#venting about shopify
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reminder that shopify cant force shop owners to give out refunds after they fail to ship a product and ignore over 20 attempts to contact them so they can tell you its your banks problem and not theirs that they arent trying to protect customers, and that its MY problem i got scammed on THEIR platform
i wont fucking forget what you took from me shopify, im not using your services again, fuck you for making me pay money just so i could talk to your useless ass staff who were "working on it". one of your sellers commited fraud, you take money out of peoples pockets who think you'll help them make said money having their products up when they can just go on ebay, etsy, or even facebook marketplace to sell it for free without fees
no i will not be hearing you out, they took over 250+ dollars out of my pocket i could've used to buy food with they wouldnt give me back, i hope whoever sold me that "bike" gets put behind bars. my bank could not infact get me my refund, that it was indeed entirely your job to confront someone misusing your platform. fuck you and fuck your fake ass AI support staff
#major vent post#vent post#vent#venting about shopify#fuck you shopify#shopify#dont use shopify just use local safe services with review and refund and return systems#ebay is king for weird finds#support small real people businesses on etsy and you can get custom personalized stuff#meet new people with facebook marketplace (im still in contact with a very lovely nerd who sold me a pikachu plush its so worth it /srs)#amazon is also very safe to buy from and they give a shit about their customers its so easy to return items you dont like fuck yeah#had to get this out of my system sorry yall
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The Rise and Fall of Free Speech: What Big Tech Giveth, Big Tech Taketh Away
by Don Hall
To whom do you award the right to decide which speech is harmful or who is the harmful speaker? To whom would you delegate the task of deciding for you what you could read?
— Christopher Hitchens
As the collective sigh of millions cascades across the internet due specifically to the mass de-platforming of one Donald J. Trump and a solid number of his breathless worshippers, the adage that that which feels good in the moment may have consequences unforeseen pops up.
So far, the Fat Man in Orange has been kicked out of Twitter, Faceborg, Twitch, Shopify, Reddit, TikTok, Snapchat, as have a host of his more virulent supporters. The folks making these decisions want to spin the tale that, as Lindsey Graham dribbled out of his mouth "...enough is enough." Anyone with two brain cells to rub together can see this move from Zuckerberg and Dorsey and even Google, Apple, and Amazon (dumping Parler) are merely jumping from comfortably placating these violent idiots for four years to (finally) removing access because they no longer hold power.
Cowardly shit, in my opinion.
On the other hand, the mostly white seditionists who breached the Capitol are not being charged with treason or insurrection but things like knowingly entering or remaining in any restricted building, theft of government property, and the lowball charge of violent entry and disorderly conduct on Capitol grounds.Â
So Trump gets his phone taken away and his sycophants get wrist slapped when the whole mess were actively guilty of treason. Sure, Trump will be hastily impeached (a second time) and acquitted (a second time) so until the District Attorney of New York goes after the modern Capone for tax evasion, we bask momentarily in any consequence no matter how tepid and small.
Wait a minute. What?
After four and half years of Trump using the largest communications platforms known to man to subtly and sometimes brazenly dog-whistle his followers into violence, we celebrate his de-platforming without the thought that that makes Zuckerberg and Dorsey the two most powerful people on the planet?Â
At this point, Google, Apple, Faceborg, and Twitter are collectively more powerful than almost any nation in the world and these platforms have allowed this to happen in the first place. I see those hardcore GOP Senators who went along and in many cases enabled Trump's horror show now step back and ask for us to move past all this in the cause of unity. What the Big Tech cats are doing is exactly the same thing.
Back in the Bush Jr. days when I had a Blogspot entitled “An Angry White Guy in Chicago” I wrote a metric ton of spew about that lost eight years. It was my way of trying to move the needle a bit in a Leftie way and vent my overstuffed spleen.
My second ex-wife and I were flying to North Carolina to visit her family and, at the airport, I was informed that I was on a “No Fly” list. I was taken to a tiny room in the backwaters of O’Hare and interrogated about threats I’d made online against Vice President Dick Cheney. The “threats”? I had mentioned in an “I Believe...” that if I saw Cheney in person I’d want to slap him hard in the face.
Not that I thought we needed to “go to war” against Trump or BLM. Not the “I hope the Orange President should die of colon cancer.” Not that Hillary Clinton should be raped and murdered. Not that Nancy Pelosi should be hung. Slapped. I may have added “bitch” to describe the slap but that was the extent of my “threats.”
My second ex-wife went to North Carolina. I stayed home and sulked. That’s how government oversight is supposed to work (whether I thought Cheney should get popped in then jaw or not) and when I see the tweets of both the Right and the Left calling for violence against the chosen enemies of their ideology I’m gobsmacked that these morons aren’t flagged and taken into an airport bathroom and grilled.
At a time when the progressive left wants to define offensive speech as violence and the white nationalists want to define increased equity as genocide, it’s extraordinary how similar the online speech of both fringes has become.Â
And our only stopgap to this is in the hands of two dudes in charge of these platforms?
There are two ways to look at Superman. He’s either Christopher Reeve, all powerful yet benevolent, an unrelenting god with nothing but good intentions and with our best interests at heart. A Boy Scout (but in the truest sense rather than the homophobic kind).Â
Or he’s the way Zack Snyder sees him. A being so powerful he cannot be held accountable for the mayhem caused when he has to fight the Big Bad, so god-like that when the buildings fall during his melee with Zod and kill thousands of innocent people, there is nothing to be done but shrug and be happy he isn’t pissed off at us.
Zuckerberg and Dorsey have the power to melt our faces off with their laser eyeballs and we either trust that they won’t use that power on the wrong people when their having a rough morning or regulate their power in ways that no longer leave it up to their whim. Because that’s why Trump has been de-platformed. The whim of two men in charge of the most powerful communications networks in the history of mankind.
To whom would you delegate the task of deciding for you what you could read?
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So It Begins
I’ve intended to start an art blog to track what I am working on. My intention is to track progress of different projects, vent about issues, compare supplies, & basically just let my mind splay out on the page. Tumblr seems to sync pretty well with Instagram where I have been posting my arts. I am posting three pieces a week of different ideas for bodies of work. Instagram has character limits that don’t allow me to ramble on like I like to do. I’m assuming that it is also good for SEO to have a web of different sites connecting each other, but that’s just an assumption my spider mind makes. I have an Etsy shop going & Instagram, so this is the third bullet in my revolver. Eventually I’d like to have my own website, but you can’t beat this stuff to do its own marketing for you. Once I build these platforms then I’ll create a Shopify or Squarespace website. At this point I just get overwhelmed with it & would rather be spending time on my art.Â
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Hi! Our names are Ras & Kim. We have founded an organization here in our community - it's called Helping Hands 4 Harrisburg. We offer resources & information to people who need it for things like housing, food, clothing, employment, education, transportation, child care, & so many other things. We're also ALWAYS seeking people who are willing to volunteer or donate their time with us, or can donate clothing items, hygiene products, or small household items, as well as monetary donations.
We would love it if you guys could read the word about HH4H and see how far we can reach, see how many people we can help.
You can follow us on Facebook at facebook.com/helpourcommunitynow... Or we have a website [email protected] . We're also on Twitter & Instagram!
Along with HH4H we have a small shop called Ras & Kim's Things that 100% of the proceeds made from the sales goes towards funding the resources for HH4H. You can find rising Kim's things on Mercari, eBay, OfferUp, Vented, Etsy, Shopify, Poshmark, Pinterest, and many other platforms. We resell high quality pre-loved items, we would never post anything that we wouldn't personally wear or use ourselves so we know you and your family will love what we have to offer and it's for a great cause!
