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The Top 3 Builder “After Contract” Mistakes in 2022

As a home improvement or builders’ owner, you know that the post-contract phase is critical. In fact, making just one mistake in this stage can lead to major headaches further down the line.

Builders’ have a tough time making their clients happy these days. So, in the new episode of Conversations that Convert, we will explore the three mistakes that builders make and how to fix them so they can get back on track with building relationships.

What are the top 3 after contract mistakes?

Selections after the contract are signed. Send those weekly updates. That way our clients can feel assured in knowing their project is still moving forward even when they don’t see any progress right away.

Inconsistent Communication. The client should be able to perceive that there is still action happening even when the site may appear idle.

Rushing to Close the Project. It is important to stay disciplined and not let them dictate your schedule or procedures.

In a nutshell, these are the three big builder mistakes after contract that can lead to unhappy clients and even legal troubles down the line. Luckily, they’re all easy fixes as long as you’re aware of them. Watch the episode below as you move through your next project and be sure to avoid making these same costly errors.

Builder Lead Converter frees up time for home builders & remodelers so they can grow sales revenue and margins while navigating supply chain and labor market issues. Find out how https://www.builderleadconverter.com/

Transcript:

Today on conversations that convert, we’re going to talk about the top three after the sale has been made, and build their mistakes in 2022. Let’s get started.

Welcome to conversations that convert every week, we’ll spend about 10 to 15 minutes tackling relevant lead generation marketing and sales topics for remodelers home improvement companies, and home builders, conversations that convert are brought to you by builder lead converter, your perfect sales assistant.

And now here’s Rick and Daiana. 

Rick: Hey, everyone. Welcome to conversations that convert. We’re happy to have you back for another episode. Diana, how are you today? 

Daiana: Doing great and how about you?

Rick: Well, recovering from COVID again, unfortunately. But, the worst has passed. So now we are on, on the mend. I’m glad we didn’t shoot this episode a couple of days ago because it would not have been pretty. 

Daiana: Happy to hear that you’re feeling better. 

Rick: Thank you. So what are we talking about today? 

Daiana: So today the top free builder after contract mistakes in 2022, it seems that this year, we were doing all those mistakes after we contract with the client. 

Rick: Yeah, there’s, there’s three of them, right? There are three of them that are really coming up. I’m seeing a lot. And, hopefully, anybody listening to this today can. Verify if you’re making these same mistakes. And so we’re going to actually tell you about why this is a problem, which you may realize that once we discuss this and also what the potential solution is, and this is all part of our, the cost of poor communication series. And really what I want to get to is the overview. And that is we’ve got supply chain delays. We have labor shortages today. What this does, is this throws in, it’s like, it’s a challenge just to get a client signed to a contract. It’s like, you’ve done so much work. And then usually it’s like, whew, okay. The hard part’s over. And all we going to do is build it. Well, now it’s like we have a whole nother hill to climb, because. We’ve got all this volatility in, in being able to get the products, get them in a timely manner, and also being able to nail down pricing, which is always a moving target. it, it seems like, so there are three things that are coming up consistently over and over again. And what happens is, is that you can take a client that’s very happy at the point of the contract. And by the time the job gets done. They’re unwilling to recommend you. they are, the trust has been broken with you and they’re going to leave you a negative review. and, and that’s the worst thing that can possibly happen here.

Daiana: So what’s the, what’s the problem here? 

Rick: Well, let’s start with the first mistake. Number one. Making selections after the contract is signed. So in history as a home builder, we go ahead and not so much design-build remodeling, but for home, the building is that we go ahead and we price out a project and we put allowances in for selections. And it’s great because it expedites the process. We can get under contract, they can make the selections, you know, while we’re doing our permitting and planning, process. And, we just verify the allowances and, and, you know, adjust the contract price, accordingly. So today though, there’s a problem.

Daiana: And what’s the, what’s the solution what’s the best-case scenario. 

Rick: Well, the problem is the availability and pricing, of course, are so volatile. So we have this adds additional stress to the relationship between the builder and client. It’s because you’ve got so many delays and allowance overages. So what can happen is you might say, okay, you’ve got this much to spend, of course, on carpeting, you signed the contract. Your client goes and does a selection for floor covering. And then all of a sudden you find out is that the manufacturer that they want to get the carpet from, falls within the allowance. Now they don’t have the material. So now there’s a back order on it and they won’t be ready in time for when you’re going to need them on your, on your job site or they had a sudden price increase. So now you can no longer get it in, in that, in that time. So that creates a lot of additional stress and frustration on the part of the client. 

