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hsfcfoundation2018-blog · 7 years ago

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STATEMENT OF INTENT EXAMPLE

STATEMENT OF INTENT MOLLY AHEARNE

In the following project I am working towards my exploration of character design in video games and the surrounding environments and landscapes. At the natural end of my project I hope to achieve a set of detailed plans of an adventure Role-Playing game (RPG) and examples of my own video game. During the pathway stage of “Character Design” I explored pixel representations of existing video game characters, and exploring gifs of characters moving through my Nintendo DSi: ‘FlipNote’ application. From these experiments I was able to discover that a pixel art form is what I would like to create for my own video game, both in its simplicity and its ability to evoke strong emotions in the player despite the face of it.

My inspiration for my ideas are video games “UNDERTALE”, a pixel RPG with a lot of humour and character attachment, and the game “FIREWATCH” which I strongly admire the scenery of their forest of Yellowstone National Park - the summer after the 1988 forest fire. Both games investigate character morality, that people aren’t ‘bad’ they just make bad decisions and what may look evil definitely has good underneath. From this I plan to visit performances and exhibitions that display character development or graphics that resemble a video game, possibly digitally captured motion also. Possible routes I can go look at are a theatre production, a forest to do some sight drawings for the environment side of my game designs and document my experience with playing these video games.

I intend to use processes such as pencil drawings for the initial stages of character ideas and drafts of my first thoughts; illustration of my characters and scenery in a more controlled and thought out way in multiple forms; the introduction of digital art using a tablet back into my portfolio to come closer to what completed video games look like; a more detailed exploration of pixel art; and I would like to merge my other route for my future which is a t-shirt printing business and so I would create merchandise designs for my characters and environments and screen print them onto t-shirts and sweatshirts. Software I would like to practice with would be “Maya” a 3D building programme that would take my designs out of 2D for the first time. A plan of action for my project goes as the order of my art processes I am interested in doing above, a daily/weekly plan is listed in the APPENDIX.

To determine if my project is a success or not, I am likely to compare it to the artists I have researched and their work, also I would like to have achieved a game concept by the end of the Final major project. It would also have to fit in successfully with my audience - For now I would like to aim my project at young adults interested in Indie games. I will seek advice and critiques from past students Loredana Catana, Adam Gramlich, Charlie Adams and Sam Wilkins, in addition to a group of peers online including a Canadian art and tech student (Matt Robbins) who is also working towards game development.

APPENDIX

BIBLIOGRAPHY

‘FIREWATCH’ by Campo Santo (February 2016)

‘UNDERTALE’ by Toby Fox (September 2015)

Autodesk.co.uk/Maya (2016)

WEEKLY TIMELINE

14th March

o Produce reference photographs

o Draft drawings of reference photographs (figure)

21st March

o Mood board of new characters for existing games

o Several mood boards including for my own game

28th March

EASTER HOLIDAYS

o Sight drawings of trees and foliage

o Record footage of people’s movement > walk cycles

o Draft GIFs of character movement

o Visit galleries/ performances

4th April

EASTER HOLIDAYS

o Document attempt at ‘Maya’ 3D programme

o Visit galleries/ performances

11th April

o Organise a critique with my classmates

o Artist Analysis’

o Digital drawings of final characters

18th April

o GIFs of final characters

o Draft t-shirt designs

25th April

o Screen print and/or lino print onto t-shirts

o Attempt to make music and SFX

o Organise a critique with my class and pass students

o Depending on opinions of the critique, consider doing voice-acting

2nd May

o Draft of the story of my game and character details

o Pixel art and text box art (GIFs?)

o Game trailer!

9th May

o Critique online

FMP END 13th May

16th May

o Prepare exhibition set-up

o Cosplay my character

o Document exhibition

END OF YEAR SHOW 19th May

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hsfcfoundation2018-blog · 7 years ago

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STATEMENT OF INTENT EXAMPLE

REBECCA MARSTON

During the pathway stages I experimented with different types of photography, mainly digital and will be expanding my creative ability which I will elaborate on shortly. I’ve chosen to name my final project “Collections of Time” in which I will be creating a mini-series of books (roughly around 4) I will be documenting a series of journeys including modes of transport such as; cars, trains, walking, horse-back and possibly skateboarding in several locations such as Central London, Downham Market, forests and beaches with a variety of different types of photography such as; standard 35mm with an SLR, Lomography and a pinhole camera.

My influences will be mainly from books I have purchased such as “The Polaroid Book” which is a large collection of Polaroid photographs from a large selection of photographers highlighting their best work. “Four Lines” is a travel based photography book; it shows a journey across Europe in Polaroid photographs. “Lomography” detailing what Lomography is and how diverse and unique every set of photographs can be and “Shades of Grey” a documentary photograph book of Scotland in the early 1900’s. I have also found inspiration from Steve Pippin, a photographer who did a series of photographs through other things such as a launderette machine. I intend to visit the Photographers Gallery as well as some smaller exhibitions at Tate Britain and the V&A Museum.

I will be making my own pinhole camera using a tutorial I found online, I will be using out of date film as I’m intrigued to see the results it will achieve, the colour distortions may work in my favour or they may not. I may experiment with different types of film for my pinhole camera such as light sensitive paper as well as film. I may also look into different types of film developing such as cross processing and manual development. I would also like to produce some screen printing and mono-printing pieces. Depending on how pleased I am with the manual developments I may use some digital software to enhance my photographs, but I would like to try and stick to manual photography for this project.

To obtain feedback from college peers, tutors and eligible others, I plan to organise mini crit sessions with those familiar with my work and those who have worked on similar pieces. I will construct a time schedule in order for people to attend and hope to gain constructive criticism from people who specialise in most areas of art allowing a mixture of opinions to give me an insight into their thoughts and hopefully I will be able to improve my work with this.

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hsfcfoundation2018-blog · 7 years ago

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STATEMENT OF INTENT EXAMPLE

BRADLEY MEAD

Section One: “Divide & Controversy in Colour” I will work towards producing a graphic book showing how colours can represent locations. I may also create a print-based piece based around the facts behind how colours are obtained. This links to my pathway projects, as I will use contemporary and minimal design, similar to my leaflets, and will research real companies like I did in my character pathway. My Graphic Pathway outcomes were very much computer created, which is how I plan to bring my initial colour booklet together. If I do go on to learn something new, then I may create an animation and maybe some logos and graphics to use in correspondence with that. Section Two: Initially I will research into colour charts and the origins this will lead into how oil paints are named, and the various materials that go into colours. I will research colour expense - gold leaf, “Vantablack” etc. How far will artists go to get a colour they need? I will also research colour field painting, the Modernist Movement and Clement Greenberg, along with the standard colour wheel (Adobe Kuler, too) and how Hex colour codes work. How many colours are available by this method? The final thing that I plan to research is how colours used to be made - what is used in colours? for example, it is rumoured that blue smarties used to use crushed beetles for colouring. Could this be true? I plan to visit educational websites such as BBC Bitesize to discover how paint maintains its colour and what else goes into it. I also plan to visit the Tate Modern to view artist work in their section on Modernism. Section Three: I will experiment with the use of various materials, including oil paints, screen printing, Adobe Kuler and Indesign/Photoshop. With oil paints and screen printing, I may just touch upon them, using them to create covers and title pages. Indesign and Photoshop will be used to put together my planned final booklet/piece. I would also like to dedicate some time to learning a new means of design, such as website design (using Adobe Muse), or AfterEffects, as these are programmes the I would like to further my knowledge of. *Timescale: 14/03 - Statement of intent and planning - 1 Week 21/03 - Easter Holidays - Initial Research - Hex Colour, Colour Expense, Visit Tate Modern - 3 weeks etc 11/04 - Learning: Screen Printing/Adobe Muse/AfterEffects - 4 Weeks 18/04 - Outcome: Colour booklet & Contact Duluxe - 2 Week 25/04 - Reflection & Amends: Critical analysis and modifications - 2 Week Section Four: To evaluate, I will attend critical analysis sessions with my tutors and classmates, every couple of weeks. These will allow me to get alternate views and constructive criticism upon my work, allowing me to make important changes allowing me to make the pieces more appealing to a wide audience. I will also attend very regular 1-1 sessions with my tutor. This will give me an expert opinion on how my work is progressing, and what sort of direction I am/should be going in. The final type of evaluation that I will do will be self-evaluation. These will occur regularly throughout my journal and will help the general progression of my workflow.

