comdestudio2 - Tumblr blog

[comdestudio2]

week fourteen - thursday - friday

appreciASIAN awareness campaign document part five

done on indesign

page 36 - 43

28.10.2021 - 05.11.2021

[comdestudio2]

week fourteen - thursday - friday

appreciASIAN awareness campaign document part four

done on indesign

page 28 - 36

28.10.2021 - 05.11.2021

[comdestudio2]

week fourteen - thursday - friday

appreciASIAN awareness campaign document part three

done on indesign

page 18 - 27

28.10.2021 - 05.11.2021

[comdestudio2]

week fourteen - thursday - friday

appreciASIAN awareness campaign document part two

page 10 - 17

done on indesign

28.10.2021 - 05.11.2021

[comdestudio2]

week fourteen - thursday - friday

appreciASIAN awareness campaign document part one

page 1 - 9

done on indesign

28.10.2021 - 05.11.2021

[comdestudio2]

week thirteen - thursday

appreciASIAN project document plan

done on workbook

28.10.2021

[comdestudio2]

week thirteen - monday - tuesday

appreciASIAN food festival totebag and t-shirt mockups

*I improved the designs of the t-shirts, more clean and minimal that anyone can wear and pair with everyday clothing :) I really like the tote bag designs and I think it would sell well, if this event ever happen to exist

mockups used: MrMockup. (n.d.). Canvas Bag PSD Mockup. Retrieved from https://mrmockup.com/ canvas-bag-psd-mockup/ 

MrMockup. (n.d.). T-Shirt Mockup PSD. Retrieved from https://mrmockup.com/t-shirt-mockup-psd/ 

done on illustrator and photoshop

25.10.2021 - 27.10.2021

[comdestudio2]

week thirteen - monday - tuesday

appreciASIAN food festival totebag and t-shirt design concepts + mockups

*I drew quick new concept sketches for the tote bags and t-shirt designs as I wasn’t happy with the previous designs + the previous designs don't blend with the campaign’s design system as much anymore

judging the tote bags’ design, they’re currently polished, so I don’t think I need to improve it whereas the t-shirt really needs to some improvement...

James suggested to think about the designs if it will go well when someone wears it, especially the design reaching the sleeves, like the “proud to be ASIAN.” and the yellow colour with the food illustrations looks really off...

mockups used: MrMockup. (n.d.). Canvas Bag PSD Mockup. Retrieved from https://mrmockup.com/ canvas-bag-psd-mockup/

MrMockup. (n.d.). T-Shirt Mockup PSD. Retrieved from https://mrmockup.com/t-shirt-mockup-psd/

done on illustrator and photoshop

25.10.2021 - 27.10.2021

[comdestudio2]

week thirteen - monday - wednesday

appreciASIAN food festival stage stand design on mockup

*very satisfied with how this turned out! I like how both left and right’s shapes blend together with the blue and yellow extends from the middle stand to the sides + readable words from afar and the food illustrations really standing out. I needed to add a stage and background (background colour close enough to side view of Queen St. Event Cinemas, where the stage is placed)

mockups used:

Unblast. (2020). Free Trade Exhibition Stand Mockup (PSD). Retrieved from https:// unblast.com/free-trade-exhibition-stand-mockup-psd/

done on illustrator and photoshop

18.10.2021 - 20.10.2021

[comdestudio2]

week thirteen - monday - wednesday

appreciASIAN food festival stage stand

*since the food festival design assets is pretty much formed, I played around with the design of the stage stand. this looks pretty good on its own and would just need to be put into a mockup 

done on illustrator 

18.10.2021 - 20.10.2021

[comdestudio2]

week thirteen - monday - wednesday

appreciASIAN food festival wristband design on mockup

*I took out the outline just like what James suggested. I also put in the food illustrations on the other side to indicate that it’s a food stall and background ambience of when the festival would take place (after 5pm)

