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buglife · 4 years ago

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Terra Lumina

A hollow knight au guide that I keep writing in. You can read all my writings and art stuff in the #terra-lumina tag. Mostly so I can just point to this post when explaining things awee. :3 Post subject to edits and changes.

Terra Lumina is an au where both Ghost (the little knight) and Quirrel are together and are the new rulers of Hallownest. So it's a royalty au! Pretty much it's slice of life where they do their best to be a better ruler than the Pale King ever was, ruling with kindness and intelligence. Seriously, like, the Pale King could have just talked to the Radiance instead of letting things snowball like they did. They both live in the new palace which is pretty much like the White House in that it's mostly dedicated to government with an apartment for the rulers to live in. It's where the old palace used to be, but now it's much greener and 100% less buzzsaws. It is post embrace the void ending and an everyone lives/nobody dies au where the only characters that are dead are those that were found so at the start of the game. Takes place about 5-7 years after the end of the game.

The two romantic rulers.

Ghost:Now taller than Quirrel and is the Shade Lord, god of void and dreams. Sovereign of Hallownest and rightful ruler due to king's brand. Can use telepathy but only does so with family/friends, as they are nervous about scaring people so uses sign language with them. Is very happy to have family/friends and overall liked by most folks. Is still scary to some and is sad about that. Married Quirrel. Considers Mato their adoptive father and calls them such. Still enjoys fighting (but for fun now). Since dreams are now their aspect, they gather up nightmares to help the population (and gives to their adopted grimmchild, Allegro, and Grimm themselves.)

Quirrel: Now called the Scholar King, rules alongside Ghost. He still has trouble believing that this is his life. Chaotic Good. Mostly deals with the logistics in running the kingdom. Adoptive mother is Monomon who found him when he was teeny tiny. Did not attempt to drown themselves, instead isolated himself when he thought Monomon was dead so Ghost had to find him. Still fights and can practically teleport. Spends free time in the palace library where a copy of all the surviving books were moved to and is free to the public to check out and read.

Family/Friends

Hornet: Still the Princess of Deepnest and was happy to have her mother Herrah rule again. Is officially Deepnest's ambassador and works closely with her sibling to be sure things that need to get done, get done. She won't admit it but she loves spending time with her siblings. Also randomly jumps Ghost to keep them on their toes and make sure they don't lose their skill. This can happen at anytime, anyplace. Is a close ally with the Hive and is helping the new Queen get used to her role. Also demands spars with Quirrel all the time because she does like her brother and law and the fact she doesn't kill him is proof enough in her eyes.

Mato: Dadmaster. Pretty much raised Ghost in between the end of the game to present day (and did a damn good job). Still lives in the Howling Cliffs and teaches students still, especially knight candidates. Is always on hand to cause trouble if needed. Is so proud you guys can't even. Keeps his home open in case Ghost and Quirrel need to hide for a bit. Officiated Ghost and Quirrel's wedding because of course.

Hollow: Part of the new great knights of Hallownest and is known as Hollow the Kind. Still likes to help people, and after having lots of care and therapy, is now more expressive and open. Is pretty much free to do what they please, and they choose to mostly patrol the kingdom and help when needed. Is constantly sneaking frogs into the palace because Hollow loves them. Can only use telepathy with other void beings and uses sign language to communicate otherwise. Is still missing an arm but had a magical prosthetic built. Loves to be in cuddle piles.

Tiso:Big brother figure and part of the new great knights of Hallownest. He is known as Tiso the Daring. Is actually a badass Captain America type fighter, just couldn't dodge a house sized mawlek and nearly died back then. Taught Ghost all the swears and often invokes 'Big Brother Rights'. Is also Captain of the Guard and has matured a lot since the end of the game. In a relationship with Myla and Cloth.

Cloth:Part of the new great knights of Hallownest and is known as Cloth the Strong. Makes sure people behave. Has healed from her near suicidal want to join her late lover, and now has a more positive outlook on life. Tends to organize tournaments that aren't fucked up and fatal like the Coliseum. In a relationship with Tiso and Myla.

Myla:Was saved from the infection, but it left her prone to sickness and a little weaker than most bugs. Compensates for still being cherry and wonderful to be around. Actually wicked smart and has helped Ghost restart the mining industry. Enjoys going to musicals/plays in her free time. Still loves being a geologist and provided most of the geological samples in the Capital's museum. Is in a relationship with Cloth and Tiso.

Ogrim: The only surviving great knight of old Hallownest. Is part of the new knights as Ogrim the Defender. Is the leader of the new knights and is a brilliant tactician. Has moved up from the Waterways to a new home and no longer lives in exile. Likes to plan parties and is generally doing better. He deserves it.

God Tamer: Real name is Xena (I seen it used around and I like it.) Part of the new great knights of Hallownest and is known as Xena the Tamer. Still works alongside her beast, ‘Pickles’. Has an uncanny ability to befriend dangerous beasts and pacifies them. Now has a small zoo’s worth of ‘friends’ that come and go for pats and treats. Dunks on Tiso a lot. Is surprisingly a conservationist. Will beat the shit out of people without hesitation if needed. Often fights new recruits to judge areas needing improvement. Has no tolerance for idiots. Was saved from the infection, but was not infected long enough to cause long term damage.

Allegro: The Grimmchild. Has chosen female pronouns. She is now past the grub stage and has left the kingdom to travel with her father, Grimm, to learn how to take over the Troupe. Still keeps in contact with Ghost through dreams and loves Ghost very much as their ‘Ren’. Was and still is, a little shit. Ghost misses them a lot but is comforted by her visits. Ghost saves nightmares to give to her so she can get big and strong!

Grimm: Considered a friend at this point, and taught Ghost about the dream realm. Visits through dreams. Ghost saves nightmares to give to him. Often has advice when needed.

Sheo/Nailsmith: Uncles. They both run an art school with Sheo teaching fine arts and Nail(Smith) teaching forging. They also run an art gallery. Are up to cause trouble whenever needed.

Oro: Uncle. The real sour one. Teaches new recruits and tends to weed out those that can make it from ones that can’t. Pretty much a drill Sargent. Ghost pays him not only in geo, but candy. Special, custom made candy just for Oro. It’s the only way they could get him to do this job. Oro won’t admit it’s also because he loves his former pupil no sir.

Monomon: Quirrel’s adoptive mother and currently is the royal researcher. Teaches classes as well. Ghost pretty much told her to do whatever as long as it will improve the lives of bugkind and she loves them for it. Is always down to cause trouble. Chaotic Neutral. Has some type of explosive with them at any given time. Tends to ‘vanish’ people who have wrong her or her son. Embodies chaos. Craves gossip. Former Dreamer and woke up when Ghost took the pantheon approach to defeating the Radiance.

Herrah: Queen of Hallownest and considers Ghost one of her children. Is happy to be Queen of her own people and is making up for lost time with her daughter. Likes to meet with the Hallownest rulers for a good shit-talking session. Is made of sass. Former Dreamer and woke up when Ghost took the pantheon approach to defeating the Radiance.

Lurien: Watcher of the Capital. Disaster. Will stay up for days on end working on things to accidentally invent new things in the process in sleep deprived delirium. Often gets drunk or high and contemplates the universe. Has the best edibles around I tell you. Is actually good at his job, which is finding suspicious things and investigating them. Former Dreamer and woke up when Ghost took the pantheon approach to defeating the Radiance.

Lemm: Runs the Hallownest museum and works in the back where he catalogs and studies findings and doesn’t have to talk to anyone and is the happiest he could ever be.

Seer: Holy shit she is old. Still lives in the resting grounds. Ghost visits often and brings tea and snacks. Grandma energy. Is currently working with Quirrel to recount as much as she can about moth legends and society so it can be preserved forever. It’s slow going because she is old, but it’s going.

The siblings: Are now at rest.

Everything else

White Lady: Is still alive and has left the gardens. She resides in a little hidden cottage outside the palace where she grows flowers. Is often called in to overlook agriculture efforts. Has long since revoked her crown and is content with a quiet life. Is not considered a mother by Ghost, and Ghost will not forgive her for her role in things. She is okay with this and hopes to atone someday for what she did.

The Pale King: Still fucking dead. Rest in Pieces you shit.

Eternal Emilitia: Is a member of the new noble class and takes her job seriously. She mostly keeps the other nobles in line when she can and helps delegate orders to places where they need to go. It’s like herding cats but she’s getting better with it the longer she’s around. Is respected by Ghost since she knows what it’s like to hit rock bottom and is quite sensitive to the needs to the people.

Radiance: Dead. Was going mad and in pain by the time Ghost got to her. Is now at rest.

Greenpath/Queen’s Gardens:Given back to the moss-kin and Unn. Unn has started to awaken more now that the infection is over and her children are freed from it’s influence. Is considered it’s own ‘kingdom’. Is in good relations with Hallownest.

Fungal Wastes: Still thriving. A hivemind made up of everything from microscopic spores to the entire fungal waste itself. The mushroom tribe trades with Hallownest and is in good relations with them. Still considered weird to most but they are good and peaceful people.

Mantis Tribe: Is in a good relationship with Ghost, Hornet and Quirrel, and not much else. Has complete independence but was asked nicely if they could help train the most dedicated of new guards/knights. Did not pass up the opportunity to be allowed to beat the shit out of willing Hallownest citizens who wanted to train.

Deepnest: Ruled by Queen Herrah and Princess Hornet. Good relationship with Hallownest and enjoys full independence. The beasts that reside are no longer hassled by Hallownest encroachment and thus does not push back into it. Exports silk products and is now a very prosperous nation.

Dirtmouth/Crystal Peaks: Still the same, but with now more people. All our favorite Dirtmouth folks are doing well. Elderbug is delighted to have a full town to be a mayor over.

City of Tears: Now called the 'Capital'. Plants are now on the ceiling to redirect water and stop the constant rain. It's much more pleasant now.

Colosseum of Fools: Left alone mostly. Ghost cannot stop people for wanting to go there if they are of sound mind to make the decision.

The Hive: Is now ruled by the new Queen Apis. Is fully independent and enjoys a cushy trade agreement with Hallownest and the rest of the various nations. She wonders if she will ever live up to her mother, Queen Vespa, but has many friends to help her grow into the role. Hive Knight is her loyal friend.

#hollow knight #terra lumina #au stuff #ruler au #ghost #quirrel #ghost/quirrel #myla/tiso/cloth #sheo/nailsmith #dreamers are alive au #everyone lives/nobody dies #my writing

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prorevenge · 5 years ago

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A stranger scammed me out of $300 online. I tracked him down, called his dad's work phone, and got my money back.

Long post, TL;DR below. Early last year I was deep in depression, spending the Spring in my room (I work in a seasonal industry which pays just enough to live on during the off months.)

All I did was play video games all day which led to me getting into game marketplace sites and planning on starting a side hustle selling in game items and accounts in MMos. I was brand new to the "industry" and didn't have contacts to learn from, so I just went for it and posted my first listing. I got a few hits back early and found an interested "buyer" (I'll refer to him later as C) who told me he was ready to purchase.

The way these transactions are supposed to go is this: A reputable middleman (There were several known MM in the community that I joined) takes in the product and the payment, verifies both, then distributes both ways after taking a cut for their services. This circumvents the "you first" prolem where you have to trust solely in the other guy to not scam you. -Well.. They impersonated a middleman well enough to fool me. I admit that it was 100% on me, I didn't know what I was doing. I just wanted to start selling so bad and I was glad to see quick hits on my first listing.

So, the "middleman" (To this day I don't know if there was a 3rd person acting as middleman or if it was C all along) takes the buyer's money, then the product which was a high ranked account in a popular competitve game. Suddenly, the MM says there was a problem with the payment and it needs to be redone.

At this point I know game's over and I just got scammed, but I went along with it as a sad parting gift to my first "sale." I message C and asked him how this was going to go. He told me he'll just direct paypal me the $300 now and apologized, which didn't make sense to me (you already scammed me, why haven't you blocked me yet?) I gave him my paypal email.

Conversation goes like this: C- "Sent." Me- "repeats my email same email correct?" C- "F%@& I sent it to the wrong email. I'll call paypal." Me- 3 minutes later "Are you going to send me $300 or no?" C- "I only had $450 in my paypal account, they should be able to refund me over the phone." Me- 5 minutes later "Okay. Progress?" C- "On the phone with them." Me 10 minutes of silence later- ":D" Then he goes offline. I call the MM several times but he's standoffish and won't pick up saying "something something privacy.. you arent giving me a reason to pick up the call." It's clear he's not being real with me.

