggers.
=>Product Creators.
Above are the Professionals who must go for Funnelvio. By and by we should come down to the accompanying region of Funnelvio review.
Assessing and OTO's Of FunnelVio.
Here I will give you complete Pricing and OTO Information of Funnelvio.
funnelvio otos
Keep going Verdict on FunnelVio Review.
Here my through and through FunnelVio overview is Concluded and thank you such an extraordinary sum for examining Funnelvio review till the end.
Here in this Funnelvio review, I talk about What is Funnelvio, How Funnel can causes you in your business, Working methodology of FunnelVio, Features of FunnelVio and My Personal Experience.
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Online Hospital Software manage hospital daily work easily
Hospital Management Software is a crucial business instrument, particularly in the social insurance industry. Having a medical clinic that is mechanized with Hospital Management Software is presently simple. Amidst this innovatively redesigned and model world, each emergency clinic should utilize the machines and framework to deal with each manual action. The current mechanical world utilizes the individuals to screen the gadgets and system, while the frameworks are caught up with helping the individuals in controlling different errands.
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3. Adjust:
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HMS is one of the total apparatuses that control each part of the board, showcasing, and organization of an emergency clinic to empower them and the specialist programming to act better. It assists with documentation varying by inside laws, utilized as a joined stage to incorporate across the different arrangements, forestalls abuse of data, ensures about the information security, offers honesty and straightforwardness between numerous divisions and ensures about the smooth working of an entangled medical clinic condition.
The dose Infosystem Hospital Management Software holds significant highlights like the assignment of obligations and staff the board, bed allotment and overseeing ward, right charging, and bookkeeping, various client availabilities for powerful all-around execution, controls specialist framework accessibility, planning, controlling research facility hardware, stock administration with a convenient notice framework, arrangement the executives, and lead the executives, and that's only the tip of the iceberg. bulk SMS services
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The highlights of Hospital Management Software Online incorporates Hospital module, In-Patient Services, Laboratory data framework, Billing, Inventory, Gastro-Enterology, Operation Theater, Nephrology, Food, and drinks, Out-tolerant administrations, Admission move and release, Blood bank, Online booking, Doctors Organizer, Bio-Medical, diabetes module, Nursing, and the sky is the limit from there. web application development in Delhi NCR
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Creation site web maroc
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What to look at the good digital marketing training center
Digital marketing institute is rewarding, both as a career option and as a start-up engine, as long as it has a solid foundation and is reliable. Whether you're starting a new career, wanting a clear direction, or aiming to build a new business, you want to give your brand a strong online presence and profitable marketing. A solution you can always trust. However, there are small stumbling blocks that can interrupt this highly rewarding journey. In this era of unlimited information, nothing is more harmful than the loss of information. That's why finding an instititute that offers healthy and practical courses is half the battle.
Course structure and scope
Digital marketing is a very practical general subject and has many branches, but the overview, theoretical knowledge, and basic concepts are very important. Make sure that the institute you are studying offers all areas of knowledge. Also, it is not enough to have all the modules needed for the course structure. Go a little deeper and see if the institute offers hands-on training for all relevant tools. The best digital marketing course in jaipur is the best career course.
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Real-time projects are also one of the main factors to consider when taking a course. These projects provide performance ratings, a taste of digital marketing professionalism, and, most importantly, real-time data. Web analytics, one of the core components of digital marketing, can only be understood through real-world data. Make sure your target lab offers a real-time project that understands every branch of the topic.
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Online Hospital Software manage hospital daily work easily
Hospital Management Software is a crucial business instrument, particularly in the social insurance industry. Having a medical clinic that is mechanized with Hospital Management Software is presently simple. Amidst this innovatively redesigned and model world, each emergency clinic should utilize the machines and framework to deal with each manual action. The current mechanical world utilizes the individuals to screen the gadgets and system, while the frameworks are caught up with helping the individuals in controlling different errands.
A portion of the advantages of Online Hospital Management Software incorporates Reduced Paperwork, basic access to reference records, strong charging of various administrations, upgraded medical clinic organizations, no record duplications, limited documentation, quick data across different divisions, streamlined bed inhabitance checks, basic stock data, improve cost control, and the sky is the limit from there. offline pathology software
What is Online Hospital software?
Online Hospital software is a set of instructions and programs that direct a computer to complete a particular task. This gives the user the ability to work on a computer. Computers without software are a dead life. You cannot see the software with your eyes. Nor can it be touched by hand. Because it has no physical existence. It is a virtual object that can only be understood. If your computer does not have the software, then your computer will be like a dead animal. Which will remain only a box made of iron and other metals? offline lab reporting software
If your computer did not have Browsers, then you could not read this Lesson. Apart from this, MS Office, Photoshop, Adobe Reader, Picasa are all software, which enables you to do different tasks on the computer. The software can get into your computer. It makes him capable of working. And only with the help of software, you can get the computer to do the work you want. best SEO company in India
1. MocDoc:
MocDoc Hospital Management Software is the best arrangement that is totally incorporated for medical clinics from little to multi-chain emergency clinics. The Hospital Management Software for OP incorporates Doctor Discovery, Check-In, Mobile applications, Prescription, Appointments, Billing, and that's only the tip of the iceberg.
While considering the IP the board job of Hospital Management Software, it manages Visual Bed Management, Discharge Summary, Insurance Management, Ward Request, Integrated IP charging, and that's just the beginning.
The Pharmacy benefits remembered for the Hospital Management Software incorporates Stock Management, FSN Analysis, Purchase Management, Sale Bill, MIS, and then some. While considering the Lab benefits in HMS, it handles Custom reports, Smart Notification, Order Management, Email Reports, Invoice age, and then some.
Aside from this, they are numerous highlights remembered for the MocDoc Hospital Management Software, to be specific Multi-area support, smaller-scale sites, alluring and simple to utilize dashboards, Role-based access, arrangement gadgets, and that's only the tip of the iceberg. MocDoc HMS has more than 3100000+ patient records, can oversee about 2600000+ reports, and 5500000+ remedies. app development services
2. Insta:
Insta is known for checking and controlling the moving bits of the clinics with no obstructions. It likewise helps in improving medical clinic profitability by dealing with every one of your patients, offices, sets up easily. The product upgrades the experience of patients by utilizing better frameworks for basic leadership.
Medical clinics lean toward Insta Hospital Management Software for compelling tasks, improved patient maintenance by 30%, for settling on better choices, and that's only the tip of the iceberg. eCommerce website development company in Delhi NCR
3. Adjust:
The primary advantages of picking Attune Hospital Management Software is that they help in expanding income, rearranged tasks, upgrade efficiency, and so on. The highlights of Attune HMS incorporate TPA charging, Insurance, Credit following, Patient referral, Radiology data framework, in-tolerant administration, Central sterile inventory office following, MIS reports, Doctor Scheduling and arrangements, E-Prescriptions, Integrations with PACS, Nursing care and ward the board.
Different highlights incorporate Creche Management, Patient enlistment, Doctor discussion, Pharmacy data framework, Accident and crisis care, Operation Theater Management, In-persistent eating routine, and kitchen following, IP, OP, Surgery and childcare charging, EMR and SOAP Notes, and that's only the tip of the iceberg. best SEO services in Delhi NCR
4. IT Dose Infosystem:
HMS is one of the total apparatuses that control each part of the board, showcasing, and organization of an emergency clinic to empower them and the specialist programming to act better. It assists with documentation varying by inside laws, utilized as a joined stage to incorporate across the different arrangements, forestalls abuse of data, ensures about the information security, offers honesty and straightforwardness between numerous divisions and ensures about the smooth working of an entangled medical clinic condition.
The dose Infosystem Hospital Management Software holds significant highlights like the assignment of obligations and staff the board, bed allotment and overseeing ward, right charging, and bookkeeping, various client availabilities for powerful all-around execution, controls specialist framework accessibility, planning, controlling research facility hardware, stock administration with a convenient notice framework, arrangement the executives, and lead the executives, and that's only the tip of the iceberg. bulk SMS services
5. Suvarna HIS:
The Hospital Management Software from Suvarna is produced for individuals who need esteem-based arrangements at reasonable rates. The HIS product from them has been structured after inside and out research and concentrates on an alternate part of emergency clinic usefulness. The items are created to help each component required by an emergency clinic and are created with wonderful engineering, which empowers an elevated level of adaptability and versatility for the end-client.
The highlights of Hospital Management Software Online incorporates Hospital module, In-Patient Services, Laboratory data framework, Billing, Inventory, Gastro-Enterology, Operation Theater, Nephrology, Food, and drinks, Out-tolerant administrations, Admission move and release, Blood bank, Online booking, Doctors Organizer, Bio-Medical, diabetes module, Nursing, and the sky is the limit from there. web application development in Delhi NCR
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New openings (March 12, 2018)
Manager, Business & Legal Affairs (Sony - NYC)
The position will report to and provide support for the Vice President, Business & Legal Affairs. Additionally, the position will provide certain A&R/BA Admin and finance services and work with the Senior Director, A&R Admin and Senior Director of Finance.
Travel Manager (Stage and Screen - CA)
Stage and Screen has an exciting opportunity for a Travel Manager to join the growing team in downtown Los Angeles! The Travel Manager handles the day-to-day travel needs of corporate business accounts won by the Business Development Manager and ensures the service agreement between the client and Stage and Screen is delivered in a way which ensures total client satisfaction and client retention.
Associate Manager, Music (Twentieth Century Fox - Los Angeles)
FOX Sports Marketing is looking for an Associate Manager, Music who will support the marketing creative team in the research and selection of music. This position is responsible for obtaining, organizing, maintaining, and updating all music in the On-Air Promos Music Library that is used/needed for promos, sales reels and campaigns created by FOX Sports Marketing for the networks we service. This position will also act as mediator between FOX Sports Marketing and FOX Sports Music for license requests, cue sheets, etc. Foster and cultivate relationships with music production houses, labels, new artists, etc.
Team Coordinator, Caroline (UMG - Hollywood, CA)
Universal Music Group is seeking a Team Coordinator to provide administrative support to the EVP of Caroline, located in Hollywood, CA, as well as, additional Caroline Marketing Team support duties.
The ideal candidate will have Music or Entertainment experience and have experience supporting an SVP, GM or other high-level executives with discretion and confidentiality. Must be very efficient and highly attuned to the smallest of details. Multi-tasking and working on tight deadlines in a high-pressure environment is crucial. No task is too small and no challenge too great. A “can-do” attitude is essential.
Administrative Assistant, Corporate Communications (WMG - NYC)
Warner Music Group’s Communications and Marketing team is responsible for the company’s internal and external brand and reputation. We manage press inquiries, write announcements, prep executives for speeches, manage the company’s social media accounts, host events, create advertising, and much more. We are a small but mighty team who shares a passion for music and the artists and songwriters we support.
We are seeking a detail-oriented music enthusiast to join the team as an administrative assistant.
Candidates should be ambitious and goal-oriented. In this role you will be expected to monitor press coverage, participate in marketing brainstorm sessions, answer phones, and schedule meetings. Excellent writing skills, knowledge of social media, and administrative experience are desired.
Marketing Manager, Media (Amazon - Seattle)
The Amazon Movies & Music team is seeking a customer-obsessed, analytical, detail-oriented and strategic Marketing Manager to drive marketing initiatives that aim to acquire and engage the Movies & TV and Music customer. The Marketing Manager will develop and own the customer experience and drive the editorial direction for this category.
Online Music Store Product & Content Manager (Riff City Guitar - Saint Joseph, MN)
Riff City Guitar is seeking a new team member to support the rapid growth of our online store. Preferred candidates will have personal experience with - or a good knowledge of - guitars and other musical instruments. Graphic design skills will also be a plus.
The position will be focused on adding, organizing and updating products to the website and other channels but as we grow, many new aspects of the job will present themselves. We always look for adaptable people who like to learn new things. The new hire will also be an integral part of the marketing team and will be assigned marketing tasks including SEO support, research and exploration of new ideas.
We are accepting resumes from candidates with various experience levels and related skills to find the best person for the team. Enthusiasm and willingness to do whatever is needed are more important than relative experience, as long as the person has the skills to do the job proficiently.
Ultra On-Call Entertainment Agent (BCD Travel - USA)
Fulfills entertainment clientele travel related requests in airline ticketing arrangements, hotel accommodations and car rentals as well as group (such as music bands) and equipment movements to result in desired price and service required by the client. Provides highest level of customer service to this very demanding clientele.
