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Read more about the holy river Ganga

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Know about some of the amazing facts of Haridwar no one will tell you.

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My Trip To Varanasi

The unholy, nauseating smell contrasts with the fragrance of the gods. From the temples of Haridwar to the city of Varanasi which there are thousands-and there must be enough to worship the three hundred and thirty million deities of Hinduism-the warm smoke of sandalwood incense and the sweet fragrance of marigold blossoms escape. And what about the scent of princes, of maharajas themselves, of almost divine origins, of ostentatious palaces, extravagant jewels and harems from the Thousand and One Nights, dipped in their glory days in the same distillate of roses and jasmine that today is offered in jars to any tourist who knows how to haggle.

Every smell hits you as soon as you stick your nose into this city, which smelled the same at least three thousand, maybe four thousand years ago, historians and archaeologists disagree. "If you want to be precise, Varanasi has been around almost forever," Vipin, the guide on this expedition, says to settle the dispute. Then he points the way to the holiest river of all. Twenty-three Colombians follow him like ants in single file, though that order is a rarity here.

Last stop

They travel by car, bus, plane or train from all corners of India - no short journey in the seventh largest country in the world - and plunge into the river at dawn. They place themselves in the arms of the goddess Maa Ganga, or Mother Ganges, who is the river itself, and in a kind of divine bath, as Hindu tradition has it, atone for their sins, purifying them millions of times over in the water, which has long since lost its turquoise color and is increasingly turning brown.

They purify their souls in the midst of the filth. This is not an exaggeration. . If you test 100 milliliters of water the size of a teacup, you will find more than a million fecal bacteria.

According to the World Health Organization, there should be no more than five hundred for bathing and none if you want to drink without going to the toilet or hospital. Hepatitis, cholera and gastroenteritis lurk in its pools, warn the experts in their white coats in their laboratories, but what do they know about faith in the city of 23,000 temples.

Immersion in its waters connects them to the sacred; nothing else matters. Several believers fill containers with the sacred liquid to take home. If someone in the family gets sick and can't travel to the river or is dying, they give them a sip. "Portable miracles," jokes the guide.

With an expiration date

In the distance, a hungry stray dog and a limping monkey, safely banished from his primate gang, accompany us. They are driven by hunger, by the desire to be fed by one of these strangers walking so close together, to get a banana, a piece of naan. There is no time to move! Another misery and another famine, that of the people, meets us at every corner.

An old man, made more of bones and layers of cloth than flesh, intercepts the group. He holds out his hand and makes an unusual-sounding request: He asks for help in burning his corpse. He is penniless and wants to buy wood, about 200 kilos of mango sticks, for his cremation. He is not the only one preparing for his demise. The spiritual capital of India is full of the sick and elderly sitting on the stone steps leading to the Ganga the holiest river, waiting for their end.

Life burns

Vipin raises his hand again, we have to stop. Ringing bells announce the passing of a funeral procession. Eleven men in colorful turbans carry the body of their relative on a bamboo bier. Sons, uncles, brothers, husbands, cousins - there is no trace of women - carry it to the Manikarnika crematorium on the banks of the Ganges. There, about two hundred and fifty bodies are cremated in the open air every day.

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STARTUP MISTAKES TO AVOID

Not knowing what to do or how to tackle various work tasks can cause stress and cloud your mind. However, there is a solution to everything and at the work level there are certain mistakes that you can avoid

10 mistakes to avoid at work.

Making mistakes in fulfilling your work duties can be tormenting you. However, there are aspects that you need to know so that everything is perfect and you do not have any problems. Next, we list the 10 mistakes to avoid at work, according to an article on the Gradtogreat.com portal

Also Read: Secrets to grow your startup

1. Don't ask for help. Many top executives are reluctant to seek help from a boss or colleague for fear of appearing inexperienced.

However, remember that asking this is not a sign of incompetence or inexperience, on the contrary it is a sign of maturity and will enable you to speak to your director in the future if you have a problem.

Read full article:Startup Mistakes to avoid

2. Always try to stand out from your "boss". Younger workers often feel that in order to be a star at work, they need to somehow "outshine" their bosses. That's the biggest mistake you can make at the beginning of your career.

3. Not being on time. Punctuality is an aspect that is always required at the beginning of each working day, event or meeting.

4. Not learning from your peers. Opportunities to learn from your peers should not be overlooked. Forget competitive situations and personal insecurities.

5. Fear of making mistakes. All people make mistakes because it's inevitable, so don't be afraid or paralyzed if you make a mistake.

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6. Not admitting you made a mistake. Not accepting that you are responsible for a certain situation can backfire. Your best bet is to admit it right away and offer a solution to fix it right away.

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How to make a big and successful startup

Secret to grow your startup

Create a loyalty program

Loyalty programs are optimal for increasing sales. On average, it costs three times more to acquire new customers than to sell to existing customers. In other words, acquiring new customers is expensive.

