its-foultalestudent-world-blog

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Assessment of an Organization’s Use of Social Media- Undisputed MMA

ASSIGNMENT PART A

OUTLINE OF ASSIGNMENT

1.    Introduction: An introduction to the gym, its owner and history. The introduction also provides a URL to the gym’s website.

2.    Strengths: The strengths of the gym are its friendly staff who are open and willing to help novices to martial arts/fitness which is highlighted on their Instagram page.

3.    Weaknesses: The lack of organize postings, having a central them and not using Instagram story highlights to promote all their instructors, classes and future events.

4.    Conclusion: The conclusion lists potential solutions to strengthening and potentially. Removing their weaknesses altogether as well as ways to maximize the gym’s strengths such as the closeness of the gym’s community.

PART A: REPORT

Introduction:

Undisputed MMA (Mixed Martial Arts) is owned and operated by Arcenio Luz who has a lifetime experience of practicing and performing a wide variety of Martial Arts as well as past experience as a Toronto Police Officer. His experience is with and not limited to Boxing, Muay Thai, Kali, Brazilian Jiu Jitsiu (BJJ) and various fitness regiments. The aforementioned practices of Martial Arts are offered as fitness classes ranging from beginner to experienced striking classes as well as strength and endurance training. These classes are all advertised to a certain extent on the gym’s Facebook and Instagram page as well as their dedicated website: <undisputtedmma.ca>.

Strengths:

Undisputed MMA’s Instagram highlights the gym’s unique logo, their location and the class schedule. Their Instagram pages also highlights as of now only a couple of the instructor’s  with plans for followers to “stayed tuned” for more profiles to come and a link to the gym’s website where a PDF of the schedule is available for print/download as well as the various membership and drop-in fees offered. The page displays various photos of the martial art class, famous fighter costumes (Khabib’s blond wig) as well as an advertisement for the gym’s up and coming ten-year anniversary party which will take place in July 2019. One of the gym’s media strategy strengths is that they post daily reminders of the day’s schedule and actively advertises for new members who may prefer the smaller, “family” oriented and tight knit group aspect to the chain gym gyms such as Good Life or Fit for Less locations.

Undisputed continues to benefit through their use of social media by providing awareness for the growing popularity of MMA, Boxing throughout the province of Ontario and within Toronto. Unlike gyms such as Goodlife the instructors either fight what is known as demo matches with other gyms within the city, or are training to fight semi-professional as a certain number of semi-professional matches are required before a fighter turns pro. I believe these instructors at Undisputed are more dedicated to the individual’s success and continuous improvement than simply getting a workout in, they want you to thrive.

Weaknesses:

It is common knowledge if you attend the gym that in the winter time class attendance drops due to poor weather conditions and lack of drive to make the effort to cover up and make it to the gym especially if clients don’t drive.  To improve attendance during inclement weather the gym should advertise their free trials and or promote their free seminars more aggressively via their social media instead of sending out the occasional e-mail blast, because obviously if you’re not signed up at the gym you will not know that these seminars you may be interested in are taking place. There are no set times for potential clients to come in for a visit to get to know the coaches beforehand. I believe that if the clients had a set time they could come in before classes for a sort of “question & answer” period they may feel inclined to stay and participate in one free class, rather than a free week which generally people just take and don’t return. In order improve their client intake they should put the current coach videos on the Instagram “highlights” section and speed up the recording of the coach introductory videos.

Conclusion

In order to continue to profit from the use of social media outlets such as Facebook and Instagram Undisputed MMA should create a more organized profile in regards to their photos (having a theme, making sure the logo is visible once in a while), highlight the brand, provide a link for example in the Instagram “highlights” section to class times, membership fees and utilize the Instagram channel option with pre-records demos or short class commercials to attract new talent and clients whilst maintaining the loyalty and interest of current members. Undisputed MMA could also include in their daily posts (aside from the day’s schedule) pictures taken before/during or after the class fostering a sense of community within the gym and showing that yes martial arts may be intimidating but the discipline and confidence you will gain from attending is well worth diving into something that may scare you. The space available for the class may also be an issue for some, which is easily remedied with outdoor fitness classes in the summer which leads me to conclude that the next season’s classes should be advertised as well because you do not see any evidence of the primal conditioning class being held at the gym just listed on the schedule.

bliography

Bible, Marie-Anne. Personal Photo’s. Date of Access: March 18th, 2019.

Luz, Arcenio. Undisputed Martial Arts. Date of Access March 16, 2019. Web.    https://www.facebook.com/Undisputed-Martial-Arts-541257659251729/

Luz, Arcenio. Undisputed Martial Arts. Date of Access March 16, 2019. Web.    http://www.undisputedmma.ca

Luz, Arcenio. Undisputed Martial Arts. Date of Access March 16, 2019. Web.    <https://www.instagram.com/undisputedmma/?hl=en>

Originally posted by livinglowercarb

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SEO Twitter Essay

Hello readers!

