#>> that ridiculous about you because yeah crazy what the algorithms can do to a person

[slimyenemy]

you'll get mad as hell if i say this but the way all i do is be nice and catch feelings my way into amassing a hoard of trigger happy gang stalker incels around me and then everyone just goes along with whatever anything they come up with about my personality and motivations regardless of who they even are and then boom it's not chill for me literally anywhere ugh

[gripefroot]

Crazy

“And then she said to me, I think that cat is judging us for being stupid. Backed straight out of the alley then, and it hissed after us until we started running. Never did find out if the money was stored there. Guards cats are pretty effective, when it comes down to it.” 

The elevator dings. The joke between Bucky and Steve ends on twin chuckles, their attention shifted to the doors as they slide open. The elevator is not empty. Bucky is surprised. Steve, less so. 

“Morning, Nick,” Steve says easily, taking a step inside. Bucky follows behind, giving Nick Fury a nod and a once-over to the woman beside him. She doesn’t respond. Doesn’t even look his way.  

“Morning, boys. Nice to see you out early for recon prep.” 

“What recon?” Bucky makes the mistake of saying. He grunts as he feels Steve’s elbow in his side.  

“Where’s Romanoff?” Nick asks, as if Bucky hadn’t said anything.  

“She’s already underground, sir,” the unknown woman answers.  

“Good.” 

“I’m Steve,” Steve says, and offers his hand to the woman. She takes it, a polite but distant smile flitting on her lips. 

“Agent 28.” Her eyes flicker to Bucky, but he says nothing. With a raised brow her hand drops to her side where a holster is strapped around her thigh. 

He doesn’t trust himself to introduce himself when he’s thinking about that thigh holster. The brand. If it’s too tight. If it could hold anything larger than the Glock 19 she’s carrying. How sexy it is. What her name actually is, because he’s pretty sure that modern parents don’t name their kids numbers. Not entirely sure, though. 

“She’s my best agent,” Nick is saying, and Bucky reverts his gaze to the closed elevator doors with burning ears.  

“Nonsense, sir,” she replies. “You told Natasha that just last week, and I know for a fact you told Barton he was your best agent at last year’s holiday party. He brings it up every other time I see him.” 

Steve snorts. Bucky finds himself clenching his fist in the pocket of his jeans. Fury is apparently unconcerned by getting called out, and shrugs.  

“Either way, she’s been on this case since we got it three months ago. She’ll be running the recon today.” 

“Looking forward to it,” Steve says. Bucky senses the shifting weight of the woman, and he hears the lightness in her voice.  

“You might be changing your mind about that.” 

An omen.  

The tac room is underground Avengers Tower. Once the doors ding open to reveal a long hallway, Fury says something about speaking to Stark and punches the buttons as the other three climb off. Bucky slows his pace to follow the woman, who strides ahead. At the end of the hallway, Natasha is leaning against the wall, but she perks up when their footsteps draw closer.  

“About time,” Natasha says. “Hey, 28. I got the stuff you asked for. Told the boys yet?” And she falls into step beside the woman. Clearly they’re acquainted. Bucky wonders why Tasha has never mentioned Agent 28 before.   

“Nope,” Agent 28 replies. “Figured the sooner I tell them, the more complaints I’ll hear.” 

“This doesn’t sound good,” Steve interrupts.  

“It’s not.” 

Compared to the hall, the gear room is bright. Rows of vests, coats, weapon holsters, and various items for disguises are neatly lined on the wall. A few outfits are laid out on a table, and Bucky glances in trepidation at the chairs sitting empty in front of a mirror. He’s been in here before - he remembers the day Clint Barton was sat in one of those chairs and his hair shaved off because some evil scientist goo had gotten in it. That had been a bad day for Clint. Great day for Bucky, though.  

“Sit,” the woman says. Steve is quick to obey, with a trepidated glance at Bucky. He knows what it means: If we’re going to get messed up, at least we’ll be messed up together, right? Bucky struggles to have the same confidence. He sits beside Steve, glancing back towards the open door in case he needs to make a hasty exit.  

“Did you read the briefing I sent over?” Agent 28 asks, rummaging through a tub of...barber supplies. Bucky stiffens.  

“Oh, yeah,” Steve assures her. “Recon at a coffee shop for a suspect dealing in chemical warfare for Libya. We just need to find out who he’s meeting, and potential locations for any deals, right?” 

“Right.”  

She pulls out a buzz cutter. Holding it in her hand like a weapon (which to Bucky, it looks very much like one at the moment), she turns to steady meet their eyes, the opposite hand on her hip.  

“Here’s the deal,” she says shortly. “I can tell you two are ready to bolt, so I'll speak plainly. If the Avengers show up to a coffee shop all sitting together, the suspect won’t show. If the Avengers all show up to a coffee shop and don’t sit together, the suspect won’t show. You get my meaning? Anyone with half a brain will know what you look like, and anyone guilty will bolt at the first sign of trouble.” 

“We’ve done recon before,” Steve says, unwisely. “We can - ” 

But Agent 28 interrupts him. “Believe it or not, a baseball cap and sunglasses are not the height of secrecy. I’m in charge of this mission, and I won’t let it go south because a coupla boys are afraid to cut their hair. Hair grows back. Got it?” 

“Got it,” Steve mumbles. Bucky is still staring at the woman. Trying not to look at her thigh holster.  

“Got it,” he says hoarsely after a moment.  

She starts on Steve. Clumps of golden hair fall to the ground, and Bucky swallows. Several minutes later, she turns off the buzz cutter, fluffing up the short ends of Steve’s hair as he stares in the mirror. 

“Not bad,” he admits. “You a hairdresser?” 

“Only by necessity.” A smile grows on her face, and Bucky blinks. It’s a very nice smile. Maybe a little wild, a little feral. But he’d be lying if he said it didn’t intrigue him more.  

Oh, no. She’s going to cut his hair.  

“Nat has some clothes for ya laid out,” Agent 28 tells Steve. “Go on over and get dressed.” 

“What about Nat? Is she cutting her hair too?” Bucky blurts, before he can stop himself. The woman steps over to his chair, buzzer still in hand. He gulps.  

“Natasha is going to wear a wig,” she informs him, meeting his eyes in the mirror. 

“Well, why can’t I wear a wig?” Bucky sounds like a petulant child, and he knows it. 

“Because your hair is long already,” Agent 28 explains patiently. “If we put a bald cap on you and some shorter wig, it’s going to look goofy. Believe me.” 

“And what about you?” 

“I don’t need a disguise,” she says at once. “SHIELD has an algorithm to delete all footage of me from public and private security cams. No one knows what I look like.” 

“Really,” Bucky says, only half-believing.  

“Not all of us feel the need to take credit for our dirty work, Sergeant,” Agent 28 gives him a smirk in the mirror, and Bucky nearly falls out of his chair. What is it about her -  

She flips on the buzz cutter. Bucky flinches, and holds up his hand in desperation. “Wait! Wait. There’s got to be another way.” 

She turns it off. “Afraid of a haircut?” she teases. 

“Well - maybe.” 

“How old are you again?”

“Ha, ha,” Bucky says sarcastically, though he’s struggling not to grin. “Come on. You do this a lot. There has to be other options. Please don’t cut my hair. Anything else. Just don’t cut it.” 

Agent 28 bites her bottom lip. Bucky tries not to stare, and fails. She has very pretty lips. Then at last she sets down the buzz cutter on the counter, and reaches over for a comb instead.  

“Fine,” she says, and starts to drag it through his hair. Immediately goosebumps break out across his scalp, and Bucky forces back a moan of pleasure. He must be looking a little strained, because she lifts a brow at him in the mirror. “But this is your choice. You can’t complain about it.” 

“Okay,” Bucky mumbles. He won’t be complaining yet - it feels too good to have her fingers in his hair. Way too good. It’s like a massage, really. In fact, he’s so lulled that he doesn’t realize what she’s doing until he watches through a daze as she pulls a hair tie off of her own wrist to secure his hair...in French braids.  

“Er,” he says, jolting from his stupor.  

“All done. Your clothes are back there,” Agent 28 says, jerking her thumb backwards. She’s smiling way too broadly - she’s enjoying this. She’s enjoying the consternation Bucky must be exuding. With a narrowed glare her way, he slowly stands from the chair to wander over to Nat and Steve. Still she smiles.  

“What’s this look called again?” Steve asks Natasha, twisting slightly to look at himself.  

“Ah, ‘never grew out of punk rock phase to spite Mom’,” Nat replies. Bucky grimaces - it’s not a good look, whatever it is. Poor Steve. But then his amusement is cut short as he sees the pile of stuff for him.  

“The point is to blend in,” Agent 28 says, coming from behind. “This coffee shop is popular amongst the odder end of folks. Get dressed, Sergeant. Nat, can I help you put on your wig?”

“Bossy,” Bucky mutters to himself as the girls go off. Steve glances over, a grin growing on his face as Bucky rifles through the pile of black leather and chains. Luckily Steve doesn’t say anything, and Bucky tugs off his nice, soft t-shirt to don some scratchy black top. And studded belt. His black jeans and boots are good enough, he decides. And the leather jacket isn’t so bad. The necklaces are bad, though.  

“No guns!”  

Bucky jumps, and freezes, Glock halfway into his pants pocket. He can feel Agent 28’s glare on his back, and slowly, retreats and lets his gun clatter onto the table. Steve is struggling not to laugh. Bucky glares.  

Ten minutes later, they’re nearly ready to go. Natasha is dressed in a miniskirt and tall boots, with black hair that falls to her hips. Since Bucky knows her, he finds it a kind of scary look. Agent 28 is wearing a flowy skirt and top, with a bandana in her hair.  

“Starving artist,” she explains, then jerks her head toward Nat. “Daddy issues.”

“We look ridiculous,” Steve says.  

“No more ridiculous than anyone else there. We’ll blend in.” Agent 28 casts a look around the group; Bucky tries not to flinch under her gaze, but probably doesn’t manage. Then her brows crease. “I forgot about your hand,” she says irritably. Walking over to the buckets of accessories, she digs through as she speaks. “It’s a bit suspicious to wear gloves in the middle of summer, so...I know Stark has something in here somewhere…” 

And a minute later she pulls out a floppy, flesh-colored thing. “Lube, Nat,” she orders. Bucky’s eyes widen, but Agent 28 is nothing but smug smiles as she returns, spreading out the limb...thing. Oh. It’s a hand.  

“Steve and I will head out now,” Natasha says, plopping a bottle of lube on the table. “Space out our entrances.”

“Got the address?” 

“Yep.”

“See you there.” 

Talking in low voices, Nat and Steve leave the room in their ridiculous clothes. Bucky stares wistfully after them for a moment, and then turns back to the other woman. And jolts, and the cold lube hits his hand.  

“You wanna rub it in, or shall I?” she asks, eyes flickering with mischief. 

“Um - I will.” Bucky swallows and tries to be nonchalant about it. Not an easy thing which his stomach tightening. When his metal hand is appropriately...moistened...Agent 28 holds up the limb hand and he slides his fingers easily inside. It squelches in a very awkward way. He flexes his fingers, staring. They look pretty fake. But less fake than metal, probably.  

“It won’t short circuit, will it?” she asks. 

“No. I can get my arm wet, you know,” Bucky tells her dryly, glancing up with a smile he can’t resist. “Showers and everything.” 

“Is that so?” Agent 28 teases back. “I would’ve thought you’d wear a shower cap up to your shoulder.” 

“Haven’t done that yet.” 

“Too bad. Sounds fun.” 

“Fun? How old are you again?” 

She purses her lips together in a show of annoyance at his joke. But Bucky guesses that she doesn’t mind - her eyes are alight, and a little blazing. They leave the room in silence. 

Coffee shop frequented by hipsters. Well, she hadn’t been wrong. Bucky sips his coffee from a seat at the front bar, glancing around the crowd, strewn in morning sunlight and chattering way too loudly for a Thursday at 10 a.m. Out of the corner of his eye, he sees Natasha pretending to text by the bathroom doors, Steve at a window seat. Agent 28 is behind him somewhat, near the entrance.  

It’s been an hour. When is the guy supposed to show up again? Bucky very much wants to ask this agent, but they aren’t wearing coms. And he suspects that if he addresses her when they’re supposed to be reconning, she’d bite his head off.  

The thought is appealing, admittedly.  

Natasha’s eyes flick upwards. Steve quickly picks up his coffee for a drink. Agent 28 coughs slightly, and Bucky stiffens in his seat. 

Target in sight.  

The man heads to the front counter to order. Bucky’s closest now, and he listens as he orders coffee. Nothing suspicious so far. But the way-too-high-tech briefcase for the West Village is a bit of a giveaway.  

A scent of flowery warmth fills his nostrils, and he stiffens again. Agent 28 is sliding nonchalantly into the seat next to him, reaching over for a little packet of creamer.  

“He’s being followed,” she says, so quietly that anyone without super-hearing probably wouldn’t be able to hear. Bucky tilts his chin down to show that he understood. He clenches his empty cup in his hand, standing smoothly and striding towards the trash can near the door. Two bulky men are hovering, just inside as their eyes scan the crowd. The hair on the back of Bucky’s neck stands on end, and slowly he tosses his garbage away.  

He returns to his seat. Agent 28 has swiveled around, facing the crowd of the shop with a disinterested stare. But Bucky can see the pulse beating in her neck. She’s on edge. Which accounts for his surprise when she meets his eyes with an enormous smile, and a loud, “Darling.” 

So that’s what they must be doing now. Bucky smiles in return, a little stiffly, and obligingly takes her hand when she reaches for him. He senses Natasha near them, getting into line behind the target. And Agent 28 draws him near, so that he’s standing between her legs, towering over her in her seat.  

Bucky gulps. He’s not sure why his knees won’t stop shaking. Sternly he berates himself, You didn’t go through super-serum experimentation and decades of brainwashing to lose control of yourself over a woman. Pull yourself together, Barnes! 

It doesn’t help. 

She smiles, as if aware of his inner turmoil, and that she’s the cause of it. “We need to extract the target,” she says softly. And then louder, “Whaddya say to heading back home?” 

“Anything you say, love.” Bucky tangles his fingers with hers, keeping them steady. Her gaze is very hard on his face, and then her eyes flicker behind him. The shout from Steve and the icy determination filling Agent 28’s face come at the same time. Bucky tenses - there’s a gunshot, he hears Natasha grunt and a crash, and suddenly Agent 28 is hiking up her skirt, drawing her Glock (from that really commendable thigh holster around her now-bare leg), as she aims around Bucky and fires. The recoil shakes him a little, since she braced herself against his bicep.

There’s a sudden tent in his pants.  

Screams. Glass crashing. A ping of a bullet on his metal arm. He can feel the heat of it, and winces. Then, as suddenly as the chaos started, the shop is quiet.  

Shaking his head to clear his thoughts (no more than 6 or 7 seconds could have passed) Bucky swivels to see...Natasha, lying on the target on the ground. Both unharmed, and a little shaky. Steve, clutching his arm as blood seeps between his fingers, and the two bulky men lying still on the ground. One shot. One taken care of...Steve Rogers-style. Bucky grins to himself.  

“I thought you said no guns,” he says as an aside, as Agent 28 flicks the safety back on, and puts the gun back in its holster.  

“I said no guns for you,” she clarifies, with a little dimple forming around her smirk as she smooths down her skirt to cover herself more modestly.  

“But you can have one?” he asks. 

“I always have one.” 

“I like preparedness in a woman.”

She merely lifts a brow in return, but Bucky sees interest in her eyes as she slides off the stool. Heads are beginning to poke back up from beneath tables, and Steve offers a hand to Nat to help her stand. The target scrambles to his feet.  

“I’ll take him back to SHIELD,” Agent 28 says, picking up the man’s briefcase in one hand and grasping his arm in the other. “When we have the intel, I’ll contact you for the follow-up.” 

Stepping on broken glass, she begins to wind towards the door. But as Bucky stares after her, she glances back over her shoulder with a smile. Just for him. 

“Make sure things get cleaned up. And take off your disguises before you address any press.” And she’s gone out the door. Bucky is speechless, but only for a moment. Sighing, he turns to Steve beside him. 

“I don’t think she likes me much. Always telling me what to do,” he says regretfully. But it’s Natasha that answers. 

“Nonsense; that’s just how she shows that she cares. Steve, go get your arm looked at. You’re bleeding out.”

~

It’s impossible to ever stop being an agent. Even tucked up in bed that night, trying to read a fantasy novel, your ears attune themselves to the sound of New York City traffic outside your window. The honks. The screeches. People calling out to each other.  

You can almost pretend the noise is dragons fighting goblins. 

There’s a soft swoosh, right outside your window. A thud on the balcony. Unmoving - you don’t want to give yourself away - you feel your heart begin to race as your hand slides under your pillow for a gun. The window is slid open, slowly. 

And you’d thought that living on the second story was high enough that you didn’t have to lock your windows. You deserve a burglar or two for that idiocy. Grasping the handle of your gun, you jerk around and hoist yourself to your knees, keeping the gun steady in your hands as you aim it at -  

Bucky. Bucky Barnes, one leg inside your bedroom while the rest of him tries to squeeze through. Bucky Barnes, sheepish and a little confused, and more than a little irritated.  

“There’s something keeping the window from opening all the way,” he says. “Could you jiggle it a little?” 

“Not even a hello?” you ask, pulling your gun back. He’s safe. You think.  

“Hello. Please open your window.” 

Biting back a laugh, you jump off the bed to oblige. “I suppose if I don’t, you’ll be stuck there forever,” you tease him. With a grunt and a pull, the window slides open the rest of the way, and Bucky lets out a long breath of relief as he pushes himself through.  

“That would be a problem,” he says dryly, staring down at you as he straightens his jacket.  

“Would it really? I think it would be fun.” With a smirk you close the window again, and the traffic is muted. And suddenly your bedroom seems very, very quiet. “Why are you here, Sergeant?” you ask him, hands on hips. “And why no warning? I could’ve dressed up for ya.” 

Immediately his face flames red. “You - your pajamas are very nice,” he stutters out, and you laugh. 

“Why are you really here?”

“I just - I…” Bucky bites his bottom lip, as his color slowly returns to normal.  

“Missed me already?” you ask lightly. 

“I - I guess.” 

Now that is not the answer you’d expected. During the recon he’d been a little tense around you; you’d assumed he was still sore that you’d threatened to cut your hair. Barnes isn’t known to be particularly friendly to strangers. But now he’s at your apartment, having climbed through the window at night, just because he ‘missed you.’ 

How very interesting.  

“What’s your name?” he blurts. “I mean, your real name.” 

How very interesting. 

“Only Director Fury knows my name, hon,” you smile up at him with a shrug. “That’s something you’ve gotta earn...if you’re interested.” 

“I’m interested. I am interested.” Bucky’s not one to mince meanings. The light in his eyes has shifted; bright to dark, full of meaning. Insinuation.  

You take a step forward, tilting your chin upwards as he catches his breath. You place a hand on the front of his shirt - his heart is racing. You can see very well the stubble on his strong jaw, the dimple in his chin. The thick lashes which ring his eyes. “You wanna get to know me, Sergeant?” you ask softly.  

“Yeah,” he breathes out, low and slow. “Yeah, I do. You...you were so...amazing. Today. You were amazing. You are amazing. Cooler than Sam or Clint, for sure. Maybe even Tasha. Probably cooler than Steve.” 

He’s babbling. It’s adorable, but you interrupt with a laugh. “Well, maybe I wanna get to know you, too. If I’m being quite frank. Which isn’t my name, by the way.”  

Bucky laughs aloud - the sound fills your bedroom with warmth and liveliness. It makes your skin tingle from your scalp to your toes. “You look like a Frank,” he teases back, lifting a finger to tap the end of your nose.  

“How’d you find out where I live, anyway?” you ask. “It’s not public intel.” 

He shrugs. “I have my ways.” 

“Which are…?” 

He holds up his metal hand, gleaming in the light from your lamp. Holding your gaze, he flicks off the end of the pinky finger. “I can hack into any technology,” he says, and you give an involuntary “ooo!” at the fancy port.  

“I could use one of those in my finger,” you say fervently, remembering a handful of instances when you’ve fumbled precious flash drives and such. “What - do your other fingers have that, too?” 

Bucky is grinning now. He knows he got you. So he flips open the ring finger - a three-pronged port. The middle finger - a mini USB-drive. “Pretty much unlimited memory,” Bucky explains. “Stark has good tech like that. He put all the updates here, in fact. And this one - ” The index fingers just looks like a hole inside. You suspect it’s not. “Miniature stun gun,” he says proudly.  

“Very cool,” you say, impressed. “What about your thumb.” 

He chortles, and gives you a thumbs up. The tip opens, and a little flame peeks out, steady and orange. 

“Very handy, if you’re going to an Aerosmith concert thirty years ago,” you tease. 

“What’s an Aerosmith?” 

Your eyes widen. “You don’t - you don’t know?” 

“I don’t have a lot of memories from thirty years ago,” Bucky points out.  

“Then you gonna learn, pal. Come on.” Bravely you grasp his hand - disregarding that he might want to leave, that he’s not interested in music - it doesn’t matter. There’s a single lamp lighting your living room, and you turn on the stereo. Still holding his hand.  

The music starts. You turn to face him, pleased to see the interest in his expression as he nods his head. So you sing along, tossing your head back to mimic Steve Tyler’s voice.  

“Come here, baby You know you drive me up a wall the way you make good on all the nasty tricks you pull Seems like we're makin' up more than we're makin' love...” 

Without realizing it, you’ve pulled Bucky in to a dance. He doesn’t protest, snaking his hand around your waist and pulling you close, pajamas and all. He’s smiling down at you, with an expression you don’t fully understand. But it’s enticing enough to keep you interested. 

“I go crazy, crazy, baby, I go crazy You turn it on Then you're gone Yeah you drive me Crazy, crazy, crazy, for you baby What can I do, honey I feel like the color blue…”

“I like this song,” he says, during a guitar solo. He’s swaying just so, his flesh hand shifting to nudge your hips to the slow beat.  

“Do you?” you ask. “Or do you like me? Hmm?” 

Bucky smiles. “How about both?”

“Okay.” Your fingers inch over to his hair, where you stroke the end of his braid. He still has the braids in. And - “You still have my hair tie,” you tell him with a pretend scowl. “You little thief!” 

“And you’ve stolen my thoughts all day,” Bucky snarks back. “We’re even.”

That kind of lovin' Makes me wanna pull Down the shade, yeah That kind of lovin' Yeah now I'm never, never, never, never gonna be the same…

The steps have slowed. But Bucky’s hold on you tightens. His eyes - oh gosh, those eyes - riveted, you catch your breath as his face grows near. Tentatively his lips brush against yours, hot and promising. Your heart is threatening to leap from your chest, and you can’t help smiling as he pulls away with pink cheeks. 

”Wait until I tell my mom that a guy I learned about in high school history has the hots for me,” you tease. 

“Ha, ha.” But he rests his cheek against your hair, all the same. I'm losin' my mind, girl 'Cause I'm goin' crazy I need your love, honey I need your love…” 

The song ends. You don’t want to stop dancing.  

“So, what do you think?” Bucky asks quietly, to the silence. 

“About what?” you murmur back. His embrace is really too warm. 

“Me. Us. You know.” 

You lift your head, holding his gaze as his eyes glitter on your face. Drinking you in. Even if he’s not terribly eloquent, you understand him perfectly. He lowers his head to nudge his nose to yours. You scrunch your face - he’s so cute. How could you say no?  

“I could probably lose my job, if...if we were to start dating,” you confess. 

“Then wouldn’t I lose mine, too?” Bucky asks. 

“Nah. You’re too important.” 

“Not that important,” he mutters. “But maybe enough that I can make sure you don’t get fired.” 

So. Cute. “Maybe we don’t have to tell anyone, so no one gets fired,” you whisper back. His hand is trailing up on your back, and you nearly moan aloud. Bucky has very good hands. Just strong enough to entice, but not so much to hurt... 

“Okay.” It’s barely a breath, but it flares the embers in your belly to life as Bucky kisses you again, no longer gentle, but hungry and fierce. 

How long have you known him, now? Twelve hours? Thirteen? You are so lost.

Bucky is tugging you towards the couch, gasping for air between kisses as you tug at his shirt. But you push him down first, straddling his legs as he stares up at you. In wonder. Oh, you like this. You draw his shirt all the way over his head, and nearly salivate on him.  

Later. You can salivate later.  

Fervently you begin to kiss him again, cupping his face in your hands as you squirm; he’s yanking at your shorts, at your top. With no luck, of course. You’re nearly about to get off so he can get them off, when a ripping sound pops your head back up.  

Bucky is smiling up at you. Sheepishly. Definitely ruefully. 

“Punk,” you mutter, feeling his cold metal fingertips on the bare flesh of your hips.  

“Next time, don’t bother with the underwear,” he retorts. You giggle, and kiss him again. Next time. Oh, good, a next time… 

You’re too impatient to bother pushing off his jeans the rest of the way, and clearly he is, too. Tossing his belt carelessly over your shoulder, you let his pants stay at his knees. The sensation of his hot flesh against the sensitive skin of your thighs makes you moan aloud, and Bucky wastes no time pulling your top off. His mouth finds your breasts, and you moan again, louder this time.  

“You’re killin’ me,” he rasps, between kisses. 

“Not if you kill me first.”  

“Is this a competition, now?” Bucky’s eyes are glittering.  

“Are you gonna make it one?” you tease back.  

Tangling your fingers into the braids in his hair, you pull his head back to kiss him again. But Bucky pulls away, his fingers ghosting along your jaw to tilt it upwards so he can taste your throat. His lips are hot. Oh...there will definitely be marks there. But right now, you don’t care. Especially when his flesh fingers travel between your legs. Your eyes flutter shut with a moan.  

“I’m ready,” you tell him breathlessly.

“I can tell.” There’s laughter in his voice, and you peek open an eye to see him gazing fondly up at you. That smile. It makes your heart stutter, and carefully he guides your hips to align with his… 

Oh, it’s so good. So, so good.  

You find his mouth again, kissing him for all you’re worth as you grind against him, drawing low groans from his throat. His hands are everywhere; guiding your hips, tracing your waist, stroking your breasts. It’s like he knows exactly how to bring your entire body to life...oh, he is good.  

With another groan, he leans his head on the back of the couch, bracing himself as he thrusts back. A whimper falls from your lips.  

“Baby…” he starts in a husky voice, his breathing short. “I - I can’t call you agent now - ” 

You’re laughing as the pleasure bursts through every nerve of your body. A slower pace and a moment later, Bucky tugs your face close to kiss you deeply as his hips stutter against yours, and stop.  

“That was good,” he says a moment later. His nose is buried in your hair as he breathes deeply. You keep your eyes closed, content just to smell his musky, masculine scent all around you. You pull away to gaze down at him; his eyes are shining warmth and affection, and the tips of his fingers start to trace circles down your bare arms. 

“Really good,” you agree. 

“We should do that again, just to make sure it wasn’t a fluke.”  

Bucky Barnes is a flirt. A conniving little flirt. You love it.  

“Well, I don’t have any plans tonight,” you tease.

“I do,” Bucky says fervently. “I’m intend to get to know you better than anyone. Even Fury, if you know what I mean.” You laugh - because you do know what he means, however perverted it sounds.  

In the cold grey of dawn, you whisper your name in his ear. 

~ 

“And last order of business…” Tony Stark trails off. The effect of building up to something exciting pays off - Clint jolts awake, and Sam quickly puts away his doodles of Iron Man crash landing into a trampoline. “We will be welcoming Agent 28 as a contractual member of our team. She’s worked well with us, and proven her worth. Fury agreed that we can have her part time.” 

“But can she endure Clint walking around without his socks on?” Sam asks.  

“I once sat in a dumpster for two days just to catch a gangster,” you tell him, before anyone else can speak on your behalf. “I’ve smelled things nearly as bad. I have a strong stomach.” 

“Ha, ha,” says Clint, without humor.  

Out of the corner of your eye, you see Bucky studying your face intently from across the table. He’s not subtle - someone’s going to pick up on him. You straighten your shoulders, and meet his gaze in challenge. His lips twitch upwards. 

“Then that’s all for today. Class dismissed.” 

It had been a long briefing; a summary of the mission you’d completed, upcoming events (mostly galas and charity gigs), and a reminder that as there are no housekeeping services, everyone needs to wash their dishes before any science experiments begin to grow.  

The team begins to file out. Steve congratulates you as he passes you; you thank him with a smile, not blind to the way Bucky is bristling with jealousy. Because Steve spoke to you? Bucky’s going to have it rough, with you. 

You linger all the same, standing slowly until you’re the last one in the conference room. Well, one of the last.  

“Agent,” Bucky says in a clipped voice, standing with his arms crossed.  

“Sergeant,” you reply, with a toss of your hair as you mosey for the door. Natasha is still within earshot down the hall, but you can walk a little slower.

“I’m not done with you,” he growls. “We need to talk about…”

You glance back, lifting a brow. 

“...the way you clean your handguns. It’s not safe.” 

Laughter threatens. “Oh, please. I’ve been cleaning my own guns for years. And no one else has put up a stink about it.” 

Bucky is strolling around the table, his eyes glittering dangerously on yours. You stand tall, unwilling to back down. 

“Why the criticism, Sergeant?” you say in a much quieter voice, as he pauses at the door. Only two steps away. You smirk. “Want me to clean yours for you?” 

He blinks, momentarily distracted. Then a creeping grin grows on his face. “Yes,” Bucky says, and his voice breaks on the word.  

“Come on, then. We’d better find someplace more...private.” You crook a finger in his direction. He obviously nearly melts at this - a shudder goes through his shoulders, and his eyes darken as he stifles a groan. With your head high, you stroll into the hall. 

There’s a janitorial closet two doors down. Perfect. Without even a glance at any security cams (you or Bucky can erase the footage later), you walk straight in, closing the door after he enters behind you. In the dark, his ragged breathing is very audible.  

“Well now, Sergeant,” you say softly, tugging at the front of his jacket. “Let me show you how I do it.”

[duhragonball]

[FIC] Luffa: The Legendary Super Saiyan (129/?)

Disclaimer: This story features characters and concepts based on Dragon Ball, which is a trademark of Bird Studio/Shueisha and Toei Animation.   This is an unauthorized work, and no profit is being made on this work by me. This story is copyright of me. Download if you like, but please don’t archive it without my permission. Don’t be shy.

Continuity Note: About 1000 years before the events of Dragon Ball Z.

[18 August, 233 Before Age. Nagaoka.]

"Treekul! I need your help."

Guwar found her in one of the common rooms of the cult's underground complex. He hadn't seen her since they first arrived together on Nagaoka. At first, he had been too occupied with his indoctrination and the rituals that followed. Later, when he rose through the ranks to become one of the cult's Executants, he had greater privileges, but he was too busy with various missions to wonder what had happened to her. But now, when she was the only one on the planet who could help him, he discovered that she was much easier to track down than he expected.

The alien woman looked up from the yellowed parchment she was reading and her eyes lit up at the sight of him. "Guwar!" she cried out. "I was starting to think I'd never see you again."

She met him in the middle of the room and embraced him somewhat awkwardly. They had never exactly been friends to begin with, and their current positions in the cult didn't call for much fraternization. Fortunately, the others in the room were of lower rank, and dared not to question the behavior of a Priestess and an Executant.

"Listen," she said as she pulled him close so no one else could hear. "I need to talk to you. Alone."

"As you command, Priestess," Guwar said immediately, making sure everyone could hear. "Right this way."

He hadn't been expecting her to need anything from him, but it made things simpler that way. When they first came to Nagaoka, Guwar had assumed that Treekul would be executed immediately. She wasn't a Saiyan like the rest of them, after all. Surprisingly, she was allowed to live among them, even receiving the rank of priestess. But instead of robes, she was fitted with a strange dress of red strips of fabric, and he had never known her to provide any counseling. Guwar didn't know what to make of it, but he was more concerned with his own problems instead of figuring out her status.

"If you needed to speak with me so badly, why didn't you just summon me?" Guwar asked in a low voice when they were in an empty hallway.

"I didn't know I could," Treekul said. "You mean it was that easy?"

"You're a priestess," he said. "We're bound to follow your orders."

"Yeah, but I don't want the boss to know what I'm up to," she said.

"The boss?"

"Trismegistus," Treekul said. "I just started calling him that at some point and... Oh, it doesn't matter."

"Well, if anyone asks, you can tell them you're helping me," Guwar said. He led her to his quarters and swung open the door. "I need to understand something and you're the only one who can decipher--"

"We need to get out of this place," she said the moment the door was closed. "Right now."

"You're forbidden to leave, Treekul, everyone knows that. Trismegistus made it very clear."

"Did he tell you why?" Treekul asked.

"You're an alien," he said. "You could betray our secrets."

"Then why did he make me a priestess?" Treekul asked. "Why is he training me in alchemy? Why didn't he just kill me from the start?"

"He has some use for you," Guwar said. "And if you would have preferred execution so badly, I'm sure you could have found a way by now. You still live because you must see the truth in this place. Don't deny it."

"He's insane," Treekul said. "All he cares about is controlling people, and some bizarre plan for the Saiyan species. He's only keeping me around for his own amusement!"

"That's his right!" Guwar said. "You should be honored he's letting you learn from him at all. The Jindan power won't work on you because you're not a Saiyan. If he can impart some of his wisdom to you, then you could become a great help to us--"

"Sure, that'd be great," Treekul said. "The only trouble is that he isn't teaching me anything at all. He's just putting me through pointless exercises to keep me busy, or to test my compliance."

"He's testing your resolve," Guwar said. "You can't learn the deeper secrets unless you've proven your dedication to his teachings. Don't you get it? He could make you so much more than you already are, if you'd just let him."

"All I want," Treekul said, "is to get as far away from this planet as I can."

"Then cooperate," Guwar said. "The Executants and other priests are allowed to come and go as we please, because Trismegistus trusts us to carry out his will." He grabbed a stack of papers from his writing desk and shoved them into Treekul's arms. "You can start by checking my work."

"What is all of this?" Treekul asked.

"Trismegistus ordered me to calculate a mathematical model of the war effort," he explained. "The tactics don't make much sense from a conventional standpoint, but he told me that it was all based on geomantic adjustments."

"He's tampering with galactic ley lines?" Treekul asked. "That's crazy."

"It's brilliant," Guwar said. "Luffa can kill all of our warriors, but it won't do her any good in the long run. Eventually the galactic ley lines running through Federation space will be permanently shifted to ensure our ultimate victory. Trismegistus wants me to refine the calculations to improve the process."

"You can't just move cosmic ley lines," Treekul said. "It would take more power than... No. He could do it, couldn't he?"

"The trouble I'm having is that I keep running into a brick wall on the math," Guwar said. "His methods are based on an algorithm by another alchemist, the first Trismegistus, he said, but that work was for a smaller scale. I'm sure I could adapt it, except the algorithm itself doesn't make any sense. It doesn't look like it would work at all, which means any model I build will also fail. I've gone over it a hundred times, and I think I'm missing something on the geomancy side of things. That's where you come in."

"Me?" Treekul asked. "What good can I do?"

"It's no different from when we collaborated on the search to find this planet," Guwar said. "You used a geomantic compass to triangulate the locations of alchemical artifacts. This is just the same thing on a bigger scale."

"I don't..." she trailed off as she looked at the papers he had given her. For a moment, it was like it was before they found Nagaoka. He was a Saiyan mathematician, and she was an archaeologist specializing in alchemical artifacts. Guwar had come to despise those times, before the Jindan potion increased his strength, and made him a somebody for the first time in his life. And he was certain that she had grown as well. Whatever Trismegistus had taught her, he was sure that it had made her more powerful. She still opposed the cult in her heart, but she couldn't help but improve in this kind of environment. And working together, they could do almost anything...

After a few moments, she shook her head and shut her eyes tightly. "Guwar this is nothing like what we did before. Using the ley lines to find a planet, that's one thing, but what Rehval is proposing is just..."

"All I need is for you to verify the core principles of geomancy," Guwar said. "The algorithm has to work, Treekul, or he wouldn't be using it, but the computer can't make heads or tails of it, so--"

"What computer?" Treekul asked.

"On the ship I'm using. Rehval has one set aside for me to use for my work."

"Then you can take me off the planet," Treekul said. "You Executants can come and go as you like, right? I'll help you with this, but you have to smuggle me out of here, drop me off on some other world. That's my price."

"I can't do that," Guwar insisted. "I have a lot of pull here, but not enough to take you away from the master. He'd remove my Jindan power for sure."

"Would that really be so bad?" Treekul asked.

"Are you kidding?" Guwar said. "I'd be even weaker than I was when you first met me."

"That never mattered to me before," Treekul said. "I... well, I respected you as a scholar. That, and the whole space pirate thing you had going for you. That was pretty cool."

"Well that wasn't enough," Guwar said. "Not for me. I wanted more from you than respect, woman. But I could tell you weren't interested, not the way I was before."

"I didn't think you'd be interested in me," she said. "Besides, Endive was crazy about you, and I didn't want to try to get in the way of that."

"Endive?" he asked. "That's ridiculous. She wants nothing to do with me. Even now, when I've become as powerful as I am."

He wanted to believe her, of course. The truth was, Guwar was interested in them both, but with Endive, it was more of a matter of lust and pride. The idea of such a magnificent specimen at his side was very captivating, but Treekul had Endive beat on personality. He could have conversation with Treekul, and her strange hair and lavender skin had grown on him over the time they had spent together. For a moment, he allowed himself to indulge in the fantasy that strength didn't matter, and that both women were infatuated with him at the same time, and they had just been too intimidated by his brilliance to make a move.

"Rehval has her so brainwashed that she only wants what he tells her to want," Treekul said. "Just like he has you running in circles trying to solve his equations."

And that was the proof Guwar needed, the proof that Treekul was lying to him. For he knew that the cult hadn't brainwashed any of them. It had simply reinforced truths they had all known from the beginning. The supreme value of strength, the importance of ruthlessness. Endive outranked him, so if she was truly in love with Guwar, she could have ordered him to her bed whenever she wanted. But she never did, because she was waiting for him to prove his worth, one way or another. And he would. Rehval Trismegistus had promised Guwar great rewards for completing this model, and Endive would be one of them.

"I don't buy it," Guwar said. "You're a priestess, aren't you? If you wanted me so badly, what's stopping you? I'll do anything you ask, short of taking you off the planet."

"Yeah, well that's not how I like to socialize," Treekul said. "I didn't ask for any of this, and I'm not going to exploit my 'power' over the rest of you like that. And even if I was willing to stoop that low, I wouldn't waste time on you now. I liked the Guwar from before. This guy I'm talking to now.... I... I don't know who you are anymore."

They stood there silently for a minute or two, and then Guwar shook his head and pointed at the door.

"Enough of this," he said. "Work on the equations or don't. I'll give you whatever I can in return, but I still can't take you off the planet. There's no use discussing that."

"Oh, I'll help you, Guwar," Treekul said. "It's not like I have anything better to do with my time, and it seems to be the only way I can get through to you."

Guwar thanked her for her cooperation as she left, but he doubted that she would take the problem seriously. At the very least, he could be certain that she wouldn't tell Rehval that he was having trouble with his assignment. She was so suspicious and paranoid towards the Master that he doubted that she would tell him much of anything. And even if Guwar had no intention of giving her a lift in his ship, he could still use that as a bargaining chip to keep her quiet. He sighed and returned to his notes. He would work in his quarters for a while, then return to the ship to check his figures against the computer. Treekul had helped in one sense, at least. Even if she didn't check his work, she still gave him the motivation to solve this problem, if only to prove to her that Trismegistus truly was the great man he claimed to be. Treekul was a reasonable woman, and once he laid out the calculations for her, she would have no choice but to accept the truth. Even if it took weeks to sort things out, Guwar was certain he could find the answer. The numbers wouldn't lie.

*******

[15 September, 233 Before Age. Nagaoka.]

The numbers just wouldn't add up.

It was all supposed to tie together. The algorithm was supposed to work, and all he would have to do was refine the calculations and build a more robust mathematical model for Rehval's plans. Each battle was supposed to tug on the cosmic ley lines that supposedly governed the currents of fate in the galaxy. It was all supposed to work.

Only it didn't. He had gone over the figures for over a week now, and they simply didn't fit. Guwar had checked and double-checked the numbers, and the results just didn't match up with Rehval's plans. Rehval had boldly predicted victory within months. Guwar couldn't even extrapolate a duration of time that was a real number.

So he checked population growth models and tried to determine if the Jindan cult's population was sustainable. It would be, provided a stable birth rate, and with the cult's emphasis on breeding, that seemed to be a safe assumption. But that only meant the war with the Federation would go on indefinitely. Rehval could keep sending cultists to invade the Federation, and Luffa would continue to kill them, and he would have more to make good the losses.

What did that leave? Luffa wasn't immortal. Eventually she would die of old age, and the stalemate would be broken. But that would eventually happen anyway. If Trismegistus's grand scheme was to wait out the clock, he could do it without squandering his resources. Instead, Rehval had insisted that victory was imminent, and the lives he had sacrificed at the front would not be in vain.

And Guwar believed him. He had believed him before, and he still did now. Rehval was Trismegistus, the Holy Inventor of Jindan, the King of the Saiyans, the One Who Would Transform the Universe. He had transformed Guwar, changing him from a nobody into a great man. It was all true. It had to be true.

Because if it wasn't true, then Trismegistus was a fraud.

If it wasn't true, then Guwar wasn't a great man. Being an Executant was meaningless. He was nothing more than a patsy, no matter how strong the Jindan potion had made him.

He didn't want it to be a lie. And so he checked his figures again. And again. And again. He searched for proofs that would save him from the dilemma. He racked his brain for theorems that could help him escape. In the end, all of his mathematical skill could only offer him a more beautiful expression of the same problem. Rehval's geomantics plans would make perfect sense. The war would end in Jindan victory precisely when he said it would. Beginning with that premise and working backwards, Guwar could solve the equations and find the conditions necessary to support that truth. In the end it boiled down to a simple falsehood:

Two equals three.

This non-answer stared him in the face as he feverishly re-checked his work. It had been staring him in the face the entire time. He had already established that Rehval's strategy was impossible. "Two equals three" was just another way of saying it. Two, of course, did not equal three, and never could.

The contradiction was too awful for him to put into words. It was like being diagnosed with a terminal disease, only Guwar considered this much, much worse. At least a doctor could be wrong, or a patient's body might prove more resilient than anyone imagined. Even the hardest sciences allowed for a slim chance of things turning out differently. The law of gravity was only "true" until someone found a way to prove it false. That was incredibly unlikely, but never impossible.

Two, however, was incapable of being Three. There was no bargaining with this, no semantic argument to be made. A layman or a freshman philosophy student might blithely wonder if numbers really had any meaning after all. But Guwar was a mathematician, and his training forbade him from dismissing this, no matter how badly he wished otherwise.

The numbers didn't lie. They couldn't lie. Worst of all, it had been Trismegistus who told him to consult the numbers in the first place. Trismegistus, the Thrice Blessed, had made a mistake. There could be no new model, because the algorithm is was to be based upon simply couldn't work.

And as his mind raced for a solution to his dilemma, he considered checking with Treekul, to see if she had come up with something he could use to make sense of all of this. It mathematics couldn't save his faith in Rehval, then maybe alchemy would. But first, he remembered what she had said to him in his quarters.

"He's just putting me through pointless exercises to keep me busy, or to test my compliance."

He hadn't taken her words seriously at the time, but now he began to wonder. Was this just another pointless exercise? If Rehval would waste Treekul's time, why wouldn't he do the same to Guwar? Was all of this just a test to see what Guwar would do? Was he supposed to admit that the task was impossible to prove his honesty? Or did Rehval expect him to falsify his results to demonstrate his blind obedience? Or had Rehval gone mad, and he truly had no idea how flawed his plans truly were?

No matter how Guwar looked at it, he had spent the last six weeks in a spacecraft for no good reason.

He would have to come out sometime, and what was he going to do when he finally did?

*******

[16 September, 233 Before Age. Nagaoka.]

He found Treekul in her quarters. It was a violation of protocol to barge in on a priestess without being summoned, but he was past caring about such things. She didn't move from her desk.

"You were right," he said. "You were right about everything. We have to get out of here."

"Who's 'we', Guwar?" Treekul asked. She didn't bother looking up from her work. "I'm getting out of here, on my own terms. Are you asking me to invite you along?"

"Rehval's lying to us," Guwar said. "He asked me to verify his claims... no, he told me to, but I can't. The numbers just don't line up. He doesn't care about winning the war, he just wants me to tell him what he wants to hear."

"Who are you trying to convince here, Guwar?" Treekul asked. "Me or yourself?"

"I'm trying to tell you that I'm on your side now!" he hissed. "I want out. I'll do whatever it takes to get out. If we work together, we'll have a much better chance of--"

She looked up from the grimoire she was reading and smiled distantly at him. "You really think it's that simple?" she asked. "I've had time to think it over, and it just won't work. Twenty minutes after he notices you're gone, he'll withdraw the Jindan power from you. You'll lose all the power you've gained in this place, and then some."

"You... you said you didn't care about that," Guwar asked.

"On a personal level, I don't," Treekul said. She finally rose to her feet and looked him in the eye. "The point is that you'll be no match for whoever they send after us. And they will send someone. Endive, probably. She knows where I live. Hell, Rehval probably extracted all sorts of information from me with his potions, and I don't even know about it. I'll probably never see my home planet again."

"They didn't send anyone after Salziff when he left the cult," Guwar countered. He was a little surprised by the desperation he heard in his voice. Salziff had been their last lead in their search for Nagaoka. It was strange now, to think back to a time when Guwar so badly wanted to find this planet, and now he wanted to leave. He tried not to think about how weak and sick Salziff had been, or how Salziff had warned them to stay away from the cult. All he wanted to remember now was that Salziff had quit the cult and lived to tell about it.

"Salziff didn't quit, he was kicked out," Treekul said. "And losing the Jindan power turned him into an invalid. Is that how you'd want to end up? Don't you get it? They let him go because he was no threat to them. If anything, they used him as free advertising. If he kept his mouth shut, fine, but if he told anyone what he knew, it would only attract other Saiyans curious about how to get stronger. It's how we ended up here in the first place."

She picked up her stylus and poked Guwar's vest with it. "Salziff was a rule-breaker. They made an example out of him. You, on the other hand, Executant Guwar, have an outstanding service record. You're in too deep. You know too much about the cult and how it works. Rehval shared his war plans with you, for pity's sake. He can't let you go."

A chill ran down Guwar's spine, and he felt like something inside his head was collapsing in on itself. "I... I hadn't thought of that," he said.

"Of course not. Why would you? You thought you were on the winning side, right up until you checked his math. That's how he breaks people, Guwar. He gives them everything they thought they wanted, and then, when it's too late to back out, he betrays them somehow. He doesn't want us to trust him. He wants us to serve him even though we don't trust him."

A glimmer of hope suddenly dawned on him. "Then... maybe the plans he asked me to check were a phony," he said. "He was just testing me to see if I'd defy him."

"No," Treekul said, snuffing his idea before he could even consider it. "If the plans were fake, there'd be no test. He wants you to know what he's up to, and that it won't work the way he tells everyone. That way, if you continue to serve him, he'll know he rules you completely, in spite of your better judgment. If you cut and run, then it only proves you weren't worth having in the first place."

"I don't believe this," Guwar said, planting his hands over his face. He turned away from Treekul and lowered his head, as if trying to hide from the truths she was speaking.

"You had the right idea from the start, Guwar," Treekul said. "I can't escape, not the way I am. The only chance I have is to learn from Rehval, until I have enough power to escape him without being hunted down."

"That doesn't make any sense!" Guwar said. "He's not going to teach you how to leave this place!"

"Not directly," Treekul said. "It'll take a while. I'm an alchemical historian, not an alchemist like him. I'll never reach his level, but there's things I can find that he won't know to look for. Take a look at this."

He turned and saw her smiling as she pointed at a page from the grimoire she had been studying. Among the lines of tiny, alien characters and symbols, there was a woodcut image depicting a crude diagram of the galaxy, with various lines criss-crossing it like a spider's web. Surrounding this were various alchemical notations, along with an inscrutable face in the galactic center, which implied that the galaxy itself was a living thing.

"Rehval claims he can manipulate cosmic ley lines," Treekul explained. "I thought that was impossible, and maybe it is, on the scale he's talking about--"

"It is impossible," Guwar insisted. "I wouldn't be talking to you right now if it wasn't!"

"Maybe so," Treekul continued. "But these texts suggest that you can nudge them a little. A primeval Makyan used a spell to camouflage his planet from geomantic triangulation. I'm betting Rehval used something similar to hide this world. If I can learn how to do it myself, I can create a refuge where he'll never find me."

Guwar couldn't believe what he was hearing. "'If'?" he asked. "You don't even know if he can do it. How long will it take you to learn?"

"Like I said," Treekul replied. "It's a long game, but it's the best chance I have. In the meantime, I'll have to figure out how to counterfeit enough precious metals to pay the bills while I'm in hiding."

"We don't have time for that!" Guwar said. "If he learns what we're planning, he'll--"

"He already knows I don't want to be here," Treekul said. "He's toying with me, so the only choice I have is to play along and wait for an opening. Now, if you'll excuse me, I really need to get back to this..."

She turned to resume her reading, but Guwar grabbed her by the shoulders and lifted her out of her chair. "You little fool!" he growled. "You said yourself that this is exactly what he does to control people! All you'll end up doing is entangling yourself even further!"

"What's your point?" Treekul said. "I'm already trapped here. Worst case scenario, I get so drawn into this world of his that I end up enjoying it. You and Endive don't seem to mind."

Guwar's eyes went wide with horror. Treekul was his only ally in this nightmare, and she had practically resigned herself to her fate. He had never felt so alone. Even when he had literally been alone, he had always felt enough confidence in his ability to overcome any obstacles. Now, there was only himself and his power, and these belonged Trismegistus, who surrounded him on all sides.

He lowered Treekul back to her seat, and she returned to her work. There was the chance, however slight, that her plan might be his only salvation, but he doubted it. The look he had seen in her eyes was all too familiar. He had seen it in the faces of all the other Saiyans who had sold their souls to Trismegistus, only to swallow their regret later on. Like them, Treekul would tell herself she was biding her time, and Rehval would just manipulate her into doing his bidding.

The same thing would happen to him, sooner or later. The longer he remained here, the tighter Rehval's grip would become.

And so, Rehval turned and ran. If Treekul realized that they would never see each other again, she didn't bother to react. Guwar himself felt strangely empty about it. It was as though he knew he ought to care, but couldn't bring himself to do so. He supposed that if he made it to safety, he would have plenty of time later to regret leaving her behind.

*******

Leaving Rehval's base of operations was exceedingly simple. As an Executant, Guwar knew where all the ships were kept, and he had license to requisition one at any time, no questions asked. He briefly considered taking steps to cover his tracks, like entering false data into the flight log to throw off any pursuers. He also considered sabotaging the rest of the fleet to slow down the inevitable manhunt. But he dismissed these ideas almost immediately. The longer he delayed his departure, the greater the risk that he would be caught before he could even get off the planet. Like so many of his past adventures in space piracy, his best chance lay in outer space, where the playing field would be somewhat more level. There, he could pit the technology of his own stolen ship against those that followed him. Rehval could remove the Jindan power from him at any moment, but it wouldn't diminish his own skills as a pilot.

And so, he simply returned to the science vessel he had been using for his work, and launched it into orbit. He charted a course towards Mundokuul, then set the ship to proceed along in the opposite direction. There were no inhabited planets along that path, but he planned to alter course several hours later. With any luck, he could throw his pursuers off-balance by heading for nowhere in particular. Eventually, he would find a spaceport, steal another ship, and repeat the process until he was far enough away to breathe a little easier.

But he knew that wouldn't solve anything in the long term. He knew that Rehval had the means to track him down, however long it might take. Treekul's talk of "nudging" cosmic ley lines to create a hiding place seemed far-fetched to him. Still, the very fact that she was seriously considering it meant that Rehval would be very difficult to avoid. He believed that it was best to act immediately and risk the consequences of his haste, but now that he had taken that step, he began to appreciate just how weak his position really was.

As the hours passed, he also found time to second-guess his decision to leave. All he had left was his Executant uniform, which was meaningless in the outside universe. The privileges that came with it-- the food, the women, the authority-- were all behind him now. He was back to being plain old Guwar again. Less than Guwar, really, once the Jindan power was finally removed from his body. If Treekul had come along, it might have made things easier for him. Now, all he had left was abstract solace of mathematics. For however long it lasted, he was free once again to admit that two was not equal to three.

Perhaps mathematics was all that remained for him in life. He had plundered planets to sate his Saiyan craving for battle, but the galaxy had clearly become too intense a place for a small fry like him. The future would be dominated by monsters like Rehval and Luffa, and those who served them. All that remained for men like Guwar was to struggle to stay out of their way.

"At least I've had some practice staying one step ahead of the monsters," Guwar mumbled aloud to himself. "I managed to keep away from Luffa, so how bad can Rehval be...?"

Then it suddenly hit him. Luffa. The only reason the Super Saiyan had ever persecuted him was because she was hunting Rehval. And now, here he was, running away from Rehval because he knew too much about his organization. He had been so worried about Rehval punishing him for treason that he never stopped to consider why it would be so important to Rehval in the first place.

As he consulted the star charts for the distance to Federation space, he considered the risks. Luffa might destroy him on sight, thinking him to be an enemy. The Jindan Saiyans currently attacking the Federation might turn against him as well, assuming Rehval informed them of his betrayal. On the other hand, Guwar knew Rehval's war plans, including when and where he planned to deploy his forces. Surely that intelligence would be enough to get him into Federation territory without being attacked.

And then, even as he began to feel some semblance of confidence in his survival, he felt a strange tingle in his body. It began in his abdomen, and radiated outward. Guwar had never experienced the Withdrawal before, and though he had expected it, he had no idea how it would feel when it finally happened. Acting more on instinct than anything else, he got up from the pilot's seat of his ship, and retreated to the rear cabin, where he sought the relative comfort of the cot mounted to the inner hull. Instead, he was assailed with an intense pain, and he collapsed onto the deck.

As he lay in a fetal position on the floor, he clutched at his stomach with fingers that were so numb that he felt like they belonged to someone else. He saw a purple aura surrounding his body, and it seemed to grow brighter as the pain increased. Guwar was tempted to beg for mercy, but he bit his lower lip instead. There was no one to hear his pleas, even if he made them. At least if he endured this agony in silence, he could preserve some small remnant of his Saiyan pride.

And then, just when it seemed that it would never stop, and he would be unable to endure any more, the pain vanished, leaving him only with the traumatic memory of the suffering it had caused him. Gingerly, Guwar rose to his knees, and as he pulled himself onto the bunk, he sensed his own ki, now purged of the Jindan power, and diminished.

He was surprised by how empty it felt. By his estimate, Guwar figured he was now about as strong as he had been at ten years old. Strangely, he was grateful for this, as he had feared he would lose much more than that. But the true dread he felt was at the absence of Jindan in his body. He felt like an empty vessel, bereft of purpose. In a way, it hurt worse than the physical pain that was still fresh in his mind. Now, at last, he realized why Rehval was so eager to use the Withdrawal to punish his unruly followers. The loss of Jindan, however temporary, was far more terrible than the ecstasy of receiving it.

Guwar lay on the bunk for several hours after that, with only his despair to keep him company while he waited for his ship to reach the next stop on his journey. When the computer finally called out to him to request a new heading, it took him forty-three minutes to pull himself together and return to the controls. He would go to the Federation and find Luffa, no matter the risk, if only for the slim chance of repaying Trismegistus for what Guwar had just endured.

*******

"You could have gone with him," Rehval said. He had just received the report of the stolen starship, and he had completed the mystic ritual he used to withdraw his alchemical power from Guwar. With that task completed, he reclined in the chaise lounge in the middle of his study. "Some would consider it a rather romantic adventure. The two of you together, roaming the galaxy in exile."

"You'd find him eventually," Treekul said. She was sitting on the floor, studying parchments she had arranged in a semicircle around herself. "And you would have him killed, I assume."

"Oh, I don't know about that," Rehval said. "Guwar has served me with distinction up until now. Perhaps he needs some time away to remind him of where his home truly is. He might still be redeemed."

"And if I had gone with him?" Treekul asked.

"Then I would have had you brought back here, alive and unharmed," Rehval said. "So it would be a pointless journey, but I suppose you could have enjoyed it as something of a vacation."

"I'd rather focus on your lessons," she said. "It's a much better use of my time, isn't it?"

"I'm gratified to hear you say that," he said. "With Guwar absent, I'll need everyone to work that much harder to pick up the slack. Now, I believe you asked me to teach you about ley lines."

"The texts you provided me are incomplete," she said. "I've run across this sort of thing before. The ancient masters would encode their greatest secrets using an energy imbalance. Too much sulfurous essence, or not enough, and you can't see the text well enough to read it."

Rehval smiled. "The key is to balance the sulfurous essence with the mercurial," he explained. "An influx of masculine energies to counter the feminine, for example. Any man would suffice, but only I have the expertise to do it properly. Assuming you're interested, of course."

She rose from the floor and approached him. "Well, why not?" she asked. "I've come this far, after all."

He embraced her when she was close enough, and they shared a kiss to begin the process.

NEXT: Luffa's Test.

[welllpthisishappening]

To Be Totally Locked Up By You

It’s not a big deal.

So, Clarke and Bellamy are sharing a Spotify account. They share plenty of things already. An apartment. A school. Buying rounds at the bar four blocks away. This is basically the same thing.

Until. Octavia tells them about the playlist. Joint music and both of their listening habits on full display, some ridiculous algorithm that leaves Clarke, quite suddenly, feeling more exposed than ever, sharing emotions and feelings, all set to a soundtrack.

—-

Rating: Teen Word Count: Nearly 8K AN: It’s happening! Admittedly sooner than I expected (I’m still only in season five, but the feelings. I’ve got them) and this is almost too autobiographical to be entirely fair, but I wrote this in like…four hours. So, here it is. Long-time Bellarke fic-reader, first-time Bellarke fic-writer. With lots of thoughts on Bellamy Blake’s curls. Joining a new fandom is exciting and terrifying.

|| Also on Ao3 if that’s how you roll ||

—-

“Why are you and my brother sharing a Spotify account?”

Clarke nearly breaks the pencil in her hand. She lifts her head slowly, not entirely surprised to find Octavia staring expectantly at her, arms crossed tightly enough that it’s very likely doing permanent damage to her ribs. 

Possibly her lungs. 

It’s been a very long time since Clarke took those anatomy classes. 

“Well,” Octavia prompts, one eyebrow arching perfectly. “Yes or no question.” “How did you get in here?” “Did you not hear me come in?”

Clarke makes a contrary noise in the back of her throat, tugging her legs closer to her chest so she can rest her chin on her knees. She’s genuinely impressed with the state of Octavia’s right eyebrow. It appears to be defying gravity. 

She doesn’t really know enough about gravity either. 

Maybe she should make a list of the things she doesn’t know. 

That seems inevitably depressing. 

And Octavia is very clearly not going to move until she gets a response she wants, that stupid eyebrow and a pile of papers resting against her hip. Her phone is just barely hanging on in her back pocket, the soft vibration barely audible over the music coming from Clarke’s laptop speakers and the creaky pipes in their bathroom. 

Bellamy is in the shower. 

Clarke is at least sixty-seven percent positive Octavia planned her ambush that way.

“How do you even know about Bellamy’s Spotify account?” Clarke asks, burrowing further into the corner of the couch. “And seriously, did you pick our lock?” That eyebrow should be studied. 

“I have a key,” Octavia drawls. “Obviously. So, your lock is fine and you can stop trying to deflect the important part of—” “—Why are you here?” Octavia gnashes her teeth, but there’s not really any threat there and Clarke only huffs slightly when she tosses her sketchbook on the coffee table. Because she knows that expression. The phone stops ringing. Only to start again. 

“How many places are you going today?” Clarke asks knowingly, pointing at the open spot next to her. 

There’s another round of huffing and flailing legs, Octavia’s left foot nearly colliding with both of Clarke’s knees, but that’s also impossibly familiar and nearly comfortable and—

“He thinks I should have a wedding cake,” Octavia mumbles. “Like an actual cake. Apparently it’s very historic—” “—Oh my God what an idiot.” “—There’s ancient nonsense involved and something about how that proved you were rich or something—” “—In Rome?” Octavia hums, eyes falling closed like she’s resigning herself to the horrendous ordeal of her older brother buying her a wedding cake. And, really, it’s almost nice. That’s a lie. It’s better than nice and just as expected as Octavia’s flailing limbs. 

Because for as long as Clarke Griffin has known Bellamy Blake, since she met Octavia in an intro to stats class they both hated, she’s known several things about him. 

One, he loves his little sister. More than anything. Two, he likes taking care of people. Octavia, especially, but at some point that also started to include Clarke, which is another nice thing and another vaguely overwhelming thing and—she doesn’t think about that. It is fine. Three, that same protective streak makes him certain he has to do things and provide things and that means driving Octavia crazy with possible wedding ideas. 

And that leads to thing four: he’s an idiot and a nerd in an endearing sort of way that makes Clarke sure he didn’t have to look up that fact about Roman wedding cakes. 

It also makes Clarke smile. 

She ignores whatever happens to Octavia’s face. 

“In Rome,” Octavia echoes. “Anyway that’s what we’re doing. Traipsing around the city and taste-testing cakes and—” “—That doesn’t sound too bad, honestly.” “Stop interrupting me, it will not distract me from my ultimate goal.” “Which is?” Octavia props herself up on her elbows, ignoring Clarke’s groan when she moves. “Do you know how expensive real wedding cakes are?” “That feels like a trick question. In Rome or—” Octavia sticks her whole tongue out when she responds, a noise that Clarke is sure will get stuck in her head for the rest of the day, The shower shuts off. 

And Clarke’s mouth doesn’t go dry, per se, but she’s only momentarily worried that everyone in the apartment can hear the way her heart speeds up, falling into rhythm with her perfectly curated Spotify playlist and it hadn’t been much more than a suggestion, a monetary decision that made sense because—

“Jesus fuck Bell, put clothes on!”

Bellamy grins, another shift of eyebrows that Clarke is genuinely starting to resent, rivulets of water falling down either side of his face and dripping towards the towel wrapped around his waist. “Did you break in here, O?” “Used her key apparently,” Clarke mumbles, hoping the heat she can feel rising in her cheeks isn’t obvious. 

Because thing number five Clarke has always know about Bellamy Blake is that she’s kind of..into Bellamy Blake. In a passing sort of way. That’s just happened to linger for years.

It’s his hair. 

It’s far too curly. 

It’s not—it’s more than that, it’s things one through four and a whole slew of other numbers she hasn’t come up with yet and how easy it’s been to live in the same space, both of them looking for roommates at the same time, mixing lives and remembering to buy creamer and always keeping an extra box of strawberry Special K in the back of the cupboard for breakfast-type emergencies, but Clarke likes to lie to herself and—

“Right, right, right,” Bellamy chuckles. “Well, she’s also ridiculously early.” Octavia scowls. “And standing here. Having a conversation you’re not actually a part of. Or invited to.” “Wow. Scathing.” “Do you wander around your apartment naked all the time?” “That’s not what’s happening. Obviously. Also, I live here. Why are you here so early?” “Just super psyched about cake.” “You’ll want to practice that some more before we leave. You might insult the baker in Brooklyn.” “You’re going to Brooklyn?” Clarke balks before she can stop herself, another noise out of Octavia that cannot possibly be good for her throat. 

“The bakery got really good reviews.” “Oh my God you looked up bakery reviews.” Bellamy tilts his head, more drops of water that are equal parts horrible and far too distracting to be fair. “Was that supposed to be a question?”

“No, no, I am not even remotely surprised that’s exactly what you did.” Endeared, maybe. Perpetually. But not surprised. 

Clarke doesn’t say that. 

Octavia is far too busy swinging her feet back on the floor, a slightly different look than earlier and Clarke glances down to make sure her stomach hasn’t actually dropped. She’s still retained enough anatomical knowledge to know that it is supposed to stay in her body. 

No drop. 

And yet. 

She can’t stop the butterflies or the nerves that rise up the back of her throat, another expression she’s far too familiar with. 

“Fine,” Octavia snaps. “We will go to Brooklyn. We will taste test all the cakes—there better be hummingbird cake—” “—Who do you think I am, O?” Bellamy mumbles. It gets him a well-deserved eye roll. 

Clarke’s going to bite her lip in half. 

“You and Clarke are sharing a Spotify account!” Bellamy blinks. Once, twice, runs his fingers through his hair and maybe it’s just a Blake thing, this seeming ability to twist their bodies in wholly unnatural ways. “Do you know what that looks like?” “Like I wanted to save a couple bucks a month? So it would be easier to do cake-type things?” “Phrase that differently,” Clarke suggests, but Bellamy just smirks and the towel thing is really starting to become a problem. The whole liking him is becoming a problem. But she’s just as unsurprised that this is what Octavia wanted to talk about as she was that he looked up bakery reviews, so. 

“Also,” Bellamy adds, “Clarke already had Spotify premium. It made sense.” Octavia shakes her head. “You’ve got to live together to be on the same account.”

“I thought we already covered that you have a key to this apartment. The one where Clarke and I live. Together.” “It looks romantic. It looks—” Octavia waves a pair of clearly frustrated hands through the air. “—Domestic. Partnered and, like joint playlists and—” “—You know he gets unlimited skips now, right?” Clarke interrupts, a desperate attempt to end this conversation and, maybe, get Bellamy to put a shirt on. 

“Don’t forget the no ads,” Bellamy grins. “That’s been a godsend.” “What an old sentence. Also, you’re a podcast dweeb.”

“Informed, princess. There’s a difference.” “Yuh huh. Whatever.” “As always, your arguments are well-structured and articulate.” She flips him off. He grins. Octavia makes a noise previously unheard by human ears. 

“You two do know,” she hisses, “that everyone is talking now and—” “—You all need to find a hobby,” Bellamy groans. “And I did not tell you this to make you lose your mind.” Clarke perks up, something in the back of her brain startling at that particular string of words. “You told her?”

“Yeah. I mean—well, I know it’s not a ton of money saved, but it’s something and…” He trails off, dots of color on his face and eyes that are suddenly very preoccupied with the floor. “It was nice of you to offer. So, I looked up Brooklyn.”

The music gets louder. 

Clarke is sure. She’s not sure how, but it seems to swell, the beat settling under her skin and in between her ribs, wrapping around a stomach that refuses to stay where it’s supposed to, flipping and flopping and feeling and, for a moment, she forgets Octavia is there. 

For a moment she smiles at Bellamy and he smiles at her and there’s no smirk, nothing except the way his eyes crinkle slightly, half a head tilt and damp curls falling and it’s good and great and then—

Octavia coughs. Pointedly. 

“Alright,” she sighs. “Well, I think it’s dumb and you guys should opt out of the joint playlist. It’s the absolute worst and definitely embarrassing.” “What?” Clarke asks. 

“Do you not know?” “You’re enjoying yourself.”

“Does Bell know about your secret Jonas love?” “What?!” Octavia throws her whole head back when she laughs, a sudden shift of emotion and the water falling off Bellamy’s elbow is starting to leave a small puddle on their floor. “Lincoln and I had it at first,” Octavia explains, “when we got it.” “You don’t think it’s a little hypocritical to be judging our Spotify purchases when you’ve got your own family plan?” Bellamy mutters. Octavia ignores him. “It’s some algorithm or something. I don’t know how it works, only that it takes all the songs you listen to all the time and turns it into a playlist that the entire family can listen to. In this case, that’s you guys. It’s very telling. About you know—you personally.” “I know Clarke personally,” Bellamy reasons. 

“Do you, though?” “I really don’t know how many times we can talk about this apartment.”

“You don’t have to. Because you didn’t know about the Jonas Brothers, did you?” “I really don’t—” “—Exactly,” Octavia says. “Music is...emotional. Certain songs for certain feelings, things that were playing in specific memories. It’s—it’s a whole new avenue to getting a person. Listen to this. Clarke, tell me the truth, how long did you spend making this playlist?” Clarke shrugs. “I don’t know. Not long, but it’s all kind of the same theme...Fleetwood Mac, Clapton, Jefferson Airplane. Good music to draw to.” “What’s the name of it?” “Of the playlist?” Octavia nods. Clarke scrunches her nose. “Music to sketch and avoid stress to,” she grumbles. 

“Yeah, that’s what I thought.” Bellamy’s staring at her. Gaping. Like he’s never seen her and it would be overwhelming even with a shirt on. As it is, Clarke swallows back the emotion taking up residence in the back of her throat, ignoring just how exposed she feels and— “You’re stressed?” he asks softly. 

“Not really. Just end of the quarter and you know parents at the school—always think their kid deserves a better grade and I’ve got meetings all next week. So. It’s—” God, she’s going to kill Octavia. And write a strongly worded letter to Spotify. “I knew you guys were going out today. The music is a lot of my dad’s favorite stuff. Calms me down.”

Bellamy doesn’t say anything else, a blessing and the single worst thing in the world, but the ends of his mouth curl up slightly and Clarke should stop looking at his mouth. Octavia grins like she won something. 

“You should put clothes on Bell,” she says. “Don’t want to miss the baker in Brooklyn.” He salutes, all sarcasm and snark, eyes flitting back towards Clarke’s before he and Octavia leave and she lets the playlist repeat three times. He brings her back a slice of cake. 

Octavia texts them both the next day. 

Bellamy grumbles, cursing under his breath about the sanctity of Sundays and Clarke resists the urge to make jokes about the New York Times crossword puzzle or his obsession with finishing it every weekend. 

She reads the text instead. 

Octavia Blake, 11:42 a.m.: I think you guys should stage a bet. A music bet. About the joint playlist. 

Clarke Griffin, 11:43 a.m.: Stop calling it that.

“Now, you’ve done it,” Bellamy murmurs, not lifting his eyes from the newspaper. There’s a pen stuck behind each one of his ears. 

Octavia Blake, 11:45 a.m.: No. I won’t. It’s weird and you guys are weird and if you're going to commit to Spotify, then I think you should bet to see who can control the playlist. 

“Don’t answer,” Bellamy suggests. 

Clarke grunts. 

Clarke Griffin, 11:46 a.m.: What kind of bet?

Octavia Blake, 11:47 a.m.: You guys can set terms. But basically see who can annoy who first with their musical tastes and seize control of the playlist. 

“Why is your sister so violent at all times?” Clarke asks, but Bellamy just fills in another clue and it’s an admittedly interesting idea. She’s nothing if not perpetually competitive. 

Octavia Blake, 11:47 a.m.: One musical genius to rule them all.

She kind of forgets about the bet. 

Or, whatever. 

Clarke’s too preoccupied with those meetings and the Wallace family continues to be the worst family at Mt. Weather, old money and far too many expectations, even for art elective classes that she promises won’t affect your child’s changes at the Ivy League, I swear, and her spine does not appreciate the way she’s sitting in her desk chair. 

She’s got a free period, is seriously considering slumping forward and taking a nap when she hears footsteps moving through her doorway. And Clarke’s got every intention of telling whoever it is to fuck off, but she also knows those footsteps and she can hear a soft beat playing in the background, so her curiosity is piqued. 

“Have you listened to it?” Bellamy asks, brandishing his phone and his tie is a little crooked. 

“What are you doing here?” “Isn’t this the same conversation you had with Octavia?” Clarke rolls her eyes at the same time he drops onto the corner of her desk. She lets out a noise — a warning about paint and half-finished projects she’s got to move to the back of the room, but Bellamy just gives her a steady look and the beat is coming from his phone. “Plus,” he continues, “we just got back from the Museum—” “—Did you geek? “I was a responsible adult figure, princess.” She hums, doing her best to infused as much disbelief into the sound as she can. It’s an old nickname—older than the joint lease and breakfast emergencies, a past Clarke doesn’t always like to think about because they hadn’t always gotten along, but at some point the word had lost its sneer and gained its own look she’s started to covet just a bit. 

She really needs to move those eleventh-grade acrylics. 

“So, like on a scale of one to three-thousand, how much did you geek, then?” Bellamy clicks his tongue. “I’d never been to the Morgan. 3,000 B.C.! They had stuff from 3,000 B.C.! Scrolls and artifacts, actual jewelry. That is—” “—Old?” “Ancient,” he corrects. “Proper ancient.” “I’d give this geek out a two-thousand, six-hundred and forty-seven. Out of the previously discussed three thousand.” “Yeah, that seems about right.”

“And you had a soundtrack to go with it?” Clarke asks, nodding towards the still-musical phone. 

“Kind of. Spotify caught up.” “To?” “Us.” It takes a moment for Clarke to figure out what he means, but then she’s taking a deep breath and trying to remember what she listened to in the last five days. A ridiculous amount of My Chemical Romance. 

It’s been a week. 

“I didn’t peg you for pop punk,” Bellamy laughs. “Or is MCR a different genre? I was never really sure how that worked.” Clarke groans, sliding further down her chair until his smile threatens to stretch the muscles in his face. She can’t flip him off in school. 

“I think, technically, they’re more power punk,” Clarke says. “Or maybe emo—depending on what album the algorithm picked up on.” “What have you been listening to more of?” “Mostly Welcome to the Black Parade on loop.” “Is it Wallace? All your stress and—am I missing out on jam sessions?” “God, not if you call them that,” Clarke exclaims. He blushes again. She may make a list of all the times she can get Bellamy to blush. “But kind of. You’ve had those Model UN meetings after school, so I’ve been blasting music when I get home. I think Pike’s going to rat me out to the super eventually.” “Yeah, well, he’s a dick neighbor. So.” “And my options are limited. No scream-singing in the car when I take the Subway every day.” “You could start singing on the Subway.” Clarke chuckles, sitting up a little straighter. Her spine appreciates it. “Showtime on the downtown six.” “You might be able to make some money. Learn how to flip on the polls.” “I’d donate it to your cake fund. Also, did you call them MCR?” “Is that not right? O went through a very serious Hot Topic phase when she was in high school and I remember some of the lingo, so—” “—You are seriously the oldest man alive.” “Who’s your favorite Jonas Brother?” Clarke scoffs, the song changing and she doesn’t think it’s one of hers. “Frank Ocean?” “A genius.” “You know we don’t have to do this. The sharing playlist thing. It’s—well, O was being crazy, especially with that bet idea, and there’s got to be a way to opt out of it.” “Do you want to opt out of it?” The question seems to hang in the air around them. 

And Clarke isn’t sure why it sounds impossibly important, like some line they’re crossing and can’t come back from, but she can’t shake the feeling or the admittedly lyrical genius of Frank Ocean. She turns the music up. 

“It’s kind of fun, isn’t it?” Bellamy asks. “Seeing what changes it picks up on and how the playlist evolves with what we’re into.” “Please stop talking about the playlist like it’s a sentient being.” “Fair, fair. But, uh—what do you say?” “To?” His fingers find the back of his hair, pushing curls away from his eyes and he’d left earlier than her that morning. That explains the glasses. He only wears his glasses when he’s tired. 

Clarke knows that. 

She knows...a lot about Bellamy. And not. Nothing about Frank Ocean, at least. 

She’d like to. 

She likes Frank Ocean. 

She loves—

“If we only listen to the playlist, we’re not going to change it,” Clarke points out. 

“Sounds like you’ve got a plan.” “At the risk of giving O any credit, it’s an interesting idea, isn’t it? That we keep listening to our own music during the day or night or whatever, but when we’re coming home from school we listen to the joint playlist. See what happens with it.”

“And are we trying to influence the playlist?” “That’s up to you, I guess.”

“Yeah, ok. Try to influence the playlist, see what we can force the other person to listen to and—” He tilts his head, a forced casualness that makes Clarke widen her eyes. “—Whoever eventually seizes control of the playlist with the majority of their songs by...O and Lincoln’s wedding wins.” “Wins? Wins what?” “I don’t know. Something at home. Or one of us can just pay for the other’s Spotify account.”

Clarke twists her lips, considering it. Bellamy’s eyebrows fly up expectantly. “Yeah, ok. We judge the playlist based on what we hear when we’re leaving school.” “Makes sense. And what happens if we leave school together? You going to share headphones with me?”

“Only if you’ll join my showtime brigade.” “Good name.” “Is that a yes?” He grins — another one of hers, which is vaguely possessive and a little insane, but Clarke’s heart is doing its best to beat its way out of her chest as well, so she figures the whole thing is kind of a wash at this point. “I will definitely join your showtime brigade,” Bellamy promises. “If only because I’m pretty confident in my ability to flip from the top bars.” “No you’re not.” “I’ve got upper-body strength you couldn’t even imagine.”

“Sure, sure. When do we start with our musical experiment?” “Today.” “Today?” “Today,” Bellamy repeats, as students start to file into the hallway and Clarke’s not all that upset with how her free period turned out. “I will pick you at exactly 3:15, Ms. Griffin. Be prepared for an introduction in modern classics. And 90s hip hop.” “I’m going to listen exclusively to pop punk for the rest of the week.” “May the algorithms ever be in your favor.”

“Idiot,” she calls, but he’s already walking away and none of her students look remotely surprised.

