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THIS IS WHY TYRES ARE BLACK IN CARS & OTHER VEHICLES

THIS IS WHY TYRES ARE BLACK IN CARS & OTHER VEHICLES

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November 18, 2018

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Tyre technology has come a long way since the Ford Model T first rolled out of the factory in 1908. Modern tyres are not only different in dimension, compound, and overall structure, but they’re also a different color. That’s because early tyres were white, and only around World War I, did they turn black. Here’s why.

I suppose I should say what started me down this path, as tyre color probably isn’t something anyone thinks about much. When my dad came to visit Detroit back in March, I took him to the Ford Piquette Avenue Plant Museum, the first Ford-owned factory, and the hallowed spot where the Model T was conceived and initially assembled.

“Original tyres had a lighter shade because of the natural color of rubber,” a company representative told me. “Carbon black [a fine manufactured soot] was added to the rubber compound in [circa 1917] and produced a tenfold increase in wear resistance.”

This increased longevity is confirmed by award-winning chemical engineer Jack Koenig, who says in his book Spectroscopy of Polymers that a tyre without carbon black would last “less than 5,000 miles.” Consider that most tyres are driven between 12,000 and 15,000 miles a year and are meant to last three or four years or more, and you get how low that was.

Tyre company Coker also gives credit for tyres’ black appearance to carbon black in a blog post titled “The History and Timeline of Whitewall Tyres”, mentioning that the strengthening properties of carbon black are key. Goodyear’s Hug the Road blog also mentions improved resistance to ozone and increased conductivity to help transfer heat away from the tread and belts as benefits key to the blackening material.

So now it’s worth asking:

WHAT IS CARBON BLACK?

Carbon black is the product of a hydrocarbon that has gone through incomplete combustion, and whose “smoke” has been captured as fine black particles consisting almost entirely of elemental carbon.

But in the 1870s, as noted in the thrilling tome Developments in Rubber Technology, Volume 1, came a breakthrough called the channel process. Essentially, it involved burning natural gas up against water-cooled H-shaped metal channels and collecting the carbon deposits. This new process, and specifically the finer particles it yielded, was apparently an important step in yielding stronger tyres for the auto industry, as Orion Engineered Carbons writes in its brochure:

But channel black wasn’t particularly efficient or environmentally friendly, as you can see in the below picture of the stuff getting made. These were called “hot houses,” and their smoke could be seen for miles.

Today, the primary method of obtaining carbon black is called the “furnace process,” which involves taking a heavy oil or natural gas feedstock, and injecting it into a furnace wherein natural gas and pre-heated air have combusted (see image below). The high temperatures of this reaction cause the feedstock to “crack” and turn into smoke, which is cooled by water and filtered out as tiny carbon black bits from the gas.

Carbon black powder is extremely fine, and to see the true shape of the material requires the use of an electron microscope, which reveals tiny particles, generally between 10 nanometers and 500 nanometers, that have fused together into chains of various shapes. According to major carbon black manufacturer Birla Carbon, the size of the particles, as well as that of the fused-together “aggregates,” and overall shape affects things like a rubber’s abrasion resistance, tensile strength, blackness, conductivity, and weatherability.

Different grades of carbon black tend to be categorized based on their surface area, as well as on their effect on the cure rate of rubber. Here’s a look at a number of different grades, which are used for a variety of different rubber applications like motor mounts, conveyor belts, and high-performance tyres.

HOW A WORLD WAR I SUPPLY SHORTAGE COULD BE THE REASON FOR BLACK TYRES

The history of how tyres got their black color is complex and fascinating, but also a bit murky. I spoke with Jack Seavitt, a member of the board of trustees and also a tour guide at the Ford Piquette plant. While he later admitted that he and his colleagues had different stories on how it all went down, his take was that tyres may have turned black as a result of a World War I munitions shortage.

In particular, he said that in the early 1900s, tyre makers figured out that they could add magnesium oxide to rubber to increase strength. “But magnesium oxide was needed in the munitions industry during World War I,” he told me, saying it was used as a propellant, and that brass for artillery shells was also in short supply. “So they said to the automotive industry: You can’t use brass anymore, and you can’t use magnesium oxide in tyres.”

A bit of browsing on the internet brought me to Crayola, makers of crayons and markers. Crayola used to be a brand under the company Binney & Smith, named after Edwin Binney and C. Harold Smith. These two were the son and nephew, respectively, of Joseph Binney, founder of New York-based Peekskill Chemical Works, which sold charcoal and lampblack—the aforementioned deep black powder obtained by collecting soot deposits from burning oil. It was used to make pigments and inks.

After Joseph retired and Edwin and C. Harold started Binney & Smith, the company became known for red oxide paint, which was used to decorate barns throughout America, and after the turn of the century, Binney & Smith introduced innovations like dustless chalk for classrooms and affordable crayons branded “Crayola.” More importantly, by this time, Binney & Smith had become a world leader in the production of natural gas-based carbon black, selling it as ink under the “Peerless” brand, which won a gold award at the 1900 Paris Exposition.

According to an article written in 1992 in the American Society for Testing and Materials’ newspaper Standardization News by a Michelin quality guarantee manager, Thomas Hancock—founder of the British rubber industry—and Charles Goodyear—discoverer of the vulcanization process—had patents from the 1830s dealing with adding lampblack to rubber for coloring, but it wasn’t until later that tyres actually changed color.

The author, Jeffery A. Melsom, says the true rubber-strengthening benefits of carbon black was discovered by S.C. Mote, a chemist for the Silvertown, England-based India Rubber, Gutta Percha and Telegraph Cable Company, in 1904.

So, where does World War I come in? Well, Jack Seavitt from the Ford Piquette plant may have had a point about a munitions shortage, though I think he mixed up magnesium oxide with zinc oxide. I say he might have had a point because I came upon a December, 1988 issue of Fortune Magazine that mentions a munitions shortage:

The market for carbon black exploded after World War I. Until then zinc oxide reinforced the rubber in tyres. When the production of brass for shell casings consumed the available zinc, chemists chanced on carbon black, which worked even better.

