mobileappdevelopmentsolutions

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Mobile App Development Economy 2019

“App Annie’s 2019 State of Mobile report has a bevy of factoids and projections enterprises need to consider as they take on their mobile and digital transformation strategies”.  

According to App Annie “Consumers are expected to spend $120 billion in app stores in 2019”. That spending figure is expected to be five times in the growth rate of the global economy.

Global app downloads reached 194 billion in 2018, up 35 percent from 2016.  Emerging markets are leading the growth.

Social and communications apps account for 50% of time spent on apps. Time spent in apps globally grew 45% from 2016 to 2018.

720 billion hours were spent globally in social and communication apps in 2018, increased by 30% from 2016.

On the basis of App Annie, most amazing apps of 2018  contained in-app subscriptions.

With the help of mobile applications, retailers are making progress.

Peer-to-peer shopping apps such as eBay, MercadoLibre and Shopee touched 1 billion downloads.

According to market experts of the Top Mobile App Development Company USA, the mobile app development industry is the fastest growing industry, and it’s not gonna slowing down in the future as well. For technological advancements, it is necessary to give a glimpse into the mobile app development trends of 2019.  

These mobile app development trends will bring many new opportunities for entrepreneurs and startup owners. Without discussing more on the mobile app market, let’s check out the upcoming trends that are thoroughly researched and analyzed by our technical head.

1. Artificial Intelligence & Machine Learning

Artificial Intelligence for Mobile App Development and Machine Learning mobile app developmentboth have dotted their feet deeper into the mobile app industry. If we talk about AI, it mainly strengthens the designing of intelligent machines that behave like humans.

This technology has mainly made itself obvious in the form of chatbots, whereas Siri, which is the combination of AI and machine learning, has become an important part of the mobile app innovations.

In the upcoming year, the use of AI will not be limited to Chatbots and Siri. There are various companies like IBM, Microsoft, Google, and Oracle are heavily investing in AI technology. In fact, these companies are also developing apps and data integration, analytics and system, and identity management autonomous.

In effect, as per the IDC report, more than 75% of workers, who are using ERP solutions, will now leverage the capabilities of AI and Machine Learning to expand the proficiency in the workplace. It means AI and machine learning are going to revolutionize mobile apps industry, with significant opportunities for innovation for the future of apps.

2. Blockchain Technology

For the past few years, Blockchain Technology has created a great impact in the market. This advanced technology allows Blockchain Software Development Company to create tamper-proof records across multiple computers and gives the ability to track transactions with greater confidence and security.

In 2019, experts are expecting that technology will be more widely adopted by companies, especially mobile app development companies.  

3.On-demand Apps

On-demand mobile app development economy is the most expansion economy is the world and is also known as the sharing economy. It fulfills customer demands on an immediate basis, by allowing quick access to services. In the beginning, the on-demand business model was an imminent bubble in the world of mobile applications and now it becomes a future of the mobile app industry.

Irrespective of the size of the business, almost all the mobile application service provider companyhas embraced on-demand based solution to make their business future proof. According to the same survey, 86.5 million Americans, around 42% of the adult population have used at least one on-demand economy service. With these figures, we can say that On-demand technology will not gonna fade away anytime soon, it will allow startups and enterprises to develop an on-demand solution to provide quick access to services and goods.

Conclusion

This mobile app development trends will shape the future of the mobile app industry in 2019. Through these trends, entrepreneurs can get an idea about which latest technologies they can adapt to mobile app development. With the most suitable technologies, you can fulfill your customers’ demand. So, if you want to develop a mobile app for your business, you can book our free consultation and discuss your queries with our expert software development team.

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Why Node.js is Perfect for Enterprise Mobile App Development?

The technologies are changing by leaps and bounds and forced enterprises to redesign their business processes. As the digital revolution has moved well in the form of convenient mobile app development that let you book cab or order food from anywhere at any time to simplifies lives.  To streamline the mobile application development process app developers community come up with Node.js to facilitate mobile app developers so they can complete their task in a short duration. Its popularity has dramatically changed the face of enterprise mobile app development today and now it’s become difficult to imagine efficient mobile app development without  Node.js.  Node.js is an open source server environment which is built on Chrome’s V8 JavaScript engine. It is a fast, free and scalable web server for web applications that’s the reason mobile app developers preferred JS framework over other frameworks to avail various web and security benefits. So we can conclude that Node.js is the first choice of the developer community but does it is good for enterprise mobility solutions?

Does Node.js is good for enterprise mobile app development?

Enterprise mobile app development comes with their own unique set of challenges. They need to be able to track business growth, maintain employees connectivity, store confidential data and can track employee performance. Clearly, enterprise mobile app developers need a very robust language to develop an enterprise app and Node.js is a perfect fit.  Node.js is a remarkable language for enterprise app development as it built on Chrome’s V8 JavaScript engine. It enables mobile app developers to develop the most high-end enterprise apps with ease. Over the last decade, adoption of Node.js has significantly increased, giving a boost to its very active community of developers, who have collectively added over 190,000 Node.js modules over the years. Insights

According to W3Techs, most of the popular websites like Flickr.com, Thesaurus.com, Dictionary.com, and Healthline.com are built using Node.js development. On the basis of a study, there are nearly 501,481 live websites and 156,658 unique domains present. All over the world, the US is the top leading country using Node.js for mobile app development while India has approx. 3,302 websites using this framework. According to BuiltWith, approx. 772,790 websites of the entire web are using Angular.js and 402,414 sites are using Backbone.js. The following diagram shows the usage of Node.js development for web applications.

Top Advantages of Using Node.js in Enterprise Mobile App Development Here are some of the Node.js qualities that make it well suited for enterprise app development:

1. Real-Time Web apps Node.js mobile app development allows you to create real-time web apps at escape velocity.  Therefore, it’s the first preference of mobile app developers when it comes to creating multi-user real-time web applications for gaming apps and chat apps.  In Node.js, the architecture driven by events serves both the client side and the server side is written by JavaScript, therefore, the synchronization process is fast and in an arranged manner. The event loop through the web socket protocol works in TCP and handle multiuser function to avoid HTTP overload for Node.js mobile app development.

2. Easy Coding Node.js development allows web developers to code in JavaScript for both the server and client. Hence, it easily transfers data between the client and the server to coordinate the work simultaneously.

Meteor, a web application framework created via Node.js supports the same codebase for the client and the server.  When we made data changes in the server, it instantly appears on the web page that shows this Node.js fulfil all the needs of the mobile app development process and renders fast scalable network apps. 3. Reusable RESTful APIs Node.js is a strong enterprise level language, it focuses on reusable RESTful APIs which are the most formative way to develop extensive software systems. Node.js does this with the help of APIs that can manage large volumes of data by connecting to the backend, keeping things lightweight and efficient.  4. Large NPM Registry Large NPM Registry is another great feature of Node.js, it can hold over 190,000 modules, and more being added every day. These are open source modules easily available on GitHub that mobile app developers can easily use and can tweak according to their needs. This flexibility encourages mobile app developer to create a full-fledged mobile application and enrich their experience and user satisfaction. Node.js also facilitates code-sharing amongst team members and increases productivity and efficiency. 

