#metaverse solutions for business

[mobiloitteptyltd]

Metaverse Development Company

Explore limitless possibilities in the Metaverse with Mobiloitte, your trusted Metaverse development company. Our Metaverse development services redefine digital engagement, offering immersive experiences and interactive platforms. As a top-leading company in South Africa, Mobiloitte paves the way for innovative solutions that transcend boundaries in the evolving Metaverse landscape. Partner with us for a future where virtual meets reality seamlessly.

[intelisync]

2024's Game-Changing Technologies for Metaverse Development

Picture a universe where virtual and physical worlds blend seamlessly, allowing you to interact with digital elements in real-time. As 2024 draws near, groundbreaking technologies are shaping this metaverse, making such interactions more immersive and dynamic than ever.

The metaverse, an expansive network of virtual environments, is evolving rapidly as we approach 2024, driven by several key technologies. Virtual Reality (VR) and Augmented Reality (AR) are at the forefront, enabling immersive experiences that blend the physical and digital worlds. VR technology has advanced significantly, offering users enhanced graphics, realistic simulations, and responsive feedback that create fully immersive digital environments.

AR enhances the physical world by overlaying digital information, enriching experiences in retail, healthcare, and entertainment through interactive and engaging environments.

Blockchain technology is essential for the metaverse, providing a secure and transparent method for managing digital assets and transactions. Non-fungible tokens (NFTs) allow users to own unique digital assets like virtual real estate and art, while smart contracts facilitate automated and secure transactions. The decentralized nature of blockchain promotes trust and reliability, making it a crucial component of the metaverse's infrastructure.

Artificial Intelligence (AI) further enhances user experiences by creating intelligent virtual agents, personalized interactions, and realistic simulations. AI-driven non-player characters (NPCs) provide engaging and adaptive experiences, and AI technologies enable natural language processing and speech recognition for seamless communication between users and virtual environments.

Edge computing and 5G technology are critical for the seamless operation of the metaverse. By bringing data processing closer to users, edge computing reduces latency and improves the responsiveness of virtual environments. 5G networks provide the high-speed internet required for real-time interactions, supporting scalable and complex virtual environments.

The Internet of Things (IoT) and spatial computing further enhance the metaverse by capturing physical movements and translating them into virtual actions, creating realistic and immersive experiences.

Elevate your business with Intelisync's cutting-edge metaverse solutions. Reach out to Intelisync today and learn how our advanced technologies in VR, AR, AI, and blockchain can revolutionize your operations, enhance customer engagement, and drive your Learn more...

[andyupdates]

How Can You Fit Into the Metaverse as a Business:

[gwenjasmine]

Metaverse Business Tactics: Secrets of Successful Entrepreneurs

Discover the winning strategies and hidden gems of thriving entrepreneurs in the Metaverse with our blog, 'Metaverse Business Tactics.' Unveiling the secrets to success, this insightful guide navigates through the dynamic landscape of virtual realms. From visionary ideation and strategic partnerships to user-centric design and innovative monetization, entrepreneurs will gain valuable insights to carve their path in the Metaverse. Join us as we unlock the tactics that set successful entrepreneurs apart, paving the way for triumph in the evolving digital universe

Blog Link Here >>>> 

[assetfinx]

Elevate Your Metaverse Platform: Hire the Best Developers in the Industry

We've seen several developments as more companies look to enter this digital realm. Importantly, consumers are becoming more familiar with the term. As our agency continuously keeps a pulse on new technologies and is becoming more involved with the metaverse, we've done our fair share of research on how brands can ease into this new frontier practically.

So, how are people's opinions on the metaverse shaping up, and what do brands need to know as they begin their journey?

Metaverse - A Quick Glimpse

First, let's take a refresher on what the metaverse is. Author Neal Stephenson first coined the term in his 1992 science fiction novel Snow Crash. There, he envisioned people taking on lifelike avatars and interacting with a realistic digital world. The reality today isn't far from Stephenson's vision, largely thanks to online games like Roblox, Fortnight and Minecraft.

However, online gaming is only the tip of the iceberg for what the metaverse can do. While the growing popularity of gaming helps companies develop the technology needed for a full metaverse and raises consumer awareness of the idea, companies investing in the technology want it to be about more than just leisure.

What Do Consumers Think About The Metaverse So Far?

Recently, HubSpot released its 2022 Consumer Trends Report. While understanding and adoption of the metaverse are still small, it is growing. Importantly, a majority of the 1,000-plus U.S. respondents have positive outlooks about the metaverse:

34% said that the metaverse is the "future of technology."

30% feel brands should open virtual stores.

28% believe the metaverse is an extension of reality.