We're just looking for some more folks that we can call friends that would love to 'help us help the world one community at a time'™ ©.
We can't wait to start working together with you guys 🙌🏼💯
Please message us if you have any questions or just want to talk or have any ideas We're open to anything!
Have a beautiful day!
Ras & Kim !!
Email: [email protected]
#community#do what you can#nonprofit#helping hand#helping hands#harrisburg#central pennsylvania#pennsylvania#charity#donate#donations#volunteer#teamwork#organization#togetherwecan#together#volunteers#team#helpushelptheworld#onecommunityatatime
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What Are The Various Things To Do To Create A Sales Tunnel?

What Is The Point Of A Sales-Tunnel?
Whether it's for an ecommerce web site, produced using Shopify, either Learnybox or even WordPress, the following steps will be the same. Visitors passes this tunnel, it moves through different procedures also it succeeds in buyer or in potential. One can cause a tunnel de vente with almost any web site design platform. The fantastic benefit is always to have the ability to develop automatic sales tunnels which can be now optimized.
What Are The Different Things To Do To Create A Sales Tunnel?
The first move is to define a hearing loss, an expected goal in a certain age group that's certain pursuits. By way of example, if the aim of my sales cycle and market cooking courses, then I have each and every interest in targeting young adults and those who would like to prepare routinely. Hence that the meaning of the focus on is paramount. That is no point in delivering individuals who aren't qualified in an tunnel de vente. He desired to ship a extremely qualified prospect in a smaller volume to be able to hope to become able to make sales. Afterward you've got to make an arrival web page. That is known as a landing page. You may get more info on tunnel de vente by browsing tunnelvente.fr/ site.
The aim of these pages is always to produce your merchandise or concept understood and to appeal to a customer prospective. It is a real art and a lot of function to produce an on the web tunnel de vente. The logos, buttons, text and images want to be worked in a comma. In case the visitor is certain, then it'll soon be possible for example to enroll or acquire directly the own product. The future customer arrives to some questionnaire to fill out. At the time, practically nothing has been missing! He might perfectly cancel his purchase and by your website. We want to guarantee him so that he can set his order enable one to produce momentum. This is actually a critical measure at an conversion tunnel to earn sales. As soon as the purchase is more successful, the client will undoubtedly be in the tube to enter additional tube is eager to urge him like additional products to buy.
what should be determined in a sales tunnel?
When you're going to attract 10000 people through a ad on Facebook or Adwords, you will obviously never get 10 000 clients. It is important to tell you there are conversion levels between every step. In case 10 000 people click the advertisement and also just 5000 remains in your page, then you will have a conversion fee of 50%. More specifically, we are speaking about bounce rates. The further you go forward as well as the reduced the conversion pace, because it's rather hard to request money and to complete a sale. All your art is to measure the proportion of conversion between each thing is to increase it.
Howto IMPROVE YOUR ONLINE Revenue TUNNEL?
To start with, it's necessary for you to follow along with all of the conversion info. Once you have found that a conversion speed isn't fantastic, then you may improve the steps step by step. To offer you an idea, a mean bounce speed is around 50%. A conversion pace in average sales is approximately two to 3 per cent. The higher the rate, the more successful you will soon be. Thus, It Is Vital to work about the highlight of the Additional Price of your merchandise:
Exactly why does an individual have to buy your goods or assistance?
What problem is that going to fix?
Could he know all this in a fast and clear manner through your site?
Apart from, is the amazing site effortless to understand and use?
Do you provide him the chance to keep in touch with you and have all these questions whether there's a problem?
Is everything well written and without a spelling error?
All of these are questions that you can ask your self and that make it possible for you to radically enhance your sales trade. Along with, the words utilized and even the job of a button or image might help determine the percentage of conversion of one's sales tunnel that you are creating and improving. To give you a good example, I significantly improved my conversion rate by changing the color of one of my buttons which were present in my web site. In this circumstance it's required to perform extensively your A-B testing which makes it possible for one to reveal two versions of one's site to customers to select so which version converts the best.
Secrets du tunnel de vente
28 Division St, Paris,
NY 75000, France
Phone: + (33) 984 754
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What Are The Various Steps To Create A Sales Tunnel?

What's The Point Of The Sales Tunnel?
Whether it's for a e-commerce web page, created using Shopify, Learnybox or even WordPress, the steps are the same. Visitors passes the tunnel, it moves through different processes also it emerges either in customer or in prospect. An individual can make a tunnel de vente using any internet site design platform. The good benefit is to have the ability to produce automatic sales pipeline which can be optimized.
What Are The Various Steps To Create A Sales Tunnel?
The very first task is always to specify a hearing, an expected target in a certain age class that has certain passions. As an example, in the event the aim of my sales tunnel and sell cooking classes, I have each interest in targeting young adults and also individuals who like to prepare on a regular basis. So the meaning of a focus on is overriding. That isn't any purpose in delivering visitors who are not capable at an tunnel de vente. He desired to ship a very qualified potential in a smaller volume in order to hope to become able to make sales. Afterward you have to create an arrival webpage. This is called a landing page. To find out additional information on tunnel de vente, you have to visit https://www.tunnelvente.fr/ site.
The purpose of this page is to make your merchandise or concept known and also to attract your customer possible. It's really a art and also plenty of work to generate an online tunnel de vente. The buttons, logos, text and graphics will need to be worked at a comma. If the visitor is convinced, then it'll soon be feasible for example to enroll or buy directly your own product. The upcoming buyer arrives to some questionnaire to complete. At that time, nothing at all has been won! He may perfectly cancel his purchase and from the website. We will need to guarantee him so that he can place his order permit you to generate turnover. This really is really a important step in an conversion tunnel to create sales. When the purchase is successful, the consumer will be in the tube to enter additional tunnel is hungry to recommend him for example additional products to purchase.
what should be determined in a purchases passage?
Whenever you're likely to attract 10000 people through an advertisement on face book or even ad-words, you will of course never get 10 000 customers. It is crucial to tell you that there are conversion rates between each step. In case 10 000 people just click on the advertisement and also only 5000 remains on your webpage, then you will have a transformation price of 50 percent. More specifically, we are talking about bounce prices. The longer you proceed forward and the reduced your conversion rate, because it's quite hard to request money and to complete a purchase. Each of your art is to assess the proportion of transformation between every measure is really to enhance it.
Howto IMPROVE YOUR On-line Revenue TUNNEL?
To begin with, you have to follow along with all the conversion data. Once you've noticed that a conversion speed is not very good, then you can enhance the steps step by step. To offer you a sense, a mean bounce rate is approximately 50%. An conversion pace generally sales is around just two to 3 per cent. The higher the rate, the more rewarding you are going to undoubtedly be. Ergo, It Is Vital to work about the highlight of the added value of your product:
Exactly why does a customer have to buy your product or support?
What difficulty is this likely to address?
Can he know this in a speedy and crystal clear manner via your website?
Besides, is the website simple to comprehend and utilize?
Do you provide him the ability to keep in touch with you personally and ask all these questions whether there is a problem?
Is all well composed and without a punctuation error?
These are all questions you may ask yourself and that allow one to radically enhance your sales trade. Along with, the words employed and even the job of the button or graphic can influence the percentage of conversion of one's revenue cycle that you are creating and improving. To give you a good exampleI somewhat improved my conversion rate by changing the color of a number of my switches which exist in my web site. In this situation it's required to do the job broadly your A-B testing which makes it possible for you to show two variants of one's site to people to choose so which version transforms the ideal.
Secrets du tunnel de vente
28 Division St, Paris,
NY 75000, France
Phone: + (33) 984 754
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Text
What Are The Different Things To Do To Create A Sales Tunnel?

