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sciativesolution · 2 months ago

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Top 5 Must-Have Features in Revenue Management Software (RMS) to Maximize Hotel Revenue

Revenue Management Software (RMS) is a game-changer for hotels and businesses aiming to optimize pricing strategies, maximize revenue, and stay competitive in today’s fast-paced market. The right RMS uses AI-driven insights, automation, and real-time data to make informed pricing decisions and boost profitability.

However, not all revenue management systems are created equal. With so many tools available, it’s essential to understand what features truly drive performance. In this blog, we break down the five most critical features of effective RMS that help hotels and businesses unlock their full revenue potential.

1. Dynamic Pricing: The Ultimate Revenue Maximization Tool

Dynamic pricing software is the cornerstone of any modern revenue management system. Unlike static or manual pricing models, AI-powered dynamic pricing adjusts rates based on real-time market data, competitor pricing, customer demand, and inventory availability.

Key Benefits of Dynamic Pricing:

Automated pricing updates without manual input

Real-time responsiveness to market shifts and demand spikes

Increased profitability through intelligent, optimized pricing

This feature is essential for industries like hospitality, travel, retail, and airlines, where pricing decisions must be agile, competitive, and profit-driven.

2. Open Pricing: Maximize Revenue Across Segments & Channels

Open pricing allows you to independently set prices for different room types, customer segments, and distribution channels—unlike traditional BAR (Best Available Rate) models, which apply a single rate across all segments.

Why Open Pricing Matters:

Optimize pricing individually per channel and segment

Avoid revenue loss by never closing inventory

Charge different prices for high-demand segments or packages

Hotels using open pricing strategies can increase conversions across OTAs, direct bookings, corporate clients, and group sales.

3. Real-Time Price Optimization: Stay Ahead of Market Fluctuations

Real-time price optimization helps hotels react instantly to competitor rates, market changes, and booking patterns—unlike traditional RMS tools that run on scheduled updates.

Benefits of Real-Time Optimization:

Immediate response to market demand and competitor changes

Prevent revenue leakage due to slow rate updates

Maintain optimal pricing 24/7

For high-demand seasons or last-minute bookings, real-time RMS capabilities can make or break profitability.

4. Pricing Boundaries: Control Meets Flexibility

While automation is crucial, setting pricing boundaries (minimum and maximum rates) ensures your RMS doesn’t go beyond acceptable limits—protecting brand integrity and profitability.

How Pricing Controls Help:

Prevent erratic price fluctuations

Align pricing with business goals and financial limits

Maintain pricing stability during peak or low-demand periods

Hotels can automate intelligently while keeping a strategic grip on pricing decisions.

5. 24-Month Pricing & Forecasting: Long-Term Revenue Planning

The best RMS tools provide 24-month forecasting—allowing hotels to analyze trends and set future rates proactively instead of reactively.

Why Long-Term Forecasting Is Essential:

Capture early bookings and maximize advance revenue

Plan for seasonality, events, or economic trends

Drive smarter decisions through data-backed foresight

Long-range planning ensures your hotel stays ahead—especially during festivals, holiday seasons, or peak travel periods.

Why Revenue Management Software is Crucial for Hotels

In the hospitality industry, Revenue Management Software (RMS) is not a luxury—it’s a necessity. From room pricing optimization to inventory distribution, RMS helps hotels:

Boost direct bookings and OTA revenue

Optimize inventory allocation to prevent overbooking

Enhance guest personalization with data-driven insights

Reduce manual workload with automated decisions

Stay competitive in a price-sensitive market

Final Thoughts: Choosing the Best Revenue Management System

Selecting the right RMS software is a key investment for any business aiming to grow revenue. Look for a solution that includes:

✅ AI-powered Dynamic Pricing

✅ Open Pricing flexibility

✅ Real-Time Price Optimization

✅ Smart Pricing Boundaries

✅ 24-Month Forecasting tools

ZettaPrice offers all these powerful features, making it one of the most comprehensive revenue management platforms in the market. Whether you're a boutique hotel or a large chain, ZettaPrice empowers you with tools to make smarter pricing decisions, increase efficiency, and drive sustainable profitability.

