#log off of twitter and grow that. cultivate that. | Explore Tumblr Posts and Blogs

newyorkthegoldenage · 3 years

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For those who don’t read The New Yorker, you might be interested in this article that was just published. There’s nothing new in it, but it’s reassuring to know that Tumblr is thriving. My only comment is that while half of Tumblr users belong to Gen Z, there are plenty of us who are much older!

How Tumblr Became Popular for Being Obsolete

by Kyle Chayka

In 2013, when Jennifer Forward-Hayter was fourteen, she would log onto the social network Tumblr from the desktop computer in her family’s working farmhouse in Dorset, England. The machine sat on a dark wooden desk in a hall off the porch. “Proper picturesque English countryside,” she said. On the site, she would look at gifs and images from the TV shows “Doctor Who” and its spinoff “Torchwood.” Tumblr was Forward-Hayter’s main access to culture—her rural town had no museums, galleries, or art scene. (She is now a photographer in London.) In late 2016, when she left home for university, her Tumblr use trailed off; there was plenty of cultural discussion to be found at art school. But during the early months of the pandemic, on a whim, she logged back on. “My dashboard”—the main Tumblr feed—“was still weirdly active. People I followed a long time ago were still posting stuff, which I thought was very strange,” she told me. “I fell back into it quite easily.” Since then, she has spent time on Tumblr every day. It has rejoined her regular rotation of social media, alongside its much more popular competitors Twitter, Instagram, and Facebook.

Tumblr is something like an Atlantis of social networks. Once prominent, innovative, and shining, on equal footing with any other social-media company, it sank under the waves as it underwent several ownership transfers in the twenty-tens. But it might be rising once more. Tumblr’s very status as a relic of the Internet—easily forgotten, unobtrusively designed, more or less unchanged from a decade ago—is making it appealing to prodigal users as well as new ones. Tumblr’s C.E.O., Jeff D’Onofrio, told me recently that forty-eight per cent of its active users and sixty-one per cent of its new ones are Generation Z. That’s the same demographic that Facebook and Instagram are concerned about losing. According to the leaked Facebook Papers, the company now known as Meta estimates that teen-age Facebook users are likely to drop by almost half in the next two years.

Tumblr was founded by David Karp and launched in New York City, in February of 2007. (Facebook began in 2004 and Twitter in 2006.) It was built to be a simple, social blogging platform, but its multimedia approach set it apart. Users could design their own home pages; post text, images, gifs, or videos; and follow a feed of others doing the same. Long before Instagram launched, in 2010, Tumblr was a home for curated imagery. “It was right at a time when everyone was getting cell phones; “you could take a picture from your phone and post it on the Tumblr app,” Sharon Butler, a painter who used Tumblr for her art blog, Two Coats of Paint, said. “You could have more text than on Twitter, but it was a cooler community than Facebook.”

The platform became known as a petri dish of Internet quirkiness, cultivating subcultures such as “bronies” (male fans of the cartoon “My Little Pony”) and “otherkin” (people who identify as non-human). In 2013, when Tumblr had seventy-three million accounts, Yahoo acquired it for more than a billion dollars. But, in 2016, the company did a writedown of seven hundred and twelve million dollars on the acquisition after Tumblr failed to grow advertising revenue. When Verizon acquired Yahoo, in 2017, it bundled Yahoo and Tumblr under the parent company Oath. Another blow came when Tumblr issued a blanket ban on adult content—something it had become known for—in December of 2018 and promptly lost thirty per cent of its traffic. The next year, Automattic, the commercial arm of the content-management system WordPress, acquired the site for a reported three million dollars. It was easy to assume that Tumblr was dead.

D’Onofrio, who joined the company as C.F.O. in 2013, became C.E.O. in 2018, when Karp, the founder, departed. Tech companies often focus on anticipating the next disruption to their business model. They copy the competition and attempt to evolve as quickly as possible; hence, for instance, Instagram’s addition of Snapchat-like Stories and TikTok-like Reels. D’Onofrio’s tenure, by contrast, has been characterized by an unusual pursuit of preservation. “We’re not telling people how to behave, not telling them what to do or how to comport themselves here,” he said. (The pornography ban remains an exception.) Other social networks have increasingly siloed users into a small number of optimized content types: short texts, brief videos, pre-made memes. Tumblr is more open-ended, listing various possible post formats with icons at the top of its feed: text, photo, quote, link, chat, audio, video. It’s one of the few social networks where users can still publish entries that resemble blog posts.

The Tumblr users I spoke to, both new and returning, cited a few unfashionable aspects that keep them using the platform. Tumblr’s main feed doesn’t shuffle posts algorithmically based on what it determines might appeal to a user. It’s “a good, old chronological river,” Maryellen Stewart, a social-media consultant who has kept a running diary on Tumblr since 2014, said. (Despite the anodyne nature of her posts, Stewart sometimes gets caught in the overaggressive content filter.) Posts appearing in the feed are undated, and many accounts are pseudonymous, creating a respite from the frenetic exposure of other social media. Users spoke of the platform feeling disconnected from the “real world”—no President would ever try to shape world events with a Tumblr post. “It’s harder to be a brand” there, Karina Tipismana, a twenty-year-old student who uses the service primarily for its text-based jokes and “Succession” gifs, said. “It’s the periphery of the internet; nothing important is happening there.” There aren’t influencers on Tumblr the way there are on Instagram and TikTok, and the experience for all users might be more pleasant as a result. Chris Black, the co-host of the podcast “How Long Gone,” has kept a Tumblr account since 2010 and updates it daily. Titled Words for Young Men, it is a preppy-punk mood board of starlets smoking cigarettes, fashion-shoot outtakes, and design objects, interspersed with Black’s own photos from daily life—a life-style magazine for one. Compared to the public-facing mode that is dominant on Instagram, Black’s Tumblr “is almost more personal, in a way, even though it’s not always images that I took,” he D’Onofrio, the C.E.O., hopes to capitalize on users’ sense of intimacy with the platform. Rather than relying primarily on automated, programmatic advertising sales, he is pursuing individual campaigns with streaming giants such as Disney, Netflix, and Amazon, which see opportunity in the site’s thriving enclaves of various fandoms. According to Tumblr, revenue is up fifty-five per cent since July of 2021. Yet the company currently sees only around eleven million posts a day; Twitter, by comparison, is said to host five hundred million daily tweets. The goal is to maintain “the positivity that we’ve worked so hard to build here,” D’Onofrio said, adding, “It can’t be growth at all costs.”

