cdigitalss

[cdigitalss]

More Restaurants Embrace Subscription Model

Restaurants are turning to subscription models to ensure steady revenue and customer visits. The move is industry-wide, too, with large chains like Panera and P.F. Chang’s and local eateries experimenting with different subscription perks and benefits. As the Associated Press reports, subscriptions work as you’d expect, and customers can enjoy unlimited drinks, free delivery, or their favorite…

[cdigitalss]

5 Relationship Marketing Strategies To Retain Customers (Examples Included)

In a world of expanding competition, it’s more important than ever to build relationships with your customers. (more…) “”

[cdigitalss]

TUNE Product Team Takeaways from #ASW23

The Meet Market is good for more than just networking — it’s full of opportunities for product insights and feedback, too. Source: Instagram This year, the TUNE Product Team had the opportunity to attend Affiliate Summit West in Las Vegas, and wow, what an event! 15 years of marketing experience could not prepare me for the excitement and tenacity of ASW.   For a fantastic overview of the…

[cdigitalss]

2023’s Social Trends That Will Take You To The Next Level

Social media, in today’s society, has become an integral aspect of people’s daily routines and lives. It is the first thing that most people check when they wake up and the last thing that they scroll through before they sleep. Given that social media holds significant importance in many people’s lives, brands and marketers need to leverage that in order to connect with them. With that being…

[cdigitalss]

Can CMOs tame their technology challenges? -

The Digital Connections report points to a more complex reality. Modern interviewed 300 CMOs from B2B organisations across the UK and US and found that the path to enlightenment isn’t always as sweet and true as it is promised to be.    CMOs are finding it difficult to keep up with emerging technology   What emerges from the report is that 2 out of 3 CMOs believe that they are using less than 50%…

[cdigitalss]

Mindset 24 Global's John McLane Jr. pleads guilty to tax fraud

Mindset 24 Global’s John Brian McLane Jr. has pled guilty to tax fraud. Following an IRS investigation, the DOJ filed charges against McLane in June 2022. As per a June 21st “information” filing, McLane made just over a million dollars in 2019, which he failed to pay $417,481 in taxes on. In addition to income from Mindset 24 Global, McLane failed to declare income from Safe ID Trust and…

[cdigitalss]

How brands are missing out on revenue by not engaging effectively with diverse communities

At a time of economic uncertainty, brands are missing out on significant revenue and market share growth opportunities—and jeopardizing future growth—due to a lack of appropriate and purposeful focus on Black, Hispanic, Asian and LGBTQIA+ communities, new research from advertising and marketing tech platform Direct Digital Holdings reveals. The firm’s new report, Dollars & DEI: Multicultural…

[cdigitalss]

27 Awesome Newsletter Ideas That Will Keep Subscribers Engaged

Do you need help finding newsletter ideas to keep subscribers engaged? Email marketing is a great way to share your brand’s message, connect with your customers, and turn leads into subscribers. But, it can be hard to keep coming up with fresh, exciting ideas for a newsletter regularly. Plus, after working hard to grow your email list, it can be disappointing and frustrating when your subscribers…

[cdigitalss]

Why the Best Days of Digital Media Are Ahead of Us

Opinions expressed by Entrepreneur contributors are their own. The word of the year for 2022 feels like something straight out of science fiction: permacrisis, “an extended period of instability and insecurity.” If you’re in the media and advertising business, that sounds an awful lot like what’s going on right now. But despite the breakneck speed of change (and a really scary October that saw…

[cdigitalss]

The Benefits Of Using Multi-Vendor Marketplace Platform

A multi-vendor marketplace is an online shopping platform that enables numerous sellers to sell their products from a single storefront site. Buyers have access to a plethora of products, while vendors gain exposure to a larger pool of potential buyers at a multi-vendor marketplace. Multi-vendor platforms are similar to online shopping malls. Several vendors sell the same kinds of things in close…

[cdigitalss]

Consumers don’t need brands to take sides, Ruder Finn survey finds—they just want to be heard

Despite the well-expressed expectations of today’s consumers, brands and businesses are understandably hesitant to take sides on hot-button societal issues, but new research from comms giant Ruder Finn brings these leaders and companies some much-sought elucidation—the firm’s latest survey finds they don’t necessarily need to explicitly define a position on a polarizing issue, but can still…

[cdigitalss]

Mobile Growth Online - Women in Mobile

Wednesday, March 15, 2023 12 PM PST to 1 PM PST [Special Edition] Women in Mobile Mobile Growth Online is connecting experts in the field to discuss the most relevant issues and strategies in mobile. We ask leaders and innovators from brands you love about their mobile growth strategies and success stories. In this live 45-minute panel discussion you’ll have the chance to hear about: Leadership…

[cdigitalss]

The Key to Sustainable Business Growth

Home » Blog » Telecom Customer Retention: The Key to Sustainable Business Growth Introduction Telecom businesses are in an ever-competitive environment since customer loyalty continues to be tested in the face of forever-changing customer needs and preferences. The customer base for telecom services is vast and diverse, making customer retention a key factor for success in this industry. With…

[cdigitalss]

How DEIB Programs Can Help Solve the Biggest Challenges in Employee Management Today

Opinions expressed by Entrepreneur contributors are their own. Following a year marked by the “Great Reset,” 2023 is bound to bring even more employee management challenges, from spiking attrition to falling morale amid the economic downturn. As these challenges compound and priorities continue to shift, Diversity, Equity, Inclusion and Belonging (DEIB) programs can serve as a hedge against…

[cdigitalss]

LACORE Acquires Jeunesse Global - Direct Selling News

LACORE, the global leader in multi-client turn-key social selling and marketing is pleased to announce the acquisition of 100% ownership and managing interest of Jeunesse Global, a recognized top international network marketing company. The acquisition will bring Jeunesse Global’s industry-leading skincare and wellness products to LACORE’s umbrella of companies, strengthening its position in the…

[cdigitalss]

3 Flaws of Cost-plus Pricing

Cost-plus is a popular retail pricing strategy. It preserves a margin and is easy to use, even for businesses with thousands of SKUs. Cost-plus works as its name implies. A merchant determines the all-in cost of selling a product — sourcing, warehousing, marketing — and then adds a markup. Cost + Markup = Price The model is simple: know your product costs, pick a margin, and apply it to every…

[cdigitalss]

Dan's App of the Week: ChatGPT

By Dan Baron, Marketing Consultant at Heinz Marketing “The Future is Now” At this point, you’ve most certainly heard about ChatGPT. Maybe you have someone in your life who has been talking about it incessantly, or maybe you learned about it when we talked about Mint Mobile’s latest advertisement in our blog. The conversation about Artificial Intelligence in creative fields is prevalent across…