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What are the most sustainable brands on earth and why?

In a world increasingly driven by sustainability, a growing number of companies are stepping up to lead the charge toward a greener future. These eco-conscious brands are not just doing business, they're redefining what responsible commerce looks like. From reducing carbon footprints to embracing circular economies, here are some of the most environmentally responsible brands on Earth and the reasons behind their leadership in sustainability.

1. Patagonia: Activism Woven Into Every Stitch

Patagonia has long been a pioneer in environmental responsibility. A portion of its sales goes to environmental causes and has committed some of its profits to support the fight against climate change through its non-profit foundation.

It uses recycled materials in the majority of its products and is transparent about its supply chain. What truly sets Patagonia apart is its active involvement in environmental activism, encouraging customers to buy less and repair more.

2. Tesla: Accelerating the Transition to Sustainable Energy

Tesla's mission is simple yet profound, to accelerate the world’s transition to sustainable energy. Through innovations in electric vehicles, solar energy and battery storage, Tesla is at the forefront of reducing the world’s reliance on fossil fuels. Its Gigafactories are designed to be energy-efficient and are gradually shifting to renewable power.

3. IKEA: A Circular Approach to Home Living

IKEA is transforming the furniture industry by investing in renewable energy and embracing a circular model. The Swedish giant has committed to becoming climate positive by 2030. Initiatives include selling only LED lighting, sourcing wood from sustainable forests and offering furniture buy-back for recycling programs.

4. Novelty Visions: Smart Waste for a Smarter Planet

Novelty Visions is revolutionising waste management with tech-driven sustainable solutions. By introducing smart bins that promote cleaner cities and efficient waste segregation, the company is tackling urban pollution at its root. With a focus on data-backed innovation, green tech and community engagement. Novelty Visions merges functionality with environmental responsibility - proving that sustainability starts at the street level.

5. Seventh Generation: Cleaning with a Conscience

This household and personal care brand lives up to its name, considering the impact of its products on the next seven generations. Seventh Generation uses plant-based ingredients, avoids synthetic fragrances and packages its goods in recycled or recyclable materials. The brand is a staunch advocate for ingredient transparency and social justice.

6. Beyond Meat: Revolutionising Protein for the Planet

Beyond Meat is tackling climate change through the food system by offering plant-based meat alternatives that significantly reduce greenhouse gas emissions, water use and land degradation. Their mission to improve human health, climate sustainability and animal welfare has made them a top choice among conscious consumers.

7. Allbirds: Footwear with a Light Carbon Footprint

Allbirds crafts shoes using natural and renewable materials like merino wool and sugarcane. With a commitment to carbon neutrality, the brand transparently labels each product with its carbon footprint. Allbirds also uses sustainable packaging and offsets emissions from its supply chain.

Why These Brands Matter

These companies exemplify what it means to integrate environmental ethics into every aspect of business. They don’t just sell products, they offer solutions to global challenges like climate change, pollution and resource depletion. By leading with transparency, innovation and a long-term mindset. They inspire other brands and consumers to follow suit.

Final Thoughts

As consumers become more eco-conscious, the brands that prioritise sustainability will not only thrive but also shape the future of commerce. Supporting these companies means investing in a planet-friendly future. One product, one purchase and one principle at a time.

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How Much Waste is Produced Globally Every Day & How Much Is Managed?

Every day, the world produces an astonishing amount of waste - impacting our environment, public health and the economy. But how much waste do we really generate daily and how much of it is properly managed?

In this blog, we dive into the latest global statistics, examine waste management practices and explore sustainable solutions for a cleaner future.

Global Waste Produced Per Day: The Alarming Numbers

According to the World Bank’s report “What a Waste 2.0”, the world generates approximately 2.24 billion tonnes of solid waste annually. That’s around: 6.1 million tonnes of waste every day.

To put that into perspective:

That’s the weight of over 18,000 fully loaded Boeing 747 airplanes.

Equivalent to the combined weight of nearly 25,000 blue whales!

And this number is projected to rise to 3.4 billion tonnes per year by 2050, if no action is taken - primarily due to urbanisation, population growth and economic development.

How Much of This Waste Is Properly Managed?