What's The Point Of The Sales-Tunnel?
Whether it is to a ecommerce web page, manufactured using Shopify, either Learnybox or even WordPress, the following steps would be identical. The visitor passes the tunnel, it moves through different procedures plus it succeeds into buyer or at prospect. One could develop a tunnel de vente with any web site design stage. The truly amazing advantage is always to have the ability to develop automatic sales translators which can be now optimized.
What Are The Various Steps To Create A Sales Tunnel?
The first move is to specify a hearing loss, a potential focus on in a sure age group that's certain interests. For example, in the event the purpose of my sales cycle and market cooking courses, then I've got every interest in concentrating on adults and those who like to prepare often. So that the definition of a goal is overriding. There is no point in sending people who are not capable in an tunnel de vente. He wished to ship a extremely qualified prospect in a more compact quantity so as to expect to be capable of making sales. Afterward you've got to produce an arrival web page. That really is known as a landing page. Check out great article for effective information now.
The objective of these pages is always to produce your product or theory understood and to attract a customer prospective. It's a real art and also plenty of work to produce an online tunnel de vente. The logos, buttons, text and images need to be worked in a comma. In case visitors is persuaded, then it will be possible such as to enroll or obtain directly the own product. The upcoming purchaser arrives to some questionnaire to fill out. At that moment, nothing has been missing! He can very well offset his purchase and by your website. We have to guarantee him that he can set his order enable you to create momentum. This is a critical step in a conversion tunnel to earn sales. Once the purchase is more successful, the consumer will be in the tube to enter other tube is eager to recommend him like other products to buy.
what should be evaluated in a purchases tunnel?
When you are likely to bring 10000 people through a ad on face-book or ad words, you will ofcourse never get 10 000 customers. It's important to tell you that there are conversion rates between each measure. If 10 000 people simply click on the ad and also only 5000 continues to be in your own webpage, then you definitely will have a conversion price of 50%. More specifically, we are talking about bounce rates. The more you go forward and the reduced the conversion speed, since it's extremely tough to request money and to conclude that a sale. Each of your art is then to measure the percentage of conversion between each step is really to improve it.
HOW TO IMPROVE YOUR ONLINE Revenue TUNNEL?
First of all, it's necessary for you to follow along with all the conversion info. Once you've noticed a conversion rate is not excellent, then you can improve the steps step by measure. To give you a sense, a mean bounce rate is around 50%. An conversion rate in average sales is approximately just two to three percent. The more complicated the rate, the more profitable you will be. Ergo, It's Crucial to work about the highlight of the Extra value of your own product:
Exactly why does an individual need to purchase your product or assistance?
What problem is that likely to fix?
Could he understand all this in a speedy and clear manner via your website?
Apart from, is this website effortless to comprehend and use?
Can you provide the opportunity to speak with you and have these questions if there's a issue?
Is everything well written and with no punctuation mistake?
These are all questions you may ask yourself and also that permit one to dramatically enhance your sales business. The color, what applied and even the job of the button or image may influence the proportion of conversion of your revenue cycle which you're creating and improving. To give you an exampleI somewhat improved my transformation rate by changing the shade of a few of my switches which exist on my web page. Within this situation it's crucial to do the job your a b testing which allows you to show two versions of your website to customers and also to decide on so which variant transforms the best.
Secrets du tunnel de vente
28 Division St, Paris,
NY 75000, France
Phone: + (33) 984 754
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Text
Think Your B2b Ecommerce Trends You Need To Know For 2020 And Beyond
The B2B area could be considered eternal. Brands will always require quality providers, which makes B2B virtually immune to oversaturation.
That is not to say it is not evolving. Merchants and manufacturers operating in the B2B space has to change accordingly. With eCommerce platforms lessening the demand for specialized design and coding abilities, B2B companies can take their online presence into their own hands.
In this article, we insure B2B eCommerce tendencies that those marketing B2B companies absolutely should start implementing today if they want to bump up conversions and stay ahead of the fierce competition. Whether you're encouraging a startup or an established manufacturer, take note. Transparency is trendy (and rewarding ) Trust is the number one advantage in consumer-focused eCommerce. Consumers can't physically enter a store and get a hands-on feel for a brand and products. Therefore, trust has to be established right off the bat. B2B eCommerce is just the same. Those from the B2B industry which are transparent with their internet presence and pricing catch trust and enhance credibility. In fact, 44 percent of B2B buyers say that they want clear pricing on eCommerce websites. They also anticipate self-service features and the ability to quickly schedule calls with salespeople. Multiple Payment Options How can you improve the conversion rate, increase customer retention, and reduce cart abandonment? With many different payment choices.
B2B buyers are always looking for ways to better manage cash flow and reduce prices. Supplying multiple payment options like payment strategies, purchase orders, and extended credit will bring more value and flexibility to your clients.
#3. Custom Landing Pages will be the Weapon of Choice What's the best way to convey your offer to prospective customers? Conveying the info B2B clients need to see landing pages may be tricky compared to B2C. There are usually more decision-makers involved and showcasing the true value of a product or service at scale is not necessarily a walk in the park.
B2B business landing pages need to:
Educate the prospect about the problems you solve Clearly define your deal Guide them to the next step of the buyer's travel with compelling content
Additionally, elements that capture consumer information are usually required to schedule callbacks and discuss transaction issues. If you are using landing page builder software like PageFly, then you can easily drag and drop form components to your Shopify store if you opt to use that platform.
Additionally, it is important to ensure your product photographs are enticing and pleasing to the eye.
B2B decision-makers looking for fast, precise, and highly detailed advice on merchandise -- and that's fantastic for VR and AR. Though their use is growing more rapidly in B2C, they present a major opportunity for personalized and immersive experiences for B2B businesses.
VR and AR have the capacity to help clients identify products quickly, especially in markets which are more design-based such as machine components and engineering materials.
Hololens by Microsoft is pursuing the dream of enhanced productivity via hyper-realistic AR cans. This enables partners, remote teams, and potential clients to get a hands-on sense for goods. It also opens opportunities for virtual hangouts, making space less relevant when discussing business transactions. Extensive Customer Support 89 percent of customers will switch to doing business with a competitor following a poor customer experience.
That is a whopping statistic, however the increasing importance of customer support isn't a secret. Since the web and social platforms become more sophisticated, engagement levels will also be increasing, bringing with them a fresh demand for top-tier support.
With this much noise filling every market, B2B businesses will need to stand out in the crowd and truly connect with prospects. So how do you keep customers from running in the other direction? Or worse, venting to the planet on social websites about lousy customer experience?
One option is to perform regular customer support audits. Another would be to have a lot of on-site resources like live chat, FAQs, and numerous lines of contact. Another workable route would be to integrate artificial intelligence (AI). Business has been transformed by AI to the point that B2B retailers simply can't dismiss it. Chatbots can be used for client queries anytime communication with an individual is expected.
AI chatbots have the exceptional capability to collect data over time, providing quicker and more personalized responses to future inquiries. Engagement enhances and brings tranquility to the revenue process thanks to the chatbots' capability to track behavior patterns and, in turn, produce more qualified leads.
#6. The Advent of Fully Personalized Shopping Experiences
When shopping on the internet, one in three buyers selects their sellers based on personalization features like AI, predictive ordering, one-click reordering, and customized product catalogs. The further price and convenience they add increase conversion rates.
To make such a personalized experience, merchants will need to use enterprise resource planning (ERP) platforms to integrate purchasing, stock, sales, advertising, finance, human resources, along with other information from disparate sources. ERP systems are the digital glue that holds all of the organizational systems collectively.
