amrutaj

[amrutaj]

Org Chart

[amrutaj]

Targeting Fortune 500 companies? Try Actionable Org Charts for Impactful Outcome.

The dense stream of B2B sales prospecting gets even denser when it comes to nurturing and prospecting with Fortune 500 companies. With a series of stakeholders, influences and decision makers involved even for a single purchase, it often becomes difficult for marketers to trigger the right buyer at the right time. Added to this is the extensive consumption of manpower, time, budget and what not? Interestingly, businesses having a true vision and futuristic goals would never cease their search for processes, tools and strategies that can help them to nurture their targeted Fortune 500 companies until the deal closes.

Now such thirst has got some concrete reasons! In the B2B landscape, Fortune 500 companies are a treasure trove for businesses that aims for a major boost in revenue & reputation in the long run. Journey to which is topsy turvy of the optimum kind. Only a diligent marketer can relate to the fact that even executing a simple prospecting strategy turns out to be extensively complex here. However, they agree that organizational charts of Fortune 500 companies that are stitched with accurate, updated, and actionable insights are paving a smoother journey for them.

Here is Why…

Firstly, Fortune 500 companies are known for their unique organizational structure. A job title at one organization might differ from the other. As to make the correct pitching around these job titles is extremely essential, marketers need to hone in their target profile’s job responsibilities for ensuring that such reach outs are highly relevant. Actionable organization charts have proven to be totally helpful by delivering a virtual overview around this space. It is turning out to be equally effective for understanding the best buyer among the lot with context to their immediate business prerequisites, pain points, budgetary matters and other parameters.

Secondly, in today’s digital & hyper-personalization era it's enormously necessary to stand out from the lot especially when reaching out to the target profiles at Fortune 500. Their inbox would be filled with offerings that have been blasted from automated marketing systems. Here, one needs to do deep research and tailor down the pitch before contacting such a profile. The focus would be demonstrating the effort, will and consistency that a marketer has maintained in reaching out and representing respective & requirement-specific offerings. Through actionable org charts created by sales, intelligence exerts all these aspects can be well met with ease.

Thirdly, closing deals with Fortune 500 might be lengthy like tooth and nail. The real challenge is to interact with a point-person whose job title got changed or the one who suddenly stops responding. Thankfully, things are not unachievable with the org charts mentioned above as it gives marketers multiple doors within an organization through which they can influence multiple stakeholders to make the purchase and never be stuck with one. Through the insights available in the or charts, marketers can also leverage cross-sell, upsell, multi-departmental sell and more.

CLICK HERE to acquire org charts of Fortune 500 companies.”

[amrutaj]

BizKonnect sales, marketing, and data management solutions are integrated into leading platforms such as ZOHO , Salesforce , SIEBEL, lucid .

[amrutaj]

Get the latest BizKonnect  news, product updates, awards and more.

[amrutaj]

Learn best practices for using data to grow your B2B company. The bizkonnect Blog offers the latest insights and tactics for sales and marketing professionals

[amrutaj]

BizKonnect helps you implement and execute Account Based Marketing in your organization. BizKonnect leverages the latest Natural Language Processing capabilities to collect and map the business entities.

[amrutaj]

Bizkonnect has global customers in different domains.It provides intelligence to sales and marketing.

[amrutaj]

BizKonnect can be your data partner for cleaning up existing CRM data.

[amrutaj]

BizKonnect is a fast growing global technology company. Its open and transparent culture makes it a great place to work.

[amrutaj]

Bizkonnect has global customers in different domains. Their sales and marketing teams leverage BizKonnect’s sales intelligence and personalized campaign solution to reach to their target prospects.

[amrutaj]

Bizkonnect Provides List of decision makers from companies using specific technologies in different verticals such as HR, Travel and Hospitality, eCommerce, CRM, Education/e-Learning, Advertising and Healthcare.

[amrutaj]

Bizkonnect works in Actionable Sales Intelligence space. It provides intelligence to sales and marketing people like the List of companies using specific technologies and also assists in personalized campaigns . BizKonnect can be your data partner for cleaning up existing CRM data.

[amrutaj]

Bizkonnect’s solution team leverages its products and tools to provide customers with B2B contact data. This B2B contact database is used to reach out to the decision makers using personalized email campaigns.

[amrutaj]

BizKonnect helps global companies to increase B2B sales globally. Our more successful customers are the ones who have clarity in terms of who their prospects are, have some customer base, the management has good network and they want to scale up their sales leveraging the corporate ecosystem.

[amrutaj]

ABM is Maturing with Actionable Account Maps | Know More

The pandemic scenario has made every past B2B marketing strategy a prologue as businesses these days are reinventing tactics to address the uncertain landscapes. However, account-based marketing is perhaps the only one that’s still standing strong. ABM is seemingly playing its strong role at a time when hyper-personalized marketing has become the only rescue for reducing the sales cycle. It’s significantly helping marketers to cater their marketing efforts with respect to their target profile’s immediate requirements, pain points, and more…

The 2020 State of ABM Report already showed that “94.2% of respondents now have an active ABM program (up from 77% in 2019) with mature ABM programs now accounting for 79% of all sales opportunities (vs. inbound/outbound, etc.)” Such compelling stats definitely intensifies the need to consider the most effective ABM strategies . Specifically, those designed by expert sales intelligence experts and leverages actionable account maps of prospect companies.

 What’s in that? It enables businesses to implement and execute ABM at scale while leaning in with a more relevant and collaborative interaction with target profiles. Further, the actionable insights available in these accounts maps enables marketers to portray their relevant offerings & their USPs with context to respective prospect’s immediate requirements.

Besides, gone are the days when marketing used to be the single and major challenge for marketers. Today, they need to identify and resolve every struggle that prospects are dealing with while buying. By utilizing a ‘customized organization chart for any company based on the target profile’ marketers can now resolve the above. Further, they can also create the most appropriate & iterative messaging tactics for better reach-out. After all, when ABM leverages account maps, marketers can quickly identify decision-makers and influencers, ‘map the references and pain point indicators on top of the organization charts.’

Enhanced collaboration in-between sales and marketing teams and better themes and campaign creation for faster deal closures are some of the other aspects delivered by new-age ABM strategies combined with account maps. In fact, it works with inside sales to generate leads using the contacts. Even the sales team can make use of such connections to ensure continuous conversation with the target profile. Marketers can also ‘track the movement within the account from getting connected to moving to a warm stage till the sale's closure and even beyond that for account mining.’

CLICK HERE to Explore More with BizKonnect.