Here is a clip from the Heavy Business episode with Tommy from Prong! Full episode is here:
https://open.spotify.com/episode/4mcmWDMVrB0RyO2tNrcVQS?si=iymn2cE1Rcif1sb9AiKYow
Holly Royle Music wrote an excellent blog post on "PR Essentials: Visual and Biographical Strategies". In this article she will guide you through some essential materials you need before embarking on your PR journey.