I also came across this paragraph in Reinforced Plastics magazine:

The date of this discovery is quite ominous as this occurred on the eve of the start of World War I. Zinc oxide had been used as a reinforcing agent in tyres, however, zinc is a component of brass and was needed for bullets, munition, and armament components. This set the stage for carbon black to move from a small black pigment business to a global industrial specialty chemical business. The volume of carbon black supplied to the market sextupled from 1915 to 1924 as a result of this new innovation…

And there’s this passage from the book The World Rubber Industry, which discusses why carbon black in tyres didn’t catch on until well after its benefits were discovered, in part because of weak tyre structures being tyres’ major failure points, not rubber tread:

…tyre carcasses at the time were so weak that improving the tread alone offered little benefit. But then the improvement of tyre carcasses through cord casing, the great upsurge in tyre consumption, and the shortage in the First World War of the zinc oxide previously employed for tyre reinforcement, facilitated increased use of black, and demonstrated its superiority.

Michelin’s spokesperson told me the company’s first black tyres, launched around 1917, were called “Universal Tread Covers,” and were advertised as tyres built for “all roads and all weathers.”

So it’s not totally clear how much World War I factored into tyres becoming black, as it appears that knowledge of carbon black’s strengthening power had existed well prior, as did a vast supply of the microscopic black particles thanks in part to Binney & Smith and the Pennsylvania oil rush.

It seems like a bit of a convergence. At the same time, cars were becoming widespread in the first years of mass production, and tyres were becoming strong enough to make long-lasting carbon black reinforcement worthwhile, and other chemical alternatives were restricted during the war.

Still, the fact is that starting just around World War I, carbon black took over from zinc oxide, and tyres became black. But more importantly, they became more durable, and still, keep that color to this day.

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TYPES OF CAR SERVICES- WHAT ARE THEY AND WHAT DO THEY INCLUDE

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June 3, 2020

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There are various types of car services available in the market. It is a maintenance check-up which should be carried out at a set time of intervals or after a certain number of miles. The car manufacturers specify the service intervals by a schedule that you should aim to follow.

Car Servicing includes replacing the aged parts and fluids as well as to check if the key components are still working properly. Basically, there are three different types of car services you can have: Interim, Full, and Major Car Servicing. The type of car service you require will depend upon the miles completed in a year and the level of your engine and vehicle you had.

INTERIM CAR SERVICE

An interim car service is also called as a ‘Basic’ or ‘Bronze’ service. It’s an entry-level package which is quite essential for your vehicle’s health at a regular interval. It’s designed for the high-mileage drivers or for those who cover 20,000 miles or more per year. It may require more than one annual service.

Interim car service does include oil filter change, oil change, and an inspection of the car’s major components, including headlights, tyre, and a windscreen wiper.

Other key compositions in the interim service package are the top-up of the engine, lubrication of all moving parts, brake checking, and other fluids and a thorough inspection for any fluid leaks. It’s one of the most important types of car services at a regular interval.

FULL CAR SERVICE

A full service is usually recommended every 12 months or 12,000 miles, whichever comes first. It’s also known as an Intermediate or Silver Service. It’s ideal car servicing for those drivers who do lower annual mileages who will only have their car serviced once a year.

It includes a wider range of services, checks, and replacement of parts in addition to those which are carried out during an interim service. Below are the list of jobs that are normally carried out during this service:

Extensive brake inspection

Air filter checking and changed

Fuel filter checking

Air conditioning and system inspection

Radiator and the coolant nose warmer checked

MAJOR CAR SERVICE

Major Car Servicing is recommended every 24 months or 24,000 miles. it is referred to as a ‘Master’ or ‘Gold’ service. and If your last annual service was a way back ago, then your car should have a major service now.

It’s one of the most comprehensive types of car services available which includes everything from full service to everything. Besides this, brake fluid and cabin filters are changed as well during this service as they are recommended for replacement every two years.

Over time, brake fluid can also become contaminated. This makes the brakes less effective. Similarly, the cabin filter also gets clogged up with dust and debris. These are changed in this servicing as well.

These are the types of car services available which you should do for the regular maintenance of your car. We provide you the best car services across Delhi. Contact us here to get started!

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BEST CAR WASHING SERVICES IN DELHI | VEHICLECARE

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June 9, 2020

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Planning to get your car washed tomorrow? If you want your car to stay nice for a long time, bring it to VehicleCare’s Car Washing Service. We recommend a regular car washing service for the utmost and smooth running of your car.

We help you get rid of all the gritty materials that can cause damage to your car or can hamper its performance. We provide you with the best car washing services in Delhi NCR. We also provide services from the comfort of your home which won’t be burdensome and will be economical.

Our experienced team will evaluate the condition of your vehicle and will clean it with the best procedure. Our Car Washing Services will remove all the loose contaminants such as dust, dirt, and mud from the exteriors of your vehicle. We only use high-quality microfibers for cleaning that are designed to absorb all the gritty little intruders from the surface of the towel or car.

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VEHICLECARE 24*7 EMERGENCY CAR REPAIR SERVICES

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June 10, 2020

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Vehiclecare is one of the best technology-driven and efficient emergency car repair services. Our aim at Vehiclecare is to let your cars do the walking. Vehiclecare provides you an effective 24*7 car repairing services across Delhi NCR.

At Vehiclecare, we aim to provide you an Instant Repair Service. You just have to Give us a call and our expert automobile mechanics will reach to you anywhere within 10-15 minutes. We are a technology-driven emergency car repair services provider company. We are providing on-road car repair services as well. We at Vehicle Care offers you breakdown services and roadside assistance to you across Delhi-NCR.

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VEHICLECARE ANTIMICROBIAL CAR COATING

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June 18, 2020

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Keeping your car clean and hygienic is quite important during this Pandemic situation.

Many people don’t clean their cars or just wash them with water to clean them. But this doesn’t kill the COVID Virus. It will continue to be on the car surface and is more prone to cause Corona. Sanitizing your car on a regular basis is too tiresome and not possible.

VehicleCare Antimicrobial Coating eliminates the COVID-19 germs for upto 90 days. This is recommended by WHO and it removes 99.9% COVID-19 germs from your car.