Summing up

Node.js mobile app development has brought a great revolution in the IT industry. The world most popular brands such as eBay, Walmart, Yahoo, etc use Node.js to enjoy fast and scalable network applications. It is really a blessing for a mobile app developer and should be included in the mobile app development process.  Consagous is a leading mobile app development company in USA, UK, UAE, AU, and India having a team of expert Node.js mobile app developers who have successfully delivered various projects. If you are looking for any sort of consultation, solution, service based on Node.js for enterprise mobile app development, you can contact one of our executives at +1 512 862 2456 or drop your inquiry at projects@consagous.com or Free Quote HERE.

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Market Your Mobile App Without Burning Extra Money

In today’s digital world, people are depending more on their mobile phones for all connected experiences, whether it’s watching a movie, reading the news, catching up on social media or making purchases. Most of the companies have adopted mobile app development in their landscape and prioritized in the business model. However, for mobile app developers, it is very challenging to marketing their apps especially before raising funding or start making revenue.

Usually, mobile app development companies spend millions of dollars on marketing their app to get users and after while fail to retain those users. Therefore, initially, it is good to focus on a minimal viable product and reaching out to prospects for feedback. At this stage, it is pointless to spend much on marketing. Below are several marketing strategies you can adapt to get your first few thousand users:

Partner with different venues and sponsors to organize events, it’s a great way to attract new users and create touch points with existing ones. Venues and co-working spaces are always looking for publicity and many of them would be happy to host you if you promise a certain number of people. You can also find food sponsors easily by reaching out to the marketing manager of the company.

Blog posts can be a good way to enhance website visibility on search engine result page. Content about the relevant and compelling topics on your website can give a bounce to your product by increasing the user traffic on the website.

Use Google AdWords, Google Trends and Keywords on the basis of your target audience as it will help you to increase your post reach and allow you to generate more genuine viewers.  

Social media holds great potential for marketers, it has changed the way we communicate, sale and buys. All the social media channels have a search bar that can be used for keyword search for searching specific conversations. Today Twitter, Facebook, Instagram, YouTube, and others social media platforms are used for free promotions, reach out to bloggers and influencers and collaborate with them or invite them to your events and offer them a free experience related to your service. Many of them will be happy to use your app and will include it in their videos or posts, wherever there is a good fit.

For Startups, it is very tough to burn money on marketing as they have always tight marketing budgets, therefore, they always look for free promotions. Email partnership proposals to different startups, events, and meetups to cross-promote with them.

Speaking at conferences, events and universities are an effective way to publicize your mobile application. To become a speaker, instead of applying online, reach out to event organizers. Conceptualize your idea and relay it like a story. Deliver your speech with full emotions so that people can relate to you more.

Craft a press content including your mobile app development vision, the motto of the app and the problem you are solving through your app and send it to relevant writers. Search the writers who have previously published articles about them.

Creating a campus ambassador program for college students can help you to form a team of pastors for your brand. Students are always zealous and motivated to get work experience with a startup so it good to utilize their talent in a fruitful way for marketing your brand. Created a program with fixed tasks for ambassadors and organize weekly meetings with them. Invite all ambassadors in your events and ensure they are enjoying and befitting form their experience.

User feedback plays an important role in evaluating the performance of the mobile app and to improve retention rates. Most of the entrepreneurs believe that some of their best ideas for app updates came from users. So if you want to market your mobile app within a fixed budget, try to build virality within the app itself.

The app gives your customers the ability to interact with your business on their schedule. And as compared to emails, the open rate of Push notifications is also high that clearly shows that the mobile app is the best way to connect with your customers.

To make your mobile app popular among users, app marketing is very important but it can be difficult and pressuring. To make your app’s marketing successful, you will need creative mobile app developers who will ready to hustle, and we can help you with the same. With Consagous, you can come a long way without spending millions of dollars. Let’s talk.   

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Growth Hacking Tips for Mobile Application

Did you know that about 75% to 80% of users uninstall apps within three months of downloading an app? That’s because most of the mobile apps are marketed to the mob, not to the right audience.

Once the mobile app developers developed and released the application on the app store, they feel that everything is completed but soon they realize, creating the app was just the beginning of the journey. To make mobile app up and running, it’s important to work on raising the number of active users and app installations from the target audience.

Here are the few useful promotional practices to reach out the paramount engagement with the target audience and convert them into active users.

Growth Strategy for Mobile Applications

Every enterprises or business want to reach as many app users as possible with the hopes of converting them into real active users but some challenges of markets hold their hands to do so. It’s important to a mobile app development company to schism these barriers otherwise they would make your app feeble in the Play Store.

Think mobile first but web second

Today, everyone’s talking about the mobile app, no doubt it leverage the huge potential of marketing but we can’t underestimate the power of the web as it also holds the dynamism of marketing that can help in raising the horizon of online businesses.

So it’s good to use all online marketing channels to promote your new mobile app and always make sure that the app goes beyond apprising your customers of new categories on your shelves. For that build a solid sales channel with customer data analytics, pre-ordering and delivery options and cost-efficient rewards program.

Embed deep links on social media

Use deep links on your social media pages to forward users from pages to an app landing page. Add button on your social media page so that users can open your app from there. Post fresh content regularly about the app on your all social media pages, it will help you to maintain the consistency of your pages and generate real active users.

Promote viral campaigns on social media

Mobile apps can be used to build long-term relationships with existing customers and turn them into a brand promoter. But it also meets the common challenges when it comes to new customer procurement.

A welcome gift for new users, bonus points, coupons, points for repeated visits and reward base-gamification helps in generating genuine customers and encourage them to shop more  

Recently only in five months, “Burger King Europe managed to drive one-million app downloads with the help of a smart promo code campaign”.

You can also run these promotional contests regularly and as a prize can send reward points or coupons to the winners right through a mobile application.

Push Notification

Send push notifications at the right time to the customers as it sounds more welcome as compared to Email and SMS messages. With the help of this method, you can reach out to your existing customers only you need prior approval. If you don’t have customer database then start building it with the help of your mobile app as users are more likely to open push notifications on their smartphone apps.

Leaflets for Mobile App

When it comes to app promotion, don’t forget high-traffic areas like bar counters, the main walkway, restrooms, Wi-Fi stickers, and even traffic signals. Put your mobile app logo and offers that guests can avail as a reward if they download the app on their smartphones.

By focusing on these promotional techniques on social media channels and in-store, you will get the number of active users for your app and installations soar.  

Create viral video content

According to research visuals hold more appeal than plain text and learners respond to visual information faster as compared to text. That’s the reason videos are the most popular form of content today. For your mobile app marketing, you can create a video for YouTube as it’s a most popular platform worldwide.

If you want to create a promo video, keep it short and to the point, focus only on your app’s best features and provide a strong call to action. As a final check, mute your video. If it still makes sense, it’s well done.

Summing Up

When you are dealing with mobile application marketing, each and every detail about users makes sense. So always keep in mind your users’ expectation and try all best possible ways to fulfil them. If you’re interested in mobile app marketing strategies, let’s talk.  

To know more about Mobile App Development, contact us at +1 (512) 333-1321 or visit Consagous Technologies.

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Maximize Your App Downloads Using App Store Optimization

“Mobile is not just a platform. It is an opportunity to transform your business.”                                   

If you’re a mobile app developer and want to get your app out to the masses, you know how difficult it can be without a proper strategy. Ranking in the app store and search result can be unattainable goals, especially for those who you’ve just launched a new mobile app.