Raven slides the glass across the bar without a word. She doesn’t have to use words. Her face is judgmental enough. 

Clarke sighs. “What?” “Did I say anything?” “Did you have to?”

Raven waggles a finger, more opinions and very obvious thoughts and Clarke knew it was only a matter of time. She blames intro to stats. It’s how she met Octavia, after all. Which is how she met Bellamy, which is how their friends group grew and evolved and there’s been good and bad and this bar and she’s fairly certain Raven has a very detailed bet with both Monty and Murphy about her and Bellamy. 

They all know about the Spotify playlist. 

“I guess not,” Raven admits. “Has anyone ever told you that your psychic tendencies are both terrifying and impressive?” “Not in so many words, no.” “What about your weird flirting rituals?” Clarke downs the drink — not sure if it’s actually meant for her and not worried either way. It burns the back of her throat, settling in the pit of her stomach with an almost audible thump, right next to her ever-expanding knowledge of Bellamy’s musical taste and his determination to shift the playlist. He’s been listening to nothing except It’s Tricky radio for the past three days. 

She’s got to figure out how to fix this. 

On several levels. 

“It’s not flirting,” Clarke argues. “Or a ritual. That’s weird.” “You’re telling me.” “Buy me another drink.” “No,” Raven says. “Tell me about the ritual.” “Stop calling it that!” Clarke’s voice rises of its own accord, drawing more than a few curious glances and Bellamy looks up from where he’s talking to Lincoln and Octavia. She smiles. She doesn’t mean to. 

Raven cackles. 

“Oh God,” she mumbles, the words barely that, “so, how screwed are you? Like ballpark.” “I honestly have no idea what you’re talking about.” “Have you figured out that he secretly loves the Goo Goo Dolls?” “How do you know that?” “You don’t?” “Oh my God,” Clarke groans. 

Raven reaches a hand out, a move that’s probably supposed to be comforting, but feels far too heavy when it lands on Clarke’s forearm. “Slow down on the liquor, Griffin. You’re a lightweight. And I know that because the one night I was there—don’t make that face.” Clarke definitely makes a face. She’s a little buzzed. Cage Wallace is setting up a meeting with the school board. About her art classes. “Anyway,” Raven adds, “I was kind of...looking to get out of there quick, but he had music playing and—” “—He played music while you guys were hooking up?” “Nah, he let me shower. He was reading.” “Oh my God.” “Anyway. I don’t think he knew that I could hear the music and it was definitely an entire Goo Goo Dolls album. Straight through. Not even a mix.” “Huh.” “You act like you’re not fascinated by that.” “Should I be?” Clarke questions, but it’s another badly formed lie and the energy under her skin is starting to make her restless. 

Raven nods. “Yes. Eventually that’s going to show up on the playlist too. I know. Or you could ambush him with the Goo Goo Dolls.” “What a sentence.” “Matchbox Twenty?” “Those are two different bands.” “Similar genres,” Raven reasons, Clarke waving down Miller for another round of something, anything. “And I’m trying to help you, here. Rule the playlist, rule the world, right?” “Or at least part of our roommate budget.” “Say roommates again like you don’t want to make out with his face.” “Jeez.” “Not an objection,” Raven points out at the same time Miller decides to show up. Clarke does her best to melt. It does not work. 

“It is not,” Miller adds. “And—just in case you were looking for some more information. He’s been asking about your musical tastes too.” Maybe Clarke is drunk. 

She wishes.

“Why?” “Search me,” Miller admits. “But a lot of it seemed to revolve around your favorite Jonas.” Clarke refuses to look at Raven for the rest of the night. 

It goes. Days, weeks, the rest of April. 

The music keeps on playing. Or, whatever. 

She listens to more My Chemical Romance. Bellamy goes through a pretty serious ten-day spiral over Weezer that leads them both down some 90s-alt rabbit hole, both of them bobbing in rhythm while they do the dishes on a Thursday night. 

At one point Octavia threatens to ruin it all, grabbing Clarke’s phone while they’re at the bar and announcing, “I am getting married, so I pick the music.” It ends with Carly Rae Jepsen on loop and a playlist that refuses to recover for the next two days. 

Clarke comes home to Bellamy humming Run Away With Me while he folds laundry in the living. She spends no less than five seconds processing that before she starts matching socks. 

They play the song fourteen times in a row. 

He counts. 

And she learns things. Raven had been right about the Goo Goo Dolls and Clarke girts her teeth when Bellamy asks “why are there so many Frozen songs on here now,” but that leads them to debating the merits of twisting traditional mythologies in Disney movies until Monty tells them to “shut up and drink.”

So, they do. 

And then, May happens. 

It’s not that Clarke often finds herself stressed enough to burst into tears as soon as she closes the apartment door behind her, but her stomach is churning and between self-important parents at school and her own parents—parent, singular—she’s an emotional, exhausted mess and—

“Oh, shit,” she sighs, sliding onto the floor. She hasn’t listened to the playlist all week. And she knows Bellamy won’t really care, but Clarke has started to depend on the structure and the ever-increasing knowledge and while she might not admit it, Arcade Fire probably would have done a pretty good job of psyching herself up for an afternoon with her mom. 

As it is, Clarke spent the better part of the last six hours listening to backwards compliments and questions about that school of yours and not-so-humble brags about the cardiac center at Lenox Hill and the “opportunities you passed up, sweetheart.”

That sentence played on loop in Clarke’s head the entire train ride home. 

She sniffles, a quick lip of suddenly dry lips because she’s started breathing out of her mouth too and—

“Clarke?” Her head bumps the door when she snaps it up, Bellamy standing there with curls that desperately need to be cut and glasses and he’s wearing socks. It makes Clarke’s pulse speed up and slow down at the same time. 

She’s very glad she’s not a doctor. 

“Hey, hey,” he says quickly, rushing into her space and there are already tears on her cheeks. She hates that. Bellamy drops in front of her, knees cracking and a hand on her shoulder, staring at her like she’s going to fall apart or break in half and neither is true. Clarke is just mad. 

Pissed off, really. 

She’s angry at her mom and the cardiac center with its looming benefit, Clarke’s lack of a date some black mark on the whole thing, apparently, far too many veiled suggestions that her own choices are less structured and real, because Clarke has made her own choices since she was eighteen and hated stats and she’s got a schedule and she can’t believe she forgot about the playlist. She’s harping on that. “And how was the esteemed Dr. Griffin today?” Bellamy asks knowingly. Clarke isn’t sure what sound she makes at that, but it might just be the audible version of gratitude, and he grins. 

Exactly like she wants him to. 

“Chock-full of opinions as always.” “Mmhm, I figured. You want to talk about it?” “Not really. She just—” Clarke grits her teeth, fighting against another wave of disappointment and could have been and every one of her muscles tightens when Bellamy’s lips ghost over her forehead. 

That’s absurd. 

It’s not the first time he’s done it. Or her. Quick displays of affection when things went well or things went bad and she can remember every single one. Which, honestly, is pretty telling, but she spent most of the day lying to her mom. 

This shouldn’t be any different. 

This is the complete opposite. 

“Go ahead,’ Bellamy mutters. 

“She’s just—God, Bell, she’s the worst and she’s so positive she’s right and I’m wrong, but she doesn’t even have the decency to really tell me I’m wrong and—” Clarke runs out of air. Bellamy brushes away the tears on her cheeks. “They’ve got this gala coming up and she wants me to come. She’s getting an award.” “Prestigious.” “Self-absorbed,” Clarke corrects. “The hospital she works at is awarding her for her work at the same hospital. I know it shouldn’t get to me. I do, but she kept talking, like she was going down a list of make Clarke feel like garbage and—” “—You don’t deserve to feel like garbage, princess.”

“Tell me mom that.”

“Here, give me your phone.” Clarke’s skull can’t cope with much more of this, but there’s an earnest edge to his voice that she’s never heard before and her phone suddenly feels impossibly heavy in her pocket. She pulls it out, willing her fingers not to tremble. 

It takes him exactly twelve seconds to start playing music.

There’s no Arcade Fire. No Goo Goo Dolls or 90s hip hop. 

“Fleetwood Mac?” Clarke whispers, Bellamy’s soft hum of agreement in her ear and she’s sure, eventually, they’ll get up. She’s not in a rush. “If you play Landslide,” Clark warns, “I will cry even more.”

“I can cope with that.” “Yeah?” “Yeah,” he says, and it sounds like another thing in a way that things shouldn’t be things. Not with roommates and weird bets and—“You know I do have some rhythm. I could...if you don’t want to show up to this thing by yourself.” Clarke doesn’t pull her head off his shoulder. She’s not sure when her head landed on his shoulder. “You don’t have to do that.” “It wouldn’t suck so bad.” “That's not true at all.” “I’m serious. We could make fun of people. Come up with ridiculous backstories. Wow them with our Fred and Ginger ways.” “You sound very confident in your dancing talent.” He kisses the top of her hair. 

“That’d be nice,” Clarke says, voice a little scratchy and she’s not sure if that’s because of the day or the week or how goddamn comfortable his shoulder his. “And you’re going to ruin the playlist algorithm with this.” “I’ll live.” “Good.”

Dr. Abby Griffin’s eyes get very wide when Clarke and Bellamy show up at Gotham Hall. 

They dance. They drink undoubtedly expensive champagne. They dance some more. 

She smiles. 

A lot. 

And Bellamy doesn’t ask before handing Clarke one side of his headphones as soon as they slide into the Uber back home, her eyes fluttering shut while the music drowns out the sounds of the city on their way home. 

She gets really annoyed with him one week and plays the original Broadway cast recording of Cats every night while she’s asleep. 

He hates that she can’t ever remember to turn the AC off when she leaves the apartment. So, he plays Bizet from Carmen every time she walks in for a four-day stretch. 

It takes another two days for the playlist to realize neither one of them is mad anymore.

At some point around Memorial Day they both realize they love Ben Folds. 

Bellamy plays a ridiculous fake piano. 

Clarke sings the Regina Spektor parts on all their duets. 

They blast Killer Queen on a Saturday afternoon in June after Cage Wallace’s kid graduates. 

Clarke stands on the couch, hands thrown in the air and something akin to joy leaping up her spine, Bellamy shouting lyrics from the kitchen while he blends...something. 

It presumably has alcohol in it. 

Or, more alcohol. 

It’s a celebration. 

And it doesn’t take long for Pike to start banging on their shared well, but neither of them move to to turn own the music, just sing louder. Bellamy grins when Clarke throws a pillow at the wall, shouting “take that dick,” like Pike can hear them over Freddie Mercury. 

She almost falls over. 

It is...patently stupid and inherently romantic and Bellamy is impossibly solid behind her, cotton t-shirt not doing much to distract from the planes of his chest and—

“What was that about upper body strength?” she breathes.

Bellamy laughs into her shoulder blade, nosing at the top of her shirt, and there must be hair in his face, but he doesn’t seem all that upset by it, which is only messing with her head a little bit. His fingers splay across her hip, tugging Clarke back to the floor. 

His glasses are falling down the bridge of her nose. 

Clarke presses up on her toes, suddenly aware of how much bigger he is than her and how clear his eyes are when he looks at her — more earnest energy and a flick of his tongue between his lips, like he’s waiting for whatever she does next and only a little impatient. 

“A solid save.” Bellamy barks out a laugh, head falling close to Clarke’s, and it takes everything in her not to card her fingers through his hair. That lasts about four seconds. 

If even. 

Her calves are still aching, but she doesn’t back down and she doesn’t think and for one of those four seconds she’s absolutely positive Bellamy is going to kiss her. He doesn’t blink, just stays impossibly still, except for the flutter of his fingers and the way they push under the hem of her shirt and—

“Turn your fucking music down!”

They both jump back, like they’ve been shocked, Clarke wincing when her legs slam into the front of the couch. 

“Are you ok?” Bellamy asks, but she’s already nodding and any sense of joy has rather quickly morphed into something much worse. Regret. That’s the word for it. 

She’s neither a doctor nor an English teacher. 

“Fine, fine,” Clarke stammers. “I, uh—I’m going to turn the music down, ok?”

“Nah, Clarke—fuck that guy, c’mon, it’s…” “It’s really loud, Bell.” He’s setting a record for not blinking, she’s sure. He stares at her—a little appraising and just a hint wary, the moment drifting away as the song fades out. Clarke swallows. 

“Yeah, that’s true,” Bellamy agrees. It still doesn’t sound like the words he’s saying. “What do you think about celebratory David Bowie?” “Good call. You going to keep mixing?” “10-4, princess.”

“Idiot.” He grins, a quick twist of eyebrows and squeeze of his hand, but Clarke can’t help to think that the end of the school year may also be the end of something else. 

Octavia’s getting married in two weeks. 

Her dress is blue. 

And it makes her boobs look great, which Clarke isn’t focused on, but Raven’s mentioned it enough that eventually she agrees and she’s happy. 

Octavia is getting married. 

It’s sunny. It’s warm. There’s already music playing, soft and melodic outside the door where they’re waiting, Raven’s far-too-knowing stare boring into the back of Clarke’s head. 

“Don’t do that,” she warns, and she doesn’t have to turn to know Raven rolls her eyes. 

“I’m still not saying anything.” “Again, you didn’t have to.” “The experiment ends today, right?” “You say that like you don’t know. “And what did we learn?” Clarke turns around. It’s a mistake, she knows, but part of her has also been dreading today, which is pretty fucked up. All things considered. Octavia looks gorgeous. 

She’s got a five-dollar bet with Murphy that Bellamy will cry. 

Bellamy’s definitely going to cry. 

“You’re supposed to learn something in an experiment,” Raven says. “Even one as weird as this one. With all its flirting. You seriously haven’t made out with him yet?” “No.” Raven crows, Clarke grimacing at the admission that isn’t really that because everyone knows and she’s always known and—she bets he looks very good in his tuxedo. “Oh, god you’re an idiot,” Raven exhales. “But seriously, did you learn things? That he—”

“Yes to the Goo Goo Dolls. Slide is a very predictable favorite, but it’s been on the playlist since the get. He knows way more lyrics than he should. O had a pop punk phase too and he’s way too confident in his own rhythm, but sometimes he’s good at dancing. His mom used to listen to a lot of ballads and Karen Carpenter makes him feel emotions, but mostly at Christmas, so that hasn’t really affected the playlist and—what? You’re doing that thing with your face.” “Am I just?” “Nothing’s going to change, Rae,” Clarke cuts in. “We’re going to keep our musical preferences and our separate playlists and one of us will pay for no ads.” “Seriously, tell him how much you want to kiss him.”

“Shut up.”

And the photographer sounds like he’s on his way back. With Octavia. Who certainly does not want to hear about Clarke’s unrequited feelings for her brother. On her wedding day. 

Priorities, Clarke’s got them. 

“We had some fun and—well, O was kind of right. It was like getting a chance to…” “See into his music-loving soul?” “I really like Arcade Fire now.” Raven hums noncommittally and Clarke can practically hear the gears in her mind turning, but she’d been right about the photographer and maybe they’ll all just cry over Octavia. 

She’s beaming. 

And there will be hummingbird cake at this reception. 

“You guys ready?” Octavia asks. 

Clarke nods, ignoring Raven’s expression. “Definitely.”

He cries. 

Clarke gets five dollars. 

She doesn’t have any pockets in her dress. 

That feels like a sign. 

Strictly speaking, Clarke hasn’t been to too many weddings. A family friend when she was a kid. Her mom’s. This one. 

And yet. 

She’s positive that this is the most beautiful wedding she’s ever been to or could ever go to and part of that is because of the music and part is because of how often she’s noticed Bellamy smiling and most of it is because he keeps glancing her way. 

It’s a very blue dress. 

She’s still holding a five-dollar bill. 

And there is a whole schedule — toasts and more tears, posing for photos and ignoring the way her stomach flutters when she spends an inordinate amount of time glancing Bellamy’s direction. Octavia laughs. She and Lincoln flit from table to table, a hint of tradition in a wedding that is still them and this family and—

“You want to dance?” She’s sitting at the head table, a glass of half-finished champagne in front of her and they haven’t cut the cake yet, but Clarke figures that's soon. Bellamy doesn’t blink. Again. One side of his mouth tugs up, fluttering his fingers in her space until she feels her own smile stretch and maybe her stomach should just be studied. 

There’s color on Bellamy’s cheeks. 

Clarke never got around to making that list. 

“Don’t leave hanging, princess,” Bellamy says. “They’re playing good music.”

He’s not wrong. 

It is good music. It’s...oddly familiar music. And Clarke had been too happy to really notice it before, but now that she’s listening, she hasn’t heard anything that’s not hers and—

“Oh my God, you idiot.” He laughs. Loud. And honest. And one-hundred percent hers. The sound sinking into the very center of her, where everything else she’s ever loved has taken root, a foundation for the rest of it, for all of it, for a family. 

A Spotify premium family plan. 

“You keep complimenting me like that and—” “—Did you do this?” “Did I do what?”

Her hand finds his, warm fingers and slightly callused skin. Clarke can’t stop shaking her head. It’s absurd. It’s vaguely romantic. 

“Is this…” she starts, but Bellamy smirks and she’s a lost cause. 

In a far more romantic sort of way. 

She jumps up, closing the already minimal amount of space between them and, to his credit, he doesn’t flinch. He might still be smirking. Clarke can feel the curve of his lips as soon as hers land on them, a little cautious at first, but that lasts about one verse of whatever Jonas Brothers song is playing and then it’s all mingled breaths and an arm slung around his shoulders, fingers in his hair and the sudden swipe of his tongue. 

Clarke arches her back, desperate to feel as much of him as she can, like that will ground her or remind her that it’s really happening. 

He tilts his head, changes angles and cups her face. It’s soft and bruising and a perfect contradiction that leaves her pushing up further in her heels, pulling on Bellamy’s curls until he groans against her and she’s going to think about that on loop for the rest of the night. 

The room spins. 

Clarke’s only seventy-two percent certain she’s not the one spinning. 

It doesn’t seem to end. They don’t seem to end. She can’t tell where his hands stop, moving across the expanse of her back and tracing across skin, as if he’s memorizing every shift, every way she rocks against him, trying to fill the space with him and them and— “Oh my God, finally,” Octavia cries. 

Clarke snickers, Bellamy’s head dropping to the curve of her jaw, leaving goosebumps in his wake. Still smirking. “Huh,” he muses. “Look at that.” “Don’t be smug,” Clarke chides. “I’m wooing you, was that not obvious?” She leans back, expecting a wholly confident expression, only to be met with something slightly hopeful and a little young and yearning and, really, the only thing to do is kiss him. Again. So, she does. Again. 

And it’s good and great and exactly what she thought it would be when she thought about this, far more often than she ever would admit to. 

But it’s also...something else. It’s the perfect chord and a well-constructed bridge and the song she wants to play on repeat forever, a favorite she knows she won’t get sick of, until the melody finds its way into her memory and her. 

Full stop. 

“Yeah, it was,” she whispers. “Is this—” “You know when you first offered to go half on this premium thing, I really was in it for the money.” “It’s like an extra ten bucks a month,” Miller yells. Both Octavia and Raven swat at his side.

“Yeah, that’s true,” Bellamy admits, “But I wanted to help O and I was sure this would help and then the playlist thing came up and I just—” He shrugs, another brush of his fingers over Clarke’s arm. “—Well, it was...you know you hum under your breath? Constantly. Every song. Even the ones you said you didn’t like. And you’ve got drawing playlists and I can’t believe how strongly you feel about All Time Low.” “They’re good,” Clarke shouts. More than a few members of the peanut gallery let out exasperated sighs. 

Bellamy kisses her hair. “I know. I know. And that’s been—the first time O talked about you, I figured you were some uptight—” “—Am I still being wooed? I am a fun person!” “Let me finish. You were old money and plans and structure and I thought I had to hate you on principle. But then. Clarke, you’re—ok, yeah, you like some structure and plans, but there’s so much more and it’s...every single time you start dancing to David Bowie I think I love you a little more.”

She’s not sure what sound she makes. 

An exhale and a sigh and a give — into the feelings and the want and he’s not done. 

“So, uh, it hasn’t been easy. It took a lot of repeat plays. But yeah, to answer your question. This is the playlist and it’s our playlist, with...mostly your music because—” He scrunches his nose. It makes the freckles more obvious. “You’ve gotten under my skin, princess. So has your music. And the Frozen soundtrack isn’t that bad.” “Get that in writing,” Octavia demands. 

“Shut up, O,” Bellamy grumbles. She flips him off. The photographer takes a picture. “Anything to add?” he asks, an undercurrent of misplaced nerves that she doesn’t understand at first. She hasn’t said anything back. 

“Oh, yeah, yeah, that’s—” she starts, shaking her head and she kisses him before she answers. Third time’s the charm, or something. "I love you too.”

There are cheers. And louder music. A ridiculous bass line and shutter snaps and—

“We going to dance?” “Did I not ask first?” Clarke hums, already tugging him towards the floor and she’s got high hopes of his hand never leaving hers. For the rest of the night. If not longer. “Semantics,” she says. “C’mon, this is definitely a good song.”

Her favorite Jonas Brother is Joe. 

She tells him while they’re tugging clothes off, stumbling down the hallway of their apartment. 

“Don’t mention that again.” “10-4,” Clarke laughs, but the words get caught between them and she very quickly forgets about anything other than the noise Bellamy makes when she moves her hands into his hair. 

They never opt out of the family playlist. 

And it takes a few weeks for the algorithm to catch up, but eventually it’s a pretty even split, his and hers and theirs, all perfectly curated in replayable format. 

[long-bodyswap]

Oh brother

(don’t have the credits)

Chapter 1“Did you see that play?!” Macky asked me as he lovingly hugged me in his arms and lifted me into the air after scoring the winning touchdown.  He was being borderline too affectionate, and I had to hiss at him to let me down when he instinctively tried to kiss me.   “Bro!  We’re in public!  Put me down so we can take pictures.  You’ll get your reward later!” I hiss playfully into his ear.   He begrudgingly puts me down as we pose for some photos together.   “Hey Andy.” “Yeah, Bro?” I answer. “You’re the best little brother ever.  I just wanted you to know that.  I don’t know what’s gotten into you lately, but I know what’s gonna be getting into you when we get back to the house.” “You’re the best big brother ever.  I love you, and I’m so happy to give you your victory fuck.” He gives my ass a playful squeeze, risking getting seen in public.  The element of danger makes it so hot.  Fuck yeah, I can’t wait to get back to the house.  You know, Macky sure is right- I’m the best little brother ever…or I would be if I actually was his little brother.   3 days agoSo my name is Shane and I’m just your typical gay guy who’s hopelessly in love with the high school quarterback.  I’ve never even flirted with him, but maybe I’ve had one too many lingering glances at him because Macky seems to have sniffed out my adoration.  And the worst part is for as much as he gives me hell, I don’t stop feeling this way.  I just have an instinct that he’s secretly gay, but just can’t admit it.  Either not now or not to me (the only openly gay guy in our high school) because physically I’m just not in line with his desires.  I mean after all, he’s a toned, strong, football jock and I’m an overly thin, bony, computer nerd.  I try to keep the extent of my research a secret because the nerd shit is just another bullet that Macky uses against me.  Unknown to him though, and the entire world, I may have invented something that could give me the chance to finally get close enough to him to see what he’s really like.  The running name for the prototype is Project Transfero, short for the Latin phrase, Transfero Transtuli Translatum, meaning “to transfer.”  Hey, I didn’t say poetic prototype names were my specialty.  But anyway, this device I have built will allow me to transfer my consciousness into another human being and dominate their body and mind.  If my calculations are correct, I will have access to their memories and abilities in an intuitive manner whilst still maintaining all of my essence.  I will upload my old, empty body with a basic artificial intelligence program I designed that mimics my most recognizable behaviors.  To friends and family I will appear to be completely normal, though I have severely hampered the AI’s intellect so as to avoid any technological conflicts in the future or a scary Terminator doomsday scenario.  I also have a secondary program that will surely come in handy.  But I digress… Earlier today I was thrilled beyond belief when opportunity came directly to my locker.   “Hey.  So word’s gone around you got a perfect score on the SAT.  Andy is taking the PSAT next week and I was wondering if you could help him out.  The kid’s pretty bright, but I bet a little bit of your influence and he’d be a National Merit Scholar.  I already talked to him, and he’s cool with this even though I have some concerns…” “Not a problem, Macky.  Tell him to come over at 8pm.” “Look, I appreciate your help.  I really am grateful, but…no funny business if you know what I mean…” “We’re crystal clear, Macky.  We’re just turning your bro into a national merit scholar, that’s it.” He awkwardly thanks me again before walking off to rejoin his football bros.   “Shit, that was the scariest/best moment of the week.” I speak to myself aloud.  Project Transfero is officially in motion.  “Oh we’re gonna make Andy a National Merit Scholar alright.  I’m pretty sure Andy’s gonna rocking out from now on…”As agreed, Macky’s little brother arrived at 8 pm on the dot.  He seemed exactly like a mini version of his older brother, just maybe 2 years and a growth spurt behind.  I could still instantly see a fine and sexy young man in the making.  Andy…I’ve always loved that name; it just rolls off the tongue nicely.  I invite him inside and to my relief he is a much gentler and sweeter soul than his brother.   “I want to thank you for helping me, and sorry about my bro.  He’s just over protective because our dad walked out on the family when we were young.  The guy’s only two years older than me, but he has always felt like he had to step up and take over the father role.” “That must have been tough,” I try to say nicely and thoughtfully as I hide my grin.  “Say, can I get you a drink before we start?” “Oh a sprite would be awesome man!  Thanks.” “Oh, not a problem at all,” I reply as I run to the kitchen, pour two glasses, and top his off with a clear and tasteless fluid.  Andy gulps his whole drink down right away, and I struggle to contain the excitement building up inside me as he begins losing consciousness.  His dose was sufficient that he doesn’t even process the likelihood of a spiked drink.  There is no struggle.  Instead he just says he needs a nap and plummets into a deep sleep.  Fuck.  Yeah. “ungggg…what the?  Where am I?” Andy asks groggily. Finding himself strapped to a table, he begins pulling at his restraints, soon realizing they are unbreakable.  “Dude What the fuck?!  What is this shit?!  HELP!  SOMEONE PLEASE HELP!” “Andy, I wouldn’t waste your energy.  You’ll need it if you want to put up a good fight,” I say as I finish up the final touches on the software settings.  “I hope you know this isn’t personal.” “OH MY GOD!  Are you gonna kill me?!  Is this because of Macky?  I promise he’ll be nicer to you!  Just please let me go!” “I have every intention of letting you go…once we’re done here.  Say, have you ever heard of that old saying ‘Always want what you can’t have?’” Andy doesn’t respond.  He just grits his teeth as he ferociously struggles to pull out of his straps.   “Andy, don’t worry.  This will all be over soon,” I let him know with a soothing tone as I try to place the helmet contraption on his thrashing head. “No Dude!  Get that thing away!” Andy can see that the helmet device is connected to my computer terminal.  He probably thinks I’ve built some sort of electric chair.  I like a little bit of struggle, but this is just ridiculous.  I go and grab a little solution that I concocted a while back.  It’s basically a fluid that can be sprayed like an air freshener, but breathing it causes temporary relaxation of both body and mind.  I put on a respirator, spray the thrashing Andy, and wait for the fumes to dissipate before safely removing my mask.   “Fuck man!  WHAT THE FUCK WAS THAT?!   You won’t get away with this.  You can’t-not gonna win-son of a –piece of shit-kick your-just wait til Macky hears-stop….” And Andy’s pupils suddenly widen as he stops tugging against his bindings and just lays like a good boy on the table, breathing deeply and slowly.  “What are you going to do to me?” He asks, completely tranquil and struggling to focus on the severity of the situation.   “Just focus on how good you feel right now.  Okay, Andy?” I say as I step up onto the adjacent table and begin fitting my own helmet.   “Wait, why do you have a helmet?” Andy asks softly.   I just finished fitting the device to myself and that’s when I insert my mind-clone AI chip into the secondary input slot so it can be downloaded and run my body after my consciousness is done transferring.  “Sometimes people do crazy things for love, maybe even unethical things,” I say before clicking the launch button.   3… “Please, Shane…” 2… “What are you…” 1… “Stop…” BOOM! My head feels like a swirling hurricane as I feel myself losing my gained knowledge.  Algorithms, code, chemistry, biology, all of that is leaching out of my mind as it is ruthlessly downloaded into Andy’s brain.  I try to remain calm, but Andy is feeling overwhelmed by the sheer rush of knowledge.  In spite of the relaxant, his adrenaline is reviving his panic as he howls out and yanks on his restraints again. “NO PLEASE!  It’s too much!  I CAN’T!” he yells as he tries in vain to shake the helmet off. I continue to feel my mind hollowing out as my preferences and personality traits begin transferring into Andy, leaving me numb, but having a different effect on Andy… With all of my knowledge and research he has realized what I have built and what is happening.  He begins crying as he realizes that in a matter of minutes he will be completely possessed by me, but as my preferences and personality are downloaded into him he stops struggling and notices his cute and toned body all sweaty from his struggle.  He knows he’s supposed to like girls; deep inside he’s always been compassionate to gays, but also 100% straight.  None of that matters though as he gives in to new desires to touch himself and appreciate his body from a whole new point of view.  He begins groaning as he desires to rub his lean abs and cup his balls while pumping that well-endowed cock just so he can taste his own man juices as they shoot out of his cock like water out of a super soaker-he whines and curses his restraints as he tries in vain to touch himself.  Andy reaches new heights of arousal as all of my vivid sexual fantasies about possession, mind control, etc. enter and reprogram him.  This formerly struggling cutie is now thrusting his hips into the air, helplessly thinking about cute boys, gay sex, the rush of possession and being reprogramed by my essence…even the thought of getting his brother’s cock up his virgin ass.   “Oh Fuck yeah!” he shouts between pants as he keeps grinding his hips into the air.  “Yeah!  Fill me up!  Take me over!  Make me better!  Use my sexy boy body to get the best dick in town!  Oh YEAH!  You’re gonna get my cherry popped by Macky’s juicy cock!  You’re gonna use my cute bubble butt to milk his juices out of his cock!” Andy is shivering in pleasure and ecstasy, overwhelmed by the constant flow of data.  Finally, I black out as the final phase initiates and my consciousness begins transferring.   Andy is howling in delight as his back arches and he knows what’s coming.  My consciousness is downloaded into his brain as his central nervous system adapts to a new resident.  Andy moans out in ecstasy as the computer screen flashes to green, TRANSFER SEQUENCE COMPLETE.  But at the last minute he has a moment of clarity as I begin unlocking Andy’s memories and personality, ensuring that they will be available to me.   “Wait-this isn’t right.  This is wrong!  WHAT THE FUCK DID YOU DO TO ME?!  GET OUT OF ME!  PLEASE MAN!!!!  YOU GOTTA GET OUT OF ME!  DON’T DO THIS!  YOU CAN’T- UNNNGGGGGGG!!!!”  He screams loudly as the pressure in his balls builds and he knows he can’t control what’s coming.  His toes are curling and his fists are balled tightly as he strains in a last act of futile resistance.  The moment right before he blows his load, my vision comes into clear focus, seeing through Andy’s eyes and hearing his hollers of pleasure leaving my mouth as I have my first orgasm in his fit body.  “OH FUCKKKKKKKK UMMMMMMMYEAH!” I shout as I writhe helplessly as my new cock pours a sea of hot cum into these gym shorts.  Fuck!  This dick didn’t even get touched a single time!  Oh My God! I’m laughing in joyous laughter, feeling my hips thrust with every spurt of warm cum and shouting out every time I feel Andy’s dick seize up.  Oh I want nothing more than to reach down and taste my new juices, but my restraints are frustratingly effective.  Right as I relax my arched back and begin riding this wave of orgasmic afterglow, I see my old body open its eyes and undo the straps on the helmet.  Perfect.   “Hello, Master.  Everything has gone according to plan,” My old body says in a monotonous tone. “Well, this was unplanned,” I say pointing at my cum soaked crotch, “But I’m not complaining.  Anyway, do you understand your programing?  It’s time to act like Shane.  I didn’t mind clone myself for nothing.  And call me Andy.” My old body’s face remains blank for a second or two before finally his facial expression perks up and his vocal tone matches my own.   “Hey Sorry about that Andy.  I’m ready to fill in and put on a good show for everyone.  So anyway, what can I help you with?” the new Shane asks with convincing humanity.   “Well, for starters you could unbind me.  And get me a clean pair of shorts.” I say with a giggle and a wink. I make the short walk back to Andy’s house after getting cleaned up- decided to save my full body examination for Andy’s personal bathroom.  It really is crazy- I have all of myself intact, but I have all of Andy’s knowledge and memories available to me.  I can literally see the layout of his house flashing through my mind.  I’m upstairs, last room at the end of the hall to the left, far enough away that nobody will hear some light moaning.  I know that because I can remember Andy locking his door and beating off this already thick and long cock to internet porn.  Lots of tits and pussies filling his browser history.  Better get used to dicks and ass, buddy! I walk in the side door of my new house and Macky hollers from the kitchen: “How was it?” “It was great!  Learned a shit ton.  That PSAT is toast.” “No funny business right?  I don’t wanna have to have a long, painful chat with Shane.  And- wait what are you wearing?” “Bro?  haha shorts and a tee.  Dude, you should go get your eyes checked.” “Nah man, you wore your favorite shorts tonight.  The red ones that you’ve won so many 5k’s in.  Did  Shane-“ “Don’t worry!  I just spilled a sprite all over myself.  It was my bad, and Shane was nice enough to lend me some spare boxers and shorts.  The guy’s even washing my soiled clothes.  You’re really too hard on the guy sometimes,” I say convincingly as I run up the stairs and crash into Andy’s room, practically a tornado of motion as I try to rip these clothes off so I can worship this fit body.  Fuck, being that close to Macky without him being all homophobic is making me so damn hard.  Right as I slip out of these boxers and find myself nude on Andy’s bed I peer over at the clock and see it’s midnight, meaning it’s officially the first day of the rest of my life.  God, how can I be this hard after that load I blew earlier?!  Gotta take care of that right now! Chapter 1.5We’re done with all the pictures and I’m riding shotgun with Macky, who is still elated after scoring the winning touchdown.  Normally he’d shower with the rest of the team, but he practically carried me to the car, bent on getting home ASAP.   “Are you sure you don’t wanna shower with your bros and celebrate your win?” I ask him as we cruise along the road to our home.   “You’re the only bro that matters and we’ll be celebrating, alright,” he says with a wink that makes me blush.  I’ve been in Andy’s body for 3 days now, and I’m already realizing this was the best decision I’ve ever made.  I flash my now older brother a devilish smile before I reach a toned arm over and grab his thick man meat, massaging it with my soft hands and enjoying the feeling of it growing in my grip. “ohhhhhhhhhh fuck….Andy that feels so good.  Wait, we should-“ “Start celebrating right now” I interrupt as I lean over at the redlight and grab his face, forcing my tongue into his mouth and enjoying this passionate kiss as he explores my mouth also.  “I know you’re good for more than one round of celebration” I tease him as I slide my hand into his football pants and grab his rod and begin stroking him.  I know he can’t wait any longer when he’s moaning like a bitch in heat as he thrusts into my grip on his cock.   “Oh fuck bro!   GOD YEAH MAN THAT FEELS SO GOOD!” Macky shouts as I begin sliding his 8 inches into my mouth and down my perfectly relaxed throat.  He surprises me when he involuntarily thrusts the last 2 inches into me, immediately bringing my lips down to the base of his cock, forcing me to take in the sweaty man odor of his trimmed bush.  I breathe it in gladly as I get ready for one hell of a car ride home.  He grabs at the T-shirt I changed into, letting me know how much my mouth pleases him.  2 Days AgoThe clock just hit midnight which means this is the first day of the rest of my life.  Fuck, I’ve gone from the bony computer nerd to the toned and future jock star little brother of Macky, the formerly unattainable subject of my affection.  But laying here in Andy’s bed, having just implanted my knowledge, personality, and consciousness into his brain, fully possessing him, I feel like anything is possible.  Anything except for these damn socks.  Fuck, I’m trying to kick em off without reaching down to use my hands, but these little suckers just aren’t cooperating.  I smile having a memory flash into my head of Andy having the same struggle until finally- shoop- I get that sucker off and kick it off the side of the bed.  God damn, finally, I’m completely naked laying on Andy’s bed.  With a chance to take it all in I take a minute to close my eyes and just enjoy the feeling of Andy’s soft sheets on his golden skin.  Getting curious, I swing my feet off the bed and walk over to Andy’s bathroom and stand before the full length body mirror.   Right before I can dive into my exploration, Andy’s or I mean my, phone vibrates so I walk over to the bed where I left the phone and see a text of a screenshot snap from a friend.   Oh how fucking ironic.  I chuckle and roll my eyes playfully before returning to the bathroom and looking straight into Andy’s eyes.  I really love his prominent eyebrows, so I work on using them to make all sorts of ridiculous expressions, making him look concerned, Sherlock Holmes inquisitive, angry, sassy, and everything in between.   “God, puberty is a beautiful thing,” I say aloud, enjoying my new voice and seeing a flash of what Andy looked like not too long ago in the form of a memory with his older sister.   Oh yeah, thank God for puberty.  I laugh some more, enjoying Andy’s not fully developed voice.  It’s not fully developed yet, but it has an indisputable masculine quality that still retains just a shred of boyish charm.   I look back into the mirror and taunt Andy a bit. “You didn’t put up much of a fight, eh?  I’m thinking you wanted me in here all along.  Yeah?  That your kink?  You always wanted someone else inside you, using your body to do this?” I say as I begin lightly caressing his face, using Andy’s mouth to seductively suck on one of his fingers.   “Oh you’re just a little whore inside aren’t you?  Yeah, little player, huh?  Bet you never thought you’d be doing this I bet. Unnggggg dammmnnn yeah” I moan as I clamp my eyes shut and toss my head back, enjoying the feeling of Andy’s sensitive nipples being stroked by his soft fingertips.  Oh yeah I start circling them, already feeling my breathing pick up, but then my whole body twitches a bit as I grab one of those perky nipples and give it a good pinch.  “Oh fuck!” I hiss as I feel Andy’s dick twitch.  I use my left hand to go back and forth between both nipples, pinching and twisting and pulling enough to send sparks through my central nervous system, occasionally just grabbing the whole pec and rubbing the developing mound of lean muscle.  My right hand does a full survey of Andy’s left arm, feeling every toned ridge of his lean triceps down to his strong forearms from doing lax and football, just like Macky.  Soon I’m running a hand along Andy’s chiseled abs, enjoying the way they feel as I run my hand along them while taking deep breaths. “Mmmmmm yeah, you little punk.  These are mine now.  This body is mine now.  Thanks for being so athletic you little twink.  I can’t wait to see what your abs look like when you’ve got a thick cock cumming in your hole.  You’re gonna be using all the strength in your body to clamp that dick where it belongs- balls deep inside you.  Oh fuck yeah!” I taunt as I spit on the mirror and enjoy watching Andy lick up his own saliva off the mirror.  I’m getting so hard so fast now!  In seconds, Andy’s dick is standing at 7 full inches and nice thickness.   “This is mine now!” I shout as I grab that man meat and stare Andy’s reflection in the eye again.   “This is my cock and I’m gonna use it whenever I want and however I want!  Yeah, you little whore.  You just love it when I stroke you like THIS!  Oh MOTHERFUCK!  YEAH MAN!  You’re dick is great! Unnnnnggggg Yeah!” I yell as I thrust into this skilled grip.  Holy crap, I’m still using the left hand to tweak these sensitive nipples and it feels even better now that I’m jerking Andy’s cock like this!  I rub that hand over these abs which are popping like crazy now that my hips are thrusting like this.  Mmmmm yeah, Andy’s lean, but strong thighs look so nice right now.  And I fucking love his legs.  Those calves are perfect.  Strong, but lean and toned, just like the rest of his body, but he’s got a nice coat of dirty blonde hair trailing up his legs and up his thighs, getting lighter and lighter until it barely meets Andy’s trimmed bush.   Fuck!  I’m getting close!  I leave the bathroom and hop onto the bed, dick pointed straight up as I grab Andy’s cock again and begin thrusting desperately into my grip, grabbing at the sheets with the other hand and curling my toes as I scrunch my face up in one orgasmic expression of pleasure as I pump the holy fucking shit out of Andy’s cock.   “Ohhhhhh FUCK you feel so good Andy!  I fucking love your body!  GOD DAMN MAN Wooooooo” I gasp as I thrash my head around on his bed, hyperventilating and finally feeling his balls tighten.  Damn this feels so much better than that first orgasm.  I quickly grab Andy’s balls with my left hand and begin massaging them right as my back arches, throwing me into the air, as every muscle seems to contract at once and the first shot of cum flies and lands perfectly in my gasping mouth!  I quickly swallow Andy’s delicious cum and try to scream, but no sound exits my gaping mouth!  I just writhe and squirm, trying to comprehend how good this feels as shot after shot of hot cum coats my lean chest and abs.  I finally let go of Andy’s dick and just stare in amazement as this dick just keeps launching cum.  Right as Andy’s cock finally stops this insane orgasm I black out from the pleasure, overwhelmed by my first ride in Andy’s sexy body.  I wake up just a few minutes later, happy that the cum is still warm from being on my burning hot torso.  Shit, I’m still breathing like I just won a 5k and I’m sweating like a pig.   “That was awesome” I coo as I scoop Andy’s cum into his hand and ruthlessly devour it, sparing no drop.  “Andy, even your cum tastes so fucking good.  God you’re such a perfect little stud.” I say aloud as I lay in bed and think.After enjoying my afterglow I decide to shower and resume the primary goal- to pursue Macky now that I’m inside his hot younger brother.   Chapter 2“OH FUCKKKKKKK!!!!” Macky shouts as he dumps endless rivers of cum down my throat.  I hungrily eat every last drop, making sure that whatever didn’t get dumped directly down Andy’s throat is immediately consumed.  Macky is shivering with pleasure and giddy joy and I actually have to grab the stearing wheel because he doesn’t see that truck that just slowed down.  “Holy Shit Balls that was close dude!” Macky shouts, breaking out of his euphoria.  We both laugh together and he just says, “We’ll have to practice the road head more. I’ve gotta work on my focus,” he tells me with a wink as he reaches his hand and grabs my firm rod through the silky fabric of these shorts, firmly gripping and massaging the rock hard mound trapped in this compression underwear.  He keeps rubbing me until a wet spot forms on my compressions, a nice healthy flow of Andy’s precum as well as my squirming body and attempts to keep my moaning under control let Macky know how much I want him, how much his loving brother, Andy, is turned on by him.  When he slips his hand into these compression shorts and wraps his strong fingers around Andy’s marble hard cock, he knows this cock is hard because I want his body and his dick cumming inside me as our sweaty bodies are grinding all over one another.   He looks at me intently, squeezing, massaging, stroking, jacking my cock as I flash him a smile, gasping for breath and ask him, “Are we there yet?”“Bro, you better be a good boy.  You ask me that again and I’ll pull this car over right now and we’ll start on the side of the road,” Macky says with wickedly cute mischief.   I just lay back and relax, moaning in appreciation as Macky expertly pumps my cock, bringing me closer and closer to shooting a load all over his new car.  Fuck, that would be hot!  Then we can both lick it off together.  Mmmmmm God, I love Macky, but I love possessing his little bro, Andy, even more!2 Days Ago… After that amazing orgasm in Andy’s body, I decide to shower and explore some more, enjoying the feeling of the hot water rolling off of Andy’s skin.  After drying off and doing some sexy faces at my reflection I decide to get dressed.  Hmmmm a memory flashes into my head of Andy and his two siblings.  I guess the guy has a safe sense of style. I’ll start introducing my affinity for bright colors and neon into his life eventually, but not this week.  I just want to blend in and get some one on one time with Macky.  Luckily, big sis is already in college, so I don’t have to worry about her ruining my fun.  For now, I remember that Andy and Macky had been planning on going to a game today- the memory of getting the tickets a few months back flashed clearly in my mind.It’s really too bad that my new parent, Andy’s stepdad, couldn’t end up going with us on the big day, but that’ll just give me more one on one time with Macky.  Mmmmmmm yeah, some one on one time is exactly what I need to set this plan in motion.  I go back to Andy’s bathroom and expertly navigate his cabinets and drawers, finding the randomly scattered things like toothpaste, deodorant, some hair product, etc. Before I start, I take a whiff of Andy’s underarms.  Mmmmmm such a delicious boy odor.  I take another sniff and then I just all out huff in as much of Andy as I can, eventually licking these pits clean, tasting Andy’s funkiness with his own mouth.  I need more!  I grab a pair of Andy’s dirty underwear from a run and hold it against my face, sniffing in the musk and getting hard in the process.  I look directly in the mirror as I continue breathing in Andy’s scent, eventually moaning in satisfaction as I rub the filthy underwear all over my body. Mmmmmmfuck- I manage to stop myself before I get fully hard.  Better wait til later!  I just have to resist temptation and finish getting ready, so I pop the deodorant cap and do a teenwolf style play bite at my reflection.  I feel so powerful and sexy as I do something as simple as roll deodorant on Andy’s underarms.  “Yeah, you can’t even do this for yourself.  You need someone like me inside you to do it for you!” I playfully lash out at the mirror.  I grab some of Andy’s underarm hair and try to mentally measure those coarse dirty blonde waves.  “Not a boy, but not yet a man.  Oh you needed me inside you to make you a man,” I laugh some more at my taunts.  Mmmmm even something as ridiculous as putting Andy’s deodorant on can feel so empowering.  I bet this’ll never get old!  Still elated from doing Andy’s morning routine, I quickly do a mental survey of his bathroom and realize I was going to be bringing about some positive changes.  “Really, man? No facial cleanser?  I mean, overall you’ve been blessed with good skin, Andy, but we’re gonna do every little thing we can to keep you perfect.  I’m gonna get a good moisturizer to use on your face because I plan on preserving your boyishly cute good looks for as long as I possibly can.  And I’m digging your robust eyebrows, but I’m gonna get a good pair of tweezers to make sure they’re kept neat and clean looking.  Several memories flash through my head of Andy complaining about all this shit I’ve mentioned being too girly.  My new mom had the right idea, trying to get Andy on board with skin care, but to his core he always resisted, insisting it’s not what guys do.  “Well, Andy, it’s what YOU do now!” I exclaim as I smirk at his reflection, sensually licking one of his fingers and sucking on it, adding more and more fingers until my mouth is full enough to practice for Macky’s thick cock.  I know it’s thick because Andy has several memories of seeing that beast, not up close, but in various locker room and quick clothes changing scenarios.  Ohhhh but now that I’m inside Andy, he’s gonna be getting really up close and personal with some brotherly dick!“Andy!  Hurry up!  We have to leave now or parking’s gonna be a nightmare!” Macky hollers from downstairs.  Shit, I’ll have to scheme later.  Time to be a good brother I think as I grab some clothes and run downstairs. Thank God it’s Saturday!  Nothing like spending some quality time with MY older brother.   As I walk outside I realize Macky and I are almost matching.  We’re both decked out in Navy Blue with our Georgetown hats and ready to enjoy a good game.  Mmmmm Macky is looking extra on point today.  Just from watching him I can see I have a lot to look forward to growing up in Andy’s body.   We hop in Macky’s car and the drive is kind of quiet and awkward, so I decide to do some probing.  “So have you heard back from that Shane guy?” I ask, trying to stir the melting pot of repressed frustration.“I don’t want you to get help from him anymore.”“But, why?  He was super helpful, and really nice to me.”“I just don’t trust the guy.  I mean you know about him right?”“It sounds like you don’t trust yourself,” I blurt out.  “And what is that supposed to mean?” Macky asks a little shaken and caught off guard.  Andy’s memories flash through my head as I respond.“Bro, you hardly ever hang out with your girlfriend.  I never even see you guys texting or messaging or anything.  I’ve seen you around some of your buds, and when you bring your guy friends over you get really touchy.  There was one time where I borrowed your laptop and a porn site was still on your browser, but there wasn’t any pussy or tits…” I say with fake concern in my tone.  Wow, Andy really repressed a lot of dirt on his big bro.  I’m honestly so frustrated as I sift through Andy’s memories and see that he basically dumped all this incriminating evidence in the Just a Fluke/Better Not Bring It Up part of his mind. Jesus.“Andy….I…Uhhhh…I just clicked the wrong link. I-““Hey.  Bro,” I say looking him dead on, “I want you to feel comfortable telling me anything.  You’ve been such a good big brother all these years.  It’s about time I repay the favor.”“Andy, it’s not like that.”“You know I’m here for you.”“Bro!  Just chill.  It’s not like that.  Okay.  Thank you for extending open arms and all, but I’m not gay.  That’s just wrong.  And I don’t hate gays, I just don’t want that guy Shane to get any ideas in your head.” Oh that guy Shane got wayyyyyy more than a few ideas in Andy’s head I think to myself with mischievous satisfaction.  I decide to let up on my probing, feeling all the more convinced that Macky is a melting pot of repressed homosexual desire.  As I doze off for the rest of the car ride I make sure to spread Andy’s legs so my crotch is in plain view.  I don’t even need to open my eyes to know that Macky is sneaking glances. It would be pointless to fight the grin emerging on my face, as I twist Andy’s face into one of satisfaction, so I just ride with it.  Maybe deep down Macky’s hoping I’m having a fun dream about him.  Once we arrive and get the car parked we immediately run into one of Macky’s best buds, Ben, who takes a pic of Macky and me.  You can see what I meant earlier when I said we were accidentally matching.  And I’ll be God damned if I’ve ever seen two bros who looked more all-American and adorable.  The game is pretty boring, even for the part of Andy’s mind I have at my disposal, so I kind of zone out, cheering when Macky does and just going through the motions.  But then I see how I can spice up my afternoon. I’m going to test the limits of Andy’s cuteness, so I start making lingering eye contact with Ben, enjoying his nervous fidgeting and blushing cheeks.  My sick perversion of Andy’s usually cool and “bro” self continues as I look directly into Ben’s eyes and slowly bring my hotdog to my mouth and lightly lick the end of the meat before opening wide and slowly shoving in as much weiner as I can in a single bite.  I even close my eyes and lean my head back slightly, making Andy look like a cock hungry gay boy for the whole world to see.  Luckily, Macky is actually trying to follow the game intently, so he doesn’t see me using Andy’s mouth to put on a show, or the tenting emerging in Ben’s pants. He gasps, unable to control his urges as he picks up his phone and begins frantically typing.  Just a few seconds later I feel Andy’s phone vibrate and open it to find an old selfie and a message from Ben.   LET’S FUCK!  BATHROOM!  PLEASE!I suck in a deep breath from shock and quickly look at him and shake my head no.  I lie and write to him: I’m seeing someone.   I don’t consider this a lie because I plan on making Macky mine…all in good time.  For now though it’s just me, Macky, Ben, and a new message with an irritated frowny face and the word TEASE!  You better not tell anyone or I’ll fuck up your world! I just smirk at him with Andy’s cute face and message him back: Don’t forget who has the leverage here.   At the same time I raise Andy’s phone and show him the photo and dirty message he sent.  It was like Check and mate.  I do let him know though if things don’t work out he’ll be the first guy I call.  This seems to brighten his mood, but deep down I know there’s nothing worse than false hope.  Mehh…what he doesn’t know won’t hurt him. We get back that Saturday night to an empty house- Just Macky and me for the rest of the weekend since the folks are off on some Napa Valley excursion.  It’s pretty late now, and Macky seems pretty tired so he retires to his room.  I follow and pop into his room as he’s in the middle of changing and catch him shirtless.  God, this is what I’ve dreamed of for so long, to be this close to him and see that built torso, so strong from football and training.  I want nothing more than to grab one of those meaty pecs and suck on his nipples until he shivers from satisfaction.  “Hey bro, you need something?” he asks.“No, but you do,” I say sensually as I slowly walk up to Macky and lightly run one of Andy’s fingers over his pecs.  To my surprise, he doesn’t resist.  “Andy, I-““Shhhhhh,” I coo as I place another finger gently on his lips, shutting him up and forcing him to suck on my finger as I playfully force Andy’s digit into his mouth.  With the hand still on Macky’s pecs I begin circling closer and closer to those hard nipples until I reach those sweet spots and begin stroking and lightly twisting back and forth between them both, making him gasp in disbelief as his inhibitions diminish.  Macky closes his eyes as I bring my lips to his.  We have a long moment where we just stand close to one another, eventually having a moment of long eye contact.  Macky’s mind seems wracked by conflicted wants and desires, but finally he gives in and leans towards me, opening his mouth slightly and gently moving his tongue into Andy’s mouth.  I meet his tongue with Andy’s and we slowly begin wrapping our arms around one another, caressing and affectionately rubbing each other’s bodies.  I run Andy’s hands along the ridges of Macky’s strong back and he reaches into my shirt places his hands under my armpits and begins rubbing and flicking Andy’s nipples with his thumbs, making me coo in blissful gratitude.  The kissing grows more intense, our mouths open wider and wider until little is holding us back.  It’s a battle of tongues and wills as our explorations of each other’s bodies intensifies to match our passionate kissing.  Hands are moving, rubbing, and caressing in a flurry of sexual desire as we both heat up and feel that rise in body heat that can only be explained by a sexual surge of lustful testosterone.  Macky gasps and moans out when I finally can’t take it anymore and I grab onto him tightly and begin grinding Andy’s rock hard boner against Macky’s, the soft fabric of our underwear sending jolts of sensation into our cocks.  He grabs onto me too, locking us together as we both ravenously grind our cocks together, moaning out as we both start showing dark wet spots from all the precum.   Holy fucking shit!  This moment that I’ve dreamed of for so long is finally happening!  I reach my hand into Macky’s snug boxers and grab his cock, gently stroking it and playing with his cockhead, rubbing his precum around the whole head and making him squirm and groan in ecstasy.  I begin picking up my intensity, still locking lips with him as I begin pumping his 8 inch cock, making him finally give in and egg me on.“Oh my fuck!  Andy, that feels so good!” He pants as he buries his face in my neck and begins taking in my scent, licking Andy’s flesh and playfully biting me.  I pump him extra nice and the surprise makes him hop a bit in surprise as he tenses up and accidentally bites me just a bit too hard.  “Oh Shit Andy!  I’m so fucking sorry!”He didn’t draw blood, but there’s definitely going to be a bruise.  That just makes me harder as I glare at him and rip Andy’s clothes off before pushing Macky onto his bed and dropping to Andy’s knees.  I rip Macky’s boxers off his legs and leave him so his legs are hanging off the edge of the bed.  Macky just looks at me with genuine intrigue and excitement, like a child wondering what’s going to happen next as I bury Andy’s face in Macky’s trimmed pubes, huffing in his manly odor while I grab his meaty mounds of muscular pec flesh and squeeze them in my firm grip, then dragging my fingers down the grooves of his abs as I raise my head and bring Andy’s lips around Macky’s ready-to-burst-it’s-so-fucking-hard-cock.   “Ohhhhhh Fuckkkkkkk. Andyyyyyyyyy Fuck yeahhhhhh” Macky moans as he widens his eyes, paralyzed by sensation as I use Andy’s tongue to playfully lick that cock head and swirl it around my mouth, making sure to lick and kiss my way up and down his shaft.  Macky is squirming and breathing deeply, restlessly moving in place as he grabs my head and begins guiding me to go lower and lower onto his cock.  I surprise him and force Andy’s mouth down, sending all 8 inches of Macky’s cock down my throat as my lips ram into his pubes.  Macky goes wild!  He tosses his legs in the air, toes curling as he grabs my head and pulls me down even harder onto his cock, hollering as he thrashes his head around.  Mmmmmm I love the way his abs and pecs pop from the strain as every muscle in his body contracts at once.  I get into a rhtym, guided by his strong hands as I send his cock sliding down my relaxed throat, over and over, faster and faster.  Macky is ecstatic as he is helplessly arching his back, thrusting his hips into his brothers hungry mouth, absolutely lost in the moment to how good it feels to finally satisfy all of these repressed desires.  Then he feels it. Macky feels the most earthshattering orgasm of his life rolling just around the corner, but instead of ride it out, he immediately snaps back to reality.  He looks at me with a look of panic and fury as he pushes me off him.  The force of my suction makes my lips remove from his dick with a forceful pop, sending more shudders of pleasure through his body before he looks at me, shaking his head, covering his boner with a pillow.  “GET THE FUCK OUT!  I DON’T KNOW WHAT THE FUCK THAT WAS, BUT IT WAS SICK!  NEVER AGAIN, ANDY!  NEVER AGAIN!” he screams as I scurry out of his room, still naked, not bothering to grab my discarded clothes.  God damnit.  So fucking close.  Macky opens the door, bringing me hope that he’ll let me finish him off, but he just throws my clothes at me and slams the door, immediately clicking the lock.   I was hoping it wouldn’t come to this, but it’s time to start my secondary protocol… Chapter 2.5 Recap: “GET THE FUCK OUT!  I DON’T KNOW WHAT THE FUCK THAT WAS, BUT IT WAS SICK!  NEVER AGAIN, ANDY!  NEVER AGAIN!” he screams as I scurry out of his room, still naked, not bothering to grab my discarded clothes.  God damnit.  So fucking close.  Macky opens the door, bringing me hope that he’ll let me finish him off, but he just throws my clothes at me and slams the door, immediately clicking the lock.   I was hoping it wouldn’t come to this, but it’s time to start my secondary protocol…It’s now one day before Macky’s big football game, and I realize I just fucked things up.  God damnit, really, Shane?  A full frontal assault?  I’m such an idiot.  I let lust cloud better judgment and now after coming so close to tasting Macky’s cream, he’s probably retreated deeper into his repressed homosexual denial than ever before and he’ll probably never look at Andy the same way.   Positive memories of Andy and his brother flash through my mind as that brotherly bond part of Andy’s brain tries to make me feel shame for swallowing Macky’s delicious cock.I almost feel nostalgia-induced shame before I laugh out loud at the ridiculousness.  I’m on Andy’s bed horny as hell, and the only shame I feel is that I didn’t get to feel Macky’s man juices surging down his little brother’s throat.  Picking up Andy’s phone, I dial a familiar number and decide to pay a visit to an old friend…“Hey Andy!” my old body greets me at the front door to my old house, “Come on in.” I try to feel a connection to my old life but I feel nothing as I follow my body downstairs to my research hub in the basement.  Shit, I was in such a rush to get out and enjoy Andy’s life that I didn’t even bring any useful gadgets with me.  I’m genuinely proud as we pass by the transference device as I remember Andy helplessly resisting having my knowledge and consciousness downloaded into his brain.  Shit, just thinking about that last bit of fight he put up is getting me hard.  Come on, man.  Breathe.  Breathe deep and focus.  Okay I’m fine.  I quickly grab the disc that has the video and audio footage of the transference, planning on keeping that for future beat off sessions in Andy’s body.  But anyway, my old body has been jabbering on about nonsensical bullshit.  I mean I programmed the AI to pass as me, but I also hampered his intelligence by a significant degree, hoping to prevent a Terminator doomsday world.  Nevertheless, I am still relieved to hear him complain about not knowing how to use any of my equipment.  “What does all this stuff do anyway?” my old body asks.  “Are you ever going to show me how to use or calibrate or whatever any of it?”“Why don’t you just worry about upgrading your PC RAM and getting to level 100 in Skyrim,” I respond with a disinterested tone as I begin depositing all my portable equipment in a duffel bag.  I grab the euphoria inducing aerosol I used to subdue Andy.  Check.  Gas mask.  Check.  Sleep Inducing Drugs.  Check.  And finally, the secondary protocol to my master plan.  Check.  “Yes, Andy.  You’re right.  I’m sorry, sometimes I just get curious.  I mean I played around with the euphoria aerosol a bit when I got bored.  That shit works great!  I just did one spray in the hot Fed Ex guy’s face and he was high long enough for me to suck him off.  TWICE!” I helplessly grin as I realize how good of a mind clone this AI is, even if he has a fraction of my raw intelligence.  Slinging the duffel over my shoulder, I look at him and realize this is the final goodbye to my old life.  Once I walk out the front door, that won’t just be the AI imported into my vacant body.  That will be Shane, and I will be Andy, the new, better Andy.  As I stare at Shane and analyze his asymmetrical face and revoltingly thin profile and I think Good Riddance! Before casually walking back to my house.  Yeah, that’s right-MY house- because my name is Andy. Back in my room I inspect the secondary protocol and devise my plan.  To be honest, this device never went beyond the prototype stage, so I believe it would be wise to perform a test trial on some lucky stud.   The device is extremely powerful, offering the power of absolute suggestion, or in more pop culture terms, mind control.  This device, which consists of electrode infused adhesive pads designed for the temples and a portable power unit that looks like a hand crank radio, but actually contains highly specific brainwave attunement algorithms operated by my custom designed Neuro-override CPU, has the primary function of forcing one to live truthfully.  That’s how I’m going to get Macky- I’m going to convince him that this is a homeopathic sport performance machine, and that’s when I’m going to force him to admit his homosexuality and his raw passionate desire for me.  And not just admit it, he will be forced to live his truth.  The secondary function is to completely reprogram the mind and implant ideas or traits that were never there to begin with.  I’ll have to use that function to reprogram my parents so they don’t think it’s weird that Macky and I will be having so much loud, ravenous sex all over the house.  Mmmmmm that thought of Macky’s 8 inch juicy cock stretching out my virgin hole is getting me so hard.  Gasping out and hearing Andy’s voice sounding frantic as I try to get my breathing under control and relax my ass muscles to let my older brother slide balls deep inside me….Fuck yeah, I need to do my field test now!  Wracking through Andy’s mind I remember that before Monday games there is always a mandatory Sunday practice.  Okay, I close my eyes and sift through Andy’s memories, visualizing faces and bodies until finally I have my test subject picked!  Anthony!  He’s one of Macky’s best friends and shit, I’ll be god damned if it wouldn’t be hot to make that straight tall dark and handsome jock get down on his knees and suck Andy’s cock.  Mmmmmmyeah I let memories and images of Anthony fill my head. Oh fuckkkkk, the stud signed to be a rower at Boston College, so I know he has a firm and strong body underneath those clothes.  I get up and walk to the mirror, reveling in one of my new favorite pastimes as I taunt Andy’s reflection.“Oh you sick fuck.  You’re about to reprogram a nice guy like Anthony and make him some queer cock whore?  Oh you’re a dirty little fucker aren’t you?”  I quickly huff in Andy’s pits, feeling a euphoric headrush from the stench of his boyish odor.  “Little whores like you don’t deserve deodorant” I say to my reflection, watching my satisfaction visible in Andy’s face which has been warped into a wicked smile of triumph.  I give Andy’s ass a firm smack, lightly yelping as I grab a hold of that firm yet juicy cheek and give it a squeeze.“mmmmmmm yeah, so close to finally finishing this damn plan,” I say, giving my reflection one last staredown before I leave to catch Anthony at practice.  “Don’t you ever forget I own you.  I am you.  I’m inside you.  I abuse your body and eat your cum, but you love it because I love it!”I show up to watch the practice, dressed in athletic attire myself.  I figure I might as well hit the gym after this test run- gotta keep my new body in hard and toned shape.  Accessing Andy’s memories, I whip up a quintessential Andy gym jock outfit: long grey compression shorts, black short shorts over top, Andy’s lacrosse jersey, gold chain, backwards facing Georgetown hat, and some compression garments over the elbows.  I put a white nike compression sleeve over the right elbow, but on my left arm just above the elbow, I tie a bright neon pink band.  Just a little something bright and colorful, a first step in showing the world how cute Andy will look when he’s always wearing either neon or bright colors.  I watch the practice diligently, trying to be a good little brother, but feeling tossed to the side as Macky ignores my cheers and tries to dart his gaze away from me whenever possible.  Anthony notices this and sees me looking a little bummed, so when practice is over he invites me out to do a little off the cuff pick me up play.  This is my first time really testing Andy’s agility, and I’ve gotta say, damn that boy can run!  Well, now I can run!  As soon as I get a hold of that ball I dart and weasel my way through a wall of hulking jocks, expertly jumping over and maneuvering my way through until I finally somersault over the last beefy jock, nailing the landing as my feet plant solidly right in the end zone.“TOUCHDOWN!!!!!” I hear Anthony roar, beaming from where I left him in the dust and looking so American boy next door cute in his light pink shorts and T-shirt that shows off all the hard work he’s put into his body.  I mean I can just tell he’s got a nice solid, yet tight and toned torso.  Cobblestone abs just dying to be licked and a perfect V-shape starting at his wide shoulders and solid arms, leading down to his tight and narrow waist.  And fuck me, those legs.  So strong and toned, oh and the perfect amount of brown hair leading up his inner thighs.  I struggle to keep myself from getting a hard-on as he races to where I’m standing and hugs me so hard he hoists me into the air.  “What the fuck man where did that come from?!  That was amazing!” Anthony applauds as he drops me back down to the ground with a thud.  “I think you’ve got a bright future ahead of you as a star quarterback”Admittedly, I get a little lost in the glory, but I see Macky eyeing me from afar, obviously proud of his little brother, but burying that pride underneath his disdain and frost he feels towards me.  I wait for my little crowd of applauding bros and football jocks to dissipate until it’s just me and Anthony.  I agreed to stay behind and help him put away all the equipment since it was his turn to take on that task.  As we’re hoisting helmets and loading water bottles he keeps piling on the compliments, making me genuinely blush.  I wish I could see what I look like right now- I’ve always imagined Andy would look cute with rosy red cheeks.  “Hey Anthony…”“Yeah man.  What can I do for our future MVP?” he responds with sincere kindness.“I got this new thing that I think might help Macky do better tomorrow at the game.  Would you be willing to help me test it out?”“I think Macky will be fine if he takes some notes on you, man.  How the hell are you still JV?  I’m talking to coach first thing after the game and getting you on Varsity, where you belong.  And-““Anthony, please.  This is serious.  I want my bro to do well.  Will you just give me a few minutes?”“Yeah, man.  Of course”I turn to hide the devilish grin on Andy’s face as I unload the secondary protocol and remove the adhesive temple units.  After having Anthony lie down on his back on the abandoned field, I place the units on his temples and he laughs a bit as he shivers from the cold gel.  I tell him to try to relax as I calibrate the device.“So what is this thing again?” Anthony asks.“Oh it’s the newest hot thing in the NFL,” I bullshit him.  “It sends sound waves or some shit directly to where the brain controls nervousness and calms that down, making it easier to focus and get ‘in the zone’”“Wow sweet!  Well maybe if this goes well we can all get a little zap before the game tomorrow.”Poor sucker, I think to myself as I hit the on switch.“UnnnnnnngggggggggggggGGggGGggg WHHHHHHAAAAAATTTTTTTTHHHHEEEEEEFFFFFFFUUUUUUCCCKKKKKKKKKK!!!!!!!!!!!!” Anthony screams as the units begin sending shockwaves of electricity into his brain, making every muscle in his body seize, but also breaking his resistance down in preparation for the next phase.  I honestly start to get a little hard watching this toned jock trembling and unintelligibly shouting in so much agony, but I remind myself that hopefully the best is yet to come.   Suddenly, Anthony relaxes, his arched back plummeting to the ground as he stares blankly into the twilight sky, looking peaceful and docile as the machine begins sending a barrage of algorithm impulses directly into his brain.   “Anthony.  How do you feel?”“I feel good, Andy,” he says blankly.“Did you mean what you said earlier?  About thinking I have a shot at varsity?”“Oh absolutely.  I’ve never seen anyone move like that.”“Did you enjoy what you saw as I made that play?”“It makes me happy to see such good football talent.”“No, did you enjoy me?  Did you enjoy watching my body as I bolted and jumped my way through?  Did you like seeing my tight bubble butt and toned arms hurling down the field?  Did you want to just tackle me to the ground and touch and taste my body?” I ask as I crank up the machine’s power level.  He looks like he enjoys it as he begins squirming and his breathing deepens in satisfied gasps the higher the power goes.  “No, Andy.  I think you’re really cool, but I was only focused on the football.  I’m straight and I’ve honestly never had sexual thoughts about other guys.” Well, I guess now is as good of a time as ever to try out the reprogramming feature.  I hit a green button and make a few calibrations before feeding Anthony his new self.“Anthony, you DID want to touch my body earlier.  You wanted to rip off all my clothes and clean my sweaty body clean with your tongue.  You wanted nothing more than to swallow my cock and let me fuck your throat on the field.”“Mmmmmm Yes, Andy.  Your body looks so delicious.  Always wanted to have your cock in my mouth.  Oh yeah, fucking my throat…”“You work out so much to impress men, not chicks.  Now tell me, why do you work out?”“I-I-I want other men to notice my body, to be impressed.”“Because you love attention from other men.  The thought of a handsome hunk forcing his tongue into your mouth and shoving his cock up your ass is such a turn on.  Hell, we’ll make you vers.  The thought of shoving your cock up a tight boy asshole turns you on too.  But tits and pussy are fading from your mind.  Now tell me how much you like this,” I say as I lean over his body and bring my mouth to his, quickly meeting his tongue and enjoying our little oral dance.“Very Much, Andy!” Anthony says, gasping for air as we end the kiss.  “Ohhhhh yeah, dick and ass.  I love the attention of other men.  I just want a dick in my hole.  And I want to be inside tight boy assholes.”“You love cum.  You crave cum.  You want it inside you more than anything whether it’s inside your mouth and throat or inside your ass, you hunger for the warmth and the creaminess.”  Anthony just moans in response.  “Anthony, you are completely, absolutely gay.  You will still talk and act the way you do with your friends, the straight boy persona and all, but everything I have told you is absolutely true.  Is that correct?”“Yes, Andy.  All correct.”“You will do anything I say.  Is that correct?”“Yes, Andy.”“You love following my orders.  Is that correct?” he just gasps and moans, letting me know following my orders will bring him the highest of sexual pleasure. p>“Good boy” I say with wicked satisfaction as I give Anthony another electric surge like before, locking in all of the adjustments and reprogramming his mind.  So far it seems like the secondary protocol is a success, but let’s wait until he wakes up.  The poor guy blacked out from the experience.  “ohhhhh…..Andy is that you?”“Hey Anthony.  I think you fell or something- hit your head probably.  You feel okay?”“mmmmmm Yeah.  Never felt better,” He coos as he stretches out, still lying on his back.   I see him eying me with new lust, an intensity and hunger that wasn’t there before.  “Hey Andy, do you like getting your dick sucked?”“Fuck yeah, dude.  Especially love finding a bimbo who’ll let me cum down his throat.”“Did you say ‘he’?” Anthony asks with hope in his eyes, as well as dramatic tenting in his pink shorts.  “Here, let me help you with that,” I say as I unzip his shorts, freeing that monster cock as it pops out with a BOING.  “Commando?  Wow, that’s so dirty and hot,” I tell him as I grab his fuck stick and begin pumping him slowly.  He’s moaning out, eyes clamped shut, but then I lean down lightly lick the head of Anthony’s cock before taking the whole head in my mouth and swirling the end of his cock with my tongue, setting off all those sensitive nerve endings and making him squirm for dear life beneath me.  “OH Andy!  UNNNGGGGGGGGFUUUUUUCKKK!” He yells as his fist grabs a tuft of grass and his whole body thrashes so powerfully that he rips an entire fistful of grass from the earth.  As much as he enjoys receiving this treatment from me, I can see a glimmer in his eyes that lets me know how badly he wants to service me.  I stand up and tell him to get on his knees in front of me.  “Service my cock”“Oh yes, please, Andy.  You’re so perfect, Andy,” the mindfucked Anthony exclaims as he yanks my black shorts and my compressions down to my ankles, getting slapped in the face by my 7 inches of glory that flop out.  He starts by pumping me, getting me fully hard right away, making me feel empowered as he says things like:“Oh Andy, you’re such a hot boy.  You have the most beautiful cock, Andy.  Oh Andy, you are so fucking cute.”I’m on a high of power, owning Andy’s body and mind as I feel all this pleasure in his cock, and feeling the thrill of having this innocent and sweet reprogrammed jock pumping my man meat.  Anthony looks at me from down on his knees and then looks at my cock.  I know what he wants, so I let him know to go ahead-and no teeth!   To my great shock, he expertly swallows my cock in one smooth motion.  No teeth at all, and he even uses his throat muscles to make a milking, suction on Andy’s cock.  Fuck, I’ve been horny all day in Andy’s post-puberty teen body and Anthony gave me such an expert hand job.  I can’t believe this, but I literally just got the last inch of my cock down Anthony’s throat when my balls seize up and I feel it coming!“Mother Fucking FUCK!!!!!” I shout as I grab Anthony’s head and ram my cock even deeper down his throat, forcing him to swirl around a bit, making him milk every last drop of my cum as it floods directly down his throat.  As full as he is, I can hear him making feral squeals of pleasure and satisfaction.  The pleasure of satisfying me and taking in Andy’s tasty teen juices was so satisfying to Anthony that he starts launching ropes of his own cum, the creamy missiles landing all over the front of my legs and thighs.  As we both calm down and I pull out of his throat I point at the mess he made.Without another word he gets to work licking up his own juices off of my body, savoring the flavors and making me moan as his enthusiastic tongue starts to drift a little too far up my thigh….Fuck I love being Andy…. Secondary protocol is without a doubt a success.  Ready for primary trial.  Mmmmmm Macky, you’re mine now… Chapter 3 Thus far: Shane, a computer tech prodigy, has a deep and powerful hunger for Macky (right), so he has ruthlessly transferred his knowledge and consciousness into Macky’s younger Brother, Andy (left).  Macky is a deeply repressed homosexual, and Shane, in Andy’s body, failed to seduce him.  So, Shane will be using the secondary protocol, a mind control device, to reprogram Macky and make him crave his (unknown to him) possessed brother.   Recap: “Mother Fucking FUCK!!!!!” I shout as I grab Anthony’s head and ram my cock even deeper down his throat, forcing him to swirl around a bit, making him milk every last drop of my cum as it floods directly down his throat.  As full as he is, I can hear him making feral squeals of pleasure and satisfaction.  The pleasure of satisfying me and taking in Andy’s tasty teen juices was so satisfying to Anthony that he starts launching ropes of his own cum, the creamy missiles landing all over the front of my legs and thighs.  As we both calm down and I pull out of his throat I point at the mess he made.Without another word he gets to work licking up his own juices off of my body, savoring the flavors and making me moan as his enthusiastic tongue starts to drift a little too far up my thigh….Fuck I love being Andy…. Secondary protocol is without a doubt a success.  Ready for primary trial.  Mmmmmm Macky, you’re mine now… The night before the big game… Arriving home, sweaty and dirty from my successful trial of the secondary protocol with Macky’s good friend, Anthony, I know the time to act is now.  I don’t even bother changing or showering as I walk to Macky’s room where he’s holing himself up, still doom and gloom over last night’s incident.  I know he wanted to blow his load down my throat, and he will.  He just needs a little push to get over the whole me possessing his little brother without anyone knowing and turning him into a cock hungry whore thing.  And that’s totally understandable.  But with a little help from this device, Andy’s tastebuds will finally get to taste the manly juices as they erupt from his big brother’s cock, and I’ll get to enjoy the privilege of swallowing every last drop.   *Knock knock knock*“Go Away!” Macky shouts from inside.“Come on, man.  Please let me in.  You’re my big bro and I need to talk to you.”“I said go away!” Macky refuses to relent.  “Look, I know I fucked up and pushed too hard last night.  I know we’re both straight.  We’ve just been really stressed and I shouldn’t have been all weird like that, but I honestly just want to help you play better at tomorrow’s game.  So will you please let me in?” I say using the sweetest tone I can possibly muster with Andy’s cute voice.  I hear rustling and grumbling from the other side of the door and Macky’s lumbering footprints as he opens the door, not saying a word, but inviting me in.  I notice he’s just in boxers and when he catches me glancing at him he quickly puts on a T-shirt and some gym shorts to cover himself up.  Why even bother? I think to myself.  You’ll just be ripping them off anyway once I release you from your repressed horny lust for my body.  “So what is it?” Macky asks as he hops onto his bed, landing on his back and relaxing with his hands resting on his tight stomach.  “KT Tape?  Ultrasound?  Tigerbalm?  I’ve already got all of that stuff.” Macky says, closing his eyes and sounding exhausted.   “No way man.  I got this thing from a friend, and it’s the hottest new thing NFL players are using.  It’s all-natural, homeopathic, and junk, but makes you focus like CRAZY.”“Well…Yeah, let’s give it a go,” Macky says, unable to resist anything that’ll make him a better football player.  I get to work, quickly placing the probes on his temples, eliciting the same cold shiver as Anthony when the cold gel pads adhere to his temples.  “So bro, what is this supposed to do exactly?  Are we doing shock therapy or something?  Hahahaha-“*Click*“AHHHHHHHHHHHHHHHHHHHSSSSHHHHHHHHIIIIIITTTTT!!!!!!!  THE FUUUUUUUUUCCCCKKKKKK!!!!!!!” Macky screams, writhing in pain as electric impulses are pumped directly into his brain.  Every muscle in his body is contracting at the same time, making his face turn bright red from strain as he grits his teeth with his eyes clamped shut, face scrunched into one of agony as the veins on his neck dilate until they look like they’ll pop.  Mmmmmmm you should see Macky’s abs and pecs right now, all tight and toned and looking shredded from the electricity disabling his nervous system.  His back is arched with such force that he’s airborne off the bed.  Finally, he collapses with a thud onto the bed, lightly moaning as his deep breathing calms down and he just stares at the ceiling, his psyche’s defenses shattered as his brain is penetrated by waves of algorithm impulses.  I decide to start simple, realizing that Macky’s fragile mind also has the deepest repressed feelings.  “Macky, can you hear me?”“Yes, Andy,” he answers with a soft and peaceful tone.“How do you feel Macky?“I was in pain, but now I feel very good.  My head feels very funny, but I love the vibrations I feel coursing through me.”“Those are the probes, Macky.  They’re sending algorithms into your brain.  Those algorithms will rewire your brain and make you a better football player.  You just have to be honest with me.  I promise I’ll do the same.”“No….No.  Can’t be honest,” he replies with more worry and conflicted tone to his voice.“Why can’t you be honest with me?  I’m your little brother.  We’ve always been such good pals.  You’re the reason I got into football because I saw you looking all serious and powerful and I wanted to be just like you.”  I dip into Andy’s memories and my own memories of practice earlier that day to create that shtick.  I must tread carefully though.  “There’s something.  Can’t say.  Too much shame.”“There’s no such thing as shame between us.  We’re too close for that.  Here, you tell me who you think I am and I’ll tell you who I really am.”“You’re Andy.  You’re my little brother.  You’re athletic and love the attention you get from the ladies.  You’re straight and pretty calm and chill,” Macky responds with subdued confidence in his response.  “No, Macky.  You’re right that my name is Andy, that I’m your little brother, and that I’m athletic, but I don’t give two shits what the ladies think about me.  I am as gay as they come and when I’m alone I don’t like to be chill; I’m a sexual deviant and love perverted sexual taboos.”“What do you mean?” Macky blankly responds with a hint of confusion and curiosity.  “Jesus, man.  I’m saying I like taking it up the ass and I like swallowing hot, fresh cum.”“But-““I was honest with you, now you be honest with me, big bro.”“I-I-I…..I’m…”“You’re?”“I’m gay…” Macky finally says out loud, a cloud of tension years in the making evaporates from his psyche as he lays in bed, saying that phrase in different ways, finally being forced to confront his truth and live it.  “I’m Macky and I’ve been gay as long as I know.  I’m gay.  I’m gaaaaay.  I’m gayyyyyy,” Macky says, exploring different ways of admitting his homosexuality.  Unbenownst to him, he’s self-reinforcing his truth as his phrases, with the assistance of the algorithms, bust through his walls of secrecy and shame.“Tell me how you know you’re gay” I probe.“There’s just nothing like a nice tight, solid bro ass, just waiting for me to slide my cock inside of.  I’ve always wanted to seed a cute twink ass, to have a lean and toned boy to call my own and love and hold close to me at night, and to pound whenever he needs a reminder of who his hole belongs too,” Macky says softly, revealing his truest and deepest desires.  I notice that Macky is starting to get really hard, his erection threatens to burst out of his boxers.  And to be honest, I’m starting to feel Andy’s cock swell up as I try to process how perfect this is going so far.  Soon you’ll be mine, Macky.  We’re at the finish line.  “Do you care what people think about you?  Does any of that matter when you have the chance to slide your meat inside a cute twink and finally have the satisfaction of cumming so powerfully inside him that you think you might pass out?” Macky just stares blankly, twitching slightly as my algorithms force him to embrace his truth.  Finally, he relaxes again and says, “The thoughts of others don’t matter.  All that matters is that I have a cute boy to embrace and seed.”“Good, Macky.  We’ve made so much progress.  Do you think we’ve made progress?”“Yes, Andy.  You’re forcing me to face what I really am, but I’m thankful.  Now I can start looking for a tight virgin ass to make my own.”“You won’t have to look far!” I exclaim with a chuckle.“What do you mean, Andy?” Macky asks with a hint of concern penetrating his relaxed mental state.  “Well, now that you’ve finally accepted that you’re gay we can finish what we started last night and finally let you blow a load deep inside my tight virgin ass.  Isn’t that what you want?  To grab onto me tightly as you thrust your strong hips against me, sending all 8 inches of your juicy cock inside me, making me yell loud enough that it echoes through the whole house?” I ask, hoping to clarify his desires for him.“Oh No, Andy.  I am gay.  Deep down to my core gay.  And I’m glad you’re gay too and that you have my back like I’ll have yours from now on.  But we can’t be together.  We’re brothers.  I love you, but as a bro and a friend.  Last night was complicated.  I was repressing so much.  It just erupted out of me, but I shouldn’t have let things get so out of hand with you.  We can’t ever be together like that,” Macky says with quiet certainty.  I can’t believe this shit!  Frantically, I check the readings on the device, also making sure the probes are still adhered properly.  Fucking Damnit!  Everything checks out, so it’s not possible for him to lie to me right now.  After everything I’ve been through!  After all the years of Macky punishing me for his repressed homosexuality and still making me fall head over heels for him!  After possessing his cute and fit little brother so he could have someone hot enough for him to cum inside of!  After going through the damn trouble of making him embrace his masculine and powerful gay desires!  And he still doesn’t want to be with me!  I’m so fucking mad that without even thinking I grab the secondary protocol device and begin furiously making adjustments.  This was definitely not part of the plan, but I don’t give a fucking fuck!  I hit that green button and prepare to override Macky’s familial love and respect for me as his little brother, Andy.   Macky trembles powerfully, his brain being pummeled by algorithms designed to reprogram his thoughts and perception of the world.  “Do you think I’m hot?!” I ask angrily, constantly raising the power and intensity of the device’s impulses.  “No- Can’t-You’re my little brother, Andy.  Please….”“You want me.  Tell me you want me!  Tell me you want to touch my body!”“W-w-w-w-ant you…NO WAIT-yes, want you.  Want to touch your-Andy, please!- oh no-yes…yes I want to touch your body,” Macky says as he goes back and forth from malleable victim and resistant older brother.  It really is admirable how much he is able to fight this, but there are 30 power levels and we just barely cracked past level 7.  Click-just raised to level 8.  “You want to taste my tongue and kiss me passionately because you are in love with me.  I am your little brother, Andy, who you’ve known and loved as a brother all your life, but now it’s time to see me as a lover.”“Noooooooo…Andy, you can’t-“Click-level 9“Your tongue…want to taste your tongue.  Kiss…you….want to-no why am I thinking this?  You’re my brother! I can’t-“Click-level 10“Yes, kissing your mouth is good.  Mmmmmm yes, Andy, I love the taste of your mouth because we’re lovers-OH MY…no this is wrong this is so wrong!  I won’t! I-“ Click-Click-Click-Click-Click-Level 15“Unnnnnnggggggggggyeaaaaaahhhhhhunnngggggggggg,” Macky groans as he thrashes his head around, being overwhelmed by the surge of overpowering brain power algorithms.  “I love you Andy!  I crave you as a lover.  Want to hold you in my arms every night-feel your warmth comforting me-I want to be the person you wake up next to every morning.  Yes, Andy!  From now until the end of time,” Macky exclaims with enthusiasm and passion as he looks at me with fierce longing in his eyes, longing to hold me in his arms and protect me from the dangers of the world.  The only thing keeping him from sweeping me into his arms is the device, still immobilizing his body by pouring mind control algorithm impulses into his brain because I’m not done with him yet.  “You love me, but you also want to dominate me.  To make me your little boycunt.  You want my mouth around your thick man meat,” I say, getting hard again from the sheer amount of perversion taking place.  “Waittttt-Bbbbbut I love you.  Don’t want to dominate—Maybe just a little….No! I just want to hold you close and never let go-“ Click-Click-Click-Click-Click-Level 20“OhhhhhhhhhhhhhhhhhhhFFUUUUCCCCCKKKKKKKKK,” Macky yells as his back arches, the veins swelling on his neck as the muscles in his neck and face contract.  “Yeahhhhhh Andy, I fucking love you so much, but don’t forget that I own your tight boycunt.  Yeah, you’re gonna be using those fine lips and your smooth throat to service my meat.  Fuck yeah, you’re a whore, but you’re my whore that I fucking love,” Macky says with a sneer and a shade of pride and self-confidence that has never existed in him before.  Fuck I’m so hard right now, watching him squirm as his brain is pounded over and over again by my program, making all these utterances of his permanent changes to his personality.  I smile wickedly as I realize we’re almost done.  Just one more thing left, and I suspect it will rouse Micky’s last shred of fight.“You want to seed my tight virgin hole.  You want to mark my hole as yours for life by sliding your 8 inch cock inside me, and fucking a load of your cream inside me.  My moans and shouts will turn you on so much as you look down and see me, your little brother looking up at you, hungry for your cock inside me, and so grateful to be so full of you.  That’s where your cock belongs- Inside me!” The new Macky is squirming in delight, but as expected, the old Macky returns for one last showing of his immense willpower.  “Seed your fucking tight virgin-HOLY SHIT NO!  NO NO NO WAY I—-want to mark your hole as mine for life.  That’s right, this load will coat your insides and then you’ll be mine forever, Baby Bro.  Hope you beg for Big Bro’s cock to give you what you need, a nice and creamy—GOTTA FIGHT UNNNNNNNGGGGGGGGGGG PLEASE!!!!  YOU’RE MY LITTLE BROTHER!!!!!—and when I look down and see your delight as my cock fills you up, I’ll roar with satisfaction as I give you what you need and fill your tight hole with my—COME ONE, MACKY!!  FIGHT IT!!!! YOU GOTTTAAAA ARRGGGGHHHHHHHHHAAAAAAAHHHHHHHH!!!!!”I let Macky thrash around, allowing him to be convinced he can fight back and beat it.  Mmmmmmm, watching him thrash his head around, helplessly trying to hold on to his decency is making me so hard.  I can feel Andy’s precum leaking out of his cock like a faucet.  Holy Shit, I think I feel it dribbling down my leg!  Enough of this Bullshit! I reach into Macky’s boxers and grab onto his hard cock and begin pumping him powerfully, bringing him closer and closer to orgasm, before stopping right as he reaches the orgasm level.  “Does that feel good?!” I ask as I pump Macky and edge him for the 17th time.  “Yesssssssssssssss!” Macky screams in delight, desperately thrusting his hips and trying to hump his cock into my tight grip.  “Pleaseeeeee let me cum!”“You know what you have to say, Macky!  SAY IT!  SURRENDUR!”“No, but I can’t!  Gotta-“I remove my hand from his boxers, leaving him helplessly fucking the air as I edge him for the 18th time.  Tears start flowing down Macky’s face as he humps away, so powerfully that he’s shaking the bed.  “PLEASE, ANDY!!!!  I NEED TO CUM!” Macky yells with panicked desperation. I reach over and pinch one of his perky nipples, making him moan as I menacingly look him in the eyes and tell him, “Say it!”“OHHHHHHH FUCK OKAY!   YOU WIN I SURRENDUR, JUST PLEASE LET ME CUM!”“Glad you saw things my way,” I say with a smirk as I reach into his boxers, making him smile and moan with giddy relief and delight as I pump him closer and closer towards the biggest orgasm of his life thus far.  Macky is moaning in appreciation, curling his toes, and smiling as his face is carved into a close-eyed smile of ecstasy.  He’s grinding and thrusting his hips into my grip around his swollen and throbbing cock and right as his breathing starts huffing louder and faster and harder, making him look like a struggling triathlete and letting me know he’s just a few seconds from cumming, I finish him off and destroy whatever remnants of resistance remain inside his brain.  Click-Click-Click-Click-Click-Click-Click-Click-Click-Click-Level 30…Macky’s entire body seizes up and convulses with such power I worry he’ll snap in half as the maximum power of impulses flood directly into his brain!  His mouth is wide open, face bright red, and the veins on his neck threatening to burst as he tries to scream, but no sound comes out.  His back arches in spasms, making him flop in place on the bed like some sort of dolphin having an agonizingly powerful orgasm.  Then, nothing….Macky stares at the ceiling, no words leaving his mouth as a dribble of drool leaks out of his mouth.  Holy Shit I pushed too hard!  I fucking fried his brain!  What the fuck am I gonna-“My cock belongs inside of…you.  My thick manly cock belongs inside of you, My little brother, My lover, my boycunt.  Fuck yeah, Andy, you’re gonna beg me for my cream seeding your ass, and I’m gonna hold you so tight to me as I muffle your screams of pleasure with my mouth.  I fucking love you, Andy!  I’m ready to spend the rest of my days holding you tight late at night and early in the morning, and pounding your boypussy whenever I need to,” Macky says with absolutely no resistance.  He starts convulsing and shouting again, this time because he’s feeling the delayed sensation of blowing an enormous load in his boxers, soaking the entire crotch area and still dumping enough hot cream that it oozes out the thigh holes.  Macky just quivers, sighing with relief and satisfaction before I seal in the session with the electrical impulse, knocking him unconscious from the overwhelming power of the previous events, and permanently sealing all of the new and kinky changes to Macky.  Even though my cock is throbbing and dripping precum down my leg now in a steady stream, I look over at Macky, slumbering peacefully, and decide to cut him some slack before the big game tomorrow.  The guy needs his rest and there will be plenty of time to spend with him afterwards.  I walk down the hall and hop onto Andy’s bed, realizing that my plan has finally pulled through.  Not bothering to change these wet with precum boxers, I just scoop up as much of Andy’s precum as possible and rub it all over his face like lotion, enjoying the smell of his boy juices as I drift off to sleep.  Fucking hell yeah, transferring my consciousness into your tight and lean boy body was the best decision I ever made, Andy.  “So fucking hottt…..” are my last words of the night as I drift off.   The Big Day“Did you see that play?!” Macky asked me as he lovingly hugged me in his arms and lifted me into the air after scoring the winning touchdown.  He was being borderline too affectionate, and I had to hiss at him to let me down when he instinctively tried to kiss me.   “Bro!  We’re in public!  Put me down so we can take pictures.  You’ll get your reward later!” I hiss playfully into his ear.   He begrudgingly puts me down as we pose for some photos together.  “Hey Andy.” “Yeah, Bro?” I answer. “You’re the best little brother ever.  I just wanted you to know that.  I don’t know what’s gotten into you lately, but I know what’s gonna be getting into you when we get back to the house.” “You’re the best big brother ever.  I love you, and I’m so happy to give you your victory fuck.” He gives my ass a playful squeeze, risking getting seen in public.  The element of danger makes it so hot.  Fuck yeah, I can’t wait to get back to the house.  You know, Macky sure is right- I’m the best little brother ever…or I would be if I actually was his little brother.   We’re done with all the pictures and I’m riding shotgun with Macky, who is still elated after scoring the winning touchdown.  Normally he’d shower with the rest of the team, but he practically carried me to the car, bent on getting home ASAP.   “Are you sure you don’t wanna shower with your bros and celebrate your win?” I ask him as we cruise along the road to our home.   “You’re the only bro that matters and we’ll be celebrating, alright,” he says with a wink that makes me blush.  I’ve been in Andy’s body for 3 days now, and I’m already realizing this was the best decision I’ve ever made.  I flash my now older brother a devilish smile before I reach a toned arm over and grab his thick man meat, massaging it with my soft hands and enjoying the feeling of it growing in my grip. “ohhhhhhhhhh fuck….Andy that feels so good.  Wait, we should-“ “Start celebrating right now” I interrupt as I lean over at the redlight and grab his face, forcing my tongue into his mouth and enjoying this passionate kiss as he explores my mouth also.  “I know you’re good for more than one round of celebration” I tease him as I slide my hand into his shorts and grab his rod and begin stroking him.  I know he can’t wait any longer when he’s moaning like a bitch in heat as he thrusts into my grip on his cock.   “Oh fuck bro!   GOD YEAH MAN THAT FEELS SO GOOD!” Macky shouts as I begin sliding his 8 inches into my mouth and down my perfectly relaxed throat.  He surprises me when he involuntarily thrusts the last 2 inches into me, immediately bringing my lips down to the base of his cock, forcing me to take in the sweaty man odor of his trimmed bush.  I breathe it in gladly as I get ready for one hell of a car ride home.  “OH FUCKKKKKKK!!!!” Macky shouts as he dumps endless rivers of cum down my throat.  I hungrily eat every last drop, making sure that whatever didn’t get dumped directly down Andy’s throat is immediately consumed.  Macky is shivering with pleasure and giddy joy and I actually have to grab the steering wheel because he doesn’t see that truck that just slowed down.  “Holy Shit Balls that was close dude!” Macky shouts, breaking out of his euphoria.  We both laugh together and he just says, “We’ll have to practice the road head more.  I’ve gotta work on my focus,” he tells me with a wink as he reaches his hand and grabs my firm rod through the silky fabric of these shorts, firmly gripping and massaging the rock hard mound trapped in this compression underwear.  He keeps rubbing me until a wet spot forms on my compressions, a nice healthy flow of Andy’s precum as well as my squirming body and attempts to keep my moaning under control let Macky know how much I want him, how much his loving brother, Andy, is turned on by him.  When he slips his hand into these compression shorts and wraps his strong fingers around Andy’s marble hard cock, he knows this cock is hard because I want his body and his dick cumming inside me as our sweaty bodies are grinding all over one another.   He looks at me intently, squeezing, massaging, stroking, jacking my cock as I flash him a smile, gasping for breath and ask him, “Are we there yet?”“Bro, you better be a good boy.  You ask me that again and I’ll pull this car over right now and we’ll start on the side of the road,” he says with wickedly cute mischief.   I just lay back and relax, moaning in appreciation as Macky expertly pumps my cock, bringing me closer and closer to shooting a load all over his new car.  Fuck, that would be hot!  Then we can both lick it off together.  Mmmmmm God, I love Macky, but I love possessing his little bro, Andy, even more! Thank God, we just got home!  The folks are still in Napa Valley-guess they figured we had things under control, and boy do we!  Macky is cursing as he frantically tries to shove the key to unlock the front door.  I can smell his musky and manly sweat, still fresh from his football game where he made his team and his little brother proud.  *CLICK*“Finally!” Macky exclaims as he opens the door and I eagerly follow him inside.   *UMF* He pushes me playfully and forcefully against the wall, forcing his mouth over mine as he finally gets to express everything he feels inside.  I know this is my doing, but it is just so fucking hot to let him think these are his own thoughts and feelings.  Macky briefly comes up for air.“Oh Fuck, Andy I love you so fucking much.  I want your lean, toned boy body so much.  To be on top of you and feel you underneath me as I hold you tight and show you that you belong to me.”He smiles at me adoringly before locking his mouth back over mine, wrestling his tongue with my surprised mouth before he starts grinding his crotch against my own, making me moan with longing as his force and grinds keep me helplessly pinned against the wall.  Macky grabs my arms and pins them against the wall above my head.  For fun I try to escape his grip, but with his strong arms I remain completely locked in place.  Macky giggles at my futile attempts.  “I love you, my little loverboy,” he says as he closes his eyes and leans in to take a deep huff of my neck.“Andy, you smell so gooooood” Macky gasps before he starts licking up and down my neck, taking in my taste, finding a spot next to his bite mark from a few days ago, sucking so hard I can almost feel the blood vessels bursting!  I yelp, my cock twitching from excitement, something he can still feel since he is still grinding his hard cock and crotch against my own.“And you taste fucking fantastic,” he says before locking his mouth over mine again, letting go of my arms as he wraps his arms around me, cupping my tight boy ass cheeks and lifting me into the air.  I wrap my legs tightly around him and circle my arms around his neck as he effortlessly carries me upstairs.“I bet your virgin boycunt tastes even better” he coos, giving my ass such a tight squeeze that I yelp before he shuts me up with another sloppy kiss.  *OOMF*I land on my back as Macky tosses me onto his bed and climbs on top of me.  The feeling of his weight on top of me is extremely comforting and with his new programing it must be for him too since he wants nothing more than to love, protect, adore, and dominate his little brother, Andy.  Lucky for me, I’m the one inside Andy’s brain.   Macky grunts as he leans back, straddling me as he grabs my shirt by the collar and rips it in half.  He finishes ripping it off before he rips his shirt off too and leans back down to grind his chest against mine, keeping me trapped underneath his larger and more muscular body as the taste of his mouth and tongue take me to a heaven, the feeling of his hands grabbing and squeezing my tight boy pecs and nipples take me to whatever is above that.  Mmmmmmm I can see the passionate lover side of Macky.  He’s so loving and protective so far that I almost forget about the domination until he shoves his sweaty pit over my face, making me take in a huff and lick his pits clean after all the grueling and dirty sweat he earned on that hot football field.  Egging me on, Macky sighs with approval, telling me I’m being a good little brother.  His approval makes Andy’s cock dump out a stream of precum, making me moan out in desperation as I hear Macky tell me, “Mmmmmmm yeah, you have to earn the privilege of having my cock in your boycunt.  You gonna show your big bro how much you want it.  Go ahead, show me.”Macky gets off me and lays flat on his back, his shirtless body tantalizing and tempting.  He still has his football cleats and jock strap and football pants, etc. on, so I start by taking off his cleats and socks, getting smacked by a manly odor so strong I feel like I just got punched by a comic book villain named testosterone.  I can’t help but lick all over these grimy feet, making Macky squirm as I clean his ticklish feet for him.  I finally get up to the toes, using Andy’s mouth to suck each one individually until I’m sure there is no trace of his manly filth left.   I can’t help it anymore and strip off the rest of Andy’s clothes, wanting to show off my body to Macky and gain his approval.  As I finally get my tight compressions off (a difficult task with an erection this hard) Macky looks at me with a twisted mix of adoration and dominance.  Just that one look from him makes another drop of precum ooze out of Andy’s cock, making me go into a frenzy as I try to gain Macky’s approval so he’ll finally let my virgin boycunt be full of his 8 inch man meat.  I grab both waistbands, his shorts and his jockstrap, and I pull them down off his legs in one smooth motion before I toss them across the room.  Macky’s cock pops out and smacks his abs, making a pop sound that almost echoes through the room, eliciting a giggle from him that instantly morphs into a moan as I grab his cock with his little brother’s hand and begin pumping him with a tight and purposeful grip.  “Ohhhhhhhhhhhh Andy, little bro, you’re a good little boycunt.  Keep showing me how much you want it.  Prove yourself to meEEEEEEEEEE- Oh FUCK!” Macky shouts as I keep pumping him while also using my tongue to gently and tantalizingly lap up the precum oozing out of his dick, setting off a firestorm of sensation through that fat cock head.  Macky begins thrusting into my pumping grip, hollering out as I keep flicking his cockhead with my tongue, teasing his cock and making him more and more frustrated as he wishes for nothing else than to feel full satisfaction for his wet with precum cock.  Finally roaring in frustration from my tease, which was just what I wanted, he gets up and roughly flips me onto my back, spreading my legs forcefully as he yells at me, “Oh I know exactly what you’re doing, little bro!  A little boycunt like yours is desperate to be full of big bro’s cock.  Well let’s see how you like a tease!” He says as he lowers his head between my thighs and takes in the boyish odor of my virgin hole, tightly licking rings around it, making my thighs literally convulse with anticipation and desire.  I gasp when he finally places the tip of his tongue right on the middle of Andy’s perky rose bud and slowwwwwlllllly begins forcing his tongue inside me.  “Ohhhhhhhhhhhhhhhhhhhhh, Mackyyyyyyyyyy” I can’t help but groan as he begins swirling inside me, getting me lubed and slick for his fat cock.  I grab Andy’s sensitive nipples and keep moaning out in longing and desire as I muse to myself how earth-shattering it is that this moment has finally arrived.  “Yeah keep moaning for me, you whore!  Your boycunt fucking loves it!” Macky grunts before thrusting his tongue back inside me, making me yelp and making my hole clamp down on his tongue so tight that he struggles to pull his tongue out of me.  “Damn, Andy.  You must really want it.  Show me how much you fucking want this cock,” Macky commands as he taunts me with that hard cock, playfully slapping my balls with it before circling it around my tight virgin hole, making me try to thrust against him in the hopes that maybe I can spear Andy’s virgin hole at least with Macky’s thick cock head.  “Oh you’re not ready for this meat yet, little bro.  Show me how much you want it.  Get yourself read for me!”“Yes Macky!  I’m sorry, Macky!  You’re too big for a virgin hole like mine” I gasp as I begin shoving Andy’s fingers into his virgin hole for the first time.  OOOOOHHHHHH FUCK ANDY IS TIGHT! Even though Macky loosened me up a bit with his tongue it still takes all I’ve got just to get a single finger all the way inside.  I sigh with relief as I finally get the finger inside me all the way to the base of my hand, and then I groan in pain as I try to gently pull the finger in random directions, hopefully stretching this hole enough to make room for another finger.  “You gotta do better than that if you want THIS inside you!” Macky shouts as he pumps his hard meat, enjoying the show.  “Right now, you better slide two fingers in easily into your whore virgin ass or you won’t get to feel me sliding inside you!”“Noooooooo I need your cock inside me!” I desperately respond.  “I can do it, Macky.  Your little brother cock whore can impress you and win the privilege of feeling you inside me!  Let me prove it!”Using all of my willpower and my immense and absolute control over Andy’s body, I try with all my might to relax Andy’s sphincters and ass muscles as I slide two fingers in all the way, gasping a huge breath and a sigh of relief as I get them in all the way until the top of my palm is jabbing against my hole.   “Fuckkkk yeahhhhh” Macky says with wide eyes and a predatory hunger as he watches me moan and squirm from the delight of finger fucking Andy’s tight hole.  I open my eyes and see him approaching me, finally willing to give me what I need, so I pull my fingers out and grab at his bed sheets as I wait for what’s coming.  “Unnnnnngggggggg OH MACKY!” I yell as he slowly forces the head of his cock inside my tight virgin hole.  Holy Shit!  I still don’t think I was ready for this!  But it feels so good to finally be filled!  Macky slowly pushes deeper and deeper inside me, using his strong hips to push, inch after inch.  The feeling of his thick cock stretching Andy’s deep insides is surreal!  And the feeling of Andy’s tight ass squeezing onto Macky’s cock as he just keeps pushing in is making me grip at those sheets and yelp out in Andy’s voice, “Oh my GOD!  Macky you’re so BIG!!!! UNnnnNNNNNGGGGG!!!!”   I thrash my head around a bit and squirm from head to toe as Macky finally leans down, sweaty chest on my chest as he grunts and thrusts the last two inches in HARD.  I see just white for a second as I blank out, overwhelmed by Macky’s 8 inches fully inside me, feeling completely full and penetrated.  And even though he’s giving me a chance to get used to his cock, he’s still moving his hips around in a swirly motion, making his fully plugged cock rotate and rub all the nerve endings so deep inside me I could never dream of reaching them on my own.  I wrap my legs around his strong ass and pull him tightly into me, grunting as Macky shoves his tongue back into my mouth and begins pulling his cock out.  The feeling of his cock leaving me and scraping against my nerve endings makes me feel both incomplete and hallucinatory, but then:“Ohhhhhhhhhhh FUCK!” I scream as Macky thrusts back into me in one hard, fast, motion, completely filling me up and making my back involuntarily arch.  “You FUCKING LOVE IT!” Macky hollers has he pumps his cock into my hungry hole, grunting as he pushes my legs up and wraps his arms around me, making it easier to fill me up.  “OHHHHHHH!!!    I” *THRUST* “FUCKING” *THRUST* *LOVE” *THRUST THRUST THRUST!!!!* “IT!!!!!!!!!!!!!!!!!!!!!!!!!!! UNNNNNGGGGGGAHHHHHHHHHHH!!!!!!!”I reach a hand and caress Macky’s back, helplessly pummelled underneath Macky’s strong body as he pumps in and out of my hole, talking so dirty to me and finally making me feel loved.  “Fuck yeah, Andy!  You’ve got such a nice tight hole.  FUCKING TAKE THIS SHIT!  TELL ME HOW MUCH YOU FUCKING LOVE IT!  YOU LOVE HAVING BIG BRO’S COCK INSIDE YOU!”“OH MACKY!  MY TIGHT HOLE FUCKING LOVE’S YOUR BIG BRO COCK!  UGHHHHH MMMMMMMMMMM PLEASE!!!  PLEASE FUCK ME HARDER-OH! FUCK MMMMM YEAH!!!!!”“SUCH” *THRUST* “A NICE” *THRUST THRUST* “BOYCUNT!  UNGGGGGGYEAH TAKE THAT DICK!” *THRUST THRUST THRUST THRUST THRUST THRUST!!!!!!!!* “MACKY!!! THANK YOU, MACKY!” I holler in joy as I see the look of ecstasy in his face before he leans back down and buries his face in my neck, giving my hickey a hickey as he uses his hands to rub up and down my smooth and toned body, making special attention to my developing pecs as he grabs that lean muscle and squeezes, using his thumbs to flick my nipples.  This continues for almost half an hour, leaving me borderline hallucinogenic, when Macky finally says, “GET ON ALL FOURS!  I’M GONNA FUCKING CUM!  I’M SO CLOSE, ANDY!  BIG BRO’S GONNA BREED YOUR HOLE LIKE THE BOYCUNT SLUT YOU ARE!”I enthusiastically get on hands and knees as Macky lunges at me, spearing all eight inches inside me in one rough animalistic thrust!“AHHHHHHHHHHHHH” I scream in a shrill voice.“SHUT UP, ANDY!  FUCKING FUCK!  SO CLOSE!  DO YOU WANT THIS LOAD?!  YOU WANT BIG BRO’S HOT CUM FLOODING YOUR INSIDES!”“UNNNNNGGGGGG YES, MACKY!  PLEASE FILL ME WITH YOUR Hot CUM!!!!“I’M GONNA DUMP THIS LOAD IN YOU AND MAKE YOU MINE FOREVER!  THIS-UNNNNNNGGGGYEAH!!!!-THIS HOLE BELONGS TO ME NOW!”“YES MACKY!  MY TIGHT BOYCUNT BELONGS TO YOU NOW!  WHENEVER YOU WANT, MY HOLE IS YOURS!  I’M LUCKY TO RECEIVE YOUR HOT LOADS!” I yell as my face is scrunched up in overwhelming pain and pleasure.  I use my ass muscles to try to milk the cum right out of Macky’s cock, so desperate to be filled, but Macky just grabs on to me tightly and says, “NOT YET!”Fuck!  I feel my balls tightening.  I just can’t take it anymore!  The feeling of Macky filling up Andy’s hole and the satisfaction it brings me!  I start breathing deeply, grunting and moaning as the pressure builds.  But Macky can sense this; he grabs me by my throat and turns my head around as he tells me, “You don’t have big bro’s permission!”I clench tightly, holding back this orgasm as he keeps thrusting inside me, sliding his cock against all my stretched out muscles and nerve endings and pounding that abused prostate!  Oh FUCK!!! THIS IS SO HARD!  I NEED TO CUM OH GOD I NEED TO CUM!“PLEASE MACKY!” I wail with desperation.  The force of my effort to clench this orgasm inside is making my abs and groin feel like they’re going to rip into shreds.  I scream in agony as the pressure keeps building, refusing to be subdued by me.  I make a fist and desperately start pounding the bed as Macky keeps using his strong hips and abs to slide his meat in my smaller body, hovering over me in a display of ownership and dominion.  “MACKY PLEASE!!!!!!!!!!!!” I scream as tears begin streaming down my face.“OH, ANDY! HERE IT COMES!   HERE-UNNNGGGG-IT FUCKING-OH SHIT-CUUUUUUUUUMMMMMMMMSSSSSSSSSS!” Macky roars as he finally grabs onto me and pulls me so tight into his final thrust that I think our bodies might merge.  He digs that cock deeper and harder than ever before as a flood of cum explodes out of his cock, making my hole feel warm and full as he keeps grunting, fucking ropes and ropes of cum into my satisfied boycunt.  “OHHHHH FUCK!” Macky yells as he looks down and sees that he’s cumming so much that each thrust is squeezing previous cum out of my flooded hole, making room for the next load that shoots out of his orgasmic cock.  I Finally let go and I can’t even describe what I feel as my untouched cock finally gets sweet sweet relief.  I just pass the fuck out!I wake up several hours later, or at least I think it’s several hours later.  It’s dark in Macky’s room now, so I’m guessing it’s night time.  I’m still pinned down comfortably on my stomach as his larger and more muscular body is passed out on top of me.  His cock is soft now, but it’s big enough that it’s still plugged inside me, bringing me a sense of comfort and safety as I drift back to sleep, a smile plastered on my face as Macky’s light snoring serves as my lullaby.  I briefly have a flashback to the game we went to together just two short days ago when I first started making my move.  Oh how far we’ve come (and cum) since then.“I love you, Macky,” are my last words right before I close Andy’s eyes, finally happy that I have the perfect life.

