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Minnie Hamilton

MHHS Website Design and Development

This project redesigned an existing GoDaddy Builder website. The project uses custom post types to sort, filter, and display MHHS Locations, Care Team & Staff, and Services.

The design aesthetic features circles, lines, mountains and branded icons referencing the logo, rising sun, and MHHS brand's color palette.

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Design by Kelly Barkhurst, 2024 Firm: Barkhurst Creative, LLC Client: WVU & Minnie Hamilton Health System Technologies Used: WordPress, Photoshop, Illustrator

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Emily Reel, LPC

Graphic Design for a Counseling Practice

Branding was completed as part of our Website and Logo Starter Package: Design, Development and SEO.

Branding elements included a typographic logo, typography choices, color palette, design elements, social image, website favicon and design and printing of business cards.

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Design by Kelly Barkhurst, 2024 Firm: Barkhurst Creative, LLC Client: Emily Reel Professional Counseling, LLC Technologies Used: Illustrator

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Emily Reel Counseling

Professional Counseling Website

This Website and Logo Starter Package included Design, Development and SEO.

The website uses a sticky image scrolling effect and is built with Squarespace as the framework. Website copy and content were developed as a client/consultant team.

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Kelly made me an amazing website for my business. She was easy to work with, efficient, and creative. I strongly recommend her! -- Emily Reel

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Creating key business directory listings, an optimized Google Business Listing, and SEO JSON Schema finished out the optimization efforts.

Additional technical services included purchasing and implementing a new domain name and creating an alias email in Google Mail with DKIM and DMARC validated records. (This makes sure your email is deliverable and not marked as Spam.)

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Design by Kelly Barkhurst, 2024 Firm: Barkhurst Creative, LLC Client: Emily Reel Professional Counseling, LLC Technologies Used: Squarespace, Photoshop, Illustrator

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H is for Homes

WV & PA Boutique Residential Remodeling

This project included optimizing Google Business Profiles, social media listings and the website to distinguish between the WV and PA located companies, selecting and implementing a keyword rich domain name and refreshing the look, feel and content of the business website.

For hyper local search, we utilized project names and services with neighborhood and areas of town naming conventions.

For ease of project updates by the owner, we chose Squarespace as the Content Management System (CMS) and web platform.

In addition, the logo was recreated in vector format for crisp display on the website and other collateral materials.

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Design by Kelly Barkhurst, 2024 Firm: Barkhurst Creative, LLC Client: H is for Homes Technologies Used: Squarespace

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Services Brochures

Mountain Craft Wide Plank - Forest to Floor

Intended as a customer-facing brochure, 'Bring your hardwood home' promotes a unique custom service where Mountain Craft mills your logs and uses the lumber to create custom wide plank flooring, paneling, stair parts, moldings, or island tops for your home. Your trees can make your house a home!

This brochure was part of a broader project scope that included SEO, website development, and Google Advertising.

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Design by Kelly Barkhurst, 2023-2024 Firm: Barkhurst Creative, LLC Client: Mountain Craft Wide Plank Technologies Used: InDesign, Illustrator, Photoshop

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Mountain Craft

Wide Plank Flooring Manufacturer

The scope of this project included incrementally improving the website's SEO and content to increase site traffic, doubling the # of monthly leads, and testing sales interest in newly selected location-based markets.

Explore the Mountain Craft Wide Plank website

Google Ads

To meet these goals, we drove web traffic via Google ads to new wood species-specific landing pages, which resulted in web form leads for sample requests and phone calls.

While meeting these goals, from implementation to the end of the Google Ads campaign (eight months), we were able to optimize and decrease the campaign's Cost Per Click by 75%!

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Design by Kelly Barkhurst, 2023-2024 Firm: Barkhurst Creative, LLC Client: Mountain Craft Wide Plank Technologies Used: Wix, Google Ads

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ProFlush

Local Portable Toilet Rentals

As part of our "Get Found Online" package, we designed and built a one-page website for ProFlush WV. The site is mobile and desktop friendly and highlights portable toilet products offered and getting in touch for pricing and ordering.

Premium business cards were also designed and printed, as well as a digital social share image.