But with the help of some basic app store optimization, you can go a long way, as it becomes nectar for mobile app development to gain recognition in App Store

According to statista, app discovery is one of the biggest marketing challenges for nearly 50% of app marketers. Therefore appreneurs started focusing on App Store Optimization (ASO).

Let us dive down to know the ins and outs of ASO:

What is App Store Optimization?

Application Store Optimization is the way to improve the ranking of mobile application on google play store and App store so that it can appear higher in query items. The higher visibility generates more traffic to app’s page to increase the number of downloads.

After the cursory look at the App Store Optimization, it’s time to discuss the factors that increase the ranking of mobile apps.

Scoop of Facts

According to a research, 47% of all US iPhone users search mobile applications in the App Store while only 10% find apps due to being featured on a top chart, and 9% through Apple’s featured screen.

On the basis of study completed by AppShots “53% of Android users and 47% of iOS users found their last app through app store searching “, and mobile application with simple features and appealing screenshots increased downloads by 30%.

According to the study, ���there were 1.2 billion app users, and this number is expected to balloon to 4.4 billion by 2017. The same research expected 82 billion apps to be downloaded in 2013, with the number swelling to 200 billion by 2017”.

The Importance of Ranking in App Store Search

Mobile app development companies went through trouble of building a successful mobile app with slick functionality that’s ready to add value to its users. Previous testers and users were raving about it but there were some major issues like person who already know about it can found it in app store. And this problem needs to be addressed before a competitor swoops up your audience.

There is no substitute for high rankings in app store search, on the basis of trends strategies also get changed time to time. Even if your mobile app will get featured on a top search result the resulting downloads won’t be as great as you’d think.

Top Ranking Factors in App Store Search

The components that Google Play uses to figure out the ranking of applications are different from the factors utilized by Apple but there are certain factors which are common for both apps stores.  

Keywords Are Your Foundation

Just like everything in SEO, keywords are the foundation for getting apps found in various app stores. Of course, start with a keyword in the app title, and choose it wisely. One big change to the Apple App Store as of September 2016 was limiting the character count from 255 to 50 characters. This means tightening your word choice; the idea is to find the correct balance between the app’s name and some keywords. Remember, this will also be your app’s URL, so choose wisely.

As the number of mobile apps is increasing day by day on google play store and App store, it’s important for apps to get positive store ranking. For this search engine optimization (SEO) can help you by targeting the right audience, only the approach to marketing apps needs to be strategic. Before discussing the components that affect the mobile app ranking, let’s discuss what exactly App Store Optimization is?

Number of Downloads

According to the Fiksu, the number of app downloads is directly proportional to application store rankings. If you want to increase your app’s downloading, then use proper SEO strategies so that your app can easily visible on search result page.

Select the Right Title

For ASO, it is very important that your app name must contain the brand purpose as well as the appropriate keywords otherwise it may fail to generate traffic to the app page. A recent study of Incipit revealed that apps that have keywords in their titles ranked 109% better than those without.

Write an Engaging Description

Your mobile app description is what that decide the fate of your app i.e whether the audience will download your app or not. So it should be informative as well as catchy that tells your customers how your mobile app can provide value to them.

To make it more pleasing use relevant screenshots and videos and insert appropriate keywords in the description so you can naturally boost your downloads.

Use an Eye Appealing Icon

To make a splash and attract users create an appealing icon for your app as it is the first thing that audience will notice. As the various apps are available on Google and App store, so make sure that your icon design will not similar to other apps.

An easy way to design an amazing icon for your app is to check some of the well-known top ranking apps of your category. This will give you a rough idea of an icon; however, it is important that your icon should be unique enough so that viewers do not get confused.

Summing up:

App store optimization is not an easy task, but it’s excessively important to take an app to the next level and allow it to be found by the target audience. Using these tips can help you to make your apps successful.  

An ASO service offers a platform to mobile app development companies to maximize revenues by getting more often discovery on app stores and dominate the market. So, have you got an idea for the next great app? Or looking to market your app. Let us connect with us.  Call us at +1 (512) 333-1321 or Mail Us at projects@consagous.com or visit Consagous Technologies.

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TRANSFORM THE CUSTOMER EXPERIENCE WITH MOBILE APP PERSONALIZATION

Ten years ago, Amazon introduced product personalization, now, as huge amounts of data are easily available to marketers and businesses, they are actively participating in changing the customer experience using mobile app personalization on a granular scale.

Technologies are the main reason behind personalization at scale for companies of all sizes and once they achieved their predefined goal, they developed a fruitful relationship with customers and the ability to offer a frictionless customer experience.

For years now, we’ve been hearing about the benefits of personalized mobile application development and now it already strikes the floor to bombarded with marketing and advertising to offer a tailored experience to customer to enhance online brand visibility.

No doubt mobile application solutions are the most leading medium for businesses to attain great heights, however, without personalizing experience mobile app users move away too fast. Therefore, instead of going with a static experience this won’t live up to the user’s expectations, go with actual needs of users and identify the ways to fulfill that without any compromise.  

Firstly let’s discuss what exactly mobile app personalization is?

 What is Mobile App Personalization?

The mobile app personalization is the process to build a customized mobile application that can meet the customer requirement instead of a broad, one-size-fits-all experience for all the users.

In mobile app personalization, all the features are based on customer preference for their particular needs that can generate attention without losing the grip. According to research, there are more than 1.5 million apps are on the play store and around 66% of apps deleted immediately by users due to unfriendly features and the ones who don’t delete, use them rarely.

Thus, owning a personalized mobile application will be a tough competition for your competitors. So ask your mobile app developers to tighten up their belts to make the apps user-friendly, by keeping user’s expectations in mind.

 Benefits Of Mobile App Personalization

Following are the benefits of Mobile App Personalization:

Builds loyalty – 

When users feel they are important, they love to visit again at the same shop and it reflects on your ROI that you are not just invested in them but also know them personally. Mobile app personalization allows vendors to know the purchase pattern of their customers more closely by collecting the data from all channels to create a personalized profile.

In this way, they can send offers and notification directly to the user app and can know whether they interested in the offers or not.

Enhances Engagement –

We live in a world, where everybody wants instant gratification, and customers’ expectations have imitated that. A smooth customer experience is only possible through real-time engagement that spans touch points and multistage journeys.

There are countless ways through which mobile app development companies can personalized customer journey only they need to embrace new technologies like machine learning, IoT, AI etc.  to keep up with the impregnation of touch points.

Retains Users-

If your mobile app works on a subscription basis, then it is must to retain app users. Retaining does not simply mean keeping the users engaged with your content, images or with attractive features, it is also about expelling the obstacles in the renewal procedure. When mobile applications are personalized on the basis of user’s behavior patterns and subscription status, it will help you in nibbling users who are more certain to drop off.

That’s the reason; mobile app developers and designers are trying to modify the apps to attract user-traffic and to make them likable to users, so they can enjoy all the app features easily.

Drives More Purchases-

For every online business, it is very disappointing when users leave their shopping cart mid-way without making a payment and this is a most common conversion problem seen in mCommerce mobile apps. However, as a marketer, you can’t send a push notification to all users to encourage them to check out, as not all of them will be having items in their cart. So, by using data based on user-behavior, you can narrow down the segment of users which you want to target and can use demographic data to determine what kind of product and content they like the most.  