For more information, you can visit us at www.vehiclecare.in or can call us at 9911020209

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HYUNDAI TUCSON REVIEW- VEHICLECARE

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June 18, 2020

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Hyundai Tucson is expected to debut in India by July 2020. Hyundai Tucson will get a rich interior and will be powered by a BS6-compliant 2.0-liter powerplant. New features include a connected car technology with a Krell powered sound system. The diesel unit will get an 8-speed automatic transmission instead of a 6-speed AT in the pre-facelift model. Petrol engine power is 152PS and the output of the diesel is 185PS.

Hyundai Tucson’s 2.0-liter diesel engine is expected to have a mild-hybrid setup. Based on the pre-GST taxes, the ex-showroom prices are already revised and gone down.

The starting price of Hyundai Tucson is 18.17 Lakhs, and 20.09 Lakhs as opposed to pre-GST. There will be a reduction of 1.92 Lakhs as well. SUV’s top variant stands at around 2.5 Lakhs cheaper with a cost of around 23.98 Lakhs. Prices are revised and revamped across variants.

It will continue to rival the Honda CR-V, VW Tiguan, MG Hector, and Jeep Compass when launched. The upcoming Haval F7 will also go up against the facelifted Tucson. Hyundai Tucson is a rival of CR-v, MG Hector, VW Tiguan when it will be launched. The starting price of Tucson starts at Rs. 18.13 Lakhs for these three variants. Also, insurances are marginally higher as the tax rates are revised as of now and stands at 18%.

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CAR INSURANCE CLAIM FAQS

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June 20, 2020

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WHAT IS CAR INSURANCE CLAIM?

Car Insurance Claim is a process where the insured candidate asks for the car insurance to compensate for the damages that are sustained by his car. Also, the insured is responsible for any unintentional damages caused to a third-party by accident or by any intention. After a check, the claim can be approved by the company.

WHAT IS CAR CLAIM REIMBURSEMENT?

In Car claim reimbursement, the insured person has to pay for the repairs of the damage itself. In this type of Car insurance claim, the insured does not need to get his car repaired at the car garages of the insurance provider. Depending upon the terms and conditions of the insurance policy, a reimbursement claim is made. Then the insured person needs to submit the bills and repair receipts to reimburse.

WHAT IS CASHLESS CLAIM?

During the cashless claim against the car insurance policy, you don’t have to pay the repair costs. You just have to pay the deductible amount and the rest amount is paid by the insurer. You must take your car to the network garage for repairs.

WHAT ARE THE DOCUMENTS REQUIRED TO CLAIM THE INSURANCE?

Document required are as follows:

Claim form signed by the candidate

Copy of driving license

Original FIR copy in case of theft

RC of the vehicle with the original keys

Photocopy of PAN card, driving license, and registration certificates of the insured

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CAR MOTOR OIL EXPLAINED

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June 20, 2020

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Determining the best Car Motor Oil for your car whether it is synthetic, synthetic blend, high-mileage, or conventional oil, depends upon various factors. If your car needs an oil change, then you need to know what kind of motor oil to use. It is all about liquid engineering. Various factors such as the climate you live in, driving habits, or even the age of your engine determine your oil requirement. So we are listing the types of oil used in cars. We at VehicleCare are here to give you complete information about your car. You don’t have to be an expert on Car Motor Oil to understand these terminologies. If you feel confused anytime, our tire and auto service professionals are always ready to serve you!

TYPES OF MOTOR OIL

Various types of fully synthetic, synthetic blend, conventional, or High mileage base oils are refined in a way that changes their molecular structures. There are basically four-car general motor oil types:

FULLY SYNTHETIC CAR MOTOR OIL

Fully Synthetic Car Oil is ideal for vehicles for peak level performance and high levels of lubrication. It helps improve fuel efficiency and can even improve a vehicle’s horsepower by reducing engine drag. Full synthetic oil provides a higher viscosity level, resistance to oxidation, thermal breakdown, and helps in fighting against oil sludge. Most of the Synthetic Car Oil can cost a couple to five times more than regular oil. If you live in a climate with considerably cold or hot weather, you can use your vehicle for towing or hauling, then this may be the best type of car oil for your vehicle. Older engines can also benefit from synthetic oil, as it can help to prevent harmful sludge build-up or some older engines.

SYNTHETIC BLEND CAR MOTOR OIL

Synthetic Blend Car Oil offers the best of both worlds. This type of car oil is a mixture of synthetic and conventional base oils, plus some additives, for extra endurance to oxidation and superior low-temperature properties. It’s great for a middle ground for drivers who want added protection and performance of synthetic oil, but may not be ready to foot the bill for a total switch to full synthetic oil. It has most of the characteristics of full synthetic oil but at a lower price. This blend makes it clear for drivers to make the switch from conventional to synthetic oil, which is why these types of oil are becoming increasingly popular among today’s savviest drivers.

CONVENTIONAL MOTOR CAR OIL

Conventional Motor Car Oil is the most commonly used type of oil. It is an ideal for a light-duty, late-model cars with low to average mileage and simple engine design. It’s becoming increasingly popular among today’s savviest drivers because of it’s price and durability.

HIGH MILEAGE CAR OIL

High Mileage Car Oil is specifically designed for cars to drive more than 75,000 miles. This type of car oil can help to reduce oil consumption, minimize leaks and oil seepage, and can also help reduce smoke and emissions in older engines because of it’s price and durability.

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WHY TO GET YOUR CAR SERVICED REGULARLY AMID THIS LOCKDOWN?

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July 16, 2020

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As a car owner, Car Servicing is something you need to do. We depend so much on our car for traveling from one place to another. When unwanted things happen or if the car breaks down, it can lead to postponement of an important task. Servicing a car regularly not only assure that the car is working properly, but is also required for our own safety as well. Hence, we are listing some of the advantages of regular car servicing:

1. ENSURES SAFETY

The main reason for which you should take your car into servicing is for ensuring that the car is working properly and is safe to drive. Although there might be many reasons behind an automotive accident, one of the primary causes is neglecting car servicing. Low level of fluids, faulty steering and braking systems, worn-out windshield wipers, and other related problems do cause serious accidents on road.

