#direct mailing services AR | Explore Tumblr Posts and Blogs

designlabpune · 9 days

Text

Innovative Print Media Solutions for Modern Businesses

Businesses often focus on online marketing strategies, but print media still holds significant value. For companies looking to stand out, innovative print media solutions offer unique ways to communicate with customers, build brand identity and provide tangible experiences that digital media cannot replicate. We will explore how modern businesses can effectively and creatively leverage print media through the innovative services offered by DesignLab.

What are Print Media Solutions?

Print media solutions encompass a wide range of products and services aimed at promoting businesses, products or services through physical printed materials. These solutions include:

- Brochures: Multi-page printed materials that provide detailed information about a company, product or service.

- Flyers and leaflets: Simple and cost-effective ways to promote special offers, events or new products.

- Business cards: An important networking tool that leaves a lasting impression on clients and partners.

- Posters: Large printed displays used to advertise events, products or services in high-visibility areas.

- Packaging design: Creative packaging can enhance a product's appeal and influence customer purchase decisions.

With advances in technology, print media has surpassed traditional forms, offering innovative ways to attract and engage customers.

Why Print Media Still Matters

Although digital marketing is dominant, print media remains relevant for several reasons:

1. Tangibility

Print materials offer a physical experience that digital ads cannot. A well-designed brochure or business card can leave a lasting impression on potential customers. Holding a printed product creates a sense of trust and legitimacy.

2. Brand Recall

Brand recall rates are higher in print media than digital ads. People are more likely to remember a brand after receiving a brochure or flyer. DesignLab specialises in creating engaging designs that ensure your brand stays top of mind.

3. Targeted Marketing

Print media allows businesses to target specific demographics and locations. For example, direct mail campaigns can be tailored to a specific audience, increasing the likelihood of engagement and conversions.

4. Credibility and Trust

A well-designed and printed material conveys a message of professionalism. Printed items such as brochures, catalogs or high-end business cards show customers that the business is established and trustworthy. At DesignLab, we emphasize the importance of quality printing to make a positive impression on your brand.

5. Complement Digital Marketing

Print and digital media are not mutually exclusive; they complement each other. A strategic marketing campaign can use print to direct customers to digital platforms, such as a website or social media page, using QR codes or special offers. DesignLab integrates print media with digital solutions for comprehensive campaigns.

Innovative Print Media Solutions by DesignLab

At DesignLab, we understand that businesses need more than traditional print services. We offer a number of innovative print media solutions that are creative, engaging, and designed to deliver results.

1. Personalized Print Campaigns

Gone are the days of generic flyers. Today’s customers expect personalization. We use variable data printing to personalise each piece of print material, from brochures to postcards. Personalized content increases engagement and conversion rates, as customers feel a deeper connection with the brand.

2. Interactive Print Media

DesignLab incorporates modern technology into print media, such as QR codes, AR (augmented reality), and NFC (near-field communication). These tools can connect print material to online content, videos, or special offers. Imagine scanning a brochure to see a 3D model of a product or access a special promotion. This blend of print and digital creates a unique customer experience.

3. Eco-Friendly Printing

Sustainability is a growing concern for many businesses and customers alike. At DesignLab, we provide eco-friendly print solutions using recycled paper, soy-based inks, and energy-efficient processes. These green options not only appeal to environmentally conscious consumers but also establish your business as a responsible brand.

4. Creative Packaging Solutions

In the modern retail environment, packaging is a powerful marketing tool. Innovative and eye-catching packaging designs can influence consumer purchasing decisions. We specialise in creating packaging solutions that stand out on the shelves and reflect the quality of the product inside.

5. Custom Business Stationery

Business stationery like letterheads, envelopes and business cards are important tools for branding. At DesignLab, we design unique and premium-quality stationery that reflects your brand identity. Whether it’s for everyday use or special occasions, we make sure your stationery leaves a lasting impression.

6. Limited-Edition Prints

For businesses launching a special product or celebrating an anniversary, limited-edition prints can create excitement and exclusivity. We offer high-end printing solutions that provide unique and collectible items like commemorative posters, limited-run brochures or special gift boxes.

7. Large-Format Printing

DesignLab offers large-format printing solutions for businesses that want to make a big impact. Whether it’s banners, posters or signs, we create visually appealing and durable materials that grab attention. These are perfect for trade shows, events or high-traffic locations.

How to Implement Print Media in Your Business Strategy

Now that we’ve discussed the benefits and innovations in print media, let’s look at how you can incorporate these solutions into your business strategy:

1. Define Your Audience

Understand who your target audience is. Print media works best when you know who you’re talking to. Whether it’s a flyer targeting local customers or a personalized postcard campaign for loyal customers, tailoring your message is key.

2. Integrate Print with Digital

Make sure your print media drives customers to your digital platforms. Use QR codes or special discount codes to drive traffic to your website or social media. This integration ensures that your print media campaign supports your overall marketing goals.

3. Invest in Quality Design

A well-designed piece of print media can make a huge difference. Invest in professional design services like those offered by DesignLab to ensure your materials are visually appealing, brand-consistent, and effective.

4. Monitor and Adjust

As with any marketing campaign, monitor the effectiveness of your print media strategy. Use metrics such as response rates from direct mail campaigns or website traffic driven by print materials. Based on this data, adjust your strategy for optimal results.

The Future of Print Media

While digital marketing continues to grow, print media will always have a place in the business world. Its tangibility, reliability, and creative potential offer businesses a unique way to connect with customers. As technology advances, print media will continue to evolve, providing even more innovative solutions for modern businesses.

DesignLab, we are committed to staying at the forefront of these trends. We provide cutting-edge print media solutions that combine creativity, technology, and sustainability to help businesses grow and succeed.

Conclusion

In a world dominated by digital content, print media remains a powerful tool for businesses that want to stand out. Whether it’s through personalized campaigns, interactive features or eco-friendly materials, print media offers endless opportunities for creativity and engagement. DesignLab, we specialise in delivering innovative print media solutions that not only meet the needs of modern businesses but also leave a lasting impression on customers.

Bring innovation into your brand’s marketing strategy today by embracing the power of print media with expert solutions from DesignLab.

0 notes

johnadam98 · 1 month

Text

What Are the Latest Trends in Digital Printing Offered by Dubai Printing Services?

Digital printing has become an essential component of the printing industry, transforming how businesses and individuals create and reproduce printed materials. Dubai, a city known for its innovation and cutting-edge technology, is at the forefront of these advancements. Printing services in Dubai and Abu Dhabi are leveraging the latest trends in digital printing to provide high-quality, efficient, and versatile printing solutions.

The Rise of Personalized Printing

Personalized Marketing Materials

One of the most significant trends in digital printing is the shift toward personalized printing. Businesses are increasingly focusing on creating personalized marketing materials that resonate with their target audience. With digital printing, it is now possible to customize each printed piece with variable data, such as names, addresses, or personalized messages, without slowing down the printing process. Printing services in Dubai have embraced this trend, offering clients the ability to create personalized brochures, flyers, and direct mail campaigns that capture attention and drive engagement.

Custom Packaging Solutions

In addition to marketing materials, personalized packaging has also seen a surge in demand. Digital printing allows for short-run production of custom packaging, enabling brands to create unique, limited-edition packaging designs. Whether it’s for a special event, product launch, or seasonal promotion, custom packaging helps brands stand out in a crowded market. Printing services in Dubai and Abu Dhabi are offering innovative solutions for businesses looking to enhance their brand image through personalized packaging.

Eco-Friendly Printing Solutions

Sustainable Inks and Materials

As environmental concerns continue to grow, there is a rising demand for eco-friendly printing solutions. Digital printing services in Dubai are responding to this demand by offering sustainable options, such as soy-based and water-based inks, as well as recycled and biodegradable printing materials. These eco-friendly choices help reduce the environmental impact of printing while maintaining high-quality output.

Energy-Efficient Printing Processes

Another aspect of eco-friendly printing is the adoption of energy-efficient printing processes. Modern digital printing equipment is designed to minimize energy consumption, reducing the carbon footprint of printing operations. Printing services in Abu Dhabi and Dubai are investing in energy-efficient printers and production methods, making it easier for businesses to align their printing needs with their sustainability goals.

Advances in Large Format Printing

High-Resolution Prints

Large format printing is another area where digital printing has seen significant advancements. The demand for high-resolution, large-scale prints has increased, particularly for applications such as billboards, banners, and trade show displays. Printing services in Dubai are equipped with state-of-the-art large format printers that can produce vibrant, detailed prints on a variety of substrates, including vinyl, fabric, and rigid boards. These high-resolution prints ensure that images and text are sharp and clear, even at large sizes.

UV Printing Technology

UV printing is a cutting-edge technology that has revolutionized large format printing. This process involves curing the ink with ultraviolet light as it is printed, resulting in instantly dry prints that are highly durable and resistant to fading. UV printing is ideal for outdoor applications, where prints are exposed to harsh weather conditions. Printing services in Dubai and Abu Dhabi are increasingly offering UV printing as part of their large format printing services, providing clients with long-lasting, high-quality prints that can withstand the elements.

Integration of Augmented Reality (AR) in Print

Enhancing Print with Digital Interaction

The integration of augmented reality (AR) into print media is a trend that is gaining traction in Dubai’s digital printing landscape. AR allows printed materials to come to life through digital interaction when viewed through a smartphone or tablet. This technology adds a new dimension to traditional print media, making it more engaging and interactive. Printing services in Dubai are offering AR-enhanced brochures, posters, and business cards that provide customers with an immersive experience, bridging the gap between print and digital media.

Applications in Marketing and Advertising

Incorporating AR into printed materials is particularly beneficial for marketing and advertising campaigns. Businesses can use AR to deliver additional content, such as videos, animations, or interactive elements, that complement the printed message. This not only captures the attention of the audience but also encourages them to engage with the brand in a new way. Printing services in Abu Dhabi are recognizing the potential of AR in print, offering innovative solutions that combine the physical and digital worlds.

On-Demand Printing and Short-Run Production

Flexibility in Production

The demand for on-demand printing and short-run production is on the rise, as businesses seek more flexibility in their printing needs. Digital printing allows for quick turnaround times and the ability to print only what is needed, reducing waste and inventory costs. Printing services in Dubai are capitalizing on this trend by offering on-demand printing solutions that cater to businesses of all sizes. Whether it’s a small batch of business cards or a limited run of promotional materials, on-demand printing ensures that clients receive their products quickly and efficiently.

