#Buy italian footwear online

[louisstitch123]

Matching Your Feet to the Perfect Shoe: A Guide for Every Foot Shape"

Ever felt like your shoes are more of a pain than comfort? You're not alone! Picture this: you find a pair of shoes that look amazing, but as soon as you slip them on, you get a reality check of discomfort. Imagine buying a dream car with uncomfortable seats. That's like settling for ill-fitting shoes! Why settle for a shoe size that's 'close enough' when you can have one that's just right?

Well this is because in a country like India, where foot shapes vary widely, understanding the needs of your feet is crucial for maintaining optimal comfort and health. These different shapes demands footwear that caters specifically to their needs for comfort, support, and durability.

 Let's delve into the three prominent types of Indian feet and their corresponding pain points!

Roman Foot Shape: The Roman foot shape is characterized by the first three toes being of almost the same length, with the other two toes tapering down in size. Individuals with Roman feet may experience pain and discomfort due to cramped toe space in shoes that are too narrow. To alleviate this pain, opt for square-toed shoes that offer ample room for the toes to spread out comfortably.

Egyptian foot shape: In the Egyptian foot shape, the big toe is the longest toe, with the lesser toes slanting downward at a 45-degree angle. While this foot type is more common and easier to accommodate in most shoes, individuals with Egyptian feet may still experience discomfort if the shoes are too tight around the toes. Look for shoes with a wider toe space (rounded shape or square shape) to prevent pinching.

Greek Foot Shape: Greek foot shape have a second toe that's bigger than the rest,  If the shoes are too tight, it could get problems like claw toes or hammer toes, which can hurt and make the toes look funny. It is recommended to  wear shoes with a shape like almonds that give enough room for the longer second toe. This helps avoid discomfort and keeps the toes in the right position.

Picking the right shoe size is super important for feeling comfy and avoiding foot issues. Shoes that don't fit well can cause problems like bunions, corns, and ingrown toenails. Make sure to measure your feet often and get shoes that match your foot shape and size perfectly.

At LOUIS STITCH, we're all about making shoes that feel as good as they look. Our handcrafted MASTERPIECES are made from the Top grain Italian leather, so you know they'll last a lifetime. Plus, they're designed to mold to your unique foot shape, giving you that perfect fit every time.

“Say goodbye to foot pain and hello to shoes that feel tailor-made for you!”

At LOUIS STITCH, we're not just in the business of making shoes; we're dedicated to craftsmanship that goes beyond mere quality. With every pair we create, precision, purpose, and perfection are at the forefront of our process. From meticulously selecting the finest materials to employing skilled artisans who bring our designs to life, we strive for excellence in every step of the shoemaking journey. Our commitment to surpassing expectations ensures that each shoe we produce is not just footwear, but a testament to our unwavering pursuit of unparalleled craftsmanship and enduring style.

[samyakkgrooms]

Samyakk Grooms: Unveiling the Latest Designs in Men’s Wedding Suits

Introduction:

The wedding day marks a significant milestone in every man’s life, and the attire chosen for this occasion should reflect the importance of the moment. In this exploration of the latest designs in men’s wedding suits, we embark on a journey through the hottest trends and collections, with a spotlight on exclusive choices that redefine groom fashion.

Midnight Blue Thread Embroidered Velvet Tuxedo Suit.

Velvet suits have emerged as a symbol of opulence and sophistication in the realm of men’s wedding fashion. We delve into the luxurious world of velvet, exploring its rich texture, deep colours, and the regal aura it lends to the groom. From classic black velvet to bold hues like burgundy and navy, velvet suits redefine elegance.

Wearing a velvet suit is an art. This section provides invaluable styling tips for grooms looking to embrace the allure of velvet. From the choice of accessories to footwear, discover how to strike the perfect balance and create a cohesive and visually stunning ensemble.

Jodhpuri Suits: A Fusion of Tradition and Modernity

Jodhpuri suits seamlessly blend traditional Indian aesthetics with contemporary designs. We explore the unique elements that define designer Jodhpuri suits, from the distinctive bandhgala collar to intricate embroidery. Discover how this fusion of tradition and modernity creates a groom’s attire that stands out.

Midnight Blue Resham Embroidered Velvet Jodhpuri Suit.

Tuxedos: Timeless Elegance for Every Groom

No discussion about men’s wedding suits is complete without mentioning the timeless elegance of tuxedos. We delve into the history of tuxedos, exploring how this classic ensemble has evolved to remain a staple in groom fashion. From black tie affairs to creative twists, the tuxedo is a canvas for sartorial expression.

Black Cutdana Embroidered Italian Tuxedo Suit.

The Spectrum of Colours: Beyond Tradition

The contemporary groom is not afraid to explore beyond the traditional black and white palette. We showcase the beauty of navy blue, the richness of burgundy, and the versatility of other colours that add a modern touch to wedding suits. Understand how colour choices can enhance the overall aesthetics of the wedding ensemble.

For grooms planning summer weddings, the choice of fabric and color becomes crucial. Explore the world of summer suits for men, featuring breathable fabrics and light colors that ensure the groom stays cool and stylish during the warmer months.

The Charm of 3-Piece Suits: Elevating Formality

Black Cutdana Embroidered Italian Tuxedo Suit.

Earth-toned suits, including dark green and brown, have gained popularity among fashion-forward grooms. This section explores the charm of these unconventional hues and provides tips on styling mens green suits for a distinctive look.

Navigating the Options: Where to Buy Wedding Suits for Men

For grooms in Bangalore, the physical store of Samyakk stands as a treasure trove of exclusive men’s designer suits. This section explores the benefits of visiting a physical store, where personalized assistance and a curated selection await grooms seeking the perfect wedding suit.

Budget considerations are crucial, even when it comes to wedding attire. We guide grooms on navigating mens suit sales, ensuring that they find quality suits at affordable prices without compromising on style.

Buy Wedding Suits for Men Online in India

As we reach the culmination of this exploration into the latest designs in men’s wedding suits, it’s time to highlight the convenience of online shopping. Samyakk offers a seamless online shopping experience, allowing grooms to browse and buy wedding suits for men from the comfort of their homes.

In the grand tapestry of wedding preparations, the choice of a groom’s suit holds a special place. From the regal allure of velvet suits to the fusion of tradition and modernity in Jodhpuri suits, and the timeless elegance of Italian designer tuxedos, the options are as diverse as the personalities they adorn. Grooms today have the liberty to explore a spectrum of colors, from navy blue to burgundy, and experiment with formal elegance through 3-piece suits.

For those in Bangalore, the physical store of Samyakk beckons, offering an exclusive collection of men’s designer suits and stylish party wear sherwanis. The opportunity to explore these options in person, with personalized assistance, adds a layer of convenience and assurance.

Black Sequins Embroidered Suede Tuxedo Suits.

In the end, whether through a physical visit or a virtual exploration, the quest for the Best Wedding suit is a celebration of individuality. Each design, color choice, and style is a brushstroke in the canvas of your wedding day, capturing the essence of your journey as a groom. So, let the exploration begin, and may your ethnic wedding suit be a reflection of your distinct style and the joyous celebration of love.