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hsfcfoundation2018-blog · 7 years ago

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STATEMENT OF INTENT EXAMPLES

Natasha Hastings

Having similar creative views with a student I have decided to work collaboratively for my final major project. In previous pathways we tackled the issues within urban destitution getting an understanding of the emotions people feel in todays culture. This lead us to call our final major project “Humanity”. We broke into an abandoned office block in london bromley-by-bow and i squatted for a few days so i could get a closer understanding of how they live. It made me become more open minded and question the ethics of right or wrong in society. Looking at the likes of mike nelson how he creates organised mess and articulating space creating an emotional atmosphere for the viewer also arising disasters that occur around the world using these as inspiration for his work.

My aim is to create a series of works using performance, film, 3d, photography and installation allowing me to push boundaries and be controversial. I am going to visit Bruce Naumen- mind fuck exhibition which proves that art isn't just psychological, it’s also powerfully physical through colours. I will use this research to explore the psychological part of art creating a scene of self-awareness, a test to see if you can keep pushing through, inspired by films that are relevant for example Saw. I will not restrict my research so i’ll be going to a soup kitchens to see how homeless peoples experience has affected their lives, reflecting on this by creating artworks and also science museum to get more of an understanding of brain anatomy.

I am going to use a vast and varied use of materials ranging from light and sound, as these are the best way to trigger a human emotion. As i am inspired by the most ordinary of things in urban surroundings such as cracks and lichen on the walls. I am going to use these influences to create 2d, 3d and 4d creations using metal, glass and concrete as a reference to urban buildings. I will also be using photography, film and found objects in a similar way to Taryn Simon and David Weltch and how their rawness outlook on society affects their creative installations. I will be taking apart, demolition and rebuilding them in unnatural way giving a new significance changing the perspective of the material responding this to make the work.

I intend to review my work that i produce by planning mini exhibitions to get honest feedback from colleagues, tutors and university graduates. Using the constructive criticism and positive feedback to help me develop and view our work differently. I am also planning to create a ‘fake crit’ full of characters to be part of my work linked with psychological part of my project.

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hsfcfoundation2018-blog · 7 years ago

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STATEMENT OF INTENT EXAMPLE

HARRISON DREW SOI

I have always been interested in comparing the differences between two dimensional and three dimensional space and with this final major project I want to experiment with getting the viewer to experience both within my final outcome. My pathway projects that I chose; graphic design and fine art, both experimented with 2D and 3D work and I want to accumulate and experiment with mixing these together and understanding how they effect the viewer and the message of the piece. The theme I want to explore is a narrative based in the future where a company called ‘Dawn’ is advertising to the human race that it has become possible for humans to colonize another planet called “Echo T310’. The majority of my work will revolve around the design and advertisement campaign of the ‘Dawn’ company; again experimenting with 2D and 3D space, however I also want to experiment with modelling a landscape of the planet, both for use in the advertisement campaign but also as a physical 3D model.

My initial experiments have been using a piece of 3D design software called ‘Cinema 4D’ to create computerised ‘low poly’ landscape. Through the next week I intend to develop my skill in this software to a level where I can then begin to experiment with my own ideas and forms. It is this ‘low poly’ effect where I will begin my development of the corporate image of the ‘Dawn’ company. The inspiration came from a designer called Tim Reynolds [1] who uses the Cinema 4D design software in conjunction to Photoshop to create these paper-like landscapes. Other areas for research may include sci-fi games such as Dead Space [2] and Killzone [3] as I am interested in developing my work into an installation that becomes more of an experience than an art piece; for example the viewer will be able to see, feel or hear what this new world will be like.

I intend to spend this first week learning and experimenting with Cinema 4D using tutorials by GreyScaleGorrilla [4] and Acrez [5] who are both designers who provide free tutorials on learning how to use the software. From there I intend to begin to experiment with different shapes and ‘low poly’ forms using Cinema 4D to create a corporate identity for the Dawn company. The third week is where I will begin to experiment with 3D materials, possibly recreating what I have done using the digital medias, however I could develop this further, potentially using the digital images as a starting ground or including them as part of it. The forth week will be a chance to stand back and look at my work as a whole and where its developing. It is here where I will get feedback about my work from professionals, other students and tutors and where I can decide if I am going in the right direction.

[1] http://designinstruct.com/articles/inspiration/feature/3d-low-poly-illustrations-timreynolds/

[2] http://www.deadspace.com/uk

[3] http://www.killzone.com/kz3/en_GB/home.html

[4] http://greyscalegorilla.com/blog/

[5] http://www.youtube.com/watch?v=KngBQocM4XY

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hsfcfoundation2018-blog · 7 years ago

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FMP BRIEF

BTEC Assignment Brief

Qualification

BTEC Foundation Diploma in Art and Design

Unit number and title

Unit 10 – Final Major Project

Learning aim(s) (For NQF only)

QCF

Assignment title

Final Major Project

Assessor

PMC, JOL, KED, VIH

Issue date

20 / 02 / 2017

Hand in deadline

13 / 06 / 2017

Vocational Scenario or Context

The aim of this unit is to enable you to develop the skills, knowledge and understanding to initiate, research, develop, conclude and present a major project art and design project.

You will draw upon the summation of knowledge and skill acquired throughout the course and will have the opportunity to foster and promote innovative, personally driven ideas whilst extending your practical, contextual and technical ability. You are encouraged to adapt and extend your personal ambition whilst understanding the relevant professional context for presenting your final work.

You are required to submit a written Statement of Intent (SOI) which should focus your time and allow you to set clear and measurable targets and goals throughout the project. A defining feature of many creative vocations is the need to apply for funding, commissions, bursaries or residencies opportunities and your SOI will provide you with an opportunity to develop how you communicate your skills and ideas in written form.

You are also required to continue to document your progress in your reflective journal or tumblr. By adopting an informed and reflective approach to your project you can ensure that your individual ambition becomes a reality.

The experience of putting up an exhibition will be a final stepping-stone before progressing on to a Higher education course or another training / progression route. It is therefore a prime opportunity to demonstrate your capability of working within your chosen pathway specialism.

Creative professionals are invited to attend the final exhibition and whilst presenting your final major project will be the culmination of your experience on the course, it is also the initial display of your ability to a targeted audience.

In short, your future career as a professional creative practitioner begins from this exhibition, so take the opportunity to stretch and challenge yourself to make the most exciting work possible.

Tutor mentors are allocated to support students in the development of the FMP.

Task 1

Initiate

Read through the assessment criteria and the guidelines for completing the Statement of Intent and then complete a typed Statement of Intent (SOI). Stick a copy of your completed SOI and timescale in the front of your journal and if you make changes to your plan document these alterations in your journal throughout the FMP stage.

Ensure that you have an initial meeting with one of the tutors to discuss your thoughts and ideas for the project. Use your journal to mind map your ideas and review and develop your ideas.

Take part in Group and 121 Crits

Discuss with peers the initial aims and ideas of your FMP individually making notes in your reflective journals on the potential outcomes you are interested in making. In choosing how to respond reflect on what material or process do you want to explore more of. What do you want to spend more time doing? Alter timelines and schedules to suit.

Record this by:

Making and analysing mind maps, quick sketches and models. Develop your own outcomes that communicate a personal response to the brief. Record and document these outcomes in your sketchbooks and reflective Journals.

Checklist of evidence required

Completed and typed Statement of Intent (with completed timescale and bibliography)

Reflective journals

Mind maps and notes

Records of 121 and group tutorials (on ILP)

Records of discussion with tutor.