Cost-Effective Solutions

Short-run production is also a cost-effective solution for businesses that require small quantities of printed materials. Traditional printing methods often involve high setup costs, making short runs expensive. However, digital printing eliminates the need for costly setup, allowing printing services in Abu Dhabi and Dubai to offer competitive pricing for short-run projects. This makes it easier for businesses to produce high-quality printed materials without breaking the bank.

The Impact of Digital Printing on the Retail Industry

Point-of-Sale (POS) Displays

The retail industry has benefited significantly from the advancements in digital printing, particularly in the creation of point-of-sale (POS) displays. These displays are essential for capturing the attention of customers and driving sales. Digital printing allows for the quick production of custom POS displays that can be tailored to specific promotions or seasonal campaigns. Printing services in Dubai are helping retailers create eye-catching displays that enhance the shopping experience and boost sales.

In-Store Graphics and Signage

In-store graphics and signage play a crucial role in creating a cohesive brand experience for customers. With digital printing, retailers can produce high-quality, large format graphics that convey their brand message effectively. Whether it’s window displays, wall graphics, or floor decals, printing services Abu Dhabi and Dubai offer a wide range of options to help retailers create a visually appealing store environment.

The Role of Digital Printing in Event Planning

Custom Event Materials

Event planning is another industry that has seen significant benefits from digital printing. From invitations and programs to banners and backdrops, digital printing allows event planners to create custom materials that align with the theme and branding of the event. Printing services in Dubai are equipped to handle the unique needs of events, offering quick turnaround times and high-quality prints that make any event memorable.

Large Format Printing for Events

Large format printing plays a vital role in event planning, particularly for large-scale events such as conferences, trade shows, and exhibitions. Banners, posters, and stage backdrops are essential elements that contribute to the overall look and feel of the event. Printing services in Dubai and Abu Dhabi specialize in large format printing, providing event planners with the tools they need to create impactful visual displays.

Conclusion

The latest trends in digital printing offered by printing services in Dubai are transforming the way businesses and individuals approach their printing needs. From personalized printing and eco-friendly solutions to large format printing and augmented reality integration, these trends are pushing the boundaries of what is possible with print. As the demand for high-quality, customized, and sustainable printing continues to grow, printing services in Dubai and Abu Dhabi are well-positioned to meet the evolving needs of their clients.

Whether you are looking for innovative marketing materials, custom packaging, or large format prints for your next event, the digital printing landscape in Dubai offers a wealth of options to help you achieve your goals. By staying ahead of the latest trends, printing services in Dubai are ensuring that their clients have access to the best printing solutions available, making it easier than ever to bring your ideas to life.

#Printing Services In Dubai #Printing Services Abu Dhabi #Large Format Printing #Digital Printing

0 notes

industrynewsupdates · 2 months

Text

Direct Mail Services Procurement Intelligence: What You Need to Know

The direct mail services category is expected to grow at a CAGR of 3.1% from 2023 to 2030. As we move beyond the span of two complete years dealing with the pandemic, its far-reaching impacts have changed the direct mail industry. A noteworthy outcome is the growing reliance of numerous businesses on direct mail to attract, retain, and achieve outcomes. A key catalyst for this trend is the substantial change in how companies operate, with greater adoption of hybrid and remote work alternatives, which in turn has resulted in a rise in digital fatigue.

The significant influence of data analytics methods on direct mail is widely recognized. Through scoring models and segmentation strategies, the precise alignment of appropriate customers with tailored messages at optimal moments becomes achievable. This approach leads to a substantial decrease in inefficiencies and an increase in the return on investment for campaigns.

Direct mail is now far from being a solitary marketing channel with a single interaction. Increasingly, a direct mail campaign serves as a starting point for a comprehensive omnichannel experience. For instance, Personalized URLs (PURLs) unveil custom websites, Augmented Reality (AR) capabilities that blend the distinction between physical mail pieces and digital environments, QR codes that initiate promotional videos and exclusive phone numbers designated for arranging face-to-face appointments.

Order your copy of the Direct Mail Services Procurement Intelligence Report, 2023 - 2030, published by Grand View Research, to get more details regarding day one, quick wins, portfolio analysis, key negotiation strategies of key suppliers, and low-cost/best-cost sourcing analysis

Improving campaign outcomes involves timing the messages accurately. Businesses can leverage the CRM data they have gathered to devise strategies for minimizing extensive mass mailings. They can target small clusters of people who fulfill specific criteria like warranty expiration, recent website engagement, birthdays, and more. When coupled with adept personalization, these triggered messages transform into authentic one-on-one communications.

With twice-a-year increments in postage rates, senders should explore methods to decrease their postage expenses. Mailing experts are consulted by marketers to guide streamlining mailing lists, consolidating mailings, or employing alternative tactics to curtail postage expenditure, all while maintaining a satisfactory return on investment for their mail campaigns.

Key direct mail statistics as of 2023:

More than 91% of promotional mail is both accessed and opened.

Among various communication mediums, direct mail garners the highest Return on Investment (ROI) at 112%, closely followed by SMS at 102%, email at 93%, and paid search at 88%.

The integration of digital and direct mail strategies resulted in a 63% increase in response rates, a 68% surge in website visits, and a 53% boost in lead generation.

Americans display the greatest comfort level when it comes to receiving direct mail, surpassing other advertising channels like television and social media advertisements.

Marketers typically allocate a budget ranging from USD 100 to USD 500 per individual for direct mail campaigns.

A significant 71% of consumers perceive direct mail as more personalized compared to online digital communication.

Directly mailing promotional material remains an effective method for engaging specific audiences, and its significance for enterprises will persist. Marketing professionals will integrate direct mail into their comprehensive marketing strategies. Despite potential obstacles such as inflation or disruptions in the supply chain, organizations will likely persist in leveraging tangible mail to entice and nurture potential leads, given its track record of yielding favorable outcomes.

Direct Mail Services Sourcing Intelligence Highlights

Suppliers in the category could include paper manufacturers, printing equipment providers, and postal services. The bargaining power of suppliers could be moderate, as there are various suppliers available, but the industry's dependence on quality materials and efficient delivery could provide suppliers with some leverage.

Labor, equipment and tools, rent and utilities, sales and marketing, and general and administrative are among the key costs incurred in the direct mail services category.

The expense of direct mail items can vary widely, ranging from USD 0.30 to over USD 10 per recipient. The prices are contingent on factors such as expenditure on design, marketing content, mailing lists, printing, and distribution. Several entities and businesses handle a significant portion of these tasks internally, leading to expenses limited to printing and mailing charges.

Browse through Grand View Research’s collection of procurement intelligence studies:

Legal Services Procurement Intelligence Report, 2023 - 2030 (Revenue Forecast, Supplier Ranking & Matrix, Emerging Technologies, Pricing Models, Cost Structure, Engagement & Operating Model, Competitive Landscape)

Insurance Services Procurement Intelligence Report, 2023 - 2030 (Revenue Forecast, Supplier Ranking & Matrix, Emerging Technologies, Pricing Models, Cost Structure, Engagement & Operating Model, Competitive Landscape)

Direct Mail Services Procurement Intelligence Report Scope

Direct Mail Services Category Growth Rate: CAGR of 3.1% from 2023 to 2030

Pricing Growth Outlook: 3% - 4% (Annually)

Pricing Models: Full-service pricing, customization-based pricing, competition-based pricing

Supplier Selection Scope: End-to-end service, customization offered, cost and pricing, compliance, service reliability, and scalability

Supplier Selection Criteria: Customization option, quality of printing, services offered, mailing list services, technology and tools used, track record and reputation, regulatory compliance, and others

Report Coverage: Revenue forecast, supplier ranking, supplier positioning matrix, emerging technology, pricing models, cost structure, competitive landscape, growth factors, trends, engagement, and operating model

Key Companies Profiled

Vistaprint

PsPrint

PostcardMania

Gunderson Direct Inc.

Next Day Flyers

Cactus Mailing Company

Modern Postcard

Mail Shark

48HourPrint

Brief about Pipeline by Grand View Research:

A smart and effective supply chain is essential for growth in any organization. Pipeline division at Grand View Research provides detailed insights on every aspect of supply chain, which helps in efficient procurement decisions.

Our services include (not limited to):

• Market Intelligence involving – market size and forecast, growth factors, and driving trends

• Price and Cost Intelligence – pricing models adopted for the category, total cost of ownerships

• Supplier Intelligence – rich insight on supplier landscape, and identifies suppliers who are dominating, emerging, lounging, and specializing

• Sourcing / Procurement Intelligence – best practices followed in the industry, identifying standard KPIs and SLAs, peer analysis, negotiation strategies to be utilized with the suppliers, and best suited countries for sourcing to minimize supply chain disruptions

#Direct Mail Services Procurement Intelligence #Direct Mail Services Procurement #Procurement Intelligence

0 notes

blogbeatsever · 2 months

Text

The Pulse of Commercial Printing in Princeton & South Brunswick NJ

In a digital age, where everything seems to be going online, commercial printing remains a vital industry that powers local economies in unique and impactful ways. For businesses in Princeton and South Brunswick, NJ, the commercial printing industry plays a crucial role not only in marketing and branding but also in supporting various community initiatives. This blog post dives deep into the state of the commercial printing industry in these areas, offering insights, historical context, and future projections.

The Historical Context

The commercial printing Princeton NJ and South Brunswick has come a long way from its early days. Initially, local printers catered primarily to small businesses and educational institutions, providing essential services like business cards, flyers, and posters. Over time, as technology evolved, so did the services offered by local printers.

In the 1980s and 1990s, the advent of desktop publishing revolutionized the industry, allowing for more sophisticated design and faster turnaround times. Printers in Princeton and South Brunswick adapted quickly, incorporating digital technologies to meet the growing demands of businesses and academic institutions.

Today, the industry is a blend of traditional techniques and cutting-edge digital solutions, offering a wide range of services from large-scale banners to intricate packaging designs. This evolution has not only kept the industry alive but made it an indispensable part of the local business landscape.

Current Market Analysis

The commercial printing industry in Princeton and South Brunswick is robust, driven by a combination of local businesses, educational institutions, and community organizations. According to recent statistics, the industry has seen a steady growth rate of about 3% annually. Local businesses continue to rely heavily on printed materials for marketing, branding, and operational needs.