Diana: I’m sure. And that’s mistake number one. And how about mistake number two? 

Rick: Well, this is the solution for that. This is before I get into it, as I said, we give a solution as well. So what we want to do is make all your selections before the contract decide. Daiana: Right. Rick: So right now, again, you may have always done it. Making the selections afterward, make your selections before the contract is signed. It is more work up front, but I’ve done it both ways, in my career. And there are so many more advantages to doing it upfront because we get things locked in and solidified. And now once your contract is signed, You know what you need to order. You can, you can order those things right away. you take your first draw or take a large deposit to cover the costs of making those orders. And some of these order items, like say windows and appliances, you know, I can take six to 12 months to, to get, so we want to have as much time as possible. So then the delay is caused before the job starts versus, after the job starts, we have long delays within the production cycle. So I always think it’s better to say, it’s going to be a six-month delay before the project starts versus to get the project started right away. And then have it take 12, you know, 12 months to build, you know, where you have an open construction.

Daiana: So first select and buy then sign the contract. So we have everything clear and then you can move forward. 

Rick: Absolutely. Yep. More work for you. It is more work for the client as well, but it’s going to be much better in this market. Having those things identified. 

Daiana: And let’s now move to mistake. Number two, I’m curious, 

Rick: mistake, number two, inconsistent communication, and consistent communication is the mistake. so historically what happens is we have a job site that is pretty active and there are things happening. I’ve somebody told this to me once. I don’t remember who, but, this is so true, is that our industry. Is the only industry where we actually, manufacture the product in front of the customer. So if you think about that, if you go out and buy anything else, it’s manufactured, it’s manufactured usually at a building someplace away from the customer’s eyes, and then they get the final product as it’s delivered. We do everything in front of the customer’s eyes. And so when they see a job site that is sitting idle, they think, okay, why? And this causes again, a lot of stress and anxiety. Why is this taking so long? Why aren’t you working on my job site? So historically in the past, the communication during the production process has not been as critical because you could physically see things happening on the job site, but now we might have delays. Weeks, sometimes even more than a month between when things happen or, and, you know, between trades. , so this leads to a lot of stress and anxiety and can cause problems between the build, their client relationship 

Daiana: and the what’s the. What’s the solution here, if there’s 

Rick: Yeah. The solution is, you know, there are tools out there right now, like co-construct build a trend, build tools, all great products. And I really recommend that everyone use something like, you know, one of these tools. , so that’s great because then the customer can log in. They can look at schedules, that sort of thing, but here’s what the real solution is. The real solution is, is that you need to have verbal communication with the client each week, even if it’s a voicemail. And of course, we know that there are a lot of things happening behind the scenes. Okay. We know that you have, you know, had to reorder something because it wasn’t available. Or we know that you’re jockeying around trades to try to get somebody on, on, on-site because you’re struggling. You know, the labor shortages. So there’s a lot of work going on so that your client needs to hear that, you know, what you are doing behind the scenes, even if they have an idol job site. So yes, you should have written communication, but you should also have verbal communication. So what we used to do. It just says, okay, every Friday, every Friday morning, we just made updates, call updates to our clients and say, this is what’s going on. This is what happened this week. And this is what we’re planning to do next week. , and so that was very helpful. Most of the time we never even had to talk to them most of the time, it was just, that we just left them a voicemail. And if somebody wanted to talk, they would call us back. But otherwise, it was literally a one minute for.

Daiana: And it’s also everything it’s transparent. So everyone knows what’s, what’s going to be done the next time 

Rick: and they can still log in to the app and they can still see what the schedule looks like and things, but again, the app, it, you know, you don’t get any sort of tone of voice that personalized touch for the communication. So it’s a bit sterile. , so you want to have that personal touch and at least once a week, make that proactive. 

Daiana: That’s that’s a very good solution and easy to implement, 

Rick: Easy to implement. 

Daiana: Exactly. All right, so let’s move to mistake number three and see what’s the problem. 