While waste generation is a global issue, waste management practices vary widely by country, income level and infrastructure. Here's how things currently stand:

Properly Managed Waste: Around 67%

Collected and treated through landfilling, incineration, recycling or composting.

High-income countries manage about 96% of their waste properly.

Many low and middle income countries struggle with limited infrastructure.

Unmanaged or Poorly Managed Waste: Around 33%

Dumped in open areas or burned unsafely.

Major environmental and health hazards - especially in developing regions.

Leads to soil and water pollution, toxic air emissions and public health crises.

Breakdown of Global Waste by Types

Understanding what we throw away is crucial to managing it better.

Waste Types Percentages

Organic Waste 44%

Plastics 17%

Paper & Cardboard 12%

Glass, Metal, Others 27%

Organic waste makes up the bulk, especially in low-income countries. However, plastic waste is the most persistent pollutant, with devastating impacts on oceans and wildlife.

Did You Know?

Over 90% of waste in low-income countries is mismanaged.

The average person in a high-income country produces more than 2 kg of waste per day.

Plastic waste takes up to 500 years to degrade in landfills.

The Takeaway

We are producing millions of tonnes of waste every single day and while much of it is managed, a significant portion still ends up polluting our planet. Effective waste management isn’t just a government responsibility - it’s something we all need to be part of.

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HALO: The Smart Bin Revolutionizing Sustainability in Smart Cities

In an era where urbanization is accelerating and cities are striving to become smarter, sustainability has become more than a buzzword—it's a necessity. As governments and private enterprises seek innovative solutions to tackle urban waste and environmental challenges, one product emerges as a beacon of modern, sustainable innovation: HALO, the Smart Bin.

A Glimpse into the Future: What is HALO?

HALO is not your ordinary waste bin. It represents the convergence of technology, urban infrastructure, and environmental consciousness. Designed with intelligence at its core, HALO is an advanced smart bin engineered to address the unique challenges of waste management in densely populated, high-traffic environments.

Crafted with sleek aesthetics and powered by cutting-edge features, HALO seamlessly integrates into the urban landscape while offering a host of amenities that elevate both functionality and sustainability.

Key Features & Amenities of HALO

Advertisement Integration: HALO also serves as an advertising platform with digital screens that can display hyper-local ads and public service messages. This not only generates revenue but also enhances community engagement.

Mobile Charging Station: To cater to the always-connected urban citizen, HALO includes USB/mobile charging ports, allowing pedestrians to stay charged on the go.

Built-In Surveillance Camera: HALO adds an extra layer of public safety with an integrated surveillance camera. It aids in crowd monitoring, deters vandalism, and can assist in urban security initiatives.

Compact & Modular Design: Engineered to fit into various urban settings, HALO's compact design ensures it complements sidewalks, parks, commercial areas, and public transport hubs without being intrusive.

HALO & The Smart City Vision

Smart cities are characterized by their ability to leverage technology for better resource management, improved quality of life, and reduced environmental impact. HALO aligns perfectly with this vision. Here’s how:

Smart Crowd Management: The inbuilt surveillance system can assist with making cities safer and more responsive. 

Citizen Engagement: With its digital display for local campaigns, HALO becomes a communication hub between the city and its residents.

Public Utility Integration: Features like mobile charging transform HALO into a multifunctional urban asset.

Scalability: HALO's modular architecture allows for easy replication across neighborhoods and cities, ensuring consistency and scalability.

Designed for Heavy Traffic Zones

Unlike conventional bins that become inefficient in congested city areas, HALO thrives in high-traffic zones. From bustling city centers to transportation hubs, HALO ensures waste is collected, monitored, and managed without disrupting the flow of daily urban life. Its smart capabilities allow it to adapt to the fast-paced demands of modern cities.

A Sustainable Leap Forward

The traditional waste management systems, while functional, fall short in today’s fast-paced, environmentally-conscious urban scenarios. HALO bridges this gap by offering a smart, sustainable, and stylish alternative. It proves that sustainability and technology can not only coexist but thrive together.

For stakeholders in urban development, municipal planning, or sustainability-focused enterprises, HALO presents a future-ready solution that goes beyond waste disposal—it redefines how cities interact with their environment.