#7. Welcome to Voice Commerce
B2B consumers are increasingly looking for voice abilities when purchasing online. Voice commerce excels at repeat orders, which can be common in the B2B space.
Voice commerce negates the need for long, visual descriptions and lets customers purchase hands-free effortlessly. Although this technology is still in its infancy, voice trade is worth keeping a close watch on for retailers serious about increasing conversions and optimizing the user experience. Conclusion
eCommerce platforms are rapidly advancing. If your B2B company is considering implementing a new platform or maximizing an present site, choose an all-encompassing platform which allows for customization and advanced integration.
Shopify Plus is a workable option that continues to grow together with eCommerce development company takes the technical burden off of business owners so that they can focus on growth.
Staying ahead of the game is key to creating memorable user experiences that lead to a loyal following and repeat business.
Author Bio:
Salman Ahmed is a Business Manager at Magneto IT Solutions – an eCommerce development company in Bahrain that offers quality b2b eCommerce solutions, Magento development, android app development, Magento support, mobile app development services. The company also offers eCommerce solutions for the grocery store at a very affordable price. He is a firm believer in teamwork; for him, it is not just an idea, but also the team’s buy-in into the idea, that makes a campaign successful! He’s enthusiastic about all things marketing.
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12 Customer Service Trends Your Business Should Follow
The future of customer service could mean the future of your business. 77% of customers are “fed up” with bad customer service, and 91% of consumers only buy from brands they trust. That means poor customer service leads to lost customers and lost revenue.
Consumers demand amazing service and will spend more to get it. Companies who don’t adapt to this risk their livelihood. And companies that do are making millions. But like so much else, change is fast-paced.
Each day brings new ideas and new challenges. And in a service-oriented space, you might feel adrift.
So, what can you do to ensure your business keeps pace with customer service trends? We’ve got you covered. Here are 12 customer service trends to watch and even get ahead of the pack!
12 Trends Driving the Future of Customer Service
1) Omnichannel Support
Omnichannel is one of the most successful trends in marketing. An omnichannel approach treats each customer experience as a single journey with the customer at the center. All channels work together seamlessly every step of the way.
Although many companies have multiple channels, they aren’t all truly omnichannel.
Multichannel approaches put the business at the center. And in this approach, channels often operate in silos, which disrupts the user experience.
According to Shopify, the omnichannel vs. multichannel difference is clear: “[O]mnichannel removes the boundaries between different sales and marketing channels to create a unified, integrated whole.
The distinctions between channels—onsite, social, mobile, email, physical, and instant messaging—disappear as a single view of the customer as well as a single experience of commerce emerges.”
But, omnichannel doesn’t mean every customer or every company uses every channel. Instead, successful strategies engage customers where they are.
It doesn’t tell them where they have to go. And they know what their various types of customers need. If a channel isn’t well-executed, you’ll do more harm than good. In fact, you’ll erode the customer experience.
2) Customer Success
Customer service is one thing, but it doesn’t guarantee your customers will stick around. In a world where it’s easier to do customer service right, great customer service experience might not be a differentiator. Customers must also get value.
A focus on customer success delivers value faster and more consistently over time. And results show up in your retention numbers.
So what’s the difference? Customer service is about reacting to situations and interactions. Good customer service happens when a product delivers on its promise. Or when the package arrives on time or early.
By contrast, customer success is proactive. It addresses problems before they start. And it arms customers with what they need for success. Customer success identifies metrics that create successful customers and works to help every customer succeed faster.
Ask yourself, what can we do today to help our customers get value from what we offer? You might even hire a Customer Success team to track, plan, and facilitate customer success.
3) Artificial Intelligence and Chatbots
Conversational marketing is trending, but conversations take time. So, chatbots are on the front lines.
A chatbot is “[P]owered by pre-programmed responses or artificial intelligence to answer a user’s questions without the need of a human operator.” Think of them as virtual assistants right in your app, ready to help customers at any time.
While chatbots aren’t right for every business, they are making waves in customer service. And now that building a chatbot takes just two minutes, companies have no excuse to ignore this trend.
Customer service AI chatbots can handle many questions and issues. For example, chatbots can respond to easy questions about where to find a function. They can offer price estimates based on algorithms.
They can even connect consumers directly with human agents. This keeps the customer from filling out an internet form and waiting for a response.
And bots are there when your customer needs them. Even at peak times, chatbots have no waiting. Plus, machine learning also means your bot gets better over time.
Chatbots can also connect customers with resources from your knowledge base. Then that content can be continually updated by user feedback. Wins all around.
4) Real-Time Communication
AI can do a lot, but that doesn’t mean people are obsolete. Even if you have chatbots, you still need human agents available for the trickier issues. And they should be available right now.
Because that’s what real-time means. Here are some examples of real-time communication channels:
Contact Centers
Phone calls may be taking a back seat to other channels, but some problems and some customers require it. For those occasions, it may make sense for you to maintain virtual call centers.
Internet of Things
The internet of things connects us through our devices and possessions. And these things offer opportunities for real-time communication.
Think about how Amazon allows customers to place orders through Alexa. There’s nothing more real-time than that!
Live Chat
Where chatbots and help centers leave off is where live chat takes off. Live chat software gives your business the chance to speak directly with customers online. However, humans run the chat instead of AI.
Efficient companies make chat easy to find. Take Netflix, for example. The support page offers a quick link to chat with an agent:
Source
Ticketing systems can combine perfectly with live chat, too. Robust systems (like Nextiva) let you tap into your knowledge base and automate customer service actions.
5) Social Media
Go beyond the algorithm and use social media to provide stellar customer service. Social media is about more than ads. Facebook, Twitter, and LinkedIn let customers vent about or celebrate a brand on their networks.
Here are some winning social media customer interactions:
Say thanks for kind words and recommendations.
If the customer has a complaint, solve it for them right on the post. Nothing shows off your commitment to service than actually showing it off.
Answer questions and offer resources.
Get out ahead of issues. Did your latest release have a confusing element? Explain it on social media and reach your followers right in their feed.
Show off your most useful or new features right in the feed. After all, they’re not going to open that new release email, but they are scrolling Instagram right now.
You work hard for customer engagement like views, comments, and follows, so get the most out of it. Social media is the ultimate in personalization. Businesses that use social use many customer service trends in one go. What’s not to “Like”?
6) Video
Even as our world gets more virtual, face-to-face customer service interactions are trending.
One look at YouTube or Skillshare shows that video is a powerful tool for delivering content. For Millennials and others, video is a natural fit. Here are some ways to use video in your customer service portfolio.
Webinars
Web-based seminars provide real-time, face-to-face content right to your customer’s device. Platforms like Zoom or Go To Webinar give help you manage attendees, personalize the platform, and run webinars. You can even record webinars for attendees to review later.
Online Meetings
Get up close and personal with face to face meetings throughout the customer journey.
From virtual demos during the sales process to educational meetings during onboarding, online meetings help you stay in touch with your customers. They build bonds you can’t create any other way.
Video Email
Email has long been a tool for stellar customer service. Take it to the next level with embedded video. Video emails have higher engagement too!
And you can deliver highly personalized and detailed communication right to an inbox. When you find yourself writing, “Sorry if this is too complicated,” consider a video email explaining the issue.
7) Personalization
Research says, “Consumers expect highly personalized shopping experiences from retailers and are willing to spend more money when brands deliver targeted recommendations.” (Source.)
The same research says 71% of consumers are frustrated by impersonal experiences. So, it’s clear that personalized customer service increase profits.
With so much at stake, it’s time to take personalization seriously.
Seamless In-Store to Online Experience
In-store employees should know what you purchased online. It’s all well and good to have an online store and an app, but they can’t live in a silo. Leverage an omnichannel approach and make all the info available to all stakeholders.