Rick: Yeah. So this is a big one rushing to close the project. So we, you know, we’ve all been there. This scenario is that you’ve got a displaced homeowner who is super anxious. They’ve been waiting in this case sometimes a year or more to get into their house. And they may be living in a temporary situation. Sometimes you’re living in the basement of their parents and they’ve got four kids, you know, and they’re literally pulling their hair out. And so the call comes in and says, Hey, can we, is there anything you can do where we can move up the closing date, we really need to get in here for whatever they’re going to give you whatever excuse needed. And it’s legitimate. I mean, legitimately, they’ve been there too. Absolutely frazzled by living in a, temporary, home. So out of our Goodwill, we say, oh, I’ll see what I can do. Right. And so we try to pull some strings and move some things up and get our certificate of occupancy. And so they can move into the job. But of course, what happens is, is that our punch list now becomes this long. And when it becomes that, that long, now we have the challenge of rushing back into to get things done. , so the problem of course with this is, that we’ve got a client that becomes very frustrated after the fact because we try to do them a favor by getting them in the home earlier. But it comes back in, and bites us because now they’re completely frustrated by us not getting the punch list items completed. Well, why is it this done? Why isn’t that done? Why isn’t this done that? And of course, you know, as a builder. You lose all your negotiation power, you know, once you pay your trait or give them that final, that, that, that final payment for what they’ve done. So if you close the job out, you’re going to cut your checks and pay them. And now you’re laying on the Goodwill much, much better. Again, this is, as far as the solution goes, Much much better to stick to your guns. Number one, you have to be disciplined. You have to say no. You know, and I, I, I use this formula that I learned in management school a long time ago. It’s called USA that I, if I shared this with you, okay, so the USA. So when the customer calls you up and says, Hey, Diana, can we get into the home? You know, a couple of weeks earlier, just because, oh, we’re, we’re going nuts. We’re losing our lease. We got it. We got to move. , USA goes as this U stands for understanding. I understand how you feel, you know, and completely empathize with your situation. The S stands for the status of the situation. The situation is we need to keep the original schedule. So. So we can get everything bunched up and we’re not crawling over you guys after you you’ve moved in. And we don’t lose our leverage with our trades to get the project completed. And then the alternative, then the ACE stands for an alternative. So the alternative is you might say, you know like we used to do once in a while is we had a garage move-in agreement. And so what we would say. Look, if you have a, if you need a place to store your stuff, what we can do is we can get, CEO for the garage. Some municipalities allow us to get a certificate of occupancy for the garage. Then we would have a garage and we’d be in agreement. We would allow them to store their things in the garage that would take them. It wasn’t what they wanted, but it was a compromise. And so we would do things like that. Let me know, what the alternate alternative is. So you kind of just looks for ways of where you could help them in their situation without Moving the schedule. So you could get those, those things done. So you, as a, I understand what this, I understand how you’re feeling, the situation is this, but here’s an alternative of something that we could do. And then if they just keep, if they keep pushing back, you just keep repeating that over and over and over, and they can’t get mad at you because number one, you’re recognizing their feelings. You’re acknowledging their feelings by saying, I understand how you feel. , you just relay the reality of the situation, you know, that They don’t know that if, if we are stepping all over you guys and trying to schedule trades to come back in, you know, and people all everyone’s like, well, I don’t want you to come into my house unless We have somebody home. I don’t want your trades coming back in there. And so you’re trying to schedule around their schedule, your schedule around your trade schedule. It’s a nightmare. We know how much it, it, it, it does not work. So you just have to be disciplined, and stick to your guns. And what happens, of course, is that if you let ’em in early, they get frustrated. All of a sudden they break trust because you’re not getting things done as fast as you want. Now they’re now no longer willing to recommend you. Now they’re going to write a negative online review. If you stick to your guns, they may not be happy upfront, but what will happen is in the long-term, you’re going to have a customer that’s happy with the end result. They’re happy that there are minimal punch list items to be done, after closing, and they are willing to recommend you and willing to give you a positive online. review,

Daiana: Sounds, sounds like fun. I-I’m just thinking note to the USA so I will use that

Rick: USA. It works. It works great for everything. Yeah. Simple management technique.

Daiana: So we have three mistakes and the three best solutions, to cover them. 

Rick: Absolutely. Yep, absolutely. So if you would like to get more ideas like this and find out how much time we can save you so you can focus on larger, more profitable jobs and dealing with these challenges of, of, of producing your, your jobs. go ahead and just click the link below here and go ahead and schedule a strategy. Call me. Be happy to hear about where you’re at in your business and see if we can give you some guidance to help, get you where you want to go. So until next time may the grace of the Lord Jesus Christ. The love of God and the fellowship of the holy spirit. Be with you all. Thanks for watching. 