*this is just what food stalls would look like in the food festival, the China food stall, being an example

mockups used: MockupFree.co. (n.d.). Free Display Tent Mockup in PSD (PSD). Retrieved from https:// mockupfree.co/product/free-display-tent-mockup-psd 

background image used: https://pixabay.com/fr/photos/touristique-attraction-grande-roue-1916615/

done on illustrator and photoshop

18.10.2021 - 20.10.2021

[comdestudio2]

week thirteen - monday - wednesday 

appreciASIAN food festival wristband design on mockup

*I made two versions of the display tent for the food stalls using this mockup. James suggested to get rid of the black outline on the flag and add the food illustrations somewhere to indicate that it’s a food stall 

mockups used: MockupFree.co. (n.d.). Free Display Tent Mockup in PSD (PSD). Retrieved from https:// mockupfree.co/product/free-display-tent-mockup-psd

done on illustrator and photoshop

18.10.2021 - 20.10.2021

[comdestudio2]

week twelve - thursday - friday

appreciASIAN food festival takeaway packaging design on mockup

*I originally just wanted to keep the design as simple with the sticker of the event as I wanted to show that the packaging was eco-friendly. however, James suggested to add the shapes and colours around it to keep the design system flowing through the collaterals - in which I did follow through, following the transparent food container’s example (top pic)

mockups used:

Graphic Pear. (n.d.). Transparent Food Container Mockup. Retrieved from https:// www.graphicpear.com/transparent-food-container-mockup/ 

Unblast. (2020). Free Noodles Box Mockup (PSD). Retrieved from https://unblast.com/ free-noodles-box-mockup-psd/

TheHungryJPEG. (n.d.). Free 2-in-1 Mock Up Template Fast Food DELI Set Branding. Retrieved from https://thehungryjpeg.com/freebie/82088-free-2-in-1-mock-up-template-fast-food-deli-set-branding 

done on illustrator and photoshop

14.10.2021 - 15.10.2021

[comdestudio2]

week twelve - thursday

appreciASIAN food festival wristband design on mockup

*I made two versions of wristbands in an instant as I’ve already found the design system of this food festival event. so, this was quite a breeze. I particularly like the wristband with the different letter A’s on the insides rather than the repetitive “ASIAN FOOD FESTIVAL”

mockup used: MockupsDesign.com. (n.d.). Free RFID wristband mockup. Retrieved from https://mockups-design.com/free-rfid-wristband-mockup/

done on illustrator and photoshop

14.10.2021

[comdestudio2]

week twelve - thursday

appreciASIAN food festival pamphlet on mockup

*I was able to improve the inside of the pamphlet by adding an “icon” of food that represents each country, small enough to see

MockupsDesign.com. (n.d.). Free accordion brochure mockup. Retrieved from https://mockups-design.com/free-accordion-brochure-mockup/

done on illustrator and photoshop

14.10.2021 

[comdestudio2]

week twelve - tuesday - wednesday

appreciASIAN food festival loyalty card on mockup

MrMockup. (n.d.). Business Card with Hand Mockup. Retrieved from https://mockups-design.com/free-rfid-wristband-mockup/ 

done on photoshop

12.10.2021 - 13.10.2021

[comdestudio2]

week twelve - tuesday - wednesday

food festival map pamphlet and loyalty card concept drawing + digitised 

I got the mockup template for the pamphlet beforehand so I was able to plan the design of it for the food festival 

once, I digitised it, the insides looked too simple and lacked a lot in comparison to the front page design - will need to develop that

I’m pretty content with the loyalty card drawing on both front and back design. I would pick to digitise the right pic drawing because of the breathable layout

*I ideally want the stamps to be the letter A vectors to indicate which Asian food item you’ve gotten

12.10.2021 - 13.10.2021

done on workbook and illustrator

v - I used Google Maps as my guide to making the map for the festival as I was unable to go outside :( (top view of Aotea Square) 

source: https://www.google.com/maps/@-36.852668,174.7637854,209a,35y,314h,19.27t/data=!3m1!1e3