Taking your car in for regular service helps you in ensuring that everything in your car is working properly and also, it’s safe to take precautionary measures always.

2. INCREASES THE CAR PERFORMANCE

By taking your car on a regular servicing routine, you ensure that it’s working in an efficient and stays in it’s matched performance. By regularly keeping an eye over your car’s fluids, oil, and internal mechanics, you decrease its internal wear and increases the overall car performance. A well-maintained car always provides a smoother ride, and a competent ride, allowing you to get the most from your car.

3. ENSURES FUEL EFFICIENCY

Mileage matters and is also a great deciding factor for car owners about how much fuel their car uses. A car running at a low fuel efficiency uses more fuel and more importantly, more money of yours in fuel frequently. But, a well-maintained car actually lowers your overall cost of driving by avoiding the major problems as well. Regular servicing of your car along with changing the oil on a regular basis ensures that your car runs on a good mileage. It is one f the primary advantages of regular car servicing.

4. REDUCES POLLUTION

Cars are having a tremendous impact on the environment in today’s time. Each time you drive your car, you contribute a small amount of CO2 and CO variant gases in the atmosphere. Improperly serviced or non-serviced cars give out poisonous emitting gases that contribute to pollution, smog, water particles, and acid rain harming the environment.

5. INCREASES THE RESALE VALUE

Keeping your car in the best possible condition is quite important if you are deciding to sell it to someone. The most important that a buyer looks for in your car is that if its in good condition or not. Performance and the maintenance record are the next best things that someone will look at purchasing the car. A well-maintained car will not only get sold for a higher price but will also be much easier to sell.

Regular servicing of your car keeps it in a good condition and provides safety for you and your loved ones. We at VehicleCar provide you the best services to keeps you away from worries and also ease in your pocket. Keep your car healthy and have a joyful time together with VehicleCare. Click here to contact us!

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TYPES OF WHEELS FOR YOUR CAR 2020

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July 23, 2020

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Wheels are the most basic and important part of any automobile on road. The wheels in a car, truck, bus, or any other vehicle is responsible for ensuring that you keep stability and a grip on the road. When driving, these are usually the last thing you might be thinking about, but they are the most essential part of any vehicle. So let us explore the Types of wheels for your Car that can be installed and their characteristics?

STEEL RIM WHEEL

Steel wheel rims are the cheapest and the most durable options available for cars. Steel is an alloy of iron and carbon and is quite a hard metal. However, these rims are quite heavier than their alloys counterparts, weighing five times the weight of aluminum, the primary metal in alloy wheels. This disadvantage of these wheels has made these rims to be replaced by alloy wheels in today’s time.

ALLOY RIM WHEEL

An Aluminum or magnesium construction if mixed with Nickel, provides a much lighter package. So they make an Alloy wheel when compared with a steel wheel of the same strength. It is a combination of various metal types, with the primary metal being Aluminum alloy ring. It has always been reserved for the uppermost models within a manufacturer’s range a decade ago. It is a lightweight construction that helps in acceleration and the overall dynamics of a car.

CHROME RIM WHEEL

Chrome wheels are an applied finish over your choice of wheel and not an applied material. These wheel rims are used for show cars and sports cars for a fancy or a designer finish. Chrome rims add nothing to increase the car’s performance but give the wheels the shinier finish. Chrome wheels can scratch easily, so using them in sunny and dry weather, and have a back-up set of rims for snow and rain is better.

COLOR RIM WHEEL

Color rims make more eye-catching, and a colored finish can be added or applied to make the rims spin and fancy. Colors such as white, black, and red are basically used to match the wheels to the car’s coloring. Spinning wheels will spin while the car is moving and quite for a short period once the vehicle is stopped.

With so many other different types of wheels available, various sets of rims can be specced to your every need. What car comes with your favorite wheels as standard? Which was your favorite? Comment below with your thought below.

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CAR SERVICING CHECKLIST 2020

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July 23, 2020

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When it comes to keeping your car running efficiently, getting it serviced periodically is one of the best things you can do.

But while getting a service may sound like a troublesome thing, especially if you are a new driver. But don’t worry, we’ve put together a guide to Car servicing checklist to maximize the life and performance of your vehicle. Next time you take your car for service, check these things to avoid getting duped.

ITEMIZED BILL

An itemized bill is always prepared after you get your car serviced. Make sure to check that if the bill carries the price of the item as it was quoted to you by the service advisor. Keep your eye open and check in case you are not being charged extra for replacement. Machine error or human error does happen. It’s better to stay vigilant. Make sure that you are including it in your Car servicing checklist.

WORK ORDER OR JOB SHEET

It’s standard practice to prepare a job sheet, regardless of the station you give your car to service at. This sheet acts as a means of communication between the mechanic and your service advisor. While giving your car for service, you may have pointed out certain faults that need to be taken care of. Make sure that you check the car and sheet carefully while taking the delivery to ensure if everything has been attended properly or not.

ENGINE OR TRANSMISSION OIL

The engine is the heart of the car and for the proper functioning, it needs an engine oil change as well as a filter change. The same goes for the transmission too. Though it generally does not have a filter in it. Depending on whether you are getting the engine oil changed or not, observe the color before and after. New oil would be lighter in color and clean. Make sure to include it in your Car servicing checklist to avoid getting duped.

COOLANT / BRAKE FLUID

The engine coolant must be changed after a few thousand kilometers since it loses its properties after some time. And depending on the manufacturer’s recommendation, you may need to replace and refill the brake fluid as well. While there’s no way you can ascertain if this has been done or not unless you see it working. It’s better to stay in the observation nook or take it to a service station where you can see it happening.

BELONGINGS AND TOOL KIT

Just to be on the safer side it’s advised that you take the tool kit and other personal belongings out of the car before sending it to the service center. However, if it’s not possible, then you can ask your service advisor to mention this on the Job sheet to ensure that it does not get misplaced while it’s being worked upon. Also, upon taking the delivery ensure that the spare wheel and other accessories are intact and right. While you may be in a hurry to leave with your car after it is serviced. But it’s better to take a check with your Car service advisor and see if the issue has been sorted out or not. Most often it’s the smaller issues that further complicate and make the problems worse than they were in the first place. So bookmark this Car servicing checklist to check if these items are done accurately in your next car servicing.