Looking for the perfect ensemble for your wedding day? Look no further than Suits for Men Wedding at Samyakk.com! Embrace timeless elegance with our exquisite collection of Men Suit for Wedding India. From classic cuts to contemporary styles, our range of Suits for Wedding Men Indian caters to every groom’s taste and preference. Elevate your wedding attire with the finest craftsmanship and luxurious fabrics, curated to perfection at Samyakk.com. Discover the epitome of sophistication with our meticulously crafted Men Wedding Suit India options, designed to make you stand out on your special day. Explore our exclusive collection now at Samyakk.com and redefine wedding couture.

Frequently Asked Questions (FAQs)

Q: Can I find unique designs at Samyakk’s physical store?

A: Absolutely. Samyakk’s physical store in Bangalore offers an exclusive collection of men’s designer suits and stylish party wear sherwanis, providing a diverse range of unique designs.

Q: What should I consider when choosing a summer suit for my wedding?

A: Opt for breathable fabrics like linen or cotton in light colors. Consider lighter shades such as beige, light gray, or even pastels to stay cool and stylish.

Q: Are mens suit sales a good opportunity to find quality suits at lower prices?

A: Yes, mens suit sales can be a great opportunity to find quality suits at more affordable prices. Keep an eye on sales events to make the most of your budget.

Q: Can I customize my wedding suit at Samyakk’s physical store?

A: Certainly. Samyakk’s physical store provides personalized assistance, allowing you to explore customization options and create a wedding suit that aligns with your vision.

Q: Is online shopping for wedding suits at Samyakk reliable?

A: Yes, Samyakk’s online platform offers a reliable and convenient shopping experience. Browse the latest designs, choose your preferred style, and have your wedding suit delivered to your doorstep.

In Conclusion

In the realm of men’s wedding suits, the choices are vast and varied, reflecting the evolving landscape of groom fashion. From classic choices like black suits and designer wedding tuxedos to the vibrant palette of navy blue, burgundy, and beyond, each design tells a story. Samyakk stands as a beacon for grooms seeking not just a suit but a symbol of their unique style.

Whether you prefer the tangible experience of exploring a physical store or the convenience of online shopping, Samyakk ensures that the journey to finding the best designer wedding suit is seamless. So, grooms, embrace the excitement of this exploration, and may your wedding day be adorned with a suit that mirrors the elegance and individuality of your love story.

Explore the latest designs of Men’s Wedding Suit at Samyakk’s physical store in Bangalore or visit our online platform to Buy Wedding Suits for Men Online in India. Your journey to the perfect wedding suit begins here.

Happy Shopping.

[tessin22]

Elevate Your Wardrobe with Zegna A Guide to Buying Online

In the ever-evolving landscape of fashion, where style meets sophistication, Ermenegildo Zegna stands as a beacon of timeless elegance. Renowned for its impeccable craftsmanship and luxurious materials, Zegna has been a symbol of sartorial excellence for over a century. With the convenience of online shopping, acquiring Zegna's distinguished pieces has never been easier. This article serves as a guide to help you navigate the world of buying Zegna online and adding a touch of Italian refinement to your wardrobe.

Explore the Official Website:- Start your Zegna online shopping journey by visiting the official website. Here, you'll find a curated selection of menswear, accessories, and footwear. The website is designed with a user-friendly interface, making it easy to navigate through various collections and product categories. From tailored suits to casual wear, Zegna's online platform offers a comprehensive range of options.

Size and Fit Guide:- One of the challenges of online shopping is ensuring the perfect fit. Zegna addresses this concern by providing detailed size and fit guides for each product. Take advantage of these guides to find the ideal size for your body type. Whether you're in the market for a sharp suit or a casual polo, Zegna's commitment to fit ensures that you look and feel your best.

Fabric and Material Information:- Zegna is synonymous with premium fabrics and materials. The online platform provides in-depth information about the composition of each garment, allowing you to make informed choices about the textures and materials that resonate with your style preferences. From fine wool to luxurious silk, Zegna's commitment to quality is evident in every thread.

Virtual Shopping Assistance:- For a more personalized shophttps://www.tessin.it/en/top-brands/ermenegildo-zegna.htmlping experience, take advantage of Zegna's virtual shopping assistance. Connect with experienced stylists who can guide you through the collections, offer styling advice, and assist with any queries you may have. This service brings the boutique experience to the comfort of your home.

Secure Payment and Shipping:- Zegna ensures a secure and seamless online shopping experience with trusted payment options. Explore the available payment methods and be assured that your transactions are protected. Additionally, Zegna provides reliable shipping services, ensuring that your carefully chosen pieces arrive promptly and in pristine condition.

Exclusive Online Offers:- Keep an eye out for exclusive online offers and promotions. Zegna frequently provides special deals and discounts to online shoppers, allowing you to indulge in the luxury of Italian craftsmanship with added value.

In the digital era, buying Zegna online opens up a world of possibilities for the modern gentleman seeking refined style and quality craftsmanship. Navigate the official website with confidence, utilize the size and fit guides, explore the array of luxurious fabrics, and take advantage of virtual shopping assistance. With secure payment options, reliable shipping, and exclusive online offers, Zegna's online platform brings the essence of Italian sophistication directly to your doorstep. Elevate your wardrobe and embrace the timeless allure of Zegna's menswear from the comfort of your own home.

Visit our website for more information:-

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[editorialistcom]

Buy Popular Women's Grey Goose Sneakers

Grey goose sneakers are a popular trend among women who love fashion and comfort. These sneakers are designed by Golden Goose, a luxury Italian brand that specializes in creating unique and stylish footwear with a vintage and distressed look. Grey goose shoes are one of the most versatile and sought-after styles from the brand, as they can match with any outfit and add a touch of glamour and personality.

Editorialist is an online platform that offers a curated selection of grey goose sneakers from various retailers and online stores. Editorialist helps women to find the best deals and the latest arrivals of grey goose sneakers, as well as to discover new ways to style them. Editorialist also features articles, reviews, interviews, guides, and editorials that cover various topics and trends related to women’s fashion and culture.

If you are interested in buying grey goose sneakers or other products from Editorialist, you can visit their website or follow them on social media. You can also subscribe to their newsletter to get the latest updates and offers from Editorialist.

Some of the most popular grey goose sneakers that you can find on Editorialist are:

May Sneakers: These low-top lace-up sneakers feature a round toe, a flat rubber sole, a logo patch on the tongue, and a glittery finish. They are perfect for adding some sparkle and fun to your casual look.

Dad-Star Sneakers: These chunky sneakers have a mesh and suede upper, a lace-up front fastening, a logo patch on the tongue, a pull tab at the rear, and a rubber sole. They are ideal for creating a trendy and sporty outfit.

Super-Star Sneakers: These classic sneakers have a leather upper with a signature star patch on the side, a lace-up front fastening, a logo patch on the tongue, a branded heel counter, and a rubber sole. They come in various colors and designs, such as metallic, distressed, or sabot. They are great for adding some flair and elegance to your everyday look.

….