I have thoughtfully explained what #SEO (Search Engine Optimization) is for you and how best to use it. Don’t forget to follow me on twitter if you haven’t already.

<https://twitter.com/MarieAnneBible1?lang=en>

Many thanks,

Marie-Anne

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Skip the Dishes Review

Hello all,

I am not a big user of food delivery services, I prefer to skip the delivery fee altogether and get it myself or make something healthy at home or go out to a restaurant. Boring I know! But I decided to see what all the fuss about these food delivery apps were all about.

The app “Skip the Dishes” allows users to view nearby restaurant/menus and who do delivery/ is a 3rdparty delivery system. The app also allows customers to not only have food delivered to their home but their current location, which relieves the stress of having let’s say leave the office if the customer is working overtime or late. Skip the dishes is easy to access, they do not charge additional fees on-top of “take-out” fee, although some restaurants do require a minimum purchase order.

“Skip the Dishes” is easy to access and provides the client with restaurants nearby that perhaps they did not know offered delivery, offering a change of pace and perhaps a healthier option from the typical pizza delivery services. The app also separates the multitude of restaurants in the customers given area into different categories such as; fast-food, Jamaican, Middle-Eastern, Italian and even French cuisine. Personally, I am unable to even use their competitor “Uber Eats” simply because it won’t let me log in on my phone and after trying “Skip the Dishes” I found it easier to use, you don’t even have to create an account.

Cheers,

Marie-Anne

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Destination Blog: Lutenblag

The Luxuries of Lutenblag  

Edited by: Marie-Anne Bible

Lutenblag, Molvania

Lutenblag, the capital of Molvania, is a major metropolis of Central Europe which is

nestled in the Great Central Valley of Molvania. This bustling, busy, loud, and fussy capital of central Europe mixes the ancient with modern. It also boasts many amazing attractions and eateries, like one that our team really loved that had amazing soups! Wash down your soup with a brew that is popular with the locals, called “Blag”.

Attractions

Visitors would do best to stay the night at a Hotel Zlad. The Hotel is a hip boutique property (think: Eastern European “Boho-chic” with a touch of “hipster”). On the upper floors you’ll find guest rooms featuring modern furniture and from your window, guests are treated to jaw-dropping views of nearby scenery and amazing landscapes. If you can manage to leave the cozy hotel, take a stroll through some of the nearby hills for some time among nature. While you’re out, be sure to stop by the hip lounge “Club Zla” with its great vibe, it feels like an amazing lush oasis nestled in this lovely metropolis

Eateries

Lutenblag is home to many of the greatest places to eat. Sprufkil’s Gourmet Hot Dogs is a quaint outpost that is set on a hillside overlooking a panorama of sea and sand. Walk further along the cobblestone road past verdant, green lush, incredible rolling and meandering fields, and you’ll find an amazing place for coffee Inside. At the end of the day, you’ll find Lutenblag as a home away from home for you.

If you’re a traveler who’s weary of the tried and true places like major cities that tourists often crowd so often, Lutenblag will be a welcomed change!

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Student Blog

Assignment 1- Introductory Blog

Link to introductory blog post: https://www.tumblr.com/blog/its-foultalestudent-world

Hello out there!

Welcome to my Tumblr, it will be full of blogs about my life, interests and general worldly concerns. My name is Marie-Anne Bible, I don’t have much of a social media presence aside from Facebook and Instagram, with no specific purpose other than posting pictures of fun things and family/friends.

A little more about me…

I recently just turned 25, I worked in immigration for about 5 years and I have been working out at a high-performance institute for two years and practicing Muay Thai as well. With all that I still felt as if something was missing in my life, all my friends seemed to get their degrees and that made me feel inadequate and irrelevant which the complete opposite of what I am. About one year ago I decided to take these feelings and put them into action and here I am at a prestigious university earning my Bachelor’s in English Literature.

I decided to join Fuzion Fitness MMA, because I was angry, I had a lot of free time on my hands and I wasted it worrying about people who genuinely did not care about me, and slowly I cut the people out and unsurprisingly the stress lessened. I surrounded myself with strong, independent and educated women, whether it was my cousin, my aunt, the team at Power Yoga Canada, my perspective on life changed and I grew as a person.

As I mentioned in my previous paragraph I had begun to surround myself with educated women, and that empowered me to go back to school to feel as if I had the support now to accomplish what I want in life, to define what it means to be a woman to me.

Thanks for listening & stay tuned!

Warm regards,

Marie-Anne