[daynamartinez22]

Weekly SEO Q&A – Hump Day Hangouts – Episode 333

Click on the video above to watch Episode 333 of the Semantic Mastery Hump Day Hangouts.

Full timestamps with topics and times can be found at the link above.

The latest upcoming free SEO Q&A Hump Day Hangout can be found at http://semanticmastery.com/humpday.

Announcement

but welcome welcome welcome to a fit for SEO hump day hangouts we got the triple three-episode it’s episode 333 we got everybody here we’re gonna jump into it in a minute first we got some hellos to say and a couple of announcements to go over if you’re joining us live leave a quick low on the page let us know you’re alive and kicking and if you got any other questions now is a great time to get those on there so since Hernan kicked it off I’m going to start with him first how’s it going its good man it’s great, I mean, downtown Buenos Aires for a couple of days it’s good.

yeah and I’m not used to this being in the big city but everything’s good

nice alright Chris how about you how are things in Austria.

well today was absolutely amazing

with let me calculate 77 degrees here sunny almost summer weather like everybody loved it but tomorrow we’re going into hard lockdown till 11th of April so I went all out capillary psycho went out for like one and a half hours bike tour and yeah you gotta use the time as long as you can still do it

right nice nice nice yeah I had a call with you ladies from Vienna who were like yeah getting kind of tired of the back and forth so I was like yeah I’ve heard that oh man Marco how you doing

well can I say we’re gonna we’re gonna go to yours every week and you’re gonna see the same exact thing if i stop if i start going over that way if i start going off into the it’s my fake background you know now with this zoom thing i can fake the backgrounds and fake sunny all day long it is what it is man it is what it is syndication academies what’s up sc is great i don’t know it’s just it’s been it’s been fun it’s been a journey because we started on my birthday last year so that’s what’s august to now getting it already getting it all set up and she’s in we have we i say we i mean se because you she rocks three update websites already all three updates let’s call it two websites and an update where she went into depth about something that i talk a lot about which is just fantastic and so to and above and beyond the call of duty in sharing that i just think it’s fantastic man and i think the people are going to get a lot out of this train so someone nobody what’s the difference though we never rebrand our shit and just call it like v3 and repackage the same thing and so we never do it we’ve never done it we know that it’s standard in the industry you call it something else and it’s still the same old shit we don’t do that we actually do cover new things different things of course user interface has changed the way the approach might change software comes and goes right people they’ll put out good software next thing you know that they’re not supported they made enough money they go they stopped support and waited the only idiots who support a facebook group for over over six years or almost sorry six years we have to be the only one but we do i mean that’s why we have the name that we have and that’s why we’ve developed the trust that we’ve developed we’ve got to be the only idiots what seven years giving away free information free knowledge for people so that we give back to the seo community to the people that support us anyway all that to say syndication academies that just re recorded training no it isn’t it’s new and improved ses in the facebook group i just saw her yesterday actually your day before answering your question so she’s in there she will be in there daily answering questions for you guys or giving you updates or just whatever it is i think to me and what people are getting sometimes it hurts i see those numbers come through and what we’re charging monthly and like if we were taxing that it would still not be enough for me but that’s another story altogether anyway syndication academy

rocks definitely yeah it’s been really cool I’ve already been in the group a little bit seen SEO responding to people because I was like oh this is a good question I just saw that notification so I went in and I was gonna say something like nope already got to it so he’s doing an awesome job and helping people out in there so yeah if you guys haven’t checked it out head over to syndication academy and find out more about that but Bradley how you doing

I’m happy to be here a busy as all hell it’s that time of year for me where the three guys are you know their business is really starting to pick up so things are getting really busy on my end and that’s a good thing just in time

cool well I’ve got a couple of quick announcements to see what else we got with you guys but I wanted to let everybody who’s watching know, you know, if you’re new to semantic mastery you’re new to MGYB new to heavy hitters club you’re just kind of watching or just getting started with us, we highly recommend heading over to the SEO shield comm that’s the word the SEO shield calm, alright, find out how to shield your site don’t have to worry about algorithm updates, and it’s free training head over there get started there and that’ll also help you understand some of the stuff we’re going to be talking about. If you want to take things up from there, you can grab the battle plan it’s our step by step processes for getting results with SEO and how we do it the services we use the way we do it the order we do it in a battleplan.semanticmastery.com if you’re an agency owner, maybe more of a consultant, you know, you want to get more clients, you want to grow your revenue, you want to scale your team, hopefully, all three of those things have you saying like, yes, those are things I want to be doing. So that you can work less earn more and work on your business, then to x your agency is the place for you to go and check that out. Beyond that, if you’re really ready to grow and you want and know that you know, an experienced community is the place for you to be, which is how we all got to know each other because we independently realized that’s what we needed. We met each other online. And that’s how Semantic Mastery came to be. Well, if you know that that’s the next step for you, then we highly recommend checking out the mastermind You can find out more about that at mastermind dot semantic mastery.com. And I mentioned mg y v real quick but I just want to say if you’re not familiar with mg y b, it’s where you can get your done for you services, all sorts of stuff link building the SEO shield syndication networks done for you, right? In case either you don’t want to go through and learn all the training or you don’t have someone to do it for you. There’s also the done for you option, and so much more of it, go over to mg y v.co. And check that out. So with that said, Guys, is there anything else that we need to cover? Before we get what

one last thing, if you happen to join the mastermind, then you get a great discount into the Heave Hitter Club, where it’s Rob. And I going into like the technical aspects of SEO, the why and the house. So not only do we explain why things work, the way they work, we show you literally step by step, how to apply everything and how to make it work the Semantic Mastery way not to say that our way is the only way or the only correct way. Because there’s plenty of ways that you can rank. But we know from Personally, I know from 18 years of experience, what works. And so we’ve created a system where we’ve each sprinkled our own pieces of knowledge so and put it all together into one ecosystem where everything works together. And we just apply that over and over again, doesn’t matter if you’re local, if your global-local is relative, the niche doesn’t matter. The competition doesn’t really matter. Sometimes the budget does matter. But the only thing that matters is or the only thing that’s going to be in your mind is when this happens is that there’s no longer if it’s when you start rocket ranking for whatever it is that you’re asking when you start making money. It’s become the system has become that really that could I would venture to say people get tested, it’s ridiculous. It’s what we’re doing. It’s predictable.

I just want to add to what Marco said because all I’m doing right now is GMB stuff for my new agency and a number of my own lead gen assets in the stuff that we teach in local GMB pro and then what Marco and Rob are teaching and Heave Hitter Club combined with like those two things combined are just fucking crushing. GMB ranking right now. It’s insane how quickly I’m able to get GMB to move. And then I’ve sprinkled some of my own flavors into what local GMB pro and what Marco and Robin been teaching and Heave Hitter Club. And I talked about that in the semantic mastery mastermind and it’s just like, I’ve got dozens of GMB’s that I’ve been testing across now for the last six or eight weeks different methods and the local GMB pro method with what they’re teaching and Heave Hitter Club is just absolutely crushing GMBs right now like to the point where I’m offering a guarantee to my to prospective clients when I’m pitching GMB services, I’m offering a money-back guarantee within 90 days and it’s insane because it’s not something that you know people typically do. And I’m willing to take that risk because across all the dozens of sites that are GMBs that I’ve been testing with in the last six weeks or so I’ve gotten every single one of them to jump into the three-pack it’s just insane. So it’s you know if you guys are doing local stuff or even not local as Marco says local is relative, but I know it works. It works for hands. It’s crazy how quickly it works, too. So

yeah, any follow-up on that? It’s just what we’re doing is ridiculous and people say they can’t be done that way or too simple, or it can be used that way, the way we’re using it in ways that people can’t even think about using they have, they can’t conceive it as but the only way that we’re going to share that is come to join the Heave Hitter Club or join the mastermind and the Heave Hitter Club through the mastermind. And come see what we’re doing in there. Because it’s like I said, they get ridiculous results that we get.

Sweet more, we’re good to go, guys, I’m gonna grab the screen. Let’s do it.

I can find it. There it is.

What’s The Best Way To Associate A Brand’s Acronym To The SEO Shield?

Alright, looks like Tory is the first one for today says Hi, I already have a successful SEO shield, the keyword URL Association has been made. But now I’d also like to associate my URL with its acronym. What’s the best way to do this by an extent an expansion for the main URL schema update? Not Oh, I guess that’s or a schema update. And if it’s simply schema is this something that can have support do for me. Um, there is in schema there is a difference there’s an alternative name, there’s that is a designation that you can add in the schema Marco can give you better advice as far as like what to do with the drive stack. But there is definitely an alternative name designation within the schema and either at either the organization level or the local business level. I know that to be true, because a lot of my lead gen assets I have branded, but I have their DBA or doing business as from my primary LLC. So in that schema for those assets, I put the brand name, which is it’s a registered brand name for the state of Virginia, but it’s a fictional name or doing business as a name. So that’ll be the primary name of the asset or the entity for that location. But then I put my LLC company name as the alternative name, or whatever the designation is the specific designation, I’d have to go look at my schema code to tell you what it is. Marco, what do you say about doing it for the drive stack?

Rob just ping me. And he said that it’s not something that that support will do. Right? He answered this in one of the groups but for the sake of our Hump Day Hangouts, it is not something that support will do, you can go in and you can update the schema, I mean, you own the s3 bucket that your ideas and you can change it, you own the schema that you have on the website, and you can change that. Now as far as the acronym, be careful, be careful how you approach this and that you create the relationships correctly. Because you don’t want to create ambiguity is going to take you 10 times as long to fix the ambiguity because it only takes one shot. And it’s ambiguous and the bad taste that is two different things. They have to bring it back together. And it’s not that simple. By unexpected, yeah, you could buy an expansion stack, but all you would have to do is relate the name of the company to its as Brad was saying alternative to alternate name, if it is an alternate name if it’s used a lot, then that’s why you would be using it and if it’s something that’s referred to, commonly, why didn’t you brand it from the beginning as the acronym, and then provided the alternate name for whatever the company name is? Like, I’m not sure what you’re trying to accomplish? Or what you’re trying to do from the question is just association that then it’s just creating the parent-child relationship with alternate name schema, go to schema.org and see what you can use I’ll be there’s a whole lot of things that you can use for alternate name schema.

Yeah, here’s one of the legal name is a schema.org property. That’s where I do like so for example, I’ll have for a location that is a lead gen asset, I’ll have the, you know, the brand name for that location as the schema name for that business. But then, and the legal name, structured data output, you know, the LLC, which is the parent where essentially, it’s not the parent organization, it’s the same organization just it’s the actual legal name of the organization if that makes sense. So that’s one of them. Just go to schema.org and look at the alternative name, legal name, you know, stuff like that, see what you can find and that should help.

Okay, moving on.

Is It Okay To Make An Entity To The Website Or To The Gsite Or GMB?

There’s a good question though. Dwight says Hey guys, schema question for Marco. Is it a good idea to make main entity our website or should we point to G site or GMB? also is a good idea to put us three ID and our ad ID schema section or would it be better to leave it out so competitors don’t find it interested to get your opinion? Well, I was Specifically just to you, Marco. So I’ll turn that one over to you.

Yeah, but that’s not how the main entity works. No, it’s not that no, no, no, no, no, not at all. Again, I’m gonna direct your brand, if you care to share your screen to the main entity of the page in schema.org.

Let me see, right there.

Yeah, it’s a creative work URL, it’s a thing. But if you go to the JSON LD, like click on JSON LD, it gives you an example of what it should be. It’s a context at type, the main named entity of page, which is, now they give you a subdomain, in that case, but that’s the main entity of the page, right?

So if I can just add to that briefly. So here’s the thing, guys, if you’ve got different structure elements on the page that are marked up, then that’s what the main entity of page comes into play because it’s one of those smart up elements of the page is the main entity of the page. Does that make sense? So for example, that’s where I was talking about over the last few weeks, this question has come up a few times. But I used to just put organ I used to create organization schema, and it would go sitewide, even for like a multilocation. a, you know, lead gen business or, or for a client or whatever, let’s say they had multiple locations, what I would do is I used to put the organization, schema sitewide. So that would be global structured data, right? That would be it would be added globally to the site. But then on each individual location page, I would add location or local business structure data. Well, unless you nest or connect those data items correctly, then that ambiguous it’s the page because Google doesn’t understand whether the organization schema is the main entity of the page where the local business schema is the main entity of the page. And that’s where something like the main entity, a page designation would help to clarify that. But unless those two pieces of data are still connected properly, it’s still going to be treated as two separate pieces of structured data, which is what is incorrect. So that’s where like, again, if you were to markup say, for example, Article markup, and you have image markup video markup blog, you know, the actual article markup for the entire page, but then you have individual elements marked up, then that’s where the main entity of page could come in to help disambiguate that, is that correct? Marco?

Yes.

Yes, not only that, the main entity. But I don’t want to get into all that because it gets too technical domain entity can also be a named entity, the main entity could be a supporting entity or the main entity, and that that’s just getting way more intricate than we can go into. I mean, we, I will do this in a one hour webinar, focusing only on that on schema, right, and all these different attributes that you can use to solidify the entity, the main entity, the supporting entities, and however it is that you’re looking to push that page or post, go to schema.org and go to schema.org. And look through it. And you’ll see that the wealth of information that you can provide through that main entity in schema.org.

Yeah, and I was just gonna see if there were any, like help files that talk about connected data. I mean, schema app has some help files, but it’s very specific to their app itself, which I use schema at myself, just because I don’t have the patience to go through it the way that Rob does, although I know he’s created a lot of really good templates. But I use schema app just for my own projects. And they’ve got some really good help files, but it talks about how to, you know, it teaches schema on and how to create it through their app. So it does give you some kind of like conceptual understanding, but it’s also very specific to their app, but that might help you to get a better understanding of what it is that you’re supposed to do. So

Alright, we’re moving on.

Is It A Good Idea To Put The S3 ID In The @ID Schema Section?

Oh, I guess we had additional questions in here said, Would it be a good idea to put s3 ID in our IDs schema section? Or would it be better to leave it out? So competitors? don’t find it? Put it there? I mean, if you don’t put your ID page in, then how is Google going to know to go to your idx page? If you’re not designating that as your idx page? Am I right in saying that Marco?

Well, I don’t understand why you wouldn’t need an @ID if you’re, you’re giving it an identification. That’s your node identifier. Why would you not identify that like I see with this what comes to mind is like we don’t care about the competition? We could give a crap about what they do. We just go and focus on how we do things correctly. Because once you start out, you’ll be so far ahead of the competition by the time they’re catching up. You’ll be forward in something else. That’s why it’s so crucial to like to be on the leading edge on the cutting edge of all this. Like I understand schema up and all that shit but The place where you’re gonna get what’s working right now is in the Heave Hitter Club. Oh, I agree with you through our teaching, and how we show you what does not only teach you the education that you get the examples that you get through the way we show you how to manipulate schema because it’s not just using schema, it’s manipulating and stacking it in such a way that your competition becomes mean, it’s worthless SEO for a reason. Not only do we not worry about Google and Google updates and everything else that Google is trying to throw at you, but we also don’t care about the competition. Because we only focus on what we do, we focus on doing the things that we do, creating the system, putting it in place. And letting that takeover and overtime is you start seeing these ridiculous things happen, where you can rank in 90 days for pet food. Oh, like who does that, where you can get displays in GMB for the keyword pet. Who else is doing that right now? But it happens, because there’s a system in place. And every, if you just go and use schema app without everything else that it entails without focusing on the entity correctly without getting your onsite correct without getting the off-site. Correct. So that everything works. It’s a big piece of the puzzle. And you put that last piece of the puzzle in, and now you can enjoy the work, you’re going to enjoy the fruits of the labor. But the only way that that that can happen is by putting all of these different pieces together, going and doing the ad ID is fine. And creating that node identifier for all of this information is fine. But it’s how you replicate all of these across the web is how we present the entity and the supporting entities, the named entity, the supporting entity, sub-entities, and everything else that we’re pushing at Google so that when when when the buck comes in and looks at our, the data that we’re feeding it, we become the best answer for whatever query, it is that we’re after. That’s what we do. We established ourselves as the best as not only the best entity but the best answer for whatever it is that we’re after, which is how, five years later, the guy in DC plumber, His phone is still ringing off the hook. I just looked at his analytics and search console. And it’s ridiculous what’s happening and all of that before we even knew exactly what it was that we were doing now. Now we know. Now we know exactly what it is back then we were testing and looking and seeing and yes, we were working with entities and brands, and putting all of these little pieces of the puzzle we’ll get we’re getting the patents, getting the information doing the math. Now we know. And now we’re focused, and we share all of this in the Heave Hitter Club and nowhere else. I mean, yes, go and create your note identifier. But that’s only one small piece of a much bigger puzzle.

Yeah, and just to clarify, when I mentioned, like schema app is a good resource, it’s, it’s, I totally agree with what Marco said, the schema map, I’ve learned more about, like, the concept of structured data and like connected data items and things like that from training that I’ve got from schema app, but again, it’s very specific to how to use their, their tool. So I’ve learned some high-level conceptual, like understandings of schema from schema app. But as far as how to put all those different pieces of the puzzle together in a way that gets results. That’s not something that like schema training teaches, it’s, um, it’s putting together it’s applying what I’ve learned from Marco and Rob, and some of our other mastermind members and the POFU Live event that we add. And so it’s all of those pieces combined. And that’s what, what Marco is saying is, uh, you know, I think it’s still important to get an understanding of schema on a higher level. But then as far as how to put it together in an effective way and apply what you know, in a way that’s going to get results. That’s a different story. And that’s where, again, Heave Hitter Club is the place for that. Those guys, it makes my head spin sometimes, and I’ve been doing SEO for about a decade now. So anyway, I would encourage you to go join there if you really want to figure it out. I’m gonna keep moving. Next question. Dave says when adding multiple syndication networks to a YouTube channel, is it better to add multiple two-tier rings in parallel IE all fired by the same trigger? Or to add additional tiers to a single network? Excuse me? Alright, so Dave, I haven’t done any, you know, Video SEO campaigns and several years now because I stopped attempting Video SEO. It wasn’t really I use Google ads for YouTube stuff now. So I want to just, you know, I want to preface my answer to your question with that. I just want to be 100% clear that I don’t do a whole lot of video SEO anymore at all, I still go through the on-page process of optimizing a video before I upload it, or publish it to the channel, whatever channel I’m publishing a YouTube video to. But as far as hardcore SEO stuff for video, I just don’t do that anymore because I use ads for that. That said, when I was doing which, for a long time, was a pretty significant part of my income was I was doing video SEO services for a number of clients, but also for a video production company that so I had a whole lot of clients that they managed, but I just provided like wholesale SEO services to during those that time, I did a lot of testing. And what I found was, you can get a better fat excuse not better, but faster-ranking results by having a whole bunch of single-tier networks connected to your channel, whatever channel you’re using as a trigger, but what would happen is you would get like when you would Livestream or upload a video, it would you know, syndicate or cascade across those syndication networks, and it would rank rather quickly. But then unless you were and at the time, it was more about links and stuff than it was engagement signals. So unless you started hammering that video with links and getting engagement signals, at the same time, like it would start to after a week or so or just an initial like really good ranking, it would start to drop. And if it. So what I learned over again, through testing was that what I would do is the two-tier networks, but I would stack multiple two-tier networks onto the channel, to where they weren’t, it wasn’t any more than two tiers, right, I didn’t go out to tier three and tier four and all of that, and there’s a reason for that. And that is that becomes much harder to manage. And also, it becomes harder to troubleshoot when stuff breaks down. And the more tiers you add going out. The likelier it is that something we’ll break down. I’m not saying you can’t do it, you can we had one of our previous members, I think it was a female. And I think she took our syndication network stuff and created like these massive multiple tiers, networks that would just absolutely crush anything. But what I found was, all I would do is just so two-tier networks, right, which would be tier one, and then three-second tiers, or tier two rings, I should say, I would stack for every new project at the time that I would start for video SEO stuff. If I’m starting a new channel, for example, I would always come right out of the gate with three to tier networks attached, which would be a total of 12 syndication networks, right, so three first-tier networks, and then nine, tier two networks. And that was just what worked incredibly well as I said three or four years ago, is to not like the video wouldn’t rank as quick when you would syndicate to that many networks, those two-tier networks. And that same kind of setup that I just mentioned. So again, I would always come right out of the gate with three two-tier networks. And it wouldn’t rank as quick. But when it did rank, it would stick and it didn’t slip or do it didn’t dance as much. And it didn’t fall back as quickly as just a single-tier network. So with all that said,

I don’t know if that’s still the case, because I don’t really do a whole lot of video SEO stuff anymore. But I would probably still opt for the two-tier networks and just stack as many of those to get the results that I need. But don’t forget that, you know, just having syndication networks is I mean, that’s good in itself. But you can also power up existing networks, or like, for example, if you had one tier two network, so you’d have liked the branded network around your channel. And then you’d have three persona-based themed networks, right. And you could add additional networks, but you could also spend money on powering up that network, that two-tier network, so all three rings within that network. And again, I haven’t tested this because it’s been a few years. But my assumption right now would be that it would be better to power up really well-themed kind of, you know, a network that has content that you know, you’re continually adding content to power that up over adding more networks that haven’t been powered up if that makes sense. And if you have the budget, and you can do both, you can add more networks and power them up, then that would be the way to go. But it really depends on what your budget is. So who wants to comment on that?

No, no, I totally agree on that. themed network, right? activity, relevance, trust, and authority. Always try to get traffic into that because part of art is activity. It’s right to get real traffic and the real traffic, the ads training the YouTube Traffic YouTube and Google Ads training. The Bradley does. It’s a real simple way to get if it’s local, then people from that geographic area, and if it isn’t local then people who are at least interested who haven’t. Bradley knows that you can create an affinity audience, people who have an affinity for this now what Google is affinity and what you consider an affinity. And affinity might be two different things. But the whole point in all this is, first and foremost, you’re getting your credit card and Google, you’re paying Google, you no longer become a leech, you no longer lead, you’re actually a paying customer, you’re paying for ads. Now you are, you’re a real person, an entity, who is part of this bigger entity that’s now running ads to this other entity. So you see how it all begins to coalesce and take shape as it being a real thing. So now you take that, and you drop those into maybe the tier one part of your network because you should have a tier-one, even though you’re going to get a tiered network, you’re going to have the main one. And then you’re going to have the three blogging point, blogger, Tumblr, and WordPress, which are going to distribute to your tiered network, you can still have your tier one branded, he said, Yeah, but um, it’s only a YouTube channel, well, then you don’t want to sell hosted WordPress, that’s fine. Use the G site that we provide for you in the SEO shield and make that your money site and embed your videos in there, too. Now you have a link building target for your videos, and you have a trusted source that you can send your Google ads, traffic, and your Youtube traffic to, to start watching your videos in someplace other than in YouTube, of course, trying to kick the YouTube algorithm in the ass to get you’re going to get you more visits from YouTube. I mean, there’s a whole bunch of different ways that you can manipulate this. But the idea is always to verify the entity meaning create the entity and make sure that Google has information on this entity, validate the entity, nothing better than to get real people interacting with your entity, and then solidify it. Meaning that you extend the entity with all of these different nodes that you create that are part of your main entity. And you’re showing Google all of these different things that are all you and these get traffic and they’ll get traffic over time and you run Presley’s and then you run LinkedIn, it’s the system is always the same, it doesn’t change, whether it’s YouTube, whether you do it with Facebook, you can make Facebook your part of your golden frame, your money site, whatever it is you want to call it. But it doesn’t matter, we get this question all the time also doesn’t matter if you if you don’t have a money site, because we will create one for you with the G site and you can work from there.

Yeah, just again, just to add back on to that I agree that you know, again, if I were going to and I have to test if I was going to be doing video SEO stuff, I would test these, you know, different methods to see what works best. But um, I would I mean, again, my assumption is, and this is just a wild-ass guess because I haven’t done any testing recently. But it would be to do one two-tier network. For the brand really power-up that brands it well, all three networks, but especially the branded networks and the tier-one network. And then as Marco said, it’s about the activity too. And that’s one of the biggest things for YouTube, for ranking YouTube videos is the engagement, right, the activity, and engagement. And so there’s a number of ways to do that, the way that I have been doing it for the last few years, which is why I don’t even bother with the SEO side other than on-page anymore, is by buying engagement signals from Google ads. It’s very inexpensive, and it works and it works really, really well. So you know, that’s something I would recommend is, you know, a single a two-tiered network, if it’s YouTube syndication, only then, you know, to networks are great for that, and start powering it up with link building, you could also do embed, embed gigs for that. So you could take like your profile, like, again, your blogger, Tumblr, WordPress, those and actually embed those do embed gigs, for those that would help and then link building to the embeds all of that’s like all off-page SEO stuff. But then, again, the fuel the fire that you can add, or the fuel that you can add to that fire is the engagement signals that you can buy directly from Google, from Google ads. And it’s very, very inexpensive. And it works really well for both geographically targeted clicks, but also clicks and views from a known audience that Google has already determined is interested or at least likely interested in your product, service topic, whatever. Does that make sense? So it’s a good question, though.

Is It Better To Point A Forbes Or 90 DR+ Link To The SEO Shield Instead To The Money Site?

So we’re gonna keep moving babies up with a list of questions is always what’s up baby? He says, Hey, guys, do you say that if you can get a link from a Forbes or some other 90 domain rank plus, then it will be better to link to the shield rather than to the money site?

No, that’s not what I said at all.

Yeah. And if I was getting a link from a really powerful source like that, and it was in a relevant article, you know, that it was on topic, which I don’t know how you could get a link from one of those if it wasn’t relevant. Then I would link directly to my money site with that that’s me personally that I would absolutely Marco might have a different opinion but i would like to my money site with that what would you say

what’s always been my caveat do not link or build links to your money site unless maybe i didn’t say on this or maybe that day i forgot to say i always say unless you can get a link from one of these trusted authoritative sources especially in the niche or it doesn’t even have to be relevant just getting a link from forbes new york times any any of them but especially if it’s relevant like wiki or wikipedia link getting a wikipedia link all of these reinforced and solidify the entity so why wouldn’t you want to link from these highly authoritative sources to your directly to your money site now in order to avoid any type of penalties we say do not build links to the money site does not listen please do not build links to the money site unless it’s from one of these high power domain amazon would be another one unless you get them from there or unless the links are coming to your website naturally so those you can’t avoid but you didn’t build them so there’s the key do not build links unless they’re from these highly authoritative sources now 90 dr or whatever that dr after it whatever it is like i could care less because that’s that’s a vanity that’s a third party metric it’s not a Google metric we know forbes is powerful so just the name itself are what it is will tell us whether we want the link coming to the money site or through the seo shield to power up and if you could if you could both into your drive stack and g site and into your money site i know it costs a whole lot more but that would be the way to get power into both i never said not to the money site from these high power domains

aaron says i enrolled in syndication academy do I get a t shirt? I don’t know, man. I know when you’re doing the mastermind to get a shirt we on this week we’re sending out shirts. I don’t know if yeah sorry reserved shirts for the trainers only train yeah

I think he wore it well and that’s why I was brought up I’m sure.

What Do You Mean By Source And Destination In The MGYB Embed Gig?

so alright moving on next question and Marco this one’s for you because I think it’s about the terminology that bb is basically asking for clarification on he says any embed gig on it must be on the sales page for the embeds he says the power from and it’s in quotes the power of link building will flow to the source and back but both the source and the destination will be protected by the embed itself what is the source what is the destination and how is it protected I guess you just asking for like clarification on what that means the sources is in the iframe itself, right? Right in the inline frame which is an iframe, there is an src equals that’s the source that’s where you’re grabbing the information from the embed on the destination which is somewhere else iframe source equals this right by and then you have a URL in quotes that’s your source the destination is wherever you’re going to embed it ours is the URL the sources the page that you’re embedding correctly the destination is where it is embedded wherever it’s going correct know-how would it be protected it’s protected because it’s not an HTML hyperlink and all of Google’s algorithms focus the ones that build PageRank and ranking score hope to focus on HTML hyperlinks and so iframes are an entirely different beast an entirely different animal and that’s as far as I’m going to go with iframe explanations outside of our paid groups.

It’s interesting in SEMRush you can see iframes as empty anchor links which is interesting i thought that was interesting because i hadn’t seen that until recently and i’m seeing that now it just says it’s it’s it says empty anchor and it but it’s an iframe it’s weird so anyway moving on baby says how is it going in eecom store and the shield of use and sale so i guess that one’s for you adam but that that project is just now getting really started with the off page stuff right

yeah definitely so we’re doing kind of a live case study but that’s really you know it’s a on the side case study we’re doing it as we can and so it’s kind of happening in real time so yeah maybe we’ll have some information once that’s wrapped up but i guess just to give everyone a quick update we got the blog up and running we’ve got posts we’ve got syndication networks got the rest of the seo shield in place we’ve got a gmb asset and we’re literally just starting with some hosting and doing some other things so We’ll be back. What is this march almost April, so I would think early summer would be a good time to probably give people an update and put something together.

Are G Sites Different From GMB Sites?

Cool. Tony’s up. He says I work part-time and manage a few actual business GMB listings in the UK. You’ve in the UK, excuse me. You frequently mentioned g sites are different from GMB sites? Yeah, GMB website to the free like one-page website Did you get with your Google My Business profile, which has a limit of 5000 characters, by the way? Or maybe it’s 50,000. I think it might be 50,000. Anyways, it does have a limit because I reached it on one of them recently. Anyway, g sites are sites.Google.com. So if you go to sites Google.com, you’ll see what a Google site is. And that’s what we talk about. And when we say g sites, that’s what we’re talking about. If we’re gonna, if we’re talking about GMB websites, we’re gonna call it a GMB website. So G sites or Google Sites is sites.Google.com. It’s like, you know, a, it’s a full kind of CMS, I guess, that you can have within Google sites that, you know, we use for the drive stacks and the SEO show. So you want to comment on that Marco?

Yeah, G sites are the only ones they all in ones that Google gives for free. The other one is the business site. And it’s not just a one-pager because every post that you put on there actually becomes a page in and of itself, you can actually silo it. It’s like an inner page. Yeah, it’s really cool. What happens in those and how you can manipulate that. And it’s something that we go into in local GMB Pro.

Yeah, and that shit was working like crazy, right? Now.

Imagine that.

It’s crazy.

I’m gonna go off of skip off, skip for a second, right? And just say the training was done. How long the three years ago for probably, for now, I think and people asked, has it been updated? And we’re like, no. But why? Why would update something that’s working? The same thing with RYS Academy, same thing with the SEO shield, something’s changed. Like, right now what we’re recommending is when you send for that GMB pin, to have as much detail in there as possible, so you never again have to go and change anything. So that you don’t run the risk of getting suspended. If it’s real. It’s hard to get a suspension, but it does happen. You’ve had real businesses suspended by Google, which is ridiculous. But I mean, the basic foundational principles of that training, which is what we always work on, we don’t go with the latest greatest. We don’t go with the newest, best, brightest, whatever. We just don’t go with what works. And if it’s a hack, we try to tell people like when we were able to verify GMB, that it is a hack, and that it’s liable to get terminated, which is why we gave people a money-back guarantee and a suspension even guarantee on on some. And we ended up giving people a whole bunch of money back because it was something that we knew Google could close or shut down at any time, others other ways. We work on foundational principles in the GMB, we’re going exactly by what Google says to do that we do it our way. Well, that’s just us. And it’s and it’s open like that, that it can be manipulated that way. And you’re still I mean, yeah, it’s getting really close to the edge. But you’re still within the boundaries of the terms of services we’re allowed to post. We’re allowed to post images, we’re allowed to post video, we’re allowed to do a whole bunch of different things. And it’s exactly what we do. And they just keep opening up things and making it better and making it easier, making it simpler, and making it more powerful. So why, I mean, if you could, why would you not take advantage of that GMB? And it’s ridiculous yet and no, I do have plans to update it at some point. We talked about it. But just so people know it works and it works like crazy. And if you go into the Heave Hitter Club, you learn the foundational principles and apply that to whatever you’re doing Local GMB Pro, people are not going to know what hit them.

Yeah, there are two things I want to add to that. Number one is the fundamentals don’t change guys. You know, and that’s the thing everybody’s looking for the shiny new object, it’s sexy and you know, and all that kind of stuff, but man some of these principles, they just fucking work and so like why to deviate from that if you know that they work and it’s not some loophole that is going to be exploited for some short period of time and possibly closed. Do you know what I mean? loopholes can become closed can be closed, but some of these you know, like local GMB pro stuff that’s fundamentals that shit doesn’t change. And just one other quick tease to kind of encourage more people to join the heavy inner club is, and I’m just gonna make one statement and I’m not going to expand upon it. So don’t ask because you’d have to find out and the Heave Hitter Club, but you know, using GMB for organic rankings is it works. Let’s just say that it works. And I’ve proven that in the last couple of weeks over and over again across multiple examples, where clients said like, Hey, I know My Maps is ranking really well. But I’d like to get a push organically and I’ve done a couple of things that I’ve learned, again, local GMB Pro Heavy Hitter Club, and been able to push organic rankings with the GMB. It’s insane. So just throwing that out there.

Anyway, moving on. The next question was from I saw a couple coming up from D, who’s one of our mastermind members, I’d like to get to those also D Just so you know, we’ve got a mastermind webinar tomorrow, where you know, I can deep dive into your questions over there, where I can’t hear if that makes sense.

Would It Be Better To Order All The Parts Separately If You Don’t Have A Syndication Network In Place?

So Jim’s up, he says, I just joined a syndication Academy v3. But after realizing that I don’t really want to build out the stuff myself, I just ordered a full SEO shield from MGYB. Well, that’s good. And we encourage you guys even though those of you in Syndication Academy to order a syndication network from MGB so that you can have a finished product to compare what you’re doing. With you know, what I’m saying, you can get you can learn a lot from looking at a finished product, while you’re learning how to actually build that finished product. It can help you shortcut your learning curve and see what a really well done, the properly interlinked network looks like. So we would encourage you to do that. So I think that was good that you did that, Jim. Let’s see. He says, given the fact that I don’t have my syndication network in place and very few social profile links, would it be better to order all the parts separately in the future for a brand new affiliate display ad blog site, also, as the full SEO showed overkill since my sites don’t have any local aspects, such as maps? Okay, so a couple of things on that. We, you know, we don’t recommend ordering a part separately, unless you needed to, like, for example, if you had built a syndication network already, but then you decided that you wanted to add an SEO shield, then, you know, you could go in and actually buy our y S Drive stack and G site separately, you could buy an idx page separately, you could buy each one of those components separately, but it’s better, it’s more cost-effective. And it’s also faster in delivery because it makes it easier for our Build Team. If you order everything under a product bundle, like the SEO shield. That makes sense. As far as whether or not you have a local project doesn’t matter, the SEO shield Should I mean, like, we used to joke about syndication networks about, you know, everything gets syndication that we’re Marco used to say if my dog sits still long enough, it gets a syndication network built around his neck. And so that’s how we feel. I mean, syndication networks are still foundational, there’s no question. But really, the whole SEO shield now is foundational, in that, like every project, we recommend, whether it’s local or not, it doesn’t matter, guys, the SEO shield helps to validate solidify the entity, it helps to start building authority. And as Mark always says, it’s being in the belly of the beast. So again, whether it’s an affiliate project or a local project, it doesn’t matter. You should have an SEO show. Do you want to comment on that? Yeah,

I’m using it for everything. It’s one of the foundations of everything I do, everything goes through my SEO shield. Not only that, it’s a way to power up everything. And it’s a way to protect from everything so so why wouldn’t you, I mean, it doesn’t matter. And, again, local, is relative, it doesn’t matter what it is you’re doing, you need, no matter what, no matter what. So please remember this, if, if you don’t remember anything else, no matter what you need to be an entity focus in today’s web environment. The World Wide Web now requires you to have a present entity, your thing has to be well defined on the web, or else someone who has defined it better will outrank you, and get the money if you don’t brand, and present the entity correctly so that it’s easy so that Google can see where everything fits together, then it’s going to guess how everything fits together. And how to codeword says everything is going to be treated as separate. Instead of it instead of everything being part of what it is that you’re trying to show Google no matter what works on that entity and works on that brand. Yes, it exact match the work as the artificial intelligence gets better and gets better, as the natural language processes get better as the filters they’ve installed in local especially in the GMB Get better, those exact match domains will not be as effective. Will they ever lose relevance? I’m not sure. We’ll just have to see Time will tell. But if you look at the people who have been successful online, Joe’s plumbing in Bismarck, whatever, oh no, I definitely north south South Dakota, wherever, wherever it is, hasn’t ever become nationally or internationally successful. Look at the brands go to the supermarket, look at the brand. Go wherever it is, look at your TV and watch the commercials that you get. Yes, you will get some local commercials, of course. But look at the national chains, especially in what in the hell is and I will say this what’s a Google? What is it? What’s a Yahoo? What’s a Benz is a charity. But how does it apply to a search engine, Bing, MSN, Microsoft, IBM International Business Machines, all of these businesses that became these giants Amazon? I don’t think I need to say anything else

How Long Does It Take To Rank A Map In The Three Pack After GMB Verification?

may have said these up. He was up he says Bradley, how long is it taking to get map rankings and three packs after GMB verification? It varies every time. But I did just I just got a new brand new project at the end of last week. Well, actually it was over the weekend really. So I’ve got a brand new newly registered GMB that I’m going to be applying all the tests that I’ve been doing for the last, you know, six weeks or so to you know, existing assets that I’ve just been crushing it with lately. So I’ve got this new one, like I said that I’m going to start applying that to, in fact, I just asked my VA today to start doing some posts and stuff for it. So you know, you know me, I share that shit in the mastermind D. So, in particular, I can actually share this as a case study because it’s for my own brand, not for a client brand. So I’m happy to talk about this a little bit tomorrow in the mastermind as well as actually show that particular brand because I’m going to be building out more assets underneath that brand as time goes forward. So, but it does, it always varies. Like I don’t have a specific timeframe on it. You know, depending on how well the proximity of the GMB was physically located when it was registered, compared to like the, you know, city center and things like that, that has a huge ranking factor that I found his location, right location of the GMB where it’s physically located. What I’ve experienced is that has a huge factor in how quickly it will rank. But we can do all the other things that we do. And it just varies it also I think, as I think it varies more depending on like how competitive it is, like how they the other people that are competing for that same term, or same terms in that same area, like how well they’re optimized with some type of age and authority that they have and that kind of stuff. Not that we can’t overcome that we certainly can. But it varies. So if it’s in a less competitive area is typically going to happen a lot quicker. If it’s in a more competitive area, it’s typically going to be slower. So it varies if that makes sense. So the one that would stand by one-moment market, the one that I’ll share tomorrow, D and the mastermind is like the third or fourth most competitive area for tree services. Why don’t know if it’s the most competitive, but it has the highest search volume, the third or fourth highest search volume for tree services in Virginia? And so I specifically wanted to target one of those higher competitive ones with a brand new listing to see if all of the stuff that I’ve been doing, which I’m talking about in the mastermind. If I apply those methods to a brand new listing, if I’m able to get the same type of movement in the same timeframe that I’m able to get with more aged GMB is that have already had a like a presence that you know, they’ve had an existing presence. So it’ll be a great case study to track and talk about in the mastermind. I’m sorry, Marco, what were you saying?

Yeah, I think you guys have heard my pitch to clients, 90 days give me 90 days to show results. Everything I do is results-driven. If I can’t show results within 90 days, with everything that we have in our arsenal, then our shit just doesn’t work, man. I just know from experience that it’s inside of 90 days. So that 90 days whatever that 90-day sandbox that people talk about what that is after 90 days and there are 180 days, you can force shit to go. You should start seeing movement within six weeks did the trick. Right meaning that your GMB will start telling you that and you should start seeing signals, visits to the website phone calls a lot of spammy Phone calls in the BNA this how you know because they’ll be the first one to first ones to find you the Yellow Pages people and all of these guys know HomeAdvisor relentless. So they will all find you. So you know, I’m starting to move up because I’m getting the spam calls and then the good calls start coming in, they actually help the spammy calls because Google sees that click to call on the number. So they’ll help you with that art. But then the phone calls start coming in. And then over time, it just starts to snowball. And all you have to do is just keep doing the same things that we talk about in the semantic mastery mastermind and in the Heave Hitter Club man.

Yep. And that’s, uh, you know, like I said, it’s, within 90 days is absolutely possible, I should have clarified that day. Like, again, my, I’m actually pitching that to prospects right now is guaranteed within 90 days in the three-pack cross a 25 square mile area, or your money back. So that just goes to show you how confident I am and being able to do it within 90 days. Does that make sense? I don’t encourage other people to do that unless you have that level of confidence. And right now I just, it’s crazy what we’re able to do.

Is It Worth The Effort For A Multi-location Business To Create A Syndication Network To Each City Location?

So. Anyway, moving on. Next question was, we only got a couple of minutes left, I want to try to complete these last few questions and comments. He says for a multi-location business, is it worth the effort to create a syndication network for each city location? Or, if not competitive, just create one syndication network for the main entity and have city categories in the blog, your thoughts? Anyone? That’s a great question D. I’ve covered that many times. And so yes, I absolutely have an opinion on that. And that, in my opinion, stick with one branded network, it’s so much less work. And you just completely power-up that network. You know, the branded network through link building and embed gigs over time. And if you’re, if you silo your site properly, whether you’re using categories, so traditional silo structure using WordPress categories, or using tags silos, in either case, you can do it because you get specific category feeds, plus you get specific tag feeds, RSS feeds that you can use to power up location-specific networks if needed. So to clarify, for multi-location businesses, or lead gen assets that I build, now I do one branded syndication network. And then I do exactly what you just mentioned, which is I’ll set up categories and either usually the way that I silo local sites is I do topical categories where service-based categories and then I with, with, with categories, and then I do location-based silos using tags. But what it does is it gives me the ability to, you know, publish content that is to targets each location by just placing it in either the proper category or tagging it correctly, if that makes sense. So that now I have silos, either category silos or tag silos that are all the content is optimized for that particular location. Does that make sense? And so again, that can all go out to one branded syndication network that you just juice, right, you just power that shit up. Over time, you can build a massive amount of power to a syndication network, where I will do location-specific syndication networks is if I have a particular location that just isn’t responding as well to having that, that the format that I just described, if it’s not responding as well to that as some are perhaps some of the other locations, then I might, I may go in and actually build a or, you know, have MGYB, build a specific local location-specific network for that. And in that case, then I would just publish content directly to that network-specific font. And by the way, you can cross-post into both, right? So for example, if you’re using a category, you can have the category RSS feed, feed, or trigger that one location-specific network, and you still have your content publishing to your main branded network. Does that make sense? So you could cross-post to both locations because it’s still the same brand, you just have a location-specific network, and you can do that using the category or the tag or RSS feeds. So, again, one network is so much easier to manage, that’s what I recommend. But if you have particular locations that aren’t responding as quickly as or as well to them as to the content marketing that you’re doing, then you can always build a location-specific to only do it as needed is what I’m saying. Okay, any comments on that?

That’s fine.

Okay, Aaron, by the way, I think Aaron is one of our new mastermind members. So if you were asking about the syndication Academy t-shirt, we were giving you we were joking around earlier, but if your mastermind member we will likely send you a mastermind t-shirt. We are still doing that, aren’t we on?

Correct? Yeah, if he’s not, if he hasn’t seen something about that, then just yet send an email to support at semantic mastery.com.

There you go. So Tony says thanks for a very comprehensive explanation, as always, really appreciate it. I guess they were different. So he was talking about the G site versus a GMB site. And then lastly, Tim says, okay, Jim, excuse me says Okay, thanks for the answer for a brand new sight? Are there any sort of timing issues for a full Seo? Shoot? I don’t. I haven’t experienced any of that. And because it takes about three weeks or so, roughly for it to be delivered? Well, depending on what you ordered, the SEO show could take a month because it’s the syndication network, then the ROI stack and G site, and then the IDX page. So about a month, I think, is that the correct market right now? About a month? Yeah, yeah, three, all components to be delivered. But I don’t wait, when I start a new project, it’s right off the bat. You know, I just ordered the SEO show. As soon as I have all, you know, all of the details ready for the order, then I ordered that shield because it does take some time. And there’s not really any timing issues for that, that I’m aware of. Is it best to let the site age a bit or get content onto it now, not really, just for the syndication network? And this is what we do at MGYB. And we teach this in syndication Academy. But that is when you first create those brand new accounts. It’s best to post content that wasn’t syndicated content, so post natively on that platform. And again, we do this at mg y b, we’ll go find a relevant article from the same platform. So for example, on blogger, we go find an article that is relevant to the topic that that blogger blog is that you know, the branded profile was supposed to be about, we go find an article on blogger and repost it onto the new blogger that was set up for that project. And then we link back give attribution to the source. That way it’s an internal link in blogger from one blogger blog to another blogger blog. So and then we allow that to sit usually for several days of we recommend about a week to let that kind of in, we call it seasoning, right? So network seasoning, we let it a season for about a week before we start automating posts through IFTTT, and then when you do start automating posts through IFTTT, start slow, do like one post per week. For the first maybe the first week, do one post and then the second week, maybe do two and then to whatever frequency of publishing that you ultimately are going to end up with. You just want to ramp it up kind of slow, so that you don’t get your networks terminated. That’s about the only extent of any sort of timing issues that I would worry about as far as the syndicate, drive stack, g site, Id page, all of that. There’s no need to wait. Any comments on that?

