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odettecarotte · 9 months
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Louise Glück, NYT
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Louise Glück, photo by Charles S. Hertz
b. 1943
The Nobel-winning poet was pitiless to herself, yet fiercely generous toward her students.
By Amy X. Wang The New York Times
She stood barely five feet tall — slight, unassuming, you had to stoop low to kiss her cheek — but whenever Louise Glück stepped into a classroom, she shot a current through it. Students stiffened their spines, though what they feared was not wrath but her searing rigor: Even in her late 70s, after she won the Pulitzer and the National Humanities Medal and the Nobel, she always spoke to young writers with complete seriousness, as if they were her equals. “My first poem, she ripped apart,” says Sun Paik, who took Glück’s poetry class as a Stanford undergraduate. “She’s the first person whom I ever received such a brutal critique from.” Mark Doty, a National Book Award-winning poet who studied under Glück in the 1970s at Goddard College, felt that she “represented total authenticity and complete honesty.” This, he recalls, “pretty much scared me half to death.”
Spare, merciless, laser-precise: Glück’s signature style as a writer. It was there from an early age. Born in 1943 to a New York family of tactile pragmatists (her father helped invent the X-Acto knife), Glück, a preternaturally self-competitive child, was constantly trying to whittle away at her own perceived shortcomings. When she was a teenager, she developed anorexia — that pulverizing, paradoxical battle with both helplessness and self-control — and dropped to 75 pounds at 16. The disorder prevented her from completing a college degree. Many of the poems Glück wrote in her early 20s flog her own obsessions with, and failures in, control and exactitude. Her narrators are habitués of a kind of limitless wanting; her language, a study in ruthless austerity. (A piano-wire-taut line tucked in her 1968 debut, “Firstborn”: “Today my meatman turns his trained knife/On veal, your favorite. I pay with my life.”) In her late 20s, Glück grew frustrated with writing and was prepared to renounce it entirely.
So she took, in 1971, a teaching job at Goddard College. To her astonishment, being a teacher unwrapped the world — it bloomed anew with possibility. “The minute I started teaching — the minute I had obligations in the world — I started to write again,” Glück would confess in a 2014 interview. Working with young minds quickly became a sort of nourishment. “She was profoundly interested in people,” says Anita Sokolsky, a friend and colleague from Williams College, where Glück began teaching in 1984. “She had a vivid and unstinting interest in others’ lives that teaching helped focus for her. Teaching was very generative to her writing, but it was also a kind of counter to the intensity and isolation of her writing.”
Glück’s own poems became funnier and more colloquial, marrying the control she earlier perfected with a new, unexpected levity (in her 1996 poem “Parable of the Hostages”: “What if war/is just a male version of dressing up”), and it is her later books, like the lauded “The Wild Iris” from 1992, that made her a landmark literary figure. Teaching also coaxed out a new facet in Glück herself: that of a devoutly unselfish mentor, a tutor of unbridled kindness.
A less fastidious writer and thinker may have made their teaching duties rote — proffering uniformly encouraging feedback or reheating a syllabus year after year. Glück, though, threw herself into guiding pupils with the same care and intimacy she gave to her own verses. “There was just this voraciousness, this generosity,” says Sally Ball, who met Glück while studying with her at Williams and remained close with her for the three decades until her death. “Every time I moved, she put me in touch with people in that new place. She enjoyed bringing people to know each other and sharing the things she loved.” And as a teacher, Ball says, “Louise was really clear that you have to make yourself change. You can’t just keep doing the same things over and over again.” In that spirit of boundless self-advancement, Glück also taught herself to love cooking and eating. She once hand-annotated a Marcella Hazan recipe and mailed it to Ball, with sprawling commentary on how best to prepare rosemary. “She’s very beautiful and elegant, right,” Ball says, but “we’d go to Chez Panisse and sit down and she eats with gusto. It’s messy, she’s mopping her hands around on the plate.”
Paik recalls spending hours each week decoding Glück’s dense, cursive comments on her work. “I was 19 or 20,” she says, “writing these scrappy, honestly pretty bad poems, and to have them be received with such care and detail — it pushed me to become a better writer because it set a standard of respect.”
“She was 78, and whenever she talked about poetry, it felt like the first time she’d encountered poetry,” says Shangyang Fang, who met Glück when he was at Stanford on a writing fellowship. Glück offered to edit his first poetry collection, and the pair became close friends. “She would talk about a single word in my poem for 10 minutes with me,” Fang says. Evenings would go late. They cooked for each other sometimes, spending hours talking vegetables and spices, poetry and idle gossip. “By the end, I couldn’t thank her enough, and she said: ‘Stop thanking me! I am a predator, feeding on your brain!’”
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incorrect-vt-quotes · 7 months
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Billy: I just electrocuted myself. Spencer: How shocking. Gertrude: How do you feel currently? Billy: I feel kinda amped. Sally: Watt? I can’t hear you. Billy: I said it hertz a lot. Sue: Are they okay? Papa: This is normal, they’re fine. Sue: But he was just- Papa: He’s fine. I’d honestly be more concerned if he wasn’t making puns.
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citrusreadstoa · 2 years
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Reading The Hidden Oracle: Chapter 19 (SPOILERS)
"They have gone missing?" What'd I tell you? They're in Peru.
"vegan cupcakes" Iris?
"a subterranean amphitheater . . . Tiers of stone seats ringed a sandy pit about the right size for a gladiator fight. Hanging from the ceiling were dozens of thick iron chains." Antaeus. So this is what happened to the arena. I guess the monsters took all the dangling skulls as souvenirs on their way out.
"We were back in the woods." WHAT DID I FUCKING TELL YOU. WHAT DID I FUCKING TELL YOU. THE LABYRINTH WILL DO THAT. IT WILL DROP YOU BACK IN THE WOODS BECAUSE IT DOESN'T FUCKING CARE WHAT ITS ROUTE WAS LAST WEEK; IT CHANGES EVERY DAY AND IT MAKES ITS PATHS SPECIFICALLY TO SPITE YOU.
"I fear one more team is still missing... your children, Kayla and Austin." NO not them! Peru has taken them! Darn good motivator, though. 2/3 Apollo kids down. Will is next.
"I have upped the stakes . . . Somehow he had targeted my children." The Beast doesn't control the Labyrinth, does he? We've taken care of the Minotaur, Minos, Daedalus, the Minotaur again, Pasiphaë... There's no one left who could possibly lay claim to the maze (other than Harley, apparently), right? I guess there are Theseus and that princess that Daedalus was tutoring, but the Beast sounds like neither of them. Wow, the Labyrinth really got around, though.
"Paolo had managed to get one of his legs sawed off." Paolo, buddy, at this point I think you can just ask to sit it out and Chiron would let you skip the race. Anyway, 3/4. Next time, it'll be the other leg and maybe his head.
"Billie Ng had come down with a case of Irish step dancing." How did that happen in a maze? What trap set that off? Oh. Oh, you know, it was probably one of the Apollo campers taking out the competition.
"'It's my fault,' [Harley] muttered. 'I got them lost. I... I'm sorry.'" Wow. He was rooting for someone to die, but as soon as a couple people get lost, he's suddenly softhearted? Jkjk it's nice to see that he does care. "I realized the little boy was terrified of what I might do." Oh, that makes more sense! Jkjkjkjjjj
"I believe automatons prefer a frequency of E at 329.6 hertz." Aw, he's helping him!
"lovely glowing apple turnovers for breakfast." Don't those apples turn you immortal? Are these gonna be magical apple turnovers? "[Meg] sat next to me on my blanket and began eating a golden apple" Never mind, I guess they're just regular apples that happen to be shiny gold. I guess we're going more Atalanta or Eris than Hesperides.