Explore the ProFlush by Morgantown Septic website

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Design by Kelly Barkhurst, 2024 Firm: Barkhurst Creative, LLC Client: ProFlush by Morgantown Septic Technologies Used: Squarespace, Photoshop, Illustrator

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Nurse Alex

Entrepreneur Website

Explore the Nurse Alex website

Design by Kelly Barkhurst, 2024 Firm: Barkhurst Creative, LLC Client: Nurse Alex and The Colon Spa Photography: Iconic Lens Technologies Used: Squarespace

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Shopify E-commerce

The "Hiking Buddy" Stretcher Pack - Emergency Pet Stretchers

Shop for Hiking Buddy Stretcher

Sold by a small, woman-owned business, these unique pet stretchers were designed in 2014 by Trish Bartholomew for her beloved dog, Madison.

In the Press:

Madison's Stretcher Packs were written about in Morgantown Magazine's Winter 2024 edition.

Design by Kelly Barkhurst, 2024 Firm: Barkhurst Creative, LLC Client: Madison's Stretcher Pack Photography: Iconic Lens Technologies Used: Shopify

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Lottie Animations

Utilizing the dot of the "i" in the Begin logo, the circle represents various aspects of therapy in these Lottie Animations created for the Begin Counseling's Website.

Designer: Kelly Barkhurst Firm: Barkhurst Creative, LLC 2023 Client: Begin Counseling, PLLC

Technologies Used: Lottie Animations, Adobe After Effects, Adobe Illustrator

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Magazine Design

EX LIBRIS - WVU Libraries Magazine Fall 2023

Graphic design, layout, and print-ready file production for the West Virginia Libraries annual magazine.

Read Magazine

Design by Kelly Barkhurst, 2023 Firm: Barkhurst Creative, LLC Client: WVU Libraries Technologies Used: InDesign, PhotoShop

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Americorps

Volunteer West Virginia

Recruitment Poster

Provided graphic design services to create and print posters that matched an existing AmeriCorps recruitment rack card for display in high schools across the state.

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Everyone LOVES the posters around the office. Thank you for being so wonderful to work with. I had a great experience! -- Client, Outreach Officer

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Designer: Kelly Barkhurst Firm: Barkhurst Creative, LLC 2024 Client: Volunteer WV / AmeriCorps WV Technologies Used: PhotoShop

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DC-America

Capability Statement and Application Sheets

Design of capability statement and marketing slicks displayed at tradeshows and used for sales prospecting and contracting.

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The slick sheets turned out great! Very professional. Thanks for all your hard work. -- VP Business Development

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Design by Kelly Barkhurst, 2024 Firm: Barkhurst Creative, LLC Client: DC-America

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EV Tradeshow

Tradeshow Exhibit Design, Collateral + Messaging

In preparation for upcoming trade shows, we applied the updated messaging and positioning to this tradeshow exhibit backdrop, the capability statement and marketing slicks, and a website refresh.

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Design by Kelly Barkhurst, 2024 Firm: Barkhurst Creative, LLC Client: DC-America

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Postcards

New Business Local Promo

Get the word out about your new business with branded marketing postcards.

Begin Counseling - Designed and printed postcards to use as new business promotion materials for this West Virginia-based counseling practice specializing in first responder trauma therapy.

Designer: Kelly Barkhurst Firm: Barkhurst Creative, LLC 2023 Client: Begin Counseling, PLLC

Technologies Used: Photoshop

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Begin Counseling

Trauma Therapy Website

Begin Counseling Website - Begin exists to expand trauma-specialized counseling services, especially for First Responders.

Designer: Kelly Barkhurst Firm: Barkhurst Creative, LLC 2023 Client: Begin Counseling, PLLC

Technologies Used: Webflow, Lottie Animations, GSAP - Greensock, Photoshop

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Local Plumber

New Business Starter Package

From a web design perspective, sometimes a local business simply needs to exist online. In these cases, we focus on Search Engine Optimization (SEO), including keywords and link building via inclusion in important industry directories, website creation and submission to search engines, and Google Business profiles.

From a graphic design perspective, for this project, we created a bright, colorful website and social media images to coordinate with the existing logo.

This was a brand new experience for me and Kelly was there to walk me through the entire process step by step. I did not provide Kelly any direction or insight as to what I had envisioned, and she able to take the minimal amount of information I gave her and provide me with a website, all the tools, suggestions and instructions to blow this project out of the park. I can’t say how thrilled I am with Kelly, her work and how responsive and helpful she has been. -- William W.

Specialty Plumbing and Services Website - Anything Plumbing! Demo & Restoration, Gas, and Kitchen/Bath Remodels.

Design by Kelly Barkhurst, 2023 Firm: Barkhurst Creative, LLC Client: Specialty Plumbing and Services Technologies Used: Squarespace, Illustrator, Photoshop