No. Okay,

I think we’re good then guys. Thanks, everybody, for hanging out mastermind webinar with me tomorrow for all of you in the mastermind if you’re not join, and we’ll see you guys next week. Thanks. Bye.

Source: Semantic Mastery Weekly SEO Q&A – Hump Day Hangouts – Episode 333 published first on your-t1-blog-url

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Weekly SEO Q&A – Hump Day Hangouts – Episode 333

Click on the video above to watch Episode 333 of the Semantic Mastery Hump Day Hangouts.

Full timestamps with topics and times can be found at the link above.

The latest upcoming free SEO Q&A Hump Day Hangout can be found at http://semanticmastery.com/humpday.

Announcement

but welcome welcome welcome to a fit for SEO hump day hangouts we got the triple three-episode it’s episode 333 we got everybody here we’re gonna jump into it in a minute first we got some hellos to say and a couple of announcements to go over if you’re joining us live leave a quick low on the page let us know you’re alive and kicking and if you got any other questions now is a great time to get those on there so since Hernan kicked it off I’m going to start with him first how’s it going its good man it’s great, I mean, downtown Buenos Aires for a couple of days it’s good.

yeah and I’m not used to this being in the big city but everything’s good

nice alright Chris how about you how are things in Austria.

well today was absolutely amazing

with let me calculate 77 degrees here sunny almost summer weather like everybody loved it but tomorrow we’re going into hard lockdown till 11th of April so I went all out capillary psycho went out for like one and a half hours bike tour and yeah you gotta use the time as long as you can still do it

right nice nice nice yeah I had a call with you ladies from Vienna who were like yeah getting kind of tired of the back and forth so I was like yeah I’ve heard that oh man Marco how you doing

well can I say we’re gonna we’re gonna go to yours every week and you’re gonna see the same exact thing if i stop if i start going over that way if i start going off into the it’s my fake background you know now with this zoom thing i can fake the backgrounds and fake sunny all day long it is what it is man it is what it is syndication academies what’s up sc is great i don’t know it’s just it’s been it’s been fun it’s been a journey because we started on my birthday last year so that’s what’s august to now getting it already getting it all set up and she’s in we have we i say we i mean se because you she rocks three update websites already all three updates let’s call it two websites and an update where she went into depth about something that i talk a lot about which is just fantastic and so to and above and beyond the call of duty in sharing that i just think it’s fantastic man and i think the people are going to get a lot out of this train so someone nobody what’s the difference though we never rebrand our shit and just call it like v3 and repackage the same thing and so we never do it we’ve never done it we know that it’s standard in the industry you call it something else and it’s still the same old shit we don’t do that we actually do cover new things different things of course user interface has changed the way the approach might change software comes and goes right people they’ll put out good software next thing you know that they’re not supported they made enough money they go they stopped support and waited the only idiots who support a facebook group for over over six years or almost sorry six years we have to be the only one but we do i mean that’s why we have the name that we have and that’s why we’ve developed the trust that we’ve developed we’ve got to be the only idiots what seven years giving away free information free knowledge for people so that we give back to the seo community to the people that support us anyway all that to say syndication academies that just re recorded training no it isn’t it’s new and improved ses in the facebook group i just saw her yesterday actually your day before answering your question so she’s in there she will be in there daily answering questions for you guys or giving you updates or just whatever it is i think to me and what people are getting sometimes it hurts i see those numbers come through and what we’re charging monthly and like if we were taxing that it would still not be enough for me but that’s another story altogether anyway syndication academy

rocks definitely yeah it’s been really cool I’ve already been in the group a little bit seen SEO responding to people because I was like oh this is a good question I just saw that notification so I went in and I was gonna say something like nope already got to it so he’s doing an awesome job and helping people out in there so yeah if you guys haven’t checked it out head over to syndication academy and find out more about that but Bradley how you doing

I’m happy to be here a busy as all hell it’s that time of year for me where the three guys are you know their business is really starting to pick up so things are getting really busy on my end and that’s a good thing just in time

cool well I’ve got a couple of quick announcements to see what else we got with you guys but I wanted to let everybody who’s watching know, you know, if you’re new to semantic mastery you’re new to MGYB new to heavy hitters club you’re just kind of watching or just getting started with us, we highly recommend heading over to the SEO shield comm that’s the word the SEO shield calm, alright, find out how to shield your site don’t have to worry about algorithm updates, and it’s free training head over there get started there and that’ll also help you understand some of the stuff we’re going to be talking about. If you want to take things up from there, you can grab the battle plan it’s our step by step processes for getting results with SEO and how we do it the services we use the way we do it the order we do it in a battleplan.semanticmastery.com if you’re an agency owner, maybe more of a consultant, you know, you want to get more clients, you want to grow your revenue, you want to scale your team, hopefully, all three of those things have you saying like, yes, those are things I want to be doing. So that you can work less earn more and work on your business, then to x your agency is the place for you to go and check that out. Beyond that, if you’re really ready to grow and you want and know that you know, an experienced community is the place for you to be, which is how we all got to know each other because we independently realized that’s what we needed. We met each other online. And that’s how Semantic Mastery came to be. Well, if you know that that’s the next step for you, then we highly recommend checking out the mastermind You can find out more about that at mastermind dot semantic mastery.com. And I mentioned mg y v real quick but I just want to say if you’re not familiar with mg y b, it’s where you can get your done for you services, all sorts of stuff link building the SEO shield syndication networks done for you, right? In case either you don’t want to go through and learn all the training or you don’t have someone to do it for you. There’s also the done for you option, and so much more of it, go over to mg y v.co. And check that out. So with that said, Guys, is there anything else that we need to cover? Before we get what

one last thing, if you happen to join the mastermind, then you get a great discount into the Heave Hitter Club, where it’s Rob. And I going into like the technical aspects of SEO, the why and the house. So not only do we explain why things work, the way they work, we show you literally step by step, how to apply everything and how to make it work the Semantic Mastery way not to say that our way is the only way or the only correct way. Because there’s plenty of ways that you can rank. But we know from Personally, I know from 18 years of experience, what works. And so we’ve created a system where we’ve each sprinkled our own pieces of knowledge so and put it all together into one ecosystem where everything works together. And we just apply that over and over again, doesn’t matter if you’re local, if your global-local is relative, the niche doesn’t matter. The competition doesn’t really matter. Sometimes the budget does matter. But the only thing that matters is or the only thing that’s going to be in your mind is when this happens is that there’s no longer if it’s when you start rocket ranking for whatever it is that you’re asking when you start making money. It’s become the system has become that really that could I would venture to say people get tested, it’s ridiculous. It’s what we’re doing. It’s predictable.

I just want to add to what Marco said because all I’m doing right now is GMB stuff for my new agency and a number of my own lead gen assets in the stuff that we teach in local GMB pro and then what Marco and Rob are teaching and Heave Hitter Club combined with like those two things combined are just fucking crushing. GMB ranking right now. It’s insane how quickly I’m able to get GMB to move. And then I’ve sprinkled some of my own flavors into what local GMB pro and what Marco and Robin been teaching and Heave Hitter Club. And I talked about that in the semantic mastery mastermind and it’s just like, I’ve got dozens of GMB’s that I’ve been testing across now for the last six or eight weeks different methods and the local GMB pro method with what they’re teaching and Heave Hitter Club is just absolutely crushing GMBs right now like to the point where I’m offering a guarantee to my to prospective clients when I’m pitching GMB services, I’m offering a money-back guarantee within 90 days and it’s insane because it’s not something that you know people typically do. And I’m willing to take that risk because across all the dozens of sites that are GMBs that I’ve been testing with in the last six weeks or so I’ve gotten every single one of them to jump into the three-pack it’s just insane. So it’s you know if you guys are doing local stuff or even not local as Marco says local is relative, but I know it works. It works for hands. It’s crazy how quickly it works, too. So

yeah, any follow-up on that? It’s just what we’re doing is ridiculous and people say they can’t be done that way or too simple, or it can be used that way, the way we’re using it in ways that people can’t even think about using they have, they can’t conceive it as but the only way that we’re going to share that is come to join the Heave Hitter Club or join the mastermind and the Heave Hitter Club through the mastermind. And come see what we’re doing in there. Because it’s like I said, they get ridiculous results that we get.

Sweet more, we’re good to go, guys, I’m gonna grab the screen. Let’s do it.

I can find it. There it is.

What’s The Best Way To Associate A Brand’s Acronym To The SEO Shield?

Alright, looks like Tory is the first one for today says Hi, I already have a successful SEO shield, the keyword URL Association has been made. But now I’d also like to associate my URL with its acronym. What’s the best way to do this by an extent an expansion for the main URL schema update? Not Oh, I guess that’s or a schema update. And if it’s simply schema is this something that can have support do for me. Um, there is in schema there is a difference there’s an alternative name, there’s that is a designation that you can add in the schema Marco can give you better advice as far as like what to do with the drive stack. But there is definitely an alternative name designation within the schema and either at either the organization level or the local business level. I know that to be true, because a lot of my lead gen assets I have branded, but I have their DBA or doing business as from my primary LLC. So in that schema for those assets, I put the brand name, which is it’s a registered brand name for the state of Virginia, but it’s a fictional name or doing business as a name. So that’ll be the primary name of the asset or the entity for that location. But then I put my LLC company name as the alternative name, or whatever the designation is the specific designation, I’d have to go look at my schema code to tell you what it is. Marco, what do you say about doing it for the drive stack?

Rob just ping me. And he said that it’s not something that that support will do. Right? He answered this in one of the groups but for the sake of our Hump Day Hangouts, it is not something that support will do, you can go in and you can update the schema, I mean, you own the s3 bucket that your ideas and you can change it, you own the schema that you have on the website, and you can change that. Now as far as the acronym, be careful, be careful how you approach this and that you create the relationships correctly. Because you don’t want to create ambiguity is going to take you 10 times as long to fix the ambiguity because it only takes one shot. And it’s ambiguous and the bad taste that is two different things. They have to bring it back together. And it’s not that simple. By unexpected, yeah, you could buy an expansion stack, but all you would have to do is relate the name of the company to its as Brad was saying alternative to alternate name, if it is an alternate name if it’s used a lot, then that’s why you would be using it and if it’s something that’s referred to, commonly, why didn’t you brand it from the beginning as the acronym, and then provided the alternate name for whatever the company name is? Like, I’m not sure what you’re trying to accomplish? Or what you’re trying to do from the question is just association that then it’s just creating the parent-child relationship with alternate name schema, go to schema.org and see what you can use I’ll be there’s a whole lot of things that you can use for alternate name schema.

Yeah, here’s one of the legal name is a schema.org property. That’s where I do like so for example, I’ll have for a location that is a lead gen asset, I’ll have the, you know, the brand name for that location as the schema name for that business. But then, and the legal name, structured data output, you know, the LLC, which is the parent where essentially, it’s not the parent organization, it’s the same organization just it’s the actual legal name of the organization if that makes sense. So that’s one of them. Just go to schema.org and look at the alternative name, legal name, you know, stuff like that, see what you can find and that should help.

Okay, moving on.

Is It Okay To Make An Entity To The Website Or To The Gsite Or GMB?

There’s a good question though. Dwight says Hey guys, schema question for Marco. Is it a good idea to make main entity our website or should we point to G site or GMB? also is a good idea to put us three ID and our ad ID schema section or would it be better to leave it out so competitors don’t find it interested to get your opinion? Well, I was Specifically just to you, Marco. So I’ll turn that one over to you.

Yeah, but that’s not how the main entity works. No, it’s not that no, no, no, no, no, not at all. Again, I’m gonna direct your brand, if you care to share your screen to the main entity of the page in schema.org.

Let me see, right there.

Yeah, it’s a creative work URL, it’s a thing. But if you go to the JSON LD, like click on JSON LD, it gives you an example of what it should be. It’s a context at type, the main named entity of page, which is, now they give you a subdomain, in that case, but that’s the main entity of the page, right?

So if I can just add to that briefly. So here’s the thing, guys, if you’ve got different structure elements on the page that are marked up, then that’s what the main entity of page comes into play because it’s one of those smart up elements of the page is the main entity of the page. Does that make sense? So for example, that’s where I was talking about over the last few weeks, this question has come up a few times. But I used to just put organ I used to create organization schema, and it would go sitewide, even for like a multilocation. a, you know, lead gen business or, or for a client or whatever, let’s say they had multiple locations, what I would do is I used to put the organization, schema sitewide. So that would be global structured data, right? That would be it would be added globally to the site. But then on each individual location page, I would add location or local business structure data. Well, unless you nest or connect those data items correctly, then that ambiguous it’s the page because Google doesn’t understand whether the organization schema is the main entity of the page where the local business schema is the main entity of the page. And that’s where something like the main entity, a page designation would help to clarify that. But unless those two pieces of data are still connected properly, it’s still going to be treated as two separate pieces of structured data, which is what is incorrect. So that’s where like, again, if you were to markup say, for example, Article markup, and you have image markup video markup blog, you know, the actual article markup for the entire page, but then you have individual elements marked up, then that’s where the main entity of page could come in to help disambiguate that, is that correct? Marco?

Yes.

Yes, not only that, the main entity. But I don’t want to get into all that because it gets too technical domain entity can also be a named entity, the main entity could be a supporting entity or the main entity, and that that’s just getting way more intricate than we can go into. I mean, we, I will do this in a one hour webinar, focusing only on that on schema, right, and all these different attributes that you can use to solidify the entity, the main entity, the supporting entities, and however it is that you’re looking to push that page or post, go to schema.org and go to schema.org. And look through it. And you’ll see that the wealth of information that you can provide through that main entity in schema.org.

Yeah, and I was just gonna see if there were any, like help files that talk about connected data. I mean, schema app has some help files, but it’s very specific to their app itself, which I use schema at myself, just because I don’t have the patience to go through it the way that Rob does, although I know he’s created a lot of really good templates. But I use schema app just for my own projects. And they’ve got some really good help files, but it talks about how to, you know, it teaches schema on and how to create it through their app. So it does give you some kind of like conceptual understanding, but it’s also very specific to their app, but that might help you to get a better understanding of what it is that you’re supposed to do. So

Alright, we’re moving on.

Is It A Good Idea To Put The S3 ID In The @ID Schema Section?

Oh, I guess we had additional questions in here said, Would it be a good idea to put s3 ID in our IDs schema section? Or would it be better to leave it out? So competitors? don’t find it? Put it there? I mean, if you don’t put your ID page in, then how is Google going to know to go to your idx page? If you’re not designating that as your idx page? Am I right in saying that Marco?

Well, I don’t understand why you wouldn’t need an @ID if you’re, you’re giving it an identification. That’s your node identifier. Why would you not identify that like I see with this what comes to mind is like we don’t care about the competition? We could give a crap about what they do. We just go and focus on how we do things correctly. Because once you start out, you’ll be so far ahead of the competition by the time they’re catching up. You’ll be forward in something else. That’s why it’s so crucial to like to be on the leading edge on the cutting edge of all this. Like I understand schema up and all that shit but The place where you’re gonna get what’s working right now is in the Heave Hitter Club. Oh, I agree with you through our teaching, and how we show you what does not only teach you the education that you get the examples that you get through the way we show you how to manipulate schema because it’s not just using schema, it’s manipulating and stacking it in such a way that your competition becomes mean, it’s worthless SEO for a reason. Not only do we not worry about Google and Google updates and everything else that Google is trying to throw at you, but we also don’t care about the competition. Because we only focus on what we do, we focus on doing the things that we do, creating the system, putting it in place. And letting that takeover and overtime is you start seeing these ridiculous things happen, where you can rank in 90 days for pet food. Oh, like who does that, where you can get displays in GMB for the keyword pet. Who else is doing that right now? But it happens, because there’s a system in place. And every, if you just go and use schema app without everything else that it entails without focusing on the entity correctly without getting your onsite correct without getting the off-site. Correct. So that everything works. It’s a big piece of the puzzle. And you put that last piece of the puzzle in, and now you can enjoy the work, you’re going to enjoy the fruits of the labor. But the only way that that that can happen is by putting all of these different pieces together, going and doing the ad ID is fine. And creating that node identifier for all of this information is fine. But it’s how you replicate all of these across the web is how we present the entity and the supporting entities, the named entity, the supporting entity, sub-entities, and everything else that we’re pushing at Google so that when when when the buck comes in and looks at our, the data that we’re feeding it, we become the best answer for whatever query, it is that we’re after. That’s what we do. We established ourselves as the best as not only the best entity but the best answer for whatever it is that we’re after, which is how, five years later, the guy in DC plumber, His phone is still ringing off the hook. I just looked at his analytics and search console. And it’s ridiculous what’s happening and all of that before we even knew exactly what it was that we were doing now. Now we know. Now we know exactly what it is back then we were testing and looking and seeing and yes, we were working with entities and brands, and putting all of these little pieces of the puzzle we’ll get we’re getting the patents, getting the information doing the math. Now we know. And now we’re focused, and we share all of this in the Heave Hitter Club and nowhere else. I mean, yes, go and create your note identifier. But that’s only one small piece of a much bigger puzzle.

Yeah, and just to clarify, when I mentioned, like schema app is a good resource, it’s, it’s, I totally agree with what Marco said, the schema map, I’ve learned more about, like, the concept of structured data and like connected data items and things like that from training that I’ve got from schema app, but again, it’s very specific to how to use their, their tool. So I’ve learned some high-level conceptual, like understandings of schema from schema app. But as far as how to put all those different pieces of the puzzle together in a way that gets results. That’s not something that like schema training teaches, it’s, um, it’s putting together it’s applying what I’ve learned from Marco and Rob, and some of our other mastermind members and the POFU Live event that we add. And so it’s all of those pieces combined. And that’s what, what Marco is saying is, uh, you know, I think it’s still important to get an understanding of schema on a higher level. But then as far as how to put it together in an effective way and apply what you know, in a way that’s going to get results. That’s a different story. And that’s where, again, Heave Hitter Club is the place for that. Those guys, it makes my head spin sometimes, and I’ve been doing SEO for about a decade now. So anyway, I would encourage you to go join there if you really want to figure it out. I’m gonna keep moving. Next question. Dave says when adding multiple syndication networks to a YouTube channel, is it better to add multiple two-tier rings in parallel IE all fired by the same trigger? Or to add additional tiers to a single network? Excuse me? Alright, so Dave, I haven’t done any, you know, Video SEO campaigns and several years now because I stopped attempting Video SEO. It wasn’t really I use Google ads for YouTube stuff now. So I want to just, you know, I want to preface my answer to your question with that. I just want to be 100% clear that I don’t do a whole lot of video SEO anymore at all, I still go through the on-page process of optimizing a video before I upload it, or publish it to the channel, whatever channel I’m publishing a YouTube video to. But as far as hardcore SEO stuff for video, I just don’t do that anymore because I use ads for that. That said, when I was doing which, for a long time, was a pretty significant part of my income was I was doing video SEO services for a number of clients, but also for a video production company that so I had a whole lot of clients that they managed, but I just provided like wholesale SEO services to during those that time, I did a lot of testing. And what I found was, you can get a better fat excuse not better, but faster-ranking results by having a whole bunch of single-tier networks connected to your channel, whatever channel you’re using as a trigger, but what would happen is you would get like when you would Livestream or upload a video, it would you know, syndicate or cascade across those syndication networks, and it would rank rather quickly. But then unless you were and at the time, it was more about links and stuff than it was engagement signals. So unless you started hammering that video with links and getting engagement signals, at the same time, like it would start to after a week or so or just an initial like really good ranking, it would start to drop. And if it. So what I learned over again, through testing was that what I would do is the two-tier networks, but I would stack multiple two-tier networks onto the channel, to where they weren’t, it wasn’t any more than two tiers, right, I didn’t go out to tier three and tier four and all of that, and there’s a reason for that. And that is that becomes much harder to manage. And also, it becomes harder to troubleshoot when stuff breaks down. And the more tiers you add going out. The likelier it is that something we’ll break down. I’m not saying you can’t do it, you can we had one of our previous members, I think it was a female. And I think she took our syndication network stuff and created like these massive multiple tiers, networks that would just absolutely crush anything. But what I found was, all I would do is just so two-tier networks, right, which would be tier one, and then three-second tiers, or tier two rings, I should say, I would stack for every new project at the time that I would start for video SEO stuff. If I’m starting a new channel, for example, I would always come right out of the gate with three to tier networks attached, which would be a total of 12 syndication networks, right, so three first-tier networks, and then nine, tier two networks. And that was just what worked incredibly well as I said three or four years ago, is to not like the video wouldn’t rank as quick when you would syndicate to that many networks, those two-tier networks. And that same kind of setup that I just mentioned. So again, I would always come right out of the gate with three two-tier networks. And it wouldn’t rank as quick. But when it did rank, it would stick and it didn’t slip or do it didn’t dance as much. And it didn’t fall back as quickly as just a single-tier network. So with all that said,

I don’t know if that’s still the case, because I don’t really do a whole lot of video SEO stuff anymore. But I would probably still opt for the two-tier networks and just stack as many of those to get the results that I need. But don’t forget that, you know, just having syndication networks is I mean, that’s good in itself. But you can also power up existing networks, or like, for example, if you had one tier two network, so you’d have liked the branded network around your channel. And then you’d have three persona-based themed networks, right. And you could add additional networks, but you could also spend money on powering up that network, that two-tier network, so all three rings within that network. And again, I haven’t tested this because it’s been a few years. But my assumption right now would be that it would be better to power up really well-themed kind of, you know, a network that has content that you know, you’re continually adding content to power that up over adding more networks that haven’t been powered up if that makes sense. And if you have the budget, and you can do both, you can add more networks and power them up, then that would be the way to go. But it really depends on what your budget is. So who wants to comment on that?

No, no, I totally agree on that. themed network, right? activity, relevance, trust, and authority. Always try to get traffic into that because part of art is activity. It’s right to get real traffic and the real traffic, the ads training the YouTube Traffic YouTube and Google Ads training. The Bradley does. It’s a real simple way to get if it’s local, then people from that geographic area, and if it isn’t local then people who are at least interested who haven’t. Bradley knows that you can create an affinity audience, people who have an affinity for this now what Google is affinity and what you consider an affinity. And affinity might be two different things. But the whole point in all this is, first and foremost, you’re getting your credit card and Google, you’re paying Google, you no longer become a leech, you no longer lead, you’re actually a paying customer, you’re paying for ads. Now you are, you’re a real person, an entity, who is part of this bigger entity that’s now running ads to this other entity. So you see how it all begins to coalesce and take shape as it being a real thing. So now you take that, and you drop those into maybe the tier one part of your network because you should have a tier-one, even though you’re going to get a tiered network, you’re going to have the main one. And then you’re going to have the three blogging point, blogger, Tumblr, and WordPress, which are going to distribute to your tiered network, you can still have your tier one branded, he said, Yeah, but um, it’s only a YouTube channel, well, then you don’t want to sell hosted WordPress, that’s fine. Use the G site that we provide for you in the SEO shield and make that your money site and embed your videos in there, too. Now you have a link building target for your videos, and you have a trusted source that you can send your Google ads, traffic, and your Youtube traffic to, to start watching your videos in someplace other than in YouTube, of course, trying to kick the YouTube algorithm in the ass to get you’re going to get you more visits from YouTube. I mean, there’s a whole bunch of different ways that you can manipulate this. But the idea is always to verify the entity meaning create the entity and make sure that Google has information on this entity, validate the entity, nothing better than to get real people interacting with your entity, and then solidify it. Meaning that you extend the entity with all of these different nodes that you create that are part of your main entity. And you’re showing Google all of these different things that are all you and these get traffic and they’ll get traffic over time and you run Presley’s and then you run LinkedIn, it’s the system is always the same, it doesn’t change, whether it’s YouTube, whether you do it with Facebook, you can make Facebook your part of your golden frame, your money site, whatever it is you want to call it. But it doesn’t matter, we get this question all the time also doesn’t matter if you if you don’t have a money site, because we will create one for you with the G site and you can work from there.

Yeah, just again, just to add back on to that I agree that you know, again, if I were going to and I have to test if I was going to be doing video SEO stuff, I would test these, you know, different methods to see what works best. But um, I would I mean, again, my assumption is, and this is just a wild-ass guess because I haven’t done any testing recently. But it would be to do one two-tier network. For the brand really power-up that brands it well, all three networks, but especially the branded networks and the tier-one network. And then as Marco said, it’s about the activity too. And that’s one of the biggest things for YouTube, for ranking YouTube videos is the engagement, right, the activity, and engagement. And so there’s a number of ways to do that, the way that I have been doing it for the last few years, which is why I don’t even bother with the SEO side other than on-page anymore, is by buying engagement signals from Google ads. It’s very inexpensive, and it works and it works really, really well. So you know, that’s something I would recommend is, you know, a single a two-tiered network, if it’s YouTube syndication, only then, you know, to networks are great for that, and start powering it up with link building, you could also do embed, embed gigs for that. So you could take like your profile, like, again, your blogger, Tumblr, WordPress, those and actually embed those do embed gigs, for those that would help and then link building to the embeds all of that’s like all off-page SEO stuff. But then, again, the fuel the fire that you can add, or the fuel that you can add to that fire is the engagement signals that you can buy directly from Google, from Google ads. And it’s very, very inexpensive. And it works really well for both geographically targeted clicks, but also clicks and views from a known audience that Google has already determined is interested or at least likely interested in your product, service topic, whatever. Does that make sense? So it’s a good question, though.

Is It Better To Point A Forbes Or 90 DR+ Link To The SEO Shield Instead To The Money Site?

So we’re gonna keep moving babies up with a list of questions is always what’s up baby? He says, Hey, guys, do you say that if you can get a link from a Forbes or some other 90 domain rank plus, then it will be better to link to the shield rather than to the money site?

No, that’s not what I said at all.

Yeah. And if I was getting a link from a really powerful source like that, and it was in a relevant article, you know, that it was on topic, which I don’t know how you could get a link from one of those if it wasn’t relevant. Then I would link directly to my money site with that that’s me personally that I would absolutely Marco might have a different opinion but i would like to my money site with that what would you say

what’s always been my caveat do not link or build links to your money site unless maybe i didn’t say on this or maybe that day i forgot to say i always say unless you can get a link from one of these trusted authoritative sources especially in the niche or it doesn’t even have to be relevant just getting a link from forbes new york times any any of them but especially if it’s relevant like wiki or wikipedia link getting a wikipedia link all of these reinforced and solidify the entity so why wouldn’t you want to link from these highly authoritative sources to your directly to your money site now in order to avoid any type of penalties we say do not build links to the money site does not listen please do not build links to the money site unless it’s from one of these high power domain amazon would be another one unless you get them from there or unless the links are coming to your website naturally so those you can’t avoid but you didn’t build them so there’s the key do not build links unless they’re from these highly authoritative sources now 90 dr or whatever that dr after it whatever it is like i could care less because that’s that’s a vanity that’s a third party metric it’s not a Google metric we know forbes is powerful so just the name itself are what it is will tell us whether we want the link coming to the money site or through the seo shield to power up and if you could if you could both into your drive stack and g site and into your money site i know it costs a whole lot more but that would be the way to get power into both i never said not to the money site from these high power domains

aaron says i enrolled in syndication academy do I get a t shirt? I don’t know, man. I know when you’re doing the mastermind to get a shirt we on this week we’re sending out shirts. I don’t know if yeah sorry reserved shirts for the trainers only train yeah

I think he wore it well and that’s why I was brought up I’m sure.

What Do You Mean By Source And Destination In The MGYB Embed Gig?

so alright moving on next question and Marco this one’s for you because I think it’s about the terminology that bb is basically asking for clarification on he says any embed gig on it must be on the sales page for the embeds he says the power from and it’s in quotes the power of link building will flow to the source and back but both the source and the destination will be protected by the embed itself what is the source what is the destination and how is it protected I guess you just asking for like clarification on what that means the sources is in the iframe itself, right? Right in the inline frame which is an iframe, there is an src equals that’s the source that’s where you’re grabbing the information from the embed on the destination which is somewhere else iframe source equals this right by and then you have a URL in quotes that’s your source the destination is wherever you’re going to embed it ours is the URL the sources the page that you’re embedding correctly the destination is where it is embedded wherever it’s going correct know-how would it be protected it’s protected because it’s not an HTML hyperlink and all of Google’s algorithms focus the ones that build PageRank and ranking score hope to focus on HTML hyperlinks and so iframes are an entirely different beast an entirely different animal and that’s as far as I’m going to go with iframe explanations outside of our paid groups.

It’s interesting in SEMRush you can see iframes as empty anchor links which is interesting i thought that was interesting because i hadn’t seen that until recently and i’m seeing that now it just says it’s it’s it says empty anchor and it but it’s an iframe it’s weird so anyway moving on baby says how is it going in eecom store and the shield of use and sale so i guess that one’s for you adam but that that project is just now getting really started with the off page stuff right

yeah definitely so we’re doing kind of a live case study but that’s really you know it’s a on the side case study we’re doing it as we can and so it’s kind of happening in real time so yeah maybe we’ll have some information once that’s wrapped up but i guess just to give everyone a quick update we got the blog up and running we’ve got posts we’ve got syndication networks got the rest of the seo shield in place we’ve got a gmb asset and we’re literally just starting with some hosting and doing some other things so We’ll be back. What is this march almost April, so I would think early summer would be a good time to probably give people an update and put something together.

Are G Sites Different From GMB Sites?

Cool. Tony’s up. He says I work part-time and manage a few actual business GMB listings in the UK. You’ve in the UK, excuse me. You frequently mentioned g sites are different from GMB sites? Yeah, GMB website to the free like one-page website Did you get with your Google My Business profile, which has a limit of 5000 characters, by the way? Or maybe it’s 50,000. I think it might be 50,000. Anyways, it does have a limit because I reached it on one of them recently. Anyway, g sites are sites.Google.com. So if you go to sites Google.com, you’ll see what a Google site is. And that’s what we talk about. And when we say g sites, that’s what we’re talking about. If we’re gonna, if we’re talking about GMB websites, we’re gonna call it a GMB website. So G sites or Google Sites is sites.Google.com. It’s like, you know, a, it’s a full kind of CMS, I guess, that you can have within Google sites that, you know, we use for the drive stacks and the SEO show. So you want to comment on that Marco?

Yeah, G sites are the only ones they all in ones that Google gives for free. The other one is the business site. And it’s not just a one-pager because every post that you put on there actually becomes a page in and of itself, you can actually silo it. It’s like an inner page. Yeah, it’s really cool. What happens in those and how you can manipulate that. And it’s something that we go into in local GMB Pro.

Yeah, and that shit was working like crazy, right? Now.

Imagine that.

It’s crazy.

I’m gonna go off of skip off, skip for a second, right? And just say the training was done. How long the three years ago for probably, for now, I think and people asked, has it been updated? And we’re like, no. But why? Why would update something that’s working? The same thing with RYS Academy, same thing with the SEO shield, something’s changed. Like, right now what we’re recommending is when you send for that GMB pin, to have as much detail in there as possible, so you never again have to go and change anything. So that you don’t run the risk of getting suspended. If it’s real. It’s hard to get a suspension, but it does happen. You’ve had real businesses suspended by Google, which is ridiculous. But I mean, the basic foundational principles of that training, which is what we always work on, we don’t go with the latest greatest. We don’t go with the newest, best, brightest, whatever. We just don’t go with what works. And if it’s a hack, we try to tell people like when we were able to verify GMB, that it is a hack, and that it’s liable to get terminated, which is why we gave people a money-back guarantee and a suspension even guarantee on on some. And we ended up giving people a whole bunch of money back because it was something that we knew Google could close or shut down at any time, others other ways. We work on foundational principles in the GMB, we’re going exactly by what Google says to do that we do it our way. Well, that’s just us. And it’s and it’s open like that, that it can be manipulated that way. And you’re still I mean, yeah, it’s getting really close to the edge. But you’re still within the boundaries of the terms of services we’re allowed to post. We’re allowed to post images, we’re allowed to post video, we’re allowed to do a whole bunch of different things. And it’s exactly what we do. And they just keep opening up things and making it better and making it easier, making it simpler, and making it more powerful. So why, I mean, if you could, why would you not take advantage of that GMB? And it’s ridiculous yet and no, I do have plans to update it at some point. We talked about it. But just so people know it works and it works like crazy. And if you go into the Heave Hitter Club, you learn the foundational principles and apply that to whatever you’re doing Local GMB Pro, people are not going to know what hit them.

Yeah, there are two things I want to add to that. Number one is the fundamentals don’t change guys. You know, and that’s the thing everybody’s looking for the shiny new object, it’s sexy and you know, and all that kind of stuff, but man some of these principles, they just fucking work and so like why to deviate from that if you know that they work and it’s not some loophole that is going to be exploited for some short period of time and possibly closed. Do you know what I mean? loopholes can become closed can be closed, but some of these you know, like local GMB pro stuff that’s fundamentals that shit doesn’t change. And just one other quick tease to kind of encourage more people to join the heavy inner club is, and I’m just gonna make one statement and I’m not going to expand upon it. So don’t ask because you’d have to find out and the Heave Hitter Club, but you know, using GMB for organic rankings is it works. Let’s just say that it works. And I’ve proven that in the last couple of weeks over and over again across multiple examples, where clients said like, Hey, I know My Maps is ranking really well. But I’d like to get a push organically and I’ve done a couple of things that I’ve learned, again, local GMB Pro Heavy Hitter Club, and been able to push organic rankings with the GMB. It’s insane. So just throwing that out there.

Anyway, moving on. The next question was from I saw a couple coming up from D, who’s one of our mastermind members, I’d like to get to those also D Just so you know, we’ve got a mastermind webinar tomorrow, where you know, I can deep dive into your questions over there, where I can’t hear if that makes sense.

Would It Be Better To Order All The Parts Separately If You Don’t Have A Syndication Network In Place?

So Jim’s up, he says, I just joined a syndication Academy v3. But after realizing that I don’t really want to build out the stuff myself, I just ordered a full SEO shield from MGYB. Well, that’s good. And we encourage you guys even though those of you in Syndication Academy to order a syndication network from MGB so that you can have a finished product to compare what you’re doing. With you know, what I’m saying, you can get you can learn a lot from looking at a finished product, while you’re learning how to actually build that finished product. It can help you shortcut your learning curve and see what a really well done, the properly interlinked network looks like. So we would encourage you to do that. So I think that was good that you did that, Jim. Let’s see. He says, given the fact that I don’t have my syndication network in place and very few social profile links, would it be better to order all the parts separately in the future for a brand new affiliate display ad blog site, also, as the full SEO showed overkill since my sites don’t have any local aspects, such as maps? Okay, so a couple of things on that. We, you know, we don’t recommend ordering a part separately, unless you needed to, like, for example, if you had built a syndication network already, but then you decided that you wanted to add an SEO shield, then, you know, you could go in and actually buy our y S Drive stack and G site separately, you could buy an idx page separately, you could buy each one of those components separately, but it’s better, it’s more cost-effective. And it’s also faster in delivery because it makes it easier for our Build Team. If you order everything under a product bundle, like the SEO shield. That makes sense. As far as whether or not you have a local project doesn’t matter, the SEO shield Should I mean, like, we used to joke about syndication networks about, you know, everything gets syndication that we’re Marco used to say if my dog sits still long enough, it gets a syndication network built around his neck. And so that’s how we feel. I mean, syndication networks are still foundational, there’s no question. But really, the whole SEO shield now is foundational, in that, like every project, we recommend, whether it’s local or not, it doesn’t matter, guys, the SEO shield helps to validate solidify the entity, it helps to start building authority. And as Mark always says, it’s being in the belly of the beast. So again, whether it’s an affiliate project or a local project, it doesn’t matter. You should have an SEO show. Do you want to comment on that? Yeah,

I’m using it for everything. It’s one of the foundations of everything I do, everything goes through my SEO shield. Not only that, it’s a way to power up everything. And it’s a way to protect from everything so so why wouldn’t you, I mean, it doesn’t matter. And, again, local, is relative, it doesn’t matter what it is you’re doing, you need, no matter what, no matter what. So please remember this, if, if you don’t remember anything else, no matter what you need to be an entity focus in today’s web environment. The World Wide Web now requires you to have a present entity, your thing has to be well defined on the web, or else someone who has defined it better will outrank you, and get the money if you don’t brand, and present the entity correctly so that it’s easy so that Google can see where everything fits together, then it’s going to guess how everything fits together. And how to codeword says everything is going to be treated as separate. Instead of it instead of everything being part of what it is that you’re trying to show Google no matter what works on that entity and works on that brand. Yes, it exact match the work as the artificial intelligence gets better and gets better, as the natural language processes get better as the filters they’ve installed in local especially in the GMB Get better, those exact match domains will not be as effective. Will they ever lose relevance? I’m not sure. We’ll just have to see Time will tell. But if you look at the people who have been successful online, Joe’s plumbing in Bismarck, whatever, oh no, I definitely north south South Dakota, wherever, wherever it is, hasn’t ever become nationally or internationally successful. Look at the brands go to the supermarket, look at the brand. Go wherever it is, look at your TV and watch the commercials that you get. Yes, you will get some local commercials, of course. But look at the national chains, especially in what in the hell is and I will say this what’s a Google? What is it? What’s a Yahoo? What’s a Benz is a charity. But how does it apply to a search engine, Bing, MSN, Microsoft, IBM International Business Machines, all of these businesses that became these giants Amazon? I don’t think I need to say anything else

How Long Does It Take To Rank A Map In The Three Pack After GMB Verification?

may have said these up. He was up he says Bradley, how long is it taking to get map rankings and three packs after GMB verification? It varies every time. But I did just I just got a new brand new project at the end of last week. Well, actually it was over the weekend really. So I’ve got a brand new newly registered GMB that I’m going to be applying all the tests that I’ve been doing for the last, you know, six weeks or so to you know, existing assets that I’ve just been crushing it with lately. So I’ve got this new one, like I said that I’m going to start applying that to, in fact, I just asked my VA today to start doing some posts and stuff for it. So you know, you know me, I share that shit in the mastermind D. So, in particular, I can actually share this as a case study because it’s for my own brand, not for a client brand. So I’m happy to talk about this a little bit tomorrow in the mastermind as well as actually show that particular brand because I’m going to be building out more assets underneath that brand as time goes forward. So, but it does, it always varies. Like I don’t have a specific timeframe on it. You know, depending on how well the proximity of the GMB was physically located when it was registered, compared to like the, you know, city center and things like that, that has a huge ranking factor that I found his location, right location of the GMB where it’s physically located. What I’ve experienced is that has a huge factor in how quickly it will rank. But we can do all the other things that we do. And it just varies it also I think, as I think it varies more depending on like how competitive it is, like how they the other people that are competing for that same term, or same terms in that same area, like how well they’re optimized with some type of age and authority that they have and that kind of stuff. Not that we can’t overcome that we certainly can. But it varies. So if it’s in a less competitive area is typically going to happen a lot quicker. If it’s in a more competitive area, it’s typically going to be slower. So it varies if that makes sense. So the one that would stand by one-moment market, the one that I’ll share tomorrow, D and the mastermind is like the third or fourth most competitive area for tree services. Why don’t know if it’s the most competitive, but it has the highest search volume, the third or fourth highest search volume for tree services in Virginia? And so I specifically wanted to target one of those higher competitive ones with a brand new listing to see if all of the stuff that I’ve been doing, which I’m talking about in the mastermind. If I apply those methods to a brand new listing, if I’m able to get the same type of movement in the same timeframe that I’m able to get with more aged GMB is that have already had a like a presence that you know, they’ve had an existing presence. So it’ll be a great case study to track and talk about in the mastermind. I’m sorry, Marco, what were you saying?

Yeah, I think you guys have heard my pitch to clients, 90 days give me 90 days to show results. Everything I do is results-driven. If I can’t show results within 90 days, with everything that we have in our arsenal, then our shit just doesn’t work, man. I just know from experience that it’s inside of 90 days. So that 90 days whatever that 90-day sandbox that people talk about what that is after 90 days and there are 180 days, you can force shit to go. You should start seeing movement within six weeks did the trick. Right meaning that your GMB will start telling you that and you should start seeing signals, visits to the website phone calls a lot of spammy Phone calls in the BNA this how you know because they’ll be the first one to first ones to find you the Yellow Pages people and all of these guys know HomeAdvisor relentless. So they will all find you. So you know, I’m starting to move up because I’m getting the spam calls and then the good calls start coming in, they actually help the spammy calls because Google sees that click to call on the number. So they’ll help you with that art. But then the phone calls start coming in. And then over time, it just starts to snowball. And all you have to do is just keep doing the same things that we talk about in the semantic mastery mastermind and in the Heave Hitter Club man.

Yep. And that’s, uh, you know, like I said, it’s, within 90 days is absolutely possible, I should have clarified that day. Like, again, my, I’m actually pitching that to prospects right now is guaranteed within 90 days in the three-pack cross a 25 square mile area, or your money back. So that just goes to show you how confident I am and being able to do it within 90 days. Does that make sense? I don’t encourage other people to do that unless you have that level of confidence. And right now I just, it’s crazy what we’re able to do.

Is It Worth The Effort For A Multi-location Business To Create A Syndication Network To Each City Location?

So. Anyway, moving on. Next question was, we only got a couple of minutes left, I want to try to complete these last few questions and comments. He says for a multi-location business, is it worth the effort to create a syndication network for each city location? Or, if not competitive, just create one syndication network for the main entity and have city categories in the blog, your thoughts? Anyone? That’s a great question D. I’ve covered that many times. And so yes, I absolutely have an opinion on that. And that, in my opinion, stick with one branded network, it’s so much less work. And you just completely power-up that network. You know, the branded network through link building and embed gigs over time. And if you’re, if you silo your site properly, whether you’re using categories, so traditional silo structure using WordPress categories, or using tags silos, in either case, you can do it because you get specific category feeds, plus you get specific tag feeds, RSS feeds that you can use to power up location-specific networks if needed. So to clarify, for multi-location businesses, or lead gen assets that I build, now I do one branded syndication network. And then I do exactly what you just mentioned, which is I’ll set up categories and either usually the way that I silo local sites is I do topical categories where service-based categories and then I with, with, with categories, and then I do location-based silos using tags. But what it does is it gives me the ability to, you know, publish content that is to targets each location by just placing it in either the proper category or tagging it correctly, if that makes sense. So that now I have silos, either category silos or tag silos that are all the content is optimized for that particular location. Does that make sense? And so again, that can all go out to one branded syndication network that you just juice, right, you just power that shit up. Over time, you can build a massive amount of power to a syndication network, where I will do location-specific syndication networks is if I have a particular location that just isn’t responding as well to having that, that the format that I just described, if it’s not responding as well to that as some are perhaps some of the other locations, then I might, I may go in and actually build a or, you know, have MGYB, build a specific local location-specific network for that. And in that case, then I would just publish content directly to that network-specific font. And by the way, you can cross-post into both, right? So for example, if you’re using a category, you can have the category RSS feed, feed, or trigger that one location-specific network, and you still have your content publishing to your main branded network. Does that make sense? So you could cross-post to both locations because it’s still the same brand, you just have a location-specific network, and you can do that using the category or the tag or RSS feeds. So, again, one network is so much easier to manage, that’s what I recommend. But if you have particular locations that aren’t responding as quickly as or as well to them as to the content marketing that you’re doing, then you can always build a location-specific to only do it as needed is what I’m saying. Okay, any comments on that?

That’s fine.

Okay, Aaron, by the way, I think Aaron is one of our new mastermind members. So if you were asking about the syndication Academy t-shirt, we were giving you we were joking around earlier, but if your mastermind member we will likely send you a mastermind t-shirt. We are still doing that, aren’t we on?

Correct? Yeah, if he’s not, if he hasn’t seen something about that, then just yet send an email to support at semantic mastery.com.

There you go. So Tony says thanks for a very comprehensive explanation, as always, really appreciate it. I guess they were different. So he was talking about the G site versus a GMB site. And then lastly, Tim says, okay, Jim, excuse me says Okay, thanks for the answer for a brand new sight? Are there any sort of timing issues for a full Seo? Shoot? I don’t. I haven’t experienced any of that. And because it takes about three weeks or so, roughly for it to be delivered? Well, depending on what you ordered, the SEO show could take a month because it’s the syndication network, then the ROI stack and G site, and then the IDX page. So about a month, I think, is that the correct market right now? About a month? Yeah, yeah, three, all components to be delivered. But I don’t wait, when I start a new project, it’s right off the bat. You know, I just ordered the SEO show. As soon as I have all, you know, all of the details ready for the order, then I ordered that shield because it does take some time. And there’s not really any timing issues for that, that I’m aware of. Is it best to let the site age a bit or get content onto it now, not really, just for the syndication network? And this is what we do at MGYB. And we teach this in syndication Academy. But that is when you first create those brand new accounts. It’s best to post content that wasn’t syndicated content, so post natively on that platform. And again, we do this at mg y b, we’ll go find a relevant article from the same platform. So for example, on blogger, we go find an article that is relevant to the topic that that blogger blog is that you know, the branded profile was supposed to be about, we go find an article on blogger and repost it onto the new blogger that was set up for that project. And then we link back give attribution to the source. That way it’s an internal link in blogger from one blogger blog to another blogger blog. So and then we allow that to sit usually for several days of we recommend about a week to let that kind of in, we call it seasoning, right? So network seasoning, we let it a season for about a week before we start automating posts through IFTTT, and then when you do start automating posts through IFTTT, start slow, do like one post per week. For the first maybe the first week, do one post and then the second week, maybe do two and then to whatever frequency of publishing that you ultimately are going to end up with. You just want to ramp it up kind of slow, so that you don’t get your networks terminated. That’s about the only extent of any sort of timing issues that I would worry about as far as the syndicate, drive stack, g site, Id page, all of that. There’s no need to wait. Any comments on that?

No. Okay,

I think we’re good then guys. Thanks, everybody, for hanging out mastermind webinar with me tomorrow for all of you in the mastermind if you’re not join, and we’ll see you guys next week. Thanks. Bye.

Source: Semantic Mastery Weekly SEO Q&A – Hump Day Hangouts – Episode 333 published first on your-t1-blog-url

[teshknowledgenotes]

PODCAST: CHAMATH PALIHAPITIYA - THE KNOWLEDGE PROJECT - NOTES FROM TRANSCRIPT I FOUND WORTH WRITING NOTES ABOUT

Being happy personally is the pathway to help everything else make sense, and that is around mental health. And I think the key unlock for mental health is just finding a resource to talk to. And when you first start talking, it's going to be just kind of blather bullshit and it's going to be imprecise and it's going to be super awkward and you're going to feel like, what is this? And then over time, it's like anything like when you start to get good at it because it's really good.

I think that I've gone through a lot of, you know, kind of like ordinary people shit. And I think I talk about it in really simple, plain spoken terms. And I think that's really useful to people because it demystifies a lot of things and just makes it kind of more normal. And, you know, that's been a real theme of my life is just realizing that a lot of the things that I went through is normal and feeling part of the pack is really helpful. Actually, it's been really helpful for me. It's helped kind of like regulate my sense of self-worth and lifted up and moments where I felt pretty crappy about myself and that's just resulted in better outcomes. So I think like a lot of what I talk about, I think folks relate to because I speak to it from. So that ends and. They just think that's a really good place to be, actually. It's taken me a long time to get to that place, but it's a good place.

Double click on that for a sec. I mean, you've got an interesting background, right? You worked at AOL, you went to Facebook. You're a billionaire at thirty two. You're a sports team from the outside looking in. You've had the most amazing life, but on the inside looking, you didn't feel that way. Yeah, I think a lot of people have to do things that are motivated by other people's perceptions of them and also motivated by the pressure that's exerted by the people that are very closely around you that sometimes can be your friends, your family. And I was very much of that category, so I was kind of just meandering through life. Now, that meandering turned out to have really good outcomes in some respects. The problem was that all it was doing was just sort of like avoiding the inevitable. And the inevitable is this moment that I think everybody goes through where they're asking themselves whether they've lived a completely fulfilling life the way that they defined it. What I'm saying is that I think that sort of not even necessarily millennials, but zoomers underneath them, they're the most honest of any generation about what makes them happy. And you see that in the way that they dress the music, that they listen to the media that they consume, the way that they sort of like push back on, kind of like a more corporate kind of tone and things. And they're willing to be happy in a way that they've defined for themselves. In my generation, I'm forty four. That's not how it goes down the way that it goes down. You go to the best school you can. You take on as much debt as you need to do. Try to get the most credential job after college. You kind of just check the box. You find a reasonable person that you marry. You have two point five kids. You buy a house in the suburbs, you save for retirement. And I just think for a lot of people, they've realized that that's not the path of maximum fulfillment and that being happy actually generates also better outcomes. You get better artists or better engineers, better everything if people are ultimately just happy. And I think that generation of people know that a lot more inherently than people. My generation or boomers the generation ago.

But yeah, I'm I'm dealing with. Right. This imposter syndrome, and it's I think it'll be a battle like, you know, some people, other people have different battles, but that that is definitely what keeps you going. I mean, you could just fold up, walk away, live an amazing life, you and generations of your heirs. What keeps you sort of pushing through this, confirming this dragon? I do think that I get a level of enjoyment from it. This idea of like, how can I beat it? I like how I feel when I'm more connected to the things that make me happy. I like how I feel when I think like when I think that I am doing things that a younger version of me would be proud of, not the older version. It's interesting, like a lot of people think, like, you know, like at your deathbed. And I think the exact opposite. I think like with the twenty two year old self interacting with this person, with the 16 year old person, I think, wow, that guys, that's a legit human being. Like he's he's putting himself out there trying. So I'm motivated to keep kind of grinding and getting better, just seeing what the upper bound is. It's interesting. A lot of a lot of people are like, oh, if I just had like ten million dollars or something, I just walk away and I'm like, well, that's probably the reason you might never have ten million dollars, right? Because the people that achieve that keep pushing and keep struggling and can't actually walk away. And somewhere I think that money accelerates the point at which you can declare yourself free and feel emancipated. Like I do think that money is a it liberates people, it gives them freedom. But going back to what we were saying before, it doesn't make you happier. And if you are ill equipped to then run that race to happiness race and you do it with money, it's destructive. It's it's more destructive than if you do it without money, because if you're unhappy and you're constructively trying to find your happiness, if you have cash, you'll end up, you know, gambling drop dead high, like it's all the typical cliches. And they played themselves out over many generations and they'll continue to do so. Yeah, I think that this is why I think people can separate these two parts and actually work on them concurrently. One is the path to freedom and the second is the path to happiness. I think the path to happiness is an internal process, but the path to freedom that I can help because I think I've learned accumulated amount of knowledge here and it's readily transferable. The happiness path is not because each of us have our own lived experience, which is so different from everybody else's.  

So basically, my solution is you've got to be on growth, higher growth, the better in the areas that matter for people. And I think that 10 years from now, that will be a playbook that really works, by the way.

I think that when push comes to shove, what you're always going to be fighting is yourself panicking, overreacting, under reacting, refusing to observe the present, living too much in the past, wanting too much to believe in the future. So it's all psychological traps because the data is there. If you want to observe and then just clinically re underwriting how it sits as part of your risk equation, which bucket does it? How big is that little bet inside the bucket? And so I try to really understand how to create an edge. And I don't think an edge comes from attending conferences or writing some crazy algorithmic software, a few people to do those things and find an edge. But what is a more kind of mainstream, accessible idea? And I think it is that if you define certain behavioral principles that protect you from the worst parts of your psychology, that's a winning strategy. And so I have like a handful of these rules that I try to live by.

First they ignore you, then they ridicule you, then they fight you, and then you win

[oasisoptimization]

Digital Marketing Q&A – Hump Day Hangouts – Episode 275

Click on the video above to watch Episode 275 of the Semantic Mastery Hump Day Hangouts.

Full timestamps with topics and times can be found at the link above.

The latest upcoming free SEO Q&A Hump Day Hangout can be found at http://semanticmastery.com/humpday.

  Announcement

Hey everybody, welcome to Hump Day Hangouts. We are live with episode number 275. We are creeping up on episode 300. This is awesome. Anyways, today is the 19th of February 2020. And we got everybody here. We're going to run through say hello to everybody probably find out what the weather's like around the world. Maybe see what Hernan's flipping around his hands there and then we got some good announcements and we're going to jump into it. So, start on my left here, Bradley, how are you doing today? Let's see if we can hear from you.

Yeah, you should be able to. Alright, sounds good. Things are good. Things are good. Glad to be here.

Well, you know, I promised a little weather report what's going on in Virginia, you give that freeston are blown away or what's going on over there? Oh, no, man, it's been like spring for almost a week. Well, for several days anyway, it's crazy. Like we didn't have much of a winter.

I mean, now that I say that though, we're probably going to get dumped on the snow in the next week or something. Because that's usually a sneak up on us.

Like we usually get some sort of freak snowstorm and in March that ends up dumping on us even though it's like, like the very end of the season so, but it's been a very very mild winter so I can't really complain. Fair enough. Yeah. from living Upstate. I never forget I think the first year we lived there we went through the winter we made it. We're like, All right, we're from free and it snowed in May. Just like

so anyways, so snowblower moved west and couldn't be happier. So Marco speaking of nice weather How are you doing man? Man? It's no curtains just so you guys can see it. I'm gonna leave it like this.

Through the rainy season, so you guys can see warm sunny I'm in my job. I'm usually in a tank top and shorts right now I'm in a tank up and naked from there that now the sun's out guns out.

No. shorts and flip flops man. That's how I live and in

It's just something interesting about this I'm going to lead over to her man because someone commented in his video that you know, dude, you're in a T-shirt there's no way that you can have money because you're in a fucking t-shirt really this is the comment in Facebook. How like how fucking ignorant can a person be looking at someone you have no money because you're in the teacher I live in tank tops shorts and flip flops like I could give a fuck what somebody thinks about but I look but talk to me about making money into and you got a project and if it's worth it, we're gonna make some money man. Um, he just hands up I don't know what in Panama we're all in a five-star hotel right all-inclusive short t-shirts. And but yeah, what bro? We got no money. Sorry. You guys are listening to some broke motherfuckers here who don't know shit.

It's ridiculous anyway that's my rant for today. Come get some of this man that's what you can get the POFU get some of it that's how you lead that well this is a natural leader and then Hernanm do you want to wave humpy around and just said that he doesn't give a fuck about wearing t-shirts if Dadea is watching this maybe could you get Hernan's humpy like a miniature like gold Mr. T chain that says as we want it I think like this that'd be cool without so

What's up everybody good here Sunny, nice weather or in Argentina actually been raining for the past couple days but today's me so really excited about what we have going on really excited for every one new joining everyone you know, supporting the channel for quite a while. So thank you for being here today for today. Awesome. And last but certainly not least, Chris. I assume you're probably here in Austria.

How are you doing, man? Yeah, I'm back in Australia spring here as well. I'm just back from the team actually. So I'm still quite pumped.

Awesome. Yeah. Can't complain. It's a good day.

Good stuff. Good stuff. Well, I know Bradley, I think you just dropped some new training for the two x your agency people, right you just I forget the exact title of it. So I don't want to butcher it. But I think that you just wrapped up another week at five. Yeah, week five is the first week of the two x your results training. So the first four weeks was to an extra pipeline, it's about filling your pipeline full of prospects and closing, closing a percentage of them. So the next section, which should be for the next four weeks is to x your results. That's where we basically layout the plan for getting repeatable reliable results for clients. So I started this week.

With our at least the first week of that part of the training is about the SEO shield, which is really the foundation of everything that we do now. And so the Yeah, that training was just finished yesterday. So I don't know if it's in the members' area yet, but it should be within the next day or two. If it isn't, yeah, we just pass it over to the team so it'll be up by the end of the week. So if you're into extra agency com if you're already a member then you'll have access like said by the end of the week, and if you're an agency owner or a consultant and you're listening to this and you want to get more clients you want to grow your revenue and scale your team head over to two x agency com and join up right now it's one-time payment and it's a hell of a lot of valuable Oh my god, it's ridiculous.

and just so people don't get confused because they're gonna feel way too into my SEO shield. I thought Syndication Academy, RYS Academy, and the @ID page and link building precedent. I thought that was all the foundation. Well, it is. It's just that we've brought it all under one banner, everything that we do now we bundled it to make it easier for people yeah. And so you just go in and you purchase this product the bundle and then you just get the SEO shield that's how we do entity base, worry less SEO. We don't worry about Google updates, we don't worry about any of these other things that are going on on the outside. Because what we do is again, it's based on the three pillars of art, activity, relevance, trust, and authority. That's how we target everything that we do. And that's how we get results. It's been working for years it's going to continue working because we're right at the heart of the algorithm so no guys don't worry our foundational principles did not change because the the algorithms have not changed their foundational principle. I just want everyone doesn't get confused when you listen to push or talk about the SEO shield because of

It's all the same thing. We're just changing the name to let you know that it's all under one product. Now instead of the separate thing, yeah, and the guy over at mgyb.co at the done for you store, we, you know, we tell people this all the time, get your syndication networks there. And if you want to go to the training and train someone or do it yourself, that's great. If you want to save time, get it done up to our standards, you can get an mgyb.co Our way is drive stacks and then like Marco was saying the SEO shield where it incorporates all of that, you know, you can go check that out and grab it over at mgyb.co. Yeah, I just wanted to add a kind of, you know, one of the things that I talked a lot about this weekend. The training for the SEO shield is that even people that are maybe offering not don't offer SEO services as part of their agency services. It would be silly not to also sell SEO shields to your clients because you don't have to do the work, you can order them from us at MGYB, and we'll set it up. And even if you're just like just doing paid traffic, for example, maybe you're just didn't run an AdWords or Facebook, you know, ads for a client or something, maybe that's all you do. But if you can set a client up as an upsell, and you don't have to do any of the work, because we can fulfill it at MGYB, and you can set that client up with an SEO shield, that's going to help to solidify that entity and in build authority to that brand, then why not? Why wouldn't you do that? And again, you could, you could just mark it up, you know, 200%, whatever it is that we charge it, MGYB and sell that and just make additional revenue that way. And again, especially if you are running, if you're running SEO or paid traffic and you're able to generate relevant traffic to the assets, the entity assets, which the SEO shield would all be part of. It's going to improve their SEO even if you do nothing else and I know that to be 100% true because for example, my real estate business, I haven't been doing any additional SEO to that at all. For months, I haven't done any additional SEO work to my real estate business. And yet I overtook I've been in the number two position for months for my two primary keywords. And within just the last week, I've now made it to number one and push the number one guy out of position. And so now I'm in number one for my two primary keywords. And I've done absolutely zero additional SEO work from when I originally launched it months ago. And it's because I'm sending relevant traffic into its activity, relevance, trust, and authority. And because I have a strong entity because I built the SEO shield or had it built many months ago, and I haven't even done link building to it or nothing else, but yet, it's still increasing in power, and not and taken. And now it's number one again, with no additional SEO work. So there's no reason why you guys shouldn't be selling SEO shields to your clients. Even if you don't do SEO work. Does that make sense? And by the way, Google says that your schema or your structured data won't help your rankings. And I just moved the land solutions network up to five, six spots in the rankings by simply pulling work with schema, just additional schema because guys, okay, so so think about this schema is cold, right? structured data is code that speaks directly to the algorithm to the bot that's coming in and picking out your information, how can that not influence the bot into ranking you better if your entity if your schema is better than anybody else's because Google is a relational database, we keep saying this and it's going to relate your data to everybody else's, and to what it has as as as the optimal entity in that space. The closer you get to that, the better you're going to rank. It's dead. Simple. I didn't say easy, because it a lot of work goes into it, but it's dead simple. Once you know what you're doing.

So anyway, I want to get to the questions. Are we done? We're into some people who were crying about the latest update week or two ago. What update? What update?

I keep moving up. I keep seeing

Oh, no, I don't know. I don't hear from me. I mean, I know there's a lot of crying going on right now because a bunch of GMBs got suspended in the last week again, and big, big, big people got hit hard and my shit still alive. Yeah.

Same here. I want to touch on something real quick one if you want to hear these guys going really deep, and you want to talk, you know, into different areas as well as what we've been discussing. Then you want to come to POFU Live.

Go over to pofulive.com. You can find out more there. I'm not gonna spend a lot of time talking about it. This whole 2020 and September the last weekend, Boston, Massachusetts is going to be our third year doing it. We're limiting it to 25 seats. So if you're interested in that we're going to have more details coming out, but go check it out. Right now you can save a ton on your tickets as well. And these guys were talking about GMBs. We got some news coming out about that.

I talked to Rob, the ROB, that is superb, other what to call Rob. Rob, if you're listening tell me what to call you. I like calling you the Operations Manager because it sounds cool to me, but maybe you don't think it sounds cool. So anyways, Rob the man at MGYB. I just wanted to let you know we've got some updates coming out next week around GMB related services. We'll leave it at that.

All right, so with that said, you guys, I think that's it. Let's, let's jump into it.

Okay, cool. Let me grab the screen.

You guys should be seeing my screen, correct? Yes, sir. All right. Well, before I jump into the questions, I just want to point out two things to kind of follow up on that real estate thing that I was talking about. So my two primary keywords for my real estate business are South Land fast oops, I thought it was typing. So land fast Virginia. And you see it, it's because it's detecting my IP probably also it's pulling up the knowledge panel. But I've got number one, which I knocked sell land fast calm out, which had been steady at number one, I got to number two fairly quickly. But I've been hovering at number two ever since. And you can see that I'm number one now for that keyword. And I've done no additional SEO work other than my original drive stack, and a link building campaign to the drive stack. And that was it. And I haven't done anything for four months. What's also interesting as you can see that like for example, if I come up here, you can see that in Google suggest it's also bringing in my company name or my brand name, which is what we talk a lot about this in the 2xyouragency training and I'm not going to share a whole lot here as to how it can be done because it's but if you have a strong entity and you create that keyword plus brand association then a keyword search will actually trigger your brand name to show up in Google suggests. That's what you want. Because now Google, that's a strong association that Google is made with that keyword, that primary keyword, which could be a product or service, right? And that's very, very powerful. So you can see that there.

Well, if we go look at my secondary, my second keyword, which is we buy land, Virginia. The same thing occurs, you can see Alpha Land Realty and alpha land realty reviews. They're number one, and then it's also showing up in the searches related to. Does that make sense? So again, guys, these are all things that can be done with the SEO shield, which creates that association with the product with your primary keyword. That's one of the main things that it does, especially the drive stacks that you buy from us at MGYB. That's why we asked for one keyword, your primary keyword when we create the branded drive stack and that's to create that association number one, but then sending relevant traffic into that SEO shield will also help to manipulate Google suggest. And I'm sending traffic in because Well, number one, I do get some organic traffic. There's no doubt. But I have Google ads, Google remarketing ads, and I'm also doing direct mail. And so that also helps to influence suggest when people go to like somebody receives a letter from me saying that I'm interested in making an offer on their land parcel. Now they see the company name and I'll go to Google search and search alpha land Realty. And that triggers the brand search and then they click through to see the website. And that also helps to influence suggest and again, it's all just through relevant traffic into an SEO shield. And you can get those you can repeat those kinds of results. I'm just showing you mine but I've been able to do that for clients too. So it's, it's pretty powerful marketing.

Yeah. Rob just went and starts from Indiana from his IP, and you're the knowledge panel and number one for that keyword. So yeah, you got the knowledge panel. That, guys, that's how powerful this shit that we're giving you is that it's right there. If you don't take advantage of it, it's your problem. It's your fault. If you're sitting there, you can't get results with all of the shit that we give you every Wednesday free with all of the shift that's available to you in our Facebook group, free. Now we're not even talking about the paid knowledge, right? Because there's some stuff that membership has its privileges, we can only give it to you if you're a member. But if you're not doing anything, if you're just sitting there, and you don't know and you go listen to this other person, say something, or this another person. And we all have differing opinions. Of course, we do. Because we all do things differently. Well, think differently. You might be able to get results, but it but if you're just sitting there and getting all these opinions, and you can't make up to Mike, it's your problem, and it's your fault. It's not ours. We're giving you what works for us, and we're showing you.

Why and how it works and we do it for free and we do it for a reason so that you can come and get even better results so you can go make money my goal is to help people make money that's it's in my bio I was just looking at my bio and in our website I guess I need to update it but really it is my goal is to help people make money so why what is it about you? That's not allowing you to allow me to help you make money? Think about that.

Why Does Google Update GMB Info Without Giving Notice?

Sweet All right, we're going to get into questions now. We got the first one's from George he says hello, please help me if you have time. What the hell's going on? Do you see that on my screen?

Yeah, what the fuck is that? Do you see that? You're not is that Hernan is how can Hernan right on the screen.

Can you buy it? I just figured it was turned on. I just like to blame things on him. I don't know what the hell that was. I've never seen anything like that in my life. That was weird.

There's like red drawings on whatever. Anyways, let's get back to the questions. George says hello, please help me if you have time. I used to do link building. I used to do building work in the UK. I had GMB listing with the name of my building services company and I was ranking number one and local maps for keywords to see it again? What the fuck is going on?

One of you guys is messing with me.

Did you saw that? Oh, the little Oh, yeah, I see that. But I don't have that option.

You guys have been a prick? Can we answer some questions here?

Now so this is us? Yeah, I can see that. That's really strange. Yeah, somebody can somebody riding on you. It's gotta be it's got to be on one of you guys. You gotta zoom. All right, well, I'm gonna try to answer the questions while you guys continue to distract. Okay.

Alright, so where was I? Let's try this. One more.

I was ranking number one and local maps keywords builder plus location. However, I'm not doing building work anymore and I have changed my profile from builder to electrician. So six months ago, I changed my GMB name to the new Electrician Business name. Now after six months if I type in electrician plus location, I'm number 12 and Google pack and if I type in builder plus location, I still rank high in first position and a local three-pack. Please explain.

He says I have a new electrician website linked with my GMB listing so it has nothing to do with your website. I can't explain that Google does some GMB does some weird shit. Sometimes, like they'll suggest edits for example, like if you were to and by the way, guys, remember don't go into your Google My Business profiles and make a bunch of changes right now because suspensions can still occur.

Obviously he changed the name and it was still able it didn't suspend it but sometimes things will suspend it for example, if you have a GMB website, associated with your GMB profile but you have a money site. So self-hosted website is your list as your website. Sometimes GMB will automatically switch your primary website to the GMB website URL. And it just does it and it's shitty because you know you have to go in and change it and in fact, I had a GMB suspend when I went in to change it a while back it was several months ago, but they forced the change without my approval Google My Business did to the GMB website instead of the money site URL, and all I did was go in and change it back and it suspended it and was an automatic suspension. So it was like as soon as I hit save, it suspended it. And so we had to appeal and get it reinstated. And we got it reinstated but we had to appeal to the GMB support, you know, support staff or whatever support department so I don't know why they're doing that. It's probably just algorithmic but if if you're having an issue with it, then honestly the only thing I could suggest, and this is I'd love to hear some other opinions. But that would be to just contact Google My Business support. If it's a legit business with a legit location, and you can verify it if needed. Again, with Google My Business support, then I would contact Google My Business support and notify them of your issue, and make sure that they update it. You know, they'll have to probably don't do anything quick at Google guys. They're like the federal government. They're slow as molasses. So if you start support, kind of thread with them now, it could be several weeks before they update it for you, but it's likely that it will get fixed. And that's just been my experience with Google My Business Support. Anybody else?

Yeah, that to me that that's a clear sign that it's ambiguous, right? So he's appearing for two different search results, the old one and the new one. He should have shut down the original GMB just closed it right, no longer there and then started another niche should have gotten another one verified that the only way that this one that I can see it getting cleared up is by doing a whole lot of entity work. And I can tell you that it's going to take months and months and months of doing the entity work of going and finding everywhere where this appears and where you should change, okay, because you're getting links to this, you would have gotten natural like you would have gotten natural citations, co-citation, all kinds of things. If he ordered citations, which he doesn't say he did, but if he did, that's a problem also, because Google is clearing the cache probably. And then going back in it's finding citation is finding like it's finding all of these things that have nothing to do with what he is now. And probably what he was back then or now it's finding both and so, of course, he's getting results for both. Not as powerful as it should be for either one. That's clear. It's ambiguous. What can he do? The only thing to do not since it's already changed on the same GMB is to get with a Google Rep. Get things taken care of while they're on the phone. Not that isn't necessarily going to help what wallets in Google cash. And while all of these things are going on, I would say, Come and get the @ID on the SEO shield from MGYB. And that's going to help out a whole lot to clear up the ambiguity, but get it for your new business, not for the old business, of course.

Yeah, and I would almost say that I kind of agree with what you started off with Marco. And if George, if I were you, I would probably mark the building the original GMB as permanently closed, and then start a new one. And what I would recommend is if it's the same physical location, so the same address, then what I would recommend is you start you get a new phone number. It's a new name, obviously, that's what you've been trying to change, but I would get a new phone number. And then I would also you know, you're going to change your website, I think you said you have a new electrician website. So it's a new URL too. So new name, same address, but new phone number new website, then you could register a new GMB at the new address and have that new NAP data, right name, address, phone number data and web address URL, and then start from scratch, you'd still again, follow our methods by an SEO shield, which include the @ID page, the syndication network, the drive stack, and G site, all of that will help to solidify that new entity and you'll build it right from the ground up. I think Marco was right in stating that it's, it's probably going to be easier and quicker, you'll get results faster, starting fresh that way than trying to go back and clean up and reassign all of the existing work that had been done to the builder GMB because that it takes more to clean up and then it does to start from scratch with a new asset if that makes sense.

So that I would agree with Marco that I think that's probably going to be the better route but it's critically important that it's a unique name. It could be the same physical location address, but have a unique phone number and a unique web address also, because if you have any two of those data points the same as the previous GMB, then it's going to ambiguous the data and it's going to cause issues. So but if as long as you just have one of those data points the same, which would be the physical location, then you'll be able to start from scratch and build a whole new entity from that. Any other comments, guys? Not Okay.

Next is Is this about that I have secured a place for some keywords? I don't know what that means. How was how it is work, then? I'm sorry. I don't understand those questions from time to time. Google is doing some changes to by listing and changing back my electrician name to the builder name. Right. Okay.

The ambiguity. It's clear. It's absolutely clear.

Yeah. Okay. I think that was just more of a comment than a question. So again, I think we've pretty well covered that.

How Do You Find The 301 Links To Link A GMB Page From A Press Release?

The next one is from Jay. JP says I see that all of my GMB short URLs are 302s. If I want to link to my GMB from a press release, should I then use the long URL? If not, how do I find 301s for linking purposes? No. The best thing to do for SEO is to if you're going to use the short URL, put it into a redirect checker like where goes calm or redirected detective calm or something like that. And when it reveals what the final destination is, through all those redirects, because it goes through several, then that final destination that make that your target URL, Copy that, but then instead of submitting it as a long, ugly URL, unless you're going to use anchor text, which you can if so if you're submitting that link, and it's going to have anchor text, right, then that's okay to use that really long, ugly URL. But I wouldn't submit that as a real long, ugly naked URL in the press release just because it's stupid long, right? If that's the case, there are two things I would suggest. Number one, which I don't know if it's available, but I know that we have MGYB.co link shortener, which is stupid powerful. I think it's going to be subscription-based or is it free? Marco? Can you comment on that? They don't we do have a free part. Of course, it doesn't have all of the power that everything is still a very powerful man. Yes, it is. It's hybrid, it ranks the shortened link ranked. So that's how powerful it is. But there's a whole bunch of other things that you could do with it. And,

yeah, that we do have a free version. And of course, there is there are paid plans that we have. So the reason I suggested that was because we've been using the mgyb.co domain for link shortening for drive stacks now for what a year and a half. And because of that, we have a shit ton of power built into that domain. It's absolutely insane. That's why I suggest that and so that you can benefit from the power that we've been able to accrue within that domain right off the bat. However, what I do with a lot of my friends. I work is I have my own domain, WordPress installation setup that I use as my own link shortener. And I use pretty links, which is a WordPress plugin that to create redirects, and it's they're pretty, pretty links Pro, I think it's like 20 bucks, and it's for the developer license and I think it's 20 bucks. Totally worth it. If you want to use your own custom shortener, you just install WordPress on your own domain. Like we have one for semantic mastery. It's so short.mc sm short link. That's our link shortener. It's just a WordPress installation. We have pretty links on and we use that to shorten URLs and for stuff within our training, essentially. So yeah, that I mean, that's what you can do. I like to use my own domain all there's a benefit to using an mgyb.co, except for my client's work. I don't want my clients going to go like getting curious and going to mg y b dot CEO to see what that domain is if they see the shortened URL, so I use my own that I set up. If that makes sense, okay.

Good question though.

Can You Add A Tracking Code In The Header Section Of The Press Release In MGYB?

I'm almost missed. Almost Miss Gordon. Hey guys. What's up, Gordon, by the way? So just a quick question when using our third-party press release provider through MGYB. Okay, so you're talking about press advantage through mg y b, is there a way to have any type of HTML code like a tracking code or other type of HTML code inserted in between the HTML header tags and frustrates? I don't think we can do that. I don't know Mark, maybe you can answer with if you have a press advantage account. You can install remarketing pixels. I don't know that we do that at MGYB though. Marco. Can you comment on that? Do you know if we all know that I don't know about press releases? And I know that Rob is listening to this. So Rob, if you have an answer for that, let me know and I'll Leon I would discard no support@mgyb.co and asked that question, Gordon, because again, I know that, you know, I have my own subscription to Press Advantage. So I go into the back office and I can set up remarketing pixels. I think that's all it's good for. I think it has to be an image tag. And maybe Jeremy can clarify that for us the next time I chat with him, but I think it has to be an image tag. It's not like where you can just put any sort of code in the HTML header. So I don't know that. I'm assuming you're looking for some sort of remarketing pixel or tag but I don't know that to be true. So Gordon, just contact support at mgyb.co and ask that question will get you the right answer.

Should We Use Anchor Texts When Linking Drive Stacks To The Money Site?

Peter says when linking from drive stacks to the money site, should we use anchor text or just plain link? Same question for blog posts that get syndicated. Thanks in advance for answering. So you can do a combination of both I like to use variances so I like to use you know, keywords related keywords, longer tail keywords, naked URLs, a common brand anchors, I like to use a combination of them all. So that it kind of varies everything when it comes to blog posts that get syndicated. You know, we, my bloggers do all of the blogging, but so typically they just, they just, they use anchor text for the most part when they're linking up from a blog post to like one of the pages that we're trying to promote, but my bloggers know to various so we're not always hammering the same keywords. Naked URLs are fine, too. I never used to experience any problems with using anchor text for internal links, but that is an issue. Now if you overuse a keyword anchor, even for internal links that can cause problems. So I recommend that you just use a good mix, diversify, use keywords related keywords, longer tail keywords brand, a mix of the brand plus keyword naked URLs, and I don't really do generics for the blog post, maybe occasionally, but very rarely. So that would be my recommendation. Anybody else?

Yeah, I got it. First of all, I got a response about the pixel. No, we don't do that. They need their own account in order to do that, and then for this, as far as drive stacks are concerned, we do all of the above all, everything that you just said, get done naked and an exact match, and then long tailm short, we do everything because you want some generics? Yeah, yeah. Because the only thing that that that we're concerned about is the relevance and pushing relevance to the destination. That's it. And that's how we do it. That's it.

Are There Any Official Examples Of Drive Stacks Ranking With Google Sites Other Than Plumber In DC?

Okay, are there any more official examples of drive stacks ranking with Google Sites other than plumber and DC? Well, sure. Let's go look. How about SEO Virginia that's been ranking for over five years, right? Less, today is the day that it's not Hey, look at that. It got me number one in maps right now to there you go SEO that's a Google site that was built in May of 2015. Guys and it's awful to look at it it's probably still broken iframes on here from when g plus shut down unless I removed that I might have removed that. But I mean look at these guys you know what for almost five years we're like three months away from five years that this five years ago and I haven't touched this fucking thing. Yeah, it's still ranking SEO is try agency.

Yep, Google Sites right there. Big bamboo marketing in the three-pack. Let's try Virginia SEO. That's just another example, guys. I've got a bunch of other examples right there. Number one, number one in maps. I got a shit ton of other examples, but I can't show it to you because they're client sites or lead gen stuff that I don't want to reveal. But I do I don't mind showing this one because I've been showing this since well may have 2015. So anyways,

Mohammed said, What's up, man? It looks like he's got a few questions. So he says, Hey guys after I order and receive an SEO Yeah before you go on we can show another example. You want to. Yeah, Foundation Repair Indianapolis because we only went out. Well, this is Rob's and he only went after the map pack for that. Okay.