I recently excavated my old Tumblr account, which I created in 2010 and stopped using years ago. Only three of the accounts I followed were still active, and I relished the silence. Where else on the Internet do you see only a handful of posts a day? The site’s default dark, blue-gray background recalls a bedroom at night, lit only by a screen’s glow. The best part was looking through my own archive and realizing that the Internet ephemera I gravitate toward has remained almost embarrassingly consistent over the past decade: abstract paintings, architecture photos, vintage video games, Wong Kar Wai stills. In the hyper-pressurized environment of social media circa 2022, it’s rare to encounter a past digital self, unless it is being dug up to defame you. What makes Tumblr obsolete, for the moment, are the same things that lend it an enduring appeal. The fact that it maintains a following should remind us that we use social-media services by choice; no platform or feature is an inevitability. As Karina Tipismana, the student, told me, “People say stuff like, ‘I wish we could still use Tumblr.’ It’s there, it’s there!”

#Tumblr

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writcraft · 6 years

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2018 Fandom Reflections

I’m going to do a year in review list of fics and answer tags on some of the memes floating around, but I’m waiting until January when a few anon fics in fests are revealed as I’d really like to include those in my ramblings. This is more a personal take on some reflections I’ve had on fandom - and my place and activity within it - over the course of this year.

On a personal level, real life work and fandom as a hobby have intersected this year for me like never before, and the combination of taking on multiple commitments to academic publishing, grappling with the demands of my thesis and moderating and participating in multiple fests has been a lot. I’ve had something of a rollercoaster year, but I’m ending 2018 feeling creatively inspired, happy, and energised for another active fandom year. Thank you to everyone who has been part of it and those friends new and old that have been instrumental to shaping my year and pulling me out of the funk I was in at the beginning of the year.

Some key lessons I’ve personally learned in 2018 below the cut to save your dash from my GIANT WALL OF TEXT.

All At Sea: I think of my relationship to fan spaces sometimes as a bit like being out at sea. It’s easy to get caught up in the current and drift along, but the tide is always turning and there are unexpected storms which make staying afloat more challenging at times. Sometimes it can be exhausting when you feel as though you’re swimming against a strong current and making no progress, but on other occasions you find a spot where you can swim, choose your own direction, do handstands in the water and it’s exhilarating. This year I learned it’s okay to get out of the sea sometimes, to push your toes in the sand, feel the sun on your face, and just enjoy watching the waves. Have a cocktail with friends at the beach bar, chill the fuck out, basically. From starting the year feeling in something of a fandom funk, I’ve got to a place at the end of this year where I feel very positive about fandom and grateful to share a space with so many brilliant, talented, supportive people.

Burnout and Information Overwhelm: This year, the burnout has been real and I’ve worked out that the platforms I’m operating on contribute a lot to that feeling of mental exhaustion. Using my mobile for fandom activity, having more time than ever at my personal laptop instead of an office computer which restricted me from accessing fan platforms and ramping up my use of Tumblr, Twitter, WhatsApp and Discord for fandom activity created a kind of information overwhelm that comes with high speed interactions and heightened the sense of needing to be present, or to offer opinions as part of fast-paced interactions requiring quick thinking, and sometimes knee-jerk responses. With this came the suspicion and bitter taste caused by anonymous messages cropping up in the inboxes of me and my friends, and it felt at times as though I was constantly logged on and in a state of hypersensitivity. I’ve learned that stepping back from things and learning to balance time spent online with time spent offline is an important part of self-care and it’s okay to be absent for a while. If conversations are draining, leave them. If you see opinions you don’t like, ignore them or try to understand them. They are just opinions - and I mean opinions on characters, canon, fandom and so on as opposed to political opinions that actively seek to harm people. Everyone has different perspectives on things. There really is room for everyone. Regarding anonymous messages, if the only way someone wants to interact with you is via crappy anonymous messages, I’ve learned they are not worth your time, effort or mental energy. Interacting only brings more attention to them. Delete, block, move on. Fuck ‘em. If you want to talk to me, do it off anon. If I’ve upset you with my actions, tell me. Let’s have a proper, adult conversation.

Look for the Rainbow: Fandom spaces are communities which form around peoples passions. They are places of brilliant creativity but the things we love have a tendency to give rise to extreme emotional responses. I’ve veered from extreme highs to extreme lows and this year I have learned the importance of finding a balance that works. I think a relentlessly positive, non-critical approach can be just as stifling as a culture of intense negativity and constant division, but having said that when I’m having my storm cloudy moments I’m trying to focus on the rainbow. Wallowing in bad feeling tends to nurture and cultivate that sense of dissatisfaction until it becomes suffocating. There’s a tremendous amount of good in fandom space. Good people, good ideas, tireless effort, incredible organisation, passion, creativity and vibrancy. There’s a huge amount to feel positively about and whilst I would never advocate for a laissez faire, entirely non-critical approach, I also think everyone has their own capacity for critical thinking and the way those thoughts can permeate and shape our whole experience of fandom and - by extension - influence our creative abilities. I’ve learned to focus more on the things I get out of fandom that make me happy, to retain a critical eye on things as I always will given the nature of my research, but not to allow the critical to obscure the many positive things about fandom.

Evaluating Self-Worth: I’ve really tried in the latter part of this year not to measure myself or my worth by external metrics of success. The kudos, the hits, the number of followers, the amount of positive interaction over anonymous messages, the posts I’m tagged in, the hype, the rec lists I’m on or not on, and so on. Comparing yourself to other people can lead to resentment and frustration or to an inflated sense of self-importance. It says a little something about how I started the year that I thought I want to grow my tumblr and write a really successful fic, and thought I would know if I had accomplished that by feedback and response. I’m actually quite embarrassed to admit that because I think it makes me look like a dick, and I’m super pleased with the support my fics get in any event, but I wanted to share it because I think it’s important in terms of this lesson I’ve learned this year. I went from a place of being very focused on external measures of success to ending this year realising that my most successful stories have been the ones I’m proudest of and they are not the ones with the most hits or kudos. Those are the stories that I enjoyed creating the most, and the ones that left me feeling incredibly positive and proud at the end of this year, looking forward to the next year in fandom and planning projects that I already know won’t be the most popular, but they are the ones I’m creatively excited about and inspired by, so those are the ones I should be focusing on. Despite its resistance to corporate structures, there’s something very capitalist about the way we can sometimes be lured into evaluating self-worth in fandom, and those structures are embedded within fandom itself. They won’t go away, but focusing on them doesn’t half make me unhappy.

Support Other Creators: It’s easy to let negative feelings overwhelm the way we interact with one another in fandom. One of the most important lessons I’ve learned this year is that you get back what you put in. Through supporting other creators you build friendships formed around shared creative passions and interests. You feel pride in your friends accomplishments. You improve your own work by reading widely, cheerleading, editing, beta reading, alpha reading, brit picking. Writing can be a lonely endeavour but it doesn’t have to be that way when you’re part of a community that uplifts others.