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digitalizedsociety06 · 5 years ago

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WHY TO HAVE AN ELECTRIC CAR | ADVANTAGES

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July 23, 2020

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Electric cars, for the uninitiated, run partially on electricity and are fitted with a battery pack connected to an electric motor, which turns the wheels. Unlike conventional vehicles, they use a gasoline or diesel-powered engine, and also operates the vehicle’s other functions, like the lights, climate control, and stereo. However, they always need to be plugged into the mains supply to recharge the battery pack. So let’s explore what are Electric Cars.

Electric cars are often cleaner compared with various cars and trucks even with the most efficient conventional vehicles and fuel. When battery-electric or with EVs are powered with the cleanest electricity grids, greenhouse gas emissions from the EVs are comparable to a car getting over 100 miles per gallon. When charged exclusively with renewable electricity sources like solar or wind, charging and operating an EV can be completely emission-free. Though most of the electric cars are more expensive to purchase than their fuel-operated counterparts, the higher upfront cost is often reduced through incentives.

There are many benefits of electric cars over conventional fuel operated cars. Some of them are as follows:

1. CHEAPER TO RUN

Owners of electric cars have the advantage of much lower running costs. The electricity to charge the electric cars works out around a third as much per kilometer as buying petrol for the same vehicles. There are a large number of handy calculators you can use to see the savings as well.

2. CHEAPER TO MAINTAIN

Electric cars have a lot less moving parts than a conventional petrol/diesel car. There are relatively little servicing and no expensive exhaust systems, starter motors, fuel injection systems, radiators, and many other service parts that aren’t needed for an Electric Car. Batteries do have a wear-out system of replacement batteries that will eventually be needed. Most car manufacturers warrant Electric Cars batteries for around 5 years as well.

Hence, Electrical Cars require a little maintenance due to a far fewer moving part that leads to less wear and tear of the petrol engine components.

3. BETTER CONTRIBUTION TO THE ENVIRONMENT

Electric cars cause Less pollution. By choosing to drive electric cars, you are helping to reduce the harmful air pollution from exhaust emissions. Reduced harmful exhaust emissions are good news for our health. Better air quality will lead to fewer health problems and damages caused by air pollution. They are also quieter than petrol/diesel vehicles, which means lesser noise pollution.

Electric Cars have many benefits attached to them as well as many disadvantages as well. Before investing in purchasing any car, it is important for you to analyze the pros and cons and then invest in any car. Comment down your thoughts in the comment section below.

WHAT IS AN AUTOMATIVE CAR?

Posted By Team Vehicle Care in Uncategorized July 9, 2020 0 comment (Edit)

Buying a brand new car or driving for the first time can be both exciting and sometimes daunting. Choosing whether to purchase an automatic or manual car is just one of the many important decisions you’ll have to make while buying a new car. So let’s explore What is an Automative Car?

Automatic cars are some of the most popular vehicles available in the market which you need to decide if its right for you. An automatic car is an automobile with an automatic transmission that doesn’t require you to shift the gears manually yourself. Transmissions, or simply gearboxes, help you to directly create a rotational force and adjust the speed of the car.

The automatic transmission uses the sensors that allow them in shifting the gears at an appropriate time by using the internal oil pressure. Meanwhile, the manual cars include a third pedal or a clutch pedal that is slightly smaller than the brake pedal regularly.

Although easier to drive, automatic cars offer quite a different driving experience to the drivers. The main plus point of driving a manual car is that you might have more control over the car. However, driving in slow-moving or an empty road is made easier with only an automatic car. There will also be a much smoother transition between gears, and hence, this will result in a more pleasant and judder-free ride as well.

Automatic cars will only continue to gain popularity in the upcoming time due to the easiness and simplicity it offers to the drivers. But that doesn’t mean that Manual Cars will extinct. Both these cars have their own advantages and disadvantages to the table. Being well informed is the key to choosing the right car for you.

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digitalizedsociety06 · 5 years ago

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WHAT TO CHECK IN YOUR CAR AFTER A LONG GAP?

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July 23, 2020

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Storing of the car after the Lockdown has been a difficult job You leave your car unused for a long period and has happened with most of us. But as the unlock process started, you just can’t take it with you immediately, only to later find it necessary to have the car serviced. It’s not only dangerous to drive your car immediately without proper checking. Here are some tips to drive your car safely after this lockdown:

1. CHECK THE HANDBRAKE

Engaging immediately with the handbrake over an extended period can result in the brake pads getting stuck to the discs. Needless to say, if this happens, you’ll be in some trouble while driving the car. The smarter thing will be to check it first to keep it from rolling and leave the car in first gear.

2. SANITIZE YOUR CAR

If possible, try sanitizing your whole car by machines. It’ll be a lot safer and cleaner. If you don’t have this option, invest in a quality sanitizer. Also, avoid using any local sanitizer as this might be harmful for the car’s paint.

3. CLEAN THE INTERIORS OF THE CAR

It’s obvious as well. Amid this Covid condition, prevention is the best policy. This might be stating the obvious, yet we’re going to tell you anyway. Coronavirus might enter through any small area in your car and might infect someone. So, clean the interior thoroughly and spray a little sanitizer there as well.

4. CHECK THE FUEL TANK PROPERLY

One of the significant problems by leaving the car unused is that it can rust on the inside of the fuel tank by this. The best way to avoid this is to basically fill the car to the brim with good quality petrol by adding some fuel additives. This will keep away the rust entering the tank and will prevent corrosion of the fuel tank.

5. CHECK THE TIRES PROPERLY

If you leave your car stationary for long periods, it will develop flat spots on them. Consider checking the tires properly before leaving or going out with your car after this lockdown rest.

6. CHANGE LEFTOVER OR PREVIOUS OIL AND FILTERS

Changing the engine oil and air filters which contain moisture, metal filings, sludge, and other corrosive elements is good for your car’s health. It’s best to put in the fresh engine oil and new filters before leaving your home after this lockdown. However, Do drive the car for a few kilometers first so that the fresh oil can be circulated inside the engine.