Daiana: Thanks, bye.

The post The Top 3 Builder “After Contract” Mistakes in 2022 first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/the-top-3-builder-after-contract-mistakes-in-2022/

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Marketing Content Pitfalls for Builders in 2022

With a strong market many builders have stopped producing content for their blogs, social media and even website. But what are the long term consequences?

A lack of content is a missed opportunity to connect with prospective customers. Consistently telling your company’s story through high quality content is a  more effective way of connecting to consumers than traditional forms because it allows for an interactive experience.

In the latest episode in our latest series called “The Cost of Poor Communication”, Carol Morgan from Denim Marketing discusses how potential leads feel when they encounter a website or social media page that’s outdated, and explains why it’s important to put your company’s brand story into the hands of potential leads.

Watch the latest episode to find out what pitfalls you need to avoid in your marketing content.

Builder Lead Lead Converter frees up time for home builders & remodelers so they can grow sales revenue and margins. Find out how https://www.builderleadconverter.com/

For more information on Denim Marketing, visit https://denimmarketing.com

The post Marketing Content Pitfalls for Builders in 2022 first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/marketing-content-pitfalls-for-builders-in-2022/

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Top 3 Home Builder & Remodeler Sales Mistakes in 2022

Most builders today are still dealing with high demand for their services but there are a few cracks in the armor starting to show.

In this episode of Conversations that Convert, we’ll take a look at the top three critical sales mistakes home builders and remodelers are making in 2022.

What are the top 3 critical mistakes builders need to correct?

Initial qualifying mistakes

Filtering bad prospective clients

Issues when presenting pricing

So if you’re looking to stay ahead of the competition, be sure to watch the video below!

Builder Lead Lead Converter frees up time for home builders & remodelers so they can grow sales revenue and margins while navigating supply chain and labor market issues. Find out how https://www.builderleadconverter.com/

The post Top 3 Home Builder & Remodeler Sales Mistakes in 2022 first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/top-3-home-builder-remodeler-sales-mistakes-in-2022/

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Top 3 Builder Online Lead Conversion Mistakes in 2022

Question: With high demand in most local markets, builders aren’t struggling to find leads. So why is it so hard to find high-quality ones?

Lead conversion is one of the most important aspects of online marketing, yet it’s also one of the most commonly botched aspects. No matter how good you are at converting leads online, there will always be mistakes that you make.

In this latest episode of the new series called “The Cost of Poor Communication”, we’ll take a look at the top three lead conversion mistakes that are likely to cause problems in 2022. Here they are:

How and when you respond to online leads

The best channels for conversions

Moving a lead from an opportunity to an appointment

These mistakes can be easily avoided by implementing some best practices, so make sure you watch the episode to learn more about how you can avoid those mistakes.

Builder Lead Lead Converter frees up time for home builders & remodelers so they can grow sales revenue and margins. Find out how https://www.builderleadconverter.com/

The post Top 3 Builder Online Lead Conversion Mistakes in 2022 first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/top-3-online-lead-conversion-mistakes-in-2022/

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How to Take Market Share from Your Competitors

Did you know that the AVERAGE U.S. household spends more than $4,000 on home improvement and remodeling projects every year!?

There are 83.48 million owner occupied households in the United States alone and a whole lot of builders competing for those dollars.

In the latest episode of our series called, “How to Beat Your Competition”, Rick and Diana talk about how builders can take jobs from their competitors. They review the most common mistakes and 3 strategies to get ahead of the competition.

Here they are as follows:

Specialization

Leveraging organic leads 

The difference between a builder and advisor

Watch the latest episode of “How to Take Market Share from Your Competitors” for more information on how to take jobs from your competitors and dominate your market.

Builder Lead Lead Converter frees up time for home builders & remodelers so they can grow sales revenue and margins. Find out how https://www.builderleadconverter.com/

The post How to Take Market Share from Your Competitors first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/how-to-take-market-share-from-your-competitors/

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How to use Design as a Differentiation Tool

Most remodelers and home builders are vying for the same customers. So how can you set yourself apart from the competition?

One way is to use design as a differentiation tool. Morning Star Builders is a good example of a company that does this well. Their unique design approach has helped them build a successful business.

Our latest episode in the, “How to Beat Your Competition” series, Morning Star Builders joins Rick to share how they’ve built a company that uses design to become the custom builder of choice.

Ted, Yvonne, and Blake share what they’ve learned along with mistakes to avoid if you’d like to use design to set yourself apart from your competitors.