Final Thoughts

As India and the world move towards more integrated smart city models, embracing technologies like HALO becomes imperative. It is not just a product; it is a promise—of cleaner streets, smarter services, and a greener tomorrow.

Let HALO be the spark that lights up the smart city revolution.

Discover the future. Choose HALO.

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How Smart Urban Infrastructure is Shaping a Sustainable Future for Cities

As cities across the globe evolve to meet the demands of rapid urbanization, the need for smart urban infrastructure becomes more critical than ever. In India, Kerala is emerging as a leader in adopting innovative technologies that not only improve urban life but also promote sustainability. Among the key components of this smart transformation are outdoor advertising in Kerala and the rising demand for customized LED panels in Kerala.

The Smart City Movement: A Global Shift

The concept of a "smart city" revolves around the use of data, digital technology, and intelligent infrastructure to make urban environments more efficient, livable and eco-friendly. From waste management to traffic control and energy efficiency, smart infrastructure is designed to solve some of the most pressing challenges that modern cities face.

But one often overlooked yet powerful element of this transformation is outdoor advertising — specifically, the shift toward digital and customized LED solutions.

Outdoor Advertising in Kerala: A Smarter Approach

Traditional outdoor advertising—such as paper posters, billboards and banners—has long been a part of Kerala’s commercial and cultural identity. However, these static formats are limited in impact and come with significant environmental waste. Today, outdoor advertising in Kerala is undergoing a digital transformation.

Modern outdoor advertising solutions are now leveraging smart, energy-efficient technologies. Strategically placed digital boards and customized LED panels are not only eye-catching but also capable of delivering real-time, location-based content. This makes them more relevant and effective while supporting sustainability through reduced waste and lower energy consumption.

Customized LED Panels in Kerala: Tailored for Urban Impact

One of the most impactful innovations in Kerala’s smart urban landscape is the use of customized LED panels. These aren’t just screens—they are powerful tools for branding, public messaging and interactive engagement.

Here’s why customized LED panels are becoming essential:

Versatility: Panels can be adapted to any size, shape, or application—from building facades to public spaces.

Energy Efficiency: LEDs consume significantly less power than traditional lighting or display systems.

Durability: Designed to withstand weather conditions, these panels offer long-term performance with minimal maintenance.

Interactivity: Some panels come with motion sensors or touch-screen features for greater engagement.

From government campaigns and social awareness messages to commercial advertising, LED panels are now a key part of smart city planning.

Enhancing Urban Aesthetics and Engagement

Smart urban infrastructure isn't just about function—it’s also about form. Aesthetic appeal and community engagement play a big role in how people interact with city spaces. Through customized LED panels, cities can creatively enhance their look and feel while communicating with the public in real time.

Sustainability Through Innovation

One of the biggest advantages of digital outdoor advertising in Kerala is sustainability. With zero need for physical materials like paper, glue or paint and the ability to run schedules digitally businesses and governments are reducing waste and carbon footprints. Additionally, LED panels are designed to last longer, meaning fewer replacements and less landfill contribution.

Final Thoughts

The future of cities lies in being smarter, greener and more connected. Kerala is already on that path, leveraging tools like customized LED panels and smarter forms of outdoor advertising to shape an urban ecosystem that is innovative and sustainable.

As more municipalities and businesses recognize the value of integrating smart infrastructure, the use of dynamic, efficient outdoor displays will only continue to grow transforming not just how cities look, but how they function and thrive.

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NOVELTY VISIONS

At Novelty Visions, we’re redefining urban landscapes with purpose and innovation. We are a mission-driven company dedicated to creating smarter, cleaner, and more sustainable cities. Our flagship product, HALO—a smart, digital advertising bin—is at the heart of this transformation. HALO is not just a bin; it’s a fusion of sustainability and technology, turning everyday urban infrastructure into a platform for positive change.

We believe that environmental responsibility and business growth can go hand in hand. That’s why our smart bins serve a dual purpose: promoting eco-friendly waste management while offering dynamic digital advertising opportunities for brands. By leveraging prime urban locations, HALO enables businesses to reach their audience in a high-impact, socially conscious manner.

Our vision is to reshape city spaces—making them smarter, greener, and more engaging for communities and brands alike. With HALO, we’re not just offering an advertising solution; we’re building a movement toward sustainable innovation.