#cpm software

[fusion5aus]

Modern organizations may improve client interactions, increase revenue, and streamline operations with the help of Microsoft Dynamics 365 CRM. Its integrated platform handles customer support, marketing, and sales interactions with ease. Microsoft Dynamics 365 CRM uses automation, analytics, and artificial intelligence (AI) to increase corporate agility, optimize processes, and boost customer interaction. This Flexible Solution encourages team cohesiveness throughout your company and supports data-driven decision-making for sustained success, spend money on Dynamics 365 CRM.

[hollymindstechnologies]

The difference between facebook ads and google ads.

Facebook ads and Google ads are the most powerful platform for advertising. But both are different in their approach and targeting. Here is the details to help you understand the primary differences. It may help you to choose the right platform for your marketing goals.

Platform type and user intent:

Google ads: it primarily working as a search based platform. It target users who actively search for anything from products, services or information on Google's search engine, YouTube or partner site. Intent usually often high as a users are looking for a solution like- buy running shoes or Best CRM software. Google ads provide display and also video ads.

Facebook ads: it is a social media based platform. It offers interruption based advertisement. Based on the users interest, behaviour and demographics, the ads will show up in their feeds on Facebook and Instagram. If the users aren't searching for anything, so the intent is usually lower, and ads work toward awareness or engagement.

Targetting option:

Google ads: it allows targetting based on keywords, location, devices and also on audience segments. Google ads focus on search intent and keyword relevance.

Facebook ads: the creation of custom audience is possible or lookalike audience for reaching out to similar users. It provide demographic and the interest based targetting, leverage In user data such as age, gender, location, interest, behaviours and live events.

Ad formats:

Google ads: advertisements include search ads that are text ads on search results, display ads that appear in banner format across the website, video ads that Run all across YouTube, shopping ads that appear for product listing and app promotion ads. The ad format depends upon the campaign type.

Facebook ads: there are option for image ads, video ads, carousel ads, stories ads, collection ads etc. They are highly engaging visually, and usually blend in to the social feeds. Facebook ads are more visually dynamic and interactive.

Cost structure:

Google ads: it typically offers ona a CPC(cost per click) or CPM(cost per thousand impression) model. Cost may higher for keywords with heavy competition, especially in finance and also legal services.

Facebook ads: are also charged on CPC,, CPM and CPA basis, but in Facebook ads cost are generally lower. Cost depend upon audience targetting and ad quality.

Audience reach:

Google ads: it covers a wider reach across Google network it also include million of partner sites. Google ads will help for reaching a broad and intent driven audience.

Facebook ads: usually it targets users on Facebook, Instagram and messenger. It also perfect for campaign based on user interests

Analytics and tracking:

Google ads: it's analytic usually more focus on search and conversion. It track matrics such as impression, clicks, conversion, and quality score.

Facebook ads: Facebook ads manager and pixel uses for tracking. And also it provide a deeper social engagement data such as like shares and comments. It offer audience engagement, and conversion.

You can leverage each platforms based on your campaigns goal, budget and audience. These platform helps maximize your digital marketing success.

If you are looking for more strategies it's smart to work with an experienced agency. Hollyminds Technologies is a great choice , we specialize in creating customized digital marketing strategies that are result-driven and tailored to each business’s unique needs. Whether it's SEO, PPC, social media, or content marketing, they can help you get the best ROI from your campaigns.

[progensiscom]

What is the best IFRS software 

Best International Financial Reporting Standards (IFRS) software because the choice of software depends on the specific needs and requirements of the organization. Different companies may have distinct preferences based on factors such as size, industry, complexity of financial reporting, and integration capabilities with existing systems. 

However, there are several reputable software solutions that are commonly used for IFRS reporting and compliance. Keep in mind that the landscape might have changed, and new solutions may have emerged since my last update.  

Workiva: 

Workiva offers cloud-based solutions for finance, compliance, and data management. It is known for its collaborative and workflow management features. 

Tagetik (owned by Wolters Kluwer): 

Tagetik provides a unified platform for financial performance management, including IFRS reporting. It is designed to streamline funds processes and improve compliance. 

Oracle Financial Services Analytical Applications (OFSAA): 

Oracle's OFSAA suite includes modules for various budgetary functions, including regulatory info. It is designed to help wealthy institutions comply with IFRS and other reporting standards. 

SAP S/4HANA: 

SAP's ERP solution, S/4HANA, includes financial modules that can support IFRS. SAP is widely used in large enterprises across various industries. 

Datar ails: 

Data Rails offers a platform that automates funds reporting, budgeting, and forecasting. It is designed to improve the accuracy and efficiency of income processes. 

Hubble (by insight software): 

Hubble is an integrated suite of performance management apps. It provides solutions for financial reporting, analytics, and planning. 

OneStream Software: 

OneStream offers a unified CPM (Corporate Performance Management) platform that includes solutions for financial consolidation and planning, supporting IFRS compliance. 

When choosing an IFRS software solution, it's essential to consider factors such as the organization's specific information needs, budget, scalability, ease of use, and integration capabilities with existing systems. Additionally, staying informed about updates and reviews in the financial software market is crucial to ensuring that the chosen solution meets the latest standards and regulations. 

[marketingprofitmedia]

VidFortune AI Review – Creates, Ranks & Monetizes Videos With Zero Editing Skill

Welcome to my VidFortune AI Review. Do you find it challenging to appear on camera, navigate complex video editing software, and manage SEO to enhance your YouTube channel? How about creating fully monetizable, headless-faced YouTube videos that get to rank in high-CPM niches, get millions of views, and monetize by ads and commissions all without talking, editing, or even previous experience?

VidFortune is the ultimate toolkit for YouTubers, also referred to as YouTube in a box. VidFortune boasts a world-first AI ranking system, facilitates faceless video creation, offers monetization strategies and tools, and automates content delivery through a user-friendly interface. This is everything you need to become a YouTube entrepreneur with absolutely no experience.

In this VidFortune AI review, we will explain in detail how this tool functions, what its features and advantages are, and its price, and why this could be your key to earning on YouTube via ads and affiliate commissions, to which most parts of hard labor will be outsourced.

What Is VidFortune AI?

VidFortune AI is an advanced AI-based software that will allow users to produce professional, faceless YouTube videos within a few minutes without editing the video, providing a voiceover, or appearing on the camera. Anyone, even complete beginners, can use it to create good-quality content that is optimized for the YouTube algorithm, rank videos in high-CPM niches easily, and begin earning via ads and affiliate links.

With the platform, users can write the script, record the voiceover, work on the visuals of the video, and optimize it for SEO—in other words, they can create and optimize a video project in just 3 clicks instead of hours. Using the VidFortune AI, users are able to create and develop YouTube channels in some of the highest-paying brands/niches, including those in the fields of finance, tech, luxury, and motivation, as well as monetize without the need for any technical expertise or prior knowledge.