I don't know what to do at this point as I've never encountered a sudden loss of hard work like that. I'm not a drinker at all but that night when faced with that emptiness while trying to get out of depression, I hit the bottle hard.

The next day I woke up naked on my bathroom floor in the pitch black and sheepishly checked my PC to see if it really happened. Without any hope at all I started googling this kid's two usernames that I knew of. I scanned the internet for every site that had an account with the same username that he used, but only found more scam reports (yep, I wasn't his first victim.) So I gave up.

A week later I came back and did it all over again, but this time I thought to check his discord profile to see if he had any other profiles linked to it (steam, twitch, etc.) and the genius did. I checked his steam profile and wrote down each of his past usernames that looked unique and wouldn't pull a million results.

After hours of scanning each one, I had his name, age (teenager,) city, email, skype, knew he went to chess tournaments as a kid, liked neopets, and found a youtube channel with his class project videos on it. It still wasn't enough though. All the information got me was another two contact methods, and I didn't want to start harassing him.

He ghosted me and emailing him wasn't going to change that. If I was going to get my money back, I needed to contact his parents and I knew this all along. In a last ditch effort I googled his emails again, found his google+ profile, and saw that he had a public photo library (which was discontinued by google very shortly after all this happened.) It had 1 picture. A perfect view of his house, from the street. Street number in view. After some searching without finding much I clicked "More info" on the picture and the the geo-tagged coordinates attatched to the picture appeared.

So now I have the address which I google along with the last name, which leads to me getting the first & last names of both parents. I pop that into trusty whitepages and have everything I need to spring my plan into action. While all this was going on I was updating my friend who lives in the same area as C. He asked if I wanted him to call since he had the same area code. It lined up perfectly so I agreed.

At this point I realize it's March 30th, just two days before April fools and C could probably play this off as some elaborate joke played by his friends so I call my friend off. It was so hard to wait, but we did and we waited long enough that it couldn't be looked at as a joke at all.

Two weeks later in a discord call I give my friend the green light and he calls phone #1. The cell. After a little ringing it cuts to voicemail and we decide to try phone #2, the work phone. This time the phone rang for significantly longer but also cut to voicemail and the message before the beep confirmed we had the right dad. My friend leaves a message saying "Hello Mr. ______, this is _ ______ with (marketplace name's) collection department. We currently have multiple fradulent activity cases open with your son C, totalling x thousands of dollars (I added up all the reports against him which were posted on the site and it totalled thousands, even talked to a couple people who he targeted.) At the moment we're reviewing the most recent case which involved a $300 transaction. If you could please, get back to us between 9am-10pm to resolve these cases. Thank you" All that was paraprased but that was his message.

He was very professional and seemed legit, and even though the dad might listen to it and ignore it we didn't think that was going to happen. It's worth noting that they live in a nice area of a nice state, so there was less of a chance that this would be a financial burden and the parents would likely just want to clear this up.

Two days later, while playing video games (yeah I had a problem.) I get a contact request notification. MY BOY C!

He tells me that he's a good person and he wants to give the account back. I check it and he played 10 games and lost each one which deranked and devalued the account (at this point I pretty much knew his parents were standing over his shoulder watching everything that was said. I could've even been speaking to them directly.) So I told him the account devalued, and I either want what he stole from me (the account at a higher rank) or I want $300. He told me he'll give me the account AND $300 (Parents coming through in the clutch!)

We went through a lot of hoops, trying paypal which he couldn't get to work, a few others and finally got google pay to work after troubleshooting stupid problems which I attriubted to him stalling. It was clear that they were scared of me since I got their info (and regularly called him by his first name throughout the convo as a power move lol) but I assured them I wasn't a bad person and told them to be extra safe of what you upload, especially if you're trying to scam people because when money is involved bad things can happen (playing into his parents who were surely reading it.) I explained the public Google+ upload of their clear to see geo-tagged house which I'm sure his they weren't happy about.

After he sent the money he asked for confirmation that I received it. I confirmed saying "YOU F** DID IT! SO PROUD OF YOU, C!" and he immediately went offline. I danced up and down the hallway and it was probably embarrasingly bad but I didn't care. I don't think the smile was gone from my face for an hour. It was a month long process and with the help of my friend the money was back. I haven't seen my friend in person since then, but when I do I owe him a top notch steak. He refused when I sent him $ online.

Instead of trying to resell the account and start back up in the marketplace I abandoned it all and went another way. I'm currently training for the military and in a much better place, but still have a long way to go.

A lot was left out of this story but it was a long one. I have screenshots of our conversations and I surely won't ever forget it.

TL;DR - I tried selling a video game account to see if I could make a new side hustle and got scammed since I was dumb, inexperienced and decided to trust the internet. I got scammed and took it hard but the scammer left too much of his info public and after a little bit of elbow grease I was able to obtain his & his parent's info and left his dad a voicemail. Two days later the scammer contacted me and gave me the money and the account back, apologizing. I learned from it.

(source) story by (/u/dstrezzd)

#prorevenge #by /u/dstrezzd #pro revenge #revenge stories #pro revenge stories #pro #revenge #last10

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wickedbananas · 7 years ago

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The MozCon 2018 Final Agenda

Posted by Trevor-Klein

MozCon 2018 is just around the corner — just over six weeks away — and we're excited to share the final agenda with you today. There are some familiar faces, and some who'll be on the MozCon stage for the first time, with topics ranging from the evolution of searcher intent to the increasing importance of local SEO, and from navigating bureaucracy for buy-in to cutting the noise out of your reporting.

We're also thrilled to announce this year's winning pitches for our six MozCon Community Speaker slots! If you're not familiar, each year we hold several shorter speaking slots, asking you all to submit your best pitches for what you'd like to teach everyone at MozCon. The winners — all members of the Moz Community — are invited to the conference alongside all our other speakers, and are always some of the most impressive folks on the stage. Check out the details of their talks below, and congratulations to this year's roster!

Still need your tickets? We've got you covered, but act fast — they're over 70% sold!

Pick up your ticket to MozCon!

The Agenda

Monday, July 9

8:30–9:30 am

Breakfast and registration

Doors to the conference will open at 8:00 for those looking to avoid registration lines and grab a cup of coffee (or two) before breakfast, which will be available starting at 8:30.

9:30–9:45 am

Welcome to MozCon 2018! Sarah Bird

Moz CEO Sarah Bird will kick things off by sharing everything you need to know about your time at MozCon 2018, including conference logistics and evening events.

She'll also set the tone for the show with an update on the state of the SEO industry, illustrating the fact that there's more opportunity in it now than there's ever been before.

9:50–10:20 am

The Democratization of SEO Jono Alderson

How much time and money we collectively burn by fixing the same kinds of basic, "binary," well-defined things over and over again (e.g., meta tags, 404s, URLs, etc), when we could be teaching others throughout our organizations not to break them in the first place?

As long as we "own" technical SEO, there's no reason (for example) for the average developer to learn it or care — so they keep making the same mistakes. We proclaim that others are doing things wrong, but by doing so we only reinforce the line between our skills and theirs.

We need to start giving away bits of the SEO discipline, and technical SEO is probably the easiest thing for us to stop owning. We need more democratization, education, collaboration, and investment in open source projects so we can fix things once, rather than a million times.

10:20–10:50 am

Mobile-First Indexing or a Whole New Google Cindy Krum

The emergence of voice-search and Google Assistant is forcing Google to change its model in search, to favor their own entity understanding or the world, so that questions and queries can be answered in context. Many marketers are struggling to understand how their website and their job as an SEO or SEM will change, as searches focus more on entity-understanding, context and action-oriented interaction. This shift can either provide massive opportunities, or create massive threats to your company and your job — the main determining factor is how you choose to prepare for the change.

10:50–11:20 am

AM Break

11:30–11:50 am

It Takes a Village: 2x Your Paid Search Revenue by Smashing Silos Community speaker: Amy Hebdon

Your company's unfair advantage to skyrocketing paid search revenue is within your reach, but it's likely outside the control of your paid search team. Good keywords and ads are just a few cogs in the conversion machine. The truth is, the success of the entire channel depends on people who don't touch the campaigns, and may not even know how paid search works. We'll look at how design, analysis, UX, PM and other marketing roles can directly impact paid search performance, including the most common issues that arise, and how to immediately fix them to improve ROI and revenue growth.

11:50 am–12:10 pm

The #1 and Only Reason Your SEO Clients Keep Firing You Community speaker: Meredith Oliver

You have a kick-ass keyword strategy. Seriously, it could launch a NASA rocket; it's that good. You have the best 1099 local and international talent on your SEO team that working from home and an unlimited amount of free beard wax can buy. You have a super-cool animal inspired company name like Sloth or Chinchilla that no one understands, but the logo is AMAZING. You have all of this, yet, your client turnover rate is higher than Snoop Dogg's audience on an HBO comedy special. Why? You don't talk to your clients. As in really communicate, teach them what you know, help them get it, really get it, talk to them. How do I know? I was you. In my agency's first five years we churned and burned through clients faster than Kim Kardashian could take selfies. My mastermind group suggested we *proactively* set up and insist upon a monthly review meeting with every single client. It was a game-changer, and we immediately adopted the practice. Ten years later we have a 90% client retention rate and more than 30 SEO clients on retainer.

12:10–12:30 pm

Why "Blog" Is a Misnomer for Our 2018 Content Strategy Community speaker: Taylor Coil

At the end of 2017, we totally redesigned our company's blog. Why? Because it's not really a blog anymore - it's an evergreen collection of traffic and revenue-generating resources. The former design catered to a time-oriented strategy surfacing consistently new posts with short half-lives. That made sense when we started our blog in 2014. Today? Not so much. In her talk, Taylor will detail how to make the perspective shift from "blog" to "collection of resources," why that shift is relevant in 2018's content landscape, and what changes you can make to your blog's homepage, nav, and taxonomy that reflect this new perspective.

12:30–2:00 pm

Lunch

2:05–2:35 pm

Near Me or Far: How Google May Be Deciding Your Local Intent For You Rob Bucci

In August 2017, Google stated that local searches without the "near me" modifier had grown by 150% and that searchers were beginning to drop geo-modifiers — like zip code and neighborhood — from local queries altogether. But does Google still know what searchers are after?

For example: the query [best breakfast places] suggests that quality takes top priority; [breakfast places near me] indicates that close proximity is essential; and [breakfast places in Seattle] seems to cast a city-wide net; while [breakfast places] is largely ambiguous.

By comparing non-geo-modified keywords against those modified with the prepositional phrases "near me" and "in [city name]" and qualifiers like "best," we hope to understand how Google interprets different levels of local intent and uncover patterns in the types of SERPs produced.

With a better understanding of how local SERPs behave, SEOs can refine keyword lists, tailor content, and build targeted campaigns accordingly.

2:35–3:05 pm

None of Us Is as Smart as All of Us Lisa Myers

Success in SEO, or in any discipline, is frequently reliant on people's ability to work together. Lisa Myers started Verve Search in 2009, and from the very beginning was convinced of the importance of building a diverse team, then developing and empowering them to find their own solutions.

In this session she'll share her experiences and offer actionable advice on how to attract, develop, and retain the right people in order to build a truly world-class team.

3:05–3:35 pm

PM Break

3:45–4:15 pm

Search-Driven Content Strategy Stephanie Briggs

Google's improvements in understanding language and search intent have changed how and why content ranks. As a result, many SEOs are chasing rankings that Google has already decided are hopeless. Stephanie will cover how this should impact the way you write and optimize content for search, and will help you identify the right content opportunities. She'll teach you how to persuade organizations to invest in content, and will share examples of strategies and tactics she has used to grow content programs by millions of visits.

4:15–4:55 pm

Ranking Is a Promise: Can You Deliver? Dr. Pete Meyers

In our rush to rank, we put ourselves first, neglecting what searchers (and our future customers) want. Google wants to reward sites that deliver on searcher intent, and SERP features are a window into that intent. Find out how to map keywords to intent, understand how intent informs the buyer funnel, and deliver on the promise of ranking to drive results that attract clicks and customers.

7:00–10:00 pm

Kickoff Party

Networking the Mozzy way! Join us for an evening of fun on the first night of the conference (stay tuned for all the details!).