One key trend is the increasing demand for personalized and customized printing solutions. Whether it's customized packaging for a local bakery or personalized invitations for a university event, the need for unique, high-quality printed materials is on the rise.

Another trend is the integration of digital and print marketing. Businesses are increasingly looking for ways to combine their online and offline marketing efforts, and commercial printers in Princeton and South Brunswick are stepping up to meet this demand. This includes offering services like QR code integration, augmented reality (AR) features, and variable data printing.

The Impact of Technology

Advancements in technology have had a profound impact on the commercial printing industry. Digital printing, in particular, has revolutionized the way printers operate. Unlike traditional offset printing, which requires the creation of printing plates, digital printing allows for direct printing from digital files. This not only speeds up the printing process but also reduces costs and waste.

Design software has also evolved, offering more sophisticated tools for creating intricate and high-quality designs. Programs like Adobe Creative Suite and CorelDraw are now standard in the industry, enabling designers to push the boundaries of what's possible in print.

In Princeton and South Brunswick, many commercial printers have embraced these technological advancements. They offer a wide range of services, from large-format printing and custom packaging to direct mail campaigns and point-of-sale displays. These services are not only more efficient but also offer higher quality and greater flexibility.

Sustainability Efforts

Sustainability is a growing concern across all industries, and commercial printing is no exception. In Princeton and South Brunswick, local printers are making significant strides towards eco-friendly practices. This includes using recycled paper, soy-based inks, and energy-efficient printing processes.

Many local printers are also participating in certification programs like the Forest Stewardship Council (FSC) and Sustainable Green Printing Partnership (SGP). These certifications ensure that the printing practices are sustainable and that the materials used are sourced responsibly.

The impact of these efforts is significant. Not only do they reduce the environmental footprint of the industry, but they also appeal to the growing number of businesses and consumers who prioritize sustainability. By adopting eco-friendly practices, printers in Princeton and South Brunswick are not only doing their part for the environment but also enhancing their appeal to a conscientious customer base.

Case Studies

The best way to understand the impact of commercial printing is to look at real-world examples. Here are two local businesses that have successfully leveraged commercial printing for marketing and branding:

Local Bakery- A popular bakery in Princeton utilized custom packaging to enhance its brand image. By working with a local printer, the bakery developed eco-friendly, branded packaging that not only looked great but also resonated with its environmentally-conscious customers. The result was a significant increase in customer loyalty and brand recognition.

University Event- A major university in South Brunswick needed high-quality printed materials for its annual alumni event. By partnering with a local printer, the university was able to produce visually stunning invitations, banners, and event programs. The professional-quality materials helped elevate the event, leading to higher attendance and positive feedback from attendees.

The Future Outlook

Looking ahead, the future of the commercial printing South Brunswick NJ industry is bright. Several trends are set to shape the industry, including the continued integration of digital and print marketing, advancements in printing technology, and a growing focus on sustainability.

One exciting development is the potential for 3D printing. While still in its early stages, 3D printing has the potential to revolutionize the industry, offering new possibilities for custom and intricate designs.

Another area of growth is in data-driven printing. By leveraging data analytics, printers can offer more personalized and targeted printing solutions, enhancing the effectiveness of marketing campaigns.

#commercial printing services #commercial printing #commercial printing princeton nj #commercial printing south brunswick nj

0 notes

iisedu · 2 months

Text

TOP 3 BIGGEST DIGITAL MARKETING TRENDS OF 2024!

One thing you can always count on with the digital marketing landscape is that it constantly changes… and moves fast!

The top 3 Digital Marketing trends 2024 Spotlights.

1. Augmented Reality: Augmented reality refers to the interactive experiences that connect the real world with computer based generated perceptual information. Augmented Reality intensifies, or augments, the real world with online presence. The augmented Reality app works through mobile devices, such as smartphones, tablets in manufacturing and industrial arrangements where it benefits the user get hands free, glasses or headsets are the best gateways of augmented reality experience.

Augmented Reality has the ability to lift customer engagement into new heights,

Traditional forms of advertisement face the difficulty of reaching ever more distracted consumers, but AR offers an engaging and interactive experience. Just imagine what it means to clients who can see the product in their own space before they decide to really buy it. AR applications now even let users try holding up virtual clothing, place furniture in their living rooms, actually test-drive virtual cars, and more, making shopping more engaging and personalized.

2. AI or Conversational Marketing: AI-driven conversational marketing is not just a trend as we approach 2024; it has become a game-changer. According to Verint’s 2023 State of Digital Customer Experience report, 80% of customers now anticipate AI-powered interactions to elevate their service experiences significantly.

Conversational Marketing: It is a conversation-Oriented Approach that uses real-time conversation to engage website viewers and convert the leads into prospects. It creates a realistic experience that builds the relationship with buyer and customers.

So now instead of approaching through force and creating leads, and wait for a positive response, now it has evolved and conversational marketing platform is made that uses targeted messaging and intelligent chatbots to engage with people when they visit the website. ( Top 7 Domain Age Checker websites )

3. Analytics: Data driven marketers unite their advertising platforms with their analytics platforms to measure the impact of their ad campaigns on conversions. For example marketers can now use different elements like demographic search, traffic acquisition, as well as measures views and popularity to gain insights on website visibility.

Digital marketing trends 2024

1. AI driving industrial growth: It is not possible to talk about marketing trends without AI, AI has not only produced image generators, video generators, content maker tools, but also a part in creating a scope of improving marketing industrial growth.

2. Personalization in advertising: Consumer Expectation

It is well known that generic ads doesn’t hold the foundation for any particular user friendly search- Many leading organizations defines that the consumers do want more and more hyper personalization. This equation has fulfilled the requirement of individuality in Advertisement and Marketing.

By tolerating advance technologies and selecting Rich information from first and the zero parties, it is possible to develop exceptionally personal marketing messages

Hyper personalization goes beyond basic segments like geographical, demographics, interests and preferences of the users. This level of hyper personalization builds customer loyalty, increases productivity, boosts engagement and enhances overall marketing effectiveness.

TOP DIGITAL MARKETING TRENDS

1. Email- marketing: E-mail Marketing Comprises of the use of email to Advert goods and services to the users. It is a type of marketing that can Aware the consumers on your email list about your offerings including discounts about the goods or service. It is a mode to draw Consumers towards your brand, and a powerful direct marketing channel which can play a crucial role in marketing strategy to generate leads and Creating conversions. Personalized automated messages directly for the consumers help create customer loyalty towards the brand. ( Best Email Marketing Course Training Institute in Delhi-NCR )

2. Content Creation: The art of transforming raw facts and figures into useful information. Creation of interesting and captivating information to engage, attract and Entertain the target audience is known as Content creation. It is the operation of generating texts, audio, videos and stories into something that catches the eyes of the readers. It is not only about the word but also that adds value to the material. Content should have facts which are accurate with answers to the questions of the readers.

3. Meta verse marketing: Meta verse is basically the 3D version of Internet and computing”. Meta verse is not just the 3D internet model but is as the real world, where the people live digital lives. It is a divided and intercommunication model which is engaging, extremely realistic and interactive.

WHY VOICE SEARCH?

To know why voice search is effective and important, let us know what voice search is and how it works.

Voice search: Talking to Your Computer: Turn Speech into Text

The user activates voice control manually or Install a special program. However some people find it easier than typing. Voice search functionality works via this system – the automatic speech recognition system – transforming voice signals into text. This voice recognition system enables users of smart devices to easily perform search queries in a manner that appears automatic.

HOW VOICE SEARCH WORKS?

Voice command capability is another method that users can utilize to search Google. Voice search is supposed to ease the use of smartphones by placing digital assistant at your service. These voice search functionalities are powered by two main systems — speech recognition, which turns your voice into words, and Natural Language Processing, which helps systems understand your way of speech.

Voice search technology allows a web user to use a voice command message; one that gets a reply either by an intended phone call responder (hey Google!) or by recognizing a speaker and performing the necessary tasks, like spamming an email in an attempt to collect payment information.

Any time a voice search has operated the voice search will turn in:

1. It Clarifies the sounds: It focuses only on the voice query and separates unrelated background noises.

2. Digital data: Voice search or voice query shifts the sound into digital data.

3. Examining voice: It processes the data received through sound waves.

4. Connecting with external data sources: It connects with sources of information to procure the answers to the given data.

5. Translation of information: It translates the information in such a manner so it connects with the needs of the searcher.

6. Recognize and compare: It recognizes the pattern and compares with the existing database.

Conclusion

In the present times, Augmented Reality (AR) is becoming more user friendly and enhancing user experiences offering Involving and interactive ways to entertain with products and services. Conversational marketing, which uses Conversation approach and uses advanced AI and Chatbots customizes customer interactions, making them more reliable and meet the demands of the searcher. Meta verse Creating a virtual world same as the real world for social communication, work and entertainment, which is engaging, realistic and interactive. Voice search becomes the new normal as smart speakers and voice assistants are broadly acknowledged by the users. These trends give a rise to various digital marketing tools and strategies.

#digital marketing #Digital marketing trend #Digital marketing institute

0 notes

sendpostalmailonline · 3 months

Text

Direct Mail Service Features

Direct mail services have evolved significantly over the years, adapting to the changing landscape of marketing and communication. As businesses seek more effective ways to reach their target audiences, direct mail has remained a relevant and powerful tool. This article will explore the key features of direct mail services that make them an indispensable part of many marketing strategies.

1. Personalization

One of the most compelling features of modern direct mail services is the ability to personalize content. Personalization goes beyond just addressing the recipient by name; it involves tailoring the entire message to the individual’s preferences, behavior, and demographics. Advanced data analytics enable businesses to segment their audiences and create highly targeted campaigns. This increases the likelihood of engagement and response, as recipients receive content that resonates with their specific needs and interests.

2. High-Quality Printing and Materials

Direct mail services offer a variety of printing options and materials to make mail pieces stand out. High-quality printing, vibrant colors, and premium paper stock can enhance the perceived value of the mail piece. From glossy postcards to custom-shaped mailers, the physical quality of the mail can make a significant impression on the recipient. Some services even offer unique finishing options like embossing, foil stamping, and die-cutting to add a tactile and visual appeal.