Accurate Recommendations
Recommendations should be on point. Since they drive impulse buys, they should be specific and personalized.
If not, you miss an opportunity for profit and invite screenshots of your ad on social media: #advertisingfail. Take Old Navy’s lead offer quality suggestions at every turn.
 Source
Get it Right, Fast
Brands should interact on a personal level right away. If a customer calls for help, your rep should know their purchase history. Should a customer comes from a social media post, tailor their experience around that.
8) Empowered Customer Service Representatives
Ticketing systems can empower your agents with knowledge. But go beyond that and enable them to take action. Virgin Atlantic’s customer service agents can reach out directly to customers—and customers can reach out directly to them. Talk about customer care!
Other companies give agents the go-ahead to offer solutions to problems without escalating issues. If a customer is angry on live chat, a real-time refund discount boosts customer satisfaction. Ritz-Carlton empowers reps to spend up to $2000 to make a customer happy.
Don’t make them wait while your rep asks management. Or worse, has to email the customer later. A good result builds the customer relationship.
Because your agents on the front lines of customer service, they may be the first to spot more widespread problems. Give your agents the channels they need to alert you or even solve the problems themselves.
9) Ticketing Systems
When customers interact with you on many channels, you must centralize customer issues.
Enter help desks and ticketing systems. Ticketing systems empower support teams with information at the right time. They can assign, redistribute, and collaborate to solve problems fast. This makes all touchpoints more productive.
For example, the rep can see past user behavior to see what they are having problems with.
This also provides a better experience for the consumer. Everyone they talk to knows what they are talking about. Plus reps can interface with the knowledge base to find the answers. And that’s even if they’ve never seen the problem before.
Ticketing systems also help businesses identify common pain points and issues. Quality systems offer high-level analytics so you can easily see and address trends.
10) Self-Service Options
Self-service happens when your customers can do the thing on their own. In fact, according to the Harvard Business Review, “81% of all customers attempt to troubleshoot themselves before reaching out to a live representative.”
Self-service customer support is the DIY of commerce. It can take many forms. But the main goal is that customers do what they need to do quickly and without help. And they thank you for it. Here are some self-service trends:
Serve Yourself
The original self-service is where you get it yourself. Once upon a time, we all had someone to pump our gas, check out our groceries, and bring food to our tables. Now customers dispense their own yogurt, scan their groceries, and do what they need to do without help.
Knowledge Base
A knowledge base is a central repository for information about your product. Think how-to documents, videos, and FAQs to help customers answer their questions. Can’t remember where to check your order status? Find out on the knowledge base.
Customizable Options
A long time ago, customization was done item by item, person by person. That’s if you could customize something at all. Used to be you had to fit into that one size or too bad. Now customers can customize interfaces, notifications, and more themselves.
11) Data-Driven Support
Data isn’t going away. But the newest trend is using it smarter to meet customer needs. Sure, it’s great to have lots of likes and lots of followers, but if people aren’t using your product, then those KPIs don’t help you.
Luckily, data collection these days goes way beyond likes, ticket resolution rates, or even customer satisfaction surveys. To provide the best customer experience, you need to invest in the technology to get the metrics that matter.
Then you need to properly use those analytics across all teams—not just at your help desk.
However, your help desk is a great place to look for key KPIs, especially if you have a robust ticketing system to lean on.
12) Blockchain and Distributed Ledger Technologies
Blockchain and other Distributed Ledger Technologies (DLT) are behind cryptocurrencies such as Bitcoin.
The value of DLT goes to customer service goes way beyond cryptocurrency transactions. It’s about the new technologies involved in tracking each transaction.
e-Commerce is already figuring out how to use this evolving sector. Some potential benefits include:
More access to financial transactions to people currently outside the dominant systems.
Easier tracking from a central location.
Reduced or no-fee transactions.
This technology is still so young. We don’t know where it’s headed. But we know that now is the time to help plot that course.
Are You Ready for the Future of Customer Service?
The face of customer service continues to change and evolve. Successful businesses will test new ideas and create versions of their customer service strategy. This is good for customers and great for your bottom line.
What up and coming trends are you testing today? If so, how they are changing your customer service? Let us know!
Republished by permission. Original here.
Image: Nextiva
This article, “12 Customer Service Trends Your Business Should Follow” was first published on Small Business Trends
https://smallbiztrends.com/
The post 12 Customer Service Trends Your Business Should Follow appeared first on Unix Commerce.
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A Beginner's Guide to POS Systems (& the Best Ones for 2019)
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A Beginner's Guide to POS Systems (& the Best Ones for 2019)
When I studied abroad in Scotland last year, murmurs about the best restaurant in town echoed throughout my dorm complex all semester long. The joint was called Noodles & Dumplings, and despite its bland name, its cuisine was rumored to be packed full of flavor.
Naturally, once I heard about Noodles & Dumplings, I immediately bolted out of my dorm, power-walked down the cobblestone streets of my town, and burst through the front door of the restaurant. I was ready to gobble up all the shrimp fried rice I could possibly buy.
But after I placed my order and handed the cashier my credit card, she said something that turned my growling-stomach hunger into utter disappointment:
“We only take cash.”
As someone who never carries cash, eating my dinner that day required a jog to the ATM and a withdrawal of $200 to justify the hefty international ATM fee. It was quite a large commitment for some fried rice.
Now, I’ll be honest, the dish was delicious. It was definitely all that it was cracked-up to be. But was it worth the hassle? I probably wouldn’t be venting about this experience if it was.
Nowadays, your customers expect you to accept credit card as a form of payment, regardless of the size of your business. In fact, 77% of consumers prefer using credit or debit cards as their main form of payment. If you only accept cash, you risk losing a ton of customers — and revenue.
With this in mind, owning a POS system is crucial for your retail store’s or restaurant’s success. But POS systems aren’t just important because they can accept credit cards. POS systems can also track your inventory, measure your sales, and transfer funds to your bank account. It’s like a smart cash register that can help you better manage your business.
To help you pick the right POS system for your company, we’ve put together a list of the best ones for retail stores and restaurants. Read on to find the best POS system for your business.
What Is a POS System?
A point of sale (POS) system is a hardware and software system that lets you check customers out and accepts multiple forms of payment, like cash, credit cards, and mobile payments. POS systems’ hardware can print receipts, scan barcodes, and store cash. POS systems’ software can track inventory, measure sales, and transfer funds to your business’ bank account.
5 of the Best POS Systems for Retail & Restaurants
1. Square Point of Sale
Image Credit: Square
Trusted by more than two million businesses across the globe, Square POS is an intuitive point of sale system that can keep tabs on your customers’ purchase history, send digital receipts, collect customer feedback, generate sales reports for specific products, and track your inventory. Square POS can also accept cards, cash, checks, and gift cards and transfer your funds to your bank account within one business day.
2. Toast
Image Credit: Toast
Tailored specifically to restaurants, Toast is an all-in-one point of sale system that can gather data on your food cost percentage, recipe costs, inventory variance, and menu engineering. It can also generate sales reports, sync your in-store and online menu so you don’t have to make the same changes multiple times, and has a built-in CRM that can collect your customers’ contact information and order history.
3. Shopify Point of Sale
Image Credit: Shopify
Shopify, the leading eCommerce platform, sells a point of sale system that can seamlessly integrate with your online Shopify store. In their POS system, each new order automatically creates a customer profile that includes their contact information, order history, and shopping habits.
You can also organize your products by category, type, season, sale, vendor, price, and inventory level. If you want to analyze your store’s performance, you’ll have access to a robust set of product reports, retail reports, and a dashboard.
