freyamacdonald-blog

[freyamacdonald-blog]

INSTAGRAM 

@freya_macdonaldphotography 

Displaying folio three work, work experience and personal work from throughout the past years. 

[freyamacdonald-blog]

EXHIBITION REVIEW

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HDR 

STEPS:

1. OPEN PHOTOSHOP - CLICK THE FILE MENU - CLICK AUTOMATE THEN MERGE TO HDR PRO 

2. SELECT ALL THE IMAGES YOU WANT TO USE - THE IMAGE EXPOSED FOR HIGHLIGHTS, THE IMAGE EXPOSE FOR SHADOWS AND THE IMAGE EXPOSED FOR MIDTONES

3. IT MAY TAKE A FEW MINUTES TO UPLOAD 

4. TAB WILL OPEN SHOWING ALL THREE IMAGES MERGED TOGETHER 

5. USING THE SLIDERS NEXT TO THE IMAGE YOU CAN ADJUST THE SETTINGS SLIGHTLY AS SHOWN. CLICK OK TO SAVE THESE ADJUSTMENTS 

6. CROP TOOL USED 

7. SAVE AS JPEG AND RENAME 

FINAL IMAGE SHOWN ABOVE

[freyamacdonald-blog]

SOFT PROOFING 

STEPS:

1. OPEN IMAGE IN PHOTOSHOP 

2. GO TO EDIT - COLOUR SETTINGS AND MAKE SURE THE COLOUR PROFILE IS sRGB IEC61966-2.1, ENGINE IS ADOBE (ACE) AND INTENT IS PERCEPTUAL 

3. OPEN THE VIEW MENU AND CLICK ON PROOF SET UP THEN CUSTOM 

4. SELECT DEVICE TO SIMULATE AND CLICK THE CHOSEN OUTPUT PROFILE 

5. SELECT PERCEPTUAL AND TICK THE BLACK POINT COMPENSATION 

6. SAVE PSF AND RENAME 

7. APPLY GAMUT WARNING 

8. IMAGE WILL DISPLAY AS A REPRESENTATION OF HOW IT WILL LOOK WHEN PRINTED 

FIRST IMAGE IS WITHOUT SETTINGS BEING APPLIED AND LAST IMAGE IS WITH ALL THE SETTINGS APPLIED TO SHOW DIFFERENCE. 

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PUPPET WARP 

OPEN IMAGE AND MAKE A SELECTION 

FILE - NEW 

DRAG SELECTION ON TO NEW CANVAS

SELECT PUPPET WARP 

THEN MAKE PINS TO HOLD DOWN POINTS OF THE IMAGE 

SHIFT AND DRAG THE PINS TO MOVE THE IMAGE 

DOUBLE CLICK TO SET 

SAVE AS JPEG 

[freyamacdonald-blog]

CONTENT AWARE - MOVE 

UPLOAD IMAGE IN PHOTOSHOP 

SELECT CONTENT AWARE TOOL 

CHANGE MODE TO MOVE 

SELECT AREA YOU WANT TO MOVE 

DOUBLE CLICK TO SET 

THEN SAVE AS JPEG 

[freyamacdonald-blog]

CONTENT AWARE TOOL - EXTEND 

OPEN IMAGE IN PHOTOSHOP 

SELECT CONTENT AWARE TOOL 

CHANGE MODE TO EXTEND 

DRAW ROUND THE AREA YOU WANT TO EXTEND THE DRAG IT UP AND DOUBLE CLICK TO SET IT IN PLACE 

THEN SAVE AS JPEG 

[freyamacdonald-blog]

DISPLACEMENT MAPS ON PHOTOSHOP 

STEPS:

1. OPEN IMAGE - FILTER - BLUR - GAUSSIAN BLUR - I PIXEL 

2. PUT THE SATURATION DOWN 

3. SAVE AS AND CLOSE 

4. OPEN THE ORIGINAL 

5. TEXT TOOL - TYPE ‘DISPLACEMENT’ 

6. CONVERT TO SMART OBJECT 

7. FILTER - DISTORT - DISPLACE- OPEN DESATURATED IMAGE 

8. OPEN LAYER STYLE - COLOUR OVERLAY - BLEND MODE: LINEAR BURN 

9. BEVEL AND EMBOSS - STYLE:EMBOSS - DIRECTION: DOWN - ANGLE:45 DEGREES - HIGHLIGHT MODE: LINEAR DODGE - SHADOW MODE: LINEAR BURN - BOTH 15% - OK 

10. FILE SAVE AS - JPEG AND RENAME  

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HDR 

RESEARCH

[freyamacdonald-blog]

CONTINUED COMPOSITE TASK 

FINAL IMAGE SHOWN ABOVE

[freyamacdonald-blog]

DOCUMENTARY BOOK

A documentary on time and friendship. Title ‘TO THIS DAY...’ reflects the fact that we still have a strong friendship after 21 years as we recreate old photos of us. 

Arrived 11/3/2019.

[freyamacdonald-blog]

ITALIAN VOGUE FASHION SHOOT

CONTACT SHEET (1) SHOWN ABOVE OF EDITED DOWN IMAGES (NOT OPTIMISED)

CONTACT SHEET (2) SHOWN ABOVE IS THE OPTIMISED IMAGES. 

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BRAND NARRATIVE

Model release form for brand narrative.

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BRAND ARCHETYPE LOCATION SHOT AND MODEL SHOT

CONTACT SHEETS SHOWN ABOVE FOR POSSIBLE IMAGES FOR FINAL BRAND ARCHETYPE. 

[freyamacdonald-blog]

BRAND ARCHETYPE 

Steps taken to complete this brief:

Spot healing tool used to make the image “magazine” ready. 

Quick selection tool to cut out model (model on yellow/brown background as I felt if I had placed her on a white background her top would have blended in meaning it would have been harder to cut her out.) 

Select and mask to ensure she was cut out properly then the move tool to place her on to my chosen background.  

Colour grading- PSD compressed to JPEG to colour grade final image. Background duplicated fro shadows and highlights. Curves and 

Since uploading this I have moved my model over slightly as I find the beams coming down into her head distracting. 

[freyamacdonald-blog]

BRAND NARRATIVE

Feedback from the company itself about my work involving their products.

[freyamacdonald-blog]

FASHION STORY

Collaboration with the Glasgow Cali Students and photographer Kayleigh McDowall for their fashion magazine. 

THE FINAL PRODUCT (shown above are a selection of pages displaying our work from the shoot) final product looks amazing and the layout and colour scheme all work very well together. (final product made by Cali students)