Importantly, those who opt into the metaverse continue to use it. For them, the metaverse has become an important part of leisure and social activities, with 54% of users engaging in the metaverse for gaming and 46% for meeting with friends. For half of the metaverse users, the connection is about authenticity. They feel more themselves when they're in this virtual space.

While the metaverse has been plagued with controversies in the past year, primarily through its adjacent technologies of cryptocurrencies and NFTs, that hasn't harmed the overall face of the metaverse. When it comes to data security, something consumers feel strongly about, 53% of metaverse users felt confident their information has been stored safely on the metaverse.

Source: Forbes

Why Hire A Metaverse Developer?

Hiring a metaverse developer is essential for businesses and organizations looking to venture into the metaverse space. Metaverse developers bring specialized expertise in the technologies, frameworks, and platforms required for metaverse development. They have a deep understanding of virtual reality, augmented reality, blockchain, NFTs, and other key components of the metaverse ecosystem. By hiring a metaverse developer, businesses can leverage their skills and experience to create immersive and interactive virtual experiences, design and develop metaverse applications, integrate blockchain and NFT functionalities, and ensure seamless user experiences. With a Metaverse Development Company, one can navigate the complexities of metaverse development, optimize performance, and bring innovative and engaging metaverse solutions to life.

Contact Us Via! Whatsapp: +91 9843555651 Phone: +91 72001 65728 Telegram: @Sales_Assetfinx Mail: contact@assetfinx.net

[mobiloitte7]

Revolutionize Retail with Mobiloitte's IT Solutions

Introducing Mobiloitte: Your Ultimate IT Solutions Partner for the Shopping Industry. We offer cutting-edge services tailored to meet your unique business needs. From robust e-commerce platforms to personalized mobile apps, our experts deliver seamless shopping experiences, secure payment gateways, inventory management systems, and AI-driven analytics. Trust Mobiloitte for innovative solutions that elevate your retail business to new heights.

[influencer-marketing1234]

Influencer Marketing Agency in UAE For Fitness Brands 

Influencer Marketing Agency in UAE For Fitness Brands 

The long-standing UAE fitness industry, dominated by big players, has seen a meteoric rise of smaller brands thanks to influencer marketing levelling the playing field by allowing every business to harness social media to connect with their target audience through creativity, storytelling and relatability. Fitness Influencers in the UAE, like Salma Ismail and Ahmed Mokbel, share their fitness journey, workout routines, and diet plans, provide everyday motivation and address common health misconceptions through high-quality pictures, videos and guides. By doing so, they have accumulated an engaging community that trusts their opinions and recommendations. Gyms, yoga studios, healthcare experts, dietitians, NGOs and other stakeholders of the fitness niche can grow tremendously with more registration, product sales and authority by leveraging this trust through fitness influencer marketing.

The best alternative to ensure your fitness influencer marketing campaign delivers Expected outcomes is to have it executed by the top influencer marketing agency in UAE for fitness brands - Grynow. Besides selecting ideal Influencers and creating effective branded content, Grynow has unique Strategies for every business. Their executives go above and beyond to ensure value-added benefits within budget and time for your health and wellness business. 

We will discuss all of them in detail in this article.

Why Work with the Top Influencer Marketing Agency in Dubai for Fitness Brands 

Different content inclusivity 

From high-intensity interval training and weight lifting videos to fitness Technology solution guides, diet plan infographics, injury avoidance tips and motivation blogs, a strategy incorporating different content types on multiple channels exposes your products and services to wider markets. Maintaining consistency by repurposing content with a similar tone and context maintains message consistency - thus boosting engagement and brand recall.

Capitalization on effective channels and trends 

New Trends constantly emerge in the fitness industry - like new workout types, the use of unique fitness equipment, weight loss diet recipes, etc, that go viral on certain platforms. The top influencer marketing agency in UAE for fitness brands identified where/how it happens, the trend's relevancy to persuade your target customers and how your product fits into the engaging factor of those trends. Like dance challenges on TikTok or the "X" days body transformation series on YouTube.

Incorporation of Technology for relevancy 

The influencer marketing agency in UAE for fitness brands has experience working with technology like virtual reality, Augmented reality and artificial intelligence. This makes them an ideal candidate to create a Real-world experience for your customers - like having fitness influencers work out with their audience in the metaverse, virtual Q&A sessions, one-on-one coaching, fitness applications for wearable devices, etc. Including technology in your fitness campaigns indicates that you can interact with your audience in ways they choose.