Watch How to use Design as a Differentiation Tool and see how Morning Star Builders does it. Then, start thinking about how you can implement some of these ideas in your own business.

Builder Lead Lead Converter frees up time for home builders & remodelers so they can grow sales revenue and margins. Find out how https://www.builderleadconverter.com/

For more information on Morning Star Builders, visit https://homesbymorningstar.com/about/

The post How to use Design as a Differentiation Tool first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/how-to-use-design-as-a-differentiation-tool/

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How to Attract & Keep Great Employees & Trades

Question: How can you attract talented employees and trades to work with your home building or remodeling company?

Answer: Rise above your competitors by creating a company culture talented people love to work in.

Building a great team of employees and trade partners is essential to the success of your remodeling or home building business. But attracting and keeping top talent can be tricky. Here are a few solutions to attracting and keeping Top Talent:

Recognition: How and when you recognize your team is the difference between losing key players and getting more out of them

Ownership: How do you create an “ownership” attitude with employees and trades?

Education: Do your have an environment that encourages growth and risk taking?

Pay-for-Performance: Not all team members respond to incentives but there is a way to get everyone on board

Personal Life: It’s not so much work-life balance as life-work balance. How you blend the two is critical

In order to rise above your competitors and attract the best talent, you need to create a company culture that talented people love to work in. At the end of the day, happy employees and trades lead to happy clients (and profitable builders).

Watch our latest episode for 5 easy-to-implement strategies for attracting and keeping great employees and trades.

Builder Lead Lead Converter frees up time for home builder’s & remodeler’s by acting as their personal sales and marketing assistant so they can grow sales revenue and margins while navigating supply chain and labor market issues. Find out how https://www.builderleadconverter.com/

The post How to Attract & Keep Great Employees & Trades first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/how-to-attract-keep-great-employees-trades/

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“Why Should I Choose You When You’re Not the Lowest Price?”- Creating a Competitive Advantage

Why are some home builders & remodelers able to command a higher price than their competitors?

In this episode, Rick interviews Andrew Burton from Creekside Custom Homes & Remodeling. Listen in as Andrew shares how he’s uniquely positioned himself as the builder of choice, even when his competitors are cheaper. Watch the video below as Rick and Andrew go through about:

Andrew’s journey and his biggest challenge with creating a competitive advantage

How Andrew has optimized his Design/Build model

Offering free estimates or concept plans

The value of following a proven business system

Knowing when you need to make a change

Watch/listen to the full interview below with Andrew Burton of Creekside Custom Homes & Remodeling.

Builder Lead Lead Converter frees up time for home builders & remodelers by acting as their personal sales and marketing assistant so they can grow sales revenue and margins. Find out how https://www.builderleadconverter.com/

For more information on Creekside Custom Homes & Remodeling visit https://creeksidehomes.net/

The post “Why Should I Choose You When You’re Not the Lowest Price?”- Creating a Competitive Advantage first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/why-should-i-choose-you-when-youre-not-the-lowest-price-creating-a-competitive-advantage/

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How to Get More B2B Referrals

Business-to-Business referrals- how are you doing here?

Most builders are getting a failing grade. But don’t worry – there are a few things you can do to boost this lucrative client acquisition channel.

In our series called, “How to Get More Referral and Repeat Business”, Rick and Diana go through:

What is a B2B referral program?

Who are the best B2B Referral Partners?

What your B2B Referral process should look like?

A B2B referral program should be at the top of your list to get more business. Follow the steps in this episode to identify the right partners and have a process in place for referrals.

Check out our latest episode below for all the details on setting up your very own B2B referral program.

Builder Lead Lead Converter frees up time for home builders & remodelers by acting as their personal sales and marketing assistant so they can grow sales revenue and margins. Find out how https://www.builderleadconverter.com/

The post How to Get More B2B Referrals first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/how-to-get-more-b2b-referrals/

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Developing a Network of Referral Partners

The most profitable remodelers and home builders utilize a strong network of referral partners as a source of high quality leads. A good network can mean the difference between steady work and feast or famine.

But how do you go about building that network?

In the latest episode of Conversations that Convert, Rick and Diana discuss how builders are leaving opportunities on the table by not tapping into their referral network. Watch the episode below to get an overview to setting up your own network including:

Who are the best Referral Partners

What is a Referral Network Key

Examples of Referral Programs

Remember: A well-developed network of referral partners can help you reach more potential customers and grow your business. 

