cunningnyc
cunningnyc
Cunning NYC
537 posts
We make innovative advertising.
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cunningnyc · 11 years ago
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We love our job.
Artist Andy Cavatorta rode into Cunning with this beast of a bike!
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cunningnyc · 11 years ago
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Sephora teamed up with augmented and virtual reality technology company ModiFace to launch a mirror that might just change how people shop for makeup. Customers can virtually apply eye shadow onto their face, changing colors with just a tap. 
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cunningnyc · 11 years ago
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Hard Rock Hotel in Ibiza presents the ultimate luxury dining experience - the most expensive meal in the world - at $2,000 per person. The experience involves a multi-sensory theatre by one of the world's best chefs, Michelin-starred Paco Roncero, with real-time projection mapping tailored to each diner's reactions. 
It's the next level amazing.
(souce: digitalbuzzblog.com)
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cunningnyc · 11 years ago
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This amazing coffee cup displays a new image every time you pour hot coffee in. Created by TBWA Helsinki in Finland, the Paulig Muki mug is powered by the heat from coffee and linked to a mobile app that lets users choose any image to display.
A portable Instagram + Snapchat?
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cunningnyc · 11 years ago
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Novalia and Grey London teamed up to produce an interactive sonic poster called "The Sound of Taste" for Herb & Spice brand Schwartz. Illustrator Billie Jean uses a organic color form and a matching music chord to represent each flavor. For example, cumin is E flat major, chilli is A flat major and fennel becomes a high-pitch F minor. The poster is brought to live by 'touch sensitive' inks that are connected to your smartphone's speaker via bluetooth. 
See it, hear it, feel it.
(source: vimeo.com)
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cunningnyc · 11 years ago
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German photographer and journalist Jonas Ginter has created a quirky and tiny spherical world. Want to experience it yourself? Mount six GoPro cameras on top of your bicycle and start riding. 
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cunningnyc · 11 years ago
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Futurist designer Jenny Lee has created a series of "digital" skins for the year 2060 through augmented reality. Lee's future human faces feature pokey metallic outgrowths and 3-D tattoos, as they are inspired by alien-like mineral deposits and color-shifting sea creatures.
The technology used isn't new, but seeing it actually on the face is quite surrealistic. The artist's rationale is that instead of plastic surgery today, in the not-so-distant future we'll create digital identities that anyone wearing augmented reality contact lenses will see instead.
(source: fastcoexist.com)
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cunningnyc · 11 years ago
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In the extremely cold winter in Montreal, Duracell brings a moment of warmth to your body and heart. Heated bus shelter is not a new thing, but this particular shelter only heats up if its occupants hold hands (forming a human chain between two sides of the shelter which activate the heat).
Looks like we need a little bit of Purell as well.
(source: creativity-online.com)
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cunningnyc · 11 years ago
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German ad agency Thjnk and production studio I Made This teamed up to create Ikea's "RGB billboard," which—much like Ikea furniture itself—makes the most of some very limited space.
Advertisers, this is how you triple your billboard ad space. 
(source: adweek.com)
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cunningnyc · 11 years ago
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Monumental Public Art Installation - Massive Net Sculptures
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In the late 1990s artist Janet Echelman traveled to the fishing village of Mahabalipuram in India and began weaving her dream since then. Inspired by local fishing nets, she created massive net sculptures that were hung and illuminated in the air in cities including Porto (Portugal), Phoenix (Arizona), San Francisco, Seattle, Denver, Amsterdam and Sydney. There is a mesmerizing beauty to these net sculptures: the delicate surface of the net reveals every ripple of the wind and presents a softness in contrast with the hard edges of the cities.
Janet is currently embarking on her largest piece ever, a 700-foot-long sculpture that will be suspended over Vancouver in March in conjunction with the celebrated 30th Anniversary of the TED Conference. She’s currently seeking funding via Kickstarter. Prints, postcards, and shirts are available.
(source: thisiscolossal.com)
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cunningnyc · 11 years ago
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Milroy Perera Associates in collaboration with Maga Engineering unveils plans for the largest residential vertical garden in the world in Rajagiriya, Sri Lanka. The building is a balance of the nature and the man-made and shows the interrelationship between the two. It's intriguing to think after millions of year mankind has found the way back to the first environment.
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cunningnyc · 11 years ago
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Happy Chinese New Year!
To start the Lunar New Year, Saatchi & Saatchi Hong Kong decided to turn old newspapers into Chinese New Year-themed wrapping paper. Instant Newspaper Recycler is a pop-up station that uses silkscreen printing process and takes only 30s from start to finish. This campaign is similar to Coca-Cola's wrapping paper billboard but a lot more environmentally friendly. 
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cunningnyc · 11 years ago
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Nevermind the bollocks, here’s the best S**** B*** teaser ad you will see in 2014. This “teaser for the trailor for Newcastle’s mega huge football game ad” was made by Newcastle Brown Ale, in cooperation with Droga5, to celebrate the Super Bowl commercial the brewer would have made - if they had the budget to afford one. As confusing as it is, this new campaign “If We Made It” is hilariously done to tease the overblown process of Super Bowl ad rollouts.
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cunningnyc · 11 years ago
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Bloody brilliant.
Denham the Jeanmaker and Flickering Wall bring you the hipster remake of American Psycho. Instead of Valentino suits and subtle off-white business cards, facial hair and Otaku Japanese denim reign supreme.
The parody shows off classic Denham products while humorously highlighting the current zeitgeist of craft and heritage through its display of cult jean obsession leading to psychosis.
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cunningnyc · 11 years ago
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When technology meets nostalgia,  Music Drop is born. Digital creative agency Left Field Labs sends its New Year greetings by manufacturing customized hand-cranked music box through 3D printing. Through the website, buyers are able to customize their own music box by naming it, choosing the colors and composing the music it will play via a simple HTML5 interface. The Team at Left Field will then assemble each unique Music Drop by hand and have it shipped directly to the customer. The agency says they were "attracted to the idea of tapping into the recent shift towards personalized, small-scale fabrication”. 
(Source: creativeapplications.net)
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cunningnyc · 11 years ago
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Every NYC Metrocard can be a 3D digital art exhibition now. Created by Christopher Manzione, ActivarAR app uses augmented reality to host monthly shows on top of the New York City Metrocard and other ubiquitous public accessible imagery. 
The first show (Jan 9 - Feb 20) features 3D sculptural works by artist Michael Rees. Titled “New Yup,” this augmented reality sculpture emcompasses an image zooming into the universe and a rotating wireframe sculpture that moves more slowly through and around the moving image. Both Objects hover above the Metrocard when viewed through your phone with the custom app. 
Just another escape into art from the chaos of New York Subway system.
(Source: psfk.com)
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cunningnyc · 12 years ago
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Introducing Incertitudes - sound activated clothing designed by Ying Gao. As someone who never knows what to wear to a concert, this seems like the perfect design choice! Sound activated clothing changes with the wearers speech and community noise - growing, shifting and evolving in a unique pattern for each environment. A truly mesmerizing and captivating design that pushes fashion into a new dimension beyond the realms of fabric. (h/t The Creators Project By ying gao)
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