Summing Up

According to a recent survey, nearly half of all shoppers made impulse buys from personalized recommendations and nearly three-quarters show disappointment when they do not experience some type of personalization. Approx. 44% of buyers will become repeat buyers if they have a personalized shopping experience.

Above mentioned figures clearly show that successful custom mobile app development is solving real challenges smoothly and become the reason of making happy, long-term customers.  

So, have you got an idea for the next great app? Let us know about it and we will be happy to help you. Contact us today or visit Consagous Technologies.

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Why You Need to Create User Personas for Your Mobile App

Today it is very important for businesses to create a user persona as it helps to know the exact needs of customers and modify the business module accordingly. But maintaining it is not an easy task as it requires market knowledge, research and active user’s insight that helps businesses to reach a different peak.

In the current scenario, with the help of latest technologies, devices and mobile applications, the tuning between machine and humans has evolved, though it was started evolving since the first-time man put a wheel on an axle, but now it has improved into large extent only because of user persona. Let’s discuss, what exactly it is?

What Is User Persona?

A user persona is a fictive representation of ideal customers, it generally based on the behavior patterns of the target audience, goals, user’s needs, and current market trends. It contains four basic information related to users:

Header

Demographic Profile

End Goal(s)

Scenario

Why Do You Need A Persona?

If you are a mobile app developer or an IT solution provider company, then it’s very important for you to understand who your audience is and who will be using the product. Because knowing the audience will help you to make a decision that is appropriate to you and your business. User’s persona clarifies the behaviour of the target audience by answering the following questions:

Who is the ideal customer?

What are the current behaviour patterns of users?

What are the requirements and goals of users?

For any successful project, it is very important for developers to understand the needs of users as their spelled-out persona will help you to effectively identify the user needs and which techniques are essential to the overall value proposition.

Let’s discuss the benefits of creating a user persona before developing an app:

Benefits of creating a user persona

Following are the useful benefits of creating a user persona:

1. Provide a better understanding of the customers’ need

Defining and satisfying the needs of the target audience are the key goals for creating user persona. If you have a clear understanding of your audience needs, you can address them with an intelligent UX/UI for your mobile app or website.

While designing your mobile application, always keep in mind that your design must be appealing enough to attract the attention of users as it gives your audience in-depth, unbiased reviews to convert fans out of potential customers.

2. Know your customer's online activity

Collect the data of your potential audience, it will help you to get the better understanding of how and where your customer spends their online time. This data allows you to create your ads and content more adroitly since now you know where you will find the most potential audience.

For example, these collected data could recommend you the strenuously spend the majority of their time online on newer social platforms such as Snapchat and Instagram instead of Facebook. This new information is useful for tailoring a more effective content and advertising strategy for your mobile application.

3. Develop steady brand language

When you create user persona and share it with each team members then all members become aware of how to handle the audience from different persona groups. This method allows you to create a steady brand language so that the sales team gets a better understanding of hot leads. Thus, creating a user persona can help you to increase your conversion rate.

4. Create a higher customer lifetime value

It also avows you to gauge the group of audience that is more likely to be valuable to your company. It shortens the sales cycle and makes marketing more efficient. With the clear understanding of target group, your sales and marketing teams unfailingly spend more time on the right channel for getting better sales for your business.

Summing up

The user persona is the go-to method for promptly identifying user needs. With the help of real data of archetypical users, mobile app development team can design an app that confidently meets the needs of the broader consumer base.

Overall, it helps in throughout the entire product development phase and combines additional user experience design methods for launching a useful and usable solution. Feel free to contact us!

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It’s Time To Switch To Kotlin For Mobile App Development

In the mobile app development industry, Kotlin has been in the buzz as it becomes a developer first choice for building an Android app. Previously the trend was different when we talk about Android app development, the first programming language that came to our mind was ‘Java’.

Undeniably, the majority of Android apps are written in Java but developers should know that the Android app can be written in various language that can be compiled and run on Java Virtual Machine (JVM).

Kotlin is one of the popular supplement of Java which was developed by JetBrains as a third party language on February 15, 2016. After a year, in May 2017 Google announced their first class support for Kotlin on Android programming to make coding a satisfying and efficient experience.

According to the Realm Report, after Google’s I/O announcement, “the number of applications built with Kotlin has increased by 125% and its adoption rate has doubled from 7.4% to 14.7%”. These figures prove that Kotlin is receiving amazing acceptance from the developers of mobile applications.

Benefits of Kotlin In Mobile App Development

Here’s a couple of reasons why you should totally switch to Kotlin:

Java Interoperability - Kotlin is purely interoperable with Java. Developers can continue to work on their old Java projects using Kotlin. No need to change the code as Java frameworks are still available in Kotlin and all the framework mobile app developers will write in Kotlin is easily adopted by Java developers.

Less code - During the development cycle, times matter a lot. With Kotlin, developers can save time during the mobile app development process as it requires less code means fewer bugs to deal with. Kotlin also helps in accomplishing tasks with high speed, in turn, that can also save your significant amount of time while building a mobile application. Kotlin has a positive impact on your bottom line also as most of the IT solution provider companies calculate costs based on project hours. So it’s perfectly natural to see Android developers get quite excited over this remarkable programming language.

Android studio support - Android Studio has an amazing support for Kotlin, it makes easier to configure Kotlin in projects just like opening a few menus. Once you have set up Kotlin for Android Studio, your Integrated Development Environment will seamlessly understand, compile and run Kotlin. Developers can also convert the entire Java source file into Kotlin file.

Summing Up

There are lots of features that are offered by Kotlin so it safe to proclaim that Kotlin will go through an accelerated period of evolution over the coming years.

If you have an idea for a mobile app and required dedicated app development team for Kotlin mobile app development, we can offer you the services of our experts. Reach us today and grow IT together!  

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Jetpack is finally, officially blasting in mobile app development

For Android app developers, developing a mobile application with a clean architecture is quite challenging therefore they dedicate so much time to getting this right. To set this problem, most of the mobile app development companies started using jetpacks to integrate new features smoothly.

Android Jetpack is a collection of tools, components, and guidelines designed to accelerate mobile app development. It was launched by Google to solve all the problems associated with software development. At  I/O 2018 developers conference, Android product manager Stephanie Cuthbertson said that Android Jetpack is a “next generation of Android APIs designed to accelerate app development.”

Need for Android Jetpack

According to the Google, previously Android developers struggled with code complexity and size, therefore, it was difficult for them to build robust apps. They have also faced problem in maintaining codes and testing part as it takes lots of time and efforts. Developers needed a solution for all these issues and Android Jetpack has solved some of the common issues when they create Android apps such as:

Backward compatibility

Data persistence

On-boarding new people

How Is Android Jetpack Useful For Android App Development?

Enhances Productivity – It updates features more sleekly and works cohesively. It also takes advantage of Kotlin language features that make the developer more productive.

No Boilerplate Code – Simplify toughest activities such as the lifecycle management, background tasks, and navigation.

Focus for Developers – Android Jetpack allows developers to focus on the requirements of the applications. It’s behavior components helps designers to design appealing and maintainable apps.

Creating High-Quality Applications – Android Jetpack helps the developers to easily integrate the modern design practices with easily eliminating more possibilities on the crashes as well as lesser memory leaked having backward-compatibility.