"If you're a demigod on the streets, you hear about the Beast." That makes it sound like there's a concerning amount of demigods still on the streets despite their parents supposedly claiming them. "He takes people like me . . . To train . . . to use like... servants, soldiers, I don't know." Third demigod camp except it's just a gladiator ring. Or an army. Oh wait, we already have one of those. *side eyes Camp Jupiter*
"He killed my dad." Oh dang. "Being a good demigod, training hard... that's the only way to keep the Beast away." Lol she makes it sound like a scary bedtime story parents tell their kids to make them behave. If you don't go to bed before ten, the Beast'll getcha! He'll bite your toes off! Sounds like Meg's stepdad has some history with the mythical world. I would say he's a clear-sighted mortal or was told about it by Meg's dad like Paul Blofis and Sally, but her stepdad taught her to fight, gladiator-style. Roman demigod, maybe? Or legacy. Or for all we know, he's just an avid historian like how Annabeth's dad knew how to fly a combat helicopter.
"a child of Hermes had recently betrayed the gods by working for Kronos. They might do so again." Hey! Discrimination! Demigodly profiling!
"Painted on the helicopter's side was a bright green logo with the letter D.E." Rachel loves her dramatic helicopter entrances, doesn't she?
Long chapter, this one.
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fabiansteinhauer · 2 years
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Das Mitbestimmungsurteil
1.
Nach dem kurzen Sommer 1896, der gemeinsamen Kreuzfahrt mit Sally George Melchior, wird es um den Rechtswissenschaftler Aby Warburg stiller, also um denjenigen Warburg, der etwas vom Recht wissen will, der etwas vom Recht weiß, und der beides auch mit wissenschaftlichen Mitteln tut.
1897 heiratet er Mary Hertz, sie zieht mit ihm 1898 nach Florenz. Ein Ergebnis von Warburgs Arbeit in Florenz ist unter anderem die Publikation Bildniskunst und Florentinisches Bürgertum von 1902. Damit ist aber auch der Rechtswissenchaftler Ayb Warburg wieder da. Bildgebung wird in diesem Aufsatz nicht über kunsttheoretische, ästhetische oder poetische Kategorien erschlossen, sondern über rechtliche Kategorien und Rechtsquellen. Gegenstand dieser Publikation ist Ghirlandaios Fresko in der Cappella Sassetti, das u.a. eine kanonischrechtliche Geschichte, eine Historie zeigt: Der Papst (hier gezeigt als weltlicher Herrscher und Souverän des Kirchenstaates, nämlich mit der Tiara) übergibt dem heiligen Franziskus die Ordensregeln. Das Recht kommt aber grundsätzlicher ins Spiel, weil es Warburg auch darum geht, dieses Bild nicht nur als Historie, sondern auch als Portraits, als Ansammlung von Bildnissen, zu deuten. Die Eröffnung dieses Aufsatzes markiert gleich eine Pointe: Bildgebung läuft über Verträge. Der Portraitierte ist nicht unbedingt nur der Abbgebildete, er kann zum Beispiel dazu noch der Auftraggeber, der Vertragspartner sein, und er wird es sein, wenn er im Bild auch erkannt und bezeichnet werden will. Warburg schreibt:
Die entwickelnden Kräfte einer lebendigen Portraitkunst sind nicht ausschließlich im Künstler zu suchen; man muss sich vor Augen halten, dass zwischen Bildner und Abgebildetem eine intime Berührung stattfindet, die in jeder Epoche höherer Geschmacksbildung eine Sphäre wechselseitiger oder fördernder Beziehungen zwischen beiden entstehen lässt. Denn der Auftraggeber kann [...] mitbestimmen.
Das Bildnis verdankt man nicht alleine dem Künstler. Warburg nennt das Bild insoweit nicht Kunstwerk, sondern ein Ausgleicherzeugnis. Für das Bildnis ist die Bildgebung eine Kooperation, ein zweiseitiger Vorgang, so etwas ähnliches wie ein Synallagma. Die Produktionsbedingungen zu rekonstruieren, verlange Methoden des Indizienbeweises. Im Bildnis selbst sind die Produktionsbedingungen schon abgeschlossen, insoweit ist das Bildnis diskret und verschlossen. Die Indizien, auf die man zurückgreifen muss sind zum Beispiel Urkunden oder andere Rechtsquellen.
2.
Es ist möglich, dass Warburgs Idee, die Entstehung des Bildnisses nicht selbstreferentiell oder autonom aus der Kunst heraus zu erklären, auch nicht so schöpferisch, auch nicht so genial, auch nicht vom Himmel gefallen ist. 1902 gehen die Bedingungen, die Warburg voraussetzt durch Technik zu Ende, sie werden auffällig.
Der Film hat eine Lichtstärke erreicht und die Kameras haben eine Größe erreicht, dass man nicht unbedingt im Studio fotografieren muss. Man muss nicht einmal verhandeln, um jemanden längere Zeit stillsitzen oder eine Geste halten zu lassen. Niemand muss mehr lange stillsitzen, eine Geste muss nicht lange gehalten werden. Man kann die Leute nun einfach so fotografieren, ob sie es wollen oder nicht. Man kann sie sogar ohne Gesten fotografieren. Und nicht nur das: das führt auch schon zu Gerichtsprozessen. Damit wird allgemein deutlich, dass abbgebildet zu werden ein Recht ist, wie immer: auch ein Limit. Das befeuert vielleicht auch die Prozesse um die Studiofotografie. Die Prozesse nehmen zu, der Bismarckfall in Warburgs Heimstadt Hamburg ist nur ein Fall von vielen und zu der Zeit ist auch noch nicht so berühmt und noch lange nicht zu einem historischen Anfang mythologisch verdichtet worden. Josef Kohler hatte das kurz in einem Nebenbemerkung versucht, aber auch wieder aufgegeben. In den Gerichtsprozessen fällt wiederum auf, dass der Abbgebildete oft nicht der Vertragspartner ist, vor allem dann, wenn es sich bei ihm um ein Frau handelt, für die der Ehemann die Verträge schließt. Dann muss der Ehemann auch die Frau dazu bringen, mitzumachen, das sprengt also vielleicht die Zweiseitigkeit des Vertrages und führt in Richtung kleiner 'Vertragsnetzwerke', aber nicht nicht das Vertrags- und Kooperationsparadigma. Diese Paradigmen sprengt die Technik, die Entwicklung der Chemie und der Optik. Auf jeden Fall ist 1902 auch eine Hochphase der Diskussion um Bildrechte, auch deswegen, weil es inzwischen weitgehend anerkannt ist, dass Fotografen auch Urheber sind. Damit verlagert sich die Diskussion (bereits ab den neunzigerJahren) stärker auf die Frage, welches Recht die Abgebildeten haben. Die zwei Subjekte der Fotografie, der Urheber und das von Keyssner sog. Urbild, sollen sich das Bildrecht teilen, ungewiss bleibt: wie? Warburgs 'Entdeckung' trägt auch den 'exigencies of the moment' (Gombrich) Rechnung.
3.