Treat People With Kindness: Not everybody has the same levels of confidence or the same energy for rigorous debate. We all have days where we feel like we could crack into pieces, where we feel lonely, invisible, anxious, excluded, unhappy or fragile. It’s easy to be brave behind a computer screen, but ultimately people on the other end are going through stuff in the same way we all are. I’m making a concerted effort in 2019 to engage patiently and respectfully with opinions I disagree with and to be open to anyone who wants to chat or talk through things. I want to work on building new friendships (yeah, I’m going to slide into your DMs, like hiiiii :D) and maintaining old ones, ensuring I give back the same energy and support I get from friends so they know how appreciated they are. I started this year thinking Tumblr required a level of saltiness and a dgaf attitude that’s never been me, honestly. The lesson I’ve learned this year is to resist going along with the pile and to stop and think before engaging. For some people that might seem like an annoying attempt to sit on the fence and please everyone which is never going to happen, but to be honest I think it’s all about finding what works for you in that regard. I’m here for the hot takes and the salt at times, but tbh it’s pretty much just not me. Even when I’ve responded heatedly to an anonymous message that thoroughly deserved it, it’s felt performative and weird and I’m just not going to do that anymore.

If you made it this far, thank you for reading! If you ever want to chat fandom thoughts then I’m always open to that and hope everyone has a very happy 2019!

#fandom reflections #on fandom #waffling on #about me #2018 reflections

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wallpapernifty · 4 years

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thebuzrushcommunitylove · 5 years

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marymosley · 5 years

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SIX DEGREES FROM JEFFREY EPSTEIN: WASHINGTON GRAPPLES WITH A WEB OF EMBARRASSING ASSOCIATIONS

Below is my column on the charging of Jeffrey Epstein and the complex connections raised by his prosecution. Labor Secretary Alexander Acosta gave a press conference where he attempted to show that 2007 was a different century where victims rights did not exist and transparency was just a word used in window glazing. It was a ridiculous performance as Acosta sought to justify a sweetheart deal that has been universally condemned. Acosta attempted to shift the blame to state prosecutors who came out after the press conference to angrily contest his account. Previously, in 2011, Acosta insisted he yielded in the case because of “a year-long assault on the prosecution and the prosecutors” by “an army of legal superstars” like Dershowitz and Starr. He also wrote “The defense strategy was not limited to legal issues. Defense counsel investigated individual prosecutors and their families, looking for personal peccadilloes that may provide a basis for disqualification.” That is bizarre. Most prosecutors would have the backbone to double their efforts in the face of such pressure. Instead, Acosta’s defense came off as a whining or whimpering excuse for letting these big bad lawyers scare him off.

Here is the column:

Hollywood has long played the game of “six degrees of separation from Kevin Bacon,” exploring the connections between the actor and other celebrities and individuals. The rage in Washington this week is exploring all the degrees of separation from disgraced financier Jeffrey Epstein, following his federal indictment in New York on sex trafficking charges.

The degrees involving Epstein are closer, and the names include more highly placed figures, by design. Epstein has collected art, cars, planes, mansions, and, of course, underaged girls. However, the thing that the billionaire spent most of his time and money collecting was powerful men, many of whom flew on his infamous plane, known as the “Lolita Express” for its crew of underaged girls. He referred to them as his “collection” and told friends, “I invest in people, be it politics or science. It is what I do.”

They were, in effect, his insurance policy. No one would want to see him prosecuted when plane logs or island guest books listed top names in the political and business worlds. None of the people Epstein collected and cultivated for years will acknowledge any real connection. These degrees of closeness could well prove as important legally as politically. So while Epstein warrants little sympathy, his prosecution may raise more troubling issues of double jeopardy, made worse by a new Supreme Court decision.

For the record, I have long criticized the secret deal that Epstein secured in 2007 with former United States attorney for the Southern District of Florida, and current United States labor secretary, Alexander Acosta. The deal was a disgrace. It not only allowed Epstein to avoid a lengthy prison stint but, as recently found by a federal court, it violated federal law by hiding the details from more than 30 identified victims of Epstein.

However, one does not have to like Epstein to acknowledge the curious posture of the prosecution. In the Southern District of Florida, the Justice Department still defends the deal Acosta put together as valid despite the illegality of his actions. In the Southern District of New York, the Justice Department claims it is not bound by the agreement. Epstein, of course, insists his nonprosecution agreement and criminal plea covered much of the same period as the latest two count New York indictment this week.

Under the extraordinary agreement, Epstein pled guilty to state charges, accepted 13 months in jail, and registered as a sex offender. He not only avoided a life sentence but secured an agreement to spend 12 hours a day, six days a week, out of jail on “work release.” He simply had to sleep in jail. Moreover, the Southern District of Florida also agreed that he would not be prosecuted federally. Now, the Justice Department is insisting that was a deal with just one district and does not count in another district.

The fact that Acosta cut such a ridiculous deal with a serial sex abuser does not mean the deal is invalid. Cutting such nonprosecution deals are also usually meant to bind the Justice Department as a whole. Yet, this agreement said “in this district,” three words likely to come back to haunt Epstein. The Justice Department is basically saying his legal team failed to close a major loophole, since the agreement “expressly referred to that federal district” and did not “purport to bind any other office or district.” There is also Second Circuit case law enforcing such limiting language.

The fact that there are only two counts in the new federal indictment this week may indicate that New York prosecutors are looking for crimes not covered by the earlier agreement, including new charges connected to photos of allegedly underaged girls that were reportedly found in the safe of Epstein. To that end, they displayed a huge photo of Epstein at their press conference and encouraged any unknown victims to contact them.

Epstein has raised another possible claim under the double jeopardy clause of the Fifth Amendment, that he is being prosecuted twice for the same underlying conduct in both cases. The timing for that argument could not be worse for him. The Supreme Court ruled in Terance Gamble versus United States last month that “dual sovereignties” like Florida and the federal government can prosecute individuals for the same underlying acts without violating protections of the Constitution.

Some of us have been highly critical of that practice as effectively gutting the protection. Indeed, the danger of that happening applies not only to despised individuals like Epstein. As Justice Neil Gorsuch wrote in his dissent, “When governments may unleash all their might in multiple prosecutions against an individual, exhausting themselves only when those who hold the reins of power are content with the result, it is the poor and the weak, and the unpopular and controversial who suffer first, and there is nothing to stop them from being the last.” This is a key point.

Faced with rising disgust over its prior agreement with Epstein, the Justice Department has decided to ignore the obvious purpose of the original nonprosecution agreement and take another shot at him. Weirdly, Acosta, the man who approved the sweetheart deal in the first place, applauded the indictment as creating the possibility to “more fully bring” Epstein to justice. That was his very job as United States attorney in the first place.