4. Aloha
Image Credit: Aloha
Used by more than 80,000 restaurants around the world, Aloha is a single point of sale platform on which most servers and cashiers in the restaurant industry have been trained. With Aloha, you can let your customers order from their table, self-ordering kiosks, or even their mobile devices. You can also offer them promotions, rewards, and gift cards and generate reports about operational, sales, and employee data.
5. Vend
Image Credit: Vend
Designed for retail stores of all sizes, Vend is a smart point of sale system that more than 20,000 business trust and use every day. With Vend, you can keep track of your customers’ shopping habits in their customer database, measure your store’s performance, and manage inventory across multiple stores. Vend also integrates seamlessly with common business applications, like Shopify, Xero, PayPal, Apple, Worldpay, and Square.
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A Beginner's Guide to POS Systems (& the Best Ones for 2019)
When I studied abroad in Scotland last year, murmurs about the best restaurant in town echoed throughout my dorm complex all semester long. The joint was called Noodles & Dumplings, and despite its bland name, its cuisine was rumored to be packed full of flavor.
Naturally, once I heard about Noodles & Dumplings, I immediately bolted out of my dorm, power-walked down the cobblestone streets of my town, and burst through the front door of the restaurant. I was ready to gobble up all the shrimp fried rice I could possibly buy.
But after I placed my order and handed the cashier my credit card, she said something that turned my growling-stomach hunger into utter disappointment:
“We only take cash.”
As someone who never carries cash, eating my dinner that day required a jog to the ATM and a withdrawal of $200 to justify the hefty international ATM fee. It was quite a large commitment for some fried rice.
Now, I’ll be honest, the dish was delicious. It was definitely all that it was cracked-up to be. But was it worth the hassle? I probably wouldn’t be venting about this experience if it was.
Nowadays, your customers expect you to accept credit card as a form of payment, regardless of the size of your business. In fact, 77% of consumers prefer using credit or debit cards as their main form of payment. If you only accept cash, you risk losing a ton of customers -- and revenue.
With this in mind, owning a POS system is crucial for your retail store’s or restaurant’s success. But POS systems aren’t just important because they can accept credit cards. POS systems can also track your inventory, measure your sales, and transfer funds to your bank account. It’s like a smart cash register that can help you better manage your business.
To help you pick the right POS system for your company, we’ve put together a list of the best ones for retail stores and restaurants. Read on to find the best POS system for your business.
What Is a POS System?
A point of sale (POS) system is a hardware and software system that lets you check customers out and accepts multiple forms of payment, like cash, credit cards, and mobile payments. POS systems’ hardware can print receipts, scan barcodes, and store cash. POS systems’ software can track inventory, measure sales, and transfer funds to your business’ bank account.
5 of the Best POS Systems for Retail & Restaurants
1. Square Point of Sale
Image Credit: Square
Trusted by more than two million businesses across the globe, Square POS is an intuitive point of sale system that can keep tabs on your customers’ purchase history, send digital receipts, collect customer feedback, generate sales reports for specific products, and track your inventory. Square POS can also accept cards, cash, checks, and gift cards and transfer your funds to your bank account within one business day.
2. Toast
Image Credit: Toast
Tailored specifically to restaurants, Toast is an all-in-one point of sale system that can gather data on your food cost percentage, recipe costs, inventory variance, and menu engineering. It can also generate sales reports, sync your in-store and online menu so you don’t have to make the same changes multiple times, and has a built-in CRM that can collect your customers’ contact information and order history.
3. Shopify Point of Sale
Image Credit: Shopify
Shopify, the leading eCommerce platform, sells a point of sale system that can seamlessly integrate with your online Shopify store. In their POS system, each new order automatically creates a customer profile that includes their contact information, order history, and shopping habits.
You can also organize your products by category, type, season, sale, vendor, price, and inventory level. If you want to analyze your store’s performance, you’ll have access to a robust set of product reports, retail reports, and a dashboard.
4. Aloha
Image Credit: Aloha
Used by more than 80,000 restaurants around the world, Aloha is a single point of sale platform on which most servers and cashiers in the restaurant industry have been trained. With Aloha, you can let your customers order from their table, self-ordering kiosks, or even their mobile devices. You can also offer them promotions, rewards, and gift cards and generate reports about operational, sales, and employee data.
5. Vend
Image Credit: Vend
Designed for retail stores of all sizes, Vend is a smart point of sale system that more than 20,000 business trust and use every day. With Vend, you can keep track of your customers’ shopping habits in their customer database, measure your store’s performance, and manage inventory across multiple stores. Vend also integrates seamlessly with common business applications, like Shopify, Xero, PayPal, Apple, Worldpay, and Square.
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10 Shopify Stores You Can Browse in Augmented Reality Today
https://120profit.com/?p=1191&utm_source=SocialAutoPoster&utm_medium=Social&utm_campaign=Tumblr When we launched Shopify AR, we wanted to give merchants the tools to create their own augmented reality shopping experiences. Two months later, we’ve been blown away by what these companies have built through Shopify AR and how they are using the technology to bring their products to life in front of their customers. We want to share with you ten examples of stores using augmented reality powered by Shopify, spanning different industries and use cases. Before you read: For the best experience, read this article in Safari on an iOS 12 device, if you have access to one. That way you can try out each product yourself in AR. 👀 10 examples of augmented reality shopping 1. Seinfeld Set Replica From the Production Designer who helped create the set for Seinfeld—an American favorite among 90s sitcoms—comes the Seinfeld Set Replica: a miniature version of the iconic apartment that you can buy online. With Shopify AR, you can not only view the replica in your apartment but move in to look at different details and take yourself on a tour of the set. See the Seinfeld Set Replica in AR.2. Instant Pot The long list of features available with the Instant Pot pressure cooker is easy to spot on the product when you examine it in person. With the 3D model viewable in AR, you can get a close up of the “9-in-1” uses available on the front panel, or check out the vent on top as you walk around the product in the comfort of your own space. See the Instant Pot Duo Plus 9-in-1 in AR.3. Bethesda Fallout is one of Bethesda’s most popular video game franchises, and with physical merchandise, fans can take home a piece of its post-apocalyptic wasteland. Amongst all the neat products inspired by the open-world games, the T-51 Power Armor Speaker is one of the higher-end items that you can pop open in AR to see what it would look like as part of your current entertainment setup. See the T-51 Power Armor Speaker in AR.4. Nomatic Nomatic travel gear boasts a lot of compartments and promises comfort for life on the go. While their product photos showcase the features on the inside of their bags, you can also spin a 3D model around in AR to see every zipper, buckle, and pocket on the outside. Or through your mobile camera, you can compare it next to real life objects, like the old backpack you want to replace. See the Nomatic Backpack in AR.5. Treat a Dog Buying a new bed is a big decision, and no less so when you’re buying one for your dog. With an AR-enabled product page, Treat a Dog empowers shoppers to place a 3D version of the PupLounge memory foam dog bed in various corners of their home, even letting them adjust the size to find the best fit for their dog. See the PupLounge Memory Foam Bed in AR.6. Pure Cycles Pure Cycles was an early adopter of Shopify AR, and their Urban Commuter bike was one of the first products the company chose to model in 3D. Bikes naturally have many moving parts from different manufacturers, and in AR you can literally walk up and lean in to assess the drivetrain, the handlebars, or any part of the bike without stepping foot into a bike shop. See the Urban Commuter in AR.7. HORNE Another early adopter of Shopify AR, HORNE has a collection of unique, high-end home decor items. With AR assisting interior design choices, customers can see how furniture complements their personal space to buy with confidence. See the Signal SI333 Desk Lamp in AR.8. Biolite Biolite specializes in innovative camping gear that efficiently produces heat, light, and electricity outdoors when you’re miles away from a power outlet. AR lets customers examine their products in the contexts they would be used: forest clearings, a mountain trail, or even your backyard. See the Campstove2 in AR.9. EditorsKeys EditorsKeys makes shortcut keyboards for audio and video editors and post-production professionals. For many of them, their studios are sacred. As such, AR helps these customers visualize what an EditorsKeys keyboard would look like on their desks before they buy. They can even lean in to read each shortcut key on the 3D model. See the After Effects Keyboard in AR.10. Supercell Supercell is the development company behind the wildly popular mobile games, like Clash of Clans. Their online store offers fans the chance to proudly showcase their love for their favorite games by adorning their space with small collectibles. The Stone Barbarian King statue is a prominent icon in the game, and a worthy buy for any avid player. And through AR, customers can see it occupy the space on their desk or shelf before they hit checkout. See the Stone Barbarian King Statue in AR.Getting your Shopify store AR-ready In the span of two months, we’ve seen many inspiring examples of augmented reality shopping experiences created through Shopify AR. But the applications don't stop at browsing products. You can check out more use cases for AR here. And if you're interested in harnessing augmented reality to take your customer’s shopping experience to the next level, you can learn more at www.shopify.com/ar. Learn more about Shopify AR !function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod? n.callMethod.apply(n,arguments):n.queue.push(arguments)};if(!f._fbq)f._fbq=n; n.push=n;n.loaded=!0;n.version='2.0';n.queue=[];t=b.createElement(e);t.async=!0; t.src=v;s=b.getElementsByTagName(e)[0];s.parentNode.insertBefore(t,s)}(window, document,'script','//connect.facebook.net/en_US/fbevents.js'); fbq('init', '1904241839800487'); fbq('track', "PageView"); 120profit.com - https://120profit.com/?p=1191&utm_source=SocialAutoPoster&utm_medium=Social&utm_campaign=Tumblr
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How Business owners Can easily Appear Excellent On A Budget Through Carmelo Hannity.