Warburg versteht Bildgebung auch über das Vertragsverhältnis, die Beziehung zwischen dem Auftraggeber und dem Maler, aber nicht nur das. Die 'Nomie' darin ist weder einseitig auf Autonomie, noch einseitig auf Heteronomie rückführbar. Die Abstimmung, die Kooperation, die Auftraggeber und Maler in der Bildgebung vornehmen, findet in einem städtischen Raum statt und damit in weiteren, multiplen, überlappenden, mit einader konkurrierenden und rivalisierenden historischen 'Normativitätsregimen'. Der Bildgrund kann zum Beispiel eine Wand sein, nach römischem Verständis können pictura und tabula (der Bildgrund) schon im Hinblick auf das Eigentum mit unterschiedlichen Rechten einhergehen. Die Wand mag 'leer' sein, aber im städtischen Raum ist sie niemals tabula rasa, sie hat nämlich eine Adresse, damit hat sie eine Stelle im Protokoll der Stadt. Das kann ein sakraler Raum sein, ein profaner Raum: das ist nur eine Unterscheidung, die für das Regime des decorum mit seinen Stratifikation, Skalierungen und Modulierungen maßgebend ist.
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klownspit · 2 years
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What is a song(s) that just makes you happy, smile, or feel energized? I want to make my own music life just a little brighter! -smile- And hopefully other people too! #brighten my music life
Glam metal really puts me in the right mood. Always feels like a party to me.
But as in specific songs at the moment:
“Punk Rock Loser” by Viagra Boys
“Hertz” by Amyl and The Sniffers
“Long Tall Sally” by Wanda Jackson
“C’mon C’mon” by The Von Bondies
“Earthbound” by Sacred Skin
“Closer Than This” by St. Lucia
And “Dreams” by Beck
I listen to a WIDE variety of music so maybe you’ll like something there! :o)
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localspirit · 3 years
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🍓 you seem so sweet and kind! i like your music taste and it's always nice to see you on the dash :) thank you again for introducing me to dante and sally and the others! i've started leaving out little candies and things for them!
HERTZ! YAY! this makes me so happy. i hug you and all your spirits in my mind. its so nice that you leave offerings out for them (-: most of the time i tell people they actually have spirits around they dont. i am sure they appreciate it and love it a lot
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simitra1321 · 6 years
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18, 22, 33
18. which podcast do you listen to de-stress?
The Far Meridian, Join the Party, and Twenty-Thousand Hertz.
22. what’s one thing that you’d change in a podcast?
Sally Grissom would always form that beautiful bromance with Anthony Partridge in ars PARADOXICA.
33. what’s your favorite podcast setting?
Huh. I’m not really sure. I’m torn between anywhere n ars PARADOXICA and the USS Hephaestus because the sound design for both of those podcasts is absolutely wonderful. And I am a sucker for good sound design. 
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architectnews · 3 years
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Judy Garland’s Malibu Beach House
Judy Garland’s Malibu Beach House, Luxury Malibu Residence For Sale, Modern California Villa Photos
Judy Garland’s Malibu Beach House
Apr 5, 2021
Malibu Beach House
Californian Luxury Home is for sale priced at $3.895 million
Location: Malibu, California, USA
Source: TopTenRealEstateDeals
The Malibu Beach House where Judy Garland lived with her second husband, Vincente Minnelli, and their daughter, Liza Minnelli, shortly from after it was built in 1947 into the 1950s is for sale. Completely rebuilt in 2013, it is priced at $3.895 million.
What’s better than to cozy up on a rainy Sunday afternoon and sink into old movies, some of the best of which starred Judy Garland. With her exceptional singing voice, the studios cast her in the best musicals of the time such as Wizard of Oz, Meet Me in St Louis, The Harvey Girls, and Easter Parade – still big favorites on cable television. Moviegoers were stunned by her voice and her youth, making her early films huge box office hits. It was only later when she starred in films without singing and portrayed as an adult, that her popularity failed and her movies lost money for the studios.
Garland went through five marriages and had many highly publicized affairs beginning as early as age 18. Her serious relationships of marriage, such as the one with director Vincente Minnelli, produced three children, including Liza, who had the gift of the voice gene that would carry on the family vocals after her mother’s death in 1969. Judy had mental health issues that began as a teenager, thought to be brought on by her stressful work as a child performer, which she attempted to drown through substance abuse. In 1969 in London, Judy died of an accidental drug overdose.
Measuring 1,311 square feet, the former Garland-Minnelli beach house is on Malibu’s Las Tunas Beach within a stretch of beach homes that have been the backdrop for a number of films. Enjoying uninterrupted ocean-and-beach views, the house has three bedrooms and three baths with a double-view fireplace for both the vaulted-ceiling living room and dining room. Designed in Cape Cod style, entry is through a private courtyard. The first floor has views straight out to sea through ten-foot accordion doors opening onto the expansive deck where one can sunbathe or entertain guests.
The kitchen has been completely updated with marble countertops and Viking appliances. Upstairs, the master bedroom opens onto its own private oceanfront deck.
Malibu Beach has long been known for its large number of celebrity homeowners. Not only does Malibu provide miles of beautiful sandy beach, there are numerous upscale eateries on the water where celebrities and everyone can dine casually or more formally with views of the breaking waves. Some longtime residents include Courtney Cox, Cher, Lady Gaga, Leonardo DiCaprio, Robert Downey Jr. and Miley Cyrus.
The listing agent for the former Garland home is Sally Forster Jones, Compass, Los Angeles.
Source: www.compass.com
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YouTube Credit: Sean Evans, @evvo1991 backtothemovies.com/
Photography: Noel Kleinman
Judy Garland’s Malibu Beach House, California images / information received 050421
Location: Malibu, California, USA
Los Angeles Houses
Contemporary Architecture in Southern California
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Bruce Jenner’s former Malibu Beach Residence, Broad Beach Road, overlooking Lechuza Beach Bruce Jenner’s former Malibu Beach Residence
Marisol Residence Architects: Burdge & Associates photo courtesy of architects Marisol Residence in Malibu
Wakecrest Residence, Malibu Architects: ShubinDonaldson photograph : Benny Chan Wakecrest Residence in Malibu
The 747 Wing House Design: Studio of Environmental Architecture – David Hertz Architects Inc photo : Carson Leh & Laura Doss Pacific Ocean Residence
House Noir Design: Lorcan O’Herlihy Architects photography : Paul Vu House Noir in Malibu
PAS House Architects: Francois Perrin and Gil Lebon Delapointe photo : Mike Manzoori / Sam McGuire PAS House, Malibu Residence
Shalom Institute Dining Hall Design: Lehrer Architects photo courtesy of architects Malibu Hills Property
Pacific Palisades House – Santa Monica Canyon Home
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Comments / photos for the Judy Garland’s Malibu Beach House page welcome
The post Judy Garland’s Malibu Beach House appeared first on e-architect.
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michaelandy101-blog · 4 years
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Beyond Responsive Design: How to Optimize Your Website for Mobile Users
New Post has been published on https://tiptopreview.com/beyond-responsive-design-how-to-optimize-your-website-for-mobile-users/
Beyond Responsive Design: How to Optimize Your Website for Mobile Users
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Everyone can acknowledge the importance of a mobile-friendly website, especially after Google’s Mobilegeddon algorithm update.
Mobile optimization is here to stay, and it’s demanding more and more of businesses and their websites. But mobile optimization is about more than just a responsive website design.
In this article, we tell you why and how to adopt a mobile-first mindset for your website.
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What is mobile optimization?
Mobile optimization is the process of designing and developing your website and its content to perform as well on mobile devices as it does on a desktop. As more consumers access websites on their smartphones, mobile optimization is increasingly important.
Google’s mobile-friendly algorithm change in 2015 (and a few more since then) was evidence that the search engine recognizes its responsibility to surface websites that painlessly get users what they need at the time that they need it.
Google doesn’t want to send mobile users to websites that provide a frustrating browsing experience — that would damage its promise to its users to always deliver helpful, relevant content.
Moreover, this algorithm change was and is a signal of a much larger shift that’s afoot — consumer behavior is changing, and it’s your job to adapt.