Attorney General William Barr is also placing great significance on the separate offices in the two districts. Barr has recused himself from an ongoing review of the plea agreement under the Southern District of Florida because his old law firm, Kirkland and Ellis, represented Epstein, although Barr himself had no role in the case. However, Barr will not recuse himself from the New York case, which is proceeding outside of the plea agreement. It could prove a precious distinction in the case, since the earlier agreement will be raised in New York proceedings.

It is a fitting level of chaos surrounding a man who actively sought to intermingle people in different aspects of his life. Indeed, the strange degrees of separation include the family of the attorney general. Epstein was a college dropout but was still hired in 1973 to teach calculus and physics at the prestigious Dalton School in Manhattan. The man who hired him for the job was headmaster Donald Barr, the father of William Barr.

The six degrees of Kevin Bacon is premised on the idea that everyone is connected by six people or less. As the list of interested parties grows, that seems true in the case of Epstein. But there is a great danger in creating a law of a different kind. The law should not depend on how powerful or unpopular a defendant may be. Epstein twisted the law in his favor with the help of Acosta. The law became more twisted when the office of Manhattan District Attorney Cyrus Vance Jr. argued in court eight years ago that Epstein should not be registered as a top level sex offender despite his dozens of victims, a leniency angrily rejected by the judge.

With the New York case, there is an effort to twist the law to get a second chance at prosecuting Epstein, despite his nonprosecution agreement and earlier plea agreement. It is quite likely to succeed, given the recent Supreme Court ruling. But prosecution by popular demand comes with its own dangers. Epstein made our criminal laws a matter for his personal convenience. We should care to not make it a matter of legal contrivance.

Jonathan Turley is the Shapiro Professor of Public Interest Law at George Washington University. You can follow him on Twitter @JonathanTurley

SIX DEGREES FROM JEFFREY EPSTEIN: WASHINGTON GRAPPLES WITH A WEB OF EMBARRASSING ASSOCIATIONS published first on https://immigrationlawyerto.tumblr.com/

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gyrlversion · 5 years

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Rappa Ternt Gamer: How T-Pain Made Twitch Into The Second Act Of His Career

By Luke Winkie

The calculus for T-Pain was simple. He plays a lot of video games; it’s his primary hobby both at home and in the studio — he famously keeps a juiced laptop on hand at every recording session — so the idea of actually making money from behind an Xbox was kismet. All he needed was someone to open the door. Then, in 2014, as T-Pain’s manager watched his client spend another night on the road mired in twilight deathmatches, he introduced him to Twitch, a rapidly growing live-streaming platform that Amazon had just purchased for $970 million.

“My manager was like, do you know you can do this?” says T-Pain, over the phone with MTV News. “So my manager made a few phone calls, [a couple streamers] came to my hotel room, and they showed me how to get on Twitch. I played Doom online, and I [fell in love with it] immediately.”

It was everything he ever wanted, in a way he never knew how to articulate before. “When I’m gaming, and I do some cool shit, [I’ll] come up to my wife, she’ll be like, ‘What’s wrong?’ I’m like, ‘I just did some cool shit and nobody is going to see it!’” he says. “Nobody was in the room with me! I’m so pissed off!” T-Pain was used to having an audience at Summer Jam every year; now he could take those people home to his springy black computer chair and show them his other major talent. As a fan, you watched gobsmacked as the man who wrote “Bartender” proved, in no uncertain terms, that he also had a decent Genji.

As of this writing, T-Pain has logged nearly 100 hours streaming on Twitch, accumulating over 100,000 total followers along the way. He’s moved past Doom and now plays everything from uber-competitive esports-quality shooters like Overwatch, computer-lab classics like The Sims, and intelligentsia-only indie movers-and-shakers like Risk of Rain 2. It’s all part of a serendipitous second act for the artist. Fifteen years after breaking through as an Auto-Tune-soaked hook guy — responsible for both a brief culture war in hip-hop and a body of work that shadows over everyone from Future to Kanye West — T-Pain has made himself into a bona fide “gamer celebrity.” It was evident up close earlier this year at E3, a yearly trade show that serves as a joint news conference and consumer mecca for anyone interested in the industry. At Ubisoft’s press event, attendees witnessed T-Pain holding court with a cadre of Rainbow Six pros, solidifying his place alongside the Kool Aid-dyed twenty-somethings like Ninja that give Twitch its texture. At a time when the music industry is more amorphous and tenuous than ever, T-Pain has found a way to connect with a new fanbase, even as he continues to put out new music. (He released his latest album, 1UP, in February.)

The most bewildering part is how this 33-year-old has developed a native understanding of the culture. T-Pain looks like everyone else on Twitch when he’s live: a ravioli-sized portal at the bottom corner of the screen points at his face, while a direct link to the gameplay takes up the rest of the display. T-Pain is natural and affable as he’s always been in his music, and if you watch his stream, you’ll see that he’s learned the tried-and-true fundamentals necessary for anyone to cultivate an effective Twitch career. He knows when to read and interact with his chat. He knows what games work as spectator sports, and what games don’t. He knows to never get baited by the trolls. T-Pain says he’s just doing what comes naturally, that his Twitch persona is just himself turned up to 11; he’s enjoying another victory in spare moments between his other obligations. “[People] are always giving me pointers on how to stream, but for the most part, this is just how I am when I game,” says T-Pain. “It’s just me.”

There was a time when T-Pain was one of the very few famous people on Twitch, but that isn’t the case anymore. Last year, it was reported that more than a million people are tuned into the platform at any given time, so inevitably, other crossover artists have started to sniff around his turf. Deadmau5 has had his own controversial run on the platform, and there was that legendary night last year when Drake, Ninja, JuJu Smith-Schuster, and Travis Scott briefly derailed all of social media as they spent an evening playing Fortnite together. But T-Pain takes pride in both being one of the first artists to migrate his talents to the gaming-as-entertainment ecosystem, and also being the only one to take it seriously as an ongoing concern. “I get people saying, ‘Oh, you’re only on Twitch because Drake was on Twitch,” he quips. “It’s like, no, I was on Twitch for four years before Drake was on Twitch!”

Danielle Del Valle/Getty Images

It’s become a fixture of his business interests. As of 2019, T-Pain is represented by the Online Performers Group, a talent management company that hosts a rolodex of traditional Twitch and YouTube stars who came up through gaming, rather than music. There is perhaps no better way to sum up the definition of celebrity in 2019 than by considering how a guy like T-Pain shares representation with Angry Joe. That accidental synergy has brought him a whole new universe of fans: the people who were either unfamiliar with T-Pain’s music, or simply didn’t like T-Pain’s music. All of them have had the chance of a reintroduction to the man through the common ground of video games, which eliminates any genre or generational barriers at the source.