Tuesday, July 10

8:30–9:30 am

Breakfast

9:35–10:15 am

Content Marketing Is Broken and Only Your M.O.M. Can Save You Oli Gardner

Traditional content marketing focuses on educational value at the expense of product value, which is a broken and outdated way of thinking. We all need to sell a product, and our visitors all need a product to improve their lives, but we're so afraid of being seen as salesy that somehow we got lost, and we forgot why our content even exists. We need our M.O.M.s! No, not your actual mother. Your Marketing Optimization Map — your guide to exploring the nuances of optimized content marketing through a product-focused lens.

In this session you'll learn data and lessons from Oli's biggest ever content marketing experiment, and how those lessons have changed his approach to content; a context-to-content-to-conversion strategy for big content that converts; advanced methods for creating "choose your own adventure" navigational experiences to build event-based behavioral profiles of your visitors (using GTM and GA); and innovative ways to productize and market the technology you already have, with use cases your customers had never considered.

10:15–10:45 am

Lies, Damned Lies, and Analytics Russ Jones

Search engine optimization is a numbers game. We want some numbers to go up (links, rankings, traffic, and revenue), others to go down (bounce rate, load time, and budget). Underlying all these numbers are assumptions that can mislead, deceive, or downright ruin your campaigns. Russ will help uncover the hidden biases, distortions, and fabrications that underlie many of the metrics we have come to trust implicitly and from the ashes show you how to build metrics that make a difference.

10:45–11:15 am

AM Break

11:25–11:55 am

The Awkward State of Local Mike Ramsey

You know it exists. You know what a citation is, and have a sense for the importance of accurate listings. But with personalization and localization playing an increasing role in every SERP, local can no longer be seen in its own silo — every search and social marketer should be honing their understanding. For that matter, it's also time for local search marketers to broaden the scope of their work.

11:55 am–12:25 pm

The SEO Cyborg: Connecting Search Technology and Its Users Alexis Sanders

SEO requires a delicate balance of working for the humans you're hoping to reach, and the machines that'll help you reach them. To make a difference in today's SERPs, you need to understand the engines, site configurations, and even some machine learning, in addition to the emotional, raw, authentic connections with people and their experiences. In this talk, Alexis will help marketers of all stripes walk that line.

12:25–1:55 pm

Lunch

2:00–2:30 pm

Email Unto Others: The Golden Rules for Human-Centric Email Marketing Justine Jordan

With the arrival of GDPR and the ease with which consumers can unsubscribe and report spam, it's more important than ever to treat people like people instead of just leads. To understand how email marketing is changing and to identify opportunities for brands, Litmus surveyed more than 3,000 marketers worldwide. Justine will cover the biggest trends and challenges facing email today and help you put the human back in marketing’s most personal — and effective — marketing channel.

2:30–3:00 pm

Your Red-Tape Toolkit: How to Win Trust and Get Approval for Search Work Heather Physioc

Are your search recommendations overlooked and misunderstood? Do you feel like you hit roadblocks at every turn? Are you worried that people don't understand the value of your work? Learn how to navigate corporate bureaucracy and cut through red tape to help clients and colleagues understand your search work — and actually get it implemented. From diagnosing client maturity to communicating where search fits into the big picture, these tools will equip you to overcome obstacles to doing your best work.

3:00–3:30 pm

PM Break

3:40–4:10 pm

The Problem with Content & Other Things We Don't Want to Admit Casie Gillette

Everyone thinks they need content but they don't think about why they need it or what they actually need to create. As a result, we are overwhelmed with poor quality content and marketers are struggling to prove the value. In this session, we'll look at some of the key challenges facing marketers and how a data-driven strategy can help us make better decisions.

4:10–4:50 pm

Excel Is for Rookies: Why Every Search Marketer Needs to Get Strong in BI, ASAP Wil Reynolds

The analysts are coming for your job, not AI (at least not yet). Analysts stopped using Excel years ago; they use Tableau, Power BI, Looker! They see more data than you, and that is what is going to make them a threat to your job. They might not know search, but they know data. I'll document my obsession with Power BI and the insights I can glean in seconds which is helping every single client at Seer at the speed of light. Search marketers must run to this opportunity, as analysts miss out on the insights because more often than not they use these tools to report. We use them to find insights.

Wednesday, July 11

8:30–9:30 am

Breakfast

9:35–10:15 am

Machine Learning for SEOs Britney Muller

People generally react to machine learning in one of two ways: either with a combination of fascination and terror brought on by the possibilities that lie ahead, or with looks of utter confusion and slight embarrassment at not really knowing much about it. With the advent of RankBrain, not even higher-ups at Google can tell us exactly how some things rank above others, and the impact of machine learning on SEO is only going to increase from here. Fear not: Moz's own senior SEO scientist, Britney Muller, will talk you through what you need to know.

10:15–10:45 am

Shifting Toward Engagement and Reviews Darren Shaw

With search results adding features and functionality all the time, and users increasingly finding what they need without ever leaving the SERP, we need to focus more on the forest and less on the trees. Engagement and behavioral optimization are key. In this talk, Darren will offer new data to show you just how tight the proximity radius around searchers really is, and how reviews can be your key competitive advantage, detailing new strategies and tactics to take your reivews to the next level.

10:45–11:15 am

AM Break

11:25–11:45 am

Location-Free Local SEO Community speaker: Tom Capper

Let's talk about local SEO without physical premises. Not the Google My Business kind — the kind of local SEO that job boards, house listing sites, and national delivery services have to reckon with. Should they have landing pages, for example, for "flower delivery in London?"

This turns out to be a surprisingly nuanced issue: In some industries, businesses are ranking for local terms without a location-specific page, and in others local pages are absolutely essential. I've worked with clients across several industries on why these sorts of problems exist, and how to tackle them. How should you figure out whether you need these pages, how can you scale them and incorporate them in your site architecture, and how many should you have for what location types?

11:45 am–12:05 pm

SEO without Traffic: Community speaker: Hannah Thorpe

Answer boxes, voice search, and a reduction in the number of results displayed sometimes all result in users spending more time in the SERPs and less on our websites. But does that mean we should stop investing in SEO?

This talk will cover what metrics we should now care about, and how strategies need to change, covering everything from measuring more than just traffic and rankings to expanding your keyword research beyond just keyword volumes.

12:05–12:25 pm

Tools Change, People Don't: Empathy-Driven Online Marketing Community speaker: Ashley Greene

When everyone else zags, the winners zig. As winners, while your 101+ competitors are trying to automate 'til the cows come home and split test their way to greatness‚ you're zigging. Whether you're B2B or B2C, you're marketing to humans. Real people. Homo sapiens. But where is the human element in the game plan? Quite simply, it has gone missing, which provides a window of opportunity for the smartest marketers.

In this talk, Ashley will provide a framework of simple user interview and survey techniques to build customer empathy and your "voice of customer" playbook. Using real examples from companies like Slack, Pinterest, Intercom, and Airbnb, this talk will help you uncover your customers' biggest problems and pain points; know what, when, and how your customers research (and Google!) a need you solve; and find new sources of information and influencers so you can unearth distribution channels and partnerships.

12:25–1:55 pm

Lunch

2:00–2:30 pm

You Don't Know SEO Michael King

Or maybe, "SEO you don't know you don't know." We've all heard people throw jargon around in an effort to sound smart when they clearly don't know what it means, and our industry of SEO is no exception. There are aspects of search that are acknowledged as important, but seldom actually understood. Michael will save us from awkward moments, taking complex topics like the esoteric components of information retrieval and log-file analysis, pairing them with a detailed understanding of technical implementation of common SEO recommendations, and transforming them into tools and insights we wish we'd never neglected.

2:30–3:00 pm

What All Marketers Can Do about Site Speed Emily Grossman

At this point, we should all have some idea of how important site speed is to our performance in search. The recently announced "speed update" underscored that fact yet again. It isn't always easy for marketers to know where to start improving their site's speed, though, and a lot of folks mistakenly believe that site speed should only be a developer's problem. Emily will clear that up with an actionable tour of just how much impact our own work can have on getting our sites to load quickly enough for today's standards.

3:00–3:30 pm

PM Break

3:40–4:10 pm

Traffic vs. Signal Dana DiTomaso

With an ever-increasing slate of options in tools like Google Tag Manager and Google Data Studio, marketers of all stripes are falling prey to the habit of "I'll collect this data because maybe I'll need it eventually," when in reality it's creating a lot of noise for zero signal.

We're still approaching our metrics from the organization's perspective, and not from the customer's perspective. Why, for example, are we not reporting on (or even thinking about, really) how quickly a customer can do what they need to do? Why are we still fixated on pageviews? In this talk, Dana will focus our attention on what really matters.

4:10–4:50 pm

Why Nine out of Ten Marketing Launches Suck (And How to Be the One that Doesn't) Rand Fishkin

More than ever before, marketers are launching things — content, tools, resources, products — and being held responsible for how/whether they resonate with customers and earn the amplification required to perform. But this is hard. Really, really hard. Most of the projects that launch, fail. What separates the wheat from the chaff isn't just the quality of what's built, but the process behind it. In this presentation, Rand will present examples of dismal failures and skyrocketing successes, and dive into what separates the two. You'll learn how anyone can make a launch perform better, and benefit from the power of being "new."

7:00–11:30 pm

MozCon Bash

Join us at Garage Billiards to wrap up the conference with an evening of networking, billiards, bowling, and karaoke with MozCon friends new and old. Don't forget to bring your MozCon badge and US ID or passport.

Grab your ticket today!

Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!

from The Moz Blog https://ift.tt/2s591vX via IFTTT

#The Moz Blog #Moz #seo

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savetopnow · 7 years ago

Text

2018-03-22 01 SOCIAL MEDIA now

SOCIAL MEDIA

Adweek Social Pro Daily

Marketers Aren’t Shifting Ad Budgets Because of Facebook’s Data Crisis

Girl With Down Syndrome Rejects Her ‘Special Class’ in Sweet Animated Film

Messenger Launched Admin Privileges for Group Chats

How Tech Is Changing the Casual Dining Industry

Netflix Created a Clean, Custom Font That Could Save the Company Millions

Agora Pulse

How Your Team Can Ace Social Media Collaboration

How to Run YouTube Ad Campaigns That Convert

Social Media Content: Post Now, Schedule, or Queue?

How to Use Agorapulse Publishing Categories to Seem Smarter Than You Are

Is There Magic Behind Your Bulk Uploading Scheduler?

Buffer Social

How to Schedule Instagram Posts: The Complete Guide

Are You Listening? The 20 Best Social Media Monitoring Tools

7 Invaluable Marketing Skills That Help Teams Produce Consistently Great Content

How to Create Engaging Short Videos for Social Media (Including 7 Excellent Examples)

A Simple 6-Step Framework for Running Social Media Experiments (with 87 Ideas Included)

Dustn.tv

Social Media Statistics 2018: What You Need to Know

Instagram Sizes and Dimensions 2018: Everything You Need to Know

Why You Need to Be at Social Media Marketing World 2018

Grow Your Influence on Baaz with News and Content Curation

Twitter Lists: Everything You Need to Know to Dominate

Hootsuite Blog

A Long List of Pinterest Stats That Marketers Need to Know

8 Dogs That Are Better at Instagram Than You

The 4 Lessons Any Brand Can Learn From Nat Geo’s Social Media Success

Twitter Makes Changes to Combat Spam: Here’s What You Need to Know

Everything You Need to Know About Google My Business

Mike Gingerich

8 Ways To Digitally Market Your Small Business

Google Analytics Hacks to Improve Your SEO

Recent Social Media Updates in this Halftime Mike Podcast

Lumen5: A Video Creation Platform

The Advantages of Corporate Video in Marketing

Peg Fitzpatrick

Five Things You Should Know About Pinterest Traffic

How to Create a Business You Love

Here’s What Industry Insiders Say About Copycats

How to Build a Team Like a Pro

How to Master Blogging Skills And Be Successful

Reddit Social Media

GROW YOUR ALL SOCIALMEDIA ACCOUNTS FROM ONE APP

Best digital marketing tools 2018

Instagram

how can i increase my traffic through social media

Have You Tapped Social Media for Customer Retention?