So check the website and see the business.site. Yeah, that's the Google business site. So there you go. And that was pushed through it was ranked by use of a drive stack, right? Yep. There you go. So, guys, it works incredibly well for maps, but it also works for organic and with a lot of my clients right now because the maps filter although you know, the maps filter has expanded again, I think it was I think it's a when Google did their GMB suspensions again in the last week, it kind of fucked up their, their, their, their really strict proximity filter, it's probably going to get worked out and be tightened up again, but it loosened up over the last few days. I know that to be true, but you know, if you in order to overcome or if because the proximity filter got so strict and it became so narrow is a narrow area around where the business was physically located that it would primarily show on maps. Now we know how to overcome that through consistent effort. The Local GMB Pro method, we can expand into adjacent areas with a map listing and overcome that proximity filter. We know that but a lot of clients of mine we have kind of switched back to doing more organic type work. And the drive stacks are one of the best ways in the world that you can get results from that I've got. I can't show it. I wish I could. I've got a client that I've been working on. Now for about, I don't know, maybe the last 10 weeks, I've had my blogger specifically doing a very specific way of targeting all the cities within a particular county, all the towns and you know, cities within a county and blogging about it. And we're mirroring that into a G site, which is what we talked about in Semantic Mastery all the time theme meringue. And it's crazy, because like Montgomery County, Maryland, for example, has 29 locations within that county. So 29, different town names and city names. And out of the 29, I think we've got 17 right now, and number one position of our primary keywords for those locations, because of this blogging method that we're doing specific, which is just setting up proper silo structure, proper internal linking, and then mirroring it into the G site and hitting it with links. And it's just it's ranking incredibly well. And so we're duplicating that across other adjacent counties because it's a big broad surface area for this business. And it's super, super powerful.

It's working really, really well. I mean, literally, we just published a blog post syndicates to the syndication network. And then I've got the mirrored pages on the G site and that's all that we've done. And it just it continues to rank. I think we've got 17 out of 29 locations and number one position now, so it's crazy it works really really well, guys. Now with heavy hitter club, as soon as we bring that online, that one's coming, we'll be able to show more examples because we're going to take people from beginning to end on case studies and now they'll be part of the case study as we go as we rank the G site as we as we go into if it's local, the map pack, or as we go after number one organic, like deadliest case study, right? The e-commerce case study where he's been showing just steady increase crazy increases. And I'm gonna say this against Amazon, Walmart, Lowe's Menaka, you name the e-commerce giant and Dadea is not only going after them, but he's winning. He's winning in the, in the SERPs, beating people who are spending hundreds of thousands, millions of dollars in their marketing. And there's Deadia with it with his g sites and dry stack and doing the thing that of course, what he does best, which is link building and embedding, but these are all principles. I mean, it's, it's the foundation of RYS Academy. So if you want more, then you're going to have to come to one of our paid groups because we're not just going to give stuff away that would just be nonsensical to start giving away everything for free. We give you enough to get started to make money so you can come to the paid groups and make more money. That's how we do things.

Should You Start Blasting MGYB Links And Embeds As Soon As You Receive SEO Shield?

So Mohammed says, Hey, guys, after I order and receive an SEO shield for a tough niche car, should I wait and have it settle as I usually do for our wise stacks or do I go ahead and start blasting at various MGYB link embed orders? I remember you guys say always use the minimum effort before bringing out the big guns. But what if I already know the SEO shield is going to need extra power then hammer it? Unless Marco tells you differently? I mean, I don't see any reason why you should wait. If you already know it's going to take a pretty good blast and go ahead and blast it. What do you say, Marco? Well, it should be part of the initial push. He should have already ordered link building and embeds and press releases and everything else to what he's currently doing that'd be that that's just standard operating procedure. He should know you've been in our mastermind, and you need to come back to the mastermind so that we can get deeper into this and give you more guidance on how you could do this at it anyway, just deal with this question. Yes, by all means, then you're going to have to expand that Gsite read the already talked about a little bit, expand that drive stack, you're going to have to start femural your drive stack and your energy site so that it matches your Money sites so that we go after each individual silo, in whatever it is that you're doing, it's going to power up that page and help push everything up. And then what happens? And I keep talking about this and and that, you know, it's sometimes it seems like nobody's listening. Because the more that you do this, you're going to start adding folders. And you're going to have to start adding files and you're going to start adding inner pages. And it's going, it's going to start working even better, you're going to start ranking better dead yet, seeing this now, where he's just ranking just for these ridiculous terms, which you figure you can never rank for that of all of these people are going after, it just can't happen. And fucking can't and all those people who say this doesn't work well. Who are you going to believe the experts or you're lying eyes. You just saw how it is that we do the do we do? So I was looking I was going to hopefully do it with just going to show something here with the market you've been working on this Do you know what category Can you just give me one of our category URLs for Semantic Mastery? Do you know off the top of my head? No. So we don't have an SEO category or something? I'm category slash let me just see if we have one. No. Well, alright, so guys, you understand one of the things that you can do.

I probably shouldn't let me I'm going to give this something away here. That's it's not too much too bad. But it's it works really well. This will help you guys with if you've got a WordPress site, you know, your category can have their own RSS feed, right. So So two tags, each tag has its own RSS feed. So you can take the category RSS Feed URL and mirror a page on your G site and then burn a feed burner feed from your category RSS feed and then enabled was a boost, which allows you to republish your RSS feed as an HTML feed. So it's basically you can take your category RSS feed and create a G site page on your site. It's optimized for your category keyword, right, and then create an HTML version of your RSS feed through Feedburner. And then embed it in the G site. There's your content. There's your content for the page, you see what I'm saying. And now you've got your entire category, all of the URLs and posts all the posts within that category. So your entire silo structures right there, and every time you update it, and by the way, you can go in and change like your WordPress reading settings to show more like by default, it's 10 items in an RSS feed. But let's say you got 2020 posts in that particular category, make it show 20 posts, right, you can adjust that the RSS feed to display 20 posts, and now you've got all 20 posts on your G site page that's optimized for that same keyword. And now you can hit that g site with link building and embed gigs that are optimized for those keyword sets. Does that make sense? And now you're powering up the entire silo through a G site page, which is the iframe SEO shield, right? That's what we do. And it's super, super powerful. And it's super easy to do. That's why I'm saying like, it's easy for my bloggers to create the blog posts. And we have just a couple key pages on the site that we just continue to hammer so they don't have to every time they create a new blog post, go create a mirrored page on the G site for the blog post. It's unnecessary because it may be in some situations were really tough SEO, you might need to do that. But for most of the stuff that I'm doing by just doing that category page, and embedding that or creating an HTML buzz version of the using buzz boost and Feedburner and embedding that in the G site page, and then just hitting that with all my market-level keywords with the location modifier for that particular category. And it just works. It works really, really well, because you power the whole silo up that way at one target point. That makes sense. Marco, you're not mad that I shared that. Are you?

Marco: Absolutely. Are you absolutely mad? Absolutely. That's too much to give away for free? Well, if you're going to, by the way, yeah, if you're going to do that, guys with the G site, in order for the HTML feed to display, you have to get rid of the http colon. At the beginning of the source code for the which Feedburner gives you It gives you the source code for the HTML that you embed, and it's a source= and you have to get rid of HTTP, colon, or else it won't display just to kind of let you know that. Anyways, guys, that's simple. It's simple, something that you can do and get results and just go buy link building gigs and embed gigs from MGYB and you'll hammer it. Okay, so hopefully that answers your question.

What Is The Difference Between RSS Authority Sniper And RSS Masher?

The next one is what's the difference between RSS authority sniper an RSS Masher? Well, RSS authority sniper is just a tool to help you locate RSS feeds around a particular topic. That's all RSS authority sniper is now there is the back end product to that called rank feeder, which is where I think the power is rank feeder is a great SEO tool for creating co-citation. But it doesn't display the best. In other words, the RSS feeds created for rank feeder, or from rank feeder are really good for SEO, but they're not so good for content distribution and syndicating that's where RSS master shines RSS masher allowed like create some beautiful outputs because you get to modify the elements of the output feed so you can mix and splice different RSS feeds in and then actually go in and edit the elements of the feed items to so that the output feed is designed the way that you like it the way that you want it as well as you can inject you know HTML. You can mean all kinds of really cool things that you can do so that you can use those RSS feeds for content marketing and syndication, distributing content, essentially. And it's very, very powerful for that. So RSS master is more of a marketing tool than an SEO tool. And I've always said that ever since the original version, RSS authority sniper and the rank feeder is more of an SEO tool, not so much of a marketing tool. That's the difference between the two, the two of them used and combined together. It's very, very powerful indeed. Comments, anyone?

Should You Buy A Separate SEO Shield For A YouTube Channel?

All right, Muhammad's up again. He says, Hey, guys, the SEO comes with the syndication network that I use for my money site. But if I want one for my YouTube channel for the same brand, I just buy a separate MGYB order, right? Yeah, but why? Why do you? I mean, you could but it's really unnecessary unless you just want an extra network. Why? If you have a Muhammad I'm asking this rhetorically right if you have a branded network and you've got a money site and a YouTube channel for the same brand. Why wouldn't you just publish content to the same network? Does that make sense? I've talked about this before, a lot of people that just do a lot of video stuff will create or buy a syndication network for their YouTube channel. And then they'll create an associated website, right a companion website for their channel. And a lot of times people would take their YouTube video, which is their primary content engine, right YouTube. And, you know, whatever video they publish gets syndicated out across the network, but then they take that video and go publish it on the blog, the associated website as a blog post, they don't change anything up. It's the same title. It's the embed code. It might even be the description from the video as the text part of the post. And so what happens if you have both of those syndicating the same network and you didn't change anything up then it looks like duplicate posts on the syndication points which can get your blog accounts to terminated like blogger, WordPress, and Tumblr.

So those, that's not the best thing to do. But if as long as you're changing it up if your YouTube video content is different than your blog content, but they're both for the same brand, then they can both publish to the same network. And you're better off that way, in my opinion, because again, you're building more relevancy, more activity to the branded network. So it's unnecessary to have a second if you're going to have a second network. Then remember with YouTube, you can use persona-based networks or similarly themed networks that aren't branded.

And you can stack as many of those on the YouTube channel as you want. There are no footprint issues with syndicating YouTube content. There's footprint issues with syndicating blog content, which by the way, RSS masher that's one of the only times I'm ever going to suggest using two-tiered networks is if you're using RSS masher, then two-tier networks, there's no reason you shouldn't be using two-tier networks. But for YouTube again, you can stack as many persona-based networks or pseudobrand are similarly themed networks that aren't your brand aren't branded networks to that same YouTube channel, and it won't affect it will just add power to your YouTube channel. But your blog should only be syndicating to a branded network only, or if you're using two-tiered networks, and you have related content feed triggers at the second tier, which is what RSS master can do beautifully, by the way. So okay, any comments on that? Moving on.

Can You Buy Expired Domains With Medium Power To Boost A Press Release?

All right, baby says, Hi, I wanted to know if I can buy medium power to expired domain to power up a press release? Uh, you could I don't I mean, could I? I typically wouldn't. But yeah, you could, if you buy found a domain with really good metrics, you could do like a redirect to a press release. But I would recommend that it would be good metrics. And it's also super relevant. Because I think just buying metrics now is really useless because Google's algorithm has come so so far unless it's super, super powerful, but I think there needs to be relevancy. Marco, you want to comment on that? He does build links. Yeah. To the press release. Yeah. And have had a better effect. Why? Because Daddy Knows he knows exactly what he's doing. Daddy has a relevant network, where the links will be coming from. So all of that relevance will push way more power than one domain could ever push. I mean, it's it really comes to the how much power Are you going to push through one unless you can get one of those just with huge metrics. And it's still good that that is that the spread all over the place? It's from spammed to death where and those are worth a whole lot of money. So why would you spend all that money on that, where you could just buy a link building gig do some embeds also, and get the same effect? Yeah. Better effects on

Yeah, so baby. If you go to our mgyb.co/store/webinars, there should be a link at the top of the page anyways, take you over to the webinar page, you should be able to see our webinar that web Mark and I did about PR stacking or you just go to our YouTube channel, semantic youtube.com slash semantic mastery, click the channel search icon and then search for PR silo stalking or PR SEO which you know, press release SEO. And you'll see the webinar that we did where we talked about PR silo stalking. And that's super powerful. And if you create a silo with press releases, and you daisy chain the links together, right so from one press release, you each press release you link to the previous press release. But you don't ever create a reciprocal but my point is you take all those press releases in that silo let's say you create a chain of I don't know for press releases, let's just use that as an example. And you don't you silo those together, stack those correctly. Then you can take those for the press release, grab the press release URLs that don't purge street insider is one of them. USA Today is another one of them. The Press Advantage, press releases on the press advantage domain, there's another good one for that, take those URLs and then at bias link building campaign from Dadea. And hammer all of them within that silo that PR press release silo. Right? So with all your market-level keywords for that particular category, or that that topic, that keyword theme, and what happens is you power all of those up, which will in turn power up whatever your target URLs are within the press release. It's a super, super powerful way to do it. Not only that but if you have a Google My Business location that is also part of the project that you're working on. I don't know what it is I'm just saying if you do, if you go watch that webinar that I'm talking about, I talked about specifically how to also work GMB posts into that into the press release and into that silo structure. So that you're powering up everything the press releases silo, website silo and a Google My Business post silo all at the same time with one fell swoop. Right? And it's a very, very powerful way to do it. And again, that's all free on that webinar that we shared. So go check it out.

Does The RYS Need Syndication Networks?

The next question is, is the RYS need syndication? If yes, then you also do a second tier. No, it doesn't. I don't Marco, we don't do any syndicating stuff with the actual drive stack, do we other than maybe the Twitter network, Twitter is as far as we go, it doesn't it's not for that. It's not for syndicating content, although we do the feed burner feed, which you could attach to the syndication network. And make it go that way, as long as you're using or you're producing content on a regular basis. It would be a but you guys, a lot of the things that you think of just go and try it and see what happens. We haven't needed to do it. And if we don't need to do it, we just don't. That's why would you waste your time doing that when you could be doing other things? What we do works really well for even the toughest niches. And that's the way that I mean, that's been our approach. Since I don't know since the foundation, do as little work as possible to get as much benefit as possible out of it. Then, once you see the results when you see what's going on, if you need more, you always have a bullet in the chamber. If you do everything all at once, then you'll never know what it is that got your results in the first place. And then what do you do if you need more power?

Yeah.

Okay, so there you go. Yeah, if you buy the Twitter syndication network add on as part of the networks, then that just kind of help power it up. But, you know, again, that's as far as syndicating RYS content. It's not really necessary. I'm not even sure why you would want to do that. However, there you go.

Is It Okay To Combine RYS With RSS Masher?

So the next question is, would it be better to combine RSS with RSS masher? my main goals ads and affiliate money monetization? Well, remember RYS is about SEO right now. And really with entity-based SEO, which is kind of what we're doing now, not kind of it is what we're doing. It kind of helps power up the asset and everything else. So RSS masher can be a great tool for generating traffic especially if you're doing affiliate monetization.

What was it RSS? I'm just curious if I can shit I can't remember the name of the website that he had RSS feed super feed or something like that anyways, I can't remember the eat. The website that Damon showed is an example. You can create basically like PBN sites, but they're not private blog network sites because they're real sites, their auto blogs, that's what they are has that's an old term auto blogs, but you can create auto blogs that are being beautiful and all the content, you can manipulate all the content that is content from other people's RSS feeds. But you can manipulate it in such a way that you can flesh out auto blogs that look beautiful. But you can monetize them and point and also use it for SEO purposes and drive or drive relevant traffic to whatever your offers are and your target destinations are. So there's a number of things that can be done with RSS masher, as far as combining it with RYS. Yeah, I mean, like you could, I'm just off the top of my head, I'm thinking about some of the things that could be done, like for example, using RSS master to create auto blogs and then have some of the traffic go into, you know, directed into the drive stack, which helps to push that activity, relevance, trust and authority into the entity, right, which will help with SEO. As far as you know, other ways to use RSS master with our wise stacks for affiliate monetization. I'd have to think about it but I'm sure there's I think it's a powerful tool that you can do a lot with the comments on that from anybody because we're almost out of time all right we're going to move on.

Austin Don says when will heavy hitter club be available to join well the Facebook group is available to join now, isn't it? Yes, it is. Okay, let me get the link for you. Have you hit her club there might or might not be nude pictures in that Facebook group so Austindon me tag you on this. The worst part is over now it's gonna not going to tell you what kind of nude pictures so you just have to join them fine. Yeah, right. That's that's that's price. It's rising price. So go request to join over there. And then there will be like an actual club that will be launching soon. I'm not sure when but soon. Okay, so go check that out.

Should You Create Category Pages By County Or By Cities?

The next question and this will be the last question guys we got to wrap it up as Austin Don says what's better create category pages by county or cities? Example if I was targeting cities in an original County? Would it make sense to make the category page an original County? Or by city-suburban? Glen? Burnie? No no, for Okay, so it depends on how you structure your silos.It depends on and again, this is why you need to come to join the mastermind because we've gone into a lot over the last couple of months especially about how to set up a solid structure. I like setting up all my websites now with topical silo structure, not location through the typical silo structure, which is using categories, pages, categories, and posts right? What I do now and I can't talk about exactly how it's done, but what I do know is everything is all the traditional silo structure is done through for the topical themes of the site, but for any location silos I do that I accomplished that 100% with tags now. And so my point is like with with with what you're doing here with the silo structure, like if you have a location-based silo, in this case, it sounds like you do, then I would always do the county as the silo. So like if, in other words, that would be this county would be the category, and then I would have an individual post as city names. So, again, I know Anna Rundle County, I think has what like 19 because that's one of the adjacent counties to Montgomery. So we're targeting that for the project I was just talking about for one of my clients, so I think is 19 locations in Toronto County. So Anna rondeau County would be the category and then I would have individual posts would be like we buy land or we buy houses for whatever areas and Anna Rundle counties. That makes sense, because then what happens is your link from each one of those posts, which is a city or town located within that county, you can have an internal link that links back up to the county page. So it makes sense. So it becomes every single, you know, it's very, very logical Google comes reads the content knows that it's optimized for a particular city follows the link back up to the county page, which is the category at the top of the silo. So it makes sense. It's very, very logical that way. However, as I mentioned before, I do all of my locations, relevancy now through tags, and all of my categories are simply topical based categories. Now, it just makes it so much easier to build. And you can do some really cool ninja stuff with tags, especially when you mirror stuff in the G sites. So again, come join the mastermind, we'll talk about it. I'd love to show this stuff to you, Don. I know you're in real estate industry too. And we got a few others in the group in our mastermind that is in real estate too. So you ought to come to check us out. All right, anything else guys?

I think we're good to go? They will Good. All right. We only go over something. Don't just listen to us. Don't just listen to wherever it is that you

Listen, whoever it is that you're listening to choose one thing and then see it through to be from beginning to end. So that you know whether it works. The only way that you can know whether it works is if you go and do the shit and see it through to the end. I mean that that's it, the best advice that I can give anyone take the information, everything that we're giving, go and apply it and see for yourself. Don't let somebody else tell you what you can or what you can't do.

A greatly simplified focus, you know, one product one service one sales message, like all of that and master that before moving on to something else. And that's it's funny because and very quickly, I'm just going to say this my I had my last mastermind webinar, I talked about how I was decided that I wanted to flip houses to I've got my land business, but I wanted to start flipping houses because houses flip faster than land. And I spent three weeks building, buying additional like software and training and CRM and stuff.

As well as like building processes, and I even hired an additional VA and developed processes for them so that I can start marketing for houses also. And we turned the marketing on about three weeks ago and within the first you know, 10 days or so I started getting leads coming in for houses and realized that how dealing with houses like buying and selling houses is a lot more intense, like labor-intensive requires a lot more personal input from me than doing land which I can do virtually. And also it's very time-intensive, and it would take away from my land business. And so I like after three weeks and spending thousands of dollars. No kidding. And in three weeks of time, building all this shit out. I shut it all down. And I said, Nope, I need to really focus on just the land business simplify one product one service really master that and totally systematized that business to where I can remove myself from the process entirely, almost entirely. And then I can expand if I want.

So I'm just saying that to you guys because of the same thing. It's so easy to go chase. The grass is always greener on the other side of the fence, right? And it's so easy to just start chasing additional opportunities, guys, but that's how you end up actually reducing your effectiveness across everything because you spread yourself too thin. So focus get really good at something master at first before moving on to the next. Any closing comments, guys?

Bye, everyone. That was beautiful. Thanks, guys.

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Digital Marketing Q&A – Hump Day Hangouts – Episode 275

Click on the video above to watch Episode 275 of the Semantic Mastery Hump Day Hangouts.

Full timestamps with topics and times can be found at the link above.

The latest upcoming free SEO Q&A Hump Day Hangout can be found at http://semanticmastery.com/humpday.

Announcement

Hey everybody, welcome to Hump Day Hangouts. We are live with episode number 275. We are creeping up on episode 300. This is awesome. Anyways, today is the 19th of February 2020. And we got everybody here. We’re going to run through say hello to everybody probably find out what the weather’s like around the world. Maybe see what Hernan’s flipping around his hands there and then we got some good announcements and we’re going to jump into it. So, start on my left here, Bradley, how are you doing today? Let’s see if we can hear from you.

Yeah, you should be able to. Alright, sounds good. Things are good. Things are good. Glad to be here.

Well, you know, I promised a little weather report what’s going on in Virginia, you give that freeston are blown away or what’s going on over there? Oh, no, man, it’s been like spring for almost a week. Well, for several days anyway, it’s crazy. Like we didn’t have much of a winter.

I mean, now that I say that though, we’re probably going to get dumped on the snow in the next week or something. Because that’s usually a sneak up on us.

Like we usually get some sort of freak snowstorm and in March that ends up dumping on us even though it’s like, like the very end of the season so, but it’s been a very very mild winter so I can’t really complain. Fair enough. Yeah. from living Upstate. I never forget I think the first year we lived there we went through the winter we made it. We’re like, All right, we’re from free and it snowed in May. Just like

so anyways, so snowblower moved west and couldn’t be happier. So Marco speaking of nice weather How are you doing man? Man? It’s no curtains just so you guys can see it. I’m gonna leave it like this.

Through the rainy season, so you guys can see warm sunny I’m in my job. I’m usually in a tank top and shorts right now I’m in a tank up and naked from there that now the sun’s out guns out.

No. shorts and flip flops man. That’s how I live and in

It’s just something interesting about this I’m going to lead over to her man because someone commented in his video that you know, dude, you’re in a T-shirt there’s no way that you can have money because you’re in a fucking t-shirt really this is the comment in Facebook. How like how fucking ignorant can a person be looking at someone you have no money because you’re in the teacher I live in tank tops shorts and flip flops like I could give a fuck what somebody thinks about but I look but talk to me about making money into and you got a project and if it’s worth it, we’re gonna make some money man. Um, he just hands up I don’t know what in Panama we’re all in a five-star hotel right all-inclusive short t-shirts. And but yeah, what bro? We got no money. Sorry. You guys are listening to some broke motherfuckers here who don’t know shit.

It’s ridiculous anyway that’s my rant for today. Come get some of this man that’s what you can get the POFU get some of it that’s how you lead that well this is a natural leader and then Hernanm do you want to wave humpy around and just said that he doesn’t give a fuck about wearing t-shirts if Dadea is watching this maybe could you get Hernan’s humpy like a miniature like gold Mr. T chain that says as we want it I think like this that’d be cool without so

What’s up everybody good here Sunny, nice weather or in Argentina actually been raining for the past couple days but today’s me so really excited about what we have going on really excited for every one new joining everyone you know, supporting the channel for quite a while. So thank you for being here today for today. Awesome. And last but certainly not least, Chris. I assume you’re probably here in Austria.

How are you doing, man? Yeah, I’m back in Australia spring here as well. I’m just back from the team actually. So I’m still quite pumped.

Awesome. Yeah. Can’t complain. It’s a good day.

Good stuff. Good stuff. Well, I know Bradley, I think you just dropped some new training for the two x your agency people, right you just I forget the exact title of it. So I don’t want to butcher it. But I think that you just wrapped up another week at five. Yeah, week five is the first week of the two x your results training. So the first four weeks was to an extra pipeline, it’s about filling your pipeline full of prospects and closing, closing a percentage of them. So the next section, which should be for the next four weeks is to x your results. That’s where we basically layout the plan for getting repeatable reliable results for clients. So I started this week.

With our at least the first week of that part of the training is about the SEO shield, which is really the foundation of everything that we do now. And so the Yeah, that training was just finished yesterday. So I don’t know if it’s in the members’ area yet, but it should be within the next day or two. If it isn’t, yeah, we just pass it over to the team so it’ll be up by the end of the week. So if you’re into extra agency com if you’re already a member then you’ll have access like said by the end of the week, and if you’re an agency owner or a consultant and you’re listening to this and you want to get more clients you want to grow your revenue and scale your team head over to two x agency com and join up right now it’s one-time payment and it’s a hell of a lot of valuable Oh my god, it’s ridiculous.

and just so people don’t get confused because they’re gonna feel way too into my SEO shield. I thought Syndication Academy, RYS Academy, and the @ID page and link building precedent. I thought that was all the foundation. Well, it is. It’s just that we’ve brought it all under one banner, everything that we do now we bundled it to make it easier for people yeah. And so you just go in and you purchase this product the bundle and then you just get the SEO shield that’s how we do entity base, worry less SEO. We don’t worry about Google updates, we don’t worry about any of these other things that are going on on the outside. Because what we do is again, it’s based on the three pillars of art, activity, relevance, trust, and authority. That’s how we target everything that we do. And that’s how we get results. It’s been working for years it’s going to continue working because we’re right at the heart of the algorithm so no guys don’t worry our foundational principles did not change because the the algorithms have not changed their foundational principle. I just want everyone doesn’t get confused when you listen to push or talk about the SEO shield because of

It’s all the same thing. We’re just changing the name to let you know that it’s all under one product. Now instead of the separate thing, yeah, and the guy over at mgyb.co at the done for you store, we, you know, we tell people this all the time, get your syndication networks there. And if you want to go to the training and train someone or do it yourself, that’s great. If you want to save time, get it done up to our standards, you can get an mgyb.co Our way is drive stacks and then like Marco was saying the SEO shield where it incorporates all of that, you know, you can go check that out and grab it over at mgyb.co. Yeah, I just wanted to add a kind of, you know, one of the things that I talked a lot about this weekend. The training for the SEO shield is that even people that are maybe offering not don’t offer SEO services as part of their agency services. It would be silly not to also sell SEO shields to your clients because you don’t have to do the work, you can order them from us at MGYB, and we’ll set it up. And even if you’re just like just doing paid traffic, for example, maybe you’re just didn’t run an AdWords or Facebook, you know, ads for a client or something, maybe that’s all you do. But if you can set a client up as an upsell, and you don’t have to do any of the work, because we can fulfill it at MGYB, and you can set that client up with an SEO shield, that’s going to help to solidify that entity and in build authority to that brand, then why not? Why wouldn’t you do that? And again, you could, you could just mark it up, you know, 200%, whatever it is that we charge it, MGYB and sell that and just make additional revenue that way. And again, especially if you are running, if you’re running SEO or paid traffic and you’re able to generate relevant traffic to the assets, the entity assets, which the SEO shield would all be part of. It’s going to improve their SEO even if you do nothing else and I know that to be 100% true because for example, my real estate business, I haven’t been doing any additional SEO to that at all. For months, I haven’t done any additional SEO work to my real estate business. And yet I overtook I’ve been in the number two position for months for my two primary keywords. And within just the last week, I’ve now made it to number one and push the number one guy out of position. And so now I’m in number one for my two primary keywords. And I’ve done absolutely zero additional SEO work from when I originally launched it months ago. And it’s because I’m sending relevant traffic into its activity, relevance, trust, and authority. And because I have a strong entity because I built the SEO shield or had it built many months ago, and I haven’t even done link building to it or nothing else, but yet, it’s still increasing in power, and not and taken. And now it’s number one again, with no additional SEO work. So there’s no reason why you guys shouldn’t be selling SEO shields to your clients. Even if you don’t do SEO work. Does that make sense? And by the way, Google says that your schema or your structured data won’t help your rankings. And I just moved the land solutions network up to five, six spots in the rankings by simply pulling work with schema, just additional schema because guys, okay, so so think about this schema is cold, right? structured data is code that speaks directly to the algorithm to the bot that’s coming in and picking out your information, how can that not influence the bot into ranking you better if your entity if your schema is better than anybody else’s because Google is a relational database, we keep saying this and it’s going to relate your data to everybody else’s, and to what it has as as as the optimal entity in that space. The closer you get to that, the better you’re going to rank. It’s dead. Simple. I didn’t say easy, because it a lot of work goes into it, but it’s dead simple. Once you know what you’re doing.

So anyway, I want to get to the questions. Are we done? We’re into some people who were crying about the latest update week or two ago. What update? What update?

I keep moving up. I keep seeing

Oh, no, I don’t know. I don’t hear from me. I mean, I know there’s a lot of crying going on right now because a bunch of GMBs got suspended in the last week again, and big, big, big people got hit hard and my shit still alive. Yeah.

Same here. I want to touch on something real quick one if you want to hear these guys going really deep, and you want to talk, you know, into different areas as well as what we’ve been discussing. Then you want to come to POFU Live.

Go over to pofulive.com. You can find out more there. I’m not gonna spend a lot of time talking about it. This whole 2020 and September the last weekend, Boston, Massachusetts is going to be our third year doing it. We’re limiting it to 25 seats. So if you’re interested in that we’re going to have more details coming out, but go check it out. Right now you can save a ton on your tickets as well. And these guys were talking about GMBs. We got some news coming out about that.

I talked to Rob, the ROB, that is superb, other what to call Rob. Rob, if you’re listening tell me what to call you. I like calling you the Operations Manager because it sounds cool to me, but maybe you don’t think it sounds cool. So anyways, Rob the man at MGYB. I just wanted to let you know we’ve got some updates coming out next week around GMB related services. We’ll leave it at that.

All right, so with that said, you guys, I think that’s it. Let’s, let’s jump into it.

Okay, cool. Let me grab the screen.

You guys should be seeing my screen, correct? Yes, sir. All right. Well, before I jump into the questions, I just want to point out two things to kind of follow up on that real estate thing that I was talking about. So my two primary keywords for my real estate business are South Land fast oops, I thought it was typing. So land fast Virginia. And you see it, it’s because it’s detecting my IP probably also it’s pulling up the knowledge panel. But I’ve got number one, which I knocked sell land fast calm out, which had been steady at number one, I got to number two fairly quickly. But I’ve been hovering at number two ever since. And you can see that I’m number one now for that keyword. And I’ve done no additional SEO work other than my original drive stack, and a link building campaign to the drive stack. And that was it. And I haven’t done anything for four months. What’s also interesting as you can see that like for example, if I come up here, you can see that in Google suggest it’s also bringing in my company name or my brand name, which is what we talk a lot about this in the 2xyouragency training and I’m not going to share a whole lot here as to how it can be done because it’s but if you have a strong entity and you create that keyword plus brand association then a keyword search will actually trigger your brand name to show up in Google suggests. That’s what you want. Because now Google, that’s a strong association that Google is made with that keyword, that primary keyword, which could be a product or service, right? And that’s very, very powerful. So you can see that there.

Well, if we go look at my secondary, my second keyword, which is we buy land, Virginia. The same thing occurs, you can see Alpha Land Realty and alpha land realty reviews. They’re number one, and then it’s also showing up in the searches related to. Does that make sense? So again, guys, these are all things that can be done with the SEO shield, which creates that association with the product with your primary keyword. That’s one of the main things that it does, especially the drive stacks that you buy from us at MGYB. That’s why we asked for one keyword, your primary keyword when we create the branded drive stack and that’s to create that association number one, but then sending relevant traffic into that SEO shield will also help to manipulate Google suggest. And I’m sending traffic in because Well, number one, I do get some organic traffic. There’s no doubt. But I have Google ads, Google remarketing ads, and I’m also doing direct mail. And so that also helps to influence suggest when people go to like somebody receives a letter from me saying that I’m interested in making an offer on their land parcel. Now they see the company name and I’ll go to Google search and search alpha land Realty. And that triggers the brand search and then they click through to see the website. And that also helps to influence suggest and again, it’s all just through relevant traffic into an SEO shield. And you can get those you can repeat those kinds of results. I’m just showing you mine but I’ve been able to do that for clients too. So it’s, it’s pretty powerful marketing.

Yeah. Rob just went and starts from Indiana from his IP, and you’re the knowledge panel and number one for that keyword. So yeah, you got the knowledge panel. That, guys, that’s how powerful this shit that we’re giving you is that it’s right there. If you don’t take advantage of it, it’s your problem. It’s your fault. If you’re sitting there, you can’t get results with all of the shit that we give you every Wednesday free with all of the shift that’s available to you in our Facebook group, free. Now we’re not even talking about the paid knowledge, right? Because there’s some stuff that membership has its privileges, we can only give it to you if you’re a member. But if you’re not doing anything, if you’re just sitting there, and you don’t know and you go listen to this other person, say something, or this another person. And we all have differing opinions. Of course, we do. Because we all do things differently. Well, think differently. You might be able to get results, but it but if you’re just sitting there and getting all these opinions, and you can’t make up to Mike, it’s your problem, and it’s your fault. It’s not ours. We’re giving you what works for us, and we’re showing you.

Why and how it works and we do it for free and we do it for a reason so that you can come and get even better results so you can go make money my goal is to help people make money that’s it’s in my bio I was just looking at my bio and in our website I guess I need to update it but really it is my goal is to help people make money so why what is it about you? That’s not allowing you to allow me to help you make money? Think about that.

Why Does Google Update GMB Info Without Giving Notice?

Sweet All right, we’re going to get into questions now. We got the first one’s from George he says hello, please help me if you have time. What the hell’s going on? Do you see that on my screen?

Yeah, what the fuck is that? Do you see that? You’re not is that Hernan is how can Hernan right on the screen.

Can you buy it? I just figured it was turned on. I just like to blame things on him. I don’t know what the hell that was. I’ve never seen anything like that in my life. That was weird.

There’s like red drawings on whatever. Anyways, let’s get back to the questions. George says hello, please help me if you have time. I used to do link building. I used to do building work in the UK. I had GMB listing with the name of my building services company and I was ranking number one and local maps for keywords to see it again? What the fuck is going on?

One of you guys is messing with me.

Did you saw that? Oh, the little Oh, yeah, I see that. But I don’t have that option.

You guys have been a prick? Can we answer some questions here?

Now so this is us? Yeah, I can see that. That’s really strange. Yeah, somebody can somebody riding on you. It’s gotta be it’s got to be on one of you guys. You gotta zoom. All right, well, I’m gonna try to answer the questions while you guys continue to distract. Okay.

Alright, so where was I? Let’s try this. One more.

I was ranking number one and local maps keywords builder plus location. However, I’m not doing building work anymore and I have changed my profile from builder to electrician. So six months ago, I changed my GMB name to the new Electrician Business name. Now after six months if I type in electrician plus location, I’m number 12 and Google pack and if I type in builder plus location, I still rank high in first position and a local three-pack. Please explain.

He says I have a new electrician website linked with my GMB listing so it has nothing to do with your website. I can’t explain that Google does some GMB does some weird shit. Sometimes, like they’ll suggest edits for example, like if you were to and by the way, guys, remember don’t go into your Google My Business profiles and make a bunch of changes right now because suspensions can still occur.

Obviously he changed the name and it was still able it didn’t suspend it but sometimes things will suspend it for example, if you have a GMB website, associated with your GMB profile but you have a money site. So self-hosted website is your list as your website. Sometimes GMB will automatically switch your primary website to the GMB website URL. And it just does it and it’s shitty because you know you have to go in and change it and in fact, I had a GMB suspend when I went in to change it a while back it was several months ago, but they forced the change without my approval Google My Business did to the GMB website instead of the money site URL, and all I did was go in and change it back and it suspended it and was an automatic suspension. So it was like as soon as I hit save, it suspended it. And so we had to appeal and get it reinstated. And we got it reinstated but we had to appeal to the GMB support, you know, support staff or whatever support department so I don’t know why they’re doing that. It’s probably just algorithmic but if if you’re having an issue with it, then honestly the only thing I could suggest, and this is I’d love to hear some other opinions. But that would be to just contact Google My Business support. If it’s a legit business with a legit location, and you can verify it if needed. Again, with Google My Business support, then I would contact Google My Business support and notify them of your issue, and make sure that they update it. You know, they’ll have to probably don’t do anything quick at Google guys. They’re like the federal government. They’re slow as molasses. So if you start support, kind of thread with them now, it could be several weeks before they update it for you, but it’s likely that it will get fixed. And that’s just been my experience with Google My Business Support. Anybody else?

Yeah, that to me that that’s a clear sign that it’s ambiguous, right? So he’s appearing for two different search results, the old one and the new one. He should have shut down the original GMB just closed it right, no longer there and then started another niche should have gotten another one verified that the only way that this one that I can see it getting cleared up is by doing a whole lot of entity work. And I can tell you that it’s going to take months and months and months of doing the entity work of going and finding everywhere where this appears and where you should change, okay, because you’re getting links to this, you would have gotten natural like you would have gotten natural citations, co-citation, all kinds of things. If he ordered citations, which he doesn’t say he did, but if he did, that’s a problem also, because Google is clearing the cache probably. And then going back in it’s finding citation is finding like it’s finding all of these things that have nothing to do with what he is now. And probably what he was back then or now it’s finding both and so, of course, he’s getting results for both. Not as powerful as it should be for either one. That’s clear. It’s ambiguous. What can he do? The only thing to do not since it’s already changed on the same GMB is to get with a Google Rep. Get things taken care of while they’re on the phone. Not that isn’t necessarily going to help what wallets in Google cash. And while all of these things are going on, I would say, Come and get the @ID on the SEO shield from MGYB. And that’s going to help out a whole lot to clear up the ambiguity, but get it for your new business, not for the old business, of course.

Yeah, and I would almost say that I kind of agree with what you started off with Marco. And if George, if I were you, I would probably mark the building the original GMB as permanently closed, and then start a new one. And what I would recommend is if it’s the same physical location, so the same address, then what I would recommend is you start you get a new phone number. It’s a new name, obviously, that’s what you’ve been trying to change, but I would get a new phone number. And then I would also you know, you’re going to change your website, I think you said you have a new electrician website. So it’s a new URL too. So new name, same address, but new phone number new website, then you could register a new GMB at the new address and have that new NAP data, right name, address, phone number data and web address URL, and then start from scratch, you’d still again, follow our methods by an SEO shield, which include the @ID page, the syndication network, the drive stack, and G site, all of that will help to solidify that new entity and you’ll build it right from the ground up. I think Marco was right in stating that it’s, it’s probably going to be easier and quicker, you’ll get results faster, starting fresh that way than trying to go back and clean up and reassign all of the existing work that had been done to the builder GMB because that it takes more to clean up and then it does to start from scratch with a new asset if that makes sense.

So that I would agree with Marco that I think that’s probably going to be the better route but it’s critically important that it’s a unique name. It could be the same physical location address, but have a unique phone number and a unique web address also, because if you have any two of those data points the same as the previous GMB, then it’s going to ambiguous the data and it’s going to cause issues. So but if as long as you just have one of those data points the same, which would be the physical location, then you’ll be able to start from scratch and build a whole new entity from that. Any other comments, guys? Not Okay.

Next is Is this about that I have secured a place for some keywords? I don’t know what that means. How was how it is work, then? I’m sorry. I don’t understand those questions from time to time. Google is doing some changes to by listing and changing back my electrician name to the builder name. Right. Okay.

The ambiguity. It’s clear. It’s absolutely clear.

Yeah. Okay. I think that was just more of a comment than a question. So again, I think we’ve pretty well covered that.

How Do You Find The 301 Links To Link A GMB Page From A Press Release?

The next one is from Jay. JP says I see that all of my GMB short URLs are 302s. If I want to link to my GMB from a press release, should I then use the long URL? If not, how do I find 301s for linking purposes? No. The best thing to do for SEO is to if you’re going to use the short URL, put it into a redirect checker like where goes calm or redirected detective calm or something like that. And when it reveals what the final destination is, through all those redirects, because it goes through several, then that final destination that make that your target URL, Copy that, but then instead of submitting it as a long, ugly URL, unless you’re going to use anchor text, which you can if so if you’re submitting that link, and it’s going to have anchor text, right, then that’s okay to use that really long, ugly URL. But I wouldn’t submit that as a real long, ugly naked URL in the press release just because it’s stupid long, right? If that’s the case, there are two things I would suggest. Number one, which I don’t know if it’s available, but I know that we have MGYB.co link shortener, which is stupid powerful. I think it’s going to be subscription-based or is it free? Marco? Can you comment on that? They don’t we do have a free part. Of course, it doesn’t have all of the power that everything is still a very powerful man. Yes, it is. It’s hybrid, it ranks the shortened link ranked. So that’s how powerful it is. But there’s a whole bunch of other things that you could do with it. And,

yeah, that we do have a free version. And of course, there is there are paid plans that we have. So the reason I suggested that was because we’ve been using the mgyb.co domain for link shortening for drive stacks now for what a year and a half. And because of that, we have a shit ton of power built into that domain. It’s absolutely insane. That’s why I suggest that and so that you can benefit from the power that we’ve been able to accrue within that domain right off the bat. However, what I do with a lot of my friends. I work is I have my own domain, WordPress installation setup that I use as my own link shortener. And I use pretty links, which is a WordPress plugin that to create redirects, and it’s they’re pretty, pretty links Pro, I think it’s like 20 bucks, and it’s for the developer license and I think it’s 20 bucks. Totally worth it. If you want to use your own custom shortener, you just install WordPress on your own domain. Like we have one for semantic mastery. It’s so short.mc sm short link. That’s our link shortener. It’s just a WordPress installation. We have pretty links on and we use that to shorten URLs and for stuff within our training, essentially. So yeah, that I mean, that’s what you can do. I like to use my own domain all there’s a benefit to using an mgyb.co, except for my client’s work. I don’t want my clients going to go like getting curious and going to mg y b dot CEO to see what that domain is if they see the shortened URL, so I use my own that I set up. If that makes sense, okay.

Good question though.

Can You Add A Tracking Code In The Header Section Of The Press Release In MGYB?

I’m almost missed. Almost Miss Gordon. Hey guys. What’s up, Gordon, by the way? So just a quick question when using our third-party press release provider through MGYB. Okay, so you’re talking about press advantage through mg y b, is there a way to have any type of HTML code like a tracking code or other type of HTML code inserted in between the HTML header tags and frustrates? I don’t think we can do that. I don’t know Mark, maybe you can answer with if you have a press advantage account. You can install remarketing pixels. I don’t know that we do that at MGYB though. Marco. Can you comment on that? Do you know if we all know that I don’t know about press releases? And I know that Rob is listening to this. So Rob, if you have an answer for that, let me know and I’ll Leon I would discard no support@mgyb.co and asked that question, Gordon, because again, I know that, you know, I have my own subscription to Press Advantage. So I go into the back office and I can set up remarketing pixels. I think that’s all it’s good for. I think it has to be an image tag. And maybe Jeremy can clarify that for us the next time I chat with him, but I think it has to be an image tag. It’s not like where you can just put any sort of code in the HTML header. So I don’t know that. I’m assuming you’re looking for some sort of remarketing pixel or tag but I don’t know that to be true. So Gordon, just contact support at mgyb.co and ask that question will get you the right answer.

Should We Use Anchor Texts When Linking Drive Stacks To The Money Site?

Peter says when linking from drive stacks to the money site, should we use anchor text or just plain link? Same question for blog posts that get syndicated. Thanks in advance for answering. So you can do a combination of both I like to use variances so I like to use you know, keywords related keywords, longer tail keywords, naked URLs, a common brand anchors, I like to use a combination of them all. So that it kind of varies everything when it comes to blog posts that get syndicated. You know, we, my bloggers do all of the blogging, but so typically they just, they just, they use anchor text for the most part when they’re linking up from a blog post to like one of the pages that we’re trying to promote, but my bloggers know to various so we’re not always hammering the same keywords. Naked URLs are fine, too. I never used to experience any problems with using anchor text for internal links, but that is an issue. Now if you overuse a keyword anchor, even for internal links that can cause problems. So I recommend that you just use a good mix, diversify, use keywords related keywords, longer tail keywords brand, a mix of the brand plus keyword naked URLs, and I don’t really do generics for the blog post, maybe occasionally, but very rarely. So that would be my recommendation. Anybody else?

Yeah, I got it. First of all, I got a response about the pixel. No, we don’t do that. They need their own account in order to do that, and then for this, as far as drive stacks are concerned, we do all of the above all, everything that you just said, get done naked and an exact match, and then long tailm short, we do everything because you want some generics? Yeah, yeah. Because the only thing that that that we’re concerned about is the relevance and pushing relevance to the destination. That’s it. And that’s how we do it. That’s it.

Are There Any Official Examples Of Drive Stacks Ranking With Google Sites Other Than Plumber In DC?

Okay, are there any more official examples of drive stacks ranking with Google Sites other than plumber and DC? Well, sure. Let’s go look. How about SEO Virginia that’s been ranking for over five years, right? Less, today is the day that it’s not Hey, look at that. It got me number one in maps right now to there you go SEO that’s a Google site that was built in May of 2015. Guys and it’s awful to look at it it’s probably still broken iframes on here from when g plus shut down unless I removed that I might have removed that. But I mean look at these guys you know what for almost five years we’re like three months away from five years that this five years ago and I haven’t touched this fucking thing. Yeah, it’s still ranking SEO is try agency.

Yep, Google Sites right there. Big bamboo marketing in the three-pack. Let’s try Virginia SEO. That’s just another example, guys. I’ve got a bunch of other examples right there. Number one, number one in maps. I got a shit ton of other examples, but I can’t show it to you because they’re client sites or lead gen stuff that I don’t want to reveal. But I do I don’t mind showing this one because I’ve been showing this since well may have 2015. So anyways,

Mohammed said, What’s up, man? It looks like he’s got a few questions. So he says, Hey guys after I order and receive an SEO Yeah before you go on we can show another example. You want to. Yeah, Foundation Repair Indianapolis because we only went out. Well, this is Rob’s and he only went after the map pack for that. Okay.

So check the website and see the business.site. Yeah, that’s the Google business site. So there you go. And that was pushed through it was ranked by use of a drive stack, right? Yep. There you go. So, guys, it works incredibly well for maps, but it also works for organic and with a lot of my clients right now because the maps filter although you know, the maps filter has expanded again, I think it was I think it’s a when Google did their GMB suspensions again in the last week, it kind of fucked up their, their, their, their really strict proximity filter, it’s probably going to get worked out and be tightened up again, but it loosened up over the last few days. I know that to be true, but you know, if you in order to overcome or if because the proximity filter got so strict and it became so narrow is a narrow area around where the business was physically located that it would primarily show on maps. Now we know how to overcome that through consistent effort. The Local GMB Pro method, we can expand into adjacent areas with a map listing and overcome that proximity filter. We know that but a lot of clients of mine we have kind of switched back to doing more organic type work. And the drive stacks are one of the best ways in the world that you can get results from that I’ve got. I can’t show it. I wish I could. I’ve got a client that I’ve been working on. Now for about, I don’t know, maybe the last 10 weeks, I’ve had my blogger specifically doing a very specific way of targeting all the cities within a particular county, all the towns and you know, cities within a county and blogging about it. And we’re mirroring that into a G site, which is what we talked about in Semantic Mastery all the time theme meringue. And it’s crazy, because like Montgomery County, Maryland, for example, has 29 locations within that county. So 29, different town names and city names. And out of the 29, I think we’ve got 17 right now, and number one position of our primary keywords for those locations, because of this blogging method that we’re doing specific, which is just setting up proper silo structure, proper internal linking, and then mirroring it into the G site and hitting it with links. And it’s just it’s ranking incredibly well. And so we’re duplicating that across other adjacent counties because it’s a big broad surface area for this business. And it’s super, super powerful.

It’s working really, really well. I mean, literally, we just published a blog post syndicates to the syndication network. And then I’ve got the mirrored pages on the G site and that’s all that we’ve done. And it just it continues to rank. I think we’ve got 17 out of 29 locations and number one position now, so it’s crazy it works really really well, guys. Now with heavy hitter club, as soon as we bring that online, that one’s coming, we’ll be able to show more examples because we’re going to take people from beginning to end on case studies and now they’ll be part of the case study as we go as we rank the G site as we as we go into if it’s local, the map pack, or as we go after number one organic, like deadliest case study, right? The e-commerce case study where he’s been showing just steady increase crazy increases. And I’m gonna say this against Amazon, Walmart, Lowe’s Menaka, you name the e-commerce giant and Dadea is not only going after them, but he’s winning. He’s winning in the, in the SERPs, beating people who are spending hundreds of thousands, millions of dollars in their marketing. And there’s Deadia with it with his g sites and dry stack and doing the thing that of course, what he does best, which is link building and embedding, but these are all principles. I mean, it’s, it’s the foundation of RYS Academy. So if you want more, then you’re going to have to come to one of our paid groups because we’re not just going to give stuff away that would just be nonsensical to start giving away everything for free. We give you enough to get started to make money so you can come to the paid groups and make more money. That’s how we do things.

Should You Start Blasting MGYB Links And Embeds As Soon As You Receive SEO Shield?

So Mohammed says, Hey, guys, after I order and receive an SEO shield for a tough niche car, should I wait and have it settle as I usually do for our wise stacks or do I go ahead and start blasting at various MGYB link embed orders? I remember you guys say always use the minimum effort before bringing out the big guns. But what if I already know the SEO shield is going to need extra power then hammer it? Unless Marco tells you differently? I mean, I don’t see any reason why you should wait. If you already know it’s going to take a pretty good blast and go ahead and blast it. What do you say, Marco? Well, it should be part of the initial push. He should have already ordered link building and embeds and press releases and everything else to what he’s currently doing that’d be that that’s just standard operating procedure. He should know you’ve been in our mastermind, and you need to come back to the mastermind so that we can get deeper into this and give you more guidance on how you could do this at it anyway, just deal with this question. Yes, by all means, then you’re going to have to expand that Gsite read the already talked about a little bit, expand that drive stack, you’re going to have to start femural your drive stack and your energy site so that it matches your Money sites so that we go after each individual silo, in whatever it is that you’re doing, it’s going to power up that page and help push everything up. And then what happens? And I keep talking about this and and that, you know, it’s sometimes it seems like nobody’s listening. Because the more that you do this, you’re going to start adding folders. And you’re going to have to start adding files and you’re going to start adding inner pages. And it’s going, it’s going to start working even better, you’re going to start ranking better dead yet, seeing this now, where he’s just ranking just for these ridiculous terms, which you figure you can never rank for that of all of these people are going after, it just can’t happen. And fucking can’t and all those people who say this doesn’t work well. Who are you going to believe the experts or you’re lying eyes. You just saw how it is that we do the do we do? So I was looking I was going to hopefully do it with just going to show something here with the market you’ve been working on this Do you know what category Can you just give me one of our category URLs for Semantic Mastery? Do you know off the top of my head? No. So we don’t have an SEO category or something? I’m category slash let me just see if we have one. No. Well, alright, so guys, you understand one of the things that you can do.

I probably shouldn’t let me I’m going to give this something away here. That’s it’s not too much too bad. But it’s it works really well. This will help you guys with if you’ve got a WordPress site, you know, your category can have their own RSS feed, right. So So two tags, each tag has its own RSS feed. So you can take the category RSS Feed URL and mirror a page on your G site and then burn a feed burner feed from your category RSS feed and then enabled was a boost, which allows you to republish your RSS feed as an HTML feed. So it’s basically you can take your category RSS feed and create a G site page on your site. It’s optimized for your category keyword, right, and then create an HTML version of your RSS feed through Feedburner. And then embed it in the G site. There’s your content. There’s your content for the page, you see what I’m saying. And now you’ve got your entire category, all of the URLs and posts all the posts within that category. So your entire silo structures right there, and every time you update it, and by the way, you can go in and change like your WordPress reading settings to show more like by default, it’s 10 items in an RSS feed. But let’s say you got 2020 posts in that particular category, make it show 20 posts, right, you can adjust that the RSS feed to display 20 posts, and now you’ve got all 20 posts on your G site page that’s optimized for that same keyword. And now you can hit that g site with link building and embed gigs that are optimized for those keyword sets. Does that make sense? And now you’re powering up the entire silo through a G site page, which is the iframe SEO shield, right? That’s what we do. And it’s super, super powerful. And it’s super easy to do. That’s why I’m saying like, it’s easy for my bloggers to create the blog posts. And we have just a couple key pages on the site that we just continue to hammer so they don’t have to every time they create a new blog post, go create a mirrored page on the G site for the blog post. It’s unnecessary because it may be in some situations were really tough SEO, you might need to do that. But for most of the stuff that I’m doing by just doing that category page, and embedding that or creating an HTML buzz version of the using buzz boost and Feedburner and embedding that in the G site page, and then just hitting that with all my market-level keywords with the location modifier for that particular category. And it just works. It works really, really well, because you power the whole silo up that way at one target point. That makes sense. Marco, you’re not mad that I shared that. Are you?

Marco: Absolutely. Are you absolutely mad? Absolutely. That’s too much to give away for free? Well, if you’re going to, by the way, yeah, if you’re going to do that, guys with the G site, in order for the HTML feed to display, you have to get rid of the http colon. At the beginning of the source code for the which Feedburner gives you It gives you the source code for the HTML that you embed, and it’s a source= and you have to get rid of HTTP, colon, or else it won’t display just to kind of let you know that. Anyways, guys, that’s simple. It’s simple, something that you can do and get results and just go buy link building gigs and embed gigs from MGYB and you’ll hammer it. Okay, so hopefully that answers your question.

What Is The Difference Between RSS Authority Sniper And RSS Masher?

The next one is what’s the difference between RSS authority sniper an RSS Masher? Well, RSS authority sniper is just a tool to help you locate RSS feeds around a particular topic. That’s all RSS authority sniper is now there is the back end product to that called rank feeder, which is where I think the power is rank feeder is a great SEO tool for creating co-citation. But it doesn’t display the best. In other words, the RSS feeds created for rank feeder, or from rank feeder are really good for SEO, but they’re not so good for content distribution and syndicating that’s where RSS master shines RSS masher allowed like create some beautiful outputs because you get to modify the elements of the output feed so you can mix and splice different RSS feeds in and then actually go in and edit the elements of the feed items to so that the output feed is designed the way that you like it the way that you want it as well as you can inject you know HTML. You can mean all kinds of really cool things that you can do so that you can use those RSS feeds for content marketing and syndication, distributing content, essentially. And it’s very, very powerful for that. So RSS master is more of a marketing tool than an SEO tool. And I’ve always said that ever since the original version, RSS authority sniper and the rank feeder is more of an SEO tool, not so much of a marketing tool. That’s the difference between the two, the two of them used and combined together. It’s very, very powerful indeed. Comments, anyone?

Should You Buy A Separate SEO Shield For A YouTube Channel?

All right, Muhammad’s up again. He says, Hey, guys, the SEO comes with the syndication network that I use for my money site. But if I want one for my YouTube channel for the same brand, I just buy a separate MGYB order, right? Yeah, but why? Why do you? I mean, you could but it’s really unnecessary unless you just want an extra network. Why? If you have a Muhammad I’m asking this rhetorically right if you have a branded network and you’ve got a money site and a YouTube channel for the same brand. Why wouldn’t you just publish content to the same network? Does that make sense? I’ve talked about this before, a lot of people that just do a lot of video stuff will create or buy a syndication network for their YouTube channel. And then they’ll create an associated website, right a companion website for their channel. And a lot of times people would take their YouTube video, which is their primary content engine, right YouTube. And, you know, whatever video they publish gets syndicated out across the network, but then they take that video and go publish it on the blog, the associated website as a blog post, they don’t change anything up. It’s the same title. It’s the embed code. It might even be the description from the video as the text part of the post. And so what happens if you have both of those syndicating the same network and you didn’t change anything up then it looks like duplicate posts on the syndication points which can get your blog accounts to terminated like blogger, WordPress, and Tumblr.

So those, that’s not the best thing to do. But if as long as you’re changing it up if your YouTube video content is different than your blog content, but they’re both for the same brand, then they can both publish to the same network. And you’re better off that way, in my opinion, because again, you’re building more relevancy, more activity to the branded network. So it’s unnecessary to have a second if you’re going to have a second network. Then remember with YouTube, you can use persona-based networks or similarly themed networks that aren’t branded.

And you can stack as many of those on the YouTube channel as you want. There are no footprint issues with syndicating YouTube content. There’s footprint issues with syndicating blog content, which by the way, RSS masher that’s one of the only times I’m ever going to suggest using two-tiered networks is if you’re using RSS masher, then two-tier networks, there’s no reason you shouldn’t be using two-tier networks. But for YouTube again, you can stack as many persona-based networks or pseudobrand are similarly themed networks that aren’t your brand aren’t branded networks to that same YouTube channel, and it won’t affect it will just add power to your YouTube channel. But your blog should only be syndicating to a branded network only, or if you’re using two-tiered networks, and you have related content feed triggers at the second tier, which is what RSS master can do beautifully, by the way. So okay, any comments on that? Moving on.

Can You Buy Expired Domains With Medium Power To Boost A Press Release?

All right, baby says, Hi, I wanted to know if I can buy medium power to expired domain to power up a press release? Uh, you could I don’t I mean, could I? I typically wouldn’t. But yeah, you could, if you buy found a domain with really good metrics, you could do like a redirect to a press release. But I would recommend that it would be good metrics. And it’s also super relevant. Because I think just buying metrics now is really useless because Google’s algorithm has come so so far unless it’s super, super powerful, but I think there needs to be relevancy. Marco, you want to comment on that? He does build links. Yeah. To the press release. Yeah. And have had a better effect. Why? Because Daddy Knows he knows exactly what he’s doing. Daddy has a relevant network, where the links will be coming from. So all of that relevance will push way more power than one domain could ever push. I mean, it’s it really comes to the how much power Are you going to push through one unless you can get one of those just with huge metrics. And it’s still good that that is that the spread all over the place? It’s from spammed to death where and those are worth a whole lot of money. So why would you spend all that money on that, where you could just buy a link building gig do some embeds also, and get the same effect? Yeah. Better effects on

Yeah, so baby. If you go to our mgyb.co/store/webinars, there should be a link at the top of the page anyways, take you over to the webinar page, you should be able to see our webinar that web Mark and I did about PR stacking or you just go to our YouTube channel, semantic youtube.com slash semantic mastery, click the channel search icon and then search for PR silo stalking or PR SEO which you know, press release SEO. And you’ll see the webinar that we did where we talked about PR silo stalking. And that’s super powerful. And if you create a silo with press releases, and you daisy chain the links together, right so from one press release, you each press release you link to the previous press release. But you don’t ever create a reciprocal but my point is you take all those press releases in that silo let’s say you create a chain of I don’t know for press releases, let’s just use that as an example. And you don’t you silo those together, stack those correctly. Then you can take those for the press release, grab the press release URLs that don’t purge street insider is one of them. USA Today is another one of them. The Press Advantage, press releases on the press advantage domain, there’s another good one for that, take those URLs and then at bias link building campaign from Dadea. And hammer all of them within that silo that PR press release silo. Right? So with all your market-level keywords for that particular category, or that that topic, that keyword theme, and what happens is you power all of those up, which will in turn power up whatever your target URLs are within the press release. It’s a super, super powerful way to do it. Not only that but if you have a Google My Business location that is also part of the project that you’re working on. I don’t know what it is I’m just saying if you do, if you go watch that webinar that I’m talking about, I talked about specifically how to also work GMB posts into that into the press release and into that silo structure. So that you’re powering up everything the press releases silo, website silo and a Google My Business post silo all at the same time with one fell swoop. Right? And it’s a very, very powerful way to do it. And again, that’s all free on that webinar that we shared. So go check it out.

Does The RYS Need Syndication Networks?

The next question is, is the RYS need syndication? If yes, then you also do a second tier. No, it doesn’t. I don’t Marco, we don’t do any syndicating stuff with the actual drive stack, do we other than maybe the Twitter network, Twitter is as far as we go, it doesn’t it’s not for that. It’s not for syndicating content, although we do the feed burner feed, which you could attach to the syndication network. And make it go that way, as long as you’re using or you’re producing content on a regular basis. It would be a but you guys, a lot of the things that you think of just go and try it and see what happens. We haven’t needed to do it. And if we don’t need to do it, we just don’t. That’s why would you waste your time doing that when you could be doing other things? What we do works really well for even the toughest niches. And that’s the way that I mean, that’s been our approach. Since I don’t know since the foundation, do as little work as possible to get as much benefit as possible out of it. Then, once you see the results when you see what’s going on, if you need more, you always have a bullet in the chamber. If you do everything all at once, then you’ll never know what it is that got your results in the first place. And then what do you do if you need more power?

Yeah.

Okay, so there you go. Yeah, if you buy the Twitter syndication network add on as part of the networks, then that just kind of help power it up. But, you know, again, that’s as far as syndicating RYS content. It’s not really necessary. I’m not even sure why you would want to do that. However, there you go.

Is It Okay To Combine RYS With RSS Masher?

So the next question is, would it be better to combine RSS with RSS masher? my main goals ads and affiliate money monetization? Well, remember RYS is about SEO right now. And really with entity-based SEO, which is kind of what we’re doing now, not kind of it is what we’re doing. It kind of helps power up the asset and everything else. So RSS masher can be a great tool for generating traffic especially if you’re doing affiliate monetization.

What was it RSS? I’m just curious if I can shit I can’t remember the name of the website that he had RSS feed super feed or something like that anyways, I can’t remember the eat. The website that Damon showed is an example. You can create basically like PBN sites, but they’re not private blog network sites because they’re real sites, their auto blogs, that’s what they are has that’s an old term auto blogs, but you can create auto blogs that are being beautiful and all the content, you can manipulate all the content that is content from other people’s RSS feeds. But you can manipulate it in such a way that you can flesh out auto blogs that look beautiful. But you can monetize them and point and also use it for SEO purposes and drive or drive relevant traffic to whatever your offers are and your target destinations are. So there’s a number of things that can be done with RSS masher, as far as combining it with RYS. Yeah, I mean, like you could, I’m just off the top of my head, I’m thinking about some of the things that could be done, like for example, using RSS master to create auto blogs and then have some of the traffic go into, you know, directed into the drive stack, which helps to push that activity, relevance, trust and authority into the entity, right, which will help with SEO. As far as you know, other ways to use RSS master with our wise stacks for affiliate monetization. I’d have to think about it but I’m sure there’s I think it’s a powerful tool that you can do a lot with the comments on that from anybody because we’re almost out of time all right we’re going to move on.

Austin Don says when will heavy hitter club be available to join well the Facebook group is available to join now, isn’t it? Yes, it is. Okay, let me get the link for you. Have you hit her club there might or might not be nude pictures in that Facebook group so Austindon me tag you on this. The worst part is over now it’s gonna not going to tell you what kind of nude pictures so you just have to join them fine. Yeah, right. That’s that’s that’s price. It’s rising price. So go request to join over there. And then there will be like an actual club that will be launching soon. I’m not sure when but soon. Okay, so go check that out.

Should You Create Category Pages By County Or By Cities?

The next question and this will be the last question guys we got to wrap it up as Austin Don says what’s better create category pages by county or cities? Example if I was targeting cities in an original County? Would it make sense to make the category page an original County? Or by city-suburban? Glen? Burnie? No no, for Okay, so it depends on how you structure your silos.It depends on and again, this is why you need to come to join the mastermind because we’ve gone into a lot over the last couple of months especially about how to set up a solid structure. I like setting up all my websites now with topical silo structure, not location through the typical silo structure, which is using categories, pages, categories, and posts right? What I do now and I can’t talk about exactly how it’s done, but what I do know is everything is all the traditional silo structure is done through for the topical themes of the site, but for any location silos I do that I accomplished that 100% with tags now. And so my point is like with with with what you’re doing here with the silo structure, like if you have a location-based silo, in this case, it sounds like you do, then I would always do the county as the silo. So like if, in other words, that would be this county would be the category, and then I would have an individual post as city names. So, again, I know Anna Rundle County, I think has what like 19 because that’s one of the adjacent counties to Montgomery. So we’re targeting that for the project I was just talking about for one of my clients, so I think is 19 locations in Toronto County. So Anna rondeau County would be the category and then I would have individual posts would be like we buy land or we buy houses for whatever areas and Anna Rundle counties. That makes sense, because then what happens is your link from each one of those posts, which is a city or town located within that county, you can have an internal link that links back up to the county page. So it makes sense. So it becomes every single, you know, it’s very, very logical Google comes reads the content knows that it’s optimized for a particular city follows the link back up to the county page, which is the category at the top of the silo. So it makes sense. It’s very, very logical that way. However, as I mentioned before, I do all of my locations, relevancy now through tags, and all of my categories are simply topical based categories. Now, it just makes it so much easier to build. And you can do some really cool ninja stuff with tags, especially when you mirror stuff in the G sites. So again, come join the mastermind, we’ll talk about it. I’d love to show this stuff to you, Don. I know you’re in real estate industry too. And we got a few others in the group in our mastermind that is in real estate too. So you ought to come to check us out. All right, anything else guys?

I think we’re good to go? They will Good. All right. We only go over something. Don’t just listen to us. Don’t just listen to wherever it is that you

Listen, whoever it is that you’re listening to choose one thing and then see it through to be from beginning to end. So that you know whether it works. The only way that you can know whether it works is if you go and do the shit and see it through to the end. I mean that that’s it, the best advice that I can give anyone take the information, everything that we’re giving, go and apply it and see for yourself. Don’t let somebody else tell you what you can or what you can’t do.

A greatly simplified focus, you know, one product one service one sales message, like all of that and master that before moving on to something else. And that’s it’s funny because and very quickly, I’m just going to say this my I had my last mastermind webinar, I talked about how I was decided that I wanted to flip houses to I’ve got my land business, but I wanted to start flipping houses because houses flip faster than land. And I spent three weeks building, buying additional like software and training and CRM and stuff.

As well as like building processes, and I even hired an additional VA and developed processes for them so that I can start marketing for houses also. And we turned the marketing on about three weeks ago and within the first you know, 10 days or so I started getting leads coming in for houses and realized that how dealing with houses like buying and selling houses is a lot more intense, like labor-intensive requires a lot more personal input from me than doing land which I can do virtually. And also it’s very time-intensive, and it would take away from my land business. And so I like after three weeks and spending thousands of dollars. No kidding. And in three weeks of time, building all this shit out. I shut it all down. And I said, Nope, I need to really focus on just the land business simplify one product one service really master that and totally systematized that business to where I can remove myself from the process entirely, almost entirely. And then I can expand if I want.

So I’m just saying that to you guys because of the same thing. It’s so easy to go chase. The grass is always greener on the other side of the fence, right? And it’s so easy to just start chasing additional opportunities, guys, but that’s how you end up actually reducing your effectiveness across everything because you spread yourself too thin. So focus get really good at something master at first before moving on to the next. Any closing comments, guys?

Bye, everyone. That was beautiful. Thanks, guys.

Digital Marketing Q&A – Hump Day Hangouts – Episode 275 posted first on http://beyondvapepage.blogspot.com

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Digital Marketing Q&A – Hump Day Hangouts – Episode 275

Click on the video above to watch Episode 275 of the Semantic Mastery Hump Day Hangouts.

Full timestamps with topics and times can be found at the link above.

The latest upcoming free SEO Q&A Hump Day Hangout can be found at http://semanticmastery.com/humpday.

Announcement

Hey everybody, welcome to Hump Day Hangouts. We are live with episode number 275. We are creeping up on episode 300. This is awesome. Anyways, today is the 19th of February 2020. And we got everybody here. We’re going to run through say hello to everybody probably find out what the weather’s like around the world. Maybe see what Hernan’s flipping around his hands there and then we got some good announcements and we’re going to jump into it. So, start on my left here, Bradley, how are you doing today? Let’s see if we can hear from you.

Yeah, you should be able to. Alright, sounds good. Things are good. Things are good. Glad to be here.

Well, you know, I promised a little weather report what’s going on in Virginia, you give that freeston are blown away or what’s going on over there? Oh, no, man, it’s been like spring for almost a week. Well, for several days anyway, it’s crazy. Like we didn’t have much of a winter.

I mean, now that I say that though, we’re probably going to get dumped on the snow in the next week or something. Because that’s usually a sneak up on us.

Like we usually get some sort of freak snowstorm and in March that ends up dumping on us even though it’s like, like the very end of the season so, but it’s been a very very mild winter so I can’t really complain. Fair enough. Yeah. from living Upstate. I never forget I think the first year we lived there we went through the winter we made it. We’re like, All right, we’re from free and it snowed in May. Just like

so anyways, so snowblower moved west and couldn’t be happier. So Marco speaking of nice weather How are you doing man? Man? It’s no curtains just so you guys can see it. I’m gonna leave it like this.

Through the rainy season, so you guys can see warm sunny I’m in my job. I’m usually in a tank top and shorts right now I’m in a tank up and naked from there that now the sun’s out guns out.

No. shorts and flip flops man. That’s how I live and in

It’s just something interesting about this I’m going to lead over to her man because someone commented in his video that you know, dude, you’re in a T-shirt there’s no way that you can have money because you’re in a fucking t-shirt really this is the comment in Facebook. How like how fucking ignorant can a person be looking at someone you have no money because you’re in the teacher I live in tank tops shorts and flip flops like I could give a fuck what somebody thinks about but I look but talk to me about making money into and you got a project and if it’s worth it, we’re gonna make some money man. Um, he just hands up I don’t know what in Panama we’re all in a five-star hotel right all-inclusive short t-shirts. And but yeah, what bro? We got no money. Sorry. You guys are listening to some broke motherfuckers here who don’t know shit.

It’s ridiculous anyway that’s my rant for today. Come get some of this man that’s what you can get the POFU get some of it that’s how you lead that well this is a natural leader and then Hernanm do you want to wave humpy around and just said that he doesn’t give a fuck about wearing t-shirts if Dadea is watching this maybe could you get Hernan’s humpy like a miniature like gold Mr. T chain that says as we want it I think like this that’d be cool without so

What’s up everybody good here Sunny, nice weather or in Argentina actually been raining for the past couple days but today’s me so really excited about what we have going on really excited for every one new joining everyone you know, supporting the channel for quite a while. So thank you for being here today for today. Awesome. And last but certainly not least, Chris. I assume you’re probably here in Austria.

How are you doing, man? Yeah, I’m back in Australia spring here as well. I’m just back from the team actually. So I’m still quite pumped.

Awesome. Yeah. Can’t complain. It’s a good day.

Good stuff. Good stuff. Well, I know Bradley, I think you just dropped some new training for the two x your agency people, right you just I forget the exact title of it. So I don’t want to butcher it. But I think that you just wrapped up another week at five. Yeah, week five is the first week of the two x your results training. So the first four weeks was to an extra pipeline, it’s about filling your pipeline full of prospects and closing, closing a percentage of them. So the next section, which should be for the next four weeks is to x your results. That’s where we basically layout the plan for getting repeatable reliable results for clients. So I started this week.

With our at least the first week of that part of the training is about the SEO shield, which is really the foundation of everything that we do now. And so the Yeah, that training was just finished yesterday. So I don’t know if it’s in the members’ area yet, but it should be within the next day or two. If it isn’t, yeah, we just pass it over to the team so it’ll be up by the end of the week. So if you’re into extra agency com if you’re already a member then you’ll have access like said by the end of the week, and if you’re an agency owner or a consultant and you’re listening to this and you want to get more clients you want to grow your revenue and scale your team head over to two x agency com and join up right now it’s one-time payment and it’s a hell of a lot of valuable Oh my god, it’s ridiculous.

and just so people don’t get confused because they’re gonna feel way too into my SEO shield. I thought Syndication Academy, RYS Academy, and the @ID page and link building precedent. I thought that was all the foundation. Well, it is. It’s just that we’ve brought it all under one banner, everything that we do now we bundled it to make it easier for people yeah. And so you just go in and you purchase this product the bundle and then you just get the SEO shield that’s how we do entity base, worry less SEO. We don’t worry about Google updates, we don’t worry about any of these other things that are going on on the outside. Because what we do is again, it’s based on the three pillars of art, activity, relevance, trust, and authority. That’s how we target everything that we do. And that’s how we get results. It’s been working for years it’s going to continue working because we’re right at the heart of the algorithm so no guys don’t worry our foundational principles did not change because the the algorithms have not changed their foundational principle. I just want everyone doesn’t get confused when you listen to push or talk about the SEO shield because of

It’s all the same thing. We’re just changing the name to let you know that it’s all under one product. Now instead of the separate thing, yeah, and the guy over at mgyb.co at the done for you store, we, you know, we tell people this all the time, get your syndication networks there. And if you want to go to the training and train someone or do it yourself, that’s great. If you want to save time, get it done up to our standards, you can get an mgyb.co Our way is drive stacks and then like Marco was saying the SEO shield where it incorporates all of that, you know, you can go check that out and grab it over at mgyb.co. Yeah, I just wanted to add a kind of, you know, one of the things that I talked a lot about this weekend. The training for the SEO shield is that even people that are maybe offering not don’t offer SEO services as part of their agency services. It would be silly not to also sell SEO shields to your clients because you don’t have to do the work, you can order them from us at MGYB, and we’ll set it up. And even if you’re just like just doing paid traffic, for example, maybe you’re just didn’t run an AdWords or Facebook, you know, ads for a client or something, maybe that’s all you do. But if you can set a client up as an upsell, and you don’t have to do any of the work, because we can fulfill it at MGYB, and you can set that client up with an SEO shield, that’s going to help to solidify that entity and in build authority to that brand, then why not? Why wouldn’t you do that? And again, you could, you could just mark it up, you know, 200%, whatever it is that we charge it, MGYB and sell that and just make additional revenue that way. And again, especially if you are running, if you’re running SEO or paid traffic and you’re able to generate relevant traffic to the assets, the entity assets, which the SEO shield would all be part of. It’s going to improve their SEO even if you do nothing else and I know that to be 100% true because for example, my real estate business, I haven’t been doing any additional SEO to that at all. For months, I haven’t done any additional SEO work to my real estate business. And yet I overtook I’ve been in the number two position for months for my two primary keywords. And within just the last week, I’ve now made it to number one and push the number one guy out of position. And so now I’m in number one for my two primary keywords. And I’ve done absolutely zero additional SEO work from when I originally launched it months ago. And it’s because I’m sending relevant traffic into its activity, relevance, trust, and authority. And because I have a strong entity because I built the SEO shield or had it built many months ago, and I haven’t even done link building to it or nothing else, but yet, it’s still increasing in power, and not and taken. And now it’s number one again, with no additional SEO work. So there’s no reason why you guys shouldn’t be selling SEO shields to your clients. Even if you don’t do SEO work. Does that make sense? And by the way, Google says that your schema or your structured data won’t help your rankings. And I just moved the land solutions network up to five, six spots in the rankings by simply pulling work with schema, just additional schema because guys, okay, so so think about this schema is cold, right? structured data is code that speaks directly to the algorithm to the bot that’s coming in and picking out your information, how can that not influence the bot into ranking you better if your entity if your schema is better than anybody else’s because Google is a relational database, we keep saying this and it’s going to relate your data to everybody else’s, and to what it has as as as the optimal entity in that space. The closer you get to that, the better you’re going to rank. It’s dead. Simple. I didn’t say easy, because it a lot of work goes into it, but it’s dead simple. Once you know what you’re doing.

So anyway, I want to get to the questions. Are we done? We’re into some people who were crying about the latest update week or two ago. What update? What update?

I keep moving up. I keep seeing

Oh, no, I don’t know. I don’t hear from me. I mean, I know there’s a lot of crying going on right now because a bunch of GMBs got suspended in the last week again, and big, big, big people got hit hard and my shit still alive. Yeah.

Same here. I want to touch on something real quick one if you want to hear these guys going really deep, and you want to talk, you know, into different areas as well as what we’ve been discussing. Then you want to come to POFU Live.

Go over to pofulive.com. You can find out more there. I’m not gonna spend a lot of time talking about it. This whole 2020 and September the last weekend, Boston, Massachusetts is going to be our third year doing it. We’re limiting it to 25 seats. So if you’re interested in that we’re going to have more details coming out, but go check it out. Right now you can save a ton on your tickets as well. And these guys were talking about GMBs. We got some news coming out about that.

I talked to Rob, the ROB, that is superb, other what to call Rob. Rob, if you’re listening tell me what to call you. I like calling you the Operations Manager because it sounds cool to me, but maybe you don’t think it sounds cool. So anyways, Rob the man at MGYB. I just wanted to let you know we’ve got some updates coming out next week around GMB related services. We’ll leave it at that.

All right, so with that said, you guys, I think that’s it. Let’s, let’s jump into it.

