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In order to rescue black history in the biggest country in Latin America, Zumbi dos Palmares (the first and only Brazil`s HBCU) in association with J Walter Thompson Brazil created BLACK BOX: a book that reunited the most unkown stories about black people around the world. OURO (INDUSTRY CRAFT / CANNES 2019) Agency: JWT Brasil CCO: Ricardo John CD: Danilo Janjacomo Copywriter: Ariane Polvani, Julia Machado, Marcel Ares, Clecius Gonzaga Thamara Pinheiro Head of Art: Talita Cardozo Graphic Design: Dandara Hahn, Paula Bustamante Art Directors: José Oliveira, Leticia Tercini

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In Brazil’s black history month, Avon brings a new vision of future trough the eyes of black people called AFROFUTURO. This was the first Avon’s all black campaign, produced entirely by black creators. Agency: Wunderman Thompson, Mutato e iCherry Client: AVON CCO: Ricardo John ECDs: Cassio Moron e Rodrigo Da Matta CD: Danilo Janjacomo e Renata Leão Head of Art: Talita Cardozo Copywrite: Julia Machado, Vinicius Raft, Thamara Pinheiro, Ariane Polvani e Clecius Gonzaga Art Director: José Oliveira, Dandara Hahn e Luiz Pulcini Content Director: Bibiana Saldanha Content: Jéssica Gomes Head of Global Business: Larissa Zucatelli Strategy: Annelize Conti e Renan Damascena RTV: Maisa Delgado e Marisa Toledo PR: Vivian Zeni, Andrea Assef

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[gonzagaclecius]

How to put a classic of gaming history in the focus of attention? Making it the main character of all stories.  In KOMBATFLIX, a partnership with Youtube Channel Gaveta to launch the new Mortal Kombat: Aftermath, we put every single character of the game as the protagonist of Netflix series. Agency: Execution Comunicação Production: Gaveta Filmes Copywriter: Guilherme Market, Clécius Gonzaga Art Director: Nestor Uzum, Renato Cássio Planning: Grazielle Cruvinel Creative Director: Fernanda Cepoillini CEO: Geraldo Rocha Azevedo

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VIRADA DA CONSCIÊNCIA is an open event to celebrate Brazil’s black history month. The black creators Preta Rara e Spartakus Santiago invited the people to this party in this new campaign video. 

[gonzagaclecius]

Peças para campanhas anuais de Shell. Agency: Wunderman Thompson Copy: Clécius Gonzaga Art: Guilherme Dresch Creative Director: Rodrigo Damata/ Cassio Moron

[gonzagaclecius]

Prints para Meio & Mensagem: uma mentoria em inovação e criatividade para profissionais da comunicação e marketing Agency: Wunderman Thompson Copy: Clécius Gonzaga Art: Arthur Borges/ Guilherme Dresch Creative Director: Rodrigo Damata/ Cassio Moron

[gonzagaclecius]

Prints para Acuvue com Transitions: a primeira lente de contato que reage a luminosidade e escurece como os óculos de sol. Agency: Wunderman Thompson Copy: Clécius Gonzaga Art: Arthur Borges/ Guilherme Dresch Creative Director: Rodrigo Damata/ Cassio Moron