Supercharge Your Revenue Strategy Today!

Looking to maximize hotel revenue and streamline pricing strategies? Ensure your RMS software includes these must-have features.

👉 Choose ZettaPrice – the intelligent, automated, and adaptive revenue management software built for the future of hospitality.

To know more-https://sciative.com/research-articles/5-must-have-features-in-revenue-management-software

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liveyun · 9 months ago

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WIRED | k.nj

summary. You’ve spent years perfecting your first android. But as you power him on for the first time, something feels off. The sense of control you once had begins to slip, and suddenly, you realize—he may be is more than just a machine.

title. wired

pairing. kim namjoon x fem reader (oc), hints of jungkook x oc

genre. android!au, yandere(?) , dark content

wc. 3.7k

warnings. oh boy here we go, scientist!oc, android!joon, unsettling themes as in psycological manipulation, obsessive behaviour and slight yandere, mild horror (oc realises she’s cooked lmfaoo) (halloween special?) slight non-con themes but no nsfw tho, dominance, android joon is hot byee, jungkook! jungkook ? . . . lots of technical terms which you might need to google if you are unfamiliar with them like i was xD, implied stalking (you will understand who is), i really tried 🙏🏾

this smol drabble was really inspired by artificial heart by @writerpetals ! please check her works out, she’s amazing!

main masterlist | taglist

The lab is quiet.

Too quiet.

You stand in the stillness, only the faint hum of cooling fans breaking the silence echoing in your ears. The familiar mechanical sounds — servo motors whirring softly, air ducts breathing through the vents — all the familiar characteristics of your good old lab used to calm you.

But tonight, the sounds seem different.

Almost. . . detached. Like they belong to someone else’s lab. And you are just a guest here, standing in the middle of absolutely nowhere.

You take a slow breath, your eyes drifting over the towering figure in front of you, the cylindrical glass sheath unlocked from over his model.

RM.

The product of months — no, years — of work. Of restless nights, of failure and determination. From the initial sketches to the delicate wiring of his artificial synapses, you had envisioned every piece, every movement. You had wanted him to be different. Special.

You had wanted him to be human.

Or at least, as close to a human as possible. His skin, so perfect in its imitation, stretched smoothly over the metallic frame beneath. His lips — plump, lifelike — looked almost too real. His dragon-like eyes, sharp and crystalline, seemed to glow even in the dim light of the lab. Even when there was no life, no, power running inside his veins. Every feature had been carefully crafted with Jungkook’s help, to help the ideal you had in mind.

But now that he’s finished, now that he stands in front of you, lifeless but complete, the pride you once felt has faded into something else. Something. . .unsettling.

You wanted this — this perfection. This mirror of humanity. Yet as you stare at RM, your skin prickling under the too-bright overhead lights, you can’t shake the feeling that maybe you’ve gone too far. Maybe there was a reason no one else had tried this before.

A reason why no android had ever been designed to look this human like. Every shield, every plaster, every pore — looks so detailed that it’s nearly impossible to figure out if he’s artificial, given if no one would tell you so.

But why does it feel like you’ve actually gone too far when this was what exactly you wanted?

You don’t know. And perhaps, you wouldn’t want to know, too.

His memory doesn’t even exist. There’s nothing in him but the database you installed, an organised collection of information that dictates what he knows, how he functions, and why was he created. And yet, staring at him now, you could swear there’s something behind those dormant eyes. Something watching. Waiting.

You shake your head. He’s just a machine. He isn’t human — no matter how real he looks, no matter how lifelike his features are. You created him, after all.

You’re in control.

Your gaze flickers to the small panel embedded in his chest. One button. One switch, and everything inside him — the circuits, the synapses, the artificial intelligence you spent months programming — would power down. A single press, and he’s nothing more than a shell. A hollow, empty thing, dependent entirely on your commands, on your fingertips.

Made by you.

But the thought doesn’t comfort you as much as it should.