Manager, Content Protection (Sony - NYC)
Sony Music Entertainment’s (SME) Content Protection department is seeking an anti-piracy / content protection professional to actively support and assist with the management of SME’s global content protection efforts and to enforce SME's copyrights worldwide. This position will play a vital role in SME’s efforts to combat intellectual property theft and expand SME’s content protection efforts globally.
SME's Content Protection department provides support to SME’s labels and business units including Business & Legal Affairs, Global Industry & Government Relations, Law, and Partner Development. The environment is fast-paced and allows for opportunities to work on diverse subject matters.
Promotion Assistant (Cumulus Media - Charlston, SC)
Cumulus- Charleston, SC stations (WWWZ/WMGL/WIWF/WSSX/WTMA) seeks outgoing, hardworking, creative individuals to join our promotions team. We are looking for outgoing people at least 21 years of age with smiling faces and good driving records to represent our stations at events, interacting with our listeners. If you have a flexible schedule and don’t like to sit at a desk, this is the perfect part-time job for you! We have set the standard for our niche and we continue to work hard to give our listeners a great experience when visiting on site promotions.
Product Analyst, Music (GraceNote - Emeryville, CA)
Our team seeks someone passionate about data to join us as a Product Analyst. Product Analysts knows our data inside and out and leverages this knowledge and tools to improve product performance, quality and end consumer experience. The ideal candidate is proactive to identify product issues, analytical to identify patterns, data driven to drive decisions and will work across closely with Product Managers, Content, and Engineering.
Junior Analyst (UMG - NYC)
This position will support the rights management transformation lead in the implementation and maintenance of Universal Music Group’s rights management process. They will work closely with the transformation team and key users to support ongoing communication of the visions and objectives of rights, metadata, and asset management to all relevant departments within Universal’s labels, with a specific focus on Business Affairs.
Promotions Specialist (Cumulus Media - San Francisco, CA)
Work with marketing, sales, digital and programming departments to develop and execute successful promotional concepts for Cumulus SF radio stations, with the goal of increased ratings and revenue.
Associate Producer, Music Imaging (SiriusXM - NYC)
Assist imaging producers in finding and editing source material and content. Add and update audio in pre-produced imaging. Assemble and edit music based long form production such as artist interviews and actualities and special programs for high profile channels.
Marketing and Operations Coordinator (Plug Labs - Atlanta, GA)
The Plug team is in the beginning stages of a global launch/takeover in the music industry and are seeking an administrative assistant that can work with and next to the CEO and CMO. This star will be a multi-tasking ninja with a gift of organization and mental agility. This will include providing support for event planning and managing our company’s general administrative activities.
Manager, Digital Marketing (UMG - NYC)
Casablanca Records is looking for a Manager, Digital Marketing to serve as a member of the Casablanca core marketing team located in New York, NY. This role will oversee Casablanca and its roster’s digital presence through the development of digital marketing strategy and execution. This person is responsible for creating and executing digital marketing and promotional plans across all areas of online including portals and distribution partners, artist websites, social media, new technology, CRM, SEM/SEO, third party lifestyle, and e-commerce. The person in this position will be responsible for nurturing and leveraging relationships with the artists and online partners. They will be required to set goals and manage campaigns in an effort to optimize reach and revenue. This person will also be responsible for managing and interpreting departmental reports and partner data.
Media Activation Specialist (UMG - NYC)
The Marketing Innovation Team at Universal Music Group is seeking an experienced media specialist for our small but rapidly growing in-house media team. This is a permanent, full-time position. Artist success is our ultimate metric, and what drives our mindset, skillset, and company culture. The ideal candidate for this position is passionate about the ever-changing media landscape and about MUSIC! We are looking for someone who is highly knowledgeable on all digital media outlets including paid search, social, programmatic, display, video, mobile as well as emerging media and new technology platforms. This position is responsible for the execution and day-to-day management of all media for all of UMG’s US labels.
Royalty Analyst (Prager Metis CPAs, LLC)
Work closely with professional staff to assist with profit participation and royalty contract compliance audits conducted on behalf of the firm’s entertainment clients, which include songwriters, music publishers, recording artists, and other owners of intellectual property rights. Provide supporting roles in various other engagements such as the royalty administration of catalogs controlled by the firm’s business management clients.
Product Manager, Creator Product (Pandora - Oakland, CA)
Pandora is seeking a Product Manager on our Creator Product team to help define and lead the next generation of self-serve curation and programming tools within our industry-leading Artist Marketing Platform (AMP).
In this role, you’ll work directly on products that are used across the music industry ecosystem by artists, managers, curators, and labels of all sizes, and by extension touch Pandora’s over 76 million monthly active listeners. You’ll collaborate across many disciplines including engineering, design, analytics, marketing, legal, advertising, and others to drive features through ideation, development, launch and optimization. You’ll connect directly with our music industry partners and empower them to build differentiated content experiences for Pandora listeners. Join us and help drive this innovative product roadmap! This position is full-time and based in our Oakland office.
Part-Time Promotions / Digital Assistant (Cumulus Media - Lafayette, LA)
Cumulus Media’s Lafayette location is offering a great opportunity in the broadcasting industry as a PART TIME PROMOTIONS / DIGITAL ASSISTANT. As a member of the Cumulus Promotions Dept, you will represent all the Cumulus Lafayette stations as the entertainment team at live remote broadcasts and events, interacting with our listeners and clients. Working hours vary based on promotional schedule and schedule flexibility are key including nights and weekends, possibly some holidays.
Audio Producer (Epic Games - Cary, NC)
Epic is seeking an experienced Producer to work closely with its world-class Sound Design team. The ideal candidate for this role is knowledgeable about sound design and audio pipelines for game development. You should be passionate about delivering high-quality experiences for a range of projects and platforms. In this position, you’ll be responsible for handling and organizing the sound design pipelines so that our audio team can focus on what they do best .
A&R Assistant (WMG - Los Angeles)
The A&R Department operates as the primary source of talent scouting and record making within Warner Music Group. It is A&R that allows us to locate and sign new talent and continue making records for currently signed artists. The A&R assistant will assist the Executive Vice President of A&R in fulfilling all his A&R duties, as well as lend support with other departmental responsibilities.
Part-Time Music Researcher (BMI - Atlanta, GA)
Occasional part-time hourly work with hours ranging from 0-25 hours per week depending on availability of assignments. Work consists of music and market research in businesses in various states. Assignments include onsite research in businesses during late evenings, including weekends, and may require travel and overnight stay. Assignments also require completion of detailed reports following on-site visits.
Coordinator, International Label Management (Sony - NYC)
Reporting to the Senior Director, International Label Manager, the Coordinator, International Label Management will be based out of our New York City office. This position will be responsible for providing content management and campaign support for global frontline release campaigns. The ideal candidate will have strong written and communication skills, attention to detail and a genuine interest in and demonstrated understanding in learning more about global independent music.
Production Assistant, Ravinia's Steans Music Institute (Ravinia - Highland Park, IL)
Production Assistant is a time-intensive position including work during nights and weekends. This position reports to the Administrative Director of the Institute and works closely with the Operations Manager and all other RSMI staff to perform all aspects of Ravinia’s Steans Music Institute’s daily operations.
Administrative Assistant to the Music Director (Cincinati Symphony Orchestra - Cincinnati, OH)
This is a part-time, salaried, position that provides administrative and clerical support to the Music Director. The Administrative Assistant will ensure the Music Director has an organizational presence even when he/she is out of town, and will bolster the effectiveness, impact and focus of his/her work while present in Cincinnati. This position will provide additional departmental support for artist-related matters.
16-20 hours/week, on average. Ranging from 32-40 hours during Music Director conducting weeks and administrative periods, to 8-10 hours in other weeks.
Music Synch Agent (TBD - Nashville)
Boutique music catalogue is seeking an experienced Music Synch Agent to partner with. The candidate will be responsible for the marketing and pitching of our growing catalog of bespoken/production music & independent artists to TV/Film Music Supervisors, Advertising Agencies, Broadcast & Cable Networks, Gaming Companies, Post Production/Edit Facilities, Production Companies, and Trailer Houses.
This is an exciting and intensive role to build collaborative, creative relationships and requires the candidate to have a minimum of 5 years experience in music licensing along with a quality reputation as a creative and attentive problem solver. Candidate must be highly motivated and self-reliant who works well independently and will be working from home to build and maintain relationships with their clientele.
Part-time Lecturer, Music (Northeastern University - Boston)
Part-time Lecturers teach courses in music, particularly in the following areas: Music Theory, including traditional Western music theory and aspects of popular music and jazz; Music Technology, particularly courses in sound design, digital audio and interactive computer programming (i.e., scripting, coding, and/or Max/MSP); Music History, particularly courses in American Music, the Western Classical Tradition, and World Music; and Music Industry, particularly with emphasis in real world experiences and applications, including the music products industry, music copyright law, international issues in the music business, recording technology, the record industry, and digital content distribution; as well as other undergraduate courses, depending on departmental need and enrollment.
Executive Administrator to the CEO and Chairman (UMG - Los Angeles)
We are currently seeking an accomplished administrative professional with extensive experience supporting senior executives. This role requires exceptional attention to detail, great organizational skills, the ability to meet critical deadlines and to juggle multiple priorities in a fast-paced environment. A high level of integrity and discretion in handling confidential information and professionalism in dealing with senior executives inside and outside the company is essential. This role will represent the executive in a positive and professional manner and partner with the executive to help ensure the effectiveness of the function. The ideal candidate will be self-motivated, creative and adaptable.
Music Partner Operations Lead (Facebook - NYC)
We are seeking a Music Partner Operations Lead to manage technical operations and global product support functions for music publishers. Candidates will have extensive operational experience with publishers and performing rights organizations including rights management, reporting, data reconciliation, and development of supporting systems. They will also be data driven and flexible to frequent changes. They are expected to think creatively about ambiguous issues and are passionate about problem-solving. They will also be able to work successfully across teams and regions.
Older posts (7+ days)
Department Assistant, Music (University of Chicago)
The Department Assistant manages the day-to-day operations of the Music Department’s main office. The Department Assistant provides clerical support to the faculty, Chair, and Academic Affairs and Operations Manager in the following areas: faculty hiring and promotion; expense reconciliations and reimbursements; training faculty in common office technology. The Department Assistant also plans events, booking catering and travel according to a budget, directs the activities of student workers, and ensures the timely flow of publicity material. As the primary point of contact for the general public, the Department Assistant refers a high volume of general queries. Office management duties include supply purchasing, identifying necessary facilities improvements, and responsibility for mailing and shipping.
This position typically includes two months off annually with a few exceptions. Details will be provided during the interview process.
Assistant, Music Crossover (CAA - Los Angeles)
CAA is seeking an Assistant to support a senior level Agent in our Music Crossover department based in Los Angeles. The Music Crossover department works to provide the music roster with opportunities that span beyond touring such as: creating soundtracks for commercials/film scores/tv shows/digital content, music videos, on-screen placement, brand partnerships, and many other creative avenues.
The ideal candidate should be motivated, quick-thinking, and has an interest in entertainment, with a focus on the music industry. The individual should be a master of all things administratively related, a polished communicator, and able to interface directly with all clients and C-level industry executives while remaining poised during all encounters (in-person, phone, email, etc.).
This is a great opportunity for someone with an innovative mentality, is passionate about the music business and how musicians can integrate with and impact different areas of the industry, beyond the live concert experience. Growth exsists for top performers.
Manager, Music Label Partnerships (Google/Youtube - Nashville)
As Manager, you will be responsible for providing ongoing relationship management to YouTube and Google Play’s key US label partners, with a focus on supporting labels and artists with promotional opportunities to help build their success. In this role, you will interact regularly with counterparts at labels and also collaborate closely with internal teams. You will have exceptional partner management skills, a service mindset, and extensive relationships in the music industry.
Data Program Manager (Apple - Santa Clara Valley, CA)
Apple is seeking a proven Data Program Manager to join the Apple Music Analytics and Data Products team. This team seeks to promote productivity and innovation through diverse hiring. The Data Program Manager must coordinate the analytics workflow across various teams who design, build, maintain, or enhance business-critical datasets from a multitude of sources. These datasets are the foundation for the analysis, tools, and reports provided to the growing Apple Music business organization and partners.
Sr. Product Manager, Voice (Amazon Music - San Francisco, CA)
Love music? Huge fan of the Amazon Echo? Combine your passions and come reinvent music listening with us! We’re working hard, having fun, and making history here at Amazon Music.