Okay, cool. Let me grab the screen.

You guys should be seeing my screen, correct? Yes, sir. All right. Well, before I jump into the questions, I just want to point out two things to kind of follow up on that real estate thing that I was talking about. So my two primary keywords for my real estate business are South Land fast oops, I thought it was typing. So land fast Virginia. And you see it, it’s because it’s detecting my IP probably also it’s pulling up the knowledge panel. But I’ve got number one, which I knocked sell land fast calm out, which had been steady at number one, I got to number two fairly quickly. But I’ve been hovering at number two ever since. And you can see that I’m number one now for that keyword. And I’ve done no additional SEO work other than my original drive stack, and a link building campaign to the drive stack. And that was it. And I haven’t done anything for four months. What’s also interesting as you can see that like for example, if I come up here, you can see that in Google suggest it’s also bringing in my company name or my brand name, which is what we talk a lot about this in the 2xyouragency training and I’m not going to share a whole lot here as to how it can be done because it’s but if you have a strong entity and you create that keyword plus brand association then a keyword search will actually trigger your brand name to show up in Google suggests. That’s what you want. Because now Google, that’s a strong association that Google is made with that keyword, that primary keyword, which could be a product or service, right? And that’s very, very powerful. So you can see that there.

Well, if we go look at my secondary, my second keyword, which is we buy land, Virginia. The same thing occurs, you can see Alpha Land Realty and alpha land realty reviews. They’re number one, and then it’s also showing up in the searches related to. Does that make sense? So again, guys, these are all things that can be done with the SEO shield, which creates that association with the product with your primary keyword. That’s one of the main things that it does, especially the drive stacks that you buy from us at MGYB. That’s why we asked for one keyword, your primary keyword when we create the branded drive stack and that’s to create that association number one, but then sending relevant traffic into that SEO shield will also help to manipulate Google suggest. And I’m sending traffic in because Well, number one, I do get some organic traffic. There’s no doubt. But I have Google ads, Google remarketing ads, and I’m also doing direct mail. And so that also helps to influence suggest when people go to like somebody receives a letter from me saying that I’m interested in making an offer on their land parcel. Now they see the company name and I’ll go to Google search and search alpha land Realty. And that triggers the brand search and then they click through to see the website. And that also helps to influence suggest and again, it’s all just through relevant traffic into an SEO shield. And you can get those you can repeat those kinds of results. I’m just showing you mine but I’ve been able to do that for clients too. So it’s, it’s pretty powerful marketing.

Yeah. Rob just went and starts from Indiana from his IP, and you’re the knowledge panel and number one for that keyword. So yeah, you got the knowledge panel. That, guys, that’s how powerful this shit that we’re giving you is that it’s right there. If you don’t take advantage of it, it’s your problem. It’s your fault. If you’re sitting there, you can’t get results with all of the shit that we give you every Wednesday free with all of the shift that’s available to you in our Facebook group, free. Now we’re not even talking about the paid knowledge, right? Because there’s some stuff that membership has its privileges, we can only give it to you if you’re a member. But if you’re not doing anything, if you’re just sitting there, and you don’t know and you go listen to this other person, say something, or this another person. And we all have differing opinions. Of course, we do. Because we all do things differently. Well, think differently. You might be able to get results, but it but if you’re just sitting there and getting all these opinions, and you can’t make up to Mike, it’s your problem, and it’s your fault. It’s not ours. We’re giving you what works for us, and we’re showing you.

Why and how it works and we do it for free and we do it for a reason so that you can come and get even better results so you can go make money my goal is to help people make money that’s it’s in my bio I was just looking at my bio and in our website I guess I need to update it but really it is my goal is to help people make money so why what is it about you? That’s not allowing you to allow me to help you make money? Think about that.

Why Does Google Update GMB Info Without Giving Notice?

Sweet All right, we’re going to get into questions now. We got the first one’s from George he says hello, please help me if you have time. What the hell’s going on? Do you see that on my screen?

Yeah, what the fuck is that? Do you see that? You’re not is that Hernan is how can Hernan right on the screen.

Can you buy it? I just figured it was turned on. I just like to blame things on him. I don’t know what the hell that was. I’ve never seen anything like that in my life. That was weird.

There’s like red drawings on whatever. Anyways, let’s get back to the questions. George says hello, please help me if you have time. I used to do link building. I used to do building work in the UK. I had GMB listing with the name of my building services company and I was ranking number one and local maps for keywords to see it again? What the fuck is going on?

One of you guys is messing with me.

Did you saw that? Oh, the little Oh, yeah, I see that. But I don’t have that option.

You guys have been a prick? Can we answer some questions here?

Now so this is us? Yeah, I can see that. That’s really strange. Yeah, somebody can somebody riding on you. It’s gotta be it’s got to be on one of you guys. You gotta zoom. All right, well, I’m gonna try to answer the questions while you guys continue to distract. Okay.

Alright, so where was I? Let’s try this. One more.

I was ranking number one and local maps keywords builder plus location. However, I’m not doing building work anymore and I have changed my profile from builder to electrician. So six months ago, I changed my GMB name to the new Electrician Business name. Now after six months if I type in electrician plus location, I’m number 12 and Google pack and if I type in builder plus location, I still rank high in first position and a local three-pack. Please explain.

He says I have a new electrician website linked with my GMB listing so it has nothing to do with your website. I can’t explain that Google does some GMB does some weird shit. Sometimes, like they’ll suggest edits for example, like if you were to and by the way, guys, remember don’t go into your Google My Business profiles and make a bunch of changes right now because suspensions can still occur.

Obviously he changed the name and it was still able it didn’t suspend it but sometimes things will suspend it for example, if you have a GMB website, associated with your GMB profile but you have a money site. So self-hosted website is your list as your website. Sometimes GMB will automatically switch your primary website to the GMB website URL. And it just does it and it’s shitty because you know you have to go in and change it and in fact, I had a GMB suspend when I went in to change it a while back it was several months ago, but they forced the change without my approval Google My Business did to the GMB website instead of the money site URL, and all I did was go in and change it back and it suspended it and was an automatic suspension. So it was like as soon as I hit save, it suspended it. And so we had to appeal and get it reinstated. And we got it reinstated but we had to appeal to the GMB support, you know, support staff or whatever support department so I don’t know why they’re doing that. It’s probably just algorithmic but if if you’re having an issue with it, then honestly the only thing I could suggest, and this is I’d love to hear some other opinions. But that would be to just contact Google My Business support. If it’s a legit business with a legit location, and you can verify it if needed. Again, with Google My Business support, then I would contact Google My Business support and notify them of your issue, and make sure that they update it. You know, they’ll have to probably don’t do anything quick at Google guys. They’re like the federal government. They’re slow as molasses. So if you start support, kind of thread with them now, it could be several weeks before they update it for you, but it’s likely that it will get fixed. And that’s just been my experience with Google My Business Support. Anybody else?

Yeah, that to me that that’s a clear sign that it’s ambiguous, right? So he’s appearing for two different search results, the old one and the new one. He should have shut down the original GMB just closed it right, no longer there and then started another niche should have gotten another one verified that the only way that this one that I can see it getting cleared up is by doing a whole lot of entity work. And I can tell you that it’s going to take months and months and months of doing the entity work of going and finding everywhere where this appears and where you should change, okay, because you’re getting links to this, you would have gotten natural like you would have gotten natural citations, co-citation, all kinds of things. If he ordered citations, which he doesn’t say he did, but if he did, that’s a problem also, because Google is clearing the cache probably. And then going back in it’s finding citation is finding like it’s finding all of these things that have nothing to do with what he is now. And probably what he was back then or now it’s finding both and so, of course, he’s getting results for both. Not as powerful as it should be for either one. That’s clear. It’s ambiguous. What can he do? The only thing to do not since it’s already changed on the same GMB is to get with a Google Rep. Get things taken care of while they’re on the phone. Not that isn’t necessarily going to help what wallets in Google cash. And while all of these things are going on, I would say, Come and get the @ID on the SEO shield from MGYB. And that’s going to help out a whole lot to clear up the ambiguity, but get it for your new business, not for the old business, of course.

Yeah, and I would almost say that I kind of agree with what you started off with Marco. And if George, if I were you, I would probably mark the building the original GMB as permanently closed, and then start a new one. And what I would recommend is if it’s the same physical location, so the same address, then what I would recommend is you start you get a new phone number. It’s a new name, obviously, that’s what you’ve been trying to change, but I would get a new phone number. And then I would also you know, you’re going to change your website, I think you said you have a new electrician website. So it’s a new URL too. So new name, same address, but new phone number new website, then you could register a new GMB at the new address and have that new NAP data, right name, address, phone number data and web address URL, and then start from scratch, you’d still again, follow our methods by an SEO shield, which include the @ID page, the syndication network, the drive stack, and G site, all of that will help to solidify that new entity and you’ll build it right from the ground up. I think Marco was right in stating that it’s, it’s probably going to be easier and quicker, you’ll get results faster, starting fresh that way than trying to go back and clean up and reassign all of the existing work that had been done to the builder GMB because that it takes more to clean up and then it does to start from scratch with a new asset if that makes sense.

So that I would agree with Marco that I think that’s probably going to be the better route but it’s critically important that it’s a unique name. It could be the same physical location address, but have a unique phone number and a unique web address also, because if you have any two of those data points the same as the previous GMB, then it’s going to ambiguous the data and it’s going to cause issues. So but if as long as you just have one of those data points the same, which would be the physical location, then you’ll be able to start from scratch and build a whole new entity from that. Any other comments, guys? Not Okay.

Next is Is this about that I have secured a place for some keywords? I don’t know what that means. How was how it is work, then? I’m sorry. I don’t understand those questions from time to time. Google is doing some changes to by listing and changing back my electrician name to the builder name. Right. Okay.

The ambiguity. It’s clear. It’s absolutely clear.

Yeah. Okay. I think that was just more of a comment than a question. So again, I think we’ve pretty well covered that.

How Do You Find The 301 Links To Link A GMB Page From A Press Release?

The next one is from Jay. JP says I see that all of my GMB short URLs are 302s. If I want to link to my GMB from a press release, should I then use the long URL? If not, how do I find 301s for linking purposes? No. The best thing to do for SEO is to if you’re going to use the short URL, put it into a redirect checker like where goes calm or redirected detective calm or something like that. And when it reveals what the final destination is, through all those redirects, because it goes through several, then that final destination that make that your target URL, Copy that, but then instead of submitting it as a long, ugly URL, unless you’re going to use anchor text, which you can if so if you’re submitting that link, and it’s going to have anchor text, right, then that’s okay to use that really long, ugly URL. But I wouldn’t submit that as a real long, ugly naked URL in the press release just because it’s stupid long, right? If that’s the case, there are two things I would suggest. Number one, which I don’t know if it’s available, but I know that we have MGYB.co link shortener, which is stupid powerful. I think it’s going to be subscription-based or is it free? Marco? Can you comment on that? They don’t we do have a free part. Of course, it doesn’t have all of the power that everything is still a very powerful man. Yes, it is. It’s hybrid, it ranks the shortened link ranked. So that’s how powerful it is. But there’s a whole bunch of other things that you could do with it. And,

yeah, that we do have a free version. And of course, there is there are paid plans that we have. So the reason I suggested that was because we’ve been using the mgyb.co domain for link shortening for drive stacks now for what a year and a half. And because of that, we have a shit ton of power built into that domain. It’s absolutely insane. That’s why I suggest that and so that you can benefit from the power that we’ve been able to accrue within that domain right off the bat. However, what I do with a lot of my friends. I work is I have my own domain, WordPress installation setup that I use as my own link shortener. And I use pretty links, which is a WordPress plugin that to create redirects, and it’s they’re pretty, pretty links Pro, I think it’s like 20 bucks, and it’s for the developer license and I think it’s 20 bucks. Totally worth it. If you want to use your own custom shortener, you just install WordPress on your own domain. Like we have one for semantic mastery. It’s so short.mc sm short link. That’s our link shortener. It’s just a WordPress installation. We have pretty links on and we use that to shorten URLs and for stuff within our training, essentially. So yeah, that I mean, that’s what you can do. I like to use my own domain all there’s a benefit to using an mgyb.co, except for my client’s work. I don’t want my clients going to go like getting curious and going to mg y b dot CEO to see what that domain is if they see the shortened URL, so I use my own that I set up. If that makes sense, okay.

Good question though.

Can You Add A Tracking Code In The Header Section Of The Press Release In MGYB?

I’m almost missed. Almost Miss Gordon. Hey guys. What’s up, Gordon, by the way? So just a quick question when using our third-party press release provider through MGYB. Okay, so you’re talking about press advantage through mg y b, is there a way to have any type of HTML code like a tracking code or other type of HTML code inserted in between the HTML header tags and frustrates? I don’t think we can do that. I don’t know Mark, maybe you can answer with if you have a press advantage account. You can install remarketing pixels. I don’t know that we do that at MGYB though. Marco. Can you comment on that? Do you know if we all know that I don’t know about press releases? And I know that Rob is listening to this. So Rob, if you have an answer for that, let me know and I’ll Leon I would discard no support@mgyb.co and asked that question, Gordon, because again, I know that, you know, I have my own subscription to Press Advantage. So I go into the back office and I can set up remarketing pixels. I think that’s all it’s good for. I think it has to be an image tag. And maybe Jeremy can clarify that for us the next time I chat with him, but I think it has to be an image tag. It’s not like where you can just put any sort of code in the HTML header. So I don’t know that. I’m assuming you’re looking for some sort of remarketing pixel or tag but I don’t know that to be true. So Gordon, just contact support at mgyb.co and ask that question will get you the right answer.

Should We Use Anchor Texts When Linking Drive Stacks To The Money Site?

Peter says when linking from drive stacks to the money site, should we use anchor text or just plain link? Same question for blog posts that get syndicated. Thanks in advance for answering. So you can do a combination of both I like to use variances so I like to use you know, keywords related keywords, longer tail keywords, naked URLs, a common brand anchors, I like to use a combination of them all. So that it kind of varies everything when it comes to blog posts that get syndicated. You know, we, my bloggers do all of the blogging, but so typically they just, they just, they use anchor text for the most part when they’re linking up from a blog post to like one of the pages that we’re trying to promote, but my bloggers know to various so we’re not always hammering the same keywords. Naked URLs are fine, too. I never used to experience any problems with using anchor text for internal links, but that is an issue. Now if you overuse a keyword anchor, even for internal links that can cause problems. So I recommend that you just use a good mix, diversify, use keywords related keywords, longer tail keywords brand, a mix of the brand plus keyword naked URLs, and I don’t really do generics for the blog post, maybe occasionally, but very rarely. So that would be my recommendation. Anybody else?

Yeah, I got it. First of all, I got a response about the pixel. No, we don’t do that. They need their own account in order to do that, and then for this, as far as drive stacks are concerned, we do all of the above all, everything that you just said, get done naked and an exact match, and then long tailm short, we do everything because you want some generics? Yeah, yeah. Because the only thing that that that we’re concerned about is the relevance and pushing relevance to the destination. That’s it. And that’s how we do it. That’s it.

Are There Any Official Examples Of Drive Stacks Ranking With Google Sites Other Than Plumber In DC?

Okay, are there any more official examples of drive stacks ranking with Google Sites other than plumber and DC? Well, sure. Let’s go look. How about SEO Virginia that’s been ranking for over five years, right? Less, today is the day that it’s not Hey, look at that. It got me number one in maps right now to there you go SEO that’s a Google site that was built in May of 2015. Guys and it’s awful to look at it it’s probably still broken iframes on here from when g plus shut down unless I removed that I might have removed that. But I mean look at these guys you know what for almost five years we’re like three months away from five years that this five years ago and I haven’t touched this fucking thing. Yeah, it’s still ranking SEO is try agency.

Yep, Google Sites right there. Big bamboo marketing in the three-pack. Let’s try Virginia SEO. That’s just another example, guys. I’ve got a bunch of other examples right there. Number one, number one in maps. I got a shit ton of other examples, but I can’t show it to you because they’re client sites or lead gen stuff that I don’t want to reveal. But I do I don’t mind showing this one because I’ve been showing this since well may have 2015. So anyways,

Mohammed said, What’s up, man? It looks like he’s got a few questions. So he says, Hey guys after I order and receive an SEO Yeah before you go on we can show another example. You want to. Yeah, Foundation Repair Indianapolis because we only went out. Well, this is Rob’s and he only went after the map pack for that. Okay.

So check the website and see the business.site. Yeah, that’s the Google business site. So there you go. And that was pushed through it was ranked by use of a drive stack, right? Yep. There you go. So, guys, it works incredibly well for maps, but it also works for organic and with a lot of my clients right now because the maps filter although you know, the maps filter has expanded again, I think it was I think it’s a when Google did their GMB suspensions again in the last week, it kind of fucked up their, their, their, their really strict proximity filter, it’s probably going to get worked out and be tightened up again, but it loosened up over the last few days. I know that to be true, but you know, if you in order to overcome or if because the proximity filter got so strict and it became so narrow is a narrow area around where the business was physically located that it would primarily show on maps. Now we know how to overcome that through consistent effort. The Local GMB Pro method, we can expand into adjacent areas with a map listing and overcome that proximity filter. We know that but a lot of clients of mine we have kind of switched back to doing more organic type work. And the drive stacks are one of the best ways in the world that you can get results from that I’ve got. I can’t show it. I wish I could. I’ve got a client that I’ve been working on. Now for about, I don’t know, maybe the last 10 weeks, I’ve had my blogger specifically doing a very specific way of targeting all the cities within a particular county, all the towns and you know, cities within a county and blogging about it. And we’re mirroring that into a G site, which is what we talked about in Semantic Mastery all the time theme meringue. And it’s crazy, because like Montgomery County, Maryland, for example, has 29 locations within that county. So 29, different town names and city names. And out of the 29, I think we’ve got 17 right now, and number one position of our primary keywords for those locations, because of this blogging method that we’re doing specific, which is just setting up proper silo structure, proper internal linking, and then mirroring it into the G site and hitting it with links. And it’s just it’s ranking incredibly well. And so we’re duplicating that across other adjacent counties because it’s a big broad surface area for this business. And it’s super, super powerful.

It’s working really, really well. I mean, literally, we just published a blog post syndicates to the syndication network. And then I’ve got the mirrored pages on the G site and that’s all that we’ve done. And it just it continues to rank. I think we’ve got 17 out of 29 locations and number one position now, so it’s crazy it works really really well, guys. Now with heavy hitter club, as soon as we bring that online, that one’s coming, we’ll be able to show more examples because we’re going to take people from beginning to end on case studies and now they’ll be part of the case study as we go as we rank the G site as we as we go into if it’s local, the map pack, or as we go after number one organic, like deadliest case study, right? The e-commerce case study where he’s been showing just steady increase crazy increases. And I’m gonna say this against Amazon, Walmart, Lowe’s Menaka, you name the e-commerce giant and Dadea is not only going after them, but he’s winning. He’s winning in the, in the SERPs, beating people who are spending hundreds of thousands, millions of dollars in their marketing. And there’s Deadia with it with his g sites and dry stack and doing the thing that of course, what he does best, which is link building and embedding, but these are all principles. I mean, it’s, it’s the foundation of RYS Academy. So if you want more, then you’re going to have to come to one of our paid groups because we’re not just going to give stuff away that would just be nonsensical to start giving away everything for free. We give you enough to get started to make money so you can come to the paid groups and make more money. That’s how we do things.

Should You Start Blasting MGYB Links And Embeds As Soon As You Receive SEO Shield?

So Mohammed says, Hey, guys, after I order and receive an SEO shield for a tough niche car, should I wait and have it settle as I usually do for our wise stacks or do I go ahead and start blasting at various MGYB link embed orders? I remember you guys say always use the minimum effort before bringing out the big guns. But what if I already know the SEO shield is going to need extra power then hammer it? Unless Marco tells you differently? I mean, I don’t see any reason why you should wait. If you already know it’s going to take a pretty good blast and go ahead and blast it. What do you say, Marco? Well, it should be part of the initial push. He should have already ordered link building and embeds and press releases and everything else to what he’s currently doing that’d be that that’s just standard operating procedure. He should know you’ve been in our mastermind, and you need to come back to the mastermind so that we can get deeper into this and give you more guidance on how you could do this at it anyway, just deal with this question. Yes, by all means, then you’re going to have to expand that Gsite read the already talked about a little bit, expand that drive stack, you’re going to have to start femural your drive stack and your energy site so that it matches your Money sites so that we go after each individual silo, in whatever it is that you’re doing, it’s going to power up that page and help push everything up. And then what happens? And I keep talking about this and and that, you know, it’s sometimes it seems like nobody’s listening. Because the more that you do this, you’re going to start adding folders. And you’re going to have to start adding files and you’re going to start adding inner pages. And it’s going, it’s going to start working even better, you’re going to start ranking better dead yet, seeing this now, where he’s just ranking just for these ridiculous terms, which you figure you can never rank for that of all of these people are going after, it just can’t happen. And fucking can’t and all those people who say this doesn’t work well. Who are you going to believe the experts or you’re lying eyes. You just saw how it is that we do the do we do? So I was looking I was going to hopefully do it with just going to show something here with the market you’ve been working on this Do you know what category Can you just give me one of our category URLs for Semantic Mastery? Do you know off the top of my head? No. So we don’t have an SEO category or something? I’m category slash let me just see if we have one. No. Well, alright, so guys, you understand one of the things that you can do.

I probably shouldn’t let me I’m going to give this something away here. That’s it’s not too much too bad. But it’s it works really well. This will help you guys with if you’ve got a WordPress site, you know, your category can have their own RSS feed, right. So So two tags, each tag has its own RSS feed. So you can take the category RSS Feed URL and mirror a page on your G site and then burn a feed burner feed from your category RSS feed and then enabled was a boost, which allows you to republish your RSS feed as an HTML feed. So it’s basically you can take your category RSS feed and create a G site page on your site. It’s optimized for your category keyword, right, and then create an HTML version of your RSS feed through Feedburner. And then embed it in the G site. There’s your content. There’s your content for the page, you see what I’m saying. And now you’ve got your entire category, all of the URLs and posts all the posts within that category. So your entire silo structures right there, and every time you update it, and by the way, you can go in and change like your WordPress reading settings to show more like by default, it’s 10 items in an RSS feed. But let’s say you got 2020 posts in that particular category, make it show 20 posts, right, you can adjust that the RSS feed to display 20 posts, and now you’ve got all 20 posts on your G site page that’s optimized for that same keyword. And now you can hit that g site with link building and embed gigs that are optimized for those keyword sets. Does that make sense? And now you’re powering up the entire silo through a G site page, which is the iframe SEO shield, right? That’s what we do. And it’s super, super powerful. And it’s super easy to do. That’s why I’m saying like, it’s easy for my bloggers to create the blog posts. And we have just a couple key pages on the site that we just continue to hammer so they don’t have to every time they create a new blog post, go create a mirrored page on the G site for the blog post. It’s unnecessary because it may be in some situations were really tough SEO, you might need to do that. But for most of the stuff that I’m doing by just doing that category page, and embedding that or creating an HTML buzz version of the using buzz boost and Feedburner and embedding that in the G site page, and then just hitting that with all my market-level keywords with the location modifier for that particular category. And it just works. It works really, really well, because you power the whole silo up that way at one target point. That makes sense. Marco, you’re not mad that I shared that. Are you?

Marco: Absolutely. Are you absolutely mad? Absolutely. That’s too much to give away for free? Well, if you’re going to, by the way, yeah, if you’re going to do that, guys with the G site, in order for the HTML feed to display, you have to get rid of the http colon. At the beginning of the source code for the which Feedburner gives you It gives you the source code for the HTML that you embed, and it’s a source= and you have to get rid of HTTP, colon, or else it won’t display just to kind of let you know that. Anyways, guys, that’s simple. It’s simple, something that you can do and get results and just go buy link building gigs and embed gigs from MGYB and you’ll hammer it. Okay, so hopefully that answers your question.

What Is The Difference Between RSS Authority Sniper And RSS Masher?

The next one is what’s the difference between RSS authority sniper an RSS Masher? Well, RSS authority sniper is just a tool to help you locate RSS feeds around a particular topic. That’s all RSS authority sniper is now there is the back end product to that called rank feeder, which is where I think the power is rank feeder is a great SEO tool for creating co-citation. But it doesn’t display the best. In other words, the RSS feeds created for rank feeder, or from rank feeder are really good for SEO, but they’re not so good for content distribution and syndicating that’s where RSS master shines RSS masher allowed like create some beautiful outputs because you get to modify the elements of the output feed so you can mix and splice different RSS feeds in and then actually go in and edit the elements of the feed items to so that the output feed is designed the way that you like it the way that you want it as well as you can inject you know HTML. You can mean all kinds of really cool things that you can do so that you can use those RSS feeds for content marketing and syndication, distributing content, essentially. And it’s very, very powerful for that. So RSS master is more of a marketing tool than an SEO tool. And I’ve always said that ever since the original version, RSS authority sniper and the rank feeder is more of an SEO tool, not so much of a marketing tool. That’s the difference between the two, the two of them used and combined together. It’s very, very powerful indeed. Comments, anyone?

Should You Buy A Separate SEO Shield For A YouTube Channel?

All right, Muhammad’s up again. He says, Hey, guys, the SEO comes with the syndication network that I use for my money site. But if I want one for my YouTube channel for the same brand, I just buy a separate MGYB order, right? Yeah, but why? Why do you? I mean, you could but it’s really unnecessary unless you just want an extra network. Why? If you have a Muhammad I’m asking this rhetorically right if you have a branded network and you’ve got a money site and a YouTube channel for the same brand. Why wouldn’t you just publish content to the same network? Does that make sense? I’ve talked about this before, a lot of people that just do a lot of video stuff will create or buy a syndication network for their YouTube channel. And then they’ll create an associated website, right a companion website for their channel. And a lot of times people would take their YouTube video, which is their primary content engine, right YouTube. And, you know, whatever video they publish gets syndicated out across the network, but then they take that video and go publish it on the blog, the associated website as a blog post, they don’t change anything up. It’s the same title. It’s the embed code. It might even be the description from the video as the text part of the post. And so what happens if you have both of those syndicating the same network and you didn’t change anything up then it looks like duplicate posts on the syndication points which can get your blog accounts to terminated like blogger, WordPress, and Tumblr.

So those, that’s not the best thing to do. But if as long as you’re changing it up if your YouTube video content is different than your blog content, but they’re both for the same brand, then they can both publish to the same network. And you’re better off that way, in my opinion, because again, you’re building more relevancy, more activity to the branded network. So it’s unnecessary to have a second if you’re going to have a second network. Then remember with YouTube, you can use persona-based networks or similarly themed networks that aren’t branded.

And you can stack as many of those on the YouTube channel as you want. There are no footprint issues with syndicating YouTube content. There’s footprint issues with syndicating blog content, which by the way, RSS masher that’s one of the only times I’m ever going to suggest using two-tiered networks is if you’re using RSS masher, then two-tier networks, there’s no reason you shouldn’t be using two-tier networks. But for YouTube again, you can stack as many persona-based networks or pseudobrand are similarly themed networks that aren’t your brand aren’t branded networks to that same YouTube channel, and it won’t affect it will just add power to your YouTube channel. But your blog should only be syndicating to a branded network only, or if you’re using two-tiered networks, and you have related content feed triggers at the second tier, which is what RSS master can do beautifully, by the way. So okay, any comments on that? Moving on.

Can You Buy Expired Domains With Medium Power To Boost A Press Release?

All right, baby says, Hi, I wanted to know if I can buy medium power to expired domain to power up a press release? Uh, you could I don’t I mean, could I? I typically wouldn’t. But yeah, you could, if you buy found a domain with really good metrics, you could do like a redirect to a press release. But I would recommend that it would be good metrics. And it’s also super relevant. Because I think just buying metrics now is really useless because Google’s algorithm has come so so far unless it’s super, super powerful, but I think there needs to be relevancy. Marco, you want to comment on that? He does build links. Yeah. To the press release. Yeah. And have had a better effect. Why? Because Daddy Knows he knows exactly what he’s doing. Daddy has a relevant network, where the links will be coming from. So all of that relevance will push way more power than one domain could ever push. I mean, it’s it really comes to the how much power Are you going to push through one unless you can get one of those just with huge metrics. And it’s still good that that is that the spread all over the place? It’s from spammed to death where and those are worth a whole lot of money. So why would you spend all that money on that, where you could just buy a link building gig do some embeds also, and get the same effect? Yeah. Better effects on

Yeah, so baby. If you go to our mgyb.co/store/webinars, there should be a link at the top of the page anyways, take you over to the webinar page, you should be able to see our webinar that web Mark and I did about PR stacking or you just go to our YouTube channel, semantic youtube.com slash semantic mastery, click the channel search icon and then search for PR silo stalking or PR SEO which you know, press release SEO. And you’ll see the webinar that we did where we talked about PR silo stalking. And that’s super powerful. And if you create a silo with press releases, and you daisy chain the links together, right so from one press release, you each press release you link to the previous press release. But you don’t ever create a reciprocal but my point is you take all those press releases in that silo let’s say you create a chain of I don’t know for press releases, let’s just use that as an example. And you don’t you silo those together, stack those correctly. Then you can take those for the press release, grab the press release URLs that don’t purge street insider is one of them. USA Today is another one of them. The Press Advantage, press releases on the press advantage domain, there’s another good one for that, take those URLs and then at bias link building campaign from Dadea. And hammer all of them within that silo that PR press release silo. Right? So with all your market-level keywords for that particular category, or that that topic, that keyword theme, and what happens is you power all of those up, which will in turn power up whatever your target URLs are within the press release. It’s a super, super powerful way to do it. Not only that but if you have a Google My Business location that is also part of the project that you’re working on. I don’t know what it is I’m just saying if you do, if you go watch that webinar that I’m talking about, I talked about specifically how to also work GMB posts into that into the press release and into that silo structure. So that you’re powering up everything the press releases silo, website silo and a Google My Business post silo all at the same time with one fell swoop. Right? And it’s a very, very powerful way to do it. And again, that’s all free on that webinar that we shared. So go check it out.

Does The RYS Need Syndication Networks?

The next question is, is the RYS need syndication? If yes, then you also do a second tier. No, it doesn’t. I don’t Marco, we don’t do any syndicating stuff with the actual drive stack, do we other than maybe the Twitter network, Twitter is as far as we go, it doesn’t it’s not for that. It’s not for syndicating content, although we do the feed burner feed, which you could attach to the syndication network. And make it go that way, as long as you’re using or you’re producing content on a regular basis. It would be a but you guys, a lot of the things that you think of just go and try it and see what happens. We haven’t needed to do it. And if we don’t need to do it, we just don’t. That’s why would you waste your time doing that when you could be doing other things? What we do works really well for even the toughest niches. And that’s the way that I mean, that’s been our approach. Since I don’t know since the foundation, do as little work as possible to get as much benefit as possible out of it. Then, once you see the results when you see what’s going on, if you need more, you always have a bullet in the chamber. If you do everything all at once, then you’ll never know what it is that got your results in the first place. And then what do you do if you need more power?

Yeah.

Okay, so there you go. Yeah, if you buy the Twitter syndication network add on as part of the networks, then that just kind of help power it up. But, you know, again, that’s as far as syndicating RYS content. It’s not really necessary. I’m not even sure why you would want to do that. However, there you go.

Is It Okay To Combine RYS With RSS Masher?

So the next question is, would it be better to combine RSS with RSS masher? my main goals ads and affiliate money monetization? Well, remember RYS is about SEO right now. And really with entity-based SEO, which is kind of what we’re doing now, not kind of it is what we’re doing. It kind of helps power up the asset and everything else. So RSS masher can be a great tool for generating traffic especially if you’re doing affiliate monetization.

What was it RSS? I’m just curious if I can shit I can’t remember the name of the website that he had RSS feed super feed or something like that anyways, I can’t remember the eat. The website that Damon showed is an example. You can create basically like PBN sites, but they’re not private blog network sites because they’re real sites, their auto blogs, that’s what they are has that’s an old term auto blogs, but you can create auto blogs that are being beautiful and all the content, you can manipulate all the content that is content from other people’s RSS feeds. But you can manipulate it in such a way that you can flesh out auto blogs that look beautiful. But you can monetize them and point and also use it for SEO purposes and drive or drive relevant traffic to whatever your offers are and your target destinations are. So there’s a number of things that can be done with RSS masher, as far as combining it with RYS. Yeah, I mean, like you could, I’m just off the top of my head, I’m thinking about some of the things that could be done, like for example, using RSS master to create auto blogs and then have some of the traffic go into, you know, directed into the drive stack, which helps to push that activity, relevance, trust and authority into the entity, right, which will help with SEO. As far as you know, other ways to use RSS master with our wise stacks for affiliate monetization. I’d have to think about it but I’m sure there’s I think it’s a powerful tool that you can do a lot with the comments on that from anybody because we’re almost out of time all right we’re going to move on.

Austin Don says when will heavy hitter club be available to join well the Facebook group is available to join now, isn’t it? Yes, it is. Okay, let me get the link for you. Have you hit her club there might or might not be nude pictures in that Facebook group so Austindon me tag you on this. The worst part is over now it’s gonna not going to tell you what kind of nude pictures so you just have to join them fine. Yeah, right. That’s that’s that’s price. It’s rising price. So go request to join over there. And then there will be like an actual club that will be launching soon. I’m not sure when but soon. Okay, so go check that out.

Should You Create Category Pages By County Or By Cities?

The next question and this will be the last question guys we got to wrap it up as Austin Don says what’s better create category pages by county or cities? Example if I was targeting cities in an original County? Would it make sense to make the category page an original County? Or by city-suburban? Glen? Burnie? No no, for Okay, so it depends on how you structure your silos.It depends on and again, this is why you need to come to join the mastermind because we’ve gone into a lot over the last couple of months especially about how to set up a solid structure. I like setting up all my websites now with topical silo structure, not location through the typical silo structure, which is using categories, pages, categories, and posts right? What I do now and I can’t talk about exactly how it’s done, but what I do know is everything is all the traditional silo structure is done through for the topical themes of the site, but for any location silos I do that I accomplished that 100% with tags now. And so my point is like with with with what you’re doing here with the silo structure, like if you have a location-based silo, in this case, it sounds like you do, then I would always do the county as the silo. So like if, in other words, that would be this county would be the category, and then I would have an individual post as city names. So, again, I know Anna Rundle County, I think has what like 19 because that’s one of the adjacent counties to Montgomery. So we’re targeting that for the project I was just talking about for one of my clients, so I think is 19 locations in Toronto County. So Anna rondeau County would be the category and then I would have individual posts would be like we buy land or we buy houses for whatever areas and Anna Rundle counties. That makes sense, because then what happens is your link from each one of those posts, which is a city or town located within that county, you can have an internal link that links back up to the county page. So it makes sense. So it becomes every single, you know, it’s very, very logical Google comes reads the content knows that it’s optimized for a particular city follows the link back up to the county page, which is the category at the top of the silo. So it makes sense. It’s very, very logical that way. However, as I mentioned before, I do all of my locations, relevancy now through tags, and all of my categories are simply topical based categories. Now, it just makes it so much easier to build. And you can do some really cool ninja stuff with tags, especially when you mirror stuff in the G sites. So again, come join the mastermind, we’ll talk about it. I’d love to show this stuff to you, Don. I know you’re in real estate industry too. And we got a few others in the group in our mastermind that is in real estate too. So you ought to come to check us out. All right, anything else guys?

I think we’re good to go? They will Good. All right. We only go over something. Don’t just listen to us. Don’t just listen to wherever it is that you

Listen, whoever it is that you’re listening to choose one thing and then see it through to be from beginning to end. So that you know whether it works. The only way that you can know whether it works is if you go and do the shit and see it through to the end. I mean that that’s it, the best advice that I can give anyone take the information, everything that we’re giving, go and apply it and see for yourself. Don’t let somebody else tell you what you can or what you can’t do.

A greatly simplified focus, you know, one product one service one sales message, like all of that and master that before moving on to something else. And that’s it’s funny because and very quickly, I’m just going to say this my I had my last mastermind webinar, I talked about how I was decided that I wanted to flip houses to I’ve got my land business, but I wanted to start flipping houses because houses flip faster than land. And I spent three weeks building, buying additional like software and training and CRM and stuff.

As well as like building processes, and I even hired an additional VA and developed processes for them so that I can start marketing for houses also. And we turned the marketing on about three weeks ago and within the first you know, 10 days or so I started getting leads coming in for houses and realized that how dealing with houses like buying and selling houses is a lot more intense, like labor-intensive requires a lot more personal input from me than doing land which I can do virtually. And also it’s very time-intensive, and it would take away from my land business. And so I like after three weeks and spending thousands of dollars. No kidding. And in three weeks of time, building all this shit out. I shut it all down. And I said, Nope, I need to really focus on just the land business simplify one product one service really master that and totally systematized that business to where I can remove myself from the process entirely, almost entirely. And then I can expand if I want.

So I’m just saying that to you guys because of the same thing. It’s so easy to go chase. The grass is always greener on the other side of the fence, right? And it’s so easy to just start chasing additional opportunities, guys, but that’s how you end up actually reducing your effectiveness across everything because you spread yourself too thin. So focus get really good at something master at first before moving on to the next. Any closing comments, guys?

Bye, everyone. That was beautiful. Thanks, guys.

Digital Marketing Q&A – Hump Day Hangouts – Episode 275 published first on your-t1-blog-url

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Digital Marketing Q&A – Hump Day Hangouts – Episode 275

Click on the video above to watch Episode 275 of the Semantic Mastery Hump Day Hangouts.

Full timestamps with topics and times can be found at the link above.

The latest upcoming free SEO Q&A Hump Day Hangout can be found at http://semanticmastery.com/humpday.

Announcement

Hey everybody, welcome to Hump Day Hangouts. We are live with episode number 275. We are creeping up on episode 300. This is awesome. Anyways, today is the 19th of February 2020. And we got everybody here. We’re going to run through say hello to everybody probably find out what the weather’s like around the world. Maybe see what Hernan’s flipping around his hands there and then we got some good announcements and we’re going to jump into it. So, start on my left here, Bradley, how are you doing today? Let’s see if we can hear from you.

Yeah, you should be able to. Alright, sounds good. Things are good. Things are good. Glad to be here.

Well, you know, I promised a little weather report what’s going on in Virginia, you give that freeston are blown away or what’s going on over there? Oh, no, man, it’s been like spring for almost a week. Well, for several days anyway, it’s crazy. Like we didn’t have much of a winter.

I mean, now that I say that though, we’re probably going to get dumped on the snow in the next week or something. Because that’s usually a sneak up on us.

Like we usually get some sort of freak snowstorm and in March that ends up dumping on us even though it’s like, like the very end of the season so, but it’s been a very very mild winter so I can’t really complain. Fair enough. Yeah. from living Upstate. I never forget I think the first year we lived there we went through the winter we made it. We’re like, All right, we’re from free and it snowed in May. Just like

so anyways, so snowblower moved west and couldn’t be happier. So Marco speaking of nice weather How are you doing man? Man? It’s no curtains just so you guys can see it. I’m gonna leave it like this.

Through the rainy season, so you guys can see warm sunny I’m in my job. I’m usually in a tank top and shorts right now I’m in a tank up and naked from there that now the sun’s out guns out.

No. shorts and flip flops man. That’s how I live and in

It’s just something interesting about this I’m going to lead over to her man because someone commented in his video that you know, dude, you’re in a T-shirt there’s no way that you can have money because you’re in a fucking t-shirt really this is the comment in Facebook. How like how fucking ignorant can a person be looking at someone you have no money because you’re in the teacher I live in tank tops shorts and flip flops like I could give a fuck what somebody thinks about but I look but talk to me about making money into and you got a project and if it’s worth it, we’re gonna make some money man. Um, he just hands up I don’t know what in Panama we’re all in a five-star hotel right all-inclusive short t-shirts. And but yeah, what bro? We got no money. Sorry. You guys are listening to some broke motherfuckers here who don’t know shit.

It’s ridiculous anyway that’s my rant for today. Come get some of this man that’s what you can get the POFU get some of it that’s how you lead that well this is a natural leader and then Hernanm do you want to wave humpy around and just said that he doesn’t give a fuck about wearing t-shirts if Dadea is watching this maybe could you get Hernan’s humpy like a miniature like gold Mr. T chain that says as we want it I think like this that’d be cool without so

What’s up everybody good here Sunny, nice weather or in Argentina actually been raining for the past couple days but today’s me so really excited about what we have going on really excited for every one new joining everyone you know, supporting the channel for quite a while. So thank you for being here today for today. Awesome. And last but certainly not least, Chris. I assume you’re probably here in Austria.

How are you doing, man? Yeah, I’m back in Australia spring here as well. I’m just back from the team actually. So I’m still quite pumped.

Awesome. Yeah. Can’t complain. It’s a good day.

Good stuff. Good stuff. Well, I know Bradley, I think you just dropped some new training for the two x your agency people, right you just I forget the exact title of it. So I don’t want to butcher it. But I think that you just wrapped up another week at five. Yeah, week five is the first week of the two x your results training. So the first four weeks was to an extra pipeline, it’s about filling your pipeline full of prospects and closing, closing a percentage of them. So the next section, which should be for the next four weeks is to x your results. That’s where we basically layout the plan for getting repeatable reliable results for clients. So I started this week.

With our at least the first week of that part of the training is about the SEO shield, which is really the foundation of everything that we do now. And so the Yeah, that training was just finished yesterday. So I don’t know if it’s in the members’ area yet, but it should be within the next day or two. If it isn’t, yeah, we just pass it over to the team so it’ll be up by the end of the week. So if you’re into extra agency com if you’re already a member then you’ll have access like said by the end of the week, and if you’re an agency owner or a consultant and you’re listening to this and you want to get more clients you want to grow your revenue and scale your team head over to two x agency com and join up right now it’s one-time payment and it’s a hell of a lot of valuable Oh my god, it’s ridiculous.

and just so people don’t get confused because they’re gonna feel way too into my SEO shield. I thought Syndication Academy, RYS Academy, and the @ID page and link building precedent. I thought that was all the foundation. Well, it is. It’s just that we’ve brought it all under one banner, everything that we do now we bundled it to make it easier for people yeah. And so you just go in and you purchase this product the bundle and then you just get the SEO shield that’s how we do entity base, worry less SEO. We don’t worry about Google updates, we don’t worry about any of these other things that are going on on the outside. Because what we do is again, it’s based on the three pillars of art, activity, relevance, trust, and authority. That’s how we target everything that we do. And that’s how we get results. It’s been working for years it’s going to continue working because we’re right at the heart of the algorithm so no guys don’t worry our foundational principles did not change because the the algorithms have not changed their foundational principle. I just want everyone doesn’t get confused when you listen to push or talk about the SEO shield because of

It’s all the same thing. We’re just changing the name to let you know that it’s all under one product. Now instead of the separate thing, yeah, and the guy over at mgyb.co at the done for you store, we, you know, we tell people this all the time, get your syndication networks there. And if you want to go to the training and train someone or do it yourself, that’s great. If you want to save time, get it done up to our standards, you can get an mgyb.co Our way is drive stacks and then like Marco was saying the SEO shield where it incorporates all of that, you know, you can go check that out and grab it over at mgyb.co. Yeah, I just wanted to add a kind of, you know, one of the things that I talked a lot about this weekend. The training for the SEO shield is that even people that are maybe offering not don’t offer SEO services as part of their agency services. It would be silly not to also sell SEO shields to your clients because you don’t have to do the work, you can order them from us at MGYB, and we’ll set it up. And even if you’re just like just doing paid traffic, for example, maybe you’re just didn’t run an AdWords or Facebook, you know, ads for a client or something, maybe that’s all you do. But if you can set a client up as an upsell, and you don’t have to do any of the work, because we can fulfill it at MGYB, and you can set that client up with an SEO shield, that’s going to help to solidify that entity and in build authority to that brand, then why not? Why wouldn’t you do that? And again, you could, you could just mark it up, you know, 200%, whatever it is that we charge it, MGYB and sell that and just make additional revenue that way. And again, especially if you are running, if you’re running SEO or paid traffic and you’re able to generate relevant traffic to the assets, the entity assets, which the SEO shield would all be part of. It’s going to improve their SEO even if you do nothing else and I know that to be 100% true because for example, my real estate business, I haven’t been doing any additional SEO to that at all. For months, I haven’t done any additional SEO work to my real estate business. And yet I overtook I’ve been in the number two position for months for my two primary keywords. And within just the last week, I’ve now made it to number one and push the number one guy out of position. And so now I’m in number one for my two primary keywords. And I’ve done absolutely zero additional SEO work from when I originally launched it months ago. And it’s because I’m sending relevant traffic into its activity, relevance, trust, and authority. And because I have a strong entity because I built the SEO shield or had it built many months ago, and I haven’t even done link building to it or nothing else, but yet, it’s still increasing in power, and not and taken. And now it’s number one again, with no additional SEO work. So there’s no reason why you guys shouldn’t be selling SEO shields to your clients. Even if you don’t do SEO work. Does that make sense? And by the way, Google says that your schema or your structured data won’t help your rankings. And I just moved the land solutions network up to five, six spots in the rankings by simply pulling work with schema, just additional schema because guys, okay, so so think about this schema is cold, right? structured data is code that speaks directly to the algorithm to the bot that’s coming in and picking out your information, how can that not influence the bot into ranking you better if your entity if your schema is better than anybody else’s because Google is a relational database, we keep saying this and it’s going to relate your data to everybody else’s, and to what it has as as as the optimal entity in that space. The closer you get to that, the better you’re going to rank. It’s dead. Simple. I didn’t say easy, because it a lot of work goes into it, but it’s dead simple. Once you know what you’re doing.

So anyway, I want to get to the questions. Are we done? We’re into some people who were crying about the latest update week or two ago. What update? What update?

I keep moving up. I keep seeing

Oh, no, I don’t know. I don’t hear from me. I mean, I know there’s a lot of crying going on right now because a bunch of GMBs got suspended in the last week again, and big, big, big people got hit hard and my shit still alive. Yeah.

Same here. I want to touch on something real quick one if you want to hear these guys going really deep, and you want to talk, you know, into different areas as well as what we’ve been discussing. Then you want to come to POFU Live.

Go over to pofulive.com. You can find out more there. I’m not gonna spend a lot of time talking about it. This whole 2020 and September the last weekend, Boston, Massachusetts is going to be our third year doing it. We’re limiting it to 25 seats. So if you’re interested in that we’re going to have more details coming out, but go check it out. Right now you can save a ton on your tickets as well. And these guys were talking about GMBs. We got some news coming out about that.

I talked to Rob, the ROB, that is superb, other what to call Rob. Rob, if you’re listening tell me what to call you. I like calling you the Operations Manager because it sounds cool to me, but maybe you don’t think it sounds cool. So anyways, Rob the man at MGYB. I just wanted to let you know we’ve got some updates coming out next week around GMB related services. We’ll leave it at that.

All right, so with that said, you guys, I think that’s it. Let’s, let’s jump into it.

Okay, cool. Let me grab the screen.

You guys should be seeing my screen, correct? Yes, sir. All right. Well, before I jump into the questions, I just want to point out two things to kind of follow up on that real estate thing that I was talking about. So my two primary keywords for my real estate business are South Land fast oops, I thought it was typing. So land fast Virginia. And you see it, it’s because it’s detecting my IP probably also it’s pulling up the knowledge panel. But I’ve got number one, which I knocked sell land fast calm out, which had been steady at number one, I got to number two fairly quickly. But I’ve been hovering at number two ever since. And you can see that I’m number one now for that keyword. And I’ve done no additional SEO work other than my original drive stack, and a link building campaign to the drive stack. And that was it. And I haven’t done anything for four months. What’s also interesting as you can see that like for example, if I come up here, you can see that in Google suggest it’s also bringing in my company name or my brand name, which is what we talk a lot about this in the 2xyouragency training and I’m not going to share a whole lot here as to how it can be done because it’s but if you have a strong entity and you create that keyword plus brand association then a keyword search will actually trigger your brand name to show up in Google suggests. That’s what you want. Because now Google, that’s a strong association that Google is made with that keyword, that primary keyword, which could be a product or service, right? And that’s very, very powerful. So you can see that there.

Well, if we go look at my secondary, my second keyword, which is we buy land, Virginia. The same thing occurs, you can see Alpha Land Realty and alpha land realty reviews. They’re number one, and then it’s also showing up in the searches related to. Does that make sense? So again, guys, these are all things that can be done with the SEO shield, which creates that association with the product with your primary keyword. That’s one of the main things that it does, especially the drive stacks that you buy from us at MGYB. That’s why we asked for one keyword, your primary keyword when we create the branded drive stack and that’s to create that association number one, but then sending relevant traffic into that SEO shield will also help to manipulate Google suggest. And I’m sending traffic in because Well, number one, I do get some organic traffic. There’s no doubt. But I have Google ads, Google remarketing ads, and I’m also doing direct mail. And so that also helps to influence suggest when people go to like somebody receives a letter from me saying that I’m interested in making an offer on their land parcel. Now they see the company name and I’ll go to Google search and search alpha land Realty. And that triggers the brand search and then they click through to see the website. And that also helps to influence suggest and again, it’s all just through relevant traffic into an SEO shield. And you can get those you can repeat those kinds of results. I’m just showing you mine but I’ve been able to do that for clients too. So it’s, it’s pretty powerful marketing.

Yeah. Rob just went and starts from Indiana from his IP, and you’re the knowledge panel and number one for that keyword. So yeah, you got the knowledge panel. That, guys, that’s how powerful this shit that we’re giving you is that it’s right there. If you don’t take advantage of it, it’s your problem. It’s your fault. If you’re sitting there, you can’t get results with all of the shit that we give you every Wednesday free with all of the shift that’s available to you in our Facebook group, free. Now we’re not even talking about the paid knowledge, right? Because there’s some stuff that membership has its privileges, we can only give it to you if you’re a member. But if you’re not doing anything, if you’re just sitting there, and you don’t know and you go listen to this other person, say something, or this another person. And we all have differing opinions. Of course, we do. Because we all do things differently. Well, think differently. You might be able to get results, but it but if you’re just sitting there and getting all these opinions, and you can’t make up to Mike, it’s your problem, and it’s your fault. It’s not ours. We’re giving you what works for us, and we’re showing you.

Why and how it works and we do it for free and we do it for a reason so that you can come and get even better results so you can go make money my goal is to help people make money that’s it’s in my bio I was just looking at my bio and in our website I guess I need to update it but really it is my goal is to help people make money so why what is it about you? That’s not allowing you to allow me to help you make money? Think about that.

Why Does Google Update GMB Info Without Giving Notice?

Sweet All right, we’re going to get into questions now. We got the first one’s from George he says hello, please help me if you have time. What the hell’s going on? Do you see that on my screen?

Yeah, what the fuck is that? Do you see that? You’re not is that Hernan is how can Hernan right on the screen.

Can you buy it? I just figured it was turned on. I just like to blame things on him. I don’t know what the hell that was. I’ve never seen anything like that in my life. That was weird.

There’s like red drawings on whatever. Anyways, let’s get back to the questions. George says hello, please help me if you have time. I used to do link building. I used to do building work in the UK. I had GMB listing with the name of my building services company and I was ranking number one and local maps for keywords to see it again? What the fuck is going on?

One of you guys is messing with me.

Did you saw that? Oh, the little Oh, yeah, I see that. But I don’t have that option.

You guys have been a prick? Can we answer some questions here?

Now so this is us? Yeah, I can see that. That’s really strange. Yeah, somebody can somebody riding on you. It’s gotta be it’s got to be on one of you guys. You gotta zoom. All right, well, I’m gonna try to answer the questions while you guys continue to distract. Okay.

Alright, so where was I? Let’s try this. One more.

I was ranking number one and local maps keywords builder plus location. However, I’m not doing building work anymore and I have changed my profile from builder to electrician. So six months ago, I changed my GMB name to the new Electrician Business name. Now after six months if I type in electrician plus location, I’m number 12 and Google pack and if I type in builder plus location, I still rank high in first position and a local three-pack. Please explain.

He says I have a new electrician website linked with my GMB listing so it has nothing to do with your website. I can’t explain that Google does some GMB does some weird shit. Sometimes, like they’ll suggest edits for example, like if you were to and by the way, guys, remember don’t go into your Google My Business profiles and make a bunch of changes right now because suspensions can still occur.

Obviously he changed the name and it was still able it didn’t suspend it but sometimes things will suspend it for example, if you have a GMB website, associated with your GMB profile but you have a money site. So self-hosted website is your list as your website. Sometimes GMB will automatically switch your primary website to the GMB website URL. And it just does it and it’s shitty because you know you have to go in and change it and in fact, I had a GMB suspend when I went in to change it a while back it was several months ago, but they forced the change without my approval Google My Business did to the GMB website instead of the money site URL, and all I did was go in and change it back and it suspended it and was an automatic suspension. So it was like as soon as I hit save, it suspended it. And so we had to appeal and get it reinstated. And we got it reinstated but we had to appeal to the GMB support, you know, support staff or whatever support department so I don’t know why they’re doing that. It’s probably just algorithmic but if if you’re having an issue with it, then honestly the only thing I could suggest, and this is I’d love to hear some other opinions. But that would be to just contact Google My Business support. If it’s a legit business with a legit location, and you can verify it if needed. Again, with Google My Business support, then I would contact Google My Business support and notify them of your issue, and make sure that they update it. You know, they’ll have to probably don’t do anything quick at Google guys. They’re like the federal government. They’re slow as molasses. So if you start support, kind of thread with them now, it could be several weeks before they update it for you, but it’s likely that it will get fixed. And that’s just been my experience with Google My Business Support. Anybody else?

Yeah, that to me that that’s a clear sign that it’s ambiguous, right? So he’s appearing for two different search results, the old one and the new one. He should have shut down the original GMB just closed it right, no longer there and then started another niche should have gotten another one verified that the only way that this one that I can see it getting cleared up is by doing a whole lot of entity work. And I can tell you that it’s going to take months and months and months of doing the entity work of going and finding everywhere where this appears and where you should change, okay, because you’re getting links to this, you would have gotten natural like you would have gotten natural citations, co-citation, all kinds of things. If he ordered citations, which he doesn’t say he did, but if he did, that’s a problem also, because Google is clearing the cache probably. And then going back in it’s finding citation is finding like it’s finding all of these things that have nothing to do with what he is now. And probably what he was back then or now it’s finding both and so, of course, he’s getting results for both. Not as powerful as it should be for either one. That’s clear. It’s ambiguous. What can he do? The only thing to do not since it’s already changed on the same GMB is to get with a Google Rep. Get things taken care of while they’re on the phone. Not that isn’t necessarily going to help what wallets in Google cash. And while all of these things are going on, I would say, Come and get the @ID on the SEO shield from MGYB. And that’s going to help out a whole lot to clear up the ambiguity, but get it for your new business, not for the old business, of course.

Yeah, and I would almost say that I kind of agree with what you started off with Marco. And if George, if I were you, I would probably mark the building the original GMB as permanently closed, and then start a new one. And what I would recommend is if it’s the same physical location, so the same address, then what I would recommend is you start you get a new phone number. It’s a new name, obviously, that’s what you’ve been trying to change, but I would get a new phone number. And then I would also you know, you’re going to change your website, I think you said you have a new electrician website. So it’s a new URL too. So new name, same address, but new phone number new website, then you could register a new GMB at the new address and have that new NAP data, right name, address, phone number data and web address URL, and then start from scratch, you’d still again, follow our methods by an SEO shield, which include the @ID page, the syndication network, the drive stack, and G site, all of that will help to solidify that new entity and you’ll build it right from the ground up. I think Marco was right in stating that it’s, it’s probably going to be easier and quicker, you’ll get results faster, starting fresh that way than trying to go back and clean up and reassign all of the existing work that had been done to the builder GMB because that it takes more to clean up and then it does to start from scratch with a new asset if that makes sense.

So that I would agree with Marco that I think that’s probably going to be the better route but it’s critically important that it’s a unique name. It could be the same physical location address, but have a unique phone number and a unique web address also, because if you have any two of those data points the same as the previous GMB, then it’s going to ambiguous the data and it’s going to cause issues. So but if as long as you just have one of those data points the same, which would be the physical location, then you’ll be able to start from scratch and build a whole new entity from that. Any other comments, guys? Not Okay.

Next is Is this about that I have secured a place for some keywords? I don’t know what that means. How was how it is work, then? I’m sorry. I don’t understand those questions from time to time. Google is doing some changes to by listing and changing back my electrician name to the builder name. Right. Okay.

The ambiguity. It’s clear. It’s absolutely clear.

Yeah. Okay. I think that was just more of a comment than a question. So again, I think we’ve pretty well covered that.

How Do You Find The 301 Links To Link A GMB Page From A Press Release?

The next one is from Jay. JP says I see that all of my GMB short URLs are 302s. If I want to link to my GMB from a press release, should I then use the long URL? If not, how do I find 301s for linking purposes? No. The best thing to do for SEO is to if you’re going to use the short URL, put it into a redirect checker like where goes calm or redirected detective calm or something like that. And when it reveals what the final destination is, through all those redirects, because it goes through several, then that final destination that make that your target URL, Copy that, but then instead of submitting it as a long, ugly URL, unless you’re going to use anchor text, which you can if so if you’re submitting that link, and it’s going to have anchor text, right, then that’s okay to use that really long, ugly URL. But I wouldn’t submit that as a real long, ugly naked URL in the press release just because it’s stupid long, right? If that’s the case, there are two things I would suggest. Number one, which I don’t know if it’s available, but I know that we have MGYB.co link shortener, which is stupid powerful. I think it’s going to be subscription-based or is it free? Marco? Can you comment on that? They don’t we do have a free part. Of course, it doesn’t have all of the power that everything is still a very powerful man. Yes, it is. It’s hybrid, it ranks the shortened link ranked. So that’s how powerful it is. But there’s a whole bunch of other things that you could do with it. And,

yeah, that we do have a free version. And of course, there is there are paid plans that we have. So the reason I suggested that was because we’ve been using the mgyb.co domain for link shortening for drive stacks now for what a year and a half. And because of that, we have a shit ton of power built into that domain. It’s absolutely insane. That’s why I suggest that and so that you can benefit from the power that we’ve been able to accrue within that domain right off the bat. However, what I do with a lot of my friends. I work is I have my own domain, WordPress installation setup that I use as my own link shortener. And I use pretty links, which is a WordPress plugin that to create redirects, and it’s they’re pretty, pretty links Pro, I think it’s like 20 bucks, and it’s for the developer license and I think it’s 20 bucks. Totally worth it. If you want to use your own custom shortener, you just install WordPress on your own domain. Like we have one for semantic mastery. It’s so short.mc sm short link. That’s our link shortener. It’s just a WordPress installation. We have pretty links on and we use that to shorten URLs and for stuff within our training, essentially. So yeah, that I mean, that’s what you can do. I like to use my own domain all there’s a benefit to using an mgyb.co, except for my client’s work. I don’t want my clients going to go like getting curious and going to mg y b dot CEO to see what that domain is if they see the shortened URL, so I use my own that I set up. If that makes sense, okay.

Good question though.

Can You Add A Tracking Code In The Header Section Of The Press Release In MGYB?

I’m almost missed. Almost Miss Gordon. Hey guys. What’s up, Gordon, by the way? So just a quick question when using our third-party press release provider through MGYB. Okay, so you’re talking about press advantage through mg y b, is there a way to have any type of HTML code like a tracking code or other type of HTML code inserted in between the HTML header tags and frustrates? I don’t think we can do that. I don’t know Mark, maybe you can answer with if you have a press advantage account. You can install remarketing pixels. I don’t know that we do that at MGYB though. Marco. Can you comment on that? Do you know if we all know that I don’t know about press releases? And I know that Rob is listening to this. So Rob, if you have an answer for that, let me know and I’ll Leon I would discard no support@mgyb.co and asked that question, Gordon, because again, I know that, you know, I have my own subscription to Press Advantage. So I go into the back office and I can set up remarketing pixels. I think that’s all it’s good for. I think it has to be an image tag. And maybe Jeremy can clarify that for us the next time I chat with him, but I think it has to be an image tag. It’s not like where you can just put any sort of code in the HTML header. So I don’t know that. I’m assuming you’re looking for some sort of remarketing pixel or tag but I don’t know that to be true. So Gordon, just contact support at mgyb.co and ask that question will get you the right answer.

Should We Use Anchor Texts When Linking Drive Stacks To The Money Site?

Peter says when linking from drive stacks to the money site, should we use anchor text or just plain link? Same question for blog posts that get syndicated. Thanks in advance for answering. So you can do a combination of both I like to use variances so I like to use you know, keywords related keywords, longer tail keywords, naked URLs, a common brand anchors, I like to use a combination of them all. So that it kind of varies everything when it comes to blog posts that get syndicated. You know, we, my bloggers do all of the blogging, but so typically they just, they just, they use anchor text for the most part when they’re linking up from a blog post to like one of the pages that we’re trying to promote, but my bloggers know to various so we’re not always hammering the same keywords. Naked URLs are fine, too. I never used to experience any problems with using anchor text for internal links, but that is an issue. Now if you overuse a keyword anchor, even for internal links that can cause problems. So I recommend that you just use a good mix, diversify, use keywords related keywords, longer tail keywords brand, a mix of the brand plus keyword naked URLs, and I don’t really do generics for the blog post, maybe occasionally, but very rarely. So that would be my recommendation. Anybody else?

Yeah, I got it. First of all, I got a response about the pixel. No, we don’t do that. They need their own account in order to do that, and then for this, as far as drive stacks are concerned, we do all of the above all, everything that you just said, get done naked and an exact match, and then long tailm short, we do everything because you want some generics? Yeah, yeah. Because the only thing that that that we’re concerned about is the relevance and pushing relevance to the destination. That’s it. And that’s how we do it. That’s it.

Are There Any Official Examples Of Drive Stacks Ranking With Google Sites Other Than Plumber In DC?

Okay, are there any more official examples of drive stacks ranking with Google Sites other than plumber and DC? Well, sure. Let’s go look. How about SEO Virginia that’s been ranking for over five years, right? Less, today is the day that it’s not Hey, look at that. It got me number one in maps right now to there you go SEO that’s a Google site that was built in May of 2015. Guys and it’s awful to look at it it’s probably still broken iframes on here from when g plus shut down unless I removed that I might have removed that. But I mean look at these guys you know what for almost five years we’re like three months away from five years that this five years ago and I haven’t touched this fucking thing. Yeah, it’s still ranking SEO is try agency.

Yep, Google Sites right there. Big bamboo marketing in the three-pack. Let’s try Virginia SEO. That’s just another example, guys. I’ve got a bunch of other examples right there. Number one, number one in maps. I got a shit ton of other examples, but I can’t show it to you because they’re client sites or lead gen stuff that I don’t want to reveal. But I do I don’t mind showing this one because I’ve been showing this since well may have 2015. So anyways,

Mohammed said, What’s up, man? It looks like he’s got a few questions. So he says, Hey guys after I order and receive an SEO Yeah before you go on we can show another example. You want to. Yeah, Foundation Repair Indianapolis because we only went out. Well, this is Rob’s and he only went after the map pack for that. Okay.

So check the website and see the business.site. Yeah, that’s the Google business site. So there you go. And that was pushed through it was ranked by use of a drive stack, right? Yep. There you go. So, guys, it works incredibly well for maps, but it also works for organic and with a lot of my clients right now because the maps filter although you know, the maps filter has expanded again, I think it was I think it’s a when Google did their GMB suspensions again in the last week, it kind of fucked up their, their, their, their really strict proximity filter, it’s probably going to get worked out and be tightened up again, but it loosened up over the last few days. I know that to be true, but you know, if you in order to overcome or if because the proximity filter got so strict and it became so narrow is a narrow area around where the business was physically located that it would primarily show on maps. Now we know how to overcome that through consistent effort. The Local GMB Pro method, we can expand into adjacent areas with a map listing and overcome that proximity filter. We know that but a lot of clients of mine we have kind of switched back to doing more organic type work. And the drive stacks are one of the best ways in the world that you can get results from that I’ve got. I can’t show it. I wish I could. I’ve got a client that I’ve been working on. Now for about, I don’t know, maybe the last 10 weeks, I’ve had my blogger specifically doing a very specific way of targeting all the cities within a particular county, all the towns and you know, cities within a county and blogging about it. And we’re mirroring that into a G site, which is what we talked about in Semantic Mastery all the time theme meringue. And it’s crazy, because like Montgomery County, Maryland, for example, has 29 locations within that county. So 29, different town names and city names. And out of the 29, I think we’ve got 17 right now, and number one position of our primary keywords for those locations, because of this blogging method that we’re doing specific, which is just setting up proper silo structure, proper internal linking, and then mirroring it into the G site and hitting it with links. And it’s just it’s ranking incredibly well. And so we’re duplicating that across other adjacent counties because it’s a big broad surface area for this business. And it’s super, super powerful.

It’s working really, really well. I mean, literally, we just published a blog post syndicates to the syndication network. And then I’ve got the mirrored pages on the G site and that’s all that we’ve done. And it just it continues to rank. I think we’ve got 17 out of 29 locations and number one position now, so it’s crazy it works really really well, guys. Now with heavy hitter club, as soon as we bring that online, that one’s coming, we’ll be able to show more examples because we’re going to take people from beginning to end on case studies and now they’ll be part of the case study as we go as we rank the G site as we as we go into if it’s local, the map pack, or as we go after number one organic, like deadliest case study, right? The e-commerce case study where he’s been showing just steady increase crazy increases. And I’m gonna say this against Amazon, Walmart, Lowe’s Menaka, you name the e-commerce giant and Dadea is not only going after them, but he’s winning. He’s winning in the, in the SERPs, beating people who are spending hundreds of thousands, millions of dollars in their marketing. And there’s Deadia with it with his g sites and dry stack and doing the thing that of course, what he does best, which is link building and embedding, but these are all principles. I mean, it’s, it’s the foundation of RYS Academy. So if you want more, then you’re going to have to come to one of our paid groups because we’re not just going to give stuff away that would just be nonsensical to start giving away everything for free. We give you enough to get started to make money so you can come to the paid groups and make more money. That’s how we do things.

Should You Start Blasting MGYB Links And Embeds As Soon As You Receive SEO Shield?

So Mohammed says, Hey, guys, after I order and receive an SEO shield for a tough niche car, should I wait and have it settle as I usually do for our wise stacks or do I go ahead and start blasting at various MGYB link embed orders? I remember you guys say always use the minimum effort before bringing out the big guns. But what if I already know the SEO shield is going to need extra power then hammer it? Unless Marco tells you differently? I mean, I don’t see any reason why you should wait. If you already know it’s going to take a pretty good blast and go ahead and blast it. What do you say, Marco? Well, it should be part of the initial push. He should have already ordered link building and embeds and press releases and everything else to what he’s currently doing that’d be that that’s just standard operating procedure. He should know you’ve been in our mastermind, and you need to come back to the mastermind so that we can get deeper into this and give you more guidance on how you could do this at it anyway, just deal with this question. Yes, by all means, then you’re going to have to expand that Gsite read the already talked about a little bit, expand that drive stack, you’re going to have to start femural your drive stack and your energy site so that it matches your Money sites so that we go after each individual silo, in whatever it is that you’re doing, it’s going to power up that page and help push everything up. And then what happens? And I keep talking about this and and that, you know, it’s sometimes it seems like nobody’s listening. Because the more that you do this, you’re going to start adding folders. And you’re going to have to start adding files and you’re going to start adding inner pages. And it’s going, it’s going to start working even better, you’re going to start ranking better dead yet, seeing this now, where he’s just ranking just for these ridiculous terms, which you figure you can never rank for that of all of these people are going after, it just can’t happen. And fucking can’t and all those people who say this doesn’t work well. Who are you going to believe the experts or you’re lying eyes. You just saw how it is that we do the do we do? So I was looking I was going to hopefully do it with just going to show something here with the market you’ve been working on this Do you know what category Can you just give me one of our category URLs for Semantic Mastery? Do you know off the top of my head? No. So we don’t have an SEO category or something? I’m category slash let me just see if we have one. No. Well, alright, so guys, you understand one of the things that you can do.

I probably shouldn’t let me I’m going to give this something away here. That’s it’s not too much too bad. But it’s it works really well. This will help you guys with if you’ve got a WordPress site, you know, your category can have their own RSS feed, right. So So two tags, each tag has its own RSS feed. So you can take the category RSS Feed URL and mirror a page on your G site and then burn a feed burner feed from your category RSS feed and then enabled was a boost, which allows you to republish your RSS feed as an HTML feed. So it’s basically you can take your category RSS feed and create a G site page on your site. It’s optimized for your category keyword, right, and then create an HTML version of your RSS feed through Feedburner. And then embed it in the G site. There’s your content. There’s your content for the page, you see what I’m saying. And now you’ve got your entire category, all of the URLs and posts all the posts within that category. So your entire silo structures right there, and every time you update it, and by the way, you can go in and change like your WordPress reading settings to show more like by default, it’s 10 items in an RSS feed. But let’s say you got 2020 posts in that particular category, make it show 20 posts, right, you can adjust that the RSS feed to display 20 posts, and now you’ve got all 20 posts on your G site page that’s optimized for that same keyword. And now you can hit that g site with link building and embed gigs that are optimized for those keyword sets. Does that make sense? And now you’re powering up the entire silo through a G site page, which is the iframe SEO shield, right? That’s what we do. And it’s super, super powerful. And it’s super easy to do. That’s why I’m saying like, it’s easy for my bloggers to create the blog posts. And we have just a couple key pages on the site that we just continue to hammer so they don’t have to every time they create a new blog post, go create a mirrored page on the G site for the blog post. It’s unnecessary because it may be in some situations were really tough SEO, you might need to do that. But for most of the stuff that I’m doing by just doing that category page, and embedding that or creating an HTML buzz version of the using buzz boost and Feedburner and embedding that in the G site page, and then just hitting that with all my market-level keywords with the location modifier for that particular category. And it just works. It works really, really well, because you power the whole silo up that way at one target point. That makes sense. Marco, you’re not mad that I shared that. Are you?

Marco: Absolutely. Are you absolutely mad? Absolutely. That’s too much to give away for free? Well, if you’re going to, by the way, yeah, if you’re going to do that, guys with the G site, in order for the HTML feed to display, you have to get rid of the http colon. At the beginning of the source code for the which Feedburner gives you It gives you the source code for the HTML that you embed, and it’s a source= and you have to get rid of HTTP, colon, or else it won’t display just to kind of let you know that. Anyways, guys, that’s simple. It’s simple, something that you can do and get results and just go buy link building gigs and embed gigs from MGYB and you’ll hammer it. Okay, so hopefully that answers your question.

What Is The Difference Between RSS Authority Sniper And RSS Masher?

The next one is what’s the difference between RSS authority sniper an RSS Masher? Well, RSS authority sniper is just a tool to help you locate RSS feeds around a particular topic. That’s all RSS authority sniper is now there is the back end product to that called rank feeder, which is where I think the power is rank feeder is a great SEO tool for creating co-citation. But it doesn’t display the best. In other words, the RSS feeds created for rank feeder, or from rank feeder are really good for SEO, but they’re not so good for content distribution and syndicating that’s where RSS master shines RSS masher allowed like create some beautiful outputs because you get to modify the elements of the output feed so you can mix and splice different RSS feeds in and then actually go in and edit the elements of the feed items to so that the output feed is designed the way that you like it the way that you want it as well as you can inject you know HTML. You can mean all kinds of really cool things that you can do so that you can use those RSS feeds for content marketing and syndication, distributing content, essentially. And it’s very, very powerful for that. So RSS master is more of a marketing tool than an SEO tool. And I’ve always said that ever since the original version, RSS authority sniper and the rank feeder is more of an SEO tool, not so much of a marketing tool. That’s the difference between the two, the two of them used and combined together. It’s very, very powerful indeed. Comments, anyone?

Should You Buy A Separate SEO Shield For A YouTube Channel?

All right, Muhammad’s up again. He says, Hey, guys, the SEO comes with the syndication network that I use for my money site. But if I want one for my YouTube channel for the same brand, I just buy a separate MGYB order, right? Yeah, but why? Why do you? I mean, you could but it’s really unnecessary unless you just want an extra network. Why? If you have a Muhammad I’m asking this rhetorically right if you have a branded network and you’ve got a money site and a YouTube channel for the same brand. Why wouldn’t you just publish content to the same network? Does that make sense? I’ve talked about this before, a lot of people that just do a lot of video stuff will create or buy a syndication network for their YouTube channel. And then they’ll create an associated website, right a companion website for their channel. And a lot of times people would take their YouTube video, which is their primary content engine, right YouTube. And, you know, whatever video they publish gets syndicated out across the network, but then they take that video and go publish it on the blog, the associated website as a blog post, they don’t change anything up. It’s the same title. It’s the embed code. It might even be the description from the video as the text part of the post. And so what happens if you have both of those syndicating the same network and you didn’t change anything up then it looks like duplicate posts on the syndication points which can get your blog accounts to terminated like blogger, WordPress, and Tumblr.

So those, that’s not the best thing to do. But if as long as you’re changing it up if your YouTube video content is different than your blog content, but they’re both for the same brand, then they can both publish to the same network. And you’re better off that way, in my opinion, because again, you’re building more relevancy, more activity to the branded network. So it’s unnecessary to have a second if you’re going to have a second network. Then remember with YouTube, you can use persona-based networks or similarly themed networks that aren’t branded.

And you can stack as many of those on the YouTube channel as you want. There are no footprint issues with syndicating YouTube content. There’s footprint issues with syndicating blog content, which by the way, RSS masher that’s one of the only times I’m ever going to suggest using two-tiered networks is if you’re using RSS masher, then two-tier networks, there’s no reason you shouldn’t be using two-tier networks. But for YouTube again, you can stack as many persona-based networks or pseudobrand are similarly themed networks that aren’t your brand aren’t branded networks to that same YouTube channel, and it won’t affect it will just add power to your YouTube channel. But your blog should only be syndicating to a branded network only, or if you’re using two-tiered networks, and you have related content feed triggers at the second tier, which is what RSS master can do beautifully, by the way. So okay, any comments on that? Moving on.

Can You Buy Expired Domains With Medium Power To Boost A Press Release?

All right, baby says, Hi, I wanted to know if I can buy medium power to expired domain to power up a press release? Uh, you could I don’t I mean, could I? I typically wouldn’t. But yeah, you could, if you buy found a domain with really good metrics, you could do like a redirect to a press release. But I would recommend that it would be good metrics. And it’s also super relevant. Because I think just buying metrics now is really useless because Google’s algorithm has come so so far unless it’s super, super powerful, but I think there needs to be relevancy. Marco, you want to comment on that? He does build links. Yeah. To the press release. Yeah. And have had a better effect. Why? Because Daddy Knows he knows exactly what he’s doing. Daddy has a relevant network, where the links will be coming from. So all of that relevance will push way more power than one domain could ever push. I mean, it’s it really comes to the how much power Are you going to push through one unless you can get one of those just with huge metrics. And it’s still good that that is that the spread all over the place? It’s from spammed to death where and those are worth a whole lot of money. So why would you spend all that money on that, where you could just buy a link building gig do some embeds also, and get the same effect? Yeah. Better effects on

Yeah, so baby. If you go to our mgyb.co/store/webinars, there should be a link at the top of the page anyways, take you over to the webinar page, you should be able to see our webinar that web Mark and I did about PR stacking or you just go to our YouTube channel, semantic youtube.com slash semantic mastery, click the channel search icon and then search for PR silo stalking or PR SEO which you know, press release SEO. And you’ll see the webinar that we did where we talked about PR silo stalking. And that’s super powerful. And if you create a silo with press releases, and you daisy chain the links together, right so from one press release, you each press release you link to the previous press release. But you don’t ever create a reciprocal but my point is you take all those press releases in that silo let’s say you create a chain of I don’t know for press releases, let’s just use that as an example. And you don’t you silo those together, stack those correctly. Then you can take those for the press release, grab the press release URLs that don’t purge street insider is one of them. USA Today is another one of them. The Press Advantage, press releases on the press advantage domain, there’s another good one for that, take those URLs and then at bias link building campaign from Dadea. And hammer all of them within that silo that PR press release silo. Right? So with all your market-level keywords for that particular category, or that that topic, that keyword theme, and what happens is you power all of those up, which will in turn power up whatever your target URLs are within the press release. It’s a super, super powerful way to do it. Not only that but if you have a Google My Business location that is also part of the project that you’re working on. I don’t know what it is I’m just saying if you do, if you go watch that webinar that I’m talking about, I talked about specifically how to also work GMB posts into that into the press release and into that silo structure. So that you’re powering up everything the press releases silo, website silo and a Google My Business post silo all at the same time with one fell swoop. Right? And it’s a very, very powerful way to do it. And again, that’s all free on that webinar that we shared. So go check it out.

Does The RYS Need Syndication Networks?