How to Optimize a Website for Mobile
Map your customer journey.
Seize intent-rich micro-moments.
Reconsider your metrics.
Embrace the intimacy of mobile.
Remember the basics and think ahead.
Building a mobile-friendly website is step one, but tweaking your website will not keep you ahead of consumers’ changing behavior and expectations.
In short, you have to infuse your marketing strategy with a mobile-first mindset. Here’s how.
1. Map your customer journey.
Imagine the experience of Sally, a young marketer who has just moved to Chicago. While out for a walk, Sally passes by a hair salon and realizes she needs a haircut. She pulls out her phone a search for hairstylists in Chicago who specialize in curls and color. Her Google search pops up Joann’s Stylez.
She flips through the website quickly and wants to research more, but it’s too hard while on the move — so she texts herself a link. When she gets home, she opens her texts on her tablet and quickly checks Yelp reviews, examines her calendar, and then books an appointment using the simple form on the Joann’s website.
When Sally loads up her laptop later that night to check her email, she discovers an email from Joann’s that confirms her appointment and gives her the option to add it to her calendar. The next day, 30 minutes before her appointment, she receives a push notification on her work computer reminding her of the appointment.
The next day, Sally receives a mobile email asking for feedback on the cut and offering to set up a recurring appointment at a discounted rate. She’s sold.
Sally’s experience is illustrative of the cross-device, omnichannel journey that many customers now make as they move through the marketing funnel. Every day, consumers switch a handful of different devices when completing common tasks such as online shopping, readying blog posts, booking appointments, or communicating with each other.
HubSpot’s Blogging Software equips you to publish relevant, conversion-optimized content you can preview on any device — allowing you to engage with customers wherever they are.
Consumers now expect this type of experience from all of their digital interactions. They want to be able to accomplish whatever fits their fancy on whatever device is at hand. This means that simply adapting your site to look nice on different devices is not enough. As a marketer, you must dig deeper into your customers’ and prospects’ lives.
For example, at HubSpot, we know that a visitor on a mobile device is very unlikely to fill out a long form on one of our landing pages. So we started using Smart Content to automatically shorten the form when a mobile viewer is looking at it. By doing this, our mobile prospects increased by 5x.
2. Seize intent-rich micro-moments.
You’ve likely already developed a strong set of buyer personas. You’ve conducted user research and testing to understand which content and CTAs to present to each persona as they move down the funnel. You must now go a step further. You must understand both the rhythm and rhyme to when, why, with what, and from where people are interacting with your website and content.
Google encourages marketers to identify the “micro-moments” in a customer’s journey:
Micro-moments occur when people reflexively turn to a device — increasingly a smartphone — to act on a need to learn something, do something, discover something, watch something, or buy something. They are intent-rich moments when decisions are made and preferences shaped.
A number of brands have figured out how to anticipate and capitalize on these micro-moments. Apple Passbook loads up your Starbucks card when you’re near a coffee shop. Hertz sends you an email when your plane lands to let your know that your car is ready. Starwood allows you to check in and open your hotel room with your smartphone.
Consumers are increasingly becoming acclimated to companies offering such intimately responsive experiences. 59% of shoppers say that being able to shop on mobile is important when deciding which brand or retailer to buy from, and 39% of smartphone users are more likely to browse or shop a company or brand’s mobile app because it’s easier or faster to make a purchase.
How can you figure out these micro-moments and design your content to meet prospects’ intent? Tap into your data. Here are three analyses you should start with:
Search: Which queries, ads and keywords are bringing users on different devices to your website and landing pages? Once they land on your site, what types of searches are users on different devices performing?
Content: Examine the content that users access by stage in the funnel and by device. Is there a trend around what prospects on their phones are downloading? Sharing?
Flow: Dig into a flow analysis segmented by device. What is the path mobile-using prospects follow? What is the path tablet-using customers follow? From what sites and sources are these visitors arriving?
After building your trove of micro-moments, it would be easy to think: “Okay, we just need to strip our website down to the specific things our visitors will mostly likely want to access on the go.”
But mobile users are not limited to completing short, simple tasks. The device does not directly imply location or intent.
A busy professional may use her commute time to conduct in-depth industry research on her phone, process her email inbox on her tablet while watching a movie with her family, and browse the websites of potential contractors while flying across the country.
Confirming this intuition, the Pew Research Center’s study of U.S. smartphone found that 99% of smartphone owners use their phone at home, 82% use their phones while in transit, and 69% use their phone at work each week. (This study was conducted in 2015, but we believe it’s still relevant, if not more so, today.)
People don’t want a stripped down set of content. Instead, they want quick and easy access to the materials they need on whatever device they happen to be using.Thus, while you want to optimize your site, landing pages, emails, etc. for micro-moments, you do not want to force visitors into a box from which they cannot escape.
3. Consider (and reconsider) your metrics.
The metrics you established in the desktop-centric days may not seamlessly translate to our new multi-device, micro-moment world. For example, you might have fought tirelessly to find ways to increase visitors’ time on your site, recognizing that more time means higher engagement, which translates to higher conversion.
The micro-moments you identify for mobile visitors, however, might suggest that you want a lower time-on-site. A prospect visiting the website of a consulting firm may be looking for:
An infographic they want to show a coworker
The bio of a partner with whom they are about to meet
A case study to read while traveling
In order to meet this prospect’s expectations for their mobile experience, you must design your website to quickly and intuitively help them find the specific piece of information for which they are looking. If their mobile visit is distracting, frustrating, or too time consuming, you’ve damaged their perception of your brand.
4. Embrace the intimacy of mobile.
For better or worse, I go to bed with my phone (reviewing tomorrow’s schedule and reading a nighttime meditation) and I wake up with my phone (silencing the alarm and checking the weather). I communicate with my partner and my best friends everyday — all through my phone. When my MBA classmate sends a GIF of Tyra Banks being sassy, I turn my phone to the person next to me, and we have a good laugh together.
Day-in and day-out, these interactions create an intimate connection between my phone and me. And I’m not alone: Most consumers imbue their mobile experiences with more intimacy than desktop experiences. The Pew Research Center found that Americans view their smartphones as freeing, connecting, and helpful, and associate their phones with feelings of happiness and productivity. These associations can inspire greater engagement with and interest in content.
As marketers, we should take advantage of these trends and consider how to make our prospects’ mobile experience more personal and social. Perhaps change your website to increase the proportion of social CTAs you display when someone arrives on mobile.
5. Remember the basics and think ahead.
Overall, embracing the mobile mindset means ensuring that the entire customer journey is responsive, relevant, actionable, and frictionless. As a marketer, you want to help consumers quickly and easily find what they want to find and do what they want to do. Again, this means thinking ahead, understanding when, with what device, and from where your prospects will interact with your content.
This can seem daunting, but mostly it means diligently applying the basics across channels. For example, since nearly half of all emails are opened on mobile, ensure your emails are mobile optimized. We recommend doing the following:
Use large, easy-to-read text.
Use large, clear images and reduce file sizes.
Keep layouts simple and invest in responsive templates.
Use large, mobile-friendly calls-to-action and links.
Recognizing the personal associations people have with their phones, you’ll want to ensure that the “From” name is familiar and that the preview text is inviting. And think ahead: Don’t email a link to a form or an event registration landing page that is not mobile-friendly.
Use HubSpot’s Free Landing Page Builder to launch landing pages that look perfect across devices and automatically change content based on who’s viewing your page.
Over to You: Time to Optimize
Follow these tips and you will be well on your way to living the mobile mindset and weathering the change in consumers’ digital behavior. Move quickly and your organization could be at the head of the pack.
