carnellblog-blog

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Klout

My score is 41.08. Majority of the contribution of my score came from Facebook and Twitter. It says I don’t interact very much on my Instagram account. It stated for my topics I am a expert on cooking and sports which is true because I love both. I just need to be more active on my Instagram, talk about different topics on Facebook, and interact more on Twitter. My follow ratio is low so I need to follow more and different things.

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Social Media in Times of Tragedy

OCommunicating during and after tragedies is a matter that requires the utmost right respect and care. The victims and affected communities of a tragedy are very important to consider when replying with any type of response. These tragedies effect the lives of people that could use any product that any company makes, so act carefully when it come to tragic events.

DO’S: 

Get support behind the situation- link to resources like starting a hash tag trend everywhere on social media, getting people from all around the world involved.

Make sure that any publications be as positive to the event and supportive as possible- there’s big organizations and companies even celebs that people look on to and they need to be as positive about the situation as possible, sending condolences/prayers to the victims or victims family and friends. 

Offering donations and help to the victims- people will see you doing that and want to pitch in or buy your product and help support your cause.

DONT’S:

Don’t speak upon or make any specific statements bout the situation- you want to be a support system for people to come to so bringing up victims or anything that happened is not an smart idea.

Do not try to get klout off a tragic event- in times of tragedy people would find that very offensive and inappropriate. Most likely your products will not ever be used anymore.

http://fluencymedia.com/social-media-during-times-of-tragedy/

http://socialfactor.com/social-media-protocol-times-tragedy

Example of Negative Post: Cooking site Epicurious thought that they can help their 480,00 twitter followers cope with the Boston Marathon bombing by sharing recipes for their whole cranberry scones. 

https://www.searchenginejournal.com/35-social-media-fails/95613/

Example of Positive Post: Football organization Pittsburgh Steelers tweets out a post after the Las Vegas Shooting “ Our thoughts and prayers are with all those impacted by the tragedy in Las Vegas. #PrayForVegas “ 

http://touchdownwire.usatoday.com/2017/10/02/nfl-teams-and-players-react-to-the-las-vegas-shooting/

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Facebook Brand Survey

For my brand survey, I chose the Doritos company. As you know everybody has had a bag of Doritos before. They use Facebook to advertise their newest flavors, and every year during the Superbowl in which pretty much the whole world watches, we all wait and see what funny Doritos commercial they are going to have and they never fail. They have all their information about Doritos, when it first came to business and what they are about. The page also includes posts and comments from their audience which could be good or bad feedback. Thats good to have so they can know what to improve on and what to get rid of. Their commercials/videos on Facebook all have over nearly a million views, so they are taking full advantage of Facebook when it comes to advertising their new products and interacting with their customers who loves their chips. What Doritos could do more to improve its profile is engage more with their customers offering more deals.

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Unwired Day continued...

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Unwired Day

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Goals

Hello my fellow friends, my name is Carnell and this is my new blog page. I have 3 goals for my MK375 course and that is 1. To Pass with a B or higher 2. Gain more knowledge from the course 3. Learn how to gain a better following on social media like marketing and stragety for social media accounts.