As a Senior Product Manager, you will help define and build new Amazon Music features for Alexa that make it easier for customers to fall in love with music. At Amazon Music, product managers are the CEO of the features they build and closely collaborate with Engineering, Project Management, Design, and more, to set strategy for, define, design, and directly manage all aspects of the customer experience. A successful candidate will be customer obsessed, highly analytical, able to work extremely effectively in a matrix organization, and adept at synthesizing a variety of technologies and capabilities into high quality, simple products and applications that customers love.
Group Product Management Lead, Music Personalization (Pandora - Oakland, CA)
We have a great opportunity for a passionate, analytical, cross-functional, and experienced leader to own the vision, innovation and execution of Pandora’s music programming product. Your leadership will impact a massive user base with billions of hours of monthly listening time, across touch points ranging from mobile apps to cars to voice assistant platforms. You’ll have the opportunity to work with incredible engineers, scientists, designers, marketers, and other contributors to ship amazing products and features, in an environment that combines brilliant thinking, open-ended creativity, fun activities, and mutual respect. This position is full time and based in our Oakland office.
Director, Global PMO (Pandora - Oakland, CA)
The Director, Global PMO will report to the company’s Chief Accounting Officer and is strategic and critical leader who will lead transformation initiative for the CAO org. The PMO function provides program and project management as well as acquisition integration services and supports all global Finance functions working closely with organizations outside Finance.
In this role you will manage the execution of large Finance cross-functional projects and programs and transformation efforts. Responsibilities include management of the development of business cases, governance structures, integrated work plans, scope management plans and quality plans. You will also provide day to day project management services including proactive management of key decisions, risk assessment and mitigation, issue escalation, communications plans and change management.
Director, Commercial Business, YouTube Music (Sony - NYC)
The Director, Commercial Business, YouTube Music is responsible for building and maintaining a best in class commercial partnership on behalf of Sony Music Entertainment’s US Commercial Business group. The role is accountable for driving revenue and leading overall day to day strategy. The role will need to continually cultivate the partnership to develop optimal revenue, reach and market share on behalf of SME’s US labels and artists.
Music Systems Project Manager, Media Operations (Facebook - NYC)
Facebook’s mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we’re building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we’re creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we’re just getting started.The Media Operations team develops solutions for media companies on Facebook and Instagram by creating scaled systems to address the issues impacting their experiences with the suite of Facebook products. Our Music Operations team is committed to providing support for music content partners inclusive of the specific needs of the industry.
We are seeking a Music Systems Project Manager to play a lead role in technical partner operations, copyright data analysis, and ad hoc tool creation. They are expected to think creatively about ambiguous issues and are passionate about problem-solving. They will also be able to work successfully across teams and regions.
Program Director (Entercom Communications - Orlando, FL)
Orlando has an immediate Program Director opening for two of its top properties; Hot A.C. WOMX-FM (Mix 105.1) and Alternative WQMP-FM (FM 101.9). The Program Director will be responsible for leading and managing all aspects of both radio stations’ brand experience, including on-air content, events, promotions, contesting, and digital presence. Applicants should have proven leadership and management skills and experience, strategic thinking skills with the ability to communicate a clear vision, and motivate and inspire those around them. Experience with talent coaching, event management, copy writing, a deep knowledge and understanding of branding/imaging and effective digital engagement are required and creativity is mandatory! Applicants should have at least 5 years of programming experience, understand PPM audience measurement, FCC rules and regulations, have the ability to work hand-in-hand with sales to develop new and existing business and programming opportunities, meet deadlines, and have fun.
Production Business Manager (We Are Unlimited - Chicago)
we are unlimited seeks a task master and process champion to drive seamless workflow for ontime and on-budget delivery. This is someone who has tireless enthusiasm for the details! An individual that can work closely with others to interpret ideas and collaborate towards a common outcome within multiple channels; helping to create entertaining and engaging content for one of the largest brands in the world. This is a full-time position based in Chicago.
Business Manager (Cumulus Media - Chicago, IL)
Cumulus Media (WLS-AM, WLS-FM, WLUP-FM, WKQX-FM, Chicago White Sox and Chicago Bulls) is searching for an experienced Business Manager in our Chicago market. Applicant must have strong organizational skills and the ability to work in a fast-paced team environment. A/R, A/P, Payroll, Human Resources, Financial Statement, and Administrative Management experience required. Strong accounting skills and budget preparation/analysis needed.
Responsible for managing all financial and human resource related functions of the market by performing the following duties personally or through subordinates.
Director, Employee Experience & Inclusion (Pandora - Oakland, CA)
This role will report directly to the Chief Human Resources Officer and will develop a team of program managers and coordinators, and execute strategies and programs that will:
CONNECT the importance of employee experience to Pandora’s business success
DRIVE diversity and inclusion priorities and initiatives to achieve Pandora’s 2020 goals
INFLUENCE leaders and our workforce to advance diversity and inclusion
AMPLIFY a workplace where invested employees feel a strong sense of belonging and connection throughout the employee lifecycle
IMPACT our local communities through commitment to systemic change
FURTHER Pandora’s brand to competitively position ourselves as a people-centric organization and to attract top talent
You will have experience building and executing diversity strategies and programs, with a track record of using storytelling and data to drive action that will lead to results.
Manager, Marketing Music Clearance (Netflix - Los Angeles)
The Netflix marketing legal team is hiring a seasoned manager of music to manage music clearance for Netflix’s Marketing and PR teams.
Our Marketing and PR campaigns are a key part of Netflix’s ongoing success, and music is core to those campaigns. Working closely with the existing marketing music team, the company’s Music Group and stakeholders in the Marketing and PR organizations, the successful candidate will be comfortable working through a wide range of music clearance matters. Keeping in mind the strategic goals of the company and understanding the broader legal implications of each music deal is paramount. This includes working across various types of media in all kinds of integrations, having great relationships within the music industry and knowing how to keep forward momentum in the fast-moving world of marketing and PR. Helping find song owners (no matter how obscure), digging into challenging negotiations, and facilitating the marketing and PR teams music use.
The successful candidate loves everything music. S/he spends his/her free time going to venues, searching the Internet for the next great artists, and studying musicology. Because the role deals with so many people across all sizes of companies s/he knows everyone in the industry - the record labels, the publishers, artists, managers, studios, networks, agencies, marketing teams, producers, post producers, editors, and directors. S/he thinks having several different licenses (synch, master, mechanical, etc.) for the same work makes complete sense and doesn’t think twice about a 7-way split ownership for “a side” of a song. S/he thinks about negotiation from a broad perspective and geeks out about the business side of music even more than the creative side.
The successful candidate will be someone who loves working in an environment where freedom and responsibility are tenets, and passion, innovation and curiosity are mandates. S/he will have incredible soft skills to compliment his/her diligent work ethic. S/he seeks an environment that places thoughtful efficiency over process yet s/he knows how to work with organizations or institutions that may not hold the same beliefs. This page outlines how s/he always thought a company should be run.
Senior Business Affairs Manager (Droga5 - NYC)
This position Involves managing the production, legal, business and financial aspects of Broadcast, Print and Digital production for our Clients, including production and talent contracting, budget administration, licensing of third-party materials, and scoping and managing of legal issues (including interpretation of the Screen Actors Guild (SAG) commercial contract as it relates to specific interactive productions). The integrated Production business manager is assigned to each job, along with a producer — this team handles the job from creative approval to final billing.
Manager, Talent Acquisition (Sony - NYC)
Sony Music seeks an experienced talent spotter and enthusiastic individual to join the Talent Acquisition team.
If you have a passion for music, a creative medium, people and enjoy coming up with new and innovative ways to attract talent while working across extraordinary label brands, catalog, digital businesses, and corporate functions in pursuit of the Music industry’s most talented individuals, this opportunity is ideal for you!
You will be identifying future talent and engaging our next generation of executives. In this role you will manage the end to end recruitment process, including exempt and non-exempt positions, providing recruitment best practices to this fast-moving and creative business.
KNIX Program Director (iHeartMedia - Phoenix, AZ)
Leads all aspects of radio station’s on-air experience in a leadership and operations role, responsible for talent, content, programming, and online presence.
Strategic Partner Manager (Pandora - Oakland, CA)
Pandora is looking for a Strategic Partner Manager to own key strategic partnerships and initiatives. Responsibilities include the successful roll out, communication, and commercialization of partner initiatives as well as day to day management of partners in scope. This is a highly cross-functional independent contributor role that will report into Platforms and Partner Operations and combines aspects of program management, partner management and operations.
Regional Sales and Marketing Manager (Hard Rock - Chicago)
The primary responsibility of the Regional Sales and Marketing Manager is to build, lead, train and support the cafe Sales & Marketing managers in the field to optimize the potential top line sales within each market. Regionals are also responsible for ensuring that all sales and marketing initiatives obtain the desired profit margins. This person needs to develop creative strategic initiatives leveraging relationships to drive top line cafe and retail sales while heightening consumer awareness. The regional will also assist in the development of sale strategies for all cafe operations with emphasis on maintaining consistent direction and vision through the entire field sales force and cafe management teams. She/he will work closely with the Director of Café Operations and Corporate Marketing team to deliver on the overall company strategic plan while being involved with the development of the local business plans.
Senior Marketing Manager (HarperCollins - Nashville)
The Senior Marketing Manager is a strategic and tactical leader in planning and managing marketing activities for key frontlist and select backlist books for W Publishing which prides itself on strong author relationships, award-winning content, and a cohesive team environment. W Publishing’s successes include current New York Times bestsellers Capital Gaines by Chip Gaines as well as past mega-sellers The Magnolia Story, Heaven is For Real, and Same Kind of Different as Me.
This position will lead and develop our digital strategy for W Publishing as well as create and manage comprehensive campaigns for assigned books which includes but is not limited to: marketing positioning, consumer messaging, media planning and buying, social media strategy, live events, budgeting, and ROI analysis for each campaign. In partnership with authors, agents, editors, vendors, retail sales and other team members, the senior marketing manager applies an integrated approach to meet sales goals.
Influencer Partnerships Manager (Influential Network - Beverly Hills, CA)
Influential, an A.I. influencer technology and official partner of IBM Watson, is looking for a talented Influencer Partnerships Manager to spearhead influencer outreach, sourcing new talent, and ultimately connecting relevant influencers to brands we work with on campaigns. Based in LA and reporting to EVP of Operations & Chief of Staff, the ideal candidate should eat, sleep, and breathe everything social media.
We offer competitive compensation, daily catered lunches, a comprehensive benefits package, and equity options for all employees. We also have an awesome collaborative work environment and a diverse team who rocks. Ready to join?!
Senior Manager, Events & Venue Partnerships (iHeartMedia - NYC)
The Senior Manager of Events & Venue Partnerships will report to the Senior Vice President of Events & Venue Partnerships and will be an integral team member in leading and supporting sales efforts of the iHeartRadio national tent-pole events, Theaters and custom event opportunities through lead generation, cold calling and generating new revenue.
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2020 LMS Trends: An Analyst’s Extended Enterprise Learning Predictions
New year. New decade. No better time to step back and look at the big picture. And today’s learning systems market definitely gives us plenty to consider. But which 2020 LMS trends really deserve your attention?
Based on my work as an independent advisor to learning tech buyers and sellers, I’ve outlined 16 key extended enterprise learning trends and related predictions.
Certainly, other factors are shaping the extended enterprise landscape – and we’ll dig into those as the year unfolds. But now, let’s start with the issues and opportubities at the top of my watch list…
2020 Extended Enterprise LMS Predictions
1) Industry Consolidation Rolls On
Ever since cloud technology burst onto the scene a decade ago, hundreds of new learning solutions have entered the market. These are mostly “specialist” platforms. They differentiate themselves not only through innovative functionality, but also industry-specific expertise, integration capabilities, professional services, accessible pricing and other unique characteristics.
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For years, fresh variations on an LMS theme have been popping up in every imaginable niche. But the industry’s unbridled expansion started to lose steam a couple of years ago, when vendors began seeking growth through acquisition.
