bbt-123-blog - Tumblr blog

[bbt-123-blog]

Big Boy Toyz, the First Indian Company to bring Online Car Purchasing

Big Boy Toyz has introduced a new digital facility to buy cars online for the very first time in India for its ever discerning potential customers.

It’s a newfangled concept in the automotive arena and lends Big Boy Toyz an undisputed supremacy in the dynamic and ever changing industry. Getting a glimpse of your favourite exotic car on Big Boy Toyz’s website was always thrilling, and add to that a ‘Reserve Your Car’ button which simply beckons the buyers to go ahead and buy their favorite car on the spot without any delay. A person gets two options on clicking, one is to pay Rs 2 lacs and reserve the car for 24 hours or transfer 10% of the price of the vehicle and get a confirmed booking for 1 week. Further, the client is welcomed by a fully secured Axis Bank page that asks details whether one would like to proceed for the booking via the Visa card or the Master Card. In either case, the amount is refundable to the client in case the deal does not materialize.

This introduction further strengthens the fact that 40% of the potential customers don’t even need to visit the showroom to physically check out the car and that speaks volumes of Big Boy Toyz’s transparency and credibility across all channels leading to the buyers. The entire mechanism is extremely intuitive, meticulous and being the first of its kind, it re-emphasizes the advantages of online transactions to the buyer. This step adopted by Big Boy Toyz is very much akin to PM Narendra Modi’s vision and dream of a digital and cashless economy.

Speaking on this innovative introduction, Mr Jatin Ahuja, Founder & MD of Big Boy Toyz said, “It gives us an edge over our competitors as Big Boy Toyz is the first ever super luxury car showroom to introduce such a booking mechanism for its ever discerning customers. Catering to the niche audience while serving them in the most unique and distinct way was always the target and with this exclusive facility on our website, the level of trust and transparency is simply elevated to a new level. Sit back and relax as your dream ride is only a whisker away”.

Big Boy Toyz is synonymous to Heaven for Premium Exotic Car Lovers in India. The company is the undisputed market leader in the segment and can be regarded as an escape route for true automobile enthusiasts. The company has a State-of-the-art Multi-storeyed Showroom spread over 36000 sq feet, strategically located at Hero Honda Crossing, Gurgaon. With an ample parking space of over 120 cars, the Showroom has an Express Bar and a Luxury Suite for the Guests. Another facility of over 5500 sq. ft at the Mehrauli-Gurgaon Road, near Sultanpur, New Delhi serves as the Flagship Studio.

All cars sold through Big Boy Toyz are sold at strict Fixed Price which gives innumerable advantages in the form of assured quality, absence of hidden charges, customer budget allocation and protection from market fluctuations accrue to the buyers at the end of the day which elevates their trust and confidence in Big Boy Toyz to another level. Besides, it comes with a 15000 kms warranty and One Year Buy Back Agreement.

Big Boy Toyz currently retails around 1 car per day and has a live inventory of over 100cars with the average ticket size of around 1.25 Cr. The company follows the Fixed Price Policy and each car sold comes with a 151 Check points, Warranty of 6 months and One Year Buy Back Agreement. With a clear vision of staying innovative, the target of selling 2 cars per day by the end of 2017 is not a distant reality. Having started the Business in 2010, the company has witnessed a Rock Solid Annual Growth Rate of over 40%. Currently, BBT is averaging 30 cars per month. With a Current Inventory of Close to 100Cars, the company plans to have a stock of 160 Cars by the end of 2017. The stupendous Customer Service has ensured 85 % of the sales through repeat business every year with 100 % customer satisfaction.

The cars in the company are not older than two to three years compared to the current year, are not done more than 25000kms and are strictly non accidental and non- odometer ones. Each car goes through a 151 Quality Checkpoint which is a comprehensive & stringent pre procurement checklist. These 151 Check Points comprise of,( but not limited to) Vehicle History (Scheduled Maintenance, Service Recalls etc.), Road Test, Insurance History, NCR Check, RTO Check to name a few.

[bbt-123-blog]

Gurgaon, 6 Aug, 2016: Big Boy Toyz, the exotic pre-loved car dealer, won the prestigious award for “Brand Excellence in Automobile Sector (Luxury Supercars)” at The 7th CMO Asia Awards for excellence in Branding and Marketing held at Singapore. Another jewel added to the crown.

Amidst the challenging market dynamics in the automobile industry, the company’s credible performance stands a testimonial in itself. This award is presented in recognition of the company's success in raising its brand and aggressive sales over the last year.  While the automobile market in India is barely managing an average annual growth rate of not more than 15%, Big Boy Toyz has grabbed the attention of all by recording a strong growth rate of whooping 25%, a figure which became possible owing to the Company’s Mantra of being Customer Centric. Big Boy Toyz’s team will continue to create new benchmarks to drive sustainable growth for the brand.

Mr. Jatin Ahuja, Founder & Managing Director received the award on behalf of the brand and said, “It is a proud moment for the organization. Hard work pays off. This is the first global award and it gives us motivation to work harder.”