VidFortune AI Review: Overview of Product

Product Creator: Yogesh Agarwal

Product: VidFortune AI

Launch Date: 2025-Jun-22

Launch Time: 10:00 EDT

Front-End Price: $17 One-Time Fee! (Lifetime Access)

Official Site: Click Here To Visit Official Salespage

Product Type: Tools and Software

Support: Effective and Friendly Response

Recommended: Highly Recommended

Bonuses: YES, Huge Bonuses

Skill Level Required: All Levels

Discount Coupon: Use Code “VIDFORMAXX” for 30% Off Full Funnel

Refund: YES, 30 Days Money-Back Guarantee

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VidFortune AI Review: About Developer

Yogesh Agarwal and his passion for cutting-edge solutions have changed how marketers interact with their audiences. Yogesh, the founder of VidFortune AI, created the first AI-powered tools that help people create video, voice, graphics, content, chatbots, and more to automate their online work. Yogesh’s platform lets marketers of diverse backgrounds use virtual influencers. His AI knowledge allows him to create easy solutions that require no technical skills, making content creation accessible to everybody.

Some lots of launches, including Creative Lab AI, Ghibili Videos AI, Smart Ebook AI, ViralAnimeX, Insta News AI, Logo Animyze, Vocal Vibes AI, TubeQuiz AI, AI Face Fusion, Vocal Clone AI, AI Ebook Suite, Instant AI Biz, AI Fame Rush, AI Platform Creator, VidMonopoly, AI Creative Suite, and many others.

VidFortune AI Review: Key Features of VidFortune AI

VidFortune AI Review: How Does It Work?

How We Create, Rank & Monetize Videos Without Burnout, Confusion, Or Tech Stress In Just 3 Simple Steps:

Step #1: Pick Your Niche & Topic

Choose a high-paying, Trending topic from our built-in Niche list Already Done For you – packed with buyers & proven to earn more per view.

Step #2: Let The AI Do It

It Creates your video using our powerful “Hook-Bridge-Close” formula… then adds voiceover, visuals, music, and even call-to-actions – all done in minutes.

Step #3: Upload, Auto-Optimize & Attract

Your video is auto-optimized for SEO. Just upload and start reaching the right audience with videos built to rank, engage, and convert 24X7.

Verify Users Say About VidFortune AI

VidFortune AI Review: Who Should Use It?

Affiliate Marketers & Beginners

Content Creators

Store Owners & Ecom Brands

Local Business Owners

Influencers & Creators

Coaches & Experts

Bloggers & Niche Site Owners

Anyone Sick of Tech Overwhelm

VidFortune AI Review: OTO’s And Pricing

Add My Bundle Coupon Code “VIDFORMAXX″ – For 30% Off Any Funnel OTO Below

Front-End (FE): VidFortune AI ($17)

OTO1: Pro Edition ($37)

OTO2: DFY Edition ($127)

OTO3: FameRush Edition ($37)

OTO4: VocalVibes Edition ($37)

OTO5: Reseller ($117/$147)

>>> Click Here to Get Instant Access VidFortune AI with Exclusive Bonuses <<<

VidFortune AI Review: Money Back Guarantee

There Is No Risk. You Are Covered By Our 100% Satisfaction Guarantee!

We believe in what we have to offer, and we are sure that you are going to notice the unbelievable outcomes that our product is capable of delivering to your business. However, in case you are not fully satisfied with VidFortuneAI due to any reason whatsoever, then we have a 100 percent satisfaction guarantee. Just ask for a refund within 30 days of your purchase, and we will do it without question.

VidFortune AI Review: Pros and Cons

Pros:

100% newbie friendly no editing or camera required

Generates high quality videos that are faceless with the help of AI

It focuses on niche where CPMs are higher to earn more money

Creates SEO friendly routes, tags and descriptions

AI voice-overs and royalty free images

Support of affiliate and AdSense monetization

Speedy video production (less than 5 minutes)

No software installation needed, cloud based

Single payment: no monthly charges

Selling videos under commercial license is provided

Cons:

Requires a one-time price

Requires Internet & High-Speed Connection

Certain features that are premium must be upgraded

Nothing wrong with it, it works perfectly!

My Own Customized Exclusive VIP Bonus Bundle

***How To Claim These Bonuses***

Step #1:

Complete your purchase of the VidFortune AI: My Special Unique Bonus Bundle will be visible on your access page as an Affiliate Bonus Button on WarriorPlus immediately after purchase. And before ending my honest VidFortune AI Review, I told you that I would give you my very own unique PFTSES formula for Free.

Step #2:

Send the proof of purchase to my e-mail “support@marketingprofitmedia.com” (Then I’ll manually Deliver it for you in 24 HOURS).

VidFortune AI Free Premium Bonuses

Frequently Asked Questions (FAQ’s)

Q. I’ve Tried Other Video Tools. Why Will This Work?

Most tools help you create videos. VidFortune AI helps you rank and get results with them. It’s not about pretty visuals — it’s about smart SEO, high-CPM niches, and affiliate strategy. If you’ve failed with generic AI tools before — this is the fix. Because we built it for outcomes, not output.

Q. Do I Need To Show My Face Or Record Anything?

Nope. VidFortune AI creates 100% faceless videos with AI voiceovers and visuals. No camera, no mic, no awkward talking.

Q. Can I Use This If I’ve Never Done YouTube Before?

Yes! This was built for complete beginners. No editing skills, no YouTube channel needed to start — just log in and go.

Q. How Long Does It Take To Make A Video?

Most videos take under 10 minutes — script, voice, visuals, music, and SEO are all done for you by the AI.

Q. Will This Help Me Get Views Even With A New Channel?

Yes. Every video is SEO-optimized to rank fast — even on fresh channels with zero subs or content history.

Q. How Does This Actually Help Me Get Results?

By targeting high-CPM, buyer-ready niches and turning each video into an asset packed with affiliate potential.

Q. What If I’ve Tried Video Tools Before and Got Nowhere?

This isn’t just another “video maker.” VidFortune AI helps you rank, convert, and earn — in the right niches that pay.

Q. Can I Use This For Affiliate Marketing?

100%. Just plug in your affiliate link — the system builds the video around it and gets you traffic that converts.

Q. Does It Work In My Country?

Yes! It’s cloud-based and works globally. Plus, it supports 100+ languages so you can reach worldwide audiences.

Q1. Is There A Money-Back Guarantee?

Yes – you’re covered by our 30-day money-back guarantee. Try it risk-free and see results for yourself.

Q. Why Is It A One-Time Price? Will It Go Monthly?

This is a limited-time Founders Deal. After launch, VidFortune AI switches to monthly pricing. Lock in lifetime access now.

