maillookupaddresses

[maillookupaddresses]

What Are the Different Steps of an Address Lookup API?

Whether you're an eCommerce retailer or a service that relies on data accuracy to deliver a good customer experience, getting the customer's address right is crucial. Incorrect addresses can delay shipment and increase the risk of form abandonment. Address validation, correction, and autocomplete are key features that can prevent address mistypes and improve address usability on your website or mobile app.

An address lookup or autocomplete API takes input addresses and matches them to standardized, valid addresses in official or authoritative databases. It can also correct misspellings and capitalization, sanitize abbreviations, and enrich the data with geocodes and other metadata. It's important to understand the different steps of an address lookup so that you can choose one that best suits your needs.

The first step in an address lookup is parsing and formatting the input address. This includes identifying the building or house number, street name and type, post-directional element, apartment or unit designation, and the private mailbox number. The next step is standardization and resolution. Standardization is based on USPS and Canadian Postal Code guidelines and will return a resolver for the specified address. Resolution identifies the real-world address and may include elements such as street direction, FIPS Codes, and vacancy status.

The final step is cleaning and enhancing the address by adding geographic location and other supplemental information such as zoning, zip codes, and landmarks. This can help your users get a better idea of where the address is located and is particularly helpful for mobile users who might not know how to spell or pronounce the local name of the city.

SITES WE SUPPORT

Mail Lookup Addresses – Wix

[maillookupaddresses]

Types of Address Lookup API

The right solution for your business will provide you with the data you need, ensuring accurate and valid addresses. The type of address verification API you need will depend on your specific requirements, but there are four main types:

US Address Lookup API

The Smarty (formerly SmartyStreets) US Address Lookup API is a powerful tool for businesses that mail ads, coupons, or other promotional materials to potential customers. It validates and standardizes addresses, correcting typos, abbreviations, and other errors. It also checks if the address is real, mailable, and unique.

International Address Lookup API

The Right Address Lookup Solution Can Do More Than Verify Addresses A global address lookup solution is crucial to any company doing business internationally. It curates official postal authority, mapping, and geospatial data sources to provide one single best-record, giving companies instant access to complete and accurate global addresses.

For example, Intrade offers an advanced address lookup API that helps businesses improve the quality of their databases by identifying addresses correctly, based on the country they are in. This ensures that addresses are formatted properly for proper delivery, reducing the risk of lost or misplaced mail and improving overall postal delivery accuracy. Additionally, their software is certified by Coding Accuracy Support System or CASS, a tool that the United States Postal Service itself approves of. This gives them a competitive advantage in delivering fast and accurate postal verification results.

SITES WE SUPPORT

Mail Lookup Addresses – Wix

[maillookupaddresses]

Direct Mail Statistics You Can Bring to Life

In the age of social media and content marketing, it can be easy to overlook more traditional forms of reaching customers. However, direct mail is a very powerful technique to stand out from the crowd and create lasting impressions on your audience. In fact, a recent study found that 75% of consumers could recall the name of a brand after receiving a piece of physical mail from it, compared to only 44% who remembered a brand after seeing their digital ad.

Moreover, when a person receives direct mail it stays in their home for 17 days on average — allowing them time to read and examine the material. The same study revealed that people are also twice as likely to act on a catalog received in the mail than an email. Furthermore, companies that send out catalogs see a 28% increase in online and brick-and-mortar sales over those who don’t.

Personal letters from someone they know and advertising cards have the best chance of getting a response (97%) while credit card offers come in second place at 89%. Additionally, a catalog has the highest conversion rate at 28% while websites that supplement their sales strategy with catalogues experience a 163% revenue spike.

SITES WE SUPPORT

Mail Lookup Addresses – Wix

[maillookupaddresses]

Capabilities of an Autofill Address API

As users begin to type into an online address form – whether that be in your checkout or registration forms - the right technology can automatically suggest their complete address, helping them reduce keystrokes and errors. It’s an effective feature that reduces cart abandonment & provides a streamlined experience for your users.

A good autocomplete solution will use real-time geolocation to return the most relevant results at the first keystroke, reducing the number of potential matches for users to review. It should also be optimised for mobile and other devices to support a wide range of browsing experiences. Moreover, a high-performing autocomplete tool should be able to predict secondary address unit designators including apartment, suite and unit numbers, resulting in an even more accurate outcome.

An autocomplete solution that’s backed by validated data sets can also standardise addresses to international formats, giving you greater reach in the global market. It should also be able to handle multiple language variants, and be scalable to meet the needs of your website or app.

The best autocomplete software will also be easy to integrate into your online form, pairing with address verification and address validation via one simple, single API. Moreover, it should be able to display a map that visually confirms the validity of an address and allow for fine-tuning adjustments that improve accuracy. This helps in improving your conversion rate & avoiding costly mistakes that result in re-deliveries and refunds.

SITES WE SUPPORT

Mail Lookup Addresses – Wix

[maillookupaddresses]

Address Autocomplete VS. Verification

Address autocomplete is a tool that enables your customers to enter addresses faster and more accurately. It is a feature that automatically suggests street and postal address options as your customers are typing their addresses on your website or application. It is a highly useful feature for online shopping as it speeds up data submission and reduces friction in the conversion journey - leading to lower cart abandonment rates and improved user experience.

Predictive type ahead - also known as address autocomplete - uses a range of different methods, including device fingerprints, geolocation and other data to make suggestions and narrow down results. It is a feature that can be integrated into websites, apps and internal business systems using an API.

A high-end solution will have fuzzy matching and intelligently recognize and parse addresses in a variety of formats and languages. It will also be able to detect and correct for common errors such as typos, duplicates and incomplete information.

While there are numerous address autocomplete tools available, they often fall short when it comes to validation and verification. This is because they are often based on databases that are frequently updated by volunteers, which can lead to inaccurate results.

Another big limitation of many address autocomplete tools is that they do not support apartment, suite and room number details, which can lead to incorrect deliveries and poor customer experiences. With Fetchify, you get a tailor-made solution that provides real-time address autocomplete and standardization for all addresses worldwide. Our zero-code integration makes it easy to implement in your website or application.

SITES WE SUPPORT

Mail Lookup Addresses – Wix