I'm Frank – based in Freiburg – working as a Creative Director I'm collecting Links and Articles about Branding, Corporate Design and Brand Leadership
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Hemslöjden - Association. Identity designed by Snask, Stockholm, Sweden, 2014.
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Buzz launcher - Identity, graphic and branding designed by An Jaewoo, Korea. Vía Behance.
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Brand Evolution Some nice 2-minute-videos about the evolution of some well-known brands like McDonald's, Nike, Apple, ...
Watch them all here
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youtube
Brand Bites is a series of short interviews of CEOs, Founders and Brand Leaders run by the MSc Brand Leadership team at the University of East Anglia. This ones with Jens Lundgaard, CEO and Founder of Brandworkz.
Jens tells us about the importance of consistency in branding.
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The only way you win big time, is when you go all-in on design.
Ben – Chief Design Officer at 6 Wunderkinder – wrote a really great article about the importance of Design.
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vimeo
Wonderful new Identity for MIT Media Lab
Pentagram Website
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Fort Point - Craft beer company based in San Francisco’s Presidio by Catalana brothers. Brand identity, illustration and packaging designed by Manual Creative S.F. Ca.
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Amalgamated bank - Rebranding by Michel Beirut and his team at Pentagram, NY, 2014.
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An Introduction to Marketing
New MOOC at Wharton – University of Pennsylvenia
The Contents of the MOOC are: Module 1: Branding Module 2: Customer Centricity Module 3: Go To Marketing Strategies The Course started on 14.10.2014 (but you can still take part) The Course ends on 28.12.2014 It's for free but you can you earn a verfied Certificate which it is not for free
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Check out these hidden messages in the logos
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