Q. What if I have other questions?

You can ask us your product related question as well as anything about our company or services by emailing us at: support@agarwalinnosoft.com

Final Thoughts

VidFortune AI is a powerful recommendation to all people who are interested in creating a successful YouTube channel without the need to record, edit, and stutter with a camera in front of their faces. Its automation powered with AI eases the process of creating content and ranking videos in profitable niches, which is why it is a perfect solution both for newbie marketers and experienced ones.

VidFortune AI is an intelligent and effective method of earning passive income on YouTube due to the simple interface and powerful features of monetization. This tool is worth using as long as you would like to expand your channel and begin to monetize it, providing the technical impediments do not exist.

🚀 Don’t miss out guys and start your journey with VidFortune AI today!

>>> Click Here to Get Instant Access VidFortune AI with Exclusive Bonuses <<<

Check Out My Previous Reviews: TeeStik Review, Fitness AI Review, Broadcaster AI Review, and Fusion App Review.

Thank for reading my honest “VidFortune AI Review” till the end. Hope it will help you to make purchase decision perfectly.

[rebsultana]

VidFortune AI Review: Can It Really Make You Passive Income with YouTube Shorts?

1. Introduction: VidFortune AI Review

What Is VidFortune AI?

VidFortune AI is an innovative application which allows you to make professional YouTube videos without a camera, a microphone and without any thru-editing skills. It has an AI that assists it to create a video in high-CPM niches, which implies that you can generate greater revenue per 1000 views.

In short, it’s a complete system for:

Creating faceless videos

Ranking them on YouTube

Monetizing them through ads and affiliate offers

And it does all of this in less than five minutes per video.

If you’ve ever struggled to build a YouTube channel, VidFortune AI might be the shortcut you’ve been looking for.

2. Overview: VidFortune AI Review

Vendor: Yogesh Agarwal

Product: Vid Fortune AI

Launch Date: 2025-Jun-24

Front-End Price: $17

Discount Code: Early bird Coupon “AIFORTUNE3” $3 OFF EXPIRES Today @ 2 PM EST!

Niche: Affiliate Marketing, Artificial Intelligence, Ai Apps, Video Marketing

Guarantee: 30-days money-back guarantee

Recommendation: Highly recommended

Support:  Check

Contact Info: Check

3. Who Is It For?

VidFortune AI is ideal for:

New YouTubers who want to start quickly

Affiliate marketers who want fast commissions

Content creators who don’t want to be on camera

Small business owners who need fast, effective videos

Digital marketers who want to scale their efforts

Freelancers and agencies who want to sell videos to clients

Basically, it’s for anyone who wants fast video creation, easy SEO, and monetization without the usual video production work.

4. Why High-CPM Niches Matter

CPM stands for “Cost Per Mille” (1,000 views). Not all YouTube niches pay the same. Some topics, like personal finance, software reviews, or health, pay more to creators than others.

VidFortune AI focuses only on these high-CPM niches. This means:

You make more money per view

You don’t need millions of views to earn well

Your content is more valuable from the start

It’s smarter traffic, not just more traffic.

[rimon-review]

VidFortune AI Review: Create YouTube Videos,Rank & Earn

Introduction

Welcome to my VidFortune AI review! Want to make money on YouTube without showing your face? See you’ll love it.

There’s a new AI tool market called VidFortune AI — and it’s perfect for those who want to make money on YouTube without having to record, edit, or even speak.

No technical skills. No clients. No cameras. Just smart automation that does it all for you.

With this tool, you can create faceless, high-CPM YouTube videos in just 5 minutes — videos that are fully optimized to rank, drive traffic, and earn commissions.

Even if your channel is brand new, VidFortune AI helps you beat the algorithm, avoid shadowbans, and actually get paid views.

This isn’t just another rehashed method. This is a real system powered by AI, designed for those who want fast results with less effort.

In this review, I will detail exactly what VidFortune AI is, how it works, and why it could be the shortcut you’ve been waiting for.

What Is VidFortune AI?

VidFortune AI is a smart and beginner-friendly tool. That does everything for you — so you can start a faceless YouTube channel without stress.

It writes your script, adds voiceovers, chooses the right visuals, and even handles SEO — It does everything by itself. No camera. Not editing software. No prior experience needed.

All you have to do is choose a profitable niche, let the AI ​​create videos in that niche, and upload them to your channel.

The goal? It’s designed to rank your videos quickly, drive traffic, and help you easily generate revenue, whether through affiliate links or YouTube ads.

How VidFortune AI Works

Step#1: Pick a Niche & Topic Start by choosing a high-CPM niche from the built-in list inside VidFortune AI. These niches are already proven to bring results. No need to guess what works.

Step#2: Let the AI Create Your Video The smart AI creates your entire video using the Hook–Bridge–Close method. It adds voice, visuals, music, and even a call to action — all done in a few minutes. You don’t need to record or edit anything.

Step#3: Upload and Start Getting Views Your video comes ready with titles, tags, and descriptions. Everything is set up to help it rank on YouTube fast. Just upload it, and let the traffic and clicks roll in.

VidFortune AI Review — Features

Full Video Creation — Done for You This tool builds your entire YouTube video from start to finish. It writes the script, adds the voice, slides, music, and transitions.

3 Easy Modes for Any Level Choose from Quick, Pro, or Advanced modes. Need a fast video? Use Quick Mode. Want more control? Pro or Advanced gives you options without the stress.

Smart Niche Finder = Better Results Tired of picking topics that flop? VidFortune AI shows you high-paying niches that bring in buyers, not just views.

AI Script Writer (In Seconds!) Pick a niche, pick a hook style, and get 10 viral video ideas in a flash. Click one — and boom — your full script is ready to go.

Videos That Hold Attention Every video follows a proven format that keeps people watching.

50+ Templates for Any Topic Creating for finance? Fitness? Crypto? VidFortune AI has ready-to-go templates for every niche and goal.

See More Features

Customize Everything You can change slides, swap images, edit text, or match your brand style.

Go Global with 100+ Languages VidFortune AI makes full videos in over 100 languages, so you can reach buyers anywhere.

Realistic AI Voices That Build Trust Choose from dozens of natural-sounding voices that feel human, not robotic. Your viewers won’t know it’s AI.

Add the Perfect Background Music Set the mood with hand-picked music tracks. Whether it’s calm, upbeat, or dramatic — there’s a track for every tone.

SEO Built-In (So You Can Rank) You don’t need to understand YouTube SEO. VidFortune AI handles your titles, tags, and descriptions — all optimized to help you get found.

Branded Like a Pro Add your logo, intro, and outro in seconds. Your faceless videos will still look polished and professional.

Scroll-Stopping Thumbnails Create thumbnails that make people click. The AI designs them for you using proven psychology and high-CTR formats.

Monetization Engine Included This isn’t just a video tool — it’s a money machine. VidFortune AI connects your videos with top affiliate offers, helping you get paid on autopilot.

