Come one, come all! Witness my bullshit! 18+ content ahead, those tf2 merc have me feeling a certain way. He/Her
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GUYS? Martin Scorsese’s daughter Francesca told him about Goncharov and he said he made that film years ago I’m fucking crying.
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i'm so confused rn, can you explain the goncharov thing?? i get off tumblr for five minutes
(Edits closed as of 28 Nov.)
Lmaoooo
Nah I getchu. So this post has been circulating for like two years:

Link to post.
But yesterday, it had inspired someone to do this:

Link to post.
Next thing I knew there were fake Letterboxed reviews.
Goncharov moodboards. Really good ones.

Link to post.
Meta analysis. So many fake meta essays. Disturbingly good ones. And of course the memes. (Edit: HAVE I SAID THIS SHIT IS DISTURBING)
As you can see, the myth just started to grow, characters and ships and tropes being added one after the other, almost bizzarely without contradiction, until there was enough of shape to the whole thing for people to start posting fanfic about it on AO3. "No beta we die like ice-pick Joe" is already a tag.

Link to post.
It was hilarious in the beginning, but the way it's developed within less than a day, kind of like it's being willed into existence, is freaking me out a bit. We're toying with powers beyond our comprehension. 😂😂😂

Link to post.
Of course, there could be an ulterior motive as well.

Link to post (tags mine).
Edit: guys, please tag these posts "unreality" so people with disassociation issues can filter them out (not this one, this is an explainer). <3
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Edit 2: Aparently the boots in the original post are actually referring to a movie called Gomorrah that came out in 2008, directed by Mateo Garrone, based on the Scampia Feud. And other people had also been making posts about the fake movie for a while before the poster took off.
found by @thepotch

Edit 3: Explainer: why did those boots have this movie on them anyway?
Edit 4: Alt text added to all images courtesy of @valentineish ❤️
Edit 5: Turns out tumblr has done this kind of thing before. Nine years in this hell place and I had to have "Squiddles" and penis smp explained in the replies.
Edit 6: This post collects the Lore so far.
Edit 7: Lynda Carter (real one)/ earns more/ Tumblr cred.
Edit 8: Holy shit y'all we have the theme music. With sheet music. And it's on Spotify!
Edit 9: THERE IS A TRAILER WITH THE THEME MUSIC
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I made this post 18 hours after the movie poster went up. Closed edits 27 hours after first posting. So all of the above happened within 45 hours of the movie poster going up.
Edit 10: Google document live-compiling all the lore so far (Day 3)
Edit 11: Masterpost of Goncharov soundtracks (Day 3)
Edit 12: Entertainment news articles covering the Gonch-posting (real) (Contd from yday)
Edit 13: The music from the masterpost all compiled into a 31-minute original score with video edits on YouTube (edit: unfortunately taken down)
Edit 14: Staff's Goncharov art showcase for Tumblr Tuesday
As of closing on Day 3 there are 371 works in the AO3 tag.
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Updating with Day 3 shenanigans I missed yesterday:
Edit 15: Goncharov TV Tropes page
Edit 16: Ethics of Gonchposting
Important PSA 1 (how to reduce harm to Tumblr's neurodivergents)
Important PSA 2 (reality affirmation, anti-bullying)
Important PSA 3 (why you should stop trying to vandalise legit information sites)
Edit 17: Character lore from beezlebub whose poster they originated from
Edit 18: What we know about/ Director Matteo JWHJ0715 (#unreality)
Edit 19: Link to post with screenshotted and described NYT article (scroll down) and this golden exerpt from BuzzFeed: 💀

(alt text included)
End of Day 4 there are now 485 works in the Goncharov tag on AO3
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Didn't get to update this on Day 5, so these are the Day 5 doings:
More trailers!
Trailer 1 (My favourite)
Trailer 2
Trailer 3
Trailer 4
I also just found out about the Goncharov Game Jam. It appears this opened a day after after the meme took off.
Goncharov was first entered into Wikipedia between Day 4 and 5 (attempts to vandalise it with fake info don't count, incidentally – please knock that shit off) under List of Internet Phenomena. This was then expanded into its own Wikipedia page at the end of Day 5 because, according to the talk history: "the topic now meets the notability threshold for its own artice due to significant coverage in The New York Times and other sources cited." We're on Wikipedia, people!
And then we made The Guardian half a day later. So while the meme is definitely dying down to embers by now, it still stays winning.
YouTube channels with episodes on the meme:
InformOverlord (4:30)
Lessons in Meme Culture (2:43)
End of Day of 5 there were 511 works on AO3, and End of Day 6 (today) there are 556.
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🚨BREAKING 🚨 from Martin Scorsese's daughter's TikTok (real actual)
tw: unreality:
We did it you guys!
Clarification: Francesca Scorcese asked her Dad about the meme and Martin played along. Please reblog this PSA to help Tumblr people with psychosis. Thanks.
Final edit: Day 8. Media reactions to Scorcese's TikTok (everyone from Forbes to Vulture). That one Tumblr user who said they'd do a screenplay if their post got notes has promised to shoot a single scene, but please don't be dicks just because you reblogged it; leave them alone until they get around to it themselves. As of end of Day 8 there are 609 works in the AO3 tag. I love all you lunatics. Peace! ❤️
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Can you do more of scout in bunny suit? 👉👈
Yes!
Harassment during work time 😔
part 1 part 2 part 3
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lazy sketch. I keep drawing trans scout stuff. its on my mind
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Franz is not enjoying having Friedrich as a neighbour. Luckily Ivan’s bed seems to be empty most nights so he can go sleep in the Heavy’s quarters.
He hates them so much <3<3<3
Fritz doesn’t like PDA until he discovers how uncomfortable it makes Franz. Turns out it’s actually really fun.
Franz and Lyov belongs to @britishneonjello
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Child raised around/by the tf2 mercs and by the time they’re an adult their accent is just ALL fucked up.
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Theres something wrong with all of them
Refrence image under the cut ^_^
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AU where berdly's gaming knowledge allows him to instantly recognize what's going on with kris but no one listens cause he's annoying
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i like how kumazaki's bluesky is 5% about his cat or a pretty picture he took that day and 95% about how much he loves kirby
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i forgot how fucking funny dedede looks in this game while captured by taranza. he looks like he was ran over by a bulldozer and then soaked in a puddle
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