“I’ve got a whole different audience now. I’ve got people on Twitter everyday saying, ‘I didn’t know you played games! I don’t really like your music, but you’ve got a fan in me,'” he says. “People that don’t have an interest in my music, or have a preconceived notion of me because of the music they do, they get to see me just living my life on Twitch, and they’re like, ‘Oh, he’s not an asshole!’ That’s pretty cool.”

Nobody was more prepared for a pivot like this than T-Pain. Consider the many different lives throughout the 15 years he’s been active in the music industry: Florida hardhead, ubiquitous guest-verse maestro, Lonely Island-bred meme, prolific record label executive, legendary Tiny Desk Concert performer. A turn as a Twitch streamer is just another chapter for an artist who learned a long time ago the importance of staying curious and proactive. T-Pain will always be a gamer at heart; it’s what makes his streams spirited and authentic, and distinctly not depressing in the way that the many embarrassing pop-culture crossover attempts this industry has seen in the past. But he’s never lost sight of a fundamental truth: In 2019, stars need to diversify their portfolio to stay relevant. Sometimes, all that takes is a quick game of Doom.

“We have more access to the behind-the-scenes, it’s like how artists coming up now are refusing to sign record deals because of the years and years of artists complaining about how record labels work. When people see that there’s money to be made on Twitch, more artists are going to Twitch,” he finishes. “We’re asking, ‘OK, what can I do outside of rap.’ Because people that are diversifying are getting celebrated. You don’t even have to be doing it well, as long as you’re doing something, people are going to be like, ‘Oh man, he’s so smart! He’s putting money everywhere!’ It’s a great argument in the barbershop. With a lot of diverse fans, people are going to bring in revenue from many different streams, and many different walks of life. Liking weird shit is what makes you different.”

The post Rappa Ternt Gamer: How T-Pain Made Twitch Into The Second Act Of His Career appeared first on Gyrlversion.

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totalcoachingsoftware-blog · 7 years

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Have you ever thought of the connection between Pinterest and building up your personal training business?

It’s about time you should.

Just like the other social media giants (Facebook, Twitter, and Instagram), Pinterest has its own gigantic, and highly targeted, community that is just waiting for you to tap into it.

The traffic that leads to my website because of Pinterest is crazy. I get thousands of visitors, as you can see from the screen shot below. In the first few weeks of this month I got over 1,921 unique visitors from Pinterest, and that's without even trying! (I actually didn't log into my Pinterest account once this month!)

But how can you do the same?

Here are 6 of the easiest ways to grow your personal training business through Pinterest:

#1: Press the Button

If you’re on the internet at all, you’ve probably seen one of these buttons before. It functions just like a Facebook or Twitter button, sharing an image to your Pinterest account.

To start adding some original content to your account, add the On Hover Pin It button to the images on your website. This will allow you or your visitors to share the pics with fellow Pinterest users. The more people who pin it, the more traffic you’re likely to receive.

So how does the button work? The Pin It button will appear on images when a mouse hovers over it, allowing them to click it and share. It’s not hard to install on your pics, especially with these instructions.

This makes it simple and easy for anyone who visits your site to attract others through Pinterest.

#2: Comment, Comment, Comment

One of the most crucial aspects when it comes to using any social media platform to create a booming business is engagement. You have to talk with people.

Think about this: What if you never spoke to your clients? What if you ignored their emails about their health? I’d venture to say you wouldn’t have very many clients!

It’s the same way on social media. If you have commenters on the images you pin, you’d better talk back. Engage with your audience and let them know you’re listening.

And if you really want to go above and beyond, comment on good pins from your followers. This will really prove to people that you are a trainer who cares about what you do.

PRO TIP: Outsourcing Pinterest

Personally, I outsource a lot of my social media tasks because I know how important it is to keep the conversation going (i.e. be social!), but I also know how much time it can steal.

This is one of the many tasks a social media manager can take off your plate, all at a reasonable cost. Follow these steps to learn how to do it.

#3: Follow Popular Fitness Boards (and Make Your Own)

Here's one of my boards, and thankfully, it has done really well

Learn from the successful. They obviously have strategies that work, so why not do some looking around?

Follow their pinning trends, find out what types of pins they have, and what kind of boards they use.

And since so many people already visit these boards, you don’t have to do outreach, just start commenting. When you start engaging, you’re getting your brand out and known.

Offer intelligent discussion and you’ll start attracting plenty of users to check out your page. If possible, also talk with the owners of the boards.

And better yet, start making your own boards. Collaborate with other trainers or even prospects by inviting them to pin on your boards. This is perfect for marketing because this will make you seem more personable and approachable.

#4: Cultivate Relationships with Influencers

If you personally knew Tony Horton, what do you think that relationship could do for your fitness business? What if he endorsed your business or one of your programs? That would be amazing, right?

That reality may not be as far as you think.

Start creating a relationship with the big names in the fitness industry by commenting on their pins and boards. Using your insight, make thoughtful comments on their content and like it. You could ask them to pin on your boards or vice versa.

The point is, without spamming, do what you can to get your foot in the door and collaborate.

These influencers already have the large following that you would hope to have someday, so by creating ties with them you can start tapping into that audience and add credibility to brand.

#5: Use Inspirational Images

Inspire your audience, ignite your business

As you already know, one of the challenges you will face as a personal trainer is motivating your clients to put in the work it takes to see the results they seek. Use Pinterest to your advantage in this battle.

Inspiring pins usually perform best. And it’s a great idea for a board when your clients need a place to go for some extra encouragement. They will often share these pins, which means their friends will see them and translates into more site traffic for you.

Find popular quotes from a famous trainer or offer your own words of exhortation and create a visually stimulating image out of it.

#6: Use Infographics

Infographics are the perfect way to display lots of info in a consolidated space

Infographics are one of the other most successful pins on Pinterest. And it’s not hard to figure out why.

They’re simple yet exciting ways to present a lot of information in one place.

Many trainers will use them in their blog posts, so they’re an excellent way to bring visitors to your site directly.

If you don’t use them, that’s ok. Take advantage of the work others have done and repin their infographics. You’ll at least bring people to your account, which is the start of good things to come.

Final Thoughts

Pinterest offers some pretty great ways to popularize your brand, and that’s the primary purpose of social media for businesses. There are thousands upon thousands of people waiting and willing to engage with the content you want to produce, so don’t hesitate to get Pinning.

Also, promote what you pin on Pinterest on your other social media accounts. Make them work together so that they're working at peak capacity for you.

And if social media isn’t quite your thing, that’s fine; remember, you can outsource your account for someone else to manage. Just make sure you don’t neglect the terrific treasure trove that is Pinterest.