Email Subscriptions – It allows mobile app developers to create contact forms to generate email subscriptions to blog simply and efficiently. This feature also allows readers and visitors to get a brief email informing them about any updates related to your blogs.

Conclusion

With the help of Android Jetpack, developers can reduce code complexity and size and lead app development to a different peak. Stay tuned for more updates of Android and Google releases.  

[mobileappdevelopmentsolutions]

React Native Mobile App Development Isn’t Going Anywhere

After spending five years with React Native, Facebook has announced its new structure to make it more smooth and vigorous. The main reason behind this briefing is to offer flexibility and better integration of the framework with the native infrastructures in the Hybrid JavaScript/Native apps.

We all know that React Native contain all the answers of programmers’ especially for mobile app development in cross-platform therefore all the new forebode of this amazing framework has made after keeping the developer’s needs in the mind.

Sophie Alpert, Facebook engineering manager stated that “With this project, we’ll apply what we’ve learned over the last 5 years and incrementally bring our architecture to a more modern one, we’re rewriting many of React Native’s internals, but most of the changes are under the hood: existing React Native apps will continue to work with few or no changes.”

Reason Behind React Native Re-structure

Previously the main problem that incorporated with React native mobile app development was of an asynchronous bridge, it prevents developers from integrating JavaScript syntax with various native APIs that are anticipating synchronous answers.

Batched bridge, which queues the native calls makes it difficult for the React Native app development to call functions that are implemented natively while a serializable bridge equates to unnecessary copying. For apps that are built with the existing app code using React Native, these limitations can be very miffing.

To avoid this frustration, the framework has been re-architectured with three remarkable internal changes –

New Threading Model

Instead of calling every UI update to perform the work on different threads, the re-architecture has made it possible to call the updates conjointly in JavaScript on any of the threads in a vase of high-priority updates without hampering the low-priority work for maintaining responsiveness.

Newer Async Rendering Abilities

To simplify the asynchronous data handling process and to provide multiple rendering priorities.

Lightweight and Fater Bridge 

It enables JavaScript to directly call Native to make it smoother and simple for developing debugging tools such as cross-language stack traces.

Along with these changes, re-structure of React Native also come up with a slimmer framework in order to fit well with the JavaScript ecosystem

If you want to take benefits of the restructuring? Contact our React Native App Developers, Today.  

Courtesy:

https://www.consagous.com/blog/react-native-mobile-app-development-isnt-going-anywhere/

[mobileappdevelopmentsolutions]

Top 5 Mobile App Development Frameworks that will blow your mind and save your cost

Nowadays smartphones have become a necessity for every business, and its evidence is visible in almost every sector. In a short span, how technologies have made its strong presence in our life is meritable. According to research, approximately “3 billion people worldwide own a smartphone” and spend most of their time on mobile apps to explore new things. To avail this fortuity, many businesses have developed their own dedicated mobile application to better engage with their customers and stay ahead of competitors. 

Though there is no paucity of tools to boost the mobile app development still there are few things that developers need to keep in mind before building an app.

With the help of new tools and technologies, app development is now not a big cheese but successful app development is as nearly “40% of downloaded apps are uninstalled within the first 2 or 3 weeks of use”. This is the reason, most of the industry leaders emphasized that knowing the ecosystem of software development and staying abreast with the latest frameworks and market trends can help developers anticipate problems introduced into the platform with the latest releases.

So, without wandering, let’s discuss the latest frameworks for boisterous mobile app development.

1.Flutter

Flutter is a mobile App SDK introduced by Google to beautify native mobile apps with the help of a single code base. This new apprentice in the cross-platform mobile application development provides reactive-style views by avoiding the complications caused by the JavaScript with Dart.

2.Kotlin

Kotlin is an open source framework derived from java by taking its advantages. It reduces the coding structure by offering single-click tool that can convert Java code. Mobile app developers can use Kotlin’s extensions to add methods and classes without making any changes in its source code.

3.PhoneGap

It’s also an open-source cross-platform mobile application development framework which allows developers to build mobile apps using HTML, CSS, and JavaScript. It latches a plugin-able architecture to help developers by creating featured apps with the utilization of device’s capabilities through APIs. Know more.

 4. RhoMobile  

RhoMobile is a powerful open-source framework, contain the features of the Rhodes framework. It’s a set of development tools for building data-centric, cross-platform and native mobile applications. Developers can deploy RhoMobile by writing a code once and use it on the most-used operating systems.

5. React Native

It’s a programming language that allows mobile app developers to design cross-platform mobile applications with the help of JavaScript. With React-Native, a developer can use a single set of code for both iOS and Android platform.

Summing up

When it comes to mobile app development, there are omnifarious options are available. With these options, you can design the most advantageous mobile applications to drive better sales, a greater number of customers to your services. For cost-effective ways and full-fledged mobile app development services, let’s connect with us at projects@consagous.com or visit Consagous Technologies.

Courtesy:

https://www.consagous.com/blog/top-5-cost-effective-frameworks-mobile-app-development/

[mobileappdevelopmentsolutions]

6 Campaigns Which Can Help Media & Entertainment Apps to Grow

6 Campaigns Which Can Help Media & Entertainment Apps to Grow

Media and entertainment mobile applications are an enormous power in the realm of portable. From music and video applications to social and games, media and excitement applications come in a wide range of styles and sizes.

These applications are typically centered around an assortment of objectives, including boosting income through paid memberships and building client engagement with executioner informing.

Today, we’re highlighting 6 showcasing effort all media and diversion applications ought to give a go – we have something for each application, so look at them and see what seems to be valid for you!

1. Move up to Paid

Numerous media applications whether they are native or hybrid apps begin off speaking to new clients by giving a free form of their application. While the freemium adaptation ought to give a lot of quality to the normal application client, the paid form of the application will offer much more components and worth that diehard clients will covet.

Applications ought to pinpoint their energy clients and advance the paid application form, highlighting the advantages and redesigns that the premium application gives.

To push clients towards a change, run arrangements and rebates for redesigning, and let power clients think about these specials through push and in-application informing.

2. It’s That Time Again

Media and excitement applications have been appeared to have most noteworthy use amid the morning and night. Track what time clients are most much of the time utilizing your application, and afterward connect with clients suitably.

Music applications may advance their Morning Pump Up playlist for laborers needing to kick off their day, while a podcasting application could send a push message to clients urging them to download the morning news.

3. To a Greater Degree a Good Thing

Media and diversion applications can help engagement by cautioning clients to a new substance that may intrigue them.

You have information on your clients – so utilize it! Applications ought to dependably be diving into client information to better comprehend their clients’ advantages and tastes. Realize what your group of onlookers preferences, and after that convey more important substance on what they want to keep them glad!

A music application could track a client’s most loved type of music and afterward, propose new craftsmen or tunes in light of that information.

4. We Have Awesome New Features to Show You!

When you know your application has highlights that clients go insane for, proceed milk those components for all they are worth.

See where clients invest the most energy in your application or analyze what components of your application get the most love from fans. When you comprehend what parts of your application clients appreciate the most, you can redesign them on any new discharges that may energize them and drive engagement.

Snapchat’s swipeable stickers and selfie channels are most loved components for some clients, so Snapchat should seriously think about sending a push message when another channel or sticker is discharged.

5. The Peer Pressure Push Message

For all applications, paying little heed to long haul objectives, engagement is an imperative metric to consider. Online networking applications have a novel favorable position subsequent to there is such a great amount of happening on social networking at any given time.