Social Media Examiner

How to Use a Facebook Messenger Bot for Lead Scoring Prospects

How to Create a Facebook Ad That Works With WhatsApp Business

How to Analyze Instagram Stories With Instagram Insights

Twitter Expanding Verification

How to Build a Facebook Ad Funnel

Social Media Explorer

Using a Strong Brand to Create Your Own Social Media Funnel

The Most Overlooked Email Marketing Strategies of 2018

How Blogging Changed the World and Why You Should Be Blogging in 2018 [Infographic]

Boost Your Productivity With These Tips

Nathan Pirtle’s Epic Path to Digital Marketing Stardom

Social Media Hat

Facebook And Fallout From The 2016 Presidential Election

How To Debate Issues On Facebook

Want To Use Instagram for Business? Buy This Book!

Mike Allton Joins Agorapulse As Brand Evangelist

A Comprehensive Guide To Content Marketing Metrics And How To Measure Them

Social Media Today

9 of the Best Chrome Browser Extensions for Salespeople

LinkedIn Adds New Sticker and Text Options to Spruce Up Your Video Content

Instagram's Opening Up its Shopping Tags to More Businesses

YouTube Improves Desktop Live-Streaming, Expands 'YouTube Director' Program

6 Ways to Boost Your Brand Presence on Twitter

Social Media Week

Why Businesses Should Add YouTube to Their Engagement Channels

Refinery29 and Inception Partner on New Virtual Reality Channel

Genius Joins SMWLA to Explore the Intersection of Music & Culture

Google Takes On Amazon with New Product Search Program

Market Intelligence, Social Equity & 7 More Business Essentials for 2018

Top Dog Social Media

LinkedIn vs. Xing: The Battle for DACH

Measure Your Marketing Performance to Your Competitors

Facebook Usage is in Decline: An Opportunity for LinkedIn Users

The Social Selling Landscape in EU vs USA

What’s Hot & What’s Not: Twitter Marketing Strategies in 2018

#social media

0 notes

guacnroll · 8 years ago

Text

that 100 question jawn

Yeah so @starsburnouttoo tagged me in this like a month or two ago and I typed it up and never posted it so here it is. My bad.

1. DO YOU SLEEP WITH YOUR CLOSET DOORS OPEN OR CLOSED?

Closed. I always thought some kind of monster was in there as a kid. Now it’s out of habit.

2. DO YOU TAKE THE SHAMPOOS AND CONDITIONER BOTTLES FROM HOTELS?

Why? That’s just more shit to pack and potential spillage to clean up later.

3. DO YOU SLEEP WITH YOUR SHEETS TUCKED IN OR OUT?

Sheets tucked in. You know, like a normal person.

4. HAVE YOU STOLEN A STREET SIGN BEFORE?

I haven’t, but I would and I will.

5. DO YOU LIKE TO USE POST-IT NOTES?

I just use the memo app on my phone.

6. DO YOU CUT OUT COUPONS BUT THEN NEVER USE THEM?

I don’t use coupons unless I need them, so nah.

7. WOULD YOU RATHER BE ATTACKED BY A BIG BEAR OR A SWARM OF BEES?

Swarm of bees, because they could probably be dealt with easier. Smoke or some shit. Worse comes to worse, there’s a better chance of survival with a swarm of bees.

8. DO YOU HAVE FRECKLES?

I don’t think I’ve known any full Filipino with freckles.

9. DO YOU ALWAYS SMILE FOR PICTURES?

Lmao barely.

10. WHAT IS YOUR BIGGEST PET PEEVE?

Getting interrupted while tal-

11. DO YOU EVER COUNT YOUR STEPS WHEN YOU WALK?

There’s an app for that, bruh. Count calories.

12. HAVE YOU PEED IN THE WOODS?

I went backpacking in the mountains for a week for a class, so yeah.

13. HAVE YOU EVER POOPED IN THE WOODS?

A week. At least we had toilet paper.

14. DO YOU EVER DANCE EVEN IF THERES NO MUSIC PLAYING?

Why would I do that? I’m not even a good dancer in general.

15. DO YOU CHEW YOUR PENS AND PENCILS?

I used to. Not anymore.

16. HOW MANY PEOPLE HAVE YOU SLEPT WITH THIS WEEK?

Do engineering textbooks count as people?

17. WHAT SIZE IS YOUR BED?

Twin because that’s what the apartment provided.

18. WHAT IS YOUR SONG OF THE WEEK?

Suede – NxWorries

19. IS IT OK FOR GUYS TO WEAR PINK?

Why would it not be okay?

20. DO YOU STILL WATCH CARTOONS?

Listen man, there’s so much anime out there, and with that Steven Universe shit coming out, damn. Speaking of which when is Koe no Katachi and Kimi no Na wa getting subbed this needs to be a thing also back to Steven Universe what’s Cartoon Network doing like are they trying to lower rati-

21. WHAT IS YOUR LEAST FAVORITE MOVIE?

If I don’t like a movie I’ll just stop watching it. The worst movie I remember having to watch all the way through is the second Percy Jackson movie, and I only watched it because my little sister wanted to watch it.

22. WHERE WOULD YOU BURY HIDDEN TREASURE IF YOU HAD SOME?

I’d probably take a long drive somewhere, and find a nice secluded area. Then I’d bury it there, and record the geo coordinates somewhere.

23. WHAT DO YOU DRINK WITH DINNER?

It depends on what I’m eating man. You gotta match the drink to the food, bruh.

24. WHAT DO YOU DIP A CHICKEN NUGGET IN?

Chick-fil-a sauce, Polynesian sauce, BBQ, ketchup, honey mustard.

25. WHAT IS YOUR FAVORITE FOOD?

Filipino food’s da bomb.com.

26. WHAT MOVIES COULD YOU WATCH OVER AND OVER AGAIN AND STILL LOVE?

Any Studio Ghibli movie, probably. Or, you know, Shawshank Redemption. Maybe Clerks? Idk.

27. LAST PERSON YOU KISSED/KISSED YOU?

Someone at a New Year’s Eve party.

28. WERE YOU EVER A BOY/GIRL SCOUT?

Luh mao. Nah.

29. WOULD YOU EVER STRIP OR POSE NUDE IN A MAGAZINE?

Yall are funny.

30. WHEN WAS THE LAST TIME YOU WROTE A LETTER TO SOMEONE ON PAPER?

I dunno, like, sixth grade? Yall ever heard of e-mail? Game changer, man.

31. CAN YOU CHANGE THE OIL ON A CAR?

I drive. I better know.

32. EVER GOTTEN A SPEEDING TICKET?

Nah.

33. EVER RAN OUT OF GAS?

I try to make sure that doesn’t happen.

34. WHAT’S YOUR FAVORITE KIND OF SANDWICH?

Either chicken parm or pulled pork.

35. BEST THING TO EAT FOR BREAKFAST?

I was talking to a few of other Filipino friends earlier. Bacon, eggs, and rice seems to be a staple in Filipino, or at least, Fil-Am culture. Idk if that’s just an Asian thing or a Filipino thing, tho.

36. WHAT IS YOUR USUAL BEDTIME?

Electrical Engineering major and late working hours dictate between 12-3 AM.

37. ARE YOU LAZY?

Despite all the work I piled onto myself, I still find time to take naps. So yeah.

38. WHEN YOU WERE A KID, WHAT DID YOU DRESS UP AS FOR HALLOWEEN?

Astronaut, Harry Potter, the usual.

39. WHAT IS YOUR CHINESE ASTROLOGICAL SIGN?

Year of the ox.

40. HOW MANY LANGUAGES CAN YOU SPEAK?

My parents tried teaching me Tagalog as a kid but apparently my bitchass was like “Speak English I’m an ungrateful brat hahahah.” I know a few words but other than that, nah.

And English. But that’s a given.

41. DO YOU HAVE ANY MAGAZINE SUBSCRIPTIONS?

Nah.

42. WHICH ARE BETTER: LEGOS OR LINCOLN LOGS?

Better question: who would answer Lincoln Logs?

43. ARE YOU STUBBORN?

Only on something that really matters to me. So like “drop this class it’s getting in the way of your grades,” I’ll be like “nah.” Other than that prolly not.

44. WHO IS BETTER: LENO OR LETTERMAN?

I don’t watch a lot of late night talk shows, and those guys are like before my generation, bro.

45. EVER WATCH SOAP OPERAS?

My sister told me to watch this K-Drama called Goblin and that’s basically a soap.

46. ARE YOU AFRAID OF HEIGHTS?

If there’s no railing then yeah.

47. DO YOU SING IN THE CAR?

Not unless I’m the only one in the car honestly.

48. DO YOU SING IN THE SHOWER?

Lmao nah.

49. DO YOU DANCE IN THE CAR?

Only when I’m with close friends or alone.

50. EVER USED A GUN?

Yeah. It was pretty fun ngl.

51. LAST TIME YOU GOT A PORTRAIT TAKEN BY A PHOTOGRAPHER?

Last year.

52. DO YOU THINK MUSICALS ARE CHEESY?

[has flashbacks of high school pit band]

53. IS CHRISTMAS STRESSFUL?

The most stressful part of Christmas is my mom bringing us to Church for like 3 hours.

54. EVER EAT A PIEROGI?

They’re pretty good.

55. FAVORITE TYPE OF FRUIT PIE?

Apple, probably.

56. OCCUPATIONS YOU WANTED TO BE WHEN YOU WERE A KID?

Musician, author, scientist, somebody famous with lots of hoes and money, idk.

57. DO YOU BELIEVE IN GHOSTS?

My friend claims he talks to ghost and I’m inclined to believe him tbh.

58. EVER HAVE A DEJA-VU FEELING?

Yeah, a bunch.

59. DO YOU TAKE A VITAMIN DAILY?

Nah.

60. DO YOU WEAR SLIPPERS?

Don’t touch my chinelas cuh

61. DO YOU WEAR A BATH ROBE?

Nah.

62. WHAT DO YOU WEAR TO BED?

Sweatpants, t-shirt. The basics.

63. WHAT WAS YOUR FIRST CONCERT?

Kanye West, floor tickets, TLOP PSU 2016 heh heh

64. WALMART, TARGET, OR KMART?

Target bruh

65. NIKE OR ADIDAS?

I have a pair of Adidas sweatpants so like Adidas I guess

66. CHEETOS OR FRITOS?

Cheetos if I had to choose.

67. PEANUTS OR SUNFLOWER SEEDS?

I hate peanuts.

68. EVER HEAR OF THE GROUP TRES BIEN?

Ohhh you tryna go there? You think just because you know one obscure band means you’re all that but I bet you don’t even listen to prog rock you hipster piec-

69. EVER TAKE DANCE LESSONS?

I should.

70. IS THERE A PROFESSION YOU PICTURE YOUR FUTURE SPOUSE DOING?

Nah. But the dream girl is probably Yuja Wang, so if you’re classically trained in any instrument then you’re probably an 8/10 in my book already.

71. CAN YOU CURL YOUR TONGUE?

Nah I got dem recessive genes bruh.

72. EVER WON A SPELLING BEE?

Like, once. In third grade. It wasn’t a huge thing.

73. HAVE YOU EVER CRIED BECAUSE YOU WERE SO HAPPY?

The only time that would’ve happened in my life is when my sister was born.

74. OWN ANY RECORD ALBUMS?

I got a vinyl of Sgt. Pepper’s Lonely Hearts Club Band b/c y not ya feel

75. OWN A RECORD PLAYER?

I’ll probably buy one. Eventually.

76. DO YOU REGULARLY BURN INCENSE?

The only thing I burn regularly is dat broccoli heh

77. EVER BEEN IN LOVE?

Yeah, that’s like a thing most people do.

78. WHO WOULD YOU LIKE TO SEE IN CONCERT?

I’mma see Chance the Rapper soon, but other than that, Kendrick Lamar, J. Cole, Isaiah Rashad, and I’d like to hear Yuja Wang perform some Prokofiev or Rachmaninoff or something.

79. WHAT WAS THE LAST CONCERT YOU SAW?

Kanye West lol

80. HOT TEA OR COLD TEA?

Hot tea preferably.

81. TEA OR COFFEE?

I like both, but given my life I’ve been drinking a lot of coffee to stay awake recently.

82. SUGAR COOKIES OR SNICKERDOODLES?

Idk.

83. CAN YOU SWIM WELL?

I know how to swim, I guess.

84. CAN YOU HOLD YOUR BREATH WITHOUT HOLDING YOUR NOSE?

Who can’t?..