3. Integrated Digital Features

To bridge the gap between physical mail and digital interactions, many direct mail services now incorporate digital features such as QR codes, personalized URLs (PURLs), and augmented reality (AR). These features encourage recipients to engage with the mail piece in an interactive way, driving them to online platforms where further engagement can take place. This integration helps track the effectiveness of campaigns and provides a seamless transition from offline to online.

4. Variable Data Printing

Variable data printing (VDP) allows each mail piece to be uniquely customized within a single print run. This technology enables businesses to alter text, images, and graphics from one printed piece to the next without slowing down the printing process. VDP is essential for creating personalized mailings at scale, ensuring that each recipient gets a tailored message that is relevant to them.

5. Automation and Workflow Management

Direct mail services often include automation tools that streamline the entire campaign process. From data management and design to printing and mailing, these tools help manage complex workflows efficiently. Automated workflows reduce the potential for human error, ensure timely delivery, and allow for scalability. Integration with CRM systems and marketing automation platforms further enhances the efficiency of direct mail campaigns.

6. Targeting and Data Analytics

Effective direct mail campaigns rely heavily on data. Direct mail services provide sophisticated targeting options that leverage demographic, geographic, and psychographic data. By analyzing customer data, businesses can identify and reach their ideal audience more accurately. Data analytics also enable continuous improvement by providing insights into campaign performance, response rates, and return on investment (ROI).

7. Compliance and Security

With increasing concerns about data privacy and security, direct mail services prioritize compliance with regulations such as GDPR and CCPA. They ensure that customer data is handled securely and that mailing practices adhere to legal standards. This is crucial for maintaining customer trust and avoiding potential legal issues.

8. Cost-Effectiveness and ROI

Despite the costs associated with printing and postage, direct mail can be cost-effective due to its high ROI. The tangible nature of direct mail often leads to higher engagement rates compared to digital-only campaigns. Additionally, advances in printing technology and bulk mailing discounts can help reduce costs. By targeting the right audience and personalizing messages, businesses can achieve a significant return on their investment.

9. Tracking and Measurement

Modern direct mail services provide robust tracking and measurement capabilities. Tools like unique tracking codes and call tracking numbers enable businesses to monitor the performance of their campaigns in real-time. These metrics provide valuable insights into which elements of the campaign are working and which need adjustment. Accurate tracking helps in assessing the effectiveness of the campaign and optimizing future efforts.

10. Customer Support and Consultation

Many direct mail services offer comprehensive customer support and consultation. Experienced professionals can guide businesses through the entire process, from concept and design to execution and analysis. This support is invaluable, especially for companies new to direct mail or those looking to improve their existing strategies.

In conclusion, direct mail services offer a range of features that make them a powerful tool in the marketing arsenal. Personalization, high-quality materials, integrated digital features, and robust targeting capabilities ensure that direct mail remains effective in reaching and engaging audiences. As technology continues to advance, direct mail services are likely to become even more sophisticated, providing businesses with new ways to connect with their customers.

youtube

SITES WE SUPPORT

Send Postal Mail Online – Wix

#sendpostalmailonline #postalmails #Youtube

0 notes

banksdirectmail · 4 months

Text

Direct Mail Tracking Methods

Direct mail remains a potent tool in the marketer’s arsenal, offering a tangible connection to customers that digital methods often lack. However, to maximize its effectiveness and ensure a strong return on investment (ROI), it’s crucial to employ robust tracking methods. These methods provide insights into the performance of direct mail campaigns, enabling continuous improvement and optimization. Here, we delve into various direct mail tracking methods that help businesses gauge the success of their campaigns.

1. Personalized URLs (PURLs):

Personalized URLs are a powerful tracking method that combines direct mail with digital engagement. A PURL is a unique web address tailored for each recipient, typically including their name or a unique identifier. When recipients visit their PURL, they land on a personalized landing page that offers tailored content and calls to action. This method allows businesses to track who visits the landing page, how long they stay, and what actions they take. The data collected from PURLs can provide detailed insights into recipient behavior and campaign effectiveness, enabling precise measurement and follow-up actions.

2. QR Codes:

Quick Response (QR) codes offer a seamless way to bridge the gap between offline direct mail and online interaction. By scanning a QR code with their smartphone, recipients can be directed to a website, landing page, or promotional content. QR codes are easy to generate and print on direct mail pieces. The tracking capability comes from monitoring the scans, providing real-time data on engagement rates, geographic distribution of responses, and the devices used. This information helps marketers understand how recipients are interacting with their mail pieces and can inform adjustments to future campaigns.

3. Coupon Codes:

Coupon codes are a straightforward and effective method to track direct mail performance. Each direct mail piece can include a unique coupon code that recipients use when making a purchase, either online or in-store. By monitoring the usage of these codes, businesses can track which recipients respond to the campaign and measure the direct impact on sales. Coupon codes also offer the added benefit of incentivizing customers to act, increasing the likelihood of a positive response to the direct mail campaign. This method provides clear, quantifiable data on conversion rates and ROI.

4. Tracking Phone Numbers:

Including unique phone numbers on direct mail pieces allows businesses to track responses through phone calls. These numbers can be either different for each campaign or segmented by geographic areas or customer segments. By using call tracking software, businesses can capture data on call volume, call duration, and caller locations. This method not only tracks the effectiveness of the direct mail piece but also provides valuable insights into customer preferences and behavior. Additionally, recording and analyzing call interactions can help improve customer service and refine future marketing messages.

5. Mail Tracking Services:

Mail tracking services, often offered by postal and delivery companies, provide insights into the delivery status of direct mail pieces. These services use barcodes and intelligent mail tracking to monitor when and where each piece is delivered. Businesses can receive notifications when mail is sent, in transit, and delivered. This information is crucial for timing follow-up communications, such as emails or phone calls, to coincide with the mail delivery. Knowing the exact delivery status helps ensure timely engagement with recipients and maximizes the impact of the direct mail campaign.

6. Augmented Reality (AR) Integration:

Augmented Reality (AR) adds an interactive element to direct mail, enhancing engagement and providing tracking capabilities. By including AR triggers on mail pieces, recipients can use their smartphones to access additional digital content, such as videos, 3D models, or interactive games. AR platforms provide data on how recipients interact with the augmented content, including the number of views, engagement duration, and user actions. This innovative approach not only tracks recipient engagement but also offers a memorable and immersive experience, increasing the likelihood of a positive response.

7. Response Cards:

Response cards, or business reply cards, are a traditional but effective method for tracking direct mail responses. These cards include pre-paid postage and are designed for recipients to fill out and return. By analyzing the responses received, businesses can gauge interest levels and collect valuable customer feedback. Response cards can be tailored with specific questions to gather detailed insights into customer preferences, satisfaction, and potential interest in products or services. While this method may have a slower response time compared to digital methods, it provides tangible, direct feedback from recipients.

8. Unique Landing Pages:

Creating unique landing pages for direct mail campaigns is another effective tracking method. Each mail piece directs recipients to a specific landing page designed to match the campaign’s theme and message. By analyzing traffic to these landing pages, businesses can track the effectiveness of different mail pieces and segments. Metrics such as page visits, time spent on the page, and conversion rates provide detailed insights into recipient engagement. This method helps in understanding which messages and offers resonate best with the audience, allowing for continuous refinement of marketing strategies.

9. Surveys and Feedback Forms:

Including surveys or feedback forms in direct mail pieces can provide direct insights into customer opinions and experiences. These surveys can be returned by mail or completed online using a unique URL. By analyzing survey responses, businesses can gather qualitative data on customer satisfaction, preferences, and the overall effectiveness of the direct mail campaign. This feedback is invaluable for identifying areas for improvement and tailoring future campaigns to better meet customer needs.

10. Direct Mail Analytics Platforms:

Comprehensive direct mail analytics platforms offer a holistic approach to tracking and measuring campaign performance. These platforms integrate various tracking methods, such as PURLs, QR codes, and response tracking, into a single dashboard. They provide real-time data and insights, allowing businesses to monitor campaign performance continuously. Features such as A/B testing, predictive analytics, and integration with CRM systems further enhance the ability to optimize direct mail strategies. These platforms enable marketers to make data-driven decisions, ensuring that direct mail campaigns are as effective and efficient as possible.

Conclusion

Track and measure the performance of direct mail campaigns is essential for understanding their impact and optimizing future efforts. Methods such as Personalized URLs, QR codes, coupon codes, and tracking phone numbers provide precise, actionable data on recipient engagement and conversion. Traditional methods like response cards and surveys offer direct feedback, while modern techniques like AR integration and direct mail analytics platforms provide advanced insights and interactivity. By employing a combination of these tracking methods, businesses can ensure that their direct mail campaigns are effective, measurable, and continuously improving, ultimately driving greater business success and customer satisfaction.

youtube

SITES WE SUPPORT

Direct Mail for Banks – Wordpress

SOCIAL LINKS

Facebook

Twitter

Instagram

#Youtube

0 notes

ellingtondigital · 9 months

Text

Revolutionizing Senior Living: Navigating the Digital Marketing Landscape

The marketing landscape for senior living communities has significantly transformed in recent years. Traditional methods like print ads, brochures, and direct mail were the norm in the past. However, with the increasing digitization of our world, more than these methods are required. Today, senior living marketing requires a strategic online presence to reach potential residents and their families. This approach includes a user-friendly website and an active presence on social media platforms. The aim is to create a digital space that reflects the community's warmth, care, and quality of life, thereby attracting the right audience.

The Role of Web Development in Marketing:

Effective Web Development Marketing is at the heart of modern marketing strategies. For senior living communities, this means developing websites that are visually appealing and easy to navigate for older adults. These websites should be optimized for search engines, ensuring that they appear prominently in search results when potential residents or their families are looking for senior living options. Additionally, incorporating features like virtual tours, resident testimonials, and detailed information about amenities and services can significantly enhance user engagement. By doing so, senior living communities can effectively convey their unique value proposition and connect with their target audience.

Integrating Digital Tools in Senior Living Marketing:

Incorporating digital tools into senior living marketing strategies is essential for staying competitive. This includes leveraging data analytics to understand the behaviour and preferences of website visitors. By analyzing this data, senior living communities can tailor their marketing efforts to better meet the needs of their audience. Email marketing campaigns, targeted ads, and social media interactions are crucial. These tools allow for personalized communication and engagement with potential residents, fostering a sense of community even before they move in. Using these digital tools effectively enables senior living communities to enhance their visibility and appeal to a broader audience.