Online networking applications can drive engagement with clients by highlighting what their companions and people in their system are doing. Exploit the FOMO (Fear Of Missing Out) impact to help engagement by reminding clients that they could pass up a major opportunity on the off chance that they don’t sign in!

6. Don’t Forget What Happens IRL

Excitement and media applications can utilize popular society or industry-significant occasions to keep clients aware of present circumstances and manufacture engagement.

Consolidating opportuneness or popular society into informing builds up your association with clients, demonstrating that you’re a trusted wellspring of information that can stay up with the latest on occasions that are imperative to them.

Music applications should seriously think about telling clients when a band they’ve listened to is performing adjacent, while a games application may keep clients educated about World Cup redesigns or their group’s fantastic winning streak.

Media applications like Netflix, Amazon Prime Video, or Hulu should seriously think about telling clients when a most loved show they’ve orgy watched is up for an Emmy recompense (and could drive clients to vote).

Consagous also offers high-end blockchain development solutions and website development.

Courtesy:-

https://www.consagous.com/6-campaigns-can-help-media-entertainment-apps-grow/

[mobileappdevelopmentsolutions]

How to Get 5-Star Ratings and Reviews for Your Mobile App

In reality as we know it where early introductions are everything and during an era when shoppers are becoming ever doubtful of advertising, associate suggestions as application store appraisals and audits remain solitary as the single most noteworthy driver of disclosure and change. In a late buyer overview, Apptentive found that 92% of shoppers consider star appraisals to be a fundamental piece of their assessment of another mobile application, and that 42% consider surveys similarly or more dependable than individual proposals. Appraisals and audits serve as precious social confirmation at every phase of the buy channel, and they make applications more discoverable, more appealing, and eventually, more beneficial.

Better appraisals and surveys come down to a 8-stage process, which we’ll get into in today’s post. We should make a plunge!

The top outlines in the application stores are desired by application distributors in each classification, and the most ideal approach to arrive is through five-star appraisals and surveys. You can influence the progressions underneath to help you arrive:

1. Incorporate an Outsider Rating Brief, or Manufacture Your Own

Rating prompts are a twofold edged sword that can disturb the client experience, however, are one of the most ideal approaches to get all the more brilliant evaluations. On the off chance that utilized accurately, appraising prompts can build your native and hybrid mobile applications evaluating, yet in the event that manhandled, can lose you, clients.

When you’re making a rating brief, make certain to comprehend client conclusion before requesting an audit in an application store. We’ve found that dividing clients and just controlling the individuals who adore your application to the application stores is the most ideal approach to support evaluations and audits while drawing in unsatisfied clients in a discussion or overview to realize what could be better.

2. Set up Examination to Find out About Clients

Examination permit you to comprehend who your clients are, what they think about, and how to converse with them. When you accumulate information around your clients, you can influence the information to convey all the more by and by and all the more successfully in-application.

Examination stages can be made all alone, or you can incorporate an outsider to fit your needs. Whatever you choose, make sure to consider the kind of information you’d like to accumulate before pulling the trigger. Make certain your stage can deal with bits of knowledge into client history, use, demographic information, and so on to give you a full perspective of who your clients are and how you can better serve them.

3. Convey Rating Prompts at The Right Versatile Minutes

The “right versatile minutes” are the key snippets of engagement each client encounters. To locate the right versatile minutes to provoke clients inside your application, you need to begin by finding the perfect spot, correct time, and ideal individual for your in-application interchanges and invest energy considering how to treat your portable involvement with the individual touch clients merit.

Most times, the right portable minute to incite a client happens after an activity or assignment has been finished. Here’s a case around how the wrong versatile minute can play out: A client opens up your application and is hoping to book a carrier flight, however, the main thing that happens when the application is opened is that you send them a message saying, “Hey. Rate us in the application store.” what number times have you seen that? So baffling, isn’t that so? Tragically, this happens again and again and is not the right portable minute for any client.

4. Begin by Posing a Question

The most ideal approach to request a rating is to begin by posing a question. For instance, you can utilize the inquiry, “Do you adore this application?” keeping in mind the end goal to fragment your clients into “fans” (i.e. individuals who adore your application and are liable to rate it exceptionally in the application stores) and “input sources” (i.e. individuals who may not love your application and are prone to give criticism, if gave the open door). Individuals will probably react when you talk with them on a human level, and beginning with an inquiry is an awesome approach to get the discussion going.

5. Ask for Appraisals from Clients Who Reacted Emphatically to Your Inquiry

As said over, it’s critical to fragment your clients by estimation before managing them to the application stores to leave a survey. On the off chance that clients react emphatically to your inquiry, will probably leave a positive audit when incited to proceed to the application stores.

Then again, clients who react adversely to your inquiry will probably leave a negative audit. To keep your evaluations high and to give unsatisfied clients a superior outlet for criticism than application store surveys, you can utilize a rating brief to give a more fitting channel of correspondence for the individuals who reacted contrarily, for example, requesting that they leave input through an in-application message. That way, your organization can at present gain from their important criticism, and they can be placed in contact with a man to help them explain the issue they’re having as opposed to leaving their disappointments in an application store survey.

6. Keep your Dialect Inviting

Advance how you request a rating by evading any wording that clients may see as arrogant or requesting. Applicable and deferential correspondence is dependably in style with regards to in-application correspondence, particularly when you’re approaching clients to rate your application for you. For instance, do whatever it takes not to overpower clients with your rating brief dialect; quick and painless is vital!

7. Regard your Clients’ Correspondence Inclinations

Sadly, there will be a section of clients who may dependably pick not to rate your application. For this situation, it’s critical to regard their correspondence inclinations as opposed to re-trigger rating prompts to the individuals who pick not to rate. The experience will soon get tiring for the client, who might be less disposed to utilize your application because of diversion, or eventually, may leave your item/benefit altogether.

It’s likewise critical to not over-brief clients as they experience diverse adaptation of your application. As a rule, it’s great practices to just incite clients once per application upgrade. Something else, your upgrades will turn into a disturbance instead of a spot to share criticism, and clients may get disappointed with the experience.

8. Watch Out for Reaction Rates

Likewise, with any client taking in, it’s vital to constantly emphasize and enhance your informing by watching out for your reaction rates. In the event that you gain from in-application client criticism, you’ll have the capacity to enhance your application’s experience snappier and more successfully than you would have the capacity to all alone.

Furthermore, clients affection to see their input executed, so make sure to speak with them to tell them their musings have been heard and followed up on. In a late purchaser overview with Survey Monkey, we discovered 98% of clients will give criticism when requested it specifically, yet 55% are not willing to remain, clients, if their input apparently goes overlooked. This is a colossal open door for organizations of all sizes to gain by, and an extraordinary approach to drive item guides from the perspective of the client.

Consagous also offers high-end blockchain development solutions and website development.

Summary

Appraisals and surveys are vital to application store perceivability and gaining new clients, yet incredible audits are hard to get a hold of. Keeping in mind the end goal to get positive surveys from clients, designers must request them in a way that makes the experience wonderful for the client, regardless.