This consolidation trend remained front-and-center in 2019, with M&A headlines like these:
Absorb Software Acquires Extended Enterprise LMS Provider, eLogic Learning
Absorb Software Acquires Torch LMS
Absorb Software Acquires Cloud-Based Learning Tech Company, ePath Learning
Access Group Acquires Unicorn, UK’s Leader in Learning Technology Solutions
Besomebody Acquires Pixelbug to Add AI, AR and VR to Its Skills Training Products
Bridgepoint Education Acquires Coding Bootcamp Fullstack Academy
CompTIA Acquires Assessment, Certification and Training Company, Metacog
Degreed Acquires Adepto to Add Skills Insights to Learning Platform
EdCast Acquires Leapest, Online Marketplace for Corporate Training
Engagedly Acquires eMentoring Solution Provider, Management Mentors
Instructure Acquires Portfolium to Build Stronger Ties Between Students and Employers
Learning Pool Acquires HT2 Labs, Maker of Learning Locker LRS and Curator LXP
Surgent Expands into Healthcare Professional Education Market Through Acquisition of PharmCon
Thoma Bravo Acquires Instructure, Maker of Canvas and Bridge LMS Platforms
Thompson Reuters Acquire HighQ Legal Collaboration Platform
Transforce Buys The CDL School, The Nation’s Premier Commercial Truck Driving School
Wiley Acquires Knewton, a Provider of Affordable Courseware and Adaptive Learning Technology
2020 LMS TRENDS PREDICTION
Despite ongoing consolidation, the learning systems market as a whole will continue to grow at a rapid pace. And as vendors focus more heavily on gaining market share dominance, buyers should prepare for further M&A confusion, uncertainty and disruption.
Service continuity is always a top LMS purchasing concern. But now, selecting the right partner with longevity is more important than ever.
2) Talent Management LMS Platforms Struggle With Extended Enterprise
Old-guard talent management LMS providers are in a quandary. You know the names – Cornerstone, Oracle, Saba Software, SAP SuccessFactors, SumTotal Systems and Workday. They offer powerful employee learning management systems that are integrated with broader talent management suites.
In comparison to specialized extended enterprise solutions, these vendors rarely (if ever) spend R&D dollars on pure extended enterprise innovation. And it shows.
Old-guard LMSs do compete for extended enterprise opportunities, and sometimes they win. But success is limited mostly to highly complex scenarios where organizations must serve both employees and external audiences, and advanced HR/compliance functionality is mandatory.
On the other hand, these systems are often considered too powerful, costly and unfocused for pure extended enterprise deployments, or for SMBs that need to serve employees and external audiences with a single LMS.
2020 LMS TRENDS PREDICTION
Talent-suite LMS vendors will continue to get their extended enterprise clocks cleaned while they struggle to land a diminishing number of large-scale employee-focused opportunities.
3) Specialists and Cloud LMS Vendors Win the Extended Enterprise Race
Which specialized LMS vendors are stealing thunder from big-name talent-suite LMS vendors? Good question.
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Strong contenders include pure-play extended enterprise solutions like BlueVolt, Community Brands, Learndot, NetExam, Skilljar and Thought Industries. But because these platforms are designed specifically for external audiences, they may be too limited for some scenarios.
This is why we see increasing interest in cloud LMS platforms that are flexible enough to support any type of enterprise-class solution – internal, external or a combination of audiences. Leaders in this category include Absorb, Adobe, Docebo, LearnUpon, Litmos and TalentLMS.
These vendors (and many more) offer modern, turn-key solutions that are highly engaging, affordable and scalable. So when LMS buyers compare these solutions with talent-suite platforms, the choice is easy.
2020 LMS TRENDS PREDICTION
This year, talent-suite LMS vendors will still focus on employee-specific business needs, while the rest of the LMS industry feasts on an abundance of extended enterprise opportunities.
4) Customer Education Remains a Golden Ticket
Try to name a corporation without customers. Good luck! That’s why customer education is such a hot segment of the extended enterprise universe.
Training now plays an essential role in attracting new prospects, converting them to customers, empowering them to use products successfully, convincing them to increase product use over time and encouraging them to become brand advocates.
It’s a fact that educated customers are more profitable customers. Training is proven to reduce churn, increase retention and improve satisfaction. So, what business wouldn’t want to achieve measurable benefits like these?
2020 LMS TRENDS PREDICTION
Corporations that don’t invest in customer education will lose many of those customers to competitors who make education a priority.
5) The Association LMS Segment Becomes Even More Distinct
For years I’ve said that associations are a unique LMS segment. Now, winning business from professional associations is difficult for generalist cloud LMS providers and impossible for talent-suite vendors.
That’s because innovative continuing education specialists are leading the way. For example, BenchPrep, Blue Sky eLearn, Community Brands, EthosCE, WBT Systems and Web Courseworks have made significant inroads in this segment.
All of these vendors bring tremendous domain expertise, along with support for certifications and blended learning experiences, integration with association management systems, B2C and B2B ecommerce capabilities and pricing strategies designed specifically for non-profit organizations.
2020 LMS TRENDS PREDICTION
The association LMS segment will become more clearly defined, as consolidation continues to narrow the number of vendors in this space.
6) B2B Commerce is an LMS Innovation Hot Spot – With Good Reason
When we began analyzing this market six years ago, many vendors thought they could create the perfect extended enterprise solution by adding a shopping cart and content pricing to their existing employee-focused LMS. Times have changed!
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Now, LMS buyers expect sophisticated B2B capabilities for bulk content sales to resellers, corporate partners, customers or corporate association members.
Bulk sales functionality is important because content development costs are fixed. It makes strong economic sense to package and sell every piece of content in as many ways as possible before they become dated.
To support this strategy, ecommerce-savvy LMS vendors now incorporate automation that makes it easy to create branded customer sites, populate them with pre-purchased content and promote relevant selections to users with CRM and marketing automation integrations.
They also deliver content instantly through advanced transactional capabilities such as pre-assigned tokens. In addition, visual dashboards now make it easy for administrators to monitor individual and aggregate training progress, licensing usage and even ROI.
2020 LMS TRENDS PREDICTION
As training businesses strive to squeeze even more “juice” from every piece of content, ecommerce LMS providers will further enhance and automate their platforms in useful new ways.
7) Training and Marketing Lines Blur Further
Way back in early 2014, I noted that extended enterprise training professionals are a hybrid breed. I called them “instructional marketers.”
Since then, the overlap between instructional specialists and marketing professionals has become even more pronounced, and the need for cross-disciplinary training can no longer be ignored.
This kind of cross-training isn’t formally available from universities or employers, so individuals need to educate themselves. Fortunately, it’s not too hard. I did it.
Start by developing strategic know-how in market segmentation, competitive analysis, customer journey mapping, content marketing and product positioning. You’ll find excellent guidance from sources like Content Marketing Institute and MarketingProfs, along with online courses from sites like Coursera, Digital Marketing Institute and LinkedIn.
It’s equally important to develop hands-on skill with top digital marketing tools. Leading vendors typically offer free training to all. Examples include:
Customer relationship management systems (Hubspot, Infusionsoft, Salesforce)
Email and campaign management platforms (Constant Contact, Drip, MailChimp)
SEO and pay-per-click ad management tools (Google Analytics, SEMrush, WordStream)
Data integration software (Automate.io, IFTTT, Tray.io, Zapier)
2020 LMS TRENDS PREDICTION
If instructional specialists don’t embrace the marketing side of learning strategy, marketing folks who gain instructional design and content expertise will move the ball forward. It’s not a question of if, but when. And progress is already past due.
8) Integration, Integration, Integration
For successful business results, extended enterprise learning platforms must be integrated with an organization’s broader tech stack. Integrations are critical because they ensure that an LMS seamlessly “snaps” into your ecosystem so it can leverage available data and functionality.
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However, integrations are not created equal. Generally, there are two approaches:
• Custom integrations
These are designed and built on top of whatever APIs an LMS vendor makes available with its platform. They come with initial set-up costs and ongoing maintenance fees.
• Productized integrations
Increasingly popular, these pre-built connectors are available as standard LMS functionality. They’re activated simply by entering a code from the target application. Common examples include:
Marketing automation
Customer relationship management
Customer service management
Data integration software
Virtual classrooms
Ecommerce platforms
Learning record store
Content authoring
Gamification
Proctoring
Finance
Fulfillment systems
SEO
2020 LMS TRENDS PREDICTION
Adoption of productized integrations will accelerate rapidly as organizations abandon the concept of custom integrations.
9) Skills and Competencies are Back Again
Skills and competencies management is the training industry’s “white whale.” For the entire 25 years I’ve worked in this industry, we’ve been chasing this elusive beast, with little success.
The concept sounds promising enough:
Assign appropriate skills to each job role in your organization.
Create relevant training content for each role, so employees can develop the necessary competencies to perform effectively.
Include evaluation tools so employees and their managers, peers and customers can rate their performance.
Add robust reporting to track individual and collective progress.
For decades, talent-suite platforms have offered this kind of functionality. But most organizations never even touch these features. Why?
Developing an accurate skill profile for every role takes a tremendous amount of time and effort. Plus, mapping and updating training content for each of those skills is even more time-consuming and difficult. As a result, few projects ever even get off the ground. And those that do often implode from their own weight.
At last, however, we’re seeing several promising breakthroughs on this front:
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Rather than relying on individual employers to create and manage their own skills models, solution providers like CrossKnowledge, Degreed, LinkedIn and Schoox are predefining competency frameworks and mapping their training content to these models.
Also, associations are leading the way with targeted industry skills models, so members can manage their professional development throughout each stage in their careers.
2020 LMS TRENDS PREDICTION
Both of these innovative approaches to skills and competencies will be more widely embraced, as employers abandon their DIY obsession of yesteryear in favor of more highly leveraged solutions.
10) Open Source Gains Legitimacy in Extended Enterprise Learning
Over the years, open source has become associated with strength in the academic LMS space. But this perception is rapidly changing, as platforms like Totara, Moodle Workplace and Open edX make a serious dent in the corporate extended enterprise marketplace.
Why? Because these systems are robust, highly flexible and generally provide high-end capabilities for a lower total cost of ownership than many commercial systems. Plus, they’re configured, deployed and supported by partners who offer specialized expertise in every imaginable market niche. Examples include eThink Education, Extension Engine, Kineo, MindQuest Learning, Raytheon Professional Services, Remote Learner and Synegen.
Open source is particularly attractive for extended enterprise scenarios because licensing fees are usually non-existent. In other words, a training business can scale rapidly without incurring any incremental licensing costs. This means that more of the budget can be invested in content and marketing that move a business forward.
2020 LMS TRENDS PREDICTION
Look for much broader adoption of open source as a backbone for large-scale, corporate extended enterprise learning solutions, as decision-makers recognize the benefits of this approach.
11) Differentiation Matters More Than Vendors Think
As an analyst, I’ve personally seen hundreds of learning systems demos. And as a recovering LMS sales guy, I constantly wonder why vendors choose not to lead with their unique strengths. The answer may sound surprising, but too many vendors don’t accurately recognize their key differentiators!
It’s not easy for any vendor to calibrate others’ capabilities accurately. The market is confusing, life is busy and public information is often incomplete or outdated. As a result, vendors are more in-the-dark than you (and they) would think.
In presentations, I always ask vendors to describe the business problem they solve and the kind of customers who gain the most value from their systems. Yet too often, these discussions focus on “me too” features, while discounting capabilities that distinguish their platforms. For example, nearly every vendor emphasizes its modern user interface and instant access to content (minimal clicks), even though this kind of functionality is now commonplace.
Perhaps they’re too close to see what seems obvious to me.
2020 LMS TRENDS PREDICTION
Buyers and sellers, alike, will increasingly turn to independent research sources for help in understanding the dynamics of the LMS landscape and the position of individual vendors. Fortunately, that means job security for me.
12) The Learning Experience Platform Niche Remains Visible But Limited
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Learning experience platforms (LXP) like Degreed, EdCast, Filtered, Fuse, Percipio and Valamis have made quite a splash. An LXP is a powerful aggregation tool that provides a single point of access to relevant content from various systems. This has tremendous value in organizations with multiple learning systems and other content sources.
LXPs have definitely taught clunky LMSs a valuable lesson about how to up their game in user interface design and content personalization. They’ve rekindled interest in skills development and real-time performance support.
But it’s important to understand that an LXP is not an LMS. For example, LXPs don’t manage compliance, training assignments or scheduling deadlines.
What’s the bottom line for buyers? Most modern cloud LMS platforms now include LXP-level functionality. So if you have only one LMS, adding a third-party application is probably overkill. And if you’re purchasing your first learning system of any type, you’re likely to need a full LMS.
However, if you have multiple employee LMSs and other content sources (as many larger organizations do), an LXP is a must-have.
