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IT Support & Cyber-security Tips For Your Business
With so many people working, or on a combined remote IT support within the office time, it’s more important than ever to set up and use IT security and privacy protocols that work wherever you are located.
We want to share several tools and policies that you can put in place if you do not have the necessary tech or IT support.

These suggested best practices provide a strong layer of protection to ease the risk of critical data breaches and malware and are well worth the time they take to install.
The list below is by no means extensive, but the steps outlined in this blog provide a strong start to make sure to do your part to stay cyber smart at all times:-
1) Updating your current operating system
Rogue computer hackers, programmers, and coders are generating new malware every day.
All these dangerous computer viruses are harmful to your computers, their operating systems, software apps as well as devices installed on them.
The first step you should work on the latest operating system. New versions of operating systems are released to get rid of bugs, getting integrated with new security features & improvements, and enhance software and hardware compatibility.
So, if your computer alerts you to the availability of new system updates, never try to ignore it.
Before updating your operating system, you should instantly back up all your data and check constantly if your hardware and other solutions are well-suited with all the upgrades or not before installing them.
2) Install a new and upgraded antivirus on all computer devices
As you have to protect your computer against viruses. There are several free and genuine antivirus software programs available in the market such as AVG.
If you decide to use a new and updated antivirus, you have to uninstall all existing antivirus software before installing the new one.
After that, you have to run a full scan of your computer and other devices after installing the software and configure your new anti-virus software to run full weekly scans of your computer devices.
3) Computerize Critical Updates
Some companies take care of their critical updates, but if you are managing your own IT infrastructure then you have to focus on new updates and time.
By doing so, you will make sure that necessary upgrades on notification do not disturb or interfere with your daily work schedule.
Now besides your operating system and anti-virus software, you can grow through the list of critical updates that should be your priority are as follows:-
1) Internet browser
2) Flash Player
3) Adobe reader
4) Firewall
5) All the software & hardware products of Microsoft.
While reviewing and managing all the critical updates, you have to ensure removing all kinds of vacant & obsolete technology.
The obsolete technology has to be removed immediately because it is another potential weak link in the security inside your office.
Any obsolete technology or software is no longer capable of supporting your system and it can create new vulnerabilities.
4. Using highly strong passwords
The most secure passwords that can protect your software apps and devices should be long, along with special characters and they should not be used for different accounts, and must not contain any personal information.
Several password management solutions in the market can help you in generating and managing secure passwords for your online accounts.
Example: - You can go for quick IT solutions like Lastpass as it offers free and premium password generation and management services.
5. Limiting local administrative rights & creating a unique account
Even with the best passwords, local administrator rights (LAR) can create a serious weakness issue for some organizations.
All such permission allows any unverified user to install software and change configuration settings, allowing someone the ability to shut off the security controls used to protect an organization’s systems, including password controls and anti-malware software programs.
Besides that, such a user can also install unapproved software, breaking critical applications and causing disruption and downtime for the IT systems of your business.
The LAR system can expose your company to malware attacks, including several different phishing scams that can run code on systems with full permissions if someone clicks on a malicious link or opens infected email content.
Hence to eradicate such a risk, you have to limit or completely remove LAR for hampering or harming your company’s IT infrastructure.
Hence low-level employees should never be given LAR and you can give a separate username and password that is unique & different from that of the administrator.
Final Remarks
Besides that, you can also use cloud server backups as well as enable multi-factor authentication to enhance all your cyber security systems as well as features of IT support and services.
With the help of a cloud server backup, you can store the contents of your computer’s hard drive such as media files and important documents.
Now when it comes to multi-factor authentication, it is an extra layer of security that requires fingerprint and facial recognition locks.
These entire extra layers of cyber security will make sure that the critical IT infrastructure of your business stays safe.
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Link Logic Software provides innovative, creative, thoughtful, intuitive & user-friendly web applications & services to all its business clients & customers.No one can match the quality of the services that Link Logic Software provides to its customers and clients.
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Link Logic Software also provides IT support for its clients. With our IT support services. Clients can protect their valuable and critical financial data stored in their servers and mainframe computers from getting hacked or facing any other kinds of cyberattacks such as ransomware
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Evolution of Our Mobile Apps Development Services
Our company also provides mobile apps development services to our clients with the help of our mobile app developers. Developing mobile apps for our clients gives a psychological boost to the customers’ base of all such companies. Most of the customers today use smartphones and spend most of their time on them. Hence, companies that have such apps can retain customers for a longer period
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5 Innovative Ways to Build Brand Authority with your Digital Marketing Services
Creating an authoritative brand for your company is not an easy feat unless you are using the best digital marketing services to get the massive benefits that are worth the risk & effort.
When you have built your brand authority, potential customers and clients begin to depend on you and trust you for the sales that you can generate with your brand.

But how exactly you can build a brand, or build upon, their authority? Marketing your content through your digital tools & resources is an excellent way.