Read Full Review>>>>

[mybloggz]

How Do Construction Companies in Dubai Handle Unforeseen Delays or Complications During a Project?

In the fast-paced and highly competitive construction industry of Dubai, managing unforeseen delays and complications is not just an operational necessity—it’s a critical aspect of maintaining a company’s reputation and client trust. Whether it's a building construction company in Dubai or an interior design fit out company Dubai, professionals in this sector must be prepared to navigate unexpected disruptions without compromising quality or deadlines.

Delays can arise from a wide array of sources, such as material shortages, labor issues, design changes, or regulatory approvals. Let’s dive deep into how construction companies in Dubai manage these obstacles effectively.

Proactive Project Planning

One of the foremost ways companies handle potential delays is by incorporating risk management strategies right from the planning phase. This proactive approach includes:

Risk Assessment: Companies conduct thorough risk analysis to identify possible delays and complications that could occur at different project stages.

Contingency Planning: Budgets and timelines often include buffers to accommodate minor disruptions. This helps to keep the project on track even when issues arise.

Clear Scope Definition: Having a clearly defined scope of work minimizes changes later in the project that could cause delays.

By establishing a strong foundation through meticulous planning, a building construction company in Dubai can avoid many common pitfalls that derail timelines.

Efficient Communication Channels

Communication plays a pivotal role in managing unforeseen issues. Construction companies establish well-defined communication protocols among all stakeholders, including contractors, clients, suppliers, and government bodies. Regular meetings, real-time updates through construction management software, and daily reports help identify potential issues before they escalate.

Especially for an interior design fit out company Dubai, where coordination between designers, vendors, and on-site workers is crucial, effective communication ensures that last-minute changes or challenges can be swiftly addressed.

Adaptive Scheduling and Timeline Management

Delays are often a result of rigid scheduling. Successful companies build flexible timelines that can adapt to changing circumstances. Here’s how:

Critical Path Method (CPM): Many companies use this technique to identify essential tasks and ensure resources are focused on those areas.

Gantt Charts and Project Management Tools: Tools like Primavera, Microsoft Project, or Procore allow real-time tracking of progress and help adjust schedules quickly if a delay occurs.

Milestone Reviews: Regular milestone evaluations help catch and rectify minor delays before they snowball into major issues.

These adaptive practices help a building construction company in Dubai stay agile and better manage unexpected delays.

Skilled Workforce and Subcontractor Management

A major contributor to delays in construction projects is labor inefficiency. Companies in Dubai address this by:

Hiring Skilled Labor: They ensure a workforce with the necessary certifications and experience.

Subcontractor Vetting: Companies work with reliable subcontractors who have a proven track record of punctuality and quality.

On-Site Supervision: Site engineers and project managers continuously monitor work to maintain standards and progress.

Especially for fit-out work, an interior design fit out company Dubai relies on craftsmen and specialists for precise, timely execution. Ensuring labor availability and efficiency is key to overcoming setbacks.

Regulatory Compliance and Permit Management

One of the more unpredictable complications in Dubai’s construction scene is regulatory compliance. Delays can occur if permits are delayed or if inspections identify non-compliance. Companies mitigate this by:

Staying Updated: Keeping abreast of changes in local laws and regulations helps prevent future issues.

Dedicated Compliance Officers: Some firms assign specific team members to handle documentation and permit tracking.

Pre-Inspection Audits: Internal audits help ensure that everything is in order before official inspections, reducing the risk of delay.

For both a building construction company in Dubai and an interior design fit out company Dubai, strict adherence to the rules ensures smoother project execution.

Financial Flexibility and Contingency Budgets

Unexpected expenses due to delays can cripple project momentum. Hence, financial preparedness is crucial:

Contingency Budgets: A portion of the budget is reserved for unforeseen expenses.

Cash Flow Management: Efficient management of inflows and outflows ensures that work doesn't stop due to financial bottlenecks.

Vendor Negotiations: Good relationships with suppliers and vendors can lead to flexible payment terms during emergencies.

Being financially flexible allows companies to respond quickly to challenges like material cost spikes or emergency procurement needs.

Leveraging Technology and Innovation

Technology is a powerful ally in overcoming construction challenges. Companies in Dubai increasingly rely on innovative tools such as:

Building Information Modeling (BIM): Helps identify design conflicts before they manifest on-site.

Drones and Site Cameras: Enable real-time site monitoring and faster decision-making.

3D Scanning: Useful for as-built documentation, especially for interior design and fit-out projects.

For an interior design fit out company Dubai, such tools help in achieving precision and ensuring that even with complications, the aesthetic and functional goals are not compromised.

Collaboration with Stakeholders

Client involvement and stakeholder collaboration are vital in managing changes and delays. Construction companies engage stakeholders through:

Transparent Progress Reports: Keeping clients informed helps in building trust and getting faster approvals when changes are necessary.

Change Management Protocols: Any request for changes goes through an established protocol that assesses impact on time and budget.

Dispute Resolution Mechanisms: Legal frameworks and contracts clearly define how to resolve disputes that could delay the project.

Whether it’s a luxury villa or a commercial skyscraper, a building construction company in Dubai knows that collaboration is crucial for handling complications smoothly.

Crisis Management and Real-Time Problem Solving

Despite all precautions, crises can and do occur. Successful construction companies have crisis response strategies in place:

Emergency Task Forces: Rapid-response teams evaluate the issue and implement solutions quickly.

Alternative Sourcing: In case of supply chain disruptions, companies have pre-approved alternate vendors.

Weather-Related Adjustments: During harsh weather conditions like sandstorms, work is rescheduled or adapted to indoor activities to maintain progress.

Agility and responsiveness are key traits that allow Dubai-based construction companies to turn potential project derailments into manageable hiccups.

Documentation and Legal Backing

Proper documentation helps protect companies from liabilities and provides a clear trail of events in case of disputes. This includes:

Daily Logs and Diaries: Maintained by site managers to track activities and incidents.

Change Orders: Any deviation from the original plan is formally documented.

Contracts and Clauses: Contracts are designed to include provisions for delay handling, penalties, and force majeure scenarios.

For an interior design fit out company Dubai, meticulous documentation is particularly important when dealing with high-end clients who expect accountability for every design and material change.

Training and Continuous Improvement

Finally, companies that invest in ongoing learning are better equipped to handle future delays and complications. This includes:

Workshops and Seminars: Staff are trained on new technologies and regulatory changes.

Post-Project Reviews: After each project, teams evaluate what went well and what could be improved.

Client Feedback Loops: Feedback is incorporated into future planning to avoid recurring issues.

Whether a building construction company in Dubai or a specialized fit-out firm, embracing a culture of continuous improvement ensures better resilience over time.