Builder Lead Lead Converter frees up time for home builders & remodelers by acting as their personal sales and marketing assistant. With more time they can grow sales revenue and margins while navigating supply chain and labor market issues. Find out how https://www.builderleadconverter.com/

The post Developing a Network of Referral Partners first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/developing-a-network-of-referral-partners/

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Creating an Online Emotional Connection with New Home Leads

Question: Where do the majority of your leads and buyers come from?

Answer: Your online digital footprint including your website, social media and ads.

What’s the best way for a home builder or remodeler to connect with new leads online? By tugging at their emotions!

When you make a personal connection with your leads online, you differentiate yourself from your competition. This is how to convert more of your visitors into leads, then buyers.

In this episode, Greg Bray, President of Blue Tangerine joins Rick to discuss the art and science of connecting with your future buyers online. You will learn:

The types of emotional decision-making that factor into the home buying process

How does a buyer’s emotion fit into your digital interactions

When a prospective buyer is visiting your website for the very first time, what is their immediate goal?

What negative emotions can be perceived from your website

The tools and techniques builders can use to create an emotional connection and build trust online

Watch the episode below to understanding these concepts and create your own online emotional connection with new leads that will result in more sales.

Builder Lead Lead Converter frees up time for home builder’s & remodeler’s by acting as their personal sales and marketing assistant so they can grow sales revenue and margins while navigating supply chain and labor market issues. Find out how https://www.builderleadconverter.com/

For more information on Blue Tangerine visit https://bluetangerine.com/

The post Creating an Online Emotional Connection with New Home Leads first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/creating-an-online-emotional-connection-with-new-home-leads/

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How to Re-Sell & Referral Sell Past Clients

If you had a past client that needed additional work done on their home and after doing the work, they were so happy with the results that they referred you to all of their friends and family, then you know firsthand how valuable re-selling and referral selling can be.

We rely on word-of-mouth marketing to generate leads and grow our businesses.

But what happens when you’ve already completed a project for a client? How do you stay top of mind and continue to generate referrals & repeat business from them?

In our latest episode, we take a look at why home builders and remodelers come up short when it comes to reselling future projects and increasing referral leads from happy clients.

We share some tips on how to re-sell and refer your past clients, too.

So, whether you’re a remodeler, home builder, or home improvement company, watch the episode below for some great advice!

Builder Lead Lead Converter helps home builders & remodelers generate more revenue and profit from every client while navigating supply chain and labor market issues. Find out how https://www.builderleadconverter.com/

The post How to Re-Sell & Referral Sell Past Clients first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/how-to-re-sell-referral-sell-past-clients/

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How to Grow Sales Revenue by Expediting Your Sales Process

Is your sales process leaving money on the table?

How to Grow Sales Revenue by Expediting Your Sales Process

Sales are all about speed. The faster you can close a deal, the more money you make. However, many builders are overwhelmed with the number of leads they receive making it extremely time-consuming to wade through all of them and weed out the bad ones.

If you want to grow your sales revenue, you need to speed up your sales process.

Watch the video below as we show you how with a few simple changes, a remodeler or home builder can streamline their sales process and grow revenue at the same time.

Builder Lead Lead Converter helps home builders & remodelers grow sales revenue and margins while navigating supply chain and labor market issues. Get started today by scheduling your free strategy call at https://www.builderleadconverter.com/

The post How to Grow Sales Revenue by Expediting Your Sales Process first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/how-to-grow-home-sales-revenue-by-expediting-your-sales-process/

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How to Grow Sales Revenue without Paid Ads

It’s true that paid ads can be a huge expense for builders. In today’s economy, every dollar counts. . .

How to grow sales revenue without paid ads?

In a perfect world, we could all rely on paid ads to bring in new clients and grow our businesses. However, in the real world, it’s not always that simple. In fact, more and more home builders and remodelers are finding that they can achieve better results marketing without ads. It’s time to plug your opportunity leaks!

We’re continuing our How to Grow Sales Revenue series and In this episode of Conversations that Convert, we discuss:

Why you’re not getting more leads from your website

How to use current and past clients to make more sales

How to reactivate your cold and “dead” leads

So there you have it! Three simple, easy to follow tips for growing your sales revenue without breaking the bank on paid ads. If you’re looking for more ways to increase revenue, be sure to watch our video below on How to Grow Sales Revenue without Paid Ads.