Ready to tackle Pinterest? Tell us your "Pinteresting" ideas below and share this post with others!

#6 Effortless #Personal Training Business #fitness #fitness program #fitness instructor

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idryusan · 6 years

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part 5. ghostly.

solo, detail your sns/social media style ( development prompt, +5 exp )

truth be told, san isn’t the most active on social media. at least, not on his public account. he doesn’t have his own twitter, relies on the group’s whenever they need to promote what he’s up to. doesn’t log onto the fan cafe unless management demands that he does so. he has an instagram, but he posts so infrequently and impersonally that it’s essentially the same as not having an account. when he does post, it’s often to promote whatever single olympus is usually promoting. his feed is often a blend of album cover pictures, attempted teasers before the song drops, or a music player open with a screencap of himself listening to one of olympus’ songs (like he ever actually does).

occasionally he’ll upload a picture of his face. or parts of his face. maybe a behind-the-scenes still from a photoshoot to appease his fans. honestly, he’s a little sick of his face. or, he’s grown to dislike it. something in between, maybe. he doesn’t really want to take a litany of pictures daily and drop them online. if they want to see him, they can watch music shows. or else look up pictures from his small army of fansite masters that get uploaded online. they don’t really need more, do they? he’s already on the clock for so long that release the small, fragmented pieces of his private life seems awful.

so he logs on every so often, uploads a picture, logs back out. he’s not cultivated much of an image aside from being an intermittent ghost. it’s for the best though. san’s protective about his image. has been dubbed something of a golden boy, and he doesn’t want to tarnish that veneer. doesn’t want to get thrown into a scandal. and social media is a easy way to rattle your world and cause an avalanche that buries you.

does he use it himself? yes. but that’s under lock and key. only follows a handful of people that he trusts not to spread around his personal pictures. the profile picture blank, the screen name ambiguous. he’s not willing to take any chances, he’s worked too hard to get where he is. to mold the image that he has. his personal account is more reflective of who san is as a person. it’s a little dark, a sweep of black-and-white pictures. snapshots he takes when he’s out. by himself, or traveling with his group. personal moments he doesn’t want to afford the fans who already take too much. pictures of his friends. usually out of focus, half-hidden. like he’s still paranoid they might resurface on some pann post.

and he is. you grow paranoid when you watch people sink for such inconsequential things around you.

so his account is dark, shadowed, out of focus, directionless. pictures of things that won’t come to fruition. the room of a private dance studio, the keys to a piano. his face doesn’t make an appearance. not there. he doesn’t want to see it. he’s collecting memories from his life, because people tell him he should. because he’ll want to reflect ten, twenty years from now. he doesn’t quite believe it, but he uploads them anyway. at least it’s a way to waste time in the van between schedules, scroll through his feed without having to worry he might’ve liked the wrong picture, set off an explosive chain reaction that leads to a scandal.

even then, his posts are infrequent. it’s hard for san to find moments he genuinely feels like he’ll want to remember,

#index.#solo.#solo.5

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itsfinancethings · 4 years

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New story in Politics from Time: How Far-Right Personalities And Conspiracy Theorists Are Cashing In On The Pandemic Online

On the evening of Feb. 6, as U.S. news networks reported the death of a doctor in Wuhan, China, who had warned of a deadly new virus, thousands of Americans were tuning in to a different kind of show.

“The good news is I heard actually that you can’t get this if you’re white,” Nick Fuentes, a far-right political commentator, told viewers on his “America First” channel on the streaming platform DLive. “You’re only really susceptible to this virus if you’re Asian,” Fuentes continued. “I think we’ll be O.K.”

Fuentes, 22, a prolific podcaster who on his shows has compared the Holo-caust to a cookie-baking operation, argued that the segregation of Black Americans “was better for them,” and that the First Amendment was “not written for Muslims,” is doing better than O.K. during the COVID-19 pandemic. He’s part of a loose cohort of far-right provocateurs, white nationalists and right-wing extremists who have built large, engaged audiences on lesser-known platforms like DLive after being banned from main-stream sites for spreading hate speech and conspiracy theories.

The model can be lucrative. Viewers pay to watch the livestreams through subscriptions and donations, and the platform allows the content creators to keep most of the revenue. Fuentes appears to have earned more than $140,000 off his DLive streams, cementing himself as the most viewed account on the platform, according to calculations provided to TIME by a livestreaming analyst who was granted anonymity because of their work tracking these accounts. Fuentes is hardly alone. Eight of the 10 top earners on DLive this year as ranked by Social Blade, a social-media analytics website, are far-right commentators, white-nationalist extremists or conspiracy theorists.

The social disruption and economic dislocation caused by the virus–as well as the nationwide protests and civil un-rest that followed the death of George Floyd in late May–has helped fuel this growing, shadowy “alt tech” industry. As public spaces shut down in March, millions of Americans logged online; the livestreaming sector soared 45% from March to April, according to a study by software sites StreamElements and Arsenal.gg. As people became more socially isolated, many increasingly turned to pundits peddling misinformation, conspiracy theories and hate speech. And even as mainstream platforms cracked down on far-right propagandists, online audiences grew. Over the past five months, more than 50 popular accounts reviewed by TIME on sites like DLive have multiplied their viewership and raked in tens of thousands of dollars in online currency by insisting COVID-19 is fake or exaggerated, encouraging followers to resist lockdown orders and broadcasting racist tropes during the nationwide protests over police brutality. Many of these users, including Fuentes, had been banned by major social-media platforms like YouTube for violating policies prohibiting hate speech. But this so-called deplatforming merely pushed them to migrate to less-regulated portals, where some of them have attracted bigger audiences and gamed algorithms to make even more money. In addition, clips of their broadcasts on less-trafficked sites still frequently make it onto YouTube, Twitter and other mainstream platforms, essentially serving as free advertising for their streams elsewhere, experts say.

As social-media giants like YouTube, Twitter and Facebook target hate speech and misinformation, sites like DLive seem to be turning a blind eye, former users and employees say, recognizing that much of their traffic and revenue comes from these accounts. “They care more about having good numbers than weeding these people out,” a former employee of DLive, who was granted anonymity because he still works in the livestreaming sector, tells TIME. (DLive did not respond to multiple requests for comment.)

Which means ordinary users on gaming and streaming platforms, many of them teenagers, are often one click away from white-nationalist content. Many of these far-right personalities allege they are being unfairly censored for conservative political commentary or provocative humor, not hate speech. Most of these viewers won’t respond to streamers’ often cartoonish calls to action, like the “film your hospital” movement in April meant to show that no patients were there, thus “proving” that COVID-19 was fake. But this murky ecosystem of casual viewers, right-wing trolls–and the occasional diehard acolyte–creates a real challenge for technology companies and law-enforcement agencies.

