A service that aim to equip new millennial dads with tools and support network during the challenging time of early fatherhood.
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Statistics
We looked inside some of the posts by papaproject and here's what we found interesting.
Average Info
Notes Per Post
0
Likes Per Post
0
Reblog Per Post
0
Reply Per Post
0
Time Between Posts
4 hours
Number of Posts By Type
Video
5
Photo
11
Text
1
Last Seen Tumblr Blogs
Fun Fact
In 2020, 44% of users from Denmark used Tumblr daily.
Photo
How pāpā can contribute during the different touch points
1. Story sharing
2. Digital service
3. Workshop
4. pāpā kit
5. professional involvement
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Journey Map
User’s journey in the centre showing the different touch points, knowing how they may feel during each stages then exploring how can pāpā fit into this current journey. I also identified that pāpā alone is not enough, there is a need for medical professionals to be involved in providing check ups and follow up care.
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Video
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Interview session with Klaus (edited version)
The entire footage is 30 min long so unable to upload it in this blog. I am super grateful about klaus sharing his experience with me, his challenges he has faced gave me a deeper insight into what one’s fatherhood experience may be like.
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Calendar key screens
user can expand events to find out more information and chose to invite friends along
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Addition of menu bar and parenting pal at the bottom, so the user can easily access the main functions.
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Meet your parenting pal, who will help provide you (the user) with positive encouragements, friendly reminders and suggestions.
It will help you find your friends who are using the digital service and connect you to them. It is designed to provide a personalised experience where the parenting pal will be with the user every step of the way.
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Customisation screen
Allowing user to customise the appearance of their parenting pal, this adds a little more fun and add playfulness to the experience, so users can create avatars for their pal that they can personally relate to.
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start up screen
Visualising how the initial start screen may look
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new layouts for 'connect’ feature
Calendar - Help dads explore group events, also allows them to save events
Chat - User can interact with other online users in the group
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Updated categories for connect feature
Testing with colours and hand drawn fonts. The name is currently Piki, maori for asisst and support, but I’m not feeling 100% about this, as it doesn’t cover the connect aspect of the overall service.
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New menu layout - instead of creating a new way to access menu, I decided to stay with the layout that people are used to.
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