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惬意忙MondayOFF Issue#2 Medical Cosmetology 

Video produced by Una & Marco

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惬意忙MondayOFF Issue#2 Medical Cosmetology 医美

The theme of MondayOFF Issue#2 is Medical Cosmetology, which explores what beauty is from the contemporary perspective of “becoming beautiful” with an anthropological eye. We start from the following questions - Is there such a thing as standard beauty? Could we understand that medical cosmetology is a sign that beauty is becoming more of a medical element, evolving beyond its traditional definition, and the two-dimensional discussions about it? Are artists still the creators of beauty, or has this right been given to the invisible hands? Our cities are permeated with countless plastic surgery advertisements and social-influencer-driven economy, #MedicalCosmetology also investigates the drive for city girls’ happy yet painful pursuit of beauty, the undercurrents of the awakening of feminism, and consumer-driven economy based on our looks. Together with us, you can raise questions towards the human flesh, those who live in the filters, under the 3D scans, and those who receive diagnosis from AI doctors. In a way, aesthetics is breaking free from a hierarchy. Face, which was regarded as a single sign of our individual uniqueness is now fading away. We are becoming a constantly changing and beautifying community.

Welcome to this world of aesthetics brought to you by MondayOFF, where it is filled with flexibilities, colors, transformations, alienations, and resilience.

Curation & Editorial Concept Milia Xin BI, Ye Funa

Art Direction & Design Funa&Milia, XI Ruolan (Una) & Marco Dalle Fratte

3D Illustrations LI Hanwei, WJX

Translation & Proofreading megakira✧◝(⁰▿⁰)◜ ✧ , קולו, Sujie Zhu

Contributors AI Minwen, Milia Xin BI, FU Jingjing, HAN Xiao, Enke HUANG, JIANG Yuhui, LISHAN, LU Pingyuan, PEI Li, WANG Buke, XU Qianwen, Yoko YANG, YE Funa, ZHANG Defeng, Peihan Peony ZHENG

Retail Price: 26GBP / 230RMB Weight per copy: 325.5g (2booklets, 1mask poster) Bookbinding: perfect binding(booklet1), saddle stitch+accordion fold(booklet2), die cutting(mask poster) Total number of pages: 144pages (2 booklets) Dimensions: 110×280mm City published: Beijing/Shanghai ISBN: 978-1-80049-128-1

[mondayoff]

惬意忙MondayOFF Issue#2 Medical Cosmetology 医美

Retail Price: 26GBP / 230RMB Weight per copy: 325.5g (2booklets, 1mask poster) Bookbinding: perfect binding(booklet1), saddle stitch+accordion fold(booklet2), die cutting(mask poster) Total number of pages: 144pages (2 booklets) Dimensions: 110×280mm City published: Beijing/Shanghai ISBN: 978-1-80049-128-1

[mondayoff]

惬意忙MondayOFF Issue#2 Medical Cosmetology 医美

Retail Price: 26GBP / 230RMB Weight per copy: 325.5g (2booklets, 1mask poster) Bookbinding: perfect binding(booklet1), saddle stitch+accordion fold(booklet2), die cutting(mask poster) Total number of pages: 144pages (2 booklets) Dimensions: 110×280mm City published: Beijing/Shanghai ISBN: 978-1-80049-128-1

[mondayoff]

惬意忙MondayOFF Issue#2 Medical Cosmetology 医美

Retail Price: 26GBP / 230RMB Weight per copy: 325.5g (2booklets, 1mask poster) Bookbinding: perfect binding(booklet1), saddle stitch+accordion fold(booklet2), die cutting(mask poster) Total number of pages: 144pages (2 booklets) Dimensions: 110×280mm City published: Beijing/Shanghai ISBN: 978-1-80049-128-1

[mondayoff]

惬意忙MondayOFF Issue#2 Medical Cosmetology 医美

Retail Price: 26GBP / 230RMB Weight per copy: 325.5g (2booklets, 1mask poster) Bookbinding: perfect binding(booklet1), saddle stitch+accordion fold(booklet2), die cutting(mask poster) Total number of pages: 144pages (2 booklets) Dimensions: 110×280mm City published: Beijing/Shanghai ISBN: 978-1-80049-128-1

[mondayoff]

惬意忙MondayOFF Issue#2 Medical Cosmetology 医美

Retail Price: 26GBP / 230RMB Weight per copy: 325.5g (2booklets, 1mask poster) Bookbinding: perfect binding(booklet1), saddle stitch+accordion fold(booklet2), die cutting(mask poster) Total number of pages: 144pages (2 booklets) Dimensions: 110×280mm City published: Beijing/Shanghai ISBN: 978-1-80049-128-1

[mondayoff]

惬意忙MondayOFF Issue#2 Medical Cosmetology 医美

Retail Price: 26GBP / 230RMB Weight per copy: 325.5g (2booklets, 1mask poster) Bookbinding: perfect binding(booklet1), saddle stitch+accordion fold(booklet2), die cutting(mask poster) Total number of pages: 144pages (2 booklets) Dimensions: 110×280mm City published: Beijing/Shanghai ISBN: 978-1-80049-128-1

Li Hanwei + LU Pingyuan

[mondayoff]

惬意忙MondayOFF Issue#2 Medical Cosmetology 医美

Retail Price: 26GBP / 230RMB Weight per copy: 325.5g (2booklets, 1mask poster) Bookbinding: perfect binding(booklet1), saddle stitch+accordion fold(booklet2), die cutting(mask poster) Total number of pages: 144pages (2 booklets) Dimensions: 110×280mm City published: Beijing/Shanghai ISBN: 978-1-80049-128-1

LISHAN(photographer) + DONG Dai(model)

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惬意忙 Monday OFF Issue#1迷妹Mí Mèi Designed by Xi Ruolan & Marco Dalle Fratte 

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惬意忙 Monday OFF Issue#1迷妹Mí Mèi photo by 戴诚 Dai Cheng

[mondayoff]

惬意忙 Monday OFF Issue#1迷妹Mí Mèi photo by 戴诚 Dai Cheng

[mondayoff]

惬意忙 Monday OFF Issue#1迷妹Mí Mèi 

photo by 戴诚 Dai Cheng

[mondayoff]

惬意忙 Monday OFF Issue#1迷妹Mí Mèi 

“与你相比，其他的一切都黯然失色”

photo by 戴诚 Dai Cheng

[mondayoff]

惬意忙 Monday OFF Issue#1迷妹Mí Mèi

Booklet2 Monologue 独白栏目+Monitor 显示器栏目

Subspecies? 30 Hatsune Miku!

photo by 戴诚 Dai Cheng

[mondayoff]

惬意忙 Monday OFF Issue#1迷妹Mí Mèi

Booklet2 Monologue 独白栏目+Monitor 显示器栏目 

Subspecies? 30 Hatsune Miku!

photo by 戴诚 Dai Cheng

[mondayoff]

惬意忙 Monday OFF Issue#1迷妹Mí Mèi

Booklet 2 - Monologue 独白栏目 + Monitor 显示器栏目 

Interview with Lu Yang & Meuko! Meuko! 

photo by 戴诚 Dai Cheng