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9 Tips For Landing Your First Digital Marketing Job

Digital Marketing- The newest trend in the job market.

In these competitive times in the job market, digital marketing seems to be a glorious option for career enhancement for many, especially for the students. Digital marketing has recently been in a lot of discussions worldwide. It is considered to be the new pathway for business organizations that will blossom your business comprehensively.

In recent times everything we can think of is online. So taking business and marketing to the web is the most tactical way which can be proved to be profitable in many ways. The major key to digital marketing is social media marketing. You can target your desired clients by advertising your brand through social media platforms. It's a huge evolution of marketing strategies. And over the years it has been proved to be beneficiary for a number of businesses. The most important benefit of it is that even you are new to the business industry you can pull through a lot of strings for your brand by advertising it online

The scope of digital marketing for career opportunities:

Now here the question may arise what really is the future of digital marketing? Are we at a saturation point? The answer to this is pretty simple how we can beat a saturation point when we all know that our time to raise is heavily invested in digital. We consume more on digital than in the real world. In India, there are about 500 million internet users. Similarly, in any other country, there is an increase in usage of the internet and this is growing with a very rapid speed. But campaigns like Digital India and Jio internet services, digital has reached out to the rural and urban areas at a faster pace in the last two years. All together its 22 percent growth in usage of internet in rural India and about 7 percent in urban. Remember 55 percent of Indians haven't used the internet yet. As they start adapting to the internet the processes will become more digital and there would be increasing demand for digital marketer.

Job Openings in Digital Marketing filed:

There have been thousands for job openings in digital marketing and this is with respect to the keyword digital marketing itself. If you look at SEO, SEM there is a lot of potential job openings up there on these platforms. If you search for social media or SEO you can find a lot more openings up there. Let's take two references:

Naukri.com has about 13,000 job openings in the digital marketing domain.

LinkedIn has close to about 5,000 job openings in digital marketing.

Read more: 9 Highest Paid Digital Marketing Skills in Demand [You Can't-Miss it]

Landing your first digital marketing job

Knowing what aspect of digital marketing you need to learn and evaluate your skills accordingly.

Look for potential job fields, which includes SEO, SEM. These fields have a lot of potential job openings.

Look for the potential platforms that are offering a huge amount of openings. For instance, naukri.com, LinkedIn, etc.

Now before starting with your job you first need to evaluate which field of digital marketing you are most suited, then go for that field. The specific fields are mentioned below int consecutive points.

Process Oriented: If you think you are not a creative person and not creative genie, the industry still demands people who can drive great leads advertisements. You can definitely opt for a process-oriented digital field. This is the field where you need to do SEO, SEM, Google Analytics, Automation, Digital advertising and tasks that don't require great content synergy.

Creative Content Oriented: If you are a creative person or you love to visualize, then this role suits you the best. Your role demands you to come up with content strategy, campaign ideas, unique Hashtag proposition, creative for digital advertisements, etc.

Management Oriented: People who have been in the marketing industry for years and want to make a career shift in digital and would like to get into a mid-manager role or managerial role in the domain of digital like client service head, account manager, etc. can opt for this field. Even this field can be taken up by students if they are interested in marketing fields.

Technology Oriented: These are those silent guys in the digital domain who are responsible for doing some APIs and so some tech-based marketing innovations. They are coders, API developers, etc. so if you are into coding and developing this field is your option to go with.

Figure out which field of digital marketing is most suited for you and choose accordingly before looking for a job.

Certification in digital marketing is that the most trending buzz happening within the market. Employers of high international companies are searching for certified professionals and they say- certification is that the key to getting employed. the number says 90th of hiring managers consider certification as prime hiring criteria.

To get skilled in an advanced digital marketing course, So many institutes offer inclusive Digital Marketing Course in Jaipur for graduates, business owners, and etc., over theory, it's offering practical session and tools training by industry specialists. At the side of internet marketing training, the institute helps its students to get placed in top MNCs by giving 100% job placement assistance, training material, and digital marketing certification.

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