2020 LMS TRENDS PREDICTION
Extended enterprise interest in standalone LXPs will fade, as LMS platforms further improve their experience design and personalization functionality, and as talent-suite vendors enhance their front-end and integration capabilities.
13) AI Is Still On Its Way, But Don’t Wait Up
Most vendors I interview claim that their products include some level of machine learning or artificial intelligence. However, I’ve found that these capabilities are still fairly limited.
On the backend, reporting and analytics automation is where AI is making the most progress. And in terms of user experience, AI-powered content recommendations are improving learning engagement.
For example, suggested content can reflect a user’s professional interests, training history and progress, media preferences and preferences of a user’s peers. Even data from external systems (like a CRM) can be factored into the mix.
Although these advances are promising, vendors remain slow to discuss their AI “special sauce” in detail. Plus, it’s still impossible to see AI or ML at work when evaluating an LMS platform, because sufficient data is never available in a sales environment. Convenient!
2020 LMS TRENDS PREDICTION
Artificial intelligence and machine learning will increasingly influence learning content and systems. However, I recommend that buyers proceed with caution, because truly “intelligent” LMS capabilities are more on the theoretical bleeding edge than in the mainstream.
14) xAPI May Never Arrive
I’ve helped more than 60 organizations complete a thorough learning system selection process. Almost every one of those organizations said they wanted an xAPI-compliant LMS.
My reply is always the same. “Great. How are you using xAPI now?”
Then I wait to hear buyers say, “We aren’t using it yet, because we don’t have an xAPI-compliant system.” Right. This leads to my next question: “So how do you plan to use xAPI in the future?”
The answer is invariably some form of the following: “We have no idea. But if it finally arrives, we don’t want to miss it.”
Folks, don’t hold your breath. xAPI won’t be mainstream anytime soon (if ever). But that doesn’t mean you can’t measure and analyze learning behavior, anyway. Here’s why:
The big promise of xAPI is that it tracks specific informal learning activities and associates those activities with individual users. For example, did John Q. Learner read a book, visit a website, download a white paper or attend a tradeshow?
Well, guess what? The business world already has systems that track all that. They’re called CRMs. They don’t use xAPI – and they never will.
2020 LMS TRENDS PREDICTION
HR and L&D professionals who focus on employee training will continue to wait for the xAPI train to arrive. Meanwhile, extended enterprise learning systems will double-down on CRM integration.
15) LTI Gains Traction as an Extended Enterprise Standard
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If you’re still concerned about xAPI, you’ll be glad to know there’s another much more promising standard in town. It’s called LTI (learning tools interoperability).
LTI is actually an academic LMS data standard that is starting to make inroads in corporate environments.
Basically LTI is like SCORM, but it doesn’t require content to reside on the same server as an LMS. This gives B2B content sellers the opportunity to maintain content in a central location, and serve it on-demand to any LTI-compliant LMS upon request.
For training content providers, this approach is logistically far superior to sending a file to customers who must load it on their LMS and then update it on an ongoing basis. SCORM offers a workaround to this file-sharing problem through cross-domain “stub” files. However, LTI is a much cleaner solution.
2020 LMS TRENDS PREDICTION
Corporate reliance upon the LTI standard will eventully surpass xAPI usage.
16) Full-Tilt Learning Experiences Come Closer
Not long ago, video content and mobile-responsive design were at the leading edge of learning experience design. Now they’re the norm. So what’s next?
We all want richer digital experiences. And just as learning platform innovators took cues from online consumer sites a decade ago, it’s vital to keep rising to user’s expectations. But which next-level advances will add value? Keep an eye on these three:
• Mixed Reality
Experiential learning supported by AR (augmented reality), VR (virtual reality) or MR (mixed reality) is not just an extension of today’s video content. It involves a much deeper level of engagement – immersive, real-time and interactive in ways that on-demand or streaming video, alone, can’t touch.
Early applications are proving to be highly valuable, particularly in medical education, manufacturing, aviation and other high-risk environments.
• Natural Language Processing
Consumers are already driving a massive wave of conversational computing adoption. (Hey Google, Alexa and Siri!) The failure of many first-generation business chatbots demonstrated the limitations of voice-driven automation. However, early lessons learned have led to a resurgence of improved applications.
For extended enterprise training providers, the potential upside is significant. By overcoming the design complexities of screen readers and digital keyboards, conversational computing technology can make learning experiences far more accessible to a much broader market.
• 5G connectivity
5G is one of today’s hottest technology trends – and with good reason. Imagine how nearly instant online response time will transform not just training experiences, but every aspect of our lives! 5G isn’t expected to be widely available for several years. But once it does kick-in, significant return on investment won’t be far behind.
How should you prepare? Smart companies are starting to think ahead by outlining goals, strategies, concepts and pilot programs that can be tested as infrastructure upgrades become available.
2020 LMS TRENDS PREDICTION
Few organizations will take the time and energy now to consider the future implications of very early-stage emerging technologies. But these forward-thinking organizations will be better prepared to adjust and gain first-mover advantage when the time is right.
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How to Cultivate Sustainable Business Growth Through Customer Education
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Join our Lead Analyst John Leh as he talks with customer education experts Khalid Shaikh of DataStax and Bill Cushard of Learndot about customer training models that make a lasting business impact.
You’ll get practical advice based on real-world examples, including:
How to understand and evaluate scalable customer training models
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Top Ecommerce Marketing Agencies + Tips For Hiring One (2019)
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When it comes to marketing in 2019, simply using traditional methods is no longer going to cut it. We’re witnessing an uprising. In a constantly changing digital and competitive landscape, businesses all around the world are turning to marketing agencies to help build and grow their brands. Using an agency to develop your ecommerce marketing strategy can give you a leg up on your competition because you gain access to the newest techniques, tools, and resources. More and more businesses are turning to outside help as they grow. In the US alone, brands spent more than $162.9 billion on marketing services in 2018. For agencies in particular, they’re seeing the pendulum swing. By 2022, agency revenue in the United States is predicted to rise to over $50 billion. There’s a whole lot of money to be made as an agency. But why are agencies so profitable? What value does adding an agency bring to your business? We surveyed over 30 of the best marketing agencies worldwide and got a lay of the land. This is why you should work with an agency, and this is how you should pick one. These are the agencies used by merchants all over the world to help build and grow their businesses. After reading this article, you’ll have a comprehensive understanding of what benefits come with using a marketing agency versus in-house offerings. You’ll also know what to ask when down-selecting an agency to work with, and what things you should consider prior to taking the plunge into an agency relationship. Thinking about hiring an agency? Your discovery starts here. We’ve created a list of these best-in-class agencies. Agency Services 5874 Branding, digital marketing, ecommerce, property marketing 1Digital Agency Design, development, digital marketing, ecommerce Atmosol Development, graphic design, UX/UI design, digital marketing, branding and communication, mobile development Americaneagle.com Website strategy, design, development, hosting, digital marketing, and branding BlackBelt Commerce Design, development, customization, SEO, blogging, migration, global expansion, store duplication, content marketing and link building services Blue Stout Ecommerce, marketing, audits, design Border7 Web consulting and planning, branding and design, custom programming, optimization and support Brand Labs PPC Management, SEO, Email Marketing, CRO Calashock Website design and development, CRO, UX, SEO and email marketing Classy Llama Digital commerce consulting, marketing, design, development and support Digitawise Strategy and consulting, search marketing, design and creative, web development, social and email Ecommerce Partners Strategy, implementation, support and marketing Efelle Creative Web design, development, SEO, online marketing, branding Epic Shops Website development, conversion rate optimization Eventige Marketing strategy, web development, SEM, product packaging, branding and design, event marketing, social, email, media buying Guidance Web design, development, strategy, B2B and B2C iFuel Interactive Branding, design, development, ecommerce, media, experiential iMedia Inc. Strategy, marketing, design, technology, social Jammin Web Designs Ecommerce Experts, Design, Development, Migrations, SEO/SEM Logical Position Paid search and shopping management, social media marketing, data feed management, search engine optimization, web design Madwire Digital marketing, marketing platform (Marketing 360) Metric Digital Email marketing, digital marketing, analytics MoJo Active Marketing strategy, branding, web + mobile, advertising, SEO/SEM, social, email marketing, marketing platforms Northcutt Enterprise SEO Northern Design, web development, marketing Plum Tree Group Brand development, search marketing, social media, display advertising, email marketing, development Shero Commerce B2B and B2C ecommerce, growth and marketing, CRO, analytics, SEO Silk Software Marketing, design, development, migration, B2B Springbox Digital strategy, digital experiences, demand generation Trellis Digital strategy, information technology, web design, web development, integrations, hosting The ZaneRay Group Web Design, UI/UX and e-Commerce Benefits of Using a Marketing Agency Marketing is increasingly becoming more and more important to business success. That said, many professionals tread lightly when it comes to outsourcing — and for good reason. Passing the baton of your brand, your processes, and your voice is a big deal — and shouldn’t be taken lightly. Is a marketing agency right for you? How do you know if a marketing agency will add value in your current stage of growth? Here’s how companies benefit from stepping out and bringing a marketing agency aboard. 1. Your marketing can truly be nimble. Working with an agency allows you to have subject matter experts at your disposal, without the cost of hiring them all in-house. Shifting tides in technologies, languages, and platforms can leave you empty handed. Dan Kogan, CEO at 1Digital Agency, puts it simply. “If you hire someone internally who is a specialist in PPC and 6 months down the road circumstances have changed in such a way that SEO is now a much more beneficial place to be putting your budget, you don’t have the right resources on hand.” With in-house team members, a change in strategy, whether it be a new technology or an emphasis on a certain channel, will cause you to have to hire team members with those skill sets. This reprioritization can be messy, tough, and time-wasting. Employing an agency not only allows you to quickly shift gears, it also frees up budget constraints and enables you to put your funds where you see the largest amount of growth. 2. Gain access to premium products and technologies. World-class marketing agencies have access to the latest tools and technologies, and often have first access to new products. “When you’re ready to grow, you can scale up your marketing efforts with an agency, as opposed to growing and training your in-house team with the hope that they can deliver results,” says Ailsa Chibnall, CEO, Border7. Implementation and training for new products is often seen as a pain point for growing businesses. After all — when you’re in a resource-strapped environment, any time spent watching a training video may be better spent on something else. With a marketing agency, using a new tool is much more plug-and-play. Oftentimes agencies have team members that are experts in certain software, so they can hit the ground running when it comes to using and benefiting from a new tool. 3. Value-based work comes with value-based price. Agencies aren’t inexpensive by any means, but when you look at the price of an agency versus the price of full-time employees, the latter will be more expensive. It’s all about balance, according to William McGowan, owner of iMedia Inc. “A team of full-time employees strong enough to carry a web project is longer term more expensive than an agency if you strike the right agreement.” In this fast-paced digital era, keeping an entire department staffed and constantly learning about the newest and best practices in digital marketing can get very expensive, very quickly. For agencies, it’s their only job. “Marketing agencies do just that, they have specialists, managers and directors to make sure the level of service is not just on par, but above your competition,” says Jared Shaner, CRO at Trellis Inc. The cost of hiring just one in-house, full-time, experienced marketing employee involves not only a salary but a host of other things including benefits, vacation pay, and a full line of tools necessary to run the department. 