View more: https://editorialist.com/shop/grey-goose-sneakers/

[ipeshoesvr]

Get the Best Deals on Scarpe Antinfortunistiche Economiche

When it comes to workplace safety, investing in the right equipment is crucial. One essential piece of protective gear that cannot be overlooked is a pair of safety shoes, or "Scarpe antinfortunistiche economiche" in Italian. These shoes are designed to protect your feet from potential hazards, reducing the risk of accidents and injuries.

The Importance of Safety Shoes

Before we delve into the realm of affordable safety shoes, it's important to understand why investing in high-quality footwear is essential for workplace safety. Safety shoes provide protection against various workplace hazards, including falling objects, sharp edges, electrical hazards, and slippery surfaces. By wearing scarpe antinfortunistiche, you significantly reduce the risk of foot injuries, such as punctures, crushes, and slips, which can lead to long-term disabilities or even fatalities.

Factors to Consider When Choosing Safety Shoes

While affordability is a significant factor, it should not be the sole consideration when selecting safety shoes. Here are some key factors to keep in mind:

Safety Standards of Safety Shoes

Look for shoes that comply with the relevant safety standards in your industry. The most common standards are EN ISO 20345 for general use and EN ISO 20349 for specific hazards like heat, cold, or chemicals. Ensure that the shoes have the necessary safety features, such as steel toes, slip-resistant soles, and puncture-resistant midsoles.

Comfort and Fit to Stay Relaxed During All Day at Workplaces

Safety shoes should not only protect your feet but also provide comfort during long work hours. Look for shoes with ergonomic designs, cushioned insoles, and breathable materials. Additionally, choose the right size to avoid discomfort and potential foot problems.

Durable Life to Keep Your Feet Protected

Your safety shoes should be built to last. Check for high-quality materials, reinforced stitching, and durable outsoles. Investing in a sturdy pair of shoes will save you money in the long run by avoiding frequent replacements.

Where to Find Affordable Safety Shoes

Online Retailers - E-commerce platforms offer a wide range of safety shoes at competitive prices. Look for reputable online retailers that specialize in workwear and safety equipment. Take advantage of user reviews and ratings to gauge the quality and reliability of the products.

Local Suppliers - Visit local stores or suppliers specializing in safety gear. They often have a variety of scarpe antinfortunistiche at different price points. Consider exploring discount stores, factory outlets, or sales events to find affordable options.

Second-Hand Options- If you're on a tight budget, consider checking out second-hand or pre-owned safety shoes. Many workers sell their lightly used shoes when they change jobs or retire. However, ensure that the shoes are still in good condition and meet the necessary safety standards.

Bulk Purchases - If you're buying safety shoes for a group of employees, consider contacting manufacturers or suppliers directly to inquire about bulk discounts. Buying in bulk can often lead to significant cost savings.

[blackshoesofficial]

5 Ideas to buy the Best Trending Casual Shoes for Men

Is the present casual shoe collection not making you feel good? It’s an undeniable fact that fashion makes us feel more confident and gives us immense happiness. If the old casual shoe collection looks cliché, give it a shot right now to revamp your collections. Buy a cool pair of leather slippers for men and pair them up with any semi-formal or party clothes you wear. Besides, there’re a few more fresh collections of casual shoes you can add to your wardrobe to pair up with any casual attire you pose in.

Here are the five ideas to buy the best trending casual shoes for men—

Know the trends

Upgrade your know-how about trending men’s casual shoes in the first place. For that, you need to swipe off a few pages of the trending digital fashion magazines by downloading their apps or simply by searching the websites. Also, the latest vlogs created by digital content creators and from the houses of famous fashion brands can help you improve your knowledge on the trending red or olive green shoes mens creating ripples in the fashion world.

Visit the shoe stores

Once in a while, you can park your car in front of the store of your chosen footwear brand and step inside to take a look at the trending casual shoes for men. You’ll be amazed to see the hot red loafers, florescent green casual shoes, and more apart from the sneakers at the stores.

Feel comfortable & wear them accordingly

However, if you’re not used to wearing such jazzy shoes like pop stars, you can start slowly by buying an olive green casual shoe. If you found it comfortable then keep shopping for more colorful casual footwear to pair up with your casual attires. Choose night parties to flaunt your flamboyant shoes!

Must-have leather sandals

Men’s casual shoe collection is incomplete without a pair of leather sandals made of pure Italian leather. You can visit a reputed brand to get the finest product made of soft leather.

Shop online & explore fresh collections

Choose to shop your casual shoes online to explore the fresh collections now and then. From the comfort of anywhere you’re, keep shopping for the shoes you would like to add to your collection.

Whether it’s the ecommerce store of any specific brand or an open marketplace, buy the new designs from the casual shoe collections to revamp your statement fashion sense as well!

Get your website ranked by one of the leading SEO agencies in Delhi and receive a free PCC audit from PPC Consultants.

[maniamains]

Purple jeans

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So do a Tom Holland and invest in a purple throw-on – it's the easiest way to tackle the trend with nonchalance. Elsewhere Kenzo's all about contrasting stripes in jam and violet, while Italian ultra-luxe label Canali wants you to wear suiting in blush lavender. Saint Laurent's all-black collection was interrupted by a single magenta belted jacket, Louis Vuitton proposed the wear of boxy deep mauve monogrammed two-pieces, while Georgio Armani wants you to play around with hues (juniper and Iris), as well as textures (silk, satin and velvet). Purple Jeans found in: Clairville Pleat Tunic - purple, Wild Dobby Top - petunia, Sexy Fling Elbow Sleeve Top - petunia, Flutter Stretch Top - amethyst, Fresh Ditsy Top - purple, Nailhead Tunic - royal purple, Romantic Mood Top. Magenta, lilac, mauve and juniper: the men's collections were painted every hue of purple. The recent SS'23 men's shows were awash with Willy Wonka-fied purple garb, and the colour is easily the standout hue of the season. The brand focuses on producing high quality denim pieces with unique fits, detail-specific hardware, and distressing. For Customer Assistance, please call 88.And while we're not sure we have the pristine complexion required to pull off an amethyst-hued hoodie with quite the same panache, we have realised that Zendaya's other half is onto something with his fixation on the vivid colour.