Building Brand Communities 

The influence marketing agency in UAE for fitness brands undertakes multiple initiatives to develop a sense of companionship between fitness businesses and their customers. The strategists do this by leveraging different social media features like groups, community tabs, live streams, etc., where people gather to interact with influencers and each other. Using influencers to promote case studies, conduct polls or share testimonial videos or workout tutorials for/with fitness products is great for sparking discussions about your brand.

Continuous adaptability and evolving creativity 

Using key performance indicators (KPIs) combined with cutting-edge tracking and monitoring Technology allows the top influencer marketing agency in UAE for fitness brands to check what excites your customers in real-time and develop new creative solutions to get their attention and keep your brand relevant in a competitive ecosystem. This includes recruiting trending fitness Influencers who produce innovative content or modify your existing strategies with new trends.

What can you get from the best influencer marketing agency in UAE for fitness brands? 

Testimonials 

The agency emphasizes authenticity from testimonials; hence, the executives adopt a formal outreach approach where they send a copy of your product - like Gym attires to fitness influencers or invite them to use your facilities to have them provide honest reviews. 

Contests and Giveaways 

Recruiting fitness Influencers in UAE to organize contests is a great strategy by your leading influenza marketing agency for fitness brands to generate buzz for your newly launched product or services. This is a way to bring fitness enthusiasts together and create a positive first impression for your brand.

How-to's 

How-to videos for YouTube and Twitch are designed to offer practical applications for your fitness products or services to your potential customers. Your products are positioned into fitness Influencers' regular workout routines. This is credibility that the fitness Influencers trust your products to deliver results.

Sponsored posts 

Sponsored posts are promotional. Hence, the Influencer marketing agency in UAE for fitness brands complies with the advertising guidelines of the country's regulatory bodies, such as the use of Sponsored tags and in-content disclosure. The agency executives deliver campaign briefs to fitness influencers that cover what they can say and do as representatives of your organization. 

To sum up 

UAE's Digital Fitness and Wellness market is estimated to be valued at $286 million by 2028, with an annual growth rate of 6.25% (Source: Statista). The time to invest in the services of a reputable influencer marketing agency in UAE for fitness brands is now. With professionals, you gain access to divorce fitness influence and customized campaigns that give your brand exposure to the young and vibrant fitness community of the UAE.

[mobiloitteptyltd]

Metaverse Solutions by Mobiloitte South Africa Mobiloitte South Africa, the forefront in metaverse development, pioneers solutions for metaverse real estate development and immersive games. From conceptualizing virtual worlds to crafting interconnected realities, we redefine possibilities. Our innovative offerings transcend traditional boundaries, fostering immersive digital experiences. Dive into the future with our metaverse solutions, redefining the realms of real estate and gaming.

[innovateit23]

“Innovators and Leaders: Unveiling the Top IT Companies in the US” 

Title: “Innovators and Leaders: Unveiling the Top IT Companies in the US” 

In the fast-paced world of technology, a select group of companies stands at the forefront, steering the direction of innovation and reshaping the digital landscape. The United States, a hotbed of technological advancement, hosts an elite cadre of IT companies whose impact transcends boundaries. Let’s delve into the realms of these trailblazers, the vanguards of the industry, who continue to redefine possibilities and set new benchmarks in the realm of technology. 

1. Apple Inc.: Pioneering the Perfect Union of Innovation and Elegance At the epicenter of consumer electronics and software, Apple Inc. reigns supreme. Recognized for its sleek hardware – iPhones, Macs, iPads – and a sophisticated software ecosystem encompassing iOS and macOS, Apple’s commitment to seamless integration and groundbreaking design remains unparalleled. 

2. Microsoft Corporation: Empowering Every Individual and Organization on the Planet Microsoft, a tech behemoth, extends a diverse portfolio ranging from software products and cloud services to cutting-edge hardware. Windows OS, Office Suite, Azure Cloud – each element a testament to its commitment to innovation, enterprise solutions, and empowering global connectivity. 

3. Vee Technologies: Vee Technologies is one of the Top IT companies in USA which stands as a leading provider of comprehensive IT services, offering a wide array of solutions designed to meet the diverse needs of businesses across various industries. Vee Technologies as one Top IT companies in USA specializes in crafting tailored software solutions that cater to specific business requirements. Their expertise in software development spans applications, platforms, and systems, ensuring alignment with clients’ unique operational needs. 

4. Amazon: Beyond Borders, Beyond Commerce Amidst its colossal e-commerce empire, Amazon’s crown jewel, Amazon Web Services (AWS), stands as a commanding force in cloud computing. It spearheads the provision of scalable computing power, storage solutions, and an array of cloud-based services. 

5. Alphabet Inc. (Google): Redefining Information Access and Technological Innovation Google, the epitome of innovation, ventures beyond its hallmark search engine. Google Cloud, Android OS, and an extensive suite of software applications illustrate its commitment to shaping information accessibility and fostering technological advancement. 