4. Gain insight from an outsider’s perspective. We’re all familiar with tunnel vision. John Ellet, CEO at Springbox, knows it well. “Marketers are often so close to their own products that they often become too inwardly focused and lose the customer’s perspective. A good agency partner is not bogged down by the myriad of internal issues that can be a good champion for the customer’s needs.” When you work with an agency, you’re pulling upon the wisdom of a very large collection of work. If your agency has worked with clients in the same industry as you, they’ll have developed best practices and guidelines. “Marketing agencies are also constantly working with other companies in different verticals, and can use their collective wisdom of industry news and trends to help your company be on the cutting edge,” says Jennifer Ganier, Ecommerce Specialist at Jammin Web Designs 5. Agencies serve as an extension to your network. It’s easy to get siphoned off into one particular industry’s social circle. Adding an agency into the mix opens your network up and gives you more opportunities to find collaboration or build relationships. Agencies often have vested relationships with media and influencers – and can leverage those relationships to help build your brand. So, when should you turn to in-house employees? When you’re using a mix of in-house and agency talent, you can better maintain the brand and culture of your organization while also pulling from top talent. Hiring exclusively out-of-house presents an opportunity for a barren culture and potential lack of camaraderie. For general tasks that don’t require a high level of technical understanding, in-house employees might be a good choice. Ideally, it’s a mix of both in- and out-of house. Corey Dubeau, VP of Marketing at Northern sums it up nicely: “We often find that our clients will have a marketing generalist in-house who is in charge of managing social media and monthly email campaigns, but may rely on us for the more technical aspects like paid media management and email marketing automations.” Things to Consider Before Investing in a Marketing Agency Before you invest in a marketing agency, you need to get your ducks in a row. You’ll want to make sure that you have a stellar product with a production flow and timeline in place. Has it been tested thoroughly? Was there a complete competitive analysis? Do you have positive reviews and testimonials of people who have benefited from it? Do you have customer service and salespeople in place? You’ll want to ensure that your organizational structure is prepped for an increase in growth and demand. Depending on what you’ll be using the agency for, you need to have everything prepared. For example, if you’re planning on using an agency for paid advertising, make sure your website has been optimized for a high conversion rate. “Compare yourself against your competitors and consider why someone might buy from you instead of them. Is your product superior to the competitors? Does your website do a good job of conveying that message? Do you have high quality product photos, detailed descriptions, strong guarantees, and competitive pricing? Are your products organized in a way that is easy to understand? is your website easy to navigate? These are all things that will have a big impact on marketing performance, so it’s best to address as many of them as you can prior to bringing an agency on board,” says Corey Dubeau, VP of Marketing at Northern Commerce Hiring an agency can make or break your brand. You’re handing over a monumental portion of your workflow, product development, and marketing to an outsider. It’s important that you make the right decision. Caution and intentionality must come at the forefront; don’t be afraid to take your time, vet several agencies, and ask lots of questions. Consider these factors while you’re in your search for an ecommerce marketing agency. 1. Marketing budget. What is the minimum and maximum amount you’re interested in spending on an agency? Most agencies work with a large range of budgets, so it’s unlikely that you will be immediately disqualified from working with them if you have fewer funds to spend. Rather, your budget will do wonders to inform both you and the agency of how your business goals should be set. Much like a sliding scale, the amount of support and production you receive will be a direct reflection of the amount you’re willing to invest. Many different factors will impact your budget, including timelines, intended reach, custom work (such as development time or brand identity creation), and the length of the contract. 2. Culture and personal fit. It’s all about chemistry — really. As a client, you want to make sure that your voice is heard, your opinions matter, and you have a vested, lockstep partner. Your agency of choice should take the time to listen to what you’ve tried in the past, and ask questions to learn about what your business goals are. Outside of technical matchmaking, you want to make sure that the teams will get along. Often times, it’s chemistry that allows agencies to truly become an extension of your team and produce true success. Additionally, does the agency want to grow? Flip the question onto them and ask what their plans are for expansion. If they’re hungry to grow, they’re more likely to invest more internally into new, up-and-coming technologies and techniques. As both of your businesses change, ensure that you’ll have the proper support throughout it all. Think of it as your two businesses really teaming up. For Efelle Creative, the key is viewing every project as a partnership. “We work to help make a business the best it can be. We trust that you know your business, while we want you to trust us with our expertise in digital marketing and combined, we can create a beautiful and effective website and marketing strategy,” said Tessa Wuertz, Director of Marketing & Agency Partnerships 3. Geographic area. Agencies are everywhere. Both US coasts are chock-full of them, which makes sense — that’s where a large portion of businesses are. In this digital age, connecting from anywhere in the world is incredibly easy, so there’s no need to place a limit on where your agency might be from. If you’re interested in in-person meetings and collaboration, check out agencies that are close to home. 4. The agency’s portfolio and track record. How did the agency find you (or, how did you find them?) This simple question can inform a lot of how the agency conducts business. If you heard about them through a referral, it shows that they put a lot of time into building relationships. If they connected to you through marketing efforts, you know they know how to market. Brandon Lilly, Senior Brand Director at Madwire, suggests taking this point to heart. “One of the main things to consider – ‘does this marketing agency use the same tactics and strategies for their own business that they recommend for mine?’. A great example is the marketing agency that recommends you run a PPC campaign to generate leads, but they cold called (or cold emailed, direct mailed, etc) to get in touch with you. If they can’t generate enough leads for themselves using the marketing strategies they recommended to you, they probably aren’t going to provide much value.” If your product is niche or specialized, consider working with an agency that has a proven track record in that space. Consider their portfolio of work heavily, as it reflects their way of thinking as well as their collaborations with other brands. “One should be inspired by their ability to design experiences that create maximum impact and connect with people in a deep and meaningful way. Brands should be looking to create long-lasting partnerships that foster deep collaborative connections, establishing an infrastructure that allows them to build upon previous efforts, ultimately becoming an integrated partner and extension of their own teams,” says Kirk Cornelius, Strategic Director at The ZaneRay Group Lastly, how long has the agency been around? Ask about how they came to be, and where they anticipate more growth in the coming years. Don’t let the agency’s age be a deciding factor; rather, ask them to frame their expertise and describe how they anticipate growing over time. 5. Proof of satisfied clients. Look for an agency that has proud clients who are eager to share their experiences. This could be through testimonials or case studies, or it could also be something that’s brought up during the vetting and sales process. It’s all about results. An agency should be able to demonstrate how they’ve added value to their clients. Ask to speak to the clients, and get their perspective. “Before engaging an internet marketing agency, you want to know that they are goal-oriented and produce results. Look for the agency’s numerous case studies demonstrating the team’s dedication to helping their clients succeed,” says Kevin Basso, Digital Marketing Manager at Atmosol Reviews of the agency should be thoroughly reviewed, but also taken with a grain of salt. “You also want to consider reputation and value. Every business will have negative reviews at some point. Some are legitimate, some are fake, and some are from competitors. Look for common themes within the GOOD reviews – do they mention particular services, names, or challenges that the agency overcame for them? Good reviews are much harder for a business to get than bad reviews are so keep that in mind while you do you due diligence,” says Brandon Lilly, Senior Brand Director at Madwire 6. Your timeline. How quickly do you want to start seeing results? There’s a lot to consider when you start a project: How soon are you planning to grow, and by how much? Make sure you’re available to thoroughly consider and think through all your options upfront. This will allow the project to be the most successful and efficient. Keep in mind that all good things take time. Don’t jump at an opportunity with an agency who promises you a quick fix or immediate results, warns Brandon Lilly, Senior Brand Director at Madwire. “If a marketing agency says they guarantee top organic results on Google, run. If they tear down other businesses, run. If they make it sound like you’ll be an overnight success, run! Marketing isn’t as simple as flipping a switch and seeing results – it takes time, consistency, effort, and investment.” 7. Your bandwidth. How many tasks do you anticipate giving to the agency, and how much will remain in-house? You may also consider electing a point-person within your organization to be the one who works most closely with the agency. This will result in a clearer path for communication, according to Shero Commerce. “Have a person who will be the main decision maker/point of contact who has the authority to make such decisions and knowledge of the business strategy. In other words, don’t appoint a person who is the middle man to communicate with the agency and relay the information to the CEO,” says Gentian Shero, CEO. Once you bring the agency aboard, bandwidth will shift. Make sure that previous tasks are adequately covered. 8. If you need specialization. If you’re looking to an agency for specialized work such as development, paid advertising, or affiliate marketing, beware of small-staffed agencies that claim they can do everything. Specialized areas have technologies and rules that change quickly (such as new ad platforms, new coding languages, and new affiliate networks). A small agency that peppers in those specialties will certainly execute on them well, but they won’t have the same drilled-down, expert knowledge as a larger agency or an agency that solely specializes in that area. Questions to Ask Before Hiring a Marketing Agency It is, in essence, a job interview. You’ve made the decision to hire a marketing agency, and you’re down to selecting the team you want to work with. While the agency certainly will be asking you a lot of questions about your business, product, and growth goals, now’s the time to get the scoop on them, too. During your search, ask these questions to get a good scope on whether or not this agency is the right fit. 1. What experience do you have? Start from the beginning, according to Springbox, by asking how the agency got started. “By understanding its heritage, you will better understand its biases. Agencies started by frustrated creative directors will often value creativity over other factors. Was it started by coders? Expect an emphasis on technology. Were the founders former business leaders? Expect a culture focused on results,” says John Ellet, CEO Ask about the industries they work with. This might seem like a given, but it’s incredibly important. Selling beauty products is very different than selling auto parts, so you’ll want to know if they have previous experience with merchants in your industry — or at least transferable skills. 2. What is your area of expertise? If they focus on a certain type of ecommerce marketing, such as social or paid advertising, you can determine if they’re the right fit. According to Brand Labs, another way to figure this out is by asking: “What is the make up of the agency’s team? If a client it looking for specific goals, they should understand the expertise and channels available to them such as SEO, PPC, PLA, creative, development, newsletters, content creation, etc. because not all agencies have expertise in all areas,” says Tim Barr, COO For agencies that specialize in certain channels, you can get more granular with questions. Here are some examples from Scott Ginsberg, Head of Content at Metric Digital. Questions for Three Types of Ecommerce Agencies FACEBOOK AGENCY: “What attribution window do you use and why?”
“What Facebook campaign objectives do you use and how do they work together to increase customers and revenue under a set CPA? Why?”
“ How do you structure your account to address prospective new customers? Customers who have never seen the brand on Facebook, seen and/or interacted with the brand on Facebook, or already purchased from my brand? Why?” “What is an optimal amount of audience overlap across ad sets for prospecting, retargeting, and retention? Why do you think so, and what factors would cause you to change your mind?”
“Do you include or exclude any placements or devices in your targeting? If so, which ones and why?”
“What types of creative assets do you recommend we start with?” “Do you have any requests for certain types of creative assets? Why?”
SEM AGENCY: “How does the agency’s strategy align with our company goals?” “What is the agency’s spend structure?” “Where do you see most incremental opportunities?” “What is actually providing real incremental gains, below the surface of revenue growth?” “What outside audiences are you using to inform or assist your campaigns? “What’s your point of view on account management platforms?”
“Is the person I’m meeting going to be the person working on account?” “What’s your copywriting process?”
“How are you demonstrating expertise on the platform?” EMAIL MARKETING AGENCY: “Can I devote time to managing this agency relationship?”
“What are your strategic priorities for growing my business?”
“Are the agency’s tactics working?”
