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Why Product Images Are So Important for Your Online Store?

When it comes to online shopping, the customer experience is everything. And one of the most important elements of that experience is the product images that are used to showcase the items for sale. Whether you're selling physical goods or digital products, the images you use to represent them can make or break your sales.

Here are a few reasons why product images are so important for your online store: 1. They help customers make informed decisions

One of the biggest challenges of online shopping is that customers can't physically touch or inspect the products before they buy them. Product images help to bridge that gap by providing detailed, high-quality images of the items that are for sale. This allows customers to see exactly what they're getting, and make more informed decisions about whether or not to purchase.

2. They can help increase conversions

When it comes to online sales, it's all about conversion rates. And one of the best ways to increase conversions is by using high-quality product photo editing. Studies have shown that products with multiple images are more likely to be purchased than those with just one or two images. And when those images are high-quality and well-lit, they can help to increase trust and confidence in your brand, which can ultimately lead to more sales. 3. They can help improve SEO

Search engine optimization (SEO) is the process of improving the visibility and ranking of your website in search engine results pages (SERPs). And one of the best ways to improve SEO is by using high-quality product images. When you use images that are optimized for SEO, they can help to increase the visibility of your website in search results. And when those images are relevant to the products you're selling, they can also help to improve the relevance of your website in search results.

4. They can help to boost social media engagement

Social media is a powerful tool for online stores, and product images can be a great way to boost engagement on social media platforms. When you use high-quality product images on social media, they can help to increase the visibility of your products and your brand. And when those images are engaging and visually appealing, they can also help to increase the chances of customers sharing your products with their friends and followers.

5. They can help to build trust and credibility

Finally, product images can be a great way to build trust and credibility with your customers. When you use high-quality product images, you're showing your customers that you take the time and effort to present your products in the best possible light. And when those images are accurate and representative of the products you're selling, you're also building trust and credibility with your customers.

In conclusion, product images are incredibly important for online stores, and should be given the attention they deserve. They help customers make informed decisions, increase conversions, improve SEO, boost social media engagement, and build trust and credibility with customers. When creating product images, make sure they are high-quality and well-lit, optimized for SEO, and relevant to the products you're selling. By doing so, you'll be able to create an engaging and successful online store that drives sales and revenue.

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How to Enhance Your Sales through Product Photo Editing

Product photo editing is an essential element of e-commerce, as it can significantly enhance your sales by making your products look more attractive and professional. In this article, we will discuss some of the key techniques for product photo editing that can help you improve your online sales.

The first step in product photo editing is to ensure that your images are of high quality. This means that they should be well-lit, in focus, and free of any blemishes or imperfections. A good way to achieve this is to use a DSLR camera with a high resolution, and to shoot your products in a well-lit studio or outdoor setting. Additionally, it's important to use a tripod to keep your camera steady and eliminate camera shake.

Once you have high-quality images, the next step is to edit them to make them look their best. This can be done using a variety of photo editing software, such as Adobe Photoshop or Lightroom. Some of the key techniques to use include cropping, adjusting the brightness and contrast, and removing any unwanted elements from the image.

Another important aspect of product photo editing is to make sure that your images are optimized for the web. This means that they should be compressed and resized to the appropriate size for your website. This will help to ensure that your images load quickly and look great on all devices, including smartphones and tablets.

In addition to these basic techniques, there are a number of other product photo editing strategies that can help to enhance your sales. One of these is to use multiple images for each product, including both lifestyle shots and detailed close-ups. This can help to give customers a more complete understanding of the product and can help to increase their likelihood of making a purchase.

Another strategy is to use product photo editing to create dynamic images that showcase your products in action. This can be done by using techniques such as compositing, where multiple images are combined to create a single image. This can help to give your products a sense of movement and can help to make them more interesting and engaging for customers.

Finally, it is important to be consistent in your product photo editing. This means that you should use the same editing techniques and styles for all of your product images. This will help to create a cohesive look and feel for your e-commerce site, which can help to increase customer trust and make them more likely to purchase from your site.

In conclusion, product photo editing is an essential element of e-commerce, and can significantly enhance your sales by making your products look more attractive and professional. By ensuring that your images are of high quality, editing them to make them look their best, optimizing them for the web, using multiple images, creating dynamic images, and being consistent in your editing, you can improve your online sales and increase customer engagement.

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Tips for preparing your products for product photography

Product photography is a crucial element of any business that sells products, whether online or in a physical store. Professional product photography can help to showcase your products in the best possible light, attracting potential customers and increasing sales.

Preparing your products for product photography is an important step in creating high-quality and appealing images. You can take several steps to ensure that your products are ready for their close-up.

Here are some tips for preparing your products for product photography:

Clean your products: Make sure that your products are clean and free of any dirt, dust, or other debris. This will help to create a more attractive and professional-looking image.

Remove any distracting elements: Remove any elements from the product or the background that might distract from the product itself. This could include clutter, packaging, or other items that do not add value to the image.