The next question is, is the RYS need syndication? If yes, then you also do a second tier. No, it doesn’t. I don’t Marco, we don’t do any syndicating stuff with the actual drive stack, do we other than maybe the Twitter network, Twitter is as far as we go, it doesn’t it’s not for that. It’s not for syndicating content, although we do the feed burner feed, which you could attach to the syndication network. And make it go that way, as long as you’re using or you’re producing content on a regular basis. It would be a but you guys, a lot of the things that you think of just go and try it and see what happens. We haven’t needed to do it. And if we don’t need to do it, we just don’t. That’s why would you waste your time doing that when you could be doing other things? What we do works really well for even the toughest niches. And that’s the way that I mean, that’s been our approach. Since I don’t know since the foundation, do as little work as possible to get as much benefit as possible out of it. Then, once you see the results when you see what’s going on, if you need more, you always have a bullet in the chamber. If you do everything all at once, then you’ll never know what it is that got your results in the first place. And then what do you do if you need more power?

Yeah.

Okay, so there you go. Yeah, if you buy the Twitter syndication network add on as part of the networks, then that just kind of help power it up. But, you know, again, that’s as far as syndicating RYS content. It’s not really necessary. I’m not even sure why you would want to do that. However, there you go.

Is It Okay To Combine RYS With RSS Masher?

So the next question is, would it be better to combine RSS with RSS masher? my main goals ads and affiliate money monetization? Well, remember RYS is about SEO right now. And really with entity-based SEO, which is kind of what we’re doing now, not kind of it is what we’re doing. It kind of helps power up the asset and everything else. So RSS masher can be a great tool for generating traffic especially if you’re doing affiliate monetization.

What was it RSS? I’m just curious if I can shit I can’t remember the name of the website that he had RSS feed super feed or something like that anyways, I can’t remember the eat. The website that Damon showed is an example. You can create basically like PBN sites, but they’re not private blog network sites because they’re real sites, their auto blogs, that’s what they are has that’s an old term auto blogs, but you can create auto blogs that are being beautiful and all the content, you can manipulate all the content that is content from other people’s RSS feeds. But you can manipulate it in such a way that you can flesh out auto blogs that look beautiful. But you can monetize them and point and also use it for SEO purposes and drive or drive relevant traffic to whatever your offers are and your target destinations are. So there’s a number of things that can be done with RSS masher, as far as combining it with RYS. Yeah, I mean, like you could, I’m just off the top of my head, I’m thinking about some of the things that could be done, like for example, using RSS master to create auto blogs and then have some of the traffic go into, you know, directed into the drive stack, which helps to push that activity, relevance, trust and authority into the entity, right, which will help with SEO. As far as you know, other ways to use RSS master with our wise stacks for affiliate monetization. I’d have to think about it but I’m sure there’s I think it’s a powerful tool that you can do a lot with the comments on that from anybody because we’re almost out of time all right we’re going to move on.

Austin Don says when will heavy hitter club be available to join well the Facebook group is available to join now, isn’t it? Yes, it is. Okay, let me get the link for you. Have you hit her club there might or might not be nude pictures in that Facebook group so Austindon me tag you on this. The worst part is over now it’s gonna not going to tell you what kind of nude pictures so you just have to join them fine. Yeah, right. That’s that’s that’s price. It’s rising price. So go request to join over there. And then there will be like an actual club that will be launching soon. I’m not sure when but soon. Okay, so go check that out.

Should You Create Category Pages By County Or By Cities?

The next question and this will be the last question guys we got to wrap it up as Austin Don says what’s better create category pages by county or cities? Example if I was targeting cities in an original County? Would it make sense to make the category page an original County? Or by city-suburban? Glen? Burnie? No no, for Okay, so it depends on how you structure your silos.It depends on and again, this is why you need to come to join the mastermind because we’ve gone into a lot over the last couple of months especially about how to set up a solid structure. I like setting up all my websites now with topical silo structure, not location through the typical silo structure, which is using categories, pages, categories, and posts right? What I do now and I can’t talk about exactly how it’s done, but what I do know is everything is all the traditional silo structure is done through for the topical themes of the site, but for any location silos I do that I accomplished that 100% with tags now. And so my point is like with with with what you’re doing here with the silo structure, like if you have a location-based silo, in this case, it sounds like you do, then I would always do the county as the silo. So like if, in other words, that would be this county would be the category, and then I would have an individual post as city names. So, again, I know Anna Rundle County, I think has what like 19 because that’s one of the adjacent counties to Montgomery. So we’re targeting that for the project I was just talking about for one of my clients, so I think is 19 locations in Toronto County. So Anna rondeau County would be the category and then I would have individual posts would be like we buy land or we buy houses for whatever areas and Anna Rundle counties. That makes sense, because then what happens is your link from each one of those posts, which is a city or town located within that county, you can have an internal link that links back up to the county page. So it makes sense. So it becomes every single, you know, it’s very, very logical Google comes reads the content knows that it’s optimized for a particular city follows the link back up to the county page, which is the category at the top of the silo. So it makes sense. It’s very, very logical that way. However, as I mentioned before, I do all of my locations, relevancy now through tags, and all of my categories are simply topical based categories. Now, it just makes it so much easier to build. And you can do some really cool ninja stuff with tags, especially when you mirror stuff in the G sites. So again, come join the mastermind, we’ll talk about it. I’d love to show this stuff to you, Don. I know you’re in real estate industry too. And we got a few others in the group in our mastermind that is in real estate too. So you ought to come to check us out. All right, anything else guys?

I think we’re good to go? They will Good. All right. We only go over something. Don’t just listen to us. Don’t just listen to wherever it is that you

Listen, whoever it is that you’re listening to choose one thing and then see it through to be from beginning to end. So that you know whether it works. The only way that you can know whether it works is if you go and do the shit and see it through to the end. I mean that that’s it, the best advice that I can give anyone take the information, everything that we’re giving, go and apply it and see for yourself. Don’t let somebody else tell you what you can or what you can’t do.

A greatly simplified focus, you know, one product one service one sales message, like all of that and master that before moving on to something else. And that’s it’s funny because and very quickly, I’m just going to say this my I had my last mastermind webinar, I talked about how I was decided that I wanted to flip houses to I’ve got my land business, but I wanted to start flipping houses because houses flip faster than land. And I spent three weeks building, buying additional like software and training and CRM and stuff.

As well as like building processes, and I even hired an additional VA and developed processes for them so that I can start marketing for houses also. And we turned the marketing on about three weeks ago and within the first you know, 10 days or so I started getting leads coming in for houses and realized that how dealing with houses like buying and selling houses is a lot more intense, like labor-intensive requires a lot more personal input from me than doing land which I can do virtually. And also it’s very time-intensive, and it would take away from my land business. And so I like after three weeks and spending thousands of dollars. No kidding. And in three weeks of time, building all this shit out. I shut it all down. And I said, Nope, I need to really focus on just the land business simplify one product one service really master that and totally systematized that business to where I can remove myself from the process entirely, almost entirely. And then I can expand if I want.

So I’m just saying that to you guys because of the same thing. It’s so easy to go chase. The grass is always greener on the other side of the fence, right? And it’s so easy to just start chasing additional opportunities, guys, but that’s how you end up actually reducing your effectiveness across everything because you spread yourself too thin. So focus get really good at something master at first before moving on to the next. Any closing comments, guys?

Bye, everyone. That was beautiful. Thanks, guys.

Digital Marketing Q&A – Hump Day Hangouts – Episode 275 published first on your-t1-blog-url

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Digital Marketing Q&A – Hump Day Hangouts – Episode 275

Click on the video above to watch Episode 275 of the Semantic Mastery Hump Day Hangouts.

Full timestamps with topics and times can be found at the link above.

The latest upcoming free SEO Q&A Hump Day Hangout can be found at http://semanticmastery.com/humpday.

Announcement

Hey everybody, welcome to Hump Day Hangouts. We are live with episode number 275. We are creeping up on episode 300. This is awesome. Anyways, today is the 19th of February 2020. And we got everybody here. We’re going to run through say hello to everybody probably find out what the weather’s like around the world. Maybe see what Hernan’s flipping around his hands there and then we got some good announcements and we’re going to jump into it. So, start on my left here, Bradley, how are you doing today? Let’s see if we can hear from you.

Yeah, you should be able to. Alright, sounds good. Things are good. Things are good. Glad to be here.

Well, you know, I promised a little weather report what’s going on in Virginia, you give that freeston are blown away or what’s going on over there? Oh, no, man, it’s been like spring for almost a week. Well, for several days anyway, it’s crazy. Like we didn’t have much of a winter.

I mean, now that I say that though, we’re probably going to get dumped on the snow in the next week or something. Because that’s usually a sneak up on us.

Like we usually get some sort of freak snowstorm and in March that ends up dumping on us even though it’s like, like the very end of the season so, but it’s been a very very mild winter so I can’t really complain. Fair enough. Yeah. from living Upstate. I never forget I think the first year we lived there we went through the winter we made it. We’re like, All right, we’re from free and it snowed in May. Just like

so anyways, so snowblower moved west and couldn’t be happier. So Marco speaking of nice weather How are you doing man? Man? It’s no curtains just so you guys can see it. I’m gonna leave it like this.

Through the rainy season, so you guys can see warm sunny I’m in my job. I’m usually in a tank top and shorts right now I’m in a tank up and naked from there that now the sun’s out guns out.

No. shorts and flip flops man. That’s how I live and in

It’s just something interesting about this I’m going to lead over to her man because someone commented in his video that you know, dude, you’re in a T-shirt there’s no way that you can have money because you’re in a fucking t-shirt really this is the comment in Facebook. How like how fucking ignorant can a person be looking at someone you have no money because you’re in the teacher I live in tank tops shorts and flip flops like I could give a fuck what somebody thinks about but I look but talk to me about making money into and you got a project and if it’s worth it, we’re gonna make some money man. Um, he just hands up I don’t know what in Panama we’re all in a five-star hotel right all-inclusive short t-shirts. And but yeah, what bro? We got no money. Sorry. You guys are listening to some broke motherfuckers here who don’t know shit.

It’s ridiculous anyway that’s my rant for today. Come get some of this man that’s what you can get the POFU get some of it that’s how you lead that well this is a natural leader and then Hernanm do you want to wave humpy around and just said that he doesn’t give a fuck about wearing t-shirts if Dadea is watching this maybe could you get Hernan’s humpy like a miniature like gold Mr. T chain that says as we want it I think like this that’d be cool without so

What’s up everybody good here Sunny, nice weather or in Argentina actually been raining for the past couple days but today’s me so really excited about what we have going on really excited for every one new joining everyone you know, supporting the channel for quite a while. So thank you for being here today for today. Awesome. And last but certainly not least, Chris. I assume you’re probably here in Austria.

How are you doing, man? Yeah, I’m back in Australia spring here as well. I’m just back from the team actually. So I’m still quite pumped.

Awesome. Yeah. Can’t complain. It’s a good day.

Good stuff. Good stuff. Well, I know Bradley, I think you just dropped some new training for the two x your agency people, right you just I forget the exact title of it. So I don’t want to butcher it. But I think that you just wrapped up another week at five. Yeah, week five is the first week of the two x your results training. So the first four weeks was to an extra pipeline, it’s about filling your pipeline full of prospects and closing, closing a percentage of them. So the next section, which should be for the next four weeks is to x your results. That’s where we basically layout the plan for getting repeatable reliable results for clients. So I started this week.

With our at least the first week of that part of the training is about the SEO shield, which is really the foundation of everything that we do now. And so the Yeah, that training was just finished yesterday. So I don’t know if it’s in the members’ area yet, but it should be within the next day or two. If it isn’t, yeah, we just pass it over to the team so it’ll be up by the end of the week. So if you’re into extra agency com if you’re already a member then you’ll have access like said by the end of the week, and if you’re an agency owner or a consultant and you’re listening to this and you want to get more clients you want to grow your revenue and scale your team head over to two x agency com and join up right now it’s one-time payment and it’s a hell of a lot of valuable Oh my god, it’s ridiculous.

and just so people don’t get confused because they’re gonna feel way too into my SEO shield. I thought Syndication Academy, RYS Academy, and the @ID page and link building precedent. I thought that was all the foundation. Well, it is. It’s just that we’ve brought it all under one banner, everything that we do now we bundled it to make it easier for people yeah. And so you just go in and you purchase this product the bundle and then you just get the SEO shield that’s how we do entity base, worry less SEO. We don’t worry about Google updates, we don’t worry about any of these other things that are going on on the outside. Because what we do is again, it’s based on the three pillars of art, activity, relevance, trust, and authority. That’s how we target everything that we do. And that’s how we get results. It’s been working for years it’s going to continue working because we’re right at the heart of the algorithm so no guys don’t worry our foundational principles did not change because the the algorithms have not changed their foundational principle. I just want everyone doesn’t get confused when you listen to push or talk about the SEO shield because of

It’s all the same thing. We’re just changing the name to let you know that it’s all under one product. Now instead of the separate thing, yeah, and the guy over at mgyb.co at the done for you store, we, you know, we tell people this all the time, get your syndication networks there. And if you want to go to the training and train someone or do it yourself, that’s great. If you want to save time, get it done up to our standards, you can get an mgyb.co Our way is drive stacks and then like Marco was saying the SEO shield where it incorporates all of that, you know, you can go check that out and grab it over at mgyb.co. Yeah, I just wanted to add a kind of, you know, one of the things that I talked a lot about this weekend. The training for the SEO shield is that even people that are maybe offering not don’t offer SEO services as part of their agency services. It would be silly not to also sell SEO shields to your clients because you don’t have to do the work, you can order them from us at MGYB, and we’ll set it up. And even if you’re just like just doing paid traffic, for example, maybe you’re just didn’t run an AdWords or Facebook, you know, ads for a client or something, maybe that’s all you do. But if you can set a client up as an upsell, and you don’t have to do any of the work, because we can fulfill it at MGYB, and you can set that client up with an SEO shield, that’s going to help to solidify that entity and in build authority to that brand, then why not? Why wouldn’t you do that? And again, you could, you could just mark it up, you know, 200%, whatever it is that we charge it, MGYB and sell that and just make additional revenue that way. And again, especially if you are running, if you’re running SEO or paid traffic and you’re able to generate relevant traffic to the assets, the entity assets, which the SEO shield would all be part of. It’s going to improve their SEO even if you do nothing else and I know that to be 100% true because for example, my real estate business, I haven’t been doing any additional SEO to that at all. For months, I haven’t done any additional SEO work to my real estate business. And yet I overtook I’ve been in the number two position for months for my two primary keywords. And within just the last week, I’ve now made it to number one and push the number one guy out of position. And so now I’m in number one for my two primary keywords. And I’ve done absolutely zero additional SEO work from when I originally launched it months ago. And it’s because I’m sending relevant traffic into its activity, relevance, trust, and authority. And because I have a strong entity because I built the SEO shield or had it built many months ago, and I haven’t even done link building to it or nothing else, but yet, it’s still increasing in power, and not and taken. And now it’s number one again, with no additional SEO work. So there’s no reason why you guys shouldn’t be selling SEO shields to your clients. Even if you don’t do SEO work. Does that make sense? And by the way, Google says that your schema or your structured data won’t help your rankings. And I just moved the land solutions network up to five, six spots in the rankings by simply pulling work with schema, just additional schema because guys, okay, so so think about this schema is cold, right? structured data is code that speaks directly to the algorithm to the bot that’s coming in and picking out your information, how can that not influence the bot into ranking you better if your entity if your schema is better than anybody else’s because Google is a relational database, we keep saying this and it’s going to relate your data to everybody else’s, and to what it has as as as the optimal entity in that space. The closer you get to that, the better you’re going to rank. It’s dead. Simple. I didn’t say easy, because it a lot of work goes into it, but it’s dead simple. Once you know what you’re doing.

So anyway, I want to get to the questions. Are we done? We’re into some people who were crying about the latest update week or two ago. What update? What update?

I keep moving up. I keep seeing

Oh, no, I don’t know. I don’t hear from me. I mean, I know there’s a lot of crying going on right now because a bunch of GMBs got suspended in the last week again, and big, big, big people got hit hard and my shit still alive. Yeah.

Same here. I want to touch on something real quick one if you want to hear these guys going really deep, and you want to talk, you know, into different areas as well as what we’ve been discussing. Then you want to come to POFU Live.

Go over to pofulive.com. You can find out more there. I’m not gonna spend a lot of time talking about it. This whole 2020 and September the last weekend, Boston, Massachusetts is going to be our third year doing it. We’re limiting it to 25 seats. So if you’re interested in that we’re going to have more details coming out, but go check it out. Right now you can save a ton on your tickets as well. And these guys were talking about GMBs. We got some news coming out about that.

I talked to Rob, the ROB, that is superb, other what to call Rob. Rob, if you’re listening tell me what to call you. I like calling you the Operations Manager because it sounds cool to me, but maybe you don’t think it sounds cool. So anyways, Rob the man at MGYB. I just wanted to let you know we’ve got some updates coming out next week around GMB related services. We’ll leave it at that.

All right, so with that said, you guys, I think that’s it. Let’s, let’s jump into it.

Okay, cool. Let me grab the screen.

You guys should be seeing my screen, correct? Yes, sir. All right. Well, before I jump into the questions, I just want to point out two things to kind of follow up on that real estate thing that I was talking about. So my two primary keywords for my real estate business are South Land fast oops, I thought it was typing. So land fast Virginia. And you see it, it’s because it’s detecting my IP probably also it’s pulling up the knowledge panel. But I’ve got number one, which I knocked sell land fast calm out, which had been steady at number one, I got to number two fairly quickly. But I’ve been hovering at number two ever since. And you can see that I’m number one now for that keyword. And I’ve done no additional SEO work other than my original drive stack, and a link building campaign to the drive stack. And that was it. And I haven’t done anything for four months. What’s also interesting as you can see that like for example, if I come up here, you can see that in Google suggest it’s also bringing in my company name or my brand name, which is what we talk a lot about this in the 2xyouragency training and I’m not going to share a whole lot here as to how it can be done because it’s but if you have a strong entity and you create that keyword plus brand association then a keyword search will actually trigger your brand name to show up in Google suggests. That’s what you want. Because now Google, that’s a strong association that Google is made with that keyword, that primary keyword, which could be a product or service, right? And that’s very, very powerful. So you can see that there.

Well, if we go look at my secondary, my second keyword, which is we buy land, Virginia. The same thing occurs, you can see Alpha Land Realty and alpha land realty reviews. They’re number one, and then it’s also showing up in the searches related to. Does that make sense? So again, guys, these are all things that can be done with the SEO shield, which creates that association with the product with your primary keyword. That’s one of the main things that it does, especially the drive stacks that you buy from us at MGYB. That’s why we asked for one keyword, your primary keyword when we create the branded drive stack and that’s to create that association number one, but then sending relevant traffic into that SEO shield will also help to manipulate Google suggest. And I’m sending traffic in because Well, number one, I do get some organic traffic. There’s no doubt. But I have Google ads, Google remarketing ads, and I’m also doing direct mail. And so that also helps to influence suggest when people go to like somebody receives a letter from me saying that I’m interested in making an offer on their land parcel. Now they see the company name and I’ll go to Google search and search alpha land Realty. And that triggers the brand search and then they click through to see the website. And that also helps to influence suggest and again, it’s all just through relevant traffic into an SEO shield. And you can get those you can repeat those kinds of results. I’m just showing you mine but I’ve been able to do that for clients too. So it’s, it’s pretty powerful marketing.

Yeah. Rob just went and starts from Indiana from his IP, and you’re the knowledge panel and number one for that keyword. So yeah, you got the knowledge panel. That, guys, that’s how powerful this shit that we’re giving you is that it’s right there. If you don’t take advantage of it, it’s your problem. It’s your fault. If you’re sitting there, you can’t get results with all of the shit that we give you every Wednesday free with all of the shift that’s available to you in our Facebook group, free. Now we’re not even talking about the paid knowledge, right? Because there’s some stuff that membership has its privileges, we can only give it to you if you’re a member. But if you’re not doing anything, if you’re just sitting there, and you don’t know and you go listen to this other person, say something, or this another person. And we all have differing opinions. Of course, we do. Because we all do things differently. Well, think differently. You might be able to get results, but it but if you’re just sitting there and getting all these opinions, and you can’t make up to Mike, it’s your problem, and it’s your fault. It’s not ours. We’re giving you what works for us, and we’re showing you.

Why and how it works and we do it for free and we do it for a reason so that you can come and get even better results so you can go make money my goal is to help people make money that’s it’s in my bio I was just looking at my bio and in our website I guess I need to update it but really it is my goal is to help people make money so why what is it about you? That’s not allowing you to allow me to help you make money? Think about that.

Why Does Google Update GMB Info Without Giving Notice?

Sweet All right, we’re going to get into questions now. We got the first one’s from George he says hello, please help me if you have time. What the hell’s going on? Do you see that on my screen?

Yeah, what the fuck is that? Do you see that? You’re not is that Hernan is how can Hernan right on the screen.

Can you buy it? I just figured it was turned on. I just like to blame things on him. I don’t know what the hell that was. I’ve never seen anything like that in my life. That was weird.

There’s like red drawings on whatever. Anyways, let’s get back to the questions. George says hello, please help me if you have time. I used to do link building. I used to do building work in the UK. I had GMB listing with the name of my building services company and I was ranking number one and local maps for keywords to see it again? What the fuck is going on?

One of you guys is messing with me.

Did you saw that? Oh, the little Oh, yeah, I see that. But I don’t have that option.

You guys have been a prick? Can we answer some questions here?

Now so this is us? Yeah, I can see that. That’s really strange. Yeah, somebody can somebody riding on you. It’s gotta be it’s got to be on one of you guys. You gotta zoom. All right, well, I’m gonna try to answer the questions while you guys continue to distract. Okay.

Alright, so where was I? Let’s try this. One more.

I was ranking number one and local maps keywords builder plus location. However, I’m not doing building work anymore and I have changed my profile from builder to electrician. So six months ago, I changed my GMB name to the new Electrician Business name. Now after six months if I type in electrician plus location, I’m number 12 and Google pack and if I type in builder plus location, I still rank high in first position and a local three-pack. Please explain.

He says I have a new electrician website linked with my GMB listing so it has nothing to do with your website. I can’t explain that Google does some GMB does some weird shit. Sometimes, like they’ll suggest edits for example, like if you were to and by the way, guys, remember don’t go into your Google My Business profiles and make a bunch of changes right now because suspensions can still occur.

Obviously he changed the name and it was still able it didn’t suspend it but sometimes things will suspend it for example, if you have a GMB website, associated with your GMB profile but you have a money site. So self-hosted website is your list as your website. Sometimes GMB will automatically switch your primary website to the GMB website URL. And it just does it and it’s shitty because you know you have to go in and change it and in fact, I had a GMB suspend when I went in to change it a while back it was several months ago, but they forced the change without my approval Google My Business did to the GMB website instead of the money site URL, and all I did was go in and change it back and it suspended it and was an automatic suspension. So it was like as soon as I hit save, it suspended it. And so we had to appeal and get it reinstated. And we got it reinstated but we had to appeal to the GMB support, you know, support staff or whatever support department so I don’t know why they’re doing that. It’s probably just algorithmic but if if you’re having an issue with it, then honestly the only thing I could suggest, and this is I’d love to hear some other opinions. But that would be to just contact Google My Business support. If it’s a legit business with a legit location, and you can verify it if needed. Again, with Google My Business support, then I would contact Google My Business support and notify them of your issue, and make sure that they update it. You know, they’ll have to probably don’t do anything quick at Google guys. They’re like the federal government. They’re slow as molasses. So if you start support, kind of thread with them now, it could be several weeks before they update it for you, but it’s likely that it will get fixed. And that’s just been my experience with Google My Business Support. Anybody else?

Yeah, that to me that that’s a clear sign that it’s ambiguous, right? So he’s appearing for two different search results, the old one and the new one. He should have shut down the original GMB just closed it right, no longer there and then started another niche should have gotten another one verified that the only way that this one that I can see it getting cleared up is by doing a whole lot of entity work. And I can tell you that it’s going to take months and months and months of doing the entity work of going and finding everywhere where this appears and where you should change, okay, because you’re getting links to this, you would have gotten natural like you would have gotten natural citations, co-citation, all kinds of things. If he ordered citations, which he doesn’t say he did, but if he did, that’s a problem also, because Google is clearing the cache probably. And then going back in it’s finding citation is finding like it’s finding all of these things that have nothing to do with what he is now. And probably what he was back then or now it’s finding both and so, of course, he’s getting results for both. Not as powerful as it should be for either one. That’s clear. It’s ambiguous. What can he do? The only thing to do not since it’s already changed on the same GMB is to get with a Google Rep. Get things taken care of while they’re on the phone. Not that isn’t necessarily going to help what wallets in Google cash. And while all of these things are going on, I would say, Come and get the @ID on the SEO shield from MGYB. And that’s going to help out a whole lot to clear up the ambiguity, but get it for your new business, not for the old business, of course.

Yeah, and I would almost say that I kind of agree with what you started off with Marco. And if George, if I were you, I would probably mark the building the original GMB as permanently closed, and then start a new one. And what I would recommend is if it’s the same physical location, so the same address, then what I would recommend is you start you get a new phone number. It’s a new name, obviously, that’s what you’ve been trying to change, but I would get a new phone number. And then I would also you know, you’re going to change your website, I think you said you have a new electrician website. So it’s a new URL too. So new name, same address, but new phone number new website, then you could register a new GMB at the new address and have that new NAP data, right name, address, phone number data and web address URL, and then start from scratch, you’d still again, follow our methods by an SEO shield, which include the @ID page, the syndication network, the drive stack, and G site, all of that will help to solidify that new entity and you’ll build it right from the ground up. I think Marco was right in stating that it’s, it’s probably going to be easier and quicker, you’ll get results faster, starting fresh that way than trying to go back and clean up and reassign all of the existing work that had been done to the builder GMB because that it takes more to clean up and then it does to start from scratch with a new asset if that makes sense.

So that I would agree with Marco that I think that’s probably going to be the better route but it’s critically important that it’s a unique name. It could be the same physical location address, but have a unique phone number and a unique web address also, because if you have any two of those data points the same as the previous GMB, then it’s going to ambiguous the data and it’s going to cause issues. So but if as long as you just have one of those data points the same, which would be the physical location, then you’ll be able to start from scratch and build a whole new entity from that. Any other comments, guys? Not Okay.

Next is Is this about that I have secured a place for some keywords? I don’t know what that means. How was how it is work, then? I’m sorry. I don’t understand those questions from time to time. Google is doing some changes to by listing and changing back my electrician name to the builder name. Right. Okay.

The ambiguity. It’s clear. It’s absolutely clear.

Yeah. Okay. I think that was just more of a comment than a question. So again, I think we’ve pretty well covered that.

How Do You Find The 301 Links To Link A GMB Page From A Press Release?

The next one is from Jay. JP says I see that all of my GMB short URLs are 302s. If I want to link to my GMB from a press release, should I then use the long URL? If not, how do I find 301s for linking purposes? No. The best thing to do for SEO is to if you’re going to use the short URL, put it into a redirect checker like where goes calm or redirected detective calm or something like that. And when it reveals what the final destination is, through all those redirects, because it goes through several, then that final destination that make that your target URL, Copy that, but then instead of submitting it as a long, ugly URL, unless you’re going to use anchor text, which you can if so if you’re submitting that link, and it’s going to have anchor text, right, then that’s okay to use that really long, ugly URL. But I wouldn’t submit that as a real long, ugly naked URL in the press release just because it’s stupid long, right? If that’s the case, there are two things I would suggest. Number one, which I don’t know if it’s available, but I know that we have MGYB.co link shortener, which is stupid powerful. I think it’s going to be subscription-based or is it free? Marco? Can you comment on that? They don’t we do have a free part. Of course, it doesn’t have all of the power that everything is still a very powerful man. Yes, it is. It’s hybrid, it ranks the shortened link ranked. So that’s how powerful it is. But there’s a whole bunch of other things that you could do with it. And,

yeah, that we do have a free version. And of course, there is there are paid plans that we have. So the reason I suggested that was because we’ve been using the mgyb.co domain for link shortening for drive stacks now for what a year and a half. And because of that, we have a shit ton of power built into that domain. It’s absolutely insane. That’s why I suggest that and so that you can benefit from the power that we’ve been able to accrue within that domain right off the bat. However, what I do with a lot of my friends. I work is I have my own domain, WordPress installation setup that I use as my own link shortener. And I use pretty links, which is a WordPress plugin that to create redirects, and it’s they’re pretty, pretty links Pro, I think it’s like 20 bucks, and it’s for the developer license and I think it’s 20 bucks. Totally worth it. If you want to use your own custom shortener, you just install WordPress on your own domain. Like we have one for semantic mastery. It’s so short.mc sm short link. That’s our link shortener. It’s just a WordPress installation. We have pretty links on and we use that to shorten URLs and for stuff within our training, essentially. So yeah, that I mean, that’s what you can do. I like to use my own domain all there’s a benefit to using an mgyb.co, except for my client’s work. I don’t want my clients going to go like getting curious and going to mg y b dot CEO to see what that domain is if they see the shortened URL, so I use my own that I set up. If that makes sense, okay.

Good question though.

Can You Add A Tracking Code In The Header Section Of The Press Release In MGYB?

I’m almost missed. Almost Miss Gordon. Hey guys. What’s up, Gordon, by the way? So just a quick question when using our third-party press release provider through MGYB. Okay, so you’re talking about press advantage through mg y b, is there a way to have any type of HTML code like a tracking code or other type of HTML code inserted in between the HTML header tags and frustrates? I don’t think we can do that. I don’t know Mark, maybe you can answer with if you have a press advantage account. You can install remarketing pixels. I don’t know that we do that at MGYB though. Marco. Can you comment on that? Do you know if we all know that I don’t know about press releases? And I know that Rob is listening to this. So Rob, if you have an answer for that, let me know and I’ll Leon I would discard no support@mgyb.co and asked that question, Gordon, because again, I know that, you know, I have my own subscription to Press Advantage. So I go into the back office and I can set up remarketing pixels. I think that’s all it’s good for. I think it has to be an image tag. And maybe Jeremy can clarify that for us the next time I chat with him, but I think it has to be an image tag. It’s not like where you can just put any sort of code in the HTML header. So I don’t know that. I’m assuming you’re looking for some sort of remarketing pixel or tag but I don’t know that to be true. So Gordon, just contact support at mgyb.co and ask that question will get you the right answer.

Should We Use Anchor Texts When Linking Drive Stacks To The Money Site?

Peter says when linking from drive stacks to the money site, should we use anchor text or just plain link? Same question for blog posts that get syndicated. Thanks in advance for answering. So you can do a combination of both I like to use variances so I like to use you know, keywords related keywords, longer tail keywords, naked URLs, a common brand anchors, I like to use a combination of them all. So that it kind of varies everything when it comes to blog posts that get syndicated. You know, we, my bloggers do all of the blogging, but so typically they just, they just, they use anchor text for the most part when they’re linking up from a blog post to like one of the pages that we’re trying to promote, but my bloggers know to various so we’re not always hammering the same keywords. Naked URLs are fine, too. I never used to experience any problems with using anchor text for internal links, but that is an issue. Now if you overuse a keyword anchor, even for internal links that can cause problems. So I recommend that you just use a good mix, diversify, use keywords related keywords, longer tail keywords brand, a mix of the brand plus keyword naked URLs, and I don’t really do generics for the blog post, maybe occasionally, but very rarely. So that would be my recommendation. Anybody else?

Yeah, I got it. First of all, I got a response about the pixel. No, we don’t do that. They need their own account in order to do that, and then for this, as far as drive stacks are concerned, we do all of the above all, everything that you just said, get done naked and an exact match, and then long tailm short, we do everything because you want some generics? Yeah, yeah. Because the only thing that that that we’re concerned about is the relevance and pushing relevance to the destination. That’s it. And that’s how we do it. That’s it.

Are There Any Official Examples Of Drive Stacks Ranking With Google Sites Other Than Plumber In DC?

Okay, are there any more official examples of drive stacks ranking with Google Sites other than plumber and DC? Well, sure. Let’s go look. How about SEO Virginia that’s been ranking for over five years, right? Less, today is the day that it’s not Hey, look at that. It got me number one in maps right now to there you go SEO that’s a Google site that was built in May of 2015. Guys and it’s awful to look at it it’s probably still broken iframes on here from when g plus shut down unless I removed that I might have removed that. But I mean look at these guys you know what for almost five years we’re like three months away from five years that this five years ago and I haven’t touched this fucking thing. Yeah, it’s still ranking SEO is try agency.

Yep, Google Sites right there. Big bamboo marketing in the three-pack. Let’s try Virginia SEO. That’s just another example, guys. I’ve got a bunch of other examples right there. Number one, number one in maps. I got a shit ton of other examples, but I can’t show it to you because they’re client sites or lead gen stuff that I don’t want to reveal. But I do I don’t mind showing this one because I’ve been showing this since well may have 2015. So anyways,

Mohammed said, What’s up, man? It looks like he’s got a few questions. So he says, Hey guys after I order and receive an SEO Yeah before you go on we can show another example. You want to. Yeah, Foundation Repair Indianapolis because we only went out. Well, this is Rob’s and he only went after the map pack for that. Okay.

So check the website and see the business.site. Yeah, that’s the Google business site. So there you go. And that was pushed through it was ranked by use of a drive stack, right? Yep. There you go. So, guys, it works incredibly well for maps, but it also works for organic and with a lot of my clients right now because the maps filter although you know, the maps filter has expanded again, I think it was I think it’s a when Google did their GMB suspensions again in the last week, it kind of fucked up their, their, their, their really strict proximity filter, it’s probably going to get worked out and be tightened up again, but it loosened up over the last few days. I know that to be true, but you know, if you in order to overcome or if because the proximity filter got so strict and it became so narrow is a narrow area around where the business was physically located that it would primarily show on maps. Now we know how to overcome that through consistent effort. The Local GMB Pro method, we can expand into adjacent areas with a map listing and overcome that proximity filter. We know that but a lot of clients of mine we have kind of switched back to doing more organic type work. And the drive stacks are one of the best ways in the world that you can get results from that I’ve got. I can’t show it. I wish I could. I’ve got a client that I’ve been working on. Now for about, I don’t know, maybe the last 10 weeks, I’ve had my blogger specifically doing a very specific way of targeting all the cities within a particular county, all the towns and you know, cities within a county and blogging about it. And we’re mirroring that into a G site, which is what we talked about in Semantic Mastery all the time theme meringue. And it’s crazy, because like Montgomery County, Maryland, for example, has 29 locations within that county. So 29, different town names and city names. And out of the 29, I think we’ve got 17 right now, and number one position of our primary keywords for those locations, because of this blogging method that we’re doing specific, which is just setting up proper silo structure, proper internal linking, and then mirroring it into the G site and hitting it with links. And it’s just it’s ranking incredibly well. And so we’re duplicating that across other adjacent counties because it’s a big broad surface area for this business. And it’s super, super powerful.

It’s working really, really well. I mean, literally, we just published a blog post syndicates to the syndication network. And then I’ve got the mirrored pages on the G site and that’s all that we’ve done. And it just it continues to rank. I think we’ve got 17 out of 29 locations and number one position now, so it’s crazy it works really really well, guys. Now with heavy hitter club, as soon as we bring that online, that one’s coming, we’ll be able to show more examples because we’re going to take people from beginning to end on case studies and now they’ll be part of the case study as we go as we rank the G site as we as we go into if it’s local, the map pack, or as we go after number one organic, like deadliest case study, right? The e-commerce case study where he’s been showing just steady increase crazy increases. And I’m gonna say this against Amazon, Walmart, Lowe’s Menaka, you name the e-commerce giant and Dadea is not only going after them, but he’s winning. He’s winning in the, in the SERPs, beating people who are spending hundreds of thousands, millions of dollars in their marketing. And there’s Deadia with it with his g sites and dry stack and doing the thing that of course, what he does best, which is link building and embedding, but these are all principles. I mean, it’s, it’s the foundation of RYS Academy. So if you want more, then you’re going to have to come to one of our paid groups because we’re not just going to give stuff away that would just be nonsensical to start giving away everything for free. We give you enough to get started to make money so you can come to the paid groups and make more money. That’s how we do things.

Should You Start Blasting MGYB Links And Embeds As Soon As You Receive SEO Shield?

So Mohammed says, Hey, guys, after I order and receive an SEO shield for a tough niche car, should I wait and have it settle as I usually do for our wise stacks or do I go ahead and start blasting at various MGYB link embed orders? I remember you guys say always use the minimum effort before bringing out the big guns. But what if I already know the SEO shield is going to need extra power then hammer it? Unless Marco tells you differently? I mean, I don’t see any reason why you should wait. If you already know it’s going to take a pretty good blast and go ahead and blast it. What do you say, Marco? Well, it should be part of the initial push. He should have already ordered link building and embeds and press releases and everything else to what he’s currently doing that’d be that that’s just standard operating procedure. He should know you’ve been in our mastermind, and you need to come back to the mastermind so that we can get deeper into this and give you more guidance on how you could do this at it anyway, just deal with this question. Yes, by all means, then you’re going to have to expand that Gsite read the already talked about a little bit, expand that drive stack, you’re going to have to start femural your drive stack and your energy site so that it matches your Money sites so that we go after each individual silo, in whatever it is that you’re doing, it’s going to power up that page and help push everything up. And then what happens? And I keep talking about this and and that, you know, it’s sometimes it seems like nobody’s listening. Because the more that you do this, you’re going to start adding folders. And you’re going to have to start adding files and you’re going to start adding inner pages. And it’s going, it’s going to start working even better, you’re going to start ranking better dead yet, seeing this now, where he’s just ranking just for these ridiculous terms, which you figure you can never rank for that of all of these people are going after, it just can’t happen. And fucking can’t and all those people who say this doesn’t work well. Who are you going to believe the experts or you’re lying eyes. You just saw how it is that we do the do we do? So I was looking I was going to hopefully do it with just going to show something here with the market you’ve been working on this Do you know what category Can you just give me one of our category URLs for Semantic Mastery? Do you know off the top of my head? No. So we don’t have an SEO category or something? I’m category slash let me just see if we have one. No. Well, alright, so guys, you understand one of the things that you can do.

I probably shouldn’t let me I’m going to give this something away here. That’s it’s not too much too bad. But it’s it works really well. This will help you guys with if you’ve got a WordPress site, you know, your category can have their own RSS feed, right. So So two tags, each tag has its own RSS feed. So you can take the category RSS Feed URL and mirror a page on your G site and then burn a feed burner feed from your category RSS feed and then enabled was a boost, which allows you to republish your RSS feed as an HTML feed. So it’s basically you can take your category RSS feed and create a G site page on your site. It’s optimized for your category keyword, right, and then create an HTML version of your RSS feed through Feedburner. And then embed it in the G site. There’s your content. There’s your content for the page, you see what I’m saying. And now you’ve got your entire category, all of the URLs and posts all the posts within that category. So your entire silo structures right there, and every time you update it, and by the way, you can go in and change like your WordPress reading settings to show more like by default, it’s 10 items in an RSS feed. But let’s say you got 2020 posts in that particular category, make it show 20 posts, right, you can adjust that the RSS feed to display 20 posts, and now you’ve got all 20 posts on your G site page that’s optimized for that same keyword. And now you can hit that g site with link building and embed gigs that are optimized for those keyword sets. Does that make sense? And now you’re powering up the entire silo through a G site page, which is the iframe SEO shield, right? That’s what we do. And it’s super, super powerful. And it’s super easy to do. That’s why I’m saying like, it’s easy for my bloggers to create the blog posts. And we have just a couple key pages on the site that we just continue to hammer so they don’t have to every time they create a new blog post, go create a mirrored page on the G site for the blog post. It’s unnecessary because it may be in some situations were really tough SEO, you might need to do that. But for most of the stuff that I’m doing by just doing that category page, and embedding that or creating an HTML buzz version of the using buzz boost and Feedburner and embedding that in the G site page, and then just hitting that with all my market-level keywords with the location modifier for that particular category. And it just works. It works really, really well, because you power the whole silo up that way at one target point. That makes sense. Marco, you’re not mad that I shared that. Are you?

Marco: Absolutely. Are you absolutely mad? Absolutely. That’s too much to give away for free? Well, if you’re going to, by the way, yeah, if you’re going to do that, guys with the G site, in order for the HTML feed to display, you have to get rid of the http colon. At the beginning of the source code for the which Feedburner gives you It gives you the source code for the HTML that you embed, and it’s a source= and you have to get rid of HTTP, colon, or else it won’t display just to kind of let you know that. Anyways, guys, that’s simple. It’s simple, something that you can do and get results and just go buy link building gigs and embed gigs from MGYB and you’ll hammer it. Okay, so hopefully that answers your question.

What Is The Difference Between RSS Authority Sniper And RSS Masher?

The next one is what’s the difference between RSS authority sniper an RSS Masher? Well, RSS authority sniper is just a tool to help you locate RSS feeds around a particular topic. That’s all RSS authority sniper is now there is the back end product to that called rank feeder, which is where I think the power is rank feeder is a great SEO tool for creating co-citation. But it doesn’t display the best. In other words, the RSS feeds created for rank feeder, or from rank feeder are really good for SEO, but they’re not so good for content distribution and syndicating that’s where RSS master shines RSS masher allowed like create some beautiful outputs because you get to modify the elements of the output feed so you can mix and splice different RSS feeds in and then actually go in and edit the elements of the feed items to so that the output feed is designed the way that you like it the way that you want it as well as you can inject you know HTML. You can mean all kinds of really cool things that you can do so that you can use those RSS feeds for content marketing and syndication, distributing content, essentially. And it’s very, very powerful for that. So RSS master is more of a marketing tool than an SEO tool. And I’ve always said that ever since the original version, RSS authority sniper and the rank feeder is more of an SEO tool, not so much of a marketing tool. That’s the difference between the two, the two of them used and combined together. It’s very, very powerful indeed. Comments, anyone?

Should You Buy A Separate SEO Shield For A YouTube Channel?

All right, Muhammad’s up again. He says, Hey, guys, the SEO comes with the syndication network that I use for my money site. But if I want one for my YouTube channel for the same brand, I just buy a separate MGYB order, right? Yeah, but why? Why do you? I mean, you could but it’s really unnecessary unless you just want an extra network. Why? If you have a Muhammad I’m asking this rhetorically right if you have a branded network and you’ve got a money site and a YouTube channel for the same brand. Why wouldn’t you just publish content to the same network? Does that make sense? I’ve talked about this before, a lot of people that just do a lot of video stuff will create or buy a syndication network for their YouTube channel. And then they’ll create an associated website, right a companion website for their channel. And a lot of times people would take their YouTube video, which is their primary content engine, right YouTube. And, you know, whatever video they publish gets syndicated out across the network, but then they take that video and go publish it on the blog, the associated website as a blog post, they don’t change anything up. It’s the same title. It’s the embed code. It might even be the description from the video as the text part of the post. And so what happens if you have both of those syndicating the same network and you didn’t change anything up then it looks like duplicate posts on the syndication points which can get your blog accounts to terminated like blogger, WordPress, and Tumblr.

So those, that’s not the best thing to do. But if as long as you’re changing it up if your YouTube video content is different than your blog content, but they’re both for the same brand, then they can both publish to the same network. And you’re better off that way, in my opinion, because again, you’re building more relevancy, more activity to the branded network. So it’s unnecessary to have a second if you’re going to have a second network. Then remember with YouTube, you can use persona-based networks or similarly themed networks that aren’t branded.

And you can stack as many of those on the YouTube channel as you want. There are no footprint issues with syndicating YouTube content. There’s footprint issues with syndicating blog content, which by the way, RSS masher that’s one of the only times I’m ever going to suggest using two-tiered networks is if you’re using RSS masher, then two-tier networks, there’s no reason you shouldn’t be using two-tier networks. But for YouTube again, you can stack as many persona-based networks or pseudobrand are similarly themed networks that aren’t your brand aren’t branded networks to that same YouTube channel, and it won’t affect it will just add power to your YouTube channel. But your blog should only be syndicating to a branded network only, or if you’re using two-tiered networks, and you have related content feed triggers at the second tier, which is what RSS master can do beautifully, by the way. So okay, any comments on that? Moving on.

Can You Buy Expired Domains With Medium Power To Boost A Press Release?

All right, baby says, Hi, I wanted to know if I can buy medium power to expired domain to power up a press release? Uh, you could I don’t I mean, could I? I typically wouldn’t. But yeah, you could, if you buy found a domain with really good metrics, you could do like a redirect to a press release. But I would recommend that it would be good metrics. And it’s also super relevant. Because I think just buying metrics now is really useless because Google’s algorithm has come so so far unless it’s super, super powerful, but I think there needs to be relevancy. Marco, you want to comment on that? He does build links. Yeah. To the press release. Yeah. And have had a better effect. Why? Because Daddy Knows he knows exactly what he’s doing. Daddy has a relevant network, where the links will be coming from. So all of that relevance will push way more power than one domain could ever push. I mean, it’s it really comes to the how much power Are you going to push through one unless you can get one of those just with huge metrics. And it’s still good that that is that the spread all over the place? It’s from spammed to death where and those are worth a whole lot of money. So why would you spend all that money on that, where you could just buy a link building gig do some embeds also, and get the same effect? Yeah. Better effects on

Yeah, so baby. If you go to our mgyb.co/store/webinars, there should be a link at the top of the page anyways, take you over to the webinar page, you should be able to see our webinar that web Mark and I did about PR stacking or you just go to our YouTube channel, semantic youtube.com slash semantic mastery, click the channel search icon and then search for PR silo stalking or PR SEO which you know, press release SEO. And you’ll see the webinar that we did where we talked about PR silo stalking. And that’s super powerful. And if you create a silo with press releases, and you daisy chain the links together, right so from one press release, you each press release you link to the previous press release. But you don’t ever create a reciprocal but my point is you take all those press releases in that silo let’s say you create a chain of I don’t know for press releases, let’s just use that as an example. And you don’t you silo those together, stack those correctly. Then you can take those for the press release, grab the press release URLs that don’t purge street insider is one of them. USA Today is another one of them. The Press Advantage, press releases on the press advantage domain, there’s another good one for that, take those URLs and then at bias link building campaign from Dadea. And hammer all of them within that silo that PR press release silo. Right? So with all your market-level keywords for that particular category, or that that topic, that keyword theme, and what happens is you power all of those up, which will in turn power up whatever your target URLs are within the press release. It’s a super, super powerful way to do it. Not only that but if you have a Google My Business location that is also part of the project that you’re working on. I don’t know what it is I’m just saying if you do, if you go watch that webinar that I’m talking about, I talked about specifically how to also work GMB posts into that into the press release and into that silo structure. So that you’re powering up everything the press releases silo, website silo and a Google My Business post silo all at the same time with one fell swoop. Right? And it’s a very, very powerful way to do it. And again, that’s all free on that webinar that we shared. So go check it out.

Does The RYS Need Syndication Networks?

The next question is, is the RYS need syndication? If yes, then you also do a second tier. No, it doesn’t. I don’t Marco, we don’t do any syndicating stuff with the actual drive stack, do we other than maybe the Twitter network, Twitter is as far as we go, it doesn’t it’s not for that. It’s not for syndicating content, although we do the feed burner feed, which you could attach to the syndication network. And make it go that way, as long as you’re using or you’re producing content on a regular basis. It would be a but you guys, a lot of the things that you think of just go and try it and see what happens. We haven’t needed to do it. And if we don’t need to do it, we just don’t. That’s why would you waste your time doing that when you could be doing other things? What we do works really well for even the toughest niches. And that’s the way that I mean, that’s been our approach. Since I don’t know since the foundation, do as little work as possible to get as much benefit as possible out of it. Then, once you see the results when you see what’s going on, if you need more, you always have a bullet in the chamber. If you do everything all at once, then you’ll never know what it is that got your results in the first place. And then what do you do if you need more power?

Yeah.

Okay, so there you go. Yeah, if you buy the Twitter syndication network add on as part of the networks, then that just kind of help power it up. But, you know, again, that’s as far as syndicating RYS content. It’s not really necessary. I’m not even sure why you would want to do that. However, there you go.

Is It Okay To Combine RYS With RSS Masher?

So the next question is, would it be better to combine RSS with RSS masher? my main goals ads and affiliate money monetization? Well, remember RYS is about SEO right now. And really with entity-based SEO, which is kind of what we’re doing now, not kind of it is what we’re doing. It kind of helps power up the asset and everything else. So RSS masher can be a great tool for generating traffic especially if you’re doing affiliate monetization.

What was it RSS? I’m just curious if I can shit I can’t remember the name of the website that he had RSS feed super feed or something like that anyways, I can’t remember the eat. The website that Damon showed is an example. You can create basically like PBN sites, but they’re not private blog network sites because they’re real sites, their auto blogs, that’s what they are has that’s an old term auto blogs, but you can create auto blogs that are being beautiful and all the content, you can manipulate all the content that is content from other people’s RSS feeds. But you can manipulate it in such a way that you can flesh out auto blogs that look beautiful. But you can monetize them and point and also use it for SEO purposes and drive or drive relevant traffic to whatever your offers are and your target destinations are. So there’s a number of things that can be done with RSS masher, as far as combining it with RYS. Yeah, I mean, like you could, I’m just off the top of my head, I’m thinking about some of the things that could be done, like for example, using RSS master to create auto blogs and then have some of the traffic go into, you know, directed into the drive stack, which helps to push that activity, relevance, trust and authority into the entity, right, which will help with SEO. As far as you know, other ways to use RSS master with our wise stacks for affiliate monetization. I’d have to think about it but I’m sure there’s I think it’s a powerful tool that you can do a lot with the comments on that from anybody because we’re almost out of time all right we’re going to move on.

Austin Don says when will heavy hitter club be available to join well the Facebook group is available to join now, isn’t it? Yes, it is. Okay, let me get the link for you. Have you hit her club there might or might not be nude pictures in that Facebook group so Austindon me tag you on this. The worst part is over now it’s gonna not going to tell you what kind of nude pictures so you just have to join them fine. Yeah, right. That’s that’s that’s price. It’s rising price. So go request to join over there. And then there will be like an actual club that will be launching soon. I’m not sure when but soon. Okay, so go check that out.

Should You Create Category Pages By County Or By Cities?

The next question and this will be the last question guys we got to wrap it up as Austin Don says what’s better create category pages by county or cities? Example if I was targeting cities in an original County? Would it make sense to make the category page an original County? Or by city-suburban? Glen? Burnie? No no, for Okay, so it depends on how you structure your silos.It depends on and again, this is why you need to come to join the mastermind because we’ve gone into a lot over the last couple of months especially about how to set up a solid structure. I like setting up all my websites now with topical silo structure, not location through the typical silo structure, which is using categories, pages, categories, and posts right? What I do now and I can’t talk about exactly how it’s done, but what I do know is everything is all the traditional silo structure is done through for the topical themes of the site, but for any location silos I do that I accomplished that 100% with tags now. And so my point is like with with with what you’re doing here with the silo structure, like if you have a location-based silo, in this case, it sounds like you do, then I would always do the county as the silo. So like if, in other words, that would be this county would be the category, and then I would have an individual post as city names. So, again, I know Anna Rundle County, I think has what like 19 because that’s one of the adjacent counties to Montgomery. So we’re targeting that for the project I was just talking about for one of my clients, so I think is 19 locations in Toronto County. So Anna rondeau County would be the category and then I would have individual posts would be like we buy land or we buy houses for whatever areas and Anna Rundle counties. That makes sense, because then what happens is your link from each one of those posts, which is a city or town located within that county, you can have an internal link that links back up to the county page. So it makes sense. So it becomes every single, you know, it’s very, very logical Google comes reads the content knows that it’s optimized for a particular city follows the link back up to the county page, which is the category at the top of the silo. So it makes sense. It’s very, very logical that way. However, as I mentioned before, I do all of my locations, relevancy now through tags, and all of my categories are simply topical based categories. Now, it just makes it so much easier to build. And you can do some really cool ninja stuff with tags, especially when you mirror stuff in the G sites. So again, come join the mastermind, we’ll talk about it. I’d love to show this stuff to you, Don. I know you’re in real estate industry too. And we got a few others in the group in our mastermind that is in real estate too. So you ought to come to check us out. All right, anything else guys?

I think we’re good to go? They will Good. All right. We only go over something. Don’t just listen to us. Don’t just listen to wherever it is that you

Listen, whoever it is that you’re listening to choose one thing and then see it through to be from beginning to end. So that you know whether it works. The only way that you can know whether it works is if you go and do the shit and see it through to the end. I mean that that’s it, the best advice that I can give anyone take the information, everything that we’re giving, go and apply it and see for yourself. Don’t let somebody else tell you what you can or what you can’t do.

A greatly simplified focus, you know, one product one service one sales message, like all of that and master that before moving on to something else. And that’s it’s funny because and very quickly, I’m just going to say this my I had my last mastermind webinar, I talked about how I was decided that I wanted to flip houses to I’ve got my land business, but I wanted to start flipping houses because houses flip faster than land. And I spent three weeks building, buying additional like software and training and CRM and stuff.

As well as like building processes, and I even hired an additional VA and developed processes for them so that I can start marketing for houses also. And we turned the marketing on about three weeks ago and within the first you know, 10 days or so I started getting leads coming in for houses and realized that how dealing with houses like buying and selling houses is a lot more intense, like labor-intensive requires a lot more personal input from me than doing land which I can do virtually. And also it’s very time-intensive, and it would take away from my land business. And so I like after three weeks and spending thousands of dollars. No kidding. And in three weeks of time, building all this shit out. I shut it all down. And I said, Nope, I need to really focus on just the land business simplify one product one service really master that and totally systematized that business to where I can remove myself from the process entirely, almost entirely. And then I can expand if I want.

So I’m just saying that to you guys because of the same thing. It’s so easy to go chase. The grass is always greener on the other side of the fence, right? And it’s so easy to just start chasing additional opportunities, guys, but that’s how you end up actually reducing your effectiveness across everything because you spread yourself too thin. So focus get really good at something master at first before moving on to the next. Any closing comments, guys?

Bye, everyone. That was beautiful. Thanks, guys.

Digital Marketing Q&A – Hump Day Hangouts – Episode 275 published first on your-t1-blog-url

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Digital Marketing Q&A – Hump Day Hangouts – Episode 275

Click on the video above to watch Episode 275 of the Semantic Mastery Hump Day Hangouts.

Full timestamps with topics and times can be found at the link above.

The latest upcoming free SEO Q&A Hump Day Hangout can be found at http://semanticmastery.com/humpday.

Announcement

Hey everybody, welcome to Hump Day Hangouts. We are live with episode number 275. We are creeping up on episode 300. This is awesome. Anyways, today is the 19th of February 2020. And we got everybody here. We’re going to run through say hello to everybody probably find out what the weather’s like around the world. Maybe see what Hernan’s flipping around his hands there and then we got some good announcements and we’re going to jump into it. So, start on my left here, Bradley, how are you doing today? Let’s see if we can hear from you.

Yeah, you should be able to. Alright, sounds good. Things are good. Things are good. Glad to be here.

Well, you know, I promised a little weather report what’s going on in Virginia, you give that freeston are blown away or what’s going on over there? Oh, no, man, it’s been like spring for almost a week. Well, for several days anyway, it’s crazy. Like we didn’t have much of a winter.

I mean, now that I say that though, we’re probably going to get dumped on the snow in the next week or something. Because that’s usually a sneak up on us.

Like we usually get some sort of freak snowstorm and in March that ends up dumping on us even though it’s like, like the very end of the season so, but it’s been a very very mild winter so I can’t really complain. Fair enough. Yeah. from living Upstate. I never forget I think the first year we lived there we went through the winter we made it. We’re like, All right, we’re from free and it snowed in May. Just like

so anyways, so snowblower moved west and couldn’t be happier. So Marco speaking of nice weather How are you doing man? Man? It’s no curtains just so you guys can see it. I’m gonna leave it like this.

Through the rainy season, so you guys can see warm sunny I’m in my job. I’m usually in a tank top and shorts right now I’m in a tank up and naked from there that now the sun’s out guns out.

No. shorts and flip flops man. That’s how I live and in

It’s just something interesting about this I’m going to lead over to her man because someone commented in his video that you know, dude, you’re in a T-shirt there’s no way that you can have money because you’re in a fucking t-shirt really this is the comment in Facebook. How like how fucking ignorant can a person be looking at someone you have no money because you’re in the teacher I live in tank tops shorts and flip flops like I could give a fuck what somebody thinks about but I look but talk to me about making money into and you got a project and if it’s worth it, we’re gonna make some money man. Um, he just hands up I don’t know what in Panama we’re all in a five-star hotel right all-inclusive short t-shirts. And but yeah, what bro? We got no money. Sorry. You guys are listening to some broke motherfuckers here who don’t know shit.

It’s ridiculous anyway that’s my rant for today. Come get some of this man that’s what you can get the POFU get some of it that’s how you lead that well this is a natural leader and then Hernanm do you want to wave humpy around and just said that he doesn’t give a fuck about wearing t-shirts if Dadea is watching this maybe could you get Hernan’s humpy like a miniature like gold Mr. T chain that says as we want it I think like this that’d be cool without so

What’s up everybody good here Sunny, nice weather or in Argentina actually been raining for the past couple days but today’s me so really excited about what we have going on really excited for every one new joining everyone you know, supporting the channel for quite a while. So thank you for being here today for today. Awesome. And last but certainly not least, Chris. I assume you’re probably here in Austria.

How are you doing, man? Yeah, I’m back in Australia spring here as well. I’m just back from the team actually. So I’m still quite pumped.

Awesome. Yeah. Can’t complain. It’s a good day.

Good stuff. Good stuff. Well, I know Bradley, I think you just dropped some new training for the two x your agency people, right you just I forget the exact title of it. So I don’t want to butcher it. But I think that you just wrapped up another week at five. Yeah, week five is the first week of the two x your results training. So the first four weeks was to an extra pipeline, it’s about filling your pipeline full of prospects and closing, closing a percentage of them. So the next section, which should be for the next four weeks is to x your results. That’s where we basically layout the plan for getting repeatable reliable results for clients. So I started this week.

With our at least the first week of that part of the training is about the SEO shield, which is really the foundation of everything that we do now. And so the Yeah, that training was just finished yesterday. So I don’t know if it’s in the members’ area yet, but it should be within the next day or two. If it isn’t, yeah, we just pass it over to the team so it’ll be up by the end of the week. So if you’re into extra agency com if you’re already a member then you’ll have access like said by the end of the week, and if you’re an agency owner or a consultant and you’re listening to this and you want to get more clients you want to grow your revenue and scale your team head over to two x agency com and join up right now it’s one-time payment and it’s a hell of a lot of valuable Oh my god, it’s ridiculous.

and just so people don’t get confused because they’re gonna feel way too into my SEO shield. I thought Syndication Academy, RYS Academy, and the @ID page and link building precedent. I thought that was all the foundation. Well, it is. It’s just that we’ve brought it all under one banner, everything that we do now we bundled it to make it easier for people yeah. And so you just go in and you purchase this product the bundle and then you just get the SEO shield that’s how we do entity base, worry less SEO. We don’t worry about Google updates, we don’t worry about any of these other things that are going on on the outside. Because what we do is again, it’s based on the three pillars of art, activity, relevance, trust, and authority. That’s how we target everything that we do. And that’s how we get results. It’s been working for years it’s going to continue working because we’re right at the heart of the algorithm so no guys don’t worry our foundational principles did not change because the the algorithms have not changed their foundational principle. I just want everyone doesn’t get confused when you listen to push or talk about the SEO shield because of

It’s all the same thing. We’re just changing the name to let you know that it’s all under one product. Now instead of the separate thing, yeah, and the guy over at mgyb.co at the done for you store, we, you know, we tell people this all the time, get your syndication networks there. And if you want to go to the training and train someone or do it yourself, that’s great. If you want to save time, get it done up to our standards, you can get an mgyb.co Our way is drive stacks and then like Marco was saying the SEO shield where it incorporates all of that, you know, you can go check that out and grab it over at mgyb.co. Yeah, I just wanted to add a kind of, you know, one of the things that I talked a lot about this weekend. The training for the SEO shield is that even people that are maybe offering not don’t offer SEO services as part of their agency services. It would be silly not to also sell SEO shields to your clients because you don’t have to do the work, you can order them from us at MGYB, and we’ll set it up. And even if you’re just like just doing paid traffic, for example, maybe you’re just didn’t run an AdWords or Facebook, you know, ads for a client or something, maybe that’s all you do. But if you can set a client up as an upsell, and you don’t have to do any of the work, because we can fulfill it at MGYB, and you can set that client up with an SEO shield, that’s going to help to solidify that entity and in build authority to that brand, then why not? Why wouldn’t you do that? And again, you could, you could just mark it up, you know, 200%, whatever it is that we charge it, MGYB and sell that and just make additional revenue that way. And again, especially if you are running, if you’re running SEO or paid traffic and you’re able to generate relevant traffic to the assets, the entity assets, which the SEO shield would all be part of. It’s going to improve their SEO even if you do nothing else and I know that to be 100% true because for example, my real estate business, I haven’t been doing any additional SEO to that at all. For months, I haven’t done any additional SEO work to my real estate business. And yet I overtook I’ve been in the number two position for months for my two primary keywords. And within just the last week, I’ve now made it to number one and push the number one guy out of position. And so now I’m in number one for my two primary keywords. And I’ve done absolutely zero additional SEO work from when I originally launched it months ago. And it’s because I’m sending relevant traffic into its activity, relevance, trust, and authority. And because I have a strong entity because I built the SEO shield or had it built many months ago, and I haven’t even done link building to it or nothing else, but yet, it’s still increasing in power, and not and taken. And now it’s number one again, with no additional SEO work. So there’s no reason why you guys shouldn’t be selling SEO shields to your clients. Even if you don’t do SEO work. Does that make sense? And by the way, Google says that your schema or your structured data won’t help your rankings. And I just moved the land solutions network up to five, six spots in the rankings by simply pulling work with schema, just additional schema because guys, okay, so so think about this schema is cold, right? structured data is code that speaks directly to the algorithm to the bot that’s coming in and picking out your information, how can that not influence the bot into ranking you better if your entity if your schema is better than anybody else’s because Google is a relational database, we keep saying this and it’s going to relate your data to everybody else’s, and to what it has as as as the optimal entity in that space. The closer you get to that, the better you’re going to rank. It’s dead. Simple. I didn’t say easy, because it a lot of work goes into it, but it’s dead simple. Once you know what you’re doing.

So anyway, I want to get to the questions. Are we done? We’re into some people who were crying about the latest update week or two ago. What update? What update?

I keep moving up. I keep seeing

Oh, no, I don’t know. I don’t hear from me. I mean, I know there’s a lot of crying going on right now because a bunch of GMBs got suspended in the last week again, and big, big, big people got hit hard and my shit still alive. Yeah.

Same here. I want to touch on something real quick one if you want to hear these guys going really deep, and you want to talk, you know, into different areas as well as what we’ve been discussing. Then you want to come to POFU Live.

Go over to pofulive.com. You can find out more there. I’m not gonna spend a lot of time talking about it. This whole 2020 and September the last weekend, Boston, Massachusetts is going to be our third year doing it. We’re limiting it to 25 seats. So if you’re interested in that we’re going to have more details coming out, but go check it out. Right now you can save a ton on your tickets as well. And these guys were talking about GMBs. We got some news coming out about that.

I talked to Rob, the ROB, that is superb, other what to call Rob. Rob, if you’re listening tell me what to call you. I like calling you the Operations Manager because it sounds cool to me, but maybe you don’t think it sounds cool. So anyways, Rob the man at MGYB. I just wanted to let you know we’ve got some updates coming out next week around GMB related services. We’ll leave it at that.

All right, so with that said, you guys, I think that’s it. Let’s, let’s jump into it.

Okay, cool. Let me grab the screen.

You guys should be seeing my screen, correct? Yes, sir. All right. Well, before I jump into the questions, I just want to point out two things to kind of follow up on that real estate thing that I was talking about. So my two primary keywords for my real estate business are South Land fast oops, I thought it was typing. So land fast Virginia. And you see it, it’s because it’s detecting my IP probably also it’s pulling up the knowledge panel. But I’ve got number one, which I knocked sell land fast calm out, which had been steady at number one, I got to number two fairly quickly. But I’ve been hovering at number two ever since. And you can see that I’m number one now for that keyword. And I’ve done no additional SEO work other than my original drive stack, and a link building campaign to the drive stack. And that was it. And I haven’t done anything for four months. What’s also interesting as you can see that like for example, if I come up here, you can see that in Google suggest it’s also bringing in my company name or my brand name, which is what we talk a lot about this in the 2xyouragency training and I’m not going to share a whole lot here as to how it can be done because it’s but if you have a strong entity and you create that keyword plus brand association then a keyword search will actually trigger your brand name to show up in Google suggests. That’s what you want. Because now Google, that’s a strong association that Google is made with that keyword, that primary keyword, which could be a product or service, right? And that’s very, very powerful. So you can see that there.

Well, if we go look at my secondary, my second keyword, which is we buy land, Virginia. The same thing occurs, you can see Alpha Land Realty and alpha land realty reviews. They’re number one, and then it’s also showing up in the searches related to. Does that make sense? So again, guys, these are all things that can be done with the SEO shield, which creates that association with the product with your primary keyword. That’s one of the main things that it does, especially the drive stacks that you buy from us at MGYB. That’s why we asked for one keyword, your primary keyword when we create the branded drive stack and that’s to create that association number one, but then sending relevant traffic into that SEO shield will also help to manipulate Google suggest. And I’m sending traffic in because Well, number one, I do get some organic traffic. There’s no doubt. But I have Google ads, Google remarketing ads, and I’m also doing direct mail. And so that also helps to influence suggest when people go to like somebody receives a letter from me saying that I’m interested in making an offer on their land parcel. Now they see the company name and I’ll go to Google search and search alpha land Realty. And that triggers the brand search and then they click through to see the website. And that also helps to influence suggest and again, it’s all just through relevant traffic into an SEO shield. And you can get those you can repeat those kinds of results. I’m just showing you mine but I’ve been able to do that for clients too. So it’s, it’s pretty powerful marketing.

Yeah. Rob just went and starts from Indiana from his IP, and you’re the knowledge panel and number one for that keyword. So yeah, you got the knowledge panel. That, guys, that’s how powerful this shit that we’re giving you is that it’s right there. If you don’t take advantage of it, it’s your problem. It’s your fault. If you’re sitting there, you can’t get results with all of the shit that we give you every Wednesday free with all of the shift that’s available to you in our Facebook group, free. Now we’re not even talking about the paid knowledge, right? Because there’s some stuff that membership has its privileges, we can only give it to you if you’re a member. But if you’re not doing anything, if you’re just sitting there, and you don’t know and you go listen to this other person, say something, or this another person. And we all have differing opinions. Of course, we do. Because we all do things differently. Well, think differently. You might be able to get results, but it but if you’re just sitting there and getting all these opinions, and you can’t make up to Mike, it’s your problem, and it’s your fault. It’s not ours. We’re giving you what works for us, and we’re showing you.

Why and how it works and we do it for free and we do it for a reason so that you can come and get even better results so you can go make money my goal is to help people make money that’s it’s in my bio I was just looking at my bio and in our website I guess I need to update it but really it is my goal is to help people make money so why what is it about you? That’s not allowing you to allow me to help you make money? Think about that.

Why Does Google Update GMB Info Without Giving Notice?

Sweet All right, we’re going to get into questions now. We got the first one’s from George he says hello, please help me if you have time. What the hell’s going on? Do you see that on my screen?

Yeah, what the fuck is that? Do you see that? You’re not is that Hernan is how can Hernan right on the screen.

Can you buy it? I just figured it was turned on. I just like to blame things on him. I don’t know what the hell that was. I’ve never seen anything like that in my life. That was weird.

There’s like red drawings on whatever. Anyways, let’s get back to the questions. George says hello, please help me if you have time. I used to do link building. I used to do building work in the UK. I had GMB listing with the name of my building services company and I was ranking number one and local maps for keywords to see it again? What the fuck is going on?

One of you guys is messing with me.

Did you saw that? Oh, the little Oh, yeah, I see that. But I don’t have that option.

You guys have been a prick? Can we answer some questions here?

Now so this is us? Yeah, I can see that. That’s really strange. Yeah, somebody can somebody riding on you. It’s gotta be it’s got to be on one of you guys. You gotta zoom. All right, well, I’m gonna try to answer the questions while you guys continue to distract. Okay.

Alright, so where was I? Let’s try this. One more.

I was ranking number one and local maps keywords builder plus location. However, I’m not doing building work anymore and I have changed my profile from builder to electrician. So six months ago, I changed my GMB name to the new Electrician Business name. Now after six months if I type in electrician plus location, I’m number 12 and Google pack and if I type in builder plus location, I still rank high in first position and a local three-pack. Please explain.

He says I have a new electrician website linked with my GMB listing so it has nothing to do with your website. I can’t explain that Google does some GMB does some weird shit. Sometimes, like they’ll suggest edits for example, like if you were to and by the way, guys, remember don’t go into your Google My Business profiles and make a bunch of changes right now because suspensions can still occur.

Obviously he changed the name and it was still able it didn’t suspend it but sometimes things will suspend it for example, if you have a GMB website, associated with your GMB profile but you have a money site. So self-hosted website is your list as your website. Sometimes GMB will automatically switch your primary website to the GMB website URL. And it just does it and it’s shitty because you know you have to go in and change it and in fact, I had a GMB suspend when I went in to change it a while back it was several months ago, but they forced the change without my approval Google My Business did to the GMB website instead of the money site URL, and all I did was go in and change it back and it suspended it and was an automatic suspension. So it was like as soon as I hit save, it suspended it. And so we had to appeal and get it reinstated. And we got it reinstated but we had to appeal to the GMB support, you know, support staff or whatever support department so I don’t know why they’re doing that. It’s probably just algorithmic but if if you’re having an issue with it, then honestly the only thing I could suggest, and this is I’d love to hear some other opinions. But that would be to just contact Google My Business support. If it’s a legit business with a legit location, and you can verify it if needed. Again, with Google My Business support, then I would contact Google My Business support and notify them of your issue, and make sure that they update it. You know, they’ll have to probably don’t do anything quick at Google guys. They’re like the federal government. They’re slow as molasses. So if you start support, kind of thread with them now, it could be several weeks before they update it for you, but it’s likely that it will get fixed. And that’s just been my experience with Google My Business Support. Anybody else?

Yeah, that to me that that’s a clear sign that it’s ambiguous, right? So he’s appearing for two different search results, the old one and the new one. He should have shut down the original GMB just closed it right, no longer there and then started another niche should have gotten another one verified that the only way that this one that I can see it getting cleared up is by doing a whole lot of entity work. And I can tell you that it’s going to take months and months and months of doing the entity work of going and finding everywhere where this appears and where you should change, okay, because you’re getting links to this, you would have gotten natural like you would have gotten natural citations, co-citation, all kinds of things. If he ordered citations, which he doesn’t say he did, but if he did, that’s a problem also, because Google is clearing the cache probably. And then going back in it’s finding citation is finding like it’s finding all of these things that have nothing to do with what he is now. And probably what he was back then or now it’s finding both and so, of course, he’s getting results for both. Not as powerful as it should be for either one. That’s clear. It’s ambiguous. What can he do? The only thing to do not since it’s already changed on the same GMB is to get with a Google Rep. Get things taken care of while they’re on the phone. Not that isn’t necessarily going to help what wallets in Google cash. And while all of these things are going on, I would say, Come and get the @ID on the SEO shield from MGYB. And that’s going to help out a whole lot to clear up the ambiguity, but get it for your new business, not for the old business, of course.

Yeah, and I would almost say that I kind of agree with what you started off with Marco. And if George, if I were you, I would probably mark the building the original GMB as permanently closed, and then start a new one. And what I would recommend is if it’s the same physical location, so the same address, then what I would recommend is you start you get a new phone number. It’s a new name, obviously, that’s what you’ve been trying to change, but I would get a new phone number. And then I would also you know, you’re going to change your website, I think you said you have a new electrician website. So it’s a new URL too. So new name, same address, but new phone number new website, then you could register a new GMB at the new address and have that new NAP data, right name, address, phone number data and web address URL, and then start from scratch, you’d still again, follow our methods by an SEO shield, which include the @ID page, the syndication network, the drive stack, and G site, all of that will help to solidify that new entity and you’ll build it right from the ground up. I think Marco was right in stating that it’s, it’s probably going to be easier and quicker, you’ll get results faster, starting fresh that way than trying to go back and clean up and reassign all of the existing work that had been done to the builder GMB because that it takes more to clean up and then it does to start from scratch with a new asset if that makes sense.

So that I would agree with Marco that I think that’s probably going to be the better route but it’s critically important that it’s a unique name. It could be the same physical location address, but have a unique phone number and a unique web address also, because if you have any two of those data points the same as the previous GMB, then it’s going to ambiguous the data and it’s going to cause issues. So but if as long as you just have one of those data points the same, which would be the physical location, then you’ll be able to start from scratch and build a whole new entity from that. Any other comments, guys? Not Okay.

Next is Is this about that I have secured a place for some keywords? I don’t know what that means. How was how it is work, then? I’m sorry. I don’t understand those questions from time to time. Google is doing some changes to by listing and changing back my electrician name to the builder name. Right. Okay.

The ambiguity. It’s clear. It’s absolutely clear.

Yeah. Okay. I think that was just more of a comment than a question. So again, I think we’ve pretty well covered that.

How Do You Find The 301 Links To Link A GMB Page From A Press Release?

The next one is from Jay. JP says I see that all of my GMB short URLs are 302s. If I want to link to my GMB from a press release, should I then use the long URL? If not, how do I find 301s for linking purposes? No. The best thing to do for SEO is to if you’re going to use the short URL, put it into a redirect checker like where goes calm or redirected detective calm or something like that. And when it reveals what the final destination is, through all those redirects, because it goes through several, then that final destination that make that your target URL, Copy that, but then instead of submitting it as a long, ugly URL, unless you’re going to use anchor text, which you can if so if you’re submitting that link, and it’s going to have anchor text, right, then that’s okay to use that really long, ugly URL. But I wouldn’t submit that as a real long, ugly naked URL in the press release just because it’s stupid long, right? If that’s the case, there are two things I would suggest. Number one, which I don’t know if it’s available, but I know that we have MGYB.co link shortener, which is stupid powerful. I think it’s going to be subscription-based or is it free? Marco? Can you comment on that? They don’t we do have a free part. Of course, it doesn’t have all of the power that everything is still a very powerful man. Yes, it is. It’s hybrid, it ranks the shortened link ranked. So that’s how powerful it is. But there’s a whole bunch of other things that you could do with it. And,

yeah, that we do have a free version. And of course, there is there are paid plans that we have. So the reason I suggested that was because we’ve been using the mgyb.co domain for link shortening for drive stacks now for what a year and a half. And because of that, we have a shit ton of power built into that domain. It’s absolutely insane. That’s why I suggest that and so that you can benefit from the power that we’ve been able to accrue within that domain right off the bat. However, what I do with a lot of my friends. I work is I have my own domain, WordPress installation setup that I use as my own link shortener. And I use pretty links, which is a WordPress plugin that to create redirects, and it’s they’re pretty, pretty links Pro, I think it’s like 20 bucks, and it’s for the developer license and I think it’s 20 bucks. Totally worth it. If you want to use your own custom shortener, you just install WordPress on your own domain. Like we have one for semantic mastery. It’s so short.mc sm short link. That’s our link shortener. It’s just a WordPress installation. We have pretty links on and we use that to shorten URLs and for stuff within our training, essentially. So yeah, that I mean, that’s what you can do. I like to use my own domain all there’s a benefit to using an mgyb.co, except for my client’s work. I don’t want my clients going to go like getting curious and going to mg y b dot CEO to see what that domain is if they see the shortened URL, so I use my own that I set up. If that makes sense, okay.

Good question though.

Can You Add A Tracking Code In The Header Section Of The Press Release In MGYB?

I’m almost missed. Almost Miss Gordon. Hey guys. What’s up, Gordon, by the way? So just a quick question when using our third-party press release provider through MGYB. Okay, so you’re talking about press advantage through mg y b, is there a way to have any type of HTML code like a tracking code or other type of HTML code inserted in between the HTML header tags and frustrates? I don’t think we can do that. I don’t know Mark, maybe you can answer with if you have a press advantage account. You can install remarketing pixels. I don’t know that we do that at MGYB though. Marco. Can you comment on that? Do you know if we all know that I don’t know about press releases? And I know that Rob is listening to this. So Rob, if you have an answer for that, let me know and I’ll Leon I would discard no support@mgyb.co and asked that question, Gordon, because again, I know that, you know, I have my own subscription to Press Advantage. So I go into the back office and I can set up remarketing pixels. I think that’s all it’s good for. I think it has to be an image tag. And maybe Jeremy can clarify that for us the next time I chat with him, but I think it has to be an image tag. It’s not like where you can just put any sort of code in the HTML header. So I don’t know that. I’m assuming you’re looking for some sort of remarketing pixel or tag but I don’t know that to be true. So Gordon, just contact support at mgyb.co and ask that question will get you the right answer.

Should We Use Anchor Texts When Linking Drive Stacks To The Money Site?