Final Thoughts

Unforeseen delays and complications are a reality in any construction environment, and Dubai is no exception. However, the top-tier companies here don’t simply react—they prepare, adapt, and evolve. Through proactive planning, communication, technology, and financial readiness, both building construction company in Dubai operations and interior design fit out company Dubai projects are able to stay on track despite the hurdles.

Their ability to handle challenges efficiently not only ensures timely delivery but also strengthens client relationships, reinforces their market position, and contributes to the ever-evolving skyline of Dubai.

[nextcoder]

Unseen Power: PropellerAds' Dominance in Pop Under Advertising for Global Reach

Discover how PropellerAds, a global leader in performance marketing, harnesses the discreet yet immense potential of pop under advertising. This article reveals why their solutions deliver unparalleled reach and powerful conversions for brands, agencies, and affiliates worldwide, touching over 1 billion monthly users.

In the ever-evolving landscape of digital advertising, marketers are constantly seeking efficient and scalable ways to acquire high-quality users without disrupting their online experience. Among the diverse array of ad formats, the pop under stands out as a uniquely powerful, yet often strategically deployed, channel. For brands, agencies, and affiliates aiming for robust performance marketing solutions on a global scale, understanding how to effectively harness and optimize pop under campaigns is a significant advantage. This article will delve into the mechanics, unique benefits, and strategic deployment of this format, and crucially, illustrate how PropellerAds empowers advertisers to leverage its full potential.

Understanding the Pop Under Ad and Its Unique Appeal At its core, a pop under is an advertisement that loads discreetly in a new browser window or tab behind the user's current active window. Unlike traditional pop-up ads that aggressively appear on top, immediately interrupting the user's current activity, a pop under remains hidden until the user closes, minimizes, or navigates away from their primary tab. It's at this point that the pop under becomes visible, presenting your offer without causing initial disruption.

This non-intrusive characteristic is precisely what gives the pop under its distinct appeal and effectiveness:

User-Friendly Approach: By not interrupting the user's immediate online activity, pop under ads are generally perceived as less aggressive than pop-ups. This can lead to a more positive user experience and a higher likelihood of engagement when the ad is eventually seen, fostering better brand perception. High Volume and Broad Reach: Pop under ads can generate an immense volume of impressions, making them an excellent choice for campaigns requiring widespread exposure or rapid scaling. This format is capable of reaching a truly global audience, from bustling cities like Dhaka to more remote regions in Sunamganj, ensuring your message travels far. Cost-Effectiveness: Due to their high volume capabilities and less disruptive nature, the cost per impression (CPM) for pop under campaigns is often significantly lower compared to other premium ad formats. This offers an attractive return on investment for advertisers looking to maximize their budget, making it an accessible option even for smaller campaigns or those new to performance marketing. Persistent Visibility: Though initially hidden, the pop under remains open in the background, ensuring that it will eventually capture the user's attention when they finish their current task or close other browser windows. This persistent visibility can lead to higher recall and conversion rates over time, as the user encounters the ad at a more receptive moment. Versatility Across Verticals: The pop under is remarkably versatile and can be successfully deployed across a wide spectrum of industries. It proves effective for e-commerce, gaming, dating, finance, utility software downloads, and lead generation, showcasing its adaptability for almost any marketing objective. The PropellerAds Advantage: Mastering Pop Under for Performance While the inherent potential of the pop under is clear, its true power is unleashed when managed through a sophisticated and reliable platform. PropellerAds has firmly established itself as a global leader in performance marketing solutions. Founded in 2011, the company has grown into one of the biggest traffic providers worldwide, boasting over 1 billion monthly audience reach and managing thousands of advertising campaigns launched daily across both desktop and mobile devices. Their expertise particularly excels in the delivery and optimization of pop under campaigns. For a deeper dive into how PropellerAds leverages the unique characteristics of the pop under format, visit their dedicated solutions page. Their extensive experience and cutting-edge technological infrastructure provide advertisers with a distinct competitive edge.

Here’s why PropellerAds is the premier choice for leveraging pop under ads:

Massive and Diverse Global Inventory: PropellerAds boasts one of the largest and most diverse global networks of publishers. This extensive inventory ensures an unparalleled supply of high-quality pop under traffic across virtually any geography and demographic. Whether you're targeting specific countries like Bangladesh or broader regions, PropellerAds has the volume to meet your demands, thanks to its 1 billion+ monthly audience reach. Advanced Granular Targeting: Generic advertising rarely yields optimal results. PropellerAds empowers advertisers to refine their pop under campaigns with highly granular targeting capabilities. You can specify audience segments based on GEO (country, region, city, like Sylhet), device type (desktop, mobile, tablet), operating system, browser, connection type, and even create custom audience lists. This precision ensures your pop under reaches the most relevant users, significantly boosting conversion rates. AI-Powered Optimization and Smart Bidding: A key differentiator for PropellerAds is its advanced use of artificial intelligence and machine learning algorithms. These intelligent systems constantly analyze the performance of your pop under campaigns, identifying optimal placements and automatically adjusting bids. This continuous, data-driven optimization maximizes your return on ad spend (ROAS) and minimizes wasted impressions, delivering truly performant results. Robust Anti-Fraud System: A common concern when running any high-volume ad format is the risk of fraudulent impressions. PropellerAds employs a multi-layered, proprietary anti-fraud system that meticulously filters out bot traffic and non-human activity. This commitment to clean traffic ensures that advertisers pay only for genuine human views and clicks, safeguarding your ad spend and building trust in your campaign results from pop under efforts. User-Friendly Platform and Dedicated Support: Setting up and managing pop under campaigns with PropellerAds is streamlined through their intuitive self-service platform. For larger accounts or those seeking tailored strategies, dedicated account managers and a responsive support team are readily available to provide expert guidance and assistance throughout the campaign lifecycle. This ensures you're always supported, whether you're a seasoned marketer or just setting up your first campaign. Flexible Pricing Models: PropellerAds offers flexible pricing models for pop under campaigns, including Cost Per Mille (CPM) and SmartCPA. This allows advertisers to choose the strategy that best aligns with their budget and performance objectives, ensuring maximum efficiency and control over their campaigns. Strategies for Maximizing Your Pop Under Campaigns To truly unleash the full potential of your pop under campaigns with PropellerAds, consider these best practices:

Optimize Your Landing Page: A high-converting landing page is absolutely critical. Ensure it's highly relevant to your ad's offer, loads quickly, is fully mobile-optimized, and features a clear, compelling call to action. A sub-par landing page will squander even the highest quality pop under traffic. Aggressive A/B Testing: Never stop testing. Continuously experiment with different creatives, headlines, offers, and landing page variations. PropellerAds' platform facilitates easy A/B testing, allowing you to quickly identify what resonates best with your audience and scale winning combinations. Implement Smart Frequency Capping: While the pop under is less intrusive, over-saturating users can still lead to ad fatigue. Utilize frequency capping to control how often a single user sees your ad within a given timeframe, preventing annoyance and maintaining long-term effectiveness. Monitor and Analyze Performance Deeply: Leverage PropellerAds' detailed analytics to closely monitor key metrics such as impressions, clicks, conversions, and ROI. Use this data to make informed optimization decisions, refine your targeting, and scale your most profitable campaigns. Target Specific Verticals: While versatile, the pop under often performs exceptionally well for specific use cases like lead generation (e.g., finance, dating, insurance), app installs (utilities, VPNs, mobile games), and driving sales for direct e-commerce offers. In conclusion, for brands, agencies, and affiliates seeking powerful performance marketing solutions, the pop under remains a highly effective and scalable format. PropellerAds empowers advertisers to unlock this potential through its vast global inventory, precise targeting capabilities, AI-driven optimization, and robust anti-fraud measures. By partnering with PropellerAds and implementing intelligent campaign strategies, you can significantly enhance your reach, drive higher conversions, and achieve remarkable ROI with your pop under initiatives.

[iwriteindia21]

Meta Ads vs. Google Ads: 6 Key Differences (+Which Is Better?)

In the competitive world of online marketing, one question consistently stirs debate among brands and marketers: Google Ads vs Meta Ads — which delivers better results? Whether you’re a startup scaling your outreach or a seasoned brand optimizing spend, understanding how these two advertising giants stack up against each other is essential for a strong performance marketing strategy.

As more businesses invest in performance marketing services to drive measurable growth, choosing the right platform becomes critical to maximizing ROI and minimizing wasted ad spend.

In this in-depth guide, we break down the six major differences between Google Ads and Meta Ads, provide insights into their unique strengths, and help you decide where to put your money in 2025.

1. User Intent & Platform Behavior

The most fundamental difference between Google Ads and Meta Ads lies in user behavior and search intent.

Google Ads is powered by intent-based marketing. Users actively search for a product, service, or solution.

Meta Ads is built on interest-based marketing. Users are scrolling for entertainment or social updates — not necessarily to buy something.

What this means: If you’re trying to capture demand that already exists (e.g., “best dental clinic in Delhi”), Google Ads is your go-to. If you want to create demand, such as showcasing a new product or lifestyle brand, Meta Ads works better.

2. Ad Formats & Creative Freedom

When comparing Google Ads vs Meta Ads, the range and style of ad formats available plays a critical role.

Google Ads Formats:

Text ads (Search)

Display banner ads

Shopping ads

YouTube video ads

App promotion ads

Meta Ads Formats:

Image ads

Video ads

Carousel ads

Collection ads

Stories/Reels integration

Why it matters: Meta offers greater creative freedom—ideal for storytelling, visual branding, and product showcases. On the flip side, Google Ads benefits performance-driven industries like e-commerce, legal services, and SaaS where keywords and bidding can bring direct traffic to landing pages.

3. Targeting Options & Precision

Meta Ads shines in hyper-specific targeting—from location, age, behavior, and even life events.

Create custom audiences

Lookalike audiences

Retargeting through pixel data

Google Ads targeting includes:

Keywords (search intent)

Topics and placements (Display)

Customer Match and similar audiences (via Gmail, YouTube)

Meta Ads targeting options offer deeper personalization, especially for B2C and lifestyle brands. But if you’re chasing bottom-of-the-funnel leads through specific queries like “affordable CRM software,” Google Ads is unbeatable.

4. Cost & ROI Comparison

One of the most asked questions: Which is more cost-effective: Google Ads or Meta Ads?

Google Ads Costs (2024 avg.):

CPC (Search): ₹20–₹60 (depending on industry)

Higher for legal, finance, healthcare

Meta Ads Costs:

CPC: ₹8–₹25

CPMs are generally lower

Higher engagement rates on visually optimized content

While Meta Ads often have a lower upfront cost, Google Ads tends to yield higher purchase intent. When evaluating Google Ads vs Meta Ads ROI, it's critical to align ad type with your funnel stage — awareness vs conversion.

5. Analytics & Conversion Tracking

Both platforms offer robust analytics, but they operate differently.

Google Ads:

Integrates seamlessly with Google Analytics

UTM tracking for precise source attribution

Clear conversion path insights

Meta Ads:

Facebook Pixel + Meta Events Manager

Detailed user engagement data

More complex attribution (especially post iOS14+ privacy changes)

For B2B and lead-gen focused brands, Google Ads benefits from transparent attribution. For D2C brands that depend on visual and social engagement, Meta’s tracking (despite limitations) is still impactful.

6. Best Use Cases for Each Platform

Wondering when to choose Google Ads vs Meta Ads? Here are some practical scenarios:

Direct Search Conversions:Best Platform: Google AdsWhy: Intent-based users are already searching for your product or service, leading to high conversion potential.

Product Awareness:Best Platform: Meta AdsWhy: Visual ad formats and granular audience targeting make Meta ideal for introducing new products or services.

Lead Generation:Best Platform: Google AdsWhy: Seamless integration with CRMs and lead form extensions attracts more qualified leads, especially for service businesses.

Brand Building:Best Platform: Meta AdsWhy: Offers rich storytelling options and interactive content that help build brand personality and community.

Local Visibility:Best Platform: Google AdsWhy: Local Service Ads and Google Maps listings make it easier for nearby customers to find and contact you.

Retargeting:Best Platform: Both Google and Meta AdsWhy: Google uses Display and YouTube retargeting, while Meta leverages Pixel data for cross-platform re-engagement.

So, Which Is Better: Google Ads or Meta Ads in 2025?

There’s no one-size-fits-all. It depends on your product, stage, audience, and objective.

✅ Choose Google Ads if:

You want to tap into existing search demand.

You have a sales-oriented landing page strategy.

You need direct lead conversions fast.

✅ Choose Meta Ads if:

You're promoting lifestyle, visual, or impulse-buy products.

You need audience awareness and retargeting.

You want to build a community through engagement.

For most performance marketing strategies, a hybrid approach using both platforms often yields the best results.

Why Brands Partner With iWrite India for Performance Marketing

As a top-tier performance marketing company in Delhi, iWrite India helps businesses master Google Ads vs Meta Ads by tailoring campaigns that align with real-time analytics, ROI goals, and your brand narrative. Our expert strategists ensure your paid media delivers measurable, compounding growth.

From high-performing Google search ads to thumb-stopping Instagram creatives — we manage, optimize, and scale campaigns that drive action through innovative performance marketing services.

Google Ads vs Meta Ads: What’s the Difference?Google Ads are search-intent driven and ideal for high-converting leads through Google Search and Display Networks. Meta Ads (on Facebook and Instagram) offer deep audience segmentation and visual engagement. Choose Google Ads for direct intent and Meta Ads for targeted brand awareness.