Also Read : Startup Mistakes To Avoid

Building a loyalty program helps retain customers, but is also important for attracting new ones. When there's a clear incentive to invest more, it pays off in the long run.

Identify new opportunities

Analyzing new opportunities for the business based on knowledge and understanding of demographics is another factor of paramount importance. It must be learned, from distribution channels to direct competitive strategies, by analyzing foreign markets and other potential industries. There are always new opportunities to pursue and analyze.

Read Full Article: Secrets To Improve Your Startup

Build an email list

An interesting way to start a startup is by building an email list. For this, it is important not only to have a reason why people subscribe to a newsletter, but also to use a CRM (customer relationship management) software

.

Read More Blogs : Info Akshat

Build strategic collaborations

Strategic connections with key companies can make a difference as they allow quick access to new audiences. However, identifying these collaborations can be easier said than done, especially when it comes to companies that complement what the other is already doing to create a symbiotic relationship.

Also Read: Best Smartwatches In India

Use global platforms

Regardless of whether you are an e-commerce business or not, it is important to use other platforms to complete the structure, e.g. B. Amazon freight forwarding services or hiring professionals for business services.

Try to diversify the range of products or services offered. What products, services or information can be added to the store? To grow, you must think in terms of expansion. Identify new opportunities in niche markets. What else can be provided to male and female customers?

Acquire other companies

Sometimes acquiring other companies is a quick way to build a startup. Competing companies and companies from other industries should be found that complement the business and scale quickly through the acquisition. When this happens, they can look inside and outside of the business area in question for potential opportunities.

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how to improve your startup

Secret to grow your startup

Create a loyalty program

Loyalty programs are optimal for increasing sales. On average, it costs three times more to acquire new customers than to sell to existing customers. In other words, acquiring new customers is expensive.

Also Read : Startup Mistakes To Avoid

Building a loyalty program helps retain customers, but is also important for attracting new ones. When there's a clear incentive to invest more, it pays off in the long run.

Identify new opportunities

Analyzing new opportunities for the business based on knowledge and understanding of demographics is another factor of paramount importance. It must be learned, from distribution channels to direct competitive strategies, by analyzing foreign markets and other potential industries. There are always new opportunities to pursue and analyze.

Read Full Article: Secrets To Improve Your Startup

Build an email list

An interesting way to start a startup is by building an email list. For this, it is important not only to have a reason why people subscribe to a newsletter, but also to use a CRM (customer relationship management) software

.

Read More Blogs : Info Akshat

Build strategic collaborations

Strategic connections with key companies can make a difference as they allow quick access to new audiences. However, identifying these collaborations can be easier said than done, especially when it comes to companies that complement what the other is already doing to create a symbiotic relationship.

Also Read: Best Smartwatches In India

Use global platforms

Regardless of whether you are an e-commerce business or not, it is important to use other platforms to complete the structure, e.g. B. Amazon freight forwarding services or hiring professionals for business services.

Try to diversify the range of products or services offered. What products, services or information can be added to the store? To grow, you must think in terms of expansion. Identify new opportunities in niche markets. What else can be provided to male and female customers?

Acquire other companies

Sometimes acquiring other companies is a quick way to build a startup. Competing companies and companies from other industries should be found that complement the business and scale quickly through the acquisition. When this happens, they can look inside and outside of the business area in question for potential opportunities.

[infoakshat]

Secrets to grow your startup

Beginnings are not always easy, which is why many give up before they are successful with their business. How do you let your startup grow as quickly and sustainably as possible? Here are five keys that are often neglected and can make a difference.

1. Be consistent and regular

Many startups create their business plan, define their vision, specify some goals... but they don't always materialize. It's important to check and adjust what's not working, but before that you need to put it to the test and really collect enough data.

Also Read: Startup Mistakes to Avoid

Avoid evasive maneuvers or you will never get enough information from the market. In addition, it is essential to convey consistency as a brand.

Read full article: Secrets to grow your startup

For example, in such simple details as posting a weekly article on the blog if you have promised subscribers.

Another case in point is that of colors and corporate image: always try to maintain continuity and only break it explicitly and scrupulously in an extraordinary way when it is necessary to convey a change of key.

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2. Use a marketing agency to accelerate growth

In life, it's not the one who tries the hardest who wins, but the one who knows how to use resources intelligently and optimize them to maximize results.

Why spend your hours and effort learning marketing when you can delegate to an expert and focus on your expertise?

Also, you may initially be very excited about uploading the company's posts to Instagram, but breaking the habit of posting regularly after a few weeks can damage your startup's professional image.

The Minimum Viable Product (MVP) is a method popularized by Eric Ries to launch a startup as quickly as possible and get results as quickly as possible. Even Google launched its search engine with a simple HTML page just to test how its users responded.

Early adopters are expected to test the product and provide feedback to further improve it.

Creating a Minimum Viable Product may require multiple iterations, tweaks, and variations to complete.