3. How do you grow relationships? Allow them the chance to explain how they’ve nurtured other merchants into a partnership centered around growth. Ask them about some of their oldest clients. If all their clients are brand new, that may be a sign, says MoJo Active. “Clients don’t continue to pay for underperformance. So if an agency has a long client list, but a short average length of engagement, it should raise a flag of concern,” says Jared Frank, Director of Operations 4. Where have you succeeded, and where have you failed? Lay it all out. An agency should be both proud and humble in their work. This will provide them with an opportunity to showcase their specialities and describe how they’ve fallen short and learned from it. 5. What are your credentials? It’s important to know if an agency is keeping up with quickly-changing technology and software such as social media marketing and paid advertising. Find out if they’re a Google Premier Partner or Facebook Pro Partner, for example. Certifications like Google Adwords are important as well. 6. Do they offer any guarantees? Tread lightly, warns Ailsa Chibnall, CEO at Border7. “Unless the company you are speaking with is Google (and the #1 spot they’re promising isn’t paid advertising), be wary of guarantees, but don’t be afraid to ask when you should start seeing results.” 7. What are your work processes like? How do they plan to help you see a return on your campaign, and how much revenue can you expect from these efforts? “A digital marketing campaign is a collaborative effort between agency and client,” explains Dan Kogan, CEO at 1Digital. “Investigate their process. Ask about how they work on marketing campaigns day to day. Make sure you know your role in the process, and try to determine if the way the agency works is a good fit for your team. You’re going to need to work together if the campaign is going to be successful.” Knowing what the relationship looks like after a site is launched is also important, remarks Tom Di Domenico, Managing Partner at iFuel Interactive. “A lot of companies tend to the think of the site launching as the end, but in reality the launch is the beginning. We emphasize that we’re in it for the long haul. We support clients for years after a site launch, and in many cases even second and third iterations of their site.” 8. How do you report on results? Whether it’s an email report, phone call, or in-person meeting, the format where results are communicated will help to inform how you grow and set expectations. 9. How do they organize projects and clients? It’s good to have clear expectations and eliminate any ambiguities prior to starting a project, says Corey Dubeau, VP of Marketing at Northern Commerce. “Will you be working with a dedicated account manager? Will you be using a project management system like Basecamp to organize your project and task deadlines? The more information you can get about their client management processes the better off you will be.” 10. What does the agency need from you in order to accomplish the goals? Even though you’re hiring an agency, there are tasks that you need to complete in order to be successful, and those should be discussed up front. The better you understand how to work with your partner, the more likely you will have a successful outcome, says John Ellet, CEO at Springbox. “Be honest about what you can and cannot do. Agencies can’t do it alone and need your active involvement. Establishing clear expectations on roles and responsibilities early will lead to a better collaboration.” Top Ecommerce Marketing Agencies Finding the right agency to hire can seem like a daunting task — and not without reason. It’s a decision that will certainly impact the future of your business. We can help here. The BigCommerce partner directory is home to some of the best ecommerce marketing agencies across the globe. Start with this alphabetical list. 5874 5874 is a full service digital agency based in Birmingham, UK with a strong focus on building, supporting and marketing modular ecommerce environments that are designed for scale. Ecommerce Marketing Services: Branding Digital marketing Ecommerce Property marketing Certifications: Elite BigCommerce Partner Certified BigCommerce Partner Preferred BigCommerce Partner Website: Clients: 1Digital Agency 1Digital Agency is a well-regarded Elite BigCommerce partner for design, development, and digital marketing. We specialize in eCommerce work, and BigCommerce in particular. Our reviews on the BigCommerce partner platform are consistently effusive because we bend over backward to deliver top quality eCommerce websites and then we support them in the long term by becoming our client’s development and marketing partners. Ecommerce merchants seek us out when they’ve had some experience with freelancers or going it alone and are ready for a more professional experience and more reliable results. We’re most commonly engaged to provide a completely custom frontend to a BigCommerce website which is tailored by our designers, to build a custom tool for stores that work uniquely and have unique functionality requirements, or to increase traffic and conversion through a combination of search engine optimization, PPC, and other digital marketing channels. Ecommerce Marketing Services: Design Development Digital marketing Ecommerce Certifications: Elite BigCommerce Partner Certified BigCommerce Partner Website: Clients: Rollie eCowhides White Mountain Knives Americaneagle.com Americaneagle.com, Elite BigCommerce Partner, is an industry leader in website design, development, hosting and digital marketing—essentially a one-stop shop offering a full range of solutions for any organization looking to succeed in their online endeavors. Winner of BigCommerce 2018 B2B Excellence Award and 2018 Design Award, Americaneagle.com had developed BigCommerce websites for Hess Toy Truck, Cleveland Cavaliers, Berlin Packaging, The Ohio State University, WrapSmart and more. With over 400 professionals, 80+ with BigCommerce certifications, Americaneagle.com is a family owned, privately held company with a long history of profitability and stability. Since 1995, Americaneagle.com has completed more than 12,000 web projects for nearly every type and size of organization in nearly every industry, including small companies, start-ups, Fortune 500 companies, professional sports teams, and manufacturers of niche products. Americaneagle.com, Inc., founded in 1978, is based in Des Plaines, Illinois, with offices throughout the country in New York, Washington, D.C., Dallas, and more. Ecommerce Marketing Services: Web design & Development Ecommerce Digital Strategy Hosting & Security Integration Certifications: Elite BigCommerce Partner Certified BigCommerce Partner 2018 B2B Excellence Award 2018 Design Award Website: Clients: The Ohio State University Hess Toy Truck Kennicott Brothers Atmosol As a top ecommerce development agency, Atmosol is renowned for building sleek, mobile responsive designs with custom functionality. We boast certified developers on the leading ecommerce platform — BigCommerce. Ecommerce Marketing Services: Development Graphic design UX/UI design Digital marketing Branding and communication Mobile development Certifications: Preferred BigCommerce Partner Certified BigCommerce Partner Google Search and Mobile Ad Partner AdRoll Certified SEMRUSH Academy Certification Website: Clients: Sorority Specialities Kirin Global Supplies Madathlete BlackBelt Commerce Blackbelt Commerce is a full digital service agency. We are located in NYC and in Brisbane, Australia, and we support clients worldwide. We are the top ranked agency by our clients. We take pride in our line of communications to our clients. Our team consists of eCommerce experts who have created over 500+ eCommerce stores. Ecommerce Marketing Services: Design Development Customization SEO Blogging Migration Global expansion Store duplication Content marketing Link building services Certifications: Preferred BigCommerce Partner Certified BigCommerce Partner Website: Clients: Esmokeronline.com Springblinds.com JudithLeiber.com Progurt.com Blue Stout Blue Stout is a leading ecommerce agency that helps growing brands sell more products to current site visitors and customers by optimizing your storefront and managing your email campaigns to increase conversion rates, average order values and repeat purchases. Our worldwide clients include Inc. 500 recipients, Forbes 30 Under 30 entrepreneurs and Shark Tank success stories. Ecommerce Marketing Services: Ecommerce platforms Marketing Audits Design Certifications: Preferred BigCommerce Partner Certified BigCommerce Partner Website: Clients: Taft Red Nose Day Heat Free Hair Border7 Border7 is a web agency that empowers ecommerce businesses with optics on what’s been holding their website back, and a personalized strategy for growth through their unique process. They are a Goldman Sachs 10k Small Businesses alumni that is dedicated to helping small to medium sized businesses increase online revenue and see a return on investment for their web efforts. Ecommerce Marketing Services: Web consulting and planning Branding and design Custom programming Optimization and support Certifications: Preferred BigCommerce Partner Certified BigCommerce Partner Website: Clients: Aventis Systems Lulu’s Restaurant Just Award Medals Brand Labs Brand Labs is a Certified, Elite BigCommerce partner that designs and builds beautiful websites that convert; provides award-winning custom development; increases qualified traffic through marketing services; and provides digital strategy for high-growth Merchants. Brand Labs was a BigCommerce “Design Award” finalist in 2018 and the international winner of the “Agency Innovation Award” in 2017. Brand Labs thinks “Business”, not just e-commerce, and offers each client a personal relationship, award-winning design, renowned development and full-service marketing that is backed by a team of experts committed to each client’s success. Ecommerce Marketing Services: PPC Management SEO Email Marketing CRO Certifications: Elite BigCommerce Partner Certified BigCommerce Partner Website: Clients: BonBonBon Autograph Foliages Mac of All Trades Calashock We are a digital agency specialised in e-commerce, working exclusively on the BigCommerce platform. We work primarily with large and enterprise clients in the UK and mainland Europe, including Ford UK, looking for an agency who can help them grow their online business. Ecommerce Marketing Services: Website design and development CRO UX SEO Email Marketing Certifications: Preferred BigCommerce Partner Certified BigCommerce Partner Website: Clients: TrustFord EspressoDrinker.uk ConfettiSupermarket.com Classy Llama Classy Llama is an agency of a different breed. Despite our playful name, we could not be more serious about the level of integrity, excellence, and commitment we bring to our clients. Our passion is to help merchants leverage technology to sustainably grow and build their business. We serve our clients through digital commerce consulting, marketing, design, development, and support. With over 125 commerce sites and 500+ customizations and integrations under our belt, our team of commerce veterans has what it takes to create a great digital experience. At Classy Llama, our team is comfortable with the complex. We are seasoned in supporting the most basic to the most complicated integrations. Our team is also right at home in some of the more complex niche industries including automotive, firearms, outdoor, and B2B. Classy Llama also invests in, and cares about, the experience. This includes the journeys your users experience on your site and the experience you have with our full-service team that will deliver your solutions. Ecommerce Marketing Services: Digital commerce consulting Marketing Design Development Support Certifications: Certified BigCommerce Partner Website: Clients: Outdoor Cap Minnetonka Moccasin La Femme Digitawise Digitawise is a full-service eCommerce agency. We work together with our clients to understand their individual needs and elevate the value of their brands. We create uniquely designed online stores, advertising campaigns, and editorial contents that drive engagement and awareness. We are a team of overachievers, constantly pushing the boundaries for our clients. Ecommerce Marketing Services: Strategy and consulting Search marketing Design and creative Web development Social and email Certifications: Certified BigCommerce Partner Website: Clients: Restaurant Link Little Sprout Qure Ecommerce Partners ECommerce Partners has been an eCommerce focused agency since 1998. We provide services in four areas: Strategy, Implementation, Support and Marketing. From a technology perspective, while we support multiple platforms, BigCommerce has become our most prevalent platform. In terms of Marketing Services, our focus is on Conversion Rate Optimization, Paid Search, Social Media and Email Marketing. We are a New York City based companies, with clients throughout the world. Ecommerce Marketing Services: Strategy Implementation Support Marketing Certifications: Elite BigCommerce Partner Certified BigCommerce Partner Website: Clients: JCPenney Jen’s Scrubs and Uniforms Duraware Efelle Creative Efelle Creative offers custom designed and built websites and has been helping businesses grow since 2005. We specialize in eCommere and service sites, which gives us a variety of design and development experience. Efelle is based in Seattle, Washington which has allowed us to work with some amazing local clients such as Compendium Inc, Radar Skis, and Taylor Shellfish, while also giving us a national reach with clients like Lindsay Phillips and PetZx. We’ve won over 100 awards in the past two years, including the BigCommerce Turnkey Award, and were most recently awarded numerous W3 Design Awards. We look at each website as an opportunity to create the best, most beautiful website we’ve ever designed, developed, and optimized, and we look forward to the new business it brings for both us and our clients. Ecommerce Marketing Services: Web design Development SEO Online marketing Branding Certifications: Elite BigCommerce Partner Certified BigCommerce Partner Website: Clients: Taylor Shellfish Farms Luxe + Woods See Kai Run Epic Shops At Epic, we live and breathe conversion rate optimization, and it’s baked into every decision we make when it comes to web development. Among all the things we love about being a BigCommerce Partner, access to so many built-in CRO features in the platform is at the top. We’re also lucky enough to get Beta access to lots of new BC features before they hit the streets, so our team can innovate and create new apps and features that help convert website visitors into customers. Some of our biggest clients have come to us with frustrations with other platforms, and we’ve been able to use CRO principles to increase online sales for some by as much as 380% in three short years. Ecommerce Marketing Services: Website development Conversion rate optimization Certifications: Preferred BigCommerce Partner Certified BigCommerce Partner Website: Clients: Absolutely Flowers Skirting World Abbott Florist Eventige Eventige is a full-service marketing agency designed to accelerate your brand’s growth. Our brand strategies include actionable insights so that we can make the most educated decisions on where and how to invest for the best return. Forbes ranked Eventige a Top 100 Global Ad Agency specifically in our expertise with Google and Social Media Marketing, we have been featured as a Home Page Design Awards Winner on BigCommerce for ZuguCase.com, and have received countless Design, Development, and Expert Opinion features across the industry sector of eCommerce. Ecommerce Marketing Services: Business Consulting & Brand Strategy Creative & Theme Design Integrations / Solutions Design Development / Platform Migrations BigCommerce SEO / PPC / SEM BigCommerce Marketing / Promotions Supportive BigCommerce Services (Maintenance/etc.) Certifications: Elite BigCommerce Partner Certified BigCommerce Partner Website: Clients: Nutriblade Two Leaves Bing Guidance Guidance has been an industry leader in digital commerce for the past 25 years. They are based in Los Angeles with a broad range of expertise in e-commerce strategy, creative/design, system integration, mobile optimization, development, analytics and testing. Guidance has a broad range of clients in