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[harris-theblogger]

Know more about Digital Marketing...

In today's digital era, having a strong online presence is crucial for businesses of all sizes. This is where digital marketing comes into play. It's not just a buzzword; it's a powerful tool that can help you connect with your target audience, boost brand awareness, and drive sales. Let's dive into the world of digital marketing and see how it can work for you.

Digital Marketing

Digital marketing is a set of strategies and tactics used to promote products or services online. Unlike traditional marketing, which relies on TV, radio, and print media, digital marketing leverages the internet and electronic devices to reach potential customers.

Online Audit

An online audit for digital marketing is like a check-up for your online advertising and promotion. It helps you find out what's working and what's not, so you can make your digital marketing better. It looks at things like your website, social media, and ads to see how they're doing. By doing this, you can save money, stay competitive, and make your customers happier. It's like giving your online marketing a boost!

Google Business Profile Manager

Google Business Profile Manager is a vital tool for digital marketing. It boosts your visibility, helps you engage with customers, improves local search rankings, provides valuable insights, and assists in managing your online reputation. To make the most of it, ensure your profile is complete, post updates regularly, interact with customers, use analytics, and optimize for relevant keywords. In today's digital landscape, a well-optimized Google Business Profile is your ticket to success.

“business.site” by Google

Google “business.site” is a free and user-friendly tool that helps small businesses create their own websites quickly. This website builder integrates with Google services, looks good on mobile devices, and boosts your online credibility. To get started, claim your Google My Business listing, customize your website content, and keep it up to date. It's a must-have for businesses in the digital age.

Here are the steps to add a new business to Google Business Profile Manager:

Sign in to Google

Visit Google Business Profile Manager: Go to the website (https://business.google.com/).

Click "Manage Now" or "Sign in" 

Enter Business Info: If it's a new business, add its name and category.

Enter Location Details

Contact Info: Add your phone number and website.

Review Info: Check the details and click "Next."

Verification: Google will ask you to verify your business. Follow their instructions.

Complete Verification: Finish the verification process as directed.

Start Managing: Once verified, you can use the Google Business Profile Manager to manage your business online.

* Remember, it might take a few days for your business to appear on Google, so keep your information accurate and updated.

Search Engine Optimization (SEO)

SEO, or Search Engine Optimization, is all about making your website more visible on search engines like Google. It matters because it helps you attract the right people to your website and build trust. To do it right, focus on keywords, good content, and other factors like speed and mobile-friendliness.