And it doesn’t take much to trigger a tragedy. Over the past two years, terrorists inspired by online right-wing propa-ganda have livestreamed their own deadly attacks in New Zealand and Germany. In March 2019, a Florida man who had been radicalized by far-right media and online conspiracy theorists pleaded guilty to sending more than a dozen pipe bombs to prominent critics of President Donald Trump. A month later, a gunman armed with an AR-15 shot four people, killing one, in a synagogue in Poway, Calif., after allegedly posting a racist and anti-Semitic screed on the site 8chan. About three months later, a man killed 23 people at a Walmart in El Paso, Texas, after posting a racist manifesto online, according to authorities.

With COVID-19 continuing to surge in parts of the country, ongoing protests over racial injustice and the upcoming 2020 U.S. presidential election, the next few months promise to offer fertile ground for bad actors in unmoderated virtual spaces. Far-right propagandists “are really capitalizing on this conspiratorial moment,” says Brian Friedberg, a senior researcher at the Harvard University Shorenstein Center’s Technology and Social Change Project. “Everyone’s locked inside while there is what they refer to as a ‘race war’ happening outside their windows that they are ‘reporting on,’ so this is prime content for white-nationalist spaces.”

The migration of far-right personalities to DLive illustrates how, despite mainstream platforms’ recent crack-downs, the incentives that govern this ecosystem are thriving. Anyone with an Internet connection can continue to leverage conspiracy theories, racism and misogyny for attention and money, experts say.

The outbreak of COVID-19 arrived during a period of reinvention for far-right propagandists in the aftermath of the white-nationalist “Unite the Right” rally in Charlottesville, Va., in 2017. Over the past three years, social-media giants, which had endured criticism for giving extremists safe harbor, have increasingly attempted to mitigate hate speech on their sites. Facebook, YouTube and Twitter, as well as payment processors like PayPal and GoFundMe, have all shut down accounts run by far-right agitators, neo-Nazis and white supremacists. In late June, YouTube removed the accounts of several well-known figures, including David Duke, a former leader of the Ku Klux Klan, and Richard Spencer, a prominent white nationalist. Reddit, Facebook and Amazon-owned streaming site Twitch also suspended dozens of users and forums for violating hate-speech guidelines.

But these purges hardly solved the problem. Many online extremists were on main-stream platforms like YouTube long enough to build a devoted audience willing to follow them to new corners of the Internet. Some had long prepared for a crackdown by setting up copycat accounts across different platforms, like Twitch, DLive or TikTok. “These people build their brand on You-Tube, and when they get demonetized or feel under threat they’ll set up backup channels on DLive or BitChute,” says Megan Squire, a computer scientist at Elon University who tracks online extremism. “They know it’s going to happen and plan ahead.”

While the suspensions by social-media companies have been effective at limiting the reach of some well-known personalities like conspiracy theorist Alex Jones, who was banned from YouTube, Facebook and Apple in 2018, others have quickly adapted. “Content creators are incredibly adept at gaming the systems so that they can still find and cultivate audiences,” says Becca Lewis, a researcher at Stanford University who studies far-right subcultures online, describing these efforts as a “game of whack-a-mole.” Many white-nationalist accounts have tied their ban to the right-wing narrative that conservatives are being silenced by technology companies. For platforms like DLive, becoming what their users consider “free speech” and “uncensored” alternatives can be lucrative. “More speech also means more money for the platform, and less content moderation means less of an expense,” says Lewis.

The prospect of being pushed off main-stream social-media, video-streaming and payment platforms has also prompted extremists to become more sophisticated about the financial side of the business. While Twitch takes a 50% cut from livestreamers’ earnings and YouTube takes 45%, platforms like DLive allow content creators to keep 90% of what they make. And as many found themselves cut off from mainstream payment services like PayPal, GoFundMe and Patreon, they began to embrace digital currencies.

DLive was founded in December 2017 by Chinese-born and U.S.-educated entrepreneurs Charles Wayn and Cole Chen, who made no secret of their ambition to build a platform that rivaled Twitch. They described the site as a general-interest streaming platform, focused on everything from “e-sports to lifestyle, crypto and news.” But two things set it apart from its competitors: it did not take a cut of the revenue generated by its streamers, and it issued an implicit promise of a less moderated, more permissive space.

DLive’s first big coup came in April 2019 when it announced an exclusive streaming deal with Felix Kjellberg, known as PewDiePie. In just two months, DLive’s total number of users grew by 67%. At the time, Kjellberg was the most popular individual creator on YouTube, with more than 93 million subscribers and his own controversial history. In 2018, he came under fire for making anti-Semitic jokes and racist remarks, and more than 94,000 people signed a Change.org petition to ban his channel from YouTube for being a “platform for white-supremacist content.” The petition noted that “the New Zealand mosque shooter mentioned PewDiePie by name and asked people to subscribe.”

DLive’s community guidelines theoretically prohibit “hate speech that directly attacks a person or group on the basis of race, ethnicity, national origin, religion, disability, disease, age, sexual orientation, gender or gender identity.” But it soon became apparent to both employees and users that executives were willing to ignore venomous content. By early 2019, “political” shows were gaining traction on the site. Those programs devolved into “streams dedicated to white pride and a lot of anti-Semitism, entire streams talking about how Jewish people are evil,” says the former DLive employee who spoke to TIME, adding that moderators acted much more quickly when it came to copyright concerns. “Your stream would be taken down faster for streaming sports than saying you hate Jews.”

The employee recalls raising the matter with Wayn, noting how off-putting it was for new users coming to watch or broadcast streams of popular video games. According to the employee, Wayn explained that the company “didn’t want to get rid of these problematic streamers because they brought in numbers.” The founders knew they had to keep viewers because, as Wayn noted in a 2019 interview, if they wanted to “compete with Twitch on the same level and even take them down one day, DLive needs to match its scale.” Wayn did not respond to multiple requests for comment.

By June 2020, DLive seemed to be openly cultivating a right-of-center audience. On Twitter, it briefly changed its bio to read “All Lives Matter,” a right-wing rallying cry in response to Black Lives Matter. The site has increasingly become a haven for fanaticism, says Joan Donovan, the research director of Harvard’s Shorenstein Center. “Before, on YouTube, some of these people would do a dance with the terms of service,” she tells TIME. “But on DLive, the gloves are off, and it’s just full white-supremacist content with very few caveats.”

On the night of June 29, Fuentes had 56% of the site’s total viewership at 10 p.m., according to the review of the site’s analytics provided to TIME. An additional 39% was viewers of 22 other extremist personalities streaming their commentary. At one point on the night of Aug. 10, just 176 of the more than 15,000 viewers on the top 20 channels on the site were not watching accounts linked to far-right figures. Popular programming in recent months has included alarmist footage of racial-justice protests, antivaccine propaganda, conspiracies linking 5G networks to the spread of COVID-19 and calls to “make more white babies while quarantined.”

