Found On Local is a Yakima-based digital marketing agency dedicated to helping small businesses grow online. We specialize in local SEO, website design, Google Business Profile optimization, and social media marketing. Our goal is simple: get your business found by more local customers.
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Step-by-Step Guide to Boosting Your Local Google Ranking:
If you’re trying to attract more local customers in Yakima, getting found on Google is a must. Local SEO is the key—and it starts with a strong Google Business Profile and a website that speaks to your local audience.
Step-by-Step Guide to Boosting Your Local Google Ranking:
1. Optimize Your Google Business Profile
Verify your listing so it appears in Google Maps and local searches.
Complete every section: Business name, address, phone, website, categories, and business hours.
Upload real photos of your location, team, or products.
List your products or services directly in your profile.
Respond to reviews—both good and bad. Show customers you care.
Keep hours up to date to avoid frustrating potential visitors.
2. Local SEO Best Practices
Do keyword research specific to Yakima searches.
Use terms like “Yakima HVAC repair” or “best tacos in Yakima” in your site’s content and tags.
Update title tags, meta descriptions, and images with those keywords.
Earn backlinks from local directories, newspapers, and community websites.
3. Build a Strong Online Presence
Have a website that’s clean, mobile-friendly, and easy to use.
Post helpful content—blogs, FAQs, service pages—that answer local questions.
Stay active on social media to engage with your community.
Get listed in key online directories like Yelp, Yellow Pages, and the Chamber of Commerce.
4. Improve Your Technical SEO
Speed matters—optimize images and reduce unnecessary code.
Make sure your site looks great on mobile.
Fix technical errors like broken links or duplicate content that hurt your rankings.
5. Monitor Your Progress
Use Google Search Console to track keyword visibility and fix site issues.
Track visitor behavior with Google Analytics to see what’s working (and what’s not).
Final Tip: Local SEO isn’t a one-time task—it’s something you keep improving. Stay active, stay optimized, and your business will climb the ranks in Yakima searches.
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