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STARTUP MISTAKES TO AVOID

STARTUP MISTAKES TO AVOID

Good performance reviews drive performance, increase productivity and improve morale. Everyone benefits: when employees achieve something, so does the company, everyone is rewarded (not just financially), skills and careers can thrive, and timely feedback can help identify and deal with any problem before it escalates.

In this article, we compile 7 mistakes to avoid in performance reviews so you know them and don't make them when designing the review process in your organization.

Also Read: Secrets to grow your startup

1. Use only one annual evaluation cycle

problem

Many teams only have an annual review (especially those with outdated management approaches). In the rapidly changing modern world, that's not enough. Memory tends to fade and we may not remember many worthwhile ideas in a year, we tend to have the topicality tendency and only remember the latest events. Also, bad habits have time to form throughout the year if not corrected in time. Moving the rating is terrible for both the person and the company.

Read full article:Startup Mistakes to avoid

solution

The obvious solution is to run the performance review process more frequently: at least twice a year.

They should also be supplemented with frequent and continuous feedback sessions. Good practice is to hold regular meetings and encourage peer feedback locally.

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2. Focus only on performance evaluation

problem

When the review process is tied only to performance appraisal, participants tend to hide problems and only emphasize successes. You can also just treat reviews as red tape necessary to get the promotion. And not as a source of valuable information to grow and perform better as a team.

solution

You should establish separate processes that clearly communicate the objectives: which review focuses on growth (usually 360-degree reviews) and which focuses on performance appraisal and compensation. By separating the conversation, you create a safe space for your team members to be honest, innovate, take intelligent risks and thereby create business value for the company.

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HARIDWAR “LAND OF GODS”

HARIDWAR “LAND OF GODS”

Haridwar is the land of gods and demons. In fact, gods can still be seen in the hustle and bustle of the streets. One day, while having breakfast in a hotel restaurant where we had already secured a table, we saw one. It was an elephant walking through traffic like a great hero. Ganesh the elephant god was among us. He made sure that his caretaker lacked for nothing. He stopped in front of each shop: in one he bought tobacco, in another he bought fruit, and so 

walked on the street. He paid with his suitcase and occasionally received a gift in return. A show worth seeing that we couldn't miss thanks to the window that allowed us to see everything that was going on in the street as if on a big screen.

Also read: Golden Era Of Bollywood Movies

They say that from time immemorial there was a conflict between gods and demons over a pot of amrit, the nectar of immortality. Chance. The same nectar that mankind has sought in all cultures. The gods and demons had an agreement to retrieve and share the nectar they drew from the ocean of milk. However, when they succeeded, the demons fled with him, breaking the deal they made with the gods. The gods went on a hunt that lasted twelve days and twelve nights, the equivalent of 12 years for humans.

Read full article: Haridwar “ Land of Gods”

 At the end of those twelve days, a battle for nectar began in the sky, with a few drops spilling over the earth and falling on four places that are now considered the holiest in India: Allahabad, in the state of Uttar Pradesh, where the rivers Ganges, Yamuna and Saraswati converge very close to Varanasi; Haridwar, also in Uttar Pradesh, where the Ganges leaves the Himalayas; Ujjain, in Madhya Pradesh, on the banks of the River  and Nasik in the state of Maharashtra, just like Bombay, on the banks of the Godavari River.

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If interested in dieting also read: diet plan

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THE ERA OF BOLLYWOOD MOVIES

The term Bollywood was coined in the 1970s to refer to the powerful Hindi language film industry based in Mumbai, India's most populous city. It comes from the mixture of the words Bombay and Hollywood, the Mecca of cinema in the United States, in Los Angeles (California). Bollywood films are known for their spectacular music scenes filled with songs from the country's culture mixed with colorful western pop choreographies. Well, according to the latest data, the Bombay film industry with its 103 years has surpassed the American one in terms of film production. According to the International Indian Film Academy, Bollywood produces more than 1,000 films annually, twice as many as the Los Angeles studios. Next comes Nollywood, the Mecca of African cinema in Nigeria, which produces around 250 films a year.

Also read : haridwar ”Land of Gods”

Bollywood has a huge market with a population of over 1.3 billion people. It has more than 300 million middle class consumers and in the next generations there will be 840 million people under the age of 35 in India who are passionate about its films.

The first Indian silent film Rajah Harishchandra was released in 1913. Later in the 1930s, the industry was producing 200 films a year. It was "Alam Ara" (1931), the first sound film. The first color film, Kisan Kanya, followed in 1937. It wasn't until the late 1940's and throughout the 1950's and 1960's that the golden age of Bollywood cinema began when directors Guru Dutt and Raj Kapoor, who directed social dramas and premiered films, achieved worldwide fame with Mughal-e-Azam!

Read full article: The era of bollywood movies

Bollywood cinema has its own characteristics that make it unique in the world. Bollywood films are great productions full of color and action, the most distinctive feature of which are the spectacular musical numbers.

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