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[how-to-instagram]

How Instagram Stories Help Businesses?

Instagram is also a business audience engaging and one of the best social media platforms. Instagram has more than 500millions active users, and more than 70% of businesses are on Instagram. Other companies are coming day by day because of the increasing number of users of Instagram.

Instagram is also focusing on businesses and taking out some updates about businesses. There are many ways to promote your business on Instagram. Today we are going to tell you the best way to promote your business with Instagram stories.

Instagram stories are one of the best ways to promote your product or business. Instagram stories.  You can create and share stories about your business with creativity so that user can enjoy your story and you reach your audience.

In this article, we will tell you how Instagram stories help businesses to grow:

How can you improve your brand awareness with Instagram Story?

When you post any stories, it shows on top of your follower's Instagram with a ring. It tells your followers that you publish a new story. Your followers noticed that you post new stories. Most businesses think that they need to publish one story per day, but our study says that you need to publish five stories per day. If you want to engage your audience.

Here are some ways to improve brand awareness:

Hashtags:

Hashtags and geotags help you a lot to create or improve brand awareness. You can use all relevant hashtags to your story so the user will see your stories with a single search for that hashtags.

You also need to put a geotag of your business so users can easily find your location for your product or services.

Regular Audience:

You need to invest a lot of time to create creative and enjoyable stories. You also make a strategy for your business story.  Once your audience likes your stories, then they come to see your stories on a daily basis.

If you want regular audiences, then you need more than 10,000 followers. It is very difficult to obtain 10,000 followers. Once you obtain followers, then you will access the swipe-up link feature that will help you a lot to get more traffic on your site.

Links:

Instagram also provides you to put your link in your stories. If anyone swipe up, then it will redirect your user to your site. You need to make your story attractive and creative. You can put your website link or product or any other blog link to your stories.

Story Strategies:

You need to make story strategies to promote your business. Most businesses use many techniques to promote their products and services like storytelling, question, poll, and behind the scene. Storytelling, as the name suggests, tells your story. Most marketers say the question poll makes your story creative and eye-catching. You should use the question poll in your stories. According to a study, most of the users give their interest in behind the scene stories. Now you can make your stories attractive according to your requirements.

How can you Create Creative Stories?

Creative and Eye Catching Stories play an important role in Instagram Marketing. So, its a better idea to hire a person that can create attractive stories for your marketing. But if you can't afford then you need to make your own. If you can’t make your own then you need to Instagram Story Download and edit it. You can use StorySaver for downloading Instagram stories. Once you download then edit it. Now, all done.

How can you take Advantages of Instant Feedback?

You will get instant feedback from your audience about your product or service. You can take advantage of feedback to see what your audience likes or not. You can improve your service or product after reading feedback. You can also ask your audience about your service or product.  If you want to improve your business, then feedback is the best way.

Tools:

Instagram provides you a lot of tools and features for stories to make the best story according to your requirements.

Live:

Instagram story live is a fantastic feature of Instagram. It will allow you to connect with your audience in real-time. The fantastic benefit of this is you can get instant questions and feedback about your product and service.

GIFs:

You can use GIFs as a sticker on your stories. Instagram already had this feature, but the new feature is you can use your stories as a GIF.

Templates:

Templates are also a new and fantastic feature of Instagram Story. This feature is not available on normal accounts; this feature is only available on the business account. There are a lot of unique and creative templates that you can use to make beautiful stories.

Polls:

Polls are another and best feature of Instagram Story. You can use this feature for voting or take the opinion of your audience. It will increase your engagement with your audience.

Instagram Story Ads:

Instagram also provides an ad feature you can use to run your ads on the Instagram story. It will reach your targeted audience.  This feature is only available on the Instagram business account.

Steps to create Instagram Story Ads:

·         Go to ads manager and click on create

·         According to your requirements, select from Brand Awareness, Reach, Video Views, Conversions, App Installs, or Traffic objective.

·         In the placements section, select automatic placements, or you can edit placements.

·         Complete the left steps, and when you are ready, click on Publish.

Final Conclusion:

If you just started a business or you want to promote your business. Instagram Story is best for you like I detailed all features previously. You need to create strategies for stories. You also need to invest time to create engaging stories. Yeah, Instagram Story is best for your business if you work on it.