hitectony-blog
hitectony-blog
Google Data Engineerworking with small biz
43 posts
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hitectony-blog · 1 month ago
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Hey there! Exciting news in the world of Google Ads! It looks like the Verified badge is making waves again—this time popping up in Local Ads during search results. Previously, we spotted this badge in regular search ads back in April 2024 with that cool blue shield icon and then again in May 2025 with a sleek blue badge. Now, its debut in Local Ads hints that Google is on a mission to boost the credibility of paid local listings. This could be a game-changer for businesses and consumers alike, making it easier to trust what you see online! Stay tuned for more updates, as this could reshape how we discover local spots. What are your thoughts on this move? 💬🔥 #SmallBusinessMarketing #DigitalMarketingForSmallBusiness #OnlineBusiness #BusinessTips #BizGrowth
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hitectony-blog · 2 months ago
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Hey there, TikTok fans! If you're looking to take your sales up a notch, now’s your golden opportunity! The app has some exciting shopping events lined up just for you. First up, there's a special event celebrating amazing locally made products in the US. How cool is that? 🇺🇸 Plus, get ready for the popular “Deals for You Days” coming back for 13 days starting July 7th! It’s the perfect time to showcase your products and connect with a broader audience. Let’s make the most of it! Happy selling! #Ecommerce #OnlineShopping #OnlineStore #ShopOnline #EcomLife #DigitalCommerce #OnlineBusiness
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hitectony-blog · 2 months ago
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Earn Google Ads Credits! Sadly, this does not apply to agencies. Did you know about the Google Ads Referral Program? Now you can earn ad credits by referring new advertisers to Google Ads! Here's how it works: Referrers: Get ad credits for successful referrals. New Advertisers: Receive a welcome credit to kickstart their campaigns. It's a win-win for everyone looking to grow with Google Ads! Check your account for eligibility and details. #GoogleAds #AdCredits #ReferralProgram #DigitalMarketing #PPC #SmallBusiness #MarketingTips
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hitectony-blog · 2 months ago
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📺 Scan & Shop! Your YouTube TV Ads Just Got Smarter! 🚀 Big news for advertisers: YouTube Ads can now generate QR codes directly for TV screens! This means viewers watching your ads on their TVs can simply scan the QR code with their phone to instantly: Visit your website Explore products Sign up for offers And more! It's a massive leap in making TV advertising truly interactive and measurable. Get ready to turn passive viewers into active customers! #YouTubeAds #QRCodes #TVAdvertising #DigitalMarketing #PPCNews #InteractiveAds #SmallBusiness #Ecommerce
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hitectony-blog · 2 months ago
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AI search is on the rise, but let's keep it real: it does not even scratch 1% of traffic for most sites, while Google still reigns supreme. Don’t fall for the hype and ditch your SEO—bad move! Over-focusing on AI could leave you ghosting in Google’s shadows, missing out on all those juicy features, including AI Overviews. Stay sharp and don’t put all your eggs in one basket. Play the game with both, and keep your visibility thriving. Balancing your strategy is key! #SmallBusinessMarketing #DigitalMarketingForSmallBusiness #OnlineBusiness #BusinessTips #BizGrowth
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hitectony-blog · 2 months ago
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X kills hashtags for Ads, however, it is still recommended to use 1 to 2 hashtags on a post.
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hitectony-blog · 2 months ago
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Biz Owner: Hey Google i want to run ads, and grow my business. Google: Okay, try Google Ads Bis Owner: Okay Google, here is my company, my ad and my budget. You're not going to do any weird, are you? Google: Nope Also Google:
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hitectony-blog · 2 months ago
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I strive to be the best-educated digital marketer in the Wiergrass and surrounding areas! I just got my "Google Maps Platform Innovators" badge. I am excited to have received this from Google and I am excited to share what i learn and 'understand' when it come to helping small businesses grow online. #DigitalMarketing #Marketing #SocialMediaMarketing #ContentMarketing #SEOTips (Search Engine Optimization) #EmailMarketing #OnlineMarketing #MarketingStrategy #DigitalStrategy #BrandBuilding #OnlinePresence #MarketingTips #SocialMediaTips #GrowthHacking #LeadGeneration #Advertising
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hitectony-blog · 2 months ago
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Ignoring AI? That’s like choosing to swim against the tide! The numbers don’t lie—28% of marketers strongly believe that ditching AI puts you at a competitive disadvantage, and a whopping 48% somewhat agree. That’s about 75% of folks saying, “Hey, it’s time to adapt!” Only a tiny 7% think otherwise. So, what’s the game plan? It’s all about balance! Embrace the power of AI, but don’t forget to sprinkle in a little human magic. Prioritizing transparency means your audience feels connected and understood. Not an easy tightrope to walk, but every great journey starts with a single step. Ready to leap into the future with AI while keeping it real? Let’s make it happen! Key takeaway: You don’t have the luxury to treat AI as an optional thing.
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hitectony-blog · 2 months ago
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🚨 Big News for Local Businesses! 🚨 Google Maps is now joining Demand Gen campaigns! This means your business can soon feature Promoted Pins directly on Google Maps, reaching customers searching nearby. Why this is huge for your business: Boost Local Visits: Get your brand seen by high-intent shoppers looking for places like yours. Drive Foot Traffic: Promoted Pins can lead users straight to your store with directions and offers. Track Everything: See how your online ads translate into real-world store visits, all in one campaign. This is a game-changer for connecting your digital marketing directly to local sales! #LocalBusiness #GoogleAds #DigitalMarketing #ShopLocal #RetailMarketing
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hitectony-blog · 2 months ago
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TIKTOK: Can you discern what we are about to share? Here it is—the anticipated TikTok ban has once again been postponed. Indeed, President Trump has deferred the deadline for a third time, now extending it to mid-September. Therefore, you can rest assured—for the time being.
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hitectony-blog · 2 months ago
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Is your marketing strategy truly within your budget? 🤔 You've likely got an awesome plan, brilliant ideas, and an enticing offer all set to roll out. But here’s the kicker: without knowing your Customer Lifetime Value (LTV), you're navigating blindfolded! 🚫✨ Not understanding your LTV can lead to overspending on customer acquisition, which can drain your resources faster than you think. 💸 It’s like shooting arrows in the dark—fun, but not effective! 🎯 Let’s change that. By unlocking the secrets of LTV, you’ll gain powerful insights into how much you can confidently invest in attracting new customers without breaking the bank. With the right knowledge, you can optimize your strategy and watch your business flourish! 🌱 Ready to dive deep and discover your numbers? Let’s turn your marketing plan into a smart investment! #SmallBusinessMarketing #DigitalMarketingForSmallBusiness #OnlineBusiness #BusinessTips #BizGrowth
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hitectony-blog · 2 months ago
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Just got done being a guest on the  E-Coffee with Experts Podcast my host Ranmay Rath. This episode will go live in 4 to 6 weeks. Make sure to go follow him and check out his other podcast and subscribe so you don't miss my episode with him! #SmallBusiness #ShopSmall #SupportSmallBusiness #SmallBiz #Entrepreneur #SmallBusinessOwner #Startup #BusinessOwner #LocalBusiness #ShopLocal #SupportLocal #SmallBusinessLife #BusinessGrowth #Entrepreneurship #SmallBizTips
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hitectony-blog · 2 months ago
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Which platforms are the most brand-centric? Overall, 83.4% of active users say they follow brands on social media. Quite telling. But if you can choose one channel for consistent branding, it’s best to choose Instagram, according to data. 62.3% of users will follow brands here. Facebook (52.5%) and TikTok (51.1%) are a bit further below, in the second and third spots, while all the other platforms are below 50%. But as we learned before, TikTok’s role in brand discovery is growing rapidly, which you should also consider when looking at this chart.#SmallBusinessMarketing #DigitalMarketingForSmallBusiness #OnlineBusiness #BusinessTips #BizGrowth
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hitectony-blog · 2 months ago
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According to the data, many users follow a social media brand account for news. 64% look for news about sales and promotions, while 57% want to learn about new products or product updates. A huge chunk (58%) follow brands for entertainment as well, indicating that you also have to keep your audience engaged even when news is scarce. So where is your content? #SmallBusinessMarketing #DigitalMarketingForSmallBusiness #OnlineBusiness #BusinessTips #BizGrowth
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hitectony-blog · 2 months ago
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Check this out! My latest Guest Podcast is going live tomorrow! Check out and Follow, Table for Two podcast with Host Sarah Ahmad of Scale Partner Ai Podcast. I had a great time with her chatting it up about AI, digital marketing, and businesses. Make sure you are following her and me to get the alert when the podcast goes live, and to check out her YT channel Scale Partner Ai Podcast, for here other great episodes. #DigitalMarketing #Marketing #SocialMediaMarketing #ContentMarketing #SEOTips #OnlineMarketing #MarketingStrategy #DigitalStrategy #BrandBuilding #OnlinePresence #MarketingTips #SocialMediaTips #GrowthHacking #Advertising
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hitectony-blog · 2 months ago
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When do new clients search for your brand on social platforms? Interestingly, followers of influencers tend to research products more deeply compared to general users. Most will dive into the details if a brand aligns with their needs, followed closely by those that match their style or aesthetics. Coming in third is discovering a brand through an advertisement, suggesting that a compelling ad can ignite significant curiosity. #SmallBusinessMarketing #DigitalMarketingForSmallBusiness #OnlineBusiness #BusinessTips #BizGrowth
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