Editor’s note: This post was originally published in June 2015 and has been updated for comprehensiveness.
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jeremystrele · 5 years
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Our Biggest Giveaway EVER – A Dream Trip For Two To Vanuatu!
Our Biggest Giveaway EVER – A Dream Trip For Two To Vanuatu!
Giveaway
by Sally Tabart
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Havannah Boat House in Vanuatu, perched on the ocean’s edge on Efate Island. Photo – courtesy of Vanuatu Tourism.
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Looking out from Havannah Boat House to the crystal waters of Havannah Harbour. Photo – courtesy of Vanuatu Tourism.
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The prize package includes a delicious hosted meal with local produce. Photo – courtesy of Vanuatu Tourism.
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A villa at Havannah Boat House. Photo – courtesy of Vanuatu Tourism.
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Heaven! Photo – courtesy of Vanuatu Tourism.
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Inside the luxury accommodation. Photo – courtesy of Vanuatu Tourism.
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A villa at Havannah Boat House. Photo – courtesy of Vanuatu Tourism.
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Where the pool overlooks the ocean! Photo – courtesy of Vanuatu Tourism.
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Pottery and weaving classes. Photo – courtesy of Vanuatu Tourism.
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Creative arts are an important part of Ni-Vanuatu culture. Photo – courtesy of Vanuatu Tourism.
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Mele Cascades, one of Vanuatu’s spectacular waterfalls. Photo – courtesy of Vanuatu Tourism.
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This could be you and a friend in Vanuatu! Photo – courtesy of Vanuatu Tourism.
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Made up of over 80 islands, Vanuatu is renowned for its oceans and pristine white sand beaches. Photo – courtesy of Vanuatu Tourism.
Vanuatu is renowned for its rugged natural beauty, rich local culture and of course – the white sandy beaches and crystal-clear ocean waters.
Thanks to Vanuatu Tourism, one TDF reader and their friend will soon touch down in the Pacific Island nation, covering the following dream itinerary over five days!
FLY
Our winner will jet off to Port Vila, located a four-and-a-half-hour direct flight from Melbourne, three from Sydney, and just over two from Brisbane.
Port Vila is Vanuatu’s capital city on the island of Efate. The most comfortable way to get around here is by car, which our winner will receive courtesy of Hertz.
STAY
Just half an hour drive from Port Vila is Havannah Boat House – a secluded villa nestled on the sheltered waters of the Havannah Harbour. The luxury accommodation offers a variety of diverse experiences and is close to incredible culinary and cultural offerings, including markets, cafes and chocolatiers.
EAT
Venture into the Port Vila’s industrial estate (near the airport) and you’ll find community cafe, K2. The cafe is set up in shipping containers, uses local produce and is mostly frequented by locals, making it all the more special for tourists to discover. Make sure to grab a coffee using locally sourced and brewed coffee beans from the nearby volcanic island of Tanna.
Our winners will enjoy a delicious catered dinner made by the cafe, hosted directly on the Havannah Boat House site. K2 also provides catering across the island – meaning you can order directly to your villa!
DO
It wouldn’t be a TDF itinerary without something creative!
Havannah Boat House has its very own studio where local experts teach regular workshops on pottery, weaving and screen printing. Our winners will have the opportunity to make their own beautiful wares with a local artisan at a complimentary workshop that covers pottery, weaving and fabric painting.
There’s also a stunning pool on site to unwind and relax, and a private jetty extending to the beautiful Havannah Harbour.
If getting out in the action is more your thing, there are plenty of incredible activities across the island that you can really explore with a car. Foodies can make a pit stop at Gaston Chocolatier, makers of incredibly fine quality produced from pure single-origin Vanuatu cocoa.
Pick up some local handicrafts and support the community at Mama’s market, a marketplace that showcases the local weaving styles of the island.
There are so many amazing places to cool down and have a dip across the island – from dazzling Eton Beach to the Mele or Lololima cascades.
THE PRIZE
Thanks to Vanuatu Tourism, we are SO excited to offer one lucky reader the most epic giveaway in TDF history: a trip for two people to Vanuatu with flights and accommodation.
Included is:
– Return flights for 2 people to Vanuatu from Sydney, Melbourne or Brisbane (blackout periods apply including school holidays and pending availability) – 4 x nights at Havannah Boat House for two people (dates subject to availability from May – December 2020) – 1 x pottery/fabric painting/weaving class for two guests – 1 x hosted meal by K2 Kitchen for two guests –Hertz car hire for the duration of the stay (5 days)
To enter, tell us in 25 words or less why Vanuatu is your dream holiday destination in the form below. Entries will close on Thursday February 13th at 5pm (AEDT). Winners will be notified on Friday February 14th. Please read the terms and conditions for more information + conditions of entry.
For more spectacular accommodation, breathtaking places to visit and things to do on your next holiday, visit the Vanuatu Tourism website here.
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ijsea · 5 years
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Top 10 Cited Papers Software        Engineering & Applications          Research Articles From 2017      Issue
                      http://www.airccse.org/journal/ijsea/vol8.html
 International Journal of Software Engineering & Applications (IJSEA)
                  ISSN : 0975 - 9018 ( Online ); 0976-2221 ( Print )
                   http://www.airccse.org/journal/ijsea/ijsea.html
                                                                                                   Citation Count – 04
                                Factors on Software Effort Estimation
                                            Simon WU Iok Kuan
 Faculty of Business Administration, University of Macao, Macau, China
 ABSTRACT
Software effort estimation is an important process of system development life cycle, as it may affect the success of software projects if project designers estimate the projects inaccurately. In the past of few decades, various effort prediction models have been proposed by academicians and practitioners. Traditional estimation techniques include Lines of Codes (LOC), Function Point Analysis (FPA) method and Mark II Function Points (Mark II FP) which have proven unsatisfactory for predicting effort of all types of software. In this study, the author proposed a regression model to predict the effort required to design small and medium scale application software. To develop such a model, the author used 60 completed software projects developed by a software company in Macau. From the projects, the author extracted factors and applied them to a regression model. A prediction of software effort with accuracy of MMRE = 8% was constructed.
 KEYWORDS
Effort Estimation, Software Projects, Software Applications, System Development Life Cycle.
For More Details : http://aircconline.com/ijsea/V8N1/8117ijsea03.pdf
Volume Link:            
http://www.airccse.org/journal/ijsea/vol8.html
REFERENCES
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 [2]     Hastings, T. E. & Sajeev, A. S. M. (2001), “A Vector-Based Approach to Software Size Measurement and Effort Estimation”, IEEE Transactions on Software Engineering, Vol. 27, No. 4, pp.337-350.
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 [6]      Boehm, Barry (1976), “Software Engineering”, IEEE Transactions on Computers, Vol. C-25, Issue 12, pp1226-1241.
 [7]     Dreger, J. B. (1989), “Function Point Analysis”, Englewood Cliffs, NJ:Prentice-Hall.
 [8]     Smith, Randy K., Hale, Joanne E. & Parrish, Allen S. (2001), “An Empirical Study Using Task Assignment Patterns to Improve the Accuracy of Software Effort Estimation”, IEEE Transactions on Software Engineering, Vol. 27, No. 3, pp.264- 271.
 [9]     Sataphthy, Shashank Mouli, Kumar, Mukesh & Rath, Santanu Kumar (2013), “Class Point Approach for Software Effort Estimation Using Soft Computing Techniques, International Conference on Advances in Computing, Communications and Informatics(ICACCI), p178-183.