Choose the right lighting: Proper lighting is crucial for product photography, so make sure that your products are well-lit and easy to see. Consider using natural light or studio lighting to create the right look for your products.

Style your products: Take the time to style your products in a visually appealing way. This could involve arranging them attractively and cohesively, using props or backdrops to create a particular look or feel, or adjusting the lighting or color to create a specific effect.

Test out different angles and compositions: Experiment with different angles and compositions to find the one that works best for your products. This could involve shooting from different heights or distances or using different lenses to create different effects.

Overall, taking the time to prepare your products and experiment with different setups can help to create professional-quality product images that showcase your products in the best possible light.

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How To Effectively Manage Your Time As A Photographer

The ability to manage time as a Photographer is a skill that can’t be overseen within the industry. Your ability to meet deadlines, without compromising on the quality of work you do is something that can easily make you stand out.

But this piece of the pie is not something that is always easy to get. In order to effectively manage your time as Photographer, you need to actually start with the process from day one.

Moreover, to put it in a much better perspective, Time Management is not just a skill but a habit that one must build to grow professionally.

And this article is aimed to help you with just that. We are sharing 3 Simple Ways To Help You Manage Your Time As A Photographer (without going insane).

If that’s what you are looking for, let’s get started. :-)

How To Effectively Manage Your Time As A Photographer?

Avoid Multi-Tasking

The way this works is simple. DON’T Try Doing Multiple Things At Once. And this can’t be stressed anymore. As humans, we are good at doing multiple things in our life. But not altogether.

In order to complete your task, clear your to-do list and meet your deadlines, you will need to ensure that you give each task a good amount of attention. And that is not possible when you are multi-tasking.

Rather pick your task strategically and focus on completing it before your jump on to your next mission.

Prioritize Your Work

This can be an extension of the previous point and an important step in helping you manage your time. As a photographer, you will come across many important tasks in a day.

Be it a client meeting, delivering the photographs, marketing your business on social media, or something else. Every bit of the task is important and can’t be left unattended.

But it is very important that you prioritize the tasks that need your immediate attention and can’t be done without involvement. Pre-planning your days and weeks will surely help you manage your work and stay zen while tackling multiple projects.

Further to manage time as a photographer you can even outsource a few of the tasks to the experts in the niche. PixelPhant is a product image editing service that can help get your eCommerce product images edited.

Similarly, if you want you can outsource marketing to a marketing agency and accounts to an accounting firm. All this can help you truly manage time while improving the efficiency of your business.

Block Your Time For Efficiency

The block method has proven to be among the most effective ways to manage time for many individuals. Here you list out all the tasks that you have to do in a time frame and then group similar tasks together.

The aim of this exercise is to ensure that you don’t have to make a drastic change in the tasks that you are doing. Rather due to grouping similar tasks, your ability to get things done more effectively.

Summing Up

The list can surely go on, but the aim is to help you build a habit to manage your time effectively. So we would like to end this article on this point. Ultimately the process of managing your time will vary as per your own routine and preferences.

Hence this article can only help you with some tricks that you can use. Further to actually bring a difference, you will have to take steps and create a dynamic method to manage your time as a photographer.

If you wish to learn more about Product Photography. Product Image Retouching and eCommerce Please Click on https://pixelphant.com/blog

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These 12 Christmas marketing ideas for eCommerce are shared to ensure that while the world enjoys the fun of shopping, you enjoy the sales coming in. Be it through social media or through referral, all will rely on the way you present your eCommerce and products on your site.

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How To Retouch Hair In Photoshop

When you perform photo editing in Photoshop, you’re required to focus on every minute detail to make your image ‘picture-perfect’. Making sure that your model has no flaws, photographers retouch hair, makeup, and even face adjustments.

In this article, we’ll be precisely talking about how to retouch hair in photoshop like a pro.

10 Useful Tips For Hair Retouch In Photoshop

1. Remove unwanted hairs from the face

To make your model’s face look cleaner and more put-together, it’s necessary to retouch hair to remove all the unwanted hairs.

Retouch hair from all the small areas like the edges of the forehead, hairs falling near ears, neck. This may seem like a tedious task but it’s worth it.

Use Healing Brush and Spot Healing tool to remove stary hairs in Photoshop. This tool is useful to retouch any area of the body or an image and works quite flawlessly.

However, make sure that you don’t over retouch hair or it might look fake. It would be better if you’re using a high-resolution image.

2. Remove hairs from the background

It’s impossible to keep the hairs in one place no matter how much you control the air. This becomes highly difficult especially when you’re shooting outdoors.

Hairs floating in the background can really degrade the look of your image. It’s highly important that you make sure that there are no stray hairs in the background.

Such small hair retouch techniques can highly improvise your image.  You may use the Stamp tool to avoid any mistakes and artificial looks in the images. It can easily help you retouch hair without messing with the background.

3. Fill in the spots using Clone Stamp Tool

Hairs make the model more pretty -  unless your look demands bald goodness. Make sure that the hairs in the image look bloomed, full, and fluffy.