85. ARE YOU PATIENT?

I wouldn’t be able to be an engineer if I wasn’t :^)

86. DJ OR BAND AT A WEDDING?

I’ll figure it out when I’m at that point.

87. EVER WON A CONTEST?

Does winning a music scholarship for my high school count.

88. HAVE YOU EVER HAD PLASTIC SURGERY?

Nah.

89. WHICH ARE BETTER: BLACK OR GREEN OLIVES?

I’m not, like, an olive expert man.

90. CAN YOU KNIT OR CROCHET?

Nah.

91. BEST ROOM FOR A FIREPLACE?

The living room I guess.

92. DO YOU WANT TO GET MARRIED?

Yeah sure.

93. IF MARRIED, HOW LONG HAVE YOU BEEN MARRIED?

Nah.

94. WHO WAS YOUR HIGH SCHOOL CRUSH?

There was some cute bassist in the pit band in my junior year. I prolly could’ve asked her out, but like she was a senior going to college so I didn’t really see a real reason at that point.

95. DO YOU CRY AND THROW A FIT UNTIL YOU GET YOUR OWN WAY?

No because I try to be better than that.

96. DO YOU HAVE KIDS?

Nah.

97. DO YOU WANT KIDS?

Sure.

98. WHAT IS YOUR FAVORITE COLOR?

Idk, blue, maroon.

99. DO YOU MISS ANYONE RIGHT NOW?

I’m at home rn so nah.

100. WHO ARE YOU GOING TO TAG TO DO THIS VIDEO NEXT?

Is this a video? This isn’t a video.

@katie-be-happy @bluebrry What’s up yooo

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andylocksmithtipsntricks · 6 years ago

Text

AngelSense GPS Tracker Review

AngelSense

4.5/5

6-day battery life

Sensory sensitivity wearables

Monitoring starts at $33/mo.

Visit AngelSense

Read review

AngelSense: Thoughtfully Designed with Special Needs in Mind

We can tell that a lot of thought and love went into making the AngelSense GPS tracker.

AngelSense’s features directly address the challenges kids with special needs and parents face every day. Check-in features let you reassure your child throughout the day, the wearables that come with the device keep your kids comfortable, and the location accuracy shows you when they get home safely.

Have a child without special needs?

They can still benefit from AngelSense’s features like wandering alerts and GPS tracking accuracy.

Pros

Nonremovable design

Wearables that cater to sensory sensitivity

One and two-way communication

Wandering and unexpected place alerts

Cons

Expensive monthly costs

Limited voice minutes

AngelSense Pricing Plans

Monthly Cost Contract Required Contract Length Activation Fee Learn More

Month-to-Month

Monthly

Annual

$52.99 $39.99 $33.33 No Yes Yes No contract 1 year 1 year Yes No No View Plans View Plans View Plans

Data effective 11/13/2019. Offers and availability subject to change.

Other than price and contract, there isn’t much difference between AngelSense’s three subscription plans.

Each plan comes with key features:

wandering alerts

voice communication

consistent location updates.

The big difference boils down to commitment. The monthly and annual plans cost less but require a year-long contract.

The month-to-month plan doesn’t require a contract, but it costs more and requires an activation fee.

Tracking Features

AngelSense sends location updates to your phone frequently, leveraging 4G tracking for reliable accuracy. The number of updates also change depending on the GPS mode.

AngelSense sends location updates every 10 seconds during Runner mode, every 15 seconds when your child is in a familiar place, and every 30 seconds while they’re in transit or an unknown location.

These periodic updates make AngelSense a fitting choice for bus-riding kiddos. You can get alerts for surprises like unexpected stops or places, an ETA when they leave, or a late departure notice. If they took the wrong bus or a different route home, you’ll get their location in near real-time.

The Wandering and Runner alerts are especially helpful if you have a child with autism or special needs. AngelSense sends a notification to your phone when your child leaves or enters a place like their school, the store you’re in, or your home. If your little ones tend to wander off in a crowd or hide right under your nose, then you’ll know when AngelSense knows.

Voice Features

AngelSense has two-way voice communication, a pretty standard feature for a kids’ GPS tracking device. But the automatic pickup feature makes it stand out.

Automatic pickup doesn’t require your child to answer for you to speak with them. You call, and they’ll hear you. There are a couple of downsides, though.

You get 60 voice minutes for calls every month, but you can buy more through the AngelSense app as needed. And depending on how your child wears their AngelSense tracker, audio might sound muffled under clothing.

It’s also a unique GPS tracker because of its listen-in feature. This one-way voice button lets you listen in on your child’s environment. If you’re concerned about wandering or bullying, you can check in to make sure your kids are okay.

Emergency Features

When you know you’re near your child and still can’t find them, AngelSense emits an audible alarm that makes them easy to find. We recommend this feature for big crowds or kids who like to hide.

You can also set a hot button to contact first responders. With a one-touch message, you can reach a trusted group like teachers, family, friends, or emergency services to enlist help finding your child. Set teachers and admins as contacts to help keep tabs on your child at school.

AngelSense Equipment

What’s in the Box

AngelSense tracker

AngelSense tracker sleeve

Five magnetic fasteners

Two keys

Wall charger and USB cable

Instruction pamphlet

Sensory-Friendly Wearables

It’s common for kids with autism or sensory issues to have trouble with clothing. Whether it’s texture, fit, or feel, a simple t-shirt or pair of pants can cause severe discomfort. AngelSense took this into account when they designed wearables for the device.

AngelSense is the only kids’ GPS we reviewed that put this kind of thought into their tracker. You can choose from one of three types of wearables to keep your kids comfortable and in view.

Magnetic pins keep the AngelSense device in place. Much like those you’d see at a department store, these pins can only unlock with a magnetic key. These fasteners keep your kids (or others) from removing the AngelSense tracker from your child’s backpack, pocket, or other clothing and accessories.

The AngelSense belt is helpful for kids who have trouble keeping shirts, pants, or other articles of clothing on. It buckles like a regular belt and fastens with a pin to secure it on your child during the day.

We also like the undershirt with a pocket in the middle of the back. This placement makes it hard for your child to tamper with the device, especially when the pouch is pinned closed.

Customer Service

The AngelSense service staff employs parents of special needs kids to help you with your questions. You can share your own experiences with them or get insight from their family when you contact them with questions.

When we tried the live chat, we connected with a supportive rep who answered our questions quickly.

The AngelSense website Help Center FAQs page provides information about the tracking device and payments, while the resource page covers lifestyle and parenting tips.

The AngelSense FAQs page can answer questions you have about the device while the resource page connects you with counselors, independent living experts, and other resources that can help you provide care for your child.

AngelSense vs. Other Kids GPS Trackers

Lowest Unit Price Contract Required Two-Way Talk Special Needs Features Geo Alerts Tamper Proof

AngelSense

Relay

Verizon GizmoWatch

$229 $49.99 $129.99 Optional No Optional Yes ✓ Yes ✓ Yes ✓ Yes ✓ No X Yes ✓ Yes ✓ Yes ✓ Yes ✓ Yes ✓ No X No X Visit AngelSense Visit Relay Visit Verizon

Data effective 11/13/2019. Offers and availability subject to change.

AngelSense Review FAQs

What is AngelSense?

AngelSense is a GPS tracker for kids. Its features are designed with special needs children in mind, specifically those on the autism spectrum.

How does AngelSense compare to other kids’ tracking devices?

Like the Trax G+ and My Buddy Tag, the AngelSense tracker uses GPS technology to send your child’s location to an app on your phone. But AngelSense is geared towards kids with special needs like anxiety or autism.

How much is AngelSense?

The equipment costs $229, but AngelSense launches frequent promotions and discounts throughout the year.

When you sign up for an AngelSense tracker, you’ll need to select a payment plan too. You can pay $52 per month for a month-to-month plan, $39 per month for a 1-year contract, or pay up front for an annual plan at around $500.

Does AngelSense offer financial assistance?

AngelSense can connect you with resources like Medicaid or Easterseals to make funding more accessible.

Is AngelSense waterproof?

The AngelSense device is not waterproof, but there is a waterproof sleeve available for the screenless version.

Can AngelSense work for adults too?

Yes, the AngelSense tracker can also keep loved ones with Alzheimer’s and dementia in touch. If your loved one wanders or gets lost, you can listen in with the one-way voice feature, speak to them directly, or find their location on the mobile app.

How long does AngelSense battery last?

With typical use, six days. It also comes with a portable charger to maximize battery life.

The Bottom Line: AngelSense is a Guardian for Kids of All Kinds

While AngelSense is designed with kids with special needs in mind, it can provide peace of mind for all types of families.

The carrying belt, pocket shirt, and waterproof sleeve provide plenty of options for the wearer to stay comfortable while parents and caretakers get accurate 24/7 tracking.

How We Reviewed AngelSense

To write an accurate review of the AngelSense tracker, customer service, and other features, we went straight to the source. We asked questions to one of the company’s customer service reps via the live chat on the websites. We also emailed the company directly to learn more about the most recent update of the AngelSense device and software.

There were also tons of first-hand testimonials from parents with and without kids who have special needs.

We compared all of this to similar GPS trackers we’ve reviewed to get a better sense of how AngelSense stacks up. To learn more about our review process for AngelSense and other products, read our full methodology.

*Caveat: SafeWise strives to use inclusive language in all of our publications. Although we usually opt for person-first language, we found that in the case of autism, there are many opinions about person-first versus identity-first language. Although the semantic approaches may vary, we remain committed to respectful and inclusive language, and we want to hear your thoughts and questions. Please send feedback to [email protected].

The post AngelSense GPS Tracker Review appeared first on SafeWise.

Article source here: AngelSense GPS Tracker Review

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tainghekhongdaycomvn · 7 years ago

Text

The MozCon 2018 Final Agenda

Posted by Trevor-Klein

Still need your tickets? We've got you covered, but act fast — they're over 70% sold!

Pick up your ticket to MozCon!

The Agenda

Monday, July 9

8:30–9:30 am

Breakfast and registration

Doors to the conference will open at 8:00 for those looking to avoid registration lines and grab a cup of coffee (or two) before breakfast, which will be available starting at 8:30.

9:30–9:45 am

Welcome to MozCon 2018! Sarah Bird

Moz CEO Sarah Bird will kick things off by sharing everything you need to know about your time at MozCon 2018, including conference logistics and evening events.

She'll also set the tone for the show with an update on the state of the SEO industry, illustrating the fact that there's more opportunity in it now than there's ever been before.

9:50–10:20 am

The Democratization of SEO Jono Alderson

10:20–10:50 am

Mobile-First Indexing or a Whole New Google Cindy Krum

10:50–11:20 am

AM Break

11:30–11:50 am

It Takes a Village: 2x Your Paid Search Revenue by Smashing Silos Community speaker: Amy Hebdon

11:50 am–12:10 pm

The #1 and Only Reason Your SEO Clients Keep Firing You Community speaker: Meredith Oliver

12:10–12:30 pm

Why "Blog" Is a Misnomer for Our 2018 Content Strategy Community speaker: Taylor Coil

12:30–2:00 pm

Lunch

2:05–2:35 pm

Near Me or Far: How Google May Be Deciding Your Local Intent For You Rob Bucci

With a better understanding of how local SERPs behave, SEOs can refine keyword lists, tailor content, and build targeted campaigns accordingly.

2:35–3:05 pm

None of Us Is as Smart as All of Us Lisa Myers

In this session she'll share her experiences and offer actionable advice on how to attract, develop, and retain the right people in order to build a truly world-class team.

3:05–3:35 pm

PM Break

3:45–4:15 pm

Search-Driven Content Strategy Stephanie Briggs

4:15–4:55 pm

Ranking Is a Promise: Can You Deliver? Dr. Pete Meyers

7:00–10:00 pm

Kickoff Party

Networking the Mozzy way! Join us for an evening of fun on the first night of the conference (stay tuned for all the details!).