6. Meta Platforms (formerly Facebook): Building Connections in a Digital Sphere Meta Platforms, once Facebook, focuses on social networking and leaps into the realms of virtual reality (Oculus), augmented reality, and the pioneering developments within the metaverse. 

7. IBM: Where Innovation Meets Enterprise Solutions IBM’s arsenal encompasses a gamut of IT services, consulting, and enterprise solutions, including cognitive computing technologies like Watson, geared towards reshaping industries and bolstering technological capabilities. 

8. Oracle Corporation: Fortifying Businesses with Comprehensive Solutions A stalwart in database software and enterprise solutions, Oracle offers a suite of cloud applications and business software, catering to diverse business needs. 

9. Intel Corporation: Empowering Computing with Semiconductors Intel’s prowess in semiconductor manufacturing crafts the beating heart of countless computing devices through its microprocessors and hardware components. 

10. Cisco Systems: Forging Networks and Security in the Digital Age Cisco, a pioneer in networking solutions, fortifies businesses with networking hardware, software, cybersecurity measures, and innovations in IoT technologies.

[stagnate-03]

How Market Research Drives Success in the Virtual Realm

The emergence of the metaverse has created a new frontier for businesses and individuals alike. This digital universe, where people interact in immersive virtual environments, presents unprecedented opportunities and challenges. In this brave new world, market research plays a crucial role in guiding businesses towards success.

Understanding the Metaverse Audience

One of the key aspects of market research in the metaverse is gaining a deep understanding of the audience.

Identifying Trends and Opportunities

Market research helps in identifying emerging trends and opportunities within the metaverse.

Building Brand Presence

Establishing a brand presence in the metaverse requires careful planning and research. Market research helps businesses understand how to create a meaningful and authentic presence that resonates with metaverse users.

Measuring Success

In the metaverse, success metrics can differ from those in the physical world. Market research helps in defining and measuring key performance indicators (KPIs) specific to the metaverse.

Navigating Ethical and Regulatory Challenges

As the metaverse grows, it brings with it a host of ethical and regulatory challenges. Market research can help businesses stay ahead of these issues by identifying potential concerns and working towards responsible solutions.

To know more: https://stagnateresearch.com/blog/the-role-of-market-research-in-the-metaverse/

Global market research company

Project management service company

Data processing in research

survey programming company

[transformhubb]

10 Breakthrough Technologies & Their Use Cases in 2023

Today's technology is developing quickly, enabling quicker changes & advancements and accelerating the rate of change. 

For instance, the advancements in machine learning (ML) and natural language processing (NLP) have made artificial intelligence (AI) more common in 2023, as part of a digital transformation solutions. 

Technology is still one of the main drivers of global development. Technological advancements provide businesses with greater opportunities to increase efficiency and develop new products. 

Business leaders can make better plans by keeping an eye on the development of new technologies, foreseeing how businesses might use them, and comprehending the factors that influence innovation and adoption, even though it is still difficult to predict how technology trends will pan out. 

Here are the top 10 emerging technology trends you must watch for in 2023.1. AI that creates graphics and assists with payment

The year of the AI artist is now. With just a few language cues, software models created by Google, OpenAI, and others can now produce beautiful artwork. 

You may quickly receive an image of almost anything after typing in a brief description of it. Nothing will ever be the same. 

A variety of industries, including advertising, architecture, fashion, and entertainment, now employ AI-generated art. 

Realistic visuals and animations are made using AI algorithms. Also, new genres of poetry and music are being created using AI-generated art. 

Moreover, AI will simplify the purchasing and delivery of products and services for customers. 

Nearly every profession and every business function across all sectors will benefit from AI. 

The convenience trends of buy-online-pickup-at-curbside (BOPAC), buy-online-pickup-in-store (BOPIS), and buy-online-return-in-store (BORIS) will become the norm as more retailers utilize AI to manage and automate the intricate inventory management operations that take place behind the scenes. 2. Progress in Web3

Also, 2023 is witnessing a huge advancement in blockchain technology as businesses produce more decentralized products and services. 

We now store everything on the cloud, for instance, but if we decentralized data storage and encrypted that data using blockchain, our information would not only be secure but also have novel access and analysis methods. 

In the coming year, non-fungible tokens (NFTs) will be easier to use and more useful. 

For instance, NFT concert tickets may provide you access to behind activities and artifacts.  

NFTs might represent the contracts we sign with third parties or they could be the keys we use to engage with a variety of digital goods and services we purchase. 3. Datafication

The breakthroughs described in the list of technological trends for 2023 will inevitably lead to the datafication of many businesses. 