Builder Lead Lead Converter helps home builders & remodelers grow sales revenue and margins while navigating supply chain and labor market issues. Get started today by scheduling your free strategy call at https://www.builderleadconverter.com/

The post How to Grow Sales Revenue without Paid Ads first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/how-to-grow-home-builder-sales-revenue-without-paid-ads/

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How to Grow Sales Revenue with Supply Chain Challenges

The challenge for remodelers and home builders remains the same-  supply chain disruptions and labor shortages.

Production cycles aren’t getting any shorter making it nearly impossible to sell more projects and homes. The question facing every builder is…

How does a remodeler or home builder grow sales revenue doing the same or fewer units?

In the last episode of our new series called How to Grow Sales Revenue, we talked about the challenge of limited trade partners and staffing. This week, we’re going to tackle supply chain disruptions and material shortages. The supply chain can lead a company down an unfortunate path, where it can slow revenue growth.

The solution? Change your sales & design process to backlog more leads with longer completion timelines.

In this episode as we discuss:

How to set client expectations for a LONG road- at the very first call

Why you must target “Ready & Ready-Willing Leads” over the “Ready, Willing, and Able Leads (RWA)”

Why you should add a commitment step (and a suggestion of what it should be) to your lead and design backlog

So what are you waiting for? Watch and learn how this episode below could help your business grow and your revenue faster than ever before.

Builder Lead Lead Converter helps home builders & remodelers grow sales revenue and margins while navigating supply chain and labor market issues. Get started today by scheduling your free strategy call at https://www.builderleadconverter.com/

The post How to Grow Sales Revenue with Supply Chain Challenges first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/how-to-grow-sales-revenue-with-supply-chain-challenges-home-builder/

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How to Grow Sales Revenue with Limited Trade Partners & Staffing

The challenge for remodelers and home builders remains the same-  supply chain disruptions and labor shortages.

Production cycles aren’t getting any shorter making it nearly impossible to sell more projects and homes. The question facing every business owner is…

How does a remodeler or home builder grow sales revenue doing the same or fewer units?

We’re launching a new series called How to Grow Sales Revenue and this week we’re tackling the challenge of limited trade partners and staffing. In this episode we discuss:

Why growing your company today is dramatically different than even a few years ago. Never before have builders been so hamstrung by external forces limiting unit growth.

Selling the wrong projects to the wrong clients has never been more detrimental and how one mistake can ruin an entire year

The 3 elements that keep home builders and remodelers from growing average job revenue and profitability

The fastest way to streamline your product offerings

How to answer the question, “What type of projects or homes do I want to be known for?”

Get started by looking closely at your current marketing efforts. If you’re interested in learning more about these strategies and other tips on how to grow your company’s sales revenue without adding staff or trading partners, be sure to watch this latest episode and more episodes to come which should help expand your knowledge base of what is possible when it comes to creating success from this challenging market.

Builder Lead Lead Converter helps home builders & remodelers grow sales revenue and margins while navigating supply chain and labor market issues. Get started today and find out if you qualify to become a home builder or remodeler partner by scheduling your free strategy call.

The post How to Grow Sales Revenue with Limited Trade Partners & Staffing first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/how-to-grow-sales-revenue-with-limited-trade-partners-staffing-home-builder/

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Option Bundles: The Secret to Profitable Sales

How does a builder grow their profits with fewer clients due to supply chain & labor shortages?

Offering buyers a package deal on options or finish level creates a perceived value of getting a “deal” and boosts profits for builders.

Option bundles are a group of common upgrades, or higher finish level, bundled together at a reduced cost. It is one of the best-kept secrets in sales. When done correctly, they can be a major profit driver for your business.

In the new episode of Conversations that Convert, we discuss:

The two main challenges builders are facing and how option bundles can be used as a solution to increase profits

What option bundles look like for different types of home builders and remodelers

How option bundles make like easier for your clients and more profitable for you

When it comes to the challenges of growing profits with fewer clients, Option Bundles are a builder’s secret weapon. Watch the video below! Take a look at how you can use this sales strategy to increase your bottom line.

Builder Lead Lead Converter helps home builders & remodelers grow sales revenue and margins while navigating supply chain and labor market issues. Find out how https://www.builderleadconverter.com/

The post Option Bundles: The Secret to Profitable Sales first appeared on Builder Lead Converter.

Originally published here: https://www.builderleadconverter.com/option-bundles-the-secret-to-profitable-sales/