The company may be even more reliant on those accounts now. Some users have left the site, complaining publicly about the virulent racism and anti-Semitism spilling over into regular channels and game streams. “DLive is a safe-haven for racists and alt-right streamers,” one user wrote on Twitter on June 22. “Seems to me DLive is the new platform for white supremacists,” wrote another, echoing complaints that it’s a “literal Nazi breeding ground” and “the place where racists don’t get deplatformed.”

The migration of hate speech to far-flung corners of the Internet could make it harder to track, increasing the risk that it spills into the offline world. Experts say law-enforcement and national-security agencies are still unprepared to tackle right-wing extremism. They lack expertise not only in the rapidly evolving technology but also in the ideological ecosystem that has spawned a battery of far-right movements. The recently repackaged white-nationalist youth movement, with new names like “America First” or the “Groypers,” looks more like “gussied-up campus conservatives,” as Friedberg of Harvard’s Shorenstein Center puts it, “so they are not triggering the same warning bells.”

Recent incidents show how this online environment that blends political commentary and hate speech can be dangerous. An 18-year-old accused of firebombing a Delaware Planned Parenthood clinic in January was identified through his Instagram profile, which contained far-right memes reflecting popular beliefs in the young white-nationalist movement, according to BuzzFeed News. In June, Facebook deactivated nearly 200 social-media accounts with ties to white-nationalist groups rallying members to attend Black Lives Matter protests, in some cases armed with weapons.

Analysts who track extremist recruitment online also warn that the pandemic may have long-term effects on young people who are now spending far more time on the Internet. Without the structure of school and social activities, many children and teenagers are spending hours a day in spaces where extremist content lurks alongside games and other benign entertainment, says Dana Coester, an associate professor at West Virginia University who researches the impact of online white extremism on youth in Appalachia. It’s common, she notes, to see teenagers sharing Black Lives Matter messages alongside racist cartoons from popular Instagram accounts targeting middle schoolers. “So many parents I’ve spoken with say their kids are on devices until 3 in the morning,” she says. “I can’t begin to imagine how much damage can be done with kids that many hours a day marinating in really toxic content.”

Analysts warn that both U.S. law enforcement and big technology companies need to move quickly to hire experts who understand this new extremist ecosystem. Experts say the mainstream platforms’ recent purges are reactive: they patch yesterday’s problems instead of preventing future abuses, and focus on high-profile provocateurs instead of the underlying networks.

One solution may be to follow the money, as content creators migrate to new platforms in search of new financial opportunities. “[White supremacists] have become particularly as-siduous at exploiting new methods of fundraising, often seeking out platforms that have not yet realized how extremists can exploit them,” said George Selim, senior vice president of programs of the Anti-Defamation League, in testimony before a House subcommittee in January. “When a new fund-raising method or platform emerges, white supremacists can find a window of opportunity. These windows can, however, be shut if platforms promptly take countermeasures.”

On the evening of Aug. 11, Joe Biden’s pick of Senator Kamala Harris as his running mate dominated the news. “She hates white people,” Fuentes told viewers on DLive. “She is going to use the full weight of the federal government … to destroy conservatives, to destroy America First, anybody that speaks up for white people.” NBC and ABC News–which have a combined 13 million subscribers on YouTube–had an average of 6,100 concurrent viewers watching their coverage. Fuentes’ show had 9,000.

–With reporting by ALEJANDRO DE LA GARZA/NEW YORK

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fortunatelycrookedtastemake-blog · 6 years

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All The Social Media Marketing Advice You'll Need

If you have been looking for a way to connect with your customers and clients on a simpler and personal level, then social media marketing is probably what you need. It is the wave of the future when it comes to advertising. Use this article to get yourself set up and running.

Always remain positive when marketing via social media. People like to be around others and things that make them feel good. Bad mouthing others or making negative statements can lead to others viewing your product or service negatively. Be sure to keep this in mind on your personal page as well if you have one.

If your goal is to create a large social network by opening different profiles, your first step should include inviting every person you know. They do not need to be interested in your business per se. As long as they're in your particular network, the people in their network will have a direct access line to your business. This is great advertising that can really pay off.

Sorting options, as well as a rating and comments system will add a new level of interactivity and appeal to your site. When you add these popular functions, you empower your users to help choose your content and direct your efforts. They will appreciate the opportunity to participate actively.

If you want to start with social media right away, before defining your personal style, as the saying goes, fake it until the point where you make it. Look into what your competitors are doing, and copy their style until you figure out what is best for you. Check out their profiles and promotions on their social media network profile pages.

Building any social media marketing network takes patience. You probably will not develop a web of 10,000 followers overnight. Since it takes time to build a profile, you should create a reasonable timeframe for success. Just have patience and cultivate your following in time.

Get a WordPress blog so you can use the WordPress Retweet button. This features allows your visitors to post a link to one of your articles in their Twitter feed in a simple click. You could also add Retweet buttons on your website if you take the time to code it yourself.

Social media requires you to remain professional when marketing your business. Always use a professional sounding introduction, even when it is a personal intro. Have a strict policy of avoiding arguments. If you need to, you can delete posts and comments from others that invite unprofessional replies. Make your own separate, personal profile; this will allow you to have interactions with your personal friends.

Learn the posting patterns on social sites. The peak traffic times for many of these sites are at 7 A.M., 5 P.M. and 10 P.M. and those are the times that you should be sure to post something new. If you post more than those three times, be sure that you are posting something unique and interesting, but limit the total number of times you post each day.

Use Facebook as a way to develop relationships, not customers. If you are only logging on to Facebook to post another ad for your business, you are going to get disliked quickly, but if you log on and add interesting snippets of information about your community, you will get many likes quickly.

If you are using social media to market like Facebook or twitter you must be very careful about any content that you post or that is posted on your page. Because you are instantly and at ask times connected to your customer base any minor our maitre snafu can cost sales.

Try out many channels when marketing on social media. You can reach many more viewers and attract more customers by using multiples social media sites. Tools vary from site to site, and the only way you can take advantage of multiple tools is to use many sites.

If you take the advice listed here to get up and running on Facebook, Twitter or any of the other social media sites, you will start to see results quite quickly. There is nothing as satisfying as watching your fans and follower numbers start to grow every time you log on.

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certainstudentmentality-wor-blog · 7 years

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Rich Foods In The Paleo Diet.

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itsfinancethings · 4 years

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–With reporting by ALEJANDRO DE LA GARZA/NEW YORK

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