The act of converting or changing human jobs into data-driven technology is referred to as the process. 

It is the first important development toward a fully data-driven society. Other branches of the same customer-centric analytical culture include workforce analytics, product behavior analytics, transportation analytics, health analytics, etc.  

Due to the vast number of linked Internet of Things (IoT) devices, it is possible to analyze a company's strengths, weaknesses, risks, and opportunities using a greater number of data points. 

According to Fittech, when the market for datafying sectors surpasses $11 billion in 2022, it is evolving into a profitable business model. 4. Certain aspects of the Metaverse will become actual 

The term "metaverse" has evolved to refer to a more immersive internet in which we will be able to work, play, and interact with one another on a persistent platform. 

According to experts, the metaverse will contribute $5 trillion to the world economy by 2030, and 2023 is the year that determines the metaverse's course for the next ten years. 

The fields of augmented reality (AR) and virtual reality (VR) will develop further. 

In the coming year, avatar technology will also progress. If motion capture technology is used, avatars will even be able to mimic our body language and movements. An avatar is a presence we portray when we interact with other users in the metaverse. 

Further advancements in autonomous AI-enabled avatars that can represent us in the metaverse even when we aren't signed in to the virtual world may also be on the horizon. 

To perform training and onboarding, businesses are already utilizing metaverse technologies like AR and VR, and this trend will pick up steam in 2023. 5. Bridging the digital & physical world

The digital and physical worlds are already beginning to converge, and this tendency will continue in 2023. This union consists of two parts: 3D printing and digital twin technologies. 

Digital twins are virtual models of actual activities, goods, or processes that may be used to test novel concepts in a secure online setting. 

To test under every scenario without incurring the enormous expenses of real-world research, designers, and engineers are adopting digital twins to replicate actual things in virtual environments. 

We are witnessing even more digital twins in 2023, in everything from precise healthcare to machinery, autos, and factories. This is a part of the best digital transformation solutions in this new era. 

Engineers may make adjustments and alter components after testing them in the virtual environment before employing 3D printing technology to produce them in the actual world. 6. More human-like robots are coming

Robots will resemble humans even more in 2023, both in terms of look and functionality.  

These robots will serve as event greeters, bartenders, concierges, and senior citizens' companions in the real world. 

While they collaborate with people in production and logistics, they will also carry out complicated duties in factories and warehouses. 

One business, Tesla, is working hard to develop a humanoid robot that will operate in our homes. 

Two Optimus humanoid robot prototypes were unveiled by Elon Musk, who also stated that the business will be prepared to accept orders in the next few years. 

The robot is capable of carrying out simple duties like watering plants and lifting objects. 7. Digitally Immune Systems

The launch of the Digital Immune System must be included in any list of technological trends for 2023. 

This system alludes to an architecture made up of techniques taken from the fields of software design, automation, development, operations, and analytics. By eliminating flaws, threats, and system weaknesses, it tries to reduce company risks and improve customer satisfaction. 

The significance of DIS resides in automating the many components of a software system to successfully thwart virtual attacks of every description. 

According to Gartner, businesses that have already implemented DIS will reduce customer downtime by around 80% by 2025. 

So, if you are looking for the best digital transformation services company to introduce digital immune systems, TransformHub is here to guide you. 8. Genomics

Genomic research has improved our grasp of life and contemporary health analytics while also advancing our understanding of brain networks. 

In the upcoming years, fast-developing technologies such as scarless genome editing, pathogen intelligence, and NGS data analysis platforms will use AI to interpret hidden genetic codes and patterns, elevating genomic data analysis and metagenomics to the top positions in the biotech sector.  

Functional genomics, which uses epigenome editing to reveal the influence of intergenic areas on biological processes, is becoming more prevalent in 2023 technology trends. 9. CRISPR 

The gene-editing technology, CRISPR, has quickly moved from the lab to the clinic during the past ten years. 

Clinical trials for common illnesses, such as excessive cholesterol, have lately been included. It originally started with experimental therapies for uncommon genetic abnormalities and might advance things much further with new variants. 

Due to its ease of usage, CRISPR is quickly becoming a common technology employed in many cancer biology investigations. 

Moreover, CRISPR is entirely adaptable. It is more accurate than existing DNA-editing techniques and can essentially modify any DNA segment within the 3 billion letters of the human genome. 

The simplicity of scaling up CRISPR is an additional benefit. 

To control and analyze hundreds or thousands of genes at once, researchers can utilize hundreds of guides RNAs. This kind of experiment is frequently used by cancer researchers to identify genes that might be potential therapeutic targets. 10. Growth of Green Technology 

Climate change is a fact. It is a rising issue that disturbs governments and society at large and poses a threat to human health and the environment. 