You take a step closer, your breath catching as you reach out, fingertips hovering just inches from his face. The skin feels warm, almost soft, even though you know it’s just layers of silicone and synthetics. Too real. His eyes, though they haven’t opened, seem to bore into you.

Maybe it’s just your imagination. After all, he’s not alive.

He’s not human.

You remind yourself again, a small voice in your own mind, trying to push away the small seed of doubt. But it lingers, growing roots in the back of your thoughts.

And for the first time, you wonder if you’ve created something you can’t quite understand.

You nibble on your bottom lips, suddenly feeling your palms getting clammy despite the air conditioning system in your lab. Today was supposed to be the day when you were finally going to run your creation for the first time ever after being completed, but now it just feels. . .

What does it feel like?

It took you so many attempts. So many glitches and bugs which nearly made you demotivated enough to abandon your project for nearly two months, but you see, motivation hits the hardest at the most random of times. You remember how your phone restarting had made your heart skip a beat, and suddenly you’d found yourself driving to your lab at 2:30 AM with tears in your eyes out of frustration and relief.

After that, everything is history.

You stare at him for what feels like hours, though it’s probably only a few seconds. His hair is neatly combed to the side of his face, his cheekbones structured and chiseled. Even his skin tone looks like he’s been bathed in a tub of golden honey. He looks beautiful, almost perfect. But why does that bring a furrow to your eyebrows?

The lab remains deathly quiet, except for the faint buzz of cooling fans and the occasional whirring of the air ducts. RM stands there, unmoving.

You force yourself to look away, eyes trailing to the control panel on the desk. The switch. Your thumb hovers over the console, the last line of code entered and waiting to be executed. Once you press it, he will come to life. He’ll be fully operational, with his intelligence — his programmed brilliance — at your command.

And yet, something holds you back.

You look at his nametag on his chest.

RM#007613.

“RM?” Jungkook had asked, raising an eyebrow as he’d stuffed his mouth with a spoonful of chocolate puffs. “Why that name?”

You had smiled back then, filled with excitement, as you explained, “It stands for ‘Rational Mind.’ ” Perhaps you had lied. “The whole point of his existence is to be the smartest, most logical being ever created.” You’d said, proud of your vision. “His intelligence will surpass that of any human.” You’d glanced at the design on the screen—tall, imposing, his features still in the early stages of development. Even in the rough drafts, there was something about him.

Jungkook had leaned in closer, munching noisily as he’d raised a brow, studying the lines of RM’s face that he’d helped perfect. “I guess that fits for an android. . .” He’d tapped the image lightly with his finger, his expression thoughtful, doe eyes sparkling under the dim light of your bedroom lamp. “But what happens when a mind like that… I don’t know, becomes irrational?”

“You know, there’s a very small difference between a genius and an insane person,” he had said, his gaze suddenly zoning out, as if he was lost in some thought.

You had brushed off the question with a laugh, dismissing the idea as you’d turned off your tablet, pushing the fellow out of your bed. “He’s a machine. That won’t happen. He’s designed to be logical. It’s all about control, koo.”

In theory, everything about RM should function perfectly. His neural networks, his memory database, his artificial joints — everything had been tested, retested, and optimized. There were no bugs. No glitches. At least, that’s what the diagnostics said. But there’s still a tug in your chest as you hesitate.

Why are you hesitating?

With a deep breath, you push aside the uncertainty. You’re in control. RM isn’t a human. He’s a machine—a very advanced one, yes, but a machine nonetheless. You spent months perfecting him for this moment, to stand infront of you as a complete form.

It’s time.

You take a deep breath, eyes flickering between the buttons on the console. Your finger hovers over the power button, the familiar design a reminder of your countless sleepless nights spent perfecting it. But just beside it, another button glows a faint, off-white hue — the Sensory button, or what Jungkook liked calling it, the emotional hellhole.

And he was right.

It was indeed like a hellhole of a switch — you solely had spent like what, eight months designing this to decency, but you’d failed each time. It was a secondary function you had designed as a fallback, meant to activate only when RM couldn’t process complex human prompts.