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digitalizedsociety06 · 5 years ago

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TOP 5 CAR MODELS TO RULE IN INDIA 2020-21

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September 19, 2020

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Top Car Models to rule Indian roads in 2020-21. Here, are the top 5 Beauties in the list to watch now:-

Maruti Swift 2020

Maruti Suzuki had launched the third-gen Swift in India in February 2018, after it revealed the model of third-gen Swift in December 2016. According to the sources, a facelifted Swift is going to be launched in India in the next upcoming year i.e. (January to March 2021) in the fourth quarter of next fiscal.

The all-new Maruti Swift is going to be similar to the new facelifted Dzire as it is having a 1.2-litre Dualjet Petrol engine under its hood with a hatchback design. The modification of the all-new Maruti Swift takes place on the front grille, front bumper design & fog lamps, whereas the interior design would remain the same.

The Smartplay studio touchscreen infotainment system is introduced with the mid-cycle refresh. The new facelifted Maruti Dzire comes with the 1.2-litre Dualjet Petrol engine the same as the new Maruti Swift, by missing out on the Smart Hybrid tech the same as in the new facelifted Baleno to keep a check on the costs. The advantages of the engine are that it produces a peak torque output of 113 Nm & a maximum output power of 90 PS. The automated & the 5-speed manual are the transmission options.

2020 Hyundai i20

At the end of the year 2019-20, 2020 Creta is launched & now Hyundai is going to launch the all-new 2020 Hyundai i20 with a premium hatchback design in June. Incorporating, completely new design with the Mk3 i20 look that is more futuristic and sharper, that features angular LED headlamps & tail lamps.

The dashboard of the cabin has been completely restructured which looks more futuristic, the four-spoke steering wheel is the same as that of the new 2020 Creta & a fully digital TFT instrument console. The all-new Hyundai i20 is also going to offer a big touchscreen infotainment system, as well as additional features like cruise control & blue link telematics system.

The major changes that the all-new Hyundai i20 will undergo is that it will be available with a 100 PS 1.0-litre turbo petrol engine in place of the 83 PS 1.2-litre N/A petrol engine & as well as it will be available with a 100 PS 1.5-litre 100 PS diesel engine.

2020 Honda City

Honda City is the most significant product of Honda since its establishment in the Indian market. Now in 2020, Honda City is also going to receive a generation change. A bigger & more stylish Honda City is going to launch as the fifth-gen model in 2020, which will come with a more prominent & wider chrome grille along with tweaked LED headlamps, tail lamps & 16-inch alloy wheels.

Changes have been made on the front & rear are noteworthy, as it gives a new look to the all-new Honda City of 2020. After a complete makeover, the cabin of the all-new Honda City looks more elegant & conventional than the current model, as it replaces the touch-sensitive panel for the automatic climate control with the traditional round dials. The cabin looks classier now, as it includes a bigger touchscreen infotainment system along with a new steering wheel & instrument console.

The Honda City will remain the same with the 1.5-litre petrol, 1.5-litre diesel engines & the diesel engine may continue to make 100 PS whereas, the changes have been made on the petrol engine which will now produce a higher power output of 121 PS & for the first time, diesel variants are available with CVT options as well.

2021 Maruti Celerio (Maruti YNC)

At the end of the calendar year, the current Maruti Celerio i.e. BS6 upgraded in January is going to be replaced by the next-generation model of Maruti Celerio named as Maruti YNC, which is expected to be bigger this time. Maruti Celerio is one of the Top 5 Upcoming Cars in the year of 2021 with a new-age design equipped with features like daytime running LEDs and including a modern touchscreen infotainment system.

The current model of Maruti Celerio comes with a 1.0-litre BS6-compliant 68 PS petrol engine. Maruti Celerio has always got credit for involving new ideas and methods about the revolutionary AMT technology in the Indian marketplace and that’s why it will also retain the standard 5-speed manual gearbox.

2020 Skoda Octavia

In Auto Expo 2020, Skoda showcased its upcoming models for India including the vision IN concept, the Karoq, the Rapid TSI, and the Octavia RS 245. Only one key model was missing from Skoda’s stand and that was the new generation Octavia. At the end of 2020, Skoda is planning to launch the 2020 Octavia in India.

The all-new Skoda Octavia replaces the old model & features a bigger body with a sleeker & sharper front comprising a wider grille with snazzier design elements. This model includes more angular all-LED headlamps & a more aggressively styled rear with angular tail lamps.

According to the sources, the 2020 Skoda Octavia is going to launch with a 1.5-litre 150 PS turbocharged petrol engine & the gearbox options will likely be a 6-speed manual along with a 7-speed dual-clutch automatic unit.

The cabin of the new generation Skoda Octavia has been fully redesigned with the all-new dashboard and panels including a new unique two-spoke steering wheel, a full TFT instrument console & a bigger touchscreen infotainment system with a cleaner looking layout. Skoda Octavia 2020 is going to be one of the best upcoming cars in India.

So, which is your choice in our run-down. Let us know if we missed any upcoming car in comments, we will try to add that in our list. Hope you enjoyed our selection, we are coming with more updates from the Automotive industry – walk along to stay with us, cheers!

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digitalizedsociety06 · 5 years ago

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9 Social Media Marketing Tips

Marketing via online social media network

Social Media Marketing is a process of a product/service/information/content to be viewed, evaluated and shared. Social Media Marketing Methods are being used by Social Media websites to make a marketplace. Social Media Sites also work as marketing agencies for many small/big businesses. These advertisements are placed in such a manner that viewers are encouraged to view and share them across the Social Media Networks. This results in an electronic buzz across the social communities about the information of a product/service as it is coming from a reliable source which users may prefer to view, evaluate and share. When this buzz is spread out from user to user it makes it a marketplace.

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What are Social Media WebSites?

We can’t forget English Scientist who invented the World Wide Web, So-called www because of which we are able to talk about websites. Yes, Tim Berners-Lee. He was the one who invented www in 1989.