When lots of people listen to the word Eskimo, they usually think about igloos and fur coats. First of all, just because you can shop from house in your undies does certainly not imply that you require any kind of a lot less planning. There are actually lots of professional companies which fill a wide range from hot tub chemicals for a wide array of routine maintenance demands, therefore you will definitely never must blend chemicals your own self in order to get the end results you require.

When you look at exactly how commonly you buy these items, you are talking a lot of money in the long-run. The air vent moves the warm air in the room that the oven is actually within to the space above. Goods is actually usually sold through a consignment shop including heirlooms, tools, sports materiel, books, autos, weapons, furnishings, clothing, devices, music devices, popular music, as well as playthings.
Mattel also offers a large variety from labels featuring Barbie, Hot Wheels, Monster High, Matchbox, Little People, BabyGear, and United States Lady. Moringa is certainly The Body Outlet product for you if you would somewhat use a blossomy scent in comparison to a citrus scent. Studded girls gathering gowns provide an emotion that you are crazy, striking, enjoyable, loud, elegant, warm as well as take on. Just like all types from massage, that is essential that therapists undertake specialist Hot Rock Massage therapy instruction. Since then Stephen Bruce has actually been actually inquired continuously to divulge his secret concerning his Luck icy hot dark chocolate dish. The Dubai Shopping center, which is additionally the most extensive mall in the whole entire globe, possesses greater than 1,200 retail stores from where you may shop. Straws are actually used for drawing and also important for fulfilling with beverages, coffee, drinks and a lot of various other cold as well as hot drinks. And also to surpass this off, you seem to be to learn about managing a store properly as a business. Whether this is actually an online store or a physical one, your items will identify your customers. By every readily available measurement, Shopify (NYSE: SHOP) is actually presently overpriced, even compared to Amazon (NASDAQ: AMZN) (a popular evaluation choice) which on its own is actually extremely expensive.

Antiquity furnishings is coming to be so prominent that this caused a whole entire furnishings home builders field to provide services for creating the worn-out ancient concepts (structure it along with more recent components). 1000s of tourists come below wybieramfit.pl to look for leather-made products like leather-made garments, towel, footwears and also other extras. Likewise, that is in your best interest to earn sure your visitors locate just what they need at your store. They have a wonderful range of labels Kenco coffees, consisting of capuccino, PG pointers as well as Twinings herbal teas and mild Suchard hot delicious chocolate.

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12 Customer Service Trends Your Business Should Follow
The future of customer service could mean the future of your business. 77% of customers are “fed up” with bad customer service, and 91% of consumers only buy from brands they trust. That means poor customer service leads to lost customers and lost revenue.
Consumers demand amazing service and will spend more to get it. Companies who don’t adapt to this risk their livelihood. And companies that do are making millions. But like so much else, change is fast-paced.
Each day brings new ideas and new challenges. And in a service-oriented space, you might feel adrift.
So, what can you do to ensure your business keeps pace with customer service trends? We’ve got you covered. Here are 12 customer service trends to watch and even get ahead of the pack!
12 Trends Driving the Future of Customer Service
1) Omnichannel Support
Omnichannel is one of the most successful trends in marketing. An omnichannel approach treats each customer experience as a single journey with the customer at the center. All channels work together seamlessly every step of the way.
Although many companies have multiple channels, they aren’t all truly omnichannel.
Multichannel approaches put the business at the center. And in this approach, channels often operate in silos, which disrupts the user experience.
According to Shopify, the omnichannel vs. multichannel difference is clear: “[O]mnichannel removes the boundaries between different sales and marketing channels to create a unified, integrated whole.
The distinctions between channels—onsite, social, mobile, email, physical, and instant messaging—disappear as a single view of the customer as well as a single experience of commerce emerges.”
But, omnichannel doesn’t mean every customer or every company uses every channel. Instead, successful strategies engage customers where they are.
It doesn’t tell them where they have to go. And they know what their various types of customers need. If a channel isn’t well-executed, you’ll do more harm than good. In fact, you’ll erode the customer experience.
2) Customer Success
Customer service is one thing, but it doesn’t guarantee your customers will stick around. In a world where it’s easier to do customer service right, great customer service experience might not be a differentiator. Customers must also get value.
A focus on customer success delivers value faster and more consistently over time. And results show up in your retention numbers.
So what’s the difference? Customer service is about reacting to situations and interactions. Good customer service happens when a product delivers on its promise. Or when the package arrives on time or early.
By contrast, customer success is proactive. It addresses problems before they start. And it arms customers with what they need for success. Customer success identifies metrics that create successful customers and works to help every customer succeed faster.
Ask yourself, what can we do today to help our customers get value from what we offer? You might even hire a Customer Success team to track, plan, and facilitate customer success.
3) Artificial Intelligence and Chatbots
Conversational marketing is trending, but conversations take time. So, chatbots are on the front lines.
A chatbot is “[P]owered by pre-programmed responses or artificial intelligence to answer a user’s questions without the need of a human operator.” Think of them as virtual assistants right in your app, ready to help customers at any time.
While chatbots aren’t right for every business, they are making waves in customer service. And now that building a chatbot takes just two minutes, companies have no excuse to ignore this trend.
Customer service AI chatbots can handle many questions and issues. For example, chatbots can respond to easy questions about where to find a function. They can offer price estimates based on algorithms.
They can even connect consumers directly with human agents. This keeps the customer from filling out an internet form and waiting for a response.
And bots are there when your customer needs them. Even at peak times, chatbots have no waiting. Plus, machine learning also means your bot gets better over time.
Chatbots can also connect customers with resources from your knowledge base. Then that content can be continually updated by user feedback. Wins all around.