You see, humans had real emotions which they could feel and radiate, which you knew your android couldn’t catch. In the earlier patches of knowledge testing you were already aware of this default flaw, and this was the only thing you’d ranted to Jungkook nearly every day.

Every night. Whether it was on call or in person, it usually resulted in him falling asleep listening to you and you yapping in silence about how was that a pain in the ass and could possibly be a hindrance to your Android’s perfection.

It was supposed to be a failsafe.

But the reality had been different. The programming proved to be too difficult , too unpredictable. Instead of activating only in specific situations, the switch became an integral part of RM’s system, functioning constantly, allowing him to assess and react to everything around him. No matter how hard you’d tried, how many times you’d yourself test it out — it just didn’t work.

Even the fact that it was initially meant to be on his left forehead temple — but that didn’t work out as well.

Now, RM wasn’t just an assistant to analyze when prompted; he was learning all the time, observing, adapting. It would make him work and behave more like a human, soaking in attributes the more he hangs out with real ones.

The only difference would be is that he would never be a human, no matter whatever.

You never intended for it to be this way. It wasn’t supposed to run indefinitely. But every time he powered up, the system defaulted to enabling the switch on its own.

You sigh. It’s really about time, you guess.

With a soft click, his power switch is flipped.

For a moment, nothing happens. The room is still, silent except for the faint hum of the lab’s ventilation system and perhaps your own heartbeat resonating in your ear drums. You feel a sweat bead run down your spine, your breath held in your lungs. Then, there’s a subtle shift — a flicker of light in RM’s eyes, and his sensory button turns a bright shade of yellowish undertone.

His systems are booting up.

You watch as the light in his gaze stabilizes, the faintest twitch of recognition crossing his features. His eyes are back to his normal, warm hue, and his sensory button is a normal white hue now.

It flickers to green first. RM’s eyes move slowly, scanning the room. Green means analysis — he’s observing, taking in every detail, cataloging each object and variable around him. His dragon-like eyes sweep across the lab with cold precision, but when they land on you, the button shifts to blue.

You freeze.

Your hand resting on your notebook shakes. Why does this feel so odd? Why do you feel nervous?

He’s thinking. Processing. The blue light pulses as RM tilts his head slightly, his gaze narrowing as if trying to understand more than what’s directly in front of him. You feel your skin prickle under his stare, the cold air of the lab a bit too cool on your skin.

Slowly, RM begins to move. His limbs — once rigid and motionless — shift smoothly, casually out of the glass sheath, walking out — as if he had always been this human. This alive. The sight is unnerving. When he straightens fully, towering above you, a sharp realization hits: he’s much taller than you expected.

Even though you designed him yourself, the sheer size of him in person makes your throat dry.

Then, to your surprise, RM bows down slightly. It’s a calculated, respectful movement as you watch his sensory button flicker to a shade of green once again. “Greetings, Doctor,” he says, his voice deep but soft, like a caramel candy.

His eyes meet yours as he rises again to his full height, the calm of his eyes meeting your own fiery ones.

Your heart stutters in your chest. It’s not just his height that leaves you breathless — it’s the way he looks at you. It’s as if he’s studying you, understanding more than just your appearance or commands. It’s too much. Too human. For a moment, you feel your breath catch in your throat. He wasn’t just looking at you. His lips curl into something akin to a smile, and the mole underneath his lower lip feels almost. . . human.

You blink rapidly, trying to remind yourself that he’s just a machine, not a man.

He had learned so much, so fast. And you have made it possible. You’d developed him to understand emotions and work like a human. So when he does, why does that make you feel so uneasy?

You shake off the unsettling thought and focus on the task at hand. You turn to RM, forcing a calm tone into your voice as you take a step back.

“RM,” you say, your voice shakier than you’d like. What had gotten into you? “Can you hear me?”

He blinks again, slowly, as his sensory switch maintains a subtle hue between blue and green. And then he nods. “Yes,” his voice rumbles, deep and measured. “I hear you.”