Social media websites let individuals and businesses interact with one another and build relationships. When business hubs join social media, it makes the way out for consumers to directly contact them and provide valuable information, which may help companies to build good products/services and know about consumers. These techniques of marketing are far more beneficial than the traditional way of marketing. It’s two ways of communication where consumers and makers can interact directly.

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Social media websites work more like nuclear reactions, where consumers hit the company and spread the news to other consumers and they pass it on to the fellow consumers. So all in all heat is there, so-called web-traffic is there. Web-traffic is the data / activity produced / done by consumers which is very useful for companies to analyze the market trend, demand, area of demand, need values etc. This is the actual information they need to make their strategies to fight with competitors of similar products/services.

Social networking sites include more information about product and service such as effective videos, flowchart, GIF images or anything else which might attract clients to know more about the product or refer it to someone who is ideal for it. Through effective data analysis they can make very useful strategies to target the potential clients. They can change their strategy and start adopting new after seeing the response from clients. These are very effective even if the client stops on one product for a long time and did not buy it, then the salesperson can go ahead and contact the client through other medium Call/Chat to know the true interest of client, problem he/she is facing while making the final determination or any other specification. This is how a client feels more comfortable, which emotionally forces him/her to build a good relationship with the company. This only comes out when the client has a one-on-one relationship or he knows someone will treat them well. We all know this human behavior.

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Let’s have a look at some of the most practiced social media tricks and tips-

Grow your Audience

Social Media is a place of following and being followed, shared and gets shared, like and gets liked etc. To get success on the internet today, you have to create stuff that encourages and engages your audience. Now the question is audience, how will one create an audience and will keep them busy/keep coming back. Well I can suggest many ways but you are the best person to figure that out.

To get the target audience first you have to find a relevant person based upon the product/service (Entertainment/Society & Culture/News & Media/Sports & Recreation etc.) and then use his/her contacts to build your network. You can use the same tactics with his/her contacts. It will be like a Jackpot for you. It will be like a directory from the BSNL ages or Yellow Pages from the Internet age. This is one of the best ways to build a target audience network.

Keep the followers awake

Another big responsibility is to create stuff which will keep your followers entertained. You have to put the right things in place to make your posts relevant, interesting and valuable for your audience. You have to make sure that you are not repeating the same stuff time and again. To avoid this mistake, you have to make a schedule to keep your post fresh, updated and new. This is how you can also make new followers and retain them with healthy relationships. There are few social media managers who sometimes post irrelevant stuff just to keep their presence. I would say don’t ruin your image. The more your posts are relevant the more audiences you would make.

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Effective Time Management

Human mind is full of expectations and addicted towards a trend. Understand aforesaid quotation very well as this is going to save you from lots of extra work. When you start marketing about your product or services and decide to spread the word out so always remember to make it a trend. Let me explain this thoroughly. Let’s say you post an announcement about your business and plans for next week online. Sometimes you post on Monday or sometimes on Tuesday or may be two days later. By doing this you may attract an audience who are already involved in your business but not the new ones. We all work on predictions at some point which explains even if you would attract more eyeballs towards your post if you are so scheduled about your post. Try to make it a habit of your clients.

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Now the challenge is to be so scheduled and we all know how we all get busy at times. So I have a solution for this problem as well. There is a life-savor tool called ‘Buffer’ like buffering. No just kidding. You can schedule your post, platform and timing and it will post at the scheduled time for you.

Social updates to write posts

Yes! This could be very useful to use social updates to write posts, you can use most popular social updates to develop your post. To do so, we do not need to accumulate every detail of the update, but we can make it short, simple and to the point. This is not always that article length should be kept in mind or we write little passages, instead of this we can pick up the most powerful, expressive lines which will bring thoughts in readers mind. This kind of post should be easy to read and understand. Clients are not so much concerned to go deep and study full articles, instead of that they look into few lines and if they find it valuable, interesting then they stop or else they move to another update/post.

Become an audience of your competitor

Another way is to become a client of your own type of product/service. Hit like, comment on a similar type of product or on your own competitor’s. Since you are into the same kind of business and gathering deep knowledge of the product, you will have valuable opinions to comment on and in result, you will get fresh ideas from targeted audiences. This is also very useful because people will see your name getting popped up and they will start recognizing you.

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Images with context

People are getting attracted towards images/videos in comparison to written content. Just like the transformation in the education field, from Black & White Boards to Marker Boards then Smart Education. The latest version in education we have is Smart Video’s. These are the videos, where students can actually see the stuff that they are being taught. Just like seeing complete tree structure, 3D structures, complex bonds/compounds from chemistry etc.

Knowing the demand of people and delivering it in the right way, right time. Make easily digestible videos, make use of color but don’t overdo it. If you make a video, make sure that it is short, sweet, crisp, right content and very important, must look professional with high quality. This stuff can bring more traffic than the written content to your social media marketing and will definitely create more awareness towards your brand.

Social Ads to attract visitors

Social ads are basically, the one which delivers the message towards society, the one which is very impressive with very unique and useful information. These ads play a very important role, as they are fresh, unique and eye catching, which compel visitors to revisit the web site/blog. In addition, you have e-commerce social media getting attracted towards your site/blog which is direct percentage income for your blog and that’s how you get web traffic. Revisiting users keeps your blog/site up in the optimization process, and that’s how you become most searchable content on search engines. In-direct way, you will get the attention of new customers and get your visitors list up.

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For example : If you are using Facebook to display social ads to your website/blog, please make use of page likes, page comments and encourage them to become subscribers of your newsletters or become a fan. In-return you will have visitors come back again by just clicking your newsletter subscription and you will have regular visitors.

Assign Roles/Duties

Assigning roles and duties to the correct person helps to reduce extra work from your shoulders as definitely you don’t need to be an Iron man. As we all know, the HR (Human Resource) department is a very important department for any organization. This the entry/exit place for every employee. The Human Resource department is responsible for any other department to function properly. The more good people they hire the more growth companies will see. Just like this, we have to assign roles/duties to every individual correctly, slowly and gradually they will come to know their daily task and work responsibility.