The use of so-called green technology is one method of combating global warming. 

Globally, scientists and engineers are working on technical solutions to reduce and get rid of everything that contributes to climate change and global warming. 

Here are some incredible uses for the same: 

Emissions reduction 

Waste-to-Energy 

Management of waste and recycling 

Biofuels 

Treatment of wastewater 

Solar power 

Tidal and wave power 

Green vehicles 

Smart structures 

Farms and gardens in the air 

TransformHub: Keeping Ahead of Technological Trends 

These innovations have the power to completely alter the way we live, work, and interact. It's critical to be informed about these changes and take their effects into account. 

The epidemic has sped up the necessary industry-wide human-AI collaboration and it looks like 2023 will be the year we catalyze this cooperation into some truly extraordinary inventions. 

For more information on how contemporary automation and AI are fusing all the defining industries of our era into a single data-driven civilization, stay up-to-date with one of the best digital transformation companies in Singapore, TransformHub. 

We take complete accountability to digitally transform your business by providing precisely tailored solutions based entirely on your requirements. 

Let’s connect and bring your vision to life!

[mariacallous]

In 2022, I attended my first SXSW, and I couldn’t escape the suffocating atmosphere of crypto evangelism. A convention that touts itself as the nexus of art and technology, it seemed fertile ground for the seemingly growing NFT community. This year? I could barely find a mention of crypto. And the few who did bring it up seemed embarrassed to do so.

That strategy of non-acknowledgment might just be the future of crypto.

For the uninitiated, SXSW is an event that takes over nearly the whole city of Austin. There’s the main convention center, panels at different hotels, and concerts at the biggest stadiums. But almost every bar, club, and venue also has some tie-in party or concert. And those that don’t host official SXSW events hold unofficial ones to at least catch some of the hype.

All of that is to say, if you want to set up shop during SXSW, you can probably find a place to do so. This is what made it so bizarre that I was able to go most of the week with scarcely a hint of words like crypto, blockchain, or NFT.

In 2022, crypto blew the doors off the entire city. An outdoor venue with giant domes housed bombastic raves celebrating some little-known bunny NFTs called Flufs. (Incidentally, I attended the event last year, and the 3D images of crudely rendered rotting rabbits still occasionally haunt me.)

Blockchain Creative Labs—a division of Fox Entertainment—was a key sponsor of SXSW 2022. In 2023, BCL was nowhere to be found. Last year, there were dozens of panels advocating crypto’s benefits. This year, the word “crypto” only appears a dozen times in the SXSW event schedule. (Both “AI” and “metaverse” clocked at least 30 mentions.) Four of those were showings of a documentary about (among other things) “WallStreetBets and crypto fanatics,” and one was a panel with prominent crypto skeptic Molly White.

The minimal crypto presence at SXSW isn’t terribly surprising. Despite claims to the contrary, NFTs don’t actually work the way a lot of their advocates say they do. Many artists have rejected NFTs entirely and find them to be an external headache, rather than a useful business tool.

It’s not the first time tech has promised to revolutionize an industry only to fundamentally misunderstand the field it’s entering. (Just ask Stadia how easy it is to build a gaming platform.) But what’s notable is that crypto didn’t abandon SXSW entirely. 

Instead, it simply came in disguise.

On the expo floor, I saw a few companies that were still proud to admit they used crypto tech to insert a financial layer into an otherwise existing product. I saw a blockchain-based camera and a crypto streaming platform—both with names I’d never heard of—in tiny booths. The largest booth that prominently announced its crypto affiliation was Polkadot, a startup that “unites and secures a growing ecosystem of specialized blockchains called parachains.”

For every one of these companies, however, I saw just as many (if not more) that employed crypto while trying very hard to avoid mentioning that fact. Two companies claimed to be building the future of social media. Dig deep enough into their websites and they both offered users crypto-based incentives, but neither chose to feature crypto or blockchain tech as a selling point.

One of them, Ascend, had flyers all over the city. These made lofty—arguably impossible—promises, such as “no misinformation” (who defines what counts as misinformation?). Some of these promises were fundamentally contradictory, such as “no toxicity” and “no hate speech” but also “no centralized censorship.” It’s unclear how the company expects to reconcile many of these competing priorities, but according to its site the solution somehow involves earning “Ascend credits,” which are only described as crypto in a chart.

Another company, Arkive, launched a DAO in 2022 aimed at creating a community of members that would use NFTs and the blockchain to form a museum curated by the internet, rather than a central organization. The group met at SXSW 2023 and even put on a panel about the decentralization of art, but they downplayed the DAO and the crypto angle. Even Arkive’s own coverage of its SXSW 2023 presence barely mentions crypto.

