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Malaysian wine market grows, with Australia the main exporting nation

Wine utilization in Malaysia is on the up, as buyers there become progressively well-off and look towards the west for what is popular.

Wine is likewise viewed as a more complex – and less expensive – drink than spirits, and is considered to present critical medical advantages, as indicated by another Wine Australia report.

Malaysia's wine market, unsurpringly, is included altogether of imports, with Australia being the main wine nation of starting point for the south-east Asian nation. It exports more than twofold the estimation of imports contrasted with its closest adversary merchant, France, and almost multiple times the volume.

What's more, Aussie exports to Malaysia developed by a solid 24% in incentive to reach A$54.9m to the year to the furthest limit of September 2016, while volume developed by 18%. This is anything but an irregular blip either; normal growth to Malaysia in the course of recent years has been well into twofold digits.

Be that as it may, regardless of the growth as of late, Malyaisa is as yet a moderately little market for Australian wine, representing just 0.6% of Australia's complete export volume and 2.5% of its export esteem.

Red wine contains most of wine exports from Australia to Malaysia (72%), with Shiraz and Shiraz mixes representing the greater part the market (53%. This is trailed by Cabernet Sauvignon with a 21% offer, and Chardonnay and Chardonnay mixes with 6%.

Fine Australian wines are additionally starting to increase a traction, with the normal estimation of Aussie exports at AS$11.85 per liter, contrasted and A$2.95 in all markets. Australian wine exports over $A10 per liter FOB make up over 70% of exports by esteem, contrasted and 23.8% of Australia's world wide exports.

And keeping in mind that bulk wine involves most of Australian exports (55%), 95% of exports to Malaysia are packaged wines.