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PPC

What is online marketing?

Online marketing involves web-based channels to spread a message about the company’s brand, product, or services to its potential customers. These channels are email, social media, display advertisement, Google AdWords, and more.

What is online marketing? What is online marketing?

All digital marketing more or less fall in the 11 categories.

SEM (Search Engine Marketing)

SEO (Search Engine Optimisation)

PPC (Pay-per- click)

SMM (Social Media Marketing)

Content Marketing

E-mail Marketing

Affiliate Marketing

Viral Marketing

Television Advertisements

Radio Advertisements

Mobile Advertising

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ONLINE MARKETING

Hi guys. You know what Marketing is . But what is Online Marketing ? Online Marketing is advertising and marketing the products or services of a business over internet. In Online Marketing, you can promote the products and services via websites,blogs,email,social media forums ,PPC and Apps.

What On Line Marketing can do for the entrepreneurs?

Market Research

This helps you in enhancing your market understandings such as

Reviewing your website traffic.

Reviewing your Ad conversion rates.

Review the queries asked by your existing customer.

Identify your customer’s pain point.

Compiling FAQs.

Keyword Research and SEO friendly Website

This helps you in choosing a correct and a relevant set of key words fully focusing on the pain points of the customers,appropriate & eye catching titles,meta descriptions,web site speed,links etc. for designing a crisp and persuasive advertisement.

Web Analytics

This identifies actionable insight and necessary changes into your web site.

Online Advertising

This helps in placing crisp, simple and tempting Ads on your website and on your smart phones so as to help your business grow.

Social Media Marketing

This will help the entrepreneurs in creating their brand on social media platforms such as Google plus, Linkdin,Pinterest,Twitter,Face book,Email etc. It assures that you remain connected to the [i]existing or potential customers , build awareness about the products and services and create interest in the minds of the customers.

Content and Blog Marketing

This helps in creating and sharing various content and blogs so as to attract and retain customers.

Internet Forums

This will facilitate in creating message boards for online discussions.Online Marketing is hassle free ,reachable to maximum percentage of purchasing populace, is easier to setup,run, monitor and the results are trackable and measurable . It is considered cheaper in comparison to print marketing and advertising on TV &Radio.

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