In some cases, it’s unclear whether companies have abandoned their crypto plans or would simply prefer not to highlight them. Even expo booths for companies that are widely known for their work in crypto seemed hesitant to use any of the keywords closely associated with it. A display for The Sandbox—sharing a small booth with some other developers in the space—proudly touted the “metaverse” game and occasionally mentioned being a “Web3” platform. But the fact that much of the game is built around NFTs on the blockchain was somewhat obscured. 

It’s a dynamic I started to internally refer to as crypto-obfuscation. It’s not that any of these companies would refuse to acknowledge crypto, per se. When asked, many were all too happy to discuss their vision of a blockchain-based future. But they seemed to operate as though calling attention to it unprovoked was, at best, a little uncouth. At worst? An active deterrent.

Crypto has often been compared to the early internet, where the tech is exciting but not ready for normies yet. Still, no matter how cringey the internet was in its youth, there was never a time when companies avoided saying they were building a product on “the web” or “online.”

I’ll openly admit that I was deeply skeptical of crypto, even in 2022. There was already enough evidence of scams, rugpulls, disinformation, and fraud to make anyone wary of the blockchain for the next decade at least. But I felt compelled to keep my opinions a little quiet. At one crypto-themed party that year, a friend shouted quite loudly, “NFTs SUCK!!” And while I aspire to her energy, I also lightly shushed her for fear someone would take offense. 

This year, I felt like my skepticism had become the norm, or at least mainstream enough to express openly. Out of nearly everyone I spoke to, the few with any opinions about crypto seemed eager to share their doubts. Most simply hadn’t thought about the technology. And besides, generative AI was much more interesting to discuss.

I doubt any of this means crypto is dead or dying. The tech has been around in some form or another for over a decade, and public interest in it comes in waves. However, its subdued presence at SXSW suggests its advocates had learned a powerful lesson from the previous year: The best way to evangelize crypto outside the tech bubble is to hope you can convince people to pay no attention to the blockchain behind the curtain.

[eventindustrynews]

5 Ways the Metaverse Will Change the Way We Work

Throughout history, the advancement of technology has made our lives easier.

Mechanization has improved working conditions, automation has given us more free time, and computing has facilitated global communication.

Where once we had to dial up a switchboard and ask to be connected, we now have virtual PBX systems that give us multi-channel solutions to all our communication problems.

So, what is the next step in technological evolution?

According to many experts, it’s the Metaverse.

Stephenson’s Metaverse was a virtual reality that people could access via goggles or terminals and live out their lives in cyberspace.

Now, global tech pioneers are clamoring to bring that fictional vision to life. To create a virtual/augmented reality universe where people from all over the world can come together to share a reality, work together, have events, learn, socialize, and do so much more.

At Facebook Connect 2021, Mark Zuckerberg defined the Metaverse as, “an embodied internet where you’re in the experience, not just looking at it.” He went on to say, “we’ll be able to feel present like we’re right there with people no matter how far apart we actually are. We’ll be able to express ourselves in new, joyful, completely immersive ways.”

How Will We Embody the Metaverse? VR (virtual reality) technology already exists.

Currently, its main use is in gaming; you put on a headset, grab your controllers, and enter a digital world where you might solve puzzles, fight bad guys, or be thoroughly jump-scared.

The Metaverse is set to expand this virtual world to every aspect of our lives.

1. Learning–virtual classrooms and training courses.

2. Socializing–remember Zoom happy hours? Imagine a more immersive experience where you share a virtual reality with your friends and family instead of just a screen.

3. Healthcare–virtual appointments, as well as VR training for healthcare professionals.

4. Entertainment–attend concerts and conventions without the expense of travel and accommodation.

5. Fitness–virtual gyms with personalized trainers, or beautifully crafted worlds that allow you to feel like you’re running or biking outdoors.

6. Commerce–virtual stores offering highly-personalized shopping experiences.

And finally and perhaps most transformatively, work.

Five Ways the Metaverse Will Change the Way We Work

1. Virtual workspaces The COVID-19 pandemic changed a lot of things about the world, –but especially how we work.

It’s safe to say that we’ve all learned a thing or two about ourselves these past few years.

There is a renewed focus on mental health, workplace health and safety, and work-life balance emerging. We’re more aware of our vulnerabilities than ever. We understand that our mental and physical health suffers when we’re anxious, isolated, and restricted.

This has led to a deeper craving for flexible working environments, and a widespread need for more remote solutions to our jobs.