B2B, fashion and apparel, health and beauty, food and beverage, automotive, baby care, outdoor, home goods, luxury goods, and sports & Equipment. In November of 2018, Guidance was recognized with 12 e-commerce excellence awards from the IMA and W3. Ecommerce Marketing Services: Web design Development Strategy B2B and B2C Certifications: Preferred BigCommerce Partner Certified BigCommerce Partner Website: Clients: Foot Locker Sole Society Kate Somerville iFuel Interactive iFuel is an independent ecommerce & advertising agency of passionate thinking, spirited ideas & relentless problem solving. We are big enough to deliver. Small enough to think on our feet. Smart enough to one-up our success. Every time. As a truly full-service agency, we provide clients with all of the services needed to launch or accelerate a brand in today’s complicated D2C landscape. Having brand strategy & research, creative, media, and development under one roof allows us to deliver cohesive brand messaging at each and every consumer touchpoint. We believe strongly in optimizing often overlooked touchpoints, such as order confirmation emails, as another vehicle to communicate a company’s personality and positioning. With a roster of ecommerce clients converting transactions globally, we are incredibly focused and well-versed in all areas of ecommerce growth and security. Our proprietary discovery process allows us to immerse ourselves in different areas, allowing us to aid in the growth of businesses in a number of verticals from beauty products to food & beverage. Ecommerce Marketing Services: Branding Design Development Ecommerce Media Experiential Certifications: Preferred BigCommerce Partner Certified BigCommerce Partner Website: Clients: Aperol Unilever Yellowtail iMedia Inc. iMedia is a full service digital agency that designs builds & optimizes world class customer experiences for the brands it works with. From immersive, data driven content that inspires to conversion focused, channel agnostic eCommerce that performs, our solutions turn prospects into customers by bringing brands closer to their consumers. Located in NJ, 30 miles outside of NYC, with offices in TX and FL, we work with household names across the country. Ecommerce Marketing Services: Strategy Marketing Design Technology Social Certifications: Elite BigCommerce Partner Certified BigCommerce Partner Website: Clients: Sharp Electronics Hisense USA Duxiana Interiors Jammin Web Designs Jammin‘s personable and responsive team of U.S. based ecommerce marketing experts will become an extension of your own team. We take the time to get to know your business goals working in a timely manner making your online dreams a reality. Since 2011, we have helped over 600 Bigcommerce stores thrive. We have worked with store owners who have 1 product or 1000s of products. We will take your brand to the next level online and ensure when someone comes to your website, they see a user-friendly custom layout with a modern design that stands out. Finding a marketing strategy that can provide the highest rate of return on your investment is important to achieve success in your marketplace. As search engine optimization experts, we have proven repeatedly that SEO is the single best marketing strategy. It is extremely affordable and has the highest long-term ROI which makes it a very effective strategy to implement into just about any business. We specialize in SEO/SEM services nationwide and are Google AdWords Certified. Ecommerce Marketing Services: SEO/SEM Ecommerce Social media Marketing Certifications: Preferred BigCommerce Partner Certified BigCommerce Partner Website: Clients: Pro Core Sports Nutrition Iron Horse Helmets Bicycling Hub Logical Position Logical Position is a digital marketing agency offering paid search and shopping management, social media marketing, data feed management, search engine optimization, and web design. Headquartered in Lake Oswego, Oregon, we have additional locations in Chicago, Las Vegas, Austin, Charlotte, and Denver. We’re a Premier Google Partner, Facebook Marketing Partner, and Bing’s 2017 Partner of the Year. We were also the winner of BigCommerce’s Partner award for Marketing Excellence and Google’s Premier Partner Award for Growing Businesses Online in 2018. These awards and partnerships reflect our level of dedication to delivering industry-leading strategies and results to our clients. Ecommerce Marketing Services: Paid search and shopping management Social media marketing Data feed management Search engine optimization Web design Certifications: Preferred BigCommerce Partner Certified BigCommerce Partner Website: Clients: Pacific Foods Riedel Global Parts, Inc. Madwire At Marketing 360 we have the talent and technology to help small businesses succeed. Everything you need from marketing and design, to CRM, email, payment processing, SMS, and more – all with a dedicated marketing team who does everything for you. With over 2,900 positive online reviews we’ve also been a Inc 5000 Fastest Growing Company for 6 years straight, a Top 50 Family Owned Colorado company for 5 years straight, and we were rated the country’s #1 Best Place To Work by Glassdoor. Ecommerce Marketing Services: Digital marketing Marketing platform Certifications: Preferred BigCommerce Partner Website: Clients: Yoga Pod Vortic Watch Company Brau Supply Metric Digital Metric Digital powers marketing for the best, most disruptive D2C brands. In the past several years, Metric has helped companies drive sustainable growth that helped fuel their acquisition, IPO, or next funding round, such as Canada Goose (IPO), Bonobos (Acquired), Hired.com (Series C). Also, many of our clients are on the IAB 250 list, like JackThreads, Mack Weldon, Hint Water and Nature Box. Ecommerce Marketing Services: Email marketing Digital marketing Analytics Certifications: Certified BigCommerce Partner Website: Clients: Canada Goose Bonobos Amour Vert MoJo Active MoJo Active exists to help our clients find more customers. Integrate & Conquer is more than our tagline – it’s our business philosophy. We staff experts in the complete range of integrated marketing services to capture fleeting attention spans across multiple touch points on various screens. And we do not reward activity. We focus on results. We don’t stand up and declare victory until we can demonstrate that we achieved our client’s business objectives. Our ecommerce experience dates back to the mid-90s. So, when others were serving up “brochureware” we were guiding our clients on how to do business online. That’s why national brands like Shop-Vac, Woolrich, and Alert1, as well as scores of B2B and regional clients, lean on MoJo Active to lead the strategy and execution of their digital marketing efforts. Ecommerce Marketing Services: Marketing strategy Branding Web + mobile Advertising SEO/SEM Social Email marketing Marketing platforms Certifications: Certified BigCommerce Partner Website: Clients: Northcutt Northcutt authors SEO success stories for cloud and e-commerce brands. Their passion is to help these humans earn success in national and international arenas. This boutique, Chicago-based agency specializes in enterprise SEO. After launching your BigCommerce store, they’ll set, measure, and meet goals for your SEO, content, and media/link relationships. Ecommerce Marketing Services: Certifications: Elite BigCommerce Partner Certified BigCommerce Partner Website: Clients: BlueCotton Orange Mud Eezy Northern Northern is a full-service eCommerce agency and Canada’s only Elite BigCommerce Partner. We help companies thrive in the digital economy by optimizing their eCommerce ecosystem while leveraging high-performance marketing campaigns. Northern is a top Google Premier Partner and Facebook Pro Partner with advertising campaigns producing up to 20x returns. Due to high performance, our work has been featured on Facebook, Search Engine Land, and the Google Premier Partner Awards. Ecommerce Marketing Services: Design Web development Marketing Certifications: Elite BigCommerce Partner Certified BigCommerce Partner Website: Clients: Stormtech Rexall Oxford Learning Plum Tree Group The Plum Tree Group is a full digital agency based out of Chicago, with additional offices in India and Costa Rica. Our focus is in growing eCommerce businesses through website design, development, marketing and maintenance. We work with a wide spectrum of industry verticals and with companies as large as Cargill (more revenue than AT&T) and as small as emerging mom & pops. We pride ourselves in being among the leaders in Bigcommerce development, with particular expertise in B2B solutions, product personalization (real-time visualization), systems integration (ERP, OMS, POS, CRM, etc.) and data migration (including order history). We have implemented numerous unique customizations, including solutions when Bigcommerce has reached out to us for support with difficult customer requirements. Because of our full suite of tailored marketing services and proactive maintenance support, most of our clients remain with us for the long haul. Ecommerce Marketing Services: Strategy Marketing CRO Email campaigns SEO/PPC Affiliate management A/B and multivariate testing and mobile optimization Certifications: Elite BigCommerce Partner Certified BigCommerce Partner Website: Clients: Cargill Booz Allen Hamilton Pupjoy Shero Commerce Shero is a full service, value-based agency specializing in B2B and B2C eCommerce solutions. The founders, Beth and Gentian, started the company out of their basement in Poughkeepsie NY in 2010. Since then Shero has grown to become an industry leading eCommerce agency that caters to customers from all over the world. Some of our past and present customers include the New York Times and the Guggenheim Museum. In 2015, Shero opened an office in Albania and in 2017 we opened an office in United Kingdom. At Shero, we only engage with customers where the value we create is greater than the price the customer pays. Our products and services speak for themselves, but it is our people that truly make our business stand out in the eCommerce industry. Ecommerce Marketing Services: B2B and B2C ecommerce Growth and marketing CRO Analytics SEO Certifications: Certified BigCommerce Partner Website: Clients: With You Lockets University Products Clore Beauty Supply Silk Software Silk Software is an award-winning digital commerce agency. We have been honored as BigCommerce’s inaugural Partner of the Year and have received many accolades and partnership awards in the Magento ecosystem as well. Our team specializes in UX/UI design, custom development solutions, custom app development, and systems integration. Examples of clients we work with include: Harvard Business Publishing, IKEA, Samsung, Disney, and BenQ among many others. Passionate about helping our global clients succeed and grow both domestically and overseas, we’ve built trusted relationships and a strong portfolio of work cultivated from over a decade of experience across all industries. Our US headquarters is located in Irvine, CA and we have additional offices in New York, NY, Shanghai, China, and Chengdu, China. Ecommerce Marketing Services: Marketing Design Development Migration B2B Certifications: Elite BigCommerce Partner Certified BigCommerce Partner Website: Clients: With You Lockets University Products Clore Beauty Supply Springbox Springbox focuses on help mid-market companies become the digital leaders in their categories. We accomplish this through three major practice areas. Digital Strategy – helping craft a roadmap for digital leadership. Digital Experiences – bringing UX, design and development expertise to build websites and digital products. Demand Generation – using content, performance media and innovative adtech and martech to drive traffic and grow your business. We’ve are consistently named the top digital agency in Austin and the top rated digital agency in Texas. While the majority of our clients are in the Southwest, we have clients across the country. We’ve worked with big brands like Dell, Whole Foods and Nestle, but we are uniquely suited to partner with mid-market companies who value our strategic acumen and executional excellence. Ecommerce Marketing Services: Digital strategy Digital experiences Demand generation Certifications: Preferred BigCommerce Partner Certified BigCommerce Partner Website: Clients: Tyler’s of Texas The University of Texas at Austin Nulo Trellis Trellis is a forward thinking digital agency and information technology company that focuses on building scalable and effective websites for our clients complemented by robust result driven digital marketing campaigns. Our tactical approach to improving your website and web presence focuses on four major targets: Strategy, design, technology, and post-launch maintenance & growth. A full-service eCommerce solution provider that specializes in implementing the world’s leading ecommerce platforms to engage today’s consumer. Unlike many development firms, our work does not cease there. In order to achieve maximum ROI it is essential to invest properly in the continual expansion of your online reach while constantly monitoring and improving your website to keep your conversion rates high and revenue growth consistent. Having the unique experience of scaling startups such as Pax Vapor, August Home, and Eight Sleep alongside established large companies such as Franklin Sports, Partner’s Healthcare, and Stanley Black & Decker give us a unique skillset that allow our clients big and small to benefit from the scrappy mentality of startups combined with the knowledge of how to navigate the corporate landscape associated with large clients. This has built a strong reputation for Trellis who are largely considered the leading cross discipline ecommerce agency in New England and ranked as such by publications such as Clutch whom rate Trellis as the #1 provider. Ecommerce Marketing Services: Digital strategy Information technology Web design Web development Integrations Hosting Certifications: Elite BigCommerce Partner Certified BigCommerce Partner Website: Clients: ZaneRay The ZaneRay Group designs and creates innovative enterprise e-commerce solutions that engage customers in new and unique ways. While we adhere to standardized best practices principles, we are constantly inventing new ways and pushing the boundaries on how to design experiences that are both inspirational and operational. We take a holistic approach to our designs, considering the multi-faceted experiences of a site – from straight-forward product discovery and purchase, to long-term customer retention through rich branded content and social engagement. We design interactive experiences for all channels with clear attention to responsive design, compatibility and user experience. Operating since 2000, ZaneRay has been fortunate enough to produce some ‘Top Shelf’ sites, including Patagonia, Lands’ End, Filson, Outdoor Research, Skullcandy, Natural Gear, Zwift, Osprey Packs and Competitive Cyclist – to name a few. We value long term relationships and partnerships – some of our clients have been with us for more than a decade. We have an incredible depth of experience in internet development, design, and marketing, and most of our staff have 10 – 25 years of experience in this industry. Ecommerce Marketing Services: Web Design UI/UX Ecommerce Certifications: Elite BigCommerce Partner Certified BigCommerce Partner Website: Clients: Skull Candy Patagonia Osprey Executive Summary For businesses looking to gain the upper hand and bolster their revenue, one of your first steps is to turn to marketing techniques. Ecommerce marketing agencies are a one-stop-shop for cutting-edge technology, techniques, and projects that have the ability to really help your business grow. Finding and down-selecting a marketing agency to aid in your ecommerce growth is a viable option for businesses who are looking to outsource some of their work to brilliant minds. There are pros and cons of working with agencies versus hiring in house, so care must be taken to ensure that you’re making the right decision at the right time for your business. Start with research, ask lots of questions, and don’t be afraid to spend some decent time looking for an agency before you find the perfect one. 120profit.com - https://120profit.com/?p=1536&utm_source=SocialAutoPoster&utm_medium=Social&utm_campaign=Tumblr
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