4) Real-Time Communication
AI can do a lot, but that doesn’t mean people are obsolete. Even if you have chatbots, you still need human agents available for the trickier issues. And they should be available right now.
Because that’s what real-time means. Here are some examples of real-time communication channels:
Contact Centers
Phone calls may be taking a back seat to other channels, but some problems and some customers require it. For those occasions, it may make sense for you to maintain virtual call centers.
Internet of Things
The internet of things connects us through our devices and possessions. And these things offer opportunities for real-time communication.
Think about how Amazon allows customers to place orders through Alexa. There’s nothing more real-time than that!
Live Chat
Where chatbots and help centers leave off is where live chat takes off. Live chat software gives your business the chance to speak directly with customers online. However, humans run the chat instead of AI.
Efficient companies make chat easy to find. Take Netflix, for example. The support page offers a quick link to chat with an agent:
Source
Ticketing systems can combine perfectly with live chat, too. Robust systems (like Nextiva) let you tap into your knowledge base and automate customer service actions.
5) Social Media
Go beyond the algorithm and use social media to provide stellar customer service. Social media is about more than ads. Facebook, Twitter, and LinkedIn let customers vent about or celebrate a brand on their networks.
Here are some winning social media customer interactions:
Say thanks for kind words and recommendations.
If the customer has a complaint, solve it for them right on the post. Nothing shows off your commitment to service than actually showing it off.
Answer questions and offer resources.
Get out ahead of issues. Did your latest release have a confusing element? Explain it on social media and reach your followers right in their feed.
Show off your most useful or new features right in the feed. After all, they’re not going to open that new release email, but they are scrolling Instagram right now.
You work hard for customer engagement like views, comments, and follows, so get the most out of it. Social media is the ultimate in personalization. Businesses that use social use many customer service trends in one go. What’s not to “Like”?
6) Video
Even as our world gets more virtual, face-to-face customer service interactions are trending.
One look at YouTube or Skillshare shows that video is a powerful tool for delivering content. For Millennials and others, video is a natural fit. Here are some ways to use video in your customer service portfolio.
Webinars
Web-based seminars provide real-time, face-to-face content right to your customer’s device. Platforms like Zoom or Go To Webinar give help you manage attendees, personalize the platform, and run webinars. You can even record webinars for attendees to review later.
Online Meetings
Get up close and personal with face to face meetings throughout the customer journey.
From virtual demos during the sales process to educational meetings during onboarding, online meetings help you stay in touch with your customers. They build bonds you can’t create any other way.
Video Email
Email has long been a tool for stellar customer service. Take it to the next level with embedded video. Video emails have higher engagement too!
And you can deliver highly personalized and detailed communication right to an inbox. When you find yourself writing, “Sorry if this is too complicated,” consider a video email explaining the issue.
7) Personalization
Research says, “Consumers expect highly personalized shopping experiences from retailers and are willing to spend more money when brands deliver targeted recommendations.” (Source.)
The same research says 71% of consumers are frustrated by impersonal experiences. So, it’s clear that personalized customer service increase profits.
With so much at stake, it’s time to take personalization seriously.
Seamless In-Store to Online Experience
In-store employees should know what you purchased online. It’s all well and good to have an online store and an app, but they can’t live in a silo. Leverage an omnichannel approach and make all the info available to all stakeholders.
Accurate Recommendations
Recommendations should be on point. Since they drive impulse buys, they should be specific and personalized.
If not, you miss an opportunity for profit and invite screenshots of your ad on social media: #advertisingfail. Take Old Navy’s lead offer quality suggestions at every turn.
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Get it Right, Fast
Brands should interact on a personal level right away. If a customer calls for help, your rep should know their purchase history. Should a customer comes from a social media post, tailor their experience around that.
8) Empowered Customer Service Representatives
Ticketing systems can empower your agents with knowledge. But go beyond that and enable them to take action. Virgin Atlantic’s customer service agents can reach out directly to customers—and customers can reach out directly to them. Talk about customer care!
Other companies give agents the go-ahead to offer solutions to problems without escalating issues. If a customer is angry on live chat, a real-time refund discount boosts customer satisfaction. Ritz-Carlton empowers reps to spend up to $2000 to make a customer happy.
Don’t make them wait while your rep asks management. Or worse, has to email the customer later. A good result builds the customer relationship.
Because your agents on the front lines of customer service, they may be the first to spot more widespread problems. Give your agents the channels they need to alert you or even solve the problems themselves.
9) Ticketing Systems
When customers interact with you on many channels, you must centralize customer issues.
Enter help desks and ticketing systems. Ticketing systems empower support teams with information at the right time. They can assign, redistribute, and collaborate to solve problems fast. This makes all touchpoints more productive.
For example, the rep can see past user behavior to see what they are having problems with.
This also provides a better experience for the consumer. Everyone they talk to knows what they are talking about. Plus reps can interface with the knowledge base to find the answers. And that’s even if they’ve never seen the problem before.
Ticketing systems also help businesses identify common pain points and issues. Quality systems offer high-level analytics so you can easily see and address trends.
10) Self-Service Options
Self-service happens when your customers can do the thing on their own. In fact, according to the Harvard Business Review, “81% of all customers attempt to troubleshoot themselves before reaching out to a live representative.”
Self-service customer support is the DIY of commerce. It can take many forms. But the main goal is that customers do what they need to do quickly and without help. And they thank you for it. Here are some self-service trends:
Serve Yourself
The original self-service is where you get it yourself. Once upon a time, we all had someone to pump our gas, check out our groceries, and bring food to our tables. Now customers dispense their own yogurt, scan their groceries, and do what they need to do without help.
Knowledge Base
A knowledge base is a central repository for information about your product. Think how-to documents, videos, and FAQs to help customers answer their questions. Can’t remember where to check your order status? Find out on the knowledge base.
Customizable Options
A long time ago, customization was done item by item, person by person. That’s if you could customize something at all. Used to be you had to fit into that one size or too bad. Now customers can customize interfaces, notifications, and more themselves.
11) Data-Driven Support
Data isn’t going away. But the newest trend is using it smarter to meet customer needs. Sure, it’s great to have lots of likes and lots of followers, but if people aren’t using your product, then those KPIs don’t help you.
Luckily, data collection these days goes way beyond likes, ticket resolution rates, or even customer satisfaction surveys. To provide the best customer experience, you need to invest in the technology to get the metrics that matter.
Then you need to properly use those analytics across all teams—not just at your help desk.
However, your help desk is a great place to look for key KPIs, especially if you have a robust ticketing system to lean on.
12) Blockchain and Distributed Ledger Technologies
Blockchain and other Distributed Ledger Technologies (DLT) are behind cryptocurrencies such as Bitcoin.
The value of DLT goes to customer service goes way beyond cryptocurrency transactions. It’s about the new technologies involved in tracking each transaction.
e-Commerce is already figuring out how to use this evolving sector. Some potential benefits include:
More access to financial transactions to people currently outside the dominant systems.
Easier tracking from a central location.
Reduced or no-fee transactions.
This technology is still so young. We don’t know where it’s headed. But we know that now is the time to help plot that course.
Are You Ready for the Future of Customer Service?
The face of customer service continues to change and evolve. Successful businesses will test new ideas and create versions of their customer service strategy. This is good for customers and great for your bottom line.
What up and coming trends are you testing today? If so, how they are changing your customer service? Let us know!
Republished by permission. Original here.
Image: Nextiva
This article, “12 Customer Service Trends Your Business Should Follow” was first published on Small Business Trends
https://smallbiztrends.com/
The post 12 Customer Service Trends Your Business Should Follow appeared first on Unix Commerce.
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