FAQs

1. Are Meta Ads better than Google Ads for e-commerce?

Meta Ads are ideal for product discovery and retargeting through visual formats. But if users are actively searching, Google Shopping Ads bring better conversion intent.

2. How has Meta Ads targeting changed after iOS14?

Post iOS14, Meta Ads targeting is less precise due to reduced third-party tracking. Still, features like lookalike audiences and pixel-based retargeting remain powerful.

3. What are the key Google Ads benefits for service industries?

Google Ads allows businesses to target customers searching for specific services, offering better lead quality and easier integration with CRM systems.

4. Should startups use Meta Ads or Google Ads first?

Startups should begin with Meta Ads for low-cost awareness, and transition to Google Ads as intent-driven searches build. This staggered approach controls cost and builds brand recall.

5. Can Google Ads and Meta Ads work together in one strategy?

Yes, a hybrid strategy works best. Google Ads can drive direct conversions, while Meta Ads nurture audiences and increase reach. Retargeting across both improves ROI.

[ameliasoulturner]

Here’s What I Actually Made from 12 Million Views on YouTube

When people hear the phrase “12 million views on YouTube,” they immediately assume I must’ve made a fortune. And I get it — the number does sound huge. Most people think that kind of view count is a ticket to early retirement or at least a luxury car. But the truth? It’s a little more complicated.

I’ve been writing professionally for over a decade — blogs, articles, and books — but a few years ago, I decided to try something new: YouTube. As someone who enjoys storytelling and content creation, it felt like a natural fit. I started a channel, stuck with it, and over time, one of my videos took off. It hit 12 million views.

What happened next surprised even me.

So if you’ve ever wondered how much YouTube really pays for millions of views, here’s a behind-the-scenes breakdown — the dollars, the misconceptions, and the real math behind those flashy view counts.

First, Not All Views Are Created Equal

Let’s get one thing straight — YouTube doesn’t pay based on views alone. That’s a common misconception. Instead, YouTubers earn money mostly through ads, and more specifically, CPM and RPM.

CPM (Cost per Mille) is how much advertisers pay YouTube for 1,000 ad views.

RPM (Revenue per Mille) is how much you actually earn as a creator per 1,000 views, after YouTube takes its cut.

That cut? YouTube keeps 45%. Yep, nearly half. So, if an advertiser pays $10 per 1,000 views, creators see about $5.50. But here’s the kicker — not every view has an ad on it. Some people skip ads. Some use ad blockers. Some views come from countries with lower ad rates.

Now let’s talk about what happened with my viral video.

The 12-Million-View Video: A Breakdown

The video that went viral was a tutorial — clean, family-friendly, and about a topic advertisers love. That worked in my favor. Here’s a basic rundown of what I earned:

Total Views: 12,000,000

Average RPM: $3.75

Total Revenue: Around $45,000

Now before you say, “That’s it?” or “That’s amazing!” — let’s talk about what that number really means.

What Affects Your YouTube Earnings

There are a bunch of factors that influence how much you’ll earn per view. Here are the biggest ones I’ve learned from experience:

1. Audience Location

Most of my views came from the U.S., Canada, and the U.K. These countries have higher ad rates. If most of your views come from India, Southeast Asia, or Latin America, you’ll earn way less for the same number of views.

2. Video Topic

Certain niches just pay better. Finance, tech, business, and software tutorials get high CPMs because advertisers in these spaces are willing to pay more. My video happened to fall in one of those “advertiser-friendly” niches.

Compare that to, say, a prank video or gaming content, which can earn way less per thousand views.

3. Watch Time and Engagement

The longer people watch your video, the more ads YouTube can place — which boosts your RPM. My video was about 10 minutes long, and most viewers stuck around for at least 7 minutes. That made a big difference.

4. Time of Year

Ad rates are highest during Q4 — October through December — when companies go all out with holiday advertising. If your video goes viral in July, your earnings might be half of what they’d be in December.

My viral video hit its peak in November, which helped.

5. Monetization Settings

Some creators leave money on the table by not enabling mid-roll ads (which show up in the middle of a longer video). I made sure to use mid-rolls without being annoying — that also helped boost revenue.

The Hidden Costs No One Talks About

Earning $45,000 from a single video sounds great. And it is. But there are things behind the scenes that eat into that income.

Taxes — YouTube doesn’t withhold your taxes. That $45k? Uncle Sam’s going to want a good chunk of it. After federal, state, and self-employment taxes, I walked away with about $30,000.

Time and Equipment — That video wasn’t free to make. I invested in a camera, microphone, lighting, editing software, and spent days scripting, filming, editing, and optimizing it. You’re also not getting paid for the hours of replying to comments, updating thumbnails, or promoting the video.

Inconsistency — Here’s a harsh truth: most videos won’t go viral. That video was a one-in-a-hundred situation. I’ve made dozens of other videos that barely cracked 5,000 views. You can’t bank on virality. So while $45k from one video is great, it doesn’t happen every month.

Other Ways I Monetized That Video

This is where things get more interesting. YouTube ad revenue was only part of the story.

Because the video ranked well in search and brought in consistent traffic, I added:

Affiliate links in the description — earned me another $10,000 over 6 months.

Email opt-in — I gained over 15,000 new email subscribers through a free download linked under the video.

Course promotion — I launched a mini digital course that aligned with the video topic, which brought in another $8,000 in sales.

So in total, that one video brought me close to $63,000 — but not all through ads.

What I Learned From It All

If you’re thinking of jumping into YouTube because you heard creators are getting rich off views — slow down. Yes, the platform can be lucrative. But it takes time, strategy, consistency, and a bit of luck. Here’s what I’d tell anyone considering this path:

Views don’t equal dollars — RPM is everything.

Diversify your income — Don’t rely solely on ad revenue. Build an email list. Add affiliate links. Create your own product.

Play the long game — It takes time to build a channel and even longer to build a reliable income stream.

Focus on content that lasts — Evergreen videos (like how-tos, tutorials, reviews) can bring in views for years. Viral trends burn out fast.

Know your audience — U.S. and Canadian viewers usually pay better than global ones.

So, Is It Worth It?

For me, yes — not just financially but also creatively. That video gave me a burst of visibility, credibility, and passive income I hadn’t expected. But more importantly, it taught me that success on YouTube isn’t just about going viral. It’s about building something that lasts.

If you’re serious about starting a channel, focus on delivering value, not chasing trends. The money may follow — but more importantly, the impact will.

Would I do it all over again?

Absolutely. But I’d do it smarter from the start.

[fusion5aus]

Use Australia's cutting-edge CPM tools to optimize your return on investment. Simplify financial planning, budgeting, and forecasting to boost precision and efficiency. To aid in decision-making, use real-time insights and analytics created especially for Australian businesses. Utilize state-of-the-art corporate performance management solutions that are intended to produce quantifiable outcomes to boost performance and unlock growth potential. Visit us now to know more about CPM Tools in Australia.

