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Logo Design & Services

🧾 Logo Design Services – Briefing & Details Template

1. Client & Business Information

Business Name:

Tagline/Slogan (if any):

Industry/Field:

Products/Services Offered:

Target Audience:

Competitors (with websites if possible):

Unique Selling Proposition (USP):

2. Logo Objectives

What do you want your logo to communicate?

(e.g., trust, innovation, playfulness, elegance)

What message or story should the logo convey?

What is the primary use case for the logo?

(e.g., website, business cards, packaging, signage)

3. Style Preferences

Design style:

Minimalist / Classic / Modern / Playful / Elegant / Vintage / Techy / Abstract / Geometric

Logo type preference (if any):

Wordmark (text only)

Lettermark (initials)

Brandmark (symbol or icon)

Combination mark (text + icon)

Emblem (text within a shape or badge)

4. Color & Typography

Preferred color(s):

Colors to avoid:

Font preferences (if any):

Should it be bold, script, serif, sans-serif, handwritten, etc.?

5. Inspirations & Examples

Logos you like (and why):

Logos you dislike (and why):

Mood board or Pinterest link (if available):

6. Deliverables Required

File formats: (usually includes AI, EPS, SVG, PNG, JPG, PDF)

Versions:

Full-color

Black & white

Transparent background

Favicon/icon only

Logo variations (horizontal, stacked, icon-only)

7. Timeline

Project start date:

Project deadline or target launch date:

8. Budget

Indicate your budget range:

Is this fixed or flexible?

9. Additional Notes

Anything else the designer should know? (e.g., brand story, values, future brand plans, tone of voice)

Contact Us

Address SCO 54-55, 2nd Floor, Near Mukat Hospital,34A Sector,Chandigarh, 1600022

Email : info@futuretouch.in

Phone : +91-7056937000