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This offer can only be combined with applicable offers for free shipping. This offer is not valid on previously purchased merchandise, new arrivals, Collection merchandise, Double RL merchandise, Purple Label merchandise, Ralph Lauren luxury accessories and footwear, face masks, select customizable merchandise, Ralph’s Coffee product and merchandise, select home merchandise, limited-edition collections, philanthropic merchandise, books, watches and fine jewelry, fragrance, eyewear, or gift cards. Purple Mens Jeans - Buy Purple Mens Jeans at Indias Best Online Shopping Store. But with the rise in popularity of this garment, the makers. The threshold and savings apply to qualifying merchandise only amounts paid for excluded items, shipping and handling, or taxes do not count toward the threshold amount. Traditionally, jeans were dyed using natural indigo dye, which gave them their classic blue color. This offer is automatically applied at checkout. Luta Livre Black Belt And ADCC Vet Nicolas Renier Shares The ESSENTIAL Luta Livre Purple Belt Requirements Top-tier teacher and international competitor. Lined leather shirts, leather trousers, leather jackets and much more. PT on select full-price and sale styles, as marked, at only. Your online shop for unusual leather clothing. FRENCH TERRY SWEATSHORT - WORDMARK BLACK Purple Jeans 190.00. LIGHT INDIGO BLEACH JACQUARD MONOGRAM - BLUE Purple Jeans 295.00. TEXTURED JERSEY SS TEE - WORDMARK COCONUT MILK Purple Jeans 120.00. This offer is valid from November 25, 2020, at 3:15 a.m. DIRTY MID-DARK INDIGO PRINTED DENIM Purple Jeans 275.00. Ralph Lauren reserves the right to end or modify any free shipping offers at any time.ĭiscover the US Open Tennis Collection | Explore Now

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This offer is not applicable to purchases being shipped internationally. Purple Denim Purple Brand Worn Mid Indigo Knee Slit Jeans Purple Brand Vintage Indigo Coated Zip Jeans Purple Brand Vintage Black Coated Zip Jeans Purple. Any philanthropic donations added at checkout do not count toward the minimum purchase amount. Regular charges will apply to all other shipping methods. Orders containing fragrances, rugs, or lighting and orders greater than 30 units are not eligible for Fast shipping. Your estimated delivery date will be provided at checkout. Orders typically arrive within four business days if placed by 3 PM ET (11 AM ET for orders containing customized items). A brown leather jacket was slung casually. The free Fast shipping offer is automatically applied at checkout when Fast shipping is selected after signing in to your account on or on The Ralph Lauren App. Shop Purple cotton logo-print track pants from PALM ANGELS featuring two-tone design, elasticated waistband, logo print to the side, two side slit pockets. The dishevelled prospector was cleaned up today in a pair of crisp blue jeans, if jeans could be called crisp. See our returns policy for details and exclusions. Enjoy free returns within 30 days of the order ship date. Enjoy free Fast shipping on orders made using a account.

[lottosportswear]

Buy Lotto Sports Shoes - Top 10 Sports Shoe Brands In India

In the present, the game of shoes is about meeting the consumer's requirements and meeting the demands of style, functionality, cost, durability, and price. The selection of footwear available in the world is vast for us all to pick from. The majority of people buy top 10 sports shoes online in India. Recently the traditional method of purchasing footwear has been changed to online shops. Online shopping is becoming more popular right now.

The world is constantly changing, and differences are everywhere, but the top 10 sports shoe brands in India maintain their top place in the industry until today. For instance, Lotto, which is a brand that pays constant dedication to innovation, is just one of the significant strengths of Lotto. Design, technology, and Italian design are the absolute necessities for Lotto's sports high-performance clothing and footwear.

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[thedenimdentist]

Role Club Engineers: Worth the Wait?

Introduction (Part I): History of Engineer Boots

Engineer boots are definitely a polarizing style of footwear within the heritage/amekaji boot community. For one, they utilize an ankle strap for fastening in lieu of laces, and second, their tall stovepipe shafts don’t integrate quite well with the slim tapered esthetic of modern denim/trousers. While often associated with motorcycles and bikers, engineer boots were actually designed as protective gear for firemen working on railway engines back in the 1930s. (Hence the name “engineers.”) Their minimal design and use of buckles over laces made them ideal for this line of work. The tall shafts provided protection for the lower leg, while the slip-on design allowed for quick removal should anything dangerous (such as hot coals or embers) slip down the shaft into the boot. This style of footwear lost some popularity following the introduction of lace-up combat boots during World War II, but would later be picked up by motorcyclists who found use of their insulating and protective features. (And there is your history lesson for the day, courtesy of Wikipedia. Lol)

Introduction (Part II): How I Got into Engineer Boots

I first got into more well-made boots back in early 2019. Like most boot n3wbs, I was completely infatuated by that lace-up service boot esthetic, and insisted on wearing them with the slimmest, most tapered denim I could find. My first boot purchase was (of course) a pair of Red Wing Iron Rangers, followed by three pairs of Truman service boots in pretty quick succession. That first summer was when I discovered @brianthebootmaker on Instagram and YouTube, and instantly fell in love with his Underdog design, which I later purchased in August 2019 and received in May 2020.

At that point in time, Brian’s popular Underdog boots fit perfectly within my slim service boot style. However, Brian’s most iconic boot pattern was (and is) definitely his engineer boots. I admit I wasn’t sold on them at first, but I was intrigued. Did they fit my wardrobe at all? Nope. Would they even fit under the 6.75” leg openings of my PBJ denim? LOL nah. Nevertheless, I found myself constantly going back to Brian’s Instagram page and browsing all the photos of his engineer boots. Eventually, I grew to really love the look of engineer boots, ultimately placing a second deposit with Brian for a pair of engineers in October 2019. I had no idea how I was going to fit them into my wardrobe, but I figured I’d make it work somehow. (Luckily, since then my denim preferences have actually shifted toward more relaxed cuts, just in time for the arrival of these engineers.)

The Ordering Process

For most customers purchasing online, Brian requires you to take a set of measurements on your own feet, which he uses to build your boots remotely. However, those lucky enough to live nearby can actually visit Brian’s shop in LA to be personally measured by the boot maker himself, as well as discuss any details or questions you have regarding your specific makeup. I was one of these lucky people who could actually visit him in person, and used those measurements to order two pairs of boots from him: first a pair of Underdogs, and now some engineers. Both pairs were built on different lasts (which I will discuss more later), and both fit perfectly. (For a more detailed summary of being measured in person, check out my previous review of my Role Club Underdogs.)

My Specifications

While you can’t really go wrong with any of Brian’s engineer makeups, I personally loved the design Brian designed for himself: brown CXL horsehide hand-finished black, a full leather outsole, and full woodsman heels. They definitely have a more western, cowboy, workwear vibe compared to most other engineer boots out on the market, but in my opinion these are one of the best patterns, with some of the cleanest construction to boot.

A few screenshots I took of Brian's engineer boots, taken off his Instagram.

I did make a few tweaks/upgrades from Brian’s boots when designing my own, which I’ve listed below:

Model: engineer boots

Shaft height: 10”

Upper leather: brown Italian vegtan horsebutt, hand-finished black

Toe track: yes

Upper stitching: black

Hardware: brass roller buckles

Last: 2307 last

Unstructured toe

Edge finish: black

Welt stitching: white

Sole: full leather sole, black heel cap

Heel style: full woodsman heel

Metal toe plates

Custom built-in orthotics (same as my Underdogs)

One of the biggest reasons I keep going back to Brian is that he’s able to use the orthotics I typically slip into all my footwear and actually build them into the insoles of my boots. Not sure how difficult this actually is for a boot maker, but Brian has absolutely nailed the fit on my ugly feet both times, and it’s super convenient to not have to worry about a removable orthotics.