Tuesday, July 10

8:30–9:30 am

Breakfast

9:35–10:15 am

Content Marketing Is Broken and Only Your M.O.M. Can Save You Oli Gardner

10:15–10:45 am

Lies, Damned Lies, and Analytics Russ Jones

10:45–11:15 am

AM Break

11:25–11:55 am

The Awkward State of Local Mike Ramsey

11:55 am–12:25 pm

The SEO Cyborg: Connecting Search Technology and Its Users Alexis Sanders

12:25–1:55 pm

Lunch

2:00–2:30 pm

Email Unto Others: The Golden Rules for Human-Centric Email Marketing Justine Jordan

2:30–3:00 pm

Your Red-Tape Toolkit: How to Win Trust and Get Approval for Search Work Heather Physioc

3:00–3:30 pm

PM Break

3:40–4:10 pm

The Problem with Content & Other Things We Don't Want to Admit Casie Gillette

4:10–4:50 pm

Excel Is for Rookies: Why Every Search Marketer Needs to Get Strong in BI, ASAP Wil Reynolds

Wednesday, July 11

8:30–9:30 am

Breakfast

9:35–10:15 am

Machine Learning for SEOs Britney Muller

10:15–10:45 am

Shifting Toward Engagement and Reviews Darren Shaw

10:45–11:15 am

AM Break

11:25–11:45 am

Location-Free Local SEO Community speaker: Tom Capper

11:45 am–12:05 pm

SEO without Traffic: Community speaker: Hannah Thorpe

12:05–12:25 pm

Tools Change, People Don't: Empathy-Driven Online Marketing Community speaker: Ashley Greene

12:25–1:55 pm

Lunch

2:00–2:30 pm

You Don't Know SEO Michael King

2:30–3:00 pm

What All Marketers Can Do about Site Speed Emily Grossman

3:00–3:30 pm

PM Break

3:40–4:10 pm

Traffic vs. Signal Dana DiTomaso

4:10–4:50 pm

Why Nine out of Ten Marketing Launches Suck (And How to Be the One that Doesn't) Rand Fishkin

7:00–11:30 pm

MozCon Bash

Grab your ticket today!

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https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda https://ift.tt/2J0RMX2 xem thêm tại: https://ift.tt/2mb4VST để biết thêm về địa chỉ bán tai nghe không dây giá rẻ The MozCon 2018 Final Agenda 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kraussoutene · 7 years ago

Text

The MozCon 2018 Final Agenda

Posted by Trevor-Klein

Still need your tickets? We've got you covered, but act fast — they're over 70% sold!

Pick up your ticket to MozCon!

The Agenda Monday, July 9 8:30–9:30 am Breakfast and registration

Doors to the conference will open at 8:00 for those looking to avoid registration lines and grab a cup of coffee (or two) before breakfast, which will be available starting at 8:30.

9:30–9:45 am Welcome to MozCon 2018! Sarah Bird

Moz CEO Sarah Bird will kick things off by sharing everything you need to know about your time at MozCon 2018, including conference logistics and evening events.

She'll also set the tone for the show with an update on the state of the SEO industry, illustrating the fact that there's more opportunity in it now than there's ever been before.

9:50–10:20 am The Democratization of SEO Jono Alderson

10:20–10:50 am Mobile-First Indexing or a Whole New Google Cindy Krum

10:50–11:20 am AM Break

11:30–11:50 am It Takes a Village: 2x Your Paid Search Revenue by Smashing Silos Community speaker: Amy Hebdon

11:50 am–12:10 pm The #1 and Only Reason Your SEO Clients Keep Firing You Community speaker: Meredith OliverYou have a kick-ass keyword strategy. Seriously, it could launch a NASA rocket; it's that good. You have the best 1099 local and international talent on your SEO team that working from home and an unlimited amount of free beard wax can buy. You have a super-cool animal inspired company name like Sloth or Chinchilla that no one understands, but the logo is AMAZING. You have all of this, yet, your client turnover rate is higher than Snoop Dogg's audience on an HBO comedy special. Why? You don't talk to your clients. As in really communicate, teach them what you know, help them get it, really get it, talk to them. How do I know? I was you. In my agency's first five years we churned and burned through clients faster than Kim Kardashian could take selfies. My mastermind group suggested we *proactively* set up and insist upon a monthly review meeting with every single client. It was a game-changer, and we immediately adopted the practice. Ten years later we have a 90% client retention rate and more than 30 SEO clients on retainer.

12:10–12:30 pm Why "Blog" Is a Misnomer for Our 2018 Content Strategy Community speaker: Taylor Coil

12:30–2:00 pm Lunch

2:05–2:35 pm Near Me or Far: How Google May Be Deciding Your Local Intent For You Rob Bucci

With a better understanding of how local SERPs behave, SEOs can refine keyword lists, tailor content, and build targeted campaigns accordingly.

2:35–3:05 pm None of Us Is as Smart as All of Us Lisa Myers

In this session she'll share her experiences and offer actionable advice on how to attract, develop, and retain the right people in order to build a truly world-class team.

3:05–3:35 pm PM Break

3:45–4:15 pm Search-Driven Content Strategy Stephanie BriggsGoogle's improvements in understanding language and search intent have changed how and why content ranks. As a result, many SEOs are chasing rankings that Google has already decided are hopeless. Stephanie will cover how this should impact the way you write and optimize content for search, and will help you identify the right content opportunities. She'll teach you how to persuade organizations to invest in content, and will share examples of strategies and tactics she has used to grow content programs by millions of visits.

4:15–4:55 pm Ranking Is a Promise: Can You Deliver? Dr. Pete Meyers

7:00–10:00 pm Kickoff Party

Networking the Mozzy way! Join us for an evening of fun on the first night of the conference (stay tuned for all the details!).

Tuesday, July 10 8:30–9:30 am Breakfast

9:35–10:15 am Content Marketing Is Broken and Only Your M.O.M. Can Save You Oli Gardner

10:15–10:45 am Lies, Damned Lies, and Analytics Russ Jones

10:45–11:15 am AM Break

11:25–11:55 am The Awkward State of Local Mike Ramsey

11:55 am–12:25 pm The SEO Cyborg: Connecting Search Technology and Its Users Alexis Sanders

12:25–1:55 pm Lunch

2:00–2:30 pm Email Unto Others: The Golden Rules for Human-Centric Email Marketing Justine JordanWith the arrival of GDPR and the ease with which consumers can unsubscribe and report spam, it's more important than ever to treat people like people instead of just leads. To understand how email marketing is changing and to identify opportunities for brands, Litmus surveyed more than 3,000 marketers worldwide. Justine will cover the biggest trends and challenges facing email today and help you put the human back in marketing’s most personal — and effective — marketing channel.

2:30–3:00 pm Your Red-Tape Toolkit: How to Win Trust and Get Approval for Search Work Heather Physioc

3:00–3:30 pm PM Break

3:40–4:10 pm The Problem with Content & Other Things We Don't Want to Admit Casie Gillette

4:10–4:50 pm Excel Is for Rookies: Why Every Search Marketer Needs to Get Strong in BI, ASAP Wil Reynolds

Wednesday, July 11 8:30–9:30 am Breakfast

9:35–10:15 am Machine Learning for SEOs Britney Muller

10:15–10:45 am Shifting Toward Engagement and Reviews Darren ShawWith search results adding features and functionality all the time, and users increasingly finding what they need without ever leaving the SERP, we need to focus more on the forest and less on the trees. Engagement and behavioral optimization are key. In this talk, Darren will offer new data to show you just how tight the proximity radius around searchers really is, and how reviews can be your key competitive advantage, detailing new strategies and tactics to take your reivews to the next level. 10:45–11:15 am AM Break

11:25–11:45 am Location-Free Local SEO Community speaker: Tom Capper

11:45 am–12:05 pm SEO without Traffic: Community speaker: Hannah Thorpe

12:05–12:25 pm Tools Change, People Don't: Empathy-Driven Online Marketing Community speaker: Ashley Greene

12:25–1:55 pm Lunch

2:00–2:30 pm You Don't Know SEO Michael KingOr maybe, "SEO you don't know you don't know." We've all heard people throw jargon around in an effort to sound smart when they clearly don't know what it means, and our industry of SEO is no exception. There are aspects of search that are acknowledged as important, but seldom actually understood. Michael will save us from awkward moments, taking complex topics like the esoteric components of information retrieval and log-file analysis, pairing them with a detailed understanding of technical implementation of common SEO recommendations, and transforming them into tools and insights we wish we'd never neglected.

2:30–3:00 pm What All Marketers Can Do about Site Speed Emily GrossmanAt this point, we should all have some idea of how important site speed is to our performance in search. The recently announced "speed update" underscored that fact yet again. It isn't always easy for marketers to know where to start improving their site's speed, though, and a lot of folks mistakenly believe that site speed should only be a developer's problem. Emily will clear that up with an actionable tour of just how much impact our own work can have on getting our sites to load quickly enough for today's standards. 3:00–3:30 pm PM Break

3:40–4:10 pm Traffic vs. Signal Dana DiTomaso

4:10–4:50 pm Why Nine out of Ten Marketing Launches Suck (And How to Be the One that Doesn't) Rand Fishkin

7:00–11:30 pm MozCon Bash

Grab your ticket today!

https://ift.tt/2GJZ4sS

#The MozCon 2018 Final Agenda

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mariasolemarionqi · 7 years ago

Text

The MozCon 2018 Final Agenda

Posted by Trevor-Klein

Still need your tickets? We've got you covered, but act fast — they're over 70% sold!

Pick up your ticket to MozCon!

The Agenda Monday, July 9 8:30–9:30 am Breakfast and registration

Doors to the conference will open at 8:00 for those looking to avoid registration lines and grab a cup of coffee (or two) before breakfast, which will be available starting at 8:30.

9:30–9:45 am Welcome to MozCon 2018! Sarah Bird

Moz CEO Sarah Bird will kick things off by sharing everything you need to know about your time at MozCon 2018, including conference logistics and evening events.

She'll also set the tone for the show with an update on the state of the SEO industry, illustrating the fact that there's more opportunity in it now than there's ever been before.

9:50–10:20 am The Democratization of SEO Jono Alderson

10:20–10:50 am Mobile-First Indexing or a Whole New Google Cindy Krum

10:50–11:20 am AM Break

11:30–11:50 am It Takes a Village: 2x Your Paid Search Revenue by Smashing Silos Community speaker: Amy Hebdon

12:10–12:30 pm Why "Blog" Is a Misnomer for Our 2018 Content Strategy Community speaker: Taylor Coil

12:30–2:00 pm Lunch

2:05–2:35 pm Near Me or Far: How Google May Be Deciding Your Local Intent For You Rob Bucci

With a better understanding of how local SERPs behave, SEOs can refine keyword lists, tailor content, and build targeted campaigns accordingly.

2:35–3:05 pm None of Us Is as Smart as All of Us Lisa Myers

In this session she'll share her experiences and offer actionable advice on how to attract, develop, and retain the right people in order to build a truly world-class team.

3:05–3:35 pm PM Break

4:15–4:55 pm Ranking Is a Promise: Can You Deliver? Dr. Pete Meyers

7:00–10:00 pm Kickoff Party

Networking the Mozzy way! Join us for an evening of fun on the first night of the conference (stay tuned for all the details!).

Tuesday, July 10 8:30–9:30 am Breakfast

9:35–10:15 am Content Marketing Is Broken and Only Your M.O.M. Can Save You Oli Gardner

10:15–10:45 am Lies, Damned Lies, and Analytics Russ Jones

10:45–11:15 am AM Break

11:25–11:55 am The Awkward State of Local Mike Ramsey

11:55 am–12:25 pm The SEO Cyborg: Connecting Search Technology and Its Users Alexis Sanders

12:25–1:55 pm Lunch

2:30–3:00 pm Your Red-Tape Toolkit: How to Win Trust and Get Approval for Search Work Heather Physioc

3:00–3:30 pm PM Break

3:40–4:10 pm The Problem with Content & Other Things We Don't Want to Admit Casie Gillette

4:10–4:50 pm Excel Is for Rookies: Why Every Search Marketer Needs to Get Strong in BI, ASAP Wil Reynolds

Wednesday, July 11 8:30–9:30 am Breakfast

9:35–10:15 am Machine Learning for SEOs Britney Muller

11:25–11:45 am Location-Free Local SEO Community speaker: Tom Capper

11:45 am–12:05 pm SEO without Traffic: Community speaker: Hannah Thorpe

12:05–12:25 pm Tools Change, People Don't: Empathy-Driven Online Marketing Community speaker: Ashley Greene

12:25–1:55 pm Lunch

3:40–4:10 pm Traffic vs. Signal Dana DiTomaso

4:10–4:50 pm Why Nine out of Ten Marketing Launches Suck (And How to Be the One that Doesn't) Rand Fishkin

7:00–11:30 pm MozCon Bash

Grab your ticket today!

https://ift.tt/2GJZ4sS

#The MozCon 2018 Final Agenda

0 notes

mercedessharonwo1 · 7 years ago

Text

The MozCon 2018 Final Agenda

Posted by Trevor-Klein

Still need your tickets? We've got you covered, but act fast — they're over 70% sold!