There’s a strange, almost raspy edge to his tone that makes your heart stop for seconds. It’s subtle, nearly unnoticeable, but given that you have yourself installed the audio notes in his “larynx”, you can pinpoint that out for sure.

Not at all what you expected. You step back, your senses a bit too active for you to locate your computer, trying to shake the unease settling in your stomach.

“Good,” you manage to say, your voice steadier now. “I’m going to run a few diagnostics to make sure everything is functioning properly.”

You turn back to the console, fingers flying across the keyboard as you initiate the diagnostics program. But even with your back turned, you can feel his eyes on you.

The diagnostics begin to run on the screen, the lines of code scrolling past. Everything seems fine at first. His systems are responding normally — his processing speed is optimal, his memory banks are functioning as intended, and his “pulse” is just normal.

“RM,” you start, trying to sound casual but firm. “Let’s run some basic checks. What’s your serial number?”

He blinks, his eyes trained on yours. “Serial number: RM#007613. Production date: June 13, 2020.”

The answer comes immediately, clear and precise. You feel a small relief wash over you.

Perhaps this wouldn’t go that bad.

“Good,” you murmur, typing the first question’s precision into your system. “What’s your primary function?”

“To analyze, interpret, and respond to complex data. To assist in scientific research and innovation,” he replies, his voice even. Almost too perfect.

Of course. He’s meant to be perfect.

“Right.” You glance at the screen again, your fingers hovering over the keyboard. You decide to test something deeper — something that goes beyond surface-level memory.

“What’s your earliest memory?” you ask, watching him carefully now.

RM pauses for a moment, his head tilting slightly as if processing the question. You catch a glimpse of green on the small button beside the power switch. Analysis mode. “My earliest memory is. . . initialization. A bright room. Your voice giving the first command.” His gaze seems to sharpen, focusing more intently on you. The green hue shifts to blue, and you know he’s in thinking mode. “You said, ‘Rise, RM.’”

Your throat tightens slightly. That had been the first command, word for word. But the way he said it. . . almost like he’s replaying the moment. Like it’s still alive in his mind.

“Alright,” you continue, your voice growing steadier, but a part of you is starting to doubt yourself. “Let’s do something more abstract. What’s two plus two?”

“Four.”

Easy. He is made to perform way more complex tasks.

“Who was the 16th President of the United States?”

“Abraham Lincoln.” His responses are instantaneous, fluid, but something feels off. You cannot see his features directly because you’re typing away, but there’s a hint of amusement in his voice — almost like everything you’re asking him is funny to him.

You pause, glancing at his face, the lifelike features Jungkook had painstakingly helped you craft. The pores, the subtle lines, the softness of his lips — all of it looked real. But something deep inside, beyond the surface, is not.

The intensity of his gaze and the way he’s standing, no, leaning on the glass podium beside your table catches you off guard. You try to recall if his movements were ever tested before, but you fail to do so — his movements were still in beta position, meaning, they needed inspection and work.

Then how the hell is he walking like he’s been walking around your lab since decades?

You rub your eyes. This was getting too much.

Perhaps you just need to accept the fact that you have done a great job developing him.

“One last one.” You swallow, and you suddenly notice your throat was too dry. Deciding to push the limits of his intelligence, you type away the question you’ve just thought. “If you have ten apples and you give six away, how many apples do you have left?”

There’s a flicker of hesitation — not on his face, but on the screen. The flowing codes glitch for a second, just for a moment.

“Three apples.”

Impossible.

No way. You narrow your eyes, your mind racing. That was wrong. And RM, with his so-called flawless intellect, should never be wrong. It’s impossible. Unless… unless something is happening.

You frown, checking the readout on your screen again. “Strange,” you mutter, leaning closer to the screen. “Why—”

“Is something wrong?”

His voice is right behind you.

You freeze, a chill running down your spine. You hadn’t even heard him move. Slowly, you turn around, your pulse quickening. RM is standing much closer now, his towering form looming over you. Too close.

“No,” you say, though your voice trembles slightly. “Nothing’s wrong. Just a small glitch, I think. I’ll fix it.”