Hide all the incomplete and idle spaces between the hairs. For this hair retouch technique, use the Clone Stamp tool. This tool copies one area and pastes it to another area.

Copy the fuller areas of the hairs and paste it on the less fuller and empty areas in-between the hairs,

4. Use Dodge and Burn tool

To retouch hairs, Dodge and Burn tool can be useful for increasing the volume of the hairs. You may try using some beauty products to create that fluff but there’s something magical about doing it through Photoshop.

This technique instantly increases the volume of the hairs, giving it a more polished look. If you’re new to this, I’d advise you to try doing it on the RW files as it offers a better resolution. Work on the edges and edit the cloned area to maintain originality.

5. Avoid using frequency separation

The Frequency Separation technique is specifically used for correcting the skin tone and should not be used to retouch hairs. This technique smoothes the skin, thus, if you’re using it on the hairs, it can pretty much ruin the texture of the hairs.

A professional photo editor or photographer never commits such mistakes. So be sure not to do it in any case.

If you’re not sure how to implement techniques and what to avoid, I highly recommend you hire an image retouching service to make the work easier and more professional for you.

6. Add additional hairs

There are several ways with which you can add more hair to an image. Try experimenting with different brush sizes to create more natural strands of hair.

You may also use a similar contrast of colors to draw hairs. Stroke the brush in the natural growth direction of the hairs. This technique to retouch hairs is very creative as well as effective.

To match the shade with the original hair color, use the eyedropper tool to pick the sample and use it for the additionally created hairs.

7. Use Quick Mask mode to change the hair color

To get an applauding effect, you may want to change the hair color. It could be in order to match the theme or the dress. Whatever be the reason, photoshop makes this hair retouch option super-easy.

First up, create a red mask over the hair. Choose Select & Inverse to separate hairs. With any tone picked from a color palette, you can transform the mask layer.

You may use the brush tool, but if not comfortable, you may use the pen or lasso tool.

8. Increase the length

For the times when you want the hair length to be longer, use the round brush tool to increase the length to retouch hair in Photoshop.

After choosing a color, you can start drawing the strands. Create a natural look by adding different colors, shades, or highlights.

If it doesn’t give you the desired look, try applying the Gaussian Blur. This will help you make the back strands blurrier to mingle with the rest of the hairs.

Highlight the areas by lightning the top and front parts and darkening the back part. This not only creates an illusion but also makes the overall look more realistic.

9. Liquify to shape the hair

Photoshop offers a wide variety of exciting features that every professional loves exploring. To take the hair retouching to another level, use the Liquify option for better control of what you do.

Mostly, you’ll need this filter to add a curvy or wavy effect to your hair retouching. To make it better, you may use the Forward Warp instrument on the hairline. But, remember to make very short strokes for the best results.

10. Keep experimenting for most natural variations

While you retouch hairs, the control is in your hands. To bring the most out of your image, be creative, keep experimenting with new colors for more original variations.

Using variations in colors and different shades of similar colors helps you get a unique, more natural, and enhanced look.

Create different hairstyles using different hairbrushes. With the help of Flip-X, you can move the brush in any direction to create natural texture.

Conclusion

For professional editors and photographers, photo editing and image retouching is a crucial part to enhance the image appearance. For models and make-up photography, the most important element to deal with is the hair.

It might become quite daunting to retouch hairs if you’re a beginner. Using a few smart tips mentioned above can help you master these techniques.

For all cases where you can’t retouch hairs on your own, taking help from image editing services like Pixelphant can be a huge relief and advantage to your business.

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A mirrorless interchangeable lens camera (MILC) or mirrorless camera is a photo camera consisting of a single, removable lens and a digital display.

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Best 360 Camera for Photography- 360 camera is a very important tool for every photographer. We have listed the top 10 360 cameras for photography.

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But how shall you evaluate that you are paying the right price? Moreover, how should you know that you have chosen the best product photo editing service to outsource your images?

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Lightroom is a solid bridge for both smartphone photographers and full-on studio professionals who use professional editing software and high-end cameras.

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Squarespace has made eCommerce store creation fairly easy, simple, and direct. To start an online store with Squarespace shop

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In this article, I’ll be telling you about the 10 most powerful and effective Twitter tools for business that’ll help you grow and improve conversions.

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As easy it is to get intimidated by art, as hard it is to sell art online.

But if you know the right places and right techniques, you’ll know that it isn’t so hard. There are so many great places where you can sell art online.

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SaaS stands for Software as a service, which usually means delivering service via the internet. There is no need to download any software, rather one can access the service directly through the internet browser.

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Market Development is a strategic method of increasing the market share of your product by attracting the un-tapped, target audience within the same market

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Brand photography is a bundle of professional photographs that represents your business and helps your buyers visualise your ethics, purpose, and need.

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You don’t have time to edit your photos, and you surely don’t want to compromise on the results. Or, you are looking for the best Automatic photo editor, to help you in your process of photo editing.