Price, Lead Time, & Shipping

The initial deposit to reserve a pair of Role Club boots is $200 regardless of which model you are ordering, with the remaining balance due upon completion. I visited Brian’s shop in Los Angeles on 8/21/2019 and placed my deposit on 10/15/2019, with an estimated completion date of November 2020. However, due to delays in construction (including waiting for my custom metal toe plates to come in), my boots weren’t actually completed until 3/25/2021 (nearly five months late). Inconvenient, but it’s not like I was wearing boots and going out much anyway due to COVID.

When I placed my first deposit for my Underdogs in August 2019, the estimated wait time was just 8 months (April 2020). However, when I placed my second deposit for these engineers just two months later, the wait time had jumped to 13 months (November 2020). To be honest, I’m not even sure how long Brian’s queue is now. Last I heard it was sometime in 2023 or 2024. (Freaking insane. So thankful I placed my second deposit when I did, before his waitlist exploded.)

At the time I placed my deposit, the base price for Brian’s engineer boots was $1350. After a few upgrade fees (hand-finished leather, toe plates, etc.), the final price of my specific makeup was $1500. Minus my initial $200 deposit, my final payment for these engineers was $1300 + $20 shipping. I made this payment via Venmo on 3/26/2021, my boots were shipped the following Monday 3/29/2021, and I received them via USPS on 4/2/2021.

At $1500, these are not a cheap pair of boots by any means. However, for engineer boots this price is actually not unreasonable, as there are some other brands selling engineer boots at a higher price point in stock sizes with limited to no customization (i.e., Clinch). #perspective #itsallrelative (To be completely honest, I roll my eyes when people scoff at a pair of boots in this price range, claiming they’re “too expensive” or that they can’t afford it, and turn around and buy 2-3 pairs of average Vibergs instead. Just stop. Clearly it’s not the cost, it’s your personal values and priorities. #endrant lol (Also, not knocking Clinch or Viberg or anything. Just a few examples to prove a point.))

ANYWAYS. For those hesitant to commit to such an ungodly wait time, I will point out that the cost to reserve a pair of Role Club boots is just $200, regardless of which model you are ordering. In fact, you don’t even need to finalize your order at the time of deposit. You can continue to brainstorm, change your mind, and discuss with Brian about your specifications long after the deposit is placed. (I mean, you have like 2-3 years before he even starts working on your boots anyway, so you have ample time to decide. Haha) Also, should you decide you can’t wait that long (or you suddenly become more financially responsible, lol), I hear you can also use that $200 deposit for something else more affordable, such as a resole of another pair of boots. Either way, hopefully this knowledge makes the $200 deposit a little less daunting and scary of a commitment.

Unboxing

The boots arrived in a single standard shoe box enclosed in a standard plastic shipping bag. There was zero padding included, so the box did arrive with some dents and dings. Inside the box, each boot was slipped inside an individual clear plastic sleeve. Unlike most other brands, no extra padding, tags, or shoe bags were included. Just the boots. (Though, they are some freaking amazing boots. Lol)

“HFB” for Hand Finished Black.

360 Degree View

The 2307 Last

When trying to pick a last for these engineers, I was debating between his 1940s last and the 2307 last. Ultimately I picked the 2307, mostly because it had a lower toe bump. I do think that his 1940s last is his most popular for engineers, and the toe bump really doesn’t make too big of a difference once the unstructured toe collapses. (For a more in-depth summary of all the lasts/toe shapes Role Club toe has available, I will link you to Brian’s YouTube video.)

Profile views of both the 1940 and 2307 lasts. Notice the more pronounced toe bump on the 1940 last in comparison to the 2307.

I had my Underdogs built on Brian’s 100 last, which typically has a significantly slimmer, almond toe shape in comparison to the 2307 last. However, due to my awkwardly wide feet and bunions, the MTM 100 last ended up not being too dissimilar from my MTM 2307 last. I definitely like the 2307 more, as the outer sweep of the toe box has a more angular, elegant curve in comparison to my 100 last, which kinda just looks like a thumb.

As you can see, my Underdogs were supposedly built on the 100 last, but ended up being way more rounded than expected (which I’m happy about).

The Leather

Brian most often sources his leather from the Horween Tannery, specifically CXL horsehide and shell cordovan. Brian used brown CXL horsehide hand-finished black for his own pair of engineer boots, which has aged incredibly. Personally, I tend to opt for vegtan leathers whenever possible, as it’s more environmentally friendly and in my opinion tends to build a nicer patina than chrome tanned or combination tanned leathers. Luckily, Brian happened to have some brown Italian horsebutt lying around his shop that he was willing to offer me. At the time, Brian didn’t remember the tannery from which he sourced the horsebutt (which, according to him, no longer exists), but he was able to send me a few photos. I immediately said yes.

A few photos of another pair of engineers Brian made in the same Italian brown horsebutt. Loved the depth of color...which I had painted over. lol

I was hesitant at first to have Brian hand-paint black dye over this beautiful brown leather. However, I was pretty set on getting some classic black engineers, and I trusted that the black dye would slowly fade away in high abrasion areas, resulting in a beautiful black-brown pseudo-tea core finish. For horsebutt leather, there actually isn’t too much visible grain/marbling within the leather). It has a fairly smooth, consistent finish, which I don’t mind at all. Also, I can already see some browns peeking through, which gives me hope as to how the black dye will chip away as these boots break in.

Some of the brown undertones can already be seen beneath the black dye, which is most apparent on the vamps.

The Pattern & Stitching

I absolutely love Brian’s take on engineer boots. His pattern works perfectly with his lasts, creating a very well balanced, properly proportioned boot that looks just as good sitting on a shelf as it does on foot.

To my understanding, all of the boots in the Role Club Collection are branded with the same two markings: an embossed logo on the left boot and a sewn-on tag on the right.

The back stay is simple and clean. No extravagant stitch patterns or anything, just very clean, vertical lines. Nice, conservative, elegant. I like it.

I think of all the engineer boots I’ve seen on Instagram, the buckles Brian uses are some of my favorite. Flat, rectangular, roller buckles. Again, nothing gaudy. Some other brands choose to use more elaborate, bulbous buckles on their engineer boots, which kinda just look out of place. Maybe they’re too eye-catching, making it seem like they’re trying too hard. In contrast, Brian’s simple flat buckles are clean and minimal, allowing the pattern and construction quality of the boots speak for themselves. Less is more.

In general, I tend to like the look of 3-4 rows of stitching as opposed to just two. It just looks more substantial and sturdy. (Does it actually increase the quality or longevity of the boot? Probably not. I just like how it looks.) Also, can we take a moment to appreciate just how absolutely pristine this upper stitching is?

Perhaps my preference for 3-4 rows of stitching stems from my appreciation for higher levels of craftsmanship when it comes to boot pattern and construction. Having additional rows of stitching all perfectly spaced and parallel requires a little more attention to detail, and it looks amazing when properly executed.

2, 3, and 4 rows of stitching, all equally dense, evenly spaced, and perfectly parallel. Perfect execution. I haven’t found a single stitch out of place on the uppers of either boot.