The Future of Senior Living Marketing:

As technology continues to evolve, so will the strategies used in senior living marketing. The future will likely see an increased focus on mobile optimization as more and more people use smartphones and tablets to access information. Additionally, emerging technologies like augmented reality (AR) and virtual reality (VR) could offer new ways to experience senior living communities remotely, providing an immersive preview of life in these settings. Staying ahead of these trends and continuously adapting marketing strategies will be critical for senior living communities to remain attractive and relevant to their target audiences.

Conclusion:

The intersection of senior living marketing and web development is a dynamic and evolving field. A strategic online presence and effective web development are crucial for senior living communities to connect with their audience in this digital age. Staying adaptable and innovative will be crucial to success as the landscape changes. For expert assistance in navigating these challenges, ellingtondigital.com offers comprehensive solutions tailored to the unique needs of senior living communities and their marketing goals. Their expertise in combining cutting-edge web development with effective digital marketing strategies makes them an ideal partner for senior living communities looking to enhance their online presence and reach their target audience effectively.

For More Info. :-

Graphic Designing and Web Designing

Website Design and Graphic Design

0 notes

directmailinsurance · 2 years

Text

Auto Insurance Direct Mail Tactics

Auto Insurance Direct Mail Despite the rise of internet marketing, many auto insurance agents still rely on direct mail to generate new customers. It is an effective method of generating leads, which can be converted into new policies.

Direct mail is a cost-effective and efficient form of lead generation for the insurance industry, but it does have its challenges. To be successful, an insurance agency must be able to identify and target prospective customers, prepare the right mailing list, create a campaign, print the mailers, and post them.

The best way to generate quality leads is to focus on the right prospects and send personalized emails to them. This strategy also helps to increase the response rate of your insurance direct mail campaign.

Use Discounts to Supercharge Your Direct Mail While there is a general consensus that discounts should not be used in insurance direct mail, they can actually be very beneficial in certain situations. For instance, life insurance offers can be a great way to get your target audience to purchase a new policy from you.

Use Augmented Reality to Make Your Mailers More Engaging Aside from sending an email or posting a tweet, using augmented reality (AR) in your direct mail can be a powerful tool for promoting your insurance products and services. It can help to explain insurance plans, enhance ad campaigns, and increase brand awareness.

youtube

Direct mail is an important marketing tactic that will help you to generate leads and increase your sales. It will also help you to retain clients by providing them with a unique experience that they will want to repeat and share.

SITES WE SUPPORT

Direct Mail Insurance – Blogger

#directmail #Youtube

0 notes

driven-digital · 2 years

Text

5 Biggest Digital Marketing Trends For Doctors

Digital marketing for doctors is one of the most effective ways to connect with potential patients and drive traffic to your website. It allows you to target potential patients through a variety of channels, including social media, email marketing, and even direct mailing. In order to stay ahead of the curve and ensure your website is as effective as possible, keep an eye on these five digital marketing trends for doctors.

What is Digital Marketing?

Digital marketing is the process of creating and delivering a message to customers through the use of digital technologies. It encompasses a wide range of activities, including developing online visibility for businesses and products, managing customer relationships through email and social media, and driving traffic to websites.

The benefits of digital marketing for doctors include increased exposure, greater customer intimacy, and an improved ability to track audience behavior. Increased online visibility can lead to new patients, while better customer relationships result in higher conversion rates and reduced churn. Additionally, digital marketing can help physicians drive traffic to their website and increase website visibility by promoting content on social media platforms like LinkedIn.

5 Major Digital Marketing Trends

There are many major digital marketing trends that doctors should be aware of in order to stay ahead of the curve and ensure their practices are as successful as possible. Here are three of the most important:

Mobile Marketing: More patients than ever are using mobile devices to access healthcare information, and doctors should take advantage of this by creating mobile-friendly websites and apps. Not only will this make your practice more user-friendly, but it will also help you attract new patients who may not otherwise have considered you due to your location or outdated website design.

Virtual Reality: Despite initial skepticism, virtual reality is quickly becoming a popular tool for marketing and doctor recruitment. By using VR technology, you can create a realistic experience that can help potential patients see how their treatment would look like firsthand. This could be especially helpful for consultations with specialist physicians who may be difficult to see in person.

Augmented Reality: Another emerging technology that is gaining popularity among doctors is augmented reality (AR). AR allows users to overlay computer-generated images onto real-world objects, making it a powerful tool for medical diagnosis and treatment planning. by overlaying patient data onto X-rays or MRI scans, for example, physicians can create more accurate visual representations that can save time and money.

Why Doctors Should Take Notice of Digital Marketing

Digital marketing is a powerful way for doctors to connect with their patients and build relationships. It can help them communicate more effectively, increase patient engagement, and boost trust. Here are some of the biggest digital marketing trends for doctors:

Creating Personalized Messages.

One of the best ways to connect with patients is to personalize your messages. Instead of sending cookie-cutter emails to everyone, try sending specific messages that match the interests of your patients. This can help you build more trust and rapport with them.

Use Email Marketing to Drive Patient Engagement.

Email marketing is a great way to engage patients and drive traffic to your website. You can use it to send newsletters, offer free samples, or promote upcoming events. By targeting your audience specifically, you can make sure they see your message and become interested in what you have to offer.

Use Social Media Platforms To Connect With Patients Online.

Social media platforms like Facebook and Twitter are great ways to connect with patients online. You can post updates about new services or promotions, share photos of patients that have benefited from your treatments, or even host live chats with patients! By using social media platforms effectively, you can reach a large number of people quickly and build relationships with them on a personal level.

How to Implement These Trends in Your Practice

Use Digital Marketing to Increase Patient Engagement Digital marketing has revolutionized the way businesses interact with their customers, and it can be applied to healthcare providers in a similar way. By engaging patients through digital channels, providers can improve patient satisfaction and loyalty while also increasing communication and collaboration between doctors and patients. Digital marketing strategies that can be used to engage patients include social media, email marketing, website design and development, as well as targeted ads. Email marketing is especially effective for connecting with patients who are already online; by using personalized messages, providers can create a more personal connection with their patients. Providers should also consider using videos to share information about medical procedures or treatments. Not only is video an effective way to communicate information, but it can also be entertaining, which can help encourage patients to seek out additional information about the topic at hand. Digital marketing agency Port St Lucie has proven to be powerful for interacting with patients; by implementing these trends in your practice, you can increase patient satisfaction and loyalty while also increasing communication and collaboration between doctors and patients.

Conclusion

As the healthcare industry continues to evolve, so too do its marketing strategies. Doctors are no exception, and as a result, they are increasingly using digital marketing tools to reach their patients.

#digital marketing for doctors #digital marketing agency in Florida #Digital marketing agency Port St Lucie

0 notes

vishnuastrologer · 2 years

Text

Who is the leading Indian astrologer in London?

Do you experience repetitive breakdowns in your business? Would you prefer to form your love stronger than ever? Your each hassle could also be solved with the assistance of Vishnu forecaster if you answer completely to his question. for several years, he has served the human community along with his sacred writing pseudoscience experience in London, the uk. victimization his steering, he not solely makes people’s lives higher, however additionally keeps them safe.

India’s most famed forecaster will sacred writing horoscope readings in London, uk.

Vishu forecaster is one among the most effective sacred writing Astrologers in London, uk, WHO helps individuals enrich their fortune, love lives, careers, families, jobs, businesses, health, and so on. His experience obtaining eliminate the results of necromancy is large.

Vishnu forecaster offers terribly powerful and dependable services, and his sacred writing star divination services build important alterations to the lives of individuals terribly quickly. superior Indian forecaster in London United Kingdom and may be a favorite among all. Vishnu forecaster has been a savior for people in general managing troubles of their non-public or skilled lives and providing them with the foremost fruitful answer.

By learning your horoscope and birth chart, he can provide you with thehe answer to clear up all of your obstacles after you have Manglik dosh and ar coping with trouble on your married existence. The superior issue or so Vishnu forecaster is that he will currently not discriminate on the concept of caste, religion, or community. The aim of his existence is to serve everyone who’re unable to remain glad existence. you’ll be able to attain Vishnu Islamic Group when via his e-mail ID to amass powerful answers in your problems.

Your existence can be changed with the help of victimization his existence-converting answer to assist you to beat existence’s challenges. The sacred writing forecaster Services in London is correct here to help and direct you therefore you currently not should address disappointments.

Many people in general don’t trust withinside the strength of sacred writing star divination in London and trust that it might not have any utility for his or her lives. Basically, it’s the kind of technology it very is altogether} totally fully on ideas, reasons, and facts. in several words, it is the illustration of your relevance the cosmos that depicts the pseudoscience results on your horoscope attributable to the earth and constellation placement. As a result, Vishnu Islamic Group can give you answers with a purpose to save lots of you you from the approaching risks on your existence.

Vishnu Astrologer’s pseudoscience powers ar ready to obtaining eliminate the results of necromancy, voodoo, and differing kinds of evil and obtaining eliminate them for good. If you wish to acknowledge or so your fortune, you may communicate to him with the help of employing a telecell/smartphone and he’ll show you how to form it higher step-with the help of using-step. Book an arrangement with U.S.A. today just in case you’d need to acknowledge further or so his offerings.