Courtesy:-

https://www.consagous.com/get-5-star-ratings-reviews-mobile-app/

[mobileappdevelopmentsolutions]

WHY DEEP LINKING MATTERS IN MOBILE APP DEVELOPMENT

Reception of profound connecting was moderate in light of the fact that the advantages were indistinct; standard profound connecting just worked if a client had the application introduced, so it wasn’t high need on item guides.

With conceded and more as of late relevant profound connecting, this state of mind has changed. Organizations now understand the estimation of portable profound connecting for client experience, driving engagement, enhancing the client onboarding process, advancing their mobile apps and better following showcasing effort.

Portable App Deep Linking Enhances The User Experience

Clients can all the more effortlessly get to content by means of profound connections, with basically no route. They likewise serve to direct clients to particular screens to your application rather than the home screen; accordingly, on the off chance that you are connecting to something in your application from online networking, a portable site, and so on., clients can explore consistently to that substance.

Profound Linking Improves User Retention, Engagement, Usage

Profound connecting has been appeared to enhance important use measurements. Clients who were profound connected indicated twofold the initiation rate, twofold the standard for dependability, and went by the application twice as regularly versus clients who hadn’t been profound connected.

Versatile Deep Linking Improves User Onboarding

Through profound connecting, you can customize the onboarding knowledge. With relevant profound connections, for instance, you can give customized native and hybrid mobile apps welcomes or incorporate motivators or offers in the client onboarding stream.

Profound Linking Can Help Re-draw in Users

At the point when a client has your application however has been latent for a timeframe, you can utilize profound connecting to direct them to particular substance to support use, as opposed to the nonspecific home screen. For instance, you may re-draw in a client by sending them a push warning that connections to a restrictive arrangement, another component, or something else that will incentivize them to draw in with the application once more.

Portable Deep Linking Can Strengthen Your Marketing

Contingent upon your adaptation technique, profound connecting can drive income and expansion deals. For instance, a retailer could utilize a push crusade offering a 20% off arrangement to target clients, with the profound connection coordinating to a spot where they can purchase instantly from that application screen.

Versatile Deep Linking Can Improve App Discoverability

Google records versatile application profound connections, implying that application substance can appear in web crawler results pages as a site would. This builds the odds of new clients discovering your application through hunt.

Profound Linking Can Give You Insight into Campaign Effectiveness

Since profound connections can pass information, you can all the more precisely see which crusades and sources are best in driving clients to your application or driving downloads. Is it through profound connected promotions? SMS or email? Online networking? Referrals? You can property all sources utilizing profound connecting.

Profound Linking Best Practice

Since profound connecting guides clients to particular substance, it puts clients on an alternate way than the perfect client stream. This implies you have to precisely arrange for how they will be utilized and how they will show data to the client.

Profound connecting must consider the data progressive system, design, and rationale of the application. There might be middle of the road steps that are required for components and functionalities to work, for instance. In these cases, profound connecting would send clients to a screen where they wouldn’t have the capacity to play out the activities.

To make the experience as consistent as could be expected under the circumstances, you need to guarantee that profound connections take clients straightforwardly to the substance with no logins required or interstitial pages showing. On the off chance that you neglect to arrange for how profound connecting structure will function in connection to the design and rationale of your application, it will bring about a poor client experience.

While designer appropriation of portable application profound connecting was at first moderate, it’s turning into a key segment of good items. The possibility to upgrade the client experience, enhance application discoverability, build downloads and maintenance, and even drive income make versatile profound connecting significant from both a designer and client point of view.

Courtesy:

https://www.consagous.com/deep-linking-matters-mobile-app-development/

[mobileappdevelopmentsolutions]

FRAMEWORKS WHICH SIMPLIFIES HYBRID MOBILE DEVELOPMENT AND INCREASES AGILITY

Developers who develop mobile apps are very much aware of the constant struggle between speed and quality in mobile apps. Actually, the main problem for developers is long development cycle which they have to follow while developing mobile applications.

But now luckily, Hybrid mobile app development has solved this problem by allowing developers to write code once and use it for creating applications for multiple platforms with no extra efforts.

So, if you are an entrepreneur looking to develop a hybrid mobile app without a tediously long development cycle, here are some frameworks that will help you build great and amazing mobile hybrid applications.

IONIC

IONIC is one of the most popular framework for HTML 5 mobile apps which is designed with the help of SASS. It provides several UI elements to help the developers to build rich and interactive apps. IONIC uses the JavaScript MVVM framework and AngularJS to strengthen the mobile apps. AngularJS allows developers to do two-way information binding, interaction with backend services and let you to expand HTML vocabularies.

Mobile Angular UI

Mobile Angular UI is an HTML 5 framework which uses Bootstrap 3 and AngularJS to make interactive mobile apps.

The main features of Mobile AngularUI include:

1.      Bootstrap 3

2.      AngularJS

Bootstrap 3 is a free and open-source library for designing mobile applications. It contains HTML and CSS-based design templates for switches, overlays, and sidebars which are missing in traditional bootstrap.

AngularJS provides tools for building the most suited framework for your application development and it works flexibly with other libraries. In AngularJS, the feature can be modified or replaced according to the development needs of mobile apps.

Mobile Angular UI doesn’t depend on any jQuery as it uses the AngularJS directives to make amazing mobile user experiences.

Appcelerator Titanium

Appcelerator Titanium is an open source mobile application framework that is capable enough to make hybrid apps for various mobile platforms. It has a complete solution for building hybrid mobile apps only you have to install titanium studio on your system. The titanium SDK is equipped with a variety of mobile platform APIs and also comes with platform-independent APIs that makes it easier to access phone hardware.

Titanium uses Alloy, an MVC framework to speed up the mobile app development process and It’s modules are easy to reuse in completely different apps, therefore it significantly reduces the development cost and time effectively.

PhoneGap

PhoneGap is an amazing framework which is introduced by Adobe System to develop mobile applications. To develop apps using PhoneGap, the developer does not need to be expert in a programming language, if he is good in web-development languages like HTML, CSS, and JScript than he can develop an app easily. It can create apps for all popular mobile OS platforms such as iOS, Android, BlackBerry, and Windows.

You can use any JavaScript or UI frameworks to get started with PhoneGap but jQuery Mobile with KnockOut.js or AngularJS could be a nice combination. Once you’re done with your code, PhoneGap wraps it with the suitable platform and provides “WebView” using an abstraction layer, which otherwise is inaccessible to a normal webpage.

All these Cross-platform hybrid solutions will allow you to use a single codebase to your target multiple platforms, rather than writing different code for each platform separately. A number of startups are using this technology to quickly penetrate the market, to provide a more robust solution. Use these frameworks to more strategically manage your entrance into the mobile app market and to make your decisions wisely.

Courtesy:

https://www.consagous.com/best-hybrid-mobile-app-frameworks-for-cross-platform-mobile-development/

[mobileappdevelopmentsolutions]

How to Brainstorm Keywords for Your Mobile App Marketing Plan

Application Discovery is one of the greatest issues the App Store has. iOS 8 sorts of attempted to take care of this issue; however the sheer size of the store, with more than 1.3 million applications, will dependably make application disclosure a troublesome procedure.

Another component that adds to this circumstance is the web crawler.

Look in the App Store is primitive; regardless it relies on upon a Keywords field and the catchphrases found on the App Name, the Publisher name, and the In-App Purchases show names. That is the reason Keyword Optimization or KWO, is so vital in App Store Optimization for iOS. You rely on upon them to really show up on the query items.