The Metaverse is a solution to our modern working expectations and needs, providing an opportunity to improve your digital employee experience.

You can don a headset and enter a virtual workplace where your team can come together, look each other in the eye, and collaborate.

You can be at work, developing your phone system with international calling, from the comfort of your living room.

One example that already has legs is Meta Horizons. Being a pioneer in the business of virtual reality, Meta has developed thousands of digital worlds around their Meta Quest headset. You just create an avatar and jump right into your new workplace.

Other companies are developing similar technologies, paving the way for all industries to offer their staff hybrid working environments with more flexibility and collaboration than ever before.

Imagine being able to put on a VR headset and enter a conference room filled with your colleagues from all around the world. It looks and feels like you’re physically embodying that space, with no screens, microphones, or keyboards to detach you from that experience.

2. Diversify Workplaces The Metaverse is anywhere and everywhere.

It will allow companies to hire from a global pool of talent, bringing together people from all different walks of life.

Diversity is conducive to innovation, so imagine what a worldwide team of people could accomplish if given the right tools to seamlessly come together.

From email services to VoIP apps, technology is vital to the way we communicate. The Metaverse goes one step further by breaking down the walls of time zones, geographical locations, and even language barriers.

3. Education and Training The Metaverse offers a new way to train professionals by providing an unprecedented level of immersion.

Whole battlefields can be created in the Metaverse, allowing soldiers to hone their skills in a safe environment that also prepares them for real-life situations.

Virtual manufacturing lines where staff can be trained on machinery without risk to themselves and problems can be discovered and rectified without wasting precious resources.

Industries all over the world are adopting virtual reality for education purposes. From pilot training to testing a mobile app to seminars, virtual worlds offer you an entirely immersive learning experience.

The Metaverse is safer, allows for better trial and error, and produces less waste.

4. Conferences, Conventions, and Meetings The Metaverse offers a new way to host people, from the smallest meetings to the biggest events.

The costs and logistics of planning work conferences can be vast. There’s the location, travel, accommodation, catering, and safety of putting dozens, hundreds, or even thousands of people in one space.

Virtual events considerably lower costs and alleviate safety concerns, but they can suffer due to a sense of detachment. Actually, being there is an experience that can’t be replicated through a screen.

The Metaverse allows you to walk around, speak with your peers, attend seminars and talks, and even visit booths.

And there are tools to make your stay even more productive. You can record events and replay them at your convenience so that you never miss a piece of important information. Talks can be AI transcribed on the fly for more efficient note-taking. And live language interpretation makes language barriers a thing of the past.

5. Creating New Jobs New technology creates new jobs.

Building VR hardware and coding virtual realities are just a couple of new avenues of employment.

JP Morgan has opened a bank in the Metaverse called Onyx, which moves banking to a decentralized blockchain. Boeing has stated that their next line of planes will be developed in the Metaverse. BMW has created its Omniverse, where cars are designed and virtually manufactured to improve safety before they’re brought into the real world.

The Metaverse could alleviate many pain points related to remote employee onboarding and management, opening up new ways of approaching HR.

The Metaverse brings us new challenges such as hybrid working environments, where employee onboarding and training are entirely remote. This forces us to consider new ways of approaching HR and employee management.

It’s no wonder that brands like Microsoft, Nvidia, and, of course, Facebook/Meta are investing so heavily in the Metaverse.

But there are problems to solve.

1. Environmental Impact Sustainability is on everyone’s mind, and the computing power required to run virtual worlds is vast. The development of cloud application architectures can cut down on the hardware required to run web3, but power consumption is still a problem.

2. Hardware Currently, VR hardware is heavy and bulky. The headsets are known to cause nausea and headaches in some people due to motion sickness. To seamlessly inhabit the Metaverse, the hardware involved needs to be much less intrusive and debilitating.

3. Cost VR headsets can range anywhere from $200 all the way up to $2,000. For most of us, even low-end hardware is a big expense. If proponents of the Metaverse want widespread adoption, manufacturers will need to find ways to make access more affordable.

4. Security The Metaverse is uncharted territory. With any unmapped landscape, security threats are new and emerging.

Virtual worlds blur the line between digital space and reality, which could lead to online scams becoming more efficient, more personal, and more consequential. Increasing amounts of our personal data could put us at risk as we inhabit these new worlds.

These issues haven’t curbed the Metaverse’s appeal, though

Across the top 10 virtual platforms, $1.9 billion worth of virtual real estate has been purchased.

Tech experts are working tirelessly to locate and solve problems, develop better hardware, and make virtual worlds more enticing than ever.

The Metaverse will very likely change the future of work, commerce, education, and entertainment forever.

Source — Eventcombo

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