Feel free to contact Us:

Call Us: +44 7435 779107 Email: [email protected] website : https://www.vishnuastrologer.com/

0 notes

preppernewstoday · 2 years

Text

Today is the anniversary of the Kyle Rittenhouse “Not Guilty” verdicts, in 2021. — On this day in 1863, U.S. President Lincoln delivered the Gettysburg Address, at the dedication service for the National Cemetery in Pennsylvania. — SurvivalBlog Writing Contest Today we present another entry for Round 103 of the SurvivalBlog non-fiction writing contest. The prizes for this round include: First Prize: The photovoltaic power specialists at Quantum Harvest LLC are providing a store-wide 10% off coupon. Depending on the model chosen, this could be worth more than $2000. A Gunsite Academy Three Day Course Certificate. This can be used for any of their one, two, or three-day course (a $1,095 value), Two cases of Mountain House freeze-dried assorted entrees in #10 cans, courtesy of Ready Made Resources (a $350 value), A $250 gift certificate good for any product from Sunflower Ammo, American Gunsmithing Institute (AGI) is providing a $300 certificate good towards any of their DVD training courses. Two sets of The Civil Defense Manual, (in two volumes) — a $193 value — kindly donated by the author, Jack Lawson. Second Prize: A course certificate from onPoint Tactical for the prize winner’s choice of three-day civilian courses, excluding those restricted for military or government teams. Three-day onPoint courses normally cost $795, A SIRT STIC AR-15/M4 Laser Training Package, courtesy of Next Level Training, that has a combined retail value of $679 Two 1,000-foot spools of full mil-spec U.S.-made 750 paracord (in-stock colors only) from www.TOUGHGRID.com (a $240 value). Two Super Survival Pack seed collections, a $150 value, courtesy of Seed for Security, LLC, A transferable $150 FRN purchase credit from Elk Creek Company, toward the purchase of any pre-1899 antique gun. There is no paperwork required for delivery of pre-1899 guns into most states, making them the last bastion of firearms purchasing privacy! Third Prize: Three sets each of made-in-USA regular and wide-mouth reusable canning lids. (This is a total of 300 lids and 600 gaskets.) This prize is courtesy of Harvest Guard (a $270 value) A Royal Berkey water filter, courtesy of Directive 21 (a $275 value), A transferable $150 FRN purchase credit from Elk Creek Company, toward the purchase of any pre-1899 antique gun. — More than $750,000 worth of prizes have been awarded since we started running this contest. Round 103 ends on November 30th, so get busy writing and e-mail us your entry. Remember that there is a 1,500-word minimum, and that articles on practical “how-to” skills for survival have an advantage in the judging.

0 notes

fullsuuns · 4 years

Text

true blue | n.jm

pairing: jaemin x fem. reader

genre: angst, fluff

wordcount: 6.4k

tags: camphalfblood!au, forbiddenlove!au, demigod!jaemin, mermaid!reader, jaemin is son of poseidon in this, it’s also told in jaemin’s pov

warnings: none

synopsis: in which na jaemin finds out he’s more gifted than he initially thought and also takes the risk of falling in love with a mermaid.

song rec♫: neptune - sleeping at last (highly rec this song as it alone inspired this entire fic)

na jaemin had always been a lover of water.

growing up in busan, he always felt inexplicably drawn to the ocean. be it the way the water always felt refreshing to the touch and would instantly clear his head, or how the tadpoles would dance around his toes when he dipped his feet in, he didn’t know. all he did know was that he adored it.

maybe it had been the initial reason he’d joined his highschool’s swim team during his senior year. something about diving straight into water and moving his body in a way that almost felt like second nature to him. getting praised for doing so was just another factor in what drove him to spend more time at the school’s pool than, quite literally, anywhere else. though in his last year, jaemin quickly became a commended athlete for his extraordinary talent.

what other people didn’t know, especially his classmates and his coach, is that na jaemin could do something with water — something that he was sure other people couldn’t. at first, jaemin told himself it wasn’t anything out of the ordinary; that making the water ripple beneath him without even pressing his palm to the surface wasn’t odd.

except it was — that was what he soon realized.

of course, making water move didn’t seem like a big deal; jaemin would reassure himself that it was most likely due to the pressure coming from the pool’s installed filtering jets. everything seemed fine as jaemin dove into the body of water. he hadn’t noticed the pretty bad scrape on his arm, either — and from what? he didn’t even know.

when jaemin had surfaced, his eyes caught the slight discoloration to his submerged skin almost immediately. he brought his arm up and out, water sloshing around him as his eyes inspected the scrape. the wound looked pretty gruesome under the white light, the harsh lighting of the natatorium almost making it appear worse than it probably was.

he was about to just let it be, swim a few more laps — at least that was the plan until he saw water creep its way up his arm. several streams ran over the wound, collectively healing and sealing the scrape up. now in its place was nothing but unblemished skin, as if nothing had ever happened.

jaemin was shocked. his mouth had hung wide open, eyes almost bulging out of his skull as they drank in his now seemingly perfect forearm. he was quick to dart his eyes for his surroundings, hoping no one had witnessed what exactly had just happened. there were various students, all a part of the water polo team, but they were all too busy with setting up equipment to notice jaemin’s situation. he was thankful.

he swam to the edge of the pool after that. he pushed himself up, gushes of water splashing around him as he exited. jaemin power-walked to the locker room, wishing that whatever he’d seen was just a figment of his imagination and that it never actually occurred. he didn’t spare his arm another glance for confirmation, choosing to ignore the incident for his own sanity.

nothing intense had happened since that day, and jaemin had graduated from highschool peacefully. of course, the swim team’s ace had been scouted by big universities, but jaemin had already been set on dropping swim after the pool incident, so he politely turned each one down. (each agent had looked at him incredulously, but jaemin just smiled humbly, thanking them before parting ways.)

the summer after his senior year of highschool had been pretty boring. several hours into the night for various nights in a row, jaemin played call of duty with his friends donghyuck and jongho. he was sure that he even developed eyebags, but ignored the mirror every time he stepped into the bathroom. cold showers always fueled to restore his energy almost completely, keeping him going despite donghyuck’s whines that they didn’t do anything. jaemin would tease that the brunet simply just wasn’t as cool as him.

one day, jaemin had decided to pick up the mail that arrived at his mother’s house just so that she didn’t have to. he was surprised to see a handwritten letter addressed to him, even going as far as having a wax seal on the back. jaemin had dropped the rest of the mail pile onto the kitchen table instead, focused on prying the single envelope with the hard-to-budge seal open.

the letter wasn’t anything fancy, really, but it hadn’t been written in korean. initially, it was written in a language jaemin couldn’t decipher — or at least that’s what he thought until the characters started to float and move around right before his eyes. out of shock, jaemin dropped the letter and envelope to the floor. he’d squeezed his eyes shut, spewing mantras of it’s just the redbull, it’s just the redbull.

jaemin eyed it for a while, the crinkled cream paper unmoving in all its glory. his mother still hadn’t gotten back from work, so it was just him in their house. still, jaemin refused to pick up the letter for five more minutes.

he should’ve known that that had been the start of it all; that it’d be the inevitable start of na jaemin finding out he had magical blood running through his veins.

he simply ridiculed the idea, ridiculed the letter in its entirety until his mother had gotten home that one fateful day only two weeks ago. she’d told him that it was all true — about how jaemin was a descendant of the all-mighty poseidon, god of the seas, and that he was a lot more gifted than he thought possible.

he wanted to cry, laugh, maybe even scream, because he desperately wanted to be told it was a joke. still, the memory of his mother only looking at him with serious, unplayful eyes bore itself into his mind. in that moment, fourteen days ago, jaemin knew that it was true — knew that that was the reasoning behind why he was always different.

na jaemin didn’t want to believe it. he still wanted to be in unnerving denial, even as his mother drove him to what she said was the boundary line that connected the human world to the gifted world. even when their car had stopped at a clearing and she had exited the vehicle, she still motioned jaemin’s figure out.

“i can’t go beyond here, jaemin. you have to go on your own.” she told him when he finally stepped up to her.

“but why?” he asked. jaemin didn’t want to admit it, but his heart was beating sporadically beneath his chest at the thought of having to do this alone.

“i’m not like you, jaemin. you must go on your own and figure out your destiny.”

she’d given him a hug, promising she’d call him. jaemin wanted so badly for her to tell him this wasn’t what was actually happening, that it was some planned-out prank that would land them both on television and get them thousands of dollars, but he knew it wasn’t in his mother’s nature to pull something like this.

as he stepped deeper into the forest with backpack on his shoulders, jaemin looked back to see his mother wave at him. he waved back, a wistful look crossing his features momentarily as he stared at her. with a newfound sense of bravery, and one last look at the woman who raised him for twenty years of his life, jaemin turned back around and ventured farther into the forest, leaves crunching beneath his boots as he searched for whatever it was exactly that awaited him.

jaemin was surprised, shocked, flabbergasted to see that whatever his mother had told him about actually turned out to be true. forty minutes into his walk, and with the sun threatening to set, jaemin reached a clearing.

it greets him in the form of tall, wooden trunks that are formed to create a singular entrance. above it, greek lettering rearranges itself into korean before jaemin’s eyes (just like they had on the letter), and soon, camp halfblood is sprawled over the wood.

he didn’t know exactly what to do from then on. jaemin heard a yell being shouted from inside the open territory, and someone was quick to jog up to him.

“new comer?” the person asked. he looked to be around his age: black hair, youthful brown eyes, and a similar build to jaemin.

he nodded, albeit a little cautiously.

“i’m jeno,” the raven said, grinning, “son of ares, god of war.”

“i’m jaemin.” he greeted. “son of poseidon, i think? at least that’s what i was told.”

jeno’s eyes widened, marveling at him. “no way, poseidon?”

jaemin only nodded again, more confident this time.

safe to say, it took jaemin a while to get used to his new life. word of the one and only poseidon’s son was quick to spread around the camp — or at least that’s what he assumed, because only two days had passed before he’d found out everyone knew of him.

with jeno teaching him battle techniques and all about camp life, jaemin grew grateful at the chance to be given a friend in his new life. of course, there were still times that he missed his old ones.

(he’d told donghyuck and his other closest friends that he’d be away on an internship in the united states for some time, and that his cellphone service wouldn’t allow for international calls or texts. it was a lie, but it seemed believable enough that they didn’t question him.)

jaemin was lucky to reach his mother on the phone the night he’d first arrived at the place two weeks ago. he informed her that he’d gotten to camp safely, that he’d even met a new friend, and she’d been relieved. his mother told him to stay safe and to call her more often, to which he agreed he would do.

more time passed, and jaemin had met more friends: renjun, son of athena, chenle, son of hermes, and jisung, son of demeter. they were all nice boys, despite their initial gawking at finding out that jaemin was a direct descendant from poseidon himself. although the shock was there at first, they were quick to dismiss it in favor of treating him normally — or as normally as demigods could treat eachother — and jaemin was grateful for it.

he’d even gotten his own cabin — a gift from his father — chiron, head of camp, told him. it was a grand cabin constructed close to the edge of camp, away from any and all others (jaemin was happy to learn that) as it overlooked the vast ocean it connected to. over time, jaemin grew to love visiting his dock in favor of clearing his head. the water around him felt like home, and it still served to calm him and keep him peaceful when he was conflicted.

jaemin would visit the dock several times a week just to get a sense of grounding. there were times he would play with the water beneath him, ghosting his palms over the surface to practice creating ripples. the fish that swam under the water were always spooked.

it’d been two months later that something truly happened, something that he never expected to see — or, well, hear.

jaemin thought it would be just another ordinary thursday, except that idea changed when he heard faint groans of pain from behind the giant boulder to his right.

he knew that the rock was beyond the boundary line that separated the camp from the outside world, but jaemin always pinged himself as the curious type. he was quick to round the rock, wanting to figure out what exactly had been making noise.

he didn’t know what he expected, but he certainly didn’t expect to see you laying a ways away from the ocean, tear streaks on your face as you distinctly cried out in pain.

jaemin was quick to rush over.