 [10]     Tariq, Sidra, Usman, Muhammad, Wong, Raymond, Zhuang, Yan & Fong, Simon (2015), “On Learning Software Effort Estimation”, 3rd International Symposium  and Business Intelligence, P79- 84.
 [11]     Bhandari, Sangeeta (2016), “FCM Based Conceptual Framework for Software Effort Estimation”, International Conference on Computing for Sustainable Global Development, pp2585-2588.
 [12]     Moharreri, Kayhan, Sapre, Alhad Vinayak, Ramanathan, Jayashree & Ramnath, Rajiv (2016), “CostEffective Supervised Learning Models for Software Effort Estimation in Agile Environments”, IEEE 40th Annual Computer Software and Applications Conference, p135-140.
 [13]     Mukhopadhyay, Tridas & Kekre, Sunder. (1992), “Software Effort Models for Early Estimation of Process Control Applications”, IEEE Transactions on Software Engineering, Vol. 18, No. 10, pp.915- 924.
 [14]     Boehm, Barry W. (1995), “Cost Models for Future Software Life Cycle Processes: COCOMO 2.0,” Anals of Software Engineering Special Volume on Software Process and Product Measurement, Science Publisher, Amsterdam, Netherlands, 1(3), p45-60.
 [15]      Srinivasan, Krishnamoorthy & Fisher, Douglas (1995), “Machine Learning Approaches to Estimating Software Development Effort”, IEEE Transactions on Software Engineering, Vol. 21, No. 2, pp126- 137.
 [16]     Strike, Kevin, Emam, Khaled EI & Madhavji, Nazim (2001), “Software Cost Estimation with Incomplete Data”, IEEE Transactions on Software Engineering, Vol. 27, No. 10, pp215-223.
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 [26]     Kemerer, Chris F. (1993). “Reliability of Function Points Measurement: A Field Experiment”, Communications of the ACM, 36(2):85 97.
 [27]     Lokan, Chris J. (2000). “An Empirical Analysis of Function Point Adjustment Factors”, Journal of Information and Software Technology, vol. 42, pp649-660.
 [28]     Jeffery, J., Low, G. & Barnes, C. (1993), “Comparison of Function Point Counting Techniques”, IEEE Transactions on Software Engineering, Vol. 19, No. 5, pp529- 532.
[29]     Misra, A. K. & Chaudhary, B. D. (1991), “An Interactive Structured Program Development Tool”, IEEE Region 10 International Conference on EC3-Energy, Computer, Communication and Control Systems, 3, 1-5.
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 [31]      Brooks, F. (1975), “The Mythical Man-Month.” Addison-Wesley.
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 [33]     Kemerer, C. F. & Slaughter, S. (1997). “Determinants of Software Maintenance Profiles: An Empirical Investigation”, Journal of Software Maintenance, Vol. 9, pp235-251.
[34]     Krishnan, Mayuram S. (1998). “The Role of Team Factors in Software Cost and Quality”, Information Technology & People, Vol. 11(1), pp20-35.
[35]     MacDonell, S. G., Shepperd, M. J. & Sallis, P. (1997), “Metrics for Database Systems: An Empirical Study”, Proceedings of the 4th International Software Metrics Symposium(Metrics 1997).
[36]      MacDonell, S. G. (1994). “Comparative Review of Functional Complexity Assessment Methods for Effort Estimation”, Software Engineering Journal, pp107- 116.
                                                                                            Citation Count – 03
                             A Brief Program Robustness Survey
  Ayman M. Abdalla, Mohammad M. Abdallah and Mosa I. Salah
 Faculty of Science and I.T, Al-Zaytoonah University of Jordan, 
                                       Amman, Jordan
 ABSTRACT
 Program Robustness is now more important than before, because of the role software programs play in our life. Many papers defined it, measured it, and put it into context. In this paper, we explore the different definitions of program robustness and different types of techniques used to achieve or measure it. There are many papers about robustness. We chose the papers that clearly discuss program or software robustness. These papers stated that program (or software) robustness indicates the absence of ungraceful failures. There are different types of techniques used to create or measure a robust program. However, there is still a wide space for research in this area.
 Keywords:
 Robustness, Robustness measurement, Dependability, Correctness.
 For More Details: http://aircconline.com/ijsea/V8N1/8117ijsea01.pdf
 Volume Link: http://www.airccse.org/journal/ijsea/vol8.html
REFERENCES
 [1]      IEEE Standard Glossary of Software Engineering Terminology, 1990.
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Y. Jin, "Emerging Technology-Based Design of Primitives for Hardware Security," J. Emerg. Technol. Comput. Syst., vol. 13, pp. 1-19, 2016.
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                                                                                           Citation Count – 02
                 Culture Effect on Requirements Elicitation Practice in 
                                         Developing Countries
Ayman Sadig1  and Abd-El-Kader Sahraoui2 1Ahfad University for Women                                   and SUST Khartoum Sudan
2LAAS-CNRS, Université de Toulouse, CNRS, U2J, Toulouse, France
 ABSTRACT
 Requirement elicitation is a very important step into developing any new application. This paper will examine the culture effect on requirement elicitation in developing countries.
 This is a unique research that will look at requirement elicitation process in 10 different parts of the world including Arab word, India, China, Africa and South America. The focus is how the culture affects (RE) and makes every place has its own practice of RE. The data were collect through surveys and direct interviews. The results show astonishing culture effect on RE.
 The conclusion is that culture effects deeply the technique gets chosen for requirement elicitation. If you are doing RE in Thailand, it will be very different from RE in Arab world. For example in Thailand respect for leader is critical and any questioning of manager methods will create a problem while in Arab world decision tree is favourite RE technique because visual are liked much more than documents.
 KEYWORDS
 Culture impact, requirement elicitation.
 For More Details:http://aircconline.com/ijsea/V8N1/8117ijsea05.pdf
 Volume Link: http://www.airccse.org/journal/ijsea/vol8.html
REFERENCES
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 [3]                   Sadiq .M and Mohd .S (2009), Article in an International journal, “Elicitationand Prioritization of Software Requirements”. Internation Journal of RecentTrends in Engineering, Vol.2, No.3, pp. 138-142.
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 [25]              Fernández, Daniel Méndez, and Stefan Wagner. "Naming the pain in requirements engineering: A design for a global family of surveys and first results from Germany." Information and Software Technology 57 (2015): 616-643.
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 [30]              HOFSTEDE G andHOFSTEDE GJ (2005) Cultures and Organisations: Software of the Mind. McGraw-Hill, New York.
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                                                                                            Citation Count – 02
          A User Story Quality Measurement Model for Reducing Agile 
                                   Software Development Risk
                                              Sen-Tarng Lai
 Department of Information Technology and Management, Shih Chien                                             University, Taipei, Taiwan
 ABSTRACT
 In Mobile communications age, the IT environment and IT technology update rapidly. The requirements change is the software project must face challenge. Able to overcome the impact of requirements change, software development risks can be effectively reduced. Agile software development uses the Iterative and Incremental Development (IID) process and focuses on the workable software and client communication. Agile software development is a very suitable development method for handling the requirements change in software development process. In agile development, user stories are the important documents for the client communication and criteria of acceptance test. However, the agile development doesn’t pay attention to the formal requirements analysis and artifacts tracability to cause the potential risks of software change management. In this paper, analyzing and collecting the critical quality factors of user stories, and proposes the User Story Quality Measurement (USQM) model. Applied USQM model, the requirements quality of agile development can be enhanced and risks of requirement changes can be reduced.
 KEYWORDS
 Agile development, user story, software project, quality measurement, USQM.