Earlier Big Boy Toyz has won the title “Cars for the most fashionable” at the Fashion Award, organized by JD Institute of Fashion Technology and also the “Delhi NCR hot 50 Brands” at Delhi NCR Brand Summit organized by Paul Writer and Hindustan Times, strengthening its impeccable brand value amongst customers and media alike.

About Big Boy Toyz

Big Boy Toyz (a division of Magus Cars Ltd.) was launched in 2010 and is the country’s leading organized Exotic Car Showroom. We attribute our success and growth to our Strong commitment of providing excellent products at most competitive prices alongside Sterling Customer Service.

The company deals in Premium Exotic Cars only and has Pan-India presence through its website www.bigboytoyz.com. The website is updated on Real-Time basis with details like Prices, Specifications, Photographs of the cars along with Features and Paid Options.

  �4q�m�_[H�

[bbt-123-blog]

Big Boy Toyz to grow huge in no time

Having inaugurated its second showroom in Gurgaon recently,which is  "largest in the country" for such different brands of supercars under one roof. BBT aims to sell 75 cars a month in the next three years, up from the current 25 a month with a current turnover being about 150-200 crore.

Jatin Ahuja said “30 per cent of the customers are from the Delhi-NCR region and the remaining 70 per cent is from the rest of the country” and with repeat customers accounting for nearly about 90 percent which itself stands to be a testimony of the quality, reliability and performance that BBT delivers continuously.   The company deals in cars not older than 2012 and which have not travelled more than 25,000 km.

[bbt-123-blog]

Mr. Jatin Ahuja - Meet the Man Behind Big Boy Toyz

Not so long ago, in the year 2003, at a ripe age of 17 years, when the boys of his age were focused on which fancy college to choose after graduating from their High School, the visionary Jatin Ahuja began with putting the idea to work of bringing those premium automobiles to the Indian shores that were not yet present in India through dealership. With the high-end car market scaling up and with a strong determination of turning the dreams to reality, Mr.Jatin Ahuja, an automobile engineer, instated Magus Cars Ltd.  With strong and ethical business practice the company successfully entrenched him as a major contributor towards the estimated growth figure of 15 percent of the luxury cars’ retail in the country.

And then, around half a decade ago, in 2009 the brand Big Boy Toyz was launched. The company specializes in bringing the premium exotics to the car aficionados from all across the country. Carrying the same legacy of commitment towards strong customer service and passion towards automobiles,Jatin Ahuja has been playing the multi-faceted role. Along with spearheading business strategies & overseeing operations, he keenly works with associates within India and abroad, as well as personally handling his marquee clients.

Jatin Ahuja’s ability to see beyond the bend has borne fruits and today, lovers of luxury cars from all across the country look upon Big Boy Toyz for genuine, rare-to-find and reliable buys. The company’s credible performance stands a testimonial in itself. While the automobile market in India is barely managing an average annual growth rate of not more than 15%, Big Boy Toyz has grabbed the attention of all by recording a strong growth rate of whooping 40%, a figure which became possible owing to the Company’s Mantra of being Customer Centric. Today Magus Cars and Big Boy Toyz are synonyms to Key Players in the organized retail business of premium exotic cars in the country.

With the ambition of the brand’s expansion, Jatin Ahuja has plans to launch Big Boy Toyz studios through the length and breadth of the country. The new outlets shall stay true to the core philosophy of the brand – To provide an experience and product that cannot be matched by the competition.

  AK����

[bbt-123-blog]

Will you trust the future fully Autonomous cars??

No second thought about the younger drivers more likely than their older counterparts to trust the latest autonomous car technology.

The level of trust is directly linked to the level of interest in a new technology among automobile buyers. According to a research, more than half of those born after 1976 say they trust autonomous tech, compared with 41 percent in Generation X (born from 1965-76), 23 percent of baby boomers (born from 1946-64) and 18 percent of the pre-boomer generation (born before 1946).

About 59 percent of Generation Y, those born from 1977 to 1994, say they would likely be interested in fully autonomous cars, while 34 percent of all drivers expressed an interest in full self-driving tech.

Autonomous cars, under development by automakers and tech companies including General Motors, Ford, Toyota, Google, Apple and Daimler, are seen by proponents as a way to make driving safer and more convenient, though the latest survey show companies have a long way to go to gain older drivers’ trust.

Mr. Jatin Ahuja, President of Big Boy Toyz, who is running the largest ultra luxury car dealership in India said, “Acceptance can be increased with exposure over time and experience with automated technologies, though in India it will take much longer. Already cars like the Mercedes S class and the Audi Q7 (SUV, and the Tesla Model S) allow you to set the auto pilot on the highway which allows hands-off driving. The driver will still be keeping watch, but it helps for a relaxed experience. ”

Going to the market that has the interest already of this technology should be focused rather than putting full automation on the premium, luxury, high-end cars as that gives the other generations more time and exposure to understand the benefits of those technologies, to build trust and to recognize their market-readiness.

But out of all this, the biggest question is, how much will consumers pay not to have a driver?

  #BigBoyToyz #Supercarsforsuperstars #JatinAhhuja #LuxuryCars #ExoticCars