“oh my god, are you okay?” he asked, panic in his voice as he knelt down next to you.

your tail shimmered under the sunlight, and jaemin was sure he knew what you were. he’d read about creatures like you all his life. he thought mermaids would just be folklore, imaginary. he didn’t believe them to be real at first, but jaemin had also found out he was a demigod so he wasn’t exactly sure about what was real or not anymore.

you definitely seem to be real, at least that’s what jaemin thought to himself.

he was refocused by the time he heard a whimper escape your lips, fear evident in your eyes as you tried to shimmy away from him. with your attempts being fruitless, jaemin’s heart ached momentarily when you lifted your tail only to wail in agony.

“it’s okay,” he assured. jaemin brought his hands forward to show you that he hadn’t been holding a weapon. “i won’t hurt you. what’s wrong? i want to help you.”

you bite your lip. your voice is quiet, yet almost melodical to him when you speak. “my tail. it’s my tail. i can’t - i can’t move. it hurts too much.”

jaemin looked down to see what you were talking about. sure enough, he saw several gashes lining the ends of your tail, some chunks to your fin even ripped off.

his eyebrows knit in sorrow, worry. “who would do this to you?”

he didn’t expect a response, it’d been more of a rhetorical question that he’d wondered to himself. still, he heard your quiet answer. “fishers.”

jaemin looked back at you, smiling in hopes that it could be enough to soothe you down a bit. he didn’t miss the way your irises still held traces of caution and fear, but he was quick to reassure you.

“don’t worry, just let me do something real quick. i promise you’re safe, i won’t even touch you. just let me help. can i help you?”

he waited for you to nod, for you to give him permission to help you. hesitantly, you did so.

you were still a close enough distance to the ocean that the water came alive at jaemin’s command when he held his hand out. he looked to you for any sign of discomfort, letting his tensed shoulders go lax when he only found twinkles of surprise and curiosity in your eyes. jaemin didn’t let the water get swallowed by the sand as it trailed up to you. he directed his palm towards your tail, the water running over the broken fin of your tail.

what happened next made you gasp and jaemin grin. the water was slowly beginning to mend your tail, restoring the previously broken off ends with new, healthier ones out of thin air. by the time your tail was repaired, and you had flapped it experimentally, you cried out in happiness.

“no way! no way, my tail!” you give it another flick, just for good measure. “it’s back!”

jaemin saw the grin on your face, saw the way your eyes shone so brightly, and he had to admit that it served to bring a smile to his lips.

that had been jaemin’s first encounter with you.

two weeks had passed.

jaemin was sure he’d never see you again after that, telling himself you’d most likely never come back a second time. he didn’t tell anyone of his encounter with you; hadn’t mentioned anything about mermaids to anyone. still, two weeks passed and he couldn’t get you out of his head, because simply to him, you were the kind of ethereal beauty beyond those descended from the aphrodite herself.

he’d been seated at his cabin’s dock again. the water was calm, nothing but the faint chitter-chatter from camp the only sound that could be heard. in his silence, jaemin constantly found himself wondering if you would ever come back, if he’d ever cross paths with you again as he dug into his pocket for a stray coin. he threw it into the ocean, watching it leap for several seconds before sinking below the surface.

he let out a sigh.

“maybe something like that was too good to be true,” jaemin spoke to himself. “silly me.”

except, jaemin was quick to turn his head when he felt something hit his bicep. looking down, he saw that what he’d been hit with was a singular pebble — round and smooth and definitely hand-picked. he chose to ignore it, telling himself it could’ve just been a coincidence. then he felt another hard collision to his arm.

he turned faster this time, eyes fleeting as they scoured for location of the source. the top of a head behind a boulder caught his gaze. it disappeared almost instantly, but jaemin knew he saw it. a tiny spark of hopefulness was quick to rise within him when he realized that that had been the rock he’d previously seen you behind.

jaemin got up to his feet, grabbing the small yet striking pebble in his hand. he’d looked over his shoulder, made sure no one saw him crossing over the boundary before he made his way over to the boulder.

jaemin reached the top of the rock soon enough, sitting down as he waited for you to come out. he’d purposely tip-toed so as to not let alert you that he was approaching, and it’d worked as he heard a shriek from you once you made another appearance. the surprise of it had you falling back into the water, in turn making jaemin both laugh and clap his hands in amusement.

he grinned teasingly at you, holding up the pebble next to him. though he wasn’t happy about you throwing stones at him, he was ecstatic to learn that you came back. “is there a reason you’re throwing rocks at me?”

jaemin watched you emerge from the ocean in all of your radiance. he took note that from under the clear water, your tail was fine now, no longer needing care. he also took note that your hair was still pretty despite it being stuck to your wet body, and that you had a mesh bag tied to your wrist.

“yes, actually,” you answered, laughing. your eyelashes fluttered extra prettily against your cheeks when you brought the bag up to him, and jaemin was completely enraptured. “i want to thank you for helping me.”

“you don’t have to thank me,” jaemin said. “but i’d love to know your name.”

“y/n,” oh how beautiful your voice was to him. “and you, my savior?”

a smile prodded at jaemin’s lips. “y/n,” he echoed, testing your name on his tongue. he loved it. “i’m jaemin, na jaemin.”

“jaemin,” you had repeated with a giggle, swishing the bag around in your hands. it was so, so easy for him to be intrigued by you. “i’ve brought you seashells as a gift.”

his heart had fluttered when you placed the mesh bag of trinkets into his palms, various seashells moving around in his grip. the bag was wet. droplets poured down onto jaemin’s jeans, but he found that he didn’t mind. not when you gave him a bright, beautiful grin that had his breath hitching.

that was his second encounter with you.

it wasn’t long before jaemin really, truly started to fall for you. every friday, he’d meet you at the same rock just outside of the boundary line after duties at 3p.m — or, well, when the ocean’s current direction shifted for you (he came to figure out that mermaids simply didn’t calculate time). still, these were the days he awaited most.

he’d share stories upon stories with you about both his camp life and human life. he grew fond of how you attentively drank up every detail from every story he shared with wide, beautiful eyes. you, too, shared counts of your life at sea, though they were more dark if anything.

jaemin’s eyebrows furrowed when he heard of how your kind was hunted, sought after for your fins. you’d told him about how they were magical in the sense that they were able to heal the weak and restore them back to full health. jaemin now understood why you had been so scared the first time he saw you. though he smiled at you reassuringly, his heart broke beneath the surface.

jaemin had grabbed your hand, interlocking your fingers together with a whispered promise. “i’ll never let anyone hurt you again.”

no one knew of jaemin sneaking out beyond campgrounds to meet you. no one even knew that he was sneaking out in the first place until two months in.

jaemin was careful enough to not let anyone see you, always hiding you away from the direct line of sight from camp just had something go wrong.

nothing ever did, at least until that one friday.

he’d been perched at his usual spot on the boulder, sitting cross-legged with you in front of him, your top half emerged enough from the water so that he could place his lips on yours. there was nothing but the ocean and the forest around you, a calm serene setting for when he would kiss you under the shade of the giant camp tree.

jaemin held your hand out, your palm facing towards the sky. you’d giggled, asking him what he was doing, to which he only shushed you with another kiss to your lips. he had to pull away when you placed your free hand on his cheek, deepening it ever so slightly.

“sneaky sneaky.” jaemin tsk’d.

you hummed, tongue darting out across your lips. “nice chapstick. is that cherry?”

“yes it is,” he answered. “now hush, i’m trying to show you something.”

he returned to drawing a figure on your skin, connecting your palm to his right after. your eyes glimmered as you watched in awe, eyes trained on the watered silhouette of a seahorse that floated between both you and jaemin.

“wow, it’s - wow, jaemin. that’s amazing.”

jaemin’s heart thumped from beneath his chest, as it always did each and every time you smiled at him. you tapped an index finger at the floating water, yelping when some of it ran down your arm and back into the ocean. you were shocked at first, but quick to let out a sweet laugh right after. jaemin was happy to see you happy. jaemin was happy that he could make you happy.

maybe he’d been too caught up in you — too caught up in the melodical beauty of your laugh to notice anything unusual. his eyebrows furrowed when he saw your eyes settle on something behind him, the deep pools of your irises growing the same fearful look they had when he first met you, and a panic arose within him. you didn’t say anything as your eyes met his, but you were quick to duck back into the water. jaemin watched you swim away below the ocean with a weak and confused heart.

that’s when he heard it.

the faint, distant call of a camper.

jaemin visibly tensed, his jaw hardening and back straightening at the intrusion. the water that he’d controlled, now fallen, served to create a damp spot on the rock. his eyes scoured the ocean, but he saw no trace of you anywhere. he’d hoped that whoever was calling for him didn’t actually see you.

with a heavy sigh, he turned around to face the random camper — someone he’d never even seen before. still, jaemin tried to muster the best fakest smile that he could account for, even when his blood simmered. the intruder only looked at him warily before turning away, scurrying back to camp.

he was now left alone with nothing but the ocean around him. the sun had almost set, glow peaking just enough from behind the mountains, and that’s when jaemin realized just how fast time would pass when he was with you. sometimes, there were fridays where he would return to camp after darkness had grown, after spending hours talking to you about nothing and everything all at once, but he never once regretted one of those days.

a few days later, jaemin thinks word got out to chiron that he’d been sneaking past the boundary line, because soon he gets summoned into the centaur’s office for what he presumes is that very reason. the place smells of smoke upon his arrival, and the cabin has a surplus of antiques from olympus that decorate the interior. it’s nowhere near as elegantly built as his own cabin; jaemin thought this as he watched the crackling fire from the fireplace. he pushed that down when his wandering thoughts were interrupted by the rough clear of a throat.

chiron is stoic with his gaze, but jaemin is unphased. if he was really here for what he thought he was here for, he didn’t care.