Peter says when linking from drive stacks to the money site, should we use anchor text or just plain link? Same question for blog posts that get syndicated. Thanks in advance for answering. So you can do a combination of both I like to use variances so I like to use you know, keywords related keywords, longer tail keywords, naked URLs, a common brand anchors, I like to use a combination of them all. So that it kind of varies everything when it comes to blog posts that get syndicated. You know, we, my bloggers do all of the blogging, but so typically they just, they just, they use anchor text for the most part when they’re linking up from a blog post to like one of the pages that we’re trying to promote, but my bloggers know to various so we’re not always hammering the same keywords. Naked URLs are fine, too. I never used to experience any problems with using anchor text for internal links, but that is an issue. Now if you overuse a keyword anchor, even for internal links that can cause problems. So I recommend that you just use a good mix, diversify, use keywords related keywords, longer tail keywords brand, a mix of the brand plus keyword naked URLs, and I don’t really do generics for the blog post, maybe occasionally, but very rarely. So that would be my recommendation. Anybody else?

Yeah, I got it. First of all, I got a response about the pixel. No, we don’t do that. They need their own account in order to do that, and then for this, as far as drive stacks are concerned, we do all of the above all, everything that you just said, get done naked and an exact match, and then long tailm short, we do everything because you want some generics? Yeah, yeah. Because the only thing that that that we’re concerned about is the relevance and pushing relevance to the destination. That’s it. And that’s how we do it. That’s it.

Are There Any Official Examples Of Drive Stacks Ranking With Google Sites Other Than Plumber In DC?

Okay, are there any more official examples of drive stacks ranking with Google Sites other than plumber and DC? Well, sure. Let’s go look. How about SEO Virginia that’s been ranking for over five years, right? Less, today is the day that it’s not Hey, look at that. It got me number one in maps right now to there you go SEO that’s a Google site that was built in May of 2015. Guys and it’s awful to look at it it’s probably still broken iframes on here from when g plus shut down unless I removed that I might have removed that. But I mean look at these guys you know what for almost five years we’re like three months away from five years that this five years ago and I haven’t touched this fucking thing. Yeah, it’s still ranking SEO is try agency.

Yep, Google Sites right there. Big bamboo marketing in the three-pack. Let’s try Virginia SEO. That’s just another example, guys. I’ve got a bunch of other examples right there. Number one, number one in maps. I got a shit ton of other examples, but I can’t show it to you because they’re client sites or lead gen stuff that I don’t want to reveal. But I do I don’t mind showing this one because I’ve been showing this since well may have 2015. So anyways,

Mohammed said, What’s up, man? It looks like he’s got a few questions. So he says, Hey guys after I order and receive an SEO Yeah before you go on we can show another example. You want to. Yeah, Foundation Repair Indianapolis because we only went out. Well, this is Rob’s and he only went after the map pack for that. Okay.

So check the website and see the business.site. Yeah, that’s the Google business site. So there you go. And that was pushed through it was ranked by use of a drive stack, right? Yep. There you go. So, guys, it works incredibly well for maps, but it also works for organic and with a lot of my clients right now because the maps filter although you know, the maps filter has expanded again, I think it was I think it’s a when Google did their GMB suspensions again in the last week, it kind of fucked up their, their, their, their really strict proximity filter, it’s probably going to get worked out and be tightened up again, but it loosened up over the last few days. I know that to be true, but you know, if you in order to overcome or if because the proximity filter got so strict and it became so narrow is a narrow area around where the business was physically located that it would primarily show on maps. Now we know how to overcome that through consistent effort. The Local GMB Pro method, we can expand into adjacent areas with a map listing and overcome that proximity filter. We know that but a lot of clients of mine we have kind of switched back to doing more organic type work. And the drive stacks are one of the best ways in the world that you can get results from that I’ve got. I can’t show it. I wish I could. I’ve got a client that I’ve been working on. Now for about, I don’t know, maybe the last 10 weeks, I’ve had my blogger specifically doing a very specific way of targeting all the cities within a particular county, all the towns and you know, cities within a county and blogging about it. And we’re mirroring that into a G site, which is what we talked about in Semantic Mastery all the time theme meringue. And it’s crazy, because like Montgomery County, Maryland, for example, has 29 locations within that county. So 29, different town names and city names. And out of the 29, I think we’ve got 17 right now, and number one position of our primary keywords for those locations, because of this blogging method that we’re doing specific, which is just setting up proper silo structure, proper internal linking, and then mirroring it into the G site and hitting it with links. And it’s just it’s ranking incredibly well. And so we’re duplicating that across other adjacent counties because it’s a big broad surface area for this business. And it’s super, super powerful.

It’s working really, really well. I mean, literally, we just published a blog post syndicates to the syndication network. And then I’ve got the mirrored pages on the G site and that’s all that we’ve done. And it just it continues to rank. I think we’ve got 17 out of 29 locations and number one position now, so it’s crazy it works really really well, guys. Now with heavy hitter club, as soon as we bring that online, that one’s coming, we’ll be able to show more examples because we’re going to take people from beginning to end on case studies and now they’ll be part of the case study as we go as we rank the G site as we as we go into if it’s local, the map pack, or as we go after number one organic, like deadliest case study, right? The e-commerce case study where he’s been showing just steady increase crazy increases. And I’m gonna say this against Amazon, Walmart, Lowe’s Menaka, you name the e-commerce giant and Dadea is not only going after them, but he’s winning. He’s winning in the, in the SERPs, beating people who are spending hundreds of thousands, millions of dollars in their marketing. And there’s Deadia with it with his g sites and dry stack and doing the thing that of course, what he does best, which is link building and embedding, but these are all principles. I mean, it’s, it’s the foundation of RYS Academy. So if you want more, then you’re going to have to come to one of our paid groups because we’re not just going to give stuff away that would just be nonsensical to start giving away everything for free. We give you enough to get started to make money so you can come to the paid groups and make more money. That’s how we do things.

Should You Start Blasting MGYB Links And Embeds As Soon As You Receive SEO Shield?

So Mohammed says, Hey, guys, after I order and receive an SEO shield for a tough niche car, should I wait and have it settle as I usually do for our wise stacks or do I go ahead and start blasting at various MGYB link embed orders? I remember you guys say always use the minimum effort before bringing out the big guns. But what if I already know the SEO shield is going to need extra power then hammer it? Unless Marco tells you differently? I mean, I don’t see any reason why you should wait. If you already know it’s going to take a pretty good blast and go ahead and blast it. What do you say, Marco? Well, it should be part of the initial push. He should have already ordered link building and embeds and press releases and everything else to what he’s currently doing that’d be that that’s just standard operating procedure. He should know you’ve been in our mastermind, and you need to come back to the mastermind so that we can get deeper into this and give you more guidance on how you could do this at it anyway, just deal with this question. Yes, by all means, then you’re going to have to expand that Gsite read the already talked about a little bit, expand that drive stack, you’re going to have to start femural your drive stack and your energy site so that it matches your Money sites so that we go after each individual silo, in whatever it is that you’re doing, it’s going to power up that page and help push everything up. And then what happens? And I keep talking about this and and that, you know, it’s sometimes it seems like nobody’s listening. Because the more that you do this, you’re going to start adding folders. And you’re going to have to start adding files and you’re going to start adding inner pages. And it’s going, it’s going to start working even better, you’re going to start ranking better dead yet, seeing this now, where he’s just ranking just for these ridiculous terms, which you figure you can never rank for that of all of these people are going after, it just can’t happen. And fucking can’t and all those people who say this doesn’t work well. Who are you going to believe the experts or you’re lying eyes. You just saw how it is that we do the do we do? So I was looking I was going to hopefully do it with just going to show something here with the market you’ve been working on this Do you know what category Can you just give me one of our category URLs for Semantic Mastery? Do you know off the top of my head? No. So we don’t have an SEO category or something? I’m category slash let me just see if we have one. No. Well, alright, so guys, you understand one of the things that you can do.

I probably shouldn’t let me I’m going to give this something away here. That’s it’s not too much too bad. But it’s it works really well. This will help you guys with if you’ve got a WordPress site, you know, your category can have their own RSS feed, right. So So two tags, each tag has its own RSS feed. So you can take the category RSS Feed URL and mirror a page on your G site and then burn a feed burner feed from your category RSS feed and then enabled was a boost, which allows you to republish your RSS feed as an HTML feed. So it’s basically you can take your category RSS feed and create a G site page on your site. It’s optimized for your category keyword, right, and then create an HTML version of your RSS feed through Feedburner. And then embed it in the G site. There’s your content. There’s your content for the page, you see what I’m saying. And now you’ve got your entire category, all of the URLs and posts all the posts within that category. So your entire silo structures right there, and every time you update it, and by the way, you can go in and change like your WordPress reading settings to show more like by default, it’s 10 items in an RSS feed. But let’s say you got 2020 posts in that particular category, make it show 20 posts, right, you can adjust that the RSS feed to display 20 posts, and now you’ve got all 20 posts on your G site page that’s optimized for that same keyword. And now you can hit that g site with link building and embed gigs that are optimized for those keyword sets. Does that make sense? And now you’re powering up the entire silo through a G site page, which is the iframe SEO shield, right? That’s what we do. And it’s super, super powerful. And it’s super easy to do. That’s why I’m saying like, it’s easy for my bloggers to create the blog posts. And we have just a couple key pages on the site that we just continue to hammer so they don’t have to every time they create a new blog post, go create a mirrored page on the G site for the blog post. It’s unnecessary because it may be in some situations were really tough SEO, you might need to do that. But for most of the stuff that I’m doing by just doing that category page, and embedding that or creating an HTML buzz version of the using buzz boost and Feedburner and embedding that in the G site page, and then just hitting that with all my market-level keywords with the location modifier for that particular category. And it just works. It works really, really well, because you power the whole silo up that way at one target point. That makes sense. Marco, you’re not mad that I shared that. Are you?

Marco: Absolutely. Are you absolutely mad? Absolutely. That’s too much to give away for free? Well, if you’re going to, by the way, yeah, if you’re going to do that, guys with the G site, in order for the HTML feed to display, you have to get rid of the http colon. At the beginning of the source code for the which Feedburner gives you It gives you the source code for the HTML that you embed, and it’s a source= and you have to get rid of HTTP, colon, or else it won’t display just to kind of let you know that. Anyways, guys, that’s simple. It’s simple, something that you can do and get results and just go buy link building gigs and embed gigs from MGYB and you’ll hammer it. Okay, so hopefully that answers your question.

What Is The Difference Between RSS Authority Sniper And RSS Masher?

The next one is what’s the difference between RSS authority sniper an RSS Masher? Well, RSS authority sniper is just a tool to help you locate RSS feeds around a particular topic. That’s all RSS authority sniper is now there is the back end product to that called rank feeder, which is where I think the power is rank feeder is a great SEO tool for creating co-citation. But it doesn’t display the best. In other words, the RSS feeds created for rank feeder, or from rank feeder are really good for SEO, but they’re not so good for content distribution and syndicating that’s where RSS master shines RSS masher allowed like create some beautiful outputs because you get to modify the elements of the output feed so you can mix and splice different RSS feeds in and then actually go in and edit the elements of the feed items to so that the output feed is designed the way that you like it the way that you want it as well as you can inject you know HTML. You can mean all kinds of really cool things that you can do so that you can use those RSS feeds for content marketing and syndication, distributing content, essentially. And it’s very, very powerful for that. So RSS master is more of a marketing tool than an SEO tool. And I’ve always said that ever since the original version, RSS authority sniper and the rank feeder is more of an SEO tool, not so much of a marketing tool. That’s the difference between the two, the two of them used and combined together. It’s very, very powerful indeed. Comments, anyone?

Should You Buy A Separate SEO Shield For A YouTube Channel?

All right, Muhammad’s up again. He says, Hey, guys, the SEO comes with the syndication network that I use for my money site. But if I want one for my YouTube channel for the same brand, I just buy a separate MGYB order, right? Yeah, but why? Why do you? I mean, you could but it’s really unnecessary unless you just want an extra network. Why? If you have a Muhammad I’m asking this rhetorically right if you have a branded network and you’ve got a money site and a YouTube channel for the same brand. Why wouldn’t you just publish content to the same network? Does that make sense? I’ve talked about this before, a lot of people that just do a lot of video stuff will create or buy a syndication network for their YouTube channel. And then they’ll create an associated website, right a companion website for their channel. And a lot of times people would take their YouTube video, which is their primary content engine, right YouTube. And, you know, whatever video they publish gets syndicated out across the network, but then they take that video and go publish it on the blog, the associated website as a blog post, they don’t change anything up. It’s the same title. It’s the embed code. It might even be the description from the video as the text part of the post. And so what happens if you have both of those syndicating the same network and you didn’t change anything up then it looks like duplicate posts on the syndication points which can get your blog accounts to terminated like blogger, WordPress, and Tumblr.

So those, that’s not the best thing to do. But if as long as you’re changing it up if your YouTube video content is different than your blog content, but they’re both for the same brand, then they can both publish to the same network. And you’re better off that way, in my opinion, because again, you’re building more relevancy, more activity to the branded network. So it’s unnecessary to have a second if you’re going to have a second network. Then remember with YouTube, you can use persona-based networks or similarly themed networks that aren’t branded.

And you can stack as many of those on the YouTube channel as you want. There are no footprint issues with syndicating YouTube content. There’s footprint issues with syndicating blog content, which by the way, RSS masher that’s one of the only times I’m ever going to suggest using two-tiered networks is if you’re using RSS masher, then two-tier networks, there’s no reason you shouldn’t be using two-tier networks. But for YouTube again, you can stack as many persona-based networks or pseudobrand are similarly themed networks that aren’t your brand aren’t branded networks to that same YouTube channel, and it won’t affect it will just add power to your YouTube channel. But your blog should only be syndicating to a branded network only, or if you’re using two-tiered networks, and you have related content feed triggers at the second tier, which is what RSS master can do beautifully, by the way. So okay, any comments on that? Moving on.

Can You Buy Expired Domains With Medium Power To Boost A Press Release?

All right, baby says, Hi, I wanted to know if I can buy medium power to expired domain to power up a press release? Uh, you could I don’t I mean, could I? I typically wouldn’t. But yeah, you could, if you buy found a domain with really good metrics, you could do like a redirect to a press release. But I would recommend that it would be good metrics. And it’s also super relevant. Because I think just buying metrics now is really useless because Google’s algorithm has come so so far unless it’s super, super powerful, but I think there needs to be relevancy. Marco, you want to comment on that? He does build links. Yeah. To the press release. Yeah. And have had a better effect. Why? Because Daddy Knows he knows exactly what he’s doing. Daddy has a relevant network, where the links will be coming from. So all of that relevance will push way more power than one domain could ever push. I mean, it’s it really comes to the how much power Are you going to push through one unless you can get one of those just with huge metrics. And it’s still good that that is that the spread all over the place? It’s from spammed to death where and those are worth a whole lot of money. So why would you spend all that money on that, where you could just buy a link building gig do some embeds also, and get the same effect? Yeah. Better effects on

Yeah, so baby. If you go to our mgyb.co/store/webinars, there should be a link at the top of the page anyways, take you over to the webinar page, you should be able to see our webinar that web Mark and I did about PR stacking or you just go to our YouTube channel, semantic youtube.com slash semantic mastery, click the channel search icon and then search for PR silo stalking or PR SEO which you know, press release SEO. And you’ll see the webinar that we did where we talked about PR silo stalking. And that’s super powerful. And if you create a silo with press releases, and you daisy chain the links together, right so from one press release, you each press release you link to the previous press release. But you don’t ever create a reciprocal but my point is you take all those press releases in that silo let’s say you create a chain of I don’t know for press releases, let’s just use that as an example. And you don’t you silo those together, stack those correctly. Then you can take those for the press release, grab the press release URLs that don’t purge street insider is one of them. USA Today is another one of them. The Press Advantage, press releases on the press advantage domain, there’s another good one for that, take those URLs and then at bias link building campaign from Dadea. And hammer all of them within that silo that PR press release silo. Right? So with all your market-level keywords for that particular category, or that that topic, that keyword theme, and what happens is you power all of those up, which will in turn power up whatever your target URLs are within the press release. It’s a super, super powerful way to do it. Not only that but if you have a Google My Business location that is also part of the project that you’re working on. I don’t know what it is I’m just saying if you do, if you go watch that webinar that I’m talking about, I talked about specifically how to also work GMB posts into that into the press release and into that silo structure. So that you’re powering up everything the press releases silo, website silo and a Google My Business post silo all at the same time with one fell swoop. Right? And it’s a very, very powerful way to do it. And again, that’s all free on that webinar that we shared. So go check it out.

Does The RYS Need Syndication Networks?

The next question is, is the RYS need syndication? If yes, then you also do a second tier. No, it doesn’t. I don’t Marco, we don’t do any syndicating stuff with the actual drive stack, do we other than maybe the Twitter network, Twitter is as far as we go, it doesn’t it’s not for that. It’s not for syndicating content, although we do the feed burner feed, which you could attach to the syndication network. And make it go that way, as long as you’re using or you’re producing content on a regular basis. It would be a but you guys, a lot of the things that you think of just go and try it and see what happens. We haven’t needed to do it. And if we don’t need to do it, we just don’t. That’s why would you waste your time doing that when you could be doing other things? What we do works really well for even the toughest niches. And that’s the way that I mean, that’s been our approach. Since I don’t know since the foundation, do as little work as possible to get as much benefit as possible out of it. Then, once you see the results when you see what’s going on, if you need more, you always have a bullet in the chamber. If you do everything all at once, then you’ll never know what it is that got your results in the first place. And then what do you do if you need more power?

Yeah.

Okay, so there you go. Yeah, if you buy the Twitter syndication network add on as part of the networks, then that just kind of help power it up. But, you know, again, that’s as far as syndicating RYS content. It’s not really necessary. I’m not even sure why you would want to do that. However, there you go.

Is It Okay To Combine RYS With RSS Masher?

So the next question is, would it be better to combine RSS with RSS masher? my main goals ads and affiliate money monetization? Well, remember RYS is about SEO right now. And really with entity-based SEO, which is kind of what we’re doing now, not kind of it is what we’re doing. It kind of helps power up the asset and everything else. So RSS masher can be a great tool for generating traffic especially if you’re doing affiliate monetization.

What was it RSS? I’m just curious if I can shit I can’t remember the name of the website that he had RSS feed super feed or something like that anyways, I can’t remember the eat. The website that Damon showed is an example. You can create basically like PBN sites, but they’re not private blog network sites because they’re real sites, their auto blogs, that’s what they are has that’s an old term auto blogs, but you can create auto blogs that are being beautiful and all the content, you can manipulate all the content that is content from other people’s RSS feeds. But you can manipulate it in such a way that you can flesh out auto blogs that look beautiful. But you can monetize them and point and also use it for SEO purposes and drive or drive relevant traffic to whatever your offers are and your target destinations are. So there’s a number of things that can be done with RSS masher, as far as combining it with RYS. Yeah, I mean, like you could, I’m just off the top of my head, I’m thinking about some of the things that could be done, like for example, using RSS master to create auto blogs and then have some of the traffic go into, you know, directed into the drive stack, which helps to push that activity, relevance, trust and authority into the entity, right, which will help with SEO. As far as you know, other ways to use RSS master with our wise stacks for affiliate monetization. I’d have to think about it but I’m sure there’s I think it’s a powerful tool that you can do a lot with the comments on that from anybody because we’re almost out of time all right we’re going to move on.

Austin Don says when will heavy hitter club be available to join well the Facebook group is available to join now, isn’t it? Yes, it is. Okay, let me get the link for you. Have you hit her club there might or might not be nude pictures in that Facebook group so Austindon me tag you on this. The worst part is over now it’s gonna not going to tell you what kind of nude pictures so you just have to join them fine. Yeah, right. That’s that’s that’s price. It’s rising price. So go request to join over there. And then there will be like an actual club that will be launching soon. I’m not sure when but soon. Okay, so go check that out.

Should You Create Category Pages By County Or By Cities?

The next question and this will be the last question guys we got to wrap it up as Austin Don says what’s better create category pages by county or cities? Example if I was targeting cities in an original County? Would it make sense to make the category page an original County? Or by city-suburban? Glen? Burnie? No no, for Okay, so it depends on how you structure your silos.It depends on and again, this is why you need to come to join the mastermind because we’ve gone into a lot over the last couple of months especially about how to set up a solid structure. I like setting up all my websites now with topical silo structure, not location through the typical silo structure, which is using categories, pages, categories, and posts right? What I do now and I can’t talk about exactly how it’s done, but what I do know is everything is all the traditional silo structure is done through for the topical themes of the site, but for any location silos I do that I accomplished that 100% with tags now. And so my point is like with with with what you’re doing here with the silo structure, like if you have a location-based silo, in this case, it sounds like you do, then I would always do the county as the silo. So like if, in other words, that would be this county would be the category, and then I would have an individual post as city names. So, again, I know Anna Rundle County, I think has what like 19 because that’s one of the adjacent counties to Montgomery. So we’re targeting that for the project I was just talking about for one of my clients, so I think is 19 locations in Toronto County. So Anna rondeau County would be the category and then I would have individual posts would be like we buy land or we buy houses for whatever areas and Anna Rundle counties. That makes sense, because then what happens is your link from each one of those posts, which is a city or town located within that county, you can have an internal link that links back up to the county page. So it makes sense. So it becomes every single, you know, it’s very, very logical Google comes reads the content knows that it’s optimized for a particular city follows the link back up to the county page, which is the category at the top of the silo. So it makes sense. It’s very, very logical that way. However, as I mentioned before, I do all of my locations, relevancy now through tags, and all of my categories are simply topical based categories. Now, it just makes it so much easier to build. And you can do some really cool ninja stuff with tags, especially when you mirror stuff in the G sites. So again, come join the mastermind, we’ll talk about it. I’d love to show this stuff to you, Don. I know you’re in real estate industry too. And we got a few others in the group in our mastermind that is in real estate too. So you ought to come to check us out. All right, anything else guys?

I think we’re good to go? They will Good. All right. We only go over something. Don’t just listen to us. Don’t just listen to wherever it is that you

Listen, whoever it is that you’re listening to choose one thing and then see it through to be from beginning to end. So that you know whether it works. The only way that you can know whether it works is if you go and do the shit and see it through to the end. I mean that that’s it, the best advice that I can give anyone take the information, everything that we’re giving, go and apply it and see for yourself. Don’t let somebody else tell you what you can or what you can’t do.

A greatly simplified focus, you know, one product one service one sales message, like all of that and master that before moving on to something else. And that’s it’s funny because and very quickly, I’m just going to say this my I had my last mastermind webinar, I talked about how I was decided that I wanted to flip houses to I’ve got my land business, but I wanted to start flipping houses because houses flip faster than land. And I spent three weeks building, buying additional like software and training and CRM and stuff.

As well as like building processes, and I even hired an additional VA and developed processes for them so that I can start marketing for houses also. And we turned the marketing on about three weeks ago and within the first you know, 10 days or so I started getting leads coming in for houses and realized that how dealing with houses like buying and selling houses is a lot more intense, like labor-intensive requires a lot more personal input from me than doing land which I can do virtually. And also it’s very time-intensive, and it would take away from my land business. And so I like after three weeks and spending thousands of dollars. No kidding. And in three weeks of time, building all this shit out. I shut it all down. And I said, Nope, I need to really focus on just the land business simplify one product one service really master that and totally systematized that business to where I can remove myself from the process entirely, almost entirely. And then I can expand if I want.

So I’m just saying that to you guys because of the same thing. It’s so easy to go chase. The grass is always greener on the other side of the fence, right? And it’s so easy to just start chasing additional opportunities, guys, but that’s how you end up actually reducing your effectiveness across everything because you spread yourself too thin. So focus get really good at something master at first before moving on to the next. Any closing comments, guys?

Bye, everyone. That was beautiful. Thanks, guys.

Digital Marketing Q&A – Hump Day Hangouts – Episode 275 published first on your-t1-blog-url https://ift.tt/1WMpNvB February 21, 2020 at 06:59PM Semantic Mastery https://ift.tt/2YeHIxM

[sleepymarmot]

Twilight Mirage liveblog 4/5 (episodes 55-63)

55-56

Ha, Austin rereads the passage I just came back to relisten 

Yeah, this only proves the point that you can't put the wellbeing and infrastructure of an entire society on the shoulders of 300 people with superpowers, and the warmth of their personal relationship with the rest ot the people! Sorry, I can't make myself sad about this system that was ridiculous and inherently unsustainable from the start!

But how about… Not mean humans ~enslaving innocent Divines~ because they're not idealistic enough or too utilitarian or w/e… not the Divines going “Oh no the 30k years of our love weren't real! You only want us for our bodies! Guess we'll die” and flopping over… How about Divines actually step up and sacrifice themselves willingly for the common good, you know, the way countless humans have done in this universe across both arcs?! “They could be made to be what Candidates once were” Oh boo fucking hoo!

I'm just. Thinking of C/w finale and how unnecessarily brutal it was and how many people sacrificed themselves and others for the greater good. And you're telling me that the Divines and the entire Fleet as a society are too precious for that? And I don't mean sacrifice yourself like Belgard, I mean the bigger picture. A utopia that isn't for everyone isn't a utopia, etc, see that post about The Good Place that got a surprising amount of notes lol

Also count me as an Independence kin still. I would absolutely break up with someone over the right to die (then run away and make everyone really upset by my mere presence then behave in such a way they have to kill me, twice. Okay maybe not this part)

Honestly the whole concept of the Fleet sounds so toxic. It's like being fully financially dependent on your beloved parents forever.

Oh wait here's another thing I must rage about: they stopped making new Divines so that they wouldn't be enslaved! Here's a novel idea: how about instead making a Divine that could be turned into a more productive machine… you make that machine in the first place??? You know, how people in real life make machines to use instead of manual labor??

Like, the problem with Divines is a two-sided coin:

Flawed individuals should not possess inordinate amounts of power. They might abuse it, misuse or just use with good intentions but in controversial or questionable ways (see: the Divines in Counter/weight).

As a flip side, making an entire community almost fully dependent on labor of a small group of sentient beings of a separate species is an unfair burden to them, and even if it is provided willingly. The benefitters become dependent on providers, which is exacerbated by the latter's small numbers (the Fleet being thrown into a crisis by the loss of the final Divines and only coming out of it fine because another superpowered being happened to be nearby). The providers are put at risk of exploitation (the Divines of being “enslaved/killed”), especially since they are outnumbered. The benefitters’ genuine love for the providers is undermined and may eventually be corrupted and superseded by their vested interest in maintaining this arrangement -- but at the same time, wanting more resources is a natural thing and people cannot and should not be blamed for it. This relationship may be mutually beneficial (and it was for an astonishingly long time) but carries an inherent risk.

So Divines potentially have too much and too little power at the same time. Both of these problems could have been avoided if “a special kind of synthetic beings” and “algorithms and robots that provide unique services that form the backbone of society” were two separate things in the first place! Fine, you can't undo what happened tens of thousands of years ago under very specific circumstances and specific threat, but you could try to recognize the problem instead of building a community whose structure is bound to bring that problem to the forefront sooner or later. 

Okaaay, so where did the Divines that “didn't make the cut”, other than Independence, go? Is there a club of really bitter superpowered rejects somewhere?

I really don't get why Tender is having such a crisis

Austin and Janine are a pair of sadistic bastards lmao

I can't believe it's only been an hour into the episode, feels like an eternity (in a good way)        

On the one hand, it's nice that at least Anticipation was thinking about the things I wrote above. On the other, “They could be made to be what Candidates once were” becomes even more ridiculous, because Anticipation is using her excerpt like a candidate Right Now! In order to determine whether she and her kin should be used! 

Tender gets her own version of the “Independence makes Grand an offer he can't refuse” scene :D 

Okay, my first objection to “giving it to Sho” was “um, you want to waste that resource on becoming a museum piece?!” but my current one is, unlike the players' “Anticipation would hurt Sho”, is “do you really want to combine this with Sho's high-strung personality?”

Aaand Tender makes the right choice :D I'm glad.

Wow! This second episode has wildly exceeded all my expectations. What a ride

57-59 

No offense, but I wish the three episodes of “everything is Advent's fault somehow, again” didn't stand in my way to the much superior premise of “Grand Magnificent and Waltz Tango Cache rescue Fouteen from a newly arrived rival faction's flagship”. God, I hope this goes in some interesting unexpecting direction asap. 

Wait, was it ever mentioned that Echo's family is also separated onto the two planets? That's new to me, and it would have been relevant to the first post-Miracle arc. 

Gig making a bold move, getting hit with 4 stress at once and gaining a status at the beginning of the mission: 

Blease tell me someone has redrawn that Community gif with Echo entering the completely trashed ship. That's such a good image

The entire throwing maneuver and the rolls they got… Absolutely fucking crazy

I actually yelped out loud when Echo failed a fucking desperate roll inside the light beam

How come Echo's nanites were inactive before but got activated now? How does that work? 

It's strange how suddenly the show got intense again! The missions after the Miracle felt fun but unengaging for me, and I didn't expected it to pick up until the finale. So many ups and downs in this arc! Can't believe how quickly and often it went from “we basically won” to mortal danger in about one turn. The title should have been “Echo Reverie's Terrible, Bad, No Good Day”… Glad to see the theme of the weight of violence back. It feels very natural as a conflict between Even and Echo, but I wonder if later it would involve Grand Magnificent too – the discussion during Even's message for Cascabel reminded me of what I wrote after the holiday special.

60-61 

Being one of the only two party members doesn't suit Waltz, he has to act dumb for the sake of player agency 

I understand why Jack wants to see what the “new job” is about, but not why Fourteen does!

Ending the recap on “Now you're gonna go your separate ways, and everything's gonna fall apart��� is, um, nice

Wait, why is Fourteen on their last life? And how would they know that?

Oh, here's the arms dealer Grand Magnificent I was waiting for lmao Although to be honest… That design wasn't that special in terms of military power, right? I remember the disussions of its complex appearance and the difficulty of shaping the material into this multifaceted sculpture, but it didn't have any innovative armor or weaponry, right? It's not like it's the first and only q-glass mech. I mean, setting aside the base problem that it might not be the most wise and ethical idea to give weapons to the amoral people for whom you just delivered a bomb (and are trying to ignore that fact) while they're tearing your friend's body apart, and that they would have settled for less… it's not like he gave them the part of the actual Divine Independence. I guess we'll see what Advent will do…

At some point Jack, I think, said that Grand is acting like Lem and I was like. Please don't. Can you not go into that direction in the future too please. I've already been concerned about his character arc since finishing Winter and this isn't helping!

Anyways today I had enough free time to listen to five episodes and now I'm hungover and also sad. I'm glad Grand Magnificent didn't suddenly become heroic but also this is depressing. Can't wait for everyone (minus him posssibly?) to finally meet and share the wild shit that happened to them recently. Tender is an excerpt! Fourteen is a knight and also on the brink of dying forever for some reason! Echo has fought in a civil war against their brother! Grand sold out to everyone's #1 enemy and left!

I don't really get ending episode on so much exposition… I understand the awkwardness of retelling an event that was intended to happen onscreen, but when Schism attacked, I assumed that fighting it would be the finale. On the other hand, I thought the same about the September Incident, and how happy I was to be wrong!

62-63

The downtime episode was excellent – exactly the thing I like! Two notes:

I can't be the only one bothered by the use of the word “fascist”, right? Greedy cynical bandits and graverobbers, capitalists, terrorists, whatever… but what does fascism do with any of that?

Everyone's plans for the future were pretty vague, but what I really didn't get was the heart of the debate between Signet and the Cadent. It sounded as if they were talking about the same thing with different words sometimes…

The doctor is Jace, correct? Rapid Evening, academic career, stratis, husband and wife, used to be rivals with someone named Rose? I had to relisten to the entire vignette looking for clues and trying to rememer anyone who would fit all of these descriptors.

[semanticmastery]

Digital Marketing Q&A – Hump Day Hangouts – Episode 275

Click on the video above to watch Episode 275 of the Semantic Mastery Hump Day Hangouts.

Full timestamps with topics and times can be found at the link above.

The latest upcoming free SEO Q&A Hump Day Hangout can be found at http://semanticmastery.com/humpday.

  Announcement

Hey everybody, welcome to Hump Day Hangouts. We are live with episode number 275. We are creeping up on episode 300. This is awesome. Anyways, today is the 19th of February 2020. And we got everybody here. We're going to run through say hello to everybody probably find out what the weather's like around the world. Maybe see what Hernan's flipping around his hands there and then we got some good announcements and we're going to jump into it. So, start on my left here, Bradley, how are you doing today? Let's see if we can hear from you.

Yeah, you should be able to. Alright, sounds good. Things are good. Things are good. Glad to be here.

Well, you know, I promised a little weather report what's going on in Virginia, you give that freeston are blown away or what's going on over there? Oh, no, man, it's been like spring for almost a week. Well, for several days anyway, it's crazy. Like we didn't have much of a winter.

I mean, now that I say that though, we're probably going to get dumped on the snow in the next week or something. Because that's usually a sneak up on us.

Like we usually get some sort of freak snowstorm and in March that ends up dumping on us even though it's like, like the very end of the season so, but it's been a very very mild winter so I can't really complain. Fair enough. Yeah. from living Upstate. I never forget I think the first year we lived there we went through the winter we made it. We're like, All right, we're from free and it snowed in May. Just like

so anyways, so snowblower moved west and couldn't be happier. So Marco speaking of nice weather How are you doing man? Man? It's no curtains just so you guys can see it. I'm gonna leave it like this.

Through the rainy season, so you guys can see warm sunny I'm in my job. I'm usually in a tank top and shorts right now I'm in a tank up and naked from there that now the sun's out guns out.

No. shorts and flip flops man. That's how I live and in

It's just something interesting about this I'm going to lead over to her man because someone commented in his video that you know, dude, you're in a T-shirt there's no way that you can have money because you're in a fucking t-shirt really this is the comment in Facebook. How like how fucking ignorant can a person be looking at someone you have no money because you're in the teacher I live in tank tops shorts and flip flops like I could give a fuck what somebody thinks about but I look but talk to me about making money into and you got a project and if it's worth it, we're gonna make some money man. Um, he just hands up I don't know what in Panama we're all in a five-star hotel right all-inclusive short t-shirts. And but yeah, what bro? We got no money. Sorry. You guys are listening to some broke motherfuckers here who don't know shit.

It's ridiculous anyway that's my rant for today. Come get some of this man that's what you can get the POFU get some of it that's how you lead that well this is a natural leader and then Hernanm do you want to wave humpy around and just said that he doesn't give a fuck about wearing t-shirts if Dadea is watching this maybe could you get Hernan's humpy like a miniature like gold Mr. T chain that says as we want it I think like this that'd be cool without so

What's up everybody good here Sunny, nice weather or in Argentina actually been raining for the past couple days but today's me so really excited about what we have going on really excited for every one new joining everyone you know, supporting the channel for quite a while. So thank you for being here today for today. Awesome. And last but certainly not least, Chris. I assume you're probably here in Austria.

How are you doing, man? Yeah, I'm back in Australia spring here as well. I'm just back from the team actually. So I'm still quite pumped.

Awesome. Yeah. Can't complain. It's a good day.

Good stuff. Good stuff. Well, I know Bradley, I think you just dropped some new training for the two x your agency people, right you just I forget the exact title of it. So I don't want to butcher it. But I think that you just wrapped up another week at five. Yeah, week five is the first week of the two x your results training. So the first four weeks was to an extra pipeline, it's about filling your pipeline full of prospects and closing, closing a percentage of them. So the next section, which should be for the next four weeks is to x your results. That's where we basically layout the plan for getting repeatable reliable results for clients. So I started this week.

With our at least the first week of that part of the training is about the SEO shield, which is really the foundation of everything that we do now. And so the Yeah, that training was just finished yesterday. So I don't know if it's in the members' area yet, but it should be within the next day or two. If it isn't, yeah, we just pass it over to the team so it'll be up by the end of the week. So if you're into extra agency com if you're already a member then you'll have access like said by the end of the week, and if you're an agency owner or a consultant and you're listening to this and you want to get more clients you want to grow your revenue and scale your team head over to two x agency com and join up right now it's one-time payment and it's a hell of a lot of valuable Oh my god, it's ridiculous.

and just so people don't get confused because they're gonna feel way too into my SEO shield. I thought Syndication Academy, RYS Academy, and the @ID page and link building precedent. I thought that was all the foundation. Well, it is. It's just that we've brought it all under one banner, everything that we do now we bundled it to make it easier for people yeah. And so you just go in and you purchase this product the bundle and then you just get the SEO shield that's how we do entity base, worry less SEO. We don't worry about Google updates, we don't worry about any of these other things that are going on on the outside. Because what we do is again, it's based on the three pillars of art, activity, relevance, trust, and authority. That's how we target everything that we do. And that's how we get results. It's been working for years it's going to continue working because we're right at the heart of the algorithm so no guys don't worry our foundational principles did not change because the the algorithms have not changed their foundational principle. I just want everyone doesn't get confused when you listen to push or talk about the SEO shield because of

It's all the same thing. We're just changing the name to let you know that it's all under one product. Now instead of the separate thing, yeah, and the guy over at mgyb.co at the done for you store, we, you know, we tell people this all the time, get your syndication networks there. And if you want to go to the training and train someone or do it yourself, that's great. If you want to save time, get it done up to our standards, you can get an mgyb.co Our way is drive stacks and then like Marco was saying the SEO shield where it incorporates all of that, you know, you can go check that out and grab it over at mgyb.co. Yeah, I just wanted to add a kind of, you know, one of the things that I talked a lot about this weekend. The training for the SEO shield is that even people that are maybe offering not don't offer SEO services as part of their agency services. It would be silly not to also sell SEO shields to your clients because you don't have to do the work, you can order them from us at MGYB, and we'll set it up. And even if you're just like just doing paid traffic, for example, maybe you're just didn't run an AdWords or Facebook, you know, ads for a client or something, maybe that's all you do. But if you can set a client up as an upsell, and you don't have to do any of the work, because we can fulfill it at MGYB, and you can set that client up with an SEO shield, that's going to help to solidify that entity and in build authority to that brand, then why not? Why wouldn't you do that? And again, you could, you could just mark it up, you know, 200%, whatever it is that we charge it, MGYB and sell that and just make additional revenue that way. And again, especially if you are running, if you're running SEO or paid traffic and you're able to generate relevant traffic to the assets, the entity assets, which the SEO shield would all be part of. It's going to improve their SEO even if you do nothing else and I know that to be 100% true because for example, my real estate business, I haven't been doing any additional SEO to that at all. For months, I haven't done any additional SEO work to my real estate business. And yet I overtook I've been in the number two position for months for my two primary keywords. And within just the last week, I've now made it to number one and push the number one guy out of position. And so now I'm in number one for my two primary keywords. And I've done absolutely zero additional SEO work from when I originally launched it months ago. And it's because I'm sending relevant traffic into its activity, relevance, trust, and authority. And because I have a strong entity because I built the SEO shield or had it built many months ago, and I haven't even done link building to it or nothing else, but yet, it's still increasing in power, and not and taken. And now it's number one again, with no additional SEO work. So there's no reason why you guys shouldn't be selling SEO shields to your clients. Even if you don't do SEO work. Does that make sense? And by the way, Google says that your schema or your structured data won't help your rankings. And I just moved the land solutions network up to five, six spots in the rankings by simply pulling work with schema, just additional schema because guys, okay, so so think about this schema is cold, right? structured data is code that speaks directly to the algorithm to the bot that's coming in and picking out your information, how can that not influence the bot into ranking you better if your entity if your schema is better than anybody else's because Google is a relational database, we keep saying this and it's going to relate your data to everybody else's, and to what it has as as as the optimal entity in that space. The closer you get to that, the better you're going to rank. It's dead. Simple. I didn't say easy, because it a lot of work goes into it, but it's dead simple. Once you know what you're doing.

So anyway, I want to get to the questions. Are we done? We're into some people who were crying about the latest update week or two ago. What update? What update?

I keep moving up. I keep seeing

Oh, no, I don't know. I don't hear from me. I mean, I know there's a lot of crying going on right now because a bunch of GMBs got suspended in the last week again, and big, big, big people got hit hard and my shit still alive. Yeah.

Same here. I want to touch on something real quick one if you want to hear these guys going really deep, and you want to talk, you know, into different areas as well as what we've been discussing. Then you want to come to POFU Live.

Go over to pofulive.com. You can find out more there. I'm not gonna spend a lot of time talking about it. This whole 2020 and September the last weekend, Boston, Massachusetts is going to be our third year doing it. We're limiting it to 25 seats. So if you're interested in that we're going to have more details coming out, but go check it out. Right now you can save a ton on your tickets as well. And these guys were talking about GMBs. We got some news coming out about that.

I talked to Rob, the ROB, that is superb, other what to call Rob. Rob, if you're listening tell me what to call you. I like calling you the Operations Manager because it sounds cool to me, but maybe you don't think it sounds cool. So anyways, Rob the man at MGYB. I just wanted to let you know we've got some updates coming out next week around GMB related services. We'll leave it at that.

All right, so with that said, you guys, I think that's it. Let's, let's jump into it.

Okay, cool. Let me grab the screen.

You guys should be seeing my screen, correct? Yes, sir. All right. Well, before I jump into the questions, I just want to point out two things to kind of follow up on that real estate thing that I was talking about. So my two primary keywords for my real estate business are South Land fast oops, I thought it was typing. So land fast Virginia. And you see it, it's because it's detecting my IP probably also it's pulling up the knowledge panel. But I've got number one, which I knocked sell land fast calm out, which had been steady at number one, I got to number two fairly quickly. But I've been hovering at number two ever since. And you can see that I'm number one now for that keyword. And I've done no additional SEO work other than my original drive stack, and a link building campaign to the drive stack. And that was it. And I haven't done anything for four months. What's also interesting as you can see that like for example, if I come up here, you can see that in Google suggest it's also bringing in my company name or my brand name, which is what we talk a lot about this in the 2xyouragency training and I'm not going to share a whole lot here as to how it can be done because it's but if you have a strong entity and you create that keyword plus brand association then a keyword search will actually trigger your brand name to show up in Google suggests. That's what you want. Because now Google, that's a strong association that Google is made with that keyword, that primary keyword, which could be a product or service, right? And that's very, very powerful. So you can see that there.

Well, if we go look at my secondary, my second keyword, which is we buy land, Virginia. The same thing occurs, you can see Alpha Land Realty and alpha land realty reviews. They're number one, and then it's also showing up in the searches related to. Does that make sense? So again, guys, these are all things that can be done with the SEO shield, which creates that association with the product with your primary keyword. That's one of the main things that it does, especially the drive stacks that you buy from us at MGYB. That's why we asked for one keyword, your primary keyword when we create the branded drive stack and that's to create that association number one, but then sending relevant traffic into that SEO shield will also help to manipulate Google suggest. And I'm sending traffic in because Well, number one, I do get some organic traffic. There's no doubt. But I have Google ads, Google remarketing ads, and I'm also doing direct mail. And so that also helps to influence suggest when people go to like somebody receives a letter from me saying that I'm interested in making an offer on their land parcel. Now they see the company name and I'll go to Google search and search alpha land Realty. And that triggers the brand search and then they click through to see the website. And that also helps to influence suggest and again, it's all just through relevant traffic into an SEO shield. And you can get those you can repeat those kinds of results. I'm just showing you mine but I've been able to do that for clients too. So it's, it's pretty powerful marketing.

Yeah. Rob just went and starts from Indiana from his IP, and you're the knowledge panel and number one for that keyword. So yeah, you got the knowledge panel. That, guys, that's how powerful this shit that we're giving you is that it's right there. If you don't take advantage of it, it's your problem. It's your fault. If you're sitting there, you can't get results with all of the shit that we give you every Wednesday free with all of the shift that's available to you in our Facebook group, free. Now we're not even talking about the paid knowledge, right? Because there's some stuff that membership has its privileges, we can only give it to you if you're a member. But if you're not doing anything, if you're just sitting there, and you don't know and you go listen to this other person, say something, or this another person. And we all have differing opinions. Of course, we do. Because we all do things differently. Well, think differently. You might be able to get results, but it but if you're just sitting there and getting all these opinions, and you can't make up to Mike, it's your problem, and it's your fault. It's not ours. We're giving you what works for us, and we're showing you.

Why and how it works and we do it for free and we do it for a reason so that you can come and get even better results so you can go make money my goal is to help people make money that's it's in my bio I was just looking at my bio and in our website I guess I need to update it but really it is my goal is to help people make money so why what is it about you? That's not allowing you to allow me to help you make money? Think about that.

Why Does Google Update GMB Info Without Giving Notice?

Sweet All right, we're going to get into questions now. We got the first one's from George he says hello, please help me if you have time. What the hell's going on? Do you see that on my screen?

Yeah, what the fuck is that? Do you see that? You're not is that Hernan is how can Hernan right on the screen.

Can you buy it? I just figured it was turned on. I just like to blame things on him. I don't know what the hell that was. I've never seen anything like that in my life. That was weird.

There's like red drawings on whatever. Anyways, let's get back to the questions. George says hello, please help me if you have time. I used to do link building. I used to do building work in the UK. I had GMB listing with the name of my building services company and I was ranking number one and local maps for keywords to see it again? What the fuck is going on?

One of you guys is messing with me.

Did you saw that? Oh, the little Oh, yeah, I see that. But I don't have that option.

You guys have been a prick? Can we answer some questions here?

Now so this is us? Yeah, I can see that. That's really strange. Yeah, somebody can somebody riding on you. It's gotta be it's got to be on one of you guys. You gotta zoom. All right, well, I'm gonna try to answer the questions while you guys continue to distract. Okay.

Alright, so where was I? Let's try this. One more.

I was ranking number one and local maps keywords builder plus location. However, I'm not doing building work anymore and I have changed my profile from builder to electrician. So six months ago, I changed my GMB name to the new Electrician Business name. Now after six months if I type in electrician plus location, I'm number 12 and Google pack and if I type in builder plus location, I still rank high in first position and a local three-pack. Please explain.

He says I have a new electrician website linked with my GMB listing so it has nothing to do with your website. I can't explain that Google does some GMB does some weird shit. Sometimes, like they'll suggest edits for example, like if you were to and by the way, guys, remember don't go into your Google My Business profiles and make a bunch of changes right now because suspensions can still occur.

Obviously he changed the name and it was still able it didn't suspend it but sometimes things will suspend it for example, if you have a GMB website, associated with your GMB profile but you have a money site. So self-hosted website is your list as your website. Sometimes GMB will automatically switch your primary website to the GMB website URL. And it just does it and it's shitty because you know you have to go in and change it and in fact, I had a GMB suspend when I went in to change it a while back it was several months ago, but they forced the change without my approval Google My Business did to the GMB website instead of the money site URL, and all I did was go in and change it back and it suspended it and was an automatic suspension. So it was like as soon as I hit save, it suspended it. And so we had to appeal and get it reinstated. And we got it reinstated but we had to appeal to the GMB support, you know, support staff or whatever support department so I don't know why they're doing that. It's probably just algorithmic but if if you're having an issue with it, then honestly the only thing I could suggest, and this is I'd love to hear some other opinions. But that would be to just contact Google My Business support. If it's a legit business with a legit location, and you can verify it if needed. Again, with Google My Business support, then I would contact Google My Business support and notify them of your issue, and make sure that they update it. You know, they'll have to probably don't do anything quick at Google guys. They're like the federal government. They're slow as molasses. So if you start support, kind of thread with them now, it could be several weeks before they update it for you, but it's likely that it will get fixed. And that's just been my experience with Google My Business Support. Anybody else?

Yeah, that to me that that's a clear sign that it's ambiguous, right? So he's appearing for two different search results, the old one and the new one. He should have shut down the original GMB just closed it right, no longer there and then started another niche should have gotten another one verified that the only way that this one that I can see it getting cleared up is by doing a whole lot of entity work. And I can tell you that it's going to take months and months and months of doing the entity work of going and finding everywhere where this appears and where you should change, okay, because you're getting links to this, you would have gotten natural like you would have gotten natural citations, co-citation, all kinds of things. If he ordered citations, which he doesn't say he did, but if he did, that's a problem also, because Google is clearing the cache probably. And then going back in it's finding citation is finding like it's finding all of these things that have nothing to do with what he is now. And probably what he was back then or now it's finding both and so, of course, he's getting results for both. Not as powerful as it should be for either one. That's clear. It's ambiguous. What can he do? The only thing to do not since it's already changed on the same GMB is to get with a Google Rep. Get things taken care of while they're on the phone. Not that isn't necessarily going to help what wallets in Google cash. And while all of these things are going on, I would say, Come and get the @ID on the SEO shield from MGYB. And that's going to help out a whole lot to clear up the ambiguity, but get it for your new business, not for the old business, of course.

Yeah, and I would almost say that I kind of agree with what you started off with Marco. And if George, if I were you, I would probably mark the building the original GMB as permanently closed, and then start a new one. And what I would recommend is if it's the same physical location, so the same address, then what I would recommend is you start you get a new phone number. It's a new name, obviously, that's what you've been trying to change, but I would get a new phone number. And then I would also you know, you're going to change your website, I think you said you have a new electrician website. So it's a new URL too. So new name, same address, but new phone number new website, then you could register a new GMB at the new address and have that new NAP data, right name, address, phone number data and web address URL, and then start from scratch, you'd still again, follow our methods by an SEO shield, which include the @ID page, the syndication network, the drive stack, and G site, all of that will help to solidify that new entity and you'll build it right from the ground up. I think Marco was right in stating that it's, it's probably going to be easier and quicker, you'll get results faster, starting fresh that way than trying to go back and clean up and reassign all of the existing work that had been done to the builder GMB because that it takes more to clean up and then it does to start from scratch with a new asset if that makes sense.

So that I would agree with Marco that I think that's probably going to be the better route but it's critically important that it's a unique name. It could be the same physical location address, but have a unique phone number and a unique web address also, because if you have any two of those data points the same as the previous GMB, then it's going to ambiguous the data and it's going to cause issues. So but if as long as you just have one of those data points the same, which would be the physical location, then you'll be able to start from scratch and build a whole new entity from that. Any other comments, guys? Not Okay.

Next is Is this about that I have secured a place for some keywords? I don't know what that means. How was how it is work, then? I'm sorry. I don't understand those questions from time to time. Google is doing some changes to by listing and changing back my electrician name to the builder name. Right. Okay.

The ambiguity. It's clear. It's absolutely clear.

Yeah. Okay. I think that was just more of a comment than a question. So again, I think we've pretty well covered that.

How Do You Find The 301 Links To Link A GMB Page From A Press Release?

The next one is from Jay. JP says I see that all of my GMB short URLs are 302s. If I want to link to my GMB from a press release, should I then use the long URL? If not, how do I find 301s for linking purposes? No. The best thing to do for SEO is to if you're going to use the short URL, put it into a redirect checker like where goes calm or redirected detective calm or something like that. And when it reveals what the final destination is, through all those redirects, because it goes through several, then that final destination that make that your target URL, Copy that, but then instead of submitting it as a long, ugly URL, unless you're going to use anchor text, which you can if so if you're submitting that link, and it's going to have anchor text, right, then that's okay to use that really long, ugly URL. But I wouldn't submit that as a real long, ugly naked URL in the press release just because it's stupid long, right? If that's the case, there are two things I would suggest. Number one, which I don't know if it's available, but I know that we have MGYB.co link shortener, which is stupid powerful. I think it's going to be subscription-based or is it free? Marco? Can you comment on that? They don't we do have a free part. Of course, it doesn't have all of the power that everything is still a very powerful man. Yes, it is. It's hybrid, it ranks the shortened link ranked. So that's how powerful it is. But there's a whole bunch of other things that you could do with it. And,

yeah, that we do have a free version. And of course, there is there are paid plans that we have. So the reason I suggested that was because we've been using the mgyb.co domain for link shortening for drive stacks now for what a year and a half. And because of that, we have a shit ton of power built into that domain. It's absolutely insane. That's why I suggest that and so that you can benefit from the power that we've been able to accrue within that domain right off the bat. However, what I do with a lot of my friends. I work is I have my own domain, WordPress installation setup that I use as my own link shortener. And I use pretty links, which is a WordPress plugin that to create redirects, and it's they're pretty, pretty links Pro, I think it's like 20 bucks, and it's for the developer license and I think it's 20 bucks. Totally worth it. If you want to use your own custom shortener, you just install WordPress on your own domain. Like we have one for semantic mastery. It's so short.mc sm short link. That's our link shortener. It's just a WordPress installation. We have pretty links on and we use that to shorten URLs and for stuff within our training, essentially. So yeah, that I mean, that's what you can do. I like to use my own domain all there's a benefit to using an mgyb.co, except for my client's work. I don't want my clients going to go like getting curious and going to mg y b dot CEO to see what that domain is if they see the shortened URL, so I use my own that I set up. If that makes sense, okay.

Good question though.

Can You Add A Tracking Code In The Header Section Of The Press Release In MGYB?

I'm almost missed. Almost Miss Gordon. Hey guys. What's up, Gordon, by the way? So just a quick question when using our third-party press release provider through MGYB. Okay, so you're talking about press advantage through mg y b, is there a way to have any type of HTML code like a tracking code or other type of HTML code inserted in between the HTML header tags and frustrates? I don't think we can do that. I don't know Mark, maybe you can answer with if you have a press advantage account. You can install remarketing pixels. I don't know that we do that at MGYB though. Marco. Can you comment on that? Do you know if we all know that I don't know about press releases? And I know that Rob is listening to this. So Rob, if you have an answer for that, let me know and I'll Leon I would discard no support@mgyb.co and asked that question, Gordon, because again, I know that, you know, I have my own subscription to Press Advantage. So I go into the back office and I can set up remarketing pixels. I think that's all it's good for. I think it has to be an image tag. And maybe Jeremy can clarify that for us the next time I chat with him, but I think it has to be an image tag. It's not like where you can just put any sort of code in the HTML header. So I don't know that. I'm assuming you're looking for some sort of remarketing pixel or tag but I don't know that to be true. So Gordon, just contact support at mgyb.co and ask that question will get you the right answer.

Should We Use Anchor Texts When Linking Drive Stacks To The Money Site?

Peter says when linking from drive stacks to the money site, should we use anchor text or just plain link? Same question for blog posts that get syndicated. Thanks in advance for answering. So you can do a combination of both I like to use variances so I like to use you know, keywords related keywords, longer tail keywords, naked URLs, a common brand anchors, I like to use a combination of them all. So that it kind of varies everything when it comes to blog posts that get syndicated. You know, we, my bloggers do all of the blogging, but so typically they just, they just, they use anchor text for the most part when they're linking up from a blog post to like one of the pages that we're trying to promote, but my bloggers know to various so we're not always hammering the same keywords. Naked URLs are fine, too. I never used to experience any problems with using anchor text for internal links, but that is an issue. Now if you overuse a keyword anchor, even for internal links that can cause problems. So I recommend that you just use a good mix, diversify, use keywords related keywords, longer tail keywords brand, a mix of the brand plus keyword naked URLs, and I don't really do generics for the blog post, maybe occasionally, but very rarely. So that would be my recommendation. Anybody else?

Yeah, I got it. First of all, I got a response about the pixel. No, we don't do that. They need their own account in order to do that, and then for this, as far as drive stacks are concerned, we do all of the above all, everything that you just said, get done naked and an exact match, and then long tailm short, we do everything because you want some generics? Yeah, yeah. Because the only thing that that that we're concerned about is the relevance and pushing relevance to the destination. That's it. And that's how we do it. That's it.

Are There Any Official Examples Of Drive Stacks Ranking With Google Sites Other Than Plumber In DC?

Okay, are there any more official examples of drive stacks ranking with Google Sites other than plumber and DC? Well, sure. Let's go look. How about SEO Virginia that's been ranking for over five years, right? Less, today is the day that it's not Hey, look at that. It got me number one in maps right now to there you go SEO that's a Google site that was built in May of 2015. Guys and it's awful to look at it it's probably still broken iframes on here from when g plus shut down unless I removed that I might have removed that. But I mean look at these guys you know what for almost five years we're like three months away from five years that this five years ago and I haven't touched this fucking thing. Yeah, it's still ranking SEO is try agency.

Yep, Google Sites right there. Big bamboo marketing in the three-pack. Let's try Virginia SEO. That's just another example, guys. I've got a bunch of other examples right there. Number one, number one in maps. I got a shit ton of other examples, but I can't show it to you because they're client sites or lead gen stuff that I don't want to reveal. But I do I don't mind showing this one because I've been showing this since well may have 2015. So anyways,

Mohammed said, What's up, man? It looks like he's got a few questions. So he says, Hey guys after I order and receive an SEO Yeah before you go on we can show another example. You want to. Yeah, Foundation Repair Indianapolis because we only went out. Well, this is Rob's and he only went after the map pack for that. Okay.

So check the website and see the business.site. Yeah, that's the Google business site. So there you go. And that was pushed through it was ranked by use of a drive stack, right? Yep. There you go. So, guys, it works incredibly well for maps, but it also works for organic and with a lot of my clients right now because the maps filter although you know, the maps filter has expanded again, I think it was I think it's a when Google did their GMB suspensions again in the last week, it kind of fucked up their, their, their, their really strict proximity filter, it's probably going to get worked out and be tightened up again, but it loosened up over the last few days. I know that to be true, but you know, if you in order to overcome or if because the proximity filter got so strict and it became so narrow is a narrow area around where the business was physically located that it would primarily show on maps. Now we know how to overcome that through consistent effort. The Local GMB Pro method, we can expand into adjacent areas with a map listing and overcome that proximity filter. We know that but a lot of clients of mine we have kind of switched back to doing more organic type work. And the drive stacks are one of the best ways in the world that you can get results from that I've got. I can't show it. I wish I could. I've got a client that I've been working on. Now for about, I don't know, maybe the last 10 weeks, I've had my blogger specifically doing a very specific way of targeting all the cities within a particular county, all the towns and you know, cities within a county and blogging about it. And we're mirroring that into a G site, which is what we talked about in Semantic Mastery all the time theme meringue. And it's crazy, because like Montgomery County, Maryland, for example, has 29 locations within that county. So 29, different town names and city names. And out of the 29, I think we've got 17 right now, and number one position of our primary keywords for those locations, because of this blogging method that we're doing specific, which is just setting up proper silo structure, proper internal linking, and then mirroring it into the G site and hitting it with links. And it's just it's ranking incredibly well. And so we're duplicating that across other adjacent counties because it's a big broad surface area for this business. And it's super, super powerful.

It's working really, really well. I mean, literally, we just published a blog post syndicates to the syndication network. And then I've got the mirrored pages on the G site and that's all that we've done. And it just it continues to rank. I think we've got 17 out of 29 locations and number one position now, so it's crazy it works really really well, guys. Now with heavy hitter club, as soon as we bring that online, that one's coming, we'll be able to show more examples because we're going to take people from beginning to end on case studies and now they'll be part of the case study as we go as we rank the G site as we as we go into if it's local, the map pack, or as we go after number one organic, like deadliest case study, right? The e-commerce case study where he's been showing just steady increase crazy increases. And I'm gonna say this against Amazon, Walmart, Lowe's Menaka, you name the e-commerce giant and Dadea is not only going after them, but he's winning. He's winning in the, in the SERPs, beating people who are spending hundreds of thousands, millions of dollars in their marketing. And there's Deadia with it with his g sites and dry stack and doing the thing that of course, what he does best, which is link building and embedding, but these are all principles. I mean, it's, it's the foundation of RYS Academy. So if you want more, then you're going to have to come to one of our paid groups because we're not just going to give stuff away that would just be nonsensical to start giving away everything for free. We give you enough to get started to make money so you can come to the paid groups and make more money. That's how we do things.

Should You Start Blasting MGYB Links And Embeds As Soon As You Receive SEO Shield?

So Mohammed says, Hey, guys, after I order and receive an SEO shield for a tough niche car, should I wait and have it settle as I usually do for our wise stacks or do I go ahead and start blasting at various MGYB link embed orders? I remember you guys say always use the minimum effort before bringing out the big guns. But what if I already know the SEO shield is going to need extra power then hammer it? Unless Marco tells you differently? I mean, I don't see any reason why you should wait. If you already know it's going to take a pretty good blast and go ahead and blast it. What do you say, Marco? Well, it should be part of the initial push. He should have already ordered link building and embeds and press releases and everything else to what he's currently doing that'd be that that's just standard operating procedure. He should know you've been in our mastermind, and you need to come back to the mastermind so that we can get deeper into this and give you more guidance on how you could do this at it anyway, just deal with this question. Yes, by all means, then you're going to have to expand that Gsite read the already talked about a little bit, expand that drive stack, you're going to have to start femural your drive stack and your energy site so that it matches your Money sites so that we go after each individual silo, in whatever it is that you're doing, it's going to power up that page and help push everything up. And then what happens? And I keep talking about this and and that, you know, it's sometimes it seems like nobody's listening. Because the more that you do this, you're going to start adding folders. And you're going to have to start adding files and you're going to start adding inner pages. And it's going, it's going to start working even better, you're going to start ranking better dead yet, seeing this now, where he's just ranking just for these ridiculous terms, which you figure you can never rank for that of all of these people are going after, it just can't happen. And fucking can't and all those people who say this doesn't work well. Who are you going to believe the experts or you're lying eyes. You just saw how it is that we do the do we do? So I was looking I was going to hopefully do it with just going to show something here with the market you've been working on this Do you know what category Can you just give me one of our category URLs for Semantic Mastery? Do you know off the top of my head? No. So we don't have an SEO category or something? I'm category slash let me just see if we have one. No. Well, alright, so guys, you understand one of the things that you can do.

I probably shouldn't let me I'm going to give this something away here. That's it's not too much too bad. But it's it works really well. This will help you guys with if you've got a WordPress site, you know, your category can have their own RSS feed, right. So So two tags, each tag has its own RSS feed. So you can take the category RSS Feed URL and mirror a page on your G site and then burn a feed burner feed from your category RSS feed and then enabled was a boost, which allows you to republish your RSS feed as an HTML feed. So it's basically you can take your category RSS feed and create a G site page on your site. It's optimized for your category keyword, right, and then create an HTML version of your RSS feed through Feedburner. And then embed it in the G site. There's your content. There's your content for the page, you see what I'm saying. And now you've got your entire category, all of the URLs and posts all the posts within that category. So your entire silo structures right there, and every time you update it, and by the way, you can go in and change like your WordPress reading settings to show more like by default, it's 10 items in an RSS feed. But let's say you got 2020 posts in that particular category, make it show 20 posts, right, you can adjust that the RSS feed to display 20 posts, and now you've got all 20 posts on your G site page that's optimized for that same keyword. And now you can hit that g site with link building and embed gigs that are optimized for those keyword sets. Does that make sense? And now you're powering up the entire silo through a G site page, which is the iframe SEO shield, right? That's what we do. And it's super, super powerful. And it's super easy to do. That's why I'm saying like, it's easy for my bloggers to create the blog posts. And we have just a couple key pages on the site that we just continue to hammer so they don't have to every time they create a new blog post, go create a mirrored page on the G site for the blog post. It's unnecessary because it may be in some situations were really tough SEO, you might need to do that. But for most of the stuff that I'm doing by just doing that category page, and embedding that or creating an HTML buzz version of the using buzz boost and Feedburner and embedding that in the G site page, and then just hitting that with all my market-level keywords with the location modifier for that particular category. And it just works. It works really, really well, because you power the whole silo up that way at one target point. That makes sense. Marco, you're not mad that I shared that. Are you?

Marco: Absolutely. Are you absolutely mad? Absolutely. That's too much to give away for free? Well, if you're going to, by the way, yeah, if you're going to do that, guys with the G site, in order for the HTML feed to display, you have to get rid of the http colon. At the beginning of the source code for the which Feedburner gives you It gives you the source code for the HTML that you embed, and it's a source= and you have to get rid of HTTP, colon, or else it won't display just to kind of let you know that. Anyways, guys, that's simple. It's simple, something that you can do and get results and just go buy link building gigs and embed gigs from MGYB and you'll hammer it. Okay, so hopefully that answers your question.

What Is The Difference Between RSS Authority Sniper And RSS Masher?

The next one is what's the difference between RSS authority sniper an RSS Masher? Well, RSS authority sniper is just a tool to help you locate RSS feeds around a particular topic. That's all RSS authority sniper is now there is the back end product to that called rank feeder, which is where I think the power is rank feeder is a great SEO tool for creating co-citation. But it doesn't display the best. In other words, the RSS feeds created for rank feeder, or from rank feeder are really good for SEO, but they're not so good for content distribution and syndicating that's where RSS master shines RSS masher allowed like create some beautiful outputs because you get to modify the elements of the output feed so you can mix and splice different RSS feeds in and then actually go in and edit the elements of the feed items to so that the output feed is designed the way that you like it the way that you want it as well as you can inject you know HTML. You can mean all kinds of really cool things that you can do so that you can use those RSS feeds for content marketing and syndication, distributing content, essentially. And it's very, very powerful for that. So RSS master is more of a marketing tool than an SEO tool. And I've always said that ever since the original version, RSS authority sniper and the rank feeder is more of an SEO tool, not so much of a marketing tool. That's the difference between the two, the two of them used and combined together. It's very, very powerful indeed. Comments, anyone?

Should You Buy A Separate SEO Shield For A YouTube Channel?

All right, Muhammad's up again. He says, Hey, guys, the SEO comes with the syndication network that I use for my money site. But if I want one for my YouTube channel for the same brand, I just buy a separate MGYB order, right? Yeah, but why? Why do you? I mean, you could but it's really unnecessary unless you just want an extra network. Why? If you have a Muhammad I'm asking this rhetorically right if you have a branded network and you've got a money site and a YouTube channel for the same brand. Why wouldn't you just publish content to the same network? Does that make sense? I've talked about this before, a lot of people that just do a lot of video stuff will create or buy a syndication network for their YouTube channel. And then they'll create an associated website, right a companion website for their channel. And a lot of times people would take their YouTube video, which is their primary content engine, right YouTube. And, you know, whatever video they publish gets syndicated out across the network, but then they take that video and go publish it on the blog, the associated website as a blog post, they don't change anything up. It's the same title. It's the embed code. It might even be the description from the video as the text part of the post. And so what happens if you have both of those syndicating the same network and you didn't change anything up then it looks like duplicate posts on the syndication points which can get your blog accounts to terminated like blogger, WordPress, and Tumblr.

So those, that's not the best thing to do. But if as long as you're changing it up if your YouTube video content is different than your blog content, but they're both for the same brand, then they can both publish to the same network. And you're better off that way, in my opinion, because again, you're building more relevancy, more activity to the branded network. So it's unnecessary to have a second if you're going to have a second network. Then remember with YouTube, you can use persona-based networks or similarly themed networks that aren't branded.

And you can stack as many of those on the YouTube channel as you want. There are no footprint issues with syndicating YouTube content. There's footprint issues with syndicating blog content, which by the way, RSS masher that's one of the only times I'm ever going to suggest using two-tiered networks is if you're using RSS masher, then two-tier networks, there's no reason you shouldn't be using two-tier networks. But for YouTube again, you can stack as many persona-based networks or pseudobrand are similarly themed networks that aren't your brand aren't branded networks to that same YouTube channel, and it won't affect it will just add power to your YouTube channel. But your blog should only be syndicating to a branded network only, or if you're using two-tiered networks, and you have related content feed triggers at the second tier, which is what RSS master can do beautifully, by the way. So okay, any comments on that? Moving on.

Can You Buy Expired Domains With Medium Power To Boost A Press Release?

All right, baby says, Hi, I wanted to know if I can buy medium power to expired domain to power up a press release? Uh, you could I don't I mean, could I? I typically wouldn't. But yeah, you could, if you buy found a domain with really good metrics, you could do like a redirect to a press release. But I would recommend that it would be good metrics. And it's also super relevant. Because I think just buying metrics now is really useless because Google's algorithm has come so so far unless it's super, super powerful, but I think there needs to be relevancy. Marco, you want to comment on that? He does build links. Yeah. To the press release. Yeah. And have had a better effect. Why? Because Daddy Knows he knows exactly what he's doing. Daddy has a relevant network, where the links will be coming from. So all of that relevance will push way more power than one domain could ever push. I mean, it's it really comes to the how much power Are you going to push through one unless you can get one of those just with huge metrics. And it's still good that that is that the spread all over the place? It's from spammed to death where and those are worth a whole lot of money. So why would you spend all that money on that, where you could just buy a link building gig do some embeds also, and get the same effect? Yeah. Better effects on

Yeah, so baby. If you go to our mgyb.co/store/webinars, there should be a link at the top of the page anyways, take you over to the webinar page, you should be able to see our webinar that web Mark and I did about PR stacking or you just go to our YouTube channel, semantic youtube.com slash semantic mastery, click the channel search icon and then search for PR silo stalking or PR SEO which you know, press release SEO. And you'll see the webinar that we did where we talked about PR silo stalking. And that's super powerful. And if you create a silo with press releases, and you daisy chain the links together, right so from one press release, you each press release you link to the previous press release. But you don't ever create a reciprocal but my point is you take all those press releases in that silo let's say you create a chain of I don't know for press releases, let's just use that as an example. And you don't you silo those together, stack those correctly. Then you can take those for the press release, grab the press release URLs that don't purge street insider is one of them. USA Today is another one of them. The Press Advantage, press releases on the press advantage domain, there's another good one for that, take those URLs and then at bias link building campaign from Dadea. And hammer all of them within that silo that PR press release silo. Right? So with all your market-level keywords for that particular category, or that that topic, that keyword theme, and what happens is you power all of those up, which will in turn power up whatever your target URLs are within the press release. It's a super, super powerful way to do it. Not only that but if you have a Google My Business location that is also part of the project that you're working on. I don't know what it is I'm just saying if you do, if you go watch that webinar that I'm talking about, I talked about specifically how to also work GMB posts into that into the press release and into that silo structure. So that you're powering up everything the press releases silo, website silo and a Google My Business post silo all at the same time with one fell swoop. Right? And it's a very, very powerful way to do it. And again, that's all free on that webinar that we shared. So go check it out.

Does The RYS Need Syndication Networks?

The next question is, is the RYS need syndication? If yes, then you also do a second tier. No, it doesn't. I don't Marco, we don't do any syndicating stuff with the actual drive stack, do we other than maybe the Twitter network, Twitter is as far as we go, it doesn't it's not for that. It's not for syndicating content, although we do the feed burner feed, which you could attach to the syndication network. And make it go that way, as long as you're using or you're producing content on a regular basis. It would be a but you guys, a lot of the things that you think of just go and try it and see what happens. We haven't needed to do it. And if we don't need to do it, we just don't. That's why would you waste your time doing that when you could be doing other things? What we do works really well for even the toughest niches. And that's the way that I mean, that's been our approach. Since I don't know since the foundation, do as little work as possible to get as much benefit as possible out of it. Then, once you see the results when you see what's going on, if you need more, you always have a bullet in the chamber. If you do everything all at once, then you'll never know what it is that got your results in the first place. And then what do you do if you need more power?

Yeah.

Okay, so there you go. Yeah, if you buy the Twitter syndication network add on as part of the networks, then that just kind of help power it up. But, you know, again, that's as far as syndicating RYS content. It's not really necessary. I'm not even sure why you would want to do that. However, there you go.

Is It Okay To Combine RYS With RSS Masher?

So the next question is, would it be better to combine RSS with RSS masher? my main goals ads and affiliate money monetization? Well, remember RYS is about SEO right now. And really with entity-based SEO, which is kind of what we're doing now, not kind of it is what we're doing. It kind of helps power up the asset and everything else. So RSS masher can be a great tool for generating traffic especially if you're doing affiliate monetization.

What was it RSS? I'm just curious if I can shit I can't remember the name of the website that he had RSS feed super feed or something like that anyways, I can't remember the eat. The website that Damon showed is an example. You can create basically like PBN sites, but they're not private blog network sites because they're real sites, their auto blogs, that's what they are has that's an old term auto blogs, but you can create auto blogs that are being beautiful and all the content, you can manipulate all the content that is content from other people's RSS feeds. But you can manipulate it in such a way that you can flesh out auto blogs that look beautiful. But you can monetize them and point and also use it for SEO purposes and drive or drive relevant traffic to whatever your offers are and your target destinations are. So there's a number of things that can be done with RSS masher, as far as combining it with RYS. Yeah, I mean, like you could, I'm just off the top of my head, I'm thinking about some of the things that could be done, like for example, using RSS master to create auto blogs and then have some of the traffic go into, you know, directed into the drive stack, which helps to push that activity, relevance, trust and authority into the entity, right, which will help with SEO. As far as you know, other ways to use RSS master with our wise stacks for affiliate monetization. I'd have to think about it but I'm sure there's I think it's a powerful tool that you can do a lot with the comments on that from anybody because we're almost out of time all right we're going to move on.

Austin Don says when will heavy hitter club be available to join well the Facebook group is available to join now, isn't it? Yes, it is. Okay, let me get the link for you. Have you hit her club there might or might not be nude pictures in that Facebook group so Austindon me tag you on this. The worst part is over now it's gonna not going to tell you what kind of nude pictures so you just have to join them fine. Yeah, right. That's that's that's price. It's rising price. So go request to join over there. And then there will be like an actual club that will be launching soon. I'm not sure when but soon. Okay, so go check that out.

Should You Create Category Pages By County Or By Cities?

The next question and this will be the last question guys we got to wrap it up as Austin Don says what's better create category pages by county or cities? Example if I was targeting cities in an original County? Would it make sense to make the category page an original County? Or by city-suburban? Glen? Burnie? No no, for Okay, so it depends on how you structure your silos.It depends on and again, this is why you need to come to join the mastermind because we've gone into a lot over the last couple of months especially about how to set up a solid structure. I like setting up all my websites now with topical silo structure, not location through the typical silo structure, which is using categories, pages, categories, and posts right? What I do now and I can't talk about exactly how it's done, but what I do know is everything is all the traditional silo structure is done through for the topical themes of the site, but for any location silos I do that I accomplished that 100% with tags now. And so my point is like with with with what you're doing here with the silo structure, like if you have a location-based silo, in this case, it sounds like you do, then I would always do the county as the silo. So like if, in other words, that would be this county would be the category, and then I would have an individual post as city names. So, again, I know Anna Rundle County, I think has what like 19 because that's one of the adjacent counties to Montgomery. So we're targeting that for the project I was just talking about for one of my clients, so I think is 19 locations in Toronto County. So Anna rondeau County would be the category and then I would have individual posts would be like we buy land or we buy houses for whatever areas and Anna Rundle counties. That makes sense, because then what happens is your link from each one of those posts, which is a city or town located within that county, you can have an internal link that links back up to the county page. So it makes sense. So it becomes every single, you know, it's very, very logical Google comes reads the content knows that it's optimized for a particular city follows the link back up to the county page, which is the category at the top of the silo. So it makes sense. It's very, very logical that way. However, as I mentioned before, I do all of my locations, relevancy now through tags, and all of my categories are simply topical based categories. Now, it just makes it so much easier to build. And you can do some really cool ninja stuff with tags, especially when you mirror stuff in the G sites. So again, come join the mastermind, we'll talk about it. I'd love to show this stuff to you, Don. I know you're in real estate industry too. And we got a few others in the group in our mastermind that is in real estate too. So you ought to come to check us out. All right, anything else guys?

I think we're good to go? They will Good. All right. We only go over something. Don't just listen to us. Don't just listen to wherever it is that you

Listen, whoever it is that you're listening to choose one thing and then see it through to be from beginning to end. So that you know whether it works. The only way that you can know whether it works is if you go and do the shit and see it through to the end. I mean that that's it, the best advice that I can give anyone take the information, everything that we're giving, go and apply it and see for yourself. Don't let somebody else tell you what you can or what you can't do.

A greatly simplified focus, you know, one product one service one sales message, like all of that and master that before moving on to something else. And that's it's funny because and very quickly, I'm just going to say this my I had my last mastermind webinar, I talked about how I was decided that I wanted to flip houses to I've got my land business, but I wanted to start flipping houses because houses flip faster than land. And I spent three weeks building, buying additional like software and training and CRM and stuff.

As well as like building processes, and I even hired an additional VA and developed processes for them so that I can start marketing for houses also. And we turned the marketing on about three weeks ago and within the first you know, 10 days or so I started getting leads coming in for houses and realized that how dealing with houses like buying and selling houses is a lot more intense, like labor-intensive requires a lot more personal input from me than doing land which I can do virtually. And also it's very time-intensive, and it would take away from my land business. And so I like after three weeks and spending thousands of dollars. No kidding. And in three weeks of time, building all this shit out. I shut it all down. And I said, Nope, I need to really focus on just the land business simplify one product one service really master that and totally systematized that business to where I can remove myself from the process entirely, almost entirely. And then I can expand if I want.

So I'm just saying that to you guys because of the same thing. It's so easy to go chase. The grass is always greener on the other side of the fence, right? And it's so easy to just start chasing additional opportunities, guys, but that's how you end up actually reducing your effectiveness across everything because you spread yourself too thin. So focus get really good at something master at first before moving on to the next. Any closing comments, guys?

Bye, everyone. That was beautiful. Thanks, guys.