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abismarketing1 · 2 years
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Hubert de divenchy. (2020). Biography in brief Hubert de divenchy. [Online]. Haute history. Last Updated: 15/07/2020. Available at: http://www.hautehistory.co.uk/hubert-de-givenchy/biographies-in-brief-hubert-de-givenchy [Accessed 21 November 2022].
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Katies work
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abismarketing1 · 2 years
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Balmain. (.). Pierre Balmain. [Online]. Balmain Paris. Available at:  https://projects.balmain.com/gb/balmain/pierre-balmain [Accessed 18 November 2022].
Balmain. (2021). OLIVIER ROUSTEING CELEBRATES 10 YEARS AS BALMAIN’S CREATIVE DIRECTOR. [Online]. Balmain Paris. Available at: https://projects.balmain.com/us/balmain/olivier-rousteing [Accessed 18 November 2022]
Natalie Junio-Thompson. (2022). THE EVOLUTION OF BALMAIN HOUSE. [Online]. Love happens. Available at: https://www.lovehappensmag.com/blog/2022/07/05/the-evolution-of-balmain-house/ [Accessed 18 November 2022].
JJ Miller. (2009). Balmain's Back. [Online]. BAZAR. Last Updated: 5th February 2009. Available at: https://www.harpersbazaar.com/fashion/trends/a356/balmain-christophe-decarnin-0209/  [Accessed 18 November 2022]
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Group project
My work
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abismarketing1 · 2 years
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WWD (2022) A Look Back at Mark Bohan [online] Available from: https://wwd.com/fashion-news/fashion-features/gallery/a-look-back-at-marc-bohan-1235302164/wwd-archives-marc-bohan-16/ [ accessed: 13 November 2022]
i-D (2021) 7 Dior’s most iconic outfits[online] Available from: https://i-d.vice.com/en/article/jg8pn4/7-of-diors-most-iconic-outfits [ accessed: 13 November 2022]
The Cut (2015) The 30 best Looks By Raf Simons at Dior [online] Available from: https://www.thecut.com/2015/10/raf-simons-dior-best-looks.html [ accessed: 13 November 2022]
Fig.1 Kammerman and English (2017) Dior’s Black Wool Suit - Carolle line 1947[poster] Available from: https://glamourdaze.com/2017/09/paris-collection-dior-1947.html [ accessed: 12 November 2022
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Group project
Jess research
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abismarketing1 · 2 years
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Steff Yorka. (2019). Nicolas Ghesquière’s Most Iconic Balenciaga Pieces Are Up for Sale on Byronesque. [Online]. Vogue. Last Updated: June 20 2019. Available at: https://www.google.co.uk/amp/s/www.vogue.com/article/nicolas-ghesquiere-balenciaga-archive-sale-byro [Accessed 9 November 2022].
Hamish Bowels. (2019). Josephus Thimister, the Dutch Couturier and Onetime Designer of Balenciaga, Has Died at 57. [Online]. Vogue. Last Updated: November 3rd 2019. Available at: https://www.vogue.com/slideshow/josephus-thimister-dies-at-57/amp [Accessed 9 November 2022].
Colin McDowell. (2015). Cristovel Balenciaga (1895-1972). [Online]. Business of fashion. Last Updated: 21/08/2015. Available at: https://www.businessoffashion.com/articles/news-analysis/cristobal-balenciaga-1895-1972/?outputType= [Accessed 7 November 2022].
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Group project
Scarlets research
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abismarketing1 · 2 years
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TRICKLE THEORY My Example of the trickle down theory is the little black dress.The little black dress (LBD) is an evening, cocktail dress. in 1926, a short simple black dress was printed onto the cover of Vogue by Coco Chanel. The LBD quickly became one of the most influential and important garments.
The little black dress grew in popularity in 1961 when Audrey Hepburn wore it with pears in "Breakfast at Tiffanys".
Everybody wanted to wear a little black dress. Over time, the LBD trickled down through classes. It's gone from being something only the richest of people could afford to wear, to something everyone could afford.
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MakersValley. (2017). A Timeless Womenswear Fashion Basic. [Online]. MakersValley. Last Updated: July 18t, 2017. Available at: https://blog.makersvalley.net/history-of-the-little-black-dress [Accessed 21 November 2022].
INFphoto.com. (2016). Kim Kardashian puts on an eye-popping display in little black dress. [Photograph]. Cuba: Pintrest.
Tim Graham. (1994). Princess Diana's "revenge dress".. [Photograph]. Serpentine Gallery in Kensington Gardens: Wikipedia.
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abismarketing1 · 2 years
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Savvy Student
In our group, we had to create 3 looks based off the target customer we were given and a plain white shirt. Our customer was a Savvy Student. For her day wear, I created a look where she is comfortable but still fashionable. It's a simple, black and white look with silver jewellery. I paired the shirt with the jacket and jeans to create an edgy, cool look but added white trainers and minimal jewellery to show even tho she wants to look good she also wants comfort, is laid back and wants to keep things simple. Because she is a student i added a large plain black bag to carry her books and stationary.
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This is my client mood board. She is a university student aged 18-20. she enjoys going out with her friends to cafes the beach and also out clubbing. she’s organised and keeps her room clean. While she loves going out she is also focused on her studies and always completes her work.
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abismarketing1 · 2 years
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This research was a group project with @elizabethbarlow and @rwfashion
For my part of this work i researched The upper high street and High street market levels. we had to define the market level and give examples of brands that fit into that level. For example, High street brands are brands that can be bought in ordinary stores in ordinary towns and cities.
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abismarketing1 · 2 years
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