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Namaste! My name is Janelle McNeil, 29, CUNY Communication and Media major student. My goal is to encourage like minded entrepreneurs to discuss useful tips on how to promote a startup business successfully. In this blog, you’ll discover ways to brand your business on social media more often while keeping them interested.
1. Choose the right platforms
“Social” by small business trade is licensed under by 3.0
The are so many different social media to choose from. Sharing your content on the right platform is crucial to your success. When deciding which platform to use you should consider your brand and your client .It’s very important to create a platform that targets your audience interest. You should also consider which social media platform best fits your product or service.
2. Build a community
“Community” by Commpartners is licensed under by CC 3.0
Instead of trying to obtained as many followers as you can. Find customers who are interested, loyal , and engaged. Those followers are more likely to repost the content you post.
3. Don’t over-promote
“Don’t” by The Paradox Cure is licensed under by CC 2.0
Social media is not the type of advertisement you want to blatantly promote your business. You should create content that people will honestly enjoy and want to see. With one direct promotional post, six others post should be content based. They should have articles, comment on current events or ask question. Be careful to not sell to hard.
4. Be social and engaging
“Engaging” by techsytalk is licensed by CC by 2.0
Social media is meant to be a social place, Making being social a core component of any great social media platform. Make sure you monitor and respond to all mentions and comments in a timely manner.This is a great way to build a relationship with your audience. Find your voice !!!!
5. Share Video Content
“Video” by CMO is licensed by 2.0
Visual content will stand out to your audience. Create interesting, narrative driven videos will allow you to say more than you could in a typical post.
6. Share your expertise
“Share research” by Evelyn s. Fields licensed by 3.0
Post little known fun facts in the form of questions with a special offer presented to the first person to answer correctly.
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