Pick up your ticket to MozCon!

The Agenda Monday, July 9 8:30–9:30 am Breakfast and registration

Doors to the conference will open at 8:00 for those looking to avoid registration lines and grab a cup of coffee (or two) before breakfast, which will be available starting at 8:30.

9:30–9:45 am Welcome to MozCon 2018! Sarah Bird

Moz CEO Sarah Bird will kick things off by sharing everything you need to know about your time at MozCon 2018, including conference logistics and evening events.

She'll also set the tone for the show with an update on the state of the SEO industry, illustrating the fact that there's more opportunity in it now than there's ever been before.

9:50–10:20 am The Democratization of SEO Jono Alderson

10:20–10:50 am Mobile-First Indexing or a Whole New Google Cindy Krum

10:50–11:20 am AM Break

11:30–11:50 am It Takes a Village: 2x Your Paid Search Revenue by Smashing Silos Community speaker: Amy Hebdon

12:10–12:30 pm Why "Blog" Is a Misnomer for Our 2018 Content Strategy Community speaker: Taylor Coil

12:30–2:00 pm Lunch

2:05–2:35 pm Near Me or Far: How Google May Be Deciding Your Local Intent For You Rob Bucci

With a better understanding of how local SERPs behave, SEOs can refine keyword lists, tailor content, and build targeted campaigns accordingly.

2:35–3:05 pm None of Us Is as Smart as All of Us Lisa Myers

In this session she'll share her experiences and offer actionable advice on how to attract, develop, and retain the right people in order to build a truly world-class team.

3:05–3:35 pm PM Break

4:15–4:55 pm Ranking Is a Promise: Can You Deliver? Dr. Pete Meyers

7:00–10:00 pm Kickoff Party

Networking the Mozzy way! Join us for an evening of fun on the first night of the conference (stay tuned for all the details!).

Tuesday, July 10 8:30–9:30 am Breakfast

9:35–10:15 am Content Marketing Is Broken and Only Your M.O.M. Can Save You Oli Gardner

10:15–10:45 am Lies, Damned Lies, and Analytics Russ Jones

10:45–11:15 am AM Break

11:25–11:55 am The Awkward State of Local Mike Ramsey

11:55 am–12:25 pm The SEO Cyborg: Connecting Search Technology and Its Users Alexis Sanders

12:25–1:55 pm Lunch

2:30–3:00 pm Your Red-Tape Toolkit: How to Win Trust and Get Approval for Search Work Heather Physioc

3:00–3:30 pm PM Break

3:40–4:10 pm The Problem with Content & Other Things We Don't Want to Admit Casie Gillette

4:10–4:50 pm Excel Is for Rookies: Why Every Search Marketer Needs to Get Strong in BI, ASAP Wil Reynolds

Wednesday, July 11 8:30–9:30 am Breakfast

9:35–10:15 am Machine Learning for SEOs Britney Muller

11:25–11:45 am Location-Free Local SEO Community speaker: Tom Capper

11:45 am–12:05 pm SEO without Traffic: Community speaker: Hannah Thorpe

12:05–12:25 pm Tools Change, People Don't: Empathy-Driven Online Marketing Community speaker: Ashley Greene

12:25–1:55 pm Lunch

3:40–4:10 pm Traffic vs. Signal Dana DiTomaso

4:10–4:50 pm Why Nine out of Ten Marketing Launches Suck (And How to Be the One that Doesn't) Rand Fishkin

7:00–11:30 pm MozCon Bash

Grab your ticket today!

https://ift.tt/2GJZ4sS

#The MozCon 2018 Final Agenda

0 notes

byronheeutgm · 7 years ago

Text

The MozCon 2018 Final Agenda

Posted by Trevor-Klein

Still need your tickets? We've got you covered, but act fast — they're over 70% sold!

Pick up your ticket to MozCon!

The Agenda Monday, July 9 8:30–9:30 am Breakfast and registration

Doors to the conference will open at 8:00 for those looking to avoid registration lines and grab a cup of coffee (or two) before breakfast, which will be available starting at 8:30.

9:30–9:45 am Welcome to MozCon 2018! Sarah Bird

Moz CEO Sarah Bird will kick things off by sharing everything you need to know about your time at MozCon 2018, including conference logistics and evening events.

She'll also set the tone for the show with an update on the state of the SEO industry, illustrating the fact that there's more opportunity in it now than there's ever been before.

9:50–10:20 am The Democratization of SEO Jono Alderson

10:20–10:50 am Mobile-First Indexing or a Whole New Google Cindy Krum

10:50–11:20 am AM Break

11:30–11:50 am It Takes a Village: 2x Your Paid Search Revenue by Smashing Silos Community speaker: Amy Hebdon

12:10–12:30 pm Why "Blog" Is a Misnomer for Our 2018 Content Strategy Community speaker: Taylor Coil

12:30–2:00 pm Lunch

2:05–2:35 pm Near Me or Far: How Google May Be Deciding Your Local Intent For You Rob Bucci

With a better understanding of how local SERPs behave, SEOs can refine keyword lists, tailor content, and build targeted campaigns accordingly.

2:35–3:05 pm None of Us Is as Smart as All of Us Lisa Myers

In this session she'll share her experiences and offer actionable advice on how to attract, develop, and retain the right people in order to build a truly world-class team.

3:05–3:35 pm PM Break

4:15–4:55 pm Ranking Is a Promise: Can You Deliver? Dr. Pete Meyers

7:00–10:00 pm Kickoff Party

Networking the Mozzy way! Join us for an evening of fun on the first night of the conference (stay tuned for all the details!).

Tuesday, July 10 8:30–9:30 am Breakfast

9:35–10:15 am Content Marketing Is Broken and Only Your M.O.M. Can Save You Oli Gardner

10:15–10:45 am Lies, Damned Lies, and Analytics Russ Jones

10:45–11:15 am AM Break

11:25–11:55 am The Awkward State of Local Mike Ramsey

11:55 am–12:25 pm The SEO Cyborg: Connecting Search Technology and Its Users Alexis Sanders

12:25–1:55 pm Lunch

2:30–3:00 pm Your Red-Tape Toolkit: How to Win Trust and Get Approval for Search Work Heather Physioc

3:00–3:30 pm PM Break

3:40–4:10 pm The Problem with Content & Other Things We Don't Want to Admit Casie Gillette

4:10–4:50 pm Excel Is for Rookies: Why Every Search Marketer Needs to Get Strong in BI, ASAP Wil Reynolds

Wednesday, July 11 8:30–9:30 am Breakfast

9:35–10:15 am Machine Learning for SEOs Britney Muller

11:25–11:45 am Location-Free Local SEO Community speaker: Tom Capper

11:45 am–12:05 pm SEO without Traffic: Community speaker: Hannah Thorpe

12:05–12:25 pm Tools Change, People Don't: Empathy-Driven Online Marketing Community speaker: Ashley Greene

12:25–1:55 pm Lunch

3:40–4:10 pm Traffic vs. Signal Dana DiTomaso

4:10–4:50 pm Why Nine out of Ten Marketing Launches Suck (And How to Be the One that Doesn't) Rand Fishkin

7:00–11:30 pm MozCon Bash

Grab your ticket today!

https://ift.tt/2GJZ4sS

#The MozCon 2018 Final Agenda

0 notes

conniecogeie · 7 years ago

Text

The MozCon 2018 Final Agenda

Posted by Trevor-Klein

Still need your tickets? We've got you covered, but act fast — they're over 70% sold!

Pick up your ticket to MozCon!

The Agenda Monday, July 9 8:30–9:30 am Breakfast and registration

Doors to the conference will open at 8:00 for those looking to avoid registration lines and grab a cup of coffee (or two) before breakfast, which will be available starting at 8:30.

9:30–9:45 am Welcome to MozCon 2018! Sarah Bird

Moz CEO Sarah Bird will kick things off by sharing everything you need to know about your time at MozCon 2018, including conference logistics and evening events.

She'll also set the tone for the show with an update on the state of the SEO industry, illustrating the fact that there's more opportunity in it now than there's ever been before.

9:50–10:20 am The Democratization of SEO Jono Alderson

10:20–10:50 am Mobile-First Indexing or a Whole New Google Cindy Krum

10:50–11:20 am AM Break

11:30–11:50 am It Takes a Village: 2x Your Paid Search Revenue by Smashing Silos Community speaker: Amy Hebdon

12:10–12:30 pm Why "Blog" Is a Misnomer for Our 2018 Content Strategy Community speaker: Taylor Coil

12:30–2:00 pm Lunch

2:05–2:35 pm Near Me or Far: How Google May Be Deciding Your Local Intent For You Rob Bucci

With a better understanding of how local SERPs behave, SEOs can refine keyword lists, tailor content, and build targeted campaigns accordingly.

2:35–3:05 pm None of Us Is as Smart as All of Us Lisa Myers

In this session she'll share her experiences and offer actionable advice on how to attract, develop, and retain the right people in order to build a truly world-class team.

3:05–3:35 pm PM Break

4:15–4:55 pm Ranking Is a Promise: Can You Deliver? Dr. Pete Meyers

7:00–10:00 pm Kickoff Party

Networking the Mozzy way! Join us for an evening of fun on the first night of the conference (stay tuned for all the details!).

Tuesday, July 10 8:30–9:30 am Breakfast

9:35–10:15 am Content Marketing Is Broken and Only Your M.O.M. Can Save You Oli Gardner

10:15–10:45 am Lies, Damned Lies, and Analytics Russ Jones

10:45–11:15 am AM Break

11:25–11:55 am The Awkward State of Local Mike Ramsey

11:55 am–12:25 pm The SEO Cyborg: Connecting Search Technology and Its Users Alexis Sanders

12:25–1:55 pm Lunch

2:30–3:00 pm Your Red-Tape Toolkit: How to Win Trust and Get Approval for Search Work Heather Physioc

3:00–3:30 pm PM Break

3:40–4:10 pm The Problem with Content & Other Things We Don't Want to Admit Casie Gillette

4:10–4:50 pm Excel Is for Rookies: Why Every Search Marketer Needs to Get Strong in BI, ASAP Wil Reynolds

Wednesday, July 11 8:30–9:30 am Breakfast

9:35–10:15 am Machine Learning for SEOs Britney Muller

11:25–11:45 am Location-Free Local SEO Community speaker: Tom Capper

11:45 am–12:05 pm SEO without Traffic: Community speaker: Hannah Thorpe

12:05–12:25 pm Tools Change, People Don't: Empathy-Driven Online Marketing Community speaker: Ashley Greene

12:25–1:55 pm Lunch

3:40–4:10 pm Traffic vs. Signal Dana DiTomaso

4:10–4:50 pm Why Nine out of Ten Marketing Launches Suck (And How to Be the One that Doesn't) Rand Fishkin

7:00–11:30 pm MozCon Bash

Grab your ticket today!

https://ift.tt/2GJZ4sS

#The MozCon 2018 Final Agenda

0 notes

isearchgoood · 7 years ago

Text

The MozCon 2018 Final Agenda

Posted by Trevor-Klein

Still need your tickets? We've got you covered, but act fast — they're over 70% sold!

Pick up your ticket to MozCon!

The Agenda

Monday, July 9

8:30–9:30 am

Breakfast and registration

Doors to the conference will open at 8:00 for those looking to avoid registration lines and grab a cup of coffee (or two) before breakfast, which will be available starting at 8:30.

9:30–9:45 am

Welcome to MozCon 2018! Sarah Bird

Moz CEO Sarah Bird will kick things off by sharing everything you need to know about your time at MozCon 2018, including conference logistics and evening events.

She'll also set the tone for the show with an update on the state of the SEO industry, illustrating the fact that there's more opportunity in it now than there's ever been before.