Below, I recorded a few techniques to conceptualize them that won’t let any conceivable leads well enough alone for the advancement procedure later on.

1. Really Brainstorming Yourself

Since computerized reasonings still don’t prepare society, history nor have the intricacy of a human mind, I’m anxious you will need to kickstart the rundown yourself.

Actually, record whatever rings a bell when contemplating your application.

On the off chance that it is an amusement, consider its mechanics, and rundown all the related watchwords and keyphrases, for example, player assets and activities, objects, powerups, foes, and difficulties.

For different applications, consider its usefulness, the issues it comprehends, places where it will be utilized, what instruments it has, and so on.

Moreover, record catchphrases identified with your application’s appearance. List your diversion character skins, the level subjects, the character styles, et cetera. Is your efficiency application clean and takes after the new post-iOS 7 plan principles or utilizations iOS 8’s new innovation? List this as well.

2. Utilizing the Google AdWords Keywords Planner

Once in the past known as Google Adwords Keyword Tool, the Keyword Planner is extraordinary for producing new watchwords and finding related catchphrases. In any case, the genuine estimation of this device lies in giving great keyphrases utilizing your current watchword list. Information the conceptualized list supplemented with the contenders’ catchphrases in the device to get considerably more watchwords and keyphrases.

Now, you ought to have several watchwords and keyphrases. You can add every one of them to your fundamental rundown, or you could sift some through. Take a gander at the left sidebar and on Customize your hunt, click Keyword channels. Info “1000” in the Average month to month seeks a field. This ought to dispose of a large portion of them to a great degree particular or long watchwords and keyphrases.

You numerous need to put the whole rundown in a spreadsheet and make an equation to distinguish rehashed terms. On the off chance that a gathering of new catchphrases and keyphrases contain more than 70 percent of rehashed terms, your examination is getting to be non-gainful. For this situation, move onto different wellsprings of catchphrases.

3. Your rivals’ catchphrases

Regardless of the possibility that you have not yet discharged your application, considering that more than 1.3 million applications are accessible in the App Store, it is exceedingly likely that some areas of now seeking your future clients.

Above all else, list your rivals. Hunt the store down applications with comparative usefulness and topic. At that point, search for ones with the same workmanship style. With recreations, locate all major applications with the same mechanics. Consider any ones that your intended interest group may download and ones like yours.

Seeing their watchwords

The fundamental App Store Optimization administrations available (here are some of them) have programmed devices for this, decreasing the time required for this errand.

Generally they are named “Watchword Spy” or “Contender’s Keywords”. These apparatuses match list items with the sought watchword or keyphrase, so the rundown you get is produced using words found on all metadata handle the web index checks for catchphrases—they are not as a matter of course found on the Keywords field as it were.

Taking a gander at Reviews

Another approach to discover intriguing catchphrases is dissecting your rivals’ sure audits.

Some ASO administrations have survey examination instruments, coordinating catchphrases from audits to the score clients gave. The outcome is a rundown of components clients loved the most about the application.

4. Thesaurus

A thesaurus helps you discover elective words to depicting your application.

Since with any dialect, different words can pass on a comparable thought, you could lose profitable pertinent movement in the event that you don’t know enough vocabulary. A thesaurus demonstrates particularly helpful in the event that you are not a local speaker. Besides, regardless of the possibility that you are familiar, you may not think about some vital territorial terms and slang.

The best online alternatives are Thesaurus.com and Synonym.com. Since you can look for single word at once, just utilize this strategy for the most applicable catchphrases.

5. Seek Suggestions

Another straightforward approach to discover significant catchphrases and keyphrases is by writing in watchwords, letter by letter, in a web search tool and sitting tight for the autocomplete to offer recommendations. The main two internet searchers to utilize are Google (on an undercover window), for it is prevalence and quality, and the App Store, for its importance; all things considered, your clients will utilize it to discover your application.

Keep in mind that long key phrases are basic on the web, however not in the App Store. Remember this when adding Google results to your rundown. Rather than questions like “who is the president of the USA,” the dense “president USA” can function as a key phrase for your application.

Next, with the App Store, you have two wellsprings of watchwords: the proposals pop-up like with Google, and in the wake of looking, the “Related” hunt bar that shows up over the inquiry results.

Conclusion

At last, these instruments are there to help you—they won’t produce the ideal rundown. Despite the fact that you should do this procedure with a receptive outlook, there must be a base level of importance. There’s no point including “fish” to a camera application or dashing diversion. Unless you figure out how to make an application for submerged picture takers, or… Fish hustling? As should be obvious, it’s a case by case situation.

Run with your guts. Recollect that: this rundown will be the premise of your Keyword Optimization (KWO) process. You come up short here, you presumably won’t recoup the keyphrases later. It looks that I’m overstating, however having an awesome rundown to work with constantly had the effect in my App Store Optimization process.

Consagous also offers high end blockchain development solutions.

Courtesy:-

https://www.consagous.com/brainstorm-keywords-mobile-app-marketing-plan/

[mobileappdevelopmentsolutions]

Tips to Create a Better ‘Mobile App Logout’ Experience

Usability and navigation define a mobile application on any operating software. Access to all important features should be clear and lucid for every user belonging to any demography.

But many a times the most obvious and simplest of action, the ‘Logout’ link/button is simply untraceable because of a complex interface that makes it tough for users to manage their account often leading to app churn.

Consagous’ experienced native and hybrid mobile app developers with an eye for clutter breaking approach give some advice on how to implement the best LOGOUT practice:

The ‘Logout’ functionality on a mobile app or web app should not take more than 15 seconds to be found ideally. The design pattern for logging-out should be the most well-defined convention of a mobile app.

It can be situated in a drop-down located at the top left or top right, the popular location pattern that is, more like a convention.

In order to make the mobile app user think twice before signing out for fear of increased churn rate, don’t force them to remain signed in. Logout doesn’t necessarily mean that the user is done with your app. Forcing the user to remain logged-in by making the logout feature difficult to find, you are only driving him/her further away.

Don’t conceal the logout option in complex and multiple menus or dropdowns.

And if you feel that your app will be used less frequently then make the logout feature conform to a commonly used location, one which the user won’t have to remember.

Instead of making the function difficult to locate, put in a confirmation for sign-out

Make sure that the logout feature which is a core functionality is accessible via touch and not through hovering on your mobile app (mostly ‘hover’ interaction doesn’t exist on touch and mobile devices). Hovering shall lead to opening of other options like profile and settings most times, disappointing the user in terms of accessing the basics.

Don’t make the mobile app user go an expedition to literally discover the ‘logout’ feature under an array of symbols like cogs, ellipsis or avatars and usernames to exit the app. Using an inconspicuous, tiny icon to hide the logout link under doesn’t serve much purpose even though they give the advantage of occupying less screen space.

Provide proper visual cues that give the user a clear direction to the logout link instead of icons like cogs that represent configuration settings more than the user. Employ a straightforward and consistent approach where a username or an avatar leads to the logout option through a menu/dropdown. Don’t use icons that may confuse users, keep them simple and clear.

Make login and logout the smoothest process possible for your mobile app’s user to give them a sense of freedom, trust, and ease. We hope the above-shared tips shall render a great user experience on your mobile app.

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Courtesy:-

https://www.consagous.com/create-better-mobile-checkout-experience/