Roles/Duties

Member

Social Medical ManagementOscar

Referral ProgramJohn

Social AdvertisementSarah

Video content creationMark

Content writing David

Customer serviceAllen

When everyone is well aware about the job responsibility, this is the time for the implementation process. It can either be planned daily or weekly. Since it’s a very unknowing (lots of new things) market place, we should make small-small strategies and work on them. If some strategies don’t work well, we can leave those and move forward to adopt new ones. Don’t freak out if your strategies are not meeting your expectations. Remember, accepting failure is the key to success.

Know when to say bye

If your social media is not going well on a particular site, no matter who is responsible or to put the blame on, know when to exit. It’s more like a bad relationship; nobody is going to get benefited from stretching it out. More and more it’s a waste of time or time to invest on another good website.

It’s good to know your exit time and accept it professionally. Don’t get disappointed but learn from the mistakes you made.

Top famous social media tools to promote your business

Now you have strategies, you have audience, you have tricks now you need to know the platform. You have an airplane let’s discuss about the runway and you are all set to take off.

There are many social media tools that are being used by many organisations but every platform has a set of audience and ideal for a specific business. Let’s have a look –

Platform

Ideal for

GoogleEverything

InstagramPhotographers and Influencers

TwitterA Giant, if you can manipulate it, you are the boss

LinkedInprofessionals, writers, job seekers, Media houses

You tubeVideographers, advertising agencies, bloggers

TumblrPhotographers

PinterestAgain Photographers

GoodreadAuthors, Bloggers, Readers, reviewers

BufferYour assistant

Google+Another social media platform like Facebook

RSS FeedFor News industry, RSS feed keeps you on the top of content in your niche

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digitalizedsociety06 · 5 years ago

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How digital marketing is important for the realtors?

India is going through a big problem right now. Almost every industry is facing huge losses due to coronavirus. The situation can get even worse in the coming days for the citizens as well as the market. It’s a hard time for every entrepreneur, but some of the industries were not performing well even before the coronavirus even existed. One of those industries is the real estate industry of India.

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Real estate is nowhere near the great success it had at the starting of this century to 2007. Real estate is going through a rough phase because of many different reasons. There are many reasons including corruption, economic slowdown, different government steps, etc. that led to this downfall of this sector. The increasing financial cost and reach to the right buyers are some of the major reasons for the downfall of this industry.

Owners are having a hard time finding different ways to sell their properties. The property owners and the agents are not able to reach the right buyers for their property, leading to them selling the properties at a low price. There are many properties out there that are not getting sold.

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The years from 2015 to 2019 were full of ups and downs for the real estate industry, and we are not sure what 2020 has in store for this industry. Will it be able to bounce back in 2020?

We don’t know about this, and neither many of these factors can be controlled, but something can make an impact and bring about a revolution to your real estate business in this difficult situation. Digital Marketing, yes, digital marketing can be a big hand for help in these critical situations and can boom your business.

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Do you know, 92 percent of the potential buyers search about the type of properties they need, online before going for offline purchase. One of the industries that are getting benefitted by digital marketing methods is the real estate business. Any improvement that is seen in this industry is because of the adoption of digital marketing for properties sales.

Let’s see how digital marketing can help you boom your property sales.

Social Media Marketing

Do you know that Facebook and Linkedin are getting popular social media platforms for realtors? Seventy-one percent of the realtors are using Linkedin, and 80 percent are using Facebook, which shows how effectively these social media platforms are working for them.

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There are many more opportunities on the other social media platforms like Pinterest, Twitter, and Youtube as the percentage realtors using these platforms is less than 30 percent. Realtors can make good use of all these social media platforms for generating traffic, visibility, and leads.

Search Engine Results

Search engines play a major role in making good property sales for any realtor. According to LYFE Marketing, 75 percent of the people who find local information relevant and helpful are more likely to visit the physical store or office related to their particular search requirements. Getting the website on the top pages through good SEO strategy makes the visibility increase a lot in the market and eventually leading to higher property sales for realtors.

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Online Advertising

What is better than advertising in newspapers and television and incurring high advertising costs? Advertising in the digital world is much better than using traditional advertising methods. Advertising online has many benefits than cons points. Around 55 percent of the advertising time on tv doesn’t even get the attention. According to John Krekorian, the highest number of buyers that are 51 percent of the total buyers found their home on the Internet.

Online advertising is budget-friendly, and it will only target the relevant buyers, therefore increasing the accuracy to target the right buyer. Online advertising helps you to take advantage of different occasions and also stops wastage of advertising costs.

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Blogging and Content Marketing

Well, it might seem like the content and blogging is not so crucial in the real estate industry, but it has much more relevance than you think it has. According to Fronetics real estate, companies who blog receive 97 percent more links to their website, resulting in increased traffic. Websites with blogs tend to have 434 percent more indexed pages.

Even while posting content, using images increases views by 94 percent. Giving relevant and useful information through content helps in increasing leads for your property sales.

Email Marketing

Want to reach out to many relevant buyers without paying for ads? Email Marketing is the best option for reaching buyers. Although the conversion rate and leads from Email Campaigns are less, it is still an effective way to reach out to the relevant buyers professionally.

According to Benchmark Emails, around 63 percent of the total realtors engage in Email Campaigns. Email Marketing needs the realtors to create a bond with buyers in different ways so that the emails don’t go to spams. This way, the realtors will be able to communicate and advertise all their offers to the buyers. There are different tools techniques to perform the Email Marketing process effectively.

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Video Marketing

Video Marketing is said to be the most valuable and type of marketing of any business. Videos are more appealing to the audience. This is the only reason for the success of platforms like Youtube, Tik-Tok, etc. Whether it is about social media marketing or online advertising, videos help to attract much more audience than it will typically will. Many statistics prove that video marketing is the best way to attract more and more buyers.

According to Biteable, Videos attract 300 percent more traffic for getting good leads. Seventy percent of the potential buyers prefer to watch video house tours before buying them. Many of the sellers are already using video marketing for different campaigns. New ways are getting introduced like drone videos, 360 videos, etc. and getting popular among attracting the buyers.

It is clear how digital marketing is making an impact on the real estate industry. So it is important to adopt digital marketing for the real estate business instead of getting stuck on traditional methods.

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