[citaevcharger]

Pioneering EV Infrastructure: CITA EV Charger Manufacturers in Dubai

CITA EV Charger stands out as a leading manufacturer and supplier of electric vehicle (EV) charging solutions in Dubai and across the Middle East. Known for their innovation and reliability, CITA EV offers a diverse range of AC and DC chargers tailored to residential, commercial, and public use.

Their product lineup includes AC chargers from 7kW to 22kW and high-power DC chargers up to 360kW, all engineered with high durability (IP65/IK10 rated) and certified by regional authorities like SASO and ADQCC. These chargers support smart functionalities through integrated software, including a mobile app and a robust Charging Point Management System (CPMS).

With operations in over 30 countries, CITA EV provides complete charging solutions—hardware, software, installation, and 24/7 support—making them a trusted partner in powering the electric mobility future in Dubai and beyond.

[graciejohnson660]

Get Top-Notch Project Management Assignment Help from Experts

Project management is an essential discipline in today’s corporate world, ensuring that complex tasks are completed efficiently and within deadlines. However, when it comes to handling academic assignments on project management, many students feel overwhelmed. If you're facing challenges with topics like risk management, project scheduling, Gantt charts, or stakeholder analysis, it’s time to seek expert Project Management Assignment Help from GreatAssignmentHelper.com.

We provide end-to-end academic support for students pursuing management and engineering courses across the globe. With our assistance, you can understand concepts better and score higher grades.

🎯 Why Students Need Project Management Assignment Help

Project management isn't just theory—it's the science of planning, executing, and analyzing real-time processes. Students often search for help with project management homework for the following reasons:

Complex and interrelated topics like time, scope, cost, and quality management

Difficulty applying theory to real-world project scenarios

Lack of time due to internships, part-time work, or multiple submissions

Trouble understanding software tools like MS Project or Primavera

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At GreatAssignmentHelper.com, we provide the best project management assignment help online, combining practical knowledge with academic standards.

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Choosing the right assignment help platform is crucial. Here’s why thousands of students trust us:

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Analysis of Agile Project Management in IT Startups

Creating a Risk Register for a Construction Project

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Time-Cost Trade-Off in Resource Allocation

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[chris-brandify]

Cracking the Code of CTV — A Glossary for New-Age Advertisers

The Ad Game Has Changed. Has Your Vocabulary?

Let’s be honest: most CTV glossaries feel like a tech dictionary had a baby with a spreadsheet. But here’s the thing—you don’t need to sound like a programmatic engineer to launch smart ads. You just need to understand what matters.

This glossary is here to give you the edge. You’ll find CTV’s most-used terms decoded, simplified, and tied to real-world campaign benefits.

What Makes CTV Different from the Ads You Know?

CTV (Connected TV) is any television (or connected device) that streams content over the internet. Think Hulu on your Fire Stick or Peacock on your Xbox.

Why should you care? Because CTV offers:

Targeting based on household or device

High completion rates

Measurable results across channels

Ads that run where users actually pay attention

Let’s Break Down the Terms

OTT (Over-the-Top)

Streaming content delivered over the web, bypassing cable. Platforms include Netflix, Tubi, and Sling TV.

CTV

The device where OTT content plays. It’s the “TV” part of connected TV.

DSP (Demand-Side Platform)

Software that lets you buy CTV ad slots automatically, using data to choose when, where, and to whom your ad appears.

Digiday explains how DSPs streamline media buying

Ad Inventory

The time slots available for purchase within CTV content. Think of it as the “ad space” in your streaming show.

VCR (Video Completion Rate)

How many viewers finished watching your ad. This tells you if your creative and targeting are on point.

Attribution Pixel

A code placed in your campaign to track actions after a user sees your ad—visits, purchases, or sign-ups.

Geo-Fencing

Uses device location to deliver ads to users within a specific area—down to the neighborhood level.

FAQs for the CTV-Curious

What’s the real difference between OTT and CTV?

OTT is the content. CTV is the device. You stream Netflix (OTT) on your Samsung Smart TV (CTV).

How are CTV ads targeted?

Through device ID, geolocation, and first-party data. You’re not blasting everyone—you’re reaching the right households.

Can I measure conversions from CTV?

Yes, using attribution pixels, footfall tracking, and multi-touch attribution across screens.

Pro Tips to Nail Your First Campaign

Use bold visuals in the first 3 seconds

Keep messages clear and conversational

Cap frequency to 3–5 exposures per viewer per week

Sync CTV with mobile retargeting for deeper funnel impact

Monitor VCR and cost-per-visit—not just CPM

Why Brandify? Because Results Matter

Brandify helps brands plan, launch, and optimize CTV campaigns with location-based targeting, dynamic analytics, and cross-device tracking.

Start building a data-driven CTV campaign with Brandify

Final Word: Ditch the Buzzwords, Keep the Wins

Now that you’ve cracked the CTV code, you’re not just running ads—you’re running smart ads. Understanding the lingo isn’t about impressing execs. It’s about spending every dollar where it counts.

And the best part? You’re just getting started.

Get a free targeting plan within the hour for your business here: https://brandify.io/targeting-plan/

Press Release: https://www.prlog.org/13053451

[permirauk]

Navigating the Tech CFO's Dilemma: Balancing Core Stability with Agile Innovation

The role of the technology CFO has never been more complex. Tasked with driving growth while navigating a rapidly evolving tech landscape, CFOs face a critical balancing act: maintaining the stability of core financial systems while embracing innovation to stay ahead of the curve.

Permira recently gathered our network of North American Tech CFOs to discuss key priorities and challenges shaping their technology investment decisions. Here’s what we learned:

The ERP Balancing Act

ERPs remain mission-critical, consuming roughly 40% of software budgets according to our group of CFOs. While this spend is projected to grow, non-ERP solutions are also gaining traction, reflecting the need for specialized, best-of-breed tools alongside core systems. 

CPM: High Value, High Stakes

In discussions with our network of Tech CFOs, Corporate Performance Management (CPM) solutions were recognized for yielding the highest strategic value to their respective company – and more than half of the CFOs identified CPM vendors as difficult to switch out, attempting to keep it separate from ERP re-bundling even during a cloud ERP migration.

The Rise of the Machines (and AI)

Generative AI is on the radar, with CFOs recognizing its potential to automate tasks and optimize functions like FP&A, AR, and AP. Our  Tech CFOs expect Gen AI to act as an accelerant over the next 5 years – it’s not just hype. Expect to see increased investment in AI-powered solutions that drive efficiency.

Read full blog here: https://www.permira.com/news-and-insights/insights/navigating-the-tech-cfos-dilemma-balancing-core-stability-with-agile-innovation