Another little feature I opted to include on my boots were hand-crimped toe tracks running up the vamps of each boot. To be honest, I didn’t know too much about why it’s done or it’s benefits. However, here is an explanation I found on superfuture from Brian himself, posted by @beautiful_FrEaK:

The indentation you see on the boots is called a toe track. The reason a boot has a toe track is because the vamp went through the crimping process. It is used to get all the stretch out of the vamp because when a bootmaker needs to turn something that's 2D into 3D it is more work if the vamp is not crimped. Another benefit when a vamp is crimped is it keeps the vamp smooth without any wrinkles. The crimped vamp sits well on the shoe last.

There are different way to crimp a vamp. For example Buco puts their vamps into a crimp machine. It is a hot blade that folds the vamp in half and indents the leather. I wouldn't mind having a crimp machine (really expensive!) but I use crimp boards at the moment. It is the same process but more hands on. I last the vamp on a piece of board to get all the stretch out and it naturally gets the toe track.

Personally, I mostly chose to have the toe track for esthetic purposes, but understanding the reasoning behind it is pretty cool too.

The Heel

Unlike my Underdog boots, which have a low woodsman heel, I decided to go all out with the full woodsman heel on these engineers. I will admit, walking with such elevated heels will take some getting used to. It also definitely adds to the whole western cowboy boot vibe, but I dig it. Plus, the added lift makes me over 6 feet tall now. Added bonus.

The Sole

This is my first pair of boots with a full leather sole. Felt a bit risky putting it on such an expensive pair of boots, but whatever. They look great on Brian’s pair, so I wasn’t too worried. Plus, I live a pretty sedentary lifestyle in the California Bay Area. I don’t go on many nature hikes, nor does it ever snow here (or rain really, for that matter). Thus, I don’t really have a need for much grip or traction with my footwear.

The sole channel stitching is all pretty clean, minus one little wonky spot on the inside portion of the right boot (pictured above in the top left corner). Not a big deal though, as no one is ever gonna see it.

My biggest concern with full leather soles was the reduced durability/longevity from walking on concrete, specifically at the toe. To combat this, I asked Brian to add metal toe plates to my boots to prevent premature wear at the toe. Crisis averted.

Here’s a close up of one of the toe plates, cut into the leather sole as to be nice and flush. Apparently these had to be custom ordered to accommodate for the width of my foot, adding 4-5 months to my wait time. Meh. Worth the wait in my opinion, if it meant getting it done right.

The Welt Stitching

Similar to my Underdogs, the welt stitching on these engineers is all very clean and consistent. If I were to point out anything, it’d be that a little bit of black edge dye got on the white stitching in some areas, and there’s a small tuft of loose thread ends popping out on the inside of the left boot. However, if these are the biggest errors I could find on the whole boot, I think that’s pretty amazing.

If you look closely, you can see the spots where some of the black edge coat got onto the white welt stitching. Not the cleanest, but doesn’t bother me too much.

Here’s the small tuft of loose threads at the end of one of the 270 degree welt stitches. Again, very minor, and won’t keep me up at night.

Try On & Initial Thoughts

Being completely honest, I’m actually still blown away at how amazing these boots feel on foot. I can really tell that these boots were made to measure. I shouldn’t be surprised though, as the Underdogs Brian made for me last year fit amazingly. Although, being lace-up boots that can by cinched down with laces, they naturally are less prone to fit errors such as heel slip. Engineers, by comparison, are much more difficult to fit properly, but Brian did so masterfully. 

First of all, right out of the box I actually had very little trouble getting the boots on and off. I feel like this is often the biggest struggle in breaking in a new pair of engineer boots, but not this time. Sliding my foot down the shaft felt appropriately snug, until my heel snapped past the “pass line” and sucked down into the heel cup. (I actually didn’t even need to unbuckle the strap to get them on, which was double surprising.)

Once fully seated, I could feel the built-in leather-lined orthotics beneath my feet, and the adjusted width of the 2307 last comfortably fit my bunions. What I’m most shocked by is how little heel slip I have in either boot. Until now, I had just assumed that heel slip was to be expected with all engineer boots, and only with break in and wear would that slip maybe go away. Apparently I was wrong, as these engineers already exhibit less heel slip than some of my other boots and derbies.

In designing these engineers, I chose to try out a couple things for the first time: first full leather soles, and first full woodsman heels. I know it’s still early, but I’m already loving the full leather soles. They seem to breathe much more than half and full rubber soles, and they flex and move much more naturally with the movements of my feet. I feel as though I can “feel the ground” better, if that makes sense. I will admit that I can definitely tell these leather soles have significantly less traction than rubber/cork half/full soles. However, I knew that from the get go, so me and my sedentary lifestyle are completely fine with it. I haven’t slipped yet, so it’s all good. Second, the full woodsman heels on these engineers are by far the tallest heels of any boot I own, yet once on foot, I can barely even tell the difference. Even with the steep drop off from the full woodsman heel to the leather sole, walking felt completely natural.

The last thing I’d like to note is how nicely the Italian horsebutt is breaking in. I know it’s still early, but so far all the leather on the vamps and shafts seem to be nice and tight with very little grain break or creasing. Loose grain and unsightly creasing are definitely some of my biggest pet peeves when it comes to boots, so props to Brian on absolutely killing it on the clicking. (At least so far.) I can’t wait to see how this leather continues to break in, and for the black hand-paint to chip away to reveal that beautiful brown horsebutt underneath.

If I had to pick out one spot that may require a little extra break-in, it would be the top rim around the shafts of the boot. They bounce around while I walk, knocking and banging into my shins. I expect this is probably true for most engineer boots, but hopefully this break-in period doesn’t take too long, cuz it doesn’t feel great. Until then, maybe I’ll just have to rock some longer tube socks as shin padding.

(Note: I do my best to remain impartial and objective in all of my reviews. That being said, it was difficult not to sound like some fanboy trying to sell you on a pair of Role Clubs, but this really my honest opinion. I really just love these boots. Lol)

Conclusion

If you couldn’t tell already, I’m absolutely through the roof with regards to these new engineers. The construction quality and level of finishing are pristine, and the comfort and fit out of the box is surprisingly on point. In my opinion, I think Brian and Clinch design two of the most beautiful engineer boots (on Instagram, at least), yet at the same time they exhibit two totally different vibes. Brian’s engineers draw from more rugged, western, cowboy influences, while Clinch engineers are a bit more refined, fitting very nicely within the whole Japanese workwear esthetic. Both styles are very cool, with some of the highest quality construction available.

A comparison of Role Club (top) and Clinch (bottom) engineers, both new and worn. (Photo credit: top left: me, top right: @brianthebootmaker​, bottom left: @bsw_keisuke, bottom right: @partial2vintage.)

While I’ve barely owned these for a week, and already I can confidently say that these are one of my favorite pairs in my collection. With such a beautiful pattern and solid construction, I could pick them up and stare at them all day. Also, not gonna lie, the fact that Role Clubs are so difficult to come by these days does make me feel even cooler for owning a pair. Haha

Anyway, I’ll try to write a follow up review once these are more broken in. Until then, you can follow along my journey breaking in these engineers through my instagram (@thedenimdentist). Ttfn!