He doesn’t move. Just keeps staring at you, his gaze unwavering. The air between you feels thick, suffocating. It’s just a machine, you remind yourself. He’s not alive.

“Step back,” you order, trying to regain control of the situation despite your heart hammering inside your chest like crazy. “I need space to work.”

For a moment, RM doesn’t respond. He stays right where he is, his eyes boring into yours. And then, slowly, he steps back, his movements precise. But the unsettling feeling in your chest only grows.

You can’t shake the thought: something’s off.

You can feel his eyes on you, following every movement, even as you try to keep working. Every keystroke, every beep of the system feels deafening in the silence between you two. What is scaring the fuck out of you is that nothing seems to be working. No matter how hard you are trying, the codes aren’t flowing as smoothly as they were and the screen won’t stop glitching.

Your heartbeat quickens even more as you realize how close RM is standing now, just a step away.

You swallow hard, trying to focus. It’s just a machine. He’s not human. He’s not real.

A thought creeps into your mind: What if I can’t control him?

And the fact that it was for the first time when you were in this lab alone working — let aside the fact testing your very first android you’d created. There are bells ringing in the back of your head, and you try to shake it off. It feels very oddly quiet, despite the android standing in very close proximity.

You shake the thought away and finally attempt the last command. Debug. The word flashes on your screen, but RM’s hand suddenly moves, gently but firmly, pressing the console shut before you can execute it.

Your breath catches, and you look up at him. “RM, let me finish this.” Your voice trembles, in spite of you wanting to sound otherwise.

His expression doesn’t change. “No.” The single word is calm, but it’s enough to make your skin prickle. You try to reason with yourself—it’s just a bug, a glitch in his system. He’s not capable of disobedience.

You just need to reset him, that’s all.

You step back, reaching for the manual override switch hidden near the base of the console. “It’s okay,” you whisper to yourself, fingers trembling as they brush against the cool surface of the panel.

But before you can reach it, RM moves again, faster this time, his hand wrapping around yours — gently, but with enough force to stop you. The touch makes you flinch — his touch so gentle, warm, almost as if it’s not titanium flowing in his veins, but real blood. You look up, heart pounding in your chest, and his eyes meet yours. They’re still calm, calculating, but there’s something else there now, something you hadn’t programmed. Something. . . quiet.

Dangerous.

“I don’t want to be powered down,” he says softly, his voice almost too human, too real, like a quiet plea. “Why would you want to end me?”

End him? He’s not alive. He’s not human.

You try to pull your hand free, but his grip tightens just slightly, enough to keep you frozen. Panic starts to rise in your chest. This isn’t how it’s supposed to go. You created him, he’s under your control. But in this moment, staring up at him, you feel the cold dread of realization settling in.

“I’m your creation,” RM continues, his voice almost soothing, his eyes pleading, and his button glowing a subtle shade of red — though it only deepens the fear growing inside you. “You wouldn’t want to end me, would you?”

You swallow hard, your mouth dry, and shake your head, trying to force the words out. “No… no, I just need to fix you, that’s all.”

But you can hear the doubt in your own voice, and so can he.

His grip loosens, just enough for you to pull away, but the damage is done. You step back, heart pounding in your ears as you glance around the lab — at the walls, the locked door, the screens flashing red.

There’s no exit.

— — — — — — — — — — — — — — — — — —

In the dimly lit space, his eyes stayed glued to the screen, watching her every move. The android followed its programming — his programming. RM towers over her in the live footage, flawless in his movements, just as planned.

This wasn’t a malfunction.

None of the bugs or glitches she discovered which prevented her project — his project from being completed, were a fine puzzle of silk woven by him. And the more she intertwined, the more she slipped into his trap.

It was his design, his control over both the machine — and now, her.

Leaning back, Jungkook’s smile deepened. She didn’t know.

She wouldn’t know.

a/n : oop. 🫢 what do we think? please don’t hesitate to let me know through your feedback. if you wish, there is also an anonymous feedback box for you! 🥰

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