“i hear you’ve been sneaking out of camp.” ah, so jaemin’s assumptions were proven correct. there was a disapproving lilt in the centaur’s tone that made jaemin almost flinch. “to converse with a mermaid?”

jaemin knew he couldn’t lie to weasel himself out of this situation — it simply wouldn’t do him any good when everyone already knew anyway. he’d had the feeling that the camper he’d seen would tell someone as soon as he returned back to camp, but jaemin didn’t care in that moment. he’d been too caught up in feeling distraught over your untimely goodbye to think about the probability of his secret getting out.

he just sighed. “yes, i have.”

except chiron already knew.

“do you know the danger that outside creatures could impose on our kind?” he berated. “that boundary is put in place to keep us safe, keep us away from the danger that the outside world brings. i will not have you stepping outside of that field again - for a pesky mermaid much less.”

jaemin felt his blood boil at the words, at the way the centaur spoke of you so unnervingly. his hackles raised in defense, eyes unsparing as he spoke with a tone full of venom. “do you know who i am?”

chiron must have been taken aback, because surely he hadn’t expected jaemin to challenge him so outwardly.

jaemin continued. “i’m son of poseidon, god of the seas, and unless you want this entire place flooded by the ocean’s water, you’re going to leave me alone, and you’re going to leave her alone. i can handle things on my own.”

he didn’t spare the centaur another word nor did he allow him to respond. instead, jaemin rose from the desk he’d been leaning on, storming out of the cabin and halfway across camp towards his own.

jaemin meant it when he said he wouldn’t let anyone hurt you again. he loved you too much to let anything bad happen to you.

the week that followed was too tense. jaemin hadn’t spoken to his friends in a while. he told jeno he needed alone time, needed to think — to which the raven assured him to take as much time as he needed. by then, everyone knew that na jaemin was seemingly in love with a mermaid, as gossip about those descended from the most powerful of gods always spread like wildfire. he didn’t mind it though, maybe that would get aphrodite’s daughters off his back for once.

the next friday was quick to come.

that entire morning, jaemin had buzzed to see you. he’d missed your eyes, your voice, your lips, and positively everything about you that he grew to adore in so little time. he wanted to speak to you again, to make you laugh again, and to get the chance to kiss you again.

he’d arrived at your spot that evening, your favorite flower freshly picked in his hand. he even went as far as to truly making sure no one had followed him this time by coming out earlier than he usually did.

jaemin waited, and waited, and waited. there was no sign of you anywhere; no breathtaking glimmer of your tail under the translucent water as you swam around him, no teasing splash as you coaxed him into getting in with you, and certainly no familiar ripple as you got ready to emerge from under the ocean.

he waited. but you never came.

jaemin realized he’d been sat there for hours when he saw the ever fading sun begin to hide itself behind the mountains. they’re the same hours he would spend with you, but the time that passed now left him sluggish without your vibrant presence.

still, he didn’t move. he refused to until the day turned into night.

hours later, the sun got replaced by the moon — the subsequent result of time that had passed.

jaemin soon gave up. he figured you’d come another day, and it was left at that.

except with every trudging step back to his cabin, his heart ultimately cracked. the now droopy flower in his hand mirrored the sorrow he felt when he placed it on the nightstand next to his bed, a lone petal falling. he’d been ready to see you again, been ready to give it to you (jaemin remembered that vague memory of you telling him of your favorite flower weeks ago, and he wanted to see that familiar sparkle of delight light up your eyes — simply because he adored it too much).

unable to sleep, jaemin laid awake for some time that night, staring up at the wooden ceiling of his cabin. when he did manage to feel sleepy, eyes fatigued, he closed them with one thought plaguing his mind: he didn’t know where you were, but he really, really hoped you were safe.

jaemin didn’t give up.

instead, he opted to visit your same meeting spot every day after he finished daily training, hoping you’d come back to him at some point. at times, he would bring his ipod and play your favorite song — a song you’d told him stuck with you from a passing cruise ship. you sang the lyrics so prettily, and though tranced, jaemin still managed to jot them down on a piece of paper so that he would have it by the next time you two met up.

he grew to miss you more and more with every passing hour he spent by the unmoving water. he found himself missing the way your eyes would crinkle when he cupped your face to press chaste kisses to your lips, and how you would laugh into his mouth each time. jaemin was sure he hadn’t felt this way about another being before, and he told himself he’d rather walk through the gates of hell than let you go like this.

so jaemin waited. patiently.

another two weeks passed, yet he still came back each day.

it’d been two fridays since jaemin had last seen you. time felt still when he sat on the rock, but he found entertainment in watching voyagers travel from a distance. he noted that the clouds were gloomier today, a sort of overcast that almost threatened to storm against his surroundings, but jaemin didn’t pay it much mind other than that. instead, he found serenity in closing his eyes, and favored listening to the sounds of nature around him.

jaemin first felt a splash hit his left hand, but excused it as just a random ocean wave that’d gotten a little too powerful (those weren’t all too uncommon, especially when a rainstorm was near). with his eyes still closed, jaemin breathed deeply, ears twitching only when he heard the faint chirp of birds behind him.

there was another splash a few seconds later, though this time it’d been undoubtedly bigger than the last. jaemin peered one eye open when he felt both of his arms get drenched, the water now drenching his lap.

safe to say, his mouth dropped open in surprise. a soft gasp followed when he saw you floating in front of him, in all of your divine radiance. your hair was soaked, sticking to your body. droplets of accumulated water had decorated your flushed cheeks, your eyelashes wet with saltwater. still, you looked as gorgeous as you always had to jaemin — maybe even more this time.

he didn’t know how to react — didn’t know if you were actually truly in front of him. he’d waited countless hours for you to return back to him, return to your spot, yet he never expected to see you so abruptly like this.

you opened your mouth to speak, but jaemin had beaten you to it.

“y/n?” he asked almost incredulously. “is it - is it really you? are you really here right now?”

you only nodded.

a grin was quick to plaster itself across jaemin’s face, soon falling when he noticed yours didn’t mirror the same excitement. instead, he took in your sad eyes, the familiar spark that would shine beneath your irises no longer visible. he was confused; sadness was something jaemin had never seen from you.

“what’s wrong?”

“jaemin, i -” your voice sounded distressed, breaking before you could even say anything else. jaemin tried to reach out for you, to comfort you, but you pulled away from him in time so that he couldn’t touch your face. hurt panged at his heart instantly, and he was sure the confusion was evident on his face.

you gulped. “we can’t be together, jaemin.”

it took a second for your words to register, but when they had, they felt like a painful punch to his throat, and jaemin’s heart metaphorically plummeted to his feet.

he recoiled, bringing his arms back to his body. many different emotions swim through him all at once, unsure of how to feel exactly. he looked at your face for any signs of bluff, but was only met with sad, unmoving eyes.

“what? y/n, what? why?” his voice cracked, words laced with distress.

he watched your eyes well up with tears, and his heart continued to break. above the both of you, the sky grew darker, a flurry of clouds passing over the sky rapidly quicker than they ever had before.

you cleared your throat. “we can’t be together, jaem. we’re from two different worlds, and i don’t want you to end up hurt because of me. i - i don’t want that. so you have to let me go. you have to. i just want you to know that i love you and i’m so thankful for you, and i’m so, so sorry that i had to do stumble into your life.”

jaemin wanted to reassure you that you were all he ever wanted — all he ever needed as he heard you babble. he opened his mouth to speak, wanting so badly to console you, but was quick to get interrupted by a loud roar of thunder.

water came shortly after. it poured heavily around the two of you as the atmosphere thickened. jaemin felt his hair get damp, his clothes growing heavy with rain, but he was completely unphased by it when he looked at you — looked at who he fell in love with.

he watched you look up to the sky, felt his eyes begin to water.

“i have to go now. zeus knows i’m here, and he’s not happy,” your voice was distraught as another heavy clap sounded through the sky. the sound made you jolt. “i won’t forget the time i spent with you, na jaemin. thank you for - for showing me your world. and telling me your stories. and loving me as i am. i love you, i’ll truly never forget you, but i have to go.”

jaemin wanted to cry in confusion. he didn’t want to say goodbye. he’d waited too long just to see you again.

tears poured down his face rapidly as he shook his head in denial, begging you to not leave. he reached out his hand to your submerging figure, crying out when you retreated back into the water and swam away with nothing but a final glance at him.

jaemin cried for who knows how long, uncaring of the rain as it pelted his body. the usually refreshing feeling of water no longer served the same purpose at calming him. instead, his body wracked with countless sobs — crying because he missed you, crying because he waited so long just to hear your voice, and crying because he wasn’t sure if he’d ever see you again.

all the other times that jaemin didn’t want to leave this spot felt incomparable to how rooted he felt to the rock in that moment. the sun was gone by then, and jaemin had cried his heart out so much in those hours that his eyes turned puffy and his mouth was parched from dehydration. he didn’t move, couldn’t move when he heard a voice call to him. he didn’t budge, even when he felt a firm hand drop to his shoulder.

jeno sat next to him, silently looking out at the ocean. he, too, ignored the pouring rain.

“i’m sorry, jaemin.” he consoled. jaemin was thankful there was some sort of apologetic tone to his words, it was nice to know someone felt sympathy for him. “maybe it was for the best.”

tears were fresh again as they brimmed behind his eyes. he let them fall.

“i loved her - god, i loved her so much.” the words were strained, tension raw in his throat, but he still managed to choke them out.

“i know she loved you too.”

weeks went by at a slow pace, and jaemin wasn’t any better. he’d still sneak out and visit the ocean sometimes, visit your rock, even when he knew you wouldn’t return a second time. he’d speak to the body of water as if you were there, as if you were in front of him once again. more often than not, jaemin would just cry.

camp isn’t any better from then on; he didn’t find joy in anything anymore. when he wasn’t at the ocean, he spent most of his time in his cabin, crying and reminiscing fond memories he experienced with you. his friends checked up on him every once in a while, but nothing seemed to mend the brokenness of his heart.

he’d heard talk around camp of ongoing sea complications in korea, especially back home in busan. everyone had been confused as to why it happened so suddenly, but jaemin knew. he knew that he was the one causing the sea levels to rise, and in turn, making water travel farther up the city beaches. jaemin couldn’t bring himself to care, though, because he had lost the one thing he cared about most.

jaemin couldn’t bring himself to care because he had lost you.

192 notes · View notes