[itsnimafootwearposts-blog]

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[dippedanddripped]

Ever since launching contemporary shoe brand Swear in London in the late 1990s till founding B-Store in the early aughts, he’s pushed the boundaries of what it means to shop. When Neves founded online marketplace Farfetch in 2007, it was something the industry had never seen before. Instead of buying inventory from brands, holding it, and selling it to consumers, he simply gave consumers a fully-serviced platform to shop from fashion boutiques and brands around the world, comparable to the Amazon of high fashion. It’s resulted in Farfetch being valued at $8 billion on the day of its Wall Street IPO in 2018.

Now with its eyes set on the growing multi-billion dollar streetwear market, Neves is making big moves. In the past year alone, he’s purchased Stadium Goods for $250 million and most recently he surprised the industry when Farfetch announced it had purchased New Guards Group, the mother company of Off-White, Heron Preston and Palm Angels, for almost $700 million.

We dropped by the Farfetch offices in London to speak to Neves about the recent purchases, the future of the resale market and how the next generation will shop.

The below interview is a written version of ‘On the Record’ Episode 4. It has been edited and condensed for clarity.

Christopher Morency: Big announcement with the New Guards Group. I think there’s this common misconception that it’s the mother company of Off-White and Heron Preston and Palm Angels. But that’s not completely accurate. Can you explain what the New Guards Group is and what approached you to the group in the first place?

José Neves: The New Guards is a brand platform company. They take creative concepts and creative people, and build brands with them. And that goes from the original idea and concept to collections. They have the full studio capabilities, in terms of coming up with incredible industrial design capabilities, planning, merchandising, price architecture, production, sourcing etc. They’re based in Milan, so they have great access to the Italian manufacturers. Then there’s also a sales and marketing side to the platform. Then they have a showroom in Paris, do runway shows and all the PR and marketing that goes with. They have a turnkey solution to bring a brand like Off-White to life. It’s a company that I’ve always admired. And obviously, when the opportunity was there to start the conversation, it was something I was really excited about.

The company is fairly new. Before The New Guards Group, was there any other company that could establish and scale brands at such a rapid pace?

I’ve been [working] in fashion for 25 years and I’ve never seen anything like it. So it’s really impressive what Davide and Andrea have built. I think, obviously you have the luxury conglomerates that build portfolios of brands like LVMH, Kering and Only the Brave. But they have a completely different model where they acquire existing brands. Very rarely do they build brands from scratch. The luxury conglomerate model is one of the 1980s or 1990s and obviously still super successful today. But what’s really interesting about New Guards is that they have a very asset light model. So it’s not about operating their own stores or having a lot of franchises. It’s built for the digital world as a platform and built around these creatives that can build digital communities very fast and create hype around their brands.

What are some of the elements that the New Guards Group deeply understands when it comes to bringing a new brand into the market?

What New Guards does so well — and they have an excellent track record — is having the ability to identify and scout talent. It all starts with the creative mind behind the brand and an ability to create a movement around that creative vision. Virgil is a great example of that but there are other community-driven brands. Luxury fashion is extremely complex. So, having the ability to have the right fabric, the right fit, the right print, the right materials, the right price point, even the right range, it’s extremely hard. It’s much harder compared to other cultural industries such as music. If you look at brands that have menswear, womenswear, handbags, shoes, eyewear, accessories, like it’s incredible what they do in terms of industrial design. And this is where so many other brands go wrong. They have the talent, they have the buzz around their talent, but then they really struggle because it’s difficult to have that industrial design capability and that industrial proficiency. That’s where New Guards excels. Combined with Farfetch’ digital platform, it’s a vision that will create many brands of the future.

Last year, New Guards pushed out 200 collections divided over their brands, almost like fast fashion in that sense. To have that infrastructure in place, that’s something that’s never been seen before.

Absolutely. I think Davide’s background is the industrial world. He’s brought other brands to life in previous businesses which he has sold. So he knows the industry inside out. And he’s built a team that absolutely is world-class at this. It’s incredibly powerful.

This is where the partnership with Farfetch, to me, makes complete sense, because the thing they did not have was the digital capability. So 97% of their turnover wasn’t direct to consumer. It was essentially the wholesale model. They didn’t have the operational ability to even integrate with Farfetch, in terms of their digital capabilities. And not for any philosophical reason, it’s because they just didn’t have that digital DNA. So that’s where the two companies really compliment each other.

You purchased the business for a value of $675 million, which is a massive amount. What makes New Guards Group worth all that money?

New Guards is a very large company. It’s a multi hundred million revenue business growing very close to 60% a year, and it’s very profitable. So the multiple was what you would expect in a transaction like this. I think what that says, is what can be built via the combination of both businesses. So if you think of it, we have the best design and industrial platform, the best brand platform in the world that is able to scout, conceptualize, materialize, produce, sell, and manufacture, all categories. And then this company is now joined with the world’s most global online luxury platform. So we were able to take them from their current stage and build a direct-to-consumer model, and also involve our boutique network of 650 boutiques.

The speed at which these brands like Off-White and Heron Preston are built, what does that say about the state of fashion today?

I think it’s extremely exciting. I was a shoe designer in my previous life, 25 years ago, and in my days I had to come up with the designs, find the studio, find the factory, find the showroom, and these would be different people, all with my own investment. To build a brand [then], I had to attract the attention of the department stores, would have to wait for the stylists and the editors of the glossy magazines to feature it and they needed three to four month lead times. So the cycle was extremely slow, and the gatekeepers were the media and the department stores in the main markets. So very few gatekeepers and the very long cycle, And that’s why the conglomerates came in to help these designers such as Alexander McQueen to build global brands. Fast forward Off-White five years and it’s one of our top brands at Farfetch and stocked at hundreds of boutiques. And all of this is accelerated through the ability to bring those creative concepts to life via a platform like New Guards. Thanks to platforms such as Instagram and Highsnobiety, you’re able to create a buzz and a movement. That’s ultimately exciting for the consumer.

Farfetch was founded in the age of the recession around 2008. Why did you think then was the right time to launch your own business?

I’ve done everything in fashion except being a model, which, I wouldn’t be able to cut. I had a multi brand boutique called B Store. I ran a trade show here in London and a licensing business helping other brands starting their shoe collections, and obviously my own footwear label Swear. So I knew the industry really well, and I knew what made the boutiques tick, how designers thought about building their brands, and how consumers engaged with this culture. The idea Farfetch just came naturally, because I was essentially thinking, this incredible community doesn’t have a high end platform. To me, it was very super simple idea. The execution is a bit more complicated, but to me, it seemed like an idea that evolved naturally. Right now we have around 450 brands directly on the platform and around 640 boutiques.

Farfetch is enabled through three pillars. You have your logistics pillar, your data pillar and then your tech pillar. For someone who might not know know Farfetch’ operations, how do these three things work together?