Hence in this article, we will go through all the tips given below on how it is done:-
1) Answering the questions of your audience
Answering the questions of your audience should/must be your number one priority and without it, there is no way you will become an authority.
People grow to trust & count on the brands when these brands provide them with trustworthy information that they are looking for, so if your content marketing doesn’t include those answers, then you are not demonstrating to your audience why they should trust you in the first place.
You can build on-site content with the help of top digital marketing services that provides this kind of value. You can build your authority while building more awareness for your brand.
In other words, you can place yourself as a digital marketing expert for those who don’t know you. It might also make you a star overnight.
Solution-
You can find out what your target audience is inquiring about by talking to your customer service representatives and performing keyword research.
You can also use tools like Answer the Public and BuzzSumo’s Discover Questions feature. Then see & figure out what content already exists and if you can do better.
2) Create newsworthy reports & studies for your brand
One of the best digital marketing strategies is to demonstrate your authority, to show your continued interest in finding new information and insights. You can do this by prioritizing the original research.
When you start creating your studies, surveys, and reports based on new data or unveiling new insights, you not only provide value to readers but also have something that you can pitch to the media.
This gives you double advantage such as getting media coverage that helps you in building more brand authority and earning high-quality backlinks, which give signals to Google that you are an authority.
Solution-
After going through the first tip and analyzing questions, zoom out a bit and consider figuring out what general questions in your industry are still left out and need answers.
You can figure out, how can you answer them with data? Once you have created a report that reveals new information then you can use digital PR to pitch writers.
3) Use the authority of in-house digital marketing experts
Some brands are built around a particular personality, such as Steve Jobs with Apple, but those digital marketing services examples can force people to believe in that brand and personality.
Small companies with new entrepreneurs can enjoy a similar strategy if they have subject matter experts or SMEs who can show their authority.
Solution-
If your internal experts have never shared anything with the public, then make sure, if they are comfortable contributing content like blog posts or quotes to your website.
You can pitch them to be on podcasts, or use ‘Help a Reporter Out (HARO) to pitch them as sources for relevant news articles.
You can help them to prove their knowledge in ways that are useful to your audiences.
4) Start highlighting reviews, case studies & other proof of expertise for marketing your brand
The solution is recognizing the reviews, case studies & other proof of expertise that make sense to highlight for your products or services and figuring out the best placement for them.
Your main aim is to show people you know what you are talking about by leveraging third-party validation.
Your audience does not have to take your word for it that you know what you are doing and other people can confirm that you are great, too!
Solution-
If you don’t have the type of content that can attract customers & make them believe in you then ask yourself how you can best collect it.
You can reach out to your best clients and ask them for a quote. Pull the best reviews you have ever got for your products and services.
Call out any positive media mentions or highlights you have received recently. Then put this information on your homepage, but also on the conversion pages to inspire confidence when and wherever it counts.
5) Connect with other authoritative brands
If you side with other brands that you respect and that are doing right by their customers or users, some of that same trust may transfer to you if that company’s respect is mutual.
Additionally, if you work together, you are getting your brand name in front of a new audience.
So, is up to you to think about which brands it makes sense to collaborate with.
There are different ways to connect with other authoritative brands with or without the help of content marketing such as referral programs, but there are content-specific ways to work together, too.
Solution-
To make it possible, brainstorm which brands you might have a natural alignment in objectives or values with and how can you work together to provide something of value to both of your audiences?
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Consult our expert It support Team for the Link Logic Software
Here at Link Logic Software, we provide our IT support services that are also known as technical support services. Our typical IT support services include remote troubleshooting capabilities, installation assistance, and essential usability assistance. We also provide backup & disaster recovery, network security & help desk support.
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We provide cloud services to our customers that comes with various benefits such as reduced IT costs, scalability, Business continuity & access to automatic updates.
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Cloud Service Programming
Link Logic Software delivers a wide range of ‘cloud services’ on demand to companies & customers over the net. Our cloud services are well-designed to provide easy & affordable access to the applications & resources, without the necessity for any internal infrastructure or hardware
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We have a highly experienced team of professionals that will take care of all your mobile apps development needs. So, hire us now. Click here!
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3 Best Ways to Protect Your Business in 2021
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In case you are searching for an accomplice who can give you the best IT support services then you can move toward us with no concerns
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Link logic software offers some of the best digital marketing services in India such as search engine optimization, search engine marketing, social media marketing, website strategy, & email outreach
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IT support services
If you are looking for a partner who can provide you the best IT support services then you can approach us without any worries . Book our services!
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Our content management team will keep the valuable content for your website
Our content management system will help you effectively in managing all the valuable content of your website & keep it updated & inform your customers about the latest news & events related to your business
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Link logic software offers some of the best digital marketing services in India such as search engine optimization, search engine marketing, social media marketing, website strategy, & email outreach
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