9:50–10:20 am

The Democratization of SEO Jono Alderson

10:20–10:50 am

Mobile-First Indexing or a Whole New Google Cindy Krum

10:50–11:20 am

AM Break

11:30–11:50 am

It Takes a Village: 2x Your Paid Search Revenue by Smashing Silos Community speaker: Amy Hebdon

11:50 am–12:10 pm

The #1 and Only Reason Your SEO Clients Keep Firing You Community speaker: Meredith Oliver

12:10–12:30 pm

Why "Blog" Is a Misnomer for Our 2018 Content Strategy Community speaker: Taylor Coil

12:30–2:00 pm

Lunch

2:05–2:35 pm

Near Me or Far: How Google May Be Deciding Your Local Intent For You Rob Bucci

With a better understanding of how local SERPs behave, SEOs can refine keyword lists, tailor content, and build targeted campaigns accordingly.

2:35–3:05 pm

None of Us Is as Smart as All of Us Lisa Myers

In this session she'll share her experiences and offer actionable advice on how to attract, develop, and retain the right people in order to build a truly world-class team.

3:05–3:35 pm

PM Break

3:45–4:15 pm

Search-Driven Content Strategy Stephanie Briggs

4:15–4:55 pm

Ranking Is a Promise: Can You Deliver? Dr. Pete Meyers

7:00–10:00 pm

Kickoff Party

Networking the Mozzy way! Join us for an evening of fun on the first night of the conference (stay tuned for all the details!).

Tuesday, July 10

8:30–9:30 am

Breakfast

9:35–10:15 am

Content Marketing Is Broken and Only Your M.O.M. Can Save You Oli Gardner

10:15–10:45 am

Lies, Damned Lies, and Analytics Russ Jones

10:45–11:15 am

AM Break

11:25–11:55 am

The Awkward State of Local Mike Ramsey

11:55 am–12:25 pm

The SEO Cyborg: Connecting Search Technology and Its Users Alexis Sanders

12:25–1:55 pm

Lunch

2:00–2:30 pm

Email Unto Others: The Golden Rules for Human-Centric Email Marketing Justine Jordan

2:30–3:00 pm

Your Red-Tape Toolkit: How to Win Trust and Get Approval for Search Work Heather Physioc

3:00–3:30 pm

PM Break

3:40–4:10 pm

The Problem with Content & Other Things We Don't Want to Admit Casie Gillette

4:10–4:50 pm

Excel Is for Rookies: Why Every Search Marketer Needs to Get Strong in BI, ASAP Wil Reynolds

Wednesday, July 11

8:30–9:30 am

Breakfast

9:35–10:15 am

Machine Learning for SEOs Britney Muller

10:15–10:45 am

Shifting Toward Engagement and Reviews Darren Shaw

10:45–11:15 am

AM Break

11:25–11:45 am

Location-Free Local SEO Community speaker: Tom Capper

11:45 am–12:05 pm

SEO without Traffic: Community speaker: Hannah Thorpe

12:05–12:25 pm

Tools Change, People Don't: Empathy-Driven Online Marketing Community speaker: Ashley Greene

12:25–1:55 pm

Lunch

2:00–2:30 pm

You Don't Know SEO Michael King

2:30–3:00 pm

What All Marketers Can Do about Site Speed Emily Grossman

3:00–3:30 pm

PM Break

3:40–4:10 pm

Traffic vs. Signal Dana DiTomaso

4:10–4:50 pm

Why Nine out of Ten Marketing Launches Suck (And How to Be the One that Doesn't) Rand Fishkin

7:00–11:30 pm

MozCon Bash

Grab your ticket today!

via Blogger https://ift.tt/2kkq8q7 #blogger #bloggingtips #bloggerlife #bloggersgetsocial #ontheblog #writersofinstagram #writingprompt #instapoetry #writerscommunity #writersofig #writersblock #writerlife #writtenword #instawriters #spilledink #wordgasm #creativewriting #poetsofinstagram #blackoutpoetry #poetsofig

0 notes

donaldhurst43106 · 7 years ago

Text

The MozCon 2018 Final Agenda

Posted by Trevor-Klein

Still need your tickets? We've got you covered, but act fast — they're over 70% sold!

Pick up your ticket to MozCon!

The Agenda

Monday, July 9

8:30–9:30 am

Breakfast and registration

Doors to the conference will open at 8:00 for those looking to avoid registration lines and grab a cup of coffee (or two) before breakfast, which will be available starting at 8:30.

9:30–9:45 am

Welcome to MozCon 2018! Sarah Bird

Moz CEO Sarah Bird will kick things off by sharing everything you need to know about your time at MozCon 2018, including conference logistics and evening events.

She'll also set the tone for the show with an update on the state of the SEO industry, illustrating the fact that there's more opportunity in it now than there's ever been before.

9:50–10:20 am

The Democratization of SEO Jono Alderson

10:20–10:50 am

Mobile-First Indexing or a Whole New Google Cindy Krum

10:50–11:20 am

AM Break

11:30–11:50 am

It Takes a Village: 2x Your Paid Search Revenue by Smashing Silos Community speaker: Amy Hebdon

11:50 am–12:10 pm

The #1 and Only Reason Your SEO Clients Keep Firing You Community speaker: Meredith Oliver

12:10–12:30 pm

Why "Blog" Is a Misnomer for Our 2018 Content Strategy Community speaker: Taylor Coil

12:30–2:00 pm

Lunch

2:05–2:35 pm

Near Me or Far: How Google May Be Deciding Your Local Intent For You Rob Bucci

With a better understanding of how local SERPs behave, SEOs can refine keyword lists, tailor content, and build targeted campaigns accordingly.

2:35–3:05 pm

None of Us Is as Smart as All of Us Lisa Myers

In this session she'll share her experiences and offer actionable advice on how to attract, develop, and retain the right people in order to build a truly world-class team.

3:05–3:35 pm

PM Break

3:45–4:15 pm

Search-Driven Content Strategy Stephanie Briggs

4:15–4:55 pm

Ranking Is a Promise: Can You Deliver? Dr. Pete Meyers

7:00–10:00 pm

Kickoff Party

Networking the Mozzy way! Join us for an evening of fun on the first night of the conference (stay tuned for all the details!).

Tuesday, July 10

8:30–9:30 am

Breakfast

9:35–10:15 am

Content Marketing Is Broken and Only Your M.O.M. Can Save You Oli Gardner

10:15–10:45 am

Lies, Damned Lies, and Analytics Russ Jones

10:45–11:15 am

AM Break

11:25–11:55 am

The Awkward State of Local Mike Ramsey

11:55 am–12:25 pm

The SEO Cyborg: Connecting Search Technology and Its Users Alexis Sanders

12:25–1:55 pm

Lunch

2:00–2:30 pm

Email Unto Others: The Golden Rules for Human-Centric Email Marketing Justine Jordan

2:30–3:00 pm

Your Red-Tape Toolkit: How to Win Trust and Get Approval for Search Work Heather Physioc

3:00–3:30 pm

PM Break

3:40–4:10 pm

The Problem with Content & Other Things We Don't Want to Admit Casie Gillette

4:10–4:50 pm

Excel Is for Rookies: Why Every Search Marketer Needs to Get Strong in BI, ASAP Wil Reynolds

Wednesday, July 11

8:30–9:30 am

Breakfast

9:35–10:15 am

Machine Learning for SEOs Britney Muller

10:15–10:45 am

Shifting Toward Engagement and Reviews Darren Shaw

10:45–11:15 am

AM Break

11:25–11:45 am

Location-Free Local SEO Community speaker: Tom Capper

11:45 am–12:05 pm

SEO without Traffic: Community speaker: Hannah Thorpe

12:05–12:25 pm

Tools Change, People Don't: Empathy-Driven Online Marketing Community speaker: Ashley Greene

12:25–1:55 pm

Lunch

2:00–2:30 pm

You Don't Know SEO Michael King

2:30–3:00 pm

What All Marketers Can Do about Site Speed Emily Grossman

3:00–3:30 pm

PM Break

3:40–4:10 pm

Traffic vs. Signal Dana DiTomaso

4:10–4:50 pm

Why Nine out of Ten Marketing Launches Suck (And How to Be the One that Doesn't) Rand Fishkin

7:00–11:30 pm

MozCon Bash

Grab your ticket today!

0 notes

holmescorya · 7 years ago

Text

The MozCon 2018 Final Agenda

Posted by Trevor-Klein

Still need your tickets? We've got you covered, but act fast — they're over 70% sold!

Pick up your ticket to MozCon!

The Agenda

Monday, July 9

8:30–9:30 am

Breakfast and registration

Doors to the conference will open at 8:00 for those looking to avoid registration lines and grab a cup of coffee (or two) before breakfast, which will be available starting at 8:30.

9:30–9:45 am

Welcome to MozCon 2018! Sarah Bird

Moz CEO Sarah Bird will kick things off by sharing everything you need to know about your time at MozCon 2018, including conference logistics and evening events.

She'll also set the tone for the show with an update on the state of the SEO industry, illustrating the fact that there's more opportunity in it now than there's ever been before.

9:50–10:20 am

The Democratization of SEO Jono Alderson

10:20–10:50 am

Mobile-First Indexing or a Whole New Google Cindy Krum

10:50–11:20 am

AM Break

11:30–11:50 am

It Takes a Village: 2x Your Paid Search Revenue by Smashing Silos Community speaker: Amy Hebdon

11:50 am–12:10 pm

The #1 and Only Reason Your SEO Clients Keep Firing You Community speaker: Meredith Oliver

12:10–12:30 pm

Why "Blog" Is a Misnomer for Our 2018 Content Strategy Community speaker: Taylor Coil

12:30–2:00 pm

Lunch

2:05–2:35 pm

Near Me or Far: How Google May Be Deciding Your Local Intent For You Rob Bucci

With a better understanding of how local SERPs behave, SEOs can refine keyword lists, tailor content, and build targeted campaigns accordingly.

2:35–3:05 pm

None of Us Is as Smart as All of Us Lisa Myers

In this session she'll share her experiences and offer actionable advice on how to attract, develop, and retain the right people in order to build a truly world-class team.

3:05–3:35 pm

PM Break

3:45–4:15 pm

Search-Driven Content Strategy Stephanie Briggs

4:15–4:55 pm

Ranking Is a Promise: Can You Deliver? Dr. Pete Meyers

7:00–10:00 pm

Kickoff Party

Networking the Mozzy way! Join us for an evening of fun on the first night of the conference (stay tuned for all the details!).

Tuesday, July 10

8:30–9:30 am

Breakfast

9:35–10:15 am

Content Marketing Is Broken and Only Your M.O.M. Can Save You Oli Gardner

10:15–10:45 am

Lies, Damned Lies, and Analytics Russ Jones

10:45–11:15 am

AM Break

11:25–11:55 am

The Awkward State of Local Mike Ramsey

11:55 am–12:25 pm

The SEO Cyborg: Connecting Search Technology and Its Users Alexis Sanders

12:25–1:55 pm

Lunch

2:00–2:30 pm

Email Unto Others: The Golden Rules for Human-Centric Email Marketing Justine Jordan

2:30–3:00 pm

Your Red-Tape Toolkit: How to Win Trust and Get Approval for Search Work Heather Physioc

3:00–3:30 pm

PM Break

3:40–4:10 pm

The Problem with Content & Other Things We Don't Want to Admit Casie Gillette

4:10–4:50 pm

Excel Is for Rookies: Why Every Search Marketer Needs to Get Strong in BI, ASAP Wil Reynolds

Wednesday, July 11

8:30–9:30 am

Breakfast

9:35–10:15 am

Machine Learning for SEOs Britney Muller

10:15–10:45 am

Shifting Toward Engagement and Reviews Darren Shaw

10:45–11:15 am

AM Break

11:25–11:45 am

Location-Free Local SEO Community speaker: Tom Capper

11:45 am–12:05 pm

SEO without Traffic: Community speaker: Hannah Thorpe

12:05–12:25 pm

Tools Change, People Don't: Empathy-Driven Online Marketing Community speaker: Ashley Greene

12:25–1:55 pm

Lunch

2:00–2:30 pm

You Don't Know SEO Michael King

2:30–3:00 pm

What All Marketers Can Do about Site Speed Emily Grossman

3:00–3:30 pm

PM Break

3:40–4:10 pm

Traffic vs. Signal Dana DiTomaso

4:10–4:50 pm

Why Nine out of Ten Marketing Launches Suck (And How to Be the One that Doesn't) Rand Fishkin

7:00–11:30 pm

MozCon Bash

Grab your ticket today!

0 notes