When I started Farfetch, there were very few businesses that connected on demand, supply from the real world with one single digital platform. Today, there are many businesses in other industries that do that. OpenTable connects you in real time with restaurants, Uber and Lyft are other ones. In our case bringing physical products to a global audience was something that for our industry was quite revolutionary. It had to be built from scratch. What you see in-store, you will see online on Farfetch. On top of that, we’ve built a logistics platform because obviously you need to ship. But what we’ve really built is data and logistics platform on top of our own proprietary tech stack. It’s a lot of work and we have around 1,500 technologists between product managers, engineers, data scientists. That’s what Farfetch is. It connects you in real time with the most beautiful product from anywhere around the world.

Was it tough in the beginning to get these stores involved to convince them to go online?

It was. Fashion, in a way, is an industry that doesn’t move very fast. It moves very fast in terms of the trends and the creative side of it. In terms of the business model, it tends to be cautious. Again, back in 2007, when I started speaking to boutiques, it was the year of the iPhone. If you think of it, apps didn’t exist. The concept of one single global digital platform linking customers from all around the world with boutiques and brands was just mind boggling. I think maybe that’s why I called it Farfetch because it was kind of far fetched idea.

Digital sales today are only about 10 percent of total sales for brands. Most sales still happen via brick and mortar. How do you stand out in retail?

I discovered the magic of physical retail when I was operating my multi-brand boutique B Star, which opened in 2003. For me, it was incredible to see when you do retail right, when you have the right interior design, the right curation of brands, the right merchandising, the right customer service, it’s magical. I think fashion is culture, but fashion is material culture. It’s not like music or video. Similar to cuisine or architecture or industrial design, fashion is physical, it can’t be digitized, so the physical store will always be relevant. In the end, the human experience is what differentiates physical retail.

What role will personalization play with physical stores of the future?

I think personalization is going to be huge in retail. It’s already, if you don’t embrace it online, you’re dead in the water. Online is all about how do you cater to different personas and how do things like your ranking algorithm work based on previous visits? What do you recommend to the customer? What do you show the customer? That’s a science that’s evolved very fast online. Offline, we just don’t do it. From a consumer perspective, it’s very impersonal. If you think of it, especially intellectually, customers are traveling customers. If you have a customer from Shanghai who is a big Chanel customer, let’s say in the local Shanghai store, if they go to Miami or if they go to New York, they won’t be recognized. Maybe they won’t have the attention that they probably would deserve as a very loyal customer of the brand. Maybe what the sales assistant is going to offer isn’t relevant. Maybe they already bought it, in a couple of colors. So there’s no data flow. That person entered the store, left the store, and no data was collected, unless there was a transaction. Even when there is a transaction, there’s a very poor connection of the dots around the customer journey. It’s so important and it’s a big part of our Store of the Future and obviously involves an option for the consumer to opt in, be recognized or not.

What’s interesting to me with the next generation of consumers it the increased speed in which people consume. Have you guys at Farfetch seen the speed go up in recent years?

I think the speed is going up and it’s again function of the internet. That conversation has a much quicker cycle than the previous offline conversation. Because it has a quicker cycle, the consumption cycle is also quicker. That’s where you see resale coming in. That’s where fashion businesses also have a responsibility to think if it’s sustainable and what they can do to facilitate a circular economy.

It ventures perfectly into my next point, Stadium Goods. Do you remember the first time you met John and Jed from Stadium Goods?

We were introduced by a mutual friend in New York. I first met with John, and I was absolutely amazed with his business. John is a real connoisseur. He understands the sneaker community and he’s part of it, and it comes very natural to him. At the time, I could really see a huge opportunity for both companies to work together. I come from a more designer-oriented side of fashion and sneaker culture is a different ball game, they can tell I’m not one of them from a mile away. So having someone that is part of that community, and is super passionate about sneakers, to me made it clear that if we wanted to play in the space, it will have to be a marriage.

We launched them on our platform in 2018 and it was an immediate success. We saw big demand from China and the Middle East, as well as the rest of the world. A few months later, we ended up acquiring the company.

It caused quite some waves in the sneaker world as you bought it for $250 million. It cemented the credibility of the sneaker resale market as something that might not go away tomorrow.

I absolutely think it will be here in the future. I always remember watching that documentary on Netflix, Sneakerheadz. It’s really interesting because that documentary takes you through the years when eBay first started being used by the sneaker community and all of that. It’s always existed, it’s just that you didn’t have specialists doing it. So I don’t think it’s going to go away. In the US you see, you know, three or four players emerging and having a lot of traction, but you’re starting to see it in China too. We’re trying to accelerate that side of the business. I think the international opportunity for the sneaker resale market is tremendous.

Many brands are still against the resale market, but one can’t live without the other.

Even if they could, I think it would be a really bad for the primary market. Because right now it shows your brand has credibility and it demonstrates hat you’ve done your job right. You’ve done your marketing, your distribution right, your design right. And the community has given it the stamp of approval and therefore your sneakers are being resold at higher prices. That’s a badge of honor.

Where do you see the (sneaker) resale market going?

The first thing that will happen is international expansion. So I think what already started happening in the US will be absolutely massive and maybe multiple times bigger in Asia. This global phenomenon will happen and then there will be innovation around the model. I also think because of the international expansion, you will find certain editions, certain colorways in specific countries that you don’t find anywhere else, so you’ll have this whole new world of limited releases. It’s something Farfetch could facilitate because we have the logistics capability. Stadium Goods could piggy back on top of that.

If you flip the coin. What do you think about the negative connotations around reselling?

What creates inflation is scarcity, not the resale model. If anything, the resale model makes it more efficient, therefore the price will be lower. But, again, the reason why it’s hard is because they’re rare. They’re difficult to find. It’s not because there’s a resale market. So imagine there will be no resale market. Shoes would be even more expensive. It would be completely opaque how much they’re going for. Therefore, you know, someone could ask whatever they wanted. Right? So I don’t think that it is correct to say that the resale market is creating inflation. What is creating inflation are the brand’s distribution policies. It makes it exciting because suddenly there’s a gamification element. And then so if you kill that, you also kill a part of the magic.

To round things off, if you look back at your own experience over the past 20 years working in fashion. What are some key takeaways you’ve learned along the way you could turn into advice for the next generation of entrepreneurs?

I don’t like to give advice a lot because I think times change. So what was maybe not working then is working now and maybe what failed 10 times, it will work at the 11th. My wife always says that if advice was valuable, it wouldn’t be free. Right? To me, the only thing that I’d say is that it’s a very tough industry. As we said, there are 3000 designers that we have on our platform, but that’s a subset of the industry. You have tens of thousands of amazing creative talents and companies from all around the world. So it is a vast industry with lots of participants.

So you have to do it for the love of fashion. It has to be a labor of love. If you’re going to start a business or a brand, the acid test to me is if you will not forgive yourself if you don’t try. And that’s my only advice because then it’s a win-win. You always win because even if you fail you can say, “I failed.” But it would be even worse if I hadn’t tried. That will give you the resilience and the drive because you’ll have many bumps along the road. That’s the only truth that’s out there. It will never be an easy ride. And on those days, if you do it for the love of your industry, and if it’s something you will never forgive yourself if you weren’t doing, then it’s worth it. And that gets you through the noise and hopefully to something that’s successful.

[abhishekyng23]

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