 For More Details : http://aircconline.com/ijsea/V8N2/8217ijsea05.pdf
 Volume Link : http://www.airccse.org/journal/ijsea/vol8.html
REFERENCES
 [1]                   S. A. Bohner and R. S. Arnold, 1996. Software Change Impact Analysis, IEEE Computer Society Press, CA, pp. 1-26.
 [2]                   S. A. Bohner, 2002. Software Change Impacts: An Evolving Perspective, Proc. of IEEE Intl Conf. on Software Maintenance, pp. 263-271.
 [3]                   B. W. Boehm, 1991. Software risk management: Principles and practices, IEEE Software, 8(1), 1991, pp. 32-41.
 [4]                   A. Cockburn, 2002. Agile Software Development, Addison-Wesley.
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 [6]                   V.    Szalvay,    “An    Introduction   to    Agile    Software    Development,”    Danube Technologies Inc., 2004.
 [7]                   C. Larman and V. R. Basili, 2003. Iterative and Incremental Development: A Brief History, IEEE Computer, June 2003.
 [8]                   C. Larman, 2004. Agile and Iterative Development: A Manager's Guide, Boston: Addison Wesley.
 [9]                   S.    R.    Schach,    2010.    Object-Oriented    Software   Engineering,    McGraw-Hill Companies.
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 [11]              The Standish group, 2009. “New Standish Group report shows more project failing and       less      successful                  projects,”  April                    23,                      2009.
(http://www.standishgroup.com/newsroom/chaos_2009.php)
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 [16]              Mike Cohn, 2004. User Stories Applied: For Agile Software Development, Addison- Wesley Professional; 1 edition.
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 [18]              Bill Wake, 2003. “INVEST in Good Stories, and SMART Tasks,” Posted on August 17, 2003, (http://xp123.com/articles/invest-in-good-stories-and-smart-tasks/)
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                                                                                          Citation Count – 19
                    A Survey of Verification Tools Based on Hoare Logic
                                                   Nahid A. Ali
 College of Computer Science & Information Technology, Sudan University                       of Science & Technology, Khartoum, Sudan
 ABSTRACT
The quality and the correctness of software has a great concern in computer systems. Formal verification tools can used to provide a confidence that a software design is free from certain errors. This paper surveys tools that accomplish automatic software verification to detect programming errors or prove their absence. The two tools considered are tools that based on Hoare logic namely, the KeY-Hoare and Hoare Advanced Homework Assistant (HAHA). A detailed example on these tools is provided, underlining their differences when applied to practical problems.
 KEYWORDS
 Hoare Logic, Software Verification, Formal Verification Tools, KeY-Hoare Tool, Hoare Advanced Homework Assistant Tool
 For More Details : http://aircconline.com/ijsea/V8N2/8217ijsea06.pdf
 Volume Link : http://www.airccse.org/journal/ijsea/vol8.html
REFERENCES
 [1]  D'silva, Vijay and Kroening, Daniel and Weissenbacher, Georg, "A survey of automated techniques for formal software verification." IEEE Transactions on Computer-Aided Design of Integrated Circuits and Systems, vol. 27(7), pp.1165- 1178, 2008.
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 [4]  Mili , Ali ; Tchier, Fairouz ;, Software Testing: Concepts and Operations, Hoboken, New Jersey: John Wiley & Sons, 2015.
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 [7]            "Symbolic              Model             Verifier,"              [Online].             Available: http://www.cs.cmu.edu/~modelcheck/smv.html.
 [8]  J. Winkler, "The Frege Program Prover FPP," in Internationales Wissenschaftliches Kolloquium, vol. 42, 1997, pp. 116-121.
 [9]  D. Crocker, "Perfect Developer: A Tool for Object-Oriented Formal Specification and Refinement," Tools Exhibition Notes at Formal Methods Europe, 2003.
 [10]  H¨ahnle , Reiner; Bubel, Richard, "A Hoare-Style Calculus with Explicit State Updates," Formal Methods in Computer Science Education(FORMED), pp. 49-60, 2008.
 [11]    "Hoare Advanced Homework Assistant (HAHA)," [Online]. Available: http://haha.mimuw.edu.pl/.
 [12]  T. Sznuk and A. Schubert, "Tool Support for Teaching Hoare Logic," in Software Engineering and Formal Methods, Springer, 2014, pp. 332-346.
 [13]        "Key-        Hoare        System,"        [Online].        Available:        http://www.key- project.org/download/hoare/.
 [14]   L. de Moura and N. Bjørner, "Z3: An efficient SMT solver," in Tools and Algorithms for the Construction and Analysis of Systems, Springer, 2008, pp. 337- 340.
 [15]  C. Barrett, C. L. Conway, M. Deters, L. Hadarean, D. Jovanovi´c, T. King, A. Reynolds and C. Tinelli, "CVC4," in Computer Aided Verification, Springer, 2011, pp. 171-177.
 [16]  Feinerer, Ingo and Salzer, Gernot , A comparison of tools for teaching formal software verification, Formal Aspects of Computing, vol. 21(3), pp. 293–301, 2009.
                                                                                          Citation Count – 18
 The Impact of Software Complexity on Cost and Quality - A Comparative                 Analysis Between Open Source and Proprietary Software
                            Anh Nguyen-Duc IDI, NTNU, Norway
 ABSTRACT
 Early prediction of software quality is important for better software planning and controlling. In early development phases, design complexity metrics are considered as useful indicators of software testing effort and some quality attributes. Although many studies investigate the relationship between design complexity and cost and quality, it is unclear what we have learned beyond the scope of individual studies. This paper presented a systematic review on the influence of software complexity metrics on quality attributes. We aggregated Spearman correlation coefficients from 59 different data sets from 57 primary studies by a tailored meta-analysis approach. We found that fault proneness and maintainability are most frequently investigated attributes. Chidamber & Kemerer metric suite is most frequently used but not all of them are good quality attribute indicators. Moreover, the impact of these metrics is not different in proprietary and open source projects. The result provides some implications for building quality model across project type.
 KEYWORDS
 Design Complexity, Software Engineering, Open source software, Systematic literature review
 For More Details : http://aircconline.com/ijsea/V8N2/8217ijsea02.pdf
 Volume Link : http://www.airccse.org/journal/ijsea/vol8.html
REFERENCES
 [1]                   T. DeMarco, “A metric of estimation quality,” Proceedings of the May 16-19, 1983, national computer conference, Anaheim, California: ACM, 1983, pp. 753-756.
 [2]                   R.B. Grady, Practical Software Metrics for Project Management and Process Improvement, Hewlett-Packard Professional Books, Prentice Hall, New Jersey,1992.
 [3]                   C. Catal and B. Diri, “A systematic review of software fault prediction studies,” Expert Systems with Applications, vol. 36, 2009, pp. 7346-7354.
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 [5]                   E. Arisholm, L. Briand, and E. Johannessen, “A systematic and comprehensive investigation of methods to build and evaluate fault prediction models,” Journal of Systems and Software, vol. 83, 2010, pp. 2-17.
 [6]                   C. Bellini, R. Pereira, and J. Becker, “Measurement in software engineering: From the roadmap to the crossroads,” International Journal of Software Engineering and Knowledge Engineering, vol. 18, 2008, pp. 37-64.
 [7]                   IEEE, IEEE Standard Glossary of Software Engineering Terminology, report IEEE Std 610.12- 1990, IEEE, 1990.
 [8]                   L. Briand, J. Wuest, S. Ikonomovski, and H. Lounis, “A Comprehensive Investigation of Quality Factors in Object-Oriented Designs: An Industrial Case Study” Technical Report ISERN-98-29, International conference on Software Engineering, 1998.
 [9]                   K. El Emam, W. Melo, and J. Machado, “The prediction of faulty classes using object-oriented design metrics,” Journal of Systems and Software, vol. 56, 2001, pp. 63-75.
 [10]              B. A. Kitchenham, “Guidelines for performing Systematic Literature Reviews in Software Engineering”, Ver 2.3, Keele University, EBSE Technical Report, 2007
 [11]              L.M. Pickard, B.A. Kitchenham, and P.W. Jones, “Combining empirical results in software engineering,” Journal on Information and Software Technology, vol. 40, Dec. 1998, pp 811-821
 [12]              M. Ciolkowski, “Aggregation of Empirical Evidence,” Empirical Software Engineering Issues. Critical Assessment and Future Directions, Springer Berlin / Heidelberg, 2007, p. 20
 [13]              LV. Hedges, I. Olkin, Statistical Methods for Meta-analysis. Orlando, FL: Academic Press, 1995.
 [14]              H. Cooper, L. Hedges, “Research synthesis as a scientific enterprise”, Handbook of research synthesis (pp. 3-14). New York: Russell Sage, 1994.
 [15]              J. E. Hannay, T. Dybå, E. Arisholm, D. I. K. Sjøberg, “The Effectiveness of Pair- Programming: A Meta-Analysis”, Journal on Information and Software Technology 55(7):1110-1122, 2009.
 [16]              M. Ciolkowski, “What do we know about perspective-based reading? An approach for quantitative aggregation in software engineering”, 3rd IEEE International Symposium on Empirical Software Engineering and Measurement, 2009, pp. 133- 144.
 [17]              ISO, “International standard ISO/IEC 9126. Information technology: Software product evaluation: Quality characteristics and guidelines for their use.” 1991
 [18]              S.R. Chidamber and C.F. Kemerer, “Towards a metrics suite for object oriented design,” SIGPLAN Not., vol. 26, 1991, pp. 197-211.
 [19]              J. M. Scotto, W. Pedrycz, B. Russo, M. Stefanovic, and G. Succi, “Identification of defect-prone classes in telecommunication software systems using design metrics,” Information Sciences, vol. 176, 2006, pp. 3711-3734.
 [20]              R. Subramanyam and M. Krishnan, “Empirical analysis of CK metrics for object- oriented design complexity: Implications for software defects,” IEEE Transactions on Software Engineering, vol. 29, 2003, pp. 297-310.
 [21]              Y. Zhou and H. Leung, “Empirical analysis of object-oriented design metrics for predicting high and low severity faults,” IEEE Transactions on Software Engineering, vol. 32, 2006, pp. 771-789.
 [22]              L. Briand, W. Melo, and J. Wurst, “Assessing the applicability of fault-proneness models across object-oriented software projects,” IEEE Transactions on Software Engineering, vol. 28, 2002, pp. 706-720.
 [23]              G. Succi, W. Pedrycz, M. Stefanovic, and J. Miller, “Practical assessment of the models for identification of defect-prone classes in object-oriented commercial systems using design metrics,” Journal of Systems and Software, vol. 65, 2003, pp. 1-12.
 [24]              T. Saracevic, “Evaluation of evaluation in information retrieval”, 18th annual international ACM SIGIR conference on Research and development in information retrieval, Seattle, Washington, United States, 1995, pp. 138-146.
 [25]              Paulson, J.W.; Succi, G.; Eberlein, A., "An empirical study of open-source and closed-source software products”, IEEE Transactions on Software Engineering, vol.30, no.4, pp. 246- 256, April 2004.
 [26]              A. Bachmann and A. Bernstein, “Software process data quality and characteristics: a historical view on open and closed source projects,” Joint international and annual ERCIM workshops on Principles of software evolution (IWPSE) and software evolution (Evol) workshops, Amsterdam, The Netherlands: ACM, 2009, pp. 119- 128.
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     International Journal of Software Engineering & Applications (IJSEA)
                  ISSN : 0975 - 9018 ( Online ); 0976-2221 ( Print )
                    http://www.airccse.org/journal/ijsea/ijsea.html
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littlelanemedia · 5 years
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Have you heard of Servente's Saloon and Market? This place has a beautiful old bar that has been cleaned up beautifully, and a drinks menu that offers only beer, wine, and spirits. However, at the top of the spirits list I spotted a little item with a $2 surcharge for “speciality drinks”, and I just had to know what these were. I’m pretty sure the answer from Sally, the wonderful server, was close to “I can mix you a martini if you really want”, however Sally doesn’t claim to be a mixologist and customers like me are few and far between I assume. Nevertheless, it was 12pm at this point, and if you think I was leaving without a midday Martini, you’re dead wrong. Sally mixed me a great vodka Martini with some local Corbin Sweet Potato Vodka, and classic Cinzano Dry Vermouth, then finished it off by throwing a lemon twist in there. It may have been the unique vodka, environment, Sally’s personality or just the entire experience, however it was one of the best damn Martini’s I had tried in some time and if I’m ever back I look forward to spending more time at the @serventes_saloon and Market. #MiddayMartini #Serventes #meetmeinTuolumne #VisitCalifornia #VisitGoldCountry #RoadTripCalifornia #MyTuolumneCounty #GoldRushRally #RoadTrip #California #Hertz #Sonora #Yosemite #GoldCountry #HighSierra #LittleLane #BeautifulBooze #drinks #LiqPic #cheerstoalcohol #drinkpunch #feedfeed #craftedmixology #barprints #lifestyle #cocktail #cocktails #drinkpunch #worldsbestbars @visitcalifornia @meetmeintuolumne (at Servente's Saloon and Market) https://www.instagram.com/p/BxyKjZAFi7Y/?igshid=qd2dlxf6kwjm
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An aptronym is a name that is aptly suited to its owner’s occupation.
Real life examples: Sally Ride, astronaut William Wordsworth, poet Margaret Court and Anna Smashnova, tennis players John Tory, leader of Ontario’s Progressive Conservative Party Larry Speakes, Ronald Reagan’s press secretary Chuck Long and Willie Thrower, NFL quarterbacks Joe Strummer, guitarist for The Clash. Tiger Woods – a professional golfer Prince Fielder – a professional baseball player Martin Short – an actor who is uncommonly short for a male Sue Yoo, a lawyer at Sullivan & Cromwell Jeffrey M. Advokat, lawyer in Morristown NJ Cynthia Houser, realtor in Silver Spring, Md. William Dement, M.D., Professor of Psychiatry at Stanford David Dollar, economist at the World Bank Dr. Richard Madden, Anger Management, Hudson NY Alan Heavens, Astronomer, University of Edinburgh Margaret Spellings, Secretary of Education Ngoc Quang Chu, DDS Bethesda, Md. Dalbert Fear, Jr., DDS Ann Arbor, Mich. Ken Hurt, DDS, Albuquerque, N.M. Kenneth Krowne, DDS, Brookline, Mass. Les Plack, DDS, San Francisco Anthony J. Pulier, DDS, Richmond, Va. Randall Toothaker, DDS, University of Nebraska Medical Center Barth, Lacy and Craig Toothman, Columbus, Ohio Joey Goodspeed, former running back, St. Louis Rams Quentin Jammer, cornerback for the San Diego Chargers Dr. Tom Fillar, DDS Dr. Dick Bone, an osteopath Patricia Feral, animal rights activist in the Stamford, Connecticut, area George Hammer, St. Matthews Hardware in Louisville KY Dr. Beever (vet) and a physician Dr. DeKay, Parsonfield, Maine Sir Russell Brain, famous English neurologist Dr. Hertz, DDS, Fort Lauderdale Roland Cruz, Mechanic Dr. Aichen, DDS
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paulo0369 · 5 years
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