Criteria covered by this task:

Unit/Criteria reference

To achieve the criteria you must show that you are able to:

Unit 10 P1

Propose a time-bound Final Major Project

Unit 10 P6

Reflect on Exploratory and Pathway Stages in relation to the FMP

Task 2

Research

Review and evaluate previous work and identify materials and processes that are relevant to your ideas, deciding upon appropriate and relevant primary and secondary research to conduct that is suitable for your chosen pathway.

Research Milan in preparation for the trip and and plan your independent visit to a place of your choice in Milan. This should be relevant to your ideas for your project.

Attend either the group trip to Milan or arrange an independent day trip. Discuss your plans for this with one of the tutors remaining in college.

Develop your ideas by experimenting and investigating the appropriate materials, techniques and processes for your ideas.

Record, document, analyse and refine your research by updating your journal, making notes and sketches and by taking photographs of work in progress.

Research relevant artists, galleries, museums and other sources ensuring there are a range of historical and contemporary sources.

Checklist of evidence required

A body of work that summaries and clearly communicates your primary and secondary research themes, concepts and ideas. (minimum amount should be equivalent to 10 journal pages)

Journals.

Criteria covered by this task:

Unit/Criteria reference

To achieve the criteria you must show that you are able to:

Unit 10 P2

Research relevant historical, cultural and contemporary sources

Unit 10 P3

Apply appropriate references to the realisation of the Final Major Project

Unit 10 M1

Manage a personal synthesis of in-depth research to inform and invigorate considered contextual referencing in the Final Major Project

Task 3

Develop

Review, evaluate and refine your initial ideas, primary and secondary research and material experiments in order to identify thoughts and ideas that can be developed further. Discuss your ideas with your peers and tutors. Set targets and record these in your journal.

Use appropriate materials and means to make and record your ongoing experiments and idea development eg. drawing, digital work, photography, model making, graphic illustration, construction etc. .Aim to focus on one main idea or concept after this stage..

Checklist of evidence required

A body of work that includes relevant outcomes depending on your chosen pathway. Items such as photographs, test pieces, samples etc…which reflect the range of media, processes and techniques you have been exploring. (minimum ‘amount’ should be equivalent to 10 pages recorded in your journal).

Journal.

Criteria covered by this task:

Unit/Criteria reference

To achieve the criteria you must show that you are able to:

Unit 10 P4

Appraise the effectiveness of the Final Major Project development

Unit 10 P7

Propose alternative resolutions

Unit 10 M3

Demonstrate the capacity to devise and construct a substantive body of work demonstrating consistent quality

Unit 10 M5

Work collaboratively in seeking out and using the advice of others to extend and develop the potential of the Final Major Project.

Unit 10 D2

Respond proactively, independently and imaginatively to challenges and constraints in the realisation of the Final Major Project

BTEC Assignment Brief

Qualification

BTEC Foundation Diploma in Art and Design

Unit number and title

Unit 10 – Final Major Project

Learning aim(s) (For NQF only)

QCF

Assignment title

Final Major Project

Assessor

PMC, JOL, KED, VIH

Issue date

20 / 02 / 2017

Hand in deadline

13 / 06 / 2017

Vocational Scenario or Context

The aim of this unit is to enable you to develop the skills, knowledge and understanding to initiate, research, develop, conclude and present a major project art and design project.

In short, your future career as a professional creative practitioner begins from this exhibition, so take the opportunity to stretch and challenge yourself to make the most exciting work possible.

Tutor mentors are allocated to support students in the development of the FMP.

Task 1

Initiate

Ensure that you have an initial meeting with one of the tutors to discuss your thoughts and ideas for the project. Use your journal to mind map your ideas and review and develop your ideas.

Take part in Group and 121 Crits

Record this by:

Checklist of evidence required

Completed and typed Statement of Intent (with completed timescale and bibliography)

Reflective journals

Mind maps and notes

Records of 121 and group tutorials (on ILP)

Records of discussion with tutor.

Criteria covered by this task:

Unit/Criteria reference

To achieve the criteria you must show that you are able to:

Unit 10 P1

Propose a time-bound Final Major Project

Unit 10 P6

Reflect on Exploratory and Pathway Stages in relation to the FMP

Task 2

Research

Research Milan in preparation for the trip and and plan your independent visit to a place of your choice in Milan. This should be relevant to your ideas for your project.

Attend either the group trip to Milan or arrange an independent day trip. Discuss your plans for this with one of the tutors remaining in college.

Develop your ideas by experimenting and investigating the appropriate materials, techniques and processes for your ideas.

Record, document, analyse and refine your research by updating your journal, making notes and sketches and by taking photographs of work in progress.

Research relevant artists, galleries, museums and other sources ensuring there are a range of historical and contemporary sources.

Checklist of evidence required

A body of work that summaries and clearly communicates your primary and secondary research themes, concepts and ideas. (minimum amount should be equivalent to 10 journal pages)

Journals.

Criteria covered by this task:

Unit/Criteria reference

To achieve the criteria you must show that you are able to:

Unit 10 P2

Research relevant historical, cultural and contemporary sources

Unit 10 P3

Apply appropriate references to the realisation of the Final Major Project

Unit 10 M1

Manage a personal synthesis of in-depth research to inform and invigorate considered contextual referencing in the Final Major Project

Task 3

Develop

Checklist of evidence required

Journal.

Criteria covered by this task:

Unit/Criteria reference

To achieve the criteria you must show that you are able to:

Unit 10 P4

Appraise the effectiveness of the Final Major Project development

Unit 10 P7

Propose alternative resolutions

Unit 10 M3

Demonstrate the capacity to devise and construct a substantive body of work demonstrating consistent quality

Unit 10 M5

Work collaboratively in seeking out and using the advice of others to extend and develop the potential of the Final Major Project.

Unit 10 D2

Respond proactively, independently and imaginatively to challenges and constraints in the realisation of the Final Major Project

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hsfcfoundation2018-blog · 7 years ago

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FINAL MAJOR PROJECT

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hsfcfoundation2018-blog · 8 years ago

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PATHWAY BRIEF - CURRENCY AND THE VALUE OF CASH

BTEC FOUNDATION DIPLOMA

PATHWAY - DESIGN / MULTI-DISCIPLINARY

Currency and the Value of Cash

UNITS COVERED BY THE BRIEF

ISSUE DATE: 27/11/17

HAND IN DATE: 11/12/17 OR 3/1/18 to 26/01/18

Vocational Scenario or Context

Having completed and passed the Exploratory phase of the course, in which you focused on aspects of the research required to create of a body of work by considering starting work through ‘Responding through Media’, ‘Responding to artists ’ and ‘Responding to a Place’ developing this into an exploratory, experimental body of work, you are now moving on to phase 2- the Pathway section. You will begin by choosing 2 of the briefs offered and producing work that helps you to explore your interests in a more personal way. There are options to choose art, design, film or photography as a Pathway that will guide you towards the eventual choices for next year. Within the work you will need to fulfil the assessment criteria for Units 4,5 and 6. Further details of requirements are outlined within each brief.

You are encouraged to challenge any existing preconceptions you have about what you decide to make work about and your own skills and look upon the brief as an opportunity to test out new techniques, combine disciplines, and rethink the skills you have.

You are required to identify and individually research the key themes and ideas that interest you the most, in order to develop a body of work and present a final outcome, or outcomes in your chosen specialist Pathway area. This will be assessed by a presentation of your work as well as a formal assessment of the Unit 4/5 and 6 assessment criteria. Each brief will contain guidance for timing but the overall Pathway project will take 2 weeks each.

This project's intentions are for you to question why money/cash exists and the good and evils that comes from this. It is important to to investigate the bartering concept of doing jobs for bits of paper or numbers in your bank account.

Research possibilities: (Unit 4 P4)

The stock exchange What is the worth of 1p? How many single pennies are lost, discarded or given up each year? Currencies Why we are so emotionally attached to the £ Should we get rid of the penny? And how would we rate our currency against others if we did? How would the world exist without money? Gold and diamonds - what would happen if we dug up fields of diamonds from the bottom of the ocean? Oil - is this a greater currency? Consumerism? Alternatives? The value of art? How can the value of some artwork or antiques be justified? Poverty - how does this still exist? in Britain, in the world

This research based project requires you to question one of the above topics or some of your own ideas. After the research you need to come to a viewpoint and produce a piece that communicates your thoughts.

Vocational Context Although this is an advertising campaign - you need to be experimental in your approach and this could be tackled by a Fine Art student in a commercial way context. This campaign can be in any medium and scale - it could be posters, zine, advertising, guerrilla marketing, installation, art, sculpture, video, magazine, interactive performance, animation, typography (Unit 5 P1, 2, 3 & 4). The way you communicate your idea is important.

It could be a one off piece or part of a series.

Requirements:

Below are the requirements to be able to pass the BTEC criteria- however because the ideas and what you are attempting to say about money is as important as the experimental part it is difficult to be specific on the amount of work you are producing. Try not to be restrictive in the way you consider the material you are working with - sculpture might be a better way to communicate than drawing for example. Be ambitious in what you material you are going to work with.

- research into currency (Unit 4 P3 & p4) - research into at least 3 of the suggested starting points or questions of your own - research into 3 artists, filmmakers or graphic designers that explore money, currency or consumerism (a gallery visit would be good) (Unit 4 - P1) - check www.jonnyleigh.tumblr.com for some artists suggestions - brainstorms and idea generation based on your research (Unit 4 - P4, P5) - material experiments (try different ways of working from the suggested list above) - Unit 6 P5) - idea development - alternatives and leading to final piece (Unit 5 - P5 & Unit 6 P2) - a final piece and alternative. (Unit 6 - P3 & P2) - evaluation (Unit 5 P3, Unit 6 - P7)

Duration : 3 weeks

Assessment criteria reflecting practical studies Reference to the Units that are put in the brief are detailed below UNIT 4: Information and Interpretation in Art and Design P1 research historical, cultural and contemporary practice. P2 review diverse approaches in creative practice. P3 make reference to historical, cultural and contemporary practice when developing own work. P4 use appropriate information to support the creative development of personal work. P5 produce targeted research in the development of personal work Unit 5 : Personal Experimental Studies in Art and Design. P1 explore materials, processes and techniques safely. P2 record experimental outcomes. P3 evaluate creative intentions. P4 research materials, techniques and processes. P5 prioritise own work and meet deadlines.

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hsfcfoundation2018-blog · 8 years ago

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PATHWAY BRIEF - UNFAMILIAR

BTEC Assignment Brief Qualification BTEC Foundation Diploma in Art and Design

Unit number and title

Unit 4 – Information and Interpretation in Art and Design Unit 5 – Personal Experimental Studies in Art and Design Unit 6 – Extended Media Development in Art and Design e Learning aim(s) (For NQF only) QCF Assignment title RESPONDING TO THE UNFAMILIAR Assessor Viv Higgins Issue date 19/11/18 Hand in deadline 3/12/18

Vocational Scenario or Context Having completed and passed the Exploratory phase of the course, in which you focused on aspects of the research required to create of a body of work by considering starting work through ‘Responding through Media’, ‘Responding to Artists’ and ‘Responding to Place’ developing this into an exploratory, experimental body of work, you are now moving on to phase 2- the Pathway section. You will begin by choosing 2 of the briefs offered and producing work that helps you to explore your interests in a more personal way. There are options to choose art, design, film or photography as a Pathway that will guide you towards the eventual choices for next year. Within the work you will need to fulfil the assessment criteria for Units 4,5 and 6. Further details of requirements are outlined within each brief.

Artists generate ideas using a variety of approaches. For example, working directly with materials can provide the original stimulus for making work or a theme might provide a starting point. Studying the work of other artists can also be the motivation for new work.

This project requires you to explore a new way of gaining inspiration and generating ideas. You are encouraged to challenge any existing preconceptions you have about what you decide to make work about. Look upon the brief as an opportunity to test out new techniques, combine disciplines and rethink the approaches and skills you have.

You are required to identify and individually research new themes and ideas in order to develop a body of work and present a final outcome, or outcomes in your chosen specialist Pathway area.

Assessment of the project will be based on a display of your work in your studio space. Being able to contextualise your work alongside contemporary themes is encouraged by the vast majority of creative employers and universities.

You are encouraged to keep an open mind as to how different techniques and materials could influence your work.

Task 1

Initial Concept / Ideas / Research

You will begin by looking outside the discipline of Art to find your inspiration through experiencing the unfamiliar. The first part of this project is not about producing finished work, it is about immersing yourself, researching / discovering things you know little or nothing about and gathering some material to work with. The possibilities are endless.

Use at least 2 of the following methods to experience unfamiliar things. Record your experiences / research / ideas in your journal. 1. Research a subject you know nothing about. Choose from the list or find your own subject: Horses / Judaism / French culture / Astrophysics / Classical Architecture / Pagan rituals / Communism / Poetry Japanese cinema / Securities trading / Geriatric care The Cosmological argument / Greek tragedy / Punk / Tea dances / Scandals / Tree reproduction / Hurling / Audio cassettes / Antique dealing / Veganism / The Big Bang Theory / Japanese packaging design / Gender dysphoria 2. Visit a new environment. Choose from the list or find your own place: Southall / Highgate / Canvey Island / Tilbury docks Brixton / Primrose Hill / Billingsgate Fish market / A golf course / 3. Explore a museum. Choose one of the following or find your own: The Jewish museum - The Wellcome Collection - The Horniman Museum - The Huntarian Museum - John Soane Museum - Dennis severs House - The Geffrye Museum - Freud museum - Museum of brands packaging and advertising - Grants Museum - Sir John Soane’s Museum - The Foundling Museum - The Museum of London - Leighton House Museum - The Museum of Childhood http://www.telegraph.co.uk/travel/destinations/europe/united-kingdom/england/london/articles/londons-most-unusual-museums/ 4. Attend an event. Some ideas below or find one of your own: Attend a talk (check for free talks): https://interestingtalks.in/London/ Go to a free classical music concert (check for free lunchtime concerts) https://www.stmartin-in-the-fields.org/whats-on/ Watch a foreign or independent film: https://www.institut-francais.org.uk/cine-lumiere/whats-on/ https://www.ica.art/films 5. Try a new experience. Choose one of the following or think of your own idea: Take on the role of somebody else / Adopt a persona. Read a newspaper article Listen to a radio programme. https://www.bbc.co.uk/podcasts/radio4 Use this online resource: http://www.openculture.com/ Try a new practical activity. Learn how to……cook something, dismantle something etc. Form an opinion on an issue – produce a reasoned argument to back it up (research). Attend a religious ceremony / service etc. Meet somebody (be careful!) Ask somebody to teach you a new skill eg fishing. Attend a class in college, eg Politics, Geology, Spanish etc.

Checklist of evidence required Documentation of your investigations and discoveries from completing 2 of the above research tasks into the unfamiliar. This should be clearly recorded in your journal in appropriate forms – written / visual eg sketches, film clips, photographs etc.

Reflective comments on your research / experiences in journal. Criteria covered by this task: Unit/Criteria reference To achieve the criteria you must show that you are able to: Unit 4 P4 Use appropriate information to support the creative development of personal work. Unit 5 P5 Prioritise own work and meet deadlines

Task 2

Contextual Research, Material Experimentation and Idea Development Researching and referencing the work of artists should play a key part in helping you to develop your own ideas for this project. Research the work of at least 3 artists to help generate ideas for your work. These artists should connect in some way with your own work. This can be through ideas, techniques, materials / media they use or the subjects they explore. These are all artists that work with the idea of unfamiliarity. You might find these useful but you should also source your own artists. Nikki S Lee: https://www.vice.com/en_uk/article/kwgwdn/who-is-v8n9 James Bridle: https://thephotographersgallery.org.uk/whats-on/james-bridle-seamless-transitions CindySherman: https://www.moma.org/interactives/exhibitions/2012/cindysherman/ Martin Parr: https://www.martinparr.com/ Gillian Wearing: https://www.guggenheim.org/artwork/13779 https://www.youtube.com/watch?v=36WUgFMDY-M Pipilotti Rist: http://www.theguardian.com/artanddesign/video/2011/oct/05/artist-pipilotti-rist-eyeball-massage-video Louis Theroux: http://www.dailymotion.com/video/x27lyko_louis-theroux-s-weird-weekends-gangsta-rap_lifestyle

Research the work of your 3 chosen artists and record / respond to these in your journals. You should analyse their work and reflect upon how their ideas or use of materials / techniques influences your own idea development

Checklist of evidence required Documentation of research into relevant artists in journal to include analysis and personal response to artists’ work. Criteria covered by this task: Unit/Criteria reference To achieve the criteria you must show that you are able to: Unit 4 P1 Research historical, cultural and contemporary practice. Unit 4 P2 Review diverse approaches in contemporary practice.

Task 3

. Material Experimentation and Idea Development

Produce practical experiments in response to your findings / unfamiliar experiences. These responses can take any form depending on your chosen Pathway discipline eg Moving Image, Photography, Graphics, Print, Sculpture, Performance etc. Your creative experimentation should consist of at least 3 - 4 test pieces, ongoing experimentation and alternative solutions. The expectation is a full body of work that really reflects 2 weeks working full time on the project. Your findings, thoughts, creative processes and reflections on your own practice and influences should be recorded at every stage in your journal. Record your own work and places you visit to gather ideas. Record film work with stills or links to storage sites e.g. youtube. Collect items from locations if appropriate. Obtain feedback on your work regularly from tutors and attend the small group critiques as well as organising your own critiques with peers. Record this feedback and dialogue in your journals. . Jot down your thoughts / ideas as they come to you. Have your journal on you all the time. Continuously reflect on the work you produce and how this develops.

Your work should take influence from the artists you have studied in task 2 and you should articulate these links clearly in your journal.

As your work progresses, you should do further research into relevant artists and sources to support the development of your ideas and use of materials / processes.

Checklist of evidence required Journals A body of work that includes items such as maquettes, test pieces, models, samples etc…that reflects the range of media, processes and techniques you have been interested in.

Criteria covered by this task: Unit/Criteria reference To achieve the criteria you must show that you are able to: Unit 4 P3 Make reference to historical, cultural and contemporary practice when developing own work. Unit 4 P4 Use appropriate information to support the creative development of personal work. Unit 4 P5 Produce targeted research in the development of personal work.

Unit 5 P1 Unit 5 P2 Unit 5 P4 Unit 6 P1 Unit 6 P2 Unit 6 P4 Unit 6 P5

Explore materials, processes and techniques safely. Record experimental outcomes. Research materials, techniques and processes. Research and select appropriate media. Utilise selected media development of own work. Use selected media to explore and express a creative intention Use an extended range of media, techniques and processes safely

Task 4

Produce and Present Final Outcome(s) Professionally.

Present a final outcome in a display environment and give a short presentation to the group. Consider all relevant installation, framing, mounting and hanging techniques.

Prepare a short script to accompany a short presentation to your peers. Rehearse your presentation, correcting timings and grammar. You could record your presentation in advance or have it displayed in a video or power point should you feel this is appropriate.

Evaluate and reflect upon your work regularly as you progress through the stages of development and also at the end of the project.

Checklist of evidence required A body of work that includes items such as maquettes, test pieces, models, samples etc…that reflects the range of media, processes and techniques you have been interested in.

Work appropriately displayed and documented in an exhibition environment

Presentation observed by tutor. Criteria covered by this task: Unit/Criteria reference To achieve the criteria you must show that you are able to: Unit 5 P3 Evaluate creative intentions Unit 6 P3 Produce outcomes which confirm and extend own ideas. Unit 6 P6 Use media, techniques and processes to a professional level Unit 6 P7 Analyse and reflect on progress of ideas, experimental work and technical processes.

Sources of information to support you with this Assignment Relevant websites to begin your research https://www.lensculture.com/ http://thephotographersgallery.org.uk/ http://flavorwire.com/399191/50-great-works-of-video-art-that-you-can-watch-online/view-all http://www.bbc.co.uk/iplayer/episode/b06pyw3w/storyville-20152016-8-orion-the-man-who-would-be-king http://www.timeout.com/london/art/top-10-photography-exhibitions-in-london http://www.timeout.com/london/art http://thephotographersgallery.org.uk/ http://www.theguardian.com/artanddesign/exhibition (not all in London but still useful for artists).

Other assessment materials attached to this Assignment Brief Pathway stage criteria marksheet.

Notes

Tips on researching

Good use of Primary and secondary research are vital in this stage. Explore a range of ideas before you pursue one in particular.

Research and collect imagery from as many sources as possible, books, newspapers, magazines, television, podcasts, internet, exhibitions visits in order to get your ideas going. Don’t accept or agree with all that you read, try to form a broad ‘overall’ view

Record initial ideas by sketching, taking photos – document everything!

Record / bookmark / save to favourites websites you visit.

Photocopy sections of articles and keep an ongoing bibliography of books / periodicals you have looked at in a word document.

Use your studio wall and sketchbook to display this research.

Use other people are a resource! Discussing your research and ideas with peers, family, friends and tutors may help you to develop ideas or point you towards other resources.

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PATHWAY BRIEF - WHAT DO YOU STAND FOR

Pathway Brief - What do you stand for?

This brief examines your beliefs, ideology and what is important to you.

Considering the recent crackdown of protests events in Iran (https://www.theguardian.com/world/2018/jan/02/nine-more-reported-dead-in-iran-as-protests-enter-sixth-day) , the #metoo campaign regarding sexual violence partly in response to the Weinstein scandal (https://www.theguardian.com/lifeandstyle/2017/dec/21/we-created-the-metoo-movement-now-its-time-for-hertoo) and the Je Suis Charlie campaign after the shooting of publishers for depicting a religious figure (http://www.bbc.co.uk/news/blogs-trending-35108339) discussions about the rights to Freedom of Speech – not just in relation to the shootings but also the imminent crack down of internet freedom

(http://www.independent.co.uk/life-style/gadgets-and-tech/news/whatsapp-and-snapchat-could-be-banned-under-new-surveillance-plans-9973035.html ), it seems timely to think about what you consider to be important.

‘What do you stand for?’ is the starting point – this could be:

political, faith

personal, doctrine

campaign, philosphy

ideology, ethics

manifesto, intervention (art or otherwise)

however big or small. It could also be serious or humorous.

After discussing these words and issues create your own project brief that responds to these words and issues – this is in a discipline of your choosing but you could consider text, words, found footage and performance. If you are unsure of any of the words above – look up their definition.

Artists & Designers –

Make sure you read the ideas of the following artists and not just the imagery – their concepts and ideas are as important as the way it looks.

- Bob & Roberta Smith –

http://bobandrobertasmith.co.uk/why-im-standing-against-michael-gove/ , The Art Party

- Entartete Kunst (Degenerate Art – banned by the Hitler)

- Walead Beshty -http://www.thomasdanegallery.com/usr/documents/press/download_url/618/wb-artnet-oct-14.pdf

- Francis Alys – ‘When Faith Moves Mountains’ ‘Paradox of Praxis’ etc

- Mark Wallinger : State Britain

- Willem De Rooij - http://www.arnolfini.org.uk/whatson/willem-de-rooij

- Keith Haring - http://www.huffingtonpost.com/david-galenson/keith-haring-rebel-with-m_b_3293746.html

- Valie Export - http://www.interviewmagazine.com/art/valie-export#_

- Viennese Actionists

- The Stuckists Movement

- Papers, Please – a computer game based on passport border control

- Jeremy Deller

- Alberto Burri - monument to a town flattened by an earthquake – ‘Cretto’

- Superflex - http://superflex.net/

- Wochenklauser

- Hans Haacke

- Gorilla Girls

- Mel Jordan

- Atlas Group

- Otolith Group

- Jenez Jansa

- Andrea Fraser

- Fred Wilson

- David Hammons

- Ai Wei Wei

- Eyal Weizman’s Library

- Tania Brughera

- Gordon Matta-Clark

- Santiago Sierra

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hsfcfoundation2018-blog · 8 years ago

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PATHWAY BRIEF - STIMULI

BTEC Assignment Brief Qualification BTEC Foundation Diploma in Art and Design

Unit number and title

Unit 4- Information and Interpretation in Art and Design Unit 5 – Personal Experimental Studies in Art and Design Unit 6 – Extended Media Development in Art and Design Note: Both units only require a Pass grade Learning aim(s) (For NQF only) QCF Assignment title FINE ART Assessor Phil Chamberlain Issue date 27/11/17 Hand in deadline 11/12/17

Vocational Scenario or Context Fine Art deals in unknowns and discoveries, and draws on diverse starting points from which individuals or collectives make their work. This Pathway project aims to develop your ability to respond to create work which based on fragments of cultural information, drawn from contemporary and Historical literature, media and other sources, which are deliberately ambiguous and open to interpretation.

You are required to identify ideas that interest you from these starting points, in order to develop a body of work and present a final outcome, or outcomes in your chosen specialist Pathway area. The fact that this is a Fine art title does not stop you from working across disciplines and pathways, but uses a Fine Art methodology to begin work.

This will be assessed by a group exhibition that will demonstrate that you have a broad understanding of a range of issues, techniques and disciplines. Being able to contextualise your work alongside contemporary cultural activity is encouraged by the vast majority of creative employers and universities.

Task 1 Stimulus

Initial Concept / Ideas

Over a course of a number of sessions, and independently in your own time, choose a process (drawing , painting, casting, construction, photography , film)

Consider the following starting points , which are deliberately open ended for you to interpret in any way . Then make a series of explorations as a response to one or more of these .

So I looked at the scenery, She read her magazine; And the moon rose over an open field. “Kathy, I’m lost”, I said, Though I knew she was sleeping. “I’m empty and aching and I don’t know why. https://www.paulsimon.com/track/america-5/ Southerly, veering northwesterly, 5 to 7, becoming variable 3 or 4. Moderate or rough, occasionally slight. Occasional rain. Good, occasionally poor. The Shipping Forecast a piece of masking tape on a washed pink wall 2.4cm wide 3.6 cm long torn edge  In his journals, Gerard Manley Hopkins used two terms, "inscape” and “instress,” which can cause some confusion. By “inscape” he means the unified complex of characteristics that give each thing its uniqueness and that differentiate it from other things, http://www.victorianweb.org/authors/hopkins/hopkins1.html   A young woman is walking along a London street, that much is clear, but what is happening in her consciousness seems to take place in another dimension. It is a world totally divorced from her surroundings: she is listening to music through MP3 earphones with eyes glued to the arrow on the GPS screen on her Iphone. At the moment of leaving a Tube Station, stepping into the street and pressing the GPS button, you are lost, says Mr Self. You have your exact location, but without orientation it is meaningless. The skill of being lost is allowing ourselves to be disorientated, rather than handing it over to the SatNav. Internal map-making, which starts by paying acute observation to our surroundings, is basic to human memory. We abdicate it at our peril.  WIll Self “The sigh of all the seas breaking in measure round the isles soothed them; the night wrapped them; nothing broke their sleep, until, the birds beginning and the dawn weaving their thin voices into its whiteness”  To The Lighthouse by Virginia Woolf

Nelson Mandela’s Cell , Robin Island

Initial research and experimental stage The 5 Pathways you can choose from are:

Fine Art Graphics Fashion / Textiles

Digital design Sculpture Architecture Photography

Time based media inc performance

Read through the assessment criteria and complete a Pathway Project Planner . Stick it in the front of your sketchbook and continue to amend and adapt this planner throughout the pathway stage.

Discuss as a group the aims of the Pathway stage and individually make notes in your reflective journals on the potential outcomes you are interested in making . In choosing how to respond reflect on what material or process do you want to explore more of. What do you want to spend more time doing?

Develop your own outcome(s) that communicate a personal response to the brief. Record and document these outcomes in your sketchbooks and reflective Journals.

Making and analysing notes, diagrams, quick sketches and models. Checklist of evidence required

Research notes -contextual links Images of relevant artists work

Series of experiments and outcomes exhibited publicly .

Reflective Journal Criteria covered by this task: Unit/Criteria reference To achieve the criteria you must show that you are able to: Unit4 P1 P1 research historical, cultural and contemporary practice. Unit 5 P5 Prioritise own work and meet deadlines

Task 2

Idea Development

Develop your response to the brief by experimenting and investigating the appropriate materials, techniques and processes for your ideas.

Record, document and refine your material experimentation in your sketchbooks and by taking photographs of work in progress. Aim to refine your ideas so that they are sympathetic to the brief.

Use notes, drawing, blogs, films, maquettes and graphical illustration to help demonstrate your progression of ideas. Aim to focus on one main idea or concept after this stage.

Continue to add primary and secondary research to your contextual sketchbooks throughout the pathway stage. Reflect upon your initial conversations with peers and tutors and research the work of the artists and designers who use the media and techniques you are interested in. Remain open-minded as to how the project could develop. Explore the rationale and discourse surrounding the artists or designers work you look at and conduct independent research online, in magazines etc… Screenshots, scans or images of your sketchbooks may then appear on portfolio sheets.

You must make detailed reference to at least 5 artists or designers in your sketchbooks. Visits to relevant museums / galleries or places of interest should also be visually recorded.

Record the images and articles that interest you. Bookmark new websites and attempt to expand the places you look for inspiration

Checklist of evidence required Annotated Sketchbooks

Blogs Reflective Journals A body of work that includes items such as maquettes, test pieces, models, samples etc…that reflects the range of media, processes and techniques you have been interested in. Sketchbook and reflective journal

Criteria covered by this task: Unit/Criteria reference To achieve the criteria you must show that you are able to: Unit4 P3 P3 make reference to historical, cultural and contemporary practice when developing own work. Unit 4 P2 P2 review diverse approaches in creative practice.

Unit 5 P1 Explore materials, processes and techniques safely. Unit 5 P2 Record experimental outcomes. Unit 5 P4 Research materials, techniques and processes. Unit 6 P1 Research and select appropriate media. Unit 6 P2 Utilise selected media development of own work. Unit 6 P4 Use selected media to explore and express a creative intention Unit 6 P5 Use an extended range of media, techniques and processes safely

Task 3

Produce and Present Final Outcome(s) Professionally.

Present a final outcome in a public display environment You will have a critique of your work which will Document and record this final display of outcome or outcomes clearly, in the most appropriate manner

Work appropriately displayed and documented in an exhibition environment SKetchbook Journal

Criteria covered by this task: Unit/Criteria reference To achieve the criteria you must show that you are able to: Unit4 P4 use appropriate information to support the creative development of personal

Unit 6 P3 Produce outcomes which confirm and extend own ideas. Unit 6 P6 Use media, techniques and processes to a professional level

Task 4

Investigations of the work of artists and designers

Complete a weekly reflective journal and final evaluation (both on Blackboard) that records your development and thoughts.

Final evaluation questions: Describe the strengths and weaknesses of your project. What part of your project do you think works best? What artist or designers have influenced you the most? What do other people think of your work? Is there anything that you would change or do differently?

Checklist of evidence required Weekly Reflective Journal Typed Final Evaluation Criteria covered by this task:

P1 research historical, cultural and contemporary practice.

P3 make reference to historical, cultural and contemporary practice when developing own work.

Unit/Criteria reference To achieve the criteria you must show that you are able to: Unit 5 P3 Evaluate creative intentions. Unit 6 P7 Analyse and reflect on progress of ideas, experimental work and technical processes.

Sources of information to support you with this Assignment Relevant websites to begin your research

http://www.artmonthly.co.uk http://www.dazeddigital.com http://www.contemporaryartdaily.com www.tate.org.uk www.whitechapel.org www.whitecube.com

Magazines: Frieze, Modern Painters, Aesthetica, Art Review, Creative Review, Blueprint, Metropolis, Ceramic Review are all available in the library and online.

Suggested places to visit include: Tate Modern Whitechapel Gallery, White Cube CSM South London Gallery

Possible Research Starting Points

Your primary and secondary research should begin by exploring a range of different themes and interpretations of the starting points Themes you could potentially explore in more depth could be…

Stream of consciousness ‘Ulysses’ Joyce ‘Principles of Psychology’ WIlliam James

Psychogeography https://www.psychogeography.co.uk/psychogeography-by-will-self/

Memory

Psychological space

https://www.wired.com/2011/04/the-psychology-of-architecture/

http://www2.clarku.edu/faculty/derivera/PDFs/Ch.8_Conceptual_Encounter-_The_Experience_of_Anger.pdf

Other assessment materials attached to this Assignment Brief eg, work sheets, risk assessments, case study… Please see Blackboard ‘Pathway Stage’ folder for supporting documents and session hand outs.

Notes

Tips on researching

Good use of Primary and secondary research are vital in this stage. Explore a range of ideas before you pursue one in particular.

Record initial ideas by sketching, taking photos – document everything!

Record / bookmark / save to favourites websites you visit.

Photocopy sections of articles and keep an ongoing bibliography of books / periodicals you have looked at in a word document. Use apps such as Ref Me to catalogue books that you look at.

Use your studio wall and sketchbook to display this research.

Use other people are a resource! Discussing your research and ideas with peers, family, friends and tutors may help you to develop ideas or point you towards other resources.

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PATHWAY BRIEF - ILLUSTRATION

BTEC Assignment Brief Qualification BTEC Foundation Diploma in Art and Design

Unit number and title

Unit 4 – Information and Interpretation in Art and Design Unit 5 – Personal Experimental Studies in Art and Design Unit 6 – Extended Media Development in Art and Design Note: Both units only require a Pass grade Learning aim(s) (For NQF only) N/Afinal Assignment title Pathway – Print /Illustration Brief final Assessor Kate Dannatt Issue date 27/11/17 Hand in deadline 11/12/17 OR 3/1/18 to 26/01/18

Vocational Scenario or Context Having completed and passed the Exploratory phase of the course, in which you focused on aspects of the research required to create of a body of work by considering starting work through ‘Responding through Media’, ‘Responding to artists ’ and ‘Responding to a Place’ developing this into an exploratory, experimental body of work, you are now moving on to phase 2- the Pathway section. You will begin by choosing 2 of the briefs offered and producing work that helps you to explore your interests in a more personal way. There are options to choose art, design, film or photography as a Pathway that will guide you towards the eventual choices for next year. Within the work you will need to fulfil the assessment criteria for Units 4,5 and 6. Further details of requirements are outlined within each brief.

Your final outcome can be a series of prints/illustrations or a final focused piece of work. Consider whether it is an illustration that will be used in a printed context or a piece presented for exhibition.

Pathway - /Illustration Brief 2 This brief is about exploring what illustration is and identifying its role between fine are and graphics. THOUGHTS ON ILLUSTRATION ‘Europe’s leading forum for contemporary illustration and graphic art hosted Illustrative 08 in Zurich, Switzerland, which played a critical part in the debate surrounding contemporary visual culture. Illustration is one of the most versatile art forms in today’s visual culture. Somehow it has always crossed boundaries between fine art and drawing into a “grey” area, and has consistently provoked debate, but how do we comfortably define it? The “label” illustration/illustrator is ambiguous. The definition of the form is amorphous and indefinite, constantly challenging notions and perceptions of contemporary image making. Like photography and printmaking, illustration has often been questioned by its intent — if it’s commercial, is it art? The answer to that is obvious, some of today’s greatest artworks have been commissioned, for example, Angel of the North by Antony Gormley or Marc Quinn’s sculpture of Alison Lapper and Mario Testino’s flawless images of Kate Moss. Illustration has often been partnered with the publishing industry, advertising campaigns, or used politically for satire, but more recently, illustrators are creating bodies of work that excite and experiment with the notions of contemporary visual art and its hybrid forms. As a genre, illustration has been born out of many things, grown broader in its context through new media and technology, and this has signified that illustration now shares a valid platform with fine art. Today’s illustrators go beyond caricature and visual representation to observational statements about current trends and popular culture. Contemporary illustration is a new movement with illustrators drawing influences from graffiti, fashion, computer games and animation. There are fewer boundaries and more friction.’ http://www.aestheticamagazine.com/breaking-the-rules-of-graphics/ Task 1 Begin by exploring your thoughts on illustration identifying what it means to you and record this in your journal. Answer the question on slide 1 asking ‘Is this Illustration?’

Unit 4 p1 asks you to explore historical, cultural, contemporary practise Illustration can be approached through a number of lenses- Political, Historical, Linguistic, Decorative, Commercial etc to name a few.

Task 2 Explore 4 artists or areas of illustration that will underpin your approach ensuring you consider historical and contemporary practise. Use your Reflective journal to record your initial ideas and reflections

Consider the Unit 4 assessment criteria : Information and Interpretation in Art and Design when carrying out task 1 P1 research historical, cultural and contemporary practice. P2 review diverse approaches in creative practice. P4 use appropriate information to support the creative development of personal work. P5 produce targeted research in the development of personal work

Deadline – end of week 1

ROUTES TO APPROACHING ILLUSTRATION Juxtaposition Task – Juxtaposition is about combining areas that you may not at first thought expect to combine. It is one way to begin thinking about approaching a subject for illustration and exploring an idea’s potential.

Both the Powerpoint you have been sent and the Juxtaposition Board on pinterest.com/kateedannatt show examples of illustration derived from juxtaposition.

TASK 3 Your next task is to produce a minimum of 3 illustrations which combines 2 or more elements using the idea of juxtaposition. Your 3 pieces of work should reflect a historical, a political and a commercial nature. You will need to explore initial ideas before producing your final pieces. Eg Michael Morpurgo illustrates this idea in his book ‘ The fox and the Ghost King’ ( an interpretation of the two events when the Leicester Foxes won the Premier League and Richard III was unearthed from a Leicester Car park. Sigmar Polke often combines historical illustrations and politics comments to create illustrations

Assessment criteria reflecting practical studies Unit 4 P3 make reference to historical, cultural and contemporary practice when developing own work. Unit 5 : Personal Experimental Studies in Art and Design. P1 explore materials, processes and techniques safely. P2 record experimental outcomes. P3 evaluate creative intentions. x P4 research materials, techniques and processes. P5 prioritise own work and meet deadlines.

By the end of week 1 you will have work that reflects your particular interest in illustration and journal entries that reflect your initial research and some reflection on the work produced that helps you plan for developing work in week 2. Check you have the required range of work requested in tasks 1 and 2. Record evidence of discussions/crits with tutors and peers

Week 2 This week your will approach illustration from a different stance which is more about using language and prose as a starting point. On the Power point are 2 references for this phase of the brief – ‘Deeply Dangerous’ by Rob and Roberta AND ‘The Thought Fox’ by Ted Hughes

The first uses phrases and quotes to illustrate an opinion, the second is a poem with a strong sense of narrative and could be used as a starting point for illustration. Task 4 For this task find a source of written language that will lead you to produce an illustration that is either image or typography based but must carry a strong sense of the message in the original text or texts. (You can use 'The Thought Fox' if you wish).

In week 2 you need to review, refine your work. We are expecting you to refer back to earlier work (both practical and research), extend your ideas and new explorations, consider whether your work reaches a professional level or if it needs further refinement. Maintain the records in your reflective journal. WEEK 3 Final practicalTask In the final week you need to extend and develop ideas produced in the first 2 weeks establishing your preferred approach to illustration and refining your work to produce a minimum of 2 final pieces of illustration. These may have been developed towards a more commercial approach or they may explore a historical or political approach.

UNIT 6: Extended media development in Art and Design. P1 research and select appropriate media. P2 utilise selected media development of own work. P3 produce outcomes which confirm and extend own ideas. P4 use selected media to explore and express a creative intention. P5 use an extended range of media, techniques and processes safely. P6 use media, techniques and processes to a professional level. P7 analyse and reflect on progress of ideas, experimental work and technical processes FINAL PRESENTATION Task 6 Reflective Statement Finally consider the journey you have taken to resolve the issues that have arisen in your decision making and write a final statement reflecting on your journey and progress. Final evaluation questions: Describe the strengths and weaknesses of your project. What part of your project do you think works best? What artist or designers have influenced you the most? What do other people think of your work? Is there anything that you would change or do differently? What is the final context of the outcome

Checklist of evidence required Research evidence Practical body of work with evidence of development and refinement Final work prepared for a 5 minute presentation Reflective Journal Final Evaluation (in journal)

Notes

Tips on researching

Good use of Primary and secondary research are vital in this stage. Explore a range of ideas before you pursue one in particular.

Record initial ideas by sketching, taking photos – document everything!

Record / bookmark / save to favourites websites you visit.

Photocopy sections of articles and keep an ongoing bibliography of books / periodicals you have looked at in a word document. Use apps such as Ref Me to catalogue books that you look at

Use other people are a resource! Discussing your research and ideas with peers, family, friends and tutors may help you to develop ideas or point you towards other resources.

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hsfcfoundation2018-blog · 8 years ago

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PATHWAY STAGE PROJECTS

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hsfcfoundation2018-blog · 8 years ago

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Assessment criteria -Exploratory Unit

This post is the same as the printed sheet I gave you. Unit 1 deals more with sources of inspiration and analysis. Unit 2 deals more with your reflections on, and responses, to your practical work.

Descriptor P/ NYP ( You will get pass or not yet pass for this unit).

Unit 1:

P1 Record ideas in appropriate forms.

P2 Recognise the importance of diagnostic research.

P3 Expand the field of research.

P4 Explore alternative possibilities.

P5 Identify relevant and appropriate sources.

P6 Evaluate the effectiveness of own research and exploratory work.

P7 Reflect on applying relevant theory to practical understanding

P8 Produce innovative work that communicates a personal response.

Unit 2:

P1 Explore techniques and processes using appropriate media, safely.

P2 Manipulate media in relation to creative potential.

P3 Record experimentation and information in an appropriate format.

P4 Experiment and combine different media.

P5 Evaluate the effectiveness of different media.

P6 Reflect on success and failure.

P7 Identify new or existing possibilities

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hsfcfoundation2018-blog · 8 years ago

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PRINT AND MIXED MEDIA FORTNIGHT Week 2 Developments and refinements

This week has 3 main elements: · Refining your practical work · Understanding the Exploratory assessment criteria · Establishing your Journal

Development of practical work

These are the words I asked you to consider last week when developing your work.

Embellish, Refine, Overlay, Surface Pattern, Repeat, Formal, Informal, Ornate, Simple, Geometric, Positive, Negative, Opposite, Natural, Urban, Seasonal, mark making

This week you may consider any of these but the 3 below may be most helpful:

REFINE EMBELLISH SIMPLIFY

This week you need to develop a minimum of two of the print/media techniques explored so far and produce one single outcome and one in the form of a series. Key to the idea of refinement is quality. (You may have more developments that you produce in the process of refining your outcomes).

What does it mean to ‘refine’ your work?

REFINED - definition

1. with impurities or unwanted elements having been removed by processing.

"refined sugar"

synonyms:

purified, pure, clarified, clear, strained, sifted, filtered, rarefied, distilled, concentrated, processed, treated, polished;

technicalrectified

"refined sugar"

o elegant and cultured in appearance, manner, or taste.

"her voice was very low and refined"

synonyms:

cultivated, cultured, polished, civilized, stylish, elegant, sophisticated, urbane; More

o developed or improved so as to be precise or subtle.

"building up a more refined profile of the customer's needs"

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Journals are a place to document ideas and record influencing artists. Artist explanations can be brief and in note form but they must demonstrate understanding of the main issues and questions the artist/designer is asking in their work and explain the link to your work. You need to make sure you are considering the mark criteria

During this second week you need to document the work done so far by photographing work and writing up explanations of your ideas. Also refer to the references you have uses from the Powerpoint, Pinterest or other sources. In addition to this you need to write analysis of 3 artists/printmakers that influence or inspire your work.

Below is the assessment criteria for the Exploratory unit – towards the end of the week use this as a tick list to see if you have covered the criteria. Be prepared to discuss this in Kate’s lesson on Thursday .

FINAL PROJECT DEADLINE-

You must have all work from the 2 week project on your desk and ready to ‘crit ‘in Kate’s lesson on the Monday at 11.45.

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hsfcfoundation2018-blog · 8 years ago

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Kate - 2 weeks EXPLORATORY STAGE: PROJECT 1 - Approaching Media- Printmaking

This is the first of a series of weeks that encourage working in a variety of ways as part of the Exploratory Unit. This will encourage you to consider a variety of ways or starting work with a creative approach. The first 2 weeks are about Approaching media through printmaking and other materials.

Begin the work by looking at the printmaking board on the link below. Here you will find a wide range of approaches to printmaking in the broadest sense.

https://uk.pinterest.com/kateedannatt/ References

During PRINT WEEK you will be encouraged to work using a variety of methods.

This will begin with a 2 hour workshop and demonstration session to start the week on Monday at 11.45-1.15 with Kate in M6.

Tuesday you will be developing an aspect of the work with Phil in his sessions

Wednesday to Friday you will work with print methods overseen by all tutors in the timetabled sessions

Thursday will be a second workshop with kate in the double lesson

Methods: Mono printing, Etching, Screen, Block, Transfer, Photo, Colograph, Rust, Cyanotype.

Words to Consider:

Embellish, Refine, Overlay, Surface Pattern, Repeat, Formal, Informal, Ornate, Simple, Geometric, Positive, Negative, Opposite, Natural, Urban, Seasonal, mark making

During the weeks you could consider:

· A range of methods of printing

·Work based on a theme

Producing or finding your own surface to print

Combining methods

Producing a design by a group of students contributing to a print design on a rotational basis

In a group of 4 or 5 each make a printing block and then use everyone’s block in your design.

Develop your own work from the printing workshops

BY THE NEXT MONDAY KATE’S LESSON (3rd Oct)

By the end of the week you should have experimented with three PRINT METHODS and produced developed work to a final piece from your preferred experiments.

Produce a range of independent personal responses (at least 15)

·Produce a collaborative piece of work

Produce work in a series AND one in a vertical or horizontal format as referenced below. (next post down). (You may do several pieces in series.)

(PLUS THE EXTRA MARK MAKING OUTCOME FROM TODAY -MONDAY 25TH)

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PRINT AND MIXED MEDIA FORTNIGHT

Additional Tasks for Monday Morning (25th Sept)

Look at these podcasts as an introduction to print and process methods

Film links to view: https://youtu.be/wxHv5iWNa8o Mixed media techniques (ignore final photo!!!!!) https://youtu.be/-BYHn5Vum_A Intro to printmaking https://youtu.be/vRSWYefbdSM what is print making? https://youtu.be/SNKn4PORGBI Intaglio an introduction https://youtu.be/aswGk2-eXLI Intaglio part 2 https://youtu.be/TiQPOIwObrQ Block printing and linocut https://youtu.be/5GWAHsL7Yvw Dry point Etching https://youtu.be/wxHv5iWNa8o Mixed media techniques (ignore final photo!!!!!)

Make 16 10 cm squares from cartridge or